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1E4DAC6] shadow-2xs space-y-4",children:e.jsxs("p",{className:"text-lg sm:text-xl font-serif text-[#221b14] leading-relaxed",children:["The strongest ",e.jsx("strong",{children:"AI trust signals"})," are the ones you do not control. Across 25 million cited links, ",e.jsx("strong",{children:"84%"})," of what AI engines quote comes from sites you do not own. Across 75,000 brands, brand mentions predict AI visibility about ",e.jsx("strong",{children:"three times"})," better than backlinks. 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A December 2025 expansion widened it to ChatGPT and Google AI Mode, and added YouTube mentions, which scored highest at roughly 0.737."}),e.jsx("p",{children:"This is the strongest corroboration of Patel's headline finding. Two teams, completely different methods, same ranking. One asked marketers what they had seen. The other counted what engines actually did."}),e.jsx("p",{children:"Ahrefs states the limit plainly, and so do we. Correlation is not causation. Brands that get mentioned everywhere also tend to be bigger and better known."}),e.jsxs("figure",{className:"my-8 bg-white p-4 sm:p-6 rounded-2xl border border-[#
1E4DAC6]",children:[e.jsxs("svg",{viewBox:"0 0 660 340",width:"100%",xmlns:"http://www.w3.org/2000/svg",role:"img","aria-label":"Brand mentions predict AI visibility 3x better than backlinks",className:"w-full h-auto",children:[e.jsx("rect",{x:"0",y:"0",width:"660",height:"340",rx:"8",fill:"#FFFFFF",stroke:"#E4DAC6",strokeWidth:"1.5"}),e.jsx("text",{x:"26",y:"34",fontFamily:"Source Serif 4,Georgia,serif",fontSize:"19",fontWeight:"700",fill:"#221b14",children:"Brand mentions predict AI visibility 3x better than backlinks"}),e.jsx("text",{x:"26",y:"55",fontFamily:"Libre Franklin,sans-serif",fontSize:"12",fill:"#a89b86",children:"Spearman correlation with AI visibility, 75,000 brands measured"}),e.jsx("text",{x:"212",y:"91",textAnchor:"end",fontFamily:"Libre Franklin,sans-serif",fontSize:"12.5",fill:"#221b14",children:"YouTube mentions"}),e.jsx("rect",{x:"222",y:"74",width:"330",height:"24",rx:"3",fill:"#B4562A"}),e.jsx("text",{x:"562",y:"91",fontFamily:"IBM Plex Mono,monospace",fontSize:"13",fontWeight:"700",fill:"#221b14",children:"0.737"}),e.jsx("text",{x:"212",y:"129",textAnchor:"end",fontFamily:"Libre Franklin,sans-serif",fontSize:"12.5",fill:"#221b14",children:"Branded web mentions"}),e.jsx("rect",{x:"222",y:"112",width:"297",height:"24",rx:"3",fill:"#B4562A"}),e.jsx("text",{x:"529",y:"129",fontFamily:"IBM Plex Mono,monospace",fontSize:"13",fontWeight:"700",fill:"#221b14",children:"0.664"}),e.jsx("text",{x:"212",y:"167",textAnchor:"end",fontFamily:"Libre Franklin,sans-serif",fontSize:"12.5",fill:"#221b14",children:"Branded anchors"}),e.jsx("rect",{x:"222",y:"150",width:"237",height:"24",rx:"3",fill:"#a89b86"}),e.jsx("text",{x:"469",y:"167",fontFamily:"IBM Plex Mono,monospace",fontSize:"13",fontWeight:"700",fill:"#221b14",children:"0.527"}),e.jsx("text",{x:"212",y:"205",textAnchor:"end",fontFamily:"Libre Franklin,sans-serif",fontSize:"12.5",fill:"#221b14",children:"Brand search volume"}),e.jsx("rect",{x:"222",y:"188",width:"174",height:"24",rx:"3",fill:"#a89b86"}),e.jsx("text",{x:"406",y:"205",fontFamily:"IBM Plex Mono,monospace",fontSize:"13",fontWeight:"700",fill:"#221b14",children:"0.392"}),e.jsx("text",{x:"212",y:"243",textAnchor:"end",fontFamily:"Libre Franklin,sans-serif",fontSize:"12.5",fill:"#221b14",children:"Backlinks"}),e.jsx("rect",{x:"222",y:"226",width:"99",height:"24",rx:"3",fill:"#a89b86"}),e.jsx("text",{x:"331",y:"243",fontFamily:"IBM Plex Mono,monospace",fontSize:"13",fontWeight:"700",fill:"#221b14",children:"0.218"}),e.jsx("text",{x:"212",y:"281",textAnchor:"end",fontFamily:"Libre Franklin,sans-serif",fontSize:"12.5",fill:"#221b14",children:"Content volume"}),e.jsx("rect",{x:"222",y:"264",width:"85",height:"24",rx:"3",fill:"#a89b86"}),e.jsx("text",{x:"317",y:"281",fontFamily:"IBM Plex Mono,monospace",fontSize:"13",fontWeight:"700",fill:"#221b14",children:"0.194"}),e.jsx("text",{x:"26",y:"326",fontFamily:"IBM Plex Mono,monospace",fontSize:"11",fill:"#a89b86",children:"Source: Ahrefs, 75,000-brand study, 2025 to 2026."})]}),e.jsx("figcaption",{className:"text-xs text-[#8a7d6a] mt-2 text-center",children:"Spearman rank correlation factors predicting inclusion across Generative search answers."