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77<meta name="description" content="Marketing Chief Magazine is your definitive source for the latest developments in marketing strategy, digital marketing, customer experience, and technology. We aim to deliver insightful and comprehensive content that explores the intersection of marketing and business practices. Dive into our articles, features, and interviews to gain a deep understanding of the pressing issues and innovative solutions within these key areas. Join our community today and stay informed on the ever-evolving marketing landscape."/><meta name="twitter:card" content="summary_large_image"/><meta name="twitter:site" content="@null"/><title>The Home of Marketing News for Business Leaders | Marketing Chief</title><meta name="robots" content="index,follow"/><meta name="googlebot" content="index,follow"/><meta property="og:url" content="https://marketingchief.com/"/><meta property="og:title" content="The Home of Marketing News for Business Leaders"/><meta property="og:image" content="https://assets.bizclikmedia.net/original/57d78372520f28002a3b5249f78a4c12:15e4bf8f5ef6acbcd3c29eddb735c3de/marketing-chief-dark-logo.png"/><meta property="og:image:alt" content="Marketing Chief"/><link rel="canonical" href="https://marketingchief.com/"/><meta name="next-head-count" content="17"/><link rel="preload" href="/_next/static/css/206404ffa8d9398a7dfb.css" as="style"/><link rel="stylesheet" href="/_next/static/css/206404ffa8d9398a7dfb.css"/><link rel="preload" href="/_next/static/css/6469b35230724378b0f5.css" as="style"/><link rel="stylesheet" href="/_next/static/css/6469b35230724378b0f5.css"/><link rel="preload" href="/_next/static/css/805a12559c5b643afc2a.css" as="style"/><link rel="stylesheet" href="/_next/static/css/805a12559c5b643afc2a.css"/><link rel="preload" href="/_next/static/css/3592c75324fd4d416551.css" as="style"/><link rel="stylesheet" href="/_next/static/css/3592c75324fd4d416551.css"/><link rel="preload" href="/_next/static/css/d24917db54d66ac364cc.css" as="style"/><link rel="stylesheet" href="/_next/static/css/d24917db54d66ac364cc.css"/></head><body><div id="__next"><style>:root{--color-theme--secondary: #2374ab;--color-theme--primary: #000000;--color-theme--primary-rgb: 0 0 0;--color-theme--secondary: #e78730;--color-theme--secondary-rgb: 231 135 48;--color-theme--event: #e78730;--color-theme--event-button-foreground: #000000;--color-theme-anchor: currentColor;--color-theme-button-foreground: #000000;--color-theme-button-background: #e78730;}</style><div class="SiteContainer_SiteContainer__1IUOm"><div class="SiteContainer_LeaderboardAboveHeader__qNmLf"><div class="Advert_Advert__3TIcp Advert_center__3zWCz Advert_s-728x90__84OEu" style="height:90px" data-id="728x90_9f9a6828c4a1dc467ca3dd394834884a"><div class="adunitContainer"><div class="adBox" id="marc/home/landing-page-728x90"></div></div></div></div><div class="Header_HeaderContainer__1FS9s Header_sticky__3SuhS"><header class="Header_Header__QmDss Header_HeaderNavigationWrapper__39xyK"><div class="Header_Top__1_7iu"><div as="div" class="Hide_at-desktopnav__2wllZ"><a class="Header_Logo__KgyY5" href="/" title="Home"><img alt="" src="https://assets.bizclikmedia.net/original/3bc685c14b68f8e8ef4589634f96cf0b:231e79fcdb6915302e93ddbdd5cb40de/marketing-chief-light-logo.png"/></a></div><div class="Container_Container__kGtrv Container_center__1aPRj Container_gutter__1BsoG Container_wide__djWdQ"><div class="Header_Inner__3Lx1c"><div as="div" class="Hide_at-desktopnav__2wllZ"><button title="Open navigation" class="Header_HeaderButton__1XMk6 Header_HeaderNavToggle__UlX0H" type="button"><span></span></button></div><div as="div" class="Hide_at-desktopnav__2wllZ"><button class="IconButton_IconButton__3nw2G IconButton_medium__NfgAy Header_HeaderButton__1XMk6" type="button" aria-controls="header-search"><div class="IconButton_IconButtonInner__34TEK"><span class="Icon_Icon__9RCS8" role="img" aria-label="Toggle search" style="width:16px;line-height:16px;height:16px"><svg id="search_svg__Layer_1" data-name="Layer 1" viewBox="0 0 16 16"><defs><style></style></defs>
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80px),calc((100vw - 80px) * 0.5)" srcSet="https://assets.bizclikmedia.net/138/eb14b728d9c09e39ea3ff907167f139a:bece0040e98a5c1cc006e266f330b3f8/james-scott.webp 138w, https://assets.bizclikmedia.net/206/eb14b728d9c09e39ea3ff907167f139a:e96e15d9f1543df97905552c21ff6d5d/james-scott.webp 206w, https://assets.bizclikmedia.net/290/eb14b728d9c09e39ea3ff907167f139a:00803b0805d0a75bc3b1232a751afbb9/james-scott.webp 290w, https://assets.bizclikmedia.net/412/eb14b728d9c09e39ea3ff907167f139a:d6c7434bb0c3d3f91e169cf8c5781087/james-scott.webp 412w, https://assets.bizclikmedia.net/580/eb14b728d9c09e39ea3ff907167f139a:ca10d89701cd55f6839095610dbbf9ec/james-scott.webp 