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1<meta name="referrer" content="no-referrer"/><meta name="next-size-adjust" content=""/><title>Spenser Baldwin | Consulting &amp; Leadership</title><meta name="description" content="Strategic leadership partner helping organizations find clarity, simplify complex work, and deliver with confidence."/><meta name="application-name" content="Spenser Baldwin"/><meta name="referrer" content="no-referrer"/><link rel="canonical" href="https://spenserbaldwin.com"/><link rel="icon" href="/favicon.ico?603d046c9a6fdfbb" type="image/x-icon" sizes="16x16"/>
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1</head><body class="__variable_0ccb75 __variable_9738f2 antialiased"><div hidden=""><!--$--><!--/$--></div><div class="min-h-screen bg-slate-50 text-slate-900 font-[family-name:var(--font-mulish)]"><header class="mx-auto flex max-w-6xl items-center justify-between px-4 py-6 sm:px-6 lg:px-8"><a aria-label="Spenser Baldwin home" class="flex items-center gap-3 text-lg font-semibold tracking-tight font-[family-name:var(--font-marcellus)]" href="/"><img alt="Spenser Baldwin" width="48" height="55" decoding="async" data-nimg="1" class="h-12 w-auto" style="color:transparent" srcSet="/_next/image?url=%2Fimages%2Fsb-logo.webp&amp;w=48&amp;q=75 1x, /_next/image?url=%2Fimages%2Fsb-logo.webp&amp;w=96&amp;q=75 2x" src="/_next/image?url=%2Fimages%2Fsb-logo.webp&amp;w=96&amp;q=75"/><span class="hidden text-slate-800 sm:inline">Spenser Baldwin</span></a><nav class="hidden items-center gap-4 text-base text-slate-500 sm:flex"><a class="transition hover:text-slate-900" href="/">Home</a><a class="font-semibold text-slate-900" href="/writing">Writing</a><a class="transition hover:text-slate-900" href="/#contact">Contact</a><a href="https://www.linkedin.com/in/spenserbaldwin" target="_blank" rel="noopener noreferrer" class="inline-flex items-center gap-2 rounded-full bg-white px-3 py-2 text-sm font-semibold text-sky-700 shadow-sm ring-1 ring-sky-200 transition hover:bg-sky-50 hover:text-sky-800 hover:ring-sky-300"><svg viewBox="0 0 24 24" aria-hidden="true" class="h-4 w-4"><path d="M22.225 0H1.771C.792 0 0 .774 0 1.729v20.542C0 23.227.792 24 1.771 24h20.451C23.2 24 24 23.227 24 22.271V1.729C24 .774 23.2 0 22.222 0zM7.12 20.452H3.561V9h3.559zm-1.78-13.04a2.062 2.062 0 1 1 0-4.124 2.062 2.062 0 0 1 0 4.124zm15.112 13.04h-3.556v-5.604c0-1.336-.027-3.055-1.86-3.055-1.862 0-2.147 1.453-2.147 2.953v5.706H9.233V9h3.414v1.561h.048c.476-.9 1.637-1.85 3.37-1.85 3.604 0 4.267 2.372 4.267 5.455z"></path></svg><span>LinkedIn</span></a></nav></header><main class="mx-auto max-w-6xl px-4 pb-16 sm:px-6 lg:px-8"><div class="mb-10 space-y-3"><p class="text-xs font-semibold uppercase tracking-wide text-slate-500">Tag</p><h1 class="font-heading text-3xl font-semibold text-slate-900 font-[family-name:var(--font-marcellus)]">AI</h1><p class="text-sm text-slate-600">Writing tagged with “<!-- -->AI<!-- -->”.