1<!DOCTYPE html> 2<html lang="en"> 3<head> 4<meta charset="utf-8"> 5<meta name="viewport" content="width=device-width, initial-scale=1"> 6<title>/cro | Taurist Technologies</title> 7<meta name="description" content="/cro by Taurist helps ecommerce teams audit funnels, prioritize conversion fixes, and understand where shoppers lose confidence."> 8<link rel="stylesheet" href="/hub-static/_ds/taurist-design-system-fba79875-878c-4f33-b84e-e049ab6486a9/assets/fonts/fonts.css"> 9<link rel="stylesheet" href="/hub-static/_ds/taurist-design-system-fba79875-878c-4f33-b84e-e049ab6486a9/tokens/colors.css"> 10<link rel="stylesheet" href="/hub-static/_ds/taurist-design-system-fba79875-878c-4f33-b84e-e049ab6486a9/tokens/typography.css"> 11<link rel="stylesheet" href="/hub-static/_ds/taurist-design-system-fba79875-878c-4f33-b84e-e049ab6486a9/tokens/spacing.css"> 12<link rel="stylesheet" href="/hub-static/_ds/taurist-design-system-fba79875-878c-4f33-b84e-e049ab6486a9/tokens/effects.css"> 13<link rel="stylesheet" href="/hub-static/styles.css"> 14<link rel="stylesheet" href="/hub-static/legal.css"> 15<style> 16 .cro-page .lg-hero h1 { 17 max-width: none; 18 font-size: clamp(54px, 13vw, 132px); 19 letter-spacing: -0.055em; 20 } 21 22 .cro-page .slash { 23 color: #2C6BE6; 24 } 25 26 .cro-body { 27 max-width: 760px; 28 padding: clamp(44px, 7vh, 76px) 0 clamp(72px, 11vh, 120px); 29 } 30 31 .cro-actions { 32 display: flex; 33 flex-wrap: wrap; 34 gap: 12px; 35 margin-top: 28px; 36 } 37 38 .cro-page .lg-sec a.cro-button { 39 display: inline-flex; 40 align-items: center; 41 justify-content: center; 42 min-height: 44px; 43 padding: 0 18px; 44 border-radius: 999px; 45 border: 1px solid rgba(255,255,255,0.18); 46 background: #fff; 47 color: #050505; 48 font-size: 14px; 49 font-weight: 700; 50 text-decoration: none; 51 text-decoration-color: transparent; 52 transition: transform 0.2s var(--ease), border-color 0.2s var(--ease), background 0.2s var(--ease), color 0.2s var(--ease); 53 } 54 55 .cro-page .lg-sec a.cro-button:hover { 56 transform: translateY(-1px); 57 text-decoration-color: transparent; 58 } 59 60 .cro-page .lg-sec a.cro-button.is-secondary { 61 background: transparent; 62 color: var(--on-ink); 63 } 64 65 .cro-page .lg-sec a.cro-button.is-secondary:hover { 66 border-color: rgba(255,255,255,0.34); 67 } 68 69 .cro-split { 70 display: grid; 71 grid-template-columns: repeat(2, minmax(0, 1fr)); 72 gap: 16px; 73 margin-top: 20px; 74 } 75 76 .cro-mini { 77 padding: 18px; 78 border: 1px solid var(--on-ink-hair); 79 background: rgba(255,255,255,0.035); 80 border-radius: 8px; 81 } 82 83 .cro-mini h3 { 84 margin-top: 0; 85 } 86 87 @media (max-width: 720px) { 88 .cro-split { 89 grid-template-columns: 1fr; 90 } 91 } 92</style> 93<link rel="icon" href="/taurist-mark.png"> 94<link rel="canonical" href="https://www.taurist.com/cro"> 95<meta property="og:url" content="https://www.taurist.com/cro"> 96<meta property="og:title" content="/cro | Taurist Technologies"> 97<meta property="og:description" content="/cro by Taurist helps ecommerce teams audit funnels, prioritize conversion fixes, and understand where shoppers lose confidence."> 98<meta property="og:image" content="https://www.taurist.com/taurist-mark.png"> 99<meta property="og:type" content="website"> 100<meta property="og:site_name" content="Taurist Technologies"> 101<meta name="twitter:card" content="summary_large_image"> 102<meta name="twitter:title" content="/cro | Taurist Technologies"> 103<meta name="twitter:description" content="/cro by Taurist helps ecommerce teams audit funnels, prioritize conversion fixes, and understand where shoppers lose confidence."> 104<meta name="twitter:image" content="https://www.taurist.com/taurist-mark.png">
105<script type="application/ld+json" id="taurist-jsonld">{ 106 "@context": "https://schema.org", 107 "@graph": [ 108 { 109 "@type": "Organization", 110 "@id": "https://www.taurist.com/#organization", 111 "name": "Taurist Technologies", 112 "legalName": "Taurist Technologies Inc.", 113 "url": "https://www.taurist.com", 114 "logo": "https://www.taurist.com/taurist-mark.png", 115 "address": { 116 "@type": "PostalAddress", 117 "streetAddress": "1585 Springfield Ave, Suite 2", 118 "addressLocality": "Maplewood", 119 "addressRegion": "NJ", 120 "addressCountry": "US" 121 }, 122 "sameAs": [ 123 "https://www.linkedin.com/company/taurist/", 124 "https://x.com/taurist_" 125 ], 126 "brand": [ 127 { 128 "@type": "Brand", 129 "name": "Conversion Works", 130 "url": "https://www.taurist.com/conversion" 131 }, 132 { 133 "@type": "Brand", 134 "name": "Siteworks", 135 "url": "https://www.taurist.com/siteworks" 136 }, 137 { 138 "@type": "Brand", 139 "name": "Workers", 140 "url": "https://www.taurist.com/workers" 141 }, 142 { 143 "@type": "Brand", 144 "name": "/cro", 145 "url": "https://www.taurist.com/cro" 146 } 147 ] 148 }, 149 { 150 "@type": "WebSite", 151 "@id": "https://www.taurist.com/#website", 152 "name": "Taurist Technologies", 153 "url": "https://www.taurist.com", 154 "publisher": { 155 "@id": "https://www.taurist.com/#organization" 156 } 157 }, 158 { 159 "@type": "WebPage", 160 "@id": "https://www.taurist.com/cro#webpage", 161 "url": "https://www.taurist.com/cro", 162 "name": "/cro | Taurist Technologies", 163 "description": "/cro by Taurist helps ecommerce teams audit funnels, prioritize conversion fixes, and understand where shoppers lose confidence.", 164 "isPartOf": { 165 "@id": "https://www.taurist.com/#website" 166 }, 167 "publisher": { 168 "@id": "https://www.taurist.com/#organization" 169 } 170 } 171 ] 172}</script>
