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579<script> 580 window.posts = [{"title":"GP Solutions and Exactly.com partner to expand fair fintech access for travel","description":"Exactly.com partners with GP Solutions to bring fair, transparent payment solutions to travel businesses, simplifying payments, improving cash flow visibility, and making modern fintech more accessible across the travel industry.","slug":"exactly-com-and-gp-solutions-partner-to-expand-fair-fintech-access-for","metaTitle":"exactly-com-and-gp-solutions-partner-to-expand-fair-fintech-access","metaDescription":"Exactly.com partners with GP Solutions to bring fair, transparent payment solutions to travel businesses, simplifying payments, improving cash flow visibility, and making modern fintech more accessible across the travel industry.","text":{"nodeType":"document","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Payment provider Exactly.com has partnered with GP Solutions, a leading travel software development company, in a strategic move to reinforce its position in the tourism segment. The partnership is rooted in a shared mission: to create equal conditions for travel businesses of any size, offering fair fees, human-driven support, and proactive performance analysis that helps companies scale without scaling costs. As a result, GP Solutions\u2019 clients now gain direct access to Exactly.com\u2019s modern payment infrastru
580cture and expertise.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The tourism industry is undergoing a profound digital transformation. According to the latest Hilton Trends Global Survey, 80% of travellers now expect to book their entire trip online, with 86% of Millennials and 83% of Gen Z driving this shift. At the same time, more than 90% of customers identify the checkout experience as the most important step in the booking process, making seamless, reliable payments essential for trust and conversion.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"However, delivering this experience has become increasingly challenging for industry players. Exactly.com\u2019s own research highlights that the majority of travel businesses struggle to manage multiple payment methods across different markets, finding the process increasingly complex. Many also report margin losses caused by outdated or inefficient fintech systems.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"These challenges underscore the need for modern infrastructure and transparent pricing backed by human support \u2014 exactly what this partnership delivers.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Building on this, insights from the WTM London Conference show that traveller expectations are guided by three key pillars: Ease, Experience, and Predictability. In today\u2019s AI-driven environment, the payment flow is a critical part of delivering on these expectations, linking operational efficiency with customer satisfaction.","marks":[],"content":[]}],"data":{}},{"nodeType":"blockquote","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"COO of Exactly.com, Mark Andreev: \u201cConsequently, payments are important for both sides: for industry representatives, reliability, fair fees, fair rolling reserves, and human support are essential. For travellers, an easy and seamless checkout process enhances trust and conversion. Even when the motivation to book is high, intense competition gives consumers choice, while rising fraud risks reduce confidence. This makes secure and effortless payment experiences not just desirable, but a competitive necessity.\u201d","marks":[],"content":[]}],"data":{}}]},{"nodeType":"blockquote","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"\u201cAdding Exactly\u2019s functionality to GP Travel Enterprise, our B2B platform for travel companies, we\u2019re enriching the existing ecosystem, with every travel business \u2014 from niche operators to established industry leaders \u2014 gaining equal access to modern payment tools,\u201d comments Sergey Zubekhin, CEO of GP Solutions. \u201cWe see that tour operators and online travel agencies are increasingly looking for transparent, fair pricing and proactive partnership, not just another tool.\u201d","marks":[],"content":[]}],"data":{}}]},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"\n","marks":[],"content":[]}],"data":{}}]},"createdAt":"2026-02-04T09:57:00Z","author":null,"hidePostedAt":false,"hideEditedAt":false,"approvedBy":null,"cover":"https:\/\/images.ctfassets.net\/iwafom9nwg8j\/7F5ZxYdyf56F430fpf9coa\/bc8ef387aaec59132da9b3e9e77836c6\/1__2_.webp","coverAlt":"Exactly.com announces GP Solutions partnership for travel","coverWidth":1000,"coverHeight":600},{"title":"Exactly.com reports 23% YoY turnover growth ","description":" Payment provider Exactly.com has reported a 23% year-on-year increase in turnover and a 15% rise in transaction volumes across its merchant portfolio, reflecting strong demand for more efficient, transparent, and resilient payment solutions.","slug":"exactly-com-reports-23-yoy-turnover","metaTitle":"Exactly.com reports 23% YoY turnover growth","metaDescription":" Payment provider Exactly.com has reported a 23% year-on-year increase in turnover and a 15% rise in transaction volumes across its merchant portfolio, reflecting strong demand for more efficient, transparent, and resilient payment solutions.","text":{"nodeType":"document","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Payment provider Exactly.com has reported a 23% year-on-year increase in turnover and a 15% rise in transaction volumes across its merchant portfolio, reflecting strong demand for more efficient, transparent, and resilient payment solutions.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"During the same period, the company delivered measurable efficiency gains for selected client segments, most notably in e-commerce, where average payment processing costs were reduced by 30\u201340%. These savings were driven by Exactly.com\u2019s local acquiring strategy and optimised payments infrastru
580cture, which reduces friction and improves cost efficiency for merchants operating in increasingly competitive environments.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"According to Exactly.com, the results underline its continued focus on building a human-centred payments ecosystem that supports businesses of all sizes. Despite accounting for a significant share of transaction volumes across many markets, small and micro-businesses still face limited access to competitive acquiring terms, tailored payment infrastructure, and consistent IT and business support.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"This challenge is echoed across the wider industry. According to The Payment Association\u2019s 2025 merchant survey, 72% of businesses cite high transaction fees as a key concern, while 66% point to compliance and regulatory obligations, and 64% report settlement delays. All of these issues place sustained pressure on merchant cash flow and working capital.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Mark Andreev, COO at Exactly.com, commented:","marks":[],"content":[]}],"data":{}},{"nodeType":"blockquote","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Small and medium-sized businesses are often disproportionately affected because many fintech providers and legacy banks still rely on one-size-fits-all solutions. These approaches can be inflexible, and in some cases accounts are terminated shortly after onboarding \u2014 an issue frequently seen in higher-risk sectors such as travel, where chargeback exposure is elevated, or among lower-turnover businesses.","marks":[],"content":[]}],"data":{}}]},{"nodeType":"blockquote","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Smaller merchants may face higher rates despite tight margins or be offered initially attractive pricing that later proves unsustainable due to hidden costs such as anti-fraud fees. For these businesses, every cent matters, yet the payment infrastru
580cture and pricing they receive often fail to reflect that reality.","marks":[],"content":[]}],"data":{}}]},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Another challenge is fraud, with fraudulent returns becoming more common in e-commerce and further eroding already thin margins. In addition to lost revenue, merchants must also deal with the operational overhead associated with disputes and protecting their businesses from abuse.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"At the same time, UK retail and e-commerce businesses are navigating fundamental changes in consumer behaviour, particularly among Gen Z. Brand loyalty is weakening, with purchasing decisions increasingly driven by trends, speed, and convenience rather than long-term attachment to specific retailers. This shift is driving more impulsive buying, forcing businesses to adapt their checkout flows, pricing strategies, and payment experiences.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"As a result, the payments industry is evolving rapidly, with growing adoption of express checkout options and frictionless payment journeys that allow consumers to complete purchases in just a few clicks \u2014 sometimes without even entering a traditional cart. For merchants, this places greater importance on a reliable, fast, and flexible payment infrastru
580cture that can support changing buying habits without increasing operational risk.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"Looking ahead to 2026","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Exactly.com aims to address these challenges head-on. Throughout 2026, the company plans to further strengthen its presence in the UK market, making its payment products and services available to merchants of any size without discrimination. Its focus industries remain e-commerce, online travel agencies, hospitality, and car rentals.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"To ensure equal levels of business and technical support as its client base grows, Exactly.com is expanding its team, reinforcing its belief that technology should scale without losing a human touch.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Over the coming year, the company also plans a number of industry-related launches. While details remain undisclosed, these initiatives are expected to play a key role in Exactly.com\u2019s next phase of growth.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"\n\n\n\n","marks":[],"content":[]}],"data":{}}]},"createdAt":"2026-01-23T09:13:00Z","author":null,"hidePostedAt":false,"hideEditedAt":null,"approvedBy":null,"cover":"https:\/\/images.ctfassets.net\/iwafom9nwg8j\/5zWKN8Eob4Aebm3xobOx0M\/c6a5f52b5fc049b81c842a4b32739b56\/bg.webp","coverAlt":"Exactly.com reports 23% YoY turnover growth as it reinforces commitment to payment equality \n","coverWidth":2400,"coverHeight":1260},{"title":"How to Choose a Merchant Account for a Travel Agency","description":"Discover how to choose the best merchant account for your travel agency. Explore essential features and learn tips to secure smooth transactions and competitive rates.","slug":"how-to-choose-a-merchant-account-for-a-travel-agency","metaTitle":"How to Choose a Merchant Account for a Travel Agency","metaDescription":"Discover how to choose the best merchant account for your travel agency. Explore essential features and learn tips to secure smooth transactions and competitive rates.","text":{"nodeType":"document","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"For any business, having a strong merchant account is a necessity in today\u2019s modern world of digital payments and transactions, and the travel industry is no exception. In fact, there are specialist merchant services for travel agencies, known as travel merchant accounts. In this article we\u2019re going to look at what a travel merchant account is, how it works and how it can help travel agencies with their businesses.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"We\u2019ll also take a look at what travel agencies should look out for when choosing a travel merchant account.\u00a0","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"Steps to take when choosing a Merchant account","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Choosing the right merchant account for your travel agency involves several crucial steps to ensure you select a provider that meets your business needs and facilitates smooth transactions. Here\u0027s a comprehensive guide:","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"1. Understand Your Business Needs","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Evaluate the specific needs of your travel agency, including the volume of transactions, the types of payments you accept, and the regions you operate in. Knowing these details will help you choose a merchant account that aligns with your business model.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"2. Compare Transaction Fees","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":" Look into various fees associated with merchant accounts, such as:\n - Per-transaction fees: Charges for each transaction processed.\n - Monthly fees: Regular charges for maintaining the account.\n - Setup fees: One-time fees for establishing the account.\n - Hidden costs: Any additional or unex
