1<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" 2 xmlns:content="http://purl.org/rss/1.0/modules/content/" 3 xmlns:wfw="http://wellformedweb.org/CommentAPI/" 4 xmlns:dc="http://purl.org/dc/elements/1.1/" 5 xmlns:atom="http://www.w3.org/2005/Atom" 6 xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" 7 xmlns:slash="http://purl.org/rss/1.0/modules/slash/" 8 > 9 10<channel> 11 <title>Futureproofing Next </title> 12 <atom:link href="https://futureproofingnext.com/feed/" rel="self" type="application/rss+xml" /> 13 <link>https://futureproofingnext.com</link> 14 <description>Innovation you can take to the bank </description> 15 <lastBuildDate>Mon, 13 Apr 2020 17:26:57 +0000</lastBuildDate> 16 <language>en</language> 17 <sy:updatePeriod> 18 hourly </sy:updatePeriod> 19 <sy:updateFrequency> 20 1 </sy:updateFrequency> 21 <generator>https://wordpress.org/?v=5.6.14</generator> 22 23<image> 24 <url>https://futureproofingnext.com/wp-content/uploads/2019/05/cropped-Screen-Shot-2019-05-07-at-1.15.22-PM-32x32.png</url> 25 <title>Futureproofing Next </title> 26 <link>https://futureproofingnext.com</link> 27 <width>32</width> 28 <height>32</height> 29</image> 30 <item> 31 <title>Virtual Futureproofing – Impact Beyond the Screen</title> 32 <link>https://futureproofingnext.com/virtualfutureproofing/</link> 33 <comments>https://futureproofingnext.com/virtualfutureproofing/#respond</comments> 34 35 <dc:creator><![CDATA[Sean Moffitt]]></dc:creator> 36 <pubDate>Mon, 13 Apr 2020 15:20:47 +0000</pubDate> 37 <category><![CDATA[Events]]></category> 38 <category><![CDATA[F:N Services & Keynotes]]></category> 39 <category><![CDATA[Headlines & Resources]]></category> 40 <category><![CDATA[Solutions & Benefits]]></category> 41 <category><![CDATA[Trends & Foresights]]></category> 42 <category><![CDATA[eight services]]></category> 43 <category><![CDATA[executive briefings]]></category> 44 <category><![CDATA[foresight studies]]></category> 45 <category><![CDATA[four needs]]></category> 46 <category><![CDATA[future-readiness audits]]></category> 47 <category><![CDATA[inbound content]]></category> 48 <category><![CDATA[keynotes]]></category> 49 <category><![CDATA[remote CxOs]]></category> 50 <category><![CDATA[seven topic areas]]></category> 51 <category><![CDATA[sprints]]></category> 52 <category><![CDATA[training curricululm]]></category> 53 <category><![CDATA[virtual futureproofing]]></category> 54 <guid isPermaLink="false">https://futureproofingnext.com/?p=209299</guid> 55 56 <description><![CDATA[Futureproofing takes on many forms. In a pandemic, we have pivoted to tackle what clients need, with benefits delivered qucikly & virtually.]]></description> 57 <content:encoded><![CDATA[<p><div class="et_pb_section et_pb_section_0 et_section_regular" > 58 59 60 61 62 63 64 <div class="et_pb_row et_pb_row_0"> 65 <div class="et_pb_column et_pb_column_4_4 et_pb_column_0 et_pb_css_mix_blend_mode_passthrough et-last-child"> 66 67 68 69 70 <div class="et_pb_module et_pb_text et_pb_text_0 et_pb_text_align_left et_pb_bg_layout_light"> 71 72 73 74 75 <div class="et_pb_text_inner"><h2 class="p1"><span class="s1"><b>Virtual Futureproofing :Â Impact Beyond the Screen.</b></span></h2></div> 76 </div><div class="et_pb_module et_pb_text et_pb_text_1 et_pb_text_align_left et_pb_bg_layout_light"> 77 78 79 80 81 <div class="et_pb_text_inner"><p class="p1"><span class="s1"><i>Now more than ever, Futureproofing : Next delivers virtual solutions – keynotes, facilitation, content, consulting and on-demand leadership engineered for online delivery. F:N provides the right pace, focus, and format that drives engagement and outcomes within an F:N online experience. Although physical presence is not possible in this pandemic, we build digital value not by necessity, but intentionally.</i></span></p> 82<p class="p1"><span style="font-size: 18px;">Everythingâs gone virtual and remote these days, and people are using Zoom, Microsoft Teams and WebEx to support the work-from-anywhere + conference-from-everywhere movement.</span></p> 83<p class="p1"><span style="font-size: 18px;"> Digital sophistications is a good thing. But shining a computer camera on a traditional speaker, project leader or facilitator frequently falls flat because itâs an afterthought or a second choice. </span></p> 84<p class="p1"><span style="font-size: 18px;">Weâve been taking the medium of online presentation, remote consulting and special project leadership seriously for more than 10 years and we have a secret: it takes a combination of skills that most traditional speakers, consultants and nouveau experts simply donât have yet to make: the on-camera interaction engaging, the across-time-zones collaboration productive and the stick-to-it change discipline & future mindset to seeing beyond the now.</span></p> 85<p class="p1"><span class="s1"> </span></p></div> 86 </div><div class="et_pb_module et_pb_image et_pb_image_0"> 87 88 89 90
91 <span class="et_pb_image_wrap "><img loading="lazy" width="838" height="484" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-12.13.27-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-12.13.27-AM.png 838w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-12.13.27-AM-300x173.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-12.13.27-AM-768x444.png 768w" sizes="(max-width: 838px) 100vw, 838px" class="wp-image-209305" /></span> 92 </div><div class="et_pb_module et_pb_text et_pb_text_2 et_pb_text_align_left et_pb_bg_layout_light"> 93 94 95 96 97 <div class="et_pb_text_inner"><h2 class="p1"><span class="s1">The Virtual Futureproofing Eight </span></h2> 98<p class="p1"><span class="s1"></span>We’ve determined within our portfolio, eight (8) types of futureproofing and innovation++ services we stand to deliver just as effectively, perhaps more effectively, in this current COVID-19 outbreak:</p> 99<ul> 100<li class="p1"><a href="https://futureproofingnext.com/keynotes/"><strong>Keynotes</strong> </a>– expanding your team’s mind and lens on the future world out there, with tangible now-near-next takeaways</li> 101<li class="p1"><strong>Executive Brieifings</strong> – updating your leadership and board on key macro, socio-economic changes, marketplace, workplace & cultural shifts and implications for the now</li> 102<li class="p1"><strong>Inbound Content –</strong> creating multi-media content, graphics and writing tailored for your thought leadership, ecosystem reputation, brand perception and customer funnel need</li> 103<li class="p1"><strong>Foresight Ventures</strong> – sponsoring and partnering on key unexplored elements of the future with a global collective of the best minds and change agents</li> 104<li class="p1"><strong>Futureproofing Sprints</strong> – fast, iterative innovation++ discovery, iteration and delivery in 12-24 weeks, backed by 50+ tools and canvases and experience with 13,000 teams</li> 105<li class="p1"><strong>Future-readiness Audits</strong> – ground breaking scorecard, performance grading and benchmarking evaluation of a company’s ability to change, grow, transform and innovate</li> 106<li class="p1"><strong>Remote, Fractional CxOs</strong> – seasoned, independent staff who have been in the key client chairs before, ready to fill corporate talent gaps, special projects & innovator-in-residencies</li> 107<li class="p1"><strong>Training Curricula</strong> – ability to create 3 month, 6 month and annual virtual training programs on the leading edge, soft and hard skills of tomorrow</li> 108</ul> 109<p class="p1"></div> 110 </div><div class="et_pb_module et_pb_image et_pb_image_1"> 111 112 113 114 115 <span class="et_pb_image_wrap "><img loading="lazy" width="1187" height="888" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-9.07.48-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-9.07.48-AM.png 1187w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-9.07.48-AM-300x224.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-9.07.48-AM-768x575.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-9.07.48-AM-1024x766.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-9.07.48-AM-510x382.png 510w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-9.07.48-AM-1080x808.png 1080w" sizes="(max-width: 1187px) 100v
115w, 1187px" class="wp-image-209308" /></span> 116 </div><div class="et_pb_module et_pb_text et_pb_text_3 et_pb_text_align_left et_pb_bg_layout_light"> 117 118 119 120 121 <div class="et_pb_text_inner"><h2 class="p1"><strong><span class="s1"><i>The Virtual Business Stage Act – Seven Topics, Four Needs</i></span></strong></h2> 122<p class="p1"><span class="s1">We conducted a survey of busness leaders on what they wanted from the thought leaders they invited into their midst. We are simply reacting to market demand. </span></p> 123<p class="p1"><span style="font-size: 18px;">Beyond the general takeaways desired (visualized below), of 18 possible topics, these were the top 7 mentioned topic areas of interest (all of which F:N excels at delivering):</span></p> 124<ol> 125<li class="p1"><span class="s1">– Innovation & the Future (61%)</span></li> 126<li class="p1"><span class="s1">– Technology & Digital (58%)</span></li> 127<li class="p1"><span class="s1">– Leadership & Strategy (48%)</span></li> 128<li class="p1"><span class="s1">– Change & Transformation (39%)</span></li> 129<li class="p1"><span class="s1">– Customers & Brands (28%)</span></li> 130<li class="p1"><span class="s1">– Intelligence & Data (17%)</span></li> 131<li class="p1"><span class="s1">– Startups and Entrepreneurship (16%)</span></li> 132</ol></div> 133 </div><div class="et_pb_module et_pb_image et_pb_image_2"> 134 135 136 137 138 <span class="et_pb_image_wrap "><img loading="lazy" width="1163" height="852" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-9.27.42-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-9.27.42-AM.png 1163w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-9.27.42-AM-300x220.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-9.27.42-AM-768x563.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-9.27.42-AM-1024x750.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-9.27.42-AM-1080x791.png 1080w" sizes="(max-width: 1163px) 100vw, 1163px" class="wp-image-209310" /></span> 139 </div><div class="et_pb_module et_pb_text et_pb_text_4 et_pb_text_align_left et_pb_bg_layout_light"> 140 141 142 143 144 <div class="et_pb_text_inner"><p class="p1"><span class="s1"><b>Andrea, Sean and their F:N collagues take the virtual world very seriously. And, they love online delivery. </b></span></p> 145<p class="p1"><span class="s1">You canât simply present an on-stage speech, briefing or project update on the small screen. You have to prepare for the immediacy of the virtual moment, tailor the interaction so that it touches everyone watching, respond in real time to questions and insert a dose of âedu-tainmentââengaging content, tailored for the screen. Thatâs because Sean and Andrea have been doing it for more than 10 years and recognized early on that you canât just point a Zoom camera at a speaker and expect people to watch. Almost 10 years ago, Sean wrote the book Wikibrandsâthe guide to moving to an online world. Andrea pioneered technology-based learning systems to translate corporate concepts into online delivery.</span></p> 146<p class="p1"><span class="s1"></span></p></div> 147 </div><div class="et_pb_module et_pb_image et_pb_image_3"> 148 149 150 151 152 <span class="et_pb_image_wrap "><img loading="lazy" width="1416" height="827" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-03-26-at-11.47.24-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-03-26-at-11.47.24-AM.png 1416w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-03-26-at-11.47.24-AM-300x175.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-03-26-at-11.47.24-AM-768x449.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-03-26-at-11.47.24-AM-1024x598.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-03-26-at-11.47.24-AM-1080x631.png 1080w" sizes="(max-width: 1416px) 100v
152w, 1416px" class="wp-image-209311" /></span> 153 </div><div class="et_pb_module et_pb_text et_pb_text_5 et_pb_text_align_left et_pb_bg_layout_light"> 154 155 156 157 158 <div class="et_pb_text_inner"><h2 class="p1"><span class="s1"><b>The Virtual Futureproofing Secret Sauce</b></span></h2> 159<p class="p1"><span class="s2"><strong>1. Customization –</strong> Weâre never canned or off-the-shelf. We hated it as audience members of the touring speaker circuit, and we promised we’d never do it ourselves. it may take more time, but w</span><span class="s1">e do the behind-the-scenes work to make sure weâre in tune with your goals and up-to-speed on research, content, frameworks, and industry examples that hit the mark precisely.</span></p> 160<p class="p1"><span class="s2"><strong>2. Relevance & Empathy –</strong> Weâre pros at virtual listening</span><span class="s1">. We use advance surveys, feedback loops, and pulse checks to make sure we address the top issues in the minds of the participants. </span><span class="s2">Weâre in the moment. </span><span class="s1">Our 15+ years of experience equips us for the strategic challenges and depth of issues. Our attitude of curiosity with a dose of humor draws in executives and teams. We also lead a global guild of practitioners who represent the best in business strategy and innovation to bring the best resources and foresights to bear.</span></p> 161<p class="p1"><span class="s1"><strong>3. Range</strong> – We have a selection of <a href="https://futureproofingnext.com/keynotes/">over 50+ keynotes we can deliver at a hairpin turn.</a> We know what executives want out of thought leadership in 2020, and we can deliver it in spades.</span></p> 162<p class="p1"></div> 163 </div><div class="et_pb_module et_pb_image et_pb_image_4"> 164 165 166 167 168 <a href="https://futureproofingnext.com/keynotes/" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1063" height="897" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-09-at-11.37.54-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-09-at-11.37.54-AM.png 1063w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-09-at-11.37.54-AM-300x253.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-09-at-11.37.54-AM-768x648.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-09-at-11.37.54-AM-1024x864.png 1024w" sizes="(max-width: 1063px) 100vw, 1063px" class="wp-image-209313" /></span></a> 169 </div><div class="et_pb_module et_pb_text et_pb_text_6 et_pb_text_align_left et_pb_bg_layout_light"> 170 171 172 173 174 <div class="et_pb_text_inner"><p class="p1"><span class="s2"><strong>4. Sweat Equity</strong> – Weâve done our homework. </span><span class="s1">Weâve worked with 200+ companies from large corporations to scaleups, advanced initiatives on a platform with 13,000 teams, created annual industry studies for almost a decade, and led initiatives in every industry: retail/hospitality (Hyatt, Tourism associations), automotive (Ford, GM), healthcare (Mayo Clinic, Hospital alliances), financial services (Allstate, Zurich Financial, SuMi Trust, TD), technology (Fujitsu), governments (Singapore, Canada) and causes (YMCA, Habitat for Humanity) to name a few. </span></p> 175<p class="p1"><span class="s2"><strong>5. Corporate Credibility, Virtual Confidence –</strong> Weâve been in-residence with virtual and live sessions around the world </span><span class="s1">(Dubai 2020, Cisco global innovation, Copenhagen Business School, Mexico OpenFinance, Princeton University, Stanford/Knight-Hennessy, CSW). We have also brokered <a href="https://futureproofingnext.com/futureproofingnow2020schedule/">over 40 episodes on our change-relevant webcasts</a>, hosted executive and full company training series & global initiatives through online collaboration and conducted podcasts with the leading global thinkers in innovation and transformation.</span></p> 176<p class="p1"><strong><span class="s1">
1766. Experience, Situational Breadth – </span></strong><span class="s2">Weâre 5 star speakers and strategic facilitators: </span><span class="s1">TED main stage, Aspen Institute, CxO Forum/Tokyo. Nielsen , KPMG, Edelman, and Accenture events, Corporate Launches. Country Expansions. Important Customer Events. Executive Team Watershed moments.. </span><span class="s2">Weâre global with i</span><span class="s1">n-depth experience in LATAM, Asia, Europe, North America.</span></p> 177<p class="p1"><span class="s1"></span><strong>7. Value & Delivery</strong> – innovation and thought leadership is not “play time”, Increasingly post-pandemic, if you are not delivering measurable value to your company, you will be exposed. We deliver next generation business value and outcomes and increase the skills and capacity of your teams and staff, with more practical takeaways and better returns than your $50k A-lister speaker.</p> 178<p class="p1"></div> 179 </div><div class="et_pb_module et_pb_text et_pb_text_7 et_pb_text_align_left et_pb_bg_layout_light"> 180 181 182 183 184 <div class="et_pb_text_inner"><p><strong style="color: #333333; font-size: 26px; text-transform: uppercase;">RECENT EXAMPLES FROM THE PREVIOUS MONTH #1 – Fintech Connector</strong></p> 185<p><strong style="color: #333333; font-size: 26px; text-transform: uppercase;"></strong></p> 186<p class="p1"><span class="s1"></span></p></div> 187 </div><div class="et_pb_module et_pb_image et_pb_image_5"> 188 189 190 191 192 <a href="https://www.fintechconnector.com" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="419" height="570" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-10.35.58-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-10.35.58-AM.png 419w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-10.35.58-AM-221x300.png 221w" sizes="(max-width: 419px) 100vw, 419px" class="wp-image-209318" /></span></a> 193 </div> 194 </div> 195 196 197 198 199 </div><div class="et_pb_row et_pb_row_1"> 200 <div class="et_pb_column et_pb_column_4_4 et_pb_column_1 et_pb_css_mix_blend_mode_passthrough et-last-child"> 201 202 203 204 205 <div class="et_pb_with_border et_pb_module et_pb_text et_pb_text_8 et_pb_text_align_left et_pb_bg_layout_light"> 206 207 208 209 210 <div class="et_pb_text_inner"><p style="text-align: center;"><span style="color: #800000;">“5 out of 5. Andrea brought a dazzling command of fintech issues, global trends and call to action tailored to the audience. She laid the groundwork for important collaboration and business growth here in Mexico and beyond.” </span><span style="color: #800000;">âFinTech Connector</span></p></div> 211 </div><div class="et_pb_module et_pb_text et_pb_text_9 et_pb_text_align_left et_pb_bg_layout_light"> 212 213 214 215 216 <div class="et_pb_text_inner"><p><span style="color: #000000; font-size: 26px;"><strong style="text-transform: uppercase;">RECENT EXAMPLES FROM THE PREViOUS MONTH #2 – executive BRIEFING – A.I. & FuTUREPROOFING</strong></span></p> 217<p class="p1"><span class="s1"></span></p></div> 218 </div><div class="et_pb_module et_pb_image et_pb_image_6"> 219 220 221 222 223 <a href="https://www.fintechconnector.com" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="769" height="576" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-10.43.10-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-10.43.10-AM.png 769w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-10.43.10-AM-300x225.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-10.43.10-AM-768x575.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-13-at-10.43.10-AM-510x382.png 510w" sizes="(max-width: 769px) 100vw, 769px" class="wp-image-209319" /></span></a> 224 </div><div class="et_pb_with_border et_pb_module et_pb_text et_pb_text_10 et_pb_text_align_left et_pb_bg_layout_light"> 225 226 227 228 229 <div class="et_pb_text_inner"><p style="text-align: center;"><span style="color: #800000;">“Thanks so much Sean for a highly engaging, educational & inspiring session! You brought a rare ability to expand beyond the theory and AI innovations to important business insights & practical applications. An hour + gracious overtime wasnât enough! Our minds are churning with the possibilities and our mission is burning more brightly than ever!! I highly recommend it for any company looking to futureproof…which should be every company, especially now.” </span><span style="color: #800000;">âKey Living Executive </span></p></div> 230 </div> 231 </div> 232 233 234 235 236 </div> 237 238 239 </div><div class="et_pb_section et_pb_section_1 et_pb_section_parallax et_pb_with_background et_pb_fullwidth_section et_section_regular" > 240
241 <span class="et_parallax_bg_wrap"><span 242 class="et_parallax_bg" 243 style="background-image: url(https://futureproofingnext.com/wp-content/uploads/2019/05/business-01.jpg);" 244 ></span></span> 245 246 247 248 249 <section class="et_pb_module et_pb_fullwidth_header et_pb_fullwidth_header_0 et_animated et_hover_enabled et_clickable et_pb_section_video et_pb_preload et_pb_text_align_center et_pb_bg_layout_light et_pb_fullscreen"> 250 251 <span class="et_pb_section_video_bg "> 252 253 <video loop="loop" autoplay playsinline muted width="1920" height="1080"> 254 <source type="video/mp4" src="https://futureproofingnext.com/wp-content/uploads/2019/11/Abstract-12909.mp4" /> 255 256 </video> 257 </span> 258 259 260 <div class="et_pb_fullwidth_header_container center"> 261 <div class="header-content-container center"> 262 <div class="header-content"> 263 264 <h1 class="et_pb_module_header">Sponsor the Foresight</h1> 265 266 <div class="et_pb_header_content_wrapper"><p>Breakthrough industry thought leadership</p> 267<p>Inbound content & marketing</p> 268<p>Leadership & staff training</p> 269<p>Innovation & strategic foresight</p> 270<p>Access to a network of global experts</p> 271<p> </p></div> 272 <a class="et_pb_button et_pb_more_button et_pb_button_one" href="https://futureproofingnext.com/research/">Sponsor the Work on the Ground Floor</a><a class="et_pb_button et_pb_more_button et_pb_button_two" href="https://futureproofingnext.com/keynotes/">Book an Engagement</a> 273 </div> 274 </div> 275 276 </div> 277 <div class="et_pb_fullwidth_header_overlay"></div> 278 <div class="et_pb_fullwidth_header_scroll"><a href="#" class="scroll-down-container"> 279 <span class="scroll-down et-pb-icon">"</span> 280 281 282 </a></div> 283 </section> 284 285 286 </div><div class="et_pb_section et_pb_section_2 et_section_regular" > 287 288 289 290 291 292 293 <div class="et_pb_row et_pb_row_2"> 294 <div class="et_pb_column et_pb_column_4_4 et_pb_column_2 et_pb_css_mix_blend_mode_passthrough et-last-child"> 295 296 297 298 299 <div class="et_pb_module et_pb_team_member et_pb_team_member_0 et_clickable clearfix et_pb_bg_layout_light"> 300 301 302 303 304 <div class="et_pb_team_member_image et-waypoint et_pb_animation_off"><img loading="lazy" width="673" height="605" src="https://futureproofingnext.com/wp-content/uploads/2019/08/Screen-Shot-2019-08-05-at-1.39.05-PM.png" alt="Sean Moffitt" srcset="https://futureproofingnext.com/wp-content/uploads/2019/08/Screen-Shot-2019-08-05-at-1.39.05-PM.png 673w, https://futureproofingnext.com/wp-content/uploads/2019/08/Screen-Shot-2019-08-05-at-1.39.05-PM-300x270.png 300w" sizes="(max-width: 673px) 100vw, 673px" class="wp-image-207153" /></div> 305 <div class="et_pb_team_member_description"> 306 <h4 class="et_pb_module_header">Sean Moffitt</h4> 307 <p class="et_pb_member_position">Co-Founder, Futureproofing : Next / MD - Wikibrands</p> 308 <div><p><span>Sean is a driving force behind F:N balancing out broad expertise in: business transformation & emerging tech, vision & strategy, brand & customer, talent & culture, and trends & applied innovation,  to help companies deliver</span><span> â<em>innovation you can take to the bankâ</em></span></p> 309<p>As a former Fortune 500 executive, CMO, incubator executive counsel  and four-time startup founder, Sean bridges large, scaling and startup culture & practices. He is a global thought leader in company innovation, author of Wikibrands and 16 marketplace studies. and has helped spearhead growth and transformation of over 200+ clients around the world.</p></div> 310 <ul class="et_pb_member_social_links"><li><a href="https://www.facebook.com/seanmoffitt17" class="et_pb_font_icon et_pb_facebook_icon"><span>Facebook</span></a></li><li><a href="https://twitter.com/seanmoffitt" class="et_pb_font_icon et_pb_twitter_icon"><span>X</span></a></li><li><a href="https://www.linkedin.com/in/moffittsean" class="et_pb_font_icon et_pb_linkedin_icon"><span>LinkedIn</span></a></li></ul>
311 </div> 312 </div><div class="et_pb_module et_pb_team_member et_pb_team_member_1 et_clickable clearfix et_pb_bg_layout_light"> 313 314 315 316 317 <div class="et_pb_team_member_image et-waypoint et_pb_animation_off"><img loading="lazy" width="635" height="591" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.28.06-PM.png" alt="Andrea Kates" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.28.06-PM.png 635w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.28.06-PM-300x279.png 300w" sizes="(max-width: 635px) 100vw, 635px" class="wp-image-208917" /></div> 318 <div class="et_pb_team_member_description"> 319 <h4 class="et_pb_module_header">Andrea Kates</h4> 320 <p class="et_pb_member_position">Co-Founder, Futureproofing : Next / MD - iScale</p> 321 <div><p><span>Andrea Kates is a global corporate</span><span> </span><span>transformation specialist, tech startup</span><span> </span><span>CEO, and expert in âbusiness innovation</span><span> </span><span>you can take to the bankâ. She has worked</span><span> </span><span>on more than 200 corporate growth</span><span> </span><span>initiatives that have moved companies</span><span> </span><span>beyond innovation toward Futureproofing.</span></p> 322<p><span>Andrea drives commercialization of innovation with a focus</span><span> </span><span>on the Future Of theme covering Mobility, Fintech, transformative AI, Future of Work and</span><span> </span><span>Business Model reinvention. Based in San Francisco and</span><span> </span><span>working with teams around the world, Andrea uncovers</span><span> </span><span>scalable directions for growth.</span></p> 323<p><span>Andrea was CEO of the San Francisco SaaS technology</span><span> </span><span>company that pioneered the application of lean startup</span><span> </span><span>methods for large companies. She’s worked with fast-scaling</span><span> </span><span>clients including SuMi Trust (Japan), Ford (US/China), Stitch Fix, Fujitsu, JLL, CommonGrounds, Allstate and Cisco and</span><span> </span><span>delivered keynotes at CxO Forum (Tokyo), Dubai 2020,</span><span> </span><span>OpenBanking (Mexico), TED main stage, Aspen Ideas Forum.</span></p></div> 324 <ul class="et_pb_member_social_links"><li><a href="https://www.facebook.com/andrea.kates.7" class="et_pb_font_icon et_pb_facebook_icon"><span>Facebook</span></a></li><li><a href="https://twitter.com/andrea_kates" class="et_pb_font_icon et_pb_twitter_icon"><span>X</span></a></li><li><a href="https://www.linkedin.com/in/andreakates/" class="et_pb_font_icon et_pb_linkedin_icon"><span>LinkedIn</span></a></li></ul> 325 </div> 326 </div> 327 </div> 328 329 330 331 332 </div> 333 334 335 </div><div class="et_pb_section et_pb_section_3 et_animated et_section_regular" > 336 337 338 339 340 341 342 <div class="et_pb_row et_pb_row_3"> 343 <div class="et_pb_column et_pb_column_4_4 et_pb_column_3 et_pb_css_mix_blend_mode_passthrough et-last-child"> 344 345 346 347 348 <div class="et_pb_module et_pb_divider et_pb_divider_0 et_animated et_pb_divider_position_ et_pb_space"><div class="et_pb_divider_internal"></div></div><div class="et_pb_module et_pb_text et_pb_text_11 et_animated et_pb_text_align_center et_pb_bg_layout_dark"> 349 350 351 352 353 <div class="et_pb_text_inner"><h1>Get the Future in Your Inbox</h1></div> 354 </div><div class="et_pb_module et_pb_text et_pb_text_12 et_animated et_pb_text_align_center et_pb_bg_layout_dark"> 355 356 357 358 359 <div class="et_pb_text_inner"><p>We’re giving change agents, innovators, curiosity seekers and business decision makers the foresights, tools and news to help their organizations grow and adapt to change.</p> 360<p>Join thousands of global leaders and receive our latest vault of intelligence .., Â and take innovation to the bank.</p></div> 361 </div> 362 </div> 363 364 365 366 367 </div><div class="et_pb_row et_pb_row_4"> 368 <div class="et_pb_column et_pb_column_1_4 et_pb_column_4 et_pb_css_mix_blend_mode_passthrough et_pb_column_empty"> 369 370 371 372 373 374 </div><div class="et_pb_column et_pb_column_1_2 et_pb_column_5 et_pb_css_mix_blend_mode_passthrough"> 375 376 377 378 379 <div class="et_pb_module et_pb_signup_0 et_hover_enabled et_pb_newsletter_layout_left_right et_pb_newsletter et_pb_subscribe clearfix et_pb_text_align_left et_pb_bg_layout_dark et_pb_no_bg et_pb_newsletter_description_no_title et_pb_newsletter_description_no_content"> 380 381 382 383 384 <div class="et_pb_newsletter_description et_multi_view_hidden"></div> 385 386 <div class="et_pb_newsletter_form"> 387 <form method="post"> 388 <div class="et_pb_newsletter_result et_pb_newsletter_error"></div> 389 <div class="et_pb_newsletter_result et_pb_newsletter_success"> 390 <h2>Success!</h2> 391 </div> 392 <div class="et_pb_newsletter_fields"> 393 394 <p class="et_pb_newsletter_field et_pb_contact_field_last et_pb_contact_field_last_tablet et_pb_contact_field_last_phone"> 395 <label class="et_pb_contact_form_label" for="et_pb_signup_firstname" style="display: none;">First Name</label> 396 <input id="et_pb_signup_firstname" class="input" type="text" placeholder="First Name" name="et_pb_signup_firstname"> 397 </p> 398 399 <p class="et_pb_newsletter_field et_pb_contact_field_last et_pb_contact_field_last_tablet et_pb_contact_field_last_phone"> 400 <label class="et_pb_contact_form_label" for="et_pb_signup_lastname" style="display: none;">Last Name</label> 401 <input id="et_pb_signup_lastname" class="input" type="text" placeholder="Last Name" name="et_pb_signup_lastname"> 402 </p> 403 404 <p class="et_pb_newsletter_field et_pb_contact_field_last et_pb_contact_field_last_tablet et_pb_contact_field_last_phone"> 405 <label class="et_pb_contact_form_label" for="et_pb_signup_email" style="display: none;">Email</label> 406 <input id="et_pb_signup_email" class="input" type="text" placeholder="Email" name="et_pb_signup_email"> 407 </p> 408 409 410 <p class="et_pb_newsletter_button_wrap"> 411 <a class="et_pb_newsletter_button et_pb_button" href="#" data-icon=""> 412 <span class="et_subscribe_loader"></span> 413 <span class="et_pb_newsletter_button_text">Subscribe to the F:N Vault</span> 414 </a> 415 </p> 416 417 </div> 418 419 <input type="hidden" value="mailchimp" name="et_pb_signup_provider" /> 420 <input type="hidden" value="476693ad1f" name="et_pb_signup_list_id" /> 421 <input type="hidden" value="Futureproofing : Next" name="et_pb_signup_account_name" /> 422 <input type="hidden" value="true" name="et_pb_signup_ip_address" />
422<input type="hidden" value="ed7fcd1a35cbfa60e857d3dbccec282f" name="et_pb_signup_checksum" /> 423 </form> 424 </div> 425 </div> 426 </div><div class="et_pb_column et_pb_column_1_4 et_pb_column_6 et_pb_css_mix_blend_mode_passthrough et-last-child et_pb_column_empty"> 427 428 429 430 431 432 </div> 433 434 435 436 437 </div> 438 439 440 </div></p> 441]]></content:encoded> 442 443 <wfw:commentRss>https://futureproofingnext.com/virtualfutureproofing/feed/</wfw:commentRss> 444 <slash:comments>0</slash:comments> 445 446 <enclosure url="https://futureproofingnext.com/wp-content/uploads/2019/11/Abstract-12909.mp4" length="0" type="video/mp4" /> 447 448 </item> 449 <item> 450 <title>The 40% That Matters – How business leaders Should Truly Think About the Future</title> 451 <link>https://futureproofingnext.com/themissing40percent/</link> 452 <comments>https://futureproofingnext.com/themissing40percent/#respond</comments> 453 454 <dc:creator><![CDATA[Andrea Kates]]></dc:creator> 455 <pubDate>Sun, 12 Apr 2020 19:36:21 +0000</pubDate> 456 <category><![CDATA[Applied Innovation & Product/Services Development]]></category> 457 <category><![CDATA[Business Process Management & Digital Transformation]]></category> 458 <category><![CDATA[F:N Services & Keynotes]]></category> 459 <category><![CDATA[Innovation Management, Theories, Routes & Schools]]></category> 460 <category><![CDATA[Solutions & Benefits]]></category> 461 <category><![CDATA[Tools, Collections, Infographics]]></category> 462 <category><![CDATA[blog post]]></category> 463 <category><![CDATA[decide]]></category> 464 <category><![CDATA[F:N]]></category> 465 <category><![CDATA[future-readiness]]></category> 466 <category><![CDATA[futureproofing]]></category> 467 <category><![CDATA[learn]]></category> 468 <category><![CDATA[pandemic]]></category> 469 <category><![CDATA[planning]]></category> 470 <category><![CDATA[the 4 is]]></category> 471 <category><![CDATA[trends]]></category> 472 <guid isPermaLink="false">https://futureproofingnext.com/?p=209279</guid> 473 474 <description><![CDATA[Future-ready leaders have to not only think about the future, but they have to get there too. We discuss the missing 40% in our recent blog post. ]]></description> 475 <content:encoded><![CDATA[ 476<div class="et_pb_section et_pb_section_4 et_section_regular" > 477 478 479 480 481 482 483 <div class="et_pb_row et_pb_row_5"> 484 <div class="et_pb_column et_pb_column_4_4 et_pb_column_7 et_pb_css_mix_blend_mode_passthrough et-last-child"> 485 486 487 488 489 <div class="et_pb_module et_pb_text et_pb_text_13 et_pb_text_align_left et_pb_bg_layout_light"> 490 491 492 493 494 <div class="et_pb_text_inner"><h2 class="p1"><span class="s1"><b>The 40% that matters: How Business Leaders Should Really Think about the Future</b></span></h2></div> 495 </div><div class="et_pb_module et_pb_text et_pb_text_14 et_pb_text_align_left et_pb_bg_layout_light"> 496 497 498 499 500 <div class="et_pb_text_inner"><p class="p1"><span class="s1">I donât read or speak Icelandic, but it turns out that a member of our Futureproofing Guild does. In 2019, <a href="https://www.goodreads.com/author/show/19296133.Hj_rtur_Sm_rason"><span class="s2">Hjörtur Smárason</span></a> gathered 25 innovative thinkers to imagine what Iceland would look like in 2052. Incredible tales of imagination, inevitability and ingenuity followed, in a book<span class="Apple-converted-space"> </span><a href="https://www.goodreads.com/author/show/19296133.Hj_rtur_Sm_rason"><span class="s2">Hjörtur </span></a> edited.<span class="Apple-converted-space"> </span>But, what struck me most last week about the book <b><i>2052 Snapshots of the Future</i></b>, is that not one of the future snapshots described a global pandemic.</span></p> 501<p class="p1"><span class="s1">As futureproofers, we believe thatâs just fine.</span></p></div> 502 </div><div class="et_pb_module et_pb_image et_pb_image_7"> 503 504 505 506 507 <a href="https://www.goodreads.com/book/show/49255608-2052-svipmyndir-r-framt-inni" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="312" height="418" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-12.34.10-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-12.34.10-PM.png 312w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-12.34.10-PM-224x300.png 224w" sizes="(max-width: 312px) 100vw, 312px" class="wp-image-209282" /></span></a> 508 </div><div class="et_pb_module et_pb_text et_pb_text_15 et_pb_text_align_left et_pb_bg_layout_light"> 509 510 511 512 513 <div class="et_pb_text_inner"><h3><strong><a href="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-14-at-2.47.33-PM.png"></a></strong>GET PREPARED FOR THE FUTURE vs. PREDICT IT</h3> 514<p class="p1"><span class="s1"><b><i>Futureproofing : Next believes leaders should assert tremendous effort understanding the dynamics of change in the market, but even MORE effort preparing our organizations to be in a state of readiness for response. </i></b></span></p> 515<p class="p1"><span class="s1">We donât need to predict with certainty what WILL happen, but we need to be:1) BRILLIANT at seeing whatâs changed, 2) INSANELY TALENTED at taking action, and 3) INSPIRING in articulating our commitment to a new tomorrow. </span></p> 516<p class="p1"><span class="s1">The pandemic weâre in the midst of makes us wish we could be in control. We wonder if we should have seen it coming. We are tempted to point fingers. We revisit our models and try to recalibrate our methods of detection.</span></p> 517<p class="p1"><span class="s1">We look at warnings like the 2015 TED talk by Bill Gates, <a href="https://www.ted.com/talks/bill_gates_the_next_outbreak_we_re_not_ready"><span class="s2">https://www.ted.com/talks/bill_gates_the_next_outbreak_we_re_not_ready</span></a> who reminded us that we were unprepared for a pandemic. And the 2010 talk by David Eagleman who presented an eerily accurate view of life at home as a global virus attacked  <a href="https://www.youtube.com/watch?v=-qwafC4j6Ic"><span class="s2">https://www.youtube.com/watch?v=-qwafC4j6Ic</span></a></span></p></div> 518 </div><div class="et_pb_module et_pb_image et_pb_image_8"> 519 520 521 522 523 <a href="https://www.ted.com/talks/bill_gates_the_next_outbreak_we_re_not_ready" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="938" height="533" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-12.40.02-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-12.40.02-PM.png 938w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-12.40.02-PM-300x170.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-12.40.02-PM-768x436.png 768w" sizes="(max-width: 938px) 100vw, 938px" class="wp-image-209283" /></span></a> 524 </div><div class="et_pb_with_border et_pb_module et_pb_text et_pb_text_16 et_pb_text_align_left et_pb_bg_layout_light"> 525 526 527 528 529 <div class="et_pb_text_inner"><h1 style="text-align: center;"><span color="#800000" style="color: #800000;">Futureproofing is thinking & acting in advance of the future; futurewishing is trying to predict it.</span></h1></div> 530 </div><div class="et_pb_module et_pb_text et_pb_text_17 et_pb_text_align_left et_pb_bg_layout_light"> 531 532 533 534 535 <div class="et_pb_text_inner"><h3>The 60% of the Innovation++ Pie … Seeing & Committing</h3> 536<p class="p1"><span class="s1">The truth is that business leaders have modelled the future using many types of tools from: <strong>scenario planning</strong> <a href="https://sloanreview.mit.edu/article/scenario-planning-a-tool-for-strategic-thinking/"><span class="s2">https://sloanreview.mit.edu/article/scenario-planning-a-tool-for-strategic-thinking/</span></a> to<strong> science fiction writing</strong> <a href="https://medium.com/@Designit/sci-fi-prototyping-illuminates-future-scenarios-that-science-cant-map-336c4fca5134"><span class="s2">https://medium.com/@Designit/sci-fi-prototyping-illuminates-future-scenarios-that-science-cant-map-336c4fca5134</span></a> to <strong>simulation gaming</strong> <a href="https://www.sciencedirect.com/science/article/pii/S0016328718300545"><span class="s2">https://www.sciencedirect.com/science/article/pii/S0016328718300545</span></a>, to <strong>virtual reality immersion</strong> <a href="https://journals.sagepub.com/doi/10.1177/1523422314532096"><span class="s2">https://journals.sagepub.com/doi/10.1177/1523422314532096</span></a>. And, weâre not knocking any of these as disciplines that allow leaders to imagine what might be.</span></p> 537<p class="p3"><span class="s3"><b>Scenarios, sci fi, simulation and VR suggest the what-might-be. </b>I believe thatâs 20% of the work to be done to think about the future. Another 40%
537needs to be focused on 1) Creating a corporate culture that has sensors in the market 2) Instilling a mindset of corporate responsiveness, and 3) Equipping leaders to commit to a new future that embraces the forces that have changed.</span></p></div> 538 </div><div class="et_pb_module et_pb_image et_pb_image_9"> 539 540 541 542 543 <a href="https://sloanreview.mit.edu/article/scenario-planning-a-tool-for-strategic-thinking/" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="583" height="609" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-12.48.59-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-12.48.59-PM.png 583w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-12.48.59-PM-287x300.png 287w" sizes="(max-width: 583px) 100vw, 583px" class="wp-image-209284" /></span></a> 544 </div><div class="et_pb_module et_pb_text et_pb_text_18 et_pb_text_align_left et_pb_bg_layout_light"> 545 546 547 548 549 <div class="et_pb_text_inner"><p><strong style="color: #333333; font-size: 26px; text-transform: uppercase;">The MISSINg 40% – LEARNING & DECIDING</strong></p> 550<p class="p1"><span class="s1"><b>And the missing 40%? </b>I believe the most important preparation for leaders who need to deal with an uncertain future is to proactively <b>imagine the future that they believe is possible and boldly rally their teams around the challenge of whatâs changed to get to that future. </b>In recent weeks, companies have rallied: <a href="https://www.lvmh.com/"><span class="s2">LVMH</span></a> shifted from perfume production to sanitizer production, <a href="https://www.dyson.com/en.html"><span class="s2">Dyson</span></a> and <a href="https://www.gm.com/"><span class="s2">GM</span></a> produced ventilators, <a href="https://www.alibaba.com/"><span class="s2">Alibaba </span></a>shipped face masks, <a href="https://www.khanacademy.org/"><span class="s2">Khan Academy</span></a> created content for at-home schooling, <a href="https://zoom.us/"><span class="s2">Zoom</span></a> provided an infrastructure highway of human connection, <a href="https://wck.org/"><span class="s2">World Central Kitchen </span></a>transformed restaurants into neighborhood food kitchens. </span></p> 551<p class="p1"><span class="s1">When leaders are insanely focused on the future we know is possible, we can move quickly from focusing on what-ifs toward what we really need: inspired action. </span></p></div> 552 </div><div class="et_pb_module et_pb_image et_pb_image_10"> 553 554 555 556 557 <span class="et_pb_image_wrap "><img loading="lazy" width="1001" height="576" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-12.56.12-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-12.56.12-PM.png 1001w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-12.56.12-PM-300x173.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-12.56.12-PM-768x442.png 768w" sizes="(max-width: 1001px) 100vw, 1001px" class="wp-image-209285" /></span> 558 </div><div class="et_pb_module et_pb_text et_pb_text_19 et_pb_text_align_left et_pb_bg_layout_light"> 559 560 561 562 563 <div class="et_pb_text_inner"><p><strong style="color: #333333; font-size: 26px; text-transform: uppercase;">A MASTER FRAMEWORK FOR ALL PERCENTS OF INNOVATION, INCLUDING THE MISSING 40%</strong></p> 564<p class="p1"><span class="s1">Futureproofing : Next created a simple architecture and process that codifies the steps that make innovation work at corporate scale. </span></p> 565<p class="p1"><span class="s1">Weâve studied the impact of whatâs worked and where leaders struggle with innovation at corporate scale. The result: weâve created 36 new tools, and 18 new canvases that work tongue-in-groove with each other to address the most vexing aspects of the innovation challenge:</span></p> 566<ul> 567<li class="li1"><span class="s2"></span><span class="s1">How to scan the horizon</span></li> 568<li class="li1"><span class="s2"></span><strong><span class="s1">How to master the right skills</span></strong></li> 569<li class="li1"><strong><span class="s2"></span><span class="s1">Where to place the right bets</span></strong></li> 570<li class="li1"><span class="s2"></span><span class="s1">How to lead with confidence</span></li> 571</ul> 572<p class="p1"><span class="s1"><b>1. Donât Know Where to Start. STEP ONE: SEE.</b></span></p> 573<p class="p1"><span class="s1">The first step in the process focuses the discussion about the forces on the horizon with the purpose of formulating a clear view of the best direction to take the company forward.</span></p> 574<p class="p3"><span class="s1"><i>Inside Now:</i> Articulation of the companyâs ambitions</span></p> 575<p class="p3"><span class="s1"><i>Integrated Forces:</i> Outside perspective on technology, customers, cross-industry shifts, and global forces</span></p> 576<p class="p2"><span class="s1"></span></p> 577<p class="p1"><span class="s1" style="color: #800000;"><b>2. Donât Know How to Catch Up. STEP TWO: LEARN.</b></span></p> 578<p class="p1"><span class="s1" style="color: #800000;">Step two focuses on mastery. </span></p> 579<p class="p3"><span class="s1" style="color: #800000;"><i>Imagine Next:</i> Equips leaders to define which information is mission-critical for future success.</span></p> 580<p class="p3"><span class="s1" style="color: #800000;"><i>Inform Next:</i> Guides teams through the rigors of discovery, experimentation, and validation.</span></p> 581<p class="p2"><span class="s1"></span></p> 582<p class="p1"><span class="s1" style="color: #800000;"><b>3. Donât Know What to Pick. STEP THREE: DECIDE.</b></span></p> 583<p class="p1"><span class="s1" style="color: #800000;">Step three focuses on setting priorities and assigning metrics</span></p> 584<p class="p1"><span class="s1" style="color: #800000;"><span class="Apple-tab-span"> </span><i>Inspiration:</i> Expansion of ideas to achieve 10x impact</span></p> 585<p class="p1"><span class="s1" style="color: #800000;"><span class="Apple-tab-span"> </span><i>Impact:</i> Powering corporate initiatives to move toward corporate scale</span></p> 586<p class="p2"><span class="s1"></span></p> 587<p class="p1"><span class="s1"><b>4. Donât Know How to Lead. STEP FOUR: COMMIT.</b></span></p> 588<p class="p1"><span class="s1">Step four integrates best practices on making innovation work.</span></p> 589<p class="p1"><span class="s1"><span class="Apple-tab-span"> </span><i>Implement:</i> Developing commitment and support. </span></p> 590<p class="p1"><span class="s1"><span class="Apple-tab-span"> </span><i>Immerse:</i> Establishing the culture for success + discipline of market responsiveness</span></p></div> 591 </div><div class="et_pb_module et_pb_image et_pb_image_11"> 592 593 594 595 596 <a href="https://futureproofingnext.com/approach/" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1430" height="807" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-1.59.38-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-1.59.38-PM.png 1430w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-1.59.38-PM-300x169.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-1.59.38-PM-768x433.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-1.59.38-PM-1024x578.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-1.59.38-PM-1080x609.png 1080w" sizes="(max-width: 1430px) 100v
