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leaders</span><h1 class="text-[clamp(36px,5.2vw,72px)] font-serif tracking-[-0.05em] leading-[1.08] text-white max-w-[860px]"><span class="inline-block" style="opacity:0;transform:translateY(20px)">AI</span> <span class="inline-block" style="opacity:0;transform:translateY(20px)">marketing</span> <span class="inline-block" style="opacity:0;transform:translateY(20px)">engineers</span> <br class="hidden md:block"/>
6<span class="inline-block" style="opacity:0;transform:translateY(20px)">who</span> <span class="inline-block" style="opacity:0;transform:translateY(20px)">get</span> <span class="inline-block" style="opacity:0;transform:translateY(20px)">you</span> <span class="inline-block" style="opacity:0;transform:translateY(20px)">customers</span> <span class="inline-block" style="opacity:0;transform:translateY(20px)">from</span> <span class="inline-block" style="opacity:0;transform:translateY(20px)">AI</span> <span class="inline-block" style="opacity:0;transform:translateY(20px)">search.</span></h1><p class="mt-5 text-[16px] font-medium tracking-tight leading-[1.5] text-white/65 max-w-[480px]" style="opacity:0;transform:translateY(12px)">We build the content and AI visibility systems that get you cited when buyers ask ChatGPT, Claude, and Gemini who to buy from.</p><div class="mt-8 flex flex-col items-center gap-4 w-full" style="opacity:0;transform:translateY(12px)"><div class="relative w-full 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gap-x-8 gap-y-8 items-center justify-items-center"><div class="relative flex items-center justify-center"><a href="/customers/airops"><div class="relative inline-flex"><div><img alt="AirOps" loading="lazy" width="86" height="28" decoding="async" data-nimg="1" style="color:transparent;height:25px;width:auto;max-width:175px" srcSet="/_next/image?url=%2Fimgs%2Flogos%2Fairops.png&w=96&q=75 1x, /_next/image?url=%2Fimgs%2Flogos%2Fairops.png&w=256&q=75 2x" src="/_next/image?url=%2Fimgs%2Flogos%2Fairops.png&w=256&q=75"/></div><span class="absolute -top-3 -right-3 text-[15px] font-bold leading-none select-none" style="color:#CA4B14">+</span></div></a></div><div class="relative flex items-center justify-center"><a href="/customers/boon-pipeline"><div class="relative inline-flex"><div><img alt="Boon" loading="lazy" width="78" height="28" decoding="async" data-nimg="1" style="color:transparent;height:25px;width:auto;max-width:175px" src="/imgs/logos/boon.svg"/></div><span class="absolute -top-3 -right-3 text-[15px] font-bold leading-none select-none" style="color:#CA4B14">+</span></div></a></div><div class="relative flex items-center justify-center"><a href="/customers/coinflow"><div class="relative inline-flex"><div><img alt="Coinflow" loading="lazy" width="400" height="95" decoding="async" data-nimg="1" style="color:transparent;height:25px;width:auto;max-width:175px" srcSet="/_next/image?url=%2Fimgs%2Flogos%2Fcoinflow-brand.png&w=640&q=75 1x, /_next/image?url=%2Fimgs%2Flogos%2Fcoinflow-brand.png&w=828&q=75 2x" src="/_next/image?url=%2Fimgs%2Flogos%2Fcoinflow-brand.png&w=828&q=75"/></div><span class="absolute -top-3 -right-3 text-[15px] font-bold leading-none select-none" style="color:#CA4B14">+</span></div></a></div><div class="relative flex items-center justify-center"><a href="/customers/emtrain"><div class="relative inline-flex"><div><img alt="Emtrain" loading="lazy" width="113" height="28" decoding="async" data-nimg="1" style="color:transparent;height:25px;width:auto;max-width:175px" src="/imgs/logos/emtrain.svg"/></div><span class="absolute -top-3 -right-3 text-[15px] font-bold leading-none select-none" style="color:#CA4B14">+</span></div></a></div><div class="relative flex items-center justify-center"><a href="/customers/abode"><div class="relative inline-flex"><div><img alt="Abode" loading="lazy" width="114" height="28" decoding="async" data-nimg="1" style="color:transparent;height:25px;width:auto;max-width:175px" srcSet="/_next/image?url=%2Fimgs%2Flogos%2Fabode.png&w=128&q=75 1x, /_next/image?url=%2Fimgs%2Flogos%2Fabode.png&w=256&q=75 2x" src="/_next/image?url=%2Fimgs%2Flogos%2Fabode.png&w=256&q=75"/></div><span class="absolute -top-3 -right-3 text-[15px] font-bold leading-none select-none" style="color:#CA4B14">+</span></div></a></div><div class="relative flex items-center justify-center"><a href="/customers/m0"><div class="relative inline-flex"><div><img alt="M0" loading="lazy" width="43" height="28" decoding="async" data-nimg="1" style="color:transparent;height:25px;width:auto;max-width:175px" srcSet="/_next/image?url=%2Fimgs%2Flogos%2Fm0.png&w=48&q=75 1x, /_next/image?url=%2Fimgs%2Flogos%2Fm0.png&w=96&q=75 2x" src="/_next/image?url=%2Fimgs%2Flogos%2Fm0.png&w=96&q=75"/></div><span class="absolute -top-3 -right-3 text-[15px] font-bold leading-none select-none" style="color:#CA4B14">+</span></div></a></div><div class="relative flex items-center justify-center"><a href="/customers/dfns"><div class="relative inline-flex"><div><img alt="DFNS" loading="lazy" width="350" height="119" decoding="async" data-nimg="1" style="color:transparent;height:25px;width:auto;max-width:175px" srcSet="/_next/image?url=%2Fimgs%2Flogos%2Fdfns.png&w=384&q=75 1x, /_next/image?url=%2Fimgs%2Flogos%2Fdfns.png&w=750&q=75 2x" src="/_next/image?url=%2Fimgs%2Flogos%2Fdfns.png&w=750&q=75"/></div><span class="absolute -top-3 -right-3 text-[15px] font-bold leading-none select-none" style="color:#CA4B14">+</span></div></a></div><div class="relative flex items-center justify-center"><a href="/customers/rev-leasing"><div class="relative inline-flex"><div><img alt="Rev Leasing" loading="lazy" width="110" height="28" decoding="async" data-nimg="1" style="color:transparent;height:25px;width:auto;max-width:175px" src="/imgs/logos/rev-leasing.svg"/></div><span class="absolute -top-3 -right-3 text-[15px] font-bold leading-none select-none" style="color:#CA4B14">+</span></div></a></div><div class="relative flex items-center justify-center"><a href="/customers/instantly-ai"><div class="relative inline-flex"><div><img alt="Instantly" loading="lazy" width="125" height="28" decoding="async" data-nimg="1" style="color:transparent;height:25px;width:auto;max-width:175px" srcSet="/_next/image?url=%2Fimgs%2Flogos%2Finstantly.png&w=128&q=75 1x, /_next/image?url=%2Fimgs%2Flogos%2Finstantly.png&w=256&q=75 2x" src="/_next/image?url=%2Fimgs%2Flogos%2Finstantly.png&w=256&q=75"/></div><span class="absolute -top-3 -right-3 text-[15px] font-bold leading-none select-none" style="color:#CA4B14">+</span></div></a></div><div class="relative flex items-center justify-center"><div class="relative inline-flex"><div><img alt="Andreessen Horowitz" loading="lazy" width="56" height="28" decoding="async" data-nimg="1" style="color:transparent;height:25px;width:auto;max-width:175px" src="/imgs/logos/a16z.svg"/></div></div></div><div class="relative flex items-center justify-center"><div class="relative inline-flex"><div><img alt="Mercury" loading="lazy" width="100" height="28" decoding="async" data-nimg="1" style="color:transparent;height:25px;width:auto;max-width:175px" src="/imgs/logos/mercury.svg"/></div></div></div><div class="relative flex items-center justify-center"><div class="relative inline-flex"><div><img alt="Framer" loading="lazy" width="96" height="28" decoding="async" data-nimg="1" style="color:transparent;height:25px;width:auto;max-width:175px" src="/imgs/logos/framer.svg"/></div></div></div><div class="relative flex items-center justify-center"><a href="/customers/console"><div class="relative inline-flex"><div><img alt="Console" loading="lazy" width="1086" height="169" decoding="async" data-nimg="1" style="color:transparent;height:25px;width:auto;max-width:175px" src="/imgs/logos/console.svg"/></div><span class="absolute -top-3 -right-3 text-[15px] font-bold leading-none select-none" style="color:#CA4B14">+</span></div></a></div></div></div></section></div><section class="py-24 px-6 md:px-12 lg:px-20 xl:py-32 bg-beige text-ink"><div class="mx-auto max-w-[1200px]"><div><div class="grid grid-cols-1 lg:grid-cols-2 gap-12 lg:gap-20"><div><div style="opacity:0;transform:translateY(20px)"><span class="inline-flex items-center gap-2.5 text-[11px] font-semibold tracking-[0.12em] uppercase rounded-full mb-6 pl-1.5 pr-4 py-1.5 bg-off-white text-ink/65 border border-ink/[0.08] shadow-[0_1px_2px_rgba(0,0,0,0.04)]"><span class="inline-flex items-center justify-center rounded-full bg-ink/[0.04]" style="width:22px;height:22px;color:#CA4B14"><span style="width:8px;height:8px;border-radius:50%;background-color:#CA4B14;display:inline-block"></span></span>Problem</span></div><div style="opacity:0;transform:translateY(20px)"><h2 class="text-display-xl font-serif">Lose buyers before your reps ever call.<!-- --> <span class="text-ink/25">Most companies are invisible when it matters.</span></h2></div><div style="opacity:0;transform:translateY(20px)"><p class="text-[16px] text-ink/60 leading-relaxed mt-6 max-w-[480px]">Buyers check LinkedIn, ask AI, and read peer research before they call your reps. Miss one of those channels, and youâre invisible when the decision gets made. Show up in all three and you win consideration before sales ever speaks.</p></div></div><div class="space-y-5"><div style="opacity:0;transform:translateY(20px)"><div class="border-l-2 border-pine/40 pl-5"><p class="font-semibold text-ink text-[15px] mb-1">Outbound starts from zero</p><p class="text-[14px] text-ink/55">Every cold email fights for attention with no context. Buyers who have seen your exec post three times reply. Everyone else doesn't.</p></div></div><div style="opacity:0;transform:translateY(20px)"><div class="border-l-2 border-pine/40 pl-5"><p class="font-semibold text-ink text-[15px] mb-1">AI search is replacing Google for category research</p><p class="text-[14px] text-ink/55">