})]})]}),e.jsxs("section",{id:"earned",className:"scroll-mt-24 space-y-6",children:[e.jsx("div",{className:"font-mono text-xs font-semibold tracking-widest text-[#B4562A] uppercase",children:"04 · Earned media"}),e.jsx("h2",{className:"text-2xl sm:text-4xl font-serif font-bold text-[#221b14] tracking-tight",children:"Why third party citations dominate what engines quote"}),e.jsx("p",{children:"Muck Rack analysed more than 25 million cited links across ChatGPT, Claude and Gemini. Earned media supplied 84% of them. Paid and advertorial content supplied 0.3%. Across three editions since July 2025, that share held between 82% and 89%."}),e.jsx("p",{children:"One study went further and tested cause. Stacker and Scrunch took eight articles and ran them in two conditions: hosted only on the brand's domain, and distributed across hundreds of third-party news sites. They measured 944 prompt and platform combinations across five AI platforms."}),e.jsx("p",{children:"Same articles. Different addresses. Four times the citation rate."}),e.jsx("p",{children:"One caveat before you quote a number. Meltw
1ater analysed 5.35 million citations and put earned and news media at 39.5%, because it counts corporate sites separately. Both figures are defensible. Read the definition first."}),e.jsxs("figure",{className:"my-8 bg-white p-4 sm:p-6 rounded-2xl border border-[#E4DAC6]",children:[e.jsxs("svg",{viewBox:"0 0 660 222",width:"100%",xmlns:"http://www.w3.org/2000/svg",role:"img","aria-label":"Distributing the same article lifted AI citations 4x",className:"w-full h-auto",children:[e.jsx("rect",{x:"0",y:"0",width:"660",height:"222",rx:"8",fill:"#FFFFFF",stroke:"#E4DAC6",strokeWidth:"1.5"}),e.jsx("text",{x:"26",y:"34",fontFamily:"Source Serif 4,Georgia,serif",fontSize:"19",fontWeight:"700",fill:"#221b14",children:"Distributing the same article lifted AI citations 4x"}),e.jsx("text",{x:"26",y:"55",fontFamily:"Libre Franklin,sans-serif",fontSize:"12",fill:"#a89b86",children:"Citation rate for eight identical articles across 944 prompt and platform tests"}),e.jsx("rect",{x:"26",y:"72",width:"291",height:"104",rx:"6",fill:"#FFFFFF",stroke:"#E4DAC6",strokeWidth:"1.5"}),e.jsx("text",{x:"42",y:"95",fontFamily:"Libre Franklin,sans-serif",fontSize:"12.5",fontWeight:"700",fill:"#221b14",children:"Hosted on brand domain only"}),e.jsx("circle",{cx:"46",cy:"114",r:"2.5",fill:"#a89b86"}),e.jsx("text",{x:"57",y:"118",fontFamily:"Libre Franklin,sans-serif",fontSize:"11.5",fill:"#4c4235",children:"7.6% citation rate"}),e.jsx("circle",{cx:"46",cy:"136",r:"2.5",fill:"#a89b86"}),e.jsx("text",{x:"57",y:"140",fontFamily:"Libre Franklin,sans-serif",fontSize:"11.5",fill:"#4c4235",children:"One address to find"}),e.jsx("circle",{cx:"46",cy:"158",r:"2.5",fill:"#a89b86"}),e.jsx("text",{x:"57",y:"162",fontFamily:"Libre Franklin,sans-serif",fontSize:"11.5",fill:"#4c4235",children:"No outside corroboration"}),e.jsx("rect",{x:"343",y:"72",width:"291",height:"104",rx:"6",fill:"#F6EBDD",stroke:"#B4562A",strokeWidth:"1.5"}),e.jsx("text",{x:"359",y:"95",fontFamily:"Libre Franklin,sans-serif",fontSize:"12.5",fontWeight:"700",fill:"#221b14",children:"Distributed to news publishers"}),e.jsx("circle",{cx:"363",cy:"114",r:"2.5",fill:"#B4562A"}),e.jsx("text",{x:"374",y:"118",fontFamily:"Libre Franklin,sans-serif",fontSize:"11.5",fill:"#4c4235",children:"34% citation rate"}),e.jsx("circle",{cx:"363",cy:"136",r:"2.5",fill:"#B4562A"}),e.jsx("text",{x:"374",y:"140",fontFamily:"Libre Franklin,sans-serif",fontSize:"11.5",fill:"#4c4235",children:"Hundreds of addresses"}),e.jsx("circle",{cx:"363",cy:"158",r:"2.5",fill:"#B4562A"}),e.jsx("text",{x:"374",y:"162",fontFamily:"Libre Franklin,sans-serif",fontSize:"11.5",fill:"#4c4235",children:"Engines can cross-check"}),e.jsx("text",{x:"26",y:"208",fontFamily:"IBM Plex Mono,monospace",fontSize:"11",fill:"#a89b86",children:"Source: Stacker and Scrunch, December 2025. Five AI platforms."})]}),e.jsx("figcaption",{className:"text-xs text-[#8a7d6a] mt-2 text-center",children:"Controlled test comparing brand-hosted content versus syndication across digital PR publishers."})]})]}),e.jsxs("section",{id:"schema",className:"scroll-mt-24 space-y-6",children:[e.jsx("div",{className:"font-mono text-xs font-semibold tracking-widest text-[#B4562A] uppercase",children:"05 · Structured data"}),e.jsx("h2",{className:"text-2xl sm:text-4xl font-serif font-bold text-[#221b14] tracking-tight",children:"Does schema markup help AI citations? A controlled test"}),e.jsxs("p",{children:["Ahrefs tracked 1,885 pages that added JSON-LD ",e.jsx(t,{to:"/citedby/glossary/what-is-schema-markup",className:"text-[#B4562A] font-semibold hover:underline",children:"schema markup"})," and matched them against 4,000 control pages. Citations barely moved."]