596w, 1430px" class="wp-image-209287" /></span></a> 597 </div> 598 </div> 599 600 601 602 603 </div><div class="et_pb_row et_pb_row_6"> 604 <div class="et_pb_column et_pb_column_4_4 et_pb_column_8 et_pb_css_mix_blend_mode_passthrough et-last-child"> 605 606 607 608 609 <div class="et_pb_module et_pb_text et_pb_text_20 et_pb_text_align_left et_pb_bg_layout_light"> 610 611 612 613 614 <div class="et_pb_text_inner"><h3>The Reason We’re Excited About This…</h3></div> 615 </div><div class="et_pb_module et_pb_text et_pb_text_21 et_clickable et_pb_text_align_left et_pb_bg_layout_light"> 616 617 618 619 620 <div class="et_pb_text_inner"><p class="p1"><span class="s1">We understand that successful innovation has many ingredients even though most providers/projects are overwhelmed with only one or two of them.</span></p> 621<p class="p1"><span class="s1">With our tools, knowledge and experience, we have unqiuely recognized the indivdual compnents and try to apply them in one integrated way – marrying the front end 20%, with the back end 40% and the messy middle 40%. Have a look below. </span></p> 622<p class="p3"><span class="s1"></span></p> 623<p class="p1"><span class="s1"></span></p></div> 624 </div><div class="et_pb_module et_pb_image et_pb_image_12"> 625 626 627 628 629 <a href="https://futureproofingnext.com/approach/" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1195" height="892" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-3.20.20-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-3.20.20-PM.png 1195w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-3.20.20-PM-300x224.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-3.20.20-PM-768x573.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-3.20.20-PM-1024x764.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-3.20.20-PM-510x382.png 510w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-12-at-3.20.20-PM-1080x806.png 1080w" sizes="(max-width: 1195px) 100v
629w, 1195px" class="wp-image-209289" /></span></a> 630 </div> 631 </div> 632 633 634 635 636 </div> 637 638 639 </div><div class="et_pb_section et_pb_section_5 et_pb_section_parallax et_pb_with_background et_pb_fullwidth_section et_section_regular" > 640 641 <span class="et_parallax_bg_wrap"><span 642 class="et_parallax_bg" 643 style="background-image: url(https://futureproofingnext.com/wp-content/uploads/2019/05/business-01.jpg);" 644 ></span></span> 645 646 647 648 649 <section class="et_pb_module et_pb_fullwidth_header et_pb_fullwidth_header_1 et_animated et_hover_enabled et_clickable et_pb_section_video et_pb_preload et_pb_text_align_center et_pb_bg_layout_light et_pb_fullscreen"> 650 651 <span class="et_pb_section_video_bg "> 652 653 <video loop="loop" autoplay playsinline muted width="1920" height="1080"> 654 <source type="video/mp4" src="https://futureproofingnext.com/wp-content/uploads/2019/11/Abstract-12909.mp4" /> 655 656 </video> 657 </span> 658 659 660 <div class="et_pb_fullwidth_header_container center"> 661 <div class="header-content-container center"> 662 <div class="header-content"> 663 664 <h1 class="et_pb_module_header">Sponsor the Foresight</h1> 665 666 <div class="et_pb_header_content_wrapper"><p>Breakthrough industry thought leadership</p> 667<p>Inbound content & marketing</p> 668<p>Leadership & staff training</p> 669<p>Innovation & strategic foresight</p> 670<p>Access to a network of global experts</p> 671<p> </p></div> 672 <a class="et_pb_button et_pb_more_button et_pb_button_one" href="https://futureproofingnext.com/research/">Sponsor the Work on the Ground Floor</a><a class="et_pb_button et_pb_more_button et_pb_button_two" href="https://futureproofingnext.com/keynotes/">Book an Engagement</a> 673 </div> 674 </div> 675 676 </div> 677 <div class="et_pb_fullwidth_header_overlay"></div> 678 <div class="et_pb_fullwidth_header_scroll"><a href="#" class="scroll-down-container"> 679 <span class="scroll-down et-pb-icon">"</span> 680 681 682 </a></div> 683 </section> 684 685 686 </div><div class="et_pb_section et_pb_section_6 et_section_regular" > 687 688 689 690 691 692 693 <div class="et_pb_row et_pb_row_7"> 694 <div class="et_pb_column et_pb_column_4_4 et_pb_column_9 et_pb_css_mix_blend_mode_passthrough et-last-child"> 695 696 697 698 699 <div class="et_pb_module et_pb_team_member et_pb_team_member_2 et_clickable clearfix et_pb_bg_layout_light"> 700 701 702 703 704 <div class="et_pb_team_member_image et-waypoint et_pb_animation_off"><img loading="lazy" width="635" height="591" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.28.06-PM.png" alt="Andrea Kates" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.28.06-PM.png 635w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.28.06-PM-300x279.png 300w" sizes="(max-width: 635px) 100vw, 635px" class="wp-image-208917" /></div> 705 <div class="et_pb_team_member_description"> 706 <h4 class="et_pb_module_header">Andrea Kates</h4> 707 <p class="et_pb_member_position">Co-Founder, Futureproofing : Next / MD - iScale</p> 708 <div><p><span>Andrea Kates is a global corporate</span><span> </span><span>transformation specialist, tech startup</span><span> </span><span>CEO, and expert in âbusiness innovation</span><span> </span><span>you can take to the bankâ. She has worked</span><span> </span><span>on more than 200 corporate growth</span><span> </span><span>initiatives that have moved companies</span><span> </span><span>beyond innovation toward Futureproofing.</span></p> 709<p><span>Andrea drives commercialization of innovation with a focus</span><span> </span><span>on the Future Of theme covering Mobility, Fintech, transformative AI, Future of Work and</span><span> </span><span>Business Model reinvention. Based in San Francisco and</span><span> </span><span>working with teams around the world, Andrea uncovers</span><span> </span><span>scalable directions for growth.</span></p> 710<p><span>Andrea was CEO of the San Francisco SaaS technology</span><span> </span><span>company that pioneered the application of lean startup</span><span> </span><span>methods for large companies. She’s worked with fast-scaling</span><span> </span><span>clients including SuMi Trust (Japan), Ford (US/China), Stitch Fix, Fujitsu, JLL, CommonGrounds, Allstate and Cisco and</span><span> </span><span>delivered keynotes at CxO Forum (Tokyo), Dubai 2020,</span><span> </span><span>OpenBanking (Mexico), TED main stage, Aspen Ideas Forum.</span></p></div> 711 <ul class="et_pb_member_social_links"><li><a href="https://www.facebook.com/andrea.kates.7" class="et_pb_font_icon et_pb_facebook_icon"><span>Facebook</span></a></li><li><a href="https://twitter.com/andrea_kates" class="et_pb_font_icon et_pb_twitter_icon"><span>X</span></a></li><li><a href="https://www.linkedin.com/in/andreakates/" class="et_pb_font_icon et_pb_linkedin_icon"><span>LinkedIn</span></a></li></ul>
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811 </div> 812 </div> 813 </div><div class="et_pb_column et_pb_column_1_4 et_pb_column_13 et_pb_css_mix_blend_mode_passthrough et-last-child et_pb_column_empty"> 814 815 816 817 818 819 </div> 820 821 822 823 824 </div> 825 826 827 </div> 828]]></content:encoded> 829 830 <wfw:commentRss>https://futureproofingnext.com/themissing40percent/feed/</wfw:commentRss> 831 <slash:comments>0</slash:comments> 832 833 <enclosure url="https://futureproofingnext.com/wp-content/uploads/2019/11/Abstract-12909.mp4" length="0" type="video/mp4" /> 834 835 </item> 836 <item> 837 <title>FN33 – 33 Change Headlines for April’2020</title> 838 <link>https://futureproofingnext.com/fn33april2020headlines/</link> 839 <comments>https://futureproofingnext.com/fn33april2020headlines/#respond</comments> 840 841 <dc:creator><![CDATA[Andrea Kates]]></dc:creator> 842 <pubDate>Wed, 08 Apr 2020 15:47:22 +0000</pubDate> 843 <category><![CDATA[33 Monthly Headlines]]></category> 844 <category><![CDATA[FN33 - The Lists]]></category> 845 <category><![CDATA[Headlines & Resources]]></category> 846 <category><![CDATA[Organizations, Brands & Teams Doing the Future Right]]></category> 847 <category><![CDATA[Research & Foresights]]></category> 848 <category><![CDATA[Trends & Foresights]]></category> 849 <category><![CDATA[33 headlines]]></category> 850 <category><![CDATA[50 Stats]]></category> 851 <category><![CDATA[change]]></category> 852 <category><![CDATA[covid-19]]></category> 853 <category><![CDATA[disruption]]></category> 854 <category><![CDATA[fast company]]></category> 855 <category><![CDATA[innovation]]></category> 856 <category><![CDATA[New York Times]]></category> 857 <category><![CDATA[The Econbomist]]></category> 858 <category><![CDATA[The Future is faster]]></category> 859 <category><![CDATA[Worldometer]]></category> 860 <guid isPermaLink="false">https://futureproofingnext.com/?p=209227</guid> 861 862 <description><![CDATA[]]></description> 863 <content:encoded><![CDATA[ 864 865<div class="et_pb_section et_pb_section_8 et_section_regular" > 866 867 868 869 870 871 872 <div class="et_pb_row et_pb_row_10"> 873 <div class="et_pb_column et_pb_column_4_4 et_pb_column_14 et_pb_css_mix_blend_mode_passthrough et-last-child"> 874 875 876 877 878 <div class="et_pb_module et_pb_text et_pb_text_24 et_pb_text_align_left et_pb_bg_layout_light"> 879 880 881 882 883 <div class="et_pb_text_inner"><p><span style="font-weight: 400;">March 2020 was an unprecedented month for the world. COVID-19 hit Asia and Europe late 2019 and early 2020. By March, it had reached the level of a global pandemic. </span></p> 884<p><span style="font-weight: 400;">“Social distancing” came to the forefront as a strategy that had been tested in Wuhan, China and proved to be effective. However, the adoption of that method at scale on a global basis proved vexing as government leaders debated the tradeoffs between public health versus the economic impact of businesses needing to move indoors or shut down to accommodate the risk. We watched as country by country and leader by leader different decisions were made, with widely varied outcomes. At the time of this report, New York had outpaced all of China in its COVID-19 patients.</span></p> 885<p> </p></div> 886 </div><div class="et_pb_module et_pb_image et_pb_image_13"> 887 888 889 890 891 <span class="et_pb_image_wrap "><img loading="lazy" width="1264" height="686" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-12.56.35-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-12.56.35-PM.png 1264w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-12.56.35-PM-300x163.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-12.56.35-PM-768x417.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-12.56.35-PM-1024x556.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-12.56.35-PM-1080x586.png 1080w" sizes="(max-width: 1264px) 100vw, 1264px" class="wp-image-209232" /></span> 892 </div><div class="et_pb_module et_pb_text et_pb_text_25 et_pb_text_align_left et_pb_bg_layout_light"> 893 894 895 896 897 <div class="et_pb_text_inner"><p><span style="font-weight: 400;">The ripple effect is palpable and dramatic. Live sports, restaurants, concerts, travel: immediate shutdowns and slowdowns. Beyond the impact on the obvious industries, we know that the impact on countries, citizens, customers, consumers, partners…well, people…will be far-reaching in scope and scale. Many companies and communities will refer to their business cycles as pre-COVID and post-COVID. </span></p> 898<p><span style="font-weight: 400;">At Futureproofing : Next we specialize in data, research, early signs of trends, and most important, how leaders can prepare and respond and how organizations can bring those ideas to scale. We are struck by the important lessons associated with the news in the month of April 2020 as we hopefully fallten the curve, and offer an array of articles and resources to </span><b>
898inspire us to bring our best futureproofing leadership to our game.</b></p> 899<p> </p></div> 900 </div><div class="et_pb_module et_pb_text et_pb_text_26 et_pb_text_align_left et_pb_bg_layout_light"> 901 902 903 904 905 <div class="et_pb_text_inner"><p>The Top Three Future Foresights:</p></div> 906 </div><div class="et_pb_module et_pb_text et_pb_text_27 et_pb_text_align_left et_pb_bg_layout_light"> 907 908 909 910 911 <div class="et_pb_text_inner"><p>We trade articles with each other each month, these were three of our faves.</p></div> 912 </div><div class="et_pb_module et_pb_divider et_pb_divider_2 et_pb_divider_position_ et_pb_space"><div class="et_pb_divider_internal"></div></div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_14"> 913 914 915 916 917 <a href="https://www.nytimes.com/interactive/2020/us/coronavirus-us-cases.html" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="455" height="428" src="https://futureproofingnext.com/wp-content/uploads/202
9170/04/Screen-Shot-2020-04-08-at-1.01.18-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.01.18-PM.png 455w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.01.18-PM-300x282.png 300w" sizes="(max-width: 455px) 100vw, 455px" class="wp-image-209233" /></span></a> 918 </div> 919 </div> 920 921 922 923 924 </div> 925 926 927 </div><div class="et_pb_section et_pb_section_9 et_section_regular" > 928 929 930 931 932 933 934 <div class="et_pb_row et_pb_row_11"> 935 <div class="et_pb_column et_pb_column_4_4 et_pb_column_15 et_pb_css_mix_blend_mode_passthrough et-last-child"> 936 937 938 939 940 <div class="et_pb_module et_pb_toggle et_pb_toggle_0 et_clickable et_pb_toggle_item et_pb_toggle_open"> 941 942 943 944 945 <h5 class="et_pb_toggle_title">#1 The U.S. Now Leads the World in the Pandemic Outbreak (NY Times) </h5> 946 <div class="et_pb_toggle_content clearfix"><p class="css-exrw3m evys1bk0">“As of March 26, Scientists warned that the United States someday would become the country hardest hit by the coronavirus pandemic. That moment arrived on Thursday.</p> 947<p class="css-exrw3m evys1bk0">In the United States, at least 81,321 people are known to<span>Â </span><a class="css-1g7m0tk" href="https://www.nytimes.com/interactive/2020/us/coronavirus-us-cases.html" title="">have been infected with the coronavirus</a>, including more than 1,000 deaths â more cases than China, Italy or any other country has seen,<sp
947an>Â </span><a class="css-1g7m0tk" href="https://www.nytimes.com/interactive/2020/us/coronavirus-us-cases.html" title="">according to data gathered by The New York Times</a>.”</p></div> 948 </div><div class="et_pb_module et_pb_divider et_pb_divider_3 et_pb_divider_position_ et_pb_space"><div class="et_pb_divider_internal"></div></div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_15"> 949 950 951 952 953 <a href="https://www.technologyreview.com/s/615353/singapore-is-the-model-for-how-to-handle-the-coronavirus/?utm_campaign" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1347" height="885" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.10.19-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.10.19-PM.png 1347w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.10.19-PM-300x197.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.10.19-PM-768x505.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.10.19-PM-1024x673.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.10.19-PM-1080x710.png 1080w" sizes="(max-width: 1347px) 100vw, 1347px" class="wp-image-209234" /></span></a> 954 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_1 et_clickable et_pb_toggle_item et_pb_toggle_open"> 955 956 957 958 959 <h5 class="et_pb_toggle_title">#2 Singapore is the model on how to handle the pandemic virus (MIT Technology Review / Spencer Wells )</h5> 960 <div class="et_pb_toggle_content clearfix"><p>“Singapore was hit early, as one of Chinaâs key trading partners. Within a few weeks of the first official notice of âWuhan flu,â it had a dozen cases. But it very quickly realized that this was more than the seasonal flu, and took rapid action. Primed by experience with the SARS virus of 2002-3, Singapore began carefully tracking cases to find the commonalities that linked them. Within a day, sometimes two, of a new case being detected, the authorities were able to piece together the complex chain of transmission from one person to another, like Sherlock Holmes with a database. As of February, everyone entering a government or corporate building in Singapore had to provide contact details to expedite the process.</p> 961<p>Itâs not simply the ability to detect the cases and explain why they happened that makes Singapore such a role model in this epidemic; nucleic acid testing kits were rapidly developed and deployed to ports of entry. Within three hours, while individuals are quarantined on-site, officials can confirm whether or not they are infected with the virus before allowing them to enter.”</p></div> 962 </div><div class="et_pb_module et_pb_divider et_pb_divider_4 et_pb_divider_position_ et_pb_space"><div class="et_pb_divider_internal"></div></div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_16"> 963 964 965 966 967 <a href="https://futureproofingnext.com/50statscovid19impact/" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1192" height="889" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-8.55.07-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-8.55.07-AM.png 1192w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-8.55.07-AM-300x224.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-8.55.07-AM-768x573.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-8.55.07-AM-1024x764.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-8.55.07-AM-1080x805.png 1080w" sizes="(max-width: 1192px) 100vw, 1192px" class="wp-image-209210" /></span></a> 968 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_2 et_clickable et_pb_toggle_item et_pb_toggle_open"> 969 970 971 972 973 <h5 class="et_pb_toggle_title">#3 What's Up/What's Down - 50 Stats on COVID-19 Industry Imapct (FUTUREPROOFING : NEXT / SEAN MOFFITT)</h5> 974 <div class="et_pb_toggle_content clearfix"><h2><span><b>THE LATEST ON WHATâS UP, WHATâS DOWN AND WHATâS SIDEWAYS BUT DONâT BLINK</b></span></h2> 975<p><span data-offset-key="a6bsm-0-0">Massive stats global roundup on industry impact due to Covid-19 / Coronavirus (various sources) :</span></p> 976<p><strong>RETAIL SALES WINNERS</strong></p> 977<p>â Supermarkets +22% in sales</p> 978<p>â Corner shops/convenience stores +30% in sales</p> 979<p><strong>NEW AD VISUALS</strong></p> 980<div class="" data-block="true" data-editor="8g976" data-offset-key="ff2ik-0-0"> 981<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0">â Images of people washing hands in ads +6X<br />â Images/copy of sports/fitness and electronics in ads +3X</span></div> 982<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"><strong>CONTENT & CHANNELS</strong><br />â YouTube â +6.5-20X during crisis weeks in affected countries<br />â TV news + 69% in viewership</span><span data-offset-key="ff2ik-0-0"><br />â Drama shows +35% in viewership</span></div> 983</div></div> 984 </div><div class="et_pb_module et_pb_text et_pb_text_28 et_pb_text_align_left et_pb_bg_layout_light"> 985 986 987 988 989 <div class="et_pb_text_inner"><p>Top Change Infographics:</p></div> 990 </div><div class="et_pb_module et_pb_text et_pb_text_29 et_pb_text_align_left et_pb_bg_layout_light"> 991 992 993 994 995 <div class="et_pb_text_inner"><p>The world is a visual place. We sparked to these three visuals for what they contributed to futureproofing and understanding what’s next.</p></div> 996 </div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_17"> 997 998 999 1000 1001 <a href="https://www.worldometers.info/coronavirus/"><span class="et_pb_image_wrap "><img loading="lazy" width="973" height="815" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.19.46-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.19.46-PM.png 973w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.19.46-PM-300x251.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.19.46-PM-768x643.png 768w" sizes="(max-width: 973px) 100vw, 973px" class="wp-image-209235" /></span></a> 1002 </div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_18"> 1003 1004 1005 1006 1007 <a href="https://www.businessinsider.com/us-weekly-jobless-claims-unemployment-filings-record-labor-market-coronavirus-2020-4" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="636" height="487" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.24.10-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.24.10-PM.png 636w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.24.10-PM-300x230.png 300w" sizes="(max-width: 636px) 100v
1007w, 636px" class="wp-image-209236" /></span></a> 1008 </div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_19"> 1009 1010 1011 1012 1013 <a href="https://futureproofingnext.com/" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1198" height="894" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-07-at-2.15.59-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-07-at-2.15.59-PM.png 1198w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-07-at-2.15.59-PM-300x224.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-07-at-2.15.59-PM-768x573.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-07-at-2.15.59-PM-1024x764.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-07-at-2.15.59-PM-510x382.png 510w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-07-at-2.15.59-PM-1080x806.png 1080w" sizes="(max-width: 1198px) 100vw, 1198px" class="wp-image-209237" /></span></a> 1014 </div><div class="et_pb_module et_pb_text et_pb_text_30 et_pb_text_align_left et_pb_bg_layout_light"> 1015 1016 1017 1018 1019 <div class="et_pb_text_inner"><p>Top Futureproofing New Contributions:</p></div> 1020 </div><div class="et_pb_module et_pb_text et_pb_text_31 et_pb_text_align_left et_pb_bg_layout_light"> 1021 1022 1023 1024 1025 <div class="et_pb_text_inner"><p>We love connecting and collaborating with change agents, thought leaders and contributors to how we can change, transform, innovate and grow better. Here’s what we found this month:</p></div> 1026 </div><div class="et_pb_module et_pb_text et_pb_text_32 et_pb_text_align_left et_pb_bg_layout_light"> 1027 1028 1029 1030 1031 <div class="et_pb_text_inner">F:N BOOK OF THE MONTH:</div> 1032 </div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_20"> 1033 1034 1035 1036 1037 <a href="https://www.amazon.ca/Future-Faster-Than-You-Think/dp/1982109661"><span class="et_pb_image_wrap "><img loading="lazy" width="1381" height="645" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.40.00-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.40.00-PM.png 1381w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.40.00-PM-300x140.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.40.00-PM-768x359.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.40.00-PM-1024x478.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.40.00-PM-1080x504.png 1080w" sizes="(max-width: 1381px) 100vw, 1381px" class="wp-image-209239" /></span></a> 1038 </div><div class="et_pb_module et_pb_text et_pb_text_33 et_pb_text_align_left et_pb_bg_layout_light"> 1039 1040 1041 1042 1043 <div class="et_pb_text_inner">F:N ‘CAST OF THE MONTH:</div> 1044 </div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_21"> 1045 1046 1047 1048 1049 <a href="https://www.gzeromedia.com/gzero-world-podcast/" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1393" height="888" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.29.10-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.29.10-PM.png 1393w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.29.10-PM-300x191.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.29.10-PM-768x490.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.29.10-PM-1024x653.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.29.10-PM-1080x688.png 1080w" sizes="(max-width: 1393px) 100vw, 1393px" class="wp-image-209238" /></span></a> 1050 </div><div class="et_pb_module et_pb_text et_pb_text_34 et_pb_text_align_left et_pb_bg_layout_light"> 1051 1052 1053 1054 1055 <div class="et_pb_text_inner"><p><strong><span style="text-decoration: underline;">Top Recent Gzero World Media Podcast Episodes:</span></strong><br /> <strong><a href="https://hbr.org/podcast/2020/02/how-people-succeed-by-defying-expectations"></a></strong></p> 1056<p><a href="https://www.gzeromedia.com/covering-a-pandemic-covid-19-and-the-news-media-2645632960"><strong>Coveringa Pandemic in the COVID-19 Era </strong></a>with Ian Bremmer</p> 1057<p><strong><a href="https://hbr.org/podcast/2020/01/why-business-leaders-should-solve-problems-beyond-their-companies"></a><a href="https://www.gzeromedia.com/what-would-it-take-to-reduce-the-market-volatility">What would it take to reduce market volatility? </a></strong>with Betty Liu</p> 1058<p><b><a href="https://www.gzeromedia.com/what-will-the-world-look-like-after-covid-19">What will the world look like after COVID-19?</a> </b>with Kevin Sneader</p> 1059<p> </p></div> 1060 </div><div class="et_pb_module et_pb_text et_pb_text_35 et_pb_text_align_left et_pb_bg_layout_light"> 1061 1062 1063 1064 1065 <div class="et_pb_text_inner"><p>The Other 30 Headlines:</p></div> 1066 </div><div class="et_pb_module et_pb_text et_pb_text_36 et_pb_text_align_left et_pb_bg_layout_light"> 1067 1068 1069 1070 1071 <div class="et_pb_text_inner"><p>Our other key thirty foresight headlines for the month below. All wonderful, provocative and well thought out, and covering off the full futureproofing universe. Click on the bar to expand our summary or click again to get directly to the source link.</p></div> 1072 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_3 et_clickable et_pb_toggle_item et_pb_toggle_open"> 1073 1074 1075 1076 1077 <h5 class="et_pb_toggle_title">#4 JAPAN TAKING DOWN 2020 OLYMPICS SIGNAGE ... Sad (TMZ Sports)</h5> 1078 <div class="et_pb_toggle_content clearfix"><p>“You know it’s real when the signs come down …<br />Workers in Japan began taking down banners for the Olympic torch relay Thursday morning — and it’s still unclear when they’ll go back up!<br />As we previously reported, Olympic officials — along with Japan prime minister Shinzo Abe — decided to finally postpone the 2020 Tokyo Games due to the coronavirus pandemic.<br />The torch relay event — set to begin in Fukushima — was supposed to kick off a series of high profile events in a ramp-up to the Games, originally set to begin in July.<br />But, that’s been scrapped — and while organizers try to figure out a new date for the Games, the torch will remain on display in Japan in a lantern.”</p></div> 1079 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_4 et_clickable et_pb_toggle_item et_pb_toggle_close"> 1080 1081 1082 1083 1084 <h5 class="et_pb_toggle_title">#5 The Weekend Pitch (Pitchbook/ Kevin Dowd)</h5> 1085 <div class="et_pb_toggle_content clearfix"><p>“There were of course immediate impacts of the growing outbreak for the companies and investors that populate the private markets. Buyout giant KKR temporarily closed offices after some employees tested positive for the virus, and Bain Capital is believed to have done the same. Venture firms intensified preparations for a recession. Private equity stocks tumbled. The Bill & Melinda Gates Foundation teamed with Wellcome and Mastercard to launch a $125 million fund that will invest in companies working on coronavirus treatments. Everyone who can is now working remotelyâor else they really, really should be.</p> 1086<p>And more will be to come, because this pandemic probably isn’t going anywhere soon. Experts believe 200 million Americans could be infected and 1.5 million could die during the outbreak, and that’s not even the highest end of their estimates. “The bottom line: It is going to get worse,” Dr. Anthony Fauci, the director of the National Institute of Allergy and Infectious Diseases, said this week in testimony before Congress. “We must be much more serious as a country about what we might expect.”</p></div> 1087 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_5 et_clickable et_pb_toggle_item et_pb_toggle_close"> 1088 1089 1090 1091 1092 <h5 class="et_pb_toggle_title">#6 Lesson for start-ups: Stop trying to be unicorn, be a camel instead (Irish Times/Frank Dillon)</h5> 1093 <div class="et_pb_toggle_content clearfix"><p>“Silicon Valleyâs traditional hold on the global innovation agenda is increasingly being challenged by so-called frontier innovation, where entrepreneurs in more challenged environments are taking a different and arguably better approach. Thatâs the view of venture capitalist, academic and author Alex Lazarow, who argues that Silicon Valley needs a re-fresh.<br />âEntrepreneurs in Dublin, Detroit and Bangalore have more in common with the best entrepreneurs in Sao Paulo than they have with the best entrepreneurs in Silicon Valley,â he tells The Irish Times.</p> 1094<p>Silicon Valleyâs oft-celebrated fast winners are matched by an ever-greater number of fast losersâ</p></div> 1095 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_6 et_clickable et_pb_toggle_item et_pb_toggle_close"> 1096 1097 1098 1099 1100 <h5 class="et_pb_toggle_title">#7 How to Do Strategic Planning Like a Futurist (The Economist/Schumpeter)</h5> 1101 <div class="et_pb_toggle_content clearfix"><p>“In February 2014 a strike on the London Underground offered management theorists a lesson in resilience and adaptation. Because the shutdown closed some but not all Tube lines, frustrated Londoners were forced to rethink their commutes to and from work. Researchers at Oxford and Cambridge universities subsequently found that around 5% of passengers stuck to their new itineraries even after normal service resumed. The long-term economic gains of one in 20 travellers adopting new and improved ways to get to work turned out to be greater than the short
1101-term costs of the disruption.</p> 1102<p>The global covid-19 outbreak presents a far greater challenge to the corporate world than striking transport workers. Profit warnings are spreading nearly as fast as the disease. Analysts at Goldman Sachs, a bank, estimate that earnings growth for firms in the s&p 500 index could grind to a halt. Gauges of business activity, such as purchasing managersâ indices, have cratered in Asia and are expected to weaken elsewhere as the coronavirus crosses more borders.”</p></div> 1103 </div><div class="et_pb_module et_pb_image et_pb_image_22"> 1104 1105 1106 1107 1108 <a href="http://The%20Economist%20Schumpeter" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="958" height="807" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.43.04-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.43.04-AM.png 958w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.43.04-AM-300x253.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.43.04-AM-768x647.png 768w" sizes="(max-width: 958px) 100vw, 958px" class="wp-image-209248" /></span></a> 1109 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_7 et_clickable et_pb_toggle_item et_pb_toggle_close"> 1110 1111 1112 1113 1114 <h5 class="et_pb_toggle_title">#8 Farmers Fight John Deere Over Who Gets to Fix an $800,000 Tractor (Bloomberg Busiensssweek/Waldman & Mulvaney) </h5> 1115 <div class="et_pb_toggle_content clearfix"><p>“Itâs Husker Harvest Days, Nebraskaâs biggest agricultural trade show, and Kevin Kenney is working the pavilions. The engineer, inventor, and inveterate manure-stirrer is trying to be discreet. He has allies here among the sellers and auctioneers of used tractors and aftermarket parts. There are farmers, mechanics, and the odd politician or two who embrace him. But enemies lurk everywhere.<br /> Kenney leads a grassroots campaign in the heart of the heartland to restore a fundamental right most people donât realize theyâve lostâthe right to repair their own farm equipment. By sheer dint of personal passion, heâs taking on John Deere and the other global equipment manufacturers in a bid to preserve mechanical skills on the American farm. Big Tractor says farmers have no right to access the copyrighted software that controls every facet of todayâs equipment, even to repair their own machines. Thatâs the exclusive domain of authorized dealerships. Kenney says the software barriers create corporate monopoliesâand destroy the agrarian ethos of resiliency and self-reliance.</p> 1116<p>âThe spirit of the right-to-repair is the birthright we all share as a hot-rodding nation.â</p></div> 1117 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_8 et_clickable et_pb_toggle_item et_pb_toggle_close"> 1118 1119 1120 1121 1122 <h5 class="et_pb_toggle_title">#9 McKinsey study of 1,700 companies reveals CEOs donât understand design leadership at all (Fast Company/ Mark Wilson ) </h5> 1123 <div class="et_pb_toggle_content clearfix"><p>“Design has finally gotten its due. For years, designers complained that they needed to be brought into the C-suite to make strategic decisions alongside CEOs and CMOs. That has happened over the past five years, as 40 of the top 100 companies hired a chief design officer (CDO).</p> 1124<p>But now thereâs a new problem. According to a massive new study conducted by McKinsey, just about nobody knows what a chief design officer is actually supposed to do. McKinsey analyzed 1,700 companies and conducted interviews with 200 senior design leaders and 100 CEOs. The key discovery? A few companies have empowered design leaders in the C-suite (and previous research shows that design-led companies have 32% more revenue than other companies). But at most companies, heads of design are ineffectively, and confusingly, integrated into executive teams.”</p></div> 1125 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_9 et_clickable et_pb_toggle_item et_pb_toggle_close"> 1126 1127 1128 1129 1130 <h5 class="et_pb_toggle_title"> #10 Parked by pandemic fears, NASCARâs stars rev up for virtual iRacing series (Washington Post / Liz Clarke)</h5> 1131 <div class="et_pb_toggle_content clearfix"><p>“Though NASCAR has idled since March 8 because of the coronavirus pandemic, three-time and defending Daytona 500 champion Denny Hamlin was up until 1:30 a.m. Friday trying to figure out how to pare a fraction of a second off his lap times.</p> 1132<p>And Dale Earnhardt Jr., who retired from full-time racing in 2017, has been back behind the wheel in his homeâs computer room, getting up to speed once again with the layout of Homestead-Miami Speedway.<br /> With stock-car racingâs elite series parked until at least May 9, Hamlin, Earnhardt and 32 fellow racers will strap in Sunday â at least, in a virtual sense â to compete in the inaugural eNASCAR iRacing Pro Invitational Series.<br /> Ginned up by NASCAR and iRacing executives to feed fansâ appetite for stock-car racing and give drivers something to do amid the hiatus, the idea of a simulated racing series with top drivers got immediate buy-in.”</p></div> 1133 </div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_23"> 1134 1135 1136 1137 1138 <a href="https://www.washingtonpost.com/video-games/esports/2020/03/21/parked-by-pandemic-fears-nascars-stars-rev-up-virtual-iracing-series/" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1179" height="786" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-2.52.00-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-2.52.00-PM.png 1179w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-2.52.00-PM-300x200.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-2.52.00-PM-768x512.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-2.52.00-PM-1024x683.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-2.52.00-PM-1080x720.png 1080w" sizes="(max-width: 1179px) 100vw, 1179px" class="wp-image-209249" /></span></a> 1139 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_10 et_clickable et_pb_toggle_item et_pb_toggle_open"> 1140 1141 1142 1143 1144 <h5 class="et_pb_toggle_title">#11 âHell is comingâ â Bill Ackman has dire warning for Trump, CEOs if drastic measures arenât taken now (CNBC/Yun Li)</h5> 1145 <div class="et_pb_toggle_content clearfix"><p>“Investor Bill Ackman urged President Donald Trump and corporate America in an impassioned plea on CNBC to shut down the country for 30 days to contain the fast-spreading coronavirus, calling it the only option to rescue the economy.<br />âWhatâs scaring the American people and corporate America now is the gradual rollout,â
1145 Ackman told Scott Wapner on âHalftime Reportâ on Wednesday. âWe need to shut it down now. … This is the only answer.â <br />âAmerica will end as we know it. Iâm sorry to say so, unless we take this option,â he said. Ackman added that if Trump saves the country from the coronavirus, he will get reelected in November.<br />Ackman urged U.S. companies to stop their buyback programs because âhell is coming.â The biggest U.S. banks have already halted repurchasing stocks to put their capital to use helping consumers and businesses.”</p></div> 1146 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_11 et_clickable et_pb_toggle_item et_pb_toggle_close"> 1147 1148 1149 1150 1151 <h5 class="et_pb_toggle_title">#12 Household Cleaning Tools Market to See Major Growth by 2025: Henkel, Procter & Gamble, 3M, Reckitt Benckiser (SBWIRE)</h5> 1152 <div class="et_pb_toggle_content clearfix"><p>“Global Household Cleaning Tools Market study with in-depth overview, describing about the Product / Industry Scope and elaborates market outlook and status to 2025. Global Household Cleaning Tools Market explores effective study on varied sections of Industry like opportunities, size, growth, technology, demand and trend of high leading players. It also provides market key statistics on the status of manufacturers, a valuable source of guidance, direction for companies and individuals interested in the industry.</p> 1153<p>The competition is expected to become even more intense in the coming years with the entry of several new players in the market. To help clients improve their revenue shares in the market, this research study provides an in-depth analysis of the market’s competitive landscape and offers information on the products offered by various leading companies. Additionally, this Household Cleaning Tools market analysis report suggests strategies Vendors can follow and recommends key areas they should focus on, in order to take maximum benefits of growth opportunities.”</p></div> 1154 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_12 et_clickable et_pb_toggle_item et_pb_toggle_close"> 1155 1156 1157 1158 1159 <h5 class="et_pb_toggle_title">#13 How Leaders Delude Themselves About Disruption (MIT Sloan/Anthony & Putz)</h5> 1160 <div class="et_pb_toggle_content clearfix"><p>“Ever since the 1997 publication of The Innovatorâs Dilemma, researchers, management experts, and businesspeople have discussed, dissected, and debated Clayton Christensenâs Theory of Disruptive Innovation. By now, the arc of disruption is well established: We know how disrupters enter the market, and we know how incumbents typically bungle their responses to such seemingly insignificant competition. Numerous books and articles have offered to solve the dilemma of disruption, including Christensenâs own The Innovatorâs Solution (a 2003 book coauthored with Michael Raynor), which suggests that leaders who understand how disruption transpires can inoculate themselves against the threats and seize the opportunities.</p> 1161<p>Yet, despite so much insight and advice, the dilemma persists: 63% of companies are currently experiencing disruption, and 44% are highly susceptible to it, according to research by Accenture.1 And in a thorough analysis of more than 1,500 publicly listed companies, growth strategy consultancy Innosight found that only 52 of them, about 3% of the sample set, had made material progress in strategically transforming their organizations.2 The default positions, it seems, are to squeeze extra points from profit margins, search for companies to acquire, or simply pay lip service to innovation by setting up token incubators or having executives wear jeans and the occasional hoodie.”</p></div> 1162 </div><div class="et_pb_module et_pb_image et_pb_image_24"> 1163 1164 1165 1166 1167 <a href="https://sloanreview.mit.edu/article/how-leaders-delude-themselves-about-disruption/"><span class="et_pb_image_wrap "><img loading="lazy" width="972" height="841" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.34.42-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.34.42-AM.png 972w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.34.42-AM-300x260.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-1.34.42-AM-768x664.png 768w" sizes="(max-width: 972px) 100vw, 972px" class="wp-image-209252" /></span></a> 1168 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_13 et_clickable et_pb_toggle_item et_pb_toggle_open"> 1169 1170 1171 1172 1173 <h5 class="et_pb_toggle_title">#14 Why Lean Startup Training is Not Enough (Forbes / Tendayi Viki)</h5> 1174 <div class="et_pb_toggle_content clearfix"><p>“The Lean Startup began as a grassroots movement that took root within the startup ecosystem. Over the last decade, the movement has developed a powerful toolbox of techniques and methods that help innovators navigate their way towards sustainably profitable business models. Noting the success of the movement within startups, leaders in large companies have begun to take an interest in how they can bring this toolbox into their organizations.”</p></div> 1175 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_14 et_clickable et_pb_toggle_item et_pb_toggle_close"> 1176 1177 1178 1179 1180 <h5 class="et_pb_toggle_title">#15 10 Disruptive Trends That Are Impacting The Insurance Industry (Risk & Insurance)</h5> 1181 <div class="et_pb_toggle_content clearfix"><p>“
1181As we move into a new decade, several risk trends are starting to emerge that could potentially disrupt the insurance industry.”</p> 1182<p> </p></div> 1183 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_15 et_clickable et_pb_toggle_item et_pb_toggle_close"> 1184 1185 1186 1187 1188 <h5 class="et_pb_toggle_title">#16 The End of Pay TV (Matthew Ball)</h5> 1189 <div class="et_pb_toggle_content clearfix"><p>“For years, the question of Pay-TV has not been âIfâ it will decline but âhow fast?â and âto what low?â And one of the interesting things about this exercise is how hard it was to shrink the 100MM+ households that had a Pay-TV service in 2009/2010 (the peak, with roughly 90% penetration) down to something like 50MM or 60MM or even 70MM. Even quintupling the rate of cord cutting wouldnât get you there over any reasonable forecast period (i.e. < 5 years).</p> 1190<p>Part of the challenge is that the US has spent the past ten years adding more than 1MM households per year. Their adoption of Pay-TV was well below the penetration rate (which fell from 88% to 75%) among existing homes (showing a generational difference), but these additions still offset much of the overall decline. But even if none of these households had subscribed to Pay-TV, we still wouldnât be on pace to fall below 75MM homes until the mid-2020s.”</p></div> 1191 </div><div class="et_pb_module et_pb_image et_pb_image_25"> 1192 1193 1194 1195 1196 <a href="https://www.matthewball.vc/all/endofpaytv"><span class="et_pb_image_wrap "><img loading="lazy" width="1286" height="751" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-3.12.53-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-3.12.53-PM.png 1286w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-3.12.53-PM-300x175.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-3.12.53-PM-768x448.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-3.12.53-PM-1024x598.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-3.12.53-PM-1080x631.png 1080w" sizes="(max-width: 1286px) 100vw, 1286px" class="wp-image-209255" /></span></a> 1197 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_16 et_clickable et_pb_toggle_item et_pb_toggle_open"> 1198 1199 1200 1201 1202 <h5 class="et_pb_toggle_title">#17 Vietnam May Ban Widlife Trade to Mitigate Coronavirus (Live Kindly/Kat Snith )</h5> 1203 <div class="et_pb_toggle_content clearfix"><p>“Vietnam may soon ban the wildlife trade to control the coronavirus disease 2019 (COVID-19).</p> 1204<p>Prime Minister Nguyen Phuc requested that the Ministry of Agriculture and Rural Development âquicklyâ draft a directive to ban the wildlife trade on Sunday. The ministry is to submit it to the government no later than April 1.</p> 1205<p>The directive follows pressure from 14 conservationist nonprofits, which submitted an open letter to the prime minister last February. This includes the World Wildlife Fund (WFF), Animals Asia Foundation, TRAFFIC, Save Vietnam Wildlife, Wildlife Conservation Society, and Pan Nature, according to VnExpress International.</p> 1206<p>The Vietnam Administration of Forestry ordered provincial authorities to take measures to control the wildlife trade in late January. However, the groups say that the government should take âmore concrete action.â</p></div> 1207 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_17 et_clickable et_pb_toggle_item et_pb_toggle_close"> 1208 1209 1210 1211 1212 <h5 class="et_pb_toggle_title">#18 José Andrés Is Closing His DC-Area Restaurants, Setting Up Community Kitchens (NBC Washington / Anisa Holmes)</h5> 1213 <div class="et_pb_toggle_content clearfix"><p>“Renowned Spanish-American chef José Andrés announced on Sunday that he would shut down all of his restaurants in the Washington, D.C., area.</p> 1214<p>The restaurants, including Oyamel and Zaytinya, will be closed until further notice. Some of his restaurants will be transformed into community kitchens to offer lunches for those in need of a meal, Andrés said on Twitter.<br /> “The community kitchens will operate out of the restaurantsâ side doors with a limited number of volunteers from 12 â 5 pm daily beginning Tuesday, March 17, offering only takeout service. All restaurant employees will be provided with paid leave and current health benefits for at least the first two weeks,” Andrés wrote in a statement.”</p></div> 1215 </div>