6Buyers ask ChatGPT which vendors to consider before they ever visit your site. If you're not cited, you're not in the consideration set.</p></div></div><div style="opacity:0;transform:translateY(20px)"><div class="border-l-2 border-pine/40 pl-5"><p class="font-semibold text-ink text-[15px] mb-1">Original insight is the only thing that cuts through</p><p class="text-[14px] text-ink/55">AI-generated content is everywhere. A real human point of view backed by original data is the only thing that earns trust at scale.</p></div></div><div style="opacity:0;transform:translateY(20px)"><p class="text-[17px] font-semibold text-ink mt-4">The companies that win pipeline in the next three years will be the ones that show up in AI answers, in LinkedIn feeds, and in original research.</p></div></div></div></div></div></section><section class="bg-pine py-16 lg:py-20 px-6 md:px-12 lg:px-20"><div class="mx-auto max-w-[1200px]"><div class="text-center mb-10"><p class="text-[13px] font-medium text-off-white/40 uppercase tracking-[0.15em] mb-4" style="opacity:0">Solution</p><h2 class="text-display-xl font-serif max-w-[1000px] mx-auto text-off-white" style="opacity:0;transform:translateY(16px)">Warm your pipeline with three plays that compound.</h2></div><div class="grid grid-cols-1 sm:grid-cols-2 lg:grid-cols-3 gap-4"><div class="group bg-beige hover:bg-white rounded-[10px] overflow-hidden shadow-[0_2px_16px_rgba(0,0,0,0.2)] hover:shadow-[0_4px_24px_rgba(0,0,0,0.28)] transition-all duration-200 cursor-default" style="opacity:0;transform:translateY(20px)"><div class="relative h-[160px] bg-tan rounded-t-[10px] overflow-hidden"><div class="flex flex-col justify-center h-full px-5 gap-2"><p class="text-[10px] text-ink/30 uppercase tracking-wide mb-1">This quarterâs account list</p><div class="flex items-center gap-2.5 bg-off-white/80 rounded-lg px-3 py-2"><div class="w-2 h-2 rounded-full bg-burnt-orange/60 shrink-0"></div><span class="text-[11px] font-semibold text-ink/60 w-14 shrink-0">Rippling</span><span class="text-[11px] text-ink/30 flex-1 truncate">VP of Sales</span><span class="text-[9px] font-medium px-1.5 py-0.5 rounded-full bg-burnt-orange/10 text-burnt-orange/70">Active</span></div><div class="flex items-center gap-2.5 bg-off-white/80 rounded-lg px-3 py-2"><div class="w-2 h-2 rounded-full bg-burnt-orange/60 shrink-0"></div><span class="text-[11px] font-semibold text-ink/60 w-14 shrink-0">Deel</span><span class="text-[11px] text-ink/30 flex-1 truncate">Head of Revenue</span><span class="text-[9px] font-medium px-1.5 py-0.5 rounded-full bg-burnt-orange/10 text-burnt-orange/70">Active</span></div><div class="flex items-center gap-2.5 bg-off-white/80 rounded-lg px-3 py-2"><div class="w-2 h-2 rounded-full bg-burnt-orange/60 shrink-0"></div><span class="text-[11px] font-semibold text-ink/60 w-14 shrink-0">Lattice</span><span class="text-[11px] text-ink/30 flex-1 truncate">CRO</span><span class="text-[9px] font-medium px-1.5 py-0.5 rounded-full bg-ink/5 text-ink/25">Queued</span></div></div></div><div class="p-5"><span class="text-[11px] font-mono text-burnt-orange/50 mb-1.5 block">01</span><h3 class="text-[17px] font-semibold tracking-tight leading-snug mb-1.5 text-ink">Content that targets your dream buyer.</h3><p class="text-[13px] text-ink/45 group-hover:text-ink/65 leading-none transition-colors truncate">Every post reaches the decision-makers your reps are trying to close.</p></div></div><div class="group bg-beige hover:bg-white rounded-[10px] overflow-hidden shadow-[0_2px_16px_rgba(0,0,0,0.2)] hover:shadow-[0_4px_24px_rgba(0,0,0,0.28)] transition-all duration-200 cursor-default" style="opacity:0;transform:translateY(20px)"><div class="relative h-[160px] bg-tan rounded-t-[10px] overflow-hidden"><div class="flex flex-col justify-center h-full px-6 gap-0"><div class="flex items-stretch gap-3"><div class="flex flex-col items-center shrink-0 w-4"><div class="w-2 h-2 rounded-full mt-2 shrink-0 bg-burnt-orange/30"></div><div class="w-px flex-1 bg-ink/10"></div></div><div class="pb-3"><p class="text-[10px] font-semibold leading-none mt-1.5 text-ink/40">Day 1</p><p class="text-[10px] leading-snug mt-0.5 text-ink/35">Sees your post on cold outbound failure</p></div></div><div class="flex items-stretch gap-3"><div class="flex flex-col items-center shrink-0 w-4"><div class="w-2 h-2 rounded-full mt-2 shrink-0 bg-burnt-orange/30"></div><div class="w-px flex-1 bg-ink/10"></div></div><div class="pb-3"><p class="text-[10px] font-semibold leading-none mt-1.5 text-ink/40">Day 6</p><p class="text-[10px] leading-snug mt-0.5 text-ink/35">Reads your framework on deal velocity</p></div></div><div class="flex items-stretch gap-3"><div class="flex flex-col items-center shrink-0 w-4"><div class="w-2 h-2 rounded-full mt-2 shrink-0 bg-burnt-orange/30"></div><div class="w-px flex-1 bg-ink/10"></div></div><div class="pb-3"><p class="text-[10px] font-semibold leading-none mt-1.5 text-ink/40">Day 11</p><p class="text-[10px] leading-snug mt-0.5 text-ink/35">Watches your founder interview clip</p></div></div><div class="flex items-stretch gap-3"><div class="flex flex-col items-center shrink-0 w-4"><div class="w-2 h-2 rounded-full mt-2 shrink-0 bg-burnt-orange/80"></div></div><div class="pb-3"><p class="text-[10px] font-semibold leading-none mt-1.5 text-burnt-orange/80">Day 14</p><p class="text-[10px] leading-snug mt-0.5 text-ink/60">Books a call â no intro needed</p></div></div></div></div><div class="p-5"><span class="text-[11px] font-mono text-burnt-orange/50 mb-1.5 block">02</span>
6<h3 class="text-[17px] font-semibold tracking-tight leading-snug mb-1.5 text-ink">Prospects arrive at your demo already sold.</h3><p class="text-[13px] text-ink/45 group-hover:text-ink/65 leading-none transition-colors truncate">Buyers handle their own objections before they ever book a call.</p></div></div><div class="group bg-beige hover:bg-white rounded-[10px] overflow-hidden shadow-[0_2px_16px_rgba(0,0,0,0.2)] hover:shadow-[0_4px_24px_rgba(0,0,0,0.28)] transition-all duration-200 cursor-default" style="opacity:0;transform:translateY(20px)"><div class="relative h-[160px] bg-tan rounded-t-[10px] overflow-hidden"><div class="flex flex-col justify-center h-full px-6 gap-3"><p class="text-[10px] text-ink/30 uppercase tracking-wide">Cold email reply rate</p><div class="space-y-2.5"><div class="flex items-center gap-3"><span class="text-[11px] text-ink/30 w-16 shrink-0">Cold list</span><div class="h-2 rounded-full bg-ink/10 w-[10%]"></div><span class="text-[10px] text-ink/25 w-8 text-right">1%</span></div><div class="flex items-center gap-3"><span class="text-[11px] text-ink/60 font-medium w-16 shrink-0">After 14d</span><div class="h-2 rounded-full bg-burnt-orange/50 w-[40%]"></div><span class="text-[10px] text-burnt-orange/70 font-medium w-8 text-right">3â4Ã</span></div></div><div class="flex items-baseline gap-1 mt-1"><span class="text-[26px] font-serif font-light text-ink/70 leading-none">3Ã</span><span class="text-[12px] text-ink/30">more replies</span></div></div></div><div class="p-5"><span class="text-[11px] font-mono text-burnt-orange/50 mb-1.5 block">03</span><h3 class="text-[17px] font-semibold tracking-tight leading-snug mb-1.5 text-ink">Outbound that doesn't start from zero.</h3><p class="text-[13px] text-ink/45 group-hover:text-ink/65 leading-none transition-colors truncate">Two weeks of content exposure turns cold outreach into warm replies.</p></div></div><div class="group bg-beige hover:bg-white rounded-[10px] overflow-hidden shadow-[0_2px_16px_rgba(0,0,0,0.2)] hover:shadow-[0_4px_24px_rgba(0,0,0,0.28)] transition-all duration-200 cursor-default" style="opacity:0;transform:translateY(20px)"><div class="relative h-[160px] bg-tan rounded-t-[10px] overflow-hidden"><div class="flex flex-col justify-center h-full px-5 gap-2.5"><div class="bg-off-white/80 rounded-lg px-3 py-2.5"><p class="text-[10px] text-ink/30 uppercase tracking-wide mb-1">Warm lead signal</p><p class="text-[11px] font-semibold text-ink/60">Rippling · VP of Sales</p><p class="text-[10px] text-ink/35 mt-0.5">Engaged with 4 posts · Visited pricing page</p></div><div class="flex items-center gap-2 px-1"><div class="flex-1 h-px bg-burnt-orange/20"></div><span class="text-[9px] text-burnt-orange/50 uppercase tracking-wide">Delivered to CRM</span><div class="flex-1 h-px bg-burnt-orange/20"></div></div><div class="bg-burnt-orange/[0.08] border border-burnt-orange/15 rounded-lg px-3 py-2"><p class="text-[10px] text-burnt-orange/60 font-medium">Attributed to: 3 LinkedIn posts</p><p class="text-[10px] text-ink/35 mt-0.5">Content â pipeline loop closed</p></div></div></div><div class="p-5"><span class="text-[11px] font-mono text-burnt-orange/50 mb-1.5 block">04</span><h3 class="text-[17px] font-semibold tracking-tight leading-snug mb-1.5 text-ink">Know exactly which content is closing deals.</h3><p class="text-[13px] text-ink/45 group-hover:text-ink/65 leading-none transition-colors truncate">Every warm lead traced back to the exact content that moved them.</p></div></div><div class="group bg-beige hover:bg-white rounded-[10px] overflow-hidden shadow-[0_2px_16px_rgba(0,0,0,0.2)] hover:shadow-[0_4px_24px_rgba(0,0,0,0.28)] transition-all duration-200 cursor-default" style="opacity:0;transform:translateY(20px)"><div class="relative h-[160px] bg-tan rounded-t-[10px] overflow-hidden"><div class="flex flex-col justify-center h-full px-5 gap-2.5"><div class="flex gap-2 items-start"><div class="w-6 h-6 rounded-full bg-ink/10 shrink-0 mt-0.5"></div><div class="bg-off-white rounded-2xl rounded-tl-sm px-3 py-2 text-[11px] text-ink/50 leading-snug max-w-[200px]">âHave you heard of Catalyst? Their research is exactly what we needed.â</div></div><div class="flex gap-2 items-start flex-row-reverse"><div class="w-6 h-6 rounded-full bg-burnt-orange/20 shrink-0 mt-0.5"></div><div class="bg-burnt-orange/10 rounded-2xl rounded-tr-sm px-3 py-2 text-[11px] text-burnt-orange/70 leading-snug max-w-[200px]">âSending it to the team now. We should get on their calendar.â</div></div></div></div><div class="p-5"><span class="text-[11px] font-mono text-burnt-orange/50 mb-1.5 block">05</span>