172 173<meta name="facebook-domain-verification" content="8ydtuyieiq8ieej0o2gvaces7timge" />
174<script src="/hub-static/dw-consent.js"></script>
vendor: 1 bytes, line 174
174
175<script>
vendor: 323 bytes, line 175
175(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src='https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);})(window,document,'script','dataLayer','
175GTM-598V8RJP
vendor: 3 bytes, line 175
175');
175</script>
vendor: 1 bytes, line 175
175
176<script src="/hub-static/dw-track.js"></script>
vendor: 1 bytes, line 176
176
177<script src="/hub-static/dw-attribution.js"></script>
vendor: 1 bytes, line 177
177
178<script defer src="https://dataworks-ingest-production.taurist.workers.dev/dw.js" data-site="taurist-com" data-api="https://dataworks-ingest-production.taurist.workers.dev"></script>
178 179</head> 180<body>
vendor: 68 bytes, lines 180-181
180 181<noscript><iframe src="https://www.googletagmanager.com/ns.html?id=
181GTM-598V8RJP
vendor: 83 bytes, line 181
181" height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript>
182<noscript><section class="taurist-crawl-copy"><h2>About /cro</h2><p>/cro is the audit-led conversion path inside Taurist for ecommerce teams that need a clearer view of funnel friction before committing to a larger optimization program.</p><p>It focuses on what is slowing the buying decision: product-page clarity, checkout hesitation, offer structure, trust signals, analytics blind spots, and the places where shoppers lose confidence.</p><p>The goal is not to make random changes faster. The goal is to understand which issues deserve attention first, so teams can move from opinions and scattered tests into a sharper conversion roadmap.</p><p><a href="/notes">Read Taurist Notes</a></p></section></noscript> 183<main class="lg cro-page" id="cro"> 184 <section class="lg-hero"> 185 <div class="lg-wrap"> 186 <p class="lg-eyebrow">Taurist product</p> 187 <h1><span class="slash">/</span>cro</h1> 188 <ul class="lg-meta"> 189 <li><span class="k">Status</span><span class="v">Product in development</span></li> 190 <li><span class="k">Focus</span><span class="v">Shopify conversion intelligence</span></li> 191 <li><span class="k">Built from</span><span class="v">Conversion Works audit systems</span></li> 192 </ul> 193 </div> 194 </section> 195 196 <div class="lg-wrap"> 197 <div class="cro-body"> 198 <p class="lg-lead">/cro is Taurist's product layer for ecommerce teams that want sharper conversion decisions without adding another heavy agency workflow.</p> 199 200 <section class="lg-sec" id="what-it-is"> 201 <h2><span class="num">01</span>What it is</h2> 202 <p>We are keeping /cro as its own Taurist product path while the public experience is finalized. It is shaped by the CRO audit process, Shopify analysis, testing ideas, and opportunity prioritization behind Conversion Works.</p> 203 <p>For now, the best way to use that thinking is through Conversion Works. As the standalone product becomes ready, this URL will become its home.</p> 204 <div class="cro-actions"> 205 <a class="cro-button" href="/conversion">Explore Conversion Works</a> 206 <a class="cro-button is-secondary" href="mailto:[email protected]?subject=/cro updates">Ask about /cro</a> 207 </div> 208 </section> 209 210 <section class="lg-sec" id="direction"> 211 <h2><span class="num">02</span>Where it is headed</h2> 212 <div class="cro-split"> 213 <div class="cro-mini"> 214 <h3>Signals</h3> 215 <p>Cleaner reads on where shoppers hesitate, what pages need attention, and which fixes are worth testing first.</p> 216 </div> 217 <div class="cro-mini"> 218 <h3>Prioritization</h3> 219 <p>A practical layer for turning audit findings, experiment ideas, and Shopify performance patterns into a focused action queue.</p> 220 </div> 221 </div> 222 </section> 223 </div> 224 </div> 225</main> 226
227<script src="/hub-static/site-nav.js"></script>
vendor: 1 bytes, line 227
227
228<script src="/hub-static/site-foot.js"></script>
228 229</body> 230</html>
Line numbers count LF bytes from the start of the resource, as the search results do. Vendor segments are library code the classifier recognised; they are stored but not indexed. Bytes are shown as Latin1 characters, one per byte.