https://www.umw.edu/about/wp-content/mu-plugins/umw-analytics/lib/…/js/ga-external-tracker.js?ver=0.3.4

1/**
2 * UMW Analytics
3 * External and event tracking code
4 * @version 0.3.16
5 */
6
7var UMWGA4 = UMWGA4 || {
8	'ga4_exists' : function() {
9		return 'undefined' !== typeof( gtag );
10	},
11	'doClick' : function ( e ) {
12		if ( ! UMWGA4.ga4_exists() ) {
13			return true;
14		}
15
16		var tmpArgs = {
17			'app_name' : 'Unidentified Site',
18			'screen_name' : 'Unidentified Page',
19		}
20	}
21}
22
23var UMWAnalytics = UMWAnalytics || {
24	'timeout' : 100,
25	'init' : function() {
26	},
27	'gaExists' : function() {
28		if ( 'undefined' === typeof( ga ) ) {
29			return false;
30		}
31		return true;
32	}, 
33	'doClick' : function( e ) {
34		if ( UMWAnalytics.gaExists() ) {
35			var tmpArgs = {
36			  'hitType': 'event',          // Required.
37			  'eventCategory' : jQuery( e ).attr( 'analytics-category' ),
38			  'eventAction' : jQuery( e ).attr( 'analytics-action' ),
39			  'eventLabel' : jQuery( e ).attr( 'analytics-label' ),
40			  'eventValue' : 1, 
41			  'field' : { 'nonInteraction': 1 }
42			};
43			UMWAnalytics.log( 'Preparing to send the following args to Analytics:' );
44			UMWAnalytics.log( tmpArgs );
45			ga('send', tmpArgs);
46			ga('2015UMWProfile.send', tmpArgs);
47		}
48		return true;
49	}, 
50	'elementExists' : function( e ) {
51		return document.querySelectorAll( e ).length > 0;
52	},
53	'log' : function( m ) {
54		if ( typeof( console ) !== 'undefined' ) {
55			console.log( m );
56		} else {
57			return false;
58		}
59	}
60};
61
62jQuery( function() {
63	if( UMWAnalytics.gaExists() != true ) {
64		return;
65	}
66
67	// Creating custom :external selector
68	jQuery.expr[':'].external = function(obj){
69		return !obj.href.match(/^mailto\:/)
70				&& (obj.hostname != location.hostname);
71	};
72
73	// Add 'external' CSS class to all external links
74	jQuery('a').filter( function() {
75		return this.hostname != location.hostname && this.hostname in umw_internal_sites;
76	} ).attr( 'analytics-cross-domain', 'yes' ).on( 'click', function(e) {
77		// Avoid doing anything with mega-menu items that are just supposed to open sub-menus
78		if ( jQuery( this ).closest( 'ul.mega-menu' ).length > 0 && jQuery( this ).closest( 'ul.mega-menu' ).attr( 'data-event' ) == 'click' ) {
79			return;
80		}
81		
82		return true;
83	} );
84
85	// Track the new Online Tools toolbar links
86	// Works on all implementations of online toolbar
87	if ( UMWAnalytics.elementExists( '.umw-helpful-links .umw-tools' ) ) {
88		jQuery( '.umw-helpful-links .umw-tools a[href!="#"][href][href!=""]' ).each( function() {
89			var tmpAction = 'Online Tools';
90			var tmpLabel = jQuery( this ).text();
91
92			jQuery( this )
93				.attr( 'analytics-category', 'Helpful Links' )
94				.attr( 'analytics-action', tmpAction )
95				.attr( 'analytics-label', tmpLabel );
96
97			jQuery( this ).on( 'click', function(e) {
98				var tmpResult = UMWAnalytics.doClick( this );
99				/*UMWAnalytics.log( tmpResult );*/
100				return tmpResult;
101			} );
102		} );
103	}
104
105	// Track header Audience Menu clicks
106	// Works on both sites
107	if ( UMWAnalytics.elementExists( '.umw-audience-menu' ) ) {
108		jQuery( '.umw-audience-menu a[href!="#"][href][href!=""]' ).each( function() {
109			var tmpAction = 'Audience Menu';
110			var tmpLabel = jQuery( this ).text();
111
112			jQuery( this )
113				.attr( 'analytics-category', 'UMW Header Bar' )
