1<!doctype html><html lang="en"><head> 2 <meta charset="utf-8"> 3 4 <title>How to structure content for AI Search</title> 5 6 7 <link rel="shortcut icon" href="https://www.hellodigital.ie/hubfs/Hello%20Digital%20Favicon%20New-1.png"> 8 9 <meta name="description" content="Learn how to structure content for AI search so pages are easier to understand, retrieve and cite across AI-powered search results."> 10 11 12 13 14 15 16 <meta name="viewport" content="width=device-width, initial-scale=1"> 17 18 19 <meta property="og:description" content="Learn how to structure content for AI search so pages are easier to understand, retrieve and cite across AI-powered search results."> 20 <meta property="og:title" content="How to structure content for AI Search"> 21 <meta name="twitter:description" content="Learn how to structure content for AI search so pages are easier to understand, retrieve and cite across AI-powered search results."> 22 <meta name="twitter:title" content="How to structure content for AI Search"> 23 24 25 26 27 <style> 28a.cta_button{-moz-box-sizing:content-box !important;-webkit-box-sizing:content-box !important;box-sizing:content-box !important;vertical-align:middle}.hs-breadcrumb-menu{list-style-type:none;margin:0px 0px 0px 0px;padding:0px 0px 0px 0px}.hs-breadcrumb-menu-item{float:left;padding:10px 0px 10px 10px}.hs-breadcrumb-menu-divider:before{content:'âº';padding-left:10px}.hs-featured-image-link{border:0}.hs-featured-image{float:right;margin:0 0 20px 20px;max-width:50%}@media (max-width: 568px){.hs-featured-image{float:none;margin:0;width:100%;max-width:100%}}.hs-screen-reader-text{clip:rect(1px, 1px, 1px, 1px);height:1px;overflow:hidden;position:absolute !important;width:1px} 29</style> 30 31<style> 32/* Settings */ 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73 74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89:root { 90 /* HubSpot DND layout grid */ 91 --hsElevate--column__gap: 2.13%; 92 --hsElevate--column__widthMultiplier: 8.333; 93 94 /* Sections */ 95 --hsElevate--contentWrapper--narrow__maxWidth: 768px ; 96 --hsElevate--contentWrapper--medium__maxWidth: 1120px ; 97 --hsElevate--contentWrapper--wide__maxWidth: 1296px ; 98 99 --hsElevate--section--extraSmall__verticalPadding: 48px ; 100 --hsElevate--section--small__verticalPadding: 64px ; 101 --hsElevate--section--medium__verticalPadding: 96px ; 102 --hsElevate--section--large__verticalPadding: 128px ; 103 --hsElevate--section--extraLarge__verticalPadding: 192px ; 104 105 /* Default section left/right padding */ 106 --hsElevate--section--horizontalPadding: 32px ; 107 108 /* Gap - default gaps that could be easily leveraged in module styles via class names */ 109 --hsElevate--gap--extraSmall: 16px ; 110 --hsElevate--gap--small: 24px ; 111 --hsElevate--gap--medium: 32px ; 112 --hsElevate--gap--large: 64px ; 113 --hsElevate--gap--extraLarge: 96px ; 114 115 /* Spacing - default spacing values */ 116 --hsElevate--spacing--4: 4px ; 117 --hsElevate--spacing--8: 8px ; 118 --hsElevate--spacing--12: 12px ; 119 --hsElevate--spacing--16: 16px ; 120 --hsElevate--spacing--20: 20px ; 121 --hsElevate--spacing--24: 24px ; 122 --hsElevate--spacing--32: 32px ; 123 --hsElevate--spacing--40: 40px ; 124 --hsElevate--spacing--48: 48px ; 125 --hsElevate--spacing--56: 56px ; 126 --hsElevate--spacing--64: 64px ; 127 --hsElevate--spacing--72: 72px ; 128 --hsElevate--spacing--80: 80px ; 129 --hsElevate--spacing--88: 88px ; 130 --hsElevate--spacing--96: 96px ; 131 --hsElevate--spacing--104: 104px ; 132 --hsElevate--spacing--112: 112px ; 133 --hsElevate--spacing--120: 120px ; 134 --hsElevate--spacing--128: 128px ; 135 --hsElevate--spacing--136: 136px ; 136 --hsElevate--spacing--144: 144px ; 137 --hsElevate--spacing--152: 152px ; 138 --hsElevate--spacing--160: 160px ; 139 --hsElevate--spacing--168: 168px ; 140 --hsElevate--spacing--176: 176px ; 141 --hsElevate--spacing--184: 184px ; 142 --hsElevate--spacing--192: 192px ; 143 144 /* Grids */ 145 --default-section-padding: var(--hsElevate--section--medium__verticalPadding) var(--hsElevate--section--horizontalPadding); 146 --default-section-margin: 0; 147 --default-section-max-width: var(--hsElevate--contentWrapper--wide__maxWidth); 148 --default-container-padding: 0; 149 --default-container-margin: 0; 150 --default-container-gap: var(--hsElevate--gap--medium); 151 --default-container-row-gap: var(--hsElevate--gap--medium); 152 --default-container-column-gap: var(--hsElevate--gap--medium); 153 --default-table-padding: 0; 154 --default-table-margin: 0; 155 --default-table-row-gap: var(--hsElevate--gap--medium); 156 --default-table-column-gap: var(--hsElevate--gap--medium); 157} 158 159 160 161 162 163 164 165 166 167 168 169:root { 170 /* Text spacing */ 171 172 --hsElevate--text--extraSmall__margin: 0 0.75rem; /* 12px */ 173 --hsElevate--text--small__margin: 0 1.25rem; /* 20px */ 174 --hsElevate--text__margin: 0 2rem; /* 32px */ 175 --hsElevate--text--large__margin: 0 2.5rem; /* 40px */ 176 --hsElevate--text--extraLarge__margin: 0 4rem; /* 64px */ 177 178 /* Body */ 179 180 --hsElevate--baseText__fontSize: 16px ; 181 --hsElevate--body__font: Epilogue ; 182 --hsElevate--body--small__fontSize: 1.000125rem ; 183 --hsElevate--body__fontSize: 1.125rem ; 184 --hsElevate--body--large__fontSize: 1.499625rem ; 185 --hsElevate--body--extraLarge__fontSize: 1.9991249999999998rem ; 186 --hsElevate--body__fontWeight: normal ; 187 --hsElevate--body__fontStyle: normal ; 188 --hsElevate--body__lineHeight: 1.55; 189 190 /* Primary links */ 191 192 --hsElevate--link--primary__fontColor: #0303ab ; 193 194 195 --hsElevate--link--primary__textDecoration: none; 196 --hsElevate--link--primary__textDecorationColor: transparent; 197 198 199 /* Hover state */ 200 201 --hsElevate--link--primary__hover--fontColor: #0303ab ; 202 203 204 --hsElevate--link--primary__hover--textDecoration: underline; 205 --hsElevate--link--primary__hover--textDecorationColor: #0303ab ; 206 207 208 /* Secondary links */ 209 210 --hsElevate--link--secondary__fontColor: #ffffff ; 211 212 213 --hsElevate--link--secondary__textDecoration: none; 214 --hsElevate--link--secondary__textDecorationColor: transparent; 215 216 217 /* Hover state */ 218 219 --hsElevate--link--secondary__hover--fontColor: #ffffff ; 220 221 222 --hsElevate--link--secondary__hover--textDecoration: underline; 223 --hsElevate--link--secondary__hover--textDecorationColor: #ffffff ; 224 225 226 /* Headings */ 227 228 /* Percentage change for the heading font sizes on mobile */ 229 --hsElevate--heading__tablet-modifier: 0.8; 230 231 --hsElevate--heading__lineHeight: 1.2; 232 233 --hsElevate--display1__font: Epilogue ; 234 --hsElevate--display1__fontSize: 6.313rem; 235 236 --hsElevate--display2__font: Epilogue ; 237 --hsElevate--display2__fontSize: 4.75rem; 238 239 --hsElevate--h1__font: Anton ; 240 --hsElevate--h1__fontSize: 3.5625rem ; 241 --hsElevate--h1__fontWeight: normal ; 242 --hsElevate--h1__fontStyle: normal ; 243 244 --hsElevate--h2__font: Anton ; 245 --hsElevate--h2__fontSize: 2.6875rem ; 246 --hsElevate--h2__fontWeight: normal ; 247 --hsElevate--h2__fontStyle: normal ; 248 249 --hsElevate--h3__font: Anton ; 250 --hsElevate--h3__fontSize: 2.0rem ; 251 --hsElevate--h3__fontWeight: normal ; 252 --hsElevate--h3__fontStyle: normal ; 253 254 --hsElevate--h4__font: Anton ; 255 --hsElevate--h4__fontSize: 1.5rem ; 256 --hsElevate--h4__fontWeight: normal ; 257 --hsElevate--h4__fontStyle: normal ; 258 259 --hsElevate--h5__font: Anton ; 260 --hsElevate--h5__fontSize: 1.25rem ; 261 --hsElevate--h5__fontWeight: normal ; 262 --hsElevate--h5__fontStyle: normal ; 263 264 --hsElevate--h6__font: Anton ; 265 --hsElevate--h6__fontSize: 1.0rem ; 266 --hsElevate--h6__fontWeight: normal ; 267 --hsElevate--h6__fontStyle: normal ; 268 269 /* Quotes */ 270 271 --hsElevate--quotes__font: Epilogue ; 272 --hsElevate--quotes__fontColor: ; 273 --hsElevate--quotes__fontSize: 1.125rem ; 274 --hsElevate--quotes__fontWeight: 400 ; 275 --hsElevate--quotes__fontStyle: normal ; 276 277 /* Captions */ 278 279 --hsElevate--captions__font: Epilogue ; 280 --hsElevate--captions__fontSize: 0.75rem ; 281 --hsElevate--captions__fontWeight: 800 ; 282 --hsElevate--captions__fontStyle: normal ; 283 --hsElevate--captions__case: uppercase ; 284 285 /* Images */ 286 287 --hsElevate--rteImages__margin: 2rem; /* 32px */ 288} 289 290 291 292:root { 293 /* Base colors */ 294 --hsElevate--color--base--1: #FFFFFF ; 295 --hsElevate--color--base--2: #ffffff ; 296 --hsElevate--color--base--3: #000000 ; 297 298 /* Accent colors */ 299 --hsElevate--color--accent--1: #ffffff ; 300 --hsElevate--color--accent--2: #ffffff ; 301 --hsElevate--color--accent--3: #0303ab ; 302} 303 304 305 306 307 308:root { 309 /* Primary button variables */ 310 --hsElevate--button--primary__buttonFill: filled ; 311 312 /* Primary button font */ 313 --hsElevate--button--primary__font: Epilogue ; 314 /* 315 TODO: Look into why primary_button.text.size ~ primary_button.text.size_unit 316 is not evaluating to the correct size_unit, but can still take in px 317 */ 318 --hsElevate--button--primary__fontSize: 1.0rem ; 319 --hsElevate--button--primary__fontWeight: normal ; 320 --hsElevate--button--primary__fontStyle: normal ; 321 322 /* Primary button text color */ 323 --hsElevate--button--primary__textColor: #ffffff ; 324 --hsElevate--button--primary__hover--textColor: #ffffff ; 325 326 /* Primary button shape */ 327 328 329 330 331 332 --hsElevate--button--primary__borderRadius: 50px; 333 334 335 /* Primary button background color */ 336 337 --hsElevate--button--primary__backgroundColor: #ff661f ; 338 --hsElevate--button--primary__hover--backgroundColor: #000000 ; 339 340 --hsElevate--button--primary__active--backgroundColor: #000000 ; 341 342 343 344 /* Primary button border */ 345 --hsElevate--button--primary__borderThickness: 0px ; 346 --hsElevate--button--primary__hover--borderThickness: 0px ; 347 348 349 --hsElevate--button--primary__borderColor: transparent; 350 --hsElevate--button--primary__hover--borderColor: transparent; 351 352 353 /* Secondary button variables */ 354 --hsElevate--button--secondary__buttonFill: no_fill ; 355 356 /* Secondary button font */ 357 --hsElevate--button--secondary__font: Epilogue ; 358 --hsElevate--button--secondary__fontSize: 1.0rem ; 359 --hsElevate--button--secondary__fontWeight: normal ; 360 --hsElevate--button--secondary__fontStyle: normal ; 361 362 /* Secondary button text color */ 363 --hsElevate--button--secondary__textColor: #0303ab ; 364 --hsElevate--button--secondary__hover--textColor: #111111 ; 365 366 /* Secondary button shape */ 367 368 369 370 371 372 --hsElevate--button--secondary__borderRadius: 50px; 373 374 375 /* Secondary button background color */ 376 377 --hsElevate--button--secondary__backgroundColor: transparent; 378 --hsElevate--button--secondary__hover--backgroundColor: transparent; 379 380 381 382 /* Secondary button border */ 383 --hsElevate--button--secondary__borderThickness: 2px ; 384 --hsElevate--button--secondary__hover--borderThickness: 2px ; 385 386 387 --hsElevate--button--secondary__borderColor: #0303ab ; 388 --hsElevate--button--secondary__hover--borderColor: #111111 ; 389 390 391 392 /* Tertiary button variables */ 393 --hsElevate--button--tertiary__buttonFill: filled ; 394 395 /* Tertiary button font */ 396 --hsElevate--button--tertiary__font: Epilogue ; 397 --hsElevate--button--tertiary__fontSize: 1.0rem ; 398 --hsElevate--button--tertiary__fontWeight: normal ; 399 --hsElevate--button--tertiary__fontStyle: normal ; 400 401 /* Tertiary button text color */ 402 --hsElevate--button--tertiary__textColor: #000000 ; 403 --hsElevate--button--tertiary__hover--textColor: #000000 ; 404 405 /* Tertiary button shape */ 406 407 408 409 410 411 --hsElevate--button--tertiary__borderRadius: 50px; 412 413 414 /* Tertiary button background color */ 415 416 --hsElevate--button--tertiary__backgroundColor: #ffffff ; 417 --hsElevate--button--tertiary__hover--backgroundColor: #FFFFFF ; 418 419 420 421 422 /* Tertiary button border */ 423 --hsElevate--button--tertiary__borderThickness: 0px ; 424 --hsElevate--button--tertiary__hover--borderThickness: 0px ; 425 426 427 --hsElevate--button--tertiary__borderColor: transparent; 428 --hsElevate--button--tertiary__hover--borderColor: transparent; 429 430 431 /* Accent button variables */ 432 --hsElevate--button--accent__buttonFill: no_fill ; 433 434 /* Accent button font */ 435 --hsElevate--button--accent__font: Epilogue ; 436 --hsElevate--button--accent__fontSize: 1.0rem ; 437 --hsElevate--button--accent__fontWeight: normal ; 438 --hsElevate--button--accent__fontStyle: normal ; 439 440 /* Accent button text color */ 441 --hsElevate--button--accent__textColor: #ffffff ; 442 --hsElevate--button--accent__hover--textColor: #FFFFFF ; 443 444 /* Accent button shape */ 445 446 447 448 449 450 --hsElevate--button--accent__borderRadius: 50px; 451 452 453 /* Accent button background color */ 454 455 --hsElevate--button--accent__backgroundColor: transparent; 456 --hsElevate--button--accent__hover--backgroundColor: transparent; 457 458 459 460 /* Accent button border */ 461 --hsElevate--button--accent__borderThickness: 2px ; 462 --hsElevate--button--accent__hover--borderThickness: 2px ; 463 464 465 --hsElevate--button--accent__borderColor: #ffffff ; 466 --hsElevate--button--accent__hover--borderColor: #FFFFFF ; 467 468 469} 470 471 472 473:root { 474 /* Form field background color */ 475 476 --hsElevate--formField__backgroundColor: #ffffff ; 477 478 479 /* Form field shape */ 480 481 482 483 484 485 --hsElevate--formField__borderRadius: 50px; 486 487 488 /* Form field border -- multiple fields to properly handle field visibility for both fill and no fill */ 489 490 491 492 493 /* Proper usage of variables to achieve "All" or "Bottom" will be within CSS */ 494 495 --hsElevate--formField__borderThickness: 1px ; 496 497 498 499 --hsElevate--formField__borderTop: 1px solid #D3DAE4 ; 500 --hsElevate--formField__borderRight: 1px solid #D3DAE4 ; 501 --hsElevate--formField__borderLeft: 1px solid #D3DAE4 ; 502 503 504 505 --hsElevate--formField__borderBottom: 1px solid #D3DAE4 ; 506 --hsElevate--formField__borderColor: #D3DAE4 ; 507 508 509 510 511 512 513 /* Form field text color */ 514 --hsElevate--formFieldInput__textColor: #000000 ; 515 516 /* Form field spacing */ 517 --hsElevate--formField__marginBottom: var(--hsElevate--spacing--32); 518 519 /* Form textarea border radius */ 520 --hsElevate--formFieldTextArea__borderRadius: calc(var(--hsElevate--formField__borderRadius) * 0.5); 521 522 /* Form field checkbox/radio */ 523 --hsElevate--formFieldCheckboxRadio__size: 24px; 524 --hsElevate--formFieldCheckboxRadio__fillColor: #000000; 525 526 /* Form field placeholder */ 527 --hsElevate--formFieldPlaceholder__textColor: #dfdcd7 ; 528 529 /* Form required field color */ 530 --hsElevate--formRequired__color: #de2828; 531 532 /* Form field datepicker icon */ 533 --hsElevate--formField__datepickerIcon: url("data:image/svg+xml,%3Csvg width='24' height='29' viewBox='0 0 24 29' fill='none' xmlns='http://www.w3.org/2000/svg'%3E%3Cg clip-path='url(%23clip0_3812_12272)'%3E%3Cpath d='M8.14286 2.07136C8.14286 1.35886 7.56964 0.785645 6.85714 0.785645C6.14464 0.785645 5.57143 1.35886 5.57143 2.07136V4.21422H3.42857C1.5375 4.21422 0 5.75172 0 7.64279V8.49993V11.0714V24.7856C0 26.6767 1.5375 28.2142 3.42857 28.2142H20.5714C22.4625 28.2142 24 26.6767 24 24.7856V11.0714V8.49993V7.64279C24 5.75172 22.4625 4.21422 20.5714 4.21422H18.4286V2.07136C18.4286 1.35886 17.8554 0.785645 17.1429 0.785645C16.4304 0.785645 15.8571 1.35886 15.8571 2.07136V4.21422H8.14286V2.07136ZM2.57143 11.0714H21.4286V24.7856C21.4286 25.2571 21.0429 25.6428 20.5714 25.6428H3.42857C2.95714 25.6428 2.57143 25.2571 2.57143 24.7856V11.0714Z' fill='%2309152B'/%3E%3C/g%3E%3Cdefs%3E%3CclipPath id='clip0_3812_12272'%3E%3Crect width='24' height='27.4286' fill='white' transform='translate(0 0.785645)'/%3E%3C/clipPath%3E%3C/defs%3E%3C/svg%3E%0A"); 534 535 /* Form field select icon */ 536 --hsElevate--formField__selectIcon: url("data:image/svg+xml,%3Csvg width='24' height='25' viewB
