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160hool</b></figcaption> 161</div> <div class="item"> 162 <a href="/en/news/2494"><img typeof="foaf:Image" src="https://www.marketingcenter.de/sites/mcm/files/styles/wwucd_slideshow/public/images/slideshow/bild_seminar_sport_2.jpg?itok=b-iunmoa" width="756" height="372" alt="" /></a> <figcaption class="owl-caption"><b>From the Lecture Hall into the Arena: IWM Project Seminar with FC Schalke 04 and Uni Baskets Münster</b></figcaption> 163</div> <div class="item"> 164 <a href="/en/news/2491"><img typeof="foaf:Image" src="https://www.marketingcenter.de/sites/mcm/files/styles/wwucd_slideshow/public/images/slideshow/gelb_klassisch_content_creator_youtube_thumbnail_2.png?itok=j1dfXrnU" width="756" height="372" alt="" /></a> <figcaption class="owl-caption"><b>Prof. Dr. Manfred Krafft as Marketing Expert on SWR Marktcheck's Netto Check</b></figcaption> 165</div> <div class="item"> 166 <a href="/en/news/2487"><img typeof="foaf:Image" src="https://www.marketingcenter.de/sites/mcm/files/styles/wwucd_slideshow/public/images/slideshow/img_3380.jpg?itok=sFoheS5j" width="756" height="372" alt="" /></a> <figcaption class="owl-caption"><b>Guest Lecture by Björn Ognibeni on Chinese Approaches to Brand Management</b></figcaption> 167</div> 168 169 </div> 170 <noscript> 171 </div> </noscript> 172</figure> 173</article>
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186 187</div> 188<div id="block-system-main" class="block block-system"> 189 190 191 <article id="node-166" 192 class="module extended node node-wwu-landing-page" about="/en/index-en" typeof="sioc:Item foaf:Document"> 193 <footer class="metainfo"> 194 </footer> 195 <div class="module-content"> 196 <h2>Welcome to the Marketing Center Münster!</h2> 197 198 <div class="content"> 199 <div class="field field-name-body field-type-text-with-summary field-label-hidden"><div class="field-items"><div class="field-item even" property="content:encoded"><p>The Marketing Center Münster (MCM) at the University of Münster was founded by Prof. Heribert Meffert in 1969. Since then, the MCM has been well known for its cutting-edge research and high-quality education. </p> 200<p>Our research focuses on how companies can create value for their customers through market-oriented management. Cooperating closely with well-known companies, we deal with current topics relating to the practicalities of business life which enables us to convey new knowledge to the business world.</p> 201<p>We offer our students high-quality education. Our advanced Bachelor and Master courses are offered in English. We teach up-to-date knowledge on various marketing topics, and our students apply their knowledge in various settings. We encourage our students to exercise their critical thinking and analytical skills. Our students participate in discourses about marketing-related topics, and have the opportunity to discuss their ideas with managers and researchers. Thus, in addition to a high-quality education that prepares our students for careers in marketing and general management, we attach great importance to our students' personal development.</p> 202<!--<p><p> </p> 203<h3><a class="int " href="https://studienbewerbung.uni-muenster.de/bewerbungsportal/Start_Page.aspx" target="_blank">Apply now</a> until July 15, 2026 for the Master in Business Administration - Major Marketing!</h3> 204<p>For more information about our master's degree program, click <a class="int " href="https://www.marketingcenter.de/en/study/masters-degree-program/msc-business-major-marketing">here</a>!</p> 205<p> --> 206</div></div></div> </div> 207 <div class="footer"> 208 </div> 209 </div> 210 </article> 211 212</div> 213 </section> 214 <aside class="complement two columns"> 215 <nav class="module nav-apps-container" role="complementary"> 216 <ul class="nav-apps region region-apps-section"> 217 <li class="nav-app active"> 218 <a class="nav-app-links toggle" href="#"> 219 Top-Links </a> 220 <section class="module-content block block-block"> 221 <p><a class="int " href="/en/course"><strong>Courses</strong></a></p> 222<p><a class="ext " href="https://www.uni-muenster.de/LearnWeb/learnweb2/"><strong>Learnweb</strong></a></p> 223<p><a class="ext " href="https://www.wiwi.uni-muenster.de/fakultaet/de"><strong>School of Business and Economics</strong></a></p> 224<p><a class="ext " href="https://marketingalumni.de/"><strong>Marketing Alumni Münster e.V.