</p></div><div class="grid gap-6 sm:grid-cols-2 xl:grid-cols-3"><div class="grid content-start gap-6 "><article class="group flex h-full items-center gap-4 overflow-hidden rounded-2xl bg-white p-4 shadow-sm ring-1 ring-slate-200 transition hover:-translate-y-0.5 hover:shadow-md"><a class="relative aspect-square w-28 shrink-0 overflow-hidden rounded-xl sm:w-32" href="/writing/models-efforts-and-costs-oh-my"><img alt="" loading="lazy" decoding="async" data-nimg="fill" class="object-cover transition duration-300 group-hover:scale-105" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent" sizes="128px" srcSet="/_next/image?url=%2Fimages%2Fposts%2Fmodels-efforts-and-costs-oh-my%2Freading.jpg&amp;w=32&amp;q=75 32w, /_next/image?url=%2Fimages%2Fposts%2Fmodels-efforts-and-costs-oh-my%2Freading.jpg&amp;w=48&amp;q=75 48w, /_next/image?url=%2Fimages%2Fposts%2Fmodels-efforts-and-costs-oh-my%2Freading.jpg&amp;w=64&amp;q=75 64w, /_next/image?url=%2Fimages%2Fposts%2Fmodels-efforts-and-costs-oh-my%2Freading.jpg&amp;w=96&amp;q=75 96w, /_next/image?url=%2Fimages%2Fposts%2Fmodels-efforts-and-costs-oh-my%2Freading.jpg&amp;w=128&amp;q=75 128w, /_next/image?url=%2Fimages%2Fposts%2Fmodels-efforts-and-costs-oh-my%2Freading.jpg&amp;w=256&amp;q=75 256w, /_next/image?url=%2Fimages%2Fposts%2Fmodels-efforts-and-costs-oh-my%2Freading.jpg&amp;w=384&amp;q=75 384w, /_next/image?url=%2Fimages%2Fposts%2Fmodels-efforts-and-costs-oh-my%2Freading.jpg&amp;w=640&amp;q=75 640w, /_next/image?url=%2Fimages%2Fposts%2Fmodels-efforts-and-costs-oh-my%2Freading.jpg&amp;w=750&amp;q=75 750w, /_next/image?url=%2Fimages%2Fposts%2Fmodels-efforts-and-costs-oh-my%2Freading.jpg&amp;w=828&amp;q=75 828w, /_next/image?url=%2Fimages%2Fposts%2Fmodels-efforts-and-costs-oh-my%2Freading.jpg&amp;w=1080&amp;q=75 1080w, /_next/image?url=%2Fimages%2Fposts%2Fmodels-efforts-and-costs-oh-my%2Freading.jpg&amp;w=1200&amp;q=75 1200w" src="/_next/image?url=%2Fimages%2Fposts%2Fmodels-efforts-and-costs-oh-my%2Freading.jpg&amp;w=1200&amp;q=75"/></a><div class="flex min-w-0 flex-col gap-2">
1<span class="self-start rounded-full bg-violet-50 px-3 py-1 text-xs font-semibold uppercase tracking-wide text-violet-700 ring-1 ring-violet-100">Reading</span><a class="font-heading text-lg font-semibold leading-snug text-slate-900 transition hover:text-sky-700 font-[family-name:var(--font-marcellus)]" href="/writing/models-efforts-and-costs-oh-my">Models, Efforts, and Costs, oh my</a><p class="text-sm text-slate-500">Sep 23, 2026</p></div></article></div><article class="group flex h-full flex-col overflow-hidden rounded-2xl bg-white shadow-sm ring-1 ring-slate-200 transition hover:-translate-y-0.5 hover:shadow-md"><a class="relative aspect-[1.9/1] w-full overflow-hidden" href="/writing/the-silence-that-looks-like-competence"><img alt="The Silence That Looks Like Competence" loading="lazy" decoding="async" data-nimg="fill" class="object-cover transition duration-300 group-hover:scale-105" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent" sizes="(max-width: 640px) 100vw, (max-width: 1024px) 50vw, 33vw" srcSet="/_next/image?url=%2Fimages%2Fposts%2Fthe-silence-that-looks-like-competence%2Fcover.jpg&amp;w=256&amp;q=75 256w, /_next/image?url=%2Fimages%2Fposts%2Fthe-silence-that-looks-like-competence%2Fcover.jpg&amp;w=384&amp;q=75 