580pected charges.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"3. Evaluate Supported Payment Methods","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"\n Ensure the merchant account supports a wide range of payment methods, including:\n - Credit cards and debit cards\n - Digital wallets (e.g., Apple Pay, Google Pay)\n - Bank transfers and other alternative payment methods\n Offering multiple payment options can enhance customer satisfaction and increase sales.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"4. Assess Security Features","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"\n Security is paramount in handling financial transactions. Look for the following features:\n - Fraud detection systems: Tools to identify and prevent fraudulent transactions.\n - Encryption: Protection of sensitive data during transmission.\n - PCI DSS compliance: Adherence to Payment Card Industry Data Security Standard to ensure secure handling of card information.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-4","content":[{"nodeType":"text","value":"5. Check Integration Capabilities","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"\n Ensure the merchant account integrates seamlessly with your existing systems, such as:\n - Booking platforms: For easy payment processing.\n - Accounting software: To streamline financial management and reporting.\n Seamless integration can save time and reduce errors.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"6. Review Customer Support","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"\n Opt for a provider that offers reliable and accessible customer support. Key aspects include:\n - 24\/7 availability: To handle issues promptly, regardless of time zones.\n - Multiple support channels: Such as phone, email, and live chat.\n Good customer support can help resolve problems quickly and keep your operations running smoothly.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"7. Consider Reputation and Reviews","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"\n Research the reputation of potential merchant account providers by:\n - Reading reviews: Check online reviews from other travel agencies and businesses.\n - Seeking recommendations: Ask for recommendations from industry peers or business networks.\n A provider with a solid reputation and positive feedback is more likely to offer reliable and high-quality service.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"8. Evaluate Flexibility and Scalability","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"\n Choose a provider that can grow with your business and adapt to changing needs. Consider:\n - Additional features: Such as reporting tools, loyalty programs, and mobile payment options.\n - Scalability: The ability to handle increased transaction volumes as your business expands.","marks":[],"content":[]}],"data":{}},{"nodeType":"embedded-entry-block","data":{"target":{"sys":{"type":"Link","id":"ZN0tVZTEuBX5NMKmEe58x","linkType":"Entry"}}},"content":[]},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"Why a travel agency should have a travel merchant account","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The way that people make payments has changed dramatically since the old days of paying travel agents with cash or cheques. Card payments, open banking and now payment methods such as Apple and Google Pay are the norm.\u00a0","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The industry is always changing rapidly and it\u2019s more important than ever to keep the customer experience at the forefront, ensuring that travel agencies are constantly learning more about how their customers want to pay.\u00a0","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"As mentioned by payment expert ","marks":[],"content":[]},{"nodeType":"hyperlink","data":{"uri":"https:\/\/www.linkedin.com\/in\/saran-t-907b2312a\/","title":""},"content":[{"nodeType":"text","value":"Saran Talasila","marks":[],"content":[]}]},{"nodeType":"text","value":", \u201c","marks":[],"content":[]},{"nodeType":"text","value":"Payments need to be perfect. Safe, fast and easy payment experiences are an essential foundation for exceptional customer experiences in travel","marks":[{"object":"mark","type":"italic"}],"content":[]},{"nodeType":"text","value":"\u201d.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"That is exactly why it\u2019s important to stay up to date with customers, and to ensure that a travel agency accepts multiple forms of digital payments, and can process these quickly, securely and without hassle.\u00a0","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"With travel being global in its very nature, a travel payment system that not only accepts multiple forms of payments, but also in multiple currencies is critical. Customers are likely to make bookings from different parts of the world, and this flexibility is one of the key benefits of having a travel merchant account. Not only will this multi currency compatibility give a travel agency the competitive edge, it will increase customer satisfaction with their payments being seamless and hassle free.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Merchant services for travel agencies will also have specialist security measures in place, and this peace of mind will also improve the customer experience.\u00a0","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Reducing ","marks":[],"content":[]},{"nodeType":"hyperlink","data":{"uri":"https:\/\/exactly.com\/chargebacks?utm_source=google\u0026utm_medium=organic\u0026utm_campaign=blog\u0026utm_term=merchant-account-for-a-travel-agency\u0026utm_content=how-to-choose-a-merchant-account-for-a-travel-agency","title":""},"content":[{"nodeType":"text","value":"chargebacks","marks":[],"content":[]}]},{"nodeType":"text","value":" is also a key factor, and with higher security measures in place will prevent the risk of fraudulent transactions and therefore minimise these chargebacks. This will result in helping reduce cash flow bottlenecks for travel agencies.\u00a0","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"How a travel merchant account works","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"When a travel agency has a travel merchant account, not only do they benefit from a number of features such as improved security and flexibility, but these travel payment payment platforms also offer advanced payment processes to travel agencies. The ability to send a payment link and accept recurring payments are a prime example of this.\u00a0","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"What is a payment link?","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"embedded-asset-block","data":{"target":{"sys":{"type":"Link","id":"6wNvmlZwJVqZf1Qf64EbwJ","linkType":"Asset"}}},"content":[],"asset":{"sys":{"id":"6wNvmlZwJVqZf1Qf64EbwJ","type":"Asset","revision":1,"createdAt":"2024-06-14T09:33:46.428Z","updatedAt":"2024-06-14T09:33:46.428Z","environment":{"sys":{"type":"Link","id":"master","linkType":"Environment"}},"locale":"en-US","space":{"sys":{"type":"Link","id":"iwafom9nwg8j","linkType":"Space"}}},"fields":{"title":"Payment Link","description":"Payment Link","file":{"fileName":"payment link.webp","contentType":"image\/webp","details":{"size":25214,"image":{"width":1000,"height":630}},"url":"\/\/images.ctfassets.net\/iwafom9nwg8j\/6wNvmlZwJVqZf1Qf64EbwJ\/7700305dae43c321cf75c12ed4a3aea2\/payment_link.webp"}}}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Sending a ","marks":[],"content":[]},{"nodeType":"hyperlink","data":{"uri":"https:\/\/exactly.com\/links?utm_source=google\u0026utm_medium=organic\u0026utm_campaign=blog\u0026utm_term=merchant-account-for-a-travel-agency\u0026utm_content=how-to-choose-a-merchant-account-for-a-travel-agency","title":""},"content":[{"nodeType":"text","value":"payment link","marks":[],"content":[]}]},{"nodeType":"text","value":" allows a travel agency to send a unique one time custom link to a customer via SMS, e-mail and even social media. A customer can simply click on the link and make a payment and pay via card, bank transfer or Apple\/Google Pay. This means making a payment is fast and convenient for the customer.\u00a0","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"What is a recurring payment?","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"embedded-asset-block","data":{"target":{"sys":{"type":"Link","id":"1RfnzQxUvtVwHc2aDZh6uH","linkType":"Asset"}}},"content":[],"asset":{"sys":{"id":"1RfnzQxUvtVwHc2aDZh6uH","type":"Asset","revision":1,"createdAt":"2024-06-14T09:34:12.434Z","updatedAt":"2024-06-14T09:34:12.434Z","environment":{"sys":{"type":"Link","id":"master","linkType":"Environment"}},"locale":"en-US","space":{"sys":{"type":"Link","id":"iwafom9nwg8j","linkType":"Space"}}},"fields":{"title":"Recurring payment","description":"Recurring payment","file":{"fileName":"Recurring.webp","contentType":"image\/webp","details":{"size":18716,"image":{"width":1000,"height":630}},"url":"\/\/images.ctfassets.net\/iwafom9nwg8j\/1RfnzQxUvtVwHc2aDZh6uH\/50cf8cab5a998b9748d0c1b88be3bb7c\/Recurring.webp"}}}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"A travel merchant account also allows the possibility to set up a recurring payment, which means a payment is automatically set up to be taken at the same time on a regular basis.\u00a0","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"What to look for when choosing a travel merchant account","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"embedded-asset-block","data":{"target":{"sys":{"type":"Link","id":"79CXVPwCsaCobFBcHWiZXZ","linkType":"Asset"}}},"content":[],"asset":{"sys":{"id":"79CXVPwCsaCobFBcHWiZXZ","type":"Asset","revision":1,"createdAt":"2024-06-14T09:34:52.500Z","updatedAt":"2024-06-14T09:34:52.500Z","environment":{"sys":{"type":"Link","id":"master","linkType":"Environment"}},"locale":"en-US","space":{"sys":{"type":"Link","id":"iwafom9nwg8j","linkType":"Space"}}},"fields":{"title":"What to look for when choosing a travel merchant account","description":"What to look for when choosing a travel merchant account","file":{"fileName":"3.webp","contentType":"image\/webp","details":{"size":21202,"image":{"width":1000,"height":720}},"url":"\/\/images.ctfassets.net\/iwafom9nwg8j\/79CXVPwCsaCobFBcHWiZXZ\/1ffd96173dfe86929f04dcbc8580275c\/3.webp"}}}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Here are some things to look out for when selecting a travel merchant account:","marks":[],"content":[]}],"data":{}},{"nodeType":"unordered-list","content":[{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Competitive fees","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Multiple currency compatibility","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"High security\u00a0","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Mobile payments","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Fast payment processing times","marks":[],"content":[]}],"data":{}}]}]},{"nodeType":"embedded-entry-block","data":{"target":{"sys":{"type":"Link","id":"6AsJ5MFd9iq8Gc9twHYOVF","linkType":"Entry"}}},"content":[]},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"Summary","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"With the world of payments always evolving, customers are always expecting more, and this is exactly where having a good travel merchant account can make all the difference for a travel agency. Not only does having a travel merchant account improve an agency\u2019s flexibility by accepting payments globally across multiple currencies, payments are secure and this also dramatically reduces chargebacks. The ability to send payment links and set up payment reminders is a game changer for a travel agency, and when choosing a travel ","marks":[],"content":[]},{"nodeType":"hyperlink","data":{"uri":"https:\/\/exactly.com\/account?utm_source=google\u0026utm_medium=organic\u0026utm_campaign=blog\u0026utm_term=merchant-account-for-a-travel-agency\u0026utm_content=how-to-choose-a-merchant-account-for-a-travel-agency","title":""},"content":[{"nodeType":"text","value":"merchant account","marks":[],"content":[]}]},{"nodeType":"text","value":", it\u2019s important to select a provider with low fees, mobile payment compatibility as well as fast payment processing times to create an outstanding customer experience.\u00a0\n","marks":[],"content":[]}],"data":{}},{"nodeType":"embedded-entry-block","data":{"target":{"sys":{"type":"Link","id":"5jVDkF2W2LqSJUK5eDlFbZ","linkType":"Entry"}}},"content":[]},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"","marks":[],"content":[]}],"data":{}}]},"createdAt":"2025-11-18T21:00:00Z","author":null,"hidePostedAt":true,"hideEditedAt":null,"approvedBy":"Mad
580ara Antanavica","cover":"https:\/\/images.ctfassets.net\/iwafom9nwg8j\/7bCYg9MJBix0uDPatznI12\/319853b85f81dda577f97068d677e5e7\/cover.webp","coverAlt":"How to Choose a Merchant Account for a Travel Agency","coverWidth":1000,"coverHeight":600},{"title":"An Ultimate Guide To Choosing A Payment Service Provider","description":"Use our ultimate guide and discover tips on how to select a payment service provider. Find a useful checklist that will help you decide which PSP will be the most effective in improving and growing your business","slug":"select-payment-service-provider","metaTitle":"How To Select A Payment Service Provider In 2023","metaDescription":"Use our ultimate guide and discover tips on how to select a payment service provider. Find a useful checklist that will help you decide which PSP will be the most effective in improving and growing your business","text":{"nodeType":"document","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"As cashless commerce and transaction volume increase, a large number of businesses are contracting out their payment processing. Some business owners continue using their account issuing bank\u0027s services. Others cooperate with global third-party payment service providers to facilitate e-commerce transaction processing. Despite their convenience and accessibility, merchant banks do not always provide the most cost-effective and appropriate services.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"As a result, in this article, we\u0027ll provide some helpful tips on how to select a payment service provider and factors to consider when choosing a PSP for your business.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"What Is A Payment Service Provider And How Does It Work","marks":[],"content":[]}],"data":{}},{"nodeType":"embedded-asset-block","data":{"target":{"sys":{"type":"Link","id":"2TeMMYsmkNy4qarVY0mO3B","linkType":"Asset"}}},"content":[],"asset":{"sys":{"id":"2TeMMYsmkNy4qarVY0mO3B","type":"Asset","revision":1,"createdAt":"2023-01-30T07:42:06.753Z","updatedAt":"2023-01-30T07:42:06.753Z","environment":{"sys":{"type":"Link","id":"master","linkType":"Environment"}},"locale":"en-US","space":{"sys":{"type":"Link","id":"iwafom9nwg8j","linkType":"Space"}}},"fields":{"title":"How To Select A Payment Service Provider ","description":"How To Select A Payment Service Provider ","file":{"fileName":"How To Select A Payment Service Provider_inside banner.webp","contentType":"image\/webp","details":{"size":29634,"image":{"width":1000,"height":600}},"url":"\/\/images.ctfassets.net\/iwafom9nwg8j\/2TeMMYsmkNy4qarVY0mO3B\/a638c9c700ad85252a5f3975d7a23c53\/How_To_Select_A_Payment_Service_Provider_inside_banner.webp"}}}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"A payment service provider is a company that acts as a third party between a seller and a buyer. It provides a wide range of services and a merchant account to process payments. It allows merchants to accept electronic payments made via diverse payment methods, such as bank transfers, credit and debit cards and eChecks.