1215<div class="et_pb_module et_pb_toggle et_pb_toggle_18 et_clickable et_pb_toggle_item et_pb_toggle_close"> 1216 1217 1218 1219 1220 <h5 class="et_pb_toggle_title">#19 The Most In-Demand Hard & Soft Skills of 2020 (Linkedin / Bruce Anderson )</h5> 1221 <div class="et_pb_toggle_content clearfix"><p>“Recruiters have a front-row seat to the ever-changing mix of skills most prized by the business world. Understanding what those skills are early on can give you a leg up on the competition. And while the soft skills valued by companies tend to change gradually, the most sought-after hard skills evolve lickety-split, pushed largely by the relentless transformation of modern technology.</p> 1222<p>Last year, cloud computing, artificial intelligence, and analytical reasoning led LinkedInâs global list of the most in-demand hard skills. Theyâre all on the list again this year, but a skill we werenât even looking at a year ago â blockchain â tops the list of most in-demand hard skills for 2020.”</p></div> 1223 </div><div class="et_pb_module et_pb_image et_pb_image_26"> 1224 1225 1226 1227 1228 <a href="https://business.linkedin.com/talent-solutions/blog/trends-and-research/2020/most-in-demand-hard-and-soft-skills" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="479" height="689" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-3.23.34-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-3.23.34-PM.png 479w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-3.23.34-PM-209x300.png 209w" sizes="(max-width: 479px) 100vw, 479px" class="wp-image-209256" /></span></a> 1229 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_19 et_clickable et_pb_toggle_item et_pb_toggle_open"> 1230 1231 1232 1233 1234 <h5 class="et_pb_toggle_title">#20 Inside the Story of How H-E-B Planned for the Pandemic (Texas Monthly / Solomon & Forbes )</h5> 1235 <div class="et_pb_toggle_content clearfix"><p>“The grocer started communicating with Chinese counterparts in January and was running tabletop simulations a few weeks later. (But nothing prepared it for the rush on toilet paper.)”</p> 1236<p> </p></div> 1237 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_20 et_clickable et_pb_toggle_item et_pb_toggle_close"> 1238 1239 1240 1241 1242 <h5 class="et_pb_toggle_title">#21: Coronavirus response must be ânever again (Financial Times / Peter Sands)</h5> 1243 <div class="et_pb_toggle_content clearfix"><p>“Twenty-two months after I took charge of Standard Chartered, one of the worldâs largest international banks, Lehman Brothers collapsed, triggering the 2008 financial crisis. Some 22 months after I moved to the Global Fund to Fight Aids, Tuberculosis and Malaria, a new strain of coronavirus emerged in Wuhan, China. My friends have asked me to warn them if I switch fields again.</p> 1244<p>The early response to the disease known as Covid-19 feels eerily reminiscent of the lead in to Lehmanâs fall. We are seeing a weird mix of panic and denial; business leaders looking like rabbits in headlights as their share prices plummet; and a potpourri of uncoordinated, inward-looking interventions across different countries.</p> 1245<p>Although it didnât feel that way at the time, Lehmanâs bankruptcy probably saved the global financial system. By bringing the world to the brink, the collapse catalysed unprecedented action by governments, central banks and international financial institutions. It dispelled any illusion we could somehow muddle through. The global financial system would need to be not just saved, but redesigned.”</p></div> 1246 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_21 et_clickable et_pb_toggle_item et_pb_toggle_close"> 1247 1248 1249 1250 1251 <h5 class="et_pb_toggle_title">#22 3 Seattle companies make CB Insightsâ list of worldâs most promising AI startups (GEEKWIRE/TAYLOR SOPER)</h5> 1252 <div class="et_pb_toggle_content clearfix"><p>CB Insights released its annual list of 100 most promising artificial intelligence startups in the world and three Seattle-area companies made the cut. They include:</p> 1253<p>Algorithmia: Founded in 2013, the Seattle startup accelerates AI adoption from months to days and hours, helping customers including Google, Vistaprint, the United Nations, and others. Algorithmia raised a $25 million Series B investment roun
1253d last year and is ranked No. 101 on the GeekWire 200. The company is led by former Microsoft employee Diego Oppenheimer, a finalist for Startup CEO of the Year at this yearâs GeekWire Awards.</p> 1254<p><br />Lexion: This spinout from the Allen Institute for Artificial Intelligence (AI2) has come up with a way for in-house legal teams to get a handle on mountains of paper contracts with the help of AI. The company is led by Gaurav Oberoi, Emad Elwany, and James Baird. It raised a $4.2 million seed round last year led by Madrona Venture Group, with participation from Wilson Sonsini, Goodrich and Rosati, a legal advisor to technology and life sciences companies. Madrona is also an investor in Algorithmia.</p> 1255<p><br />WellSaid Labs: Another spinout from AI2, WellSaid Labs is developing a stable of AI-powered voices customized for different context, and sounding so lifelike that you wouldnât believe theyâre robots. Led by co-founders Michael Petrochuk â a GeekWire Awards finalist for Young Entrepreneur of the Year â and CEO Matt Hocking, the companyâs technology has a wide range of potential applications.</p></div> 1256 </div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_27"> 1257 1258 1259 1260 1261 <a href="https://www.geekwire.com/2020/3-seattle-companies-make-cb-insights-list-worlds-promising-ai-startups/" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="962" height="706" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-5.06.44-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-5.06.44-PM.png 962w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-5.06.44-PM-300x220.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-08-at-5.06.44-PM-768x564.png 768w" sizes="(max-width: 962px) 100vw, 962px" class="wp-image-209259" /></span></a> 1262 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_22 et_clickable et_pb_toggle_item et_pb_toggle_open"> 1263 1264 1265 1266 1267 <h5 class="et_pb_toggle_title">#23 The 10 Characteristics Of A Future Facing Company (Forbes / Tendayi Viki)</h5> 1268 <div class="et_pb_toggle_content clearfix"><p>“Running a startup is difficult. But most startup founders have it easy compared to corporate entrepreneurs trying to innovate within an established company. Innovators in large companies often find themselves surrounded by slowing moving institutions with traditional management practices. Most corporate management tools were developed during an era when the world moved at a much slower and predictable pace. Such tools are not suitable for innovators who are searching for new business models.</p> 1269<p>The increased pace of technological change means that we need to rethink what our companies look like. We need to go beyond creating innovation labs and really think about how to redesign our companies to be more future facing. This is difficult gruelling work that many innovation leaders shy away from. But for those of us who are willing to take it on, it can be really rewarding. It is, of-course, helpful to be clear about what exactly we are trying to accomplish. What does this future facing company we are trying to build look like? This article describes the ten characteristics that future facing companies should have.”</p></div> 1270 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_23 et_clickable et_pb_toggle_item et_pb_toggle_close"> 1271 1272 1273 1274 1275 <h5 class="et_pb_toggle_title">#24 Zone Management - measure Your metrics - Hard & Soft (LinkedIn / Geoffrey Moore)</h5> 1276 <div class="et_pb_toggle_content clearfix"><p>The rationale for zone management is simple. Established enterprises undertake diverse sets of responsibilities, each of which needs to be managed in its own way. When organized properly, this results in four distinctly different zones of activity, each with its own mission and metrics. The four zones are as follows:</p> 1277<p>Performance Zone<br /> Mission: Be the agent of the enterprise in the world, and deliver the financial returns needed to fund operations and reward stakeholders.<br /> Hard metrics: Revenues, gross margins, bookings<br /> Soft metrics: Customer satisfaction, quality, regulatory compliance</p> 1278<p>Productivity Zone<br /> Mission: Help the Performance Zone be more efficient and effective while managing the financial and operational systems to comply with regulations.<br /> Hard metrics: Expenses, net margins, compliance audits<br /> Soft metrics: Service-level agreements, employee satisfaction, safety</p> 1279<p>Incubation Zone<br /> Mission: Develop next-generation business opportunities based on disruptive innovations.<br /> Hard metrics: Venture-funding milestones (prototype, first customer, first replicable use case, segment domination, transition to scale)<br /> Soft metrics: Product reviews, technology awards, patents, PR buzz</p></div> 1280 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_24 et_clickable et_pb_toggle_item et_pb_toggle_close"> 1281 1282 1283 1284 1285 <h5 class="et_pb_toggle_title">#25 Closing the Skills Gap 2020 (World Economic Forum)</h5> 1286 <div class="et_pb_toggle_content clearfix"><p>33 global organizations have committed to deploying their existing programmes and creating new initiatives to address the growing skills gap<br />79.2% of the pledged commitments are from large organizations with more than 50,000 employees</p> 1287<p>Average reskilling needed to address the skills gap is less than one yearâand 46% of the programmesâ pledged duration is less than 1 year.</p></div> 1288 </div><div class="et_pb_module et_pb_image et_pb_image_28"> 1289 1290 1291 1292 1293 <a href="https://www.closingtheskillsgap.org/insight-page" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1155" height="662" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-10-at-11.55.14-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-10-at-11.55.14-AM.png 1155w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-10-at-11.55.14-AM-300x172.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-10-at-11.55.14-AM-768x440.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-10-at-11.55.14-AM-1024x587.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-10-at-11.55.14-AM-1080x619.png 1080w" sizes="(max-width: 1155px) 100v
1293w, 1155px" class="wp-image-209264" /></span></a> 1294 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_25 et_clickable et_pb_toggle_item et_pb_toggle_open"> 1295 1296 1297 1298 1299 <h5 class="et_pb_toggle_title">#26 Collaborating on the Future of Work (VentureBeat)</h5> 1300 <div class="et_pb_toggle_content clearfix"><p>The more sophisticated communication technology gets, the faster we move away from the centralized, hierarchical office model. The perception of work has shifted from âbutts in seatsâ to outcome-driven approaches that are delivering major advantages to companies and employees alike. In fact, cloud-based project management and virtual teams are quickly becoming the norm: Over 16% of companies worldwide hire only remote teams.</p> 1301<p>Worldwide market for workplace collaboration tools will grow from an estimated $2.7 billion in 2018 to $4.8 billion by 2023, or nearly double in size.</p></div> 1302 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_26 et_clickable et_pb_toggle_item et_pb_toggle_close"> 1303 1304 1305 1306 1307 <h5 class="et_pb_toggle_title">#27 Kalera is on the Cutting Edge of Vertical Farming (The Shelby Report)</h5> 1308 <div class="et_pb_toggle_content clearfix"><p>Kalera, a technology-driven vertical farming company, is using high-yield hydroponic production systems to grow lettuce faster, cleaner, at a lower cost and with less environmental impact.<br />Headquartered in Orlando, Florida, Kalera is getting ready to open a new 30,000-s.f. facility near the airport. The facility will produce millions of heads of lettuce each year.</p></div> 1309 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_27 et_clickable et_pb_toggle_item et_pb_toggle_close"> 1310 1311 1312 1313 1314 <h5 class="et_pb_toggle_title">#28 Why you should tumble round the idea of a circular economy (Forbes / Emma Vickers)</h5> 1315 <div class="et_pb_toggle_content clearfix"><p>Take, make, use, dispose. For decades, this has been the standard approach to production and consumption. Companies take raw materials and transform them into products, which are purchased by consumers, who ultimately toss them out, creating waste. But as warnings about climate change and environmental degradation grow ever louder, people are starting to challenge the sustainability of this model. Many business leaders and governments â including China, Japan, and the U.K.âargue that we should ditch this linear system in favor of a so-called circular economy of take, make, use, reuse, and reuse again and again.</p></div> 1316 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_28 et_clickable et_pb_toggle_item et_pb_toggle_close"> 1317 1318 1319 1320 1321 <h5 class="et_pb_toggle_title">#29 Exclusive: Zoom CEO Eric Yuan Is Giving K-12 Schools His Videoconferencing Tools For Free (Forbes / Alex Conrad)</h5> 1322 <div class="et_pb_toggle_content clearfix"><p>On Thursday, on the heels of Zoom’s biggest day ever for downloads the day before, CEO Eric Yuan was taking the time to remotely sign up schools to free accounts of his videoconferencing software. First was a prestigious school in Silicon Valley, then two schools in the Austin, Texas area.</p> 1323<p>âThey told me theyâd connect with my team, and I said, âno, Iâll do that for you,ââ said Yuan, reached by Zoom at the San Jose, California-area home that is now his office for the foreseeable future. âI did it manually myself.â</p> 1324<p>As the Covid-19 virus sweeps across the planet, leading to quarantined cities and shut-down schools, Zoom has emerged as one of the leading tools to keep businesses up and running and students learning. On Wednesday, the most recent day for which data is available, 343,000 people globally downloaded the Zoom app, 60,000 in the U.S. alone, according to mobile intelligence firm Apptopia â compared to 90,000 people worldwide and 27,000 in the U.S. just two months ago. (Zoom doesn’t share such numbers and wouldn’t comment on a third party report.) And overnight, having already removed the time limit from video chats using Zoom’
1324s free service for affected regions in China and elsewhere, Yuan took another measure to help mitigate the impact of the coronavirus: he decided to remove the limit for any K-12 schools affected in Japan, Italy and the United States.</p></div> 1325 </div><div class="et_pb_module et_pb_image et_pb_image_29"> 1326 1327 1328 1329 1330 <a href="https://www.forbes.com/sites/alexkonrad/2020/03/13/zoom-video-coronavirus-eric-yuan-schools/#58d131044e71" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="956" height="798" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-10-at-12.18.16-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-10-at-12.18.16-PM.png 956w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-10-at-12.18.16-PM-300x250.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-10-at-12.18.16-PM-768x641.png 768w" sizes="(max-width: 956px
1330) 100vw, 956px" class="wp-image-209266" /></span></a> 1331 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_29 et_clickable et_pb_toggle_item et_pb_toggle_open"> 1332 1333 1334 1335 1336 <h5 class="et_pb_toggle_title">#30 How to Ask Your Team the Right Questions (Medium/ Dave Bailey)</h5> 1337 <div class="et_pb_toggle_content clearfix"><p>“Over the years, I began to learn the advantages of asking questions instead of giving answers. Not only do questions help people clarify issues for themselves before deciding how to move forward, they also strengthen their ability to ask themselves the right questions and to become independent of you.</p> 1338<p>However, not all questions are created equal.</p> 1339<p>To improve your ability to ask great questions, it helps to understand the different types of questions you can ask. Here are some contrasting categories of questions which are most likely to elicit deep contemplation.”</p></div> 1340 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_30 et_clickable et_pb_toggle_item et_pb_toggle_close"> 1341 1342 1343 1344 1345 <h5 class="et_pb_toggle_title">#31 The Learning Organisation 4.0 â Humans repurposed (Ade McCormack)</h5> 1346 <div class="et_pb_toggle_content clearfix"><p>“Today, organisations find themselves in a situation where past successes are no longer indicative of future success. The âsynthetic certaintyâ of the industrial era has given way to increasing volatility and uncertainty.<br />This article explores the implications this has on learning and learning professionals.”</p></div> 1347 </div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_30"> 1348 1349 1350 1351 1352 <a href="https://futureproofingnext.com/thebook/" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1174" height="575" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-9.50.09-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-9.50.09-AM.png 1174w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-9.50.09-AM-300x147.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-9.50.09-AM-768x376.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-9.50.09-AM-1024x502.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-9.50.09-AM-1080x529.png 1080w" sizes="(max-width: 1174px) 100vw, 1174px" class="wp-image-208752" /></span></a> 1353 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_31 et_clickable et_pb_toggle_item et_pb_toggle_open"> 1354 1355 1356 1357 1358 <h5 class="et_pb_toggle_title">#32 California e-dreaming with ABB (ITS International / Rob Massoudi)</h5> 1359 <div class="et_pb_toggle_content clearfix"><p>“The world relies on commercial vehicle fleets. They are essential to business infrastructure in delivering industrial, commercial and private goods – but are coming under increasing pressure to curb their impact on the environment.</p> 1360<p>Commercial vehicles are moving towards electrification to create a long-term sustainable business advantage, reduce greenhouse gas emissions and comply with government regulations. These range from clean-air pollution control to banning noxious diesel trucks from operating in city centres.</p> 1361<p>Market studies have shown that medium-duty electric vehicles (EVs) will be cost-competitive with their fossil fuel counterparts in the next two years. Nevertheless, operators hesitate because electrification requires significant initial capital expenditure – for the EVs themselves, for related electrification infrastructure and for the cost of electricity from the grid.</p> 1362<p>The complexity is then multiplied across the entire industry and organisations struggle to make informed decisions around when and how best to adopt EVs. The solutions can be found through connectivity, the power of the industrial Internet of Things (IoT) and generating valuable data insights.”</p></div> 1363 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_32 et_clickable et_pb_toggle_item et_pb_toggle_close"> 1364 1365 1366 1367 1368 <h5 class="et_pb_toggle_title">#33 Forecasting the Future of Artificial General Intelligence (Tech Republic/. Dan Patterson)</h5> 1369 <div class="et_pb_toggle_content clearfix"><p>“The World Economic Forum wants to create an “ethics switch” to prevent artificial general intelligence from being harmful or unethical.</p> 1370<p>A lot of initiatives like OpenAI are working on that with a billion dollar investment from Microsoft. The question is, until then, what did we do? Because the threats–these algorithms–are not written by a human being, and it’s derived from the data, we need to make sure that data is diverse enough, and it doesn’t amplify our biases already in this society, and it’s from real sources, not fake data.</p> 1371<p>Let’s say that we have it, but there’s also a real chance that these algorithms will do something that’s harmful or unethical because we have no control over it. The question is, how do we prevent it from harming the society?”</p></div> 1372 </div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_31"> 1373 1374 1375 1376 1377 <a href="https://futureproofingnext.com/futureproofingnow/" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1185" height="236" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.08.36-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.08.36-AM.png 1185w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.08.36-AM-300x60.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.08.36-AM-768x153.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.08.36-AM-1024x204.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.08.36-AM-1080x215.png 1080w" sizes="(max-width: 1185px) 100v
1377w, 1185px" class="wp-image-208760" /></span></a> 1378 </div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_32"> 1379 1380 1381 1382 1383 <a href="http://eepurl.com/go3PZv" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1116" height="394" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.32.01-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.32.01-AM.png 1116w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.32.01-AM-300x106.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.32.01-AM-768x271.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.32.01-AM-1024x362.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.32.01-AM-1080x381.png 1080w" sizes="(max-width: 1116px) 100vw, 1116px" class="wp-image-208761" /></span></a> 1384 </div> 1385 </div> 1386 1387 1388 1389 1390 </div> 1391 1392 1393 </div> 1394 1395]]></content:encoded> 1396 1397 <wfw:commentRss>https://futureproofingnext.com/fn33april2020headlines/feed/</wfw:commentRss> 1398 <slash:comments>0</slash:comments> 1399 1400 1401 </item> 1402 <item> 1403 <title>What’s Up, What’s Down – 50 Industry Stats on COVID Impact</title> 1404 <link>https://futureproofingnext.com/50statscovid19impact/</link> 1405 <comments>https://futureproofingnext.com/50statscovid19impact/#respond</comments> 1406 1407 <dc:creator><![CDATA[Sean Moffitt]]></dc:creator> 1408 <pubDate>Sat, 04 Apr 2020 14:14:10 +0000</pubDate> 1409 <category><![CDATA[Research & Foresights]]></category> 1410 <category><![CDATA[Stats vs. the Status Quo]]></category> 1411 <category><![CDATA[Trends & Foresights]]></category> 1412 <category><![CDATA[coronavirus]]></category> 1413 <category><![CDATA[covid-19]]></category> 1414 <category><![CDATA[industry impact]]></category> 1415 <category><![CDATA[pandemic]]></category> 1416 <guid isPermaLink="false">https://futureproofingnext.com/?p=209209</guid> 1417 1418 <description><![CDATA[We scanned the world out there for best evidence of what's going on in the marketplace attributable to this global pandemic ]]></description> 1419 <content:encoded><![CDATA[ 1420<div class="et_pb_section et_pb_section_10 et_section_regular" > 1421 1422 1423 1424 1425 1426 1427 <div class="et_pb_row et_pb_row_12"> 1428 <div class="et_pb_column et_pb_column_4_4 et_pb_column_16 et_pb_css_mix_blend_mode_passthrough et-last-child"> 1429 1430 1431 1432 1433 <div class="et_pb_with_border et_pb_module et_pb_text et_pb_text_37 et_pb_text_align_left et_pb_bg_layout_light"> 1434 1435 1436 1437 1438 <div class="et_pb_text_inner"><h1><span><b>The futureproofer’s roundup to industry & MARKETPLACE impacts attributable to coronavirus/COVID-19</b></span></h1> 1439<blockquote> 1440<h2><span>âembrace UNCERTAINTY – some of the most BEAUTIFUL chapters of our lives won’t have a title until much later.â</span></h2> 1441<h2><span>â bob goff</span></h2> 1442</blockquote></div> 1443 </div><div class="et_pb_module et_pb_text et_pb_text_38 et_pb_text_align_left et_pb_bg_layout_light"> 1444 1445 1446 1447 1448 <div class="et_pb_text_inner"><h2><span><b>The latest on what’s up, what’s down and what’s sideways but don’t blink</b></span></h2> 1449<p><span data-offset-key="a6bsm-0-0">Massive stats global roundup on industry impact due to Covid-19 / Coronavirus (various sources) :</span></p> 1450<p><span data-offset-key="a6bsm-0-0"></span></p> 1451<div class="" data-block="true" data-editor="8g976" data-offset-key="ff2ik-0-0"> 1452<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><strong>RETAIL SALES WINNERS</strong></div> 1453<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0">– Supermarkets +22% in sales</span></div> 1454<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0">– Corner shops/convenience stores +30% in sales</span></div> 1455<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"></span></div> 1456<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"><strong>NEW AD VISUALS</strong><br /> – Images of people washing hands in ads +6X<br /> – Images/copy of sports/fitness and electronics in ads +3X</span></div> 1457<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"></span></div> 1458<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"><strong>CONTENT & CHANNELS</strong><br /> – YouTube – +6.5-20X during crisis weeks in affected countries<br /> – TV news + 69% in viewership</span><span data-offset-key="ff2ik-0-0"><br /> – Drama shows +35% in viewership</span></div> 1459<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"></span></div> 1460<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"><strong>JOB HUNTING</strong><br /> – Job applications to grocery – 40X</span></div> 1461<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"></span></div> 1462<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"><strong>SOCIAL ACTVITY</strong><br /> – Group calling +1000%<br /> – Time spent of Facebook +70%<br /> – Facebook & IG Live – 2X</span></div> 1463<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"></span></div> 1464<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"><strong>CUSTOMER NEEDS FROM COMPANIES:</strong><br /> – People want companies to provide: flexible payment terms (83%), offering free services (81%), closing non-essential stores (79%) and helping to produce essential supplies (67%)</span></div> 1465<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"></span></div> 1466<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"><strong>PESSIMISTIC CONCERN:</strong><br /> – Extreme concern for pandemic – the Philippines 67%</span></div> 1467<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"></span></div> 1468<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"><strong>CUSTOMER?CITIZEN/TRAVELLER  APPROVALS:</strong><br /> – Approve of how employers/workplaces have handled – 54% (vs. 14% disapprove)<br /> – Approve of how government has handled – 95% China, 50% USA, 14% Japan<br /> – Approve of how airlines have handled – 70% (vs. 10% disapprove)</span></div> 1469<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"></span></div> 1470<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"><strong>PANTRY LOADING</strong><br /> – Purchased extra food and drinks 46%<br /> </span></div> 1471</div></div> 1472 </div><div class="et_pb_module et_pb_divider et_pb_divider_5 et_pb_divider_position_ et_pb_space"><div class="et_pb_divider_internal"></div></div><div class="et_pb_module et_pb_image et_pb_image_33"> 1473 1474 1475 1476 1477 <a href="http://bit.ly/FN52busmodels" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="806" height="670" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-9.34.41-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-9.34.41-AM.png 806w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-9.34.41-AM-300x249.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-9.34.41-AM-768x638.png 768w" sizes="(max-width: 806px) 100v
1477w, 806px" class="wp-image-209213" /></span></a> 1478 </div><div class="et_pb_module et_pb_text et_pb_text_39 et_pb_text_align_left et_pb_bg_layout_light"> 1479 1480 1481 1482 1483 <div class="et_pb_text_inner"><div class="" data-block="true" data-editor="8g976" data-offset-key="ff2ik-0-0"> 1484<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"><strong>TIME SPENT:</strong><br />– More streaming – 51% say yes<br />– More TV – 45% say yes<br />– More gaming – 36$ say yes<br />– More cooking – 41% say yes<br />– More calling – 25% say yees</span></div> 1485<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"></span></div> 1486<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"><strong>SOCIAL MEDIA WANTS:</strong><br />– Desire for Livestreams – 42% want more live concerts and 42% want more live sports<br />– Social media companies should be: screening news/facts 67%, helping neighbours communities connect 43%, airing live streams 30%</span></div> 1487<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"></span></div> 1488<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"><strong>MANUFACTURING PIVOT:</strong><br />– Brands should suspend factory production to produce essentials – 68% agree, 13% disagree</span></div> 1489<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"></span></div> 1490<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"><strong>AD CONTINUANCES:</strong><br />– Should ads continue in pandemic – 37% say yes/36% don”t know, 25% no</span></div> 1491<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"></span></div> 1492<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"><strong>SOFTWARE SALES:</strong><br />– Biggest software increases: Telemedicine (+616%), Web Conferencing (+445%), Video conferencing (+327%), Antivirus (+308%, Remote desktop (+308%)<br /></span></div> 1493<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"></span></div> 1494<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><strong>ONLINE BEHAVIOUR</strong></div> 1495<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0">– Online Traffic – biggest risers – media (+34%), Finance (+29%), Food (+21%), Health care (+18%)</span></div> 1496<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"></span></div> 1497<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"><strong>EXPECTED LENGTH OF IMPACT:</strong><br />– Most popular answer – expected length of outbreak – 2-3 months (the more income/older you re – the longer the projection) </span></div> 1498<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"></span></div> 1499<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"><strong>PURCHASE DELAY:</strong><br />– Major purchases delayed until: Outbreak decreasing/over in my country (42%), Outbreak decreasing/over globally (20%),, don’t know/N?A (38%)<br /></span></div> 1500<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"></span></div> 1501<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0"><strong>CASCADING IMPACTS</strong> (I do find it interesting how people believe somebody else will have a bigger issue than themselves personally) </span></div> 1502<div data-offset-key="ff2ik-0-0" class="_1mf _1mj"><span data-offset-key="ff2ik-0-0">– Impacts on personal fiannces – 31% dramatic/big impact, 62% small/no impact<br />– Impacts on local economy – 73% dramatic/big impact, 20% small.no impact<br />– Impact on global economy – 85% dramatic/big impact, 10% small/no impact</span></div> 1503</div></div> 1504 </div><div class="et_pb_module et_pb_divider et_pb_divider_6 et_pb_divider_position_ et_pb_space"><div class="et_pb_divider_internal"></div></div><div class="et_pb_module et_pb_image et_pb_image_34"> 1505 1506 1507 1508 1509 <a href="http://bit.ly/FN52busmodels" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1283" height="681" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-9.09.22-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-9.09.22-AM.png 1283w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-9.09.22-AM-300x159.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-9.09.22-AM-768x408.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-9.09.22-AM-1024x544.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-9.09.22-AM-1080x573.png 1080w" sizes="(max-width: 1283px) 100vw, 1283px" class="wp-image-209214" /></span></a> 1510 </div><div class="et_pb_module et_pb_text et_pb_text_40 et_pb_text_align_left et_pb_bg_layout_light"> 1511 1512 1513 1514 1515 <div class="et_pb_text_inner"><div class="o9v6fnle cxmmr5t8 oygrvhab hcukyx3x c1et5uql ii04i59q"> 1516<div dir="auto"><strong>MARKETING APPROACHES</strong></div> 1517<div dir="auto">– Marketing – 59% more reaching out to clients , 47% more email marketing, 25% less cold calling, 33% less direct mail</div> 1518<div dir="auto"></div> 1519<div dir="auto"><strong>BIGGEST RETAIL LOSERS:</strong></div> 1520</div> 1521<div class="o9v6fnle cxmmr5t8 oygrvhab hcukyx3x c1et5uql ii04i59q"> 1522<div dir="auto">– Fashion -41%+ drop in sales</div> 1523<div dir="auto"></div> 1524<div dir="auto"><strong>AD PROJECTIONS:</strong></div> 1525</div> 1526<div class="o9v6fnle cxmmr5t8 oygrvhab hcukyx3x c1et5uql ii04i59q"> 1527<div dir="auto">– Ad Revenue -10%+ drop expected</div> 1528<div dir="auto"></div> 1529<div dir="auto"><strong>INTERACTION IS NO LONGER COOL?:</strong></div> 1530</div> 1531<div class="o9v6fnle cxmmr5t8 oygrvhab hcukyx3x c1et5uql ii04i59q"> 1532<div dir="auto">– Images of people interacting in social media  -27%</div> 1533<div dir="auto"></div> 1534<div dir="auto"><strong>BRANDS THAT CROSSED OVER THE LINE:</strong></div> 1535</div> 1536<div class="o9v6fnle cxmmr5t8 oygrvhab hcukyx3x c1et5uql ii04i59q"> 1537<div dir="auto">– Boycott of brands based on COVID communication -1 in 10</div> 1538<div dir="auto"></div> 1539</div></div> 1540 </div><div class="et_pb_module et_pb_image et_pb_image_35"> 1541 1542 1543 1544 1545 <a href="http://bit.ly/FN52busmodels" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="605" height="717" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-10.02.14-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-10.02.14-AM.png 605w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-10.02.14-AM-253x300.png 253w" sizes="(max-width: 605px) 100v
1545w, 605px" class="wp-image-209217" /></span></a> 1546 </div><div class="et_pb_module et_pb_text et_pb_text_41 et_pb_text_align_left et_pb_bg_layout_light"> 1547 1548 1549 1550 1551 <div class="et_pb_text_inner"><div class="o9v6fnle cxmmr5t8 oygrvhab hcukyx3x c1et5uql ii04i59q"></div> 1552<div class="o9v6fnle cxmmr5t8 oygrvhab hcukyx3x c1et5uql ii04i59q"> 1553<div dir="auto"></div> 1554<div dir="auto"><strong>PEOPLE DON’T SHOP – EVEN OFF TV:</strong></div> 1555</div> 1556<div class="o9v6fnle cxmmr5t8 oygrvhab hcukyx3x c1et5uql ii04i59q"> 1557<div dir="auto">– TV Shopping -65% reduction in viewership</div> 1558<div dir="auto"></div> 1559<div dir="auto"><strong>EMPLOYMENT PESSIMISM:</strong></div> 1560</div> 1561<div class="o9v6fnle cxmmr5t8 oygrvhab hcukyx3x c1et5uql ii04i59q"> 1562<div dir="auto">– 18-24 year old concerns about long term unemployment – 7 in 10</div> 1563<div dir="auto"></div> 1564<div dir="auto"><strong>CONCERN & PESSIMISTIC OUTLOOK:</strong></div> 1565</div> 1566<div class="o9v6fnle cxmmr5t8 oygrvhab hcukyx3x c1et5uql ii04i59q"> 1567<div dir="auto">– Extreme concerne for Pandemic – China 6% USA – 27%</div> 1568</div> 1569<div class="o9v6fnle cxmmr5t8 oygrvhab hcukyx3x c1et5uql ii04i59q"> 1570<div dir="auto">– Level of Optimism – Japan 57% pessimistic (Vs. 14% USA)</div> 1571<div dir="auto"></div> 1572<div dir="auto"><strong>SHOULD WE SHUT DOWN?:</strong></div> 1573</div> 1574<div class="o9v6fnle cxmmr5t8 oygrvhab hcukyx3x c1et5uql ii04i59q"> 1575<div dir="auto">– Approve of cancelling sports events – 78% (51% for workplaces)</div> 1576</div> 1577<div class="o9v6fnle cxmmr5t8 oygrvhab hcukyx3x c1et5uql ii04i59q"> 1578<div dir="auto">– the whole population should be locked down – 79% Italy, 30% USA and 18% Singapore</div> 1579<div dir="auto"></div> 1580<div dir="auto"><strong>ZOOM VIDEO CONFERENCING STOCK PRICE:</strong></div> 1581<div dir="auto">Up 87% year to date,vs. NASDAQ down 18%</div> 1582<div dir="auto"></div> 1583<div dir="auto"><strong>CLOROX BLEACH/ANITBACTERIAL-DRIVEN STOCK PRICE:</strong></div> 1584<div dir="auto">UP 16% year to date vs. DOW drop of 28% </div> 1585<div dir="auto"></div> 1586<div dir="auto"></div> 1587<div dir="auto"></div> 1588</div></div> 1589 </div><div class="et_pb_module et_pb_divider et_pb_divider_7 et_pb_divider_position_ et_pb_space"><div class="et_pb_divider_internal"></div></div><div class="et_pb_module et_pb_image et_pb_image_36"> 1590 1591 1592 1593 1594 <a href="http://bit.ly/FN52busmodels" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="802" height="474" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-9.49.01-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-9.49.01-AM.png 802w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-9.49.01-AM-300x177.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-9.49.01-AM-768x454.png 768w" sizes="(max-width: 802px) 100vw, 802px" class="wp-image-209215" /></span></a> 1595 </div><div class="et_pb_module et_pb_text et_pb_text_42 et_pb_text_align_left et_pb_bg_layout_light"> 1596 1597 1598 1599 1600 <div class="et_pb_text_inner"><div class="o9v6fnle cxmmr5t8 oygrvhab hcukyx3x c1et5uql ii04i59q"> 1601<div dir="auto"><strong>SOCIAL DISTANCING:</strong></div> 1602<div dir="auto">– People who consciously avoided crowded places – 75%</div> 1603<div dir="auto"></div> 1604<div dir="auto"><strong>INVENTORY STOCKOUTS:</strong></div> 1605</div> 1606<div class="o9v6fnle cxmmr5t8 oygrvhab hcukyx3x c1et5uql ii04i59q"> 1607<div dir="auto">– Biggest struggle to get – face masks (36%), anti-bacterial sanitizer (33%)</div> 1608<div dir="auto"></div> 1609<div dir="auto"><strong>THE MISSING SPORTS FIX?:</strong></div> 1610</div> 1611<div class="o9v6fnle cxmmr5t8 oygrvhab hcukyx3x c1et5uql ii04i59q"> 1612<div dir="auto">– What should sports do – 14% held without crowds, 72% postponed until outbreak contained and 14% canceled altogether</div> 1613<div dir="auto"></div> 1614<div dir="auto"><strong>BIGGEST ONLINE LOSERS:</strong></div> 1615</div> 1616<div class="o9v6fnle cxmmr5t8 oygrvhab hcukyx3x c1et5uql ii04i59q"> 1617<div dir="auto">– Online Traffic – biggest drops -travel (-46%), Construction (-18%), Advertising (-17%), Transport (-17%)</div> 1618</div> 1619<div class="o9v6fnle cxmmr5t8 oygrvhab hcukyx3x c1et5uql ii04i59q"> 1620<div dir="auto"></div> 1621</div> 1622<div class="o9v6fnle cxmmr5t8 oygrvhab hcukyx3x c1et5uql ii04i59q"> 1623<div dir="auto"><span><a class="oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl oo9gr5id gpro0wi8 lrazzd5p" href="https://www.facebook.com/hashtag/flattenthecurve?__cft__[0]=AZXWcbw2DsfyyRDHaRdBNc6wBwcL0SpRnE3_YRWPXEdfdJq_TB1uZ8Aw9WA-M6xJIdXuomO4nDCNYroIVCMiqrAbdb-TJU1ExNNZFH2KYFOuvk2I2lmEI9vogg0nhB0UY1I&__tn__=*NK-R" role="link" tabindex="0"></a></span></div> 1624</div></div> 1625 </div><div class="et_pb_module et_pb_divider et_pb_divider_8 et_pb_divider_position_ et_pb_space"><div class="et_pb_divider_internal"></div></div><div class="et_pb_module et_pb_image et_pb_image_37"> 1626 1627 1628 1629 1630 <a href="http://bit.ly/FN52busmodels" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="832" height="567" src="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-9.54.18-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-9.54.18-AM.png 832w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-9.54.18-AM-300x204.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/04/Screen-Shot-2020-04-04-at-9.54.18-AM-768x523.png 768w" sizes="(max-width: 832px) 100vw, 832px" class="wp-image-209216" /></span></a> 1631 </div><div class="et_pb_module et_pb_text et_pb_text_43 et_pb_text_align_left et_pb_bg_layout_light"> 1632 1633 1634 1635 1636 <div class="et_pb_text_inner"><div class="o9v6fnle cxmmr5t8 oygrvhab hcukyx3x c1et5uql ii04i59q"> 1637<div dir="auto"></div> 1638<div dir="auto">The message regardless of industry impact remains:</div> 1639</div> 1640<div class="o9v6fnle cxmmr5t8 oygrvhab hcukyx3x c1et5uql ii04i59q"> 1641<div dir="auto">Stay safe, stay positive, stay nice to others socially distance and <span><a class="oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl oo9gr5id gpro0wi8 lrazzd5p" href="https://www.facebook.com/hashtag/flattenthecurve?__cft__[0]=AZXWcbw2DsfyyRDHaRdBNc6wBwcL0SpRnE3_YRWPXEdfdJq_TB1uZ8Aw9WA-M6xJIdXuomO4nDCNYroIVCMiqrAbdb-TJU1ExNNZFH2KYFOuvk2I2lmEI9vogg0nhB0UY1I&__tn__=*NK-R" role="link" tabindex="0">#flattenthecurve</a></span></div> 1642</div></div> 1643 </div><div class="et_pb_module et_pb_divider et_pb_divider_9 et_pb_divider_position_ et_pb_space"><div class="et_pb_divider_internal"></div></div> 1644 </div> 1645 1646 1647 1648 1649 </div><div class="et_pb_row et_pb_row_13"> 1650 <div class="et_pb_column et_pb_column_4_4 et_pb_column_17 et_pb_css_mix_blend_mode_passthrough et-last-child"> 1651 1652 1653 1654 1655 <div class="et_pb_module et_pb_image et_pb_image_38"> 1656 1657 1658 1659 1660 <a href="https://futureproofingnext.com/futureproofingnow/" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1248" height="548" src="https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-18-at-4.14.40-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-18-at-4.14.40-PM.png 1248w, https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-18-at-4.14.40-PM-300x132.png 300w, https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-18-at-4.14.40-PM-768x337.png 768w, https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-18-at-4.14.40-PM-1024x450.png 1024w, https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-18-at-4.14.40-PM-1080x474.png 1080w" sizes="(max-width: 1248px) 100vw, 1248px" class="wp-image-207769" /></span></a> 1661 </div><div class="et_pb_module et_pb_text et_pb_text_44 et_pb_text_align_left et_pb_bg_layout_light"> 1662 1663 1664 1665 1666 <div class="et_pb_text_inner"><h3>F:N’s Next Threer Webcasts:</h3> 1667<p>Twice monthly, F:N is hosting webcasts with innovation’s most relevant topics and most informed leaders, thinkers  & practitioners to bring the future forward.  Have a peak at what’s next:</p> 1668<p style="text-align: center;"><strong>The Cross Industry Movers 20 ( April 7th ) –<a href="http://bit.ly/fncrossindustry20">
1668 Sign Up Here</a></strong></p> 1669<p style="text-align: center;"><strong>The Future of Finance ( April 21st ) –<a href="http://bit.ly/fnfutureoffinance"> Sign Up Here</a></strong></p> 1670<p style="text-align: center;"><strong>The Future of Work 2020+ – Talent, Skills & Careers ( May 12th ) – <a href="http://bit.ly/fnfowtalent">Sign Up Here</a></strong></p></div> 1671 </div> 1672 </div> 1673 1674 1675 1676 1677 </div> 1678 1679 1680 </div><div class="et_pb_section et_pb_section_11 et_pb_section_parallax et_pb_with_background et_pb_fullwidth_section et_section_regular" > 1681 1682 <span class="et_parallax_bg_wrap"><span 1683 class="et_parallax_bg" 1684 style="background-image: url(https://futureproofingnext.com/wp-content/uploads/2019/05/business-01.jpg);" 1685 ></span></span> 1686 1687 1688 1689 1690 <section class="et_pb_module et_pb_fullwidth_header et_pb_fullwidth_header_2 et_animated et_hover_enabled et_pb_section_video et_pb_preload et_pb_text_align_center et_pb_bg_layout_dark et_pb_fullscreen"> 1691 1692 <span class="et_pb_section_video_bg "> 1693 1694 <video loop="loop" autoplay playsinline muted width="1920" height="1080"> 1695 <source type="video/mp4" src="https://futureproofingnext.com/wp-content/uploads/2019/05/Network-12716.mp4" /> 1696 1697 </video> 1698 </span> 1699 1700 1701 <div class="et_pb_fullwidth_header_container center"> 1702 <div class="header-content-container center"> 1703 <div class="header-content"> 1704 1705 <h1 class="et_pb_module_header">LEAN INTO THE FUTURE</h1> 1706 1707 <div class="et_pb_header_content_wrapper"><p>We operate at the intersection of the future and business.</p> 1708<p>We live between early stage idea and reliable growth.</p> 1709<p>We help deliver innovation competence and confidence.</p></div> 1710 <a class="et_pb_button et_pb_more_button et_pb_button_one" href="#">Our Portfolio</a><a class="et_pb_button et_pb_more_button et_pb_button_two" href="#">Our Team</a> 1711 </div> 1712 </div> 1713 1714 </div> 1715 <div class="et_pb_fullwidth_header_overlay"></div> 1716 <div class="et_pb_fullwidth_header_scroll"><a href="#" class="scroll-down-container"> 1717 <span class="scroll-down et-pb-icon">"</span> 1718 1719 1720 </a></div> 1721 </section> 1722 1723 1724 </div><div class="et_pb_section et_pb_section_12 et_section_regular" > 1725 1726 1727 1728 1729 1730 1731 <div class="et_pb_row et_pb_row_14"> 1732 <div class="et_pb_column et_pb_column_4_4 et_pb_column_18 et_pb_css_mix_blend_mode_passthrough et-last-child"> 1733 1734 1735 1736 1737 <div class="et_pb_module et_pb_team_member et_pb_team_member_3 et_clickable clearfix et_pb_bg_layout_light"> 1738 1739 1740 1741 1742 <div class="et_pb_team_member_image et-waypoint et_pb_animation_off"><img loading="lazy" width="673" height="605" src="https://futureproofingnext.com/wp-content/uploads/2019/08/Screen-Shot-2019-08-05-at-1.39.05-PM.png" alt="Sean Moffitt" srcset="https://futureproofingnext.com/wp-content/uploads/2019/08/Screen-Shot-2019-08-05-at-1.39.05-PM.png 673w, https://futureproofingnext.com/wp-content/uploads/2019/08/Screen-Shot-2019-08-05-at-1.39.05-PM-300x270.png 300w" sizes="(max-width: 673px) 100vw, 673px" class="wp-image-207153" /></div> 1743 <div class="et_pb_team_member_description"> 1744 <h4 class="et_pb_module_header">Sean Moffitt</h4> 1745 <p class="et_pb_member_position">Co-Founder, Futureproofing : Next / MD - Wikibrands</p> 1746 <div><p><span>Sean is a driving force behind F:N balancing out broad expertise in: business transformation & emerging tech, vision & strategy, brand & customer, talent & culture, and trends & applied innovation,  to help companies deliver</span><span> â<em>innovation you can take to the bankâ</em></span></p> 1747<p>As a former Fortune 500 executive, CMO, incubator executive counsel  and four-time startup founder, Sean bridges large, scaling and startup culture & practices. He is a global thought leader in company innovation, author of Wikibrands and 16 marketplace studies. and has helped spearhead growth and transformation of over 200+ clients around the world.</p></div> 1748 <ul class="et_pb_member_social_links"><li><a href="https://www.facebook.com/seanmoffitt17" class="et_pb_font_icon et_pb_facebook_icon"><span>Facebook</span></a></li><li><a href="https://twitter.com/seanmoffitt" class="et_pb_font_icon et_pb_twitter_icon"><span>X</span></a></li><li><a href="https://www.linkedin.com/in/moffittsean" class="et_pb_font_icon et_pb_linkedin_icon"><span>LinkedIn</span></a></li></ul>