6<h3 class="text-[17px] font-semibold tracking-tight leading-snug mb-1.5 text-ink">Your name comes up in rooms you're not in.</h3><p class="text-[13px] text-ink/45 group-hover:text-ink/65 leading-none transition-colors truncate">When buyers ask their network who to call, your name is the answer.</p></div></div><div class="group bg-beige hover:bg-white rounded-[10px] overflow-hidden shadow-[0_2px_16px_rgba(0,0,0,0.2)] hover:shadow-[0_4px_24px_rgba(0,0,0,0.28)] transition-all duration-200 cursor-default" style="opacity:0;transform:translateY(20px)"><div class="relative h-[160px] bg-tan rounded-t-[10px] overflow-hidden"><div class="flex flex-col justify-center h-full px-6 gap-0"><div class="flex items-stretch gap-3"><div class="flex flex-col items-center shrink-0 w-4"><div class="w-2 h-2 rounded-full bg-burnt-orange/50 mt-2 shrink-0"></div><div class="w-px flex-1 bg-ink/10"></div></div><div class="pb-3"><p class="text-[10px] font-semibold text-ink/55 leading-none mt-1.5">Launch</p><p class="text-[10px] text-ink/45 leading-snug mt-0.5">Published & distributed to 4,200 subscribers</p></div></div><div class="flex items-stretch gap-3"><div class="flex flex-col items-center shrink-0 w-4"><div class="w-2 h-2 rounded-full bg-burnt-orange/50 mt-2 shrink-0"></div><div class="w-px flex-1 bg-ink/10"></div></div><div class="pb-3"><p class="text-[10px] font-semibold text-ink/55 leading-none mt-1.5">Month 3</p><p class="text-[10px] text-ink/45 leading-snug mt-0.5">Cited by TechCrunch, 2 newsletters</p></div></div><div class="flex items-stretch gap-3"><div class="flex flex-col items-center shrink-0 w-4"><div class="w-2 h-2 rounded-full bg-burnt-orange/50 mt-2 shrink-0"></div><div class="w-px flex-1 bg-ink/10"></div></div><div class="pb-3"><p class="text-[10px] font-semibold text-ink/55 leading-none mt-1.5">Month 8</p><p class="text-[10px] text-ink/45 leading-snug mt-0.5">14 inbound inquiries attributed</p></div></div><div class="flex items-stretch gap-3"><div class="flex flex-col items-center shrink-0 w-4"><div class="w-2 h-2 rounded-full bg-burnt-orange/50 mt-2 shrink-0"></div></div><div class="pb-3"><p class="text-[10px] font-semibold text-ink/55 leading-none mt-1.5">Year 2</p><p class="text-[10px] text-ink/45 leading-snug mt-0.5">Still generating pipeline</p></div></div></div></div><div class="p-5"><span class="text-[11px] font-mono text-burnt-orange/50 mb-1.5 block">06</span><h3 class="text-[17px] font-semibold tracking-tight leading-snug mb-1.5 text-ink">Build an audience that generates leads forever.</h3><p class="text-[13px] text-ink/45 group-hover:text-ink/65 leading-none transition-colors truncate">Content compounds. Ads stop the moment you stop paying.</p></div></div></div></div></section><section class="bg-beige py-24 lg:py-32"><div class="mx-auto max-w-[1200px] px-6 md:px-12 lg:px-20"><div class="flex items-end justify-between mb-12" style="opacity:0;transform:translateY(16px)"><div><span class="inline-flex items-center gap-2.5 text-[11px] font-semibold tracking-[0.12em] uppercase rounded-full mb-6 pl-1.5 pr-4 py-1.5 bg-off-white text-ink/65 border border-ink/[0.08] shadow-[0_1px_2px_rgba(0,0,0,0.04)]"><span class="inline-flex items-center justify-center rounded-full bg-ink/[0.04]" style="width:22px;height:22px;color:#CA4B14"><span style="width:8px;height:8px;border-radius:50%;background-color:#CA4B14;display:inline-block"></span></span>Proof</span><h2 class="font-serif" style="font-size:clamp(3rem, 6vw, 5rem);letter-spacing:-0.03em;line-height:1.08">Go from invisible<!-- --> <span class="text-ink/25">to impossible to ignore.</span></h2></div><a class="hidden md:flex items-center gap-1.5 text-[13px] font-medium text-ink/40 hover:text-ink transition-colors" href="/customers">See all stories<span>â</span></a></div></div><div class="overflow-x-auto px-6 md:px-12 lg:px-20" style="scrollbar-width:none;-ms-overflow-style:none;opacity:0;transform:translateY(20px)"><div class="flex gap-4 pb-1" style="width:max-content"><div class="w-[600px] shrink-0" style="opacity:0;transform:translateY(16px)"><a class="group flex flex-col bg-off-white rounded-[10px] border border-ink/[0.06] overflow-hidden transition-all duration-300 hover:-translate-y-0.5 hover:shadow-lg h-[420px]" href="/customers/airops"><div class="grid grid-cols-3 gap-4 px-8 pt-7 pb-6 border-b border-ink/[0.08]"><div><p class="font-serif font-light tracking-tight leading-none text-ink" style="font-size:clamp(22px, 2.2vw, 30px)">$1.3M+</p><p class="text-[10.5px] text-ink/55 leading-snug mt-2">Estimated pipeline from LinkedIn demos</p></div><div><p class="font-serif font-light tracking-tight leading-none text-ink" style="font-size:clamp(22px, 2.2vw, 30px)">70+</p><p class="text-[10.5px] text-ink/55 leading-snug mt-2">Qualified sales demos in a single quarter</p></div><div><p class="font-serif font-light tracking-tight leading-none text-ink" style="font-size:clamp(22px, 2.2vw, 30px)">6x</p><p class="text-[10.5px] text-ink/55 leading-snug mt-2">Increase in weekly demo bookings</p></div></div><div class="grid grid-cols-[1fr_200px] flex-1 min-h-0"><div class="p-8 flex flex-col justify-between"><div><div class="flex items-center gap-3 mb-5"><img alt="AirOps" loading="lazy" width="100" height="28" decoding="async" data-nimg="1" class="h-5 w-auto object-contain opacity-40 grayscale" style="color:transparent" srcSet="/_next/image?url=%2Fimgs%2Flogos%2Fairops.png&w=128&q=75 1x, /_next/image?url=%2Fimgs%2Flogos%2Fairops.png&w=256&q=75 2x" src="/_next/image?url=%2Fimgs%2Flogos%2Fairops.png&w=256&q=75"/><span class="text-[10px] font-medium tracking-[0.08em] text-ink/35 bg-ink/[0.06] px-2 py-0.5 rounded-full uppercase">SaaS</span></div><h3 class="text-[clamp(15px,1.5vw,18px)] font-serif text-ink leading-snug tracking-tight">How AirOps Generated $1.3M+ in Pipeline from LinkedIn in 90 Days</h3></div>
6<p class="text-burnt-orange text-[13px] font-medium mt-4 flex items-center gap-1.5 group-hover:gap-2.5 transition-all">Read the case study<span class="text-[15px]">â</span></p></div><div class="relative overflow-hidden"><img alt="AirOps Leadership Team" loading="lazy" decoding="async" data-nimg="fill" class="object-cover object-top grayscale group-hover:grayscale-0 transition-[filter] duration-500" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent" sizes="100vw" srcSet="/_next/image?url=%2Fimgs%2Fheadshots%2Fclient-1.jpg&w=640&q=75 640w, /_next/image?url=%2Fimgs%2Fheadshots%2Fclient-1.jpg&w=750&q=75 750w, /_next/image?url=%2Fimgs%2Fheadshots%2Fclient-1.jpg&w=828&q=75 828w, /_next/image?url=%2Fimgs%2Fheadshots%2Fclient-1.jpg&w=1080&q=75 1080w, /_next/image?url=%2Fimgs%2Fheadshots%2Fclient-1.jpg&w=1200&q=75 1200w, /_next/image?url=%2Fimgs%2Fheadshots%2Fclient-1.jpg&w=1920&q=75 1920w, /_next/image?url=%2Fimgs%2Fheadshots%2Fclient-1.jpg&w=2048&q=75 2048w, /_next/image?url=%2Fimgs%2Fheadshots%2Fclient-1.jpg&w=3840&q=75 3840w" src="/_next/image?url=%2Fimgs%2Fheadshots%2Fclient-1.jpg&w=3840&q=75"/></div></div></a></div><div class="w-[600px] shrink-0" style="opacity:0;transform:translateY(16px)"><a class="group flex flex-col bg-off-white rounded-[10px] border border-ink/[0.06] overflow-hidden transition-all duration-300 hover:-translate-y-0.5 hover:shadow-lg h-[420px]" href="/customers/coinflow"><div class="grid grid-cols-3 gap-4 px-8 pt-7 pb-6 border-b border-ink/[0.08]"><div><p class="font-serif font-light tracking-tight leading-none text-ink" style="font-size:clamp(22px, 2.2vw, 30px)">$1M+</p><p class="text-[10.5px] text-ink/55 leading-snug mt-2">Estimated pipeline influence</p></div><div><p class="font-serif font-light tracking-tight leading-none text-ink" style="font-size:clamp(22px, 2.2vw, 30px)">2,700+</p><p class="text-[10.5px] text-ink/55 leading-snug mt-2">ICP-aligned enterprise leads</p></div><div><p class="font-serif font-light tracking-tight leading-none text-ink" style="font-size:clamp(22px, 2.2vw, 30px)">$11</p><p class="text-[10.5px] text-ink/55 leading-snug mt-2">Cost per MQL (87-93% below average)</p></div></div><div class="grid grid-cols-[1fr_200px] flex-1 min-h-0"><div class="p-8 flex flex-col justify-between"><div><div class="flex items-center gap-3 mb-5"><img alt="Coinflow" loading="lazy" width="100" height="28" decoding="async" data-nimg="1" class="h-5 w-auto object-contain opacity-40 grayscale" style="color:transparent" src="/imgs/logos/coinflow.svg"/><span class="text-[10px] font-medium tracking-[0.08em] text-ink/35 bg-ink/[0.06] px-2 py-0.5 rounded-full uppercase">FinTech</span></div><h3 class="text-[clamp(15px,1.5vw,18px)] font-serif text-ink leading-snug tracking-tight">How Coinflow Generated $1M+ in Pipeline and 2,700 Enterprise Leads in 7 Months</h3></div><p class="text-burnt-orange text-[13px] font-medium mt-4 flex items-center gap-1.5 group-hover:gap-2.5 transition-all">Read the case study<span class="text-[15px]">â</span></p></div><div class="relative overflow-hidden"><img alt="Dan Lev" loading="lazy" decoding="async" data-nimg="fill" class="object-cover object-top grayscale group-hover:grayscale-0 transition-[filter] duration-500" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent" sizes="100vw" srcSet="/_next/image?url=%2Fimgs%2Fheadshots%2Fclient-3.jpg&w=640&q=75 640w, /_next/image?url=%2Fimgs%2Fheadshots%2Fclient-3.jpg&w=750&q=75 750w, /_next/image?url=%2Fimgs%2Fheadshots%2Fclient-3.jpg&w=828&q=75 828w, /_next/image?url=%2Fimgs%2Fheadshots%2Fclient-3.jpg&w=1080&q=75 1080w, /_next/image?url=%2Fimgs%2Fheadshots%2Fclient-3.jpg&w=1200&q=75 1200w, /_next/image?url=%2Fimgs%2Fheadshots%2Fclient-3.jpg&w=1920&q=75 1920w, /_next/image?url=%2Fimgs%2Fheadshots%2Fclient-3.jpg&w=2048&q=75 2048w, /_next/image?url=%2Fimgs%2Fheadshots%2Fclient-3.jpg&w=3840&q=75 3840w" src="/_next/image?url=%2Fimgs%2Fheadshots%2Fclient-3.jpg&w=3840&q=75"/></div></div></a></div><div class="w-[600px] shrink-0" style="opacity:0;transform:translateY(16px)"><a class="group flex flex-col bg-off-white rounded-[10px] border border-ink/[0.06] overflow-hidden transition-all duration-300 hover:-translate-y-0.5 hover:shadow-lg h-[420px]" href="/customers/dfns"><div class="grid grid-cols-3 gap-4 px-8 pt-7 pb-6 border-b border-ink/[0.08]"><div><p class="font-serif font-light tracking-tight leading-none text-ink" style="font-size:clamp(22px, 2.2vw, 30px)">20+</p><p class="text-[10.5px] text-ink/55 leading-snug mt-2">Institutional contributors including Goldman Sachs, DTCC & Euroclear</p></div><div><p class="font-serif font-light tracking-tight leading-none text-ink" style="font-size:clamp(22px, 2.2vw, 30px)">10</p><p class="text-[10.5px] text-ink/55 leading-snug mt-2">Key insights delivered to the world'