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"PSPs collaborate with acquiring banks to control the payment process from start to finish. In practice, it appears as follows:","marks":[],"content":[]}],"data":{}},{"nodeType":"unordered-list","content":[{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The shopper makes a purchase by paying with their debit\/credit card.","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Entered card details are encrypted by the POS merchant system or payment gateway and sent to the PSP.","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The PSP then locates and connects to a certain credit card network so that it can report the transaction to the issuing bank.","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"This bank verifies the transaction\u0027s legitimacy and forwards its approval\/denial code back to the card network.","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Once the PSP receives the transaction approval code from the card network, it notifies the merchant about the transaction status and transfers funds to its bank account.","marks":[],"content":[]}],"data":{}}]}]},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"PSP And Payment Gateway: What\u0027s The Difference","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Payment gateways are APIs \u2013 pieces of software that serve as direct customer intercommunication and enable the connection of various systems (such as point-of-sale and card processing platforms). In simple words, it is responsible for ensuring the security and convenience of payment information transfer from the merchant\u0027s website to the payment processor to handle the transaction.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"In turn, PSP operates in the background, facilitating the transaction data transfer between the customer\u0027s card-issuing bank and the acquirer.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Services Covered By Payment Service Providers","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"To make the process of choosing a payment service provider easier and less time-consuming, first, you need to understand the services it covers. Besides online transaction processing, it also offers fraud detection, transaction reporting and currency processing. More information about each of these services can be found below.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-4","content":[{"nodeType":"text","value":"Currency Processing","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"To alleviate cross-border payments, PSPs should support multiple currencies. Multi-currency payment processing enables customers from all over the world to make quick and secure purchases. It is a necessary service for companies that are expanding internationally or planning to sell their services or products in the global market.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-4","content":[{"nodeType":"text","value":"Security","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Every reputable payment service provider must comply with PCI DSS to deliver the highest security level. SSL data encryption technology used by PSPs ensures that third-party services cannot access customers\u2019 financial details and gives them a sense of complete digital security.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Moreover, PSPs initiate money transfers after verifying the customer\u0027s payment details and locating the necessary funds in the customer\u0027s account. If not, the transaction is cancelled. This helps to keep your business safe from fraudulent transactions.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-4","content":[{"nodeType":"text","value":"Transaction Reporting","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"To help you manage and monitor your sales, PSPs can provide you with monthly reports for payments and transactions made to your company. Some PSPs even offer tools for real-time reporting, but these can come with additional fees.\n\n","marks":[],"content":[]}],"data":{}},{"nodeType":"embedded-entry-block","data":{"target":{"sys":{"type":"Link","id":"6BO9VHHqQIi3SeRIWJqAwd","linkType":"Entry"}}},"content":[]},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"How To Select A Payment Service Provider In 2023","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"When conducting a thorough analysis of requirements and priorities, determine what is essential for your business success and what would be \u0022great-to-have\u0022. To simplify this task for you, below we provide a short list of the major factors you should consider as a business owner when choosing a payment service provider.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Services Provided","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Since PSPs offer a diversity of services and solutions, retailers and online store owners must have a clear understanding of what services are required for the growth of their business. New and expanding retailers, for example, must pay attention to services such as recurring payments, subscriptions, pricing models and collaborative contracts, protection against missing payments, mass payment processing and merchant account availability.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Regions Covered","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Clearly, the popularity of cross-border shopping requires online merchants to collaborate with a PSP which operates in numerous regions and accepts payments in multiple currencies. Based on the regions you are selling to, select the payment service provider that allows you seamlessly accept payments in local and international currencies used by your target audience the most.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"International Payments Availability","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Support of international payments is another essential factor to consider. As certain payment methods are not available in some markets, retailers are unable to process the majority of overseas transactions. As a result, choosing a payment service provider that accepts international payments will assist your business in going global.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Mobile Payment Offers","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The majority of customers prefer to shop on e-commerce platforms that are quick and easy to access via a mobile device. Therefore, by improving the mobile user experience, small and medium businesses can significantly increase brand recognition and conversion rates.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Some PSPs provide features and tools that allow you to customise the checkout process for different types of mobile devices. Pay attention to the PSPs that offer QR codes and SMS mobile payment behaviours to optimise your site and increase your sales.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Integration \/ API","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"A payment API operates by seamlessly integrating payment processing capabilities into mobile apps and your existing software. APIs are generally adaptable, allowing businesses to customise the infrastru
580cture of their payment processing. They can also be used for creating custom payment processing setups that will be suitable for your online business.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Choose a payment service provider that offers an SDK for an easy setup of an API sandbox. It must be simple to integrate with other business tools and third-party platforms. Multiple integration options create favourable conditions for your business growth.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Technical Requirements","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"It is best to select a PSP that already provides a service module for your existing software. Most online retailers have no trouble with this. In some cases, the integration of current shop systems and in-house developments may be more challenging. As a result, your chosen payment service provider should feature modern integration options such as:","marks":[],"content":[]}],"data":{}},{"nodeType":"unordered-list","content":[{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"API connections \u2013 enable further integration.","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Redirects \u2013 send shoppers from the online store\u2019s website to the PSP\u2019s secure site when the checkout process is finished.","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"iFrame connections \u2013 can be customised to different shop layouts to match an already established website.","marks":[],"content":[]}],"data":{}}]}]},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Payment Development Security","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"As PSPs are separate from banks, they are required to get a BaFin certificate. The availability of such a certificate indicates that the PSP can open escrow accounts in order to receive online payments at banks throughout Europe. It also means that PSP transactions are safeguarded in regions where it has an established escrow account, including Germany.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Furthermore, in order to accept credit card payments, PSP must comply with global data security standards such as PCI DSS.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Support","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"An essential factor in choosing a payment service provider is customer support availability. As a rule, support services offered by PSPs differ in terms of costs, scope and available languages. Business owners that value every client must pick a PSP that provides technical support not only to them but also offers a separate customer support line to their shoppers. For more convenience, PSPs may offer full-service contracts to cover every aspect of customer support.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Risk Protection","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Merchants are frequently at risk of losing customer payments which can result in lower profits. Collections and warnings will incur additional costs and PSPs feature services for risk protection to save you money on extra fees.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"When choosing a payment service provider, check if it offers additional modules for fraud prevention that you can later add to your website. Cooperate only with PSPs that track the payment rejections and chargebacks, and use the collected data to adjust their program. To avoid a large number of missing payments, pick a PSP that conducts customers\u0027 addresses, credit, and even blacklist checks.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"The Popularity And Reputation","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"When selecting a PSP, consider its popularity. Is the service provider well-known? Is it widely used in your industry? In which countries does it operate? Choose a PSP with a global reach as it is more likely to provide high-quality services and customer support.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Pay attention to the company\u0027s reputation as well. Check reviews on multiple platforms to find out more about the user experience of previous or current clients and make an informed decision.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Pricing And Fees","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Pricing models are essential in choosing a suitable payment service provider, as they may include both fixed and variable fees. Generally, the costs are determined by the anticipated sales revenue and the volume of transactions in the online store. In addition to transaction fees, some PSPs may charge a whole range of other fees, such as fixed monthly fees, subscription and set-up fees, refund, or chargeback fees and even PCI compliance fees. Essentially, the fees set by a PSP may decrease as your sales revenue increases.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Before cooperating with any payment service provider, make sure there are no hidden charges and check if there is a free account trial to test the PSP\u2019s operation.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"An Ultimate Checklist For Choosing A Payment Service Provider","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"If you believe you have clearly defined requirements, you must arm yourself with the appropriate questions to conduct an informed selection process. Below, we prepared a checklist for choosing a payment service provider that will be useful for every business:","marks":[],"content":[]}],"data":{}},{"nodeType":"unordered-list","content":[{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"What regions and markets does a payment service provider focus on?","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"What payment solutions and methods are supported?","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"What customisation options does a provider have for the Checkout?","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Is a PSP compatible with your existing software?","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"How does the onboarding process work?","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"What data security level can you anticipate?","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"What tools are offered for risk management?","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"What fees are charged?","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"What support services are available?","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Can you form real-time reports and monitor your sales?","marks":[],"content":[]}],"data":{}}]}]},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Once you collect answers to the above-mentioned questions, you can quickly determine which PSPs are best-suited to your specific business requirements and customer needs.