580w, https://assets.bizclikmedia.net/900/eb14b728d9c09e39ea3ff907167f139a:3f2baede67cc07ce6f22d26e323df377/james-scott.webp 900w" style="background:grey"/></div><div class="Card_HoverGradient__PZVl7"></div></div></div><div class="Card_CardContent__b0dNB"><div class="Card_CardInner__2mtEP"><div class="Card_CardTitle__2iv6a"><h3 class="Type_heading7__1xoQ8 Type_bold__AXu72"><a class="Card_CardLink__3tOIP" href="/news/accenture-song-names-james-scott-lennon-ireland-lead">Accenture Song Names James Scott-Lennon Ireland Lead</a></h3></div><div as="div" class=""><div class="Card_CardDescription__24Xbo"><p class="Type_m-body2__3AsD- Type_d-body4__2SgZs Type_regular__14KuX"><span width="0"><span></span><span>James Scott-Lennon, who first joined Accenture in 2007 as a Business Analyst, will take on the role as Lead of Accenture Song in Ireland</span><span style="position:fixed;visibility:hidden;top:0;left:0">…</span></span></p></div></div></div><div class="Card_CardFooter__35-O9"><div class="Tag_Tag__2162z Tag_transparent__29N6H"><span class="Type_m-body4__18fzr Type_d-body4__2SgZs Type_regular__14KuX">Leadership</span></div></div></div></div></div></div></div><div class="GridItem_GridItem__Wegeu GridItem_d-33__1eWnu GridItem_trailingGap-mobile__1V-f8"><div class="Surround_Surround__jXZDI Surround_padded-default__obGlw Surround_bordered-default__lKLfB Surround_border-color--grey__3p6U6"><div class="Card_CardWrapper__jRxGZ"><div class="Card_Card__1TVz0"><div class="Card_CardImage__1rTqs"><div><div class="ResponsiveMedia_ResponsiveMedia__fiHDT" style="padding-bottom:75.4491%"><img alt="" width="206" height="156" loading="eager" src="https://assets.bizclikmedia.net/290/8047ee35ec9edd8519af142178940d23:596d24bcd9f389de06a7a7861b11c14f/rip-the-script-channing-tatum-erling-haaland.jpg" sizes="(min-width: 1420px) 206px,(min-width: 960px) calc(16.6666vw - 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77<div class="Container_Container__kGtrv Container_center__1aPRj Container_gutter__1BsoG Container_wide__djWdQ"><div class="GridWrapper_flex__1NgfS GridWrapper_grow__23Wl1 GridWrapper_gutter-default__1hMKq"><div class="GridItem_GridItem__Wegeu"></div></div></div></div><div class="Row_Row__CfHUX Row_magic__2vPsy Row_white__1qzWb" data-isadrow="true"><div class="Container_Container__kGtrv Container_center__1aPRj Container_flex__7YZQd Container_gutter__1BsoG Container_wide__djWdQ"><div class="GridWrapper_flex__1NgfS GridWrapper_grow__23Wl1 GridWrapper_gutter-default__1hMKq"><div class="GridItem_GridItem__Wegeu"><div></div></div></div><div class="Column_FixedWidthColumn__2dkfC"></div></div></div><div class="Row_Row__CfHUX Row_full__r3K5g Row_magic__2vPsy Row_white__1qzWb" data-isadrow="true"><div class="Container_Container__kGtrv"><div class="GridWrapper_flex__1NgfS GridWrapper_grow__23Wl1 GridWrapper_gutter-default__1hMKq"><div class="GridItem_GridItem__Wegeu"><div class="WidgetArea_WidgetArea__3v9Kg"></div></div></div></div></div><div class="Row_Row__CfHUX Row_full__r3K5g Row_magic__2vPsy Row_white__1qzWb" data-isadrow="true"><div class="Container_Container__kGtrv"><div class="GridWrapper_flex__1NgfS GridWrapper_grow__23Wl1 GridWrapper_gutter-default__1hMKq"><div class="GridItem_GridItem__Wegeu"></div></div></div></div><div class="Row_Row__CfHUX Row_magic__2vPsy Row_white__1qzWb" data-isadrow="true"><div class="Container_Container__kGtrv Container_center__1aPRj Container_gutter__1BsoG Container_wide__djWdQ"><div class="GridWrapper_flex__1NgfS GridWrapper_grow__23Wl1 GridWrapper_gutter-default__1hMKq"><div class="GridItem_GridItem__Wegeu"></div></div></div></div><div class="Row_Row__CfHUX Row_magic__2vPsy Row_white__1qzWb" data-isadrow="true"><div class="Container_Container__kGtrv Container_center__1aPRj Container_flex__7YZQd Container_gutter__1BsoG Container_wide__djWdQ"><div class="GridWrapper_flex__1NgfS GridWrapper_grow__23Wl1 GridWrapper_gutter-default__1hMKq"><div class="GridItem_GridItem__Wegeu GridItem_d-67__kY36S"><div></div></div><div class="GridItem_GridItem__Wegeu GridItem_d-33__1eWnu"><div></div></div></div><div class="Column_FixedWidthColumn__2dkfC Column_show-first__2Tzoi"></div></div></div><div class="Row_Row__CfHUX Row_magic__2vPsy Row_white__1qzWb" data-isadrow="true"><div class="Container_Container__kGtrv Container_center__1aPRj Container_flex__7YZQd Container_gutter__1BsoG Container_wide__djWdQ"><div class="GridWrapper_flex__1NgfS GridWrapper_grow__23Wl1 GridWrapper_gutter-default__1hMKq"><div class="GridItem_GridItem__Wegeu"><div></div></div></div><div class="Column_FixedWidthColumn__2dkfC Column_show-first__2Tzoi"></div></div></div><div class="Row_Row__CfHUX Row_full__r3K5g Row_magic__2vPsy Row_white__1qzWb" data-isadrow="true"><div class="Container_Container__kGtrv"><div class="GridWrapper_flex__1NgfS GridWrapper_grow__23Wl1 GridWrapper_gutter-default__1hMKq"><div class="GridItem_GridItem__Wegeu"><div class="WidgetArea_WidgetArea__3v9Kg"></div></div></div></div></div><div