1<!DOCTYPE html> 2<html lang="en-GB" data-website-id="1" data-main-object="website.page(5,)" dir="ltr"> 3 <head> 4 <meta charset="utf-8"/> 5 <meta http-equiv="X-UA-Compatible" content="IE=edge"/> 6 <meta name="viewport" content="width=device-width, initial-scale=1"/> 7 <meta name="generator" content="Odoo"/> 8 <meta name="description" content="Discover the story behind Smoofl, a Belgian dog treat brand that develops and manufactures its own treats in Belgium, from first idea to small-batch production."/> 9 10 <meta property="og:type" content="website"/> 11 <meta property="og:title" content="Our Story | Smoofl Belgian Dog Treats"/> 12 <meta property="og:site_name" content="Smoofl"/> 13 <meta property="og:url" content="https://www.smoofl.com/about-us"/> 14 <meta property="og:image" content="https://www.smoofl.com/web/image/27347-ef649311/Production_01.webp"/> 15 <meta property="og:description" content="Discover the story behind Smoofl, a Belgian dog treat brand that develops and manufactures its own treats in Belgium, from first idea to small-batch production."/> 16 17 <meta name="twitter:card" content="summary_large_image"/> 18 <meta name="twitter:title" content="Our Story | Smoofl Belgian Dog Treats"/> 19 <meta name="twitter:image" content="https://www.smoofl.com/web/image/27347-ef649311/Production_01.webp"/> 20 <meta name="twitter:description" content="Discover the story behind Smoofl, a Belgian dog treat brand that develops and manufactures its own treats in Belgium, from first idea to small-batch production."/> 21 22 <link rel="canonical" href="https://www.smoofl.com/about-us"/> 23 24 <link rel="preconnect" href="https://fonts.gstatic.com/" crossorigin=""/> 25 <link rel="apple-touch-icon" href="/web/image/website/1/favicon?unique=3fd7727"/> 26 <title>Our Story | Smoofl Belgian Dog Treats</title> 27 <link type="image/x-icon" rel="shortcut icon" href="/web/image/website/1/favicon?unique=3fd7727"/> 28 <link rel="preload" href="/web/static/src/libs/fontawesome/fonts/fontawesome-webfont.woff2?v=4.7.0" as="font" crossorigin=""/> 29 <link type="text/css" rel="stylesheet" href="/web/assets/1/08734f1/web.assets_frontend.min.css"/> 30
30<script id="web.layout.odooscript" type="text/javascript"> 31 var odoo = { 32 csrf_token: '594c3d706ae0c0c886caaf1231426463b7eff7a5o1822962460', 33 debug: "", 34 }; 35 </script>
35 36
36<script type="text/javascript"> 37 odoo.__session_info__ = {"is_admin": false, "is_system": false, "is_public": true, "is_internal_user": false, "is_website_user": true, "uid": null, "registry_hash": "6e3c3a41ea8e67fd0e52b086d351179f56559173b975c0010beb207201e7d818", "is_frontend": true, "profile_session": null, "profile_collectors": null, "profile_params": null, "show_effect": true, "currencies": {"1": {"name": "EUR", "symbol": "\u20ac", "position": "after", "digits": [69, 2]}, "146": {"name": "GBP", "symbol": "\u00a3", "position": "before", "digits": [69, 2]}, "2": {"name": "USD", "symbol": "$", "position": "before", "digits": [69, 2]}}, "quick_login": true, "bundle_params": {"lang": "en_GB", "website_id": 1}, "test_mode": false, "websocket_worker_version": "19.0-2", "translationURL": "/website/translations", "geoip_country_code": "US", "geoip_phone_code": 1, "lang_url_code": "en_GB", "add_to_cart_action": "stay"}; 38 if (!/(^|;\s)tz=/.test(document.cookie)) { 39 const userTZ = Intl.DateTimeFormat().resolvedOptions().timeZone; 40 document.cookie = `tz=${userTZ}; path=/`; 41 } 42 </script>
42 43
43<script type="text/javascript" defer="defer" src="/web/assets/1/461822e/web.assets_frontend_minimal.min.js" onerror="__odooAssetError=1"></script>
43 44
44<script type="text/javascript" data-src="/web/assets/1/17541f6/web.assets_frontend_lazy.min.js" onerror="__odooAssetError=1"></script>
vendor: 112 bytes, lines 44-46
44 45 46 <script id="tracking_code" async="async" src="https://www.googletagmanager.com/gtag/js?id=
46G-4ZMDX82BKK
vendor: 24 bytes, lines 46-47
46"></script> 47