114				.attr( 'analytics-action', tmpAction )
115				.attr( 'analytics-label', tmpLabel );
116
117			jQuery( this ).on( 'click', function(e) {
118				var tmpResult = UMWAnalytics.doClick( this );
119				/*UMWAnalytics.log( tmpResult );*/
120				return tmpResult;
121			} );
122		} );
123	}
124
125	// Track Footer Links clicks on old website
126	if ( UMWAnalytics.elementExists( '#footer' ) ) {
127		jQuery( '#footer a[href!="#"][href][href!=""]' ).each( function() {
128			var tmpAction = null;
129			var tmpLabel = null;
130			if ( jQuery( this ).closest( '.umw-viewbook' ).length > 0 ) {
131				tmpAction = 'Viewbook Link';
132				tmpLabel = jQuery( this ).closest( '.international-viewbook' ).length > 0 ? 'International Viewbook' : 'Standard Viewbook';
133			} else if ( jQuery( this ).closest( '#umw-footer-nav' ).length > 0 ) {
134				tmpAction = 'Mega Footer Navigation';
135				tmpLabel = jQuery( this ).text();
136			} else {
137				tmpAction = 'Global Footer Links';
138				tmpLabel = jQuery( this ).text();
139			}
140
141			jQuery( this )
142				.attr( 'analytics-category', 'Footer Links' )
143				.attr( 'analytics-action', tmpAction )
144				.attr( 'analytics-label', tmpLabel );
145
146			jQuery( this ).on( 'click', function(e) {
147				var tmpResult = UMWAnalytics.doClick( this );
148				/*UMWAnalytics.log( tmpResult );*/
149				return tmpResult;
150			} );
151		} );
152	}
153
154	// Track Header Links clicks on old website
155	if ( UMWAnalytics.elementExists( '#header #umw-subnav' ) ) {
156		jQuery( '#header #umw-subnav a[href!="#"][href][href!=""]' ).each( function() {
157			var tmpAction = 'Top-Level Header Navigation';
158			var tmpLabel = jQuery( this ).text();
159
160			jQuery( this )
161				.attr( 'analytics-category', 'Header Links' )
162				.attr( 'analytics-action', tmpAction )
163				.attr( 'analytics-label', tmpLabel );
164
165			jQuery( this ).on( 'click', function(e) {
166				var tmpResult = UMWAnalytics.doClick( this );
167				/*UMWAnalytics.log( tmpResult );*/
168				return tmpResult;
169			} );
170		} );
171	}
172
173	// Track other home page clicks on old site
174	if ( UMWAnalytics.elementExists( 'body.network-www.site-root.home' ) ) {
175		jQuery( '#home-middle a[href!="#"][href][href!=""]' ).each( function() {
176			var tmpAction = jQuery( this ).closest( '.widget' ).find( '.widgettitle' ).text();
177			var tmpLabel = jQuery( this ).text();
178			if ( tmpLabel == '' && jQuery( this ).find( 'img' ).length > 0 ) {
179				if ( jQuery( this ).closest( '.post' ).length > 0 ) {
180					tmpLabel = jQuery( this ).closest( '.post' ).find( 'h2' ).text();
181				} else {
182					tmpLabel = jQuery( this ).find( 'img' ).attr( 'alt' );
183				}
184			}
185
186			jQuery( this )
187				.attr( 'analytics-category', 'Home Page Links' )
188				.attr( 'analytics-action', tmpAction )
189				.attr( 'analytics-label', tmpLabel );
190
191			jQuery( this ).on( 'click', function(e) {
192				var tmpResult = UMWAnalytics.doClick( this );
193				/*UMWAnalytics.log( tmpResult );*/
194				return tmpResult;
195			} );
196		} );
197	}
198

199	// Track Footer Links clicks on new website
200	if ( UMWAnalytics.elementExists( '.umw-global-footer' ) ) {
201		jQuery( '.umw-global-footer a[href!="#"][href][href!=""]' ).each( function() {
202			var tmpAction = null;
203			var tmpLabel = null;
204			if ( jQuery( this ).closest( '.primary-global-footer' ).length > 0 ) {
205				tmpAction = 'Primary Footer Area';
206				tmpLabel = jQuery( this ).text();
