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1import{f as e,h as t}from"./shared-Dut56bU8.js";const a={slug:"seo-services-denver",heroImage:{src:"/mobile-design-1000.webp",srcSet:"/mobile-design-600.webp 600w, /mobile-design-1000.webp 1000w",sizes:"(max-width: 1023px) 70vw, 500px",alt:"Mobile website and app designs by Hooten Design for TrailLink and the SETI Institute",width:1e3,height:1094},keyword:"SEO Services Denver",location:"Denver",locationArea:"the Front Range",title:"SEO Services Denver | Technical SEO & Content, Senior-Led",metaDescription:"Denver SEO from a design and engineering studio. Technical SEO, AI search readiness, content, and local search. Audit $3,500.",canonical:"/seo-services-denver",heroEyebrow:"Denver SEO Company",heroHeadline:["SEO Services","Denver"],heroSubheadline:"Technical SEO, content architecture, and local search for Denver companies: run by the same senior team that designs and builds the site the rankings land on.",shortAnswer:"Hooten Design + Technology provides SEO services for Denver businesses: technical SEO, on-page and content work, local search and Google Business Profile, and AI/generative search (GEO) readiness. Month one is a $3,500 audit and 12-month roadmap; ongoing work runs $2,000–$3,000 per month (Momentum) or $4,000–$5,000 per month (Aggressive). Technical fixes often show movement in Search Console within four to eight weeks; competitive rankings usually take four to nine months.",introHeadline:["SEO That Starts With","How the Site Is Built"],introParagraphs:["Most Denver SEO engagements fail for a structural reason: the agency doing the SEO cannot change the website. They file tickets, wait on a developer, and spend the retainer on reports. We design, build, and maintain websites, so when the work calls for a new template, a faster page, a better URL structure, or a page that does not exist yet, we ship it.","That changes what an SEO engagement can actually cover. Technical foundations (crawlability, Core Web Vitals, structured data, internal link architecture) get fixed in the codebase, not recommended in a slide. Content gets designed as pages with real utility: comparison tables, calculators, pricing transparency, rather than word counts written to a target.","Based in Lafayette and working across the Denver metro: RiNo, LoDo, Cherry Creek, the Tech Center, out through Boulder County and the Front Range. We focus on the searches that produce revenue: buyers comparing vendors, people searching for a service in a specific place, and the long-tail questions your sales team answers on every call.","We are honest about timelines. Technical fixes can move impressions within weeks. Ranking for a competitive Denver commercial term takes months of consistent publishing and internal linking. If you need traffic this quarter, paid search is the right tool and we will say so. If you want compounding organic demand, this is the engagement. Need the site rebuilt first? Start with [Denver web design](/denver-web-design) or [website development](/website-development-denver)."],stats:e,featuredWork:[{slug:"seti-website",label:"Content Architecture",result:"Restructured a large research site's information architecture and URL structure for search and readability."},{slug:"bluestar-website-marketing",label:"Commerce & Content",result:"Product content and configurator experience built to capture high-intent appliance research queries."},{slug:"ifs-industries-website",label:"B2B Positioning",result:"Repositioned B2B site with a content structure aligned to how buyers actually search."}],featuredHeadline:["Search Work in","Context"],servicesEyebrow:"SEO Services",servicesHeadline:["What a Denver SEO","Engagement Covers"],services:[{icon:"Search",title:"Technical SEO",description:"Crawl and index audits, Core Web Vitals work in the actual codebase, structured data, canonical and redirect strategy, and internal link architecture that moves authority to the pages that sell."},{icon:"PenTool",title:"Content & Page Strategy",description:"Keyword and intent mapping to a real site structure, then pages built to answer the search: comparison tables, pricing transparency, and tools, rather than filler written to a word count."},{icon:"Brain",title:"AI / Generative Search (GEO)",description:"Readiness review and content restructuring for AI answers: quotable FAQ rewrites, comparison and spec pages, and correcting the places where engines are currently pulling wrong data about you."