47<script id="tracking_code_config"> 48 window.dataLayer = window.dataLayer || []; 49 function gtag(){dataLayer.push(arguments);} 50 gtag('consent', 'default', { 51 'ad_storage': 'denied', 52 'ad_user_data': 'denied', 53 'ad_personalization': 'denied', 54 'analytics_storage': 'denied', 55 }); 56 gtag('js', new Date()); 57 gtag('config', 'G-4ZMDX82BKK'); 58 function allConsentsGranted() { 59 gtag('consent', 'update', { 60 'ad_storage': 'granted', 61 'ad_user_data': 'granted', 62 'ad_personalization': 'granted', 63 'analytics_storage': 'granted', 64 }); 65 } 66 document.addEventListener( 67 "optionalCookiesAccepted", 68 allConsentsGranted, 69 {once: true} 70 ); 71 </script>
71 72
72<script id="plausible_script" name="plausible" defer="defer" data-domain="pawesome.odoo.com" src="https://download.odoo.com/js/plausi_saas.js"></script>
72 73 74
74<script type="application/ld+json"> 75{ 76 "@context": "http://schema.org", 77 "@type": "Organization", 78 "name": "Smoofl", 79 "logo": "https://www.smoofl.com/logo.png?company=1", 80 "url": "https://www.smoofl.com" 81} 82 </script>
82 83 84 85 86 </head> 87 <body> 88 89 90 91 92 <div id="wrapwrap" class=" "> 93 <a class="o_skip_to_content btn btn-primary rounded-0 visually-hidden-focusable position-absolute start-0" href="#wrap">Skip to Content</a> 94 <header id="top" data-anchor="true" data-name="Header" data-extra-items-toggle-aria-label="Extra items button" class=" o_hoverable_dropdown o_header_standard" style=" "> 95 <nav data-name="Navbar" aria-label="Main" class="navbar navbar-expand-lg navbar-light o_colored_level o_cc d-none d-lg-block pt-3 shadow-sm "> 96 97 98 <div id="o_main_nav" class="o_main_nav flex-wrap container"> 99 <div class="o_header_hide_on_scroll d-grid align-items-center w-100 o_grid_header_3_cols pb-3"> 100 <ul class="navbar-nav align-items-center gap-1"> 101 102 <li class=""> 103 <div class="modal fade css_editable_mode_hidden" id="o_search_modal" aria-hidden="true" tabindex="-1"> 104 <div class="modal-dialog modal-lg pt-5"> 105 <div class="modal-content mt-5"> 106 <form method="get" class="o_searchbar_form s_searchbar_input " action="/website/search" data-snippet="s_searchbar_input"> 107 <div role="search" class="input-group input-group-lg"> 108 <input type="search" name="search" class="search-query form-control oe_search_box border border-end-0 p-3 border-0 bg-light" placeholder="Search..." data-search-type="all" data-limit="5" data-display-image="true" data-display-description="true" data-display-extra-link="true" data-display-detail="true" data-order-by="name asc"/> 109 <button type="submit" aria-label="Search" title="Search" class="btn oe_search_button border border-start-0 px-4 bg-o-color-4"> 110 <i class="oi oi-search"></i> 111 </button> 112 </div> 113 114 <input name="order" type="hidden" class="o_search_order_by oe_unremovable" value="name asc"/> 115 116 </form> 117 </div> 118 </div> 119 </div> 120 <a data-bs-target="#o_search_modal" data-bs-toggle="modal" role="button" title="Search" href="#" class="btn rounded-circle p-1 lh-1 o_navlink_background text-reset o_not_editable"> 121 <i class="oi oi-search fa-stack lh-lg"></i> 122 </a> 123 </li> 124 125 126 </ul> 127 128 <a data-name="Navbar Logo" href="/" class="navbar-brand logo mx-auto mw-100"> 129 130 <span role="img" aria-label="Logo of Smoofl" title="Smoofl"><img src="/web/image/website/1/logo/Smoofl?unique=3fd7727" class="img img-fluid" width="95" height="40" alt="Smoofl" loading="lazy"/></span> 131 </a> 132 133 <ul class="navbar-nav align-items-center gap-1 flex-wrap justify-content-end ms-auto"> 134 135 <li class=" divider d-none"></li> 136 <li class="o_wsale_my_cart "> 137 <a href="/shop/cart" aria-label="eCommerce cart" class="o_navlink_background btn position-relative rounded-circle p-1 text-reset"> 138 <div class=""> 139 <i class="fa fa-shopping-cart fa-stack"></i> 140 <sup class="my_cart_quantity badge bg-primary position-absolute top-0 end-0 mt-n1 me-n1 rounded-pill d-none">0</sup> 141 </div> 142 </a> 143 </li> 144 <li class="o_wsale_my_wish d-none o_wsale_my_wish_hide_empty"> 145 <a href="/shop/wishlist" class="o_navlink_background btn position-relative rounded-circle p-1 text-reset"> 146 <div class=""> 147 <i class="fa fa-1x fa-heart fa-stack"></i> 148 <sup class="my_wish_quantity o_animate_blink badge bg-primary position-absolute top-0 end-0 mt-n1 me-n1 rounded-pill d-none">0</sup> 149 </div> 150 </a> 151 </li> 152 <li class=" o_no_autohide_item"> 153 <a href="/web/login" class="o_navlink_background btn border-0 text-reset">Sign in</a> 154 </li> 155 156 157 158 </ul> 159 </div> 160 <div class="d-flex w-100 justify-content-center"> 161 162 163 <ul role="menu" id="top_menu" class="nav navbar-nav top_menu o_menu_loading pb-0 nav-pills"> 164 165 166 167 <li role="presentation" class="nav-item "> 168 <a role="menuitem" href="/" class="nav-link ">