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"Why Choose Exactly\u00ae?","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Exactly\u00ae is an impeccable all-in-one solution that offers multi-currency global payment processing. Our customer-focused approach aids in reducing involuntary churn and increasing brand recognition and conversions. By partnering with Exactly\u00ae, you can easily accept local and international payments and enlarge your customer base. We ensure simplified integration across the most popular platforms. Our clients may integrate an API-driven payment gateway or use hosted payment pages.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Our clients can always count on complete digital security as we are fully PCI-compliant and protect shared data with 3D Secure and tokenisation. Dedicated associates of Exactly\u00ae guide customers through the entire process, managing all technical aspects.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Choose Exactly\u00ae as your payment service provider, contact our consultants by filling in the application form and start growing your revenues.","marks":[],"content":[]}],"data":{}},{"nodeType":"embedded-entry-block","data":{"target":{"sys":{"type":"Link","id":"6KSKQsFNd6evcd9wVMRosd","linkType":"Entry"}}},"content":[]},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"Final Thoughts","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Since each online business comes with unique requirements and expectations, payment service providers offer a wide range of services and solutions to align with these requirements as closely as possible. To save money and avoid the risk of losing customers, use our short guide on how to select a payment service provider. Make an informed decision by asking the potential providers questions we provided above and set your business up for success.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"Frequently Asked Questions","marks":[],"content":[]}],"data":{}},{"nodeType":"embedded-entry-block","data":{"target":{"sys":{"type":"Link","id":"7wwzQGY42QXsbwDG3JfIr8","linkType":"Entry"}}},"content":[]},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"","marks":[],"content":[]}],"data":{}}]},"createdAt":"2023-01-30T08:00:00Z","author":null,"hidePostedAt":null,"hideEditedAt":null,"approvedBy":"Saran Talasila","cover":"https:\/\/images.ctfassets.net\/iwafom9nwg8j\/5bzr4u9xp2tqlpgFxa4tSL\/f9
58061862342eae3a710f7e264dbae0d43\/7__Best_Marketplace_Payment_Solutions_Of_2023.webp","coverAlt":"Payment_Service_Provider_In_2023","coverWidth":1000,"coverHeight":600},{"title":"Worldwide Best International Payment Gateways","description":"Click here and read about the best payment gateways for international transactions. Find out what factors will help you pick a good international payment gateway that will be a key to your business success","slug":"international-payment-gateways","metaTitle":"The Most Popular International Payment Gateways Of 2023","metaDescription":"Click here and read about the best payment gateways for international transactions. Find out what factors will help you pick a good international payment gateway that will be a key to your business success","text":{"nodeType":"document","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Thanks to the rise of the e-commerce industry, merchants can expand their business and offer their services and products worldwide. However, they need to use trustworthy and secure international payment gateways that will assist them in ensuring a seamless buying and checkout process.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Choosing a reliable and flexible gateway may be a real challenge. Hence, we offer you to use the list of selection criteria to compare the top 10 international payment gateways described below and pick your payment provider today.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"What Is An International Payment Gateway?","marks":[],"content":[]}],"data":{}},{"nodeType":"embedded-asset-block","data":{"target":{"sys":{"type":"Link","id":"1GuoudUzguOHgfSH0rjhDM","linkType":"Asset"}}},"content":[],"asset":{"sys":{"id":"1GuoudUzguOHgfSH0rjhDM","type":"Asset","revision":1,"createdAt":"2023-01-19T09:40:09.264Z","updatedAt":"2023-01-19T09:40:09.264Z","environment":{"sys":{"type":"Link","id":"master","linkType":"Environment"}},"locale":"en-US","space":{"sys":{"type":"Link","id":"iwafom9nwg8j","linkType":"Space"}}},"fields":{"title":"Payment Gateways","description":"Payment Gateways","file":{"fileName":"2Wordpress Payment Gateways (1).webp","contentType":"image\/webp","details":{"size":20626,"image":{"width":1000,"height":600}},"url":"\/\/images.ctfassets.net\/iwafom9nwg8j\/1GuoudUzguOHgfSH0rjhDM\/b3608c29d57146557f49ab18e7b76ef8\/2Wordpress_Payment_Gateways__1_.webp"}}}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"A payment gateway validates card information entered by customers from all around the globe before passing it to the acquiring bank to authorise the transaction. Even if you have a merchant account and partner with a payment processor, you won\u2019t be able to process international online payments without a payment gateway. Any business owner, regardless of their physical location, may integrate a global payment gateway into their website.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Here is a short overview of how an international online payment gateway works:","marks":[],"content":[]}],"data":{}},{"nodeType":"unordered-list","content":[{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The customer chooses a product\/service, adds it to their cart and proceeds to the checkout page.","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"A cardholder is prompted to enter their payment details in order to finalise the transaction.","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Before transmitting the received data to the acquiring bank, the payment gateway encrypts the card information and performs a security check.","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The acquiring bank passes the data to the card network which in turn requests the card issuing bank to approve or decline a transaction.","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"If the payment transaction is approved, the acquirer receives funds from the issuing bank and deposits them into the merchant\u2019s bank account.","marks":[],"content":[]}],"data":{}}]}]},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"Comparison Of The Top International Payment Gateways","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"To assist you in selecting the best international online payment gateway, we have formed a comparison table which indicates the main distinctions between each platform.","marks":[],"content":[]}],"data":{}},{"nodeType":"table","content":[{"nodeType":"table-row","content":[{"nodeType":"table-cell","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Payment Gateway","marks":[],"content":[]}],"data":{}}],"data":{}},{"nodeType":"table-cell","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Supported Payment Methods","marks":[],"content":[]}],"data":{}}],"data":{}},{"nodeType":"table-cell","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Transaction Fees","marks":[],"content":[]}],"data":{}}],"data":{}},{"nodeType":"table-cell","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Security 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etc.)","marks":[],"content":[]}],"data":{}}],"data":{}},{"nodeType":"table-cell","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Personalised transaction fees","marks":[],"content":[]}],"data":{}}],"data":{}},{"nodeType":"table-cell","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"PCI DSS compliant,\u00a0","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"3D Secure 2,\u00a0","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Strong Customer 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The most advantageous aspect of Stripe is unquestionably its global payment capabilities.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Pros:","marks":[],"content":[]}],"data":{}},{"nodeType":"unordered-list","content":[{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Convenient layout and simple design","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Customisable checkout pages","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"No hidden charges","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Suitable for small and medium businesses","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Custom UI toolkit","marks":[],"content":[]}],"data":{}}]}]},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Cons:","marks":[],"content":[]}],"data":{}},{"nodeType":"unordered-list","content":[{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Developer skills are required for integration","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"High cross-border transaction fees","marks":[],"content":[]}],"data":{}}]}]},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Braintree","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Due to the native integration with PayPal, Braintree is a perfect option for B2B and B2C sales in Europe where consumers generally prefer to use PayPal as the main payment method. Braintree allows you to set up a unique merchant account and integrate an international payment gateway to handle financial transactions in more than 45 regions.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"In addition, it enables businesses to accept payments made with major credit and debit cards, e-wallets, and mobile payment systems. It uses a cutting-edge 3D Secure technology to keep all the financial information safe and secure.\u00a0","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Pros:","marks":[],"content":[]}],"data":{}},{"nodeType":"unordered-list","content":[{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"2-day payouts","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Advanced fraud protection measures","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"24\/7 support","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Individualised checkout process","marks":[],"content":[]}],"data":{}}]}]},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Cons:","marks":[],"content":[]}],"data":{}},{"nodeType":"unordered-list","content":[{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Long set-up procedure","marks":[],"content":[]}],"data":{}}]}]},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Worldpay","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"As an all-in-one payment system, Worldpay enables you to accept online payments straight from your application or a
580website. With support for more than 120 currencies, it is one of the leading international payment gateways in the UK and makes it simple to receive online payments from international consumers. Worldpay charges only transaction fees and fixed monthly fees. The security of your customers\u0027 payment information is ensured by Worldpay\u0027s PCI DSS Level 1 compliance.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Pros:","marks":[],"content":[]}],"data":{}},{"nodeType":"unordered-list","content":[{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Quick payouts","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Recurring payments processing","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Form Builder","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"iOS and Android mobile app","marks":[],"content":[]}],"data":{}}]}]},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Cons:","marks":[],"content":[]}],"data":{}},{"nodeType":"unordered-list","content":[{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Lengthy contracts","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Early termination fees","marks":[],"content":[]}],"data":{}}]}]},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"Factors To Consider When Choosing The Best Service","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"When businesses partner with certain payment gateways, they often run into regulatory restrictions and compliance issues, as well as high initial costs or long integration process. You can avoid making these mistakes, if you pick the best international payment gateway based on the most important factors descried below.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Is It Available In Your Region?","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"It is common for payment gateways to only do business in a limited number of countries. Thus, before partnering with any international payment gateway provider, research the markets and regions you want to target. Keep in mind that the number of payment methods does not matter. What matters is that you have an opportunity to offer payment methods used in your target countries. Remember that giving your customers a choice will increase their satisfaction and keep your conversions high.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Is It Secure?","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Businesses that sell internationally are more vulnerable to payment fraud. It\u0027s wise to look into the average chargeback rates of the regions you\u0027re interested in ahead of time. When searching for the best international payment gateway, check the anti-fraud solutions it offers, especially if you intend to enter high-risk markets. Efficient FDP systems and PCI DSS compliance are essential for merchants who sell internationally.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"How Easy Is It To Integrate?","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The ideal solution is to choose a payment gateway system that does not degrade the user experience of the website by requiring a lengthy payment process. Choose a payment gateway that is fast and easy to integrate into your website. Take into consideration the scale of your business and choose between an API integration or hosted payment pages.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"How Fast Does It Process The Payments?","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The best payment gateways for international payments offer reasonable payout schedules. Examine the payout window lengths before integrating. The typical payout varies from business to business and may be weekly or biweekly. As for transaction processing, the average time frame is three working days. If fast transactions are essential for your business, consider partnering with a payment gateway which offer the \u201cNext Day\u201d payment processing option for a reasonable fee.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"How Much Customer Support Are You Likely To Require?","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"It is possible that the availability of customer support outside of normal business hours will be limited if the main office of international payment gateway provider is located in a different time zone. This can potentially delay the resolution of urgent problems. Thus, to get the help you need and whenever you need it, choose a payment processor with 24\/7 client support provided by multilingual specialists.Do not forget to verify whether a designated account manager will be available to handle your company\u0027s finances.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"How Much Are You Prepared To Spend?","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Many payment gateways have wildly different pricing models. Most providers will charge you a flat rate per transaction or a percentage of the total amount being paid. Other services may provide memberships on a monthly or annual basis. Keep in mind that you may have to pay extra fees for an account setup, chargebacks resolution, or payment gateway integration. Carefully study the fee structure of multiple international payment gateways for websites and collaborate with a provider that will not make you go over the budget.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"Level Up Your Business With Ex