},{icon:"Globe",title:"Local SEO",description:"Google Business Profile optimization, location and service-area pages, citation consistency, and the review and proximity signals that decide who shows up in the Denver map pack."}],differentiators:[{icon:"Target",title:"We Can Change the Website",description:"No ticket queues. Technical findings get implemented by the team that found them, usually in the same sprint."},{icon:"Layers",title:"Content Designed, Not Filled",description:"Pages are built as useful artifacts: tables, calculators, real pricing, because that is what earns links and holds rankings."},{icon:"Briefcase",title:"One Dashboard, Not Eight Tools",description:"A custom Looker Studio executive dashboard pulls GA4, Search Console, Google Business Profile, and call tracking into a single page your leadership can actually read."}
1,{icon:"MapPin",title:"26 Years in the Denver Metro",description:"We know the Front Range competitive sets, the local publications worth a link, and how Denver buyers actually search."},{icon:"Award",title:"Senior-Led, No Junior Handoff",description:"The person who scopes the work does the work. No pod of account coordinators between you and the site."}],faqs:[{question:"How much do SEO services cost in Denver?",answer:"Month one is a $3,500 audit and 12-month roadmap. After that, ongoing SEO runs at two tiers: Momentum at $2,000–$3,000/month for steady progress on your highest-priority pages, or Aggressive at $4,000–$5,000/month for faster execution and broader city-and-service landing pages. Reporting via a custom Looker Studio dashboard is a one-time build plus a small monthly fee. Every scope is fixed-fee."},{question:"How long does SEO take to work in a market like Denver?",answer:"Technical fixes: indexing problems, Core Web Vitals, structured data, internal linking: can show up in Search Console within four to eight weeks. Moving a competitive Denver commercial term like 'denver web design' from page two to page one typically takes four to eight months of consistent work. Anyone promising page one in 30 days is selling you something else."},{question:"Do you guarantee first-page rankings?",answer:"No, and no honest agency does. Google's ranking systems are not under our control or anyone else's. What we commit to is a specific scope of work, a named list of target queries, and monthly reporting against them so you can see whether the investment is producing movement."},{question:"What is the difference between technical SEO and local SEO?",answer:"Technical SEO is about the site itself: can Google crawl it, is it fast, is it structured so pages compete. Local SEO is about the map pack and geographic results: Google Business Profile, location pages, citations, reviews, and proximity. Most Denver businesses need both, but the ratio depends on whether customers find you by searching a service or searching a service plus a place."},{question:"Can you do SEO on a site you didn't build?",answer:"Yes, and it is most of our SEO work. We start with a technical audit of what you have. Sometimes the answer is a clear list of fixes we can implement on your existing platform; occasionally the platform itself is the ceiling, in which case we will tell you that plainly rather than bill retainers against a site that cannot rank."},{question:"Do you do SEO and paid search together?",answer:"We run SEO and can support Google Ads landing pages and conversion tracking. For most Denver companies the right mix is paid search for immediate lead flow while organic compounds: paid tells you within two weeks which keywords actually convert, which makes the SEO content plan far less speculative."},{question:"What do you report on each month?",answer:"Impressions and clicks by query group from Search Console, ranking movement on the named target list, organic conversions from analytics, work completed in the period, and the next three prioritized actions. Reporting stays concise and tied to search visibility, traffic, and conversions."},{question:"Do you require a long-term contract?",answer:"We work in three-month initial terms because nothing meaningful happens faster than that, then month-to-month. SEO takes sustained work, but it should not take a hostage clause to keep a client."