169 <span>Home</span> 170 </a> 171 </li> 172 173 <li role="presentation" class="nav-item "> 174 <a role="menuitem" href="/shop" class="nav-link "> 175 <span>Shop</span> 176 </a> 177 </li> 178 179 <li role="presentation" class="nav-item "> 180 <a role="menuitem" href="/about-us" class="nav-link active"> 181 <span>About</span> 182 </a> 183 </li> 184 185 <li role="presentation" class="nav-item "> 186 <a role="menuitem" href="/faq" class="nav-link "> 187 <span>FAQ</span> 188 </a> 189 </li> 190 191 <li role="presentation" class="nav-item dropdown"> 192 <a href="#" data-bs-toggle="dropdown" data-bs-auto-close="outside" role="menuitem" class="dropdown-toggle nav-link "> 193 <span>Become a reseller</span> 194 </a> 195 196 197 <ul role="menu" class="dropdown-menu "> 198 199 200 <li role="presentation" class=" "> 201 <a role="menuitem" href="https://b2b.smoofl.com/" class="dropdown-item "> 202 <span>To the B2B shop</span> 203 </a> 204 </li> 205 </ul> 206 207 </li> 208 209 </ul> 210 211 </div> 212 </div> 213 214 </nav> 215 216 <nav data-name="Navbar" aria-label="Mobile" class="navbar navbar-light o_colored_level o_cc o_header_mobile d-block d-lg-none shadow-sm "> 217 218 219 <div class="o_main_nav container flex-wrap justify-content-between flex-row-reverse"> 220 <div class="d-flex flex-grow-1"> 221 222 <a data-name="Navbar Logo" href="/" class="navbar-brand logo "> 223 224 <span role="img" aria-label="Logo of Smoofl" title="Smoofl"><img src="/web/image/website/1/logo/Smoofl?unique=3fd7727" class="img img-fluid" width="95" height="40" alt="Smoofl" loading="lazy"/></span> 225 </a> 226 227 <ul class="o_header_mobile_buttons_wrap navbar-nav d-flex flex-row align-items-center gap-2 mb-0 ms-auto"> 228 <li class=" divider d-none"></li> 229 <li class="o_wsale_my_cart "> 230 <a href="/shop/cart" aria-label="eCommerce cart" class="o_navlink_background_hover btn position-relative rounded-circle border-0 p-1 text-reset"> 231 <div class=""> 232 <i class="fa fa-shopping-cart fa-stack"></i> 233 <sup class="my_cart_quantity badge bg-primary position-absolute top-0 end-0 mt-n1 me-n1 rounded-pill d-none">0</sup> 234 </div> 235 </a> 236 </li> 237 <li class="o_wsale_my_wish d-none o_wsale_my_wish_hide_empty"> 238 <a href="/shop/wishlist" class="o_navlink_background_hover btn position-relative rounded-circle border-0 p-1 text-reset"> 239 <div class=""> 240 <i class="fa fa-1x fa-heart fa-stack"></i> 241 <sup class="my_wish_quantity o_animate_blink badge bg-primary position-absolute top-0 end-0 mt-n1 me-n1 d-none">0</sup> 242 </div> 243 </a> 244 </li></ul> 245 </div> 246 <button class="nav-link btn p-2 o_not_editable me-2" type="button" data-bs-toggle="offcanvas" data-bs-target="#top_menu_collapse_mobile" aria-controls="top_menu_collapse_mobile" aria-expanded="false" aria-label="Toggle navigation"> 247 <span class="navbar-toggler-icon"></span> 248 </button> 249 <div id="top_menu_collapse_mobile" class="offcanvas offcanvas-start o_navbar_mobile"> 250 <div class="offcanvas-header justify-content-end o_not_editable"> 251 <button type="button" class="nav-link btn-close" data-bs-dismiss="offcanvas" aria-label="Close"></button> 252 </div> 253 <div class="offcanvas-body d-flex flex-column justify-content-between h-100 w-100 pt-0"> 254 <ul class="navbar-nav"> 255 256 <li class=""> 257 <form method="get" class="o_searchbar_form s_searchbar_input " action="/website/search" data-snippet="s_searchbar_input"> 258 <div role="search" class="input-group mb-3"> 259 <input type="search" name="search" class="search-query form-control oe_search_box rounded-start-pill text-bg-light ps-3 border-0 bg-light" placeholder="Search..." data-search-type="all" data-limit="0" data-display-image="true" data-display-description="true" data-display-extra-link="true" data-display-detail="true" data-order-by="name asc"/> 260 <button type="submit" aria-label="Search" title="Search" class="btn oe_search_button rounded-end-pill bg-o-color-3 pe-3"> 261 <i class="oi oi-search"></i> 262 </button> 263 </div> 264 265 <input name="order" type="hidden" class="o_search_order_by oe_unremovable" value="name asc"/> 266 267 </form> 268 </li> 269 270 <li> 271 <ul role="menu" class="nav navbar-nav top_menu o_mega_menu_is_offcanvas mx-n3 "> 272 273 274 275 <li role="presentation" class="nav-item border-top px-0"> 276 <a role="menuitem" href="/" class="nav-link p-3 text-wrap ">