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1848 </div> 1849 </div> 1850 </div><div class="et_pb_column et_pb_column_1_4 et_pb_column_22 et_pb_css_mix_blend_mode_passthrough et-last-child et_pb_column_empty"> 1851 1852 1853 1854 1855 1856 </div> 1857 1858 1859 1860 1861 </div> 1862 1863 1864 </div> 1865]]></content:encoded> 1866 1867 <wfw:commentRss>https://futureproofingnext.com/50statscovid19impact/feed/</wfw:commentRss> 1868 <slash:comments>0</slash:comments> 1869 1870 <enclosure url="https://futureproofingnext.com/wp-content/uploads/2019/05/Network-12716.mp4" length="0" type="video/mp4" /> 1871 1872 </item> 1873 <item> 1874 <title>Futureproofing & Business in a Post-Coronavirus World – Four Things to Know & Fifty+ Implications </title> 1875 <link>https://futureproofingnext.com/postcoronavirusfutureproofing/</link> 1876 <comments>https://futureproofingnext.com/postcoronavirusfutureproofing/#comments</comments> 1877 1878 <dc:creator><![CDATA[Andrea Kates]]></dc:creator> 1879 <pubDate>Sat, 14 Mar 2020 20:52:57 +0000</pubDate> 1880 <category><![CDATA[Emerging Technologies, Applications & Implications]]></category> 1881 <category><![CDATA[Headlines & Resources]]></category> 1882 <category><![CDATA[Ideas, Events & People]]></category> 1883 <category><![CDATA[Trends & Foresights]]></category> 1884 <category><![CDATA[agriculture]]></category> 1885 <category><![CDATA[andrea kates]]></category> 1886 <category><![CDATA[business]]></category> 1887 <category><![CDATA[coronavirus]]></category> 1888 <category><![CDATA[covid-19]]></category> 1889 <category><![CDATA[crisis]]></category> 1890 <category><![CDATA[finance]]></category> 1891 <category><![CDATA[future of work]]></category> 1892 <category><![CDATA[futureproofing]]></category> 1893 <category><![CDATA[health]]></category> 1894 <category><![CDATA[industries]]></category> 1895 <category><![CDATA[manufacturing]]></category> 1896 <category><![CDATA[opportunity]]></category> 1897 <category><![CDATA[retail]]></category> 1898 <category><![CDATA[scenarios]]></category> 1899 <category><![CDATA[sean moffitt]]></category> 1900 <category><![CDATA[technology]]></category> 1901 <category><![CDATA[travel]]></category> 1902 <category><![CDATA[trends]]></category> 1903 <category><![CDATA[trust]]></category> 1904 <guid isPermaLink="false">https://futureproofingnext.com/?p=208874</guid> 1905 1906 <description><![CDATA[COVID-19/Coronavirus has caused an response and reaction to the immediate implications of this pandemic. But what happens next? Futureproofing ; Next explores what longer term effects may occur, shows some historical precedent from other big crises and counsels future proofed organizations what to do next. ]]></description> 1907 <content:encoded><![CDATA[<p><div class="et_pb_section et_pb_section_14 et_section_regular" > 1908 1909 1910 1911 1912 1913 1914 <div class="et_pb_row et_pb_row_17"> 1915 <div class="et_pb_column et_pb_column_4_4 et_pb_column_23 et_pb_css_mix_blend_mode_passthrough et-last-child"> 1916 1917 1918 1919 1920 <div class="et_pb_with_border et_pb_module et_pb_text et_pb_text_47 et_pb_text_align_left et_pb_bg_layout_light"> 1921 1922 1923 1924 1925 <div class="et_pb_text_inner"><h1><span><b>Gradually, Then Suddenly: New Business Leadership Imperatives in the Age of COVID-19</b></span></h1> 1926<blockquote> 1927<h2><span>âHow did you go bankrupt?â Two ways. Gradually, then suddenly.â</span></h2> 1928<h2><span>â <b>Ernest Hemingway,</b><a href="https://www.goodreads.com/work/quotes/589497"><b> The Sun Also Rises</b></a></span></h2> 1929</blockquote></div> 1930 </div><div class="et_pb_module et_pb_text et_pb_text_48 et_pb_text_align_left et_pb_bg_layout_light"> 1931 1932 1933 1934 1935 <div class="et_pb_text_inner"><p><span>We are in the midst of a high-visibility, global response to the COVID-19 virus. The uncertainty and fear surrounding the current crisis are real, and we feel tremendous concern from a public health perspective and appreciation for people on the front lines making tough decisions about how to contain and control the risk.</span></p> 1936<p><span>At the same time, as business leaders, our team at <a href="https://futureproofingnext.com">Futureproofing : Next</a> has focused our lens on the lessons weâre already learning about effective responses to dramatic, sudden challenges. Whereas most news analysis and punditry has focused on the just-breaking developments, weâve projected out where the future goes in a post-Coronavirus world. Our observations about good and bad leadership in this current crisis point to <b>rules that we must apply more broadly to our companies from this point forward.</b></span></p> 1937<p><span>The COVID-19 pandemic exposes realities that have been sneaking up on us gradually. But, now we<span class="Apple-converted-s
1937pace"> </span>can apply the <em>lessons of the moment</em> to broader business issues and societal challenges, using this current crisis as rapid learning about whatâs required for<em> B</em></span><em>usiness Leadership Imperatives in the Age of COVID-19 and Beyond.</em></p></div> 1938 </div><div class="et_pb_module et_pb_image et_pb_image_39"> 1939 1940 1941 1942 1943 <a href="http://bit.ly/FN52busmodels" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1196" height="895" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.10.18-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.10.18-AM.png 1196w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.10.18-AM-300x224.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.10.18-AM-768x575.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.10.18-AM-1024x766.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.10.18-AM-510x382.png 510w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.10.18-AM-1080x808.png 1080w" sizes="(max-width: 1196px) 100vw, 1196px" class="wp-image-208878" /></span></a> 1944 </div><div class="et_pb_module et_pb_text et_pb_text_49 et_pb_text_align_left et_pb_bg_layout_light"> 1945 1946 1947 1948 1949 <div class="et_pb_text_inner"><h2><span><b>Futureproofed Leadership. New Rules of Thumb. New Thumbs.</b></span></h2> 1950<p><span>We canât predict with certainty what the next <em>black swan</em> will be, but we recognize that the impact of any given event can create a cascade of impacts outside our span of control and beyond our realm of understanding. The speed of technology and the global interconnectedness of commerce produces a rapid multiplier effect.</span></p> 1951<p><span>The emergence of new high-stakes forces is our “new normal”.</span></p> 1952<p><span>In this crisis environment, <strong>what do we need to do differently to lead our companies today?</strong> Whatâs the best way to apply the wake up call lessons to our businesses moving forward? </span><span style="font-size: 18px;">What are long-lasting shifts in business post-Coronavirus?</span></p> 1953<p><span><b>We’ve outlined themes that every business needs to integrate into their thinking today so that the “gradual” prepares us for the “suddenly”:</b></span></p> 1954<p><span>#1. Five critical leadership skills to stay ahead of a health crisis ⦠and other future crises.</span></p> 1955<p><span>#2. What weâve learned from past crises: inspiring new thinking.and paradigm shifts.</span></p> 1956<p><span>#3. Fifty+ implications and projections to business & industries over the next two-three years.</span></p> 1957<p><span>#4. Summary: How to futureproof now in advance of the next unknown: <b>Imperatives for business in the COVID-19 era and beyond.</b></span></p> 1958<p>Stay safe, stay open to possibility and enjoy what follows …<span><b></b></span></p> 1959<p><span><b></b></span></p></div> 1960 </div><div class="et_pb_module et_pb_divider et_pb_divider_11 et_pb_divider_position_ et_pb_space"><div class="et_pb_divider_internal"></div></div><div class="et_pb_module et_pb_image et_pb_image_40"> 1961 1962 1963 1964 1965 <a href="http://bit.ly/FN52busmodels" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1201" height="580" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.17.56-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.17.56-AM.png 1201w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.17.56-AM-300x145.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.17.56-AM-768x371.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.17.56-AM-1024x495.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.17.56-AM-1080x522.png 1080w" sizes="(max-width: 1201px) 100v
1965w, 1201px" class="wp-image-208879" /></span></a> 1966 </div><div class="et_pb_module et_pb_text et_pb_text_50 et_pb_text_align_left et_pb_bg_layout_light"> 1967 1968 1969 1970 1971 <div class="et_pb_text_inner"><h2><span><b>#1. What good leaders do to stay ahead of a crisis.</b></span></h2> 1972<p><span></span><span><b>NEW REALITIES OUTSIDE THE FOUR WALLS SHOULD TRIGGER HIGH GEAR BEHAVIOR INSIDE THE FOUR WALLS. </b></span></p> 1973<p><span>We must be vigilant to forces outside our four walls. When we dial back how we found about the early seeds of COVID-19, we realize it was <a href="https://www.cnbc.com/2020/03/03/bluedot-used-artificial-intelligence-to-predict-coronavirus-spread.html">new technology (AI) from new companies that spotted it first, Socially innovative technology scanning the open databases of global hospital health care environments</a> witnessed a spike of 27 flu-like cases arriving in Wuhan province shortly before New Yearâs Day in China. When we see early signs of anomalies, we need to shift into high alert. In the spread of an epidemic, losing time means losing lives. â</span><span>Data radarâ needs to be on at all times. Denial is dangerous.</span></p> 1974<p><span></span><span><b>TAP INTO AN ECOSYSTEM BEYOND OUR FAMILIAR EXPERTISE</b>. </span></p> 1975<p><span>In the face of uncertainty, leaders need to learn from experts from outside our traditional realms of knowledge and be prepared to question our prior assumptions and plans. Particularly in this crisis, <a href="https://www.nytimes.com/2020/03/11/opinion/coronavirus-expert-advice.html">there is a pronounced authority void, caused by the quickness of the crisis, expansiveness of the challenges and politics of the era</a>. People in power need to listen to the people with the best answers. </span><span>Rapid learning is mission critical.</span></p> 1976<p><span></span><span><b>MOBILIZE RAPID RESPONSE.</b> </span></p> 1977<p><span>For governments, the ability to organize, coordinate, and orchestrate the entire system of healthcare workers, epidemiologists, and citizens allowed for quick testing and containment. Speed was imperative. Witness one South Koreanâs company <a href="https://www.cnn.com/2020/03/12/asia/coronavirus-south-korea-testing-intl-hnk/index.html">rapid anticipatory response to the fast approaching pandemic.</a> </span><span>Trust is the currency required to engage the network of people required for fast cooperation.</span></p> 1978<p><span></span><span><b>DATA IS POWER.</b> </span></p> 1979<p><span>Strategies that begin with past data arenât sufficient to deal with the chaotic feelings of uncertainty associated with a major crisis. Companies such as <a href="https://www.forbes.com/sites/bernardmarr/2020/03/13/coronavirus-how-artificial-intelligence-data-science-and-technology-is-used-to-fight-the-pandemic/#704ca9b95f5f">Google DeepMind, Benevolent.ai, Infervision, Tencent<span class="Apple-converted-space"> </span>and Alibaba have all used to data</a> to provide forward-looking options for diagnosis and solutions in mere weeks. </span><span>We need to multiply our capacity to gather facts and evaluate information for the future. </span></p> 1980<p><span></span><span><b>THEREâS NO ROOM FOR POLITICS IN A CRISIS</b>. </span></p> 1981<p><span>The rallying cry from leaders canât come from a position of ego. Both in China and the U.S., excessive optimism, overconfidence, confirmation bias, status quo bias, aversion to accepting a sure loss, and responsibility-related regret <a href="http://www.apple.com">all have factored into poor initial and ongoing response to the much larger issue of a pandemic.</a> </span><span>Blame is pointless. </span></p></div> 1982 </div><div class="et_pb_module et_pb_divider et_pb_divider_12 et_pb_divider_position_ et_pb_space"><div class="et_pb_divider_internal"></div></div><div class="et_pb_module et_pb_image et_pb_image_41"> 1983 1984 1985 1986 1987 <a href="http://bit.ly/FN52busmodels" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1200" height="863" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.30.26-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.30.26-AM.png 1200w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.30.26-AM-300x216.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.30.26-AM-768x552.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.30.26-AM-1024x736.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.30.26-AM-1080x777.png 1080w" sizes="(max-width: 1200px) 100v
1987w, 1200px" class="wp-image-208880" /></span></a> 1988 </div><div class="et_pb_module et_pb_text et_pb_text_51 et_pb_text_align_left et_pb_bg_layout_light"> 1989 1990 1991 1992 1993 <div class="et_pb_text_inner"><h2><span><b>#2. What weâve learned from past crises: Coming out on the other side<i> simple, bolder, inspired and different.</i></b></span></h2> 1994<p><span>If there is a silver lining to the Coronavirus crisis, it can be summarized with three perspectives: a) if well-understood and analyzed, todayâs crisis can serve as a wake up call to reframe leadership priorities,  b) we can apply the insights from this and previous crises to write a new chapter for business leaders whose competitive worlds mirror many aspects of this crisis and c) we should maintain an indomitable spirit of optimism in the face of challenge, to coin Jack Kerouac “something good will come of all things yet.”</span></p> 1995<p><span>Letâs investigate the lasting effects, both positive and negative, of a number of seminal crises over the last half-century:</span></p> 1996<h3><span><b>a) The Oil Shocks and Energy Crisis of 1973 and 1979</b></span></h3> 1997<p><span></span><span>– embargoes that raised the price of oil 400% from $3 to $12/barrel in 1973 and subsequently to $40/barrel in 1979<span class="Apple-converted-space"> </span></span></p> 1998<p><span><b>Lasting Effects:</b></span></p> 1999<ul> 2000<li><span></span><span>increased energy exploration, alternative energy research & energy conservation<span class="Apple-converted-space"> </span></span></li> 2001<li><span></span><span>more restrictive monetary policy to better fight runaway inflation</span></li> 2002<li><span style="font-size: 18px;">reduction of OPEC as an institution and ongoing Western world-Middle Eastern political friction</span></li> 2003<li><span style="font-size: 18px;">the last hurrah of big government intervention with price controls & rationing, which turned into the counterforce Reagonomics of the ’80s  </span></li> 2004<li><span style="font-size: 18px;">reduced the demand for large cars, the launch of the hatchback, front wheel drive as the new standard, a rising popularity of diesel and the international increase of Japanese imports </span></li> 2005</ul> 2006<p><b style="font-size: 22px; color: #333333; text-transform: uppercase;">b) The Y2K Potential Millennium Bug of 1999/2000</b></p> 2007<p><span>– the $300+ billion-plus government and business spent on fixing the computer glitch that didnât happen</span></p> 2008<p><span><b>Lasting Effects:</b></span></p> 2009<ul> 2010<li><span></span><span>the interrelatedness and network effects of our digital worlds and tech infrastructures</span></li> 2011<li><span></span><span>technology escaping our ability to defend it – recogniton of its exponential strength and fragility</span></li> 2012<li><span></span><span>the rise of coordinated hacking and malicious attacks<span class="Apple-converted-space"> </span></span></li> 2013<li><span></span><span>country, company, community and personal disaster recovery plans<span class="Apple-converted-space"> </span></span></li> 2014<li><span></span><span>putting I.T. into the C-suite sphere and the start of technology offshoring<span class="Apple-converted-space"> </span></span></li> 2015</ul> 2016<h3><span><b>c) The Dot-Com Bust of 2000â2002</b></span></h3> 2017<p><span></span><span>– a stock market bubble that caused $5 trillion in capitalization losses saw a 78% dip in the NASDAQ from its peak, and follow up recession caused by excessive speculation in Internet-related companies in the late 1990s and a period of massive growth in the use and adoption of the Internet</span></p> 2018<p><span><b>Lasting Effects:</b></span></p> 2019<ul> 2020<li><span></span><span>a sustained fever and celebration for entrepreneurship and venture capital</span></li> 2021<li><span></span><span>setting the infrastructure and economic foundation paving the way for a mature internet</span></li> 2022<li><span></span><span>digital habits ingrained themselves into the rhythms of everyday life and the enduring mobile, social media era</span></li> 2023<li><span></span><span>the erosion of the middle class through lost investments, layoffs, frauds and lack of safety nets</span></li> 2024<li><span>the notion of “irrational exhuberance” – momentum for a new idea created by momentum, see Bitcoin in recent years </span></li> 2025</ul> 2026<h3><span><b>d) The Great Recession & Financial Crisis 2007-2012</b></span></h3> 2027<p><span></span>– the financial crisis caused by a breakdown of trust and liquidity with banks, a subprime mortgage crisis, unregulated use of derivatives, the first year of declining global GDP in 2009, a stock market crash that saw a 53% reduction in the Dow, unemployment that rose to 10% in the U.S.  and a resulting five year prolonged recession</p> 2028<p><span><b>Lasting Effects:</b></span></p> 2029<ul> 2030<li><span></span><span>An important factor in the rise of populist sentiment and polarization of beliefs, that resulted in the election of President Trump and other populist leaders around the world and Britainâs decision to leave the E.U.</span></li> 2031<li><span></span><span>Long term credibility of experts and economists put fundamentally into question</span></li> 2032<li><span></span><span>Mass long-term unemployment risks, particularly in male-dominated manufacturing-based industries; subsequent rise in female-run businesses</span></li> 2033<li><span></span><span>Fragility of the economic systems and dependency on all levels of company, corporate, personal and student debt<span class="Apple-converted-s
2033pace"> </span></span></li> 2034<li>Excessive inequality, protectionism and inward-looking policies causing movements and counter-movements (e.g. Occupy Wall Street & the Tea Party)</li> 2035<li>Better mainstream understanding of risk and the perils of unlimited debt</li> 2036<li><span style="font-size: 18px;">Rejection of the notion that traditional employment will always be stable and increased entrepreneurship and side hustles to mitigate personal career & financial instability</span></li> 2037<li><span style="font-size: 18px;">Lower fertility rates</span> –<a href="https://scholars.unh.edu/cgi/viewcontent.cgi?article=1230&context=carsey"></a><a href="https://scholars.unh.edu/cgi/viewcontent.cgi?article=1230&context=carsey"> yep, this happened</a></li> 2038<li>Creative destruction and renewal – bad businesses failed, good business recovered and thrived</li> 2039<li>The rise of Amazon – online commerce took hold, Amazon’s revenues and capitalization skyrocketed leaving conventional retail behind </li> 2040</ul></div> 2041 </div><div class="et_pb_module et_pb_divider et_pb_divider_13 et_pb_divider_position_ et_pb_space"><div class="et_pb_divider_internal"></div></div><div class="et_pb_module et_pb_image et_pb_image_42"> 2042 2043 2044 2045 2046 <a href="http://bit.ly/FN52busmodels" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1171" height="740" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-5.07.42-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-5.07.42-PM.png 1171w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-5.07.42-PM-300x190.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-5.07.42-PM-768x485.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-5.07.42-PM-1024x647.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-5.07.42-PM-1080x682.png 1080w" sizes="(max-width: 1171px) 100vw, 1171px" class="wp-image-208902" /></span></a> 2047 </div><div class="et_pb_module et_pb_text et_pb_text_52 et_pb_text_align_left et_pb_bg_layout_light"> 2048 2049 2050 2051 2052 <div class="et_pb_text_inner"><h2><span><b>#3: Implications and projections on business + industries</b></span></h2> 2053<p><b>Looking beyond the public health perspective of Coronavirus toward the lasting business and economic impact, we recognize big possible change. The conditions are ripe for dramatic impact on industries that will take a long time to recover. We also see the establishment of new norms as people begin to adjust to new daily realities, life hacks and changed social, cultural and economic circumstances. </b></p></div> 2054 </div><div class="et_pb_module et_pb_text et_pb_text_53 et_pb_text_align_left et_pb_bg_layout_light"> 2055 2056 2057 2058 2059 <div class="et_pb_text_inner"><h3>A sampling of the first and second waves of Coronavirus impact on business and shifts we envision:</h3> 2060<p><span style="text-decoration: underline;"><b>Finance, Banking & Insurance</b></span></p> 2061<ul> 2062<li><span>â<b>Black Swanâ Loan, Salary Continuance & âBusiness Interruptionâ Insurance products<span class="Apple-converted-space"> </span></b> – with increased volatility, <em>will new force majeure services and products<span class="Apple-converted-space"> </span>be introduced/given higher profile to accommodate future inflections? or will insurers take a “buyer beware” approach to their </em></span><i>policies?</i></li> 2063<li><span><b>Increased Polarization of Wealth –</b> will initial sympathetic easing for lower income earners/small businesses turn into <em>increased long term debt with interest attributing to asset holders?</em></span></li> 2064<li><span><strong>A Test of Banking Loyalty</strong> – with a flourish of new financial startups, apps and instruments available and fifty percent of North Amercians living paycheck to paycheck, <i>will banks be seen as “being there” when displaced employees and families need them most? or will this drive a flood of brand loyalless people into the arms of a new wave of financial entities?</i></span></li> 2065<li><span><b>Ageism in Insurance</b> -will increased heath scares that selectively go after specific audie
2065nces <em>accelerate pre-screening and conditional health & life insurance premiums? <span class="Apple-converted-space">  </span></em></span></li> 2066</ul> 2067<p><span style="text-decoration: underline;"><b>Health, Pharma and Biotech</b></span></p> 2068<ul> 2069<li><span></span><span><b>Rapid Reaction </b>– given an overwhelemed health care system </span><span>, <em>will we need to do better with testing, monitoring, triaging and reducing strain on facilities using telemedcine, apps and self-diagnosis as a first line of defence?</em></span></li> 2070<li><span></span><span><b>Vaccine Production –</b> with economic incentive not existing in the private scetor, <em>should building a public, perhaps global entity, focused and incentivized on fast vaccine production be put in place?</em></span></li> 2071<li><span></span><span><b>Hygiene-Focus </b>– will a heightened emphasis and cultural premium be placed on better personal hygiene ongoing, <em>with new products developed for, and glamorization/stigmatization of audiences based on, personal hygiene?<span class="Apple-converted-space"> </span></em></span></li> 2072<li><span></span><span><b>Lifestyle prevention –</b> v<a href="https://www.oliverwyman.com/media-center/2020/mar/survey-amid-covid-19-outbreak-reveals-drastic-shift-in-chinese-consumers-diet.html">itamins, minerals and supplements have become the 2nd fastest rising category of purchase post outbreak</a>, <i>will<span class="Apple-converted-space"> </span>a concerted effort to personalized health prevention stick and remain after COVI-19 is over?</i></span></li> 2073<li><span></span><span><b>Long term Prevention and Risk Awareness</b> – longer term, </span><span>what might be possible</span><span> in popup, apps, wearables, remote monitoring and telemedicine?<i> </i><a href="http://www.apple.com"></a></span><em><a href="http://www.apple.com">Could there be an app for that?</a></em></li> 2074<li><b>Wellness and mindfulness – </b>our anxiety levels are elevated and mental health is being challenged at the same time our physcial health is being attacked. We want to use apps like <a href="https://www.calm.com">Calm </a>to reinforce mindfulness. <i>What will the next technologies be to support mindful leadership?</i></li> 2075</ul> 2076<p><i><a href="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-6.07.34-PM.png"><img loading="lazy" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-6.07.34-PM.png" width="1191" height="798" alt="Healthtech Coronavirus " class="wp-image-208905 alignnone size-full" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-6.07.34-PM.png 1191w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-6.07.34-PM-300x201.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-6.07.34-PM-768x515.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-6.07.34-PM-1024x686.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-6.07.34-PM-1080x724.png 1080w" sizes="(max-width: 1191px) 100vw, 1191px" /></a></i></p> 2077<p><span style="text-decoration: underline;"><b>Automotive, Logistics & Transportation</b></span></p> 2078<ul> 2079<li><span></span><span><b>Scrutiny of International Supply Chains </b>– with business interruptions caused by global suppy chains, <em>will increased scrutiny, contingencies and scenario mapping of supply chain partners happen?</em></span></li> 2080<li>I<b>ncreased Acceptance of Drones and Robots in Real Life</b> – <a href="https://www.vox.com/recode/2020/2/27/21156358/surveillance-tech-coronavirus-china-facial-recognition">with safe use in real urban settings</a>, w<i>ill citiizens have increased acceptance of these Indudstry 4.0 technologies for a variety of health, security, monitoring and delivery settings?</i></li> 2081<li><b>Less Commuting</b> – related to remote work and increased personal safety (and the current fact that 44% of companies normally not allowing remote work up until now), <i>will this lead to a </i>
2081<a href="https://www.latimes.com/california/story/2020-03-10/from-working-at-home-to-lighter-commutes-how-coronavirus-is-changing-california-life" style="font-style: italic;">long term reduction of commuting to work</a><i> given acceptance and fluency of remote work? what will the impacts be on public transit, owning automobiles and our traffic grids?</i></li> 2082</ul> 2083<p><span><b>Retail, Shopping & Commerce</b></span></p> 2084<ul> 2085<li><b>The Explosion of eCommerce – </b>similar to the last financial crisis,<i> will e-commerce take off due to safety concerns, extra time online, long lines and limited availabilities at grocery stores?</i></li> 2086<li><b>Small. Local Retail Vice Grip<span class="Apple-converted-space"> </span></b> – specialty and local retail will be hit hard by a reduction of foot traffic, loss of public events and credit crunches, <i>will local and boutique retail be squeezed to the point of insolvency? <span class="Apple-converted-space"> </span></i></li> 2087<li><span></span><span><b>Ghost</b><i> </i><b>Retail and restaurants – </b>in-person visits are suffering; home delivery is strained. <em>Might <a href="https://www.qsrmagazine.com/technology/are-ghost-kitchens-future">ghost kitchens be a coming wave?</a><span class="Apple-converted-space"> </span></em></span></li> 2088</ul> 2089<p><span><b>Education & Learning</b></span></p> 2090<ul> 2091<li><span><b>Online Learning –</b> s</span><span>chools and universities cancelled classes across the board <a href="https://qz.com/1812638/millions-of-kids-testing-e-learning-after-coronavirus-school-closures/">without a coordinated infrastructure for remote learning. </a><i>What will it take for the dawning of the next wave in online learning? </i></span></li> 2092<li><span><b>Worker Retraining</b> – given downturns and interruptions of work for potentially months, <em><a href="https://www.taiwannews.com.tw/en/news/3890525">will business invest in their furloughed workers ahead of the curve and retrain them for future skill s</a>ets needed for the future economy?<span class="Apple-converted-space"> </span></em></span></li> 2093<li><span><b>Conferences – </b>major conferences have been cancelled. <a href="https://boma.global/articles/boma-host-online-global-summit-covid-19/">virtual conferences are popping up like crazy</a>.  <i>How can your company embrace creative approaches to gatherings?</i></span></li> 2094</ul> 2095<p><span style="text-decoration: underline;"><b>Agriculture & Food</b></span></p> 2096<ul> 2097<li><span><b>Relationship with Meat – </b>with declines in consumption being registered in most geographies, <em>will this livestock-related pandemic, accelerate our collective move to vegan lifestyle and increased scrutiny of livestock?<span class="Apple-converted-space"> </span></em></span></li> 2098<li><span><span class="Apple-converted-space"><strong>The Rise of Baking and Cooking</strong> – with the spectre of rising levels of remote work and </span><span class="Apple-converted-space">about one-third of people saying COVID-19 will make them stick closer to home, staying away from restaurants and ordering take-out less often,</span><em><span class="Apple-converted-space"> will making your own meals became en vogue again?</span></em></span></li> 2099</ul> 2100<p><span style="text-decoration: underline;"><b>Technology & Software<span class="Apple-converted-space"> </span></b></span></p> 2101<ul> 2102<li><span></span><span><b>Big Data: </b>Taiwan got ahead of the crisis largely by orchestrating their data strategically. Companies can win in building their brands with the same strategy. <i>What technical debt do you need to address or what investments in data and technology do you need to make?</i></span></li> 2103<li><span></span><span><b>Cross industry Accelerated Moves – </b>with most of the big tech nine already dabbling in other industries and movements like health care and smart cities and being out on the front lines of this crisis<i>, will this pandemic accelerate and provide credibility for Google Healthâs, Amazon Healthâs & Alibabaâs Health aspirations and other industry incursions?<span class="Apple-converted-s
2103pace"> </span></i></span></li> 2104<li><span></span><span><b>Online Fluency</b> – with each of the last economic crises associated with the rising consumer use of the internet, <i>will this pandemic drive citizenry across all age groups to rely on and spend more time with their array of devices, software and apps?<span class="Apple-converted-space"> </span></i></span></li> 2105<li><span><span class="Apple-converted-space"><strong>Endpoint Security</strong> – with so many employees working from home at greater frequency, some for the first time</span><i><span class="Apple-converted-space">, will IT functions have to implement better training and encryption at endpoint usage?</span></i></span><span><i><span class="Apple-converted-space"></span></i></span></li> 2106</ul> 2107<p><span><i><span class="Apple-converted-space"><a href="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-3.41.09-PM.png"><img loading="lazy" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-3.41.09-PM.png" width="978" height="443" alt="videoconferencing" class="wp-image-208895 alignnone size-full" style="display: block; margin-left: auto; margin-right: auto;" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-3.41.09-PM.png 978w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-3.41.09-PM-300x136.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-3.41.09-PM-768x348.png 768w" sizes="(max-width: 978px) 100vw, 978px" /></a></span></i></span></p> 2108<p><span style="text-decoration: underline;"><b>Consumer Packaged Goods<span class="Apple-converted-space"> </span></b></span></p> 2109<ul> 2110<li><span><b>Consumer products:</b> Currently there are shortages of hand sanitizers, toilet paper and other sundry household products. <i>Will </i><a href="http://www.apple.com">products like these</a><i> become more widespread?</i></span></li> 2111<li><span><strong>Dried Ingredents –</strong> if longevity and safety of products remain paramount,<i> will powdered, dried, canned  products and mixes (see Nilesen report on recent sales below) remain larger staples in a consumer’s purchase basket?</i></span></li> 2112</ul> 2113<p><span><i><a href="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-2.26.49-PM.png"><img loading="lazy" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-2.26.49-PM.png" width="720" height="531" alt="pantry loading" class="wp-image-208891 alignnone size-full" style="display: block; margin-left: auto; margin-right: auto;" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-2.26.49-PM.png 720w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-2.26.49-PM-300x221.png 300w" sizes="(max-width: 720px) 100vw, 720px" /></a></i></span></p> 2114<p><span style="text-decoration: underline;"><b>Manufacturing</b></span></p> 2115<ul> 2116<li><span></span><span><b>3D/Value Added Production </b>– with issues surrounding globalized supply chains and product integrity, <em>will local production through advances in 3D print and value-added manufacturing take off?</em></span></li> 2117<li><span></span><span><b>Accelerated Automation –</b> with weeks-long closing of important people-intense manufacturing,<em> will this virus outbreak accelerate the automation of manufacturing work to non-health susceptible robots?</em></span></li> 2118<li><span></span><span><b>Repurposed Manufacturing</b> – <a href="https://www.sandiegouniontribune.com/business/nation/story/2020-03-01/japan-electronics-maker-sharp-to-make-masks-at-display-plant">as seen with some Asian manufacturers</a>, <em>will protective and germ-free equipment, gear and implements, be an ongoing growth industry for incumbent manufacturers?</em></span></li> 2119</ul> 2120<p><span style="text-decoration: underline;"><b>Sports & Entertainment</b></span></p> 2121<ul> 2122<li><span></span><span><b>New Forms of Digital, Socialized Entertainment –</b> Broadway went dark. Film openings are delayed. What are remote ways for entertainment to be more adventurous, more connected? <i>Could platforms like Instagram and TikTok become a medium for deeper storytelling and creativity? What would the next level look like? </i></span></li> 2123<li><span></span><span><b>SaaS Gyms and fitness – </b> <a href="https://www.onepeloton.com/shop/bike">Peloton</a>,<a href="https://apps.apple.com/us/app/mirror/id379516970"> Mirror</a>, yoga apps set the stage. <i>Is it time for everyone to prefer to exercise away from others?</i></span></li> 2124<li><span></span><span><b>Sports –</b> Nearly, every league suspended its season. <i>Will esports build a bigger following? Will made-for-TV sports with no live audiences take off?<span class="Apple-converted-s
2124pace"> </span>Will online poker and next-generation gaming consoles experience a surge? What will the next Twitch look like? </i></span></li> 2125<li><span></span><span><b>Streaming Services </b>– with a raft of new streaming services establishing beachheads or just coming online (e.g. Disney+, Quibi, Peacock, and HBO Max) <a href="https://www.vulture.com/2020/03/coronavirus-new-streaming-services-quibi.html"><span class="Apple-converted-space">a</span>nd a massive influx of people spending more time at home and âsocial distancingâ,</a><i> will streaming services flourish and expand into new areas?<span class="Apple-converted-space"> </span></i></span></li> 2126</ul> 2127<p><span style="text-decoration: underline;"><b>Society<span class="Apple-converted-space"> </span></b></span></p> 2128<ul> 2129<li><span><b>Relationships and culture (adapt for business) – </b>imagining that there will be a need for connection with our teams beyond spreadsheets, <em>might there be inspiration <a href="http://www.apple.com">from long distance relationship apps like Between and Couple?</a><span class="Apple-converted-space"> </span></em></span></li> 2130<li><span><b>Baby Boom?</b> – as evidenced by previous <a href="https://pages.uoregon.edu/burlando/Current_Research_files/BurlandoZanzFertility%209-3-12.pdf">blackouts </a>and <a href="https://www.thestar.com/news/gta/2014/09/26/some_hospitals_seeing_mini_baby_boom_9_months_after_ice_storm.html">ice storms</a><i>, will more imposed and safeguarded leisure spent at home lead to a mini-baby boom nine months later?<span class="Apple-converted-space"> </span></i></span></li> 2131</ul> 2132<p><span style="text-decoration: underline;"><b>Trust & Values</b></span></p> 2133<ul> 2134<li><span><b>Sanitation providers – </b>c<i>ould companies like <a href="https://en-ca.ecolab.com">Ecolab</a> expand to provide services to Airbnb? Will services appear to certify locations as A, B, C or D like restaurant kitchen grading?</i></span></li> 2135<li><span><b>
2135Rise in Xenophobia </b>– <a href="https://www.theatlantic.com/international/archive/2020/03/coronavirus-covid19-xenophobia-racism/607816/">given the origins of this outbreak and tense relations between two different parts of the world</a>, <i>will racism be used as an excuse and crutch for issues experienced on domestic soils?</i></span><span><i></i></span></li> 2136</ul> 2137<p><span style="text-decoration: underline;"><b>Travel, Tourism & Hospitality <i> </i></b></span></p> 2138<ul> 2139<li><span><b>Travel Safety</b> – currently dramatic economic impact has affected cruise ships, airlines, hotels and public transit. <i>Will people trust the sanitary conditions of travel modes of transport and even Airbnb as safe enough again?</i></span></li> 2140<li><b style="font-size: 18px;">Virtual environments:</b><span style="font-size: 18px;"> Why do we get together in person? W</span><i style="font-size: 18px;">hich virtual environments and collaboration platforms could serve us beyond Zoom, HBx, ON24, Mural.ly?</i></li> 2141<li><strong style="font-size: 18px;">The Stay-cation:</strong><span style="font-size: 18px;"> with extended travel effects on crossing borders, quarantines and ongoing risk aversion,</span><i style="font-size: 18px;"> will we see the new era of the staycation and will hospitality operators try to replicate global culture locally?</i><i style="font-size: 18px;"></i></li> 2142</ul> 2143<p><span><i><a href="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-3.00.03-PM.png"><img loading="lazy" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-3.00.03-PM.png" width="690" height="328" alt="staycation travel" class="wp-image-208894 alignnone size-full" style="display: block; margin-left: auto; margin-right: auto;" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-3.00.03-PM.png 690w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-3.00.03-PM-300x143.png 300w" sizes="(max-width: 690px) 100vw, 690px" /></a></i></span></p> 2144<p><span style="text-decoration: underline;"><b>Real Estate</b></span></p> 2145<ul> 2146<li><b>Head Office Space</b>– if remote work takes hold, <i>how do we repurpose and reimagine large corporate and head office square footage?</i></li> 2147<li><b>Real Estate Values –</b> if one of the big reasons for the value of your property was its proximity to work, <i>where does that value settle when that condition is no longer in place? <span class="Apple-converted-space"> </span></i></li> 2148</ul> 2149<p><span style="text-decoration: underline;"><b>Energy & Utilities</b></span></p> 2150<ul> 2151<li><span><b>Global Climate Change Action<span class="Apple-converted-space"> </span>– </b>with world cooperation on the pandemic front, <i>will the same spirit of cooperation and collaboration be able to tackle and be applied against one other daunting decades-long challenge – climate change?</i></span></li> 2152<li><span><strong>Uitilties are the new Gold  –</strong> <a href="https://www.ft.com/content/38ba602c-5e27-11ea-b0ab-339c2307bcd4">with stocks down across the board</a>,<i> will utilities remain as the safe standard for investment?</i></span><span><i></i></span></li> 2153</ul> 2154<p><span><i><a href="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-2.34.43-PM.png"><img loading="lazy" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-2.34.43-PM.png" width="788" height="527" alt="energy & utilities " class="wp-image-208892 alignnone size-full" style="display: block; margin-left: auto; margin-right: auto;" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-2.34.43-PM.png 788w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-2.34.43-PM-300x201.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-2.34.43-PM-768x514.png 768w" sizes="(max-width: 788px) 100vw, 788px" /></a></i></span></p> 2155<p><span style="text-decoration: underline;"><b>The Future of Work</b></span></p> 2156<ul> 2157<li><span><b>Work life –</b> thereâs an unequal distribution of capacity to work from home (access to technology, nature of the job). <i>How can we reimagine working from home not as a work-around, but as a conscious, well-engineered, productive experience?</i></span></li> 2158<li><b>Work space – </b>If open offices and shared spaces were on-trend before<i>, how will we redesign our in-person work spaces next? </i></li> 2159<li><span></span><span><b>Paid Sick Leave </b>– with the auspices of multiple industries of workers being temporarily or indefinitely on sick leave or laid off, <em>how will legal statutes change to account for absences and sick leave based on acts of nature?</em></span></li> 2160<li><span></span><span><b>The Rise in HR within the Executive Suite </b>– with many HR functions taking on pivotal corporate roles in this period of uncertainty and perilous change, <em>will their corporate standing, esteem and responsibilities rise within the corporate sphere post-Corona?<span class="Apple-converted-s
2160pace">Â </span></em></span><span>Â Â </span></li> 2161</ul> 2162<p><span style="text-decoration: underline;"><b>Government & Public Service</b></span></p> 2163<ul> 2164<li><span></span><span><b>Health Industry Stress Test</b> – similar to the after math of the banking crisis of 2008, <i>will hospitals, health care providers and insurers be forced to share more data with each other and prove their collective state of future emergency readiness?</i></span></li> 2165<li><span></span><span><b>November US Election –</b> with one of the biggest headline makers being this Novemberâs US election<i>, will the turnout be larger due to the pandemix because of more interest in government or an indictment on leaders’ responses? or smaller due to concerns over health and economic distractions?<span class="Apple-converted-space">Â </span></i></span></li> 2166<li><span></span><span><b>Nudging vs. Edicts –</b><i> </i><a href="https://www.theguardian.com/commentisfree/2020/mar/13/why-is-the-government-relying-on-nudge-theory-to-tackle-coronavirus">with vastly different responses to the pandemic from countries in close proximity,</a><i> what loose or heavy-handed approaches and use of civil force will prove to be more effective overall?<span class="Apple-converted-space">Â </span></i></span><span><i><span class="Apple-converted-space"></span></i></span></li> 2167</ul> 2168<p><span><i><span class="Apple-converted-space"><a href="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.38.40-PM.png"><img loading="lazy" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.38.40-PM.png" width="1363" height="889" alt="Global Health Security Index" class="wp-image-208923 size-full" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.38.40-PM.png 1363w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.38.40-PM-300x196.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.38.40-PM-768x501.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.38.40-PM-1024x668.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.38.40-PM-1080x704.png 1080w" sizes="(max-width: 1363px) 100vw, 1363px" /></a> Global Health Security index 2019 (NTI) https://www.ghsindex.org</span></i></span></p> 2169<p><span style="text-decoration: underline;"><b>Social Innovation & Not-for-Profits</b></span></p> 2170<ul> 2171<li><span></span><span><b>The Rise of the Third Pillar –</b><i> will this pandemic make companies stare deeply into their corporate purposes and vision, and consider & act more profoundly on their responsibilities to their employees, communities and the planet?</i></span></li> 2172<li><span></span><span><b>Health Care-Based Social Innovation </b><i>–</i><em> will for-profit talent and resources<a href="https://uwaterloo.ca/centre-peace-advancement/news/when-social-innovation-meets-covid-19"> be inspired to dedicate energy and time</a> to overcome the worldâs biggest health care challenges?</em></span></li> 2173<li><span></span><span><b>Tapped Out – </b>with stress on financial resources and cause-related attention devoted to the pandemic<i>, will fundraising and cause awareness suffer a shortfall of windows to make progress and<span class="Apple-converted-space">Â </span>impressions?<span class="Apple-converted-space">Â </span></i></span></li> 2174<li><span></span><span><b>Digital Fundraising</b> – with t<a href="https://www.thejc.com/comment/leaders/corona-virus-jc-leader-charities-1.497701">he elimination of many charity live events, races and dinners</a><i>, can charities reinvent their fundraising mechanics to integrate with new safer, digital behaviours and time spent?</i></span></li> 2175</ul> 2176<p><span style="text-decoration: underline;"><b>Aerospace & Military</b></span></p> 2177<ul> 2178<li><b>Air Cubicles </b>– with airborne viruses and germs easily spread in plane environments,<i> will the future of business and first class also include privileged non-recycled air? will clean cabin air be considered a universal right?</i></li> 2179<li><span></span><span><b>Space-Age Disinfectant </b>– given the stakes and well-heeled nature of many air travelers, <i>will radically new technology </i>
2179<a href="https://spectrum.ieee.org/tech-talk/aerospace/aviation/germfalcon-coronavirus-airplane-ultraviolet-sterilizer-news"><i>be applied to erasing germs and viruses on a commercial level?</i></a><i><span class="Apple-converted-space"> </span></i></span></li> 2180<li><span></span><span><b>Bio-Weaponry </b>– not to be incredibly macabre, but with COVID-19 deaths already nearly doubling the death count associated with September 11th attacks at the time of this post’s writing, <em>will the next wave of terrorism be biogenetic? and will our next wave of military strategy be bio defence?<span class="Apple-converted-space"> </span></em></span></li> 2181<li><span></span><span><b>Global Instability</b> – with SARS, Ebola, Zika and swine flu all flaring up in the last few years, despite global health standards improving,<em> will more permanent instability and more frequent outbreaks of infectious diseases occur because of rapid unplanned urbanization, international travel, prolonged humanitarian crises, human incursion into previously unsettled land, expansion of international travel and trade, and regional climate change? how can we model a more stable future? </em></span></li> 2182</ul> 2183<p> </p></div> 2184 </div><div class="et_pb_module et_pb_divider et_pb_divider_14 et_pb_divider_position_ et_pb_space"><div class="et_pb_divider_internal"></div></div><div class="et_pb_module et_pb_image et_pb_image_43"> 2185 2186 2187 2188 2189 <a href="http://bit.ly/FN52busmodels" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="988" height="702" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-5.02.04-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-5.02.04-PM.png 988w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-5.02.04-PM-300x213.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-5.02.04-PM-768x546.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-5.02.04-PM-400x284.png 400w" sizes="(max-width: 988px) 100vw, 988px" class="wp-image-208901" /></span></a> 2190 </div><div class="et_pb_module et_pb_text et_pb_text_54 et_pb_text_align_left et_pb_bg_layout_light"> 2191 2192 2193 2194 2195 <div class="et_pb_text_inner"><h2><span><b>#4 Imperatives For Business in the COVID-19 Era and Beyond. </b></span></h2> 2196<h2><span><b>How to futureproof now in advance of the next unknown.</b></span></h2> 2197<p><span>The highest and best use of a crisis is to do whatâs required at the time, and to use the strategic insights to prepare better for the next one. Oil embargoes can lead to smaller cars and emissions standards, economic crises can lead to banking regulatory reform, Y2K scares can lead to greater vigilance regarding cybersecurity.</span></p> 2198<p><span>COVID-19 brings to the forefront the need for a “futureproofing” mindset.<span class="Apple-converted-space"> </span>Business leaders in virtually every industry will clearly look at COVID-19 as a turning point in our collective sensitivity to global pandemics. Equally important is the realization that this crisis must serve as a catalyst for leadership beyond public health. </span></p> 2199<p><span>if we leverage the insights from COVID-19 as a way to re-engineer our leadership agendas, weâll configure better business systems to track emerging trends, capture and organize big data, connect with people and knowledge from fields that are outside our traditional realms of expertise, and teach our teams and our partners to mobilize around other emerging and surprising trends with a sense of focus and urgency.</span></p> 2200<p>Let’s make a post-Corona world a better one … and lets hope we get there fast. <span></span></p> 2201<p><span></span></p></div> 2202 </div><div class="et_pb_module et_pb_divider et_pb_divider_15 et_pb_divider_position_ et_pb_space"><div class="et_pb_divider_internal"></div></div> 2203 </div> 2204 2205 2206 2207 2208 </div><div class="et_pb_row et_pb_row_18"> 2209 <div class="et_pb_column et_pb_column_4_4 et_pb_column_24 et_pb_css_mix_blend_mode_passthrough et-last-child"> 2210 2211 2212 2213 2214 <div class="et_pb_module et_pb_image et_pb_image_44"> 2215 2216 2217 2218 2219 <a href="https://futureproofingnext.com/futureproofingnow/" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1248" height="548" src="https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-18-at-4.14.40-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-18-at-4.14.40-PM.png 1248w, https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-18-at-4.14.40-PM-300x132.png 300w, https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-18-at-4.14.40-PM-768x337.png 768w, https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-18-at-4.14.40-PM-1024x450.png 1024w, https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-18-at-4.14.40-PM-1080x474.png 1080w" sizes="(max-width: 1248px) 100vw, 1248px" class="wp-image-207769" /></span></a> 2220 </div><div class="et_pb_module et_pb_text et_pb_text_55 et_pb_text_align_left et_pb_bg_layout_light"> 2221 2222 2223 2224 2225 <div class="et_pb_text_inner"><h3>F:N’s Next Four Webcasts:</h3> 2226<p>Twice monthly, F:N is hosting webcasts with innovation’s most relevant topics and most informed leaders, thinkers  & practitioners to bring the future forward.  Have a peak at what’s next:</p> 2227<p style="text-align: center;"><strong>The Futureproofing 52 Leading Business Models of The Future  – Launch ( March 24th ) –<a href="http://bit.ly/FN52businessmodelsdeck">