536ox='0 0 24 25' fill='none' xmlns='http://www.w3.org/2000/svg'%3E%3Cpath d='M10.9407 19.5595C11.5267 20.1454 12.4782 20.1454 13.0642 19.5595L22.0642 10.5595C22.6501 9.97354 22.6501 9.02197 22.0642 8.43604C21.4782 7.8501 20.5267 7.8501 19.9407 8.43604L12.0001 16.3767L4.05947 8.44072C3.47354 7.85478 2.52197 7.85478 1.93604 8.44072C1.3501 9.02666 1.3501 9.97822 1.93604 10.5642L10.936 19.5642L10.9407 19.5595Z' fill='%2309152B'/%3E%3C/svg%3E%0A"); 537 538 /* Textarea drag icon */ 539 --hsElevate--formField__dragIcon: url("data:image/svg+xml,%3Csvg width='11' height='12' viewBox='0 0 22 24' fill='none' xmlns='http://www.w3.org/2000/svg'%3E%3Cline y1='-1' x2='29.5206' y2='-1' transform='matrix(-0.666795 0.745241 -0.806754 -0.590888 19.6843 0)' stroke='%23303F59' stroke-width='2'/%3E%3Cpath d='M21.0005 9.99756L10.5005 21.9976' stroke='%23303F59' stroke-width='2'/%3E%3C/svg%3E%0A"); 540 541 /* Label text */ 542 --hsElevate--formLabel__textColor: #000000 ; 543 --hsElevate--formLabel__font: Epilogue ; 544 --hsElevate--formLabel__fontSize: 1.125rem ; 545 --hsElevate--formLabel__fontWeight: 500 ; 546 --hsElevate--formLabel__marginBottom: var(--hsElevate--spacing--8); 547 548 /* Help text */ 549 --hsElevate--formHelpText__textColor: #647390; 550 551 /* Form background color */ 552 553 --hsElevate--form__backgroundColor: #dfdcd7 ; 554 555 556 /* Form shape */ 557 558 559 560 561 562 --hsElevate--form__borderRadius: 24px; 563 564 565 /* Form border */ 566 567 --hsElevate--form__borderThickness: 1px ; 568 --hsElevate--form__borderColor: #D3DAE4 ; 569 570 571 /* Form spacing */ 572 --hsElevate--form__padding: var(--hsElevate--spacing--48); 573 574 /* CSS variables for new forms */ 575 576 /* Global vars */ 577 --hsf-global__font-family: var(--hsElevate--formLabel__font); 578 --hsf-global__font-size: var(--hsElevate--formLabel__fontSize); 579 --hsf-global__color: var(--hsElevate--formLabel__textColor); 580 --hsf-global-error__color: var(--hsElevate--formRequired__color); 581 582 /* Form */ 583 --hsf-background__background-color: var(--hsElevate--form__backgroundColor); 584 --hsf-background__padding: var(--hsElevate--form__padding); 585 --hsf-background__border-style: solid; 586 --hsf-background__border-color: var(--hsElevate--form__borderColor); 587 --hsf-background__border-radius: var(--hsElevate--form__borderRadius); 588 --hsf-background__border-width: var(--hsElevate--form__borderThickness); 589 590 /* Content */ 591 --hsf-heading__font-family: var(--hsf-global__font-family); 592 --hsf-heading__color: var(--hsf-global__color); 593 --hsf-heading__text-shadow: none; 594 --hsf-richtext__font-family: var(--hsf-global__font-family); 595 --hsf-richtext__font-size: var(--hsf-global__font-size); 596 --hsf-richtext__color: var(--hsf-global__color); 597 598 /* Labels */ 599 --hsf-field-label__font-family: var(--hsf-global__font-family); 600 --hsf-field-label__font-size: var(--hsf-global__font-size); 601 --hsf-field-label__color: var(--hsf-global__color); 602 --hsf-field-label-requiredindicator__color: var(--hsf-global-error__color); 603 --hsf-module__vertical-spacing: var(--hsElevate--formLabel__marginBottom); 604 605 /* Help text */ 606 --hsf-field-description__font-family: var(--hsf-global__color); 607 --hsf-field-description__color: var(--hsElevate--formHelpText__textColor); 608 609 /* Errors */ 610 --hsf-erroralert__font-family: var(--hsElevate--formLabel__font); 611 --hsf-erroralert__color: var(--hsf-global-error__color); 612 613 /* Field footer */ 614 --hsf-field-footer__font-family: var(--hsf-field-description__font-family); 615 --hsf-field-footer__color: var(--hsf-field-description__color); 616 617 /* Field */ 618 --hsf-field-input__font-family: var(--hsf-global__font-family); 619 --hsf-field-input__background-color: var(--hsElevate--formField__backgroundColor); 620 --hsf-field-input__placeholder-color: var(--hsElevate--formFieldPlaceholder__textColor); 621 --hsf-field-input__border-color: var(--hsElevate--formField__borderColor); 622 623 --hsf-field-input__border-width: var(--hsElevate--formField__borderThickness); 624 625 --hsf-field-input__border-style: solid; 626 --hsf-field-input__border-radius: var(--hsElevate--formField__borderRadius); 627 --hsf-field-input__padding: var(--hsElevate--spacing--20) var(--hsElevate--spacing--32); 628 --hsf-field-input__color: var(--hsElevate--formFieldInput__textColor); 629 --hsf-row__vertical-spacing: var(--hsElevate--formField__marginBottom); 630 --hsf-row__horizontal-spacing: var(--hsElevate--spacing--32); 631 632 /* Textarea */ 633 --hsf-field-textarea__font-family: var(--hsf-field-input__font-family); 634 --hsf-field-textarea__color: var(--hsf-field-input__color); 635 --hsf-field-textarea__background-color: var(--hsf-field-input__background-color); 636 --hsf-field-textarea__border-color: var(--hsf-field-input__border-color); 637 --hsf-field-textarea__border-style: var(--hsf-field-input__border-style); 638 --hsf-field-textarea__border-radius: var(--hsElevate--formFieldTextArea__borderRadius); 639 --hsf-field-textarea__padding: var(--hsf-field-input__padding); 640 641 /* Checkbox */ 642 --hsf-field-checkbox__padding: calc(var(--hsElevate--formFieldCheckboxRadio__size) / 2); 643 --hsf-field-checkbox__background-color: #fff; 644 --hsf-field-checkbox__color: var(--hsElevate--formFieldCheckboxRadio__fillColor); 645 --hsf-field-checkbox__border-color: var(--hsf-field-input__border-color); 646 --hsf-field-checkbox__border-width: 1px 1px 1px 1px; 647 --hsf-field-checkbox__border-style: var(--hsf-field-input__border-style); 648 649 /* Radio */ 650 --hsf-field-radio__padding: calc(var(--hsElevate--formFieldCheckboxRadio__size) / 2); 651 --hsf-field-radio__background-color: #fff; 652 --hsf-field-radio__color: var(--hsElevate--formFieldCheckboxRadio__fillColor); 653 --hsf-field-radio__border-color: var(--hsf-field-input__border-color); 654 --hsf-field-radio__border-width: 1px 1px 1px 1px; 655 --hsf-field-radio__border-style: var(--hsf-field-input__border-style); 656 657 /* Progress bar CSS vars: 658 - --hsf-progressbar__font-family 659 - --hsf-progressbar__font-family 660 - --hsf-progressbar__font-size 661 - --hsf-progressbar__color 662 - --hsf-progressbar__background-color 663 - --hsf-progressbar__background 664 - --hsf-progressbar__border-color 665 - --hsf-progressbar__border-style 666 - --hsf-progressbar__border-width 667 */ 668 669 /* Button */ 670 --hsf-button__width: 100%; 671 --hsf-button__font-family: var(--hsElevate--button--primary__font); 672 --hsf-button__font-size: var(--hsElevate--button--primary__fontSize); 673 --hsf-button__font-weight: var(--hsElevate--button--primary__fontWeight); 674 --hsf-button__color: var(--hsElevate--button--primary__textColor); 675 --hsf-button__background-color: var(--hsElevate--button--primary__backgroundColor); 676 --hsf-button__background-image: none; 677 --hsf-button__border-radius: var(--hsElevate--button--primary__borderRadius); 678 --hsf-button__border-width: var(--hsElevate--button--primary__borderThickness); 679 --hsf-button__border-style: solid; 680 --hsf-button__border-color: var(--hsElevate--button--primary__borderColor); 681 --hsf-button__padding: var(--hsElevate--spacing--20) var(--hsElevate--spacing--24); 682 --hsf-button__box-shadow: none; 683 --hsf-button--hover__color: var(--hsElevate--button--primary__hover--textColor); 684 --hsf-button--hover__background-color: var(--hsElevate--button--primary__hover--backgroundColor); 685 --hsf-button--hover__border-color: var(--hsElevate--button--primary__hover--borderColor); 686 --hsf-button--focus__color: var(--hsElevate--button--primary__hover--textColor); 687 --hsf-button--focus__background-color: var(--hsElevate--button--primary__hover--backgroundColor); 688 --hsf-button--focus__border-color: var(--hsElevate--button--primary__hover--borderColor); 689} 690 691@media (max-width: 600px) { 692 :root { 693 --hsElevate--form__padding: var(--hsElevate--spacing--24); 694 } 695 696 .hsfc-PhoneInput__FlagAndCaret { 697 --hsf-field-input__padding: var(--hsElevate--spacing--20) var(--hsElevate--spacing--16); 698 } 699} 700 701 702 703 704 705 706 707 708 709 710 711 712:root { 713 /* Card variant 1 */ 714 715 /* Shape */ 716 717 718 719 720 721 --hsElevate--card--variant1__borderRadius: 16px; 722 --hsElevate--card--variant1__iconBorderRadius: 12px; 723 724 725 /* Border thickness */ 726 --hsElevate--card--variant1__borderThickness: 1px ; 727 728 /* Colors */ 729 730 --hsElevate--card--variant1__backgroundColor: #FFFFFF ; 731 732 733 734 --hsElevate--card--variant1__borderColor: #D3DAE4 ; 735 736 737 --hsElevate--card--variant1__textColor: #000000 ; 738 739 /* Links */ 740 741 742 743 744 --hsElevate--card--variant1--link__fontColor: #0303ab ; 745 746 747 --hsElevate--card--variant1--link__textDecoration: none; 748 --hsElevate--card--variant1--link__textDecorationColor: transparent; 749 750 751 /* Hover state */ 752 753 --hsElevate--card--variant1--link__hover--fontColor: #0303ab ; 754 755 --hsElevate--card--variant1--link__hover--textDecoration: underline; 756 --hsElevate--card--variant1--link__hover--textDecorationColor: #0303ab ; 757 758 759 /* Icon colors */ 760 761 --hsElevate--card--variant1__iconColor: #0303ab ;
762 --hsElevate--card--variant1__iconBackgroundColor: #ffffff ; 763 764 /* Card variant 2 */ 765 766 /* Shape */ 767 768 769 770 771 772 --hsElevate--card--variant2__borderRadius: 16px; 773 --hsElevate--card--variant2__iconBorderRadius: 12px; 774 775 776 /* Border thickness */ 777 --hsElevate--card--variant2__borderThickness: 1px ; 778 779 /* Colors */ 780 781 --hsElevate--card--variant2__backgroundColor: #ffffff ; 782 783 784 785 --hsElevate--card--variant2__borderColor: #D3DAE4 ; 786 787 788 --hsElevate--card--variant2__textColor: #000000 ; 789 790 /* Links */ 791 792 793 794 795 --hsElevate--card--variant2--link__fontColor: #0303ab ; 796 797 798 --hsElevate--card--variant2--link__textDecoration: none; 799 --hsElevate--card--variant2--link__textDecorationColor: transparent; 800 801 802 /* Hover state */ 803 804 --hsElevate--card--variant2--link__hover--fontColor: #0303ab ; 805 806 --hsElevate--card--variant2--link__hover--textDecoration: underline; 807 --hsElevate--card--variant2--link__hover--textDecorationColor: #0303ab ; 808 809 810 /* Icon colors */ 811 812 --hsElevate--card--variant2__iconColor: #0303ab ; 813 --hsElevate--card--variant2__iconBackgroundColor: #D3DAE4 ; 814 815 /* Card variant 3 */ 816 817 /* Shape */ 818 819 820 821 822 823 --hsElevate--card--variant3__borderRadius: 16px; 824 --hsElevate--card--variant3__iconBorderRadius: 12px; 825 826 827 /* Border thickness */ 828 --hsElevate--card--variant3__borderThickness: 1px ; 829 830 /* Colors */ 831 832 --hsElevate--card--variant3__backgroundColor: #000000 ; 833 834 835 836 --hsElevate--card--variant3__borderColor: #303F59 ; 837 838 839 --hsElevate--card--variant3__textColor: #ffffff ; 840 841 /* Links */ 842 843 844 845 846 --hsElevate--card--variant3--link__fontColor: #ffffff ; 847 848 849 --hsElevate--card--variant3--link__textDecoration: none; 850 --hsElevate--card--variant3--link__textDecorationColor: transparent; 851 852 853 /* Hover state */ 854 855 --hsElevate--card--variant3--link__hover--fontColor: #ffffff ; 856 857 --hsElevate--card--variant3--link__hover--textDecoration: underline; 858 --hsElevate--card--variant3--link__hover--textDecorationColor: #ffffff ; 859 860 861 /* Icon colors */ 862 863 --hsElevate--card--variant3__iconColor: #ffffff ; 864 --hsElevate--card--variant3__iconBackgroundColor: #303F59 ; 865 866 /* Card variant 4 */ 867 868 /* Shape */ 869 870 871 872 873 874 --hsElevate--card--variant4__borderRadius: 16px; 875 --hsElevate--card--variant4__iconBorderRadius: 12px; 876 877 878 /* Border thickness */ 879 --hsElevate--card--variant4__borderThickness: 1px ; 880 881 /* Colors */ 882 883 --hsElevate--card--variant4__backgroundColor: #0303ab ; 884 885 886 887 --hsElevate--card--variant4__borderColor: #303F59 ; 888 889 890 --hsElevate--card--variant4__textColor: #ffffff ; 891 892 /* Links */ 893 894 895 896 897 --hsElevate--card--variant4--link__fontColor: #ffffff ; 898 899 900 --hsElevate--card--variant4--link__textDecoration: none; 901 --hsElevate--card--variant4--link__textDecorationColor: transparent; 902 903 904 /* Hover state */ 905 906 --hsElevate--card--variant4--link__hover--fontColor: #ffffff ; 907 908 --hsElevate--card--variant4--link__hover--textDecoration: underline; 909 --hsElevate--card--variant4--link__hover--textDecorationColor: #ffffff ; 910 911 912 /* Icon colors */ 913 --hsElevate--card--variant4__iconColor: #ffffff ; 914 --hsElevate--card--variant4__iconBackgroundColor: #0303ab ; 915} 916 917 918 919 920 921 922 923 924 925 926 927 928 929 930 931 932:root { 933 /* Light section 1 */ 934 --hsElevate--section--lightSection--1__backgroundColor: #FFFFFF ; 935 --hsElevate--section--lightSection--1__textColor: #000000 ; 936 --hsElevate--section--lightSection--1__accentColor: #0303ab ; 937 --hsElevate--section--lightSection--1__captionColor: #dfdcd7 ; 938 --hsElevate--section--lightSection--1--blockquote__textColor: #000000 ; 939 --hsElevate--section--lightSection--1--blockquote__backgroundColor: #dfdcd7 ; 940 --hsElevate--section--lightSection--1--blockquote__accentColor: #0303ab ; 941 942 943 944 945 946 --hsElevate--section--lightSection--1--link__fontColor: #0303ab ; 947 948 949 --hsElevate--section--lightSection--1--link__textDecoration: none; 950 --hsElevate--section--lightSection--1--link__textDecorationColor: transparent; 951 952 953 /* Hover state */ 954 955 --hsElevate--section--lightSection--1--link__hover--fontColor: #0303ab ; 956 957 --hsElevate--section--lightSection--1--link__hover--textDecoration: underline; 958 --hsElevate--section--lightSection--1--link__hover--textDecorationColor: #0303ab ; 959 960 961 /* Light section 2 */ 962 --hsElevate--section--lightSection--2__backgroundColor: #dfdcd7 ; 963 --hsElevate--section--lightSection--2__textColor: #000000 ; 964 --hsElevate--section--lightSection--2__accentColor: #0303ab ; 965 --hsElevate--section--lightSection--2__captionColor: #dfdcd7 ; 966 --hsElevate--section--lightSection--2--blockquote__textColor: #000000 ; 967 --hsElevate--section--lightSection--2--blockquote__backgroundColor: #dfdcd7 ; 968 --hsElevate--section--lightSection--2--blockquote__accentColor: #0303ab ; 969 970 971 972 973 974 --hsElevate--section--lightSection--2--link__fontColor: #0303ab ; 975 976 977 --hsElevate--section--lightSection--2--link__textDecoration: none; 978 --hsElevate--section--lightSection--2--link__textDecorationColor: transparent; 979 980 981 /* Hover state */ 982 983 --hsElevate--section--lightSection--2--link__hover--fontColor: #0303ab ; 984 985 --hsElevate--section--lightSection--2--link__hover--textDecoration: underline; 986 --hsElevate--section--lightSection--2--link__hover--textDecorationColor: #0303ab ; 987 988 989 /* Light section 3 */ 990 --hsElevate--section--lightSection--3__backgroundColor: #dfdcd7 ; 991 --hsElevate--section--lightSection--3__textColor: #000000 ; 992 --hsElevate--section--lightSection--3__accentColor: #0303ab ; 993 --hsElevate--section--lightSection--3__captionColor: #dfdcd7 ; 994 --hsElevate--section--lightSection--3--blockquote__textColor: #000000 ; 995 --hsElevate--section--lightSection--3--blockquote__backgroundColor: #dfdcd7 ; 996 --hsElevate--section--lightSection--3--blockquote__accentColor: #0303ab ; 997 998 999 1000 1001 1002 --hsElevate--section--lightSection--3--link__fontColor: #0303ab ; 1003 1004 1005 --hsElevate--section--lightSection--3--link__textDecoration: none; 1006 --hsElevate--section--lightSection--3--link__textDecorationColor: transparent; 1007 1008 1009 /* Hover state */ 1010 1011 --hsElevate--section--lightSection--3--link__hover--fontColor: #0303ab ; 1012 1013 --hsElevate--section--lightSection--3--link__hover--textDecoration: underline; 1014 --hsElevate--section--lightSection--3--link__hover--textDecorationColor: #0303ab ; 1015 1016 1017 /* Dark section 1 */ 1018 --hsElevate--section--darkSection--1__backgroundColor: #0303ab ; 1019 --hsElevate--section--darkSection--1__textColor: #ffffff ; 1020 --hsElevate--section--darkSection--1__accentColor: #ffffff ; 1021 --hsElevate--section--darkSection--1__captionColor: #ffffff ; 1022 --hsElevate--section--darkSection--1--blockquote__textColor: #ffffff ; 1023 --hsElevate--section--darkSection--1--blockquote__backgroundColor: #0303ab ; 1024 --hsElevate--section--darkSection--1--blockquote__accentColor: #ffffff ; 1025 1026 1027 1028 1029 1030 --hsElevate--section--darkSection--1--link__fontColor: #ffffff ; 1031 1032 1033 --hsElevate--section--darkSection--1--link__textDecoration: none; 1034 --hsElevate--section--darkSection--1--link__textDecorationColor: transparent; 1035 1036 1037 /* Hover state */ 1038 1039 --hsElevate--section--darkSection--1--link__hover--fontColor: #ffffff ; 1040 1041 --hsElevate--section--darkSection--1--link__hover--textDecoration: underline; 1042 --hsElevate--section--darkSection--1--link__hover--textDecorationColor: #ffffff ; 1043 1044} 1045 1046 1047:root { 1048 /* Font */ 1049 --hsElevate--tag__font: Epilogue ; 1050 --hsElevate--tag__fontColor: ; 1051 --hsElevate--tag__fontSize: 0.875rem ; 1052 --hsElevate--tag__fontWeight: 500 ; 1053 --hsElevate--tag__fontStyle: normal ; 1054 1055 /* Text colors */ 1056 --hsElevate--tag__textColor: #063E95 ; 1057
1058 /* Background colors */ 1059 1060 --hsElevate--tag__backgroundColor: #E5F0FF ; 1061 1062 1063 /* Shape */ 1064 1065 1066 1067 1068 1069 --hsElevate--tag__borderRadius: 50px; 1070 1071 1072 /* Border thickness */ 1073 --hsElevate--tag__borderThickness: 1px ; 1074 --hsElevate--tag__borderColor: #E5F0FF ; 1075 1076 /* Case */ 1077 --hsElevate--tag__case: none ; 1078} 1079:root { 1080 /* Border radius based on shape */ 1081 --hsElevate-sharp: 0; 1082 --hsElevate-rounded--extra-small: 4px; 1083 --hsElevate-rounded--small: 8px; 1084 --hsElevate-rounded: 16px; 1085 --hsElevate-rounded--large: 24px; 1086 --hsElevate-rounded--extra-large: 32px; 1087 --hsElevate-circle: 50%; 1088} 1089:root { 1090 --hsElevate--icon--small__size: 16px; 1091 --hsElevate--icon--medium__size: 24px; 1092 --hsElevate--icon--large__size: 32px; 1093} 1094 1095/* Generic */ 1096 1097*, 1098*:before, 1099*:after { 1100 box-sizing: border-box; 1101} 1102/*! normalize.css v8.0.1 | MIT License | github.com/necolas/normalize.css */ 1103 1104/* Document 1105 ========================================================================== */ 1106 1107/** 1108 * 1. Correct the line height in all browsers. 1109 * 2. Prevent adjustments of font size after orientation changes in iOS. 1110 */ 1111 1112html { 1113 line-height: 1.15; /* 1 */ 1114 -webkit-text-size-adjust: 100%; /* 2 */ 1115} 1116 1117/* Sections 1118 ========================================================================== */ 1119 1120/** 1121 * Remove the margin in all browsers. 1122 */ 1123 1124body { 1125 margin: 0; 1126 overflow-x: hidden; 1127} 1128 1129/** 1130 * Correct the font size and margin on `h1` elements within `section` and 1131 * `article` contexts in Chrome, Firefox, and Safari. 1132 */ 1133 1134h1 { 1135 font-size: 2em; 1136 margin: 0.67em 0; 1137} 1138 1139/* Grouping content 1140 ========================================================================== */ 1141 1142/** 1143 * Add the correct box sizing in Firefox. 1144 */ 1145 1146hr { 1147 box-sizing: content-box; 1148 height: 0; 1149} 1150 1151/** 1152 * 1. Correct the inheritance and scaling of font size in all browsers. 1153 * 2. Correct the odd `em` font sizing in all browsers. 1154 */ 1155 1156pre { 1157 font-family: monospace, monospace; /* 1 */ 1158 font-size: 1em; /* 2 */ 1159} 1160 1161/* Text-level semantics 1162 ========================================================================== */ 1163 1164/** 1165 * 1. Remove the bottom border in Chrome 57- 1166 * 2. Add the correct text decoration in Chrome, Edge, Opera, and Safari. 1167 */ 1168 1169abbr[title] { 1170 border-bottom: none; /* 1 */ 1171 text-decoration: underline; /* 2 */ 1172 -webkit-text-decoration: underline dotted; 1173 text-decoration: underline dotted; /* 2 */ 1174} 1175 1176/** 1177 * Add the correct font weight in Chrome, Edge, and Safari. 1178 */ 1179 1180b, 1181strong { 1182 font-weight: bolder; 1183} 1184 1185/** 1186 * 1. Correct the inheritance and scaling of font size in all browsers. 1187 * 2. Correct the odd `em` font sizing in all browsers. 1188 */ 1189 1190code, 1191kbd, 1192samp { 1193 font-family: monospace, monospace; /* 1 */ 1194 font-size: 1em; /* 2 */ 1195} 1196 1197/** 1198 * Add the correct font size in all browsers. 1199 */ 1200 1201small { 1202 font-size: 80%; 1203} 1204 1205/** 1206 * Prevent `sub` and `sup` elements from affecting the line height in 1207 * all browsers. 1208 */ 1209 1210sub, 1211sup { 1212 font-size: 75%; 1213 line-height: 0; 1214 position: relative; 1215 vertical-align: baseline; 1216} 1217 1218sub { 1219 bottom: -0.25em; 1220} 1221 1222sup { 1223 top: -0.5em; 1224} 1225
1226/* Forms 1227 ========================================================================== */ 1228 1229/** 1230 * 1. Change the font styles in all browsers. 1231 * 2. Remove the margin in Firefox and Safari. 1232 */ 1233 1234button, 1235input, 1236optgroup, 1237select, 1238textarea { 1239 font-family: inherit; /* 1 */ 1240 font-size: 100%; /* 1 */ 1241 line-height: 1.15; /* 1 */ 1242 margin: 0; /* 2 */ 1243} 1244 1245/** 1246 * Remove the inheritance of text transform in Edge and Firefox. 1247 * 1. Remove the inheritance of text transform in Firefox. 1248 */ 1249 1250button, 1251select { 1252 text-transform: none; 1253} 1254 1255/** 1256 * Correct the inability to style clickable types in iOS and Safari. 1257 */ 1258 1259button, 1260[type='button'], 1261[type='reset'], 1262[type='submit'] { 1263 -webkit-appearance: button; 1264} 1265 1266/** 1267 * Remove the inner border and padding in Firefox. 1268 */ 1269 1270button::-moz-focus-inner, 1271[type='button']::-moz-focus-inner, 1272[type='reset']::-moz-focus-inner, 1273[type='submit']::-moz-focus-inner { 1274 border-style: none; 1275 padding: 0; 1276} 1277 1278/** 1279 * Restore the focus styles unset by the previous rule. 1280 */ 1281 1282button:-moz-focusring, 1283[type='button']:-moz-focusring, 1284[type='reset']:-moz-focusring, 1285[type='submit']:-moz-focusring { 1286 outline: 1px dotted ButtonText; 1287} 1288 1289/** 1290 * Correct the padding in Firefox. 1291 */ 1292 1293fieldset { 1294 padding: 0.35em 0.75em 0.625em; 1295} 1296
1297/** 1298 * Remove the padding so developers are not caught out when they zero out `fieldset` elements in all browsers. 1299 */ 1300 1301legend { 1302 padding: 0; 1303} 1304 1305/** 1306 * Add the correct vertical alignment in Chrome, Firefox, and Opera. 1307 */ 1308 1309progress { 1310 vertical-align: baseline; 1311} 1312 1313/** 1314 * Correct the cursor style of increment and decrement buttons in Chrome. 1315 */ 1316 1317[type='number']::-webkit-inner-spin-button, 1318[type='number']::-webkit-outer-spin-button { 1319 height: auto; 1320} 1321 1322/** 1323 * 1. Correct the odd appearance in Chrome and Safari. 1324 * 2. Correct the outline style in Safari. 1325 */ 1326 1327[type='search'] { 1328 -webkit-appearance: textfield; /* 1 */ 1329 outline-offset: -2px; /* 2 */ 1330} 1331 1332/** 1333 * Remove the inner padding in Chrome and Safari on macOS. 1334 */ 1335 1336[type='search']::-webkit-search-decoration { 1337 -webkit-appearance: none; 1338} 1339 1340/** 1341 * 1. Correct the inability to style clickable types in iOS and Safari. 1342 * 2. Change font properties to `inherit` in Safari. 1343 */ 1344 1345::-webkit-file-upload-button { 1346 -webkit-appearance: button; /* 1 */ 1347 font: inherit; /* 2 */ 1348} 1349 1350/* Interactive 1351 ========================================================================== */ 1352 1353/* 1354 * Add the correct display in Edge and Firefox. 1355 */ 1356 1357details { 1358 display: block; 1359} 1360 1361/* 1362 * Add the correct display in all browsers. 1363 */ 1364 1365summary { 1366 display: list-item; 1367} 1368 1369/* Objects */ 1370 1371.dnd-section { 1372 padding: var(--hsElevate--section--medium__verticalPadding) var(--hsElevate--section--horizontalPadding); 1373} 1374 1375.dnd-section > .row-fluid, 1376.hs-elevate-content-wrapper { 1377 margin: 0 auto; 1378 max-width: var(--hsElevate--contentWrapper--wide__maxWidth); 1379} 1380 1381.hs-elevate-content-wrapper { 1382 padding: 0 var(--hsElevate--section--horizontalPadding); 1383} 1384 1385/* Helper Classes */ 1386 1387.hs-elevate-content-wrapper--sm { 1388 max-width: var(--hsElevate--contentWrapper--narrow__maxWidth); 1389 padding: 0; 1390} 1391 1392.hs-elevate-content-wrapper--md { 1393 max-width: var(--hsElevate--contentWrapper--medium__maxWidth); 1394 padding: 0; 1395} 1396 1397/* Padding for non DND sections */ 1398 1399.hs-elevate-content-padding { 1400 padding-block: var(--hsElevate--section--medium__verticalPadding); 1401} 1402 1403.hs-elevate-content-padding--extra-small { 1404 padding-block: var(--hsElevate--section--extraSmall__verticalPadding); 1405} 1406 1407.hs-elevate-content-padding--small { 1408 padding-block: var(--hsElevate--section--small__verticalPadding); 1409} 1410 1411.hs-elevate-content-padding--large { 1412 padding-block: var(--hsElevate--section--large__verticalPadding); 1413} 1414 1415.hs-elevate-content-padding--extra-large { 1416 padding-block: var(--hsElevate--section--extraLarge__verticalPadding); 1417} 1418 1419.row-fluid { 1420 display: flex; 1421 flex-wrap: wrap; 1422 width: 100%; 1423} 1424 1425.row-fluid .span1, 1426.row-fluid .span2, 1427.row-fluid .span3, 1428.row-fluid .span4, 1429.row-fluid .span5, 1430.row-fluid .span6, 1431.row-fluid .span7, 1432.row-fluid .span8, 1433.row-fluid .span9, 1434.row-fluid .span10, 1435.row-fluid .span11, 1436.row-fluid .span12 { 1437 min-height: 1px; 1438 width: 100%; 1439} 1440 1441@media (min-width: 768px) { 1442 .row-fluid { 1443 flex-wrap: nowrap; 1444 justify-content: space-between; 1445 } 1446 1447 .row-fluid .span1 { 1448 width: calc(var(--hsElevate--column__widthMultiplier) * 1% * 1 - var(--hsElevate--column__gap) * var(--hsElevate--column__widthMultiplier) * 11 / 100); 1449 } 1450 1451 .row-fluid .span2 { 1452 width: calc(var(--hsElevate--column__widthMultiplier) * 1% * 2 - var(--hsElevate--column__gap) * var(--hsElevate--column__widthMultiplier) * 10 / 100); 1453 } 1454 1455 .row-fluid .span3 { 1456 width: calc(var(--hsElevate--column__widthMultiplier) * 1% * 3 - var(--hsElevate--column__gap) * var(--hsElevate--column__widthMultiplier) * 9 / 100); 1457 } 1458 1459 .row-fluid .span4 { 1460 width: calc(var(--hsElevate--column__widthMultiplier) * 1% * 4 - var(--hsElevate--column__gap) * var(--hsElevate--column__widthMultiplier) * 8 / 100); 1461 } 1462 1463 .row-fluid .span5 { 1464 width: calc(var(--hsElevate--column__widthMultiplier) * 1% * 5 - var(--hsElevate--column__gap) * var(--hsElevate--column__widthMultiplier) * 7 / 100); 1465 } 1466 1467 .row-fluid .span6 { 1468 width: calc(var(--hsElevate--column__widthMultiplier) * 1% * 6 - var(--hsElevate--column__gap) * var(--hsElevate--column__widthMultiplier) * 6 / 100); 1469 } 1470 1471 .row-fluid .span7 { 1472 width: calc(var(--hsElevate--column__widthMultiplier) * 1% * 7 - var(--hsElevate--column__gap) * var(--hsElevate--column__widthMultiplier) * 5 / 100); 1473 } 1474 1475 .row-fluid .span8 { 1476 width: calc(var(--hsElevate--column__widthMultiplier) * 1% * 8 - var(--hsElevate--column__gap) * var(--hsElevate--column__widthMultiplier) * 4 / 100); 1477 } 1478 1479 .row-fluid .span9 { 1480 width: calc(var(--hsElevate--column__widthMultiplier) * 1% * 9 - var(--hsElevate--column__gap) * var(--hsElevate--column__widthMultiplier) * 3 / 100); 1481 } 1482 1483 .row-fluid .span10 { 1484 width: calc(var(--hsElevate--column__widthMultiplier) * 1% * 10 - var(--hsElevate--column__gap) * var(--hsElevate--column__widthMultiplier) * 2 / 100); 1485 } 1486 1487 .row-fluid .span11 { 1488 width: calc(var(--hsElevate--column__widthMultiplier) * 1% * 11 - var(--hsElevate--column__gap) * var(--hsElevate--column__widthMultiplier) * 1 / 100); 1489 } 1490} 1491 1492/* Elements */ 1493 1494html { 1495 font-size: var(--hsElevate--baseText__fontSize); 1496} 1497 1498body { 1499 background-color: var(--hsElevate--section--lightSection--1__backgroundColor); 1500 color: var(--hsElevate--section--lightSection--1__textColor); 1501 font-family: var(--hsElevate--body__font); 1502 font-size: var(--hsElevate--body__fontSize); 1503 font-style: var(--hsElevate--body__fontStyle); 1504 font-weight: var(--hsElevate--body__fontWeight); 1505 line-height: var(--hsElevate--body__lineHeight); 1506 overflow-wrap: break-word; 1507} 1508 1509html[lang^='ja'] body, 1510html[lang^='zh'] body, 1511html[lang^='ko'] body { 1512 line-break: strict; 1513 overflow-wrap: normal; 1514 word-break: break-all; 1515} 1516
1517/* Paragraphs */ 1518 1519p { 1520 margin-block: var(--hsElevate--text__margin); 1521} 1522 1523a:not(.hs-elevate-button, .hs-elevate-blog-listing__pagination-link, .hs-elevate-card--blog__link), 1524a.hs-elevate-link--primary, 1525.hs-elevate-link--primary a { 1526 color: var(--hsElevate--link--primary__fontColor); 1527 cursor: pointer; 1528 -webkit-text-decoration: var(--hsElevate--link--primary__textDecoration); 1529 text-decoration: var(--hsElevate--link--primary__textDecoration); 1530 text-decoration-color: var(--hsElevate--link--primary__textDecorationColor); 1531} 1532 1533a:not(.hs-elevate-button, .hs-elevate-blog-listing__pagination-link, .hs-elevate-card--blog__link):hover, 1534a:not(.hs-elevate-button, .hs-elevate-blog-listing__pagination-link, .hs-elevate-card--blog__link):focus, 1535a.hs-elevate-link--primary:hover, 1536.hs-elevate-link--primary a:hover, 1537a.hs-elevate-link--primary:focus, 1538.hs-elevate-link--primary a:focus { 1539 color: var(--hsElevate--link--primary__hover--fontColor); 1540 -webkit-text-decoration: var(--hsElevate--link--primary__hover--textDecoration); 1541 text-decoration: var(--hsElevate--link--primary__hover--textDecoration); 1542 text-decoration-color: var(--hsElevate--link--primary__hover--textDecorationColor); 1543} 1544 1545a.hs-elevate-link--secondary, 1546.hs-elevate-link--secondary a { 1547 color: var(--hsElevate--link--secondary__fontColor); 1548 cursor: pointer; 1549 -webkit-text-decoration: var(--hsElevate--link--secondary__textDecoration); 1550 text-decoration: var(--hsElevate--link--secondary__textDecoration); 1551 text-decoration-color: var(--hsElevate--link--secondary__textDecorationColor); 1552} 1553 1554a.hs-elevate-link--secondary:hover, 1555.hs-elevate-link--secondary a:hover a.hs-elevate-link--secondary:focus, 1556.hs-elevate-link--secondary a:focus { 1557 color: var(--hsElevate--link--secondary__hover--fontColor); 1558 -webkit-text-decoration: var(--hsElevate--link--secondary__hover--textDecoration); 1559 text-decoration: var(--hsElevate--link--secondary__hover--textDecoration); 1560 text-decoration-color: var(--hsElevate--link--secondary__hover--textDecorationColor); 1561} 1562 1563/* Headings */ 1564 1565h1, 1566h2, 1567h3, 1568h4, 1569h5, 1570h6, 1571.hs-elevate-display-1, 1572.hs-elevate-display-2 { 1573 line-height: var(--hsElevate--heading__lineHeight); 1574 margin-block: var(--hsElevate--text__margin); 1575} 1576 1577.hs-elevate-display-1 { 1578 font-family: var(--hsElevate--display1__font); 1579 font-size: calc(var(--hsElevate--display1__fontSize) * var(--hsElevate--heading__tablet-modifier)); 1580 font-style: normal; 1581 font-weight: 400; 1582} 1583 1584.hs-elevate-display-2 { 1585 font-family: var(--hsElevate--display2__font); 1586 font-size: calc(var(--hsElevate--display2__fontSize) * var(--hsElevate--heading__tablet-modifier)); 1587 font-style: normal; 1588 font-weight: 400; 1589} 1590 1591h1, 1592.hs-elevate-h1 { 1593 font-family: var(--hsElevate--h1__font); 1594 font-size: calc(var(--hsElevate--h1__fontSize) * var(--hsElevate--heading__tablet-modifier)); 1595 font-style: var(--hsElevate--h1__fontStyle); 1596 font-weight: var(--hsElevate--h1__fontWeight); 1597} 1598 1599h2, 1600.hs-elevate-h2 { 1601 font-family: var(--hsElevate--h2__font); 1602 font-size: calc(var(--hsElevate--h2__fontSize) * var(--hsElevate--heading__tablet-modifier)); 1603 font-style: var(--hsElevate--h2__fontStyle); 1604 font-weight: var(--hsElevate--h2__fontWeight); 1605} 1606 1607h3, 1608.hs-elevate-h3 { 1609 font-family: var(--hsElevate--h3__font); 1610 font-size: calc(var(--hsElevate--h3__fontSize) * var(--hsElevate--heading__tablet-modifier)); 1611 font-style: var(--hsElevate--h3__fontStyle); 1612 font-weight: var(--hsElevate--h3__fontWeight); 1613} 1614 1615h4, 1616.hs-elevate-h4 { 1617 font-family: var(--hsElevate--h4__font); 1618 font-size: calc(var(--hsElevate--h4__fontSize) * var(--hsElevate--heading__tablet-modifier)); 1619 font-style: var(--hsElevate--h4__fontStyle); 1620 font-weight: var(--hsElevate--h4__fontWeight); 1621} 1622 1623h5, 1624.hs-elevate-h5 { 1625 font-family: var(--hsElevate--h5__font); 1626 font-size: calc(var(--hsElevate--h5__fontSize) * var(--hsElevate--heading__tablet-modifier)); 1627 font-style: var(--hsElevate--h5__fontStyle); 1628 font-weight: var(--hsElevate--h5__fontWeight); 1629} 1630 1631h6, 1632.hs-elevate-h6 { 1633 font-family: var(--hsElevate--h6__font); 1634 font-size: calc(var(--hsElevate--h6__fontSize) * var(--hsElevate--heading__tablet-modifier)); 1635 font-style: var(--hsElevate--h6__fontStyle); 1636 font-weight: var(--hsElevate--h6__fontWeight); 1637} 1638 1639@media (min-width: 767px) { 1640 .hs-elevate-display-1 { 1641 font-size: var(--hsElevate--display1__fontSize); 1642 } 1643 1644 .hs-elevate-display-2 { 1645 font-size: var(--hsElevate--display2__fontSize); 1646 } 1647 1648 h1, 1649 .hs-elevate-h1 { 1650 font-size: var(--hsElevate--h1__fontSize); 1651 } 1652 1653 h2, 1654 .hs-elevate-h2 { 1655 font-size: var(--hsElevate--h2__fontSize); 1656 } 1657 1658 h3, 1659 .hs-elevate-h3 { 1660 font-size: var(--hsElevate--h3__fontSize); 1661 } 1662 1663 h4, 1664 .hs-elevate-h4 { 1665 font-size: var(--hsElevate--h4__fontSize); 1666 } 1667 1668 h5, 1669 .hs-elevate-h5 { 1670 font-size: var(--hsElevate--h5__fontSize); 1671 } 1672 1673 h6, 1674 .hs-elevate-h6 { 1675 font-size: var(--hsElevate--h6__fontSize); 1676 } 1677} 1678 1679/* Lists */ 1680 1681ul, 1682ol { 1683 margin-block: var(--hsElevate--text__margin); 1684} 1685 1686/* Blockquotes */ 1687 1688blockquote { 1689 padding: var(--hsElevate--spacing--24, 24px); 1690 border-radius: var(--hsElevate-rounded--extra-small); 1691 border-left: 3px solid var(--hsElevate--blockquote__accentColor, var(--hsElevate--section--lightSection--1--blockquote__accentColor)); 1692 background-color: var(--hsElevate--blockquote__backgroundColor, var(--hsElevate--section--lightSection--1--blockquote__backgroundColor)); 1693 color: var(--hsElevate--blockquote__fontColor, var(--hsElevate--section--lightSection--1--blockquote__textColor)); 1694 font-family: var(--hsElevate--quotes__font); 1695 font-size: var(--hsElevate--quotes__fontSize); 1696 font-style: var(--hsElevate--quotes__fontStyle); 1697 font-weight: var(--hsElevate--quotes__fontWeight); 1698 margin-block: var(--hsElevate--text__margin); 1699} 1700
1701:is(.hs_cos_wrapper_type_rich_text, .hs_cos_wrapper_type_inline_richtext_field) blockquote { 1702 padding: var(--hsElevate--spacing--24, 24px); 1703 border-radius: var(--hsElevate-rounded--extra-small); 1704 border-left: 3px solid var(--hsElevate--blockquote__accentColor, var(--hsElevate--section--lightSection--1--blockquote__accentColor)); 1705 background-color: var(--hsElevate--blockquote__backgroundColor, var(--hsElevate--section--lightSection--1--blockquote__backgroundColor)); 1706 color: var(--hsElevate--blockquote__fontColor, var(--hsElevate--section--lightSection--1--blockquote__textColor)); 1707 font-family: var(--hsElevate--quotes__font); 1708 font-size: var(--hsElevate--quotes__fontSize); 1709 font-style: var(--hsElevate--quotes__fontStyle); 1710 font-weight: var(--hsElevate--quotes__fontWeight); 1711 margin-block: var(--hsElevate--text__margin); 1712} 1713 1714@media (max-width: 767.98px) { 1715 :is(.hs_cos_wrapper_type_rich_text, .hs_cos_wrapper_type_inline_richtext_field) blockquote { 1716 font-size: calc(var(--hsElevate--body__fontSize) + 4px); 1717 margin-inline: 0; 1718 } 1719} 1720 1721/* Captions */ 1722 1723.hs-elevate-caption { 1724 color: var(--hsElevate--captions__fontColor, var(--hsElevate--section--lightSection--1--captionColor)); 1725 font-family: var(--hsElevate--captions__font); 1726 font-size: var(--hsElevate--captions__fontSize); 1727 font-style: var(--hsElevate--captions__fontStyle); 1728 font-weight: var(--hsElevate--captions__fontWeight); 1729 text-transform: var(--hsElevate--captions__case); 1730} 1731 1732/* Tags */ 1733.hs-elevate-tag { 1734 padding: 2px 8px; 1735 border-color: var(--hsElevate--tag__borderColor); 1736 border-radius: var(--hsElevate--tag__borderRadius); 1737 border-style: solid; 1738 border-width: var(--hsElevate--tag__borderThickness); 1739 background-color: var(--hsElevate--tag__backgroundColor); 1740 color: var(--hsElevate--tag__textColor); 1741 font-family: var(--hsElevate--tag__font); 1742 font-size: var(--hsElevate--tag__fontSize); 1743 font-style: var(--hsElevate--tag__fontStyle); 1744 font-weight: var(--hsElevate--tag__fontWeight); 1745 text-transform: var(--hsElevate--tag__case); 1746} 1747 1748/* Images in rich text */ 1749:is(.hs_cos_wrapper_type_rich_text, .hs_cos_wrapper_type_inline_richtext_field) img { 1750 max-width: 100%; 1751 margin-block-end: var(--hsElevate--rteImages__margin); 1752} 1753.hs-elevate-button:focus { 1754 outline: 2px solid #53acff; 1755 outline-offset: 2px; 1756} 1757 1758.hs-elevate-button--primary { 1759 font-family: var(--hsElevate--button--primary__font); 1760 font-size: var(--hsElevate--button--primary__fontSize); 1761 font-weight: var(--hsElevate--button--primary__fontWeight); 1762 font-style: var(--hsElevate--button--primary__fontStyle); 1763 color: var(--hsElevate--button--primary__textColor); 1764 border-width: var(--hsElevate--button--primary__borderThickness); 1765 background-color: var(--hsElevate--button--primary__backgroundColor); 1766 border-style: solid; 1767 border-color: var(--hsElevate--button--primary__borderColor); 1768 border-radius: var(--hsElevate--button--primary__borderRadius); 1769 text-decoration: none; 1770} 1771 1772.hs-elevate-button--primary:hover { 1773 color: var(--hsElevate--button--primary__hover--textColor); 1774 background-color: var(--hsElevate--button--primary__hover--backgroundColor); 1775 border-color: var(--hsElevate--button--primary__hover--borderColor); 1776 border-width: var(--hsElevate--button--primary__hover--borderThickness); 1777 text-decoration: none; 1778} 1779 1780.hs-elevate-button--primary:active { 1781 color: var(--hsElevate--button--primary__hover--textColor); 1782 background-color: #000000 ; 1783 border-color: ; 1784 border-width: var(--hsElevate--button--primary__hover--borderThickness); 1785 text-decoration: none; 1786} 1787 1788.hs-elevate-button--secondary { 1789 font-family: var(--hsElevate--button--secondary__font); 1790 font-size: var(--hsElevate--button--secondary__fontSize); 1791 font-weight: var(--hsElevate--button--secondary__fontWeight); 1792 font-style: var(--hsElevate--button--secondary__fontStyle); 1793 color: var(--hsElevate--button--secondary__textColor); 1794 border-width: var(--hsElevate--button--secondary__borderThickness); 1795 background-color: var(--hsElevate--button--secondary__backgroundColor); 1796 border-style: solid; 1797 border-color: var(--hsElevate--button--secondary__borderColor); 1798 border-radius: var(--hsElevate--button--secondary__borderRadius); 1799 text-decoration: none; 1800} 1801 1802.hs-elevate-button--secondary:hover {