</strong></a></p> 225<p><a class="ext " href="https://circle-of-excellence-in-marketing.de/"><strong>Circle of Excellence in Marketing</strong></a></p> 226<p><a class="ext " href="https://www.xrlab-mcm.space/"><strong>XRLab@MCM</strong></a></p> 227<p><a class="ext " href="https://www.reach-euregio.de/"><strong>REACH â EUREGIO Start-up Center</strong></a></p> 228<p><strong><a class="rss " href="https://www.marketingcenter.de/en/news/feed">News-Feed</a></strong> |  <a class="rss " href="https://www.marketingcenter.de/en/events/feed" style="font-weight: bold;">Event-Feed</a>  | <strong><a class="rss " href="https://www.marketingcenter.de/en/all/feed">All Content</a></strong></p> 229 </section> 230 231</li> 232<li class="nav-app active"> 233 <a class="nav-app-termine toggle" href="#"> 234 Dates and Events </a> 235 <section class="module-content block block-views"> 236 <div class="view view-events view-id-events view-display-id-block view-dom-id-5f2d1b9958f7e20193dfaa57aca2f170"> 237 238 239 240 <div class="view-content"> 241 <div class="views-row views-row-1 views-row-odd views-row-first"> 242 <div class="row calendar no-collapse h-event"> 243 <div class="one columns"> 244 <a href="https://www.marketingcenter.de/en/events/2492" class="p-url"> 245 <time datetime="2026-10-06">
246 <span class="calendar_day">06.</span><br /> 247 <span class="calendar_month">Oct.</span><br /> 248 <span class="calendar_year">2026</span> 249 </time> 250 </a> 251 </div> 252 <div class="four columns hyphens"> 253 <h4 class="hyphens"> 254 <a href="https://www.marketingcenter.de/en/events/2492" class="p-url"> 255 <span class="p-category">Exam inspection | Marketing Analytics I </span> 256 </a> 257 </h4> 258 15:00 - 16:30 <br> 259 <small> 260 Authored by IFM </small> 261 </div> 262 <div class="one columns"> 263 <a href="https://www.marketingcenter.de/en/events/2492" class="nav-arrow p-url"> </a> 264 </div> 265 <div class="six columns hyphens"> 266 <a href="https://www.marketingcenter.de/en/events/2492" class="p-url"> 267 <span class="summary"> 268 </span> 269 </a> 270 </div> 271 </div> 272 </div> 273 <div class="views-row views-row-2 views-row-even"> 274 <div class="row calendar no-collapse h-event"> 275 <div class="one columns"> 276 <a href="https://www.marketingcenter.de/en/events/2498" class="p-url"> 277 <time datetime="2026-10-08"> 278 <span class="calendar_day">08.</span><br /> 279 <span class="calendar_month">Oct.</span><br /> 280 <span class="calendar_year">2026</span> 281 </time> 282 </a> 283 </div> 284 <div class="four columns hyphens"> 285 <h4 class="hyphens"> 286 <a href="https://www.marketingcenter.de/en/events/2498" class="p-url"> 287 <span class="p-category">MSc Major Marketing Bootcamp</span> 288 </a> 289 </h4> 290 09:00 - 14:00 <br> 291 <small> 292 Authored by Sonja Gensler </small> 293 </div> 294 <div class="one columns"> 295 <a href="https://www.marketingcenter.de/en/events/2498" class="nav-arrow p-url"> </a> 296 </div> 297 <div class="six columns hyphens"> 298 <a href="https://www.marketingcenter.de/en/events/2498" class="p-url"> 299 <span class="summary"> 300 </span> 301 </a> 302 </div> 303 </div> 304 </div> 305 <div class="views-row views-row-3 views-row-odd"> 306 <div class="row calendar no-collapse h-event"> 307 <div class="one columns"> 308 <a href="https://www.marketingcenter.de/en/events/2497" class="p-url"> 309 <time datetime="2026-10-09"> 310 <span class="calendar_day">09.</span><br /> 311 <span class="calendar_month">Oct.