2227 Sign Up Here</a></strong></p> 2228<p style="text-align: center;"><strong>The Cross Industry Movers 20 ( April 7th ) –<a href="http://bit.ly/fncrossindustry20"> Sign Up Here</a></strong></p> 2229<p style="text-align: center;"><strong>The Future of Finance ( April 21st ) –<a href="http://bit.ly/fnfutureoffinance"> Sign Up Here</a></strong></p> 2230<p style="text-align: center;"><strong>The Future of Work 2020+ – Talent, Skills & Careers ( May 12th ) – <a href="http://bit.ly/fnfowtalent">Sign Up Here</a></strong></p></div> 2231 </div> 2232 </div> 2233 2234 2235 2236 2237 </div> 2238 2239 2240 </div><div class="et_pb_section et_pb_section_15 et_pb_section_parallax et_pb_with_background et_pb_fullwidth_section et_section_regular" > 2241 2242 <span class="et_parallax_bg_wrap"><span 2243 class="et_parallax_bg" 2244 style="background-image: url(https://futureproofingnext.com/wp-content/uploads/2019/05/business-01.jpg);" 2245 ></span></span> 2246 2247 2248 2249 2250 <section class="et_pb_module et_pb_fullwidth_header et_pb_fullwidth_header_3 et_animated et_hover_enabled et_pb_section_video et_pb_preload et_pb_text_align_center et_pb_bg_layout_dark et_pb_fullscreen"> 2251 2252 <span class="et_pb_section_video_bg "> 2253 2254 <video loop="loop" autoplay playsinline muted width="1920" height="1080"> 2255 <source type="video/mp4" src="https://futureproofingnext.com/wp-content/uploads/2019/05/Network-12716.mp4" /> 2256 2257 </video> 2258 </span> 2259 2260 2261 <div class="et_pb_fullwidth_header_container center"> 2262 <div class="header-content-container center"> 2263 <div class="header-content"> 2264 2265 <h1 class="et_pb_module_header">LEAN INTO THE FUTURE</h1> 2266 2267 <div class="et_pb_header_content_wrapper"><p>We operate at the intersection of the future and business.</p> 2268<p>We live between early stage idea and reliable growth.</p> 2269<p>We help deliver innovation competence and confidence.</p></div> 2270 <a class="et_pb_button et_pb_more_button et_pb_button_one" href="#">Our Portfolio</a><a class="et_pb_button et_pb_more_button et_pb_button_two" href="#">Our Team</a> 2271 </div> 2272 </div> 2273 2274 </div> 2275 <div class="et_pb_fullwidth_header_overlay"></div> 2276 <div class="et_pb_fullwidth_header_scroll"><a href="#" class="scroll-down-container"> 2277 <span class="scroll-down et-pb-icon">"</span> 2278 2279 2280 </a></div> 2281 </section> 2282 2283 2284 </div><div class="et_pb_section et_pb_section_16 et_section_regular" > 2285 2286 2287 2288 2289 2290 2291 <div class="et_pb_row et_pb_row_19"> 2292 <div class="et_pb_column et_pb_column_4_4 et_pb_column_25 et_pb_css_mix_blend_mode_passthrough et-last-child"> 2293 2294 2295 2296 2297 <div class="et_pb_module et_pb_team_member et_pb_team_member_4 et_clickable clearfix et_pb_bg_layout_light"> 2298 2299 2300 2301 2302 <div class="et_pb_team_member_image et-waypoint et_pb_animation_off"><img loading="lazy" width="635" height="591" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.28.06-PM.png" alt="Andrea Kates" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.28.06-PM.png 635w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-14-at-11.28.06-PM-300x279.png 300w" sizes="(max-width: 635px) 100vw, 635px" class="wp-image-208917" /></div> 2303 <div class="et_pb_team_member_description"> 2304 <h4 class="et_pb_module_header">Andrea Kates</h4> 2305 <p class="et_pb_member_position">Co-Founder, Futureproofing : Next / MD - iScale</p> 2306 <div><p><span>Andrea Kates is a global corporate</span><span> </span><span>transformation specialist, tech startup</span><span> </span><span>CEO, and expert in âbusiness innovation</span><span> </span><span>you can take to the bankâ. She has worked</span><span> </span><span>on more than 200 corporate growth</span><span> </span><span>initiatives that have moved companies</span><span> </span><span>beyond innovation toward Futureproofing.</span></p> 2307<p><span>Andrea drives commercialization of innovation with a focus</span><span> </span><span>on the Future Of theme covering Mobility, Fintech, transformative AI, Future of Work and</span><span> </span><span>Business Model reinvention. Based in San Francisco and</span><span> </span><span>working with teams around the world, Andrea uncovers</span><span> </span><span>scalable directions for growth.</span></p> 2308<p><span>Andrea was CEO of the San Francisco SaaS technology</span><span> </span><span>company that pioneered the application of lean startup</span><span> </span><span>methods for large companies. She’s worked with fast-scaling</span><span> </span><span>clients including SuMi Trust (Japan), Ford (US/China), Stitch Fix, Fujitsu, JLL, CommonGrounds, Allstate and Cisco and</span><span> </span><span>delivered keynotes at CxO Forum (Tokyo), Dubai 2020,</span><span> </span><span>OpenBanking (Mexico), TED main stage, Aspen Ideas Forum.</span></p></div> 2309 <ul class="et_pb_member_social_links"><li><a href="https://www.facebook.com/andrea.kates.7" class="et_pb_font_icon et_pb_facebook_icon"><span>Facebook</span></a></li><li><a href="https://twitter.com/andrea_kates" class="et_pb_font_icon et_pb_twitter_icon"><span>X</span></a></li><li><a href="https://www.linkedin.com/in/andreakates/" class="et_pb_font_icon et_pb_linkedin_icon"><span>LinkedIn</span></a></li></ul>
2310 </div> 2311 </div> 2312 </div> 2313 2314 2315 2316 2317 </div> 2318 2319 2320 </div><div class="et_pb_section et_pb_section_17 et_animated et_section_regular" > 2321 2322 2323 2324 2325 2326 2327 <div class="et_pb_row et_pb_row_20"> 2328 <div class="et_pb_column et_pb_column_4_4 et_pb_column_26 et_pb_css_mix_blend_mode_passthrough et-last-child"> 2329 2330 2331 2332 2333 <div class="et_pb_module et_pb_divider et_pb_divider_16 et_animated et_pb_divider_position_ et_pb_space"><div class="et_pb_divider_internal"></div></div><div class="et_pb_module et_pb_text et_pb_text_56 et_animated et_pb_text_align_center et_pb_bg_layout_dark"> 2334 2335 2336 2337 2338 <div class="et_pb_text_inner"><h1>Get the Future in Your Inbox</h1></div> 2339 </div><div class="et_pb_module et_pb_text et_pb_text_57 et_animated et_pb_text_align_center et_pb_bg_layout_dark"> 2340 2341 2342 2343 2344 <div class="et_pb_text_inner"><p>We’re giving change agents, innovators, curiosity seekers and business decision makers the foresights, tools and news to help their organizations grow and adapt to change.</p> 2345<p>Join thousands of global leaders and receive our latest vault of intelligence .., Â and take innovation to the bank.</p></div> 2346 </div> 2347 </div> 2348 2349 2350 2351 2352 </div><div class="et_pb_row et_pb_row_21"> 2353 <div class="et_pb_column et_pb_column_1_4 et_pb_column_27 et_pb_css_mix_blend_mode_passthrough et_pb_column_empty"> 2354 2355 2356 2357 2358 2359 </div><div class="et_pb_column et_pb_column_1_2 et_pb_column_28 et_pb_css_mix_blend_mode_passthrough"> 2360 2361 2362 2363 2364 <div class="et_pb_module et_pb_signup_3 et_hover_enabled et_pb_newsletter_layout_left_right et_pb_newsletter et_pb_subscribe clearfix et_pb_text_align_left et_pb_bg_layout_dark et_pb_no_bg et_pb_newsletter_description_no_title et_pb_newsletter_description_no_content"> 2365 2366 2367 2368 2369 <div class="et_pb_newsletter_description et_multi_view_hidden"></div> 2370 2371 <div class="et_pb_newsletter_form"> 2372 <form method="post"> 2373 <div class="et_pb_newsletter_result et_pb_newsletter_error"></div> 2374 <div class="et_pb_newsletter_result et_pb_newsletter_success"> 2375 <h2>Success!</h2> 2376 </div> 2377 <div class="et_pb_newsletter_fields"> 2378 2379 <p class="et_pb_newsletter_field et_pb_contact_field_last et_pb_contact_field_last_tablet et_pb_contact_field_last_phone"> 2380 <label class="et_pb_contact_form_label" for="et_pb_signup_firstname" style="display: none;">First Name</label> 2381 <input id="et_pb_signup_firstname" class="input" type="text" placeholder="First Name" name="et_pb_signup_firstname"> 2382 </p> 2383 2384 <p class="et_pb_newsletter_field et_pb_contact_field_last et_pb_contact_field_last_tablet et_pb_contact_field_last_phone"> 2385 <label class="et_pb_contact_form_label" for="et_pb_signup_lastname" style="display: none;">Last Name</label> 2386 <input id="et_pb_signup_lastname" class="input" type="text" placeholder="Last Name" name="et_pb_signup_lastname"> 2387 </p> 2388 2389 <p class="et_pb_newsletter_field et_pb_contact_field_last et_pb_contact_field_last_tablet et_pb_contact_field_last_phone"> 2390 <label class="et_pb_contact_form_label" for="et_pb_signup_email" style="display: none;">Email</label> 2391 <input id="et_pb_signup_email" class="input" type="text" placeholder="Email" name="et_pb_signup_email"> 2392 </p> 2393 2394 2395 <p class="et_pb_newsletter_button_wrap"> 2396 <a class="et_pb_newsletter_button et_pb_button" href="#" data-icon=""> 2397 <span class="et_subscribe_loader"></span> 2398 <span class="et_pb_newsletter_button_text">Subscribe to the F:N Vault</span> 2399 </a> 2400 </p> 2401 2402 </div> 2403 2404 <input type="hidden" value="mailchimp" name="et_pb_signup_provider" /> 2405 <input type="hidden" value="03dac884f0" name="et_pb_signup_list_id" /> 2406 <input type="hidden" value="MailChimp" name="et_pb_signup_account_name" /> 2407 <input type="hidden" value="true" name="et_pb_signup_ip_address" /><input type="hidden" value="00c70871d866b6893c4f07d0d7a68d68" name="et_pb_signup_checksum" /> 2408 </form>
2409 </div> 2410 </div> 2411 </div><div class="et_pb_column et_pb_column_1_4 et_pb_column_29 et_pb_css_mix_blend_mode_passthrough et-last-child et_pb_column_empty"> 2412 2413 2414 2415 2416 2417 </div> 2418 2419 2420 2421 2422 </div> 2423 2424 2425 </div></p> 2426]]></content:encoded> 2427 2428 <wfw:commentRss>https://futureproofingnext.com/postcoronavirusfutureproofing/feed/</wfw:commentRss> 2429 <slash:comments>4</slash:comments> 2430 2431 <enclosure url="https://futureproofingnext.com/wp-content/uploads/2019/05/Network-12716.mp4" length="0" type="video/mp4" /> 2432 2433 </item> 2434 <item> 2435 <title>FN33 – 33 Foresights for March 2020</title> 2436 <link>https://futureproofingnext.com/33monthlyheadlinesmarch2020/</link> 2437 <comments>https://futureproofingnext.com/33monthlyheadlinesmarch2020/#respond</comments> 2438 2439 <dc:creator><![CDATA[Sean Moffitt]]></dc:creator> 2440 <pubDate>Wed, 04 Mar 2020 00:12:36 +0000</pubDate> 2441 <category><![CDATA[33 Monthly Headlines]]></category> 2442 <category><![CDATA[FN33 - The Lists]]></category> 2443 <category><![CDATA[Headlines & Resources]]></category> 2444 <category><![CDATA[Organizations, Brands & Teams Doing the Future Right]]></category> 2445 <category><![CDATA[Research & Foresights]]></category> 2446 <category><![CDATA[Trends & Foresights]]></category> 2447 <category><![CDATA[ars technica]]></category> 2448 <category><![CDATA[deloitte]]></category> 2449 <category><![CDATA[fast company]]></category> 2450 <category><![CDATA[forbes]]></category> 2451 <category><![CDATA[foresights]]></category> 2452 <category><![CDATA[futureproofingnext]]></category> 2453 <category><![CDATA[headlines]]></category> 2454 <category><![CDATA[intelligence]]></category> 2455 <guid isPermaLink="false">https://futureproofingnext.com/?p=208722</guid> 2456 2457 <description><![CDATA[33 Monthly Foresights for March 2020 - Beth Comstock, Stop Calling it Innovation, In Praise of Generalists, Pirates in the Navy, HBR Ideacast, Top tech Brands, Disruption Radar, Futureproofing Leadership Traits ]]></description> 2458 <content:encoded><![CDATA[ 2459 2460<div class="et_pb_section et_pb_section_18 et_section_regular" > 2461 2462 2463 2464 2465 2466 2467 <div class="et_pb_row et_pb_row_22"> 2468 <div class="et_pb_column et_pb_column_4_4 et_pb_column_30 et_pb_css_mix_blend_mode_passthrough et-last-child"> 2469 2470 2471 2472 2473 <div class="et_pb_module et_pb_text et_pb_text_58 et_pb_text_align_left et_pb_bg_layout_light"> 2474 2475 2476 2477 2478 <div class="et_pb_text_inner"><p>The Top Three Future Foresights:</p></div> 2479 </div><div class="et_pb_module et_pb_text et_pb_text_59 et_pb_text_align_left et_pb_bg_layout_light"> 2480 2481 2482 2483 2484 <div class="et_pb_text_inner"><p>We trade articles with each other each month, these were three of our faves.</p></div> 2485 </div><div class="et_pb_module et_pb_divider et_pb_divider_17 et_pb_divider_position_ et_pb_space"><div class="et_pb_divider_internal"></div></div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_45"> 2486 2487 2488 2489 2490 <span class="et_pb_image_wrap "><img loading="lazy" width="1408" height="803" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-10.28.28-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-10.28.28-AM.png 1408w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-10.28.28-AM-300x171.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-10.28.28-AM-768x438.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-10.28.28-AM-1024x584.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-10.28.28-AM-1080x616.png 1080w" sizes="(max-width: 1408px) 100vw, 1408px" class="wp-image-208741" /></span> 2491 </div> 2492 </div> 2493 2494 2495 2496 2497 </div> 2498 2499 2500 </div><div class="et_pb_section et_pb_section_19 et_section_regular" > 2501 2502 2503 2504 2505 2506 2507 <div class="et_pb_row et_pb_row_23"> 2508 <div class="et_pb_column et_pb_column_4_4 et_pb_column_31 et_pb_css_mix_blend_mode_passthrough et-last-child"> 2509 2510 2511 2512 2513 <div class="et_pb_module et_pb_toggle et_pb_toggle_33 et_clickable et_pb_toggle_item et_pb_toggle_open"> 2514 2515 2516 2517 2518 <h5 class="et_pb_toggle_title">
2518#1 Committing to innovation - A Discussion with Beth Comstock (McKinsey) </h5> 2519 <div class="et_pb_toggle_content clearfix"><p>“Just having the mindset that âthis is going to be messyâ helps. I came to appreciate the value of having at least two lanes or speeds in the organization. You have your now lane and your next and new lanes, and you allocate capital to them differently. You have to think about measurement differently and the kind of people and ideas youâre working with. Yet most people just lump them together into a big jumble. You donât have a profit in the next laneâsometimes you donât even have a customerâand yet you are trying to get your P&L in shape. There is a series of things companies can start doing differently just by clearly delineating a now lane and a next lane.”</p></div> 2520 </div><div class="et_pb_module et_pb_divider et_pb_divider_18 et_pb_divider_position_ et_pb_space"><div class="et_pb_divider_internal"></div></div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_46"> 2521 2522 2523 2524 2525 <span class="et_pb_image_wrap "><img loading="lazy" width="1332" height="769" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-10.25.00-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-10.25.00-AM.png 1332w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-10.25.00-AM-300x173.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-10.25.00-AM-768x443.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-10.25.00-AM-1024x591.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-10.25.00-AM-1080x624.png 1080w" sizes="(max-width: 1332px) 100vw, 1332px" class="wp-image-208742" /></span> 2526 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_34 et_clickable et_pb_toggle_item et_pb_toggle_open"> 2527 2528 2529 2530 2531 <h5 class="et_pb_toggle_title">#2 Stop Calling it Innovation (HBR / Nadya Zhexembayeva )</h5> 2532 <div class="et_pb_toggle_content clearfix"><p>“Innovationâs public profile is matched by its priority on the CEOâs agenda. In 2019, 55% of company leaders participating in PWCâs 22nd Annual Global CEO Survey claimed âWe are not able to innovate effectively,â which placed that skill gap on top of the list. The 2020 C-Suite Challenge Report, published by the Conference Board, listed âbuilding an innovative cultureâ among top-three most pressing internal concerns of 740 CEOs surveyed globally.</p> 2533<p>Since then, Iâve heard this same question posed in various ways at some point in every single project on which Iâve worked. Only a few weeks ago at the annual innovation jam of a global consumer goods company, I was told point blank: âFor you people, innovation is all that. For us, itâs extra work with no results or âmuch worse â lost jobs.â</p> 2534<p>The data bear out these fears. A research team at the University of Toronto surveyed 1,000 American and Canadian knowledge workers (all employed and with college degrees) to assess their attitudes towards innovation. In addition to measuring âdrive to innovate,â the scientist looked into things like âgritâ and âopenness to riskâ across two countries and three age groups (under 35, 35 to 44, and over 45).</p> 2535<p>While the drive for innovation among participants varied from 14% to 28%, only two of the six different groups measured broke the 25% mark. Willingness to take risk was even more telling: at best, 19% of your company is willing, with some age groups dipping as low as 11%.”</p></div> 2536 </div><div class="et_pb_module et_pb_divider et_pb_divider_19 et_pb_divider_position_ et_pb_space"><div class="et_pb_divider_internal"></div></div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_47"> 2537 2538 2539 2540 2541 <span class="et_pb_image_wrap "><img loading="lazy" width="1228" height="730" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-6.22.47-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-6.22.47-PM.png 1228w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-6.22.47-PM-300x178.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-6.22.47-PM-768x457.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-6.22.47-PM-1024x609.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-6.22.47-PM-1080x642.png 1080w" sizes="(max-width: 1228px) 100vw, 1228px" class="wp-image-208745" /></span> 2542 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_35 et_clickable et_pb_toggle_item et_pb_toggle_open"> 2543 2544 2545 2546 2547 <h5 class="et_pb_toggle_title">#3 INNOVATION++ IS NOT A SPECIALIST GAME â IN PRAISE OF GENERALISTS â THE SIX TOOL FUTUREPROOFER (FUTUREPROOFING : NEXT / SEAN MOFFITT)</h5> 2548 <div class="et_pb_toggle_content clearfix"><p>âJack (or jill) of all tradesâ is oftentimes used in a half-demeaning way in describing many of these type of unfocused generalists, usually caveated by the additional phrase âmaster of noneâ. Apparently, itâs not just restricted to the Western world.</p> 2549<p>The Chinese muse, âå¨èº«åï¼æ å¼ å© (equipped with knives all over, yet none is sharp)â. Estonians barb, ââÃheksa tehingut, kümnes â nälg. (nine trades, the tenth oneâââhunger)â. Greeks opine, âÎ Î¿Î»Ï ÏεÏνίÏÎ·Ï ÎºÎ±Î¹ εÏημοÏÏίÏÎ·Ï (âA man of many crafts and a deserted homeâ)â. Globally, we generalists have a perception issue.</p> 2550<p>We need a new vernacular to describe the people that business really needs for the uncertain future:<br /> – Renaissance men and women (talent and knowledge in many different fields of study)<br /> – Polymaths (wide-ranging knowledge or learning)<br /> – Decathletes (versed in 10 different sports)<br /> – Multipotentialites (many different interests and creative pursuits in life)<br /> – Ambi- and multi=dextrous (the ability to do more than two to three things at once)<br /> – Factotums (a person having many diverse activities or responsibilities)<br /> – Pantologists (taking a systematic view of all human knowledge)<br /> – Comb-shapeds (broad based with multiple expertise areas)<br /> – Multi-hyphenates ( a person with multiple hyphens to describe their professions e.g. singer-songwriter-producer)</p> 2551<p>Weâll add to the new lexicon by now calling them futureproofers â people who see and envision the future by having fluency in multiple lenses (the workplace, the strategy sphere, operations & technology, the marketplace, innovation and the future). Weâve attached the set of six sources of skills below that a rising tide of futureproofers is bringing to their change imperatives. Generalists see the forest through the trees and connect dots. specialists see tree (or worse still bark) and draw straight lines.</p></div> 2552 </div><div class="et_pb_module et_pb_text et_pb_text_60 et_pb_text_align_left et_pb_bg_layout_light"> 2553 2554 2555 2556 2557 <div class="et_pb_text_inner"><p>Top Change Infographics:</p></div> 2558 </div><div class="et_pb_module et_pb_text et_pb_text_61 et_pb_text_align_left et_pb_bg_layout_light"> 2559 2560 2561 2562 2563 <div class="et_pb_text_inner"><p>The world is a visual place. We sparked to these three visuals for what they contributed to futureproofing and understanding what’s next.</p></div> 2564 </div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_48"> 2565 2566 2567 2568 2569 <a href="https://www.theverge.com/2020/3/2/21144680/verge-tech-survey-2020-trust-privacy-security-facebook-amazon-google-apple"><span class="et_pb_image_wrap "><img loading="lazy" width="1434" height="897" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-1.29.38-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-1.29.38-PM.png 1434w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-1.29.38-PM-300x188.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-1.29.38-PM-768x480.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-1.29.38-PM-1024x641.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-1.29.38-PM-400x250.png 400w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-1.29.38-PM-1080x676.png 1080w" sizes="(max-width: 1434px) 100vw, 1434px" class="wp-image-208743" /></span></a> 2570 </div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_49"> 2571 2572 2573 2574 2575 <a href="https://www.linkedin.com/pulse/disruption-your-radar-line-lyst/" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="995" height="683" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-9.58.56-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-9.58.56-AM.png 995w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-9.58.56-AM-300x206.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-9.58.56-AM-768x527.png 768w" sizes="(max-width: 995px) 100v
2575w, 995px" class="wp-image-208762" /></span></a> 2576 </div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_50"> 2577 2578 2579 2580 2581 <a href="https://futureproofingnext.com/fnvision2020/" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1187" height="892" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.51.32-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.51.32-AM.png 1187w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.51.32-AM-300x225.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.51.32-AM-768x577.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.51.32-AM-1024x770.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.51.32-AM-510x382.png 510w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.51.32-AM-1080x812.png 1080w" sizes="(max-width: 1187px) 100v
2581w, 1187px" class="wp-image-208763" /></span></a> 2582 </div><div class="et_pb_module et_pb_text et_pb_text_62 et_pb_text_align_left et_pb_bg_layout_light"> 2583 2584 2585 2586 2587 <div class="et_pb_text_inner"><p>Top Futureproofing New Contributions:</p></div> 2588 </div><div class="et_pb_module et_pb_text et_pb_text_63 et_pb_text_align_left et_pb_bg_layout_light"> 2589 2590 2591 2592 2593 <div class="et_pb_text_inner"><p>We love connecting and collaborating with change agents, thought leaders and contributors to how we can change, transform, innovate and grow better. Here’s what we found this month:</p></div> 2594 </div><div class="et_pb_module et_pb_text et_pb_text_64 et_pb_text_align_left et_pb_bg_layout_light"> 2595 2596 2597 2598 2599 <div class="et_pb_text_inner">F:N BOOK OF THE MONTH:</div> 2600 </div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_51"> 2601 2602 2603 2604 2605 <a href="https://www.amazon.com/Pirates-Navy-Innovators-Lead-Transformation-ebook/dp/B07ZLXP7LP"><span class="et_pb_image_wrap "><img loading="lazy" width="1093" height="652" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-8.17.11-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-8.17.11-AM.png 1093w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-8.17.11-AM-300x179.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-8.17.11-AM-768x458.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-8.17.11-AM-1024x611.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-8.17.11-AM-1080x644.png 1080w" sizes="(max-width: 1093px) 100vw, 1093px" class="wp-image-208744" /></span></a> 2606 </div><div class="et_pb_module et_pb_text et_pb_text_65 et_pb_text_align_left et_pb_bg_layout_light"> 2607 2608 2609 2610 2611 <div class="et_pb_text_inner">F:N ‘CAST OF THE MONTH:</div> 2612 </div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_52"> 2613 2614 2615 2616 2617 <a href="https://hbr.org/2018/01/podcast-ideacast" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="439" height="414" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.56.49-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.56.49-AM.png 439w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.56.49-AM-300x283.png 300w" sizes="(max-width: 439px) 100vw, 439px" class="wp-image-208764" /></span></a> 2618 </div><div class="et_pb_module et_pb_text et_pb_text_66 et_pb_text_align_left et_pb_bg_layout_light"> 2619 2620 2621 2622 2623 <div class="et_pb_text_inner"><p><strong><span style="text-decoration: underline;">Top Recent HBR Ideacast Episodes:</span></strong><br /> <strong><a href="https://hbr.org/podcast/2020/02/how-people-succeed-by-defying-expectations"></a></strong></p> 2624<p><strong><a href="https://hbr.org/podcast/2020/02/how-people-succeed-by-defying-expectations">How People Succeeed by Defying Expectations</a>Â </strong>with Lara Huang</p> 2625<p><a href="https://hbr.org/podcast/2020/01/why-business-leaders-should-solve-problems-beyond-their-companies"><strong>Why Business Leaders Should Solve Problems Beyond Their Companie</strong>s</a> with Rosabeth Moss Kanter</p> 2626<p><strong><a href="https://hbr.org/podcast/2020/02/how-to-set-up-and-learn-from-experiments">How to Set Up – and Learn from Experiements</a> </strong>with Stefan Thomke</p> 2627<p> </p></div> 2628 </div><div class="et_pb_module et_pb_text et_pb_text_67 et_pb_text_align_left et_pb_bg_layout_light"> 2629 2630 2631 2632 2633 <div class="et_pb_text_inner"><p>The Other 30 Headlines:</p></div> 2634 </div><div class="et_pb_module et_pb_text et_pb_text_68 et_pb_text_align_left et_pb_bg_layout_light"> 2635 2636 2637 2638 2639 <div class="et_pb_text_inner"><p>Our other key thirty foresight headlines for the month below. All wonderful, provocative and well thought out, and covering off the full futureproofing universe. Click on the bar to expand our summary or click again to get directly to the source link.</p></div> 2640 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_36 et_clickable et_pb_toggle_item et_pb_toggle_open"> 2641 2642 2643 2644 2645 <h5 class="et_pb_toggle_title">#4 Flow by Design: A new model for business success (ZDNet / Vala Afshar)</h5> 2646 <div class="et_pb_toggle_content clearfix"><p>“There is a quiet revolution going on across all our major industries, one that has been hiding in plain view until now. A small number of pioneer organizations have successfully created radically differentiated business models to their industry norms. They have done that by reinventing the way they manage their resources.These companies have also shown us that innovation at scale will require the adoption of new business models and flow-based design principles.”</p></div> 2647 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_37 et_clickable et_pb_toggle_item et_pb_toggle_close"> 2648 2649 2650 2651 2652 <h5 class="et_pb_toggle_title">#5 The Shopify angels: How the e-commerce companyâs leaders are funding a new wave of ambitious startups (The Globe & Mail / Brenda Bouw)</h5> 2653 <div class="et_pb_toggle_content clearfix">“Shopify Inc., the Ottawa startup that exploded into a $70-billion company by providing an e-commerce platform for entrepreneurs, is now fuelling the success of other startups through its growing list of employees now doubling as angel investors.”</div> 2654 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_38 et_clickable et_pb_toggle_item et_pb_toggle_close"> 2655 2656 2657 2658 2659 <h5 class="et_pb_toggle_title">#6 Intrepreneurs are Driving Corporate Change (Financial Times/ ELIZABETH UVIEBINENE)</h5> 2660 <div class="et_pb_toggle_content clearfix">“An intrapreneur is defined as a person within an existing organisation who takes direct responsibility for turning an idea into a profitable finished product through assertive risk-taking and innovation. The term was coined in 1978 by business school founder Gifford Pinchot III, defined as the âdreamer who figures how to turn an idea into a profitable reality”. Essentially the goal of an intrapreneur is to create something new that does not exist. They have many of the same characteristics as successful entrepreneurs, they think outside the box, problem-solve and are idea generators who take calculated risks when they approach business challenges.”</div> 2661 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_39 et_clickable et_pb_toggle_item et_pb_toggle_close"> 2662 2663 2664 2665 2666 <h5 class="et_pb_toggle_title">#7 How to Do Strategic Planning Like a Futurist (HBR / Amy Webb)</h5> 2667 <div class="et_pb_toggle_content clearfix">“Why We Avoid Long-Term Timelines. My observation is that leadership teams get caught in a cycle of addressing long-term risk with rigid, short-term solutions, and in the process they invite entropy. Teams that rely on traditional linear timelines get caught in a cycle of tactical responses to what feels like constant change being foisted upon them from outside forces. Over time, those tactical responses â which take significant internal alignment and effort â drain the organizationâs resources and make them vulnerable to disruption”</div> 2668 </div><div class="et_pb_module et_pb_image et_pb_image_53"> 2669 2670 2671 2672
2673 <span class="et_pb_image_wrap "><img loading="lazy" width="1399" height="749" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-9.40.17-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-9.40.17-AM.png 1399w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-9.40.17-AM-300x161.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-9.40.17-AM-768x411.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-9.40.17-AM-1024x548.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-9.40.17-AM-1080x578.png 1080w" sizes="(max-width: 1399px) 100vw, 1399px" class="wp-image-208749" /></span> 2674 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_40 et_clickable et_pb_toggle_item et_pb_toggle_open"> 2675 2676 2677 2678 2679 <h5 class="et_pb_toggle_title">#8 The Book that Took 9 Years To Publish - Invisible Solutions (Stephen Shapiro)</h5> 2680 <div class="et_pb_toggle_content clearfix"><p>“Iâve been asked, âHow long did it take to write the book?â The answer is, âIt depends.â It depends on how you look at it.</p> 2681<p>December 2 â 10, 2018, I locked myself in a hotel room and started working on the book. Although I left the hotel with the first version of the manuscript, it took a lot longer to write than just one week. In fact, upon reflection, the book took nine years to write and publish. Hopefully this article will serve as inspiration (and education) to others who want to publish a book. Enjoy!”</p></div> 2682 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_41 et_clickable et_pb_toggle_item et_pb_toggle_close"> 2683 2684 2685 2686 2687 <h5 class="et_pb_toggle_title">#9 Is Disruption on Your Radar? (LinkedIn / Line Lyst ) </h5> 2688 <div class="et_pb_toggle_content clearfix">“While an overview of tech trends (e.g. Gartner Hype Cycle) may provide an overview of technologies on the rise, it does not say anything about the impact on your organization or help you make strategic decisions of where to focus going forward. 2689 2690A Disruption Radar on the other hand helps business leaders spot strong signals of where the market is heading based on start-ups on the rise – not just the tech! It also offers a more analytical method to identify disruptions and gauge their impact.”</div> 2691 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_42 et_clickable et_pb_toggle_item et_pb_toggle_close"> 2692 2693 2694 2695 2696 <h5 class="et_pb_toggle_title"> #10 Airbnb hires Disney veteran to lead Experiences division ahead of expected public listing this year (CNBC / Rosa & Feuer)</h5> 2697 <div class="et_pb_toggle_content clearfix">The Experiences division could play an important role as Airbnb eyes an expected public listing later this year. Investors will look to see if Airbnb has successfully expanded into new services and offerings. 2698Airbnb launched Experiences in 2016 to diversify beyond its core offering of accommodations and capture more of the travel economy.</div> 2699 </div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_54"> 2700 2701 2702 2703 2704 <a href="http://bit.ly/FNfuturereadiness" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1194" height="681" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-9.45.22-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-9.45.22-AM.png 1194w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-9.45.22-AM-300x171.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-9.45.22-AM-768x438.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-9.45.22-AM-1024x584.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-9.45.22-AM-1080x616.png 1080w" sizes="(max-width: 1194px) 100vw, 1194px" class="wp-image-208751" /></span></a> 2705 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_43 et_clickable et_pb_toggle_item et_pb_toggle_open"> 2706 2707 2708 2709 2710 <h5 class="et_pb_toggle_title">#11 Eleven Companies That Own Nearly Every Product in the Grocery Store (Reddit)</h5> 2711 <div class="et_pb_toggle_content clearfix"><p>P&G, Coca-Cola, Unilever, Pepsico, Kellogg’s, Mars, General Mills, Mondelez, Johnson &
2711 Johnson, Kraft/Heinz, Nestle</p></div> 2712 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_44 et_clickable et_pb_toggle_item et_pb_toggle_close"> 2713 2714 2715 2716 2717 <h5 class="et_pb_toggle_title">#12 Radically Advancing Product Design with State-of-the-Art Simulation and Deep Learning (My Tech Mag / Prith Banerjee )</h5> 2718 <div class="et_pb_toggle_content clearfix">“Deep learning is ushering in a new era of democratized simulation which will disrupt nearly every industry. It will enable almost anyone â even those with a limited engineering background â to run simulations by offering a simple set of parameters and instructing the software to simulate an object. 2719 2720Becoming deep learning-enabled within the next year, simulation tools will improve how engineers innovate new products, allowing them to deliver products to market faster than ever before while cutting costs.”</div> 2721 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_45 et_clickable et_pb_toggle_item et_pb_toggle_close"> 2722 2723 2724 2725 2726 <h5 class="et_pb_toggle_title">#13 Selling Light as a Service - Philips & Turntoo (Ellen Macarthur Foundation)</h5> 2727 <div class="et_pb_toggle_content clearfix">I told Philips, âListen, I need so many hours of light in my premises every year. If you think you need a lamp, or electricity, or whatever â thatâs fine. But I want nothing to do with it. Iâm not interested in the product, just the performance. I want to buy light, and nothing else.</div> 2728 </div><div class="et_pb_module et_pb_image et_pb_image_55"> 2729 2730 2731 2732 2733 <span class="et_pb_image_wrap "><img loading="lazy" width="1418" height="816" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-1.14.22-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-1.14.22-PM.png 1418w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-1.14.22-PM-300x173.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-1.14.22-PM-768x442.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-1.14.22-PM-1024x589.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-1.14.22-PM-1080x621.png 1080w" sizes="(max-width: 1418px) 100vw, 1418px" class="wp-image-208750" /></span> 2734 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_46 et_clickable et_pb_toggle_item et_pb_toggle_open"> 2735 2736 2737 2738 2739 <h5 class="et_pb_toggle_title">#14 The 10 Characteristics Of A Future Facing Company (forbes / TENDAYI viki)</h5> 2740 <div class="et_pb_toggle_content clearfix"><p>“Running a startup is difficult. But most startup founders have it easy compared to corporate entrepreneurs trying to innovate within an established company. Innovators in large companies often find themselves surrounded by slowing moving institutions with traditional management practices. Most corporate management tools were developed during an era when the world moved at a much slower and predictable pace. Such tools are not suitable for innovators who are searching for new business models.”</p></div> 2741 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_47 et_pb_toggle_item et_pb_toggle_close"> 2742 2743 2744 2745 2746 <h5 class="et_pb_toggle_title">#15 How To Drive Innovation In 2020 (Forbes / Teresa Spangler )</h5> 2747 <div class="et_pb_toggle_content clearfix"><p>After finding those questions, you can then start to inventory your data, but not without answering additional questions:<br /> – What is your current culture around data?<br /> – Who are your creative thinkers in the organization?<br /> – Where are the data experts in the company, and what core competencies do they have?</p> 2748<p><br /> In other words, in order to answer those first two questions, you have to generate and investigate answers to nearly 100 other questions, if not more. Gaining the answers to all of these questions will allow you to build a landscape for possible ideas — on a scale of minimal risk to disruptive, high-risk ideas. You will also be able to outline the success criteria for each idea.</p></div> 2749 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_48 et_clickable et_pb_toggle_item et_pb_toggle_close"> 2750 2751 2752 2753 2754 <h5 class="et_pb_toggle_title">#16 These are the Most Innovative Economies in the World (World Economic Forum)</h5> 2755 <div class="et_pb_toggle_content clearfix">“Germany has been named the world’s most innovative economy by Bloomberg.It takes the top spot from South Korea, ending the country’s six-year streak. 2756 2757Cancer research, meat alternatives and smart home technologies are among the major developments of our time. But which countries are world leaders in research and development, patent activity, high-tech density and everything that comes with fostering innovation? A recent Bloomberg ranking shows the most innovative countries by index value. Germany ranked highest in 2020, breaking South Korea’s six year streak. The U.S. is ranked in ninth place, losing one rank compared to 2019.”</div> 2758 </div><div class="et_pb_module et_pb_image et_pb_image_56"> 2759 2760 2761 2762
2763 <span class="et_pb_image_wrap "><img loading="lazy" width="745" height="748" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-1.21.53-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-1.21.53-PM.png 745w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-1.21.53-PM-150x150.png 150w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-1.21.53-PM-300x300.png 300w" sizes="(max-width: 745px) 100vw, 745px" class="wp-image-208746" /></span> 2764 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_49 et_clickable et_pb_toggle_item et_pb_toggle_open"> 2765 2766 2767 2768 2769 <h5 class="et_pb_toggle_title">#17 The Verge 2020 Tech Survey (The Verge)</h5> 2770 <div class="et_pb_toggle_content clearfix"><p>More importantly, Americans generally believe the biggest tech companies have too much power and ought to be split up. Among survey respondents:</p> 2771<p>56 percent said the government should break up tech companies if they control too much of the economy<br /> 72 percent said that Facebook has too much power<br /> 51 percent said Google and YouTube should be split into separate companies</p> 2772<p>Microsoft leads big tech companies in the number of Americans who say they trust it, at 75 percent of survey respondents. Amazon is close behind, at 73 percent. Pulling up the rear is Facebook: just 41 percent of Americans say they trust the company to safeguard their personal information.</p></div> 2773 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_50 et_clickable et_pb_toggle_item et_pb_toggle_close"> 2774 2775 2776 2777 2778 <h5 class="et_pb_toggle_title">#18 Culture is a key element within an airportâs digital transformationn (International Airport Review / Arash Rahmani)</h5> 2779 <div class="et_pb_toggle_content clearfix">Aviation must break down the industryâs silos One of the main barriers to a successful digital transformation are silos. Silos are more than a structural issue; they create a culture with narrow-minded employees who hesitate to share information or collaborate across functions and departments. They create an environment with less transparency, where there are less organisation-wide initiatives and where employees are focused on tasks within their own department, rather than improving the processes organisation wide. 2780 2781We work within an industry where breaking down silos is necessary. Our core processes go beyond silos: The process of passenger handling involves multiple departments such as safety and security, facilities, communications, marketing and IT. For innovation to succeed efficiently and effectively, silos need to be broken down so that the focus is on the core processes and how innovations can improve each step.</div> 2782 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_51 et_clickable et_pb_toggle_item et_pb_toggle_close"> 2783 2784 2785 2786 2787 <h5 class="et_pb_toggle_title">#19 Emotional Connection: 2020's Biggest CX Trend (Forbes / Danny Tomsett )</h5> 2788 <div class="et_pb_toggle_content clearfix">Yet something feels off. We’re more “digitally” connected than ever before, but for all of our “always on,” “chat now” and “click here,” we’ve also simultaneously departed from the impactful, emotionally connected experience we would have with a real person. 2789 2790A study conducted by PwC found that “64% of U.S. consumers and 59% of all consumers feel companies have lost touch with the human element of customer experience.”</div> 2791 </div><div class="et_pb_module et_pb_image et_pb_image_57"> 2792 2793 2794 2795 2796 <a href="https://www.forbes.com/sites/forbestechcouncil/2020/02/28/emotional-connection-2020s-biggest-cx-trend/" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1417" height="801" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-1.42.12-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-1.42.12-PM.png 1417w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-1.42.12-PM-300x170.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-1.42.12-PM-768x434.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-1.42.12-PM-1024x579.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-1.42.12-PM-1080x611.png 1080w" sizes="(max-width: 1417px) 100v
