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272 <span class="shmr__tagline">The Discoverability Engine</span> 273 <hr class="shmr__rule"> 274 <h1> 275 <span class="y">Superabundance needs</span> 276 <span class="c">Superdiscoverability.</span> 277 </h1> 278 <div class="shmr__lead"><p>In every market, product volume has outrun human capacity to market it. The winners are those with the intelligence to know what merits attention â and the tools to act on it.</p></div> 279 <div class="shmr__cta-row"> 280 281 <a class="shmr__btn shmr__btn--primary" href="/book-a-demo?hsLang=en">Book a demo</a> 282 283 284 <a class="shmr__btn shmr__btn--ghost" href="/how-it-works?hsLang=en">See how it works</a> 285 286 </div> 287 288 <div class="shmr__pillars-inline"> 289 <span>Cultural Heat.</span><span>Forensic Marketing Strategy.</span><span>Autonomous Execution.</span> 290 </div> 291 292 </div> 293 </section> 294</div></div> 295 296</div><!--end widget-span --> 297</div><!--end row--> 298</div><!--end row-wrapper --> 299 300</div><!--end widget-span --> 301</div><!--end row--> 302</div><!--end row-wrapper --> 303 304<div class="row-fluid-wrapper row-depth-1 row-number-3 dnd-section"> 305<div class="row-fluid "> 306<div class="span12 widget-span widget-type-cell dnd-column" style="" data-widget-type="cell" data-x="0" data-w="12"> 307 308<div class="row-fluid-wrapper row-depth-1 row-number-4 dnd-row"> 309<div class="row-fluid "> 310<div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> 311<div id="hs_cos_wrapper_main-module-4" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="shmr"> 312 <div class="shmr__awards"> 313 <div class="shmr__wrap"> 314 <strong>IPA âInnovation in Publishingâ Laureate, 2026</strong> 315 <span class="pill">3à Startup of the Year</span> 316 <small>UK AI Awards, London 2024 · Digital Publishing Awards 2025 · Futurebook 2025</small> 317 </div> 318 </div> 319</div></div> 320 321</div><!--end widget-span --> 322</div><!--end row--> 323</div><!--end row-wrapper --> 324 325</div><!--end widget-span --> 326</div><!--end row--> 327</div><!--end row-wrapper --> 328 329<div class="row-fluid-wrapper row-depth-1 row-number-5 dnd-section"> 330<div class="row-fluid "> 331<div class="span12 widget-span widget-type-cell dnd-column" style="" data-widget-type="cell" data-x="0" data-w="12"> 332 333<div class="row-fluid-wrapper row-depth-1 row-number-6 dnd-row"> 334<div class="row-fluid "> 335<div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> 336<div id="hs_cos_wrapper_main-module-6" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="shmr"> 337 <section class="shmr__sec "> 338 <div class="shmr__wrap"> 339 <span class="shmr__eyebrow">What Shimmr is</span> 340 341 <h2 class="shmr__h2 shmr__h2--lg">Transforming how the worldâs largest catalogs find their buyers.</h2> 342 343 <div class="shmr__lead"><span style="color: #d8d6d6; background-color: #0f0c0c;">Governed by AI intelligence that decides, executes and learns. An agentic system that evaluates before it spends, then executes continuously at catalog scale.</span></div> 344 345 346 <div class="shmr__grid shmr__grid--3" style="margin-top:44px;"> 347 348 <div class="shmr__card"> 349 <div class="num">01</div> 350 <h3>Cultural Heat</h3> 351 <p>Real-time relevance mapping reveals which products to market and why now.</p> 352 </div> 353 354 <div class="shmr__card"> 355 <div class="num">02</div> 356 <h3>Forensic Strategy</h3> 357 <p>Tailored marketing strategies ranked for success.</p> 358 </div> 359 360 <div class="shmr__card"> 361 <div class="num">03</div> 362 <h3>Autonomous Execution</h3> 363 <p>Campaigns launch, optimize and learn without bottlenecks.</p> 364 </div> 365 366 </div> 367 368 369 370 371 372 </div> 373 </section> 374</div></div> 375 376</div><!