384w, /_next/image?url=%2Fimages%2Fposts%2Fthe-silence-that-looks-like-competence%2Fcover.jpg&amp;w=640&amp;q=75 640w, /_next/image?url=%2Fimages%2Fposts%2Fthe-silence-that-looks-like-competence%2Fcover.jpg&amp;w=750&amp;q=75 750w, /_next/image?url=%2Fimages%2Fposts%2Fthe-silence-that-looks-like-competence%2Fcover.jpg&amp;w=828&amp;q=75 828w, /_next/image?url=%2Fimages%2Fposts%2Fthe-silence-that-looks-like-competence%2Fcover.jpg&amp;w=1080&amp;q=75 1080w, /_next/image?url=%2Fimages%2Fposts%2Fthe-silence-that-looks-like-competence%2Fcover.jpg&amp;w=1200&amp;q=75 1200w" src="/_next/image?url=%2Fimages%2Fposts%2Fthe-silence-that-looks-like-competence%2Fcover.jpg&amp;w=1200&amp;q=75"/></a><div class="flex flex-col gap-3 p-6"><div class="flex items-center gap-3 text-sm text-slate-500"><span class="rounded-full bg-sky-50 px-3 py-1 text-xs font-semibold uppercase tracking-wide text-sky-700 ring-1 ring-sky-100">Writing</span><span>Jun 29, 2026</span></div><a class="font-heading text-xl font-semibold text-slate-900 transition hover:text-sky-700 font-[family-name:var(--font-marcellus)]" href="/writing/the-silence-that-looks-like-competence">The Silence That Looks Like Competence</a><p class="text-sm leading-relaxed text-slate-600 line-clamp-3">Amy Edmondson expected high-performing teams to make fewer errors. They didn&#x27;t. They just said more of them out loud. What that finding reveals about the silence that passes for competence.</p><div class="mt-2 flex flex-wrap gap-2"><a class="rounded-full border border-sky-100 bg-sky-50 px-3 py-1 text-xs font-semibold text-sky-700 transition hover:bg-sky-100" href="/tags/Leadership">Leadership</a><a class="rounded-full border border-sky-100 bg-sky-50 px-3 py-1 text-xs font-semibold text-sky-700 transition hover:bg-sky-100" href="/tags/AI">AI</a><a class="rounded-full border border-sky-100 bg-sky-50 px-3 py-1 text-xs font-semibold text-sky-700 transition hover:bg-sky-100" href="/tags/Strategy">Strategy</a></div></div></article><article class="group flex h-full flex-col overflow-hidden rounded-2xl bg-white shadow-sm ring-1 ring-slate-200 transition hover:-translate-y-0.5 hover:shadow-md"><a class="relative aspect-[1.9/1] w-full overflow-hidden" href="/writing/ai-doesnt-just-help-you-evaluate-your-process-it-exposes-whether-you-have-one"><img alt="AI Doesn&#x27;t Just Help You Evaluate Your Process. It Exposes Whether You Have One." loading="lazy" decoding="async" data-nimg="fill" class="object-cover transition duration-300 group-hover:scale-105" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent" sizes="(max-width: 640px) 100vw, (max-width: 1024px) 50vw, 33vw" srcSet="/_next/image?url=%2Fimages%2Fposts%2Fai-doesnt-just-help-you-evaluate-your-process-it-exposes-whether-you-have-one%2Fcover.jpg&amp;w=256&amp;q=75 256w, /_next/image?url=%2Fimages%2Fposts%2Fai-doesnt-just-help-you-evaluate-your-process-it-exposes-whether-you-have-one%2Fcover.jpg&amp;w=384&amp;q=75 384w, /_next/image?url=%2Fimages%2Fposts%2Fai-doesnt-just-help-you-evaluate-your-process-it-exposes-whether-you-have-one%2Fcover.jpg&amp;w=640&amp;q=75 