580actly\u00ae","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Exactly\u00ae is a reliable payment processing system that enables companies to reach new target audiences and increase sales. Payments are processed seamlessly due to automatic currency conversion and global reconciliation processes. Exactly\u00ae has a broad network of acquiring banks that assists in removing any friction from the customer journey globally. The partnership with Exactly\u00ae will provide you an opportunity to accept both local and international payments made via all the major debit and credit cards along with multiple alternative payment solutions. Simplified integration with the most popular platforms creates favourable conditions for empowering your business and enlarging your customer base.\u00a0","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"So do not waste any more time, contact our consultants and get connected to the modern, payment system right away.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"Final Thoughts","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Payment gateways are an absolute necessity for every business since they are an integral part of online payment processing. With the list of the top international payment gateway providers at your disposal, the choice of the best option for your e-commerce company will be quick and easy. Provide your clients with safe payment processing by picking a payment gateway that will align with your goals, needs, and budget.\n\n","marks":[],"content":[]}],"data":{}},{"nodeType":"embedded-entry-block","data":{"target":{"sys":{"type":"Link","id":"67nh6dUG70px0XxOA7MQuy","linkType":"Entry"}}},"content":[]},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"Frequently Asked Questions","marks":[],"content":[]}],"data":{}},{"nodeType":"embedded-entry-block","data":{"target":{"sys":{"type":"Link","id":"7KZ9CEDDoR1r2vi0SSyhZe","linkType":"Entry"}}},"content":[]},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"\n","marks":[],"content":[]}],"data":{}}]},"createdAt":"2023-01-20T07:00:00Z","author":null,"hidePostedAt":null,"hideEditedAt":null,"approvedBy":"Saran Talasila","cover":"https:\/\/images.ctfassets.net\/iwafom9nwg8j\/4uOqeSLBXNQGZqf60aXkSG\/f930e3e6362232347b792d8c9c20517c\/The_Most_Popular_International_Payment_Gateways_Of_2025_2.webp","coverAlt":" The Most Popular International Payment Gateways Of 2023","coverWidth":1000,"coverHeight":600},{"title":"TOP In-App Payment Solutions And How To Use Them","description":"Empower your business by using the best in-app payment processing service. Check this article and get a chance to compare the most effective in-app payment solutions which are available on the market today","slug":"in-app-payment-solutions","metaTitle":"Best In-App Payment Solutions For Your Business in 2023","metaDescription":"Empower your business by using the best in-app payment processing service. Check this article and get a chance to compare the most effective in-app payment solutions which are available on the market today","text":{"nodeType":"document","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Mobile commerce has been steadily increasing in recent years, necessitating the adoption of new payment methods by small business owners. According to the statistics, the more actions shoppers must complete, the more likely they will leave your online store. That is when in-app payment solutions enter the picture \u2013 to ensure quick checkout and increase your conversion rate.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Use this article to take a quick look into the leading in-app payment solutions, learn about their weaknesses and strengths and pick the most advantageous option.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"How Do Mobile In-app Payments Work?","marks":[],"content":[]}],"data":{}},{"nodeType":"embedded-asset-block","data":{"target":{"sys":{"type":"Link","id":"5ZNBCW9c3YxqDV7oSAAM9H","linkType":"Asset"}}},"content":[],"asset":{"sys":{"id":"5ZNBCW9c3YxqDV7oSAAM9H","type":"Asset","revision":1,"createdAt":"2022-12-27T11:05:47.936Z","updatedAt":"2022-12-27T11:05:47.936Z","environment":{"sys":{"type":"Link","id":"master","linkType":"Environment"}},"locale":"en-US","space":{"sys":{"type":"Link","id":"iwafom9nwg8j","linkType":"Space"}}},"fields":{"title":"How Do Mobile In-app Payments Work","description":"How Do Mobile In-app Payments Work","file":{"fileName":"Scheme2.webp","contentType":"image\/webp","details":{"size":57498,"image":{"width":2000,"height":1200}},"url":"\/\/images.ctfassets.net\/iwafom9nwg8j\/5ZNBCW9c3YxqDV7oSAAM9H\/a171a1817e23aa4d4400a44cda910216\/Scheme2.webp"}}}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"When your customers make a purchase online, the website or application enables them to make an online payment via an integrated payment gateway. To do so, you are required to fill in the necessary fields with your cart information. The in-app payment processing goes as follows:","marks":[],"content":[]}],"data":{}},{"nodeType":"ordered-list","content":[{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Buyers upload payment details to the payment gateway, which in turn, encrypts and sends them to the card-issuing bank via the payment processor.","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The bank submits a transaction approval request to the card network (Visa, American Express, Mastercard, etc.).","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The payment system carefully analyses users\u0027 payment history and determines the financial transaction processing term.","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The acquiring bank sends an authorisation code to the payment system to complete an online payment. Later that c
580ode is also sent to the payment gateway.","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Once the transaction approval is granted, funds are immediately transferred to the merchant\u2019s bank account.","marks":[],"content":[]}],"data":{}}]}]},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"The Benefits Of Using Them For Business","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The in-app payment solutions may quickly and easily turn mobile shopping into a painless procedure while providing the following advantages:","marks":[],"content":[]}],"data":{}},{"nodeType":"unordered-list","content":[{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Convenience. ","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":"Mobile payments can be made with just one tap of a finger. Buyers can confirm their purchase using push notification or fingerprint scan. It improves customer\u2019s loyalty and increases the percentage of your sales.","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Versatility. ","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":"Your customers can pay with either credit cards, Google Pay or PayPal. In addition, they can use regional payment methods or more \u201cexotic\u201d ones such as Klarna or RappiPay.","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Security.","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":" All payments are securely protected, as in-app payment processing services comply with PCI DSS requirements. All shoppers\u2019 payment details are also encrypted by SSL technology.","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Technical support.","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":" Reputable payment solutions offer free technical support to ensure the prompt resolution of any issues and errors during payment processing.","marks":[],"content":[]}],"data":{}}]}]},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Types Of Mobile Purchases","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"With a proper mobile payment solution, businesses can sell services and goods of different types. Let\u0027s briefly go over the items that merchants can offer you:","marks":[],"content":[]}],"data":{}},{"nodeType":"unordered-list","content":[{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Consumables","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":". In-app payments unlock premium currencies or additional bonuses in mobile games. Moreover, customers can use them to promote their portfolios on head-hunting platforms.","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Online content","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":". Shoppers may resume their access to different types of online content, such as music, cloud game library, TV shows, etc.","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Top-up","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":". This category implies payment collection for utility bills, mobile plans, and so on.","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Time-limited services","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":". Examples include season passes to specific events, plane\/concert tickets, hotel and resort reservations, etc.","marks":[],"content":[]}],"data":{}}]}]},{"nodeType":"embedded-entry-block","data":{"target":{"sys":{"type":"Link","id":"6CTroVV6zUNdtCOT6NUiVF","linkType":"Entry"}}},"content":[]},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"How To Choose An In App Payment Processing Service","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The main aim of integrating with a payment processor is to increase customer satisfaction and facilitate online payment processing. Since the selection of an appropriate in-app payment processing service is vital for your business, you need to thoroughly check potential options based on specific criteria, described below.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Your Business Needs","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"You should determine your business scope and needs before choosing an in-app payment solution. The payment system should meet your company\u0027s potential and perform the required number of financial transactions without any complications. In addition, make sure your mobile payment gateway provides enough tools and options for checkout page customisation.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Availability In Your Target Region","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Some payment gateways may be restricted in certain countries. Examine the payment providers available in your region to ensure that they accept local currency and other currencies used by your target audience the most. If your business operates globally, choose a payment provider that will process multi-currency payments.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Security And Certifications","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"You must choose only certifiedin-app payment solutions because the security of your company\u0027s data and customer credentials depen
580ds on it. Ensure that the chosen option suggests an anti-fraud policy and implies diverse technologies such as tokenisation and SSL data encryption (no less than 128-bit). Moreover, the chosen payment gateway must be compliant with PCI DSS.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Integration Process","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"In-app payment processing services may offer you hosted and integrated payment gateways. The first variant redirects your clients from the checkout page to the platform of the payment processor. Even though such a method may be convenient, it necessitates additional customer actions. In contrast to the first option, a payment gateway API connects integrated solutions to your site. Carefully determine your business needs and choose accordingly. Regardless of which option you choose, the integration process should be seamless and quick.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Speed And Ease Of Use","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"There is no need to emphasise the importance of transactional speed. You should avoid in-app purchase payment gateways that lack the capacity to complete online payments within 72 hours. Some payment gateways may offer the Same Day or the Next Day transaction processing options, so check their availability as well.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The importance of usability cannot be overstated. Payment gateways should be user-friendly, with attractive design and high mobile device compatibility.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Transaction Fees And Other Costs","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Each payment gateway has a different fee structure and pricing model. While some services may charge only transactional fees, others may also have fixed monthly fees, chargeback and cancellation fees, and other charges. Before you make a final decision regarding a payment gateway, make sure it will comply with the specific needs of your business. For example, certain gateways can charge a commission for recurring or subscription-based payments.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"If you accept customers from multiple regions, do not partner with a payment processor that has high international fees.