1803 color: var(--hsElevate--button--secondary__hover--textColor); 1804 background-color: var(--hsElevate--button--secondary__hover--backgroundColor); 1805 border-color: var(--hsElevate--button--secondary__hover--borderColor); 1806 border-width: var(--hsElevate--button--secondary__hover--borderThickness); 1807 text-decoration: none; 1808} 1809 1810.hs-elevate-button--secondary:active { 1811 color: var(--hsElevate--button--secondary__hover--textColor); 1812 background-color: transparent ; 1813 border-color: #000000 ; 1814 border-width: var(--hsElevate--button--secondary__hover--borderThickness); 1815 text-decoration: none; 1816} 1817 1818.hs-elevate-button--tertiary { 1819 font-family: var(--hsElevate--button--tertiary__font); 1820 font-size: var(--hsElevate--button--tertiary__fontSize); 1821 font-weight: var(--hsElevate--button--tertiary__fontWeight); 1822 font-style: var(--hsElevate--button--tertiary__fontStyle); 1823 color: var(--hsElevate--button--tertiary__textColor); 1824 border-width: var(--hsElevate--button--tertiary__borderThickness); 1825 background-color: var(--hsElevate--button--tertiary__backgroundColor); 1826 border-style: solid; 1827 border-color: var(--hsElevate--button--tertiary__borderColor); 1828 border-radius: var(--hsElevate--button--tertiary__borderRadius); 1829 text-decoration: none; 1830} 1831 1832.hs-elevate-button--tertiary:hover { 1833 color: var(--hsElevate--button--tertiary__hover--textColor); 1834 background-color: var(--hsElevate--button--tertiary__hover--backgroundColor); 1835 border-color: var(--hsElevate--button--tertiary__hover--borderColor); 1836 border-width: var(--hsElevate--button--tertiary__hover--borderThickness); 1837 text-decoration: none; 1838} 1839 1840.hs-elevate-button--tertiary:active { 1841 color: var(--hsElevate--button--tertiary__hover--textColor); 1842 background-color: #e1e1e1 ; 1843 border-color: ; 1844 border-width: var(--hsElevate--button--tertiary__hover--borderThickness); 1845 text-decoration: none; 1846} 1847 1848.hs-elevate-button--accent { 1849 font-family: var(--hsElevate--button--accent__font); 1850 font-size: var(--hsElevate--button--accent__fontSize); 1851 font-weight: var(--hsElevate--button--accent__fontWeight); 1852 font-style: var(--hsElevate--button--accent__fontStyle); 1853 color: var(--hsElevate--button--accent__textColor); 1854 border-width: var(--hsElevate--button--accent__borderThickness); 1855 background-color: var(--hsElevate--button--accent__backgroundColor); 1856 border-style: solid; 1857 border-color: var(--hsElevate--button--accent__borderColor); 1858 border-radius: var(--hsElevate--button--accent__borderRadius); 1859 text-decoration: none; 1860} 1861 1862.hs-elevate-button--accent:hover {
1863 color: var(--hsElevate--button--accent__hover--textColor); 1864 background-color: var(--hsElevate--button--accent__hover--backgroundColor); 1865 border-color: var(--hsElevate--button--accent__hover--borderColor); 1866 border-width: var(--hsElevate--button--accent__hover--borderThickness); 1867 text-decoration: none; 1868} 1869 1870.hs-elevate-button--accent:active { 1871 color: var(--hsElevate--button--accent__hover--textColor); 1872 background-color: ; 1873 border-color: #e1e1e1 ; 1874 border-width: var(--hsElevate--button--accent__hover--borderThickness); 1875 text-decoration: none; 1876} 1877.hs-elevate-card--variant-1 { 1878 border-color: var(--hsElevate--card--variant1__borderColor); 1879 border-radius: var(--hsElevate--card--variant1__borderRadius); 1880 border-style: solid; 1881 border-width: var(--hsElevate--card--variant1__borderThickness); 1882 background-color: var(--hsElevate--card--variant1__backgroundColor); 1883 color: var(--hsElevate--card--variant1__textColor); 1884} 1885.hs-elevate-card--variant-1 a:not(.hs-elevate-button, .hs-elevate-blog-listing__pagination-link, .hs-elevate-card--blog__link) { 1886 color: var(--hsElevate--card--variant1--link__fontColor); 1887 -webkit-text-decoration: var(--hsElevate--card--variant1--link__textDecoration); 1888 text-decoration: var(--hsElevate--card--variant1--link__textDecoration); 1889 text-decoration-color: var(--hsElevate--card--variant1--link__textDecorationColor); 1890} 1891.hs-elevate-card--variant-1 a:not(.hs-elevate-button, .hs-elevate-blog-listing__pagination-link, .hs-elevate-card--blog__link):hover, 1892.hs-elevate-card--variant-1 a:not(.hs-elevate-button, .hs-elevate-blog-listing__pagination-link, .hs-elevate-card--blog__link):focus { 1893 color: var(--hsElevate--card--variant1--link__hover--fontColor); 1894 -webkit-text-decoration: var(--hsElevate--card--variant1--link__hover--textDecoration); 1895 text-decoration: var(--hsElevate--card--variant1--link__hover--textDecoration); 1896 text-decoration-color: var(--hsElevate--card--variant1--link__hover--textDecorationColor); 1897} 1898 1899.hs-elevate-card--variant-2 { 1900 border-color: var(--hsElevate--card--variant2__borderColor); 1901 border-radius: var(--hsElevate--card--variant2__borderRadius); 1902 border-style: solid; 1903 border-width: var(--hsElevate--card--variant2__borderThickness); 1904 background-color: var(--hsElevate--card--variant2__backgroundColor); 1905 color: var(--hsElevate--card--variant2__textColor); 1906} 1907 1908.hs-elevate-card--variant-2 a:not(.hs-elevate-button, .hs-elevate-blog-listing__pagination-link, .hs-elevate-card--blog__link) { 1909 color: var(--hsElevate--card--variant2--link__fontColor); 1910 -webkit-text-decoration: var(--hsElevate--card--variant2--link__textDecoration); 1911 text-decoration: var(--hsElevate--card--variant2--link__textDecoration); 1912 text-decoration-color: var(--hsElevate--card--variant2--link__textDecorationColor); 1913} 1914 1915.hs-elevate-card--variant-2 a:not(.hs-elevate-button, .hs-elevate-blog-listing__pagination-link, .hs-elevate-card--blog__link):hover, 1916.hs-elevate-card--variant-2 a:not(.hs-elevate-button, .hs-elevate-blog-listing__pagination-link, .hs-elevate-card--blog__link):focus { 1917 color: var(--hsElevate--card--variant2--link__hover--fontColor); 1918 -webkit-text-decoration: var(--hsElevate--card--variant2--link__hover--textDecoration); 1919 text-decoration: var(--hsElevate--card--variant2--link__hover--textDecoration); 1920 text-decoration-color: var(--hsElevate--card--variant2--link__hover--textDecorationColor); 1921} 1922 1923.hs-elevate-card--variant-3 { 1924 border-color: var(--hsElevate--card--variant3__borderColor); 1925 border-radius: var(--hsElevate--card--variant3__borderRadius); 1926 border-style: solid; 1927 border-width: var(--hsElevate--card--variant3__borderThickness); 1928 background-color: var(--hsElevate--card--variant3__backgroundColor); 1929 color: var(--hsElevate--card--variant3__textColor); 1930} 1931 1932.hs-elevate-card--variant-3 a:not(.hs-elevate-button, .hs-elevate-blog-listing__pagination-link, .hs-elevate-card--blog__link) { 1933 color: var(--hsElevate--card--variant3--link__fontColor); 1934 -webkit-text-decoration: var(--hsElevate--card--variant3--link__textDecoration); 1935 text-decoration: var(--hsElevate--card--variant3--link__textDecoration); 1936 text-decoration-color: var(--hsElevate--card--variant3--link__textDecorationColor); 1937} 1938 1939.hs-elevate-card--variant-3 a:not(.hs-elevate-button, .hs-elevate-blog-listing__pagination-link, .hs-elevate-card--blog__link):hover, 1940.hs-elevate-card--variant-3 a:not(.hs-elevate-button, .hs-elevate-blog-listing__pagination-link, .hs-elevate-card--blog__link):focus { 1941 color: var(--hsElevate--card--variant3--link__hover--fontColor); 1942 -webkit-text-decoration: var(--hsElevate--card--variant3--link__hover--textDecoration); 1943 text-decoration: var(--hsElevate--card--variant3--link__hover--textDecoration); 1944 text-decoration-color: var(--hsElevate--card--variant3--link__hover--textDecorationColor); 1945} 1946 1947.hs-elevate-card--variant-4 { 1948 border-color: var(--hsElevate--card--variant4__borderColor); 1949 border-radius: var(--hsElevate--card--variant4__borderRadius); 1950 border-style: solid; 1951 border-width: var(--hsElevate--card--variant4__borderThickness); 1952 background-color: var(--hsElevate--card--variant4__backgroundColor); 1953 color: var(--hsElevate--card--variant4__textColor); 1954} 1955 1956.hs-elevate-card--variant-4 a:not(.hs-elevate-button, .hs-elevate-blog-listing__pagination-link, .hs-elevate-card--blog__link) { 1957 color: var(--hsElevate--card--variant4--link__fontColor); 1958 -webkit-text-decoration: var(--hsElevate--card--variant4--link__textDecoration); 1959 text-decoration: var(--hsElevate--card--variant4--link__textDecoration); 1960 text-decoration-color: var(--hsElevate--card--variant4--link__textDecorationColor); 1961} 1962 1963.hs-elevate-card--variant-4 a:not(.hs-elevate-button, .hs-elevate-blog-listing__pagination-link, .hs-elevate-card--blog__link):hover, 1964.hs-elevate-card--variant-4 a:not(.hs-elevate-button, .hs-elevate-blog-listing__pagination-link, .hs-elevate-card--blog__link):focus { 1965 color: var(--hsElevate--card--variant4--link__hover--fontColor); 1966 -webkit-text-decoration: var(--hsElevate--card--variant4--link__hover--textDecoration); 1967 text-decoration: var(--hsElevate--card--variant4--link__hover--textDecoration); 1968 text-decoration-color: var(--hsElevate--card--variant4--link__hover--textDecorationColor); 1969} 1970.cs-feature { 1971 overflow: hidden; 1972} 1973 1974.cs-feature .hs-elevate-details__label { 1975 font-weight: 600; 1976} 1977 1978.cs-feature .cs-feature__link:hover { 1979 opacity: 0.8; 1980} 1981 1982.cs-feature .cs-feature__link .cs-feature__chevron-path { 1983 fill: currentcolor; 1984} 1985 1986.cs-feature .cs-feature__link:hover .cs-feature__chevron-path { 1987 opacity: 0.8; 1988} 1989/* Form */ 1990 1991.hs-form, 1992.hs-elevate-system-form form, 1993.hs-elevate-system-form--subscription-preferences form .email-prefs { 1994 padding: var(--hsElevate--form__padding); 1995 border-color: var(--hsElevate--form__borderColor); 1996 border-radius: var(--hsElevate--form__borderRadius); 1997 border-style: solid; 1998 border-width: var(--hsElevate--form__borderThickness); 1999 background: var(--hsElevate--form__backgroundColor); 2000} 2001 2002/* Form labels */ 2003 2004:is(.hs-form, .hs-elevate-system-form) label, 2005.hs-elevate-system-form--subscription-preferences .fakelabel { 2006 display: block; 2007 color: var(--hsElevate--formLabel__textColor); 2008 font-family: var(--hsElevate--formLabel__font); 2009 font-size: var(--hsElevate--formLabel__fontSize); 2010 font-weight: var(--hsElevate--formLabel__fontWeight); 2011 margin-block-end: var(--hsElevate--formLabel__marginBottom); 2012} 2013 2014/* Form fields */ 2015 2016.hs-form .hs-form-field { 2017 margin-block-end: var(--hsElevate--formField__marginBottom); 2018} 2019 2020:is(.hs-form, .hs-elevate-system-form) input[type='text'], 2021:is(.hs-form, .hs-elevate-system-form) input[type='email'], 2022:is(.hs-form, .hs-elevate-system-form) input[type='password'], 2023:is(.hs-form, .hs-elevate-system-form) input[type='tel'], 2024:is(.hs-form, .hs-elevate-system-form) input[type='number'], 2025:is(.hs-form, .hs-elevate-system-form) input[type='search'], 2026:is(.hs-form, .hs-elevate-system-form) select, 2027:is(.hs-form, .hs-elevate-system-form) textarea { 2028 width: 100% !important; 2029 border-radius: var(--hsElevate--formField__borderRadius); 2030 border-top: var(--hsElevate--formField__borderTop); 2031 border-right: var(--hsElevate--formField__borderRight); 2032 border-bottom: var(--hsElevate--formField__borderBottom); 2033 border-left: var(--hsElevate--formField__borderLeft); 2034 background-color: var(--hsElevate--formField__backgroundColor); 2035 color: var(--hsElevate--formFieldInput__textColor); 2036 padding-block: var(--hsElevate--spacing--20); 2037 padding-inline: var(--hsElevate--spacing--32); 2038} 2039 2040.hs-input.hs-fieldtype-intl-phone { 2041 display: flex; 2042 width: 100% !important; 2043 flex-direction: row; 2044 flex-wrap: wrap; 2045 align-items: center; 2046 justify-content: flex-start; 2047 gap: 8px; /* matches column margins from form injection */ 2048} 2049 2050.hs-input.hs-fieldtype-intl-phone > input { 2051 flex: 1 0 calc(70% - 8px) !important; 2052} 2053 2054.hs-input.hs-fieldtype-intl-phone > select { 2055 flex: 1 0 30% !important; 2056} 2057 2058@media (max-width: 600px) { 2059 .hs-input.hs-fieldtype-intl-phone { 2060 display: flex; 2061 width: 100%; 2062 flex-direction: column; 2063 gap: 8px; 2064 } 2065 2066 .hs-input.hs-fieldtype-intl-phone > select, 2067 .hs-input.hs-fieldtype-intl-phone > input { 2068 min-width: 100%; 2069 flex: 1 1 100%; 2070 } 2071 2072 .hs-input.hs-fieldtype-intl-phone > select { 2073 padding-inline: var(--hsElevate--spacing--16); 2074 } 2075} 2076 2077.hs-form-field.hs-fieldtype-file .hs-input, 2078.hs-form fieldset { 2079 max-width: 100% !important; 2080} 2081 2082/* Form fields - textarea */ 2083 2084.hs-form textarea { 2085 position: relative; 2086 height: 160px; 2087 border-radius: var(--hsElevate--formFieldTextArea__borderRadius); 2088} 2089 2090.hs-form textarea::-webkit-resizer { 2091 display: none; 2092} 2093 2094.hs-form .hs_multi_line_field .input { 2095 position: relative; 2096} 2097 2098.hs-form .hs_multi_line_field .input:after { 2099 position: absolute; 2100 right: var(--hsElevate--spacing--8); 2101 bottom: var(--hsElevate--spacing--8); 2102 content: var(--hsElevate--formField__dragIcon); 2103 pointer-events: none; 2104} 2105 2106/* Form fields - select */ 2107 2108.hs-form .hs-fieldtype-select .input { 2109 position: relative; 2110} 2111 2112.hs-form select { 2113 -webkit-appearance: none; 2114 -moz-appearance: none; 2115 appearance: none; 2116} 2117 2118.hs-form .hs-fieldtype-select .input:after { 2119 position: absolute; 2120 top: 50%; 2121 right: var(--hsElevate--spacing--32); 2122 content: var(--hsElevate--formField__selectIcon); 2123 pointer-events: none; 2124 transform: translateY(-50%); 2125} 2126 2127/* Form fields - datepicker */ 2128 2129.hs-form .hs-dateinput { 2130 position: relative; 2131} 2132