640w, /_next/image?url=%2Fimages%2Fposts%2Fai-doesnt-just-help-you-evaluate-your-process-it-exposes-whether-you-have-one%2Fcover.jpg&amp;w=750&amp;q=75 750w, /_next/image?url=%2Fimages%2Fposts%2Fai-doesnt-just-help-you-evaluate-your-process-it-exposes-whether-you-have-one%2Fcover.jpg&amp;w=828&amp;q=75 828w, /_next/image?url=%2Fimages%2Fposts%2Fai-doesnt-just-help-you-evaluate-your-process-it-exposes-whether-you-have-one%2Fcover.jpg&amp;w=1080&amp;q=75 1080w, /_next/image?url=%2Fimages%2Fposts%2Fai-doesnt-just-help-you-evaluate-your-process-it-exposes-whether-you-have-one%2Fcover.jpg&amp;w=1200&amp;q=75 1200w" src="/_next/image?url=%2Fimages%2Fposts%2Fai-doesnt-just-help-you-evaluate-your-process-it-exposes-whether-you-have-one%2Fcover.jpg&amp;w=1200&amp;q=75"/></a><div class="flex flex-col gap-3 p-6"><div class="flex items-center gap-3 text-sm text-slate-500"><span class="rounded-full bg-sky-50 px-3 py-1 text-xs font-semibold uppercase tracking-wide text-sky-700 ring-1 ring-sky-100">Writing</span><span>Jun 23, 2026</span></div><a class="font-heading text-xl font-semibold text-slate-900 transition hover:text-sky-700 font-[family-name:var
1(--font-marcellus)]" href="/writing/ai-doesnt-just-help-you-evaluate-your-process-it-exposes-whether-you-have-one">AI Doesn&#x27;t Just Help You Evaluate Your Process. It Exposes Whether You Have One.</a><p class="text-sm leading-relaxed text-slate-600 line-clamp-3">Every tool before AI could route around an undefined process. AI can&#x27;t. It just produces fast, confident output against the wrong bar.</p><div class="mt-2 flex flex-wrap gap-2"><a class="rounded-full border border-sky-100 bg-sky-50 px-3 py-1 text-xs font-semibold text-sky-700 transition hover:bg-sky-100" href="/tags/AI">AI</a><a class="rounded-full border border-sky-100 bg-sky-50 px-3 py-1 text-xs font-semibold text-sky-700 transition hover:bg-sky-100" href="/tags/Leadership">Leadership</a><a class="rounded-full border border-sky-100 bg-sky-50 px-3 py-1 text-xs font-semibold text-sky-700 transition hover:bg-sky-100" href="/tags/Engineering">Engineering</a></div></div></article><article class="group flex h-full flex-col overflow-hidden rounded-2xl bg-white shadow-sm ring-1 ring-slate-200 transition hover:-translate-y-0.5 hover:shadow-md"><a class="relative aspect-[1.9/1] w-full overflow-hidden" href="/writing/the-prototype-was-the-spec"><img alt="The Prototype Was the Spec" loading="lazy" decoding="async" data-nimg="fill" class="object-cover transition duration-300 group-hover:scale-105" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent" sizes="(max-width: 640px) 100vw, (max-width: 1024px) 50vw, 33vw" srcSet="/_next/image?url=%2Fimages%2Fdefault-cover19.jpg&amp;w=256&amp;q=75 256w, /_next/image?url=%2Fimages%2Fdefault-cover19.jpg&amp;w=384&amp;q=75 384w, /_next/image?url=%2Fimages%2Fdefault-cover19.jpg&amp;w=640&amp;q=75 640w, /_next/image?url=%2Fimages%2Fdefault-cover19.jpg&amp;w=750&amp;q=75 750w, /_next/image?url=%2Fimages%2Fdefault-cover19.jpg&amp;w=828&amp;q=75 828w, /_next/image?url=%2Fimages%2Fdefault-cover19.jpg&amp;w=1080&amp;q=75 1080w, /_next/image?url=%2Fimages%2Fdefault-cover19.jpg&amp;w=1200&amp;q=75 