}),e.jsx("p",{children:"This is one of the few true experiments in the field. Louise Linehan and Xibeijia Guan found pages that added JSON-LD between August 2025 and March 2026. They matched each against control pages with similar prior citation levels, then measured 30 days before and after. The result confirms the low structured data scores in the NP Digital grid, by a completely different route."}),e.jsx("p",{children:"Two limits matter. Every page in the sample already had more than 100 AI Overview citations, so the test only covers pages engines already knew. And Microsoft's Fabrice Canel confirmed in March 2025 that schema helps its models understand content for Copilot, while Google says no special markup is needed at all."}),e.jsx("p",{children:"Our read: schema is hygiene. Ship it for entity clarity. Do not budget it as a citation lever."}),e.jsxs("figure",{className:"my-8 bg-white p-4 sm:p-6 rounded-2xl border border-[#
1E4DAC6]",children:[e.jsxs("svg",{viewBox:"0 0 660 236",width:"100%",xmlns:"http://www.w3.org/2000/svg",role:"img","aria-label":"Adding schema moved AI citations by less than 5%",className:"w-full h-auto",children:[e.jsx("rect",{x:"0",y:"0",width:"660",height:"236",rx:"8",fill:"#FFFFFF",stroke:"#E4DAC6",strokeWidth:"1.5"}),e.jsx("text",{x:"26",y:"34",fontFamily:"Source Serif 4,Georgia,serif",fontSize:"19",fontWeight:"700",fill:"#221b14",children:"Adding schema moved AI citations by less than 5%"}),e.jsx("text",{x:"26",y:"55",fontFamily:"Libre Franklin,sans-serif",fontSize:"12",fill:"#a89b86",children:"Change vs matched control pages, 1,885 pages tracked over 30 days"}),e.jsx("text",{x:"40",y:"84",fontFamily:"IBM Plex Mono,monospace",fontSize:"9.5",letterSpacing:"0.12em",fill:"#a89b86",children:"RUNG / METRIC"}),e.jsx("text",{x:"470",y:"84",fontFamily:"IBM Plex Mono,monospace",fontSize:"9.5",letterSpacing:"0.12em",fill:"#a89b86",children:"THIS MONTH"}),e.jsx("text",{x:"614",y:"84",textAnchor:"end",fontFamily:"IBM Plex Mono,monospace",fontSize:"9.5",letterSpacing:"0.12em",fill:"#a89b86",children:"CHANGE"}),e.jsx("line",{x1:"26",y1:"92",x2:"634",y2:"92",stroke:"#E4DAC6",strokeWidth:"1"}),e.jsx("text",{x:"40",y:"112",fontFamily:"IBM Plex Mono,monospace",fontSize:"10",letterSpacing:"0.1em",fill:"#B4562A",children:"MEASURED EFFECT"}),e.jsx("text",{x:"52",y:"136",fontFamily:"Libre Franklin,sans-serif",fontSize:"12",fill:"#4c4235",children:"Google AI Overviews"}),e.jsx("text",{x:"470",y:"136",fontFamily:"IBM Plex Mono,monospace",fontSize:"12",fontWeight:"700",fill:"#221b14",children:"-4.6%"}),e.jsx("text",{x:"614",y:"136",textAnchor:"end",fontFamily:"IBM Plex Mono,monospace",fontSize:"11.5",fill:"#B4562A",children:"significant"}),e.jsx("text",{x:"52",y:"162",fontFamily:"Libre Franklin,sans-serif",fontSize:"12",fill:"#4c4235",children:"Google AI Mode"}),e.jsx("text",{x:"470",y:"162",fontFamily:"IBM Plex Mono,monospace",fontSize:"12",fontWeight:"700",fill:"#221b14",children:"+2.4%"}),e.jsx("text",{x:"614",y:"162",textAnchor:"end",fontFamily:"IBM Plex Mono,monospace",fontSize:"11.5",fill:"#3f7d54",children:"noise"}),e.jsx("text",{x:"52",y:"188",fontFamily:"Libre Franklin,sans-serif",fontSize:"12",fill:"#4c4235",children:"ChatGPT"}),e.jsx("text",{x:"470",y:"188",fontFamily:"IBM Plex Mono,monospace",fontSize:"12",fontWeight:"700",fill:"#221b14",children:"+2.2%"}),e.jsx("text",{x:"614",y:"188",textAnchor:"end",fontFamily:"IBM Plex Mono,monospace",fontSize:"11.5",fill:"#3f7d54",children:"noise"}),e.jsx("text",{x:"26",y:"222",fontFamily:"IBM Plex Mono,monospace",fontSize:"11",fill:"#a89b86",children:"Source: Ahrefs, Linehan and Guan, May 2026. Difference-in-differences."})]}),e.jsx("figcaption",{className:"text-xs text-[#8a7d6a] mt-2 text-center",children:"Difference-in-differences empirical study assessing JSON-LD implementation against 4,000 controls."})]})]}),e.jsxs("section",{id:"community",className:"scroll-mt-24 space-y-6",children:[e.jsx("div",{className:"font-mono text-xs font-semibold tracking-widest text-[#B4562A] uppercase",children:"06 · Platform split"}),e.jsx("h2",{className:"text-2xl sm:text-4xl font-serif font-bold text-[#221b14] tracking-tight",children:"Reddit AI citations explain the widest platform gap"}),e.jsx("p",{children:"NP Digital scored community engagement at 4.0 on Perplexity and 1.5 on Claude. Citation data explains that gap exactly."}),e.jsxs("p",{children:["Profound studied 680 million citations. Reddit was the single most-cited domain on Perplexity and on Google AI Overviews. ChatGPT's most-cited domain was Wikipedia. Measured as a share of each platform's top sources, Reddit reaches 46.7% on Perplexity and 21.0% on AI Overviews. For the full breakdown on comment upvote velocity and thread indexing, read our dedicated study on ",e.jsx(t,{to:"/research/reddit-for-seo-and-ai-citations",className:"text-[#B4562A] font-semibold hover:underline",children:"How to Use Reddit for SEO and AI Citations"}),"."]