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1import{a as l}from"./chunk-NARAJ56S.js";import"./chunk-JJTS2RWA.js";import"./chunk-3QXL5P3F.js";import"./chunk-WHOW7RWT.js";import"./chunk-FHVSRUL7.js";import"./chunk-KICQDUNV.js";import"./chunk-GOGZBOJC.js";import"./chunk-LOW7EZZV.js";import"./chunk-DA2YGYXC.js";import"./chunk-FQAI4S2M.js";import"./chunk-Z2PPEATV.js";import"./chunk-GD33BW3Q.js";import"./chunk-NPIPIS4B.js";import"./chunk-MZGECHFR.js";import"./chunk-EBC3PPIO.js";import"./chunk-LVTYLXHZ.js";import"./chunk-7S3CIM4V.js";import"./chunk-YSNDWIPU.js";import"./chunk-PTPQN65W.js";import"./chunk-VPF5OBG3.js";import"./chunk-HVOIQL46.js";import"./chunk-VNPHFHRG.js";import"./chunk-Z4GQ32XP.js";import"./chunk-SCLARTOV.js";import"./chunk-V56F7ELI.js";import"./chunk-IULQ7RNZ.js";import"./chunk-UVMHBKUD.js";import"./chunk-SMFHKXEJ.js";import"./chunk-FSEKFQRQ.js";import"./chunk-GEBBUZNX.js";import"./chunk-ASY7WUR6.js";import"./chunk-SLWX2EBF.js";import"./chunk-CTER4CBY.js";import"./chunk-E66SQ4EU.js";import"./chunk-LZ6CO2NU.js";import"./chunk-LFWUBR3N.js";import"./chunk-SLPRUBRN.js";import"./chunk-DREDQAPP.js";import"./chunk-ZCJJXQTB.js";import{Hb as s,ca as r,fc as o,tb as n}from"./chunk-AV53HBUR.js";import"./chunk-DM275RSA.js";var u={seoKey:"tbwResellerCaseStudySeo",canonicalUrl:"https://botpenguin.com/case-studies/partners/resellers/tbw",customerOrg:{name:"TBW",description:"TBW is a Surat-based marketing agency focused on India's jewelry industry.",industry:"Marketing Agency \u2014 Jewelry",areaServed:"Surat, Gujarat, India"},breadcrumb:[{label:"Home",url:"/"},{label:"Case Studies",url:"/case-studies"},{label:"Resellers",url:"/case-studies"},{label:"TBW Surat India"}],hero:{badge:"Reseller Case Study \xB7 Surat, India \xB7 Jewelry Industry",headline:"How TBW Built a 14x ROI BotPenguin Reseller Business for India's Jewelry Industry \u2014 After-Visit Follow-Ups, Festival Broadcasts, and WhatsApp Lead Capture for 15 Showrooms",subheadline:"In jewelry retail, the customer who walks out without buying isn't lost \u2014 unless nobody follows up. TBW made sure that never happened again.",metrics:[{value:"~$9,000",label:"Revenue share generated"},{value:"15",label:"Jewelry industry clients"},{value:"14x",label:"Return on reseller investment"}],primaryCta:{label:"Explore Reseller Program",type:"routerLink",link:"/partners/chatbot-reseller"}},snapshot:{rows:[{label:"Partner Name",value:"TBW",icon:"cs-industry.svg"},{label:"Founder",value:"Kezwin",icon:"cs-keyfeatures.svg"},{label:"Industry",value:"Marketing Agency \u2014 jewelry",icon:"cs-keyfeatures.svg"},{label:"Reseller Model",value:"Revenue share on BotPenguin subscriptions",icon:"cs-keyfeatures.svg"},{label:"Clients Served",value:"15 jewelry businesses",icon:"cs-size.svg"},{label:"Geography",value:"Surat, Gujarat, India",icon:"cs-origin.svg"},{label:"First Deployment",value:"1 week \u2014 among the fastest deployment times in the reseller cohort",icon:"cs-started-year.svg"},{label:"First Client",value:"15 days from joining",icon:"cs-started-year.svg"}],cta:{label:"View Reseller Pricing",link:"/chatbot-reseller-pricing"}},challenge:{label:"The Challenge",heading:"Every jewelry store in Surat had the same problem. Customers walked in, didn't buy, and never came back.",intro:"Kezwin had spent years building a marketing agency exclusively for India's jewelry industry. He understood the sector deeply and kept seeing the same pain point in jewelry retail: the customer who visits a showroom, spends an hour looking at pieces, and walks out without purchasing.",cards:[{title:"No automation layer to offer jewelry clients",description:"TBW could run campaigns, but without WhatsApp automation, the leads those campaigns generated 
1were being followed up manually \u2014 or not at all."},{title:"Showroom visitors were walking out and disappearing",description:"The brand that sends a personal WhatsApp message the next morning wins the sale. Without automation, that never happened consistently."},{title:"Festival seasons needed broadcast capability",description:"Dhanteras, Akshaya Tritiya, Navratri, and the wedding season required timely WhatsApp broadcasts to opted-in customer lists. Manual messaging didn't scale."}],callout:{heading:"Commercial Stakes",text:"In Surat's tight-knit jewelry community, the agency that helps showrooms turn walk-ins into returning customers and festival broadcasts into actual sales becomes indispensable."}},implementation:{label:"Implementation Journey",heading:"One week to deploy. Fifteen days to the first paying client.",steps:[{label:"Week 1",title:"First deployment live",description:"TBW's jewelry-industry templates meant there was no starting from scratch. The first client's WhatsApp automation went live within one week."},{label:"Day 15",title:"First jewelry client on subscription",description:"Fifteen days after joining the program, the jewelry showroom was on a BotPenguin subscription."