277 <span>Home</span> 278 </a> 279 </li> 280 281 <li role="presentation" class="nav-item border-top px-0"> 282 <a role="menuitem" href="/shop" class="nav-link p-3 text-wrap "> 283 <span>Shop</span> 284 </a> 285 </li> 286 287 <li role="presentation" class="nav-item border-top px-0"> 288 <a role="menuitem" href="/about-us" class="nav-link p-3 text-wrap active"> 289 <span>About</span> 290 </a> 291 </li> 292 293 <li role="presentation" class="nav-item border-top px-0"> 294 <a role="menuitem" href="/faq" class="nav-link p-3 text-wrap "> 295 <span>FAQ</span> 296 </a> 297 </li> 298 299 <li role="presentation" class="nav-item border-top border-bottom o_mega_menu_left accordion accordion-flush"> 300 301 302 <div class="accordion-item"> 303 <a href="#" data-bs-toggle="collapse" aria-expanded="false" class="nav-link p-3 text-wrap accordion-button collapsed" data-bs-target=".o_accordion_target_24" aria-controls="o_accordion_target_24"> 304 <span>Become a reseller</span> 305 </a> 306 <div class="o_accordion_target_24 accordion-collapse collapse" aria-labelledby="o_accordion_target_24" data-bs-parent="#top_menu_collapse_mobile"> 307 <ul class="show list-group list-unstyled py-0" role="menu"> 308 309 310 <li role="presentation" class=" px-0"> 311 <a role="menuitem" href="https://b2b.smoofl.com/" class="nav-link list-group-item list-group-item-action border-0 rounded-0 px-4 text-wrap "> 312 <span>To the B2B shop</span> 313 </a> 314 </li> 315 </ul> 316 </div> 317 </div> 318 319 </li> 320 321 </ul> 322 </li> 323 324 325 </ul> 326 <ul class="navbar-nav gap-2 mt-3 w-100"> 327 328 329 <li class=" o_no_autohide_item"> 330 <a href="/web/login" class="nav-link o_nav_link_btn w-100 border text-center">Sign in</a> 331 </li> 332 333 334 </ul> 335 </div> 336 </div> 337 </div> 338 339 </nav> 340 </header> 341 <main> 342 343 <div id="wrap" class=""> 344 <div class="oe_structure"> 345 <section class="s_banner oe_img_bg o_bg_img_center pt72 o_cc o_colored_level o_bg_img_origin_border_box o_cc5 o_full_screen_height pb0 d-lg-flex d-none o_snippet_mobile_invisible" style="background-image: url("/web/image/27348-a6a0d6b4/Smoofl%20founders%202.webp"); position: relative;" data-snippet="s_banner" data-name="Banner" data-attachment-id="26032" data-format-mimetype="image/webp" data-resize-width="1920" data-original-id="26032" data-original-src="/web/image/26032-a6a0d6b4/Smoofl%20founders%202.jpg" data-mimetype-before-conversion="image/jpeg" data-mimetype="image/webp" data-oe-shape-data="{"shape":"html_builder/Connections/12","colors":{"c5":"o-color-4"},"flip":[],"showOnMobile":false,"shapeAnimationSpeed":"0"}" data-invisible="1"> 346 <div class="o_we_bg_filter" style="background-image: linear-gradient(135deg, rgba(0, 0, 0, 0.5) 0%, rgba(0, 0, 0, 0.15) 100%) !important;"></div><div class="o_we_shape o_html_builder_Connections_12" style="background-image: url("/html_editor/shape/html_builder%2FConnections%2F12.svg?c5=%23FBF1ED");"></div> 347 348 <div class="container"> 349 <div class="row"> 350 <div class="pb32 o_colored_level col-lg-6 pt0" data-name="Box"> 351 <h1 class="display-4"><strong>ONCE UPON A TIME</strong></h1><h1 class="display-4"><strong>IN A DOG TREAT ATELIER IN BELGIUM</strong></h1> 352 <p>Hi there! Weâre Tineke, David and Bacchus â the founding family behind Smoofl.</p><p>When Bacchus joined our family in 2016, everything felt like we were welcoming a furry baby. That was until we walked into the pet shop.</p><p>With backgrounds in design, Belgian chocolate and beauty, we were used to products that are carefully made, nicely presented and a pleasure to choose. But in the pet snack aisle, we found either plain plastic bags with stickers or brightly coloured, artificial treats. None of them matched how we saw our dog: as a dear family member.</p><p>So we started experimenting at our kitchen table. From day one, our goal was simple: turn everyday dog treats into little moments of joy y