</span><br /> 312 <span class="calendar_year">2026</span> 313 </time> 314 </a> 315 </div> 316 <div class="four columns hyphens"> 317 <h4 class="hyphens"> 318 <a href="https://www.marketingcenter.de/en/events/2497" class="p-url"> 319 <span class="p-category">Exam Inspection | Marketing Management (BSc)</span> 320 </a> 321 </h4> 322 08:30 - 10:45 <br> 323 <small> 324 Authored by Sonja Gensler </small> 325 </div> 326 <div class="one columns"> 327 <a href="https://www.marketingcenter.de/en/events/2497" class="nav-arrow p-url"> </a> 328 </div> 329 <div class="six columns hyphens"> 330 <a href="https://www.marketingcenter.de/en/events/2497" class="p-url"> 331 <span class="summary"> 332 </span> 333 </a> 334 </div> 335 </div> 336 </div> 337 <div class="views-row views-row-4 views-row-even"> 338 <div class="row calendar no-collapse h-event"> 339 <div class="one columns"> 340 <a href="https://www.marketingcenter.de/en/events/2499" class="p-url"> 341 <time datetime="2026-10-14"> 342 <span class="calendar_day">14.</span><br />
343 <span class="calendar_month">Oct.</span><br /> 344 <span class="calendar_year">2026</span> 345 </time> 346 </a> 347 </div> 348 <div class="four columns hyphens"> 349 <h4 class="hyphens"> 350 <a href="https://www.marketingcenter.de/en/events/2499" class="p-url"> 351 <span class="p-category">Exam Inspection | Brand Management (MSc)</span> 352 </a> 353 </h4> 354 08:30 - 09:30 <br> 355 <small> 356 Authored by LMM </small> 357 </div> 358 <div class="one columns"> 359 <a href="https://www.marketingcenter.de/en/events/2499" class="nav-arrow p-url"> </a> 360 </div> 361 <div class="six columns hyphens"> 362 <a href="https://www.marketingcenter.de/en/events/2499" class="p-url"> 363 <span class="summary"> 364 </span> 365 </a> 366 </div> 367 </div> 368 </div> 369 <div class="views-row views-row-5 views-row-odd views-row-last"> 370 <div class="row calendar no-collapse h-event"> 371 <div class="one columns"> 372 <a href="https://www.marketingcenter.de/en/events/2501" class="p-url"> 373 <time datetime="2026-10-16"> 374 <span class="calendar_day">16.</span><br /> 375 <span class="calendar_month">Oct.</span><br /> 376 <span class="calendar_year">2026</span> 377 </time> 378 </a> 379 </div> 380 <div class="four columns hyphens"> 381 <h4 class="hyphens"> 382 <a href="https://www.marketingcenter.de/en/events/2501" class="p-url"> 383 <span class="p-category">Deadline | EMM Tutorial Registration</span> 384 </a> 385 </h4> 386 15:00 - 15:00 <br> 387 <small> 388 Authored by LMM </small> 389 </div> 390 <div class="one columns"> 391 <a href="https://www.marketingcenter.de/en/events/2501" class="nav-arrow p-url"> </a> 392 </div> 393 <div class="six columns hyphens"> 394 <a href="https://www.marketingcenter.de/en/events/2501" class="p-url"> 395 <span class="summary"> 396 </span> 397 </a> 398 </div> 399 </div> 400 </div> 401 </div> 402 403 404 405 406<div class="row calendar no-collapse"> 407 <div class="six columns more-link"> 408 <a class="int" href="/en/events">More events</a> 409 </div> 410</div> 411 412 413 </div> </section> 414 415</li> 416<li class="nav-app active"> 417 <a class="nav-app-offiziell toggle" href="#"> 418 News </a> 419 <section class="module-content block block-views"> 420 <div class="view view-news view-id-news view-display-id-block_news view-dom-id-5dcc0b374e5f0f0cdb330a3c4b424088"> 421 422 423 424 <div class="view-content"> 425 426 <div class="row calendar no-collapse h-event"> 427 <div class="one columns"> 428 <a href="https://www.marketingcenter.de/en/news/2496" class="p-url"> 429 <time datetime="2026-09-11"> 430 <span class="calendar_day">11.</span><br /> 431 <span class="calendar_month">Sep.</span><br /> 432 <span class="calendar_year">2026</span> 433 </time> 434 </a> 435 </div> 436 <div class="four columns"> 437 <h4 class="hyphens"> 438 <a href="https://www.marketingcenter.de/en/news/2496" class="p-url"> 439 <span class="p-category">Social Media Manager:innen gesucht: Das MCM braucht Unterstützung!</span> 440 </a></h4> 441 </div> 442 <div class="one columns"> 443 <a href="https://www.marketingcenter.de/en/news/2496" class="nav-arrow p-url"> </a> 444 </div> 445 <div class="six columns hyphens"> 446 <a href="https://www.marketingcenter.de/en/news/2496" class="p-url"> 447 <span class="summary"> 448 </span> 449 </a> 450 </div> 451</div> <div class="row calendar no-collapse h-event"> 452 <div class="one columns"> 453 <a href="https://www.marketingcenter.de/en/news/2495" class="p-url"> 454 <time datetime="2026-09-11">