--end widget-span --> 377</div><!--end row--> 378</div><!--end row-wrapper --> 379 380</div><!--end widget-span --> 381</div><!--end row--> 382</div><!--end row-wrapper --> 383 384<div class="row-fluid-wrapper row-depth-1 row-number-7 dnd-section"> 385<div class="row-fluid "> 386<div class="span12 widget-span widget-type-cell dnd-column" style="" data-widget-type="cell" data-x="0" data-w="12"> 387 388<div class="row-fluid-wrapper row-depth-1 row-number-8 dnd-row"> 389<div class="row-fluid "> 390<div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> 391<div id="hs_cos_wrapper_main-module-8" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="shmr"> 392 <section class="shmr__sec shmr__sec--alt"> 393 <div class="shmr__wrap">
394 <span class="shmr__eyebrow">How it works</span> 395 <h2 class="shmr__h2">Governed intelligence, end to end.</h2> 396 <div class="shmr__lead" style="margin-bottom:40px;"><p>Every product. Every title. One continuously learning system.</p></div> 397 398 <div class="shmr__loop"> 399 400 <div class="shmr__stage shmr__stage--fill"> 401 <div class="step">01</div> 402 <h3>Heat Pulse</h3> 403 <span class="verb">Filter</span> 404 <p>Screens the entire catalog for cultural resonance before any budget is committed.</p> 405 </div> 406 407 <div class="shmr__stage shmr__stage--plain"> 408 <div class="step">02</div> 409 <h3>Strategizer</h3> 410 <span class="verb">Decide</span> 411 <p>Turns live signals and deployment learning into ranked, tailored marketing strategies.</p> 412 </div> 413 414 <div class="shmr__stage shmr__stage--fill"> 415 <div class="step">03</div> 416 <h3>Generator</h3> 417 <span class="verb">Create</span> 418 <p>Produces the assets each strategy demands, across every channel.</p> 419 </div> 420 421 <div class="shmr__stage shmr__stage--cyan"> 422 <div class="step">04</div> 423 <h3>Deployer</h3> 424 <span class="verb">Act & Learn</span> 425 <p>Places, optimizes and learns continuously. Performance links back to sales.</p> 426 </div> 427 428 </div> 429 430 <div class="shmr__feedback">⺠Feedback loop â performance feeds the Strategizer, making every next output sharper.</div> 431 <div class="shmr__kicker">One loop. Four stages. Multiple executions.</div> 432 433 <div class="shmr__cta-row"> 434 <a class="shmr__btn shmr__btn--ghost" href="/how-it-works?hsLang=en">Walk through the loop</a> 435 </div> 436 437 </div> 438 </section> 439</div></div> 440 441</div><!--end widget-span --> 442</div><!--end row--> 443</div><!--end row-wrapper --> 444 445</div><!--end widget-span --> 446</div><!--end row--> 447</div><!--end row-wrapper --> 448 449<div class="row-fluid-wrapper row-depth-1 row-number-9 dnd-section"> 450<div class="row-fluid "> 451<div class="span12 widget-span widget-type-cell dnd-column" style="" data-widget-type="cell" data-x="0" data-w="12"> 452 453<div class="row-fluid-wrapper row-depth-1 row-number-10 dnd-row"> 454<div class="row-fluid "> 455<div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> 456<div id="hs_cos_wrapper_main-module-10" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="shmr"> 457 <section class="shmr__sec "> 458 <div class="shmr__wrap"> 459 <span class="shmr__eyebrow">Core IP</span> 460 461 <h2 class="shmr__h2">The Strategizer â the brain of the system.</h2> 462 463 <div class="shmr__lead"><p><span style="color: #d8d6d6; background-color: #0f0c0c;">Feed it a product. It researches six dimensions and returns tailored marketing strategies ranked for success â specific angles, specific language, specific reasoning. Strategies that deepen with every activation, for every product.</span></p></div> 464 465 466 <div class="shmr__grid shmr__grid--3" style="margin-top:44px;"> 467 468 <div class="shmr__card"> 469 470 <h3>Cultural Moment</h3> 471 <p>Real-time cultural relevance mapping.