352ou actually want to share.</p><p>Two years later, Smoofl was born.</p> 353 </div> 354 </div> 355 </div> 356 </section><section class="s_banner oe_img_bg o_bg_img_center o_cc o_bg_img_origin_border_box o_cc5 o_colored_level pb0 pt0 o_half_screen_height d-lg-none o_snippet_desktop_invisible" style="background-image: url("/web/image/27348-a6a0d6b4/Smoofl%20founders%202.webp"); position: relative;" data-snippet="s_banner" data-name="Banner" data-attachment-id="26032" data-format-mimetype="image/webp" data-resize-width="1920" data-original-id="26032" data-original-src="/web/image/26032-a6a0d6b4/Smoofl%20founders%202.jpg" data-mimetype-before-conversion="image/jpeg" data-mimetype="image/webp" data-oe-shape-data="{"shape":"html_builder/Connections/12","colors":{"c5":"o-color-4"},"flip":[],"showOnMobile":false,"shapeAnimationSpeed":"0"}" data-invisible="1"> 357 <div class="o_we_bg_filter" style="background-image: linear-gradient(135deg, rgba(0, 0, 0, 0.5) 0%, rgba(0, 0, 0, 0.15) 100%) !important;"></div><div class="o_we_shape o_html_builder_Connections_12" style="background-image: url("/html_editor/shape/html_builder%2FConnections%2F12.svg?c5=%23FBF1ED");"></div> 358 359 <div class="container"> 360 <div class="row"> 361 <div class="col-lg-6 o_colored_level pb0 pt0" data-name="Box"> 362 <h1 class="display-4" style="text-align: center;"><br/></h1><h1 class="display-4" style="text-align: center;"><br/></h1><h1 class="display-4" style="text-align: center;"><br/></h1><h1 class="display-4" style="text-align: center;"><br/></h1><h1 class="display-4" style="text-align: center;"><br/></h1><h1 class="display-4" style="text-align: center;"><font class="text-white"><span class="h3-fs"><strong>ONCE UPON A TIME</strong></span></font></h1><h1 class="display-4" style="text-align: center;"><font class="text-white"><span class="h3-fs"><strong>IN A DOG TREAT ATELIER IN BELGIUM</strong></span></font></h1> 363 </div> 364 </div> 365 </div> 366 </section> 367 </div> 368 <div class="oe_structure"><section class="s_text_image pb64 o_colored_level pt0 d-lg-none o_snippet_desktop_invisible" data-snippet="s_text_image" data-name="Tekst - Afbeelding" data-invisible="1"> 369 370 <div class="container"> 371 <div class="row o_grid_mode" data-row-count="26"> 372 373 <div class="o_colored_level o_grid_item g-height-11 o_grid_item_image g-col-lg-5 col-lg-5 order-lg-0" style="grid-area: 1 / 1 / 12 / 6; z-index: 1; order: 1;"><img src="/web/image/27347-ef649311/Production_01.webp" alt="Smoofl dog ice made in Belgium" data-attachment-id="27344" class="img img-fluid o_we_custom_image o_editable_media" data-format-mimetype="image/webp" data-resize-width="690" data-original-id="27344" data-original-src="/web/image/27344-37533a26/Production_01.png" data-mimetype-before-conversion="image/png" data-mimetype="image/webp" loading="lazy"/></div> 374 <div class="o_colored_level o_grid_item g-col-lg-6 g-height-6 col-lg-6 d-lg-none o_snippet_desktop_invisible order-lg-0" style="z-index: 3; grid-area: 1 / 7 / 7 / 13; order: 0;" data-invisible="1"><p>Hi there! Weâre Tineke, David and Bacchus: the founding family behind Smoofl.</p><p>When Bacchus joined our family in 2016, everything felt like we were welcoming a furry baby. That was until we walked into the pet shop.</p><p>With backgrounds in design, Belgian chocolate and beauty, we were used to products that are carefully made, nicely presented and a pleasure to choose. But in the pet snack aisle, we found either plain plastic bags with stickers or brightly coloured, artificial treats. None of them matched how we saw our dog: as a dear family member.</p><p>So we started experimenting at our kitchen table. From day one, our goal was simple: turn everyday dog treats into little moments of joy you actually want to share.</p><p>Two years later, Smoofl was born.</p> 375 </div><div class="o_colored_level o_grid_item g-col-lg-6 g-height-7 col-lg-6 order-lg-0" style="z-index: 4; grid-area: 13 / 1 / 20 / 7; order: 4;"><h2><strong>TREATS FOR EVERYDAY NEEDS</strong></h2><p>Today, Smoofl has grown into different kinds of treats for different everyday needs.