6s largest financial institutions</p></div><div><p class="font-serif font-light tracking-tight leading-none text-ink" style="font-size:clamp(22px, 2.2vw, 30px)">0</p><p class="text-[10.5px] text-ink/55 leading-snug mt-2">Paid media spend â 100% organic distribution</p></div></div><div class="grid grid-cols-[1fr_200px] flex-1 min-h-0"><div class="p-8 flex flex-col justify-between"><div><div class="flex items-center gap-3 mb-5"><img alt="DFNS" loading="lazy" width="100" height="28" decoding="async" data-nimg="1" class="h-5 w-auto object-contain opacity-40 grayscale" style="color:transparent" srcSet="/_next/image?url=%2Fimgs%2Flogos%2Fdfns.png&w=128&q=75 1x, /_next/image?url=%2Fimgs%2Flogos%2Fdfns.png&w=256&q=75 2x" src="/_next/image?url=%2Fimgs%2Flogos%2Fdfns.png&w=256&q=75"/><span class="text-[10px] font-medium tracking-[0.08em] text-ink/35 bg-ink/[0.06] px-2 py-0.5 rounded-full uppercase">FinTech</span></div><h3 class="text-[clamp(15px,1.5vw,18px)] font-serif text-ink leading-snug tracking-tight">How DFNS Got Goldman Sachs, DTCC, and Euroclear to Champion Their Research</h3></div><p class="text-burnt-orange text-[13px] font-medium mt-4 flex items-center gap-1.5 group-hover:gap-2.5 transition-all">Read the case study<span class="text-[15px]">â</span></p></div><div class="relative overflow-hidden"><img alt="Christopher Grilhault des Fontaines" loading="lazy" decoding="async" data-nimg="fill" class="object-cover object-top grayscale group-hover:grayscale-0 transition-[filter] duration-500" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent" sizes="100vw" srcSet="/_next/image?url=%2Fimgs%2Fheadshots%2Fchristopher-grilhault.jpg&w=640&q=75 640w, /_next/image?url=%2Fimgs%2Fheadshots%2Fchristopher-grilhault.jpg&w=750&q=75 750w, /_next/image?url=%2Fimgs%2Fheadshots%2Fchristopher-grilhault.jpg&w=828&q=75 828w, /_next/image?url=%2Fimgs%2Fheadshots%2Fchristopher-grilhault.jpg&w=1080&q=75 1080w, /_next/image?url=%2Fimgs%2Fheadshots%2Fchristopher-grilhault.jpg&w=1200&q=75 1200w, /_next/image?url=%2Fimgs%2Fheadshots%2Fchristopher-grilhault.jpg&w=1920&q=75 1920w, /_next/image?url=%2Fimgs%2Fheadshots%2Fchristopher-grilhault.jpg&w=2048&q=75 2048w, /_next/image?url=%2Fimgs%2Fheadshots%2Fchristopher-grilhault.jpg&w=3840&q=75 3840w" src="/_next/image?url=%2Fimgs%2Fheadshots%2Fchristopher-grilhault.jpg&w=3840&q=75"/></div></div></a></div><div class="w-[600px] shrink-0" style="opacity:0;transform:translateY(16px)"><a class="group flex flex-col bg-off-white rounded-[10px] border border-ink/[0.06] overflow-hidden transition-all duration-300 hover:-translate-y-0.5 hover:shadow-lg h-[420px]" href="/customers/console"><div class="grid grid-cols-3 gap-4 px-8 pt-7 pb-6 border-b border-ink/[0.08]"><div><p class="font-serif font-light tracking-tight leading-none text-ink" style="font-size:clamp(22px, 2.2vw, 30px)">40%</p><p class="text-[10.5px] text-ink/55 leading-snug mt-2">Interview-to-pipeline conversion rate</p></div><div><p class="font-serif font-light tracking-tight leading-none text-ink" style="font-size:clamp(22px, 2.2vw, 30px)">4â6</p><p class="text-[10.5px] text-ink/55 leading-snug mt-2">Qualified conversations within 30 days</p></div><div><p class="font-serif font-light tracking-tight leading-none text-ink" style="font-size:clamp(22px, 2.2vw, 30px)">$200K+</p><p class="text-[10.5px] text-ink/55 leading-snug mt-2">Average deal size</p></div></div><div class="grid grid-cols-[1fr_200px] flex-1 min-h-0"><div class="p-8 flex flex-col justify-between"><div><div class="flex items-center gap-3 mb-5"><img alt="Console" loading="lazy" width="100" height="28" decoding="async" data-nimg="1" class="h-5 w-auto object-contain opacity-40 grayscale" style="color:transparent" src="/imgs/logos/console.svg"/><span class="text-[10px] font-medium tracking-[0.08em] text-ink/35 bg-ink/[0.06] px-2 py-0.5 rounded-full uppercase">SaaS</span></div><h3 class="text-[clamp(15px,1.5vw,18px)] font-serif text-ink leading-snug tracking-tight">
6How Console Turned Enterprise Infrastructure Accounts Into Pipeline with a Research Report</h3></div><p class="text-burnt-orange text-[13px] font-medium mt-4 flex items-center gap-1.5 group-hover:gap-2.5 transition-all">Read the case study<span class="text-[15px]">â</span></p></div><div class="relative overflow-hidden"><img alt="Andrei Serban" loading="lazy" decoding="async" data-nimg="fill" class="object-cover object-top grayscale group-hover:grayscale-0 transition-[filter] duration-500" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent" sizes="100vw" srcSet="/_next/image?url=%2Fimgs%2Fheadshots%2Fkevin-smith.png&w=640&q=75 640w, /_next/image?url=%2Fimgs%2Fheadshots%2Fkevin-smith.png&w=750&q=75 750w, /_next/image?url=%2Fimgs%2Fheadshots%2Fkevin-smith.png&w=828&q=75 828w, /_next/image?url=%2Fimgs%2Fheadshots%2Fkevin-smith.png&w=1080&q=75 1080w, /_next/image?url=%2Fimgs%2Fheadshots%2Fkevin-smith.png&w=1200&q=75 1200w, /_next/image?url=%2Fimgs%2Fheadshots%2Fkevin-smith.png&w=1920&q=75 1920w, /_next/image?url=%2Fimgs%2Fheadshots%2Fkevin-smith.png&w=2048&q=75 2048w, /_next/image?url=%2Fimgs%2Fheadshots%2Fkevin-smith.png&w=3840&q=75 3840w" src="/_next/image?url=%2Fimgs%2Fheadshots%2Fkevin-smith.png&w=3840&q=75"/></div></div></a></div></div></div><div class="mt-6 md:hidden px-6" style="opacity:0"><a class="flex items-center gap-1.5 text-[13px] font-medium text-ink/40 hover:text-ink transition-colors" href="/customers">See all stories <span>â</span></a></div></section><section class="bg-pine px-6 md:px-12 lg:px-20 py-10 lg:py-12"><div class="mx-auto max-w-[1200px] flex flex-col sm:flex-row items-start sm:items-center justify-between gap-6" style="opacity:0;transform:translateY(12px)"><div><p class="text-[11px] font-medium text-burnt-orange uppercase tracking-[0.14em] mb-2">Performance guarantee</p><h2 class="text-[clamp(20px,2.4vw,28px)] font-serif font-light tracking-[-0.03em] leading-tight text-off-white"><span>Every Grow plan carries a written guarantee. AI visibility up at least 25% in 90 days, read in an AI-visibility tracker you own, or we work free until we hit it.</span></h2></div><div class="flex items-center gap-4 shrink-0"><a class="inline-flex items-center justify-center gap-2 font-medium transition-all duration-200 cursor-pointer rounded-full bg-burnt-orange text-off-white hover:bg-warm-orange hover:scale-[1.02] hover:shadow-lg hover:shadow-burnt-orange/20 active:scale-[0.98] text-[13px] px-5 py-2.5 whitespace-nowrap" href="/aeo-audit">See how you're showing up in AI</a><a class="flex items-center gap-1.5 text-[12px] text-off-white/40 hover:text-off-white/70 transition-colors group whitespace-nowrap" href="/customers">See all case studies<svg class="w-3 h-3 transition-transform duration-200 group-hover:translate-x-0.5" viewBox="0 0 12 12" fill="none" stroke="currentColor" stroke-width="1.8" stroke-linecap="round" stroke-linejoin="round"><path d="M2 6h8M6 2l4 4-4 4"></path></svg></a></div></div></section><section class="bg-ink text-off-white py-24 lg:py-32 px-6 md:px-12 lg:px-20"><div class="mx-auto max-w-[1200px]"><div class="mb-16" style="opacity:0"><span class="inline-flex items-center gap-2.5 text-[11px] font-semibold tracking-[0.12em] uppercase rounded-full mb-6 pl-1.5 pr-4 py-1.5 bg-off-white/[0.05] text-off-white/80 border border-off-white/[0.10]"><span class="inline-flex items-center justify-center rounded-full bg-off-white/[0.08]" style="width:22px;height:22px;color:rgba(255,255,249,0.85)"><svg width="12" height="12" viewBox="0 0 12 12" fill="none" stroke="currentColor" stroke-width="1.7" stroke-linecap="round" stroke-linejoin="round"><path d="M1.5 9.5 L1.5 2"></path><path d="M1.5 9.5 L10.5 9.5"></path><path d="M3.5 8 L5 5.5 L7 7 L9.5 3.5"></path></svg></span>Results</span></div><div class="grid grid-cols-2 lg:grid-cols-4 gap-8 mb-20"><div style="opacity:0;transform:translateY(20px)"><p class="text-[clamp(40px,5vw,64px)] font-serif font-light tracking-[-0.04em] leading-none">$50M+</p><p class="mt-2 text-sm text-off-white/40">Pipeline influenced</p></div><div style="opacity:0;transform:translateY(20px)"><p class="text-[clamp(40px,5vw,64px)] font-serif font-light tracking-[-0.04em] leading-none">3â4Ã</p><p class="mt-2 text-sm text-off-white/40">Higher reply rates</p></div><div style="opacity:0;transform:translateY(20px)"><p class="text-[clamp(40px,5vw,64px)] font-serif font-light tracking-[-0.04em] leading-none">97%</p><p class="mt-2 text-sm text-off-white/40">Client retention</p></div><div style="opacity:0;transform:translateY(20px)"><p class="text-[clamp(40px,5vw,64px)] font-serif font-light tracking-[-0.04em] leading-none">60 days</p><p class="mt-2 text-sm text-off-white/40">To first warm leads</p></div></div><div class="grid grid-cols-1 md:grid-cols-3 gap-4 mb-20"><div class="bg-deep-pine rounded-[12px] p-7 flex flex-col justify-between" style="opacity:0;transform:translateY(20px)"><p class="text-[16px] font-serif font-light leading-snug text-off-white/75 mb-8">â<!-- -->We'd been trying to reach VP Engineering at Lyft and Zscaler for months. A research invitation got us in the room in days â and they came into the sales conversation already bought in.<!-- -->â</p><div class="flex items-center gap-3"><img src="/imgs/headshots/client-1.jpg" alt="Andrei Serban" class="rounded-full object-cover w-10 h-10 grayscale"/><div><p class="text-sm font-medium text-off-white/80">Andrei Serban</p><p class="text-xs text-off-white/40">Co-Founder & CEO, Console</p></div></div></div><div class="bg-deep-pine rounded-[12px] p-7 flex flex-col justify-between" style="opacity:0;transform:translateY(20px)"><p class="text-[16px] font-serif font-light leading-snug text-off-white/75 mb-8">â<!-- -->Catalyst helped us turn LinkedIn from an underutilized profile into our highest-performing lead generation channel.<!-- -->â</p><div class="flex items-center gap-3"><img src="/imgs/headshots/client-2.jpg" alt="Dakota Younger" class="rounded-full object-cover w-10 h-10 grayscale"/><div><p class="text-sm font-medium text-off-white/80">Dakota Younger</p><p class="text-xs text-off-white/40">Founder & CEO, Boon</p></div></div></div><div class="bg-deep-pine rounded-[12px] p-7 flex flex-col justify-between" style="opacity:0;transform:translateY(20px)"><p class="text-[16px] font-serif font-light leading-snug text-off-white/75 mb-8">â<!-- -->Before Catalyst, I had 8,300 followers and zero leads. Catalyst transformed my LinkedIn into a predictable lead generation engine.<!