class="Row_Row__CfHUX Row_magic__2vPsy Row_white__1qzWb"><div class="Container_Container__kGtrv Container_center__1aPRj Container_gutter__1BsoG Container_wide__djWdQ"><div class="GridWrapper_flex__1NgfS GridWrapper_grow__23Wl1 GridWrapper_gutter-default__1hMKq"><div class="GridItem_GridItem__Wegeu GridItem_d-50__3lL-o"><div class="WidgetArea_WidgetArea__3v9Kg"><div class="Stack_medium__7HR3V"><div class="WidgetWrapper_WidgetWrapper__R4uge" id="wrapper-3a97b1541419bda68691318450e3e4e4"><div class="Surround_Surround__jXZDI Surround_bordered-default__lKLfB Surround_border-width--thick__2BdaS Surround_border-color--darkGrey__5TIj- Title_TitleWrapper__1mPX3"><div class="Title_TitleInner__3XUSc"><h2 class="Type_m-heading7__CW_5c Type_d-heading5__3G4F0 Type_bold__AXu72 Title_Title__3ulLb">Brand Management</h2><a class="ButtonBase_ButtonBase__yerV9 ButtonStandard_ButtonStandard__1jpv0 ButtonStandard_small__3JlzS ButtonStandard_outline__UJUuA" href="/brand-management"><span class="ButtonStandard_ButtonStandardContent__3dSo_"><div class="Type_m-body4__18fzr Type_d-body4__2SgZs Type_medium__2avgC ButtonStandard_Text__LHHpx"><span class="Title_TitleButtonInner__8Eog5"><div as="div" class="Hide_below-desktop__3fr3s">View all</div><span class="Icon_Icon__9RCS8 Title_TitleButtonInnerIcon__-28rp" aria-hidden="true" style="width:7px;line-height:12px;height:12px"><svg viewBox="0 0 8 12" fill="none"><path d="M2 0L.59 1.41 5.17 6 .59 10.59 2 12l6-6-6-6z"></path></svg></span></span></div></span></a></div></div><div id="3a97b1541419bda68691318450e3e4e4" class="WidgetWrapper_Anchor__1bgMA"></div></div><div class="WidgetWrapper_WidgetWrapper__R4uge" id="wrapper-2b1b9db2b99e1fb616f6a192509c20c9"><div class="GridWrapper_flex__1NgfS GridWrapper_gutter-default__1hMKq"><div class="GridItem_GridItem__Wegeu GridItem_trailingGap-default__1lRTg"><div as="div" class="Hide_below-desktop__3fr3s"><div class="Card_CardWrapper__jRxGZ"><div class="Card_Card__1TVz0 Card_horizontal__mrgMG"><div class="Card_GridWrapper__2FM_M"><div class="GridWrapper_flex__1NgfS GridWrapper_gutter-small__25-E9"><div class="GridItem_GridItem__Wegeu GridItem_m-50__2LUVW GridItem_d-50__3lL-o"><div class="Card_CardImage__1rTqs"><div><div class="ResponsiveMedia_ResponsiveMedia__fiHDT" style="padding-bottom:75.4491%"><div style="background:black"></div></div><div class="Card_HoverGradient__PZVl7"></div></div></div></div><div class="GridItem_GridItem__Wegeu GridItem_m-50__2LUVW GridItem_d-50__3lL-o"><div class="Card_CardContent__b0dNB Card_border-bottom__8hk0E"><div class="Card_CardInner__2mtEP"><div class="Card_CardTitle__2iv6a"><h3 class="Type_m-heading7__CW_5c Type_d-heading4__wTeuJ Type_bold__AXu72"><a class="Card_CardLink__3tOIP" href="/news/m-s-and-sephora-partner-to-target-new-generation-of-shoppers">M&amp;S and Sephora Partner to Target new Generation of 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Type_medium__2avgC"><a class="Card_CardLink__3tOIP" href="/news/wayfair-delivers-with-new-campaign-featuring-nfl-star">‘Wayfair Delivers’ with New Campaign Featuring NFL Star</a></h3></div></div></div></div></div></div></div></div></div></div></div><div id="2b1b9db2b99e1fb616f6a192509c20c9" class="WidgetWrapper_Anchor__1bgMA"></div></div></div></div></div><div class="GridItem_GridItem__Wegeu GridItem_d-50__3lL-o"><div class="WidgetArea_WidgetArea__3v9Kg"><div class="Stack_medium__7HR3V"><div class="WidgetWrapper_WidgetWrapper__R4uge" id="wrapper-2d31917a157ea48b9994dcc96c10c068"><div class="Surround_Surround__jXZDI Surround_bordered-default__lKLfB Surround_border-width--thick__2BdaS Surround_border-color--darkGrey__5TIj- Title_TitleWrapper__1mPX3"><div class="Title_TitleInner__3XUSc"><h2 class="Type_m-heading7__CW_5c Type_d-heading5__3G4F0 Type_bold__AXu72 Title_Title__3ulLb">Leadership</h2><a class="ButtonBase_ButtonBase__yerV9 ButtonStandard_ButtonStandard__1jpv0 ButtonStandard_small__3JlzS ButtonStandard_outline__UJUuA" href="/leadership"><span class="ButtonStandard_ButtonStandardContent__3dSo_"><div class="Type_m-body4__18fzr Type_d-body4__2SgZs Type_medium__2avgC ButtonStandard_Text__LHHpx"><span class="Title_TitleButtonInner__8Eog5"><div as="div" class="Hide_below-desktop__3fr3s">View all</div><span class="Icon_Icon__9RCS8 Title_TitleButtonInnerIcon__-28rp" aria-hidden="true" style="width:7px;line-height:12px;height:12px"><svg viewBox="0 0 8 12" fill="none"><path d="M2 0L.59 1.41 5.17 6 .59 10.59 2 12l6-6-6-6z"></path></svg></span></span></div></span></a></div></div><div id="2d31917a157ea48b9994dcc96c10c068" class="WidgetWrapper_Anchor__1bgMA"></div></div><div class="WidgetWrapper_WidgetWrapper__R4uge" id="wrapper-9916fa453cb66d28efedb9eaec5576d8"><div class="GridWrapper_flex__1NgfS GridWrapper_gutter-default__1hMKq"><div class="GridItem_GridItem__Wegeu GridItem_d-50__3lL-o GridItem_trailingGap-mobile__1V-f8"><div class="Surround_Surround__jXZDI Surround_padded-default__obGlw