207			} else if ( jQuery( this ).closest( '.secondary-global-footer' ).length > 0 ) {
208				tmpAction = 'Secondary Footer Area';
209				tmpLabel = jQuery( this ).text();
210			} else {
211				tmpAction = 'Additional Global Footer Links';
212				tmpLabel = jQuery( this ).text();
213			}
214
215			jQuery( this )
216				.attr( 'analytics-category', 'Footer Links' )
217				.attr( 'analytics-action', tmpAction )
218				.attr( 'analytics-label', tmpLabel );
219
220			jQuery( this ).on( 'click', function(e) {
221				var tmpResult = UMWAnalytics.doClick( this );
222				/*UMWAnalytics.log( tmpResult );*/
223				return tmpResult;
224			} );
225		} );
226	}
227
228	// Track Header Links clicks on new site
229	if ( UMWAnalytics.elementExists( '.umw-global-header' ) ) {
230		jQuery( '.umw-global-header a[href!="#"][href][href!=""]' ).each( function() {
231			// Skip over any links that are just supposed to open the mega menu
232			if ( jQuery( this ).closest( 'ul' ).hasClass( 'mega-menu' ) && jQuery( this ).closest( '.mega-menu' ).attr( 'data-event' ) == 'click' ) {
233				return;
234			}
235			
236			var tmpAction = 'Global Header Navigation';
237			var tmpLabel = '';
238			if ( jQuery( this ).find( 'svg' ).length > 0 ) {
239				tmpLabel = jQuery( this ).find( 'svg' ).find( 'title' ).text();
240			} else if ( jQuery( this ).find( 'img' ).length > 0 ) {
241				tmpLabel = jQuery( this ).find( 'img' ).attr( 'alt' );
242			}
243			if ( tmpLabel == '' ) {
244				tmpLabel = jQuery( this ).text();
245			}
246
247			jQuery( this )
248				.attr( 'analytics-category', 'Header Links' )
249				.attr( 'analytics-action', tmpAction )
250				.attr( 'analytics-label', tmpLabel );
251
252			jQuery( this ).on( 'click', function(e) {
253				var tmpResult = UMWAnalytics.doClick( this );
254				/*UMWAnalytics.log( tmpResult );*/
255				return tmpResult;
256			} );
257		} );
258	}
259
260	// Track other home page clicks on new site
261	if ( UMWAnalytics.elementExists( 'body.umw-is-root.home' ) ) {
262		jQuery( '.site-inner a[href!="#"][href][href!=""]' ).each( function() {
263			if ( jQuery( this ).closest( '.flexslider' ).length > 0 ) {
264				return;
265			}
266			
267			var tmpAction = '';
268			if ( jQuery( this ).closest( '.widget' ).find( '.widgettitle' ).length > 0 ) {
269				tmpAction = jQuery( this ).closest( '.widget' ).find( '.widgettitle' ).text();
270			} else if ( jQuery( this ).closest( '.widget' ).find( '.widget-title' ).length > 0 ) {
271				tmpAction = jQuery( this ).closest( '.widget' ).find( '.widget-title' ).text();
272			} else {
273				if ( jQuery( this ).closest( '#homepageCTA' ).length > 0 || jQuery( this ).closest( '.homepage-cta' ).length > 0 ) {
274					tmpAction = 'Home Page Call to Action';
275				} else if ( jQuery( this ).closest( '#impactStatement' ).length > 0 || jQuery( this ).closest( 'impact-statement' ).length > 0 ) {
276					tmpAction = 'Impact Statement';
277				} else if ( jQuery( this ).closest( '.responsive-tabs' ).length > 0 ) {
278					var tmpAction = jQuery( this ).closest( '.tabcontent' ).prev( '.tabtitle' ).text();
279				} else if ( jQuery( this ).closest( '.widget-area' ).length > 0 ) {
280					tmpAction = jQuery( this ).closest( '.widget-area' ).attr( 'class' );
281					tmpAction = tmpAction.replace( '-', ' ' );
282					tmpAction = tmpAction.replace(/\w\S*/g, function(txt){return txt.charAt(0).toUpperCase() + txt.substr(1).toLowerCase();});
283				} else {
284					tmpAction = 'Unidentified Home Page Links';