</p> 472 </div> 473 474 <div class="shmr__card"> 475 476 <h3>Competitive Landscape</h3> 477 <p>Positioning against live market context.</p> 478 </div> 479 480 <div class="shmr__card"> 481 482 <h3>Audience Signal</h3> 483 <p>Who is ready to buy, and why now.</p> 484 </div> 485 486 <div class="shmr__card"> 487 488 <h3>Market Readiness</h3> 489 <p>Category trajectory and timing.</p> 490 </div> 491 492 <div class="shmr__card"> 493 494 <h3>Category Analysis</h3> 495 <p>Sector-level intelligence and benchmarks.</p> 496 </div> 497 498 <div class="shmr__card"> 499 500 <h3>The Product Itself</h3> 501 <p>Deep ProductDNA extraction and meaning.</p> 502 </div> 503 504 </div> 505 506 507 508 <div class="shmr__callout "><p>The six dimensions roll up into the <strong>Heat Pulse</strong> â the pre-budget ranking that decides which products get activated, before a budget is committed.</p></div> 509 510 511 512 <div class="shmr__cta-row"> 513 <a class="shmr__btn shmr__btn--ghost" href="/the-strategizer?hsLang=en">Inside the Strategizer</a> 514 </div> 515 516 </div> 517 </section> 518</div></div> 519 520</div><!--end widget-span --> 521</div><!--end row--> 522</div><!--end row-wrapper --> 523 524</div><!--end widget-span --> 525</div><!--end row--> 526</div><!--end row-wrapper --> 527 528<div class="row-fluid-wrapper row-depth-1 row-number-11 dnd-section"> 529<div class="row-fluid "> 530<div class="span12 widget-span widget-type-cell dnd-column" style="" data-widget-type="cell" data-x="0" data-w="12"> 531 532<div class="row-fluid-wrapper row-depth-1 row-number-12 dnd-row"> 533<div class="row-fluid "> 534<div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> 535<div id="hs_cos_wrapper_main-module-12" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="shmr"> 536 <section class="shmr__sec shmr__sec--tight shmr__sec--alt"> 537 <div class="shmr__wrap">
538 <span class="shmr__eyebrow">Activations</span> 539 <h2 class="shmr__h2" style="font-size:clamp(26px,3.4vw,38px);">Every output the strategy demands.</h2> 540 541 <ul class="shmr__tags"> 542 <li>Product Listings</li><li>Metadata</li><li>Creative</li><li>Search Engine Optimization</li><li>Generative Engine Optimization</li><li>PR</li><li>Podcasts</li><li>Advertising</li><li>Regional Sales Kits</li> 543 </ul> 544 </div> 545 </section> 546</div></div> 547 548</div><!--end widget-span --> 549</div><!--end row--> 550</div><!--end row-wrapper --> 551 552</div><!--end widget-span --> 553</div><!--end row--> 554</div><!--end row-wrapper --> 555 556<div class="row-fluid-wrapper row-depth-1 row-number-13 dnd-section"> 557<div class="row-fluid "> 558<div class="span12 widget-span widget-type-cell dnd-column" style="" data-widget-type="cell" data-x="0" data-w="12"> 559 560<div class="row-fluid-wrapper row-depth-1 row-number-14 dnd-row"> 561<div class="row-fluid "> 562<div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> 563<div id="hs_cos_wrapper_main-module-14" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="shmr"> 564 <section class="shmr__sec "> 565 <div class="shmr__wrap"> 566 <span class="shmr__eyebrow">Validated results</span> 567 <h2 class="shmr__h2">The proof.</h2> 568 <div class="shmr__lead"><p>Validated across over 200 enterprise and independent publishers. These are not projections. Technology escapes competition when it is an order of magnitude better than what it replaces, not incrementally so. Shimmr clears that threshold.