WHY ADVERTISE WITH US?

Rather than go into a long, drawn-out sales pitch with numbers and charts, let’s break it down into a few key bullet points. If you are intrigued and want to learn more, check out our most recent media kit at the bottom.

But some points…

We have been consistently publishing since March 2009. Our site has more than 40,000 articles that are highly indexed by major search engines such as Google, Bing, and Yahoo.
We are local. Our offices are not on Madison Avenue in New York. We live here, shop here, eat here, and play here. We truly know the market, and we couple that knowledge with our mad skills in online marketing. We focus 99% of our efforts in Anne Arundel County. While we understand that Baltimore, Prince George’s, and Howard Counties are nice, we prefer to stick with what we know!
We are social. We understand the impact of the different social media channels and participate in the big ones in a big way. We have the largest Facebook presence of any media in Anne Arundel County. The same goes for our X feed. Don’t believe it, give the links a click and check it out for yourself. But the cool part is that with every advertising opportunity, you get exposure on all of our social channels at no extra charge.
We are incredibly effective. Some of the most prestigious companies and events in the area have sought us out to help them market their brand–Homestead Gardens, Anne Arundel Medical Center, Rams Head OnStage, Chesapeake Bay Trust, Zachary’s Jewelers, The Annapolis Irish Festival, and the Chesapeake Bay Blues Festival have all seen phenomenal results from Eye On Annapolis.
We are easy. If you need to change things up mid-stream, like a new landing page or new graphic–just give us a shout, and more likely than not, it will be done within the hour. Do you have an idea that does not appear to fit on the site? Give us a shout, and we will come up with something that will work for you. There are no long-term commitments, but there are discounts available if you decide to advertise for 3, 6, or more months. We also don’t believe in contracts. We believe in results and understand that we might not be the right fit for everyone, and we are very upfront about that. And if it does not work out for you, we can part ways and still be best of friends. It is really that simple!
We are very cost-effective. Compare our rates with any other media entity, and you will see that we offer the biggest bang for the buck! Interested in the rates? Send us an email!
Online advertising is measurable. When you advertise with a paper or a magazine, all you know is how many copies of your ad were printed. Is that a useful number? Suppose those papers fell off the back of the truck, and no one read them? When you advertise with us, we can tell you how many people saw your ad and how many people clicked on your ad. We know how many people read a post about your business on Facebook or X and how many clicked on a link. If we send a broadcast email on your behalf, we can tell you a lot more!
Our audience is engaged. Our readers want to hear what we have to say and will listen to our message. Our readers visit us often, stay on the site for a long period of time, and interact with us on Facebook and X. Listen to our podcasts and subscribe to our newsletters. One recent broadcast realized a greater than 50% open rate and 25% click-through rate.
More than 14,000 listen to us. We have a daily podcast! Yes, every Monday through Friday at 6:00 a.m., we bring the news, weather, sports, finance, and events to more than 14,000 subscribers to our Daily News Brief. Give it a listen and consider if a spot about your company might make sense!
And one more thing. Successful advertising is not just a flashy ad or some witty text. You need to deliver the right message to the right person at the right time. If you send a message once a month or once a week, your odds are slim that it will result in a sale or a new client. It might, but probably not. That’s why we believe in repeat exposure on several platforms. The odds of finding the right customer are drastically increased!