375</p><p>We make light treats for everyday treating, functional treats with added benefits, and cooling treats for warmer days.</p><p>Whatever the need, we always come back to the same idea: a treat should be good for the dog and enjoyable for the person giving it.</p><p>Thatâs why we care about the recipe, the ingredients, the shape, the smell, the colour and the pack it comes in.</p><p><strong>Good to get. Fun to feed.</strong></p><p><br/></p> 376 </div><div class="o_colored_level o_grid_item g-height-5 g-col-lg-12 col-lg-12 order-lg-0" style="z-index: 5; grid-area: 22 / 1 / 27 / 13; order: 5;"><h2 style="text-align: center;"><strong>FROM BELGIUM TO THE WORLD</strong></h2><p style="text-align: center;">What started at our kitchen table has come a long way. Today, Smoofl treats are enjoyed by dog families in more than 20 countries.</p><p style="text-align: center;">But growing hasnât changed the way we want to do things. We still develop and make our treats here in Belgium, and we still believe the little moments matter.</p><p style="text-align: center;"><strong>Letâs Smoofl, my friend.</strong></p> 377 </div><div class="o_grid_item g-col-lg-6 g-height-6 col-lg-6 o_colored_level order-lg-0" style="z-index: 6; grid-area: 1 / 7 / 7 / 13; order: 2;"><h2><strong>MADE IN OUR OWN ATELIER</strong></h2><p>We donât just design our treats. We make them ourselves, in our own atelier in Belgium.</p><p>That means we can develop our own recipes, work in small batches and pay attention to the little details that make a treat feel different.</p><p>We also work together with a local social workplace team, creating meaningful work for people with disabilities.</p><p>For us, making the treats ourselves is an important part of what Smoofl is.</p> 378 </div><div class="o_colored_level o_grid_item o_grid_item_image g-col-lg-6 g-height-12 col-lg-6 order-lg-0" style="z-index: 2; grid-area: 10 / 7 / 22 / 13; order: 3;"><img src="/web/image/27346-84239646/odiel%20%2817%20van%2065%29.webp" alt="" data-attachment-id="27345" class="img img-fluid o_we_custom_image o_editable_media" data-format-mimetype="image/webp" data-resize-width="690" data-original-id="27345" data-original-src="/web/image/27345-2f648f6b/odiel%20%2817%20van%2065%29.jpg" data-mimetype-before-conversion="image/jpeg" data-mimetype="image/webp" loading="lazy"/></div></div> 379 </div> 380 </section><section class="s_text_image pb64 pt0 o_colored_level d-lg-block d-none o_snippet_mobile_invisible" data-snippet="s_text_image" data-name="Tekst - Afbeelding" data-invisible="1"> 381 382 <div class="container"> 383 <div class="row o_grid_mode" data-row-count="26"> 384 385 <div class="o_grid_item g-height-11 o_grid_item_image g-col-lg-5 col-lg-5 o_colored_level" style="grid-area: 1 / 1 / 12 / 6; z-index: 1;"><img src="/web/image/27347-ef649311/Production_01.webp" alt="" data-attachment-id="27344" class="img img-fluid o_we_custom_image o_editable_media" data-format-mimetype="image/webp" data-resize-width="690" data-original-id="27344" data-original-src="/web/image/27344-37533a26/Production_01.png" data-mimetype-before-conversion="image/png" data-mimetype="image/webp" loading="lazy"/></div> 386 <div class="o_grid_item g-col-lg-6 g-height-6 col-lg-6 d-lg-none o_snippet_desktop_invisible o_colored_level" style="z-index: 3; grid-area: 1 / 7 / 7 / 13;" data-invisible="1"><p>Hi there! Weâre Tineke, David and Bacchus: the founding family behind Smoofl.</p><p>When Bacchus joined our family in 2016, everything felt like we were welcoming a furry baby. That was until we walked into the pet shop.</p><p>With backgrounds in design, Belgian chocolate and beauty, we were used to products that are carefully made, nicely presented and a pleasure to choose. But in the pet snack aisle, we found either plain plastic bags with stickers or brightly coloured, artificial treats. None of them matched how we saw our dog: as a dear family member.</p><p>So we started experimenting at our kitchen table. From day one, our goal was simple: turn everyday dog treats into little moments of joy y