-- -->â</p><div class="flex items-center gap-3"><img src="/imgs/headshots/client-4.jpg" alt="Janine Yancey" class="rounded-full object-cover w-10 h-10 grayscale"/><div><p class="text-sm font-medium text-off-white/80">Janine Yancey</p><p class="text-xs text-off-white/40">CEO, Emtrain</p></div></div></div></div><div style="opacity:0"><p class="text-xs text-off-white/25 uppercase tracking-widest mb-8">Trusted by</p><div class="grid grid-cols-3 sm:grid-cols-4 md:grid-cols-6 gap-x-10 gap-y-8 items-center"><div class="flex items-center justify-center"><img src="/imgs/logos/airops.png" alt="AirOps" class="h-5 w-auto max-w-[110px] object-contain brightness-0 invert opacity-50"/></div><div class="flex items-center justify-center"><img src="/imgs/logos/boon.svg" alt="Boon" class="h-5 w-auto max-w-[110px] object-contain brightness-0 invert opacity-50"/></div><div class="flex items-center justify-center"><img src="/imgs/logos/coinflow.svg" alt="Coinflow" class="h-5 w-auto max-w-[110px] object-contain brightness-0 invert opacity-50"/></div><div class="flex items-center justify-center"><img src="/imgs/logos/emtrain.svg" alt="Emtrain" class="h-5 w-auto max-w-[110px] object-contain brightness-0 invert opacity-50"/></div><div class="flex items-center justify-center"><img src="/imgs/logos/abode.png" alt="Abode" class="h-5 w-auto max-w-[110px] object-contain brightness-0 invert opacity-50"/></div><div class="flex items-center justify-center"><img src="/imgs/logos/m0.png" alt="M0" class="h-5 w-auto max-w-[110px] object-contain brightness-0 invert opacity-50"/></div><div class="flex items-center justify-center"><img src="/imgs/logos/dfns.png" alt="DFNS" class="h-5 w-auto max-w-[110px] object-contain brightness-0 invert opacity-50"/></div><div class="flex items-center justify-center"><img src="/imgs/logos/rev-leasing.svg" alt="Rev Leasing" class="h-5 w-auto max-w-[110px] object-contain brightness-0 invert opacity-50"/></div><div class="flex items-center justify-center"><img src="/imgs/logos/instantly.png" alt="Instantly" class="h-5 w-auto max-w-[110px] object-contain brightness-0 invert opacity-50"/></div><div class="flex items-center justify-center"><img src="/imgs/logos/a16z.svg" alt="Andreessen Horowitz" class="h-5 w-auto max-w-[110px] object-contain brightness-0 invert opacity-50"/></div><div class="flex items-center justify-center"><img src="/imgs/logos/mercury.svg" alt="Mercury" class="h-5 w-auto max-w-[110px] object-contain brightness-0 invert opacity-50"/></div><div class="flex items-center justify-center"><img src="/imgs/logos/framer.svg" alt="Framer" class="h-5 w-auto max-w-[110px] object-contain brightness-0 invert opacity-50"/></div><div class="flex items-center justify-center"><img src="/imgs/logos/console.svg" alt="Console" class="h-5 w-auto max-w-[110px] object-contain brightness-0 invert opacity-50"/></div></div></div></div></section><section class="bg-beige py-24 lg:py-32 px-6 md:px-12 lg:px-20"><div class="mx-auto max-w-[1200px]"><div class="mb-14" style="opacity:0"><span class="inline-flex items-center gap-2.5 text-[11px] font-semibold tracking-[0.12em] uppercase rounded-full mb-6 pl-1.5 pr-4 py-1.5 bg-off-white text-ink/65 border border-ink/[0.08] shadow-[0_1px_2px_rgba(0,0,0,0.04)]"><span class="inline-flex items-center justify-center rounded-full bg-ink/[0.04]" style="width:22px;height:22px;color:#CA4B14"><span style="width:8px;height:8px;border-radius:50%;background-color:#CA4B14;display:inline-block"></span></span>Programs</span><h2 class="text-display-xl font-serif">Layer three plays that<!-- --> <span class="text-ink/20">
6build on each other.</span></h2></div><div class="grid grid-cols-1 lg:grid-cols-3 gap-5"><div class="bg-ink rounded-[12px] p-8 flex flex-col text-off-white" style="opacity:0;transform:translateY(24px)"><div class="flex items-start justify-between mb-6"><span class="text-[13px] text-off-white/30 tracking-tight">01</span><div class="flex flex-wrap gap-1 justify-end"><span class="text-[10px] font-medium text-burnt-orange/70 bg-burnt-orange/[0.1] px-2 py-0.5 rounded-full">Series A â Series C</span><span class="text-[10px] font-medium text-off-white/25 bg-off-white/[0.07] px-2 py-0.5 rounded-full">$5Mâ$50M ARR</span><span class="text-[10px] font-medium text-off-white/25 bg-off-white/[0.07] px-2 py-0.5 rounded-full">Founder or exec team</span></div></div><h3 class="text-[22px] font-serif font-light tracking-[-0.03em] leading-tight mb-8">Exec LinkedIn</h3><div class="flex-1 space-y-5"><div class="border-l-2 border-off-white/10 pl-4"><p class="text-[10px] font-medium text-burnt-orange/50 uppercase tracking-[0.1em] mb-1">The Goal</p><p class="text-[13px] text-off-white/65 leading-relaxed">Turn your exec team into a pipeline source.</p></div><div class="border-l-2 border-off-white/10 pl-4"><p class="text-[10px] font-medium text-burnt-orange/50 uppercase tracking-[0.1em] mb-1">Immediate Win</p><p class="text-[13px] text-off-white/65 leading-relaxed">Buyers who have seen your exec post three times reply to outbound. Everyone else doesn't.</p></div><div class="border-l-2 border-off-white/10 pl-4"><p class="text-[10px] font-medium text-burnt-orange/50 uppercase tracking-[0.1em] mb-1">Direct Outcome</p><p class="text-[13px] text-off-white/65 leading-relaxed">$27M+ pipeline influenced for Coinflow. 41% warm reply rate. 6x demo bookings for AirOps.</p></div></div><div class="flex items-center justify-between pt-6 border-t border-off-white/10 mt-8"><div class="flex items-center gap-2"><span class="w-1.5 h-1.5 rounded-full bg-sage"></span><span class="text-xs text-off-white/40">Add-on to a Grow plan or the Research Report</span></div><a class="inline-flex items-center justify-center gap-2 font-medium transition-all duration-200 cursor-pointer rounded-full px-5 py-2.5 text-[13px] border border-off-white/30 text-off-white hover:bg-off-white/10 active:scale-[0.98]" href="/authority-engine">See Exec LinkedIn</a></div><div class="pt-6 mt-6 border-t border-off-white/[0.06]"><p class="text-[10px] text-off-white/25 uppercase tracking-[0.12em] mb-4">For brands like</p><div class="flex items-center gap-5"><img alt="AirOps" loading="lazy" width="80" height="20" decoding="async" data-nimg="1" class="h-4 w-auto object-contain brightness-0 invert opacity-25" style="color:transparent" srcSet="/_next/image?url=%2Fimgs%2Flogos%2Fairops.png&w=96&q=75 1x, /_next/image?url=%2Fimgs%2Flogos%2Fairops.png&w=256&q=75 2x" src="/_next/image?url=%2Fimgs%2Flogos%2Fairops.png&w=256&q=75"/><img alt="Boon" loading="lazy" width="80" height="20" decoding="async" data-nimg="1" class="h-4 w-auto object-contain brightness-0 invert opacity-25" style="color:transparent" src="/imgs/logos/boon.svg"/><img alt="Emtrain" loading="lazy" width="80" height="20" decoding="async" data-nimg="1" class="h-4 w-auto object-contain brightness-0 invert opacity-25" style="color:transparent" src="/imgs/logos/emtrain.svg"/></div></div></div><div class="bg-ink rounded-[12px] p-8 flex flex-col text-off-white" style="opacity:0;transform:translateY(24px)"><div class="flex items-start justify-between mb-6"><span class="text-[13px] text-off-white/30 tracking-tight">02</span><div class="flex flex-wrap gap-1 justify-end"><span class="text-[10px] font-medium text-burnt-orange/70 bg-burnt-orange/[0.1] px-2 py-0.5 rounded-full">Series B â Series D</span><span class="text-[10px] font-medium text-off-white/25 bg-off-white/[0.07] px-2 py-0.5 rounded-full">$10M+ ARR</span><span class="text-[10px] font-medium text-off-white/25 bg-off-white/[0.07] px-2 py-0.5 rounded-full">Marketing leader with SEO concern</span></div></div><h3 class="text-[22px] font-serif font-light tracking-[-0.03em] leading-tight mb-8">SEO + AEO</h3><div class="flex-1 space-y-5"><div class="border-l-2 border-off-white/10 pl-4"><p class="text-[10px] font-medium text-burnt-orange/50 uppercase tracking-[0.1em] mb-1">The Goal</p><p class="text-[13px] text-off-white/65 leading-relaxed">Be the answer buyers find when they ask AI about your category.</p></div><div class="border-l-2 border-off-white/10 pl-4"><p class="text-[10px] font-medium text-burnt-orange/50 uppercase tracking-[0.1em] mb-1">Immediate Win</p><p class="text-[13px] text-off-white/65 leading-relaxed">Every Grow plan carries a written guarantee. AI visibility up at least 25% in 90 days, read in an AI-visibility tracker you own, or we work free until we hit it.</p></div><div class="border-l-2 border-off-white/10 pl-4"><p class="text-[10px] font-medium text-burnt-orange/50 uppercase tracking-[0.1em] mb-1">Direct Outcome</p><p class="text-[13px] text-off-white/65 leading-relaxed">+860% Gemini session growth for Rise. 8,278+ AI sessions in 12 months. 5â7x avg client ROI.</p></div></div><div class="flex items-center justify-between pt-6 border-t border-off-white/10 mt-8"><div class="flex items-center gap-2"><span class="w-1.5 h-1.5 rounded-full bg-sage"></span><span class="text-xs text-off-white/40">Monthly · 6 months or a year</span></div><a class="inline-flex items-center justify-center gap-2 font-medium transition-all duration-200 cursor-pointer rounded-full px-5 py-2.5 text-[13px] border border-off-white/30 text-off-white hover:bg-off-white/10 active:scale-[0.98]" href="/aeo-geo">See SEO + AEO</a></div><div class="pt-6 mt-6 border-t border-off-white/[0.06]"><p class="text-[10px] text-off-white/25 uppercase tracking-[0.12em] mb-4">For brands like</p><div class="flex items-center gap-5"><img alt="DFNS" loading="lazy" width="80" height="20" decoding="async" data-nimg="1" class="h-4 w-auto object-contain brightness-0 invert opacity-25" style="color:transparent" srcSet="/_next/image?url=%2Fimgs%2Flogos%2Fdfns.png&w=96&q=75 1x, /_next/image?url=%2Fimgs%2Flogos%2Fdfns.png&w=256&q=75 2x" src="/_next/image?url=%2Fimgs%2Flogos%2Fdfns.png&w=256&q=75"/><img alt="Rise" loading="lazy" width="80" height="20" decoding="async" data-nimg="1" class="h-4 w-auto object-contain brightness-0 invert opacity-25" style="color:transparent" srcSet="/_next/image?url=%2Fimgs%2Flogos%2Friseworks.png&w=96&q=75 1x, /_next/image?url=%2Fimgs%2Flogos%2Friseworks.png&w=256&q=75 2x" src="/_next/image?url=%2Fimgs%2Flogos%2Friseworks.png&w=256&q=75"/><img alt="AirOps" loading="lazy" width="80" height="20" decoding="async" data-nimg="1" class="h-4 w-auto object-contain brightness-0 invert opacity-25" style="color:transparent" srcSet="/_next/image?url=%2Fimgs%2Flogos%2Fairops.png&w=96&q=75 1x, /_next/image?url=%2Fimgs%2Flogos%2Fairops.png&w=256&q=75 2x" src="/_next/image?url=%2Fimgs%2Flogos%2Fairops.png&w=256&q=75"/></div></div></div><div class="bg-ink rounded-[12px] p-8 flex flex-col text-off-white" style="opacity:0;transform:translateY(24px)"><div class="flex items-start justify-between mb-6"><span class="text-[13px] text-off-white/30 tracking-tight">03</span><div class="flex flex-wrap gap-1 justify-end"><span class="text-[10px] font-medium text-burnt-orange/70 bg-burnt-orange/[0.1] px-2 py-0.5 rounded-full">Series B â Series D</span><span class="text-[10px] font-medium text-off-white/25 bg-off-white/[0.07] px-2 py-0.5 rounded-full">$10Mâ$200M ARR</span><span class="text-[10px] font-medium text-off-white/25 bg-off-white/[0.07] px-2 py-0.5 rounded-full">Active sales team</span></div></div><h3 class="text-[22px] font-serif font-light tracking-[-0.03em] leading-tight mb-8">Research and Insights Report</h3><div class="flex-1 space-y-5"><div class="border-l-2 border-off-white/10 pl-4"><p class="text-[10px] font-medium text-burnt-orange/50 uppercase tracking-[0.1em] mb-1">The Goal</p><p class="text-[13px] text-off-white/65 leading-relaxed">Get in the room with accounts who won't take a cold call.