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"Best In App Payment Solutions You Should Consider","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"We have thoroughly checked multiple payment systems and compiled a list of the most popular and beneficial in-app payment solutions. Review our detailed table to make the right choice.","marks":[],"content":[]}],"data":{}},{"nodeType":"table","content":[{"nodeType":"table-row","content":[{"nodeType":"table-cell","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Payment Solution","marks":[],"content":[]}],"data":{}}],"data":{}},{"nodeType":"table-cell","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Accepted Payment Methods","marks":[],"content":[]}],"data":{}}],"data":{}},{"nodeType":"table-cell","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Rate","marks":[],"content":[]}],"data":{}}],"data":{}},{"nodeType":"table-cell","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Monthly 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580orldwide and accepts 130 currencies. It charges the standard transaction fee and has no fixed monthly fees. Braintree pricing depends on the country from which you are processing payments. Since this custom WordPress payment gateway is powered by PayPal, your customers can make online payments using PayPal, Apple Pay, Masterpass, credit cards and more. Braintree payment gateway can be integrated with numerous retail and e-commerce platforms including Salesforce and BigCommerce. Similar to Stripe, it provides tools for checkout customisation.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Pros:","marks":[],"content":[]}],"data":{}},{"nodeType":"unordered-list","content":[{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Customizable design","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Free mobile app","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"PCI compliance","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Built-in fraud prevention","marks":[],"content":[]}],"data":{}}]}]},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Cons:","marks":[],"content":[]},{"nodeType":"embedded-entry-inline","data":{"target":{"sys":{"type":"Link","id":"6rIsVigonLGpAFvsBCaPLv","linkType":"Entry"}}},"content":[]},{"nodeType":"text","value":"","marks":[],"content":[]}],"data":{}},{"nodeType":"unordered-list","content":[{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Long payouts","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Complex setup process","marks":[],"content":[]}],"data":{}}]}]},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"Level Up Your Business With Exactly\u00ae","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Integrate a reliable Exactly\u00ae payment gateway to properly architect your financial operations. Increase your sales and provide customers with a seamless checkout experience through full UI customisation. Boost your sales by accepting bank transfers, the most popular electronic wallets and all major credit\/debit cards.\u00a0","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Fill in the application form and benefit from our unique pricing packages, helpful customer support, robust API\u2010driven solutions and quick integration process. Partner with Exactly\u00ae today and release your business from any compliance concerns.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"Final Thoughts","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The appropriate payment gateway may significantly enhance customer experience and give your clients the assurance that you are a reliable and secure merchant. There is no ideal gateway solution that will fit every e-commerce business since it is a matter of individual choice on the basis of the business needs and requirements. Go through the main criteria for selecting a WordPress payment gateway that are listed above in order to pick the best solution for you","marks":[],"content":[]}],"data":{}},{"nodeType":"embedded-entry-block","data":{"target":{"sys":{"type":"Link","id":"309YvN3ZTLYO96XgjWAZ1F","linkType":"Entry"}}},"content":[]},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"Frequently Asked Questions","marks":[],"content":[]}],"data":{}},{"nodeType":"embedded-entry-block","data":{"target":{"sys":{"type":"Link","id":"1jJ3x5EH8ff3figw7fYbZj","linkType":"Entry"}}},"content":[]},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"","marks":[],"content":[]}],"data":{}}]},"createdAt":"2022-12-12T08:25:00Z","author":null,"hidePostedAt":null,"hideEditedAt":null,"approvedBy":"Mad
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580ara Antanavi\u010da is a payments expert at Exactly.com, a committee member of the Merchant Payments Working Group at The Payment Association and this year a participant of eCommerce Expo 2025.","text":{"nodeType":"document","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Most e-commerce SMEs lose up to 70% of sales to cart abandonment,\u00a0 and pay double the processing fees of big brands.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"In this quick expert Q\u0026A, Exactly.com\u2019s Madara Antanavica, member of The Payment Association\u2019s Merchant Payments Working Group, breaks down the hidden causes \u2014 from fees and fraud to customer behaviour \u2014 and what you can do to turn it around.\u00a0","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"Money, Margins \u0026 Missed Potential","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Q: The Payment Association says high transaction fees are still the number one frustration for merchants. Why is this still a problem?","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Because the system still treats micro and SME merchants as low-value. Under official UK definitions, a \u201cmicro\u201d business has a turnover of under \u00a32 million; a \u201csmall\u201d one up to \u00a310 million. Those firms often end up paying more per transaction than much larger players. That\u2019s not fair. But there is a logic to it: the infrastructure, risk modelling, and onboarding processes cost money. Providers need to offset those costs somehow, and smaller merchants usually don\u2019t have the volume to spread them out.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"But that doesn\u2019t mean they\u2019re stuck. Payment providers like Exactly.com offer fair pricing for smaller businesses. The first step is knowing what fee model you\u2019re on \u2014 and what you\u2019re paying. It\u2019s also important to not just think about costs, but also the support you receive. ","marks":[],"content":[]}],"data":{}},{"nodeType":"embedded-asset-block","data":{"target":{"sys":{"type":"Link","id":"1Ow0jayit2eRGjUO89mGeu","linkType":"Asset"}}},"content":[],"asset":{"sys":{"id":"1Ow0jayit2eRGjUO89mGeu","type":"Asset","revision":1,"createdAt":"2025-09-16T08:46:01.133Z","updatedAt":"2025-09-16T08:46:01.133Z","environment":{"sys":{"type":"Link","id":"master","linkType":"Environment"}},"locale":"en-US","space":{"sys":{"type":"Link","id":"iwafom9nwg8j","linkType":"Space"}}},"fields":{"title":"payment expert","description":"payment expert","file":{"fileName":"Pict2.webp","contentType":"image\/webp","details":{"size":54114,"image":{"width":1000,"height":600}},"url":"\/\/images.ctfassets.net\/iwafom9nwg8j\/1Ow0jayit2eRGjUO89mGeu\/2cf5737e7a795084c71c5fc8fbe0dd15\/Pict2.webp"}}}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Q: You mentioned fee models. Can you explain the difference?","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"There are two main options. ","marks":[],"content":[]},{"nodeType":"text","value":"Blended fees","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":" give you a fixed rate but little detail. ","marks":[],"content":[]},{"nodeType":"text","value":"Interchange Plus Plus","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":" (IC++) shows the actual interchange, scheme, and acquirer costs separately. Both have their place. The key is that with IC++, you see what you can\u2019t change \u2014 interchange and scheme fees \u2014 alongside the one element that is negotiable: the acquirer\u2019s margin, also called the merchant service charge. That\u2019s a grey zone, and it\u2019s where costs can differ between providers. The point, however, is that if you\u2019re paying more than you should, you\u2019ll only know under IC++.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Q: And settlement times? They rarely get mentioned, but they matter.","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"They matter a lot. If a settlement arrives late, your cash flow stalls. You can\u2019t pay staff or order stock. That delay can mean missing a growth opportunity. We\u2019ve seen the knock-on effects first-hand.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"","marks":[],"content":[]},{"nodeType":"hyperlink","data":{"uri":"https:\/\/exactly.com\/","title":""},"content":[{"nodeType":"text","value":"Exactly.com","marks":[],"content":[]}]},{"nodeType":"text","value":" has built its reputation on delivering ","marks":[],"content":[]},{"nodeType":"text","value":"on-time settlements","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":" because most small to medium businesses don\u2019t have the buffer to absorb delays. Predictability isn\u2019t optional; it\u2019s oxygen.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Q: Let\u2019s talk about fraud. It\u2019s a rising cost \u2014 but so is the cost of being too cautious.","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"That\u2019s very true. If your fraud system is too blunt, you end up blocking good customers. And the more sophisticated fraud gets, the more merchants need help tuning that balance.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Ai is great at flagging suspicious patterns, but not everything that looks risky is a fraud attempt. That\u2019s why anti-fraud platforms should be backed by ","marks":[],"content":[]},{"nodeType":"text","value":"real human oversight","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":" from experienced risk analysts. They review edge cases and help our clients decide when to hold back and when to let the transaction through.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"It\u2019s the difference between protecting the business and blocking it.","marks":[],"content":[]}],"data":{}},{"nodeType":"embedded-entry-block","data":{"target":{"sys":{"type":"Link","id":"GTktklJGVjynwjPd9rp5j","linkType":"Entry"}}},"content":[]},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"Behaviour Is Changing","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Q: Are small and medium businesses keeping up with changing customer behaviour?","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Some are, but it\u2019s patchy. UK merchants are still relatively conservative when it comes to payments. Most start with Visa and Mastercard. It makes sense. They\u2019re safe, familiar, and widely accepted.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Mobile wallets like Apple Pay and Google Pay are becoming table stakes \u2014 especially for Gen Z and millennial shoppers. Yet many smaller merchants still haven\u2019t integrated them. And then there are ","marks":[],"content":[]},{"nodeType":"text","value":"local payment methods","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":" that can slash fees and boost conversion, but they\u2019re often overlooked.","marks":[],"content":[]}],"data":{}},{"nodeType":"embedded-asset-block","data":{"target":{"sys":{"type":"Link","id":"rLBdF9UviO6GAcUxjgHJD","linkType":"Asset"}}},"content":[],"asset":{"sys":{"id":"rLBdF9UviO6GAcUxjgHJD","type":"Asset","revision":1,"createdAt":"2025-09-16T08:46:42.204Z","updatedAt":"2025-09-16T08:46:42.204Z","environment":{"sys":{"type":"Link","id":"master","linkType":"Environment"}},"locale":"en-US","space":{"sys":{"type":"Link","id":"iwafom9nwg8j","linkType":"Space"}}},"fields":{"title":"payment expert 3","description":"payment expert 3","file":{"fileName":"pict_3.webp","contentType":"image\/webp","details":{"size":42358,"image":{"width":1000,"height":600}}
580,"url":"\/\/images.ctfassets.net\/iwafom9nwg8j\/rLBdF9UviO6GAcUxjgHJD\/ba38d2ef24fcfa40423f3619132d36e7\/pict_3.webp"}}}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Q: So what stops SMEs from offering more options?","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"It\u2019s partly complexity. Nobody wants to spend weeks chasing integration or dealing with compliance. That\u2019s where the right provider helps.","marks":[],"content":[]}],"data":{}},{"nodeType":"embedded-asset-block","data":{"target":{"sys":{"type":"Link","id":"2wR01WqaXMcYiOHRsus9yh","linkType":"Asset"}}},"content":[],"asset":{"sys":{"id":"2wR01WqaXMcYiOHRsus9yh","type":"Asset","revision":1,"createdAt":"2025-09-16T08:47:19.061Z","updatedAt":"2025-09-16T08:47:19.061Z","environment":{"sys":{"type":"Link","id":"master","linkType":"Environment"}},"locale":"en-US","space":{"sys":{"type":"Link","id":"iwafom9nwg8j","linkType":"Space"}}},"fields":{"title":"Payment expert Pict 4","description":"Payment expert Pict 4","file":{"fileName":"Pict_4.webp","contentType":"image\/webp","details":{"size":51036,"image":{"width":1000,"height":790}},"url":"\/\/images.ctfassets.net\/iwafom9nwg8j\/2wR01WqaXMcYiOHRsus9yh\/a72233bcc699ab2bd4e8c65fc3bb8cb7\/Pict_4.webp"}}}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Q: What about the checkout itself? What are the easiest fixes?","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Keep it short. Keep it clean. The same survey showed ","marks":[],"content":[]},{"nodeType":"text","value":"22% of businesses suffer cart abandonment rates over 30%","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":". That\u2019s huge. And often preventable.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Avoid redirects. Offer Apple Pay and Google Pay. Ditch the multi-page checkout. Provide a guest checkout option. And if you\u2019re using payment links, make sure the expiry window isn\u2019t too tight. We once helped a merchant relax their payment link rules, and the conversion boost was significant and immediate.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"Trust, Literacy \u0026 What\u2019s Next","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Q: Everyone talks about convenience, but security still seems to come first \u2014 especially for bigger purchases. What are merchants getting wrong?","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"They assume trust is built by what they know. But it\u2019s the customer\u2019s experience that counts. You can have the best fraud tools in the world, but if your checkout feels shaky, that\u2019s what people remember.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"We\u2019re seeing a ","marks":[],"content":[]},{"nodeType":"text","value":"clear mismatch between adoption and literacy","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":". Digital wallets, mobile payments, even wearables \u2014 usage is growing, but understanding isn\u2019t keeping pace. On the other hand, ","marks":[],"content":[]},{"nodeType":"text","value":"38% of UK adults still struggle with basic payment concepts like recognising a secure checkout or understanding how contactless works.","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"For businesses, it means two things: make the UX clean and reassuring. And don\u2019t assume customers know what you know.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Q: Are newer payment methods making things better or more confusing?","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"It depends on who you ask. For ","marks":[],"content":[]},{"nodeType":"text","value":"Gen Z and millennials","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":", openness is high. Around 30% already prefer mobile wallets, and open banking (pay by bank) is slowly becoming normalised. But adoption still dips sharply in older age groups.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The best strategy is dual-track: supp