Surround_bordered-default__lKLfB Surround_border-color--grey__3p6U6"><div as="div" class="Hide_below-desktop__3fr3s"><div class="Card_CardWrapper__jRxGZ"><div class="Card_Card__1TVz0"><div class="Card_CardImage__1rTqs"><div><div class="ResponsiveMedia_ResponsiveMedia__fiHDT" style="padding-bottom:75.4491%"><div style="background:black"></div></div><div class="Card_HoverGradient__PZVl7"></div></div></div><div class="Card_CardContent__b0dNB"><div class="Card_CardInner__2mtEP"><div class="Card_CardTitle__2iv6a"><h3 class="Type_heading4__OVJtx Type_bold__AXu72"><a class="Card_CardLink__3tOIP" href="/news/marc-jacobs-names-john-wattiker-new-chief-marketing-officer">Marc Jacobs Names John Wattiker New Chief Marketing Officer</a></h3></div><div as="div" class=""><div class="Card_CardDescription__24Xbo"><p class="Type_m-body2__3AsD- Type_d-body3__24mDH Type_regular__14KuX"><span width="0"><span></span><span>The appointment comes after a recent change in the brand’s ownership amidst plans to preserve Marc Jacobs&#x27; unique identity and maintain sustainable growth</span><span style="position:fixed;visibility:hidden;top:0;left:0">…</span></span></p></div></div></div></div></div></div></div><div as="div" class="Hide_at-desktop__16CPB"><div class="Card_CardWrapper__jRxGZ"><div class="Card_Card__1TVz0"><div class="Card_CardImage__1rTqs"><div><div class="ResponsiveMedia_ResponsiveMedia__fiHDT" style="padding-bottom:75.4491%"><div style="background:black"></div></div><div class="Card_HoverGradient__PZVl7"></div></div></div><div class="Card_CardContent__b0dNB"><div class="Card_CardInner__2mtEP"><div class="Card_CardTitle__2iv6a"><h3 class="Type_heading7__1xoQ8 Type_bold__AXu72"><a class="Card_CardLink__3tOIP" href="/news/marc-jacobs-names-john-wattiker-new-chief-marketing-officer">Marc Jacobs Names John Wattiker New Chief Marketing Officer</a></h3></div></div></div></div></div></div></div></div><div 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class="GridItem_GridItem__Wegeu"><div class="WidgetArea_WidgetArea__3v9Kg"><div class="WidgetWrapper_WidgetWrapper__R4uge WidgetWrapper_hidden-tablet__3QHJ8 WidgetWrapper_hidden-mobile__21dQE" id="wrapper-ac79be36e11c940b14ee030b65e96dd0"><div class="Advert_Advert__3TIcp Advert_Background__3nEM-" style="height:250px" data-id="970x250_d43a3d82baaa36005a688957430d58fc"><div class="adunitContainer"><div class="adBox"></div></div></div><div id="ac79be36e11c940b14ee030b65e96dd0" class="WidgetWrapper_Anchor__1bgMA"></div></div></div></div></div></div></div><div class="Row_Row__CfHUX Row_magic__2vPsy Row_white__1qzWb"><div class="Container_Container__kGtrv Container_center__1aPRj Container_gutter__1BsoG Container_wide__djWdQ"><div class="GridWrapper_flex__1NgfS GridWrapper_grow__23Wl1 GridWrapper_gutter-default__1hMKq"><div class="GridItem_GridItem__Wegeu GridItem_d-50__3lL-o"><div class="WidgetArea_WidgetArea__3v9Kg"><div class="Stack_medium__7HR3V"><div 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class="Type_m-body2__3AsD- Type_d-body3__24mDH Type_regular__14KuX"><span width="0"><span></span><span>This week, Marketing Chief covered Formula E&#x27;s refreshed brand identity and Amélie Fortier-Cyr&#x27;s appointment to the CDMO role at L&#x27;Oréal Canada</span><span style="position:fixed;visibility:hidden;top:0;left:0">…</span></span></p></div></div></div></div></div></div></div></div><div class="Column_FixedWidthColumn__2dkfC"><div class=""><div class="GridItem_GridItem__Wegeu GridItem_trailingGap-default__1lRTg"><div class="Surround_Surround__jXZDI Surround_padded-default__obGlw Surround_bordered-default__lKLfB Surround_border-color--grey__3p6U6"><div class="Card_CardWrapper__jRxGZ"><div class="Card_Card__1TVz0 Card_horizontal__mrgMG"><div class="Card_GridWrapper__2FM_M"><div class="GridWrapper_flex__1NgfS GridWrapper_gutter-small__25-E9"><div class="GridItem_GridItem__Wegeu GridItem_m-45__wxipo GridItem_d-45__3aSiq"><div class="Card_CardImage__1rTqs"><div><div 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Type_medium__2avgC ButtonStandard_Text__LHHpx"><span class="Title_TitleButtonInner__8Eog5"><div as="div" class="Hide_below-desktop__3fr3s">View all</div><span class="Icon_Icon__9RCS8 Title_TitleButtonInnerIcon__-28rp" aria-hidden="true" style="width:7px;line-height:12px;height:12px"><svg viewBox="0 0 8 12" fill="none"><path d="M2 0L.59 1.41 5.17 6 .59 10.59 2 12l6-6-6-6z"></path></svg></span></span></div></span></a></div></div><div id="e621869f9f55e68dbee3ee0530920beb" class="WidgetWrapper_Anchor__1bgMA"></div></div><div class="WidgetWrapper_WidgetWrapper__R4uge" id="wrapper-dd1fd055452df579956d5da2e277c3bd"><div class="GridWrapper_flex__1NgfS GridWrapper_gutter-default__1hMKq"><div class="GridItem_GridItem__Wegeu GridItem_trailingGap-default__1lRTg"><div as="div" class="Hide_below-desktop__3fr3s"><div class="Card_CardWrapper__jRxGZ"><div class="Card_Card__1TVz0 