Built around your business.
Set up your customer model and processes around how your company works.
Explore Revenue BlueprintWhat is Lucrative?
CRM? Marketing? Service?
Yes. All in one.
Stop stitching tools together. Run nine modules as one revenue engine. Work in the suite or through agents in AI Mode, with Governance built in.
See what’s insideChoose a module. See it in action.
Work directly in nine connected modules.
One platform. Choose how you work.
Classic Suite
Nine modules. One place to work.
Manage customers, campaigns, service, and the work between them.
CRM01 / 09
Give every lead a next move.
Keep contacts, deals, and conversations together. Hand qualified leads to Sales with the context to act.
Explore CRMExplore the suite
Apply your qualification and assignment rules.
Built from the problems teams actually face.
We built Lucrative after years of fixing broken handoffs, disconnected data, and workflows that made teams do more work. That experience shapes the blueprints, agents, and controls inside the product.
Keep the tools you need.
Connect your other systems. You can also work with Lucrative through ChatGPT or Claude.
See how it connectsYour rules still apply.
Set the policies, permissions, and approvals for people and agents, inside Lucrative and across connected systems.
See Governance at workStart with a familiar job
What would you like to work better?
Start with the work your team needs. Then explore the rest of the suite.
Get Marketing and Sales working together.
Pass the interest, qualification, and next action to the person who will follow up.
See the handoffPrepare a quote without starting again.
Use the deal information, product pricing, and approval rules already in your system.
See the quote workflowKeep rules consistent across your tools.
Find process and policy problems across connected systems and give each one an owner.
See cross system GovernanceDifferent industry? Shape the customer model and workflows around your business. Explore industries
Plans and pricing
Start with what you need.
Choose a plan. Try Lucrative for 14 days.
For working in the classic suite
Starter
$90USD / month
Bring your sales and marketing work together.
Classic Suite. Upgrade to Growth for AI Mode.
5 user seats included · 500 AI execution credits
Choose StarterFor working with AI agents
Growth
$199USD / month
Work through agents in AI Mode, with deeper qualification and analytics.
AI Mode included. Usage allowances apply.
5 user seats included · 1,500 AI execution credits
Choose GrowthFor custom requirements
Enterprise
Let’s talk
Configure the platform for a more complex business.
AI Mode with custom pricing and scope.
Users, usage, and implementation scoped with you
Talk to our teamMonthly base prices. All modules are visible in the suite. Features outside your plan prompt an upgrade. AI Mode starts with Growth. Extra usage and services may cost more. See allowances and terms.
Before you get started.
Plans, setup, and working with AI.
Both. Lucrative combines CRM, Marketing, Services, Analytics, Quotes & CPQ, Integrations Cloud, Automation Cloud, Knowledge & Experience, and Governance in one revenue engine. You can work in the modules or use agents in AI Mode.
Instead of moving between modules, you give an agent or a team a job. The suite works behind the scenes. Agents use the tools and data they are allowed to access, with the approval checkpoints you configure. AI Mode starts with Growth.
No. Every plan shows the full suite, but a feature outside your plan prompts an upgrade. Starter uses the Classic Suite. AI Mode is available from Growth, with custom pricing for larger requirements. Compare the plan details before starting your trial.
No. Start with the work you need to improve. Integrations Cloud can connect existing systems, and Automation Cloud coordinates work across them. Your required connections and setup are confirmed for your account.
That depends on the permissions and checkpoints you configure. You set which tools agents can use and which actions need human review. Governance helps you oversee activity and investigate issues.
Yes, through configured MCP connections. Supported actions still follow your workspace permissions. We confirm the connection and setup needed for your account.
Our team contacts you to arrange a demonstration around your needs. Bring one process you want to improve and the systems you use today. We can discuss the relevant modules, AI Mode, setup, and plan options.
See it with your workflow.
Bring one process you want to improve. We’ll show the relevant modules, agents, and controls, then discuss the right plan.
Send a request. Our team will contact you to arrange the demo.