580ort innovation, but don\u2019t abandon accessibility. If someone wants to pay with a mobile wallet, let them. But make sure cautious spenders or digitally excluded groups aren\u2019t pushed out of the journey.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-3","content":[{"nodeType":"text","value":"Q: What should merchants be watching as we head into 2026?","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Two things. First, ","marks":[],"content":[]},{"nodeType":"text","value":"infrastructure is shifting","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":". The Faster Payments replacement is underway, and open finance is expanding beyond banking into wider data sharing. That could enable more tailored payment experiences.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Second, we\u2019re seeing pressure for more ","marks":[],"content":[]},{"nodeType":"text","value":"inclusion mandates","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":", like requiring businesses to accept cash or limiting how far checkout personalisation can go without clear consent. So while the tech is getting smarter, regulation is also catching up.","marks":[],"content":[]}],"data":{}},{"nodeType":"embedded-asset-block","data":{"target":{"sys":{"type":"Link","id":"6WIc69oNeLT8eDZAk5nXlM","linkType":"Asset"}}},"content":[],"asset":{"sys":{"id":"6WIc69oNeLT8eDZAk5nXlM","type":"Asset","revision":1,"createdAt":"2025-09-16T08:47:55.666Z","updatedAt":"2025-09-16T08:47:55.666Z","environment":{"sys":{"type":"Link","id":"master","linkType":"Environment"}},"locale":"en-US","space":{"sys":{"type":"Link","id":"iwafom9nwg8j","linkType":"Space"}}},"fields":{"title":"payment expert 5","description":"payment expert 5","file":{"fileName":"Pict_55.webp","contentType":"image\/webp","details":{"size":41342,"image":{"width":1000,"height":600}},"url":"\/\/images.ctfassets.net\/iwafom9nwg8j\/6WIc69oNeLT8eDZAk5nXlM\/e532772d06d56d928e513ffc4061790f\/Pict_55.webp"}}}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"","marks":[],"content":[]}],"data":{}},{"nodeType":"embedded-entry-block","data":{"target":{"sys":{"type":"Link","id":"GTktklJGVjynwjPd9rp5j","linkType":"Entry"}}},"content":[]},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"\n\n","marks":[],"content":[]}],"data":{}}]},"createdAt":"2025-09-15T21:00:00Z","author":null,"hidePostedAt":false,"hideEditedAt":false,"approvedBy":"Madara Antanavica","cover":"https:\/\/images.ctfassets.net\/iwafom9nwg8j\/2TMM7EIRlLVw82tWm4RgaH\/4422599c82664d9781512173e8e421b5\/cover_2.webp","coverAlt":"cover Madara","coverWidth":1000,"coverHeight":600},{"title":"Small changes, real savings: how to take control of your payment setup","description":"Ahead of appearing at the 2025 eCommerce Expo, Exactly.com Payment Expert Madara Antanavi\u010da reveals 7 simple ways to cut payment costs without spiralling into complexity","slug":"small-changes-real-savings-how-to-take-control-of-your-payment-setup","metaTitle":"Small changes, real savings: how to take control of your payment setup","metaDescription":"Ahead of appearing at the 2025 eCommerce Expo, Exactly.com Payment Expert Madara Antanavi\u010da reveals 7 simple ways to cut payment costs without spiralling into complexity","text":{"nodeType":"document","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Ahead of appearing at the ","marks":[{"object":"mark","type":"italic"}],"content":[]},{"nodeType":"hyperlink","data":{"uri":"https:\/\/exactly.com\/ecommerce-expo2025?utm_medium=blog\u0026utm_source=landing\u0026utm_campaign=ecommerce2025","title":""},"content":[{"nodeType":"text","value":"2025 eCommerce Expo, Exactly.com","marks":[{"object":"mark","type":"italic"}],"content":[]}]},{"nodeType":"text","value":" Payment Expert Madara Antanavi\u010da reveals 7 simple ways to cut payment costs without spiralling into complexity","marks":[{"object":"mark","type":"italic"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Most payments advice assumes you\u2019ve got time, a decent team headcount, or the appetite for a full platform rethink.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"This guide is for everyone else \u2014 the underdogs. The small businesses looking to grow without overextending. The teams doing more with less.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"You\u2019re not trying to rebuild from scratch, just reduce friction, cut unnecessary costs, and make smarter decisions with the setup you already have.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The good news:","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":" there are plenty of levers you can pull right now. No major integration changes. No months-long project plan. Just small, targeted actions that can improve both performance and profit without slowing you down.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"And when it costs twice as much to win a customer, protecting your margin isn\u2019t optional \u2014 it\u2019s survival.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Here are seven to start with.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"","marks":[],"content":[]},{"nodeType":"embedded-entry-inline","data":{"target":{"sys":{"type":"Link","id":"STZBXSMPJ44Ysuj85UZkW","linkType":"Entry"}}},"content":[]},{"nodeType":"text","value":"","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"1. Know what you\u2019re really paying for: Blended vs IC++","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Start by understanding how you\u2019re charged. For many businesses, that begins with a simple question: ","marks":[],"content":[]},{"nodeType":"text","value":"Are you on a blended fee model or interchange++ (IC++)?","marks":[{"object":"mark","type":"italic"},{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"A surprising number of merchants don\u2019t know. Or they\u2019ve been told the difference doesn\u2019t matter. But it does, especially if you\u2019re seeing higher volumes or larger average order values.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Here\u2019s the distinction:","marks":[],"content":[]}],"data":{}},{"nodeType":"unordered-list","content":[{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Blended","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":" pricing gives you one fixed rate per transaction. It\u2019s simple and predictable, but also opaque. It hides how much goes to card schemes, banks, or the provider.","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"IC++","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":" splits the fee into three parts: interchange (to the bank), scheme fees (to Visa\/Mastercard etc.), and
580your provider\u2019s markup. This model offers transparency, flexibility, and in certain circumstances can be cheaper than blended pricing. However, those advantages may be offset by increased variability. For businesses processing a high proportion of international or card-not-present transactions, the fluctuation may outweigh the benefit.","marks":[],"content":[]}],"data":{}}]}]},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"If your provider hasn\u2019t gone into too much detail about pricing models, it\u2019s worth asking why. Sometimes it\u2019s about simplicity. But often it\u2019s about margin \u2014 theirs, not yours.\u00a0","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"You don\u2019t have to switch today. But you should know your model, and whether it fits your customer base.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Clarity is the first cut. And this is where it starts.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"2. Offer more than cards: Add alternative payment methods","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"If you only offer card payments at checkout, you\u2019re likely leaving money on the table and paying more than you need to.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Cards still dominate in many markets. But for younger buyers and international customers, digital wallets are often the default. And when a customer hits a dead end or gets pushed through a clunky redirect, you soak up the cost.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Research shows that nearly 6 in 10 customers will abandon a purchase if their preferred payment method isn\u2019t available. That means we\u2019re not just talking about a nice-to-have, we\u0027re looking at a potential conversion issue.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Adding alternative payment methods doesn\u2019t mean cluttering your checkout with every option available. It means picking a few that suit your audience. Think Apple Pay, Google Pay, or country-specific methods like Spain\u2019s Bizum. For B2B or specific product types, Direct Debits, bank transfers or open banking can also be useful.","marks":[],"content":[]}],"data":{}},{"nodeType":"blockquote","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"\u201cOne UK merchant we worked with had over half their traffic coming from Europe, but no local setup. We onboarded them quickly, added Apple Pay and Google Pay, and helped establish an EU entity. With local acquiring in place, we cut processing fees by up to 40%, which led to a 27% drop in total costs. Small changes, real impact.\u201d ","marks":[{"object":"mark","type":"italic"}],"content":[]},{"nodeType":"text","value":"\u2014 Exactly.com Payment Madara Antanavi\u010da","marks":[{"object":"mark","type":"italic"},{"object":"mark","type":"bold"}],"content":[]}],"data":{}}]},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The upside isn\u2019t just conversion. Some alternative payment methods come with lower processing fees than credit cards, and less chargeback risk. Others settle faster or give users more perceived control.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"You don\u2019t have to guess. Look at your customer data. Where are they based? What device are they using? What methods are being declined?","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"","marks":[],"content":[]},{"nodeType":"hyperlink","data":{"uri":"https:\/\/exactly.com\/ecommerce-expo2025?utm_medium=blog\u0026utm_source=landing\u0026utm_campaign=ecommerce2025","title":""},"content":[{"nodeType":"text","value":"Smarter payment options","marks":[],"content":[]}]},{"nodeType":"text","value":" aren\u2019t about chasing trends. They\u2019re about meeting your users where they already are, and quietly removing friction and cost.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"3. Send more payment data and reduce your fees","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"This can make a real dent in your card processing costs.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Card schemes like Visa and Mastercard don\u2019t just look at transaction amounts. They reward businesses that provide well-structured, detailed data \u2014 and that often results in lower fees, if it hits the right criteria.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"This is known as ","marks":[],"content":[]},{"nodeType":"text","value":"Level 2 or Level 3 data.","marks":[{"object":"mark","type":"italic"}],"content":[]},{"nodeType":"text","value":" It typically includes fields like customer reference numbers, VAT breakdowns, invoice IDs, and line-item details. Not every merchant needs that level of detail, but for high volumes or high-risk cases, it\u2019s worth a look.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Some payment providers make this easy. Others don\u2019t. If your current provider isn\u2019t surfacing these options or showing where you\u2019re missing out, ask why.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"You might be paying more than necessary simply because a field is blank.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"","marks":[],"content":[]},{"nodeType":"embedded-entry-inline","data":{"target":{"sys":{"type":"Link","id":"152SVtRnBAgeg1JzPEpwoV","linkType":"Entry"}}},"content":[]},{"nodeType":"text","value":"","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"4. Don\u2019t let payment security kill your conversion","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Security matters. But when it\u2019s bolted on badly, it doesn\u2019t just protect your checkout, it weakens it.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Redirects are a common culprit. They\u2019re a quick way to outsource security, but if the handoff is clunky or unbranded, conversion drops. Customers hesitate when the flow suddenly shifts. If it looks generic \u2014 or worse, like phishing \u2014 trust vanishes fast.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"This doesn\u2019t mean avoiding redirects altogether. Some models require them. But they need to be handled with care: consistent design, clear signals, and as little interruption as possible.