</p></div><div class="border-l-2 border-off-white/10 pl-4"><p class="text-[10px] font-medium text-burnt-orange/50 uppercase tracking-[0.1em] mb-1">Immediate Win</p><p class="text-[13px] text-off-white/65 leading-relaxed">The ask is contribute to a peer report, not take a sales call. 40%+ of ICP say yes.</p></div><div class="border-l-2 border-off-white/10 pl-4"><p class="text-[10px] font-medium text-burnt-orange/50 uppercase tracking-[0.1em] mb-1">Direct Outcome</p><p class="text-[13px] text-off-white/65 leading-relaxed">M0: 11 of 15 target accounts participated. $3.2M pipeline. Goldman Sachs and DTCC contributed.</p></div></div><div class="flex items-center justify-between pt-6 border-t border-off-white/10 mt-8"><div class="flex items-center gap-2"><span class="w-1.5 h-1.5 rounded-full bg-sage"></span><span class="text-xs text-off-white/40">One fixed price · 90 days</span></div><a class="inline-flex items-center justify-center gap-2 font-medium transition-all duration-200 cursor-pointer rounded-full px-5 py-2.5 text-[13px] border border-off-white/30 text-off-white hover:bg-off-white/10 active:scale-[0.98]" href="/insights-report">See the Research Report</a></div><div class="pt-6 mt-6 border-t border-off-white/[0.06]"><p class="text-[10px] text-off-white/25 uppercase tracking-[0.12em] mb-4">For brands like</p><div class="flex items-center gap-5"><img alt="DFNS" loading="lazy" width="80" height="20" decoding="async" data-nimg="1" class="h-4 w-auto object-contain brightness-0 invert opacity-25" style="color:transparent" srcSet="/_next/image?url=%2Fimgs%2Flogos%2Fdfns.png&w=96&q=75 1x, /_next/image?url=%2Fimgs%2Flogos%2Fdfns.png&w=256&q=75 2x" src="/_next/image?url=%2Fimgs%2Flogos%2Fdfns.png&w=256&q=75"/><img alt="M0" loading="lazy" width="80" height="20" decoding="async" data-nimg="1" class="h-4 w-auto object-contain brightness-0 invert opacity-25" style="color:transparent" srcSet="/_next/image?url=%2Fimgs%2Flogos%2Fm0.png&w=96&q=75 1x, /_next/image?url=%2Fimgs%2Flogos%2Fm0.png&w=256&q=75 2x" src="/_next/image?url=%2Fimgs%2Flogos%2Fm0.png&w=256&q=75"/><img alt="Console" loading="lazy" width="80" height="20" decoding="async" data-nimg="1" class="h-4 w-auto object-contain brightness-0 invert opacity-25" style="color:transparent" src="/imgs/logos/console.svg"/></div></div></div></div></div></section><section class="bg-beige py-24 lg:py-32 px-6 md:px-12 lg:px-20"><div class="mx-auto max-w-[1200px]"><div class="mb-14" style="opacity:0;transform:translateY(16px)"><span class="inline-flex items-center gap-2.5 text-[11px] font-semibold tracking-[0.12em] uppercase rounded-full mb-6 pl-1.5 pr-4 py-1.5 bg-off-white text-ink/65 border border-ink/[0.08] shadow-[0_1px_2px_rgba(0,0,0,0.04)]"><span class="inline-flex items-center justify-center rounded-full bg-ink/[0.04]" style="width:22px;height:22px;color:#CA4B14"><span style="width:8px;height:8px;border-radius:50%;background-color:#CA4B14;display:inline-block"></span></span>Audience</span><h2 class="text-display-xl font-serif max-w-[680px]">Get known as leadership.<!-- --> <span class="text-ink/25">Close more as CRO. Prove it as marketing.</span></h2></div><div class="overflow-x-auto -mx-6 px-6 md:mx-0 md:px-0" style="opacity:0;transform:translateY(20px)"><div class="min-w-[640px]"><div class="grid grid-cols-[100px_1fr_1fr_1fr] gap-px mb-px"><div></div><div class="bg-pine rounded-t-[10px] px-5 py-3"><p class="text-[11px] font-medium text-off-white/60 uppercase tracking-[0.1em]">For the CEO / Executive</p></div><div class="bg-pine rounded-t-[10px] px-5 py-3"><p class="text-[11px] font-medium text-off-white/60 uppercase tracking-[0.1em]">For the Head of Revenue (CRO)</p></div><div class="bg-pine rounded-t-[10px] px-5 py-3"><p class="text-[11px] font-medium text-off-white/60 uppercase tracking-[0.1em]">For the Marketing Lead</p></div></div><div class="grid grid-cols-[100px_1fr_1fr_1fr] gap-px mb-px"><div class="flex items-start pt-5 pr-4"><span class="text-[10px] font-medium uppercase tracking-[0.1em] text-burnt-orange/70">Primary</span></div><div class="px-5 py-5 transition-colors duration-150 cursor-default bg-pine/[0.06] hover:bg-pine/[0.12] "><p class="text-[15px] font-semibold text-ink leading-snug mb-1.5">You close deals before competitors get a first meeting.</p><p class="text-[14px] text-ink/50 leading-relaxed">Buyers who've been consuming your thinking show up already convinced. You're not pitching â you're confirming.</p></div><div class="px-5 py-5 transition-colors duration-150 cursor-default bg-pine/[0.06] hover:bg-pine/[0.12] "><p class="text-[15px] font-semibold text-ink leading-snug mb-1.5">Pipeline arrives warm. Reply rates run 3â4à higher.</p><p class="text-[14px] text-ink/50 leading-relaxed">Target accounts see your thinking for 14 days before a rep reaches out. You're not a stranger.</p></div><div class="px-5 py-5 transition-colors duration-150 cursor-default bg-pine/[0.06] hover:bg-pine/[0.12] "><p class="text-[15px] font-semibold text-ink leading-snug mb-1.5">One report. 40+ assets. 12 months of content.</p><p class="text-[14px] text-ink/50 leading-relaxed">Original research fuels every post, email, event, and outbound touch your team runs.</p></div></div><div class="grid grid-cols-[100px_1fr_1fr_1fr] gap-px "><div class="flex items-start pt-5 pr-4"><span class="text-[10px] font-medium uppercase tracking-[0.1em] text-ink/30">Secondary</span></div><div class="px-5 py-5 transition-colors duration-150 cursor-default bg-ink/[0.03] hover:bg-ink/[0.07] border-t border-ink/[0.05] rounded-b-[10px]"><p class="text-[15px] font-semibold text-ink leading-snug mb-1.5">Enterprise buyers take you seriously before the intro call.</p><p class="text-[14px] text-ink/50 leading-relaxed">You stop losing deals because they've never heard of you. Content is the credibility that closes the gap.</p></div><div class="px-5 py-5 transition-colors duration-150 cursor-default bg-ink/[0.03] hover:bg-ink/[0.07] border-t border-ink/[0.05] rounded-b-[10px]"><p class="text-[15px] font-semibold text-ink leading-snug mb-1.5">Sales cycles cut by up to 40%.</p><p class="text-[14px] text-ink/50 leading-relaxed">Buyers who've consumed your content arrive at demos with objections already handled.</p></div><div class="px-5 py-5 transition-colors duration-150 cursor-default bg-ink/[0.03] hover:bg-ink/[0.07] border-t border-ink/[0.05] rounded-b-[10px]"><p class="text-[15px] font-semibold text-ink leading-snug mb-1.5">200â500 ICP contacts engaged per launch.</p><p class="text-[14px] text-ink/50 leading-relaxed">Your report pulls in exactly the buyers you want â not random form fills.</p></div></div></div></div></div></section><section class="bg-ink py-20 lg:py-28 px-6 md:px-12 lg:px-20 overflow-hidden"><div class="mx-auto max-w-[1200px]"><div class="grid grid-cols-1 lg:grid-cols-2 gap-12 lg:gap-16 items-center"><div style="opacity:0;transform:translateY(16px)"><span class="inline-flex items-center gap-2.5 text-[11px] font-semibold tracking-[0.12em] uppercase rounded-full mb-6 pl-1.5 pr-4 py-1.5 bg-off-white/[0.05] text-off-white/80 border border-off-white/[0.10]"><span class="inline-flex items-center justify-center rounded-full bg-off-white/[0.08]" style="width:22px;height:22px;color:rgba(255,255,249,0.85)"><span style="width:8px;height:8px;border-radius:50%;background-color:rgba(255,255,249,0.85);display:inline-block"></span></span>Flywheel</span><h2 class="text-display-xl font-serif text-off-white mt-1 mb-5">Run a loop that<!-- --> <span class="text-off-white/25">never stops.</span></h2><p class="text-[15px] text-off-white/40 leading-relaxed mb-10 max-w-[440px]">Publish your content across LinkedIn, ChatGPT, and peer research. We flag the buyers who engage and reach out at peak intent. Close the deal. Run the loop again.</p><div class="space-y-4"><div class="flex items-start gap-4" style="opacity:0;transform:translateX(-12px)"><div class="w-1.5 h-1.5 rounded-full mt-2 shrink-0 bg-burnt-orange/70"></div><div><p class="text-[14px] font-medium leading-none text-burnt-orange/80">Content Published</p><p class="text-[12px] text-off-white/25 mt-0.5">Exec voice + AI-optimized</p></di