Card_horizontal__mrgMG"><div class="Card_GridWrapper__2FM_M"><div class="GridWrapper_flex__1NgfS GridWrapper_gutter-small__25-E9"><div class="GridItem_GridItem__Wegeu GridItem_m-50__2LUVW GridItem_d-50__3lL-o"><div class="Card_CardImage__1rTqs"><div><div class="ResponsiveMedia_ResponsiveMedia__fiHDT" style="padding-bottom:75.4491%"><div style="background:black"></div></div><div class="Card_HoverGradient__PZVl7"></div></div></div></div><div class="GridItem_GridItem__Wegeu GridItem_m-50__2LUVW GridItem_d-50__3lL-o"><div class="Card_CardContent__b0dNB Card_border-bottom__8hk0E"><div class="Card_CardInner__2mtEP"><div class="Card_CardTitle__2iv6a"><h3 class="Type_m-heading7__CW_5c Type_d-heading4__wTeuJ Type_bold__AXu72"><a class="Card_CardLink__3tOIP" href="/news/ikea-aligning-green-marketing-with-consumer-needs">IKEA: Aligning Green Marketing with Consumer Needs</a></h3></div><div as="div" class=""><div class="Card_CardDescription__24Xbo"><p class="Type_m-body2__3AsD- Type_d-body3__24mDH Type_regular__14KuX"><span width="0"><span></span><span>IKEA is promoting sustainable lifestyles 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77ing Manager of Group Sustainability</span><span style="position:fixed;visibility:hidden;top:0;left:0">…</span></span></p></div></div></div></div></div></div></div></div></div></div><div as="div" class="Hide_at-desktop__16CPB"><div class="Surround_Surround__jXZDI Surround_padded-mobile__wBHEn Surround_bordered-mobile__1_lfQ Surround_border-color--grey__3p6U6"><div class="Card_CardWrapper__jRxGZ"><div class="Card_Card__1TVz0"><div class="Card_CardImage__1rTqs"><div><div class="ResponsiveMedia_ResponsiveMedia__fiHDT" style="padding-bottom:75.4491%"><div style="background:black"></div></div><div class="Card_HoverGradient__PZVl7"></div></div></div><div class="Card_CardContent__b0dNB"><div class="Card_CardInner__2mtEP"><div class="Card_CardTitle__2iv6a"><h3 class="Type_heading7__1xoQ8 Type_bold__AXu72"><a class="Card_CardLink__3tOIP" href="/news/ikea-aligning-green-marketing-with-consumer-needs">IKEA: Aligning Green Marketing with Consumer Needs</a></h3></div></div></div></div></div></div></div></div><div class="GridItem_GridItem__Wegeu GridItem_d-50__3lL-o GridItem_trailingGap-default__1lRTg"><div class="Surround_Surround__jXZDI Surround_padded-default__obGlw Surround_bordered-default__lKLfB Surround_border-color--grey__3p6U6"><div class="Card_CardWrapper__jRxGZ"><div class="Card_Card__1TVz0 Card_horizontal__mrgMG"><div class="Card_GridWrapper__2FM_M"><div class="GridWrapper_flex__1NgfS GridWrapper_gutter-small__25-E9"><div class="GridItem_GridItem__Wegeu GridItem_m-45__wxipo GridItem_d-45__3aSiq"><div class="Card_CardImage__1rTqs"><div><div class="ResponsiveMedia_ResponsiveMedia__fiHDT" style="padding-bottom:75.4491%"><div style="background:black"></div></div><div class="Card_HoverGradient__PZVl7"></div></div></div></div><div class="GridItem_GridItem__Wegeu GridItem_m-55__3IvBF GridItem_d-55__1Wc_K"><div class="Card_CardContent__b0dNB"><div class="Card_CardInner__2mtEP"><div class="Card_CardTitle__2iv6a"><h3 class="Type_m-body2__3AsD- Type_d-heading8__ExXf2 Type_medium__2avgC"><a class="Card_CardLink__3tOIP" href="/news/jp-morgan-rebrands-nature-based-investment-manager">JP Morgan Rebrands Nature-Based Investment Manager</a></h3></div></div></div></div></div></div></div></div></div></div><div class="GridItem_GridItem__Wegeu GridItem_d-50__3lL-o GridItem_trailingGap-default__1lRTg"><div class="Surround_Surround__jXZDI Surround_padded-default__obGlw Surround_bordered-default__lKLfB Surround_border-color--grey__3p6U6"><div class="Card_CardWrapper__jRxGZ"><div class="Card_Card__1TVz0 Card_horizontal__mrgMG"><div class="Card_GridWrapper__2FM_M"><div class="GridWrapper_flex__1NgfS GridWrapper_gutter-small__25-E9"><div class="GridItem_GridItem__Wegeu GridItem_m-45__wxipo GridItem_d-45__3aSiq"><div class="Card_CardImage__1rTqs"><div><div class="ResponsiveMedia_ResponsiveMedia__fiHDT" style="padding-bottom:75.4491%"><div style="background:black"></div></div><div class="Card_HoverGradient__PZVl7"></div></div></div></div><div class="GridItem_GridItem__Wegeu GridItem_m-55__3IvBF GridItem_d-55__1Wc_K"><div class="Card_CardContent__b0dNB"><div class="Card_CardInner__2mtEP"><div class="Card_CardTitle__2iv6a"><h3 class="Type_m-body2__3AsD- Type_d-heading8__ExXf2 Type_medium__2avgC"><a class="Card_CardLink__3tOIP" href="/news/tenzings-cmo-on-scaling-good-energy-beyond-sport">TENZING&#x27;s CMO on Scaling &#x27;Good Energy&#x27; Beyond Sport</a></h3></div></div></div></div></div></div></div></div></div></div><div class="GridItem_GridItem__Wegeu GridItem_d-50__3lL-o GridItem_trailingGap-mobile__1V-f8 GridItem_hidden-mobile__2Hcar"><div class="Surround_Surround__jXZDI Surround_border-color--grey__3p6U6"><div class="Card_CardWrapper__jRxGZ"><div class="Card_Card__1TVz0 Card_horizontal__mrgMG"><div class="Card_GridWrapper__2FM_M"><div class="GridWrapper_flex__1NgfS GridWrapper_gutter-small__25-E9"><div class="GridItem_GridItem__Wegeu GridItem_m-45__wxipo GridItem_d-45__3aSiq"><div class="Card_CardImage__1rTqs"><div><div class="ResponsiveMedia_ResponsiveMedia__fiHDT" style="padding-bottom:75.4491%"><div style="background:black"></div></div><div class="Card_HoverGradient__PZVl7"></div></div></div></div><div class="GridItem_GridItem__Wegeu GridItem_m-55__3IvBF GridItem_d-55__1Wc_K"><div class="Card_CardContent__b0dNB"><div class="Card_CardInner__2mtEP"><div class="Card_CardTitle__2iv6a"><h3 class="Type_m-body2__3AsD- Type_d-heading8__ExXf2 Type_medium__2avgC"><a class="Card_CardLink__3tOIP" href="/news/smi-names-formula-e-driver-