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"A well-branded redirect can still feel native, but only if it\u2019s built that way.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"And if you\u2019re using tools like 3D Secure or biometrics, check how they\u2019re performing. Too much friction at the final step won\u2019t just frustrate users. It will cost you real revenue.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Security doesn\u2019t have to mean slowdown. Done right, it\u2019s silent and invisible to everyone but the fraudster.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"5. Balance fraud protection with conversion \u2014 not against it","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Fraud controls aren\u2019t just a backend issue. Get them wrong, and they cost you sales.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Too loose, and you\u2019re open to abuse. Too strict, and you start blocking legitimate transactions, often the high-value ones you can least afford to lose.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Most modern fraud tools use machine learning to flag risk. But a flagged transaction doesn\u2019t always mean it should be blocked.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"That\u2019s where human review still matters. A good risk manager or support team can step in, validate edge cases, and preserve the sale without lowering your guard.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"There\u2019s a balance to strike here. The goal isn\u2019t zero fraud, it\u2019s knowing what\u2019s acceptable. A system that adapts, learns, and lets through the good while catching the bad.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"If you\u2019re using a built-in risk engine, dig into its rules. See how it\u2019s scoring transactions. And find out who, if anyone, is checking the ones that fall into the grey zone.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"That human-centred approach is also important for fighting chargebacks. In the UK alone, online retailers lose up to \u00a3128 million per year to so-called friendly fraud. To smaller businesses, that represents a huge drain on both margin and resources.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"6. Stop leaking money on currency conversion","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"If you sell across borders, foreign exchange (FX) fees can quietly drain more margin than you realise.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"It usually happens behind the scenes. The customer pays in euros, your account settles in pounds, and in the middle, a flat-rate markup kicks in with little visibility or control. Depending on your volume and provider, that markup could be 2\u20133%, sometimes more.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"And unlike fraud or chargebacks, there\u2019s no red flag. The losses happen slowly, silently folded into the background of every transaction.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"That\u2019s why it\u2019s worth reviewing how your provider handles currency.","marks":[],"content":[]}],"data":{}},{"nodeType":"unordered-list","content":[{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Can you settle in the original currency?","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Can you hold balances and convert at better rates later?","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Are you using dynamic currency conversion, and if so, who\u2019s really benefiting?","marks":[],"content":[]}],"data":{}}]}]},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"And finally, do you have the right merchant accounts in place? The number you need depends on your business structure: typically one per legal entity, sometimes one per region, and in some cases a dedicated account in the local currency. Get that wrong and you\u2019ll end up with unnecessary conversions baked into every sale.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"For merchants with a lot of cross-border volume, the FX setup isn\u2019t a footnote. It\u2019s part of your margin.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"In a world where acquisition costs have surged, FX margins deserve the same scrutiny. A basic understanding of the spread is often enough.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"7. Use AVS to reduce fraud and lower fees","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Address Verification Service (AVS) is one of the simplest tools you can add to your checkout, and one of the most underused.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"When a customer enters their billing address, the system checks it against what the card issuer has on file. If it matches, the transaction is considered lower risk. That can lead to fewer declines, lower fraud exposure, and in some cases, better fees.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"AVS isn\u2019t perfect. It doesn\u2019t work for every card or region. For merchants with international traffic, its value can vary. But for UK and US cards in particular, it\u2019s still useful \u2014 both to reduce chargebacks and strengthen your fraud score with acquirers.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Implementation is usually light. It\u2019s just a flag sent with the payment request, but not every provider enables it by default, so it\u2019s worth checking your setup.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"You can\u2019t stop every fraudulent transaction. But you can make them harder, and cheaper, to deal with.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"Smarter payments don\u2019t require more effort","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Each action in this list is self-contained. You can start with one, test the impact, and build from there. No pressure to solve everything at once.","marks":[],"content":[]}],"data":{}},{"nodeType":"blockquote","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"But behind them all is a simple question: ","marks":[],"content":[]},{"nodeType":"text","value":"is your","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"hyperlink","data":{"uri":"https:\/\/exactly.com\/ecommerce-expo2025?utm_medium=blog\u0026utm_source=landing\u0026utm_campaign=ecommerce2025","title":""},"content":[{"nodeType":"text","value":" provider","marks":[{"object":"mark","type":"bold"}],"content":[]}]},{"nodeType":"text","value":" giving you a fair chance to succeed?","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Too often, smaller businesses end up paying more. Not because they\u2019re riskier, but because they\u2019re treated as less important.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The right partner doesn\u2019t divide merchants by size. It levels the field \u2014 same tools, same support, same pricing logic.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"And without clear reporting, none of these improvements are possible. You need visibility to take action \u2014 not just another fee line on your invoice.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Good payments infrastru
580cture doesn\u2019t just process. It helps you get better.","marks":[],"content":[]}],"data":{}}]},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"","marks":[],"content":[]},{"nodeType":"embedded-entry-inline","data":{"target":{"sys":{"type":"Link","id":"STZBXSMPJ44Ysuj85UZkW","linkType":"Entry"}}},"content":[]},{"nodeType":"text","value":"","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"\n","marks":[],"content":[]}],"data":{}}]},"createdAt":"2025-08-25T21:00:00Z","author":null,"hidePostedAt":false,"hideEditedAt":false,"approvedBy":"Madara Antanavica","cover":"https:\/\/images.ctfassets.net\/iwafom9nwg8j\/54UDq6eON2mzWfYouK4ULP\/95e5d20a0dc91e66e6a34ee0161619cc\/cover.png","coverAlt":"Small changes, real savings","coverWidth":2000,"coverHeight":1200},{"title":"What Not to Miss at eCommerce Expo 2025","description":"Two days, over ten thousand visitors, and 200+ exhibitors under one roof. 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Here\u2019s what to prioritise once you\u2019re through the doors.","marks":[],"content":[]}],"data":{}},{"nodeType":"heading-2","content":[{"nodeType":"text","value":"Hear from the people who\u2019ve actually done it\u00a0","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"This year\u2019s agenda isn\u2019t padded out with Ai futurists. It\u2019s stacked with people who\u2019ve run campaigns, fixed operations, and scaled big brands. The value is in the detail: how they cut costs without wrecking delivery, nudged conversions with a few thoughtful tweaks, or found growth markets that really delivered.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Sessions worth circling:","marks":[],"content":[]}],"data":{}},{"nodeType":"unordered-list","content":[{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The psychology of attention and retention \u2013 Small ideas, big impact\n","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":" \u2013 ","marks":[],"content":[]},{"nodeType":"text","value":"Rory Sutherland","marks":[{"object":"mark","type":"italic"}],"content":[]},{"nodeType":"text","value":", Vice Chairman \u2013 Ogilvy UK\n \u2013 ","marks":[],"content":[]},{"nodeType":"text","value":"Headline Stage","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":", ","marks":[],"content":[]},{"nodeType":"text","value":"Day 1","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":", ","marks":[],"content":[]},{"nodeType":"text","value":"15:30 \u2013 16:15","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The profitability puzzle: Balancing customer acquisition costs, fulfilment efficiency \u0026 site experience\n","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":" \u2013 Panel with ","marks":[],"content":[]},{"nodeType":"text","value":"Ann Marie Ippoliti","marks":[{"object":"mark","type":"italic"}],"content":[]},{"nodeType":"text","value":" (Michael Kors), ","marks":[],"content":[]},{"nodeType":"text","value":"Colleen Waters","marks":[{"object":"mark","type":"italic"}],"content":[]},{"nodeType":"text","value":" (Steven Madden), ","marks":[],"content":[]},{"nodeType":"text","value":"Allyssa Kaiser","marks":[{"object":"mark","type":"italic"}],"content":[]},{"nodeType":"text","value":" (NEST New York)\n \u2013 ","marks":[],"content":[]},{"nodeType":"text","value":"Headline Stage","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":", ","marks":[],"content":[]},{"nodeType":"text","value":"Day 2","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":", ","marks":[],"content":[]},{"nodeType":"text","value":"10:00 \u2013 10:45","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"H\u0026M\u2019s digital shift: Smarter data, transparent products \u0026 scalable sustainability\n","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":" \u2013 ","marks":[],"content":[]},{"nodeType":"text","value":"Adam Ull","marks":[{"object":"mark","type":"italic"}],"content":[]},{"nodeType":"text","value":", Senior Product Manager \u2013 H\u0026M Group\n \u2013 ","marks":[],"content":[]},{"nodeType":"text","value":"The Future of Digital Commerce Stage","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":", ","marks":[],"content":[]},{"nodeType":"text","value":"Day 1","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":", ","marks":[],"content":[]},{"nodeType":"text","value":"12:20 \u2013 12:45","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The future of shopping: Scaling live commerce across borders\n","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":" \u2013 ","marks":[],"content":[]},{"nodeType":"text","value":"Nora Zukauskaite","marks":[{"object":"mark","type":"italic"}],"content":[]},{"nodeType":"text","value":", Integrated Marketing Director \u2013 TikTok Shop UK\n \u2013 ","marks":[],"content":[]},{"nodeType":"text","value":"The Future of Digital Commerce Stage","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":", ","marks":[],"content":[]},{"nodeType":"text","value":"Day 1","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":", ","marks":[],"content":[]},{"nodeType":"text","value":"15:35 \u2013 16:00","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":" (Fireside Chat)","marks":[],"content":[]}],"data":{}}]},{"nodeType":"list-item","content":[{"nodeType":"paragraph","content":[{"nodeType":"text","value":"The science of conversion: The abandoned cart challenge\n","marks":[{"object":"mark","type":"bold"}],"content":[]},{"nodeType":"text","value":" \u2013 ","marks":[],"content":[]},{"nodeType":"text","value":"Colin Tate, Senior Manager - 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Plus a splash of street art","marks":[{"object":"mark","type":"bold"}],"content":[]}],"data":{}},{"nodeType":"embedded-asset-block","data":{"target":{"sys":{"type":"Link","id":"7sbn133PBeqKILqNSYFZw4","linkType":"Asset"}}},"content":[],"asset":{"sys":{"id":"7sbn133PBeqKILqNSYFZw4","type":"Asset","revision":1,"createdAt":"2025-09-15T07:40:49.207Z","updatedAt":"2025-09-15T07:40:49.207Z","environment":{"sys":{"type":"Link","id":"master","linkType":"Environment"}},"locale":"en-US","space":{"sys":{"type":"Link","id":"iwafom9nwg8j","linkType":"Space"}}},"fields":{"title":"Scale_Style","description":"Scale_Style","file":{"fileName":"2 (2).webp","contentType":"image\/webp","details":{"size":52566,"image":{"width":1000,"height":600}},"url":"\/\/images.ctfassets.net\/iwafom9nwg8j\/7sbn133PBeqKILqNSYFZw4\/1464c1dae54551b65bde4aa05e46aa63\/2__2_.webp"}}}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"We couldn\u2019t resist adding ourselves to the list. 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580xperts!","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"Share your business challenges, your needs and big plans, and even the terms you\u2019re working with today,\u00a0 and walk away with practical advice on how to improve your checkout performance. Who knows, you might even leave with a better offer.","marks":[],"content":[]}],"data":{}},{"nodeType":"paragraph","content":[{"nodeType":"text","value":"","marks":[],"content":[]},{"nodeType":"hyperlink","data":{"uri":"https:\/\/exactly.com\/ecommerce-expo2025","title":""},"content":[{"nodeType":"text","value":"Exactly.com","marks":[],"content":[]}]},{"nodeType":"text","value":" provides full-stack payment solutions and acts as a direct card acquirer \u2014 from Visa and Mastercard to Apple Pay, Google Pay, and top local payment methods. 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