We Maximize Impact Through Place-Led Development, Creative Placemaking & Public Art

Place-Led Development, Creative Placemaking & Public Art Strategy

As cities and developers face increasing pressure to build, reposition, and protect assets that deliver long-term value, strategies for the public and private realm must perform on multiple levels — cultural, social, environmental, and economic.

At MASSIVart, we help define place identity and shape how projects are experienced and adopted over time. Our work focuses on developing clear place strategies and integrating cultural and experiential layers into the development process.

We see place as a driver of value. A strong place identity supports positioning. A well-designed place experience drives engagement. And a clear place strategy helps projects perform over time.

As cities and developers face increasing pressure to build, reposition, and protect assets that deliver long-term value, strategies for the public and private realm must perform on multiple levels — cultural, social, environmental, and economic.

At MASSIVart, we help define place identity and shape how projects are experienced and adopted over time. Our work focuses on developing clear place strategies and integrating cultural and experiential layers into the development process.

We see place as a driver of value. A strong place identity supports positioning. A well-designed place experience drives engagement. And a clear place strategy helps projects perform over time.

Founded in 2009

We advise real estate developers and property owners on place-led development, creative placemaking, and public art strategy.

We’re not an average art consultant. We’re a multidisciplinary team of placemakers, cultural and urban planners, curators, project managers, production specialists, and strategists working together to deliver cohesive, high-impact visions.

With 5,000+ artist collaborations and projects across Canada, the U.S., Mexico, and beyond, we combine global expertise with local context to create distinctive destinations that attract, engage, and perform over time.

Our Team

Philippe Demers

CEO & Founder

Claire Tousignant

Managing Partner

Jessica Drevet

Partner, Chief of Operations & Client Services

Sun Min Dufresne

VP Finance & Operations

Stephanie Heddon

Head of Project Management & Production

Philomène Dévé

Senior Placemaking Strategist

Margaux Weinrib

Senior Cultural Planner

Alice Pouzet

Art Director & Curator

Claire Godart

Business Development Manager

Daniel Patron

Project Manager

Reem Rihani

Project Director

Jimena Lopez

Placemaking Strategist & Curator

Samuel Duband

Project Director

Emilie Dulas

Senior Marketing Manager

Working at MASSIVart

Working at MASSIVart

Our approach to company culture is centred on community and rooted in the principles of innovation, sustainability, accessibility and DEI.

We believe a healthy work/life balance is essential and are dedicated to providing a supportive, collaborative and happy place to work.

Visit the Careers page

Get in touch.