2796w, 1417px" class="wp-image-208753" /></span></a> 2797 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_52 et_clickable et_pb_toggle_item et_pb_toggle_open"> 2798 2799 2800 2801 2802 <h5 class="et_pb_toggle_title">#20 5 Top 5G trends for 2020 (Tech Republic / Teena Maddox )</h5> 2803 <div class="et_pb_toggle_content clearfix"><p>“The rollout of 5G in the year ahead will improve cellular networks, but it won’t save organizations and their users from a poor web experience. Even in early adopter markets, organizations should refrain from piling on bigger videos and images to their pages and mobile apps. GSMA predicts only 18% global 5G deployment by 2025. While download speeds will improve with network deployments, the reality is that user devices will continue to be the main constraint for user experience. In 2020, organizations will instead turn to technologies such as WebAssembly and JAMstack to accelerate device processing and deliver fast-by-default experiences.”</p></div> 2804 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_53 et_clickable et_pb_toggle_item et_pb_toggle_close"> 2805 2806 2807 2808 2809 <h5 class="et_pb_toggle_title">#21 The Top Five Challenges In IoT Digital Enterprise Transformation (Forbes / Charles Tower-Clark)</h5> 2810 <div class="et_pb_toggle_content clearfix">“A study from Accenture shows that only 22% of large organizations are able to effectively scale their digital innovation proof of concepts (PoCs) to drive growth. 2811 2812Five key challenges appear âover and over again.â First and most significantly, companies tend to be too focused on technology when undertaking digital transformationââthey hear a really good pitch, and it seems so easy to implementâ says Mislin. The hype cycle around new IoT technologies certainly contributes to this, with 5G being a perfect example. â5G is another feather in the cap,â says Mislin, âlike a lot of advanced technologies, itâs super powerful in some cases and irrelevant in others.â</div> 2813 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_54 et_clickable et_pb_toggle_item et_pb_toggle_close"> 2814 2815 2816 2817 2818 <h5 class="et_pb_toggle_title">#22 Earning Trust and Building Confidence with Conscious Consumers (PSFK)</h5> 2819 <div class="et_pb_toggle_content clearfix">Gaining the confidence of consumers today is no easy feat: Just one third of surveyed respondents reported trusting most of the brands they buy with, while 55% are increasingly concerned about customer experience and 69% about a brand’s societal impact.. But does whether consumers trust brands or not matter? Evidence says overwhelmingly yes, with 81% of consumers stating that a top consideration in purchasing with a brand is being able to trust it to âdo what is right,â and 70% connecting their past purchases with trust-related considerations like reputation, values and eco impact. Further, when it comes to important or high-stakes purchases like the financial or medical, roughly 90% of U.S. and U.K. residents prefer doing business with established brands over startups. 2820 2821So, how to encourage cynical consumers to hand over their faith in a climate where the most trusted brands are overwhelmingly CPGers, and the top trustee is none other than the USPS ? First, a quick look at where consumers want most to hold brands accountable: According to Edelman research, product experience figures as the top area where consumers need to trust brands, followed by consumer experience and finally societal impact.. Moreover, customers want brands that have strong values and take a stand, with 78% of Americans stating companies should positively impact society and 77% reporting that they feel a stronger emotional connection to purpose-driven groups..</div> 2822 </div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_58"> 2823 2824 2825 2826 2827 <a href="http://bit.ly/scalebarometer" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="989" height="620" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-9.57.28-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-9.57.28-AM.png 989w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-9.57.28-AM-300x188.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-9.57.28-AM-768x481.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-9.57.28-AM-400x250.png 400w" sizes="(max-width: 989px) 100vw, 989px" class="wp-image-208756" /></span></a> 2828 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_55 et_clickable et_pb_toggle_item et_pb_toggle_open"> 2829 2830 2831 2832 2833 <h5 class="et_pb_toggle_title">#23 The Future Of Work Is From Anywhere, at Anytime (Entrepreneur / Mike Swigunski)</h5> 2834 <div class="et_pb_toggle_content clearfix"><p>According to an article in Harvard Business Review, 43 percent of American employees have performed some part of their job remotely. Case studies of the effects of allowing employees to work remotely suggest that their productivity may increase by anywhere from 4 percent to 13 percent, generating billions in additional economic value for the U.S. economy each year.</p> 2835<p>Although technology has been a boon for the remote-work revolution, shifts in workplace culture driven by millennials and Generation Z are what will shape the future of work. These young workers have been immersed in technology all their lives, and they are the ones whom employers will be thinking about when it comes to recruitment and retention. Digital and technological skills are the new currency of employment, as demand continues to increase for IT, social media, SEO and analytics, and as new digital roles emerge in old industries like construction, logistics and energy. Employers will have to adapt quickly to what the new workforce really desires: the ability to work flexibly and from anywhere, improved work-life balance and more independence in the workplace.</p></div> 2836 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_56 et_clickable et_pb_toggle_item et_pb_toggle_close"> 2837 2838 2839 2840 2841 <h5 class="et_pb_toggle_title">#24 Forget polling, thereâs a better way to predict the next president and other trends (Fast Company / Mike Berland)</h5> 2842 <div class="et_pb_toggle_content clearfix">Suddenly, the age of pollingâof analysis by the survey numbersâwas over. Instead, we were living in the age of momentum as a metric. I saw that most political analysts were trapped in the past, regurgitating 20th-century modelsâdoing things the way theyâd always been done. And the numbers were failing them because their reliance on statistics (mass of support) ignored what drove the momentum (velocity). A formula to quantify this was needed, which is how I came up with the momentum factor, or âMFactor,â in my analytics. 2843 2844Itâs based on physics, which originated with Isaac Newton: 2845P=M*V. Where Momentum equal Mass * Velocity. 2846 2847These five drivers are what fuel momentum: 2848– Polarization: Discussions powered by strong points of view, or even controversy. 2849– Innovation: Create something new and/or improved in a way that creates FOMO. 2850– âStickyâ: Being memorable in an unexpected way. 2851– Disruption: Challenging and changing the game. 2852– Social Impact: Connecting to a larger purpose.</div> 2853 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_57 et_clickable et_pb_toggle_item et_pb_toggle_close"> 2854 2855 2856 2857 2858 <h5 class="et_pb_toggle_title">#25 A retrospective on the future of work (Atlasssian)</h5> 2859 <div class="et_pb_toggle_content clearfix">In a rapidly-changing world, transparency and information sharing (not off-limits labs and secretive, siloed projects) will unleash the potential of market leaders in this decade. 89 percent of employees say that transparent decision making boosts team achievement. 2860 2861Finally, the products and services that will win the hearts of customers will be the ones that built by diverse teams that harness the varied perspectives of their people and share their ideas openly. 67 percent of the high-achieving teams we studied practice giving feedback to each other in order to strengthen their work and produce better results. 2862 2863The future of work is Open. Open work practices allow for unhindered access to the right context, the bigger picture, and important information when itâs needed most. All teams can do amazing things when they work Open. Get more insights on the future of work from our Open research.</div> 2864 </div><div class="et_pb_module et_pb_image et_pb_image_59"> 2865 2866 2867 2868
2869 <span class="et_pb_image_wrap "><img loading="lazy" width="1399" height="875" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-4.38.35-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-4.38.35-PM.png 1399w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-4.38.35-PM-300x188.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-4.38.35-PM-768x480.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-4.38.35-PM-1024x640.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-4.38.35-PM-400x250.png 400w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-4.38.35-PM-1080x675.png 1080w" sizes="(max-width: 1399px) 100vw, 1399px" class="wp-image-208747" /></span> 2870 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_58 et_clickable et_pb_toggle_item et_pb_toggle_open"> 2871 2872 2873 2874 2875 <h5 class="et_pb_toggle_title">#26 The future of work looks like staying out of the office (ARS Technica / Kate Cox)</h5> 2876 <div class="et_pb_toggle_content clearfix"><p>Roughly a quarter of us are already doing at least some work remotely. About 24 percent of US workers employed full-time did “some or all” of their work at home, according to the most recent federal data available. Even as some workplaces become increasingly distributed around the nation and the world, though, others are reversing course and doubling down on the corporate campus. So as we here at Ars look toward the future of work, we find ourselves wondering: employers and employees alike benefit from getting some folks out of cubeville, so what are so many businesses and managers afraid of?</p></div> 2877 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_59 et_clickable et_pb_toggle_item et_pb_toggle_close"> 2878 2879 2880 2881 2882 <h5 class="et_pb_toggle_title">#27 Five Challenges to Every Transformation (Inc., / Martin Zwilling)</h5> 2883 <div class="et_pb_toggle_content clearfix">The key organizational impediments to fast transformation that I see all too often, even in businesses with top management committed to first-mover speed and agility. 2884 28851. Passive resistance to change from within the organization. 28862. Transformation fatigue from continual challenges. 28873. Difficulty in securing and protecting funding. 28884. Keeping priority on what matters for long-term success. 28895. Maintaining digital transformations through a downturn. 2890 2891Amazon, for example, “grew up” in the last recession by continuing to expand their range of products and focused on automation. According to Investopedia, Amazon grew sales by 28 percent in 2009, while most companies were hunkered down and losing share. In the same year, Lego’s profits soared 63 percent as they expanded their initiatives and operations in Asia and Europe.. 2892 2893The only way to build that momentum, and stop it from evaporating over time, is to drive through the challenges outlined here, no matter what.</div> 2894 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_60 et_clickable et_pb_toggle_item et_pb_toggle_close"> 2895 2896 2897 2898 2899 <h5 class="et_pb_toggle_title">#28 A New Era Of Emerging Technologies: Welcome To The Age Of Intelligence (CMO.com / Stephanie Overby)</h5> 2900 <div class="et_pb_toggle_content clearfix"><p>“One in four CX leaders will get fired this year if they cannot improve CX to ensure revenue gains or cost savings. Indeed, more than half of consumers (54%) say CX at most companies needs some work, and a third (32%) will walk away from a brand they love after just one bad experience, according to PwC.</p> 2901<p>But hereâs the good news: In the years ahead, CX leaders will have at their disposal an array of advanced technologies capable of transforming customer experiences. In fact, we are on the cusp of a new era of emerging technologies that Adobe CTO Abhay Parasnis calls the âintelligence wave,â and it’s bringing us machines that are learning how to see, hear, sense, and interpret the world around us. New, immersive technologies will create breakthrough experiences that extend into the physical world–beyond the screen of a mobile phone or lens of a pair of smart glasses.”</p></div> 2902 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_61 et_clickable et_pb_toggle_item et_pb_toggle_close"> 2903 2904 2905 2906 2907 <h5 class="et_pb_toggle_title">#29 Deep Dive: Digital-First Bankingâs Challenges And Benefits (PYMNTS)</h5> 2908 <div class="et_pb_toggle_content clearfix">Mobile and online bankingâs prevalence has reduced physical branchesâ importance, but these brick-and-mortar establishments are still vital to customersâ financial lives. 2909 2910Even millennials, who heavily lean on remote banking, still visit physical bank locations for more complex functions, such as loan applications. A recent study found that 75 percent of this generationâs members visit financial institutions (FIs) at least once per month. 2911 2912Banks looking to make the most out of these rare visits must use the latest te
2912chnologies. Digital-first transformations can improve personalization and operating efficiencies, but they also bring challenges, including adoption-related costs and new avenues for fraud.</div> 2913 </div><div class="et_pb_module et_pb_image et_pb_image_60"> 2914 2915 2916 2917 2918 <span class="et_pb_image_wrap "><img loading="lazy" width="1277" height="753" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-5.20.40-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-5.20.40-PM.png 1277w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-5.20.40-PM-300x177.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-5.20.40-PM-768x453.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-5.20.40-PM-1024x604.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-03-at-5.20.40-PM-1080x637.png 1080w" sizes="(max-width: 1277px) 100vw, 1277px" class="wp-image-208748" /></span> 2919 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_62 et_clickable et_pb_toggle_item et_pb_toggle_open"> 2920 2921 2922 2923 2924 <h5 class="et_pb_toggle_title">#30 New Research: Businesses face a 'digital ceiling' in their transformation progress (KM World / Joyce Wells)</h5> 2925 <div class="et_pb_toggle_content clearfix"><p>“According to the research, companies know how to achieve moderate transformation success, with an 18% increase in companies progressing this year from the lowest tier of Watchers to the middle Explorer tier. However, Explorers struggled to move into the top Visionary cluster, with the top tier remaining the same, indicating a “digital ceiling” to transformation efforts.</p> 2926<p>The Visionary cluster remains unchanged despite companies reporting fewer barriers to digital transformation than last year. Human, rather than technological, barriers are now the most persistent, with the two of the top hurdles being the lack of talent or skills (34%) and a risk-averse corporate culture (35%).</p> 2927<p>“Companies hit the digital ceiling once theyâve mastered basic levels of digital competency,” said Kavanaugh. “Imagine moving from paper records to spreadsheets. Large companies have made that change. Now imagine shifting from the spreadsheet residing on one bookkeeperâs computer to a world where data is constantly updated and made available in a usable format to all relevant users. Thatâs a different and much tougher challenge, and itâs where companies bump up against this digital ceiling.”</p></div> 2928 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_63 et_clickable et_pb_toggle_item et_pb_toggle_close"> 2929 2930 2931 2932 2933 <h5 class="et_pb_toggle_title">#31 Scale digital innovation like a Champion (Accenture, David Abood)</h5> 2934 <div class="et_pb_toggle_content clearfix">“Scaling winners, scaling losers – our survey of 1,350 global senior executives in key industrial sectors found that few companies win, most struggle and some completely fail, especially as they attempt to shift from improving the efficiency of their operations to generating new value for customers. 2935 2936Between 2016 and 2018, the industrial companies in our survey spent a little over $100 billion on scaling digital innovations to drive new experiences and efficiencies. Yet 78 percent of industrial companies didnât reach expected earnings. Only 22 percent of industrial companies we looked at achieved a return on their digital investments (RODI) that exceeded their expectations. This small group of industrial companies, which we call âChampions,â are nailing digital transformation and rising above the rest. 2937 2938Our findings show that these companies approach the organizational challenges associated with innovation very differently to their peers. They are more strategic, identifying the value they want to achieve and recognizing how their innovation efforts will affect their organization. For high-performing Champions, itâs not about scaling more pilots (even though they do). Itâs about earning more by scaling better.”</div> 2939 </div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_61"> 2940 2941 2942 2943 2944 <a href="https://futureproofingnext.com/thebook/" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1174" height="575" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-9.50.09-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-9.50.09-AM.png 1174w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-9.50.09-AM-300x147.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-9.50.09-AM-768x376.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-9.50.09-AM-1024x502.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-9.50.09-AM-1080x529.png 1080w" sizes="(max-width: 1174px) 100vw, 1174px" class="wp-image-208752" /></span></a> 2945 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_64 et_clickable et_pb_toggle_item et_pb_toggle_open"> 2946 2947 2948 2949 2950 <h5 class="et_pb_toggle_title">#32 The Future of Retail - Augmented shopping: The quiet revolution (Deloitte / Cook, Kusumoto, Ohri)</h5> 2951 <div class="et_pb_toggle_content clearfix"><p>“Imagine a future where your customer no longer shops by perusing a catalog of products, but instead they select a product typeâbe it a pair of pants, a car, or a dining room tableâand then interactively dial and swipe their way to achieve the perfect dimensions, color, and style of whatever they are looking for. They could then try on, try out, or interact with it in any environment they might wantâall from the comfort of their own homes. This vision is what augmented reality (AR) and 3D technology are turning into reality.</p> 2952<p>Itâs a revolution unfolding less like a bang and more like a slow but powerful shift in tectonic plates. However, that isnât cause for complacency. Today, more than 1 billion smartphones and tablet devices can deliver augmented experiences,2 and within the next year, 100 million consumers are expected to shop using AR either online or in-store.3 The consumer appetite is increasingâsince 2018, the number of mobile AR users has nearly doubled, with usage and popularity driven largely through social media.4 In 2020, 46 percent of retailers plan to deploy augmented or virtual reality.</p> 2953<p>This is where the future is going, and in three years, if you donât have AR
2953in furniture, youâre going to be looked at as old-school. Weâre not waiting. We want to be ahead of all that.”</p></div> 2954 </div><div class="et_pb_module et_pb_toggle et_pb_toggle_65 et_clickable et_pb_toggle_item et_pb_toggle_close"> 2955 2956 2957 2958 2959 <h5 class="et_pb_toggle_title">#33 These five culture trends will dominate the workplace in 2020 (Fast Company / Courtney Seiter-Buffer)</h5> 2960 <div class="et_pb_toggle_content clearfix">1. THE GROWTH OF CONSCIOUS COMPANIES 2961A 2019 survey for Fortune found that an incredible 72% of respondents believe companies should be âmission-drivenâ as well as focused on the bottom line. And 64% say that a companyâs primary purpose should include âmaking the world betterââjust as many as believe it should include making money. 2962 29632. MENTAL HEALTH CONVERSATIONS IN THE WORKPLACE 29642019 was the year that burnoutâa syndrome resulting from chronic workplace stressâwas formally recognized by the World Health Organization as an occupational phenomenon. 2965Progress is already being made: In the UK, 30 of the UKâs most recognized businesses and organizations signed the Mental Health At Work Commitment. 2966And the mental health site Made of Millions launched Beautiful Brains, a guide to help employees push for better dialogue about mental health in the office. 2967 29683. A MORE INCLUSIVE DEFINITION OF REMOTE WORK 2969Increasingly, remote work is also a tool for economic development in areas where other jobs may not be as readily available. A growing number of U.S. states are offering economic incentives to lure remote workers to rebuild communities that could use an infusion of creativity, people, and resources. 2970 29714. âTURNING OFFâ FROM WORK BY DOING . . . NOTHING 2972Jenny Odellâs book How to Do Nothing: Resisting the Attention Economy offered a âfield guideâ for mitigating the daily online grab for your attention while also creating more meaningful relationships. 2973The Dutch concept of âniksen,â a twist on mindfulness, is to be deliberate about doing activities that we might think of as inciting boredom: looking out the window or even just sitting still for a while. 2974 29755. GROWTH OF INCLUSIVE FAMILY LEAVE 2976Although the United States lags behind many countries in terms of family leave, thereâs hope: Attitudes towards paternity leave are drastically changing in America. 2977Thereâs also evidence that itâs good for organizations. Overwhelmingly, employers have reported that paternity leave had a âpositive effectâ or âno noticeable effectâ on productivity, profitability/performance, turnover, and employee morale.</div> 2978 </div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_62"> 2979 2980 2981 2982 2983 <a href="https://futureproofingnext.com/futureproofingnow/" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1185" height="236" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.08.36-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.08.36-AM.png 1185w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.08.36-AM-300x60.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.08.36-AM-768x153.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.08.36-AM-1024x204.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.08.36-AM-1080x215.png 1080w" sizes="(max-width: 1185px) 100vw, 1185px" class="wp-image-208760" /></span></a> 2984 </div><div class="et_pb_with_border et_pb_module et_pb_image et_pb_image_63"> 2985 2986 2987 2988 2989 <a href="http://eepurl.com/go3PZv" target="_blank"><span class="et_pb_image_wrap "><img loading="lazy" width="1116" height="394" src="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.32.01-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.32.01-AM.png 1116w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.32.01-AM-300x106.png 300w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.32.01-AM-768x271.png 768w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.32.01-AM-1024x362.png 1024w, https://futureproofingnext.com/wp-content/uploads/2020/03/Screen-Shot-2020-03-04-at-10.32.01-AM-1080x381.png 1080w" sizes="(max-width: 1116px) 100v
2989w, 1116px" class="wp-image-208761" /></span></a> 2990 </div> 2991 </div> 2992 2993 2994 2995 2996 </div> 2997 2998 2999 </div> 3000 3001]]></content:encoded> 3002 3003 <wfw:commentRss>https://futureproofingnext.com/33monthlyheadlinesmarch2020/feed/</wfw:commentRss> 3004 <slash:comments>0</slash:comments> 3005 3006 3007 </item> 3008 <item> 3009 <title>Innovation++ is not a Specialist Game – In Praise of Generalists – The Six Tool Futureproofer</title> 3010 <link>https://futureproofingnext.com/generalists6toolfutureproofer/</link> 3011 <comments>https://futureproofingnext.com/generalists6toolfutureproofer/#respond</comments> 3012 3013 <dc:creator><![CDATA[Sean Moffitt]]></dc:creator> 3014 <pubDate>Tue, 17 Dec 2019 19:38:21 +0000</pubDate> 3015 <category><![CDATA[Applied Innovation & Product/Services Development]]></category> 3016 <category><![CDATA[Business Models & Ecosystem Development]]></category> 3017 <category><![CDATA[Headlines & Resources]]></category> 3018 <category><![CDATA[Innovation Management, Theories, Routes & Schools]]></category> 3019 <category><![CDATA[Lexicon]]></category> 3020 <category><![CDATA[Talent, Culture, Leadership & Change Management]]></category> 3021 <category><![CDATA[futureproofers]]></category> 3022 <category><![CDATA[generalists]]></category> 3023 <category><![CDATA[polymaths]]></category> 3024 <category><![CDATA[swiss army knife]]></category> 3025 <guid isPermaLink="false">https://futureproofingnext.com/?p=208382</guid> 3026 3027 <description><![CDATA[Innovation is not a specialist game. Futureproofing ; Next explores the world of the generalist and what skill sets innovators truly need for the year 2020 ]]></description> 3028 <content:encoded><![CDATA[<p><div class="et_pb_section et_pb_section_20 et_section_regular" > 3029 3030 3031 3032 3033 3034 3035 <div class="et_pb_row et_pb_row_24"> 3036 <div class="et_pb_column et_pb_column_4_4 et_pb_column_32 et_pb_css_mix_blend_mode_passthrough et-last-child"> 3037 3038 3039 3040 3041 <div class="et_pb_module et_pb_text et_pb_text_69 et_pb_text_align_left et_pb_bg_layout_light"> 3042 3043 3044 3045 3046 <div class="et_pb_text_inner"><h2>The square off – SPECIALISTS vs. generalists</h2></div> 3047 </div><div class="et_pb_module et_pb_text et_pb_text_70 et_pb_text_align_left et_pb_bg_layout_light"> 3048 3049 3050 3051 3052 <div class="et_pb_text_inner"><p>I’m about to confess a position on the future of strategy, work and change that isn’t universally accepted. In fact, from the results of our <a href="https://futureproofingnext.com/research/"><em>Corporate Innovation Playbook</em> </a>study, it was the only sliding poll question we fielded that landed smack dab in the middle – respondents equally split on the merits of each side of the argument.  The crux of the debate, one we even hold aloft at times in our own minds, <em><strong>“is the future to be ruled by the generalist or specialist?” </strong></em>We’ve now seen enough evidence – <strong>we are hardlining in the generalist camp.</strong></p></div> 3053 </div><div class="et_pb_module et_pb_image et_pb_image_64"> 3054 3055 3056 3057 3058 <span class="et_pb_image_wrap "><img loading="lazy" width="1001" height="571" src="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-14-at-2.47.33-PM-1.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-14-at-2.47.33-PM-1.png 1001w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-14-at-2.47.33-PM-1-300x171.png 300w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-14-at-2.47.33-PM-1-768x438.png 768w" sizes="(max-width: 1001px) 100vw, 1001px" class="wp-image-208418" /></span> 3059 </div><div class="et_pb_module et_pb_text et_pb_text_71 et_pb_text_align_left et_pb_bg_layout_light"> 3060 3061 3062 3063 3064 <div class="et_pb_text_inner"><h3><strong><a href="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-14-at-2.47.33-PM.png"></a></strong>In Support of Specialism</h3> 3065<p>It’s not that we haven’t seen over the last 50 years signs that indicate having a focus is valuable.  One of my favourite authors Malcolm Gladwell, preaches the need to invest 10,000 hours to perfect your specific craft<strong> <a href="https://en.wikipedia.org/wiki/Outliers_(book)">in his book  Outliers.</a> </strong>
3065By virtue of time commitment alone, that constitutes being a specialist.</p> 3066<p>Empirically, we see examples in real life. Surgeons get paid better than general practitioners. MBAs get compensated more than students from general arts disciplines. You may be out of shape and as slow as molasses, but by god if you know how to swat home runs, you’ll find a hefty professional baseball contract somewhere.</p> 3067<p>Ed Sullivan, David Letterman, Jay Leno, Howard Stern – until recently, most talk show hosts for the last half-century couldn’t sing, couldn’t dance, couldn’t act, and didn’t necessarily have model good looks, but if you could tell a joke –  well, you could have made a fortune on late night or radio.</p> 3068<p>Moving beyond personal to business examples,  the rage of business growth is the <b><a href="http://theleanstartup.com/principles"><em>lean startup;</em></a> </b>its founding father Eric Ries proclaims “when in doubt, simpify.” Brand zealots preach <a href="https://beloved-brands.com/2012/10/06/brand-focus/"><b>the importance and discipline of focus</b></a>.  Startups should <a href="https://www.entrepreneur.com/article/309236"><b>have a focus</b></a>. Technology needs <a href="https://thriveglobal.com/stories/use-technology-to-focus-on-what-matters/">to be <b>focused</b></a>.  Career tracks can’t be winding, they need<a href="https://www.theladders.com/career-advice/career-path-dream-job"> <b>a straight arrow focus.</b></a><b> </b></p> 3069<p>My former company P&G preached<b> <a href="https://www.cbsnews.com/news/ag-lafleys-game-changer-eight-rules-of-innovation-that-work/">innovation focus</a> </b>as one of its core disciplines. One of the top-selling self-help books over the last few years suggests<b> <a href="https://www.youtube.com/watch?v=sWctLEdIgi4">if we can just grit it out in pursuit of a focused goal</a>,</b> you will triumph. And Angela Duckworth isn’t alone. Many of the top sellers on the business book charts align on a similar message. Focus. Specialize. Habitualize. Do one thing, to the sacrifice of balance.</p></div> 3070 </div><div class="et_pb_module et_pb_image et_pb_image_65"> 3071 3072 3073 3074 3075 <span class="et_pb_image_wrap "><img loading="lazy" width="1192" height="441" src="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-16-at-11.34.54-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-16-at-11.34.54-AM.png 1192w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-16-at-11.34.54-AM-300x111.png 300w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-16-at-11.34.54-AM-768x284.png 768w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-16-at-11.34.54-AM-1024x379.png 1024w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-16-at-11.34.54-AM-1080x400.png 1080w" sizes="(max-width: 1192px) 100vw, 1192px" class="wp-image-208410" /></span> 3076 </div><div class="et_pb_with_border et_pb_module et_pb_text et_pb_text_72 et_pb_text_align_left et_pb_bg_layout_light"> 3077 3078 3079 3080 3081 <div class="et_pb_text_inner"><h1 style="text-align: center;"><span style="color: #800000;"><strong>But what if all that we have been taught about regimentation and choiceful focus in life, business and work is plain wrong?</strong> </span></h1></div> 3082 </div><div class="et_pb_module et_pb_text et_pb_text_73 et_pb_text_align_left et_pb_bg_layout_light"> 3083 3084 3085 3086 3087 <div class="et_pb_text_inner"><h3> <strong></strong>A New Cultural Movement Rising…</h3> 3088<p>The winds and tides are changing. Let me go wide before I go deep. I’ll stake out a claim first before I do – i<em><strong>n the future, generalist change agents will win, whereas </strong><strong><em>specialists, even future-minded ones,  will increasingly become </em>the enemy of smart change, profitable growth and successful innovation.</strong></em> Now let’s paint the wide brush first.</p> 3089<p><em><strong>Consider the environment –</strong> </em>as troubling as it is to recognize one quarter of the world’s species under threat of extinction from climate change, there is one animal where climate change represents an opportunity. In many parts of the world beyond its North American natural habitat,  this ursine’s adaptability and ability to learn and harness a wide range of skills had led to its flourishing –
3089 <a href="https://www.nationalgeographic.com/animals/2019/07/raccoons-expanding-range-climate-change/">the versatile raccoon.</a>  </p> 3090<p>Similar to who we believe are currently successful in business, this omnivorous bandit can<span> cope with any of the future diverse environmental and climatic challenges that gets thrown at them, and thrive because of its all-round skill set. It’s not the fastest, not the biggest, not the meanest, not the absolute smartest (but we are impressed with its ability to pry open garbage cans) – but it does all of these things really well, and  <strong><a href="https://www.nationalgeographic.com/animals/2019/07/raccoons-expanding-range-climate-change/">it’s habitat is expanding</a>. </strong><em>Advantage – Generalist. </em></span></p> 3091<p><span><em><a href="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-14-at-3.31.01-PM.png"><img loading="lazy" src="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-14-at-3.31.01-PM-300x168.png" width="839" height="470" alt="Racoons Broadening Range" class="wp-image-208388 alignnone size-medium" srcset="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-14-at-3.31.01-PM-300x168.png 300w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-14-at-3.31.01-PM-768x430.png 768w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-14-at-3.31.01-PM.png 833w" sizes="(max-width: 839px) 100vw, 839px" /></a></em></span></p> 3092<p> </p> 3093<p><strong>Consider <em>entertainment</em></strong> – it used to be quite rare to have performers cross over genres. TV stars didn’t make movies. Musicians couldn’t act. Stage performers didn’t lower themselves to be on the boob tube. In fact, there is a prestigious group of only 15 performers in the history of Hollywood who have won a rare generalist EGOT in their career – an Emmy for TV, a Grammy for music, an Oscar for film and a Tony award for stage. The multi-talent <a href="https://www.mentalfloss.com/article/551084/egot-emmy-grammy-oscar-tony-award-winners"><strong>John Legend was the last one to do it in 2018</strong></a>.</p> 3094<p>Nowadays, you have a rising generation of performers like <strong><a href="https://www.independent.co.uk/arts-entertainment/music/features/donald-glover-this-is-america-star-wars-solo-childish-gambino-atlanta-a8340866.html">Donald Glover</a> </strong>who excel in nearly all media, cultivating stage names like Childish Gambino and mcDJ to operate in other cultural arenas. You also now have late night talk show hosts who not only can be funny, but can dance, act and sing, for both broadcast and digital audiences (<strong><a href="https://qz.com/338890/jimmy-fallon-is-the-best-musician-you-never-knew-was-a-musician/">Jimmy Fallon</a></strong> and <strong><a href="https://www.rollingstone.com/tv/tv-features/how-james-corden-conquered-late-night-one-carpool-karaoke-at-a-time-104202/">James Corden</a> </strong>to name but two). <em>Advantage – Generalist.</em></p> 3095<p><em><a href="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-15-at-3.36.29-PM.png"><img loading="lazy" src="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-15-at-3.36.29-PM-300x169.png" width="841" height="474" alt="Donald Glover /Childish Gambino" class="wp-image-208399 alignnone size-medium" srcset="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-15-at-3.36.29-PM-300x169.png 300w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-15-at-3.36.29-PM-768x432.png 768w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-15-at-3.36.29-PM.png 1011w" sizes="(max-width: 841px) 100vw, 841px" /></a></em></p> 3096<p><strong>Consider <em>sport </em></strong>–  athletics are being turned upside down with the multi-talented nature of their star perfomers. In American football, the unidimensional Tom Bradys and Peyton Mannings of the gridiron are ceding way to double threats <strong>–<a href="https://bleacherreport.com/articles/2864298-the-nfl-has-never-seen-anyone-like-lamar-jackson-and-hes-unstoppable"> Lamar Jackson</a> </strong>and <strong><a href="https://www.houstonchronicle.com/sports/texans/article/Two-sport-skills-help-define-Patrick-Mahomes-13542911.php">Patrick Mahomes</a></strong> – as able to beat you with their legs as they are with their arms.</p> 3097<p>In the basketball world, all-star hoopsters <a href="https://www.nba.com/article/2017/10/17/joel-embiid-goes-volleyball-star-budding-presence-philadelphia-76ers">like <strong>Joel Embiid</strong></a> of the 76ers and<strong> <a href="https://www.sportsnet.ca/basketball/nba/pascal-siakam-toronto-raptors-nba-career/">Pascal Siakam</a></strong> of the Raptors focused on other sporting activities well into their youth, not turning to basketball until well into their teens. Championship-winning golfer <a href="https://www.espn.com/video/clip/_/id/27435041">Brooks Koepka</a> looks more comfortable in a body building magazine than on a links course. in a recent NFL draft, 30 out of the 32 first roun
3097d draft choices were multi-sport athletes, In fact<a href="https://www.helixperformance.ca/blog-content/2019/3/31/the-benefits-of-a-multi-sport-background">, nearly <strong>half of Olympic and Senior World Championship medalists</strong></a> at one point changed sports. <em>Advantage- Generalist.</em></p> 3098<p><a href="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-15-at-3.45.23-PM.png"><img loading="lazy" src="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-15-at-3.45.23-PM-300x201.png" width="839" height="562" alt="Lamar Jackson Dual Threat" class="wp-image-208400 alignnone size-medium" srcset="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-15-at-3.45.23-PM-300x201.png 300w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-15-at-3.45.23-PM.png 767w" sizes="(max-width: 839px) 100vw, 839px" /></a></p></div> 3099 </div><div class="et_pb_module et_pb_text et_pb_text_74 et_pb_text_align_left et_pb_bg_layout_light"> 3100 3101 3102 3103 3104 <div class="et_pb_text_inner"><p><strong style="color: #333333; font-size: 26px; text-transform: uppercase;">A Changing Context </strong></p> 3105<p>Whether you consider the above environments that are tangential to business, or the direct influences buffeting how organizations now need to operate, there really are five consistent factors steering the marketplace, the workplace and culture-at-large toward<em> generalism</em>:</p> 3106<p><strong>i) the world has sped up and is accelerating faster</strong> – in a world where the value and half-life of a work skill can be measured in months not years, it helps to learn and fundamentally relearn different facets across a broadspan of professional interests. Within this era of hyper-change, one of the buzzwords<strong><a href="https://www.randstad.com/workforce-insights/talent-management/redeployment-on-the-rise-as-skills-shortage-persists/"> of HR practitioners is “redeployment”</a></strong>. And generalists <a href="https://www.theladders.com/career-advice/the-death-of-expertise-why-a-few-generalists-will-rule-the-future-of-work"><strong>simply redeploy better. </strong></a></p> 3107<p><strong>ii) the world has got more complex</strong> – the challenges that confront corporate personnel are a lot more nuanced than a generation ago. Being a generalist allows executives & staff to register the “big picture” more easily and be able to flex more skill sets to combat and deal with these more sophisticated challenges.</p> 3108<p>In a recent survey we conducted on futureproofed leaders, the top skills, traits and competencies of tomorrow’s leaders – #1 adaptive intelligence, #2 – experimentation and #3 – purpose-driven were heavily slanted generalist (see visual below). In a volatile and chaotic world, <strong>g<a href="https://www.blogs.hss.ed.ac.uk/crag/files/2016/06/the_hedgehog_and_the_fox-berlin.pdf">eneralists are the sly foxes, specialists are the myopic hedgehogs.</a></strong></p></div> 3109 </div><div class="et_pb_module et_pb_image et_pb_image_66"> 3110 3111 3112 3113 3114 <span class="et_pb_image_wrap "><img loading="lazy" width="763" height="573" src="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-17-at-8.57.28-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-17-at-8.57.28-AM.png 763w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-17-at-8.57.28-AM-300x225.png 300w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-17-at-8.57.28-AM-510x382.png 510w" sizes="(max-width: 763px) 100vw, 763px" class="wp-image-208421" /></span> 3115 </div><div class="et_pb_module et_pb_text et_pb_text_75 et_pb_text_align_left et_pb_bg_layout_light"> 3116 3117 3118 3119 3120 <div class="et_pb_text_inner"><p>iii)<strong> the world has become more technified –</strong><span style="font-size: 18px;"> in an operating environment where technology is playing a bigger & bigger role and atomizing different functions of what we used to consider “a job”, it is the roles that are non-automatable and general in focus that carry a much larger premium. </span></p> 3121<p>As the division of labour across every industry, crosses over being more than half-automated in the next 5 years, the skills of the future will be generalist skills. As evidenced by the top ten listing of skills rising over the next few years <span style="font-size: 18px;"><strong><a href="https://www.weforum.org/agenda/2018/09/future-of-jobs-2018-things-to-know/">according to the World Economic Forum</a></strong></span>, fully 9 out of 10 of them would be considered generalist in orientation.</p></div> 3122 </div><div class="et_pb_module et_pb_image et_pb_image_67"> 3123 3124 3125 3126
3127 <span class="et_pb_image_wrap "><img loading="lazy" width="883" height="653" src="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-15-at-3.58.16-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-15-at-3.58.16-PM.png 883w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-15-at-3.58.16-PM-300x222.png 300w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-15-at-3.58.16-PM-768x568.png 768w" sizes="(max-width: 883px) 100vw, 883px" class="wp-image-208404" /></span> 3128 </div><div class="et_pb_module et_pb_text et_pb_text_76 et_pb_text_align_left et_pb_bg_layout_light"> 3129 3130 3131 3132 3133 <div class="et_pb_text_inner"><p><strong style="font-size: 18px;">iv) the world has become much more unpredictable </strong><span style="font-size: 18px;">– generalists are better at predicting the outcome of issues and seeing possible futures, even outside of their specific areas of expertise.</span></p> 3134<p>Professor Phillip Fetlock, who <a href="https://hbr.org/2012/06/all-hail-the-generalist"><strong>has studied the generalist/specialist spectrum over the last 20 years</strong>,</a> suggests for forecasting “it i<span>s better to turn to those like the generalist over the single-minded because “those who know many little things, draw from an eclectic array of traditions, and accept ambiguity and contradictions.â </span></p> 3135<p><strong>v) numbers alone don’t explain it, exceptional performance does –</strong> in most large companies and professional environments, the majority of people have been recruited in through very prescriptive job needs and requirements. How many times have you seen an entry level job posting ask for a healthy sampling of generalism with a side heap of broad mindedness. Ummm … <em>likely never.</em> Even when you look at a consultancy like McKinsey where you might think consultants who dance across different industries might need some generalist orientation, you get a sense that anybody <a href="https://www.cnbc.com/2018/06/06/how-to-land-a-job-at-mckinsey.html"><strong>showing a flare for generalism</strong> gets weeded out early in the process.  </a></p> 3136<p>When you peel back the generalist-specialist spectrum on impact and the top 10% of elite business performance, you truly see the power in breadth in business. In the high stakes world of investment banking, specialists received 36% smaller bonuses<a href="https://www.amazon.com/Human-Accomplishment-Pursuit-Excellence-Sciences/dp/006019247X/ref=as_li_ss_tl?s=books&ie=UTF8&qid=1522275781&sr=1-1&keywords=human+accomplishment&linkCode=sl1&tag=lrc1981-20&linkId=2e923a86fb63ba3c80966ebda6ec11e1">. Generalism is one of the reasons we surmise that contrary to media coverage, t<strong>he most successful entrepreneurs happen to be in their 40s and 50s.</strong> Fifteen of the top twenty scientists in the history of the world turned out to be generalists.</a></p></div> 3137 </div><div class="et_pb_module et_pb_image et_pb_image_68"> 3138 3139 3140 3141 3142 <span class="et_pb_image_wrap "><img loading="lazy" width="871" height="451" src="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-15-at-3.31.39-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-15-at-3.31.39-PM.png 871w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-15-at-3.31.39-PM-300x155.png 300w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-15-at-3.31.39-PM-768x398.png 768w" sizes="(max-width: 871px) 100vw, 871px" class="wp-image-208402" /></span> 3143 </div><div class="et_pb_module et_pb_text et_pb_text_77 et_pb_text_align_left et_pb_bg_layout_light"> 3144 3145 3146 3147 3148 <div class="et_pb_text_inner"><p><strong><a href="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-15-at-3.31.39-PM.png">The irony is that corporations require an abundance of generalists to drive innovation and results past this quarter, yet specialists are still often rewarded at most levels of a company. Hopefully, that is a recruiting and training practice that is changing.</a></strong></p></div> 3149 </div><div class="et_pb_module et_pb_image et_pb_image_69"> 3150 3151 3152 3153
3154 <span class="et_pb_image_wrap "><img loading="lazy" width="793" height="451" src="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-15-at-4.28.07-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-15-at-4.28.07-PM.png 793w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-15-at-4.28.07-PM-300x171.png 300w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-15-at-4.28.07-PM-768x437.png 768w" sizes="(max-width: 793px) 100vw, 793px" class="wp-image-208405" /></span> 3155 </div><div class="et_pb_module et_pb_text et_pb_text_78 et_pb_text_align_left et_pb_bg_layout_light"> 3156 3157 3158 3159 3160 <div class="et_pb_text_inner"><p><strong style="color: #333333; font-size: 26px; text-transform: uppercase;">RANGE – WHY Generalists TRIUMPH in an increasingly specialized world</strong></p> 3161<p>I’ll admit a little bit of confirmation & recency bias when I purchased <a href="https://www.amazon.com/Range-Generalists-Triumph-Specialized-World/dp/0735214484"><strong>David Epstein’s book <em>Range</em></strong></a> recently. I was already simmering about generalism in the innovation industry (or the lack of it).</p> 3162<p>Part of my change manifesto <a href="https://futureproofingnext.com/thebook/">within<strong> our own book writing (<em>Futureprofong Next</em> due out in Feb’20)</strong></a> is how the practice of innovation has become so insular and blinded to its complexity. When I noticed Epstein’s book climbing the non-fiction best seller charts last year, I found a beacon of generalist clairvoyance.  </p> 3163<p>Although the writing suffers from almost too much research on the subject, the argument is exciting, validating and extraordinarily well supported  – <span> spreading your knowledge across multiple domains is the key to your success, and how to achieve it. </span></p></div> 3164 </div><div class="et_pb_module et_pb_image et_pb_image_70"> 3165 3166 3167 3168 3169 <span class="et_pb_image_wrap "><img loading="lazy" width="758" height="567" src="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-18-at-8.33.35-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-18-at-8.33.35-AM.png 758w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-18-at-8.33.35-AM-300x224.png 300w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-18-at-8.33.35-AM-510x382.png 510w" sizes="(max-width: 758px) 100vw, 758px" class="wp-image-208435" /></span> 3170 </div><div class="et_pb_module et_pb_text et_pb_text_79 et_pb_text_align_left et_pb_bg_layout_light"> 3171 3172 3173 3174 3175 <div class="et_pb_text_inner"><p><span> </span></p> 3176<p><span>Some of Epstein’s findings confirmed what we had been thinking at <a href="research%20by LinkedIn on a half-million members found that one of the best predictors of who would become an executive was the number of different job functions they had worked across within the industry, "which kind of goes against everything we're told about just 'pick and stick,'" "><strong><em>Futureproofing : Next</em> </strong></a>but he had codified it so extensively :</span></p> 3177<p><span>– research by LinkedIn on a half-million members found that one of the best predictors of who would become an executive was <strong><a href="https://www.shrm.org/resourcesandtools/hr-topics/organizational-and-employee-development/pages/how-do-you-rise-to-the-c-suite-linkedin-research-offers-some-clues.aspx">the number of different job functions they had worked across  an industry</a></strong>, “which kind of goes against everything we’re told about just ‘pick and stick'”</span></p> 3178<p><span>– the company <a href="https://www.gore-tex.com"><strong>GoreâTex</strong></a> based its structure and mindset on the notion that a company did its most innovative work when in crisis, because suddenly domain boundaries go out the window and everybody starts figuring out what everyone elseâs capabilities are, and working together.</sp