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class="Type_m-body2__3AsD- Type_d-heading8__ExXf2 Type_medium__2avgC"><a class="Card_CardLink__3tOIP" href="/news/inside-sustainability-live-at-climate-week-in-nyc">Inside Sustainability LIVE at Climate Week in NYC</a></h3></div></div></div></div></div></div></div></div></div></div></div><div id="dd1fd055452df579956d5da2e277c3bd" class="WidgetWrapper_Anchor__1bgMA"></div></div></div></div></div></div></div></div><div class="Row_Row__CfHUX Row_magic__2vPsy Row_white__1qzWb"><div class="Container_Container__kGtrv Container_center__1aPRj Container_gutter__1BsoG Container_wide__djWdQ"><div class="GridWrapper_flex__1NgfS GridWrapper_grow__23Wl1 GridWrapper_gutter-default__1hMKq"><div class="GridItem_GridItem__Wegeu"><div class="WidgetArea_WidgetArea__3v9Kg"><div class="Stack_medium__7HR3V"><div class="WidgetWrapper_WidgetWrapper__R4uge" id="wrapper-8f8dea84ca17eedb3cf0acea90aeb454"><div class="Surround_Surround__jXZDI Surround_bordered-default__lKLfB Surround_border-width--thick__2BdaS Surround_border-color--darkGrey__5TIj- Title_TitleWrapper__1mPX3"><div class="Title_TitleInner__3XUSc"><h2 class="Type_m-heading7__CW_5c Type_d-heading5__3G4F0 Type_bold__AXu72 Title_Title__3ulLb">Events</h2><a class="ButtonBase_ButtonBase__yerV9 ButtonStandard_ButtonStandard__1jpv0 ButtonStandard_small__3JlzS ButtonStandard_outline__UJUuA" href="/events"><span class="ButtonStandard_ButtonStandardContent__3dSo_"><div class="Type_m-body4__18fzr Type_d-body4__2SgZs Type_medium__2avgC ButtonStandard_Text__LHHpx"><span class="Title_TitleButtonInner__8Eog5"><div as="div" class="Hide_below-desktop__3fr3s">View all</div><span class="Icon_Icon__9RCS8 Title_TitleButtonInnerIcon__-28rp" aria-hidden="true" style="width:7px;line-height:12px;height:12px"><svg viewBox="0 0 8 12" fill="none"><path d="M2 0L.59 1.41 5.17 6 .59 10.59 2 12l6-6-6-6z"></path></svg></span></span></div></span></a></div></div><div id="8f8dea84ca17eedb3cf0acea90aeb454" class="WidgetWrapper_Anchor__1bgMA"></div></div><div class="WidgetWrapper_WidgetWrapper__R4uge" id="wrapper-87a564bcec3ed94f2c6d44c96cd6d50b"><div class="GridWrapper_flex__1NgfS GridWrapper_gutter-default__1hMKq"><div class="GridItem_GridItem__Wegeu GridItem_m-50__2LUVW GridItem_d-25__3nkoC GridItem_trailingGap-default__1lRTg"><div class="Surround_Surround__jXZDI Surround_padded-default__obGlw Surround_bordered-default__lKLfB Surround_border-color--grey__3p6U6"><div class="Card_CardWrapper__jRxGZ"><div class="Card_Card__1TVz0"><div class="Card_CardImage__1rTqs"><div><div class="ResponsiveMedia_ResponsiveMedia__fiHDT" style="padding-bottom:75.4491%"><div style="background:black"></div></div><div class="Card_HoverGradient__PZVl7"></div></div></div><div class="Card_CardContent__b0dNB"><div class="Card_CardInner__2mtEP"><div class="Card_CardTitle__2iv6a"><h3 class="Type_m-heading7__CW_5c Type_d-heading6__3yyan Type_bold__AXu72"><a class="Card_CardLink__3tOIP" href="/events/digital-marketing-world-forum-amsterdam">Digital Marketing World Forum Amsterdam</a></h3></div><div as="div" class=""><div class="Card_CardDescription__24Xbo"><p class="Type_m-body2__3AsD- Type_d-body4__2SgZs Type_regular__14KuX"><span width="0"><span></span><span>DMWF Europe (The Digital Marketing World Forum) will once again return to RAI Amsterdam!</span><span style="position:fixed;visibility:hidden;top:0;left:0">…</span></span></p></div></div></div><div class="Card_CardFooter__35-O9"><div class="Card_CardButton__Yr4uq Card_primary__1yjCs"><div class="Inline_Inline__2xoKH Inline_medium__2sqMJ Inline_center__ihAh0 Inline_middle__19R5D">Find out more<span class="Icon_Icon__9RCS8" aria-hidden="true" style="width:8px;line-height:12px;height:12px"><svg viewBox="0 0 8 12" fill="none"><path d="M2 0L.59 1.41 5.17 6 .59 10.59 2 12l6-6-6-6z"></path></svg></span></div></div></div></div></div></div></div></div><div class="GridItem_GridItem__Wegeu GridItem_m-50__2LUVW GridItem_d-25__3nkoC GridItem_trailingGap-default__1lRTg"><div class="Surround_Surround__jXZDI Surround_padded-default__obGlw Surround_bordered-default__lKLfB Surround_border-color--grey__3p6U6"><div class="Card_CardWrapper__jRxGZ"><div