},{label:"Weeks 3\u20138",title:"Templates refined, clients added",description:"As more jewelry clients came on board, TBW's implementation templates got sharper across Zoho CRM, LeadSquared, and Google Sheets integrations."},{label:"Steady state",title:"15 clients, compounding revenue share",description:"With 15 jewelry clients on active subscriptions, TBW's monthly revenue share compounds without additional effort on existing accounts."}]},solution:{label:"The Solution",heading:"One channel. Five use cases. Fifteen jewelry clients who now follow up with every single customer.",intro:"TBW resells BotPenguin's WhatsApp automation to jewelry industry clients \u2014 recommending the platform by name, implementing it with jewelry-specific configurations, and earning revenue share on every subscription.",features:[{title:"After-store-visit thank-you messages",description:"A customer visits a showroom, leaves without buying, and receives a personalized WhatsApp message the next morning."},{title:"WhatsApp lead collection from campaigns",description:"Structured lead capture from every campaign \u2014 name, contact, jewelry type, occasion, budget range \u2014 routed automatically to Zoho CRM, LeadSquared, or Google Sheets."},{title:"Product inquiry automation",description:"Availability, gold weight, and customization questions are answered immediately while high-intent inquiries are routed to a sales associate."},{title:"Festival and occasion broadcast campaigns",description:"WhatsApp broadcasts to opted-in customer lists at 65\u201380% open rates for major jewelry purchase moments."},{title:"Drip campaigns for consideration-phase buyers",description:"Sequenced follow-ups keep high-value jewelry prospects engaged over time instead of losing them after the first inquiry."},{title:"Three CRM integrations for three client sizes",description:"Google Sheets for smaller clients, Zoho CRM for mid-size showrooms, and LeadSquared for larger retailers."}],cta:{heading:"Want to add WhatsApp automation to your industry-specific agency?",label:"Talk to our reseller team",type:"routerLink",link:"/contact-us"}},capabilities:{label:"Capabilities Used",heading:"The WhatsApp automation stack behind 15 jewelry clients and 14x ROI",rows:[{feature:"WhatsApp Chatbot",howUsed:"All client automation delivered exclusively through WhatsApp"},{feature:"After-Visit Follow-Up",howUsed:"Automated personalised messages sent to showroom visitors after their visit"},{feature:"Lead Capture Automation",howUsed:"Structured lead collection from campaigns"},{feature:"Product Enquiry Automation",howUsed:"Instant WhatsApp responses to product availability and specification queries"},{feature:"Broadcast Campaigns",howUsed:"Festival and occasion broadcasts to opted-in customer lists"},{feature:"Drip Campaigns",howUsed:"Multi-message nurture sequences for consideration-phase jewelry buyers"},{feature:"Zoho CRM Integration",howUsed:"Lead routing and pipeline management for mid-size jewelry clients"},{feature:"LeadSquared Integration",howUsed:"High-volume lead management for larger jewelry showrooms"},{feature:"Google Sheets Integration",howUsed:"Simple lead capture for smaller clients without CRM infrastru
1cture"},{feature:"Revenue Share Model",howUsed:"Recurring income on every BotPenguin subscription TBW's clients pay"}],cta:{label:"View Reseller Pricing",type:"routerLink",link:"/chatbot-reseller-pricing"}},results:{label:"Results",heading:"Before and after",rows:[{metric:"After-visit follow-up",before:"Manual or nonexistent",after:"Automated WhatsApp message within 24 hours"},{metric:"Campaign lead capture",before:"Inconsistent, manual",after:"Structured, automatic, CRM-routed"},{metric:"Product enquiry response",before:"Hours-long delays",after:"Immediate automated response"},{metric:"Festival broadcast",before:"Sporadic or email-only",after:"WhatsApp broadcasts at 65\u201380% open rates"},{metric:"Drip campaigns",before:"Not running",after:"Multi-step nurture sequences active"},{metric:"Revenue model",before:"Agency retainer only",after:"Retainer + recurring revenue share"},{metric:"Clients on BotPenguin",before:"Zero",after:"15 active jewelry subscribers"},{metric:"Revenue share",before:"-",after:"~$9,000 generated"},{metric:"ROI",before:"-",after:"14x return"},{metric:"First client",before:"-",after:"15 days from joining"},{metric:"Deployment speed",before:"-",after:"1 week"}]},strategicImpact:{label:"Strategic Business Impact",heading:"TBW stopped being a campaign agency and became the automation partner every jewelry showroom in Surat needs.",paragraphs:["Before BotPenguin, TBW drove traffic for jewelry clients \u2014 but the leads those campaigns generated 