}),e.jsx("p",{children:"These weights also move fast. Semrush tracked 230,000 prompts over 13 weeks. ChatGPT cited Reddit in close to 60% of responses in early August 2025, then around 10% by mid-September."}),e.jsx("p",{children:"One number is worth keeping. Only about 11% of domains are cited by both ChatGPT and Perplexity. A source that dominates one engine can be invisible on another."}),e.jsxs("figure",{className:"my-8 bg-white p-4 sm:p-6 rounded-2xl border border-[#
1E4DAC6]",children:[e.jsxs("svg",{viewBox:"0 0 660 226",width:"100%",xmlns:"http://www.w3.org/2000/svg",role:"img","aria-label":"Perplexity cites Reddit twice as often as AI Overviews",className:"w-full h-auto",children:[e.jsx("rect",{x:"0",y:"0",width:"660",height:"226",rx:"8",fill:"#FFFFFF",stroke:"#E4DAC6",strokeWidth:"1.5"}),e.jsx("text",{x:"26",y:"34",fontFamily:"Source Serif 4,Georgia,serif",fontSize:"19",fontWeight:"700",fill:"#221b14",children:"Perplexity cites Reddit twice as often as AI Overviews"}),e.jsx("text",{x:"26",y:"55",fontFamily:"Libre Franklin,sans-serif",fontSize:"12",fill:"#a89b86",children:"Reddit share of each platform's top-source citations"}),e.jsx("text",{x:"212",y:"91",textAnchor:"end",fontFamily:"Libre Franklin,sans-serif",fontSize:"12.5",fill:"#221b14",children:"Perplexity"}),e.jsx("rect",{x:"222",y:"74",width:"330",height:"24",rx:"3",fill:"#B4562A"}),e.jsx("text",{x:"562",y:"91",fontFamily:"IBM Plex Mono,monospace",fontSize:"13",fontWeight:"700",fill:"#221b14",children:"46.7%"}),e.jsx("text",{x:"212",y:"129",textAnchor:"end",fontFamily:"Libre Franklin,sans-serif",fontSize:"12.5",fill:"#221b14",children:"Google AI Overviews"}),e.jsx("rect",{x:"222",y:"112",width:"148",height:"24",rx:"3",fill:"#a89b86"}),e.jsx("text",{x:"380",y:"129",fontFamily:"IBM Plex Mono,monospace",fontSize:"13",fontWeight:"700",fill:"#221b14",children:"21.0%"}),e.jsx("text",{x:"212",y:"167",textAnchor:"end",fontFamily:"Libre Franklin,sans-serif",fontSize:"12.5",fill:"#221b14",children:"ChatGPT"}),e.jsx("rect",{x:"222",y:"150",width:"56",height:"24",rx:"3",fill:"#a89b86"}),e.jsx("text",{x:"288",y:"167",fontFamily:"IBM Plex Mono,monospace",fontSize:"13",fontWeight:"700",fill:"#221b14",children:"8.1%"}),e.jsx("text",{x:"26",y:"212",fontFamily:"IBM Plex Mono,monospace",fontSize:"11",fill:"#a89b86",children:"Sources: Profound; Red-engage; MaxAEO. Denominators differ by study."})]}),e.jsx("figcaption",{className:"text-xs text-[#8a7d6a] mt-2 text-center",children:"Cross-engine analysis showing divergent citation weights for community UGC discussions."})]})]}),e.jsxs("section",{id:"academic",className:"scroll-mt-24 space-y-6",children:[e.jsx("div",{className:"font-mono text-xs font-semibold tracking-widest text-[#B4562A] uppercase",children:"07 · The academic record"}),e.jsx("h2",{className:"text-2xl sm:text-4xl font-serif font-bold text-[#221b14] tracking-tight",children:"What generative engine optimization research proves"}),e.jsx("p",{children:"Two peer-reviewed papers reach opposite conclusions, and the second one should change how you plan."}),e.jsxs("p",{children:["Aggarwal and colleagues published ",e.jsx(t,{to:"/citedby/glossary/what-is-generative-engine-optimization",className:"text-[#B4562A] font-semibold hover:underline",children:"generative engine optimization (GEO)"})," at KDD 2024. They built a benchmark of 10,000 queries and tested nine content changes. Cite Sources, Quotation Addition and Statistics Addition each gained 30% to 40% on their main visibility metric. Keyword stuffing lowered citation rates."]}),e.jsx("p",{children:"Then Puerto and colleagues published C-SEO Bench at NeurIPS 2025. They tested the same kind of methods across six domains and 1,921 queries, and added something the first study did not model: several competitors adopting a tactic at once."}),e.jsx("p",{children:"Most methods were largely ineffective, and several hurt ranking. As adoption rises, gains converge toward zero. Early movers win. The field catches up."}),e.jsx("p",{children:"That is the deepest reason a published scorecard cannot run your programme. Any list of what works is a list of what worked before everyone read it."