3178an></p> 3179<p><span>– a study found project proposals from people who extended outside their usual domains on their social media networks, were systematically rated higher by their bosses; using social tools as a way to expand their intellectual tendrils, as opposed to just sharing memes among legions of like-minded followers.</span><span style="font-size: 18px;"> </span></p></div> 3180 </div><div class="et_pb_module et_pb_image et_pb_image_71"> 3181 3182 3183 3184 3185 <span class="et_pb_image_wrap "><img loading="lazy" width="957" height="566" src="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-16-at-12.25.36-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-16-at-12.25.36-PM.png 957w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-16-at-12.25.36-PM-300x177.png 300w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-16-at-12.25.36-PM-768x454.png 768w" sizes="(max-width: 957px) 100vw, 957px" class="wp-image-208412" /></span> 3186 </div><div class="et_pb_module et_pb_text et_pb_text_80 et_pb_text_align_left et_pb_bg_layout_light"> 3187 3188 3189 3190 3191 <div class="et_pb_text_inner"><p><strong style="color: #333333; font-size: 26px; text-transform: uppercase;">the exceptional </strong><span color="#333333" style="color: #333333;"><span style="caret-color: #333333; font-size: 26px; text-transform: uppercase;"><b>GENERALIST </b></span></span></p> 3192<p>You’ve probably heard proud parents exclaim “my boy is so driven and focused.” Beaming bosses or coaches talking about how galvanized their employees are by their focused contributions to an overall goal. Academics boasting about how there can be no more in-depth expert in the world about a particular, narrowly-defined universe (so narrow, it renders that form of mastery almost meaningless). Traditional society lauds the specialist.</p> 3193<p>By contrast, our most revered futureproofers actually cross domains so fluidly, it’s tough to understand sometimes what single area they are expert in.</p> 3194<p>Perhaps you know these people, core to their DNA is embracing such a wide variety of experiences and perspectives. They can tell more interesting and better stories because they have mastered the powers of synthesis vs. mere analysis. They never feel quite finished in ther learning and development, making them intensely more interesting to media, their staff and the occasional CEO, as sources of new stimulation and role models. Their conversations are more sprightly as they are more easily able to make connections between different arenas of life that may be specifically interesting to the listener.</p> 3195<p>Consider history’s elite generalists:</p> 3196<ul> 3197<li><span><strong>Aristotle’</strong>s ease in moving across linguistics, logic, ethics, politics, physics, biology & zoology</span></li> 3198<li><span><strong>Michelangelo</strong>‘s fluidness of skill across painting, art, sculpture & architecture</span><span></span><span></span></li> 3199<li><span><strong>Marie Curie</strong>‘s seamless understanding of physics, chemistry, math, medicine & people</span></li> 3200<li><span><strong>Charles Babbage</strong>âs and his punch cards, predecessors to computers, was inspired by his knowledge of the silk-weaving industry</span></li> 3201<li><span><strong>Henry Ford</strong>âs car manufacturing assembly line was inspired by his related understanding Singer sawing machines & meatpacking plants</span></li> 3202<li><span><strong>Steve Jobs’</strong> ability to build computers, hardware and platforms that “think differently” was heavily informed by <strong><a href="https://www.inc.com/tim-askew/the-generalist-entrepreneur-steve-jobs.html">his experience in liberal arts, humanities and typography in his teens and early twenties</a></strong></span><span></span><span></span></li> 3203<li><span><strong>Elon Musk’s </strong>intensity in<strong> </strong>combining a solid underpinning and passion for physics, space, engineering, programming, design, manufacturing, and business to create several multibillion-dollar companies</span></li> 3204</ul> 3205<p><span>Perhaps you are one of them<strong>,<a href="https://www.playbuzz.com/doloreshaze10/do-you-belong-to-the-top-1-of-the-population-who-think-like-a-renaissance-man"> here’s a test to assess. </a></strong></span></p></div> 3206 </div><div class="et_pb_module et_pb_image et_pb_image_72"> 3207 3208 3209 3210
3211 <span class="et_pb_image_wrap "><img loading="lazy" width="684" height="256" src="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-16-at-8.25.24-AM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-16-at-8.25.24-AM.png 684w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-16-at-8.25.24-AM-300x112.png 300w" sizes="(max-width: 684px) 100vw, 684px" class="wp-image-208415" /></span> 3212 </div><div class="et_pb_module et_pb_text et_pb_text_81 et_pb_text_align_left et_pb_bg_layout_light"> 3213 3214 3215 3216 3217 <div class="et_pb_text_inner"><p><strong style="color: #333333; font-size: 26px; text-transform: uppercase;">A NEW LEXICON IS REQUIRED</strong><span color="#333333" style="color: #333333;"><span style="caret-color: #333333; font-size: 26px; text-transform: uppercase;"><b> </b></span></span></p> 3218<p><strong>“Jack (or jill) of all trades”</strong> is oftentimes used in a half-demeaning way in describing many of these type of <em>unfocused g</em>eneralists, usually caveated by the additional phrase “master of none”. Apparently, it’s not just restricted to the Western world.</p> 3219<p>The Chinese muse, âå¨èº«åï¼æ å¼ å© (equipped with knives all over, yet none is sharp)â.  Estonians barb, ââÃheksa tehingut, kümnes – nälg. (nine trades, the tenth oneâââhunger)”.  Greeks opine, “Î Î¿Î»Ï ÏεÏνίÏÎ·Ï ÎºÎ±Î¹ εÏημοÏÏίÏÎ·Ï (“A man of many crafts and a deserted home”)â. Globally, we generalists have a perception issue.</p> 3220<p><span>We need a new vernacular to describe the people that business really needs for the uncertain future:</span></p> 3221<ul> 3222<li><span><em>Renaissance men and women</em> (talent and knowledge in many different fields of study)</span></li> 3223<li><span><em>Polymaths</em> (wide-ranging knowledge or learning)</span></li> 3224<li><span><em>Decathletes</em> (versed in 10 different sports)</span></li> 3225<li>M<em>ultipotentialites</em> (many different interests and creative pursuits in life)</li> 3226<li><em>Ambi- and multi=dextrous</em> (the ability to do more than two to three things at once)</li> 3227<li><em>Factotums</em> (a person having many diverse activities or responsibilities)</li> 3228<li><em>Pantologists (</em>taking <span>a systematic view of all human knowledge)</span></li> 3229<li><span><em>Comb-shapeds</em> (broad based with multiple expertise areas)</span></li> 3230<li><em>Multi-hyphenates</em> ( a person with multiple hyphens to describe their professions e.g. singer-songwriter-producer)</li> 3231</ul> 3232<p>We’ll add to the new lexicon by now calling them <em>futureproofers</em> – people who see and envision the future by having fluency in multiple lenses (the workplace, the strategy sphere, operations &  technology, the marketplace, innovation and the future). We’ve attached the set of six sources of skills below that a rising tide of futureproofers is bringing to their change imperatives. Generalists see the forest through the trees and connect dots. specialists see tree (or worse still bark) and draw straight lines.</p></div> 3233 </div><div class="et_pb_module et_pb_image et_pb_image_73"> 3234 3235 3236 3237 3238 <a href="https://futureproofingnext.com/futureproofing66/"><span class="et_pb_image_wrap "><img loading="lazy" width="985" height="651" src="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-16-at-3.56.40-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-16-at-3.56.40-PM.png 985w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-16-at-3.56.40-PM-300x198.png 300w, https://futureproofingnext.com/wp-content/uploads/2019/12/Screen-Shot-2019-12-16-at-3.56.40-PM-768x508.png 768w" sizes="(max-width: 985px) 100vw, 985px" class="wp-image-208416" /></span></a> 3239 </div><div class="et_pb_module et_pb_text et_pb_text_82 et_pb_text_align_left et_pb_bg_layout_light"> 3240 3241 3242 3243 3244 <div class="et_pb_text_inner"><h3>COMBINING ALL THESE GENERALIST SKILLS INTO A PRACTICE BEYOND INNOVATION</h3> 3245<p><strong>Coming full circle to our main argument, we believe the innovation industry as its currently constituted is way too specialized to be able to acheive great results.</strong></p> 3246<p>Innovation, and its methods preached by its boutique firms, futurist research shops and R&D departments, have structures that are too siloed, mandates that are too restructive and talent that are too dogmatic and tribalized. Without a fulsome understanding of what makes innovation & change really tick, it is playing a blood sport with one hand tied behind its back.</p> 3247<p>Our supposition is that people tasked with any type of innovation & change need to be fluent, conversant and considerate of 6 different levers of <i>future proofing arenas</i>.  And if they can’t or won’t build a personal competency in all areas , then at least they should surround themselves and respect the skills of people that can buttress their skills and mindset gaps.</p> 3248<p>In today’s market, who steps back? Innovation leadership has grown up in parallel silos of design thinking, strategy, creativity, idea generation, engineering and exponentialism. The
3248se seed have been effectively planted to address on a spot basis innovation requirements as they rose.  What we now need is a perspective and vantage point that integrates emerging trends from multiple sources into one clear call to action.  The best change leaders have generalist command of there following futureproofing areas are:</p> 3249<p style="padding-left: 30px;"><strong>I. Business Transformation & Digital Process/Experiences</strong>– being able to fluidly understand company-wide change, business process and linkages between technology & digital levers of transformation and impact. </p> 3250<p style="padding-left: 30px;"><strong>II. Talent Transformation & Leadership Change – </strong>having an understanding of the Future of Work, the importance of culture, purposeful & adaptive leadership and the right people-based conditions , incentives, skills and workplace to pull transformation off effectively & efficiently</p> 3251<p style="padding-left: 30px;"><strong>III. Deep Marketplace Understanding & Growth Engineering –</strong> embracing a mindset that puts the voice of the customer at the centre of change decisions and is able to access & filter that insight into strong brand resonance, better customer engagement practices and scalable growth hacks.   </p> 3252<p style="padding-left: 30px;"><strong>IV. Applied Innovation, Product & Portfolio Development  –</strong> building an arsenal of applied innovation routes to market, schools of thought and management best practices, that deliver more successful new and varied products, services and ventures.</p> 3253<p style="padding-left: 30px;"><strong>IV. Futuremapping Trends & Emerging Tech </strong> – being able to forecast and map where the future of macroeconomic, geo-political, cultural and technological changes are going, internalize implications for a particular organization and accelerating roadmaps for change that meet that timing. </p> 3254<p style="padding-left: 30px;"><strong>VI. Business Models & Ecosystem Building –</strong> understanding the how, what and whys businesses can change or add to the way they operate and building out collaborations, open innovation, co-creation and new pathways to partnership and solution building.</p> 3255<p style="padding-left: 30px;"> 3256<p style="padding-left: 30px;">We explore many of these skillsets and sub-skill sets  in our <strong><a href="https://futureproofingnext.com/next30innovation/">Next30 futureporoofing listings.</a></strong></p> 3257<p style="padding-left: 30px;"></div> 3258 </div><div class="et_pb_module et_pb_image et_pb_image_74"> 3259 3260 3261 3262 3263 <a href="https://futureproofingnext.com/futureproofing66"><span class="et_pb_image_wrap "><img loading="lazy" width="1184" height="885" src="https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-25-at-4.42.50-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-25-at-4.42.50-PM.png 1184w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-25-at-4.42.50-PM-300x224.png 300w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-25-at-4.42.50-PM-768x574.png 768w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-25-at-4.42.50-PM-1024x765.png 1024w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-25-at-4.42.50-PM-510x382.png 510w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-25-at-4.42.50-PM-1080x807.png 1080w" sizes="(max-width: 1184px) 100vw, 1184px" class="wp-image-207999" /></span></a> 3264 </div> 3265 </div> 3266 3267 3268 3269 3270 </div><div class="et_pb_row et_pb_row_25"> 3271 <div class="et_pb_column et_pb_column_4_4 et_pb_column_33 et_pb_css_mix_blend_mode_passthrough et-last-child"> 3272 3273 3274 3275 3276 <div class="et_pb_module et_pb_text et_pb_text_83 et_pb_text_align_left et_pb_bg_layout_light"> 3277 3278 3279 3280 3281 <div class="et_pb_text_inner"><h3>The Reason We’re Excited About This…</h3></div> 3282 </div> 3283 </div> 3284 3285 3286 3287 3288 </div><div class="et_pb_row et_pb_row_26 et_pb_gutters2"> 3289 <div class="et_pb_column et_pb_column_1_2 et_pb_column_34 et_pb_css_mix_blend_mode_passthrough"> 3290 3291 3292 3293 3294 <div class="et_pb_module et_pb_text et_pb_text_84 et_pb_text_align_left et_pb_bg_layout_light"> 3295 3296 3297 3298 3299 <div class="et_pb_text_inner"><p>“</p></div> 3300 </div><div class="et_pb_module et_pb_text et_pb_text_85 et_pb_text_align_left et_pb_bg_layout_light"> 3301 3302 3303 3304 3305 <div class="et_pb_text_inner"><h2><span>We are mapping a new school of innovation++ leadership that maps to how generalists think and operate  …
3305</span></h2></div> 3306 </div> 3307 </div><div class="et_pb_column et_pb_column_1_2 et_pb_column_35 et_pb_css_mix_blend_mode_passthrough et-last-child"> 3308 3309 3310 3311 3312 <div class="et_pb_module et_pb_text et_pb_text_86 et_pb_text_align_left et_pb_bg_layout_light"> 3313 3314 3315 3316 3317 <div class="et_pb_text_inner"><p>… one of our lead conclusions on why organizations stagnate is focused on their lack of orgnaizational generalism.</p> 3318<p>Companies, like people, fall back on practices and thinking that get very specific, particularly in established markets and incumbent companies:</p> 3319<p style="padding-left: 30px;">– two of the top four innovation barriers are “resistant company culture” and “poor transformational leadership” – both somewhat attributable to a lack of generalism  (<em>Source: Wikibrands)</em></p> 3320<p style="padding-left: 30px;">– t<span>he  top two most transformative  impacts  of  Artiï¬cial  Intelligence/  A.I.  make up for an institutional lack of generalism :  #1  pattern  recogni1on/highligh1ng  non-Âobvious  data  rela1onships  (58%)  #2  augmented  intelligence/decision  support  (36%) </span>(Wikibrands)</p> 3321<p style="padding-left: 30px;">– 88% of CEOs know they need to organizationally get closer to the customer  and away from specialized internal orienations (McKinsey)</p> 3322<p>We are looking forward to spreading our new school of change thought  more in spirit for the generalist tenor of the year 2020.</p> 3323<p style="text-align: right;"><strong><em>Sean Moffitt & Andrea Kates, F:N Co-founders</em></strong></p></div> 3324 </div> 3325 </div> 3326 3327 3328 3329 3330 </div> 3331 3332 3333 </div><div class="et_pb_section et_pb_section_21 et_pb_section_parallax et_pb_with_background et_pb_fullwidth_section et_section_regular" > 3334 3335 <span class="et_parallax_bg_wrap"><span 3336 class="et_parallax_bg" 3337 style="background-image: url(https://futureproofingnext.com/wp-content/uploads/2019/05/business-01.jpg);" 3338 ></span></span> 3339 3340 3341 3342 3343 <section class="et_pb_module et_pb_fullwidth_header et_pb_fullwidth_header_4 et_animated et_hover_enabled et_clickable et_pb_section_video et_pb_preload et_pb_text_align_center et_pb_bg_layout_light et_pb_fullscreen"> 3344 3345 <span class="et_pb_section_video_bg "> 3346 3347 <video loop="loop" autoplay playsinline muted width="1920" height="1080"> 3348 <source type="video/mp4" src="https://futureproofingnext.com/wp-content/uploads/2019/11/Abstract-12909.mp4" /> 3349 3350 </video> 3351 </span> 3352 3353 3354 <div class="et_pb_fullwidth_header_container center"> 3355 <div class="header-content-container center"> 3356 <div class="header-content"> 3357 3358 <h1 class="et_pb_module_header">Sponsor the Foresight</h1> 3359 3360 <div class="et_pb_header_content_wrapper"><p>Breakthrough industry thought leadership</p> 3361<p>Inbound content & marketing</p> 3362<p>Leadership & staff training</p> 3363<p>Innovation & strategic foresight</p> 3364<p>Access to a network of global experts</p> 3365<p> </p></div> 3366 <a class="et_pb_button et_pb_more_button et_pb_button_one" href="https://futureproofingnext.com/research/">Sponsor the Work on the Ground Floor</a><a class="et_pb_button et_pb_more_button et_pb_button_two" href="https://futureproofingnext.com/keynotes/">Book an Engagement</a> 3367 </div> 3368 </div> 3369 3370 </div> 3371 <div class="et_pb_fullwidth_header_overlay"></div> 3372 <div class="et_pb_fullwidth_header_scroll"><a href="#" class="scroll-down-container"> 3373 <span class="scroll-down et-pb-icon">"</span> 3374 3375 3376 </a></div> 3377 </section> 3378 3379 3380 </div><div class="et_pb_section et_pb_section_22 et_section_regular" > 3381 3382 3383 3384 3385 3386 3387 <div class="et_pb_row et_pb_row_27"> 3388 <div class="et_pb_column et_pb_column_4_4 et_pb_column_36 et_pb_css_mix_blend_mode_passthrough et-last-child"> 3389 3390 3391 3392 3393 <div class="et_pb_module et_pb_team_member et_pb_team_member_5 et_clickable clearfix et_pb_bg_layout_light"> 3394 3395 3396 3397 3398 <div class="et_pb_team_member_image et-waypoint et_pb_animation_off"><img loading="lazy" width="673" height="605" src="https://futureproofingnext.com/wp-content/uploads/2019/08/Screen-Shot-2019-08-05-at-1.39.05-PM.png" alt="Sean Moffitt" srcset="https://futureproofingnext.com/wp-content/uploads/2019/08/Screen-Shot-2019-08-05-at-1.39.05-PM.png 673w, https://futureproofingnext.com/wp-content/uploads/2019/08/Screen-Shot-2019-08-05-at-1.39.05-PM-300x270.png 300w" sizes="(max-width: 673px) 100vw, 673px" class="wp-image-207153" /></div> 3399 <div class="et_pb_team_member_description"> 3400 <h4 class="et_pb_module_header">Sean Moffitt</h4> 3401 <p class="et_pb_member_position">Co-Founder, Futureproofing : Next / MD - Wikibrands</p> 3402 <div><p><span>Sean is a driving force behind F:N balancing out broad expertise in: business transformation & emerging tech, vision & strategy, brand & customer, talent & culture, and trends & applied innovation,  to help companies deliver</span><span> â<em>innovation you can take to the bankâ</em></span></p> 3403<p>As a former Fortune 500 executive, CMO, incubator executive counsel  and four-time startup foun
3403der, Sean bridges large, scaling and startup culture & practices. He is a global thought leader in company innovation, author of Wikibrands and 16 marketplace studies. and has helped spearhead growth and transformation of over 200+ clients around the world.</p></div> 3404 <ul class="et_pb_member_social_links"><li><a href="https://www.facebook.com/seanmoffitt17" class="et_pb_font_icon et_pb_facebook_icon"><span>Facebook</span></a></li><li><a href="https://twitter.com/seanmoffitt" class="et_pb_font_icon et_pb_twitter_icon"><span>X</span></a></li><li><a href="https://www.linkedin.com/in/moffittsean" class="et_pb_font_icon et_pb_linkedin_icon"><span>LinkedIn</span></a></li></ul> 3405 </div> 3406 </div> 3407 </div> 3408 3409 3410 3411 3412 </div> 3413 3414 3415 </div><div class="et_pb_section et_pb_section_23 et_animated et_section_regular" > 3416 3417 3418 3419 3420 3421 3422 <div class="et_pb_row et_pb_row_28"> 3423 <div class="et_pb_column et_pb_column_4_4 et_pb_column_37 et_pb_css_mix_blend_mode_passthrough et-last-child"> 3424 3425 3426 3427 3428 <div class="et_pb_module et_pb_divider et_pb_divider_20 et_animated et_pb_divider_position_ et_pb_space"><div class="et_pb_divider_internal"></div></div><div class="et_pb_module et_pb_text et_pb_text_87 et_animated et_pb_text_align_center et_pb_bg_layout_dark"> 3429 3430 3431 3432 3433 <div class="et_pb_text_inner"><h1>Get the Future in Your Inbox</h1></div> 3434 </div><div class="et_pb_module et_pb_text et_pb_text_88 et_animated et_pb_text_align_center et_pb_bg_layout_dark"> 3435 3436 3437 3438 3439 <div class="et_pb_text_inner"><p>We’re giving change agents, innovators, curiosity seekers and business decision makers the foresights, tools and news to help their organizations grow and adapt to change.</p> 3440<p>Join thousands of global leaders and receive our latest vault of intelligence .., Â and take innovation to the bank.</p></div> 3441 </div> 3442 </div> 3443 3444 3445 3446 3447 </div><div class="et_pb_row et_pb_row_29"> 3448 <div class="et_pb_column et_pb_column_1_4 et_pb_column_38 et_pb_css_mix_blend_mode_passthrough et_pb_column_empty"> 3449 3450 3451 3452 3453 3454 </div><div class="et_pb_column et_pb_column_1_2 et_pb_column_39 et_pb_css_mix_blend_mode_passthrough"> 3455 3456 3457 3458 3459 <div class="et_pb_module et_pb_signup_4 et_hover_enabled et_pb_newsletter_layout_left_right et_pb_newsletter et_pb_subscribe clearfix et_pb_text_align_left et_pb_bg_layout_dark et_pb_no_bg et_pb_newsletter_description_no_title et_pb_newsletter_description_no_content"> 3460 3461 3462 3463 3464 <div class="et_pb_newsletter_description et_multi_view_hidden"></div> 3465 3466 <div class="et_pb_newsletter_form"> 3467 <form method="post"> 3468 <div class="et_pb_newsletter_result et_pb_newsletter_error"></div> 3469 <div class="et_pb_newsletter_result et_pb_newsletter_success"> 3470 <h2>Success!</h2> 3471 </div> 3472 <div class="et_pb_newsletter_fields"> 3473 3474 <p class="et_pb_newsletter_field et_pb_contact_field_last et_pb_contact_field_last_tablet et_pb_contact_field_last_phone"> 3475 <label class="et_pb_contact_form_label" for="et_pb_signup_firstname" style="display: none;">First Name</label> 3476 <input id="et_pb_signup_firstname" class="input" type="text" placeholder="First Name" name="et_pb_signup_firstname"> 3477 </p> 3478 3479 <p class="et_pb_newsletter_field et_pb_contact_field_last et_pb_contact_field_last_tablet et_pb_contact_field_last_phone"> 3480 <label class="et_pb_contact_form_label" for="et_pb_signup_lastname" style="display: none;">Last Name</label> 3481 <input id="et_pb_signup_lastname" class="input" type="text" placeholder="Last Name" name="et_pb_signup_lastname"> 3482 </p> 3483 3484 <p class="et_pb_newsletter_field et_pb_contact_field_last et_pb_contact_field_last_tablet et_pb_contact_field_last_phone"> 3485 <label class="et_pb_contact_form_label" for="et_pb_signup_email" style="display: none;">Email</label> 3486 <input id="et_pb_signup_email" class="input" type="text" placeholder="Email" name="et_pb_signup_email"> 3487 </p> 3488 3489 3490 <p class="et_pb_newsletter_button_wrap"> 3491 <a class="et_pb_newsletter_button et_pb_button" href="#" data-icon=""> 3492 <span class="et_subscribe_loader"></span> 3493 <span class="et_pb_newsletter_button_text">Subscribe to the F:N Vault</span> 3494 </a> 3495 </p> 3496 3497 </div> 3498 3499 <input type="hidden" value="mailchimp" name="et_pb_signup_provider" /> 3500 <input type="hidden" value="476693ad1f" name="et_pb_signup_list_id" /> 3501 <input type="hidden" value="Futureproofing : Next" name="et_pb_signup_account_name" /> 3502 <input type="hidden" value="true" name="et_pb_signup_ip_address" />
3502<input type="hidden" value="ed7fcd1a35cbfa60e857d3dbccec282f" name="et_pb_signup_checksum" /> 3503 </form> 3504 </div> 3505 </div> 3506 </div><div class="et_pb_column et_pb_column_1_4 et_pb_column_40 et_pb_css_mix_blend_mode_passthrough et-last-child et_pb_column_empty"> 3507 3508 3509 3510 3511 3512 </div> 3513 3514 3515 3516 3517 </div> 3518 3519 3520 </div></p> 3521]]></content:encoded> 3522 3523 <wfw:commentRss>https://futureproofingnext.com/generalists6toolfutureproofer/feed/</wfw:commentRss> 3524 <slash:comments>0</slash:comments> 3525 3526 <enclosure url="https://futureproofingnext.com/wp-content/uploads/2019/11/Abstract-12909.mp4" length="0" type="video/mp4" /> 3527 3528 </item> 3529 <item> 3530 <title>Announcing F:N’s 2020 Foresight Research Ventures</title> 3531 <link>https://futureproofingnext.com/fnresearchventures/</link> 3532 <comments>https://futureproofingnext.com/fnresearchventures/#respond</comments> 3533 3534 <dc:creator><![CDATA[Sean Moffitt]]></dc:creator> 3535 <pubDate>Thu, 28 Nov 2019 00:27:27 +0000</pubDate> 3536 <category><![CDATA[Emerging Technologies, Applications & Implications]]></category> 3537 <category><![CDATA[Futuremapping, Metatrends and Microtrends]]></category> 3538 <category><![CDATA[Organizations, Brands & Teams Doing the Future Right]]></category> 3539 <category><![CDATA[Research & Foresights]]></category> 3540 <category><![CDATA[Research & Reports]]></category> 3541 <category><![CDATA[Solutions & Benefits]]></category> 3542 <category><![CDATA[Talent, Culture, Leadership & Change Management]]></category> 3543 <category><![CDATA[Trends & Foresights]]></category> 3544 <category><![CDATA[ai]]></category> 3545 <category><![CDATA[collaborations]]></category> 3546 <category><![CDATA[digital]]></category> 3547 <category><![CDATA[discovery]]></category> 3548 <category><![CDATA[foresight]]></category> 3549 <category><![CDATA[future of sport]]></category> 3550 <category><![CDATA[future of work]]></category> 3551 <category><![CDATA[learning]]></category> 3552 <category><![CDATA[members]]></category> 3553 <category><![CDATA[partners]]></category> 3554 <category><![CDATA[research]]></category> 3555 <category><![CDATA[sponsors]]></category> 3556 <guid isPermaLink="false">https://futureproofingnext.com/?p=208151</guid> 3557 3558 <description><![CDATA[Futureproofong : Next launches its next generation of foresight research on: The Future of Work 2020+, AI & The New Dimension of Innovation and Digiball & The Future of Sport ]]></description> 3559 <content:encoded><![CDATA[ 3560 3561<div class="et_pb_section et_pb_section_24 et_section_regular" > 3562 3563 3564 3565 3566 3567 3568 <div class="et_pb_row et_pb_row_30"> 3569 <div class="et_pb_column et_pb_column_4_4 et_pb_column_41 et_pb_css_mix_blend_mode_passthrough et-last-child"> 3570 3571 3572 3573 3574 <div class="et_pb_module et_pb_text et_pb_text_89 et_pb_text_align_left et_pb_bg_layout_light"> 3575 3576 3577 3578 3579 <div class="et_pb_text_inner"><h2>ANNOUNCING THE FUTUREPROOFING: NEXT 2020 FORESIGHT RESEARCH VENTURES</h2></div> 3580 </div><div class="et_pb_module et_pb_text et_pb_text_90 et_pb_text_align_left et_pb_bg_layout_light"> 3581 3582 3583 3584 3585 <div class="et_pb_text_inner"><p>We’re excited to announce our future foresight research ventures to prospective members partners and sponsors. These are the big <em>Futureproofing ; Next</em> research projects we are planning for 2020:</p> 3586<p style="padding-left: 30px;"><span style="color: #800000;"><strong>The Future of Work 2020++</strong></span> Starting December 2019/Report for May 2020</p> 3587<p style="padding-left: 30px;"><span style="color: #800000;"><strong>A.I. and The Future Dimension of Innovation</strong> </span>– Starting April 2020/Report for September 2020</p> 3588<p style="padding-left: 30px;"><span style="color: #800000;"><strong>Digiball – How Technology Changes The Way We Watch, Fan, Lead and Play the Sports We Love</strong></span> – Starting August 2020, Concluding December, 2020</p> 3589<p style="padding-left: 30px;"><span style="color: #800000;"><strong>Fourth venture</strong></span> – TBD</p></div> 3590 </div><div class="et_pb_module et_pb_image et_pb_image_75"> 3591 3592 3593 3594 3595 <a href="https://futureproofingnext.com/futureproofing66/"><span class="et_pb_image_wrap "><img loading="lazy" width="1194" height="888" src="https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-5.01.5
35957-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-5.01.57-PM.png 1194w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-5.01.57-PM-300x223.png 300w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-5.01.57-PM-768x571.png 768w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-5.01.57-PM-1024x762.png 1024w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-5.01.57-PM-1080x803.png 1080w" sizes="(max-width: 1194px) 100vw, 1194px" class="wp-image-208154" /></span></a> 3596 </div><div class="et_pb_module et_pb_text et_pb_text_91 et_pb_text_align_left et_pb_bg_layout_light"> 3597 3598 3599 3600 3601 <div class="et_pb_text_inner"><h3>What is a F:N FORESIGHT venture?</h3> 3602<p>Every year, we sit down and look at building a specialized futureproofing hub of inspiration. On each one of these research ventures, we typically have five elements in place:</p> 3603<p style="padding-left: 30px;"><strong>I. An Audience Need </strong>– a big enough topic that remains unexplored and valuable for our audiences.<br /> <strong>II. A Forum for Collaboration –</strong> an opportunity to build on current understanding through a global network of passionate and curious experts & opinion leaders.<br /> <strong>III. Motivated Partners  –</strong> sponsors, clients & participating members who have a vested interest in the result.<br /> <strong>IV. A Final Report</strong> – consolidating insight & foresight into some type of printed/digital report and multimedia assets that all members share.<br /> <strong>V. Serendipitous Connections and Side Ventures –</strong> when smart interesting people get together around a topic, new shoots of interesting activity are bound to happen. </p></div> 3604 </div><div class="et_pb_module et_pb_image et_pb_image_76"> 3605 3606 3607 3608 3609 <a href="https://futureproofingnext.com/futureproofing66"><span class="et_pb_image_wrap "><img loading="lazy" width="904" height="538" src="https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-5.12.22-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-5.12.22-PM.png 904w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-5.12.22-PM-300x179.png 300w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-5.12.22-PM-768x457.png 768w" sizes="(max-width: 904px) 100vw, 904px" class="wp-image-208155" /></span></a> 3610 </div> 3611 </div> 3612 3613 3614 3615 3616 </div><div class="et_pb_row et_pb_row_31"> 3617 <div class="et_pb_column et_pb_column_4_4 et_pb_column_42 et_pb_css_mix_blend_mode_passthrough et-last-child"> 3618 3619 3620 3621 3622 <div class="et_pb_module et_pb_text et_pb_text_92 et_pb_text_align_left et_pb_bg_layout_light"> 3623 3624 3625 3626 3627 <div class="et_pb_text_inner"><h3>For those that want to be foresight venture members, here’s what we give and here’s what we get :</h3> 3628<p><em>What we give:</em></p> 3629<ul> 3630<li><b>A platform for global collaboration –</b> learning from others, influencing others, working with others, launch pad with others</li> 3631<li><strong>An opportunity for shared content and assets </strong> – an ability to affect your own practice or career with rich proprietary & multimedia content and data</li> 3632<li><strong>Improving your company/personal brand</strong> – custom-made opportunities for exposure, reputation-building, inbound marketing, partnership and revenues</li> 3633</ul> 3634<p><em>What we get:</em></p> 3635<ul> 3636<li><b>A network of smart people focused on a challenge  –</b> colloaboration between opinion leaders, early adopters and experts always produces better results</li> 3637<li><strong>A final report/book and ancillary assets </strong> – within 6 months, producing a complete and future-driven output that adds new substance to the space</li> 3638<li><strong>A network of talent for engagements</strong> – ability call on people for F:N engagements, webcasts , awards and side ventures</li> 3639</ul> 3640<p> </p></div> 3641 </div><div class="et_pb_module et_pb_image et_pb_image_77"> 3642 3643 3644 3645 3646 <a href="https://futureproofingnext.com/futureproofing66/"><span class="et_pb_image_wrap "><img loading="lazy" width="1183" height="887" src="https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-7.12.25-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-7.12.25-PM.png 1183w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-7.12.25-PM-300x225.png 300w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-7.12.25-PM-768x576.png 768w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-7.12.25-PM-1024x768.png 1024w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-7.12.25-PM-510x382.png 510w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-7.12.25-PM-1080x810.png 1080w" sizes="(max-width: 1183px) 100vw, 1183px" class="wp-image-208159" /></span></a> 3647 </div><div class="et_pb_module et_pb_text et_pb_text_93 et_pb_text_align_left et_pb_bg_layout_light"> 3648 3649 3650 3651 3652 <div class="et_pb_text_inner"><h3>F:N FORESIGHT VENTURES MEMBERS WANTED:</h3> 3653<p>If this is you, we want you:</p> 3654<p style="padding-left: 30px;"><strong>EXPERTISE :  </strong>know something about the topic, curious to know more</p> 3655<p style="padding-left: 30px;"><strong>RESOURCES :  </strong>currently able to focus a portion of their time and attention on this venture  without conflicts (online meeting once every 4 weeks, work in-between)</p> 3656<p style="padding-left: 30px;"><strong>FUTURE-DRIVEN :  </strong>
3656can imagine a different world, eyes wide open, peering ahead with feet on the ground</p> 3657<p style="padding-left: 30px;"><strong>INTANGIBLES :</strong> offering a platform, postion, network, unique skills, reputation, geographic coverage or funding to the group</p> 3658<p style="padding-left: 30px;"><strong>VALUES:</strong> Subscribe to our values visualized above</p></div> 3659 </div><div class="et_pb_module et_pb_cta_0 et_clickable et_pb_promo et_pb_text_align_center et_pb_bg_layout_dark"> 3660 3661 3662 3663 3664 <div class="et_pb_promo_description"><h2 class="et_pb_module_header">Interested in Joining Us?</h2><div><ul> 3665<li style="text-align: left;"><strong>We are inviting 15-30 people on each venture, just tell us five things:</strong> 3666<ul> 3667<li style="text-align: left;">Your name, psotion, professional backgound highlights and location?</li> 3668<li style="text-align: left;">What is your the topic you want to collaborate on?</li> 3669<li style="text-align: left;">Are you able and motivated to contribute?</li> 3670<li style="text-align: left;">Why are you passionate about the topic and do you subscribe to our values?</li> 3671<li style="text-align: left;">What special skill, reosurce or angle do you bring to the venture?</li> 3672</ul> 3673</li> 3674</ul></div></div> 3675 <div class="et_pb_button_wrapper"><a class="et_pb_button et_pb_promo_button" href="http://[email protected]" target="_blank">Let's schedule some time ...</a></div> 3676 </div><div class="et_pb_module et_pb_text et_pb_text_94 et_pb_text_align_left et_pb_bg_layout_light"> 3677 3678 3679 3680 3681 <div class="et_pb_text_inner"><h3>The Reason We’re Excited About This…</h3></div> 3682 </div> 3683 </div> 3684 3685 3686 3687 3688 </div><div class="et_pb_row et_pb_row_32 et_pb_gutters2"> 3689 <div class="et_pb_column et_pb_column_1_2 et_pb_column_43 et_pb_css_mix_blend_mode_passthrough"> 3690 3691 3692 3693 3694 <div class="et_pb_module et_pb_text et_pb_text_95 et_pb_text_align_left et_pb_bg_layout_light"> 3695 3696 3697 3698 3699 <div class="et_pb_text_inner">“</div> 3700 </div><div class="et_pb_module et_pb_text et_pb_text_96 et_pb_text_align_left et_pb_bg_layout_light"> 3701 3702 3703 3704 3705 <div class="et_pb_text_inner"><h2><span>The freshest insights and best mastery of a topic always happens as a group  …</span></h2></div> 3706 </div> 3707 </div><div class="et_pb_column et_pb_column_1_2 et_pb_column_44 et_pb_css_mix_blend_mode_passthrough et-last-child"> 3708 3709 3710 3711 3712 <div class="et_pb_module et_pb_text et_pb_text_97 et_pb_text_align_left et_pb_bg_layout_light"> 3713 3714 3715 3716 3717 <div class="et_pb_text_inner"><p>… yes, it may take longer than doing it ourselves but without fail, collective foresight efforts always, always produce better results .</p> 3718<p>The topics are exciting, our minds are curious and we truly believe we can improve the world’s (and potential clients’) understanding of each topic:</p> 3719<p style="padding-left: 30px;">– only 9% of CHROs believe their companies have fully understood the impact of Future of Work (Gartner)</p> 3720<p style="padding-left: 30px;">– only 5% of companies have extensively incorporated AI in their offerings or processes (MIT Sloan)</p> 3721<p style="padding-left: 30px;">– only 13% of professional sports properties have an integrated digital vision (SEAT) </p> 3722<p>We are looking forward of getting our visions focused on these frontiers of learnings appropriately enough in the year 2020.</p> 3723<p style="text-align: right;"><strong><em>Sean Moffitt & Andrea Kates, F:N Co-founders</em></strong></p></div> 3724 </div> 3725 </div> 3726 3727 3728 3729 3730 </div> 3731 3732 3733 </div><div class="et_pb_section et_pb_section_25 et_pb_section_parallax et_pb_with_background et_pb_fullwidth_section et_section_regular" > 3734 3735 <span class="et_parallax_bg_wrap"><span 3736 class="et_parallax_bg" 3737 style="background-image: url(https://futureproofingnext.com/wp-content/uploads/2019/05/business-01.jpg);" 3738 ></span></span> 3739 3740 3741 3742 3743 <section class="et_pb_module et_pb_fullwidth_header et_pb_fullwidth_header_5 et_animated et_hover_enabled et_clickable et_pb_section_video et_pb_preload et_pb_text_align_center et_pb_bg_layout_light et_pb_fullscreen"> 3744
3745 <span class="et_pb_section_video_bg "> 3746 3747 <video loop="loop" autoplay playsinline muted width="1920" height="1080"> 3748 <source type="video/mp4" src="https://futureproofingnext.com/wp-content/uploads/2019/11/Abstract-12909.mp4" /> 3749 3750 </video> 3751 </span> 3752 3753 3754 <div class="et_pb_fullwidth_header_container center"> 3755 <div class="header-content-container center"> 3756 <div class="header-content"> 3757 3758 <h1 class="et_pb_module_header">Sponsor the Foresight</h1> 3759 3760 <div class="et_pb_header_content_wrapper"><p>Breakthrough industry thought leadership</p> 3761<p>Inbound content & marketing</p> 3762<p>Leadership & staff training</p> 3763<p>Innovation & strategic foresight</p> 3764<p>Access to a network of global experts</p> 3765<p> </p></div> 3766 <a class="et_pb_button et_pb_more_button et_pb_button_one" href="https://futureproofingnext.com/research/">Sponsor the Work on the Ground Floor</a><a class="et_pb_button et_pb_more_button et_pb_button_two" href="https://futureproofingnext.com/keynotes/">Book an Engagement</a> 3767 </div> 3768 </div> 3769 3770 </div> 3771 <div class="et_pb_fullwidth_header_overlay"></div> 3772 <div class="et_pb_fullwidth_header_scroll"><a href="#" class="scroll-down-container"> 3773 <span class="scroll-down et-pb-icon">"</span> 3774 3775 3776 </a></div> 3777 </section> 3778 3779 3780 </div><div class="et_pb_section et_pb_section_26 et_section_regular" > 3781 3782 3783 3784 3785 3786 3787 <div class="et_pb_row et_pb_row_33"> 3788 <div class="et_pb_column et_pb_column_4_4 et_pb_column_45 et_pb_css_mix_blend_mode_passthrough et-last-child"> 3789 3790 3791 3792 3793 <div class="et_pb_module et_pb_team_member et_pb_team_member_6 et_clickable clearfix et_pb_bg_layout_light"> 3794 3795 3796 3797 3798 <div class="et_pb_team_member_image et-waypoint et_pb_animation_off"><img loading="lazy" width="673" height="605" src="https://futureproofingnext.com/wp-content/uploads/2019/08/Screen-Shot-2019-08-05-at-1.39.05-PM.png" alt="Sean Moffitt" srcset="https://futureproofingnext.com/wp-content/uploads/2019/08/Screen-Shot-2019-08-05-at-1.39.05-PM.png 673w, https://futureproofingnext.com/wp-content/uploads/2019/08/Screen-Shot-2019-08-05-at-1.39.05-PM-300x270.png 300w" sizes="(max-width: 673px) 100vw, 673px" class="wp-image-207153" /></div> 3799 <div class="et_pb_team_member_description"> 3800 <h4 class="et_pb_module_header">Sean Moffitt</h4> 3801 <p class="et_pb_member_position">Co-Founder, Futureproofing : Next / MD - Wikibrands</p> 3802 <div><p><span>Sean is a driving force behind F:N balancing out broad expertise in: business transformation & emerging tech, vision & strategy, brand & customer, talent & culture, and trends & applied innovation,  to help companies deliver</span><span> â<em>innovation you can take to the bankâ</em></span></p> 3803<p>As a former Fortune 500 executive, CMO, incubator executive counsel  and four-time startup founder, Sean bridges large, scaling and startup culture & practices. He is a global thought leader in company innovation, author of Wikibrands and 16 marketplace studies. and has helped spearhead growth and transformation of over 200+ clients around the world.</p></div> 3804 <ul class="et_pb_member_social_links"><li><a href="https://www.facebook.com/seanmoffitt17" class="et_pb_font_icon et_pb_facebook_icon"><span>Facebook</span></a></li><li><a href="https://twitter.com/seanmoffitt" class="et_pb_font_icon et_pb_twitter_icon"><span>X</span></a></li><li><a href="https://www.linkedin.com/in/moffittsean" class="et_pb_font_icon et_pb_linkedin_icon"><span>LinkedIn</span></a></li></ul> 3805 </div> 3806 </div> 3807 </div> 3808 3809 3810 3811 3812 </div> 3813 3814 3815 </div><div class="et_pb_section et_pb_section_27 et_animated et_section_regular" > 3816 3817 3818 3819 3820 3821 3822 <div class="et_pb_row et_pb_row_34"> 3823 <div class="et_pb_column et_pb_column_4_4 et_pb_column_46 et_pb_css_mix_blend_mode_passthrough et-last-child"> 3824 3825 3826 3827 3828 <div class="et_pb_module et_pb_divider et_pb_divider_21 et_animated et_pb_divider_position_ et_pb_space"><div class="et_pb_divider_internal"></div></div><div class="et_pb_module et_pb_text et_pb_text_98 et_animated et_pb_text_align_center et_pb_bg_layout_dark"> 3829 3830 3831 3832 3833 <div class="et_pb_text_inner"><h1>Get the Future in Your Inbox</h1></div> 3834 </div><div class="et_pb_module et_pb_text et_pb_text_99 et_animated et_pb_text_align_center et_pb_bg_layout_dark"> 3835 3836 3837 3838 3839 <div class="et_pb_text_inner"><p>We’re giving change agents, innovators, curiosity seekers and business decision makers the foresights, tools and news to help their organizations grow and adapt to change.</p> 3840<p>Join thousands of global leaders and receive our latest vault of intelligence ..,  and take innovation to the bank.</p></div> 3841 </div> 3842 </div> 3843 3844 3845 3846 3847 </div><div class="et_pb_row et_pb_row_35"> 3848 <div class="et_pb_column et_pb_column_1_4 et_pb_column_47 et_pb_css_mix_blend_mode_passthrough et_pb_column_empty"> 3849 3850 3851 3852 3853 3854 </div><div class="et_pb_column et_pb_column_1_2 et_pb_column_48 et_pb_css_mix_blend_mode_passthrough"> 3855 3856 3857 3858 3859 <div class="et_pb_module et_pb_signup_5 et_hover_enabled et_pb_newsletter_layout_left_right et_pb_newsletter et_pb_subscribe clearfix et_pb_text_align_left et_pb_bg_layout_dark et_pb_no_bg et_pb_newsletter_description_no_title et_pb_newsletter_description_no_content"> 3860 3861 3862 3863 3864 <div class="et_pb_newsletter_description et_multi_view_hidden"></div> 3865 3866 <div class="et_pb_newsletter_form"> 3867 <form method="post"> 3868 <div class="et_pb_newsletter_result et_pb_newsletter_error"></div> 3869 <div class="et_pb_newsletter_result et_pb_newsletter_success"> 3870 <h2>Success!</h2> 3871 </div> 3872 <div class="et_pb_newsletter_fields"> 3873 3874 <p class="et_pb_newsletter_field et_pb_contact_field_last et_pb_contact_field_last_tablet et_pb_contact_field_last_phone"> 3875 <label class="et_pb_contact_form_label" for="et_pb_signup_firstname" style="display: none;">First Name</label> 3876 <input id="et_pb_signup_firstname" class="input" type="text" placeholder="First Name" name="et_pb_signup_firstname"> 3877 </p> 3878 3879 <p class="et_pb_newsletter_field et_pb_contact_field_last et_pb_contact_field_last_tablet et_pb_contact_field_last_phone"> 3880 <label class="et_pb_contact_form_label" for="et_pb_signup_lastname" style="display: none;">Last Name</label> 3881 <input id="et_pb_signup_lastname" class="input" type="text" placeholder="Last Name" name="et_pb_signup_lastname"> 3882 </p> 3883 3884 <p class="et_pb_newsletter_field et_pb_contact_field_last et_pb_contact_field_last_tablet et_pb_contact_field_last_phone"> 3885 <label class="et_pb_contact_form_label" for="et_pb_signup_email" style="display: none;">Email</label> 3886 <input id="et_pb_signup_email" class="input" type="text" placeholder="Email" name="et_pb_signup_email"> 3887 </p> 3888 3889 3890 <p class="et_pb_newsletter_button_wrap"> 3891 <a class="et_pb_newsletter_button et_pb_button" href="#" data-icon=""> 3892 <span class="et_subscribe_loader"></span> 3893 <span class="et_pb_newsletter_button_text">Subscribe to the F:N Vault</span> 3894 </a> 3895 </p> 3896 3897 </div> 3898 3899 <input type="hidden" value="mailchimp" name="et_pb_signup_provider" /> 3900 <input type="hidden" value="476693ad1f" name="et_pb_signup_list_id" /> 3901 <input type="hidden" value="Futureproofing : Next" name="et_pb_signup_account_name" /> 3902 <input type="hidden" value="true" name="et_pb_signup_ip_address" />