1were being followed up on manually, inconsistently, or not at all.","After BotPenguin, TBW owned the full funnel. Campaigns drove traffic. WhatsApp automation captured it, nurtured it, and converted it.","The 14x ROI from 15 clients reflects what happens when vertical specialization meets the right platform."]},quote:{quote:"In the jewelry business, the relationship is everything. A customer who visits your showroom and never hears from you again is a customer your competitor will win the next time.",name:"Kezwin",role:"Founder",company:"TBW",geography:"Surat, India"},whyBotPenguin:{label:"Why BotPenguin",heading:"Why TBW chose BotPenguin as their reseller platform",intro:"Kezwin needed a platform he could recommend with confidence, implement quickly, and earn ongoing revenue from \u2014 without managing infrastructure or diverting the agency's focus from jewelry clients.",cards:[{title:"The recommendation that keeps paying",description:"Every client subscription generates ongoing revenue share for TBW. One implementation. Recurring income. Growing with every festival season renewal."},{title:"Infrastructure that's never their problem",description:"BotPenguin manages the platform, WhatsApp API, updates, and security. Kezwin manages jewelry clients and implementation quality."},{title:"Vertical depth that no generalist can match",description:"TBW's jewelry-specific templates, seasonal broadcast sequences, and industry knowledge support fast deployment and stronger retention."}]},cta:{tiers:[{intent:"high",title:"Book a Reseller Consultation",description:"Talk to our team about adding BotPenguin revenue share to your marketing agency.",buttonLabel:"Book a Reseller Consultation",buttonType:"routerLink",link:"/contact-us"},{intent:"medium",title:"See Reseller Program Details",description:"Revenue share structure, support, onboarding \u2014 everything in one place.",buttonLabel:"See Reseller Program Details",buttonType:"routerLink",link:"/partners/chatbot-reseller"},{intent:"low",title:"Start Free \u2014 No Credit Card Required",description:"Explore the platform before you recommend it to your first client.",buttonLabel:"Start Free \u2014 No Credit Card Required",buttonType:"signup"}]},faqs:[{title:"What makes WhatsApp automation particularly valuable for jewelry businesses?",description:"Jewelry is a high-trust, high-consideration purchase. Automation that follows up after a visit, responds to product inquiries instantly, and nurtures buyers through the consideration period directly increases conversion rates."},{title:"How does the after-store-visit thank-you message work?",description:"When a customer visits a showroom, their contact is captured and BotPenguin sends a personalized WhatsApp message within a defined window."},{title:"Can I set up seasonal broadcast campaigns for Dhanteras and Akshaya Tritiya?",description:"Yes. TBW builds occasion-specific broadcast sequences for major jewelry purchase moments."},{title:"Which CRM integrations are available for jewelry clients?",description:"Zoho CRM for mid-size clients, LeadSquared for larger showrooms, and Google Sheets for smaller clients."},{title:"How fast can I get a jewelry client live on WhatsApp automation?",description:"TBW deploys in 1 week, with pre-built jewelry-industry templates supporting fast launch."},{title:"What support does BotPenguin provide to resellers?",description:"Onboarding support, technical setup guidance, platform maintenance, WhatsApp API management, and partner assistance as the client base grows."},{title:"Is this model suitable for agencies serving other high-value retail verticals?",description:"Yes. The same specialist reseller model applies to verticals such as real estate, luxury goods, wedding services, and premium healthcare."}],footerCTA:{heading:"Serve a specific industry?",subtext:"There's a recurring revenue stream inside every client relationship you already have. Vertical-specialist agencies across India are adding BotPenguin WhatsApp automation to their service offering \u2014 and earning revenue share on every subscription their clients pay.",primaryButton:{label:"Book a Reseller Consultation",type:"routerLink",link:"/contact-us"},secondaryButton:{label:"Start Free",type:"signup"}}};var g=(()=>{let e=class e{constructor(){this.config=u,this.logoImage="/assets/website/icons/partner-logo.svg",this.logoAlt="TBW logo \u2014 Surat jewelry marketing agency achieving 14x ROI with BotPenguin WhatsApp chatbot reseller program",this.companyName="TBW",this.bannerImage="/assets/website/images/partner-title-img.webp"}};e.\u0275fac=function(a){return new(a||e)},e.\u0275cmp=r({type:e,selectors:[["app-tbw-reseller"]],standalone:!0,features:[o],decls:1,vars:5,consts:[[3,"config","logoImage","logoAlt","companyName","bannerImage"]],template:function(a,t){a&1&&s(0,"app-case-study-detail",0),a&2&&n("config",t.config)("logoImage",t.logoImage)("logoAlt",t.logoAlt)("companyName",t.companyName)("bannerImage",t.bannerImage)},dependencies:[l],encapsulation:2});let i=e;return i})();export{g as TbwResellerComponent};

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