}),e.jsxs("figure",{className:"my-8 bg-white p-4 sm:p-6 rounded-2xl border border-[#E4DAC6]",children:[e.jsxs("svg",{viewBox:"0 0 660 250",width:"100%",xmlns:"http://www.w3.org/2000/svg",role:"img","aria-label":"GEO tactics gain 40% alone and near zero under competition",className:"w-full h-auto",children:[e.jsx("rect",{x:"0",y:"0",width:"660",height:"250",rx:"8",fill:"#FFFFFF",stroke:"#E4DAC6",strokeWidth:"1.5"}),e.jsx("text",{x:"26",y:"34",fontFamily:"Source Serif 4,Georgia,serif",fontSize:"19",fontWeight:"700",fill:"#221b14",children:"GEO tactics gain 40% alone and near zero under competition"}),e.jsx("text",{x:"26",y:"55",fontFamily:"Libre Franklin,sans-serif",fontSize:"12",fill:"#a89b86",children:"The same tactics, tested with one adopter and with many"}),e.jsxs("defs",{children:[e.jsx("marker",{id:"vm",markerWidth:"8",markerHeight:"8",refX:"7",refY:"3",orient:"auto",children:e.jsx("path",{d:"M0,0 L7,3 L0,6 z",fill:"#a89b86"})}),e.jsx("marker",{id:"vr",markerWidth:"8",markerHeight:"8",refX:"7",refY:"3",orient:"auto",children:e.jsx("path",{d:"M0,0 L7,3 L0,6 z",fill:"#B4562A"})})]}),e.jsx("text",{x:"26",y:"82",fontFamily:"IBM Plex Mono,monospace",fontSize:"10",letterSpacing:"0.11em",fill:"#a89b86",children:"PRINCETON GEO, KDD 2024"}),e.jsx("rect",{x:"26",y:"94",width:"141",height:"38",rx:"5",fill:"#FFFFFF",stroke:"#E4DAC6",strokeWidth:"1.5"}),e.jsx("text",{x:"96",y:"118",textAnchor:"middle",fontFamily:"Libre Franklin,sans-serif",fontSize:"10.5",fontWeight:"600",fill:"#221b14",children:"10,000 queries"}),e.jsx("path",{d:"M169 113 L178 113",stroke:"#a89b86",strokeWidth:"1.4",markerEnd:"url(#vm)"}),e.jsx("rect",{x:"181",y:"94",width:"141",height:"38",rx:"5",fill:"#FFFFFF",stroke:"#E4DAC6",strokeWidth:"1.5"}),e.jsx("text",{x:"251",y:"118",textAnchor:"middle",fontFamily:"Libre Franklin,sans-serif",fontSize:"10.5",fontWeight:"600",fill:"#221b14",children:"Single adopter"}),e.jsx("path",{d:"M324 113 L333 113",stroke:"#a89b86",strokeWidth:"1.4",markerEnd:"url(#vm)"}),e.jsx("rect",{x:"336",y:"94",width:"141",height:"38",rx:"5",fill:"#FFFFFF",stroke:"#E4DAC6",strokeWidth:"1.5"}),e.jsx("text",{x:"406",y:"118",textAnchor:"middle",fontFamily:"Libre Franklin,sans-serif",fontSize:"10.5",fontWeight:"600",fill:"#221b14",children:"Cite, quote, stat"}),e.jsx("path",{d:"M479 113 L488 113",stroke:"#a89b86",strokeWidth:"1.4",markerEnd:"url(#vm)"}),e.jsx("rect",{x:"491",y:"94",width:"141",height:"38",rx:"5",fill:"#FFFFFF",stroke:"#E4DAC6",strokeWidth:"1.5"}),e.jsx("text",{x:"561",y:"118",textAnchor:"middle",fontFamily:"Libre Franklin,sans-serif",fontSize:"10.5",fontWeight:"600",fill:"#221b14",children:"+30% to 40%"}),e.jsx("text",{x:"26",y:"170",fontFamily:"IBM Plex Mono,monospace",fontSize:"10",letterSpacing:"0.11em",fill:"#B4562A",children:"C-SEO BENCH, NEURIPS 2025"}),e.jsx("rect",{x:"26",y:"182",width:"141",height:"38",rx:"5",fill:"#F6EBDD",stroke:"#B4562A",strokeWidth:"1.5"}),e.jsx("text",{x:"96",y:"206",textAnchor:"middle",fontFamily:"Libre Franklin,sans-serif",fontSize:"10.5",fontWeight:"600",fill:"#221b14",children:"1,921 queries"}),e.jsx("path",{d:"M169 201 L178 201",stroke:"#B4562A",strokeWidth:"1.4",markerEnd:"url(#vr)"}),e.jsx("rect",{x:"181",y:"182",width:"141",height:"38",rx:"5",fill:"#F6EBDD",stroke:"#B4562A",strokeWidth:"1.5"}),e.jsx("text",{x:"251",y:"206",textAnchor:"middle",fontFamily:"Libre Franklin,sans-serif",fontSize:"10.5",fontWeight:"600",fill:"#221b14",children:"Many adopters"}),e.jsx("path",{d:"M324 201 L333 201",stroke:"#B4562A",strokeWidth:"1.4",markerEnd:"url(#vr)"}),e.jsx("rect",{x:"336",y:"182",width:"141",height:"38",rx:"5",fill:"#F6EBDD",stroke:"#B4562A",strokeWidth:"1.5"}),e.jsx("text",{x:"406",y:"206",textAnchor:"middle",fontFamily:"Libre Franklin,sans-serif",fontSize:"10.5",fontWeight:"600",fill:"#221b14",children:"Same tactics"}),e.jsx("path",{d:"M479 201 L488 201",stroke:"#B4562A",strokeWidth:"1.4",markerEnd:"url(#vr)"}),e.jsx("rect",{x:"491",y:"182",width:"141",height:"38",rx:"5",fill:"#F6EBDD",stroke:"#B4562A",strokeWidth:"1.5"}),e.jsx("text",{x:"561",y:"206",textAnchor:"middle",fontFamily:"Libre Franklin,sans-serif",fontSize:"10.5",fontWeight:"600",fill:"#221b14",children:"Gains to zero"}),e.jsx("text",{x:"26",y:"236",fontFamily:"IBM Plex Mono,monospace",fontSize:"11",fill:"#a89b86",children:"Sources: Aggarwal et al., KDD 2024; Puerto et al., NeurIPS 2025."})]}),e.jsx("figcaption",{className:"text-xs text-[#8a7d6a] mt-2 text-center",children:"Academic comparison showing how competitive adoption diminishes algorithmic optimization tactics."