3902<input type="hidden" value="ed7fcd1a35cbfa60e857d3dbccec282f" name="et_pb_signup_checksum" /> 3903 </form> 3904 </div> 3905 </div> 3906 </div><div class="et_pb_column et_pb_column_1_4 et_pb_column_49 et_pb_css_mix_blend_mode_passthrough et-last-child et_pb_column_empty"> 3907 3908 3909 3910 3911 3912 </div> 3913 3914 3915 3916 3917 </div> 3918 3919 3920 </div> 3921 3922]]></content:encoded> 3923 3924 <wfw:commentRss>https://futureproofingnext.com/fnresearchventures/feed/</wfw:commentRss> 3925 <slash:comments>0</slash:comments> 3926 3927 <enclosure url="https://futureproofingnext.com/wp-content/uploads/2019/11/Abstract-12909.mp4" length="0" type="video/mp4" /> 3928 3929 </item> 3930 <item> 3931 <title>The Futureproofing : Next Executive Leadership Series</title> 3932 <link>https://futureproofingnext.com/fnexecutiveleadershipseries/</link> 3933 <comments>https://futureproofingnext.com/fnexecutiveleadershipseries/#respond</comments> 3934 3935 <dc:creator><![CDATA[Sean Moffitt]]></dc:creator> 3936 <pubDate>Wed, 27 Nov 2019 21:18:19 +0000</pubDate> 3937 <category><![CDATA[Applied Innovation & Product/Services Development]]></category> 3938 <category><![CDATA[Business Models & Ecosystem Development]]></category> 3939 <category><![CDATA[Business Process Management & Digital Transformation]]></category> 3940 <category><![CDATA[Deeper Marketplace, Channel & Customer Insights]]></category> 3941 <category><![CDATA[Emerging Technologies, Applications & Implications]]></category> 3942 <category><![CDATA[Events]]></category> 3943 <category><![CDATA[F:N Services & Keynotes]]></category> 3944 <category><![CDATA[Futuremapping, Metatrends and Microtrends]]></category> 3945 <category><![CDATA[Growth Engineering, Commercialization and Routes to Market]]></category> 3946 <category><![CDATA[Innovation Management, Theories, Routes & Schools]]></category> 3947 <category><![CDATA[Research & Foresights]]></category> 3948 <category><![CDATA[Solutions & Benefits]]></category> 3949 <category><![CDATA[Talent, Culture, Leadership & Change Management]]></category> 3950 <category><![CDATA[change]]></category> 3951 <category><![CDATA[customers]]></category> 3952 <category><![CDATA[futures]]></category> 3953 <category><![CDATA[growth]]></category> 3954 <category><![CDATA[innovation]]></category> 3955 <category><![CDATA[leadership]]></category> 3956 <category><![CDATA[skills]]></category> 3957 <category><![CDATA[technology]]></category> 3958 <category><![CDATA[trends]]></category> 3959 <guid isPermaLink="false">https://futureproofingnext.com/?p=208137</guid> 3960 3961 <description><![CDATA[Futureproofing ; Next offers up an executive leadership series focused on the future with five different flavours: growth, change, technology, culture and the future]]></description> 3962 <content:encoded><![CDATA[ 3963<div class="et_pb_section et_pb_section_28 et_section_regular" > 3964 3965 3966 3967 3968 3969 3970 <div class="et_pb_row et_pb_row_36"> 3971 <div class="et_pb_column et_pb_column_4_4 et_pb_column_50 et_pb_css_mix_blend_mode_passthrough et-last-child"> 3972 3973 3974 3975 3976 <div class="et_pb_module et_pb_text et_pb_text_100 et_pb_text_align_left et_pb_bg_layout_light"> 3977 3978 3979 3980 3981 <div class="et_pb_text_inner"><h2>FUTURE PROOFING: NEXT EXECUTIVE BRIEFING SERIES  – GET STEEPED, GET LITERATE & GET STOKED FOR THE FUTURE</h2></div> 3982 </div><div class="et_pb_module et_pb_text et_pb_text_101 et_pb_text_align_left et_pb_bg_layout_light"> 3983 3984 3985 3986 3987 <div class="et_pb_text_inner"><p>Senior leadership within companies are the biggest enablers of better futures and innovation. The challenge is what got them in the big chairs is likely not what is going to keep them there.</p> 3988<p>Fast-growing and visionary companies have executive leadership and boards that provide the requisite knowledge, fluency and mindset to anticipate the future for an increasingly complex world. They need to continue to stay up to speed. <em><strong>Enter Futureproofing : Next. </strong></em></p> 3989<p>Slow-growing and stagnant companies have issues with non-digital mindsets, siloed cultures and aversion to risk. They need an intervention.  <strong><em>Enter Futureproofing : Next.</em></strong></p> 3990<p><i>Some evidence on need ? </i>Don’t take our word for this, look at what other credible sources are saying the same thing:</p> 3991<p><strong>Growth Issues –</strong> 78% of CEOs don’t believe their leaders excel at driving growth (Source: Strategy&)</p> 3992<p><strong>Customer Issues –</strong> 88% of executives believe that they have to get closer to customers (Source: McKisney)</p> 3993<p><strong>Digital Issues</strong> – 70% of CEOs are concerned about the digital skills of their leadership team (Source: PwC)</p> 3994<p><strong>Future Issues –</strong> Leadership understands trends & technology – 96% in advanced companies understand significantly, but only 7% in lagging companies (Source: Deloitte)</p> 3995<p><strong>Change Issues  </strong>– People being “afraid or unable to change” is recognized as the #1 barrier preventing people achicving growth, 49% rate this as high (Source: Accenture)</p> 3996<p><strong>Innovation & Culture Issues</strong> – 75% of senior executives think they have a culture of innovation, experimentation and risk-taking, only 37% of their employees agree (Source: Capgemini)  </p> 3997<p>What is apparent is that become a futureproofed company is an organization-wide challenge with a big “but”:  it starts with leadership; by most accounts, leadership has blind spots; and there is much different bar of success that front line staff, customers and stakeholders hold for their leadership teams have for understanding the future.    </p></div> 3998 </div><div class="et_pb_module et_pb_image et_pb_image_78"> 3999 4000 4001 4002 4003 <a href="https://futureproofingnext.com/futureproofing66/"><span class="et_pb_image_wrap "><img loading="lazy" width="1197" height="852" src="https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-2.27.08-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-2.27.08-PM.png 1197w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-2.27.08-PM-300x214.png 300w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-2.27.08-PM-768x547.png 768w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-2.27.08-PM-1024x729.png 1024w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-2.27.08-PM-400x284.png 400w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-2.27.08-PM-1080x769.png 1080w" sizes="(max-width: 1197px) 100v
4003w, 1197px" class="wp-image-208140" /></span></a> 4004 </div><div class="et_pb_module et_pb_text et_pb_text_102 et_pb_text_align_left et_pb_bg_layout_light"> 4005 4006 4007 4008 4009 <div class="et_pb_text_inner"><h3>The F:N ExecutivE Leadership Series – FIVE FLAVOURS</h3> 4010<p>Givcn our depth of foresight research and range of <a href="https://futureproofingnext.com/keynotes/">keynotes,</a> <a href="https://futureproofingnext.com/workshops/">workshops</a> and <a href="https://futureproofingnext.com/research/">research</a>, we are launching five varietals of futures-based leadership. Mix and match if you please:</p> 4011<p style="padding-left: 30px;"><strong>I. Future Shifts & Trends</strong> – based on our future scenario work, trend monitors, Metatrends, Hockeystick Index and the X-Industry Disruption report<br /> <strong>II. Customers & Growth –</strong>  based on our brand, growth and customer work , Wikibrands Brand & Customer Drivers, the Customer Zeitgeist and Scale & Growth Field Guide<br /> <strong>III. Digital & Technology –</strong> based on our digital transformation work, the Emerging 30 Technologies, the Digital Periscope and Digital Transformation Report<br /> <strong>IV. Change & Innovation</strong> – based on our futureproofing & innovation work, the Corporate Innovation Playbook, 52 Business Models and Futureproofing:Next book and audit<br /> <strong>V. Culture & Talent –</strong> baeed on our change management & leadership work, The Future of Work, Skills of The Future and The Futureproofed Leader</p></div> 4012 </div><div class="et_pb_module et_pb_image et_pb_image_79"> 4013 4014 4015 4016 4017 <a href="https://futureproofingnext.com/futureproofing66"><span class="et_pb_image_wrap "><img loading="lazy" width="1213" height="860" src="https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-3.32.10-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-3.32.10-PM.png 1213w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-3.32.10-PM-300x213.png 300w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-3.32.10-PM-768x545.png 768w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-3.32.10-PM-1024x726.png 1024w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-3.32.10-PM-400x284.png 400w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-3.32.10-PM-1080x766.png 1080w" sizes="(max-width: 1213px) 100vw, 1213px" class="wp-image-208142" /></span></a> 4018 </div> 4019 </div> 4020 4021 4022 4023 4024 </div><div class="et_pb_row et_pb_row_37"> 4025 <div class="et_pb_column et_pb_column_4_4 et_pb_column_51 et_pb_css_mix_blend_mode_passthrough et-last-child"> 4026 4027 4028 4029 4030 <div class="et_pb_module et_pb_text et_pb_text_103 et_pb_text_align_left et_pb_bg_layout_light"> 4031 4032 4033 4034 4035 <div class="et_pb_text_inner"><h3>Ok,  but you’re curious, why Futureproofing : Next? :</h3> 4036<p>We think we provide five inherent advantages vs. other options:</p> 4037<ul> 4038<li><strong>We are former corporate clients –</strong> we’re acutely aware, empathetic & supportive of the challenges and compromises that exist inside companies</li> 4039<li><strong>We have the freshest foresights</strong> – we conduct four large studies and many smaller studies each year, you are not getting stale-dated advice</li> 4040<li><strong>We are functionally-agnostic</strong> – with other companies, you get the biased argument for what they are trying to sell, we have no horse in this race</li> 4041<li><strong>We have breadth</strong> – in order to pull off <em>a series,</em> you need to be able to come back each month or each quarter with a bank of new stuff, we have it</li> 4042<li><strong>We value action</strong> – insights and learning are meaningless unless it leads to action; we peer back the veil of the future but also provide a lense to actions now</li> 4043</ul></div> 4044 </div><div class="et_pb_module et_pb_image et_pb_image_80"> 4045 4046 4047 4048 4049 <a href="https://futureproofingnext.com/futureproofing66/"><span class="et_pb_image_wrap "><img loading="lazy" width="1342" height="881" src="https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-4.16.38-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-4.16.38-PM.png 1342w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-4.16.38-PM-300x197.png 300w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-4.16.38-PM-768x504.png 768w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-4.16.38-PM-1024x672.png 1024w, https://futureproofingnext.com/wp-content/uploads/2019/11/Screen-Shot-2019-11-27-at-4.16.38-PM-1080x709.png 1080w" sizes="(max-width: 1342px) 100vw, 1342px" class="wp-image-208145" /></span></a> 4050 </div><div class="et_pb_module et_pb_text et_pb_text_104 et_pb_text_align_left et_pb_bg_layout_light"> 4051 4052 4053 4054 4055 <div class="et_pb_text_inner"><h3>F:N EXECUTIVE LEADERSHIP SERIES – FORMAT</h3> 4056<p style="padding-left: 30px;"><strong>FREQUENCY :  </strong>Monthly, Quarterly or On-demand</p> 4057<p style="padding-left: 30px;"><strong>WHERE :  </strong>In person, Web-based or Formal report</p> 4058<p style="padding-left: 30px;"><strong>HOW :  </strong>Keynote presentation, Interactive discussion, Live skills session or Survey results</p> 4059<p style="padding-left: 30px;"><strong>WHO :</strong> Futureproofing : Next principals, network and/or champions, joint delivery with company</p> 4060<p style="padding-left: 30px;"><strong>WHY :</strong> Future Fluency, Key Skills Literacy, Leadership Aptitudes,  External Radar, Company Gap Analysis, Scenario Planning</p></div> 4061 </div><div class="et_pb_module et_pb_cta_1 et_clickable et_pb_promo et_pb_text_align_center et_pb_bg_layout_dark"> 4062 4063 4064 4065 4066 <div class="et_pb_promo_description"><h2 class="et_pb_module_header">Sound Interesting? </h2><div><ul> 4067<li style="text-align: left;"><strong>Just tell us three things:</strong> 4068<ul> 4069<li style="text-align: left;">What is your need?</li> 4070<li style="text-align: left;">Where is your executive team, physically and mindset-wise? </li> 4071<li style="text-align: left;">What does success look like for an executive refresh or intervention?</li> 4072</ul> 4073</li> 4074</ul></div></div> 4075 <div class="et_pb_button_wrapper"><a class="et_pb_button et_pb_promo_button" href="http://[email protected]" target="_blank">Let's schedule some time ...</a></div> 4076 </div><div class="et_pb_module et_pb_text et_pb_text_105 et_pb_text_align_left et_pb_bg_layout_light"> 4077 4078 4079 4080 4081 <div class="et_pb_text_inner"><h3>The Reason We’re Excited About This…</h3></div> 4082 </div> 4083 </div> 4084 4085 4086 4087 4088 </div><div class="et_pb_row et_pb_row_38 et_pb_gutters2"> 4089 <div class="et_pb_column et_pb_column_1_2 et_pb_column_52 et_pb_css_mix_blend_mode_passthrough"> 4090 4091 4092 4093 4094 <div class="et_pb_module et_pb_text et_pb_text_106 et_pb_text_align_left et_pb_bg_layout_light"> 4095 4096 4097 4098 4099 <div class="et_pb_text_inner">“</div> 4100 </div><div class="et_pb_module et_pb_text et_pb_text_107 et_pb_text_align_left et_pb_bg_layout_light"> 4101 4102 4103 4104 4105 <div class="et_pb_text_inner"><h2><span>OUR F:N EXecutive leadership series is whAt SENIOR people are asking for …
4105</span></h2></div> 4106 </div> 4107 </div><div class="et_pb_column et_pb_column_1_2 et_pb_column_53 et_pb_css_mix_blend_mode_passthrough et-last-child"> 4108 4109 4110 4111 4112 <div class="et_pb_module et_pb_text et_pb_text_108 et_pb_text_align_left et_pb_bg_layout_light"> 4113 4114 4115 4116 4117 <div class="et_pb_text_inner"><p>… continuous learning and a perpetual leadership skills refresh in a safe, honest environment.</p> 4118<p>Even leadership teams with the best of intentions lack the sinew between genuine aspiration for change and the need to carry that on into the future without getting lost into the minutiae of their day-to-day.</p> 4119<p>If they can get beyond their firefighting, what leaders still need is an independent, unbiased group that has the credibility, experience and future currency to advise us on what’s next and do something about it. We think Futureproofing ; Next hits that sweet spot.</p> 4120<p style="text-align: right;"><strong><em>Sean Moffitt & Andrea Kates, F:N Co-founders</em></strong></p></div> 4121 </div> 4122 </div> 4123 4124 4125 4126 4127 </div> 4128 4129 4130 </div><div class="et_pb_section et_pb_section_29 et_pb_section_parallax et_pb_with_background et_pb_fullwidth_section et_section_regular" > 4131 4132 <span class="et_parallax_bg_wrap"><span 4133 class="et_parallax_bg" 4134 style="background-image: url(https://futureproofingnext.com/wp-content/uploads/2019/05/business-01.jpg);" 4135 ></span></span> 4136 4137 4138 4139 4140 <section class="et_pb_module et_pb_fullwidth_header et_pb_fullwidth_header_6 et_animated et_hover_enabled et_clickable et_pb_section_video et_pb_preload et_pb_text_align_center et_pb_bg_layout_light et_pb_fullscreen"> 4141 4142 <span class="et_pb_section_video_bg "> 4143 4144 <video loop="loop" autoplay playsinline muted width="1920" height="1080"> 4145 <source type="video/mp4" src="https://futureproofingnext.com/wp-content/uploads/2019/11/Dashboard-10847.mp4" /> 4146 4147 </video> 4148 </span> 4149 4150 4151 <div class="et_pb_fullwidth_header_container center"> 4152 <div class="header-content-container center"> 4153 <div class="header-content"> 4154 4155 <h1 class="et_pb_module_header">Tap the Future</h1> 4156 4157 <div class="et_pb_header_content_wrapper"><p>Monthly series</p> 4158<p>Quarterly engagements</p> 4159<p>Custom discoveries</p> 4160<p>Board meetings</p> 4161<p> </p></div> 4162 <a class="et_pb_button et_pb_more_button et_pb_button_one" href="https://futureproofingnext.com/research/">Our Foresight Research</a><a class="et_pb_button et_pb_more_button et_pb_button_two" href="https://futureproofingnext.com/keynotes/">Our Keynotes</a> 4163 </div> 4164 </div> 4165 4166 </div> 4167 <div class="et_pb_fullwidth_header_overlay"></div> 4168 <div class="et_pb_fullwidth_header_scroll"><a href="#" class="scroll-down-container"> 4169 <span class="scroll-down et-pb-icon">"</span> 4170 4171 4172 </a></div> 4173 </section> 4174 4175 4176 </div><div class="et_pb_section et_pb_section_30 et_section_regular" > 4177 4178 4179 4180 4181 4182 4183 <div class="et_pb_row et_pb_row_39"> 4184 <div class="et_pb_column et_pb_column_4_4 et_pb_column_54 et_pb_css_mix_blend_mode_passthrough et-last-child"> 4185 4186 4187 4188 4189 <div class="et_pb_module et_pb_team_member et_pb_team_member_7 et_clickable clearfix et_pb_bg_layout_light"> 4190 4191 4192 4193 4194 <div class="et_pb_team_member_image et-waypoint et_pb_animation_off"><img loading="lazy" width="673" height="605" src="https://futureproofingnext.com/wp-content/uploads/2019/08/Screen-Shot-2019-08-05-at-1.39.05-PM.png" alt="Sean Moffitt" srcset="https://futureproofingnext.com/wp-content/uploads/2019/08/Screen-Shot-2019-08-05-at-1.39.05-PM.png 673w, https://futureproofingnext.com/wp-content/uploads/2019/08/Screen-Shot-2019-08-05-at-1.39.05-PM-300x270.png 300w" sizes="(max-width: 673px) 100vw, 673px" class="wp-image-207153" /></div> 4195 <div class="et_pb_team_member_description"> 4196 <h4 class="et_pb_module_header">Sean Moffitt</h4> 4197 <p class="et_pb_member_position">Co-Founder, Futureproofing : Next / MD - Wikibrands</p> 4198 <div><p><span>Sean is a driving force behind F:N balancing out broad expertise in: business transformation & emerging tech, vision & strategy, brand & customer, talent & culture, and trends & applied innovation,  to help companies deliver</span><span> â<em>innovation you can take to the bankâ</em></span></p> 4199<p>As a former Fortune 500 executive, CMO, incubator executive counsel  and four-time startup foun
4199der, Sean bridges large, scaling and startup culture & practices. He is a global thought leader in company innovation, author of Wikibrands and 16 marketplace studies. and has helped spearhead growth and transformation of over 200+ clients around the world.</p></div> 4200 <ul class="et_pb_member_social_links"><li><a href="https://www.facebook.com/seanmoffitt17" class="et_pb_font_icon et_pb_facebook_icon"><span>Facebook</span></a></li><li><a href="https://twitter.com/seanmoffitt" class="et_pb_font_icon et_pb_twitter_icon"><span>X</span></a></li><li><a href="https://www.linkedin.com/in/moffittsean" class="et_pb_font_icon et_pb_linkedin_icon"><span>LinkedIn</span></a></li></ul> 4201 </div> 4202 </div> 4203 </div> 4204 4205 4206 4207 4208 </div> 4209 4210 4211 </div><div class="et_pb_section et_pb_section_31 et_animated et_section_regular" > 4212 4213 4214 4215 4216 4217 4218 <div class="et_pb_row et_pb_row_40"> 4219 <div class="et_pb_column et_pb_column_4_4 et_pb_column_55 et_pb_css_mix_blend_mode_passthrough et-last-child"> 4220 4221 4222 4223 4224 <div class="et_pb_module et_pb_divider et_pb_divider_22 et_animated et_pb_divider_position_ et_pb_space"><div class="et_pb_divider_internal"></div></div><div class="et_pb_module et_pb_text et_pb_text_109 et_animated et_pb_text_align_center et_pb_bg_layout_dark"> 4225 4226 4227 4228 4229 <div class="et_pb_text_inner"><h1>Get the Future in Your Inbox</h1></div> 4230 </div><div class="et_pb_module et_pb_text et_pb_text_110 et_animated et_pb_text_align_center et_pb_bg_layout_dark"> 4231 4232 4233 4234 4235 <div class="et_pb_text_inner"><p>We’re giving change agents, innovators, curiosity seekers and business decision makers the foresights, tools and news to help their organizations grow and adapt to change.</p> 4236<p>Join thousands of global leaders and receive our latest vault of intelligence .., Â and take innovation to the bank.</p></div> 4237 </div> 4238 </div> 4239 4240 4241 4242 4243 </div><div class="et_pb_row et_pb_row_41"> 4244 <div class="et_pb_column et_pb_column_1_4 et_pb_column_56 et_pb_css_mix_blend_mode_passthrough et_pb_column_empty"> 4245 4246 4247 4248 4249 4250 </div><div class="et_pb_column et_pb_column_1_2 et_pb_column_57 et_pb_css_mix_blend_mode_passthrough"> 4251 4252 4253 4254 4255 <div class="et_pb_module et_pb_signup_6 et_hover_enabled et_pb_newsletter_layout_left_right et_pb_newsletter et_pb_subscribe clearfix et_pb_text_align_left et_pb_bg_layout_dark et_pb_no_bg et_pb_newsletter_description_no_title et_pb_newsletter_description_no_content"> 4256 4257 4258 4259 4260 <div class="et_pb_newsletter_description et_multi_view_hidden"></div> 4261 4262 <div class="et_pb_newsletter_form"> 4263 <form method="post"> 4264 <div class="et_pb_newsletter_result et_pb_newsletter_error"></div> 4265 <div class="et_pb_newsletter_result et_pb_newsletter_success"> 4266 <h2>Success!</h2> 4267 </div> 4268 <div class="et_pb_newsletter_fields"> 4269 4270 <p class="et_pb_newsletter_field et_pb_contact_field_last et_pb_contact_field_last_tablet et_pb_contact_field_last_phone"> 4271 <label class="et_pb_contact_form_label" for="et_pb_signup_firstname" style="display: none;">First Name</label> 4272 <input id="et_pb_signup_firstname" class="input" type="text" placeholder="First Name" name="et_pb_signup_firstname"> 4273 </p> 4274 4275 <p class="et_pb_newsletter_field et_pb_contact_field_last et_pb_contact_field_last_tablet et_pb_contact_field_last_phone"> 4276 <label class="et_pb_contact_form_label" for="et_pb_signup_lastname" style="display: none;">Last Name</label> 4277 <input id="et_pb_signup_lastname" class="input" type="text" placeholder="Last Name" name="et_pb_signup_lastname"> 4278 </p> 4279 4280 <p class="et_pb_newsletter_field et_pb_contact_field_last et_pb_contact_field_last_tablet et_pb_contact_field_last_phone"> 4281 <label class="et_pb_contact_form_label" for="et_pb_signup_email" style="display: none;">Email</label> 4282 <input id="et_pb_signup_email" class="input" type="text" placeholder="Email" name="et_pb_signup_email"> 4283 </p> 4284 4285 4286 <p class="et_pb_newsletter_button_wrap"> 4287 <a class="et_pb_newsletter_button et_pb_button" href="#" data-icon=""> 4288 <span class="et_subscribe_loader"></span> 4289 <span class="et_pb_newsletter_button_text">Subscribe to the F:N Vault</span> 4290 </a> 4291 </p> 4292 4293 </div> 4294 4295 <input type="hidden" value="mailchimp" name="et_pb_signup_provider" /> 4296 <input type="hidden" value="476693ad1f" name="et_pb_signup_list_id" /> 4297 <input type="hidden" value="Futureproofing : Next" name="et_pb_signup_account_name" /> 4298 <input type="hidden" value="true" name="et_pb_signup_ip_address" />
4298<input type="hidden" value="ed7fcd1a35cbfa60e857d3dbccec282f" name="et_pb_signup_checksum" /> 4299 </form> 4300 </div> 4301 </div> 4302 </div><div class="et_pb_column et_pb_column_1_4 et_pb_column_58 et_pb_css_mix_blend_mode_passthrough et-last-child et_pb_column_empty"> 4303 4304 4305 4306 4307 4308 </div> 4309 4310 4311 4312 4313 </div> 4314 4315 4316 </div> 4317]]></content:encoded> 4318 4319 <wfw:commentRss>https://futureproofingnext.com/fnexecutiveleadershipseries/feed/</wfw:commentRss> 4320 <slash:comments>0</slash:comments> 4321 4322 <enclosure url="https://futureproofingnext.com/wp-content/uploads/2019/11/Dashboard-10847.mp4" length="0" type="video/mp4" /> 4323 4324 </item> 4325 <item> 4326 <title>Futureproofing 66° â The Guild of Change Agents, Futurists, Innovators & Leaders, and an Invite</title> 4327 <link>https://futureproofingnext.com/futureproofing66degress/</link> 4328 4329 <dc:creator><![CDATA[Sean Moffitt]]></dc:creator> 4330 <pubDate>Fri, 20 Sep 2019 01:14:28 +0000</pubDate> 4331 <category><![CDATA[F:N Services & Keynotes]]></category> 4332 <category><![CDATA[FN66 - The Futureproofing Guild]]></category> 4333 <category><![CDATA[Ideas, Events & People]]></category> 4334 <category><![CDATA[change agents]]></category> 4335 <category><![CDATA[community]]></category> 4336 <category><![CDATA[experts]]></category> 4337 <category><![CDATA[Futureproofing 66°]]></category> 4338 <category><![CDATA[futursist]]></category> 4339 <category><![CDATA[global]]></category> 4340 <category><![CDATA[leaders]]></category> 4341 <category><![CDATA[the guild]]></category> 4342 <guid isPermaLink="false">https://futureproofingnext.com/?p=207849</guid> 4343 4344 <description><![CDATA[F:N is looking for a few good and enlightened women and men to round out its intrepid team of explorers in pursuit of common good. Who will join the round table? ]]></description> 4345 <content:encoded><![CDATA[<p><div class="et_pb_section et_pb_section_32 et_section_regular" > 4346 4347 4348 4349 4350 4351 4352 <div class="et_pb_row et_pb_row_42"> 4353 <div class="et_pb_column et_pb_column_4_4 et_pb_column_59 et_pb_css_mix_blend_mode_passthrough et-last-child"> 4354 4355 4356 4357 4358 <div class="et_pb_module et_pb_text et_pb_text_111 et_pb_text_align_left et_pb_bg_layout_light"> 4359 4360 4361 4362 4363 <div class="et_pb_text_inner"><h2>FUTUREPROOFING 66° – The Guild of Change Agents, Futurists, Innovators & Leaders, and an Invite </h2></div> 4364 </div><div class="et_pb_module et_pb_text et_pb_text_112 et_pb_text_align_left et_pb_bg_layout_light"> 4365 4366 4367 4368 4369 <div class="et_pb_text_inner"><p>The lone creative wolf, the genius savant, the skilled virtuoso – unfortunately, they don’t have a chance in today’s innovation economy. Unless you can bring together a diverse array of talents, disciplines and perspectives to a business challenge you are pooched.</p> 4370<p>With accelerating trends, one-to-one customer targeting, borderless industries, cultural entanglements and splintering technology, real change demands multi-dextrous approaches to solutions. <em>What the world needs is a guild of future all-stars, right?</em></p> 4371<p>Now if this was medieval times, in the absence of the ability to share resources easily, royalty such as the famed King Arthur would convene a roundtable of experts. A distinguished court of gentry from far-flung kingdoms would engage in challenges and share their wisdom.  Fast forward to today and the need for collaboration is even more vital – the problems and business challenges posed today are even more complex and require a hive of thinkers, makers, performers and ringleaders to overcome them.</p> 4372<p>Whereas legend has it that King Arthur had 12 chivalrous knights, <a href="https://www.telegraph.co.uk/news/uknews/7883874/Historians-locate-King-Arthurs-Round-Table.html" target="_blank" rel="noopener noreferrer">in truth his roundtable may have seated as many as 1,000</a>. <strong>We’re not that selfish – we’re just looking for 66 amazing men and women. Who’s in?</strong></p></div> 4373 </div><div class="et_pb_module et_pb_image et_pb_image_81"> 4374 4375 4376 4377 4378 <a href="https://futureproofingnext.com/futureproofing66/"><span class="et_pb_image_wrap "><img loading="lazy" width="1285" height="731" src="https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-19-at-3.43.51-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-19-at-3.43.51-PM.png 1285w, https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-19-at-3.43.51-PM-300x171.png 300w, https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-19-at-3.43.51-PM-768x437.png 768w, https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-19-at-3.43.51-PM-1024x583.png 1024w, https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-19-at-3.43.51-PM-1080x614.png 1080w" sizes="(max-width: 1285px) 100v
4378w, 1285px" class="wp-image-207857" /></span></a> 4379 </div><div class="et_pb_module et_pb_text et_pb_text_113 et_pb_text_align_left et_pb_bg_layout_light"> 4380 4381 4382 4383 4384 <div class="et_pb_text_inner"><h3>Not a Thinktank, a Do-Tank – Tackling Big Challenges</h3> 4385<p><span>The Futureproofing 66° Guild is a curated, handpicked group of experts functioning at the top of their game, that spots early signals of emerging trends, shares commentary on innovation practices and solves vexing challenges on the horizon. We structure our interactions to give, get <em>and actually do.</em></span><em> </em></p> 4386<p>Designed to piece together knowledge, expertise, social insights,and corporate challenges into a framework that serves its members as individuals and serves clients as they reimagine and design their futures. We want to pull together the collaborative all-stars of the future world to engage in a new style of collaboration – “exponential smarts.”</p></div> 4387 </div><div class="et_pb_module et_pb_image et_pb_image_82"> 4388 4389 4390 4391 4392 <a href="https://futureproofingnext.com/futureproofing66"><span class="et_pb_image_wrap "><img loading="lazy" width="1001" height="677" src="https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-19-at-4.09.51-PM-1.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-19-at-4.09.51-PM-1.png 1001w, https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-19-at-4.09.51-PM-1-300x203.png 300w, https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-19-at-4.09.51-PM-1-768x519.png 768w" sizes="(max-width: 1001px) 100vw, 1001px" class="wp-image-207861" /></span></a> 4393 </div><div class="et_pb_module et_pb_text et_pb_text_114 et_pb_text_align_left et_pb_bg_layout_light"> 4394 4395 4396 4397 4398 <div class="et_pb_text_inner"><h3>So What is the Give and What is The Get?</h3> 4399<p>Joint publications, collaborations and inbound content. Applied futures. Championing & contributing to client projects. Themed roundtables. Futureproofing awards judging. Webcasts, podcasts & blog guest panelists.  Keynotes, executive briefing & immersions involvement. Shared tackling of problems & expert sounding board. <em><strong>Everything is fair game.</strong> </em>We’ve itemized the quid pro quo in the following two lists:</p></div> 4400 </div><div class="et_pb_module et_pb_text et_pb_text_115 et_pb_text_align_left et_pb_bg_layout_light"> 4401 4402 4403 4404 4405 <div class="et_pb_text_inner"><h3>So What is the Give and What is The Get?</h3> 4406<p>Joint publications & collaborations. Applied futures. Championing & contributing to client projects. Themed roundtables. Futureproofing awards. Webcasts, podcasts & blogs.  Keynotes & immersions involvement. Shared tackling of problems & expert sounding board. Everything is fair game. We’ve itemized the quid pro in the following two lists: </p></div> 4407 </div> 4408 </div> 4409 4410 4411 4412 4413 </div><div class="et_pb_row et_pb_row_43"> 4414 <div class="et_pb_column et_pb_column_1_2 et_pb_column_60 et_pb_css_mix_blend_mode_passthrough"> 4415 4416 4417 4418 4419 <div class="et_pb_module et_pb_toggle et_pb_toggle_66 et_pb_toggle_item et_pb_toggle_close"> 4420 4421 4422 4423 4424 <h5 class="et_pb_toggle_title">Top 10 Benefits You Get for Being a Member of the Futureproofing 66° Guild </h5> 4425 <div class="et_pb_toggle_content clearfix"><ul> 4426<li><span>Promote your personal brand & authority in the futures/innovation space</span></li> 4427<li><span>Collaborate with a passionate community of sharp global thinkers and leaders</span></li> 4428<li><span>Participate and share in the fruits of collaborative projects & research</span></li> 4429<li><span>Access real-time feedback on innovation from a well-informed sounding board</span></li> 4430<li><span>Be at the centre of engaging action-focused interactions, on relevant themes</span><span></span></li> 4431<li><span>Broadcast (publish, speak, share) on an influentiual platform your ideas & ventures</span></li> 4432<li><span>Partner as an on-demand exepert on client projects for collaboration</span></li> 4433<li><span>Attend digital & in-person gatherings that are designed for maximum engagement</span></li> 4434<li><span>Build out cutting-edge future perspectives and frim up blindspots with a global squad of sherpas</span><span></span></li> 4435<li><span>Identify best thinkers, change agents and referral sources for your own projects</span></li> 4436</ul></div> 4437 </div> 4438 </div><div class="et_pb_column et_pb_column_1_2 et_pb_column_61 et_pb_css_mix_blend_mode_passthrough et-last-child"> 4439 4440 4441 4442 4443 <div class="et_pb_module et_pb_toggle et_pb_toggle_67 et_pb_toggle_item et_pb_toggle_close"> 4444 4445 4446 4447 4448 <h5 class="et_pb_toggle_title">TOP 10 THINGS YOU GIVE FOR BEING A MEMBER OF THE FUTUREPROOFING 66° GUILD</h5> 4449 <div class="et_pb_toggle_content clearfix"><ul> 4450<li><span>Participate in a rotating set of challenges related to whatâs next </span></li> 4451<li><span></span><span>Activly contribute in forums on topics related to emerging trends (e.g. podcasts, articles, videos)</span></li> 4452<li>Engage in ad hoc, small, working groups focused on shared interests</li> 4453<li>Provide input to meaningful in-person gatherings & online meetings</li> 4454<li>Promote & add value on how to drive network connections in powerful ways</li> 4455<li>Meet and contribute once every two months as a group on conference calls and once every 1-2 years in person</li> 4456<li>Reliably produce deliverables when we work together directly on corporate projects and regional initiatives.</li> 4457<li>Establish your profile page on the Futureproofing : Next website</li> 4458<li>Respect for F:N’s client and network releationships and avoid negative activity (e.g. spamming, hijacking projects)</li> 4459<li>Live up to the <a href="https://futureproofingnext.com/vision/">six values we embrace at Futureproofing ; Next </a></li> 4460<li style="list-style-type: none;"> 4461<ul></ul> 4462<p>* Commitment is a one-year term, renewable based on mutual agreement</p> 4463</li> 4464</ul></div> 4465 </div> 4466 </div> 4467 4468 4469 4470 4471 </div><div class="et_pb_row et_pb_row_44"> 4472 <div class="et_pb_column et_pb_column_4_4 et_pb_column_62 et_pb_css_mix_blend_mode_passthrough et-last-child"> 4473 4474 4475 4476 4477 <div class="et_pb_module et_pb_text et_pb_text_116 et_pb_text_align_left et_pb_bg_layout_light"> 4478 4479 4480 4481 4482 <div class="et_pb_text_inner"><h3>Ok but you’rE curious, why 66?:</h3> 4483<p>An excellent query, we have three answers.</p> 4484<p><span style="font-size: 18px;"> </span></p> 4485<ol> 4486<li>If you look at our guild’s logo – we liked the <strong>aesthetic and metaphor of “Route 66”</strong> – a renowned road from Chicago to L.A. that shepherded millions of migrants and tourists to the new world of the west coast.</li> 4487<li>F:N staunchly believes that i<strong>nnovation almost always starts at the poles and rarely in the mainstream; </strong>the Arctic and Antarctic circles begin at <span>approximately <strong>66° N and S latitude.</strong> So, similarly, we’d like to find people from Athens to Zurich to be part of our guild.</span></li> 4488<li><strong>Future Sufficiency</strong> – for the ranges of challenges we anticipate ahead , we’ll actually need that quantity of skilled experts across that six-seven skills and eleven disciplines (see below).</li> 4489</ol></div> 4490 </div><div class="et_pb_module et_pb_image et_pb_image_83"> 4491 4492 4493 4494 4495 <a href="https://futureproofingnext.com/futureproofing66/"><span class="et_pb_image_wrap "><img loading="lazy" width="1193" height="869" src="https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-19-at-8.46.07-PM.png" alt="" title="" srcset="https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-19-at-8.46.07-PM.png 1193w, https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-19-at-8.46.07-PM-300x219.png 300w, https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-19-at-8.46.07-PM-768x559.png 768w, https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-19-at-8.46.07-PM-1024x746.png 1024w, https://futureproofingnext.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-19-at-8.46.07-PM-1080x787.png 1080w" sizes="(max-width: 1193px) 100vw, 1193px" class="wp-image-207870" /></span></a> 4496 </div>
4496<div class="et_pb_module et_pb_text et_pb_text_117 et_pb_text_align_left et_pb_bg_layout_light"> 4497 4498 4499 4500 4501 <div class="et_pb_text_inner"><h3>What type of people is F:N LOOKING FOR?</h3> 4502<p><strong>As shown above, Futureproofing : Next</strong><span> has cast its net wide geographically, functionally and skill-wise to build a global hub of expertise.</span></p> 4503<p>Behind any great movement, there are usually 7 types of people- pioneers, trendsetters, change agents ringleaders, experts, celebrities and champions.. We want elements of all.<span></span></p> 4504<p>Behind any great innovation effort, there are usually 11 types of mastery: strategy, innovation, foresight, technology, customer, design, transformation, talent, commercialization, industry depth and special other talents, We need that expanse <a href="https://futureproofingnext.com/next30innovation/" target="_blank" rel="noopener noreferrer">to support our view of innovation.</a></p> 4505<p>We’ve identified many of the candidate cities where we might likely find these people.</p> 4506<p>The only other override is people who are motivated to work with us and <a href="https://futureproofingnext.com/vision/">share our values: </a></p></div> 4507 </div><div class="et_pb_module et_pb_cta_2 et_clickable et_pb_promo et_pb_text_align_center et_pb_bg_layout_dark"> 4508 4509 4510 4511 4512 <div class="et_pb_promo_description"><h2 class="et_pb_module_header">Sound Interesting? Apply to be part of our INAUGURAL FUTUREPROOFING 66° GUILD</h2><div><ul> 4513<li style="text-align: left;"><strong>Just tell us three things:</strong> 4514<ul> 4515<li style="text-align: left;">Why you want to join our guild and potential areas of contribution</li> 4516<li style="text-align: left;">What three future-related subjects do you have expertise or mastery of?</li> 4517<li style="text-align: left;">Provide your current location/title/compaany/contact information.</li> 4518</ul> 4519</li> 4520</ul></div></div> 4521 <div class="et_pb_button_wrapper"><a class="et_pb_button et_pb_promo_button" href="http://[email protected]" target="_blank">Apply here now</a></div> 4522 </div><div class="et_pb_module et_pb_text et_pb_text_118 et_pb_text_align_left et_pb_bg_layout_light"> 4523 4524 4525 4526 4527 <div class="et_pb_text_inner"><h3>The Reason We’re Excited About This…</h3></div> 4528 </div> 4529 </div> 4530 4531 4532 4533 4534 </div><div class="et_pb_row et_pb_row_45 et_pb_gutters2"> 4535 <div class="et_pb_column et_pb_column_1_2 et_pb_column_63 et_pb_css_mix_blend_mode_passthrough"> 4536 4537 4538 4539 4540 <div class="et_pb_module et_pb_text et_pb_text_119 et_pb_text_align_left et_pb_bg_layout_light"> 4541 4542 4543 4544 4545 <div class="et_pb_text_inner">“</div> 4546 </div><div class="et_pb_module et_pb_text et_pb_text_120 et_pb_text_align_left et_pb_bg_layout_light"> 4547 4548 4549 4550 4551 <div class="et_pb_text_inner"><h2><span>what’s missing today in corporate innovation is a mechanism tHAT …</span></h2></div> 4552 </div> 4553 </div><div class="et_pb_column et_pb_column_1_2 et_pb_column_64 et_pb_css_mix_blend_mode_passthrough et-last-child"> 4554 4555 4556 4557 4558 <div class="et_pb_module et_pb_text et_pb_text_121 et_pb_text_align_left et_pb_bg_layout_light"> 4559 4560 4561 4562 4563 <div class="et_pb_text_inner"><p>… connects people and makes it easier to approach problems collaboratively and challenge each other to think more expansively about the future … all in the pursuit of common goals.</p> 4564<p>Your business card should not define what you work on. In 2020, we see innovation delivery like a marriage between how directors produce movies and how the on-demand marketplace works – get the best, values-conscious talent working on your business wherever they exist, whenever there is need.</p> 4565<p style="text-align: right;"><strong><em>Sean Moffitt & Andrea Kates, F:N Co-founders</em></strong></p></div> 4566 </div> 4567 </div> 4568 4569 4570 4571 4572 </div> 4573 4574 4575 </div><div class="et_pb_section et_pb_section_33 et_pb_section_parallax et_pb_with_background et_pb_fullwidth_section et_section_regular" > 4576
4577 <span class="et_parallax_bg_wrap"><span 4578 class="et_parallax_bg" 4579 style="background-image: url(https://futureproofingnext.com/wp-content/uploads/2019/05/business-01.jpg);" 4580 ></span></span> 4581 4582 4583 4584 4585 <section class="et_pb_module et_pb_fullwidth_header et_pb_fullwidth_header_7 et_animated et_hover_enabled et_pb_section_video et_pb_preload et_pb_text_align_center et_pb_bg_layout_dark et_pb_fullscreen"> 4586 4587 <span class="et_pb_section_video_bg "> 4588 4589 <video loop="loop" autoplay playsinline muted width="1920" height="1080"> 4590 <source type="video/mp4" src="https://futureproofingnext.com/wp-content/uploads/2019/05/Network-12716.mp4" /> 4591 4592 </video> 4593 </span> 4594 4595 4596 <div class="et_pb_fullwidth_header_container center"> 4597 <div class="header-content-container center"> 4598 <div class="header-content"> 4599 4600 <h1 class="et_pb_module_header">LEAN INTO THE FUTURE</h1> 4601 4602 <div class="et_pb_header_content_wrapper"><p>We operate at the intersection of the future and business.</p> 4603<p>We live between early stage idea and reliable growth.</p> 4604<p>We help deliver innovation competence and confidence.</p></div> 4605 <a class="et_pb_button et_pb_more_button et_pb_button_one" href="https://futureproofingnext.com/fourlevels/">Our Portfolio</a><a class="et_pb_button et_pb_more_button et_pb_button_two" href="https://futureproofingnext.com/team/">Our Team</a> 4606 </div> 4607 </div> 4608 4609 </div> 4610 <div class="et_pb_fullwidth_header_overlay"></div> 4611 <div class="et_pb_fullwidth_header_scroll"><a href="#" class="scroll-down-container"> 4612 <span class="scroll-down et-pb-icon">"</span> 4613 4614 4615 </a></div> 4616 </section> 4617 4618 4619 </div><div class="et_pb_section et_pb_section_34 et_section_regular" > 4620 4621 4622 4623 4624 4625 4626 <div class="et_pb_row et_pb_row_46"> 4627 <div class="et_pb_column et_pb_column_4_4 et_pb_column_65 et_pb_css_mix_blend_mode_passthrough et-last-child"> 4628 4629 4630 4631 4632 <div class="et_pb_module et_pb_team_member et_pb_team_member_8 et_clickable clearfix et_pb_bg_layout_light"> 4633 4634 4635 4636 4637 <div class="et_pb_team_member_image et-waypoint et_pb_animation_off"><img loading="lazy" width="673" height="605" src="https://futureproofingnext.com/wp-content/uploads/2019/08/Screen-Shot-2019-08-05-at-1.39.05-PM.png" alt="Sean Moffitt" srcset="https://futureproofingnext.com/wp-content/uploads/2019/08/Screen-Shot-2019-08-05-at-1.39.05-PM.png 673w, https://futureproofingnext.com/wp-content/uploads/2019/08/Screen-Shot-2019-08-05-at-1.39.05-PM-300x270.png 300w" sizes="(max-width: 673px) 100vw, 673px" class="wp-image-207153" /></div> 4638 <div class="et_pb_team_member_description"> 4639 <h4 class="et_pb_module_header">Sean Moffitt</h4> 4640 <p class="et_pb_member_position">Co-Founder, Futureproofing : Next / MD - Wikibrands</p> 4641 <div><p><span>Sean is a driving force behind F:N balancing out broad expertise in: business transformation & emerging tech, vision & strategy, brand & customer, talent & culture, and trends & applied innovation,  to help companies deliver</span><span> â<em>innovation you can take to the bankâ</em></span></p> 4642<p>As a former Fortune 500 executive, CMO, incubator executive counsel  and four-time startup founder, Sean bridges large, scaling and startup culture & practices. He is a global thought leader in company innovation, author of Wikibrands and 16 marketplace studies. and has helped spearhead growth and transformation of over 200+ clients around the world.</p></div> 4643 <ul class="et_pb_member_social_links"><li><a href="https://www.facebook.com/seanmoffitt17" class="et_pb_font_icon et_pb_facebook_icon"><span>Facebook</span></a></li><li><a href="https://twitter.com/seanmoffitt" class="et_pb_font_icon et_pb_twitter_icon"><span>X</span></a></li><li><a href="https://www.linkedin.com/in/moffittsean" class="et_pb_font_icon et_pb_linkedin_icon"><span>LinkedIn</span></a></li></ul> 4644 </div> 4645 </div> 4646 </div> 4647 4648 4649 4650 4651 </div> 4652 4653 4654 </div><div class="et_pb_section et_pb_section_35 et_animated et_section_regular" > 4655 4656 4657 4658 4659 4660 4661 <div class="et_pb_row et_pb_row_47"> 4662 <div class="et_pb_column et_pb_column_4_4 et_pb_column_66 et_pb_css_mix_blend_mode_passthrough et-last-child"> 4663 4664 4665 4666 4667 <div class="et_pb_module et_pb_divider et_pb_divider_23 et_animated et_pb_divider_position_ et_pb_space"><div class="et_pb_divider_internal"></div></div><div class="et_pb_module et_pb_text et_pb_text_122 et_animated et_pb_text_align_center et_pb_bg_layout_dark"> 4668 4669 4670 4671 4672 <div class="et_pb_text_inner"><h1>Get the Future in Your Inbox</h1></div> 4673 </div><div class="et_pb_module et_pb_text et_pb_text_123 et_animated et_pb_text_align_center et_pb_bg_layout_dark"> 4674 4675 4676 4677 4678 <div class="et_pb_text_inner"><p>We’re giving change agents, innovators, curiosity seekers and business decision makers the foresights, tools and news to help their organizations grow and adapt to change.</p> 4679<p>Join thousands of global leaders and receive our latest vault of intelligence ..,  and take innovation to the bank.</p></div> 4680 </div> 4681 </div> 4682 4683 4684 4685 4686 </div><div class="et_pb_row et_pb_row_48"> 4687 <div class="et_pb_column et_pb_column_1_4 et_pb_column_67 et_pb_css_mix_blend_mode_passthrough et_pb_column_empty"> 4688 4689 4690 4691 4692 4693 </div><div class="et_pb_column et_pb_column_1_2 et_pb_column_68 et_pb_css_mix_blend_mode_passthrough"> 4694 4695 4696 4697 4698 <div class="et_pb_module et_pb_signup_7 et_hover_enabled et_pb_newsletter_layout_left_right et_pb_newsletter et_pb_subscribe clearfix et_pb_text_align_left et_pb_bg_layout_dark et_pb_no_bg et_pb_newsletter_description_no_title et_pb_newsletter_description_no_content"> 4699 4700 4701 4702 4703 <div class="et_pb_newsletter_description et_multi_view_hidden"></div> 4704 4705 <div class="et_pb_newsletter_form"> 4706 <form method="post"> 4707 <div class="et_pb_newsletter_result et_pb_newsletter_error"></div> 4708 <div class="et_pb_newsletter_result et_pb_newsletter_success"> 4709 <h2>Success!</h2> 4710 </div> 4711 <div class="et_pb_newsletter_fields"> 4712 4713 <p class="et_pb_newsletter_field et_pb_contact_field_last et_pb_contact_field_last_tablet et_pb_contact_field_last_phone"> 4714 <label class="et_pb_contact_form_label" for="et_pb_signup_firstname" style="display: none;">First Name</label> 4715 <input id="et_pb_signup_firstname" class="input" type="text" placeholder="First Name" name="et_pb_signup_firstname"> 4716 </p> 4717 4718 <p class="et_pb_newsletter_field et_pb_contact_field_last et_pb_contact_field_last_tablet et_pb_contact_field_last_phone"> 4719 <label class="et_pb_contact_form_label" for="et_pb_signup_lastname" style="display: none;">Last Name</label> 4720 <input id="et_pb_signup_lastname" class="input" type="text" placeholder="Last Name" name="et_pb_signup_lastname"> 4721 </p> 4722 4723 <p class="et_pb_newsletter_field et_pb_contact_field_last et_pb_contact_field_last_tablet et_pb_contact_field_last_phone"> 4724 <label class="et_pb_contact_form_label" for="et_pb_signup_email" style="display: none;">Email</label> 4725 <input id="et_pb_signup_email" class="input" type="text" placeholder="Email" name="et_pb_signup_email"> 4726 </p> 4727 4728 4729 <p class="et_pb_newsletter_button_wrap"> 4730 <a class="et_pb_newsletter_button et_pb_button" href="#" data-icon=""> 4731 <span class="et_subscribe_loader"></span> 4732 <span class="et_pb_newsletter_button_text">Subscribe to the F:N Vault</span> 4733 </a> 4734 </p> 4735 4736 </div> 4737 4738 <input type="hidden" value="mailchimp" name="et_pb_signup_provider" /> 4739 <input type="hidden" value="476693ad1f" name="et_pb_signup_list_id" /> 4740 <input type="hidden" value="Futureproofing : Next" name="et_pb_signup_account_name" /> 4741 <input type="hidden" value="true" name="et_pb_signup_ip_address" />
4741<input type="hidden" value="ed7fcd1a35cbfa60e857d3dbccec282f" name="et_pb_signup_checksum" /> 4742 </form> 4743 </div> 4744 </div> 4745 </div><div class="et_pb_column et_pb_column_1_4 et_pb_column_69 et_pb_css_mix_blend_mode_passthrough et-last-child et_pb_column_empty"> 4746 4747 4748 4749 4750 4751 </div> 4752 4753 4754 4755 4756 </div> 4757 4758 4759 </div></p> 4760]]></content:encoded> 4761 4762 4763 <enclosure url="https://futureproofingnext.com/wp-content/uploads/2019/05/Network-12716.mp4" length="0" type="video/mp4" /> 4764 4765 </item> 4766 </channel> 4767</rss>
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