</p></div> 569 570 571 <div class="shmr__grid shmr__grid--4" style="margin-top:48px;"> 572 573 <div class="shmr__stat"> 574 <div class="fig">+49% </div> 575 <div class="lbl">Sales Uplift</div> 576 <p class="sub">Big Five publisher pilot, Shimmr-governed campaigns vs. prior benchmarks</p> 577 </div> 578 579 <div class="shmr__stat"> 580 <div class="fig">448%</div> 581 <div class="lbl">ROAS</div> 582 <p class="sub">Return on ad spend across the same pilot</p> 583 </div> 584 585 <div class="shmr__stat"> 586 <div class="fig">12Ã</div> 587 <div class="lbl">More Effective</div> 588 <p class="sub">vs. traditional agency benchmarks across equivalent spend</p> 589 </div> 590 591 <div class="shmr__stat"> 592 <div class="fig">100Ã</div> 593 <div class="lbl">Faster</div> 594 <p class="sub">From product analysis to live campaign. Weeks become minutes.</p> 595 </div> 596 597 </div> 598 599 600 601 <div class="shmr__grid shmr__grid--2" style="margin-top:56px;gap:34px;"> 602 603 <div class="shmr__quote"> 604 <p>âAny publisher not using something like this before acquisition â thatâs negligent.â</p> 605 <cite>Thaddeus McIlroy, London Book Fair 2026</cite> 606 </div> 607 608 <div class="shmr__quote"> 609 <p>âOur biggest current problem is data and forecasting. Straight away, Iâm thinking this will be amazing for that.â</p> 610 <cite>Innovation Lead, Big 5 Publisher</cite> 611 </div> 612 613 </div> 614 615 </div> 616 </section> 617</div></div> 618 619</div><!--end widget-span --> 620</div><!--end row--> 621</div><!--end row-wrapper --> 622 623</div><!--end widget-span --> 624</div><!--end row--> 625</div><!--end row-wrapper --> 626 627<div class="row-fluid-wrapper row-depth-1 row-number-15 dnd-section"> 628<div class="row-fluid "> 629<div class="span12 widget-span widget-type-cell dnd-column" style="" data-widget-type="cell" data-x="0" data-w="12"> 630 631<div class="row-fluid-wrapper row-depth-1 row-number-16 dnd-row"> 632<div class="row-fluid "> 633<div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> 634<div id="hs_cos_wrapper_main-module-16" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="shmr"> 635 <section class="shmr__close "> 636 <div class="shmr__wrap"> 637 <h2>Built for catalogs.</h2> 638 <p>Publishing is one of the most catalog-intensive, margin-pressured markets in the world. Shimmr is designed to bring whole catalogs into the light.</p> 639 640 <a class="shmr__btn shmr__btn--primary" href="/book-a-demo?hsLang=en">Book a demo</a> 641
642 <span class="tag">Speed. Scale. Intellegence.</span> 643 </div> 644 </section> 645</div></div> 646 647</div><!--end widget-span --> 648</div><!--end row--> 649</div><!--end row-wrapper --> 650 651</div><!--end widget-span --> 652</div><!--end row--> 653</div><!--end row-wrapper --> 654 655</div><!--end widget-span --> 656</div> 657</div> 658</div> 659 660 </main> 661 662 <div class="container-fluid footer"> 663<div class="row-fluid-wrapper"> 664<div class="row-fluid"> 665<div class="span12 widget-span widget-type-cell " style="" data-widget-type="cell" data-x="0" data-w="12"> 666 667<div class="row-fluid-wrapper row-depth-1 row-number-1 dnd-section"> 668<div class="row-fluid "> 669<div class="span12 widget-span widget-type-cell dnd-column" style="" data-widget-type="cell" data-x="0" data-w="12"> 670 671<div class="row-fluid-wrapper row-depth-1 row-number-2 dnd-row"> 672<div class="row-fluid "> 673<div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> 674<div id="hs_cos_wrapper_site_footer-module-2" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"> 675 676 677 678<div class="shmr"> 679 <footer class="shmr__ftr"> 680 <div class="shmr__wrap"> 681 682 <div class="shmr__ftr__social"> 683 684 <a href="https://www.linkedin.com/company/shimmr" target="_blank" rel="noopener" aria-label="Shimmr AI on LinkedIn"> 685 686 687 <svg viewbox="0 0 24 24" role="img" aria-hidden="true" focusable="false"><path d="M4.98 3.5C4.98 4.88 3.87 6 2.5 6S0 4.88 0 3.5 1.12 1 2.5 1 4.98 2.12 4.98 3.5zM.22 