class="Card_Card__1TVz0"><div class="Card_CardImage__1rTqs"><div><div class="ResponsiveMedia_ResponsiveMedia__fiHDT" style="padding-bottom:75.4491%"><div style="background:black"></div></div><div class="Card_HoverGradient__PZVl7"></div></div></div><div class="Card_CardContent__b0dNB"><div class="Card_CardInner__2mtEP"><div class="Card_CardTitle__2iv6a"><h3 class="Type_m-heading7__CW_5c Type_d-heading6__3yyan Type_bold__AXu72"><a class="Card_CardLink__3tOIP" href="/events/possible-2027">POSSIBLE 2027</a></h3></div><div as="div" class=""><div class="Card_CardDescription__24Xbo"><p class="Type_m-body2__3AsD- Type_d-body4__2SgZs Type_regular__14KuX"><span width="0"><span></span><span>POSSIBLE is where decision makers from brands, agencies, media, creative, culture, and technology come together to drive business forward.</span><span style="position:fixed;visibility:hidden;top:0;left:0">…</span></span></p></div></div></div><div class="Card_CardFooter__35-O9"><div class="Card_CardButton__Yr4uq Card_primary__1yjCs"><div class="Inline_Inline__2xoKH Inline_medium__2sqMJ Inline_center__ihAh0 Inline_middle__19R5D">Find out more<span class="Icon_Icon__9RCS8" aria-hidden="true" style="width:8px;line-height:12px;height:12px"><svg viewBox="0 0 8 12" fill="none"><path d="M2 0L.59 1.41 5.17 6 .59 10.59 2 12l6-6-6-6z"></path></svg></span></div></div></div></div></div></div></div></div><div class="GridItem_GridItem__Wegeu GridItem_m-50__2LUVW GridItem_d-25__3nkoC GridItem_trailingGap-default__1lRTg"><div class="Surround_Surround__jXZDI Surround_padded-default__obGlw Surround_bordered-default__lKLfB Surround_border-color--grey__3p6U6"><div class="Card_CardWrapper__jRxGZ"><div class="Card_Card__1TVz0"><a href="https://aimagazine.com" class="Card_FloatyLogo__15ZUD" target="_blank"><img src="https://assets.bizclikmedia.net/original/3d29ee764468946010cfa143e7c78b54:5d0164ae187a91ef56d93fd8ff9f0c71/ai-magazine-light-logo.png" alt="Logo"/></a><div class="Card_CardImage__1rTqs"><div><div class="ResponsiveMedia_ResponsiveMedia__fiHDT" style="padding-bottom:75.4491%"><div style="background:black"></div></div><div class="Card_HoverGradient__PZVl7"></div></div></div><div class="Card_CardContent__b0dNB"><div class="Card_CardInner__2mtEP"><div class="Card_CardTitle__2iv6a"><h3 class="Type_m-heading7__CW_5c Type_d-heading6__3yyan Type_bold__AXu72"><a class="Card_CardLink__3tOIP" href="https://aimagazine.com/events/connected-data-london" target="_blank" rel="noopener noreferrer">Connected Data London</a></h3></div><div as="div" class=""><div class="Card_CardDescription__24Xbo"><p class="Type_m-body2__3AsD- Type_d-body4__2SgZs Type_regular__14KuX"><span width="0"><span></span><span>Ten years of Connected Data London. Two days of knowledge graphs, ontologies, semantic technology and graph AI at London Tower Bridge, 11-12 November 2026.</span><span style="position:fixed;visibility:hidden;top:0;left:0">…</span></span></p></div></div></div><div class="Card_CardFooter__35-O9"><div class="Card_CardButton__Yr4uq Card_primary__1yjCs"><div class="Inline_Inline__2xoKH Inline_medium__2sqMJ Inline_center__ihAh0 Inline_middle__19R5D">Find out more<span class="Icon_Icon__9RCS8" aria-hidden="true" style="width:8px;line-height:12px;height:12px"><svg viewBox="0 0 8 12" fill="none"><path d="M2 0L.59 1.41 5.17 6 .59 10.59 2 12l6-6-6-6z"></path></svg></span></div></div></div></div></div></div></div></div><div class="GridItem_GridItem__Wegeu GridItem_m-50__2LUVW GridItem_d-25__3nkoC GridItem_trailingGap-default__1lRTg"><div class="Surround_Surround__jXZDI Surround_padded-default__obGlw Surround_bordered-default__lKLfB Surround_border-color--grey__3p6U6"><div class="Card_CardWrapper__jRxGZ"><div class="Card_Card__1TVz0"><a href="https://sustainabilitymag.com" class="Card_FloatyLogo__15ZUD" target="_blank"><img src="https://assets.bizclikmedia.net/original/02ed20282b6a1bd070bac43857ae6f11:b5186d8c613e463059cd9978337a69ab/sustainability-magazine-light-logo.png" alt="Logo"/></a><div class="Card_CardImage__1rTqs"><div><div class="ResponsiveMedia_ResponsiveMedia__fiHDT" style="padding-bottom:75.4491%"><div style="background:black"></div></div><div class="Card_HoverGradient__PZVl7"></div></div></div><div class="Card_CardContent__b0dNB"><div class="Card_CardInner__2mtEP"><div class="Card_CardTitle__2iv6a"><h3 class="Type_m-heading7__CW_5c Type_d-heading6__3yyan Type_bold__AXu72"><a class="Card_CardLink__3tOIP" href="https://sustainabilitymag.com/events/powering-next-gen-data-centers-usa" target="_blank" rel="noopener noreferrer">Powering Next-Gen Data Centers USA</a></h3></div><div as="div" class=""><div class="Card_CardDescription__24Xbo"><p class="Type_m-body2__3AsD- Type_d-body4__2SgZs Type_regular__14KuX"><span width="0"><span></span><span>Powering Next-Gen Data Centers USA: accelerating time-to-power, grid capacity &amp;
