https://boombam.app/assets/workflow-guide-framework-CiY5oMqM.js

1import{j as e,L as a,B as t,bi as g,w as u,C as r,b as i,d as l,e as n,h as p,s as j,V as d,bk as f,p as w,T as y,U as N,Z as v,bt as k}from"./index-CuSEeJFb.js";import{C as b}from"./circle-check-DSSdNCFx.js";function R(){const x=[{letter:"R",word:"Recognize",icon:e.jsx(y,{className:"w-6 h-6"}),description:"Identify which awareness stage your audience is in",actions:["Survey your existing customers","Analyze search queries and social media comments","Look at competitor targeting","Study your sales conversations"],example:'A plumber discovers most prospects search "emergency water leak" not "plumbing services"',mistakes:"Assuming everyone knows they need your service"},{letter:"E",word:"Engage",icon:e.jsx(N,{className:"w-6 h-6"}),description:"Choose the right channels for that stage",actions:["Match channel to awareness level","Test 2-3 channels initially","Track engagement metrics","Optimize based on response"],example:"Using Facebook videos for problem unaware, Google Ads for problem aware",mistakes:"Using sales-focused messaging on unaware audiences"},{letter:"A",word:"Amplify",icon:e.jsx(v,{className:"w-6 h-6"}),description:"Create content that moves them to the next stage",actions:["Develop stage-specific content","Use storytelling and case studies","Address objections gradually","Build trust through value"],example:'Blog post: "5 Signs Your AC is Wasting Money" → "How to Choose an HVAC Company"',mistakes:"Jumping straight to product features"},{letter:"C",word:"Convert",icon:e.jsx(d,{className:"w-6 h-6"}),description:"Use appropriate offers for their readiness level",actions:["Free guides for unaware stages","Consultations for aware stages","Trials for solution aware","Discounts for decision stage"],example:"Free home energy audit for problem aware, 20% off for decision stage",mistakes:"Offering discounts to people who don't know you exist"},{letter:"H",word:"Hold",icon:e.jsx(k,{className:"w-6 h-6"}),description:"Retain customers and turn them into advocates",actions:["Deliver exceptional service","Follow up post-purchase","Request reviews and referrals","Create loyalty programs"],example:"Quarterly maintenance reminders with exclusive member pricing",mistakes:"Forgetting customers after the sale"}],h=[{week:"Week 1-2",task:"Recognize",activities:["Customer surveys","Competitor analysis","Define awareness segments"]},{week:"Week 3-4",task:"Engage",activities:["Channel selection","Budget allocation","Initial campaign setup"]},{week:"Week 5-6",task:"Amplify",activities:["Content creation","Landing pages","Email sequences"]},{week:"Week 7-8",task:"Convert",activities:["Offer development","Sales process setup","Tracking implementation"]},{week:"Week 9+",task:"Hold & Optimize",activities:["Customer success program","Referral system","Continuous improvement"]}];return e.jsxs("div",{children:[e.jsx("div",{className:"sticky top-0 z-40 bg-white border-b shadow-sm",children:e.jsx("div",{className:"max-w-7xl mx-auto px-4 sm:px-6 lg:px-8",children:e.jsxs("nav",{className:"flex items-center justify-between h-16",children:[e.jsxs("div",{className:"flex items-center gap-2",children:[e.jsx(a,{href:"/workflow-builder",children:e.jsx(t,{variant:"ghost",size:"sm",className:"gap-2",children:"← Back to Builder"})}),e.jsx("span",{className:"text-sm text-gray-500",children:"|"}),e.jsx("h2",{className:"text-lg font-semibold",children:"REACH Framework"})]}),e.jsxs("div",{className:"flex md:hidden gap-2",children:[e.jsx(a,{href:"/workflow-guide-channels",children:e.jsxs(t,{size:"sm",variant:"outline",className:"gap-1",children:[e.jsx(g,{className:"w-4 h-4"}),"Prev"]})}),e.jsx(a,{href:"/workflow-guide-summary",children:e.jsxs(t,{size:"sm",variant:"outline",className:"gap-1",children:["Next",e.jsx(u,{className:"w-4 h-4"})]})})]}),e.jsxs("div",{className:"hidden md:flex items-center gap-2",children:[e.jsx(a,{href:"/workflow-guide-introduction",children:e.jsx(t,{variant:"ghost",size:"sm",children:"Introduction"})}),e.jsx(a,{href:"/workflow-guide-awareness",children:e.jsx(t,{variant:"ghost",size:"sm",children:"Awareness Stages"})}),e.jsx(a,{href:"/workflow-guide-channels",children:e.jsx(t,{variant:"ghost",size:"sm",children:"Channel Selection"})}),e.jsx("span",{className:"text-gray-400",children:"→"}),e.jsx("span",{className:"text-sm font-medium text-orange-600",children:"REACH Framework"}),e.jsx("span",{className:"text-gray-400",children:"→"}),e.jsx(a,{href:"/workflow-guide-summary",children:e.jsx(t,{variant:"ghost",size:"sm",children:"Summary"})})]})]})})}),e.jsx("div",{className:"max-w-5xl mx-auto p-4 sm:p-6 lg:p-8",children:e.jsxs("div",{className:"space-y-6",children:[e.jsxs(r,{className:"bg-gradient-to-r from-green-50 to-blue-50",children:[e.jsx(i,{children:e.jsx(l,{className:"text-2xl",children:"The REACH Framework"})}),e.jsxs(n,{children:[e.jsx("p",{className:"text-gray-700 mb-4",children:"REACH is your systematic approach to building multi-level awareness campaigns that actually convert. Each step builds on the previous one to create a complete customer journey."