2133.hs-form .hs-dateinput:before { 2134 position: absolute; 2135 top: 50%; 2136 right: var(--hsElevate--spacing--32); 2137 content: var(--hsElevate--formField__datepickerIcon); 2138 pointer-events: none; 2139 transform: translateY(-50%); 2140} 2141 2142/* Form fields - placeholders */ 2143 2144::-moz-placeholder { 2145 color: var(--hsElevate--formFieldPlaceholder__textColor); 2146} 2147 2148::placeholder { 2149 color: var(--hsElevate--formFieldPlaceholder__textColor); 2150} 2151 2152/* Form fields - checkbox/radio */ 2153 2154.hs-form .inputs-list { 2155 padding: 0; 2156 margin: 0; 2157 list-style: none; 2158} 2159 2160.hs-form .inputs-list li { 2161 display: block; 2162 margin-block-end: var(--hsElevate--spacing--16); 2163} 2164 2165.hs-form .inputs-list li:last-of-type { 2166 margin-block-end: 0; 2167} 2168 2169.hs-form .inputs-list :is(input, span) { 2170 vertical-align: middle; 2171} 2172 2173:is(.hs-form, .hs-elevate-system-form) input[type='checkbox'], 2174:is(.hs-form, .hs-elevate-system-form) input[type='radio'] { 2175 height: var(--hsElevate--formFieldCheckboxRadio__size); 2176 width: var(--hsElevate--formFieldCheckboxRadio__size) !important; 2177 accent-color: var(--hsElevate--formFieldCheckboxRadio__fillColor); 2178 cursor: pointer; 2179 margin-inline-end: var(--hsElevate--spacing--12); 2180} 2181 2182/* Form help text */ 2183 2184.hs-form legend { 2185 /* To do: figure out where we should pull this from */ 2186 color: var(--hsElevate--formHelpText__textColor); 2187 margin-block-end: var(--hsElevate--spacing--8); 2188} 2189 2190/* Form rich text */ 2191 2192.hs-form .hs-richtext { 2193 color: var(--hsElevate--formLabel__textColor); 2194} 2195 2196.hs-form .hs-richtext img { 2197 height: auto; 2198 max-width: 100% !important; 2199} 2200 2201/* Form error messages */ 2202 2203.hs-form .hs-input.error { 2204 border-color: var(--hsElevate--formRequired__color); 2205} 2206 2207.hs-form .hs-error-msg, 2208.hs-form .hs-error-msgs { 2209 color: var(--hsElevate--formRequired__color); 2210 margin-block-start: var(--hsElevate--spacing--4); 2211} 2212 2213/* Form button */ 2214 2215:is(.hs-form, .hs-elevate-system-form) .hs-button, 2216:is(.hs-form, .hs-elevate-system-form) input[type='submit'] { 2217 display: inline-block; 2218 width: 100%; 2219 border-color: var(--hsElevate--button--primary__borderColor); 2220 border-radius: var(--hsElevate--button--primary__borderRadius); 2221 border-style: solid; 2222 border-width: var(--hsElevate--button--primary__borderThickness); 2223 background-color: var(--hsElevate--button--primary__backgroundColor); 2224 color: var(--hsElevate--button--primary__textColor); 2225 cursor: pointer; 2226 font-family: var(--hsElevate--button--primary__font); 2227 font-size: var(--hsElevate--button--primary__fontSize); 2228 font-style: var(--hsElevate--button--primary__fontStyle); 2229 font-weight: var(--hsElevate--button--primary__fontWeight); 2230 padding-block: var(--hsElevate--spacing--20); 2231 padding-inline: var(--hsElevate--spacing--24); 2232 text-align: center; 2233 text-decoration: none; 2234 transition: all 0.15s linear; 2235 white-space: normal !important; 2236} 2237 2238:is(.hs-form, .hs-elevate-system-form) .hs-button:hover, 2239:is(.hs-form, .hs-elevate-system-form) .hs-button:focus, 2240:is(.hs-form, .hs-elevate-system-form) input[type='submit']:hover, 2241:is(.hs-form, .hs-elevate-system-form) input[type='submit']:focus { 2242 border-color: var(--hsElevate--button--primary__hover--borderColor); 2243 border-width: var(--hsElevate--button--primary__hover--borderThickness); 2244 background-color: var(--hsElevate--button--primary__hover--backgroundColor); 2245 color: var(--hsElevate--button--primary__hover--textColor); 2246 text-decoration: none; 2247} 2248 2249/* Captcha */ 2250 2251.grecaptcha-badge { 2252 margin-block: 0; 2253 margin-inline: auto; 2254} 2255 2256/* Components */ 2257 2258/* Navigation skipper */ 2259 2260.hs-elevate-header__skip { 2261 position: absolute; 2262 top: -1000px; 2263 left: -1000px; 2264 overflow: hidden; 2265 height: 1px; 2266 width: 1px; 2267 text-align: left; 2268} 2269 2270.hs-elevate-header__skip:hover, 2271.hs-elevate-header__skip:focus, 2272.hs-elevate-header__skip:active { 2273 z-index: 2; 2274 top: 0; 2275 left: 0; 2276 overflow: visible; 2277 height: auto; 2278 width: auto; 2279} 2280/* 2281 TODO: Move this code to the MenuComponent styled-component code -- keeping it here to prevent conflicts with open Menu PRs 2282 TODO: Remove this file and its references from main.hubl.css 2283*/ 2284 2285@media (max-width: 767px) { 2286 .hs-elevate-footer .hs-elevate-menu { 2287 display: flex; 2288 flex-direction: column; 2289 align-items: center; 2290 } 2291} 2292/* 2293 Spacing variables are: 2294 --hsElevate--menuItem__padding 2295 --hsElevate--menuItem__margin 2296 --hsElevate--menu--topLevel__gap 2297 --hsElevate--flyoutSubMenu__top 2298 --hsElevate--flyoutSubMenu__left 2299 --hsElevate--flyoutSubMenu__right 2300 --hsElevate--flyoutSubMenu__bottom 2301 --hsElevate--firstFlyoutMenu__top 2302 --hsElevate--firstFlyoutMenu__left 2303 --hsElevate--firstFlyoutMenu__right 2304 --hsElevate--firstFlyoutMenu__bottom 2305 */ 2306 2307.hs-elevate-menu { 2308 display: flex; 2309} 2310 2311.hs-elevate-menu, 2312.hs-elevate-menu ul { 2313 list-style: none; 2314} 2315 2316.hs-elevate-menu li { 2317 position: relative; 2318} 2319 2320.hs-elevate-menu--horizontal { 2321 flex-direction: row; 2322 flex-wrap: wrap; 2323} 2324 2325.hs-elevate-menu--vertical { 2326 flex-direction: column; 2327} 2328 2329.hs-elevate-menu {
2330 gap: var(--hsElevate--menu--topLevel__gap, 0); 2331} 2332 2333.hs-elevate-menu--desktop { 2334 margin: 0; 2335} 2336 2337.hs-elevate-menu__flyout-submenu { 2338 min-width: -moz-max-content; 2339 min-width: max-content; 2340 max-width: 250px; 2341 white-space: nowrap; 2342 overflow-wrap: break-word; 2343 padding: 20px; 2344 border: 1px solid #f7f7f7; 2345 border-radius: 8px; 2346 background-color: white; 2347} 2348.logo-company-name { 2349 margin-block: 0; 2350} 2351 2352/* Offsets margin on ul element inside default image grid */ 2353.hs-image__grid__list { 2354 margin-block: 0; 2355} 2356 2357/* Logo responsive styling */ 2358.widget-type-logo img { 2359 height: auto; 2360 max-width: 100%; 2361} 2362 2363/* Preset-specific styles */ 2364/* Onyx preset specific styles */ 2365 2366 2367</style> 2368 2369<link rel="stylesheet" href="//7052064.fs1.hubspotusercontent-na1.net/hubfs/7052064/hub_generated/template_assets/DEFAULT_ASSET/1789059816461/template_blog.min.css"> 2370 2371 <style> 2372 #hs_cos_wrapper_footer-module-5 hr { 2373 border:0 none; 2374 border-bottom-width:1px; 2375 border-bottom-style:solid; 2376 border-bottom-color:rgba(48,63,89,1.0); 2377 margin-left:auto; 2378 margin-right:auto; 2379 margin-top:10px; 2380 margin-bottom:10px; 2381 width:100%; 2382} 2383 2384 </style> 2385 2386<link rel="preload" as="style" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/cms-elevate-theme/master/2256/js_client_assets/assets/index-B2JL1QHF.css"> 2387 2388<link rel="preload" as="style" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/cms-elevate-theme/master/2256/js_client_assets/assets/index-Cir01r20.css"> 2389 2390<link rel="preload" as="style" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/cms-elevate-theme/master/2256/js_client_assets/assets/PlaceholderEmptyContent-MX2JmU9C.css"> 2391 2392<link rel="preload" as="style" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/cms-elevate-theme/master/2256/js_client_assets/assets/MobileMenuIsland-fLww7Ehg.css"> 2393 2394<link rel="preload" as="style" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/cms-elevate-theme/master/2256/js_client_assets/assets/MobileLogoBackButton-CBRrxUrt.css"> 2395 2396<link rel="preload" as="style" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/cms-elevate-theme/master/2256/js_client_assets/assets/index-lmkptd1h.css"> 2397 2398<link rel="preload" as="style" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/cms-elevate-theme/master/2256/js_client_assets/assets/MenuItemComponent-BLBQT5iZ.css"> 2399 2400<link rel="preload" as="style" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/cms-elevate-theme/master/2256/js_client_assets/assets/useDocumentLang-D-zc02CH.css"> 2401 2402<link rel="preload" as="style" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/media-default-modules/master/845/js_client_assets/assets/TrackPlayAnalytics-DDKdhRbk.css"> 2403 2404<link rel="preload" as="style" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/media-default-modules/master/845/js_client_assets/assets/Tooltip-BfwIxqAN.css"> 2405 2406<link rel="preload" as="style" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/cms-elevate-theme/master/2256/js_client_assets/assets/index-DLDznqQN.css"> 2407 2408<link rel="preload" as="style" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/cms-elevate-theme/master/2256/js_client_assets/assets/index-Cir01r20.css"> 2409 2410<link rel="preload" as="style" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/cms-elevate-theme/master/2256/js_client_assets/assets/index-09VGSRsQ.css"> 2411 2412<link rel="preload" as="style" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/cms-elevate-theme/master/2256/js_client_assets/assets/index-UGK9AqU2.css"> 2413 2414<link rel="preload" as="style" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/cms-elevate-theme/master/2256/js_client_assets/assets/PlaceholderEmptyContent-MX2JmU9C.css"> 2415 2416<link rel="preload" as="style" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/cms-elevate-theme/master/2256/js_client_assets/assets/MenuItemComponent-BLBQT5iZ.css"> 2417 2418<link rel="preload" as="style" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/cms-elevate-theme/master/2256/js_client_assets/assets/index-CwxSt1Vd.css"> 2419 2420<link rel="preload" as="style" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/cms-elevate-theme/master/2256/js_client_assets/assets/index-AJ-XpXDx.css"> 2421 2422<link rel="preload" as="style" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/cms-elevate-theme/master/2256/js_client_assets/assets/index-AJ-XpXDx.css"> 2423 2424<link rel="preload" as="style" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/cms-elevate-theme/master/2256/js_client_assets/assets/index-AJ-XpXDx.css"> 2425 2426<style> 2427 @font-face { 2428 font-family: "Anton"; 2429 font-weight: 400; 2430 font-style: normal; 2431 font-display: swap; 2432 src: url("/_hcms/googlefonts/Anton/regular.woff2") format("woff2"), url("/_hcms/googlefonts/Anton/regular.woff") format("woff"); 2433 } 2434 @font-face { 2435 font-family: "Inter"; 2436 font-weight: 400; 2437 font-style: normal; 2438 font-display: swap; 2439 src: url("/_hcms/googlefonts/Inter/regular.woff2") format("woff2"), url("/_hcms/googlefonts/Inter/regular.woff") format("woff"); 2440 } 2441 @font-face { 2442 font-family: "Inter"; 2443 font-weight: 500; 2444 font-style: normal; 2445 font-display: swap; 2446 src: url("/_hcms/googlefonts/Inter/500.woff2") format("woff2"), url("/_hcms/googlefonts/Inter/500.woff") format("woff"); 2447 } 2448 @font-face { 2449 font-family: "Inter"; 2450 font-weight: 600; 2451 font-style: normal; 2452 font-display: swap; 2453 src: url("/_hcms/googlefonts/Inter/600.woff2") format("woff2"), url("/_hcms/googlefonts/Inter/600.woff") format("woff"); 2454 } 2455 @font-face { 2456 font-family: "Inter"; 2457 font-weight: 800; 2458 font-style: normal; 2459 font-display: swap; 2460 src: url("/_hcms/googlefonts/Inter/800.woff2") format("woff2"), url("/_hcms/googlefonts/Inter/800.woff") format("woff"); 2461 } 2462 @font-face { 2463 font-family: "Inter"; 2464 font-weight: 600; 2465 font-style: italic; 2466 font-display: swap; 2467 src: url("/_hcms/googlefonts/Inter/600italic.woff2") format("woff2"), url("/_hcms/googlefonts/Inter/600italic.woff") format("woff"); 2468 } 2469 @font-face { 2470 font-family: "Inter"; 2471 font-weight: 700; 2472 font-style: normal; 2473 font-display: swap; 2474 src: url("/_hcms/googlefonts/Inter/700.woff2") format("woff2"), url("/_hcms/googlefonts/Inter/700.woff") format("woff"); 2475 } 2476 @font-face { 2477 font-family: "Inter"; 2478 font-weight: 400; 2479 font-style: italic; 2480 font-display: swap; 2481 src: url("/_hcms/googlefonts/Inter/italic.woff2") format("woff2"), url("/_hcms/googlefonts/Inter/italic.woff") format("woff"); 2482 } 2483 @font-face { 2484 font-family: "Epilogue"; 2485 font-weight: 400; 2486 font-style: normal; 2487 font-display: swap; 2488 src: url("/_hcms/googlefonts/Epilogue/regular.woff2") format("woff2"), url("/_hcms/googlefonts/Epilogue/regular.woff") format("woff"); 2489 } 2490 @font-face { 2491 font-family: "Epilogue"; 2492 font-weight: 500; 2493 font-style: normal; 2494 font-display: swap; 2495 src: url("/_hcms/googlefonts/Epilogue/500.woff2") format("woff2"), url("/_hcms/googlefonts/Epilogue/500.woff") format("woff"); 2496 } 2497 @font-face { 2498 font-family: "Epilogue"; 2499 font-weight: 600; 2500 font-style: normal; 2501 font-display: swap; 2502 src: url("/_hcms/googlefonts/Epilogue/600.woff2") format("woff2"), url("/_hcms/googlefonts/Epilogue/600.woff") format("woff"); 2503 } 2504 @font-face { 2505 font-family: "Epilogue"; 2506 font-weight: 800; 2507 font-style: normal; 2508 font-display: swap; 2509 src: url("/_hcms/googlefonts/Epilogue/800.woff2") format("woff2"), url("/_hcms/googlefonts/Epilogue/800.woff") format("woff"); 2510 } 2511 @font-face { 2512 font-family: "Epilogue"; 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2894 2895 </div> 2896 2897</div><!--end widget-span --> 2898</div><!--end row--> 2899</div><!--end row-wrapper --> 2900 2901</div><!