77 energy infrastructure insights. Dallas, Texas, 15-16 December 2026</span><span style="position:fixed;visibility:hidden;top:0;left:0">…</span></span></p></div></div></div><div class="Card_CardFooter__35-O9"><div class="Card_CardButton__Yr4uq Card_primary__1yjCs"><div class="Inline_Inline__2xoKH Inline_medium__2sqMJ Inline_center__ihAh0 Inline_middle__19R5D">Find out more<span class="Icon_Icon__9RCS8" aria-hidden="true" style="width:8px;line-height:12px;height:12px"><svg viewBox="0 0 8 12" fill="none"><path d="M2 0L.59 1.41 5.17 6 .59 10.59 2 12l6-6-6-6z"></path></svg></span></div></div></div></div></div></div></div></div></div><div id="87a564bcec3ed94f2c6d44c96cd6d50b" class="WidgetWrapper_Anchor__1bgMA"></div></div></div></div></div></div></div></div><div class="Row_Row__CfHUX Row_full__r3K5g Row_magic__2vPsy Row_white__1qzWb" data-isadrow="true"><div class="Container_Container__kGtrv"><div class="GridWrapper_flex__1NgfS GridWrapper_grow__23Wl1 GridWrapper_gutter-default__1hMKq"><div class="GridItem_GridItem__Wegeu"><div class="WidgetArea_WidgetArea__3v9Kg"><div class="Stack_medium__7HR3V"><div class="WidgetWrapper_WidgetWrapper__R4uge WidgetWrapper_hidden-tablet__3QHJ8 WidgetWrapper_hidden-mobile__21dQE" id="wrapper-53b5efdef63349a07026991b7f18327c"><div class="Advert_Advert__3TIcp Advert_Background__3nEM-" style="height:250px" data-id="970x250_e153f3de8322c857a35cc0456dd1b2f4"><div class="adunitContainer"><div class="adBox"></div></div></div><div id="53b5efdef63349a07026991b7f18327c" class="WidgetWrapper_Anchor__1bgMA"></div></div></div></div></div></div></div></div><div class="Row_Row__CfHUX Row_magic__2vPsy Row_white__1qzWb"><div class="Container_Container__kGtrv Container_center__1aPRj Container_gutter__1BsoG Container_wide__djWdQ"><div class="GridWrapper_flex__1NgfS GridWrapper_grow__23Wl1 GridWrapper_gutter-default__1hMKq"><div class="GridItem_GridItem__Wegeu GridItem_d-50__3lL-o"><div class="WidgetArea_WidgetArea__3v9Kg"><div class="Stack_medium__7HR3V"><div class="WidgetWrapper_WidgetWrapper__R4uge" id="wrapper-6d7e70f2d1bcb96ffb439ddfb0003403"><div class="Surround_Surround__jXZDI Surround_bordered-default__lKLfB Surround_border-width--thick__2BdaS Surround_border-color--darkGrey__5TIj- Title_TitleWrapper__1mPX3"><div class="Title_TitleInner__3XUSc"><h2 class="Type_m-heading7__CW_5c Type_d-heading5__3G4F0 Type_bold__AXu72 Title_Title__3ulLb">Tech &amp; AI</h2><a class="ButtonBase_ButtonBase__yerV9 ButtonStandard_ButtonStandard__1jpv0 ButtonStandard_small__3JlzS ButtonStandard_outline__UJUuA" href="/tech-and-ai"><span class="ButtonStandard_ButtonStandardContent__3dSo_"><div class="Type_m-body4__18fzr Type_d-body4__2SgZs Type_medium__2avgC ButtonStandard_Text__LHHpx"><span class="Title_TitleButtonInner__8Eog5"><div as="div" class="Hide_below-desktop__3fr3s">View all</div><span class="Icon_Icon__9RCS8 Title_TitleButtonInnerIcon__-28rp" aria-hidden="true" style="width:7px;line-height:12px;height:12px"><svg viewBox="0 0 8 12" fill="none"><path d="M2 0L.59 1.41 5.17 6 .59 10.59 2 12l6-6-6-6z"></path></svg></span></span></div></span></a></div></div><div id="6d7e70f2d1bcb96ffb439ddfb0003403" class="WidgetWrapper_Anchor__1bgMA"></div></div><div class="WidgetWrapper_WidgetWrapper__R4uge" id="wrapper-3ffe30e0f2888e179b8e30f4e084af2f"><div class="GridWrapper_flex__1NgfS GridWrapper_gutter-default__1hMKq"><div class="GridItem_GridItem__Wegeu GridItem_trailingGap-default__1lRTg"><div as="div" class="Hide_below-desktop__3fr3s"><div class="Card_CardWrapper__jRxGZ"><div class="Card_Card__1TVz0 Card_horizontal__mrgMG"><div class="Card_GridWrapper__2FM_M"><div class="GridWrapper_flex__1NgfS GridWrapper_gutter-small__25-E9"><div class="GridItem_GridItem__Wegeu GridItem_m-50__2LUVW GridItem_d-50__3lL-o"><div class="Card_CardImage__1rTqs"><div><div class="ResponsiveMedia_ResponsiveMedia__fiHDT" style="padding-bottom:75.4491%"><div style="background:black"></div></div><div class="Card_HoverGradient__PZVl7"></div></div></div></div><div class="GridItem_GridItem__Wegeu GridItem_m-50__2LUVW GridItem_d-50__3lL-o"><div class="Card_CardContent__b0dNB Card_border-bottom__8hk0E"><div class="Card_CardInner__2mtEP"><div class="Card_CardTitle__2iv6a"><h3 class="Type_m-heading7__CW_5c Type_d-heading4__wTeuJ Type_bold__AXu72"><a class="Card_CardLink__3tOIP" href="/news/q-a-accenture-edge-cmo-on-ais-impact-on-marketing">Q&amp;A: Accenture Edge CMO on AI’s Impact on Marketing</a></h3></div><div as="div" class=""><div class="Card_CardDescription__24Xbo"><p class="Type_m-body2__3AsD- Type_d-body3__24mDH Type_regular__14KuX"><span width="0"><span></span><span>Ashley Gatehouse, Chief Marketing Officer of Accenture Edge, sits down with Marketing Chief ahead of the CXO Summit on 7th-8th October 2026</span><span style="position:fixed;visibility:hidden;top:0;left:0">…</span></span></p></div></div></div></div></div></div></div></div></div></div><div as="div" 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