6v></div><div class="flex items-start gap-4" style="opacity:0;transform:translateX(-12px)"><div class="w-1.5 h-1.5 rounded-full mt-2 shrink-0 bg-off-white/20"></div><div><p class="text-[14px] font-medium leading-none text-off-white/60">Buyers Find You</p><p class="text-[12px] text-off-white/25 mt-0.5">LinkedIn, ChatGPT, peers</p></div></div><div class="flex items-start gap-4" style="opacity:0;transform:translateX(-12px)"><div class="w-1.5 h-1.5 rounded-full mt-2 shrink-0 bg-off-white/20"></div><div><p class="text-[14px] font-medium leading-none text-off-white/60">ICP Engages</p><p class="text-[12px] text-off-white/25 mt-0.5">Reads, cites, contributes</p></div></div><div class="flex items-start gap-4" style="opacity:0;transform:translateX(-12px)"><div class="w-1.5 h-1.5 rounded-full mt-2 shrink-0 bg-burnt-orange/70"></div><div><p class="text-[14px] font-medium leading-none text-burnt-orange/80">Signal Detected</p><p class="text-[12px] text-off-white/25 mt-0.5">Warm buyers identified</p></div></div><div class="flex items-start gap-4" style="opacity:0;transform:translateX(-12px)"><div class="w-1.5 h-1.5 rounded-full mt-2 shrink-0 bg-off-white/20"></div><div><p class="text-[14px] font-medium leading-none text-off-white/60">Warm Outreach</p><p class="text-[12px] text-off-white/25 mt-0.5">Reach out at peak intent</p></div></div><div class="flex items-start gap-4" style="opacity:0;transform:translateX(-12px)"><div class="w-1.5 h-1.5 rounded-full mt-2 shrink-0 bg-burnt-orange/70"></div><div><p class="text-[14px] font-medium leading-none text-burnt-orange/80">Deal Closes</p><p class="text-[12px] text-off-white/25 mt-0.5">Pipeline â loop repeats</p></div></div></div></div><div class="flex justify-center" style="opacity:0;transform:scale(0.97)"><svg viewBox="0 0 580 580" width="100%" style="max-width:520px"><defs><filter id="cl-dot-glow" x="-300%" y="-300%" width="700%" height="700%"><feGaussianBlur stdDeviation="4" 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href="#cl-orbit"></mpath></animateMotion></circle><circle r="1.8" fill="rgba(255,255,249,0.14)"><animateMotion dur="10s" begin="-3s" repeatCount="indefinite"><mpath href="#cl-orbit"></mpath></animateMotion></circle><g opacity="0"><rect x="220" y="79" width="140" height="52" rx="9" fill="#1A1714"></rect><rect x="220" y="79" width="140" height="52" rx="9" fill="rgba(202,75,20,0.10)" stroke="rgba(202,75,20,0.45)" stroke-width="1"></rect><text x="290" y="101" text-anchor="middle" fill="rgba(202,75,20,1)" font-size="11.5" font-weight="600" letter-spacing="-0.01em" font-family="Roboto, system-ui, sans-serif">Content Published</text><text x="290" y="117" text-anchor="middle" fill="rgba(255,255,249,0.28)" font-size="10" font-family="Roboto, system-ui, sans-serif">Exec voice + AI-optimized</text></g><g opacity="0"><rect x="380.2146997001212" y="171.5" width="140" height="52" rx="9" fill="#1A1714"></rect><rect x="380.2146997001212" y="171.5" width="140" height="52" rx="9" fill="rgba(255,255,249,0.04)" stroke="rgba(255,255,249,0.11)" stroke-width="1"></rect><text x="450.2146997001212" y="193.5" text-anchor="middle" fill="rgba(255,255,249,0.82)" font-size="11.5" font-weight="600" letter-spacing="-0.01em" font-family="Roboto, system-ui, sans-serif">Buyers Find You</text><text x="450.2146997001212" y="209.5" text-anchor="middle" fill="rgba(255,255,249,0.28)" font-size="10" font-family="Roboto, system-ui, sans-serif">LinkedIn, ChatGPT, peers</text></g><g opacity="0"><rect x="380.2146997001212" y="356.5" width="140" height="52" rx="9" fill="#1A1714"></rect><rect x="380.2146997001212" y="356.5" width="140" height="52" rx="9" fill="rgba(255,255,249,0.04)" stroke="rgba(255,255,249,0.11)" stroke-width="1"></rect><text x="450.2146997001212" y="378.5" text-anchor="middle" fill="rgba(255,255,249,0.82)" font-size="11.5" font-weight="600" letter-spacing="-0.01em" font-family="Roboto, system-ui, sans-serif">ICP Engages</text><text x="450.2146997001212" y="394.5" text-anchor="middle" fill="rgba(255,255,249,0.28)" font-size="10" font-family="Roboto, system-ui, sans-serif">Reads, cites, contributes</text></g><g opacity="0"><rect x="220" y="449" width="140" height="52" rx="9" fill="#1A1714"></rect><rect x="220" y="449" width="140" height="52" rx="9" fill="rgba(202,75,20,0.10)" stroke="rgba(202,75,20,0.45)" stroke-width="1"></rect><text x="290" y="471" text-anchor="middle" fill="rgba(202,75,20,1)" font-size="11.5" font-weight="600" letter-spacing="-0.01em" font-family="Roboto, system-ui, sans-serif">Signal Detected</text><text x="290" y="487" text-anchor="middle" fill="rgba(255,255,249,0.28)" font-size="10" font-family="Roboto, system-ui, sans-serif">Warm buyers identified</text></g><g opacity="0"><rect x="59.78530029987883" y="356.5" width="140" height="52" rx="9" fill="#1A1714"></rect><rect x="59.78530029987883" y="356.5" width="140" height="52" rx="9" fill="rgba(255,255,249,0.04)" stroke="rgba(255,255,249,0.11)" stroke-width="1"></rect><text x="129.78530029987883" y="378.5" text-anchor="middle" fill="rgba(255,255,249,0.82)" font-size="11.5" font-weight="600" letter-spacing="-0.01em" font-family="Roboto, system-ui, sans-serif">Warm Outreach</text><text x="129.78530029987883" y="394.5" text-anchor="middle" fill="rgba(255,255,249,0.28)" font-size="10" font-family="Roboto, system-ui, sans-serif">Reach out at peak intent</text></g><g opacity="0"><rect x="59.785300299878855" y="171.5" width="140" height="52" rx="9" fill="#1A1714"></rect><rect x="59.785300299878855" y="171.5" width="140" height="52" rx="9" fill="rgba(202,75,20,0.10)" stroke="rgba(202,75,20,0.45)" stroke-width="1"></rect><text x="129.78530029987886" y="193.5" text-anchor="middle" fill="rgba(202,75,20,1)" font-size="11.5" font-weight="600" letter-spacing="-0.01em" font-family="Roboto, system-ui, sans-serif">Deal Closes</text><text x="129.78530029987886" y="209.5" text-anchor="middle" fill="rgba(255,255,249,0.28)" font-size="10" font-family="Roboto, system-ui, sans-serif">Pipeline â loop repeats</text></g><g opacity="0"><text x="290" y="284" text-anchor="middle" fill="rgba(255,255,249,0.10)" font-size="9" letter-spacing="0.18em" font-family="Roboto, system-ui, sans-serif" font-weight="600">THE CATALYST</text><text x="290" y="298" text-anchor="middle" fill="rgba(255,255,249,0.10)" font-size="9" letter-spacing="0.18em" font-family="Roboto, system-ui, sans-serif" font-weight="600">LOOP</text></g></svg></div></div></div></section><section class="relative overflow-hidden py-16 lg:py-24 px-6 md:px-12 lg:px-20"><div class="absolute inset-0"><img alt="" loading="lazy" decoding="async" data-nimg="fill" class="object-cover" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent" sizes="100vw" srcSet="/_next/image?url=%2Fimgs%2Ftextures%2FCatalyst_Macro-20.webp&w=640&q=75 640w, /_next/image?url=%2Fimgs%2Ftextures%2FCatalyst_Macro-20.webp&w=750&q=75 750w, /_next/image?url=%2Fimgs%2Ftextures%2FCatalyst_Macro-20.webp&w=828&q=75 828w, /_next/image?url=%2Fimgs%2Ftextures%2FCatalyst_Macro-20.webp&w=1080&q=75 1080w, /_next/image?url=%2Fimgs%2Ftextures%2FCatalyst_Macro-20.webp&w=1200&q=75 1200w, /_next/image?url=%2Fimgs%2Ftextures%2FCatalyst_Macro-20.webp&w=1920&q=75 1920w, /_next/image?url=%2Fimgs%2Ftextures%2FCatalyst_Macro-20.webp&w=2048&q=75 2048w, /_next/image?url=%2Fimgs%2Ftextures%2FCatalyst_Macro-20.webp&w=3840&q=75 3840w" src="/_next/image?url=%2Fimgs%2Ftextures%2FCatalyst_Macro-20.webp&w=3840&q=75"/><div class="absolute inset-0 bg-ink/50"></div></div><div class="relative mx-auto max-w-[1100px]"><div class="bg-beige rounded-[20px] px-10 lg:px-16 py-12 lg:py-14" style="opacity:0;transform:translateY(20px)"><div class="grid grid-cols-1 lg:grid-cols-[1fr_300px] gap-12 lg:gap-16 items-center"><div><p class="text-[11px] font-medium text-burnt-orange uppercase tracking-[0.14em] mb-5">Work With Catalyst</p><h2 class="text-[clamp(30px,4vw,50px)] font-serif font-light tracking-[-0.04em] leading-[1.08] text-pine mb-8"><span>Ready to build your inbound engine?</span></h2><div class="flex flex-wrap gap-x-10 gap-y-5 pt-8 border-t border-ink/[0.1]"><div><p class="text-[clamp(20px,2.2vw,28px)] font-serif font-light tracking-[-0.03em] leading-none mb-1 text-pine">$35M+</p><p class="text-[12px] text-ink/45 leading-snug max-w-[130px]">Pipeline influenced across all clients</p></div><div><p class="text-[clamp(20px,2.2vw,28px)] font-serif font-light tracking-[-0.03em] leading-none mb-1 text-pine">41%</p><p class="text-[12px] text-ink/45 leading-snug max-w-[130px]">Warm reply rate vs. 6% cold (Coinflow)</p></div><div><p class="text-[clamp(20px,2.2vw,28px)] font-serif font-light tracking-[-0.03em] leading-none mb-1 text-pine">5â7x</p><p class="text-[12px] text-ink/45 leading-snug max-w-[130px]">Avg client ROI on AEO program</p></div></div></div><div class="rounded-[18px] bg-pine text-off-white p-7"><p class="text-[14px] text-off-white/65 leading-relaxed mb-6">30 minutes. We'll figure out if there's a fit and map out what your inbound engine should look like.</p><a class="inline-flex items-center gap-2 font-medium transition-all duration-200 cursor-pointer rounded-full px-7 py-3.5 bg-burnt-orange text-off-white hover:bg-warm-orange hover:scale-[1.02] hover:shadow-lg hover:shadow-burnt-orange/20 active:scale-[0.98] w-full justify-center text-[14px]" href="/get-started">Book a Discovery Call</a><a class="mt-3.5 flex items-center justify-center gap-1.5 text-[12px] text-off-white/35 hover:text-off-white/65 transition-colors group" href="/aeo-audit">Or get your free AI audit<svg class="w-3 h-3 transition-transform duration-200 group-hover:translate-x-0.5" viewB
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Based on data from 200+ GTM leaders.</p></div></a></div><div style="opacity:0;transform:translateY(20px)"><a class="block bg-tan rounded-[10px] overflow-hidden h-full hover:bg-tan/70 transition-colors group" href="/resources/7-figure-gtm-engine"><div class="h-[300px] rounded-t-[10px] overflow-hidden relative" style="background:linear-gradient(135deg, #E5E0D8 0%, #CFC8BC 100%)"><img src="/imgs/resources/cover-7-figure-gtm.png" alt="" class="w-full h-full object-cover object-center"/></div><div class="p-7"><span class="inline-block bg-burnt-orange/10 text-burnt-orange text-[10px] font-semibold uppercase tracking-[0.1em] px-2.5 py-1 rounded-full ">Playbook</span><h3 class="text-[20px] font-semibold tracking-tight leading-tight mt-3 mb-4 group-hover:text-burnt-orange transition-colors">The 7-Figure GTM Engine</h3><p class="text-[14px] text-ink/50 leading-relaxed">The complete framework for building a founder-led content program that generates measurable pipeline.</p></div></a></div><div style="opacity:0;transform:translateY(20px)"><a class="block bg-tan rounded-[10px] overflow-hidden h-full hover:bg-tan/70 transition-colors group" href="/resources/state-of-linkedin"><div class="h-[300px] rounded-t-[10px] overflow-hidden relative" style="background:linear-gradient(135deg, #E8E4DC 0%, #D2CBBD 100%)"><img src="/imgs/resources/cover-state-of-linkedin.png" alt="" class="w-full h-full object-cover object-center"/></div><div class="p-7"><span class="inline-block bg-burnt-orange/10 text-burnt-orange text-[10px] font-semibold uppercase tracking-[0.1em] px-2.5 py-1 rounded-full ">Report</span><h3 class="text-[20px] font-semibold tracking-tight leading-tight mt-3 mb-4 group-hover:text-burnt-orange transition-colors">State of LinkedIn 2026</h3><p class="text-[14px] text-ink/50 leading-relaxed">How the algorithm rewards original insight â and what that means for B2B content strategy.