})]})]}),e.jsxs("section",{id:"plan",className:"scroll-mt-24 space-y-6",children:[e.jsx("div",{className:"font-mono text-xs font-semibold tracking-widest text-[#B4562A] uppercase",children:"08 · What to do"}),e.jsx("h2",{className:"text-2xl sm:text-4xl font-serif font-bold text-[#221b14] tracking-tight",children:"An AI visibility plan ranked by evidence"}),e.jsx("p",{children:"Fund the signals with behavioral evidence behind them. Treat the rest as hygiene and spend accordingly."}),e.jsxs("p",{children:[e.jsx("strong",{children:"Fund first."})," Earn third-party mentions and coverage. Two large independent datasets agree, and one controlled test took the same article from 7.6% to 34%. For immediate implementation steps, follow our guide on ",e.jsx(t,{to:"/resources/guides/how-to-start-winning-ai-visibility-within-days",className:"text-[#B4562A] font-semibold hover:underline",children:"How To Increase AI Visibility within Days"}),"."]}),e.jsxs("p",{children:[e.jsx("strong",{children:"Fund by platform."})," Community presence pays on Perplexity and pays little on Claude. Check which engines cite you before staffing a Reddit programme."]}),e.jsxs("p",{children:[e.jsx("strong",{children:"Ship because it is correct."})," Named authors, clear entity pages and clean schema are cheap and useful. Stop measuring them as growth levers."]}
1),e.jsxs("p",{children:[e.jsx("strong",{children:"Then measure your own brand."})," Only 11% of domains are cited by both ChatGPT and Perplexity, so an average across six engines describes none of them. Track citations per engine and per prompt, weekly, and tie them to CRM and billing. That is what citedby does across 10 answer engines."]}),e.jsxs("div",{className:"bg-[#171310] text-[#f2ecdc] p-6 sm:p-8 rounded-2xl border border-stone-800 space-y-4",children:[e.jsx("div",{className:"text-xs font-mono uppercase tracking-widest text-[#C9855C]",children:"No signup required for the sample dashboard"}),e.jsxs("div",{className:"flex flex-wrap gap-4 items-center pt-2",children:[e.jsx("a",{href:"https://app.thrivestack.ai/auth/citedby/sign-up",className:"inline-block bg-[#B4562A] text-white px-6 py-3.5 rounded-lg font-mono font-semibold hover:bg-[#9c4623] transition-colors",children:"Start free trial â"}),e.jsx("a",{href:"https://app.thrivestack.ai/analyze/ai-visibility/overview?demoMode=true&utm_source=thrivestack-research&utm_medium=article&utm_campaign=ai-trust-signals-engines-reward&utm_content=plan&utm_term=sample-data-demo",className:"inline-block bg-[#DFCDAC] text-[#7d3819] border border-[#B4562A] px-5 py-3 rounded-lg font-mono font-semibold hover:bg-[#B4562A] hover:text-white transition-colors",children:"Explore with sample data"})]})]}),e.jsxs("figure",{className:"my-8 bg-white p-4 sm:p-6 rounded-2xl border border-[#E4DAC6]",children:[e.jsxs("svg",{viewBox:"0 0 660 296",width:"100%",xmlns:"http://www.w3.org/2000/svg",role:"img","aria-label":"Where to spend on AI trust signals, ranked by proof",className:"w-full h-auto",children:[e.jsx("rect",{x:"0",y:"0",width:"660",height:"296",rx:"8",fill:"#FFFFFF",stroke:"#E4DAC6",strokeWidth:"1.5"}),e.jsx("text",{x:"26",y:"34",fontFamily:"Source Serif 4,Georgia,serif",fontSize:"19",fontWeight:"700",fill:"#221b14",children:"Where to spend on AI trust signals, ranked by proof"}),e.jsx("text",{x:"26",y:"55",fontFamily:"Libre Franklin,sans-serif",fontSize:"12",fill:"#a89b86",children:"Budget priority set by evidence grade rather than tactic popularity"}),e.jsx("rect",{x:"26",y:"70",width:"608",height:"38",rx:"5",fill:"#FFFFFF",stroke:"#E4DAC6",strokeWidth:"1.5"}),e.jsx("text",{x:"40",y:"94",fontFamily:"IBM Plex Mono,monospace",fontSize:"10.5",letterSpacing:"0.1em",fill:"#B4562A",children:"TIER 4"}),e.jsx("text",{x:"150",y:"94",fontFamily:"Libre Franklin,sans-serif",fontSize:"12.5",fontWeight:"600",fill:"#221b14",children:"Schema as a citation lever"}),e.jsx("text",{x:"620",y:"94",textAnchor:"end",fontFamily:"Libre Franklin,sans-serif",fontSize:"11.5",fill:"#4c4235",children:"Hygiene only"}),e.jsx("rect",{x:"26",y:"116",width:"608",height:"38",rx:"5",fill:"#FFFFFF",stroke:"#E4DAC6",strokeWidth:"1.5"}),e.jsx("text",{x:"40",y:"140",fontFamily:"IBM Plex Mono,monospace",fontSize:"10.5",letterSpacing:"0.1em",fill:"#B4562A",children:"TIER 3"}),e.jsx("text",{x:"150",y:"140",fontFamily:"Libre Franklin,sans-serif",fontSize:"12.5",fontWeight:"600",fill:"#221b14",children:"Named authors, entity pages"}),e.jsx("text",{x:"620",y:"140",textAnchor:"end",fontFamily:"Libre Franklin,sans-serif",fontSize:"11.5",fill:"#4c4235",children:"Cheap and correct"}),e.jsx("rect",{x:"26",y:"162",width:"608",height:"38",rx:"5",fill:"#FFFFFF",stroke:"#E4DAC6",strokeWidth:"1.5"}),e.jsx("text",{x:"40",y:"186",fontFamily:"IBM Plex Mono,monospace",fontSize:"10.5",letterSpacing:"0.1em",fill:"#B4562A",children:"TIER 