},{question:"Do you write the content or do we?",answer:"We write the content, you write it, or we split it. Many clients have real subject-matter expertise and just need structure, briefs, and editing: that is the cheaper and usually better path. When you do not have the internal bandwidth, we write and design the pages ourselves against your review."},{question:"Do you serve businesses outside Denver proper?",answer:"Yes. We work with companies across Boulder, Lafayette, Louisville, Longmont, Broomfield, Arvada, Westminster, Lakewood, Englewood, Aurora, Centennial, Littleton, and Golden, plus national clients with no geographic search component at all."},{question:"How do you choose which keywords to target?",answer:"We start from commercial intent, not volume. A 90-searches-per-month phrase where the searcher is comparing vendors is worth more than a 5,000-searches-per-month informational term. We map every target to a page and a stage of the buying process, then sequence by how realistically you can compete for it today."},{question:"Do you optimize for AI answers and generative search?",answer:"Yes. It is part of every engagement. The audit includes a GEO readiness review: whether your content is structured so engines can quote it, whether your FAQs answer questions in extractable form, and whether comparison or spec pages exist for the places AI results are currently pulling incorrect data about you. Fixing wrong information in AI answers is often the highest-leverage work we do in month one."},{question:"How do we see progress without logging into eight tools?",answer:"We build a custom Looker Studio executive dashboard: a single page pulling GA4, Search Console, Google Business Profile, and call tracking (CallRail or similar) together, so leadership can see traffic, rankings, calls, and conversions in one view. It is priced as a one-time build plus a small monthly maintenance fee."},{question:"What happens in the first 30 days?",answer:"Week one: access, tracking, and Search Console baselines. Weeks two and three: full technical crawl, competitive gap analysis, and keyword-to-page mapping. Week four: the prioritized roadmap plus the first batch of technical fixes already shipped, so month one produces work and not just a document."}],ctaHeadline:["Let's Look at Your","Search Performance"],ctaSubheadline:"Send us your domain and we'll come to the call with the technical and competitive gaps we can see from the outside.",howTo:{eyebrow:"The Engagement",headline:["How a Denver SEO","Engagement Runs"],intro:"SEO work only compounds when it is sequenced properly. Technical foundations first, then structure, then content. Each phase producing something you can see.",steps:[{name:"Baseline & Audit (weeks 1–3)",description:"Search Console and analytics baselines, full technical crawl, Core Web Vitals measurement, and a competitive gap analysis against the Denver companies currently outranking you.",deliverable:"TECHNICAL AUDIT & GAP ANALYSIS"},{name:"Keyword-to-Page Mapping (weeks 2–4)",description:"Every target query mapped to a specific existing or new page and a stage of the buying process, so no two pages compete with each other and n
1othing important is homeless.",deliverable:"KEYWORD MAP & CONTENT ROADMAP"},{name:"Technical Implementation (weeks 3–8)",description:"Indexing and canonical fixes, page speed work in the codebase, structured data, and an internal link architecture that pushes authority into your commercial pages.",deliverable:"SHIPPED TECHNICAL FIXES"},{name:"Content & Page Production (ongoing)",description:"Two to four substantive pages or posts per month, designed rather than dumped into a template, each with an internal linking plan and a named target query.",deliverable:"PUBLISHED PAGES & LINK PLAN"},{name:"Measure & Reprioritize (monthly)",description:"Query-group performance, ranking movement, and organic conversions reviewed together, then the backlog reordered around what the data says is actually moving.",deliverable:"MONTHLY REVIEW & NEXT THREE ACTIONS"}]},comparison:{eyebrow:"Choosing a Partner",headline:["Denver SEO Options,","Honestly Compared"],intro:"There are three common ways Denver companies buy SEO. Each works for someone: here is who.",columns:["Retainer SEO Agency","Freelance SEO","Hooten (SEO + Build)"],rows:[{criterion:"Who implements fixes",cells:["Your developer, from a ticket list","You or your developer","We do, in the