1200w" src="/_next/image?url=%2Fimages%2Fdefault-cover19.jpg&amp;w=1200&amp;q=75"/></a><div class="flex flex-col gap-3 p-6"><div class="flex items-center gap-3 text-sm text-slate-500"><span class="rounded-full bg-sky-50 px-3 py-1 text-xs font-semibold uppercase tracking-wide text-sky-700 ring-1 ring-sky-100">Writing</span><span>Apr 15, 2026</span></div><a class="font-heading text-xl font-semibold text-slate-900 transition hover:text-sky-700 font-[family-name:var(--font-marcellus)]" href="/writing/the-prototype-was-the-spec">The Prototype Was the Spec</a><p class="text-sm leading-relaxed text-slate-600 line-clamp-3">Before we&#x27;d written a line of production code, we could have a roadmap conversation with the customer that was actually grounded.</p><div class="mt-2 flex flex-wrap gap-2"><a class="rounded-full border border-sky-100 bg-sky-50 px-3 py-1 text-xs font-semibold text-sky-700 transition hover:bg-sky-100" href="/tags/AI">AI</a><a class="rounded-full border border-sky-100 bg-sky-50 px-3 py-1 text-xs font-semibold text-sky-700 transition hover:bg-sky-100" href="/tags/Product">Product</a><a class="rounded-full border border-sky-100 bg-sky-50 px-3 py-1 text-xs font-semibold text-sky-700 transition hover:bg-sky-100" href="/tags/Leadership">Leadership</a></div></div></article><article class="group flex h-full flex-col overflow-hidden rounded-2xl bg-white shadow-sm ring-1 ring-slate-200 transition hover:-translate-y-0.5 hover:shadow-md"><a class="relative aspect-[1.9/1] w-full overflow-hidden" href="/writing/when-the-architecture-talked-back"><img alt="When the Architecture Talked Back...but Not in a Weird Way" loading="lazy" decoding="async" data-nimg="fill" class="object-cover transition duration-300 group-hover:scale-105" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent" sizes="(max-width: 640px) 100vw, (max-width: 1024px) 50vw, 33vw" srcSet="/_next/image?url=%2Fimages%2Fdefault-cover15.jpg&amp;w=256&amp;q=75 256w, /_next/image?url=%2Fimages%2Fdefault-cover15.jpg&amp;w=384&amp;q=75 384w, /_next/image?url=%2Fimages%2Fdefault-cover15.jpg&amp;w=640&amp;q=75 640w, /_next/image?url=%2Fimages%2Fdefault-cover15.jpg&amp;w=750&amp;q=75 750w, /_next/image?url=%2Fimages%2Fdefault-cover15.jpg&amp;w=828&amp;q=75 828w, /_next/image?url=%2Fimages%2Fdefault-cover15.jpg&amp;w=1080&amp;q=75 1080w, /_next/image?url=%2Fimages%2Fdefault-cover15.jpg&amp;w=1200&amp;q=75 1200w" src="/_next/image?url=%2Fimages%2Fdefault-cover15.jpg&amp;w=1200&amp;q=75"/></a><div class="flex flex-col gap-3 p-6"><div class="flex items-center gap-3 text-sm text-slate-500"><span class="rounded-full bg-sky-50 px-3 py-1 text-xs font-semibold uppercase tracking-wide text-sky-700 ring-1 ring-sky-100">Writing</span><span>Mar 29, 2026</span></div><a class="font-heading text-xl font-semibold text-slate-900 transition hover:text-sky-700 font-[family-name:var