2"}),e.jsx("text",{x:"150",y:"186",fontFamily:"Libre Franklin,sans-serif",fontSize:"12.5",fontWeight:"600",fill:"#221b14",children:"Community, per platform"}),e.jsx("text",{x:"620",y:"186",textAnchor:"end",fontFamily:"Libre Franklin,sans-serif",fontSize:"11.5",fill:"#4c4235",children:"Check your engines"}),e.jsx("rect",{x:"26",y:"208",width:"608",height:"38",rx:"5",fill:"#F6EBDD",stroke:"#B4562A",strokeWidth:"1.5"}),e.jsx("text",{x:"40",y:"232",fontFamily:"IBM Plex Mono,monospace",fontSize:"10.5",letterSpacing:"0.1em",fill:"#B4562A",children:"TIER 1"}),e.jsx("text",{x:"150",y:"232",fontFamily:"Libre Franklin,sans-serif",fontSize:"12.5",fontWeight:"600",fill:"#221b14",children:"Third-party mentions and coverage"}),e.jsx("text",{x:"620",y:"232",textAnchor:"end",fontFamily:"Libre Franklin,sans-serif",fontSize:"11.5",fill:"#4c4235",children:"Fund this first"}),e.jsx("text",{x:"26",y:"282",fontFamily:"IBM Plex Mono,monospace",fontSize:"11",fill:"#a89b86",children:"Priority: ThriveStack citedby, from the graded evidence above."})]}),e.jsx("figcaption",{className:"text-xs text-[#8a7d6a] mt-2 text-center",children:"Evidence-ranked budget allocation tiering for AEO and generative visibility programs."})]})]}),e.jsxs("div",{className:"bg-[#171310] text-[#f2ecdc] p-8 sm:p-10 rounded-2xl border border-stone-800 text-center space-y-4",children:[e.jsx("h2",{className:"text-2xl sm:text-3xl font-serif font-bold text-white",children:"See which sources AI engines cite when they name you"}),e.jsx("p",{className:"text-stone-300 max-w-xl mx-auto",children:"citedby tracks your brand across 10 answer engines and connects every citation to pipeline."}),e.jsx("div",{className:"pt-2",children:e.jsx("a",{href:"https://app.thrivestack.ai/auth/citedby/sign-up",className:"inline-block bg-[#B4562A] text-white px-8 py-3.5 rounded-lg font-mono font-semibold hover:bg-[#9c4623] transition-colors",children:"Start free trial â"})})]}),e.jsxs("section",{id:"faq",className:"scroll-mt-24 space-y-6",children:[e.jsx("div",{className:"font-mono text-xs font-semibold tracking-widest text-[#B4562A] uppercase",children:"Frequently asked questions"}),e.jsx("h2",{className:"text-2xl sm:text-4xl font-serif font-bold text-[#221b14] tracking-tight",children:"AI trust signals: frequently asked questions"}
1),e.jsx("div",{className:"divide-y divide-[#E4DAC6] border-y border-[#E4DAC6]",children:l.mainEntity.map((i,s)=>e.jsxs("div",{className:"py-5",children:[e.jsxs("button",{onClick:()=>c(s),className:"w-full flex justify-between items-start text-left gap-4 group cursor-pointer",children:[e.jsx("h3",{className:"text-lg font-serif font-semibold text-[#221b14] group-hover:text-[#B4562A] transition-colors",children:i.name}),e.jsx(p,{className:`w-5 h-5 text-[#8a7d6a] shrink-0 mt-1 transition-transform duration-200 ${o===s?"rotate-180 text-[#B4562A]":""}`})]}),o===s&&e.jsx("p",{className:"mt-3 text-base text-[#4c4235] leading-relaxed",children:i.acceptedAnswer.text})]},s))})]}),e.jsxs("section",{className:"pt-8 border-t-2 border-[#221b14] space-y-6",children:[e.jsx("div",{className:"font-mono text-xs font-semibold tracking-widest text-[#B4562A] uppercase",children:"Related Research & Field Studies"}),e.jsxs("div",{className:"grid grid-cols-1 sm:grid-cols-2 gap-4",children:[e.jsxs(t,{to:"/research/ai-visibility-metrics-cmo",className:"group bg-white p-5 rounded-xl border border-[#E4DAC6] hover:border-[#B4562A] transition-colors",children:[e.jsx("div",{className:"font-mono text-[11px] text-[#8a7d6a] uppercase",children:"Executive Guide"}),e.jsx("div",{className:"font-serif font-bold text-[#221b14] group-hover:text-[#B4562A] text-base mt-1",children:"AI Visibility Metrics Every CMO Should Ask For"})]}),e.jsxs(t,{to:"/research/revenue-attribution",className:"group bg-white p-5 rounded-xl border border-[#E4DAC6] hover:border-[#B4562A] transition-colors",children:[e.jsx("div",{className:"font-mono text-[11px] text-[#8a7d6a] uppercase",children:"B2B Playbook"}),e.jsx("div",{className:"font-serif font-bold text-[#221b14] group-hover:text-[#B4562A] text-base mt-1",children:"How Revenue Attribution Connects Marketing to Revenue"})]}),e.jsxs(t,{to:"/research/schema-markup-for-ai-brand-visibility",className:"group bg-white p-5 rounded-xl border border-[#E4DAC6] hover:border-[#B4562A] transition-colors",children:[e.jsx("div",{className:"font-mono text-[11px] text-[#8a7d6a] uppercase",children:"Empirical Audit"}),e.jsx("div",{className:"font-serif font-bold text-[#221b14] group-hover:text-[#B4562A] text-base mt-1",children:"Schema Markup for AI: What the Data