</p></div></a></div></div><a class="md:hidden inline-flex text-sm text-ink/40 hover:text-ink transition-colors mt-8" href="/resources/reports">View all â</a></div></section><section class="bg-ink text-off-white py-16 lg:py-24 px-6 md:px-12 lg:px-20"><div class="mx-auto max-w-[1200px]"><div class="bg-pine rounded-[20px] overflow-hidden" style="opacity:0;transform:translateY(20px)"><div class="grid grid-cols-1 lg:grid-cols-[1fr_420px]"><div class="px-10 py-12 lg:px-14 lg:py-14 flex flex-col justify-center"><p class="text-[11px] font-medium text-burnt-orange uppercase tracking-[0.15em] mb-4">The Content Engineer</p><h2 class="text-[clamp(26px,3vw,40px)] font-serif font-light tracking-[-0.04em] leading-tight mb-3">Become a GTM<br/>content engineer</h2><p class="text-off-white/50 text-[15px] leading-relaxed mb-8 max-w-[380px]">Weekly insights to level up your skills on driving more revenue with systematic content.</p><form><div class="flex items-center bg-off-white/[0.07] border border-off-white/[0.1] rounded-full p-1.5 max-w-[420px] focus-within:border-burnt-orange/50 transition-colors"><input type="email" required="" placeholder="What's your email?" class="flex-1 min-w-0 bg-transparent px-4 py-2 text-[14px] text-off-white placeholder:text-off-white/30 focus:outline-none" value=""/><button type="submit" class="shrink-0 rounded-full bg-off-white/15 hover:bg-off-white/25 text-off-white text-[13px] font-medium px-5 py-2.5 transition-colors cursor-pointer disabled:opacity-50 whitespace-nowrap">Get Started</button></div><p class="text-[11px] text-off-white/25 mt-3 pl-1">Join 2,000+ GTM leaders. Unsubscribe anytime.</p></form></div><div class="relative min-h-[260px] lg:min-h-0 overflow-hidden"><img alt="" loading="lazy" decoding="async" data-nimg="fill" class="object-cover object-center" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent" sizes="420px" srcSet="/_next/image?url=%2Fimgs%2Fhero-macro.jpg&w=16&q=75 16w, /_next/image?url=%2Fimgs%2Fhero-macro.jpg&w=32&q=75 32w, /_next/image?url=%2Fimgs%2Fhero-macro.jpg&w=48&q=75 48w, /_next/image?url=%2Fimgs%2Fhero-macro.jpg&w=64&q=75 64w, /_next/image?url=%2Fimgs%2Fhero-macro.jpg&w=96&q=75 96w, /_next/image?url=%2Fimgs%2Fhero-macro.jpg&w=128&q=75 128w, /_next/image?url=%2Fimgs%2Fhero-macro.jpg&w=256&q=75 256w, /_next/image?url=%2Fimgs%2Fhero-macro.jpg&w=384&q=75 384w, /_next/image?url=%2Fimgs%2Fhero-macro.jpg&w=640&q=75 640w, /_next/image?url=%2Fimgs%2Fhero-macro.jpg&w=750&q=75 750w, /_next/image?url=%2Fimgs%2Fhero-macro.jpg&w=828&q=75 828w, /_next/image?url=%2Fimgs%2Fhero-macro.jpg&w=1080&q=75 1080w, /_next/image?url=%2Fimgs%2Fhero-macro.jpg&w=1200&q=75 1200w, /_next/image?url=%2Fimgs%2Fhero-macro.jpg&w=1920&q=75 1920w, /_next/image?url=%2Fimgs%2Fhero-macro.jpg&w=2048&q=75 2048w, /_next/image?url=%2Fimgs%2Fhero-macro.jpg&w=3840&q=75 3840w" src="/_next/image?url=%2Fimgs%2Fhero-macro.jpg&w=3840&q=75"/><div class="absolute inset-0 bg-gradient-to-r from-pine via-pine/30 to-transparent"></div><div class="absolute inset-0 flex items-center justify-center"><svg viewBox="0 0 400 400" class="w-full h-full" fill="none" stroke="white" stroke-width="0.75"><ellipse cx="200" cy="200" rx="52" ry="185" transform="rotate(-35 200 200)" opacity="0.18"></ellipse><ellipse cx="200" cy="200" rx="52" ry="185" transform="rotate(-25 200 200)" opacity="0.19999999999999998"></ellipse><ellipse cx="200" cy="200" rx="52" ry="185" transform="rotate(-15 200 200)" opacity="0.22"></ellipse><ellipse cx="200" cy="200" rx="52" ry="185" transform="rotate(-5 200 200)" opacity="0.24"></ellipse><ellipse cx="200" cy="200" rx="52" ry="185" transform="rotate(5 200 200)" opacity="0.26"></ellipse><ellipse cx="200" cy="200" rx="52" ry="185" transform="rotate(15 200 200)" opacity="0.28"></ellipse><ellipse cx="200" cy="200" rx="52" ry="185" transform="rotate(25 200 200)" opacity="0.3"></ellipse><ellipse cx="200" cy="200" rx="52" ry="185" transform="rotate(35 200 200)" opacity="0.32"></ellipse><ellipse cx="200" cy="200" rx="188" ry="188" opacity="0.12"></ellipse></svg></div></div></div></div></div></section><!--$--><!--/$--></main><footer class="bg-ink-deep text-off-white"><div class="bg-pine rounded-b-[40px] overflow-hidden"><div class="mx-auto max-w-[1200px] px-6 md:px-12 lg:px-10 py-20 lg:py-28"><div class="grid grid-cols-1 lg:grid-cols-[1fr_auto_300px] gap-10 lg:gap-12 items-center"><div style="opacity:0;transform:translateY(20px)"><p class="text-[11px] font-medium text-burnt-orange uppercase tracking-[0.14em] mb-5">Work With Catalyst</p><h2 class="text-[clamp(36px,5vw,72px)] font-serif font-light tracking-[-0.04em] leading-[1.05]">Let's build something<br/>worth talking about.</h2><p class="mt-6 text-off-white/55 max-w-[420px] leading-relaxed text-[15px]">We partner with B2B companies at $5Mâ$50M ARR who are ready to turn founder insight into repeatable pipeline. A few spots open each quarter.</p><div class="mt-10 pt-8 border-t border-off-white/[0.08] flex flex-wrap gap-x-8 gap-y-3 items-center"><a href="mailto:[email protected]" class="text-[14px] text-off-white/50 hover:text-off-white transition-colors">[email protected]</a><a class="text-[14px] text-off-white/50 hover:text-off-white transition-colors" target="_blank" rel="noopener noreferrer" href="https://linkedin.com/company/gotcatalyst">LinkedIn</a></div></div><div class="hidden lg:flex items-center justify-center" style="opacity:0;transform:scale(0.9)"><div class="relative rounded-full overflow-hidden shrink-0 " style="width:260px;height:260px">
6<video autoPlay="" loop="" muted="" playsInline="" class="absolute inset-0 w-full h-full object-cover"><source src="/videos/catalyst-loop.mp4" type="video/mp4"/></video><div class="absolute inset-0 bg-pine/35"></div><div class="absolute inset-0 rounded-full ring-1 ring-inset ring-off-white/10"></div><div class="absolute inset-0 flex items-center justify-center"><img alt="Catalyst" loading="lazy" width="57" height="57" decoding="async" data-nimg="1" class="opacity-85" style="color:transparent" src="/imgs/catalyst-icon-white.svg"/></div></div></div><div style="opacity:0;transform:translateY(20px)"><div class="rounded-[18px] bg-off-white/[0.06] border border-off-white/[0.08] p-7"><p class="text-[14px] font-medium text-off-white mb-1">Ready to get started?</p><p class="text-[13px] text-off-white/45 leading-relaxed mb-6">Book a 30-minute discovery call. No pitch â we'll figure out together if there's a fit.</p><a class="w-full flex items-center justify-center gap-2 rounded-xl bg-burnt-orange text-off-white px-5 py-3 text-[14px] font-medium hover:bg-[#B8410F] transition-colors" href="/get-started">Book a Discovery Call<svg class="w-3.5 h-3.5" viewBox="0 0 14 14" fill="none" stroke="currentColor" stroke-width="1.8" stroke-linecap="round" stroke-linejoin="round"><path d="M2 7h10M7 2l5 5-5 5"></path></svg></a><a class="mt-3 flex items-center justify-center gap-1.5 text-[12px] text-off-white/30 hover:text-off-white/55 transition-colors group" href="/get-started">Or submit an application first<svg class="w-3 h-3 transition-transform duration-200 group-hover:translate-x-0.5" viewBox="0 0 12 12" fill="none" stroke="currentColor" stroke-width="1.8" stroke-linecap="round" stroke-linejoin="round"><path d="M2 6h8M6 2l4 4-4 4"></path></svg></a><div class="mt-5 pt-5 border-t border-off-white/[0.06] space-y-2"><div class="flex items-center gap-2 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class="mx-auto max-w-[1200px] px-6 md:px-12 lg:px-10 py-12 lg:py-16"><div class="grid grid-cols-1 md:grid-cols-2 lg:grid-cols-4 gap-10 lg:gap-8"><div><img alt="Catalyst" loading="lazy" width="120" height="34" decoding="async" data-nimg="1" class="h-7 w-auto mb-4" style="color:transparent" src="/imgs/catalyst-logo-white.svg"/><p class="text-off-white/40 text-sm leading-relaxed max-w-[260px]">GTM content studio that turns original insight into pipeline.</p></div><div><h4 class="text-[13px] font-medium text-off-white/30 tracking-wide uppercase mb-4">Services</h4><ul class="space-y-2.5"><li><a class="text-sm text-off-white/55 hover:text-off-white transition-colors" href="/how-we-work">How We Work</a></li><li><a class="text-sm text-off-white/55 hover:text-off-white transition-colors" href="/pricing">Pricing</a></li><li><a class="text-sm text-off-white/55 hover:text-off-white transition-colors" href="/authority-engine">B2B LinkedIn Engine</a></li><li><a class="text-sm text-off-white/55 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text-off-white/55 hover:text-off-white transition-colors" href="/landscape">AI Voice Share Landscape</a><a class="block text-sm text-off-white/55 hover:text-off-white transition-colors" href="/leaderboards">AI Visibility Leaderboards</a></div></div><div><h4 class="text-[13px] font-medium text-off-white/30 tracking-wide uppercase mb-4">Resources</h4><ul class="space-y-2.5"><li><a class="text-sm text-off-white/55 hover:text-off-white transition-colors" href="/state-of-gtm">State of GTM 2026</a></li><li><a class="text-sm text-off-white/55 hover:text-off-white transition-colors" href="/resources/articles">Articles</a></li><li><a class="text-sm text-off-white/55 hover:text-off-white transition-colors" href="/resources/reports">Reports & Playbooks</a></li><li><a class="text-sm text-off-white/55 hover:text-off-white transition-colors" href="/resources/workshops">Workshops</a></li><li><a class="text-sm text-off-white/55 hover:text-off-white transition-colors" href="/webinar">Webinar</a></li><li><a class="text-sm text-off-white/55 hover:text-off-white transition-colors" href="/insights-report">Insights Report</a></li></ul></div><div><h4 class="text-[13px] font-medium text-off-white/30 tracking-wide uppercase mb-4">Company</h4><ul class="space-y-2.5 mb-6"><li><a class="text-sm text-off-white/55 hover:text-off-white transition-colors" href="/about-us">About Us</a></li><li><a class="text-sm text-off-white/55 hover:text-off-white transition-colors" href="/get-started">
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