}),e.jsx("div",{className:"bg-white/80 rounded-lg p-4",children:e.jsx("p",{className:"font-semibold text-gray-800",children:"Think of REACH as your GPS for guiding prospects from stranger to customer."})})]})]}),e.jsx("div",{className:"space-y-4",children:x.map((s,c)=>e.jsxs(r,{className:"overflow-hidden",children:[e.jsx(i,{className:"pb-3 bg-gradient-to-r from-orange-50 to-orange-100",children:e.jsxs(l,{className:"text-xl flex items-center gap-3",children:[e.jsx("div",{className:"flex items-center justify-center w-12 h-12 bg-orange-600 text-white rounded-full font-bold text-2xl",children:s.letter}),e.jsxs("div",{children:[e.jsx("span",{className:"font-bold",children:s.word}),e.jsx("p",{className:"text-sm font-normal text-gray-600 mt-1",children:s.description})]}),e.jsx("div",{className:"ml-auto text-orange-600",children:s.icon})]})}),e.jsxs(n,{className:"pt-6 space-y-4",children:[e.jsxs("div",{children:[e.jsx("h4",{className:"font-semibold mb-2",children:"Action Steps:"}),e.jsx("ul",{className:"space-y-1",children:s.actions.map((o,m)=>e.jsxs("li",{className:"flex items-start gap-2 text-sm text-gray-700",children:[e.jsx(b,{className:"w-4 h-4 text-green-600 mt-0.5 flex-shrink-0"}),o]},m))})]}),e.jsxs("div",{className:"bg-blue-50 p-3 rounded-lg",children:[e.jsx("h5",{className:"font-medium text-sm mb-1",children:"Real Example:"}),e.jsx("p",{className:"text-sm text-gray-700",children:s.example})]}),e.jsxs("div",{className:"bg-red-50 p-3 rounded-lg",children:[e.jsxs("h5",{className:"font-medium text-sm mb-1 flex items-center gap-1",children:[e.jsx(p,{className:"w-4 h-4 text-red-600"}),"Common Mistake:"]}),e.jsx("p",{className:"text-sm text-gray-700",children:s.mistakes})]})]})]},c))}),e.jsxs(r,{children:[e.jsx(i,{children:e.jsx(l,{className:"text-xl",children:"8-Week Implementation Plan"})}),e.jsx(n,{children:e.jsx("div",{className:"space-y-3",children:h.map((s,c)=>e.jsxs("div",{className:"flex items-start gap-4 p-4 bg-gray-50 rounded-lg",children:[e.jsx(j,{className:"flex-shrink-0",children:s.week}),e.jsxs("div",{className:"flex-grow",children:[e.jsx("h5",{className:"font-semibold text-sm mb-1",children:s.task}),e.jsx("ul",{className:"text-sm text-gray-600 space-y-0.5",children:s.activities.map((o,m)=>e.jsxs("li",{children:["• ",o]},m))})]})]},c))})})]}),e.jsxs(r,{className:"bg-green-50 border-green-200",children:[e.jsx(i,{children:e.jsxs(l,{className:"text-xl flex items-center gap-2",children:[e.jsx(d,{className:"w-6 h-6 text-green-600"}),"Success Metrics by Stage"]})}),e.jsx(n,{className:"space-y-3",children:e.jsxs("div",{className:"grid md:grid-cols-2 gap-4",children:[e.jsxs("div",{children:[e.jsx("h5",{className:"font-semibold mb-2",children:"Awareness Building (R-E)"}),e.jsxs("ul",{className:"text-sm text-gray-700 space-y-1",children:[e.jsx("li",{children:"• Reach: Total people exposed"}),e.jsx("li",{children:"• Engagement rate on content"}),e.jsx("li",{children:"• Email list growth"}),e.jsx("li",{children:"• Social media followers"})]})]}),e.jsxs("div",{children:[e.jsx("h5",{className:"font-semibold mb-2",children:"Conversion (A-C-H)"}),e.jsxs("ul",{className:"text-sm text-gray-700 space-y-1",children:[e.jsx("li",{children:"• Lead to customer conversion rate"}),e.jsx("li",{children:"• Average deal size"}),e.jsx("li",{children:"• Customer lifetime value"}),e.jsx("li",{children:"• Referral generation rate"})]})]})]})})]}),e.jsxs(r,{className:"bg-yellow-50 border-yellow-200",children:[e.jsx(i,{children:e.jsx(l,{className:"text-xl",children:"Key Takeaways"})}),e.jsxs(n,{className:"space-y-3",children:[e.jsxs("p",{className:"text-gray-700",children:[e.jsx("strong",{children:"Patience is profitable:"})," It takes 6-8 touches to move someone through all stages. Plan accordingly."]}),e.jsxs("p",{className:"text-gray-700",children:[e.jsx("strong",{children:"Track everything:"})," You can't improve what you don't measure. Set up tracking from day one."]}),e.jsxs("p",{className:"text-gray-700",children:[e.jsx("strong",{children:"Test and iterate:"})," What works for one business may not work for another. Always be testing."]}),e.jsxs("p",{className:"text-gray-700",children:[e.jsx("strong",{children:"Focus on value:"})," At every stage, lead with value, not sales pitches."]})]})]}),e.jsxs("div",{className:"flex flex-col sm:flex-row gap-4 justify-between items-center mt-8",children:[e.jsx(a,{href:"/workflow-guide-channels",children:e.jsxs(t,{variant:"outline",size:"lg",className:"gap-2 w-full sm:w-auto",children:[e.jsx(f,{className:"w-5 h-5"}),"Back to Channel Selection"]})}),e.jsx(a,{href:"/workflow-guide-summary",children:e.jsxs(t,{size:"lg",className:"gap-2 w-full sm:w-auto",children:["Next: Summary & Start Building",e.jsx(w,{className:"w-5 h-5"})]})})]})]})})]})}export{R as default};