8.02h4.56V24H.22V8.02zm7.55 0h4.37v2.18h.06c.61-1.15 2.1-2.36 4.32-2.36 4.62 0 5.48 3.04 5.48 7v9.16h-4.56v-8.12c0-1.94-.04-4.43-2.7-4.43-2.7 0-3.11 2.11-3.11 4.29V24H7.77V8.02z" /></svg> 688 689 690 </a> 691 692 <a href="https://www.instagram.com/shimmr_ai" target="_blank" rel="noopener" aria-label="Shimmr AI on Instagram"> 693 694 695 <svg viewbox="0 0 24 24" role="img" aria-hidden="true" focusable="false"><path d="M12 2.16c3.2 0 3.58.01 4.85.07 1.17.05 1.8.25 2.23.41.56.22.96.48 1.38.9.42.42.68.82.9 1.38.16.42.36 1.06.41 2.23.06 1.27.07 1.65.07 4.85s-.01 3.58-.07 4.85c-.05 1.17-.25 1.8-.41 2.23-.22.56-.48.96-.9 1.38-.42.42-.82.68-1.38.9-.42.16-1.06.36-2.23.41-1.27.06-1.65.07-4.85.07s-3.58-.01-4.85-.07c-1.17-.05-1.8-.25-2.23-.41-.56-.22-.96-.48-1.38-.9-.42-.42-.68-.82-.9-1.38-.16-.42-.36-1.06-.41-2.23C2.17 15.58 2.16 15.2 2.16 12s.01-3.58.07-4.85c.05-1.17.25-1.8.41-2.23.22-.56.48-.96.9-1.38.42-.42.82-.68 1.38-.9.42-.16 1.06-.36 2.23-.41C8.42 2.17 8.8 2.16 12 2.16zM12 0C8.74 0 8.33.01 7.05.07 5.78.13 4.9.33 4.14.63c-.79.3-1.46.72-2.13 1.38C1.35 2.68.93 3.35.63 4.14.33 4.9.13 5.78.07 7.05.01 8.33 0 8.74 0 12s.01 3.67.07 4.95c.06 1.27.26 2.15.56 2.91.3.79.72 1.46 1.38 2.13.67.66 1.34 1.08 2.13 1.38.76.3 1.64.5 2.91.56C8.33 23.99 8.74 24 12 24s3.67-.01 4.95-.07c1.27-.06 2.15-.26 2.91-.56.79-.3 1.46-.72 2.13-1.38.66-.67 1.08-1.34 1.38-2.13.3-.76.5-1.64.56-2.91.06-1.28.07-1.69.07-4.95s-.01-3.67-.07-4.95c-.06-1.27-.26-2.15-.56-2.91-.3-.79-.72-1.46-1.38-2.13C21.32 1.35 20.65.93 19.86.63c-.76-.3-1.64-.5-2.91-.56C15.67.01 15.26 0 12 0zm0 5.84a6.16 6.16 0 100 12.32 6.16 6.16 0 000-12.32zM12 16a4 4 0 110-8 4 4 0 010 8zm7.85-10.4a1.44 1.44 0 11-2.88 0 1.44 1.44 0 012.88 0z" /></svg> 696 697 698 </a> 699 700 <a href="https://twitter.com/Shimmr_AI" target="_blank" rel="noopener" aria-label="Shimmr AI on X"> 701 702 703 <svg viewbox="0 0 24 24" role="img" aria-hidden="true" focusable="false"><path d="M18.9 1.15h3.68l-8.04 9.19L24 22.85h-7.4l-5.8-7.58-6.64 7.58H.47l8.6-9.83L0 1.15h7.59l5.24 6.93 6.07-6.93zm-1.29 19.5h2.04L6.49 3.24H4.3l13.31 17.41z" /></svg> 704 705 706 </a> 707 708 </div> 709 710 711 712 <nav class="shmr__ftr__cols" aria-label="Footer"> 713 714 <div class="shmr__ftr__col"> 715 <h4>Platform</h4> 716 <a href="/how-it-works?hsLang=en">How it works</a><a href="/strategizer?hsLang=en">The Strategizer</a><a href="/pricing?hsLang=en">Pricing</a><a href="/for-authors?hsLang=en">For authors</a> 717 </div> 718 719 <div class="shmr__ftr__col"> 720 <h4>Resources</h4> 721 <a href="/how-to-guides?hsLang=en">How-to guides</a><a href="/commentary?hsLang=en">Commentary</a><a href="/faqs?hsLang=en">FAQs</a> 722 </div> 723 724 <div class="shmr__ftr__col"> 725 <h4>Company</h4> 726 <a href="/team?hsLang=en">Team</a><a href="/what-were-up-to?hsLang=en">News</a><a href="/shimmer-dont-shake?hsLang=en">The books</a> 727 </div> 728 729 </nav> 730 731 732 <p class="shmr__ftr__legal"> 733 Shimmr AI Ltd., Second Floor Ridgeland House, 15 Carfax, Horsham, West Sussex, England, RH12 1ER. Company Number 14391431 734 </p> 735 736 <p class="shmr__ftr__links"> 737 <a href="/privacy?hsLang=en">Privacy Policy</a>
738 <span>|</span> 739 <a href="/terms-conditions?hsLang=en">Terms & Conditions</a> 740 </p> 741 742 743 <div class="shmr__ftr__logo"> 744 <img src="https://shimmr.ai/hubfs/Shimmr_Logo_Negative-1.png" alt="Shimmr AI" loading="lazy"> 745 </div> 746 747 </div> 748 </footer> 749</div></div> 750 751</div><!--end widget-span --> 752</div><!--end row--> 753</div><!--end row-wrapper --> 754 755</div><!--end widget-span --> 756</div><!--end row--> 757</div><!--end row-wrapper --> 758 759</div><!--end widget-span --> 760</div> 761</div> 762</div> 763 </div> 764 765 766
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