--end widget-span --> 2902</div> 2903</div> 2904</div> 2905 2906</header></div> 2907 2908 2909 2910 <main id="main-content"> 2911 2912 2913<div class="hs-elevate-content-wrapper"> 2914 2915 2916 <div class="hs-elevate-blog-image-container"> 2917 <img src="https://www.hellodigital.ie/hs-fs/hubfs/how-to-structure-content-for-ai-search.png?width=1693&height=929&name=how-to-structure-content-for-ai-search.png" alt="Woman reviewing content on a laptop in a bright modern office" width="1693" height="929" srcset="https://www.hellodigital.ie/hs-fs/hubfs/how-to-structure-content-for-ai-search.png?width=847&height=465&name=how-to-structure-content-for-ai-search.png 847w, https://www.hellodigital.ie/hs-fs/hubfs/how-to-structure-content-for-ai-search.png?width=1693&height=929&name=how-to-structure-content-for-ai-search.png 1693w, https://www.hellodigital.ie/hs-fs/hubfs/how-to-structure-content-for-ai-search.png?width=2540&height=1394&name=how-to-structure-content-for-ai-search.png 2540w, https://www.hellodigital.ie/hs-fs/hubfs/how-to-structure-content-for-ai-search.png?width=3386&height=1858&name=how-to-structure-content-for-ai-search.png 3386w, https://www.hellodigital.ie/hs-fs/hubfs/how-to-structure-content-for-ai-search.png?width=4233&height=2323&name=how-to-structure-content-for-ai-search.png 4233w, https://www.hellodigital.ie/hs-fs/hubfs/how-to-structure-content-for-ai-search.png?width=5079&height=2787&name=how-to-structure-content-for-ai-search.png 5079w" sizes="(max-width: 1693px) 100vw, 1693px"> 2918 </div> 2919 2920 2921 <section class="hs-elevate-blog-content-container hs-elevate-content-wrapper hs-elevate-content-wrapper--sm"> 2922 2923 <div class="hs-elevate-blog-tags-container"> 2924 2925 2926 <span class="hs-elevate-tag">AI SEO</span> 2927 2928 2929 </div> 2930 2931 2932 <h1 class="hs-elevate-blog-title"><span id="hs_cos_wrapper_name" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_text" data-hs-cos-general-type="meta_field">How to structure content for AI Search</span></h1> 2933 2934 2935 2936 <div class="hs-elevate-blog-meta"> 2937 <div class="hs-elevate-blog-meta__avatars"> 2938 2939 <div class="hs-elevate-blog-meta__image-container"> 2940 <img src="https://www.hellodigital.ie/hs-fs/hubfs/IMG_6787.jpg?width=48&height=48&name=IMG_6787.jpg" alt="Alessandro Boscolo-Conway" width="48" height="48" srcset="https://www.hellodigital.ie/hs-fs/hubfs/IMG_6787.jpg?width=24&height=24&name=IMG_6787.jpg 24w, https://www.hellodigital.ie/hs-fs/hubfs/IMG_6787.jpg?width=48&height=48&name=IMG_6787.jpg 48w, https://www.hellodigital.ie/hs-fs/hubfs/IMG_6787.jpg?width=72&height=72&name=IMG_6787.jpg 72w, https://www.hellodigital.ie/hs-fs/hubfs/IMG_6787.jpg?width=96&height=96&name=IMG_6787.jpg 96w, https://www.hellodigital.ie/hs-fs/hubfs/IMG_6787.jpg?width=120&height=120&name=IMG_6787.jpg 120w, https://www.hellodigital.ie/hs-fs/hubfs/IMG_6787.jpg?width=144&height=144&name=IMG_6787.jpg 144w" sizes="(max-width: 48px) 100vw, 48px"> 2941 </div> 2942 2943 </div> 2944 2945 <div class="hs-elevate-blog-meta__content"> 2946 <div class="hs-elevate-blog-meta__authors"> 2947 2948 2949 Alessandro Boscolo-Conway 2950 2951 2952 </div> 2953 </div> 2954 </div> 2955 2956 2957 <div class="hs-elevate-blog-meta__date-container"> 2958 <time datetime="2026-08-19 13:39:01" class="hs-elevate-blog-meta__date">August 19, 2026</time> 2959 </div> 2960 2961 2962 2963 <div class="hs-elevate-blog-audio-narration"> 2964 <div id="hs_cos_wrapper_narration" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><link rel="stylesheet" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/media-default-modules/master/845/js_client_assets/assets/TrackPlayAnalytics-DDKdhRbk.css"> 2965<link rel="stylesheet" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/media-default-modules/master/845/js_client_assets/assets/Tooltip-BfwIxqAN.css"> 2966 2967
2967<script type="text/javascript"> 2968 window.__hsEnvConfig = {"hsDeployed":true,"hsEnv":"prod","hsJSRGates":["CMS:JSRenderer:GetServerSideProps","CMS:JSRenderer:EnvAllowlistRenderTime","CMS:JSRenderer:EnvAllowlist"],"hublet":"eu1","portalID":146171074}; 2969 window.__hsServerPageUrl = "https:\u002F\u002Fwww.hellodigital.ie\u002Fblog\u002Fhow-to-structure-content-for-ai-search"; 2970 window.__hsBasePath = "\u002Fblog\u002Fhow-to-structure-content-for-ai-search"; 2971 </script>
2971 2972 </div> 2973 </div> 2974 2975 <div class="hs-elevate-blog-content "> 2976 <span id="hs_cos_wrapper_post_body" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_rich_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="rich_text"><p data-path-to-node="3">A page can contain the right information and still make that information hard to find. Long introductions, vague headings, buried answers and sections that mix several ideas together make it harder for both people and search systems to identify the part of the page that answers a specific question. </p> 2977<!--more--> 2978<p><span>That matters more as search moves beyond a list of blue links. AI search systems can pull information from different pages and use individual passages to build an answer. Your content therefore needs enough structure and context for the right passage to make sense when it is retrieved.</span></p> 2979<p><span>When I work on </span><a href="https://www.hellodigital.ie/ai-seo"><span>AI SEO</span></a><span>, I focus on how the page is organised before worrying about special formats or supposed AI optimisation tricks. The page needs a defined purpose, descriptive headings, direct answers where they belong, enough context to avoid ambiguity, and information worth citing.</span></p> 2980<p><span>The sections below show how I structure content with those requirements in mind.</span></p> 2981<h3>Key takeaways</h3> 2982<ul> 2983<li> 2984<p>Give each page one defined purpose based on the search intent it needs to satisfy.</p> 2985</li> 2986<li> 2987<p>Use descriptive H2s and H3s that make the subject of each section obvious.</p> 2988</li> 2989<li> 2990<p>Put the main answer close to the heading, then add the detail, evidence and context.</p> 2991</li> 2992<li> 2993<p>Make sections understandable on their own without repeating the same information across the page.</p> 2994</li> 2995<li> 2996<p>Use lists, tables and numbered steps only when they suit the information.</p> 2997</li> 2998<li> 2999<p>Name important entities, services, locations and relationships explicitly to reduce ambiguity.</p> 3000</li> 3001<li> 3002<p>Add first-hand experience, data, examples, professional judgement and primary sources so the page contains information worth citing.</p> 3003</li> 3004<li> 3005<p>Connect related pages with relevant internal links rather than treating each article as an isolated resource.</p> 3006</li> 3007<li> 3008<p>Make sure important content is crawlable, indexable and available in the rendered page.</p> 3009</li> 3010<li> 3011<p>Avoid artificial AI optimisation tactics such as forcing every heading into a question, creating near-duplicate pages for prompt variations or chopping content into meaningless fragments.</p> 3012</li> 3013</ul> 3014<section></section> 3015<section> 3016<h3>In this article, you'll learn:</h3> 3017<ol> 3018<li> 3019<p><a href="#how-ai-search-uses-content-from-a-page" rel="noopener">How AI search uses content from a page</a></p> 3020</li> 3021<li> 3022<p><a href="#start-with-one-defined-purpose-for-the-page" rel="noopener">How to define one purpose for the page</a></p> 3023</li> 3024<li> 3025<p><a href="#use-headings-that-describe-what-each-section-answe" rel="noopener">How to use headings that describe each section</a></p> 3026</li> 3027<li> 3028<p><a href="#put-the-important-information-where-readers-can-fi" rel="noopener">Where to place the most important information</a></p> 3029</li> 3030<li> 3031<p><a href="#make-each-section-understandable-in-context" rel="noopener">How to make each section understandable in context</a></p> 3032</li> 3033<li> 3034<p><a href="#use-lists-tables-and-steps-when-the-information-ca" rel="noopener">When to use lists, tables and numbered steps</a></p> 3035</li> 3036<li> 3037<p><a href="#give-ai-systems-enough-context-to-understand-what-" rel="noopener">How to give AI systems enough context</a></p> 3038</li> 3039<li> 3040<p><a href="#add-information-that-deserves-to-be-cited" rel="noopener">How to add information worth citing</a></p> 3041</li> 3042<li> 3043<p><a href="#connect-the-page-to-the-rest-of-the-topic" rel="noopener">How to connect the page to the wider topic</a></p> 3044</li> 3045<li> 3046<p><a href="#keep-important-content-accessible" rel="noopener">How to keep important content accessible</a></p> 3047</li> 3048<li> 3049<p><a href="#what-not-to-do-when-structuring-content-for-ai-sea" rel="noopener">What to avoid when structuring content for AI search</a></p> 3050</li> 3051<li> 3052<p><a href="#my-pre-publish-content-structure-check" rel="noopener">My pre-publish content structure check</a></p> 3053</li> 3054<li> 3055<p><a href="#faqs-about-structuring-content-for-ai-search" rel="noopener">FAQs about structuring content for AI search</a></p> 3056</li> 3057</ol> 3058</section> 3059<a id="how-ai-search-uses-content-from-a-page" data-hs-anchor="true"></a> 3060<h2>How AI search uses content from a page</h2> 3061<p>AI search does not treat every query as a request to find one page containing one exact answer. Google says AI Overviews and AI Mode can use <strong>query fan-out</strong>, running several related searches across subtopics and data sources before building a response.</p> 3062<p>That changes how I think about content structure. A page still needs to work as a complete piece of content, but the individual sections also need to make sense when a search system identifies them as relevant to a narrower part of the user's question.</p> 3063<p>For example, a page about choosing an <a href="/seo-consultant-dublin" rel="noopener">SEO consultant</a> might contain separate sections on costs, experience, reporting and contract terms. Someone asking an AI search engine <em>âWhat should I ask an SEO consultant about reporting?â</em> may only need the reporting section. A heading such as <strong>âWhat should SEO reporting include?â</strong> gives both the reader and the search system much more information than <strong>âReportingâ</strong> or <strong>âThings to considerâ</strong>.</p> 3064<p><a href="https://about.ads.microsoft.com/en/blog/post/october-2025/optimizing-your-content-for-inclusion-in-ai-search-answers" rel="noopener" target="_blank">Microsoft's guidance for AI search</a> makes a similar point: use clear headings and organise information into sections that can be understood independently while remaining part of a coherent page.</p> 3065<p>The goal is not to chop an article into artificial fragments. It is to make the relationship between the question, the section and the answer obvious.</p> 3066<p><img src="https://www.hellodigital.ie/hs-fs/hubfs/how-ai-uses-content-from-a-page.png?width=941&height=1672&name=how-ai-uses-content-from-a-page.png" width="941" height="1672" loading="lazy" alt="how-ai-uses-content-from-a-page" style="height: auto; max-width: 100%; width: 941px;" srcset="https://www.hellodigital.ie/hs-fs/hubfs/how-ai-uses-content-from-a-page.png?width=471&height=836&name=how-ai-uses-content-from-a-page.png 471w, https://www.hellodigital.ie/hs-fs/hubfs/how-ai-uses-content-from-a-page.png?width=941&height=1672&name=how-ai-uses-content-from-a-page.png 941w, https://www.hellodigital.ie/hs-fs/hubfs/how-ai-uses-content-from-a-page.png?width=1412&height=2508&name=how-ai-uses-content-from-a-page.png 1412w, https://www.hellodigital.ie/hs-fs/hubfs/how-ai-uses-content-from-a-page.png?width=1882&height=3344&name=how-ai-uses-content-from-a-page.png 1882w, https://www.hellodigital.ie/hs-fs/hubfs/how-ai-uses-content-from-a-page.png?width=2353&height=4180&name=how-ai-uses-content-from-a-page.png 2353w, https://www.hellodigital.ie/hs-fs/hubfs/how-ai-uses-content-from-a-page.png?width=2823&height=5016&name=how-ai-uses-content-from-a-page.png 2823w" sizes="(max-width: 941px) 100v
3066w, 941px"></p> 3067<a id="start-with-one-defined-purpose-for-the-page" data-hs-anchor="true"></a> 3068<h2>Start with one defined purpose for the page</h2> 3069<p>Before I think about headings, formatting or AI citations, I decide what the page is actually there to answer.</p> 3070<p>A page built around one defined search intent is easier to structure because every section has a reason to exist. If the page starts trying to answer several loosely related intents, the hierarchy becomes less obvious and the useful information gets diluted.</p> 3071<p>For example, a page targeting <strong>âhow much does SEO cost?â</strong> should concentrate on pricing, what affects the cost, different pricing models and what a business should expect for its budget. It does not also need to explain how SEO works, how long SEO takes and how to choose an SEO agency in equal depth. Those questions can be addressed elsewhere and connected through internal links.</p> 3072<p>I use the same principle when planning <a href="https://www.hellodigital.ie/seo-content-creation?utm_source=chatgpt.com">SEO content</a>. The primary query gives me the page's central purpose, while related searches and questions help determine which supporting sections belong underneath it.</p> 3073<p>That does not mean targeting one exact keyword. People can phrase the same underlying question in dozens of ways, and AI search can expand a query into related searches. The important distinction is between <strong>different wording for the same intent</strong> and <strong>different intents competing for space on the same page</strong>.</p> 3074<p>Once the purpose is defined, the heading structure becomes much easier to build.</p> 3075<a id="use-headings-that-describe-what-each-section-answe" data-hs-anchor="true"></a> 3076<h2>Use headings that describe what each section answers</h2> 3077<p>Headings should tell the reader what they are about to learn. They also give search systems a stronger signal about the subject of the content underneath them.</p> 3078<p>A heading such as <strong>âHow long does SEO take to work?â</strong> is more useful than <strong>âTimescalesâ</strong> because it defines the question the section answers. The same applies to headings such as <strong>âWhat affects the cost of SEO?â</strong>, <strong>âWhich pages should you optimise first?â</strong> or <strong>âHow should internal links be structured?â</strong></p> 3079<h3>Avoid vague headings</h3> 3080<p>I try to avoid headings such as:</p> 3081<ul> 3082<li> 3083<p>Things to consider</p> 3084</li> 3085<li> 3086<p>Important information</p> 3087</li> 3088<li> 3089<p>Other factors</p> 3090</li> 3091<li> 3092<p>More details</p> 3093</li> 3094<li> 3095<p>Our approach</p> 3096</li> 3097</ul> 3098<p>They may make sense when you are already reading the page, but they carry very little meaning on their own.</p> 3099<h3>Do not force every heading into a question</h3> 3100<p>Descriptive headings do not all need to be questions. A heading such as <strong>âSEO pricing modelsâ</strong> or <strong>âTechnical problems that can prevent indexingâ</strong> can be just as specific.