455 <span class="calendar_day">11.</span><br /> 456 <span class="calendar_month">Sep.</span><br /> 457 <span class="calendar_year">2026</span> 458 </time> 459 </a> 460 </div> 461 <div class="four columns"> 462 <h4 class="hyphens"> 463 <a href="https://www.marketingcenter.de/en/news/2495" class="p-url"> 464 <span class="p-category">Joint Doctoral Seminar of the Chair of Marketing Management at BI Norwegian Business School</span> 465 </a></h4> 466 </div> 467 <div class="one columns"> 468 <a href="https://www.marketingcenter.de/en/news/2495" class="nav-arrow p-url"> </a> 469 </div> 470 <div class="six columns hyphens"> 471 <a href="https://www.marketingcenter.de/en/news/2495" class="p-url"> 472 <span class="summary"> 473 </span> 474 </a> 475 </div> 476</div> <div class="row calendar no-collapse h-event"> 477 <div class="one columns"> 478 <a href="https://www.marketingcenter.de/en/news/2494" class="p-url"> 479 <time datetime="2026-08-20"> 480 <span class="calendar_day">20.</span><br /> 481 <span class="calendar_month">Aug.</span><br /> 482 <span class="calendar_year">2026</span> 483 </time> 484 </a> 485 </div> 486 <div class="four columns"> 487 <h4 class="hyphens"> 488 <a href="https://www.marketingcenter.de/en/news/2494" class="p-url"> 489 <span class="p-category">From the Lecture Hall into the Arena: IWM Project Seminar with FC Schalke 04 and Uni Baskets Münster</span> 490 </a></h4> 491 </div> 492 <div class="one columns"> 493 <a href="https://www.marketingcenter.de/en/news/2494" class="nav-arrow p-url"> </a> 494 </div> 495 <div class="six columns hyphens"> 496 <a href="https://www.marketingcenter.de/en/news/2494" class="p-url"> 497 <span class="summary"> 498 </span> 499 </a> 500 </div> 501</div> <div class="row calendar no-collapse h-event"> 502 <div class="one columns"> 503 <a href="https://www.marketingcenter.de/en/news/2491" class="p-url"> 504 <time datetime="2026-07-30"> 505 <span class="calendar_day">30.</span><br /> 506 <span class="calendar_month">Jul.</span><br /> 507 <span class="calendar_year">2026</span> 508 </time> 509 </a> 510 </div> 511 <div class="four columns"> 512 <h4 class="hyphens"> 513 <a href="https://www.marketingcenter.de/en/news/2491" class="p-url"> 514 <span class="p-category">Prof. Dr. Manfred Krafft as Marketing Expert on SWR Marktcheck's Netto Check</span> 515 </a></h4> 516 </div> 517 <div class="one columns"> 518 <a href="https://www.marketingcenter.de/en/news/2491" class="nav-arrow p-url"> </a> 519 </div> 520 <div class="six columns hyphens"> 521 <a href="https://www.marketingcenter.de/en/news/2491" class="p-url"> 522 <span class="summary"> 523 </span> 524 </a> 525 </div> 526</div> <div class="row calendar no-collapse h-event"> 527 <div class="one columns"> 528 <a href="https://www.marketingcenter.de/en/news/2487" class="p-url"> 529 <time datetime="2026-07-17"> 530 <span class="calendar_day">17.</span><br /> 531 <span class="calendar_month">Jul.</span><br /> 532 <span class="calendar_year">2026</span> 533 </time> 534 </a> 535 </div> 536 <div class="four columns"> 537 <h4 class="hyphens"> 538 <a href="https://www.marketingcenter.de/en/news/2487" class="p-url"> 539 <span class="p-category">Guest Lecture by Björn Ognibeni on Chinese Approaches to Brand Management</span> 540 </a></h4> 541 </div> 542 <div class="one columns"> 543 <a href="https://www.marketingcenter.de/en/news/2487" class="nav-arrow p-url"> </a> 544 </div> 545 <div class="six columns hyphens"> 546 <a href="https://www.marketingcenter.de/en/news/2487" class="p-url"> 547 <span class="summary"> 548 </span> 549 </a> 550 </div> 551</div> </div> 552 553 554 555 556<div class="row calendar no-collapse"> 557 <div class="six columns more-link"> 558 <a class="int" href="/en/news">More news</a> 559 </div> 560</div> 561 562 563 </div> </section> 564 565</li> 566</ul> </nav> 567 </aside> 568</div> 569<footer> 570 <div class="row upper"> 571 <aside class="module two columns"> 572 <h2>Contact</h2> 573 <address class="h-card">
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