386ou actually want to share.</p><p>Two years later, Smoofl was born.</p> 387 </div><div class="o_grid_item g-col-lg-6 g-height-7 col-lg-6 o_colored_level" style="z-index: 4; grid-area: 13 / 1 / 20 / 7;"><h2><strong>TREATS FOR EVERYDAY NEEDS</strong></h2><p>Today, Smoofl has grown into different kinds of treats for different everyday needs.</p><p>We make light treats for everyday treating, functional treats with added benefits, and cooling treats for warmer days.</p><p>Whatever the need, we always come back to the same idea: a treat should be good for the dog and enjoyable for the person giving it.</p><p>Thatâs why we care about the recipe, the ingredients, the shape, the smell, the colour and the pack it comes in.</p><p><strong>Good to get. Fun to feed.</strong></p><p><br/></p> 388 </div><div class="o_grid_item g-height-5 g-col-lg-12 col-lg-12 o_colored_level" style="z-index: 5; grid-area: 22 / 1 / 27 / 13;"><h2 style="text-align: center;"><strong>FROM BELGIUM TO THE WORLD</strong></h2><p style="text-align: center;">What started at our kitchen table has come a long way. Today, Smoofl treats are enjoyed by dog families in more than 20 countries.</p><p style="text-align: center;">But growing hasnât changed the way we want to do things. We still develop and make our treats here in Belgium, and we still believe the little moments matter.</p><p style="text-align: center;"><strong>Letâs Smoofl, my friend.</strong></p> 389 </div><div class="o_grid_item g-col-lg-6 g-height-6 col-lg-6 o_colored_level" style="z-index: 6; grid-area: 1 / 7 / 7 / 13;"><h2><strong>MADE IN OUR OWN ATELIER</strong></h2><p>We donât just design our treats. We make them ourselves, in our own atelier in Belgium.</p><p>That means we can develop our own recipes, work in small batches and pay attention to the little details that make a treat feel different.</p><p>We also work together with a local social workplace team, creating meaningful work for people with disabilities.</p><p>For us, making the treats ourselves is an important part of what Smoofl is.</p> 390 </div><div class="o_grid_item o_grid_item_image g-col-lg-6 g-height-12 col-lg-6 o_colored_level" style="z-index: 2; grid-area: 10 / 7 / 22 / 13;"><img src="/web/image/27346-84239646/odiel%20%2817%20van%2065%29.webp" alt="" data-attachment-id="27345" class="img img-fluid o_we_custom_image o_editable_media" data-format-mimetype="image/webp" data-resize-width="690" data-original-id="27345" data-original-src="/web/image/27345-2f648f6b/odiel%20%2817%20van%2065%29.jpg" data-mimetype-before-conversion="image/jpeg" data-mimetype="image/webp" loading="lazy"/></div></div> 391 </div> 392 </section></div> 393 </div> 394 395 <div id="o_shared_blocks" class="oe_unremovable"></div> 396 </main> 397 <footer id="bottom" data-anchor="true" data-name="Footer" class="o_footer o_colored_level o_cc "> 398 <div id="footer" class="oe_structure oe_structure_solo"> 399 <section class="s_text_block pt48 pb72" data-snippet="s_text_block" data-name="Text" style="position: relative;"> 400 <div class="container-fluid"> 401 <div class="row o_grid_mode" data-row-count="6"> 402 403 404 405 406 407 <div class="o_colored_level o_grid_item g-height-5 g-col-lg-2 col-lg-2" style="z-index: 4; grid-area: 1 / 11 / 6 / 13;"> 408 <h5><font class="text-o-color-3">Company </font><br/></h5> 409 <ul class="list-unstyled"> 410 <li class="py-1"><strong>Pawesome bv</strong><br/>Rue Picard 7/100<br/>1000 Brussels<br/>Belgium<br/><br/>VAT: BE 0654.916.185<br/>[email protected]</li> 411 </ul> 412 </div><div class="o_grid_item g-height-5 o_colored_level g-col-lg-4 col-lg-4" style="z-index: 5; grid-area: 1 / 1 / 6 / 5;"> 413 <p><font class="text-o-color-3">Smoofl is a Belgian dog treat brand that develops and manufactures its own natural dog treats. Our range includes Bone Broth Gummies, Puffed Rice Treats and Dog Ice Cream.</font><br/></p><ul class="list-unstyled"> 414 <li class="py-1 oe-nested"><br/></li> 415 </ul> 416 </div><div class="o_colored_level o_grid_item g-height-5 g-col-lg-2 col-lg-2" style="z-index: 3; grid-area: 1 / 9 / 6 / 11;"> 417 <h5><font class="text-o-color-3">Follow us</font></h5> 418 <ul class="list-unstyled"> 419 <li class="py-1"><i class="fa fa-1x fa-fw fa-facebook-square me-2"></i><a href="https://www.facebook.com/Smoofl" target="_blank"><font class="text-o-color-3">Facebook</font></a></li><li class="py-1"><i class="fa fa-1x fa-fw fa-instagram me-2 text-o-color-3"></i><a href="https://www.instagram.com/smoofl_/" target="_blank" data-bs-original-title="" title=""><font class="text-o-color-3">Instagram</font></a></li> 420 </ul> 421 </div><div class="o_colored_level o_grid_item g-col-lg-3 g-height-6 col-lg-3" style="z-index: 1; grid-area: 1 / 7 / 7 / 10;"> 422 <h5><font