codebase"]},{criterion:"New pages",cells:["Recommended, rarely built","Written, then handed off","Designed, built, and shipped"]},{criterion:"Typical monthly cost",cells:["$3K–$10K","$1K–$3K","$2K–$5K"]},{criterion:"Design capability",cells:["Outsourced or none","None","In-house, senior"]},{criterion:"Reporting",cells:["Heavy decks, thin action","Ad hoc","Query groups plus next three actions"]},{criterion:"Best for",cells:["Large teams with in-house dev","Small sites and tight budgets","Companies whose site itself is the bottleneck"]}],note:"If you already have a strong in-house development team and just need strategy, a specialist retainer agency may genuinely be the better fit."},pricing:{eyebrow:"Investment",headline:["Denver SEO","Pricing"],intro:"Fixed-fee scopes, no hourly billing, and no long-term lock-in past the initial three-month term.",tiers:[{name:"Audit + 12-Month Roadmap",price:"$3,500",description:"Month one: a full audit and a prioritized roadmap for months 2 through 12.",features:["Technical, on-site & off-site audit","AI / generative search (GEO) readiness review","NAP & citation audit across GBP and listings","Prioritized 12-month roadmap","Owner & sales-team questionnaire"]},{name:"Momentum",price:"$2K–$3K/mo",description:"Steady monthly progress on your highest-priority pages and content.",features:["On-page optimization","GEO content guidance & FAQ rewrites","Local landing pages","Ongoing Google Business Profile work","Monthly review & next actions"]},{name:"Aggressive",price:"$4K–$5K/mo",description:"Faster execution and broader coverage: recommended in competitive service markets.",features:["Everything in Momentum","Landing pages per city and service","Heavier content production","Competitive & gap analysis","Priority execution"]}],note:"A custom Looker Studio executive dashboard: GA4, Search Console, Google Business Profile, and call tracking in one page: is priced as a one-time build plus a small monthly maintenance fee. Optional add-ons include recruiting PPC, service-promotion PPC, and product/comparison pages for AI results. Nonprofit pricing available."},industries:{eyebrow:"Industries",headline:["Denver Sectors","We Work In"],intro:"Search behavior differs sharply by industry. These are the Denver-area sectors where we know the query landscape well.",items:[{title:"B2B & Professional Services",description:"Long consideration cycles where comparison and pricing-transparency pages do most of the selling."},{title:"SaaS & Technology",description:"Category, integration, and alternative-to queries where content structure decides who gets shortlisted."},{title:"E-commerce & Consumer Brands",description:"Collection and product-level search, plus the review and comparison content that precedes a purchase."},{title:"Healthcare & Life Sciences",description:"High-trust search where accuracy, citations, and clear authorship matter more than keyword density."},{title:"Nonprofits",description:"Program, cause, and donor-intent search, plus grant-visibility content that competes on clarity rather than budget."},{title:"Home & Trade Services",description:"Map-pack-dominated local search where proximity, reviews, and real service-area pages decide the result."}]},nearbyLinks:{headline:"Related Denver Services",intro:"SEO works best attached to a site built for it. Explore the related work.",links:[{label:"Digital Marketing Agency Denver",to:"/digital-marketing-agency-denver"},{label:"SEO Services Boulder",to:"/seo-services-boulder"},{label:"Local SEO Services",to:"/local-seo-services"},{label:"Denver Web Design",to:"/denver-web-design"},{label:"Website Development Denver",to:"/website-development-denver"},{label:"WordPress Developer Denver",to:"/wordpress-developer-denver"},{label:"Website Redesign Denver",to:"/website-redesign-services-denver"}]},trustLogos:{eyebrow:"Trusted by Denver-Area Teams",logos:[{src:"/denver-logos/ttec.svg",alt:"TTEC"},{src:"/denver-logos/gates.svg",alt:"Gates"},{src:"/denver-logos/city-lakewood.svg",alt:"City of Lakewood"},{src:"/denver-logos/metrodenver-edc.svg",alt:"Metro Denver EDC"},{src:"/denver-logos/meadows-castlerock.png",alt:"The Meadows at Castle Rock"}]},geo:{latitude:39.9936,longitude:-105.0892},addressOverride:{addressLocality:"Lafayette",addressRegion:"CO",addressCountry:"US"},areaServedList:t};export{a as config};

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