Product Data, Simplified

PDX gives manufacturers and distributors a more reliable way to exchange accurate, complete product data — reducing manual work, improving consistency, and helping trading partners keep ecommerce content current.

HIDA members: Learn how your company can participate in PDX and help shape the industry’s shared product data solution.

Learn more about HIDA membership >

Why It Matters

Product data is the foundation for ecommerce, sales enablement, and supply chain efficiency. When incomplete or inconsistent, teams spend time chasing updates, correcting errors, and managing one-off requests.

PDX creates a consistent, permission-based exchange for faster updates and better visibility across trading partners.

Manufacturers
  • Standardized Excel template
  • Image upload (template, SFTP, DAM)
  • Product data updates
HIDA PDX
  • SSO Authentication
  • Data ownership & isolation
  • Set distributor permissions
Distributors
  • Verified product content
  • Weekly full push + nightly deltas
  • Secure SFTP access (CSV & JSON formats)

How It Works

Manufacturers upload product data and digital assets once, then control which distributors can access their information.
Distributors receive cleaner, more consistent content through secure delivery options designed to support their existing workflows.

Centralized product data and image assets
Distributor-specific permissions managed by manufacturers
Weekly full file pushes plus nightly updates
API options for companies ready to automate data exchange

Overview FAQs

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Program Resources

For HIDA Member Use Only — Login Required

Manufacturer Product Data Import Template

Standardized form for collecting and organizing product attributes

Download🔓︎

Quick Start Guide

Get instructions on adding product data, uploading the data template and digital assets, and more.

Download🔓︎

Image Standards

Strong product images drive online sales. They make it easier for buyers to find, understand, and choose your products — reducing back-and-forth with distributors. Learn what distributors expect today and where some manufacturers still have gaps.

Download🔓︎

Built by the Industry

PDX is being shaped with input from 30+ healthcare manufacturers and distributors to ensure the solution reflects real trading partner needs — not just a technology concept.

Companies Helping Build The Future Of Product Data Exchange

Baxter
BD
Dukal
First Quality
Henry Schein
Midmark
PDI

Technology Partner Spotlight: Agility is the software partner supporting HIDA PDX, providing tools and expertise to help implement and manage standardized product data. Their platform enables efficient data validation, uploads, and ongoing data management aligned with HIDA’s standards. Learn more about Agility >

Ready To Put Your Product Data To Work?

Contact HIDA to learn more about participating in PDX.
Kelley Taft

Kelley Taft
Senior Vice President, Membership
703-838-6127
[email protected]

Sarah Stensrud

Sarah Stensrud
Director, Membership
703-838-6104
[email protected]

Michael Agis

Michael Agis
HIDA PIM Consultant
[email protected]