285				}
286			}
287			var tmpLabel = jQuery( this ).text();
288			if ( tmpLabel == '' && jQuery( this ).find( 'img' ).length > 0 ) {
289				if ( jQuery( this ).closest( '.post' ).length > 0 ) {
290					tmpLabel = jQuery( this ).closest( '.post' ).find( 'h2' ).text();
291				} else {
292					tmpLabel = jQuery( this ).find( 'img' ).attr( 'alt' );
293				}
294			}
295
296			jQuery( this )
297				.attr( 'analytics-category', 'Home Page Links' )
298				.attr( 'analytics-action', tmpAction )
299				.attr( 'analytics-label', tmpLabel );
300
301			jQuery( this ).on( 'click', function(e) {
302				var tmpResult = UMWAnalytics.doClick( this );
303				/*UMWAnalytics.log( tmpResult );*/
304				return tmpResult;
305			} );
306		} );
307	}
308
309	// Track 185r (campus tour) clicks

310	// Works anywhere these campus tour links exist
311	jQuery( 'a[href*="185r.net"], a[href*="askadmissions.net"], a[href*="admissions.umw.edu"]' ).each( function() {
312		var tmpLabel = null;
313		var url = jQuery( this ).attr( 'href' );
314
315		if ( url.indexOf( 'admission_interviews' ) >= 0 ) {
316			tmpLabel = 'Interviews';
317		} else if ( url.indexOf( 'register' ) >= 0 && url.indexOf( 'openhouse' ) >= 0 ) {
318			tmpLabel = 'Open Houses and Interviews';
319		} else if ( url.indexOf( 'shadow_a_student' ) >= 0 ) {
320			tmpLabel = 'Shadow a Student';
321		} else if ( url.indexOf( 'event_landing' ) >= 0 && url.indexOf( 'id=' ) >= 0 ) {
322			tmpLabel = 'Open Houses and Interviews';
323		} else if ( url.indexOf( 'event_landing' ) >= 0 ) {
324			tmpLabel = 'Tours and Info Sessions';
325		} else if ( url.indexOf( 'register' ) >= 0 && url.indexOf( 'id=' ) >= 0 ) {
326			tmpLabel = 'Find my Counselor';
327		} else if ( url.indexOf( 'moreinfo' ) >= 0 ) {
328			tmpLabel = 'Request for Information';
329		}
330
331		if ( tmpLabel === null ) {
332			url = url.split('&');
333
334			for (var i in url) {
335				if (url[i].indexOf('umwpurpose') >= 0) {
336					tmpLabel = url[i].split('=').pop();
337				}
338			}
339		}
340
341		jQuery( this )
342			.attr( 'analytics-category', 'Outbound Links' )
343			.attr( 'analytics-action', 'Campus Tours' )
344			.attr( 'analytics-label', tmpLabel );
345
346		jQuery( this ).on( 'click', function(e) {
347			var tmpResult = UMWAnalytics.doClick( this );
348			/*UMWAnalytics.log( tmpResult );*/
349			return tmpResult;
350		} );
351	} );
352
353	// Track Common App clicks

354	// Works anywhere there are links to the common app
355	jQuery( 'a[href*="commonapp.org"]' ).on( 'click', function(e) {
356		if ( UMWAnalytics.gaExists() ) {
357			ga( 'send', 'event', 'Applications', 'CommonApp' );
358			ga( '2015UMWProfile.send', 'event', 'Applications', 'CommonApp' );
359		}
360		return true;
361	} );
362
363} );
364
365window.onload = function() {
366	// Track clicks on the home page slideshow
367	// Works on both sites
368	jQuery( '.slides .slide' ).each( function() {
369		var tmpAction = jQuery( this ).find( 'h1, .slide-caption-title' ).text();
370		var tmpLabel = 'Slide #' + jQuery( this ).index();
371
372		jQuery( this ).find( 'a' ).each( function() {
373			jQuery( this )
374				.attr( 'analytics-category', 'Home Page Slideshow' )
375				.attr( 'analytics-action', tmpAction )
376				.attr( 'analytics-label', tmpLabel );
377		} );
378
379		jQuery( this ).find( 'a' ).on( 'click', function(e) {
380			var tmpResult = UMWAnalytics.doClick( this );
381			/*UMWAnalytics.log( tmpResult );*/
382			return tmpResult;
383		} );
384	} );
385};