1(--font-marcellus)]" href="/writing/when-the-architecture-talked-back">When the Architecture Talked Back...but Not in a Weird Way</a><p class="text-sm leading-relaxed text-slate-600 line-clamp-3">Midway through building an agentic AI system for a financial institution, we removed most of the agents.</p><div class="mt-2 flex flex-wrap gap-2"><a class="rounded-full border border-sky-100 bg-sky-50 px-3 py-1 text-xs font-semibold text-sky-700 transition hover:bg-sky-100" href="/tags/AI">AI</a><a class="rounded-full border border-sky-100 bg-sky-50 px-3 py-1 text-xs font-semibold text-sky-700 transition hover:bg-sky-100" href="/tags/Leadership">Leadership</a><a class="rounded-full border border-sky-100 bg-sky-50 px-3 py-1 text-xs font-semibold text-sky-700 transition hover:bg-sky-100" href="/tags/Engineering">Engineering</a></div></div></article><article class="group flex h-full flex-col overflow-hidden rounded-2xl bg-white shadow-sm ring-1 ring-slate-200 transition hover:-translate-y-0.5 hover:shadow-md"><a class="relative aspect-[1.9/1] w-full overflow-hidden" href="/writing/the-generativeai-dossier"><img alt="The GenerativeAI Dossier" loading="lazy" decoding="async" data-nimg="fill" class="object-cover transition duration-300 group-hover:scale-105" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent" sizes="(max-width: 640px) 100vw, (max-width: 1024px) 50vw, 33vw" srcSet="/_next/image?url=%2Fimages%2Fdefault-cover19.jpg&amp;w=256&amp;q=75 256w, /_next/image?url=%2Fimages%2Fdefault-cover19.jpg&amp;w=384&amp;q=75 384w, /_next/image?url=%2Fimages%2Fdefault-cover19.jpg&amp;w=640&amp;q=75 640w, /_next/image?url=%2Fimages%2Fdefault-cover19.jpg&amp;w=750&amp;q=75 750w, /_next/image?url=%2Fimages%2Fdefault-cover19.jpg&amp;w=828&amp;q=75 828w, /_next/image?url=%2Fimages%2Fdefault-cover19.jpg&amp;w=1080&amp;q=75 1080w, /_next/image?url=%2Fimages%2Fdefault-cover19.jpg&amp;w=1200&amp;q=75 1200w" src="/_next/image?url=%2Fimages%2Fdefault-cover19.jpg&amp;w=1200&amp;q=75"/></a><div class="flex flex-col gap-3 p-6"><div class="flex items-center gap-3 text-sm text-slate-500"><span class="rounded-full bg-sky-50 px-3 py-1 text-xs font-semibold uppercase tracking-wide text-sky-700 ring-1 ring-sky-100">Writing</span><span>Jan 15, 2024</span></div><a class="font-heading text-xl font-semibold text-slate-900 transition hover:text-sky-700 font-[family-name:var(--font-marcellus)]" href="/writing/the-generativeai-dossier">The GenerativeAI Dossier</a><p class="text-sm leading-relaxed text-slate-600 line-clamp-3">Published by Deloitte to centralize AI use cases actively being used at client across six major industries:</p><div class="mt-2 flex flex-wrap gap-2"><a class="rounded-full border border-sky-100 bg-sky-50 px-3 py-1 text-xs font-semibold text-sky-700 transition hover:bg-sky-100" href="/tags/AI">AI</a><a class="rounded-full border border-sky-100 bg-sky-50 px-3 py-1 text-xs font-semibold text-sky-700 transition hover:bg-sky-100" href="/tags/FinTech">FinTech</a><a class="rounded-full border border-sky-100 bg-sky-50 px-3 py-1 text-xs font-semibold text-sky-700 transition hover:bg-sky-100" href="/tags/Trends">Trends</a></div></div></article></div><footer class="mt-10"><a class="text-sm font-semibold text-sky-700 hover:text-sky-800" href="/writing">← Back to all writing</a></footer></main></div><!--$--><!--/$-->
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