Shows"})]}),e.jsxs(t,{to:"/research/best-ai-visibility-tools-ranked-2026",className:"group bg-white p-5 rounded-xl border border-[#E4DAC6] hover:border-[#B4562A] transition-colors",children:[e.jsx("div",{className:"font-mono text-[11px] text-[#8a7d6a] uppercase",children:"Tool Benchmark"}),e.jsx("div",{className:"font-serif font-bold text-[#221b14] group-hover:text-[#B4562A] text-base mt-1",children:"Best AI Visibility Tools: Ranked & Compared"})]})]})]}),e.jsxs("section",{id:"sources",className:"pt-8 border-t-2 border-[#221b14] space-y-4",children:[e.jsx("div",{className:"font-mono text-xs font-semibold tracking-widest text-[#8a7d6a] uppercase",children:"Sources & Citations"}),e.jsxs("ol",{className:"list-decimal list-inside space-y-3 text-sm text-[#4c4235]",children:[e.jsxs("li",{children:["NP Digital, ",e.jsx("a",{href:"https://neilpatel.com/marketing-stats/trust-signals-ai-engines-reward-most/",target:"_blank",rel:"noreferrer",className:"text-[#B4562A] hover:underline",children:'"The Trust Signals AI Engines Reward Most Across 6 Platforms"'}),", June 2026. 100 marketers interviewed; impact scores 1 to 5 across six AI platforms."]}),e.jsxs("li",{children:["Ahrefs, ",e.jsx("a",{href:"https://ahrefs.com/blog/ai-overview-brand-correlation/",target:"_blank",rel:"noreferrer",className:"text-[#B4562A] hover:underline",children:'"An Analysis of AI Overview Brand Visibility Factors"'}),". 75,000 brands; branded web mentions 0.664 vs backlinks 0.218 (Spearman). December 2025 expansion added YouTube mentions at roughly 0.737."]}),e.jsxs("li",{children:["Ahrefs, Louise Linehan and Xibeijia Guan, ",e.jsx("a",{href:"https://ahrefs.com/blog/schema-ai-citations/",target:"_blank",rel:"noreferrer",className:"text-[#B4562A] hover:underline",children:'"We Tracked 1,885 Pages Adding Schema. AI Citations Barely Moved."'}),", May 2026. Difference-in-differences against 4,000 control pages."]}),e.jsxs("li",{children:["Aggarwal, Murahari, Rajpurohit, Kalyan, Narasimhan and Deshpande, ",e.jsx("a",{href:"https://arxiv.org/abs/2311.
109735",target:"_blank",rel:"noreferrer",className:"text-[#B4562A] hover:underline",children:'"GEO: Generative Engine Optimization"'}),", KDD 2024. 10,000 queries; Cite Sources, Quotation Addition and Statistics Addition gained 30% to 40%."]}),e.jsxs("li",{children:["Puerto, Gubri, Green, Oh and Yun, ",e.jsx("a",{href:"https://arxiv.org/abs/2506.11097",target:"_blank",rel:"noreferrer",className:"text-[#B4562A] hover:underline",children:'"C-SEO Bench: Does Conversational SEO Work?"'}),", NeurIPS 2025 Datasets and Benchmarks Track. Nine methods, six domains, 1,921 queries; most methods largely ineffective under multi-actor adoption."]}),e.jsxs("li",{children:["Profound, ",e.jsx("a",{href:"https://www.tryprofound.com/blog/ai-platform-citation-patterns",target:"_blank",rel:"noreferrer",className:"text-[#B4562A] hover:underline",children:'"AI Platform Citation Patterns"'}),". 680 million citations, August 2024 to June 2025. Reddit top domain on Perplexity and AI Overviews; Wikipedia top on ChatGPT."]}),e.jsxs("li",{children:["Semrush, ",e.jsx("a",{href:"https://www.semrush.com/blog/most-cited-domains-ai/",target:"_blank",rel:"noreferrer",className:"text-[#B4562A] hover:underline",children:'"The Most-Cited Domains in AI: A 3-Month Study"'}),", November 2025. 230,000 prompts over 13 weeks; ChatGPT Reddit citations fell from roughly 60% to 10% of responses."]}),e.jsx("li",{children:'Muck Rack, "What Is AI Reading?", May 2026. More than 25 million cited links across ChatGPT, Claude and Gemini; earned media 84% of citations, ranging 82% to 89% across three editions.'}),e.jsx("li",{children:"Stacker and Scrunch, December 2025. 944 prompt and platform combinations across five AI platforms; brand-domain citation rate 7.6% vs 34% when distributed to third-party news sites."}),e.jsx("li",{children:"Meltwater AI search visibility analysis, April 2026. 5.35 million citations; earned and news media 39.5%, other (including corporate sites) 50.3%."}),e.jsx("li",{children:'Red-engage, "Reddit Citations in AI Answers", 2026. More than 10,000 citations across four engines; Reddit 46.7% of Perplexity top-source citations and 21.0% of Google AI Overviews.'}),e.jsx("li",{children:"Microsoft, Fabrice Canel, SMX Munich, March 2025. Confirmed schema markup helps Microsoft language models understand web content for Copilot."})]})]})]})]})})]})}export{S as default};
Line numbers count LF bytes from the start of the resource, as the search results do. Vendor segments are library code the classifier recognised; they are stored but not indexed. Bytes are shown as Latin1 characters, one per byte.