class="text-o-color-3">Explore</font></h5> 423 <ul class="list-unstyled"> 424 <li class="list-item py-1 text-o-color-3"><a href="https://b2b.smoofl.com/" target="_blank"><font class="text-o-color-3"><font class="o_default_color">B2B shop</font></font></a></li> 425 <li class="list-item py-1 text-o-color-3"><a href="/about-us"><font class="text-o-color-3">Our Company</font></a></li><li class="list-item py-1 text-o-color-3"><a class="o_translate_inline" href="/terms-of-sale-legal-information"><font class="text-o-color-3"><font class="o_default_color">Terms of Sale </font></font></a></li></ul><p><a href="/cookie-policy" class="o_translate_inline"><font class="text-o-color-3">Privacy & cookies</font></a></p><p><font class="text-white"></font><a href="/terms-of-sale-legal-information" class="o_translate_inline"><font class="text-o-color-3">Shipping & Returns</font></a></p><p><a href="/faq" class="o_translate_inline"><font class="text-o-color-3">FAQ</font></a></p><p><a href="/contactus" class="o_translate_inline"><font class="text-o-color-3">Contact</font></a></p> 426 </div><div class="o_colored_level o_grid_item g-height-5 g-col-lg-2 col-lg-2" style="z-index: 2; grid-area: 1 / 5 / 6 / 7;"> 427 <h5><font class="text-o-color-3">Shop Smoofl</font><br/></h5> 428 <ul class="list-unstyled"> 429 <li class="py-1"><a href="/shop/category/daily-super-chews-2" class="o_translate_inline"><font class="text-o-color-3">Daily bone Broth Chews</font></a></li> 430 <li class="py-1"><a href="/shop/category/low-calorie-rice-treats-1" class="o_translate_inline"><font class="text-o-color-3">Puffed Rice Treats</font></a></li> 431 <li class="py-1"><a href="/shop/category/dog-ice-3" class="o_translate_inline"><font class="text-o-color-3">Dog Ice</font></a></li> 432 433 </ul><p><br/>
433</p> 434 </div></div> 435 </div> 436 </section> 437 </div> 438 <div class="o_footer_copyright o_colored_level o_cc" data-name="Copyright"> 439 <div class="py-3 container-fluid"> 440 <div class="row row-gap-2"> 441 <div class="col-sm text-center text-sm-start text-muted"> 442 <span class="o_footer_copyright_name me-2">Copyright © Pawesome</span> 443 </div> 444 <div class="text-center o_not_editable small col-md mt-auto mb-0 text-md-end"> 445 <div class="o_brand_promotion"> 446 Powered by 447 <a target="_blank" class="badge text-bg-light" href="http://www.odoo.com?utm_source=db&utm_medium=website"> 448 <img alt="Odoo" src="/web/static/img/odoo_logo_tiny.png" width="62" height="20" style="width: auto; height: 1em; vertical-align: baseline;" loading="lazy"/> 449 </a> 450 - 451 The #1 <a target="_blank" href="http://www.odoo.com/app/ecommerce?utm_source=db&utm_medium=website">Open Source eCommerce</a> 452 453 </div> 454 </div> 455 </div> 456 </div> 457 </div> 458 </footer> 459 <div id="website_cookies_bar" class="s_popup o_snippet_invisible o_no_save d-none" data-name="Cookies Bar" data-vcss="001" data-invisible="1"> 460 <div class="modal s_popup_bottom s_popup_no_backdrop o_cookies_discrete modal_shown" data-show-after="500" data-display="afterDelay" data-consents-duration="999" data-bs-focus="false" data-bs-backdrop="false" data-bs-keyboard="false" tabindex="-1" style="display: none;" aria-hidden="true"> 461 <div class="modal-dialog d-flex s_popup_size_full"> 462 <div class="modal-content oe_structure"> 463 464 <section class="o_colored_level o_cc o_cc1"> 465 <div class="container"> 466 <div class="row"> 467 <div class="col-lg-8 pt16 o_colored_level"> 468 <p> 469 <span class="pe-1">We use cookies to provide you a better user experience on this website.</span> 470 <a href="/cookie-policy" class="o_cookies_bar_text_policy px-0 o_translate_inline">Cookie Policy</a> 471 </p> 472 </div> 473 <div class="col-lg-4 text-end pt16 pb16 o_colored_level"> 474 <a href="#" id="cookies-consent-essential" role="button" class="js_close_popup btn btn-outline-primary rounded-circle btn-sm px-2 mb-2">Only essentials</a> 475 <a href="#" id="cookies-consent-all" role="button" class="js_close_popup btn btn-outline-primary rounded-circle btn-sm mb-2">I agree</a> 476 </div> 477 </div> 478 </div> 479 </section> 480 </div> 481 </div> 482 </div> 483 </div> 484 </div> 485 486 </body> 487</html>
Line numbers count LF bytes from the start of the resource, as the search results do. Vendor segments are library code the classifier recognised; they are stored but not indexed. Bytes are shown as Latin1 characters, one per byte.