</p> 3101<p>The wording should match the information underneath it. Questions work well when the section gives a direct answer. Descriptive statements often work better for categories, comparisons, processes or groups of related points.</p> 3102<p>I apply the same principle when improving existing pages as part of an <a href="https://www.hellodigital.ie/seo-audit-service">SEO content audit</a>. A weak heading structure is often a sign that the page itself has not been organised around distinct questions or topics.</p> 3103<table style="border-collapse: collapse;"> 3104<thead> 3105<tr> 3106<th style="border-width: 1px; border-style: solid;">Weak structure</th> 3107<th style="border-width: 1px; border-style: solid;">Better structure</th> 3108</tr> 3109</thead> 3110<tbody> 3111<tr> 3112<td style="border-width: 1px; border-style: solid; padding: 5px;"><strong>Things to consider</strong></td> 3113<td style="border-width: 1px; border-style: solid; padding: 5px;"><strong>What affects the cost of SEO?</strong></td> 3114</tr> 3115<tr> 3116<td style="border-width: 1px; border-style: solid; padding: 5px;"><strong>More information</strong></td> 3117<td style="border-width: 1px; border-style: solid; padding: 5px;"><strong>How long does SEO take to work?</strong></td> 3118</tr> 3119<tr> 3120<td style="border-width: 1px; border-style: solid; padding: 5px;"><strong>Our approach</strong></td> 3121<td style="border-width: 1px; border-style: solid; padding: 5px;"><strong>How I measure SEO performance</strong></td> 3122</tr> 3123<tr> 3124<td style="border-width: 1px; border-style: solid; padding: 5px;"><strong>Services</strong></td> 3125<td style="border-width: 1px; border-style: solid; padding: 5px;"><strong>Which SEO services does a small business need?</strong></td> 3126</tr> 3127<tr> 3128<td style="border-width: 1px; border-style: solid; padding: 5px;"><strong>Important points</strong></td> 3129<td style="border-width: 1px; border-style: solid; padding: 5px;"><strong>What should you check before hiring an SEO consultant?</strong></td> 3130</tr> 3131<tr> 3132<td style="border-width: 1px; border-style: solid; padding: 5px;">A long paragraph covering several unrelated ideas</td> 3133<td style="border-width: 1px; border-style: solid; padding: 5px;">
3133Separate sections for cost, timescales, reporting and deliverables</td> 3134</tr> 3135<tr> 3136<td style="border-width: 1px; border-style: solid; padding: 5px;">Repeating the same answer in several sections</td> 3137<td style="border-width: 1px; border-style: solid; padding: 5px;">One complete answer in the section where it belongs</td> 3138</tr> 3139<tr> 3140<td style="border-width: 1px; border-style: solid; padding: 5px;">âThis can improve performanceâ</td> 3141<td style="border-width: 1px; border-style: solid; padding: 5px;">âDescriptive internal links help search engines understand how related pages connectâ</td> 3142</tr> 3143<tr> 3144<td style="border-width: 1px; border-style: solid; padding: 5px;">A list added purely to make the page easier to scan</td> 3145<td style="border-width: 1px; border-style: solid; padding: 5px;">A list used because the information is genuinely a set of steps, criteria or examples</td> 3146</tr> 3147<tr> 3148<td style="border-width: 1px; border-style: solid; padding: 5px;">Several pages targeting âappear in AI searchâ, âshow up in AI searchâ and ârank in AI searchâ</td> 3149<td style="border-width: 1px; border-style: solid; padding: 5px;">One page owning the broader AI search visibility intent</td> 3150</tr> 3151</tbody> 3152</table> 3153<p> </p> 3154<p>The next step is making sure the answer appears where the heading leads the reader to expect it.</p> 3155<a id="put-the-important-information-where-readers-can-fi" data-hs-anchor="true"></a> 3156<h2>Put the important information where readers can find it</h2> 3157<p>Once a heading sets an expectation, the section should answer it quickly.</p> 3158<p>If someone reaches a section called <strong>âHow much does local SEO cost?â</strong>, I do not make them read three paragraphs of background before giving them a price range or explaining what affects the cost. The answer should appear near the start, followed by the detail needed to understand it.</p> 3159<p>The same principle applies to AI search. When the relevant information is buried beneath introductions, anecdotes or loosely related commentary, the passage becomes harder to identify and use.</p> 3160<h3>Answer first, then add the detail</h3> 3161<p>A useful section often follows a simple order:</p> 3162<ol> 3163<li> 3164<p>Give the direct answer.</p> 3165</li> 3166<li> 3167<p>Explain the factors or conditions that affect it.</p> 3168</li> 3169<li> 3170<p>Add examples, evidence or professional judgement where they improve the answer.</p> 3171</li> 3172<li> 3173<p>Link to supporting information when the reader needs more depth.</p> 3174</li> 3175</ol> 3176<p>The exact format will vary. A complex question may need several paragraphs, a comparison may work better as a table, and a process may need numbered steps.</p> 3177<p>I use the same approach when creating <a href="https://www.hellodigital.ie/blog/how-to-create-seo-friendly-content">SEO-friendly content</a>: make the information easy to locate first, then give the reader enough context to make sense of it.</p> 3178<p>The aim is not to make every section short. It is to remove unnecessary distance between the heading and the information the reader came for.</p> 3179<a id="make-each-section-understandable-in-context" data-hs-anchor="true"></a> 3180<h2>Make each section understandable in context</h2> 3181<p>A section should make sense even when someone lands directly on it or when an AI system retrieves only that part of the page.</p> 3182<p>That does not mean repeating the whole article in every section. It means giving enough context for the reader to understand what the section refers to without relying on vague wording or information several paragraphs earlier.</p> 3183<p>For example, instead of writing:</p> 3184<blockquote> 3185<p>This can affect performance.</p> 3186</blockquote> 3187<p>write:</p> 3188<blockquote> 3189<p>Poor internal linking can make it harder for search engines to understand which pages are most important.</p> 3190</blockquote> 3191<p>The second version names the subject and the consequence. It is easier to understand on its own and less likely to become ambiguous when the passage is viewed outside the surrounding article.</p> 3192<h3>Keep references specific</h3> 3193<p>I avoid phrases such as:</p> 3194<ul> 3195<li> 3196<p>this helps</p> 3197</li> 3198<li> 3199<p>this shows</p> 3200</li> 3201<li> 3202<p>these factors</p> 3203</li> 3204<li> 3205<p>that approach</p> 3206</li> 3207<li> 3208<p>the above</p> 3209</li> 3210</ul> 3211<p>when the reader has to look backwards to work out what they mean.</p> 3212<p>Repeating the actual subject is often better, even if it makes the sentence slightly longer.</p> 3213<p>The same applies to entities. If a section refers to a product, service, location, person or organisation, name it clearly rather than assuming the surrounding context will always be available.</p> 3214<p>Good structure should reduce ambiguity without making the writing repetitive.</p> 3215<section><a id="use-lists-tables-and-steps-when-the-information-ca" data-hs-anchor="true"></a> 3216<h2>Use lists, tables and steps when the information calls for them</h2> 3217<p>Formatting should reflect the type of information you are presenting.</p> 3218<p>If a process has a sequence, use numbered steps. If several items belong to the same group, a bullet list can make them easier to scan. If the reader needs to compare options, a table may communicate the differences faster than several paragraphs.</p> 3219<h3>Match the format to the information</h3> 3220<p>For example:</p> 3221<ul> 3222<li> 3223<p><strong>Numbered steps</strong>
3223 work well for processes and instructions.</p> 3224</li> 3225<li> 3226<p><strong>Bullet lists</strong> suit features, criteria, examples or groups of related points.</p> 3227</li> 3228<li> 3229<p><strong>Tables</strong> are useful for comparisons, specifications, pricing or differences between options.</p> 3230</li> 3231<li> 3232<p><strong>Paragraphs</strong> are still the right choice when an idea needs explanation or qualification.</p> 3233</li> 3234</ul> 3235<p>The mistake is turning everything into lists because they look easier for AI systems to process. A page made up of disconnected bullets can lose the context and reasoning that make the information worth using in the first place.</p> 3236<p>I also avoid breaking a straightforward paragraph into several artificial sections simply to create more headings. Structure should make the content easier to follow, not make the page look more optimised.</p> 3237<p>When the format matches the information, both readers and search systems can identify the relationship between individual points more easily.</p> 3238</section> 3239<a id="give-ai-systems-enough-context-to-understand-what-" data-hs-anchor="true"></a> 3240<h2>Give AI systems enough context to understand what you mean</h2> 3241<p>Specific language matters when a passage can be retrieved outside the full page.</p> 3242<p>If I write <strong>âit works well for small businessesâ</strong>, the reader has to know what <em>it</em> refers to. If I write <strong>âlocal SEO works well for small businesses that rely on customers in a defined service areaâ</strong>, the meaning is complete.</p> 3243<p>The same applies to products, services, locations, people and organisations. Name the subject when it matters.</p> 3244<h3>Add context where ambiguity is possible</h3> 3245<p>Useful context can include:</p> 3246<ul> 3247<li> 3248<p>the exact service being discussed</p> 3249</li> 3250<li> 3251<p>the type of customer or business</p> 3252</li> 3253<li> 3254<p>the location, when location changes the answer</p> 3255</li> 3256<li> 3257<p>the timeframe</p> 3258</li> 3259<li> 3260<p>the product or feature name</p> 3261</li> 3262<li> 3263<p>the organisation or source behind a claim</p> 3264</li> 3265</ul> 3266<p>For example, <strong>â<a href="/blog/seo-for-solicitors" rel="noopener">SEO for solicitors in Ireland</a>â</strong> is more precise than <strong>âSEO for professional servicesâ</strong> if the advice depends on legal-market competition, local search behaviour or the way firms present services online.</p> 3267<p>Context also matters for internal links. Anchor text such as <a href="https://www.hellodigital.ie/technical-seo-consultant">technical SEO consultant</a> tells the reader and search systems more than a generic link such as âlearn moreâ.</p> 3268<p>The aim is to remove ambiguity without making the copy mechanical. Name the important entities, relationships and conditions when they affect the meaning of the section.</p> 3269<a id="add-information-that-deserves-to-be-cited" data-hs-anchor="true"></a> 3270<h2>Add information that deserves to be cited</h2> 3271<p>Structure can make information easier to retrieve, but structure alone does not make a page worth citing.</p> 3272<p>AI search systems still need something useful to work with. Pages that simply repeat the same definitions, tips and summaries already available elsewhere give search systems little reason to choose them over stronger sources.</p> 3273<p>I look for information that adds something specific, such as:</p> 3274<ul> 3275<li> 3276<p>first-hand experience</p> 3277</li> 3278<li> 3279<p>original examples</p> 3280</li> 3281<li> 3282<p>data from your own business or clients</p> 3283</li> 3284<li> 3285<p>a documented process</p> 3286</li> 3287<li> 3288<p>expert interpretation</p> 3289</li> 3290<li> 3291<p>comparisons based on real criteria</p> 3292</li> 3293<li> 3294<p>case studies</p> 3295</li> 3296<li> 3297<p>primary-source evidence</p> 3298</li> 3299</ul> 3300<h3>Add judgement, not just information</h3> 3301<p>A page becomes more valuable when it explains what the information means and how to act on it.</p> 3302<p>For example, listing ten SEO metrics is easy. Explaining which three matter most for a particular type of business, why they matter and when I would ignore the others adds professional judgement that cannot be reproduced by simply summarising another article.</p> 3303<p>The same principle applies to <a href="https://www.hellodigital.ie/seo-content-creation?utm_source=chatgpt.com">SEO content creation</a>
3303. I do not want every page to be a longer version of what already ranks. I want it to contain something a reader, journalist, search engine or AI system could reasonably choose as a source.</p> 3304<p>External sources matter too. When a claim depends on research, product documentation or a platform's own guidance, I link to the primary source rather than presenting the claim without evidence.</p> 3305<p>Good AI search content therefore needs both <strong>retrievable structure</strong> and <strong>information worth retrieving</strong>.</p> 3306<section><a id="connect-the-page-to-the-rest-of-the-topic" data-hs-anchor="true"></a> 3307<h2>Connect the page to the rest of the topic</h2> 3308<p>A well-structured page should not sit in isolation.</p> 3309<p>Internal links help show how the page fits into a wider subject and give readers a path to the next piece of information they need. They also help search systems understand relationships between pages, especially when several pages cover different parts of the same topic.</p> 3310<p>For example, an article about structuring content for AI search can link to:</p> 3311<ul> 3312<li> 3313<p>a broader <a href="https://www.hellodigital.ie/ai-seo?utm_source=chatgpt.com">AI SEO service</a></p> 3314</li> 3315<li> 3316<p>a deeper article on <a>tracking visibility in AI search</a></p> 3317</li> 3318<li> 3319<p>supporting content on <a href="https://www.hellodigital.ie/blog/google-ai-overviews-optimisation?utm_source=chatgpt.com">Google AI Overviews</a></p> 3320</li> 3321<li> 3322<p>relevant service pages such as <a href="https://www.hellodigital.ie/seo-content-creation?utm_source=chatgpt.com">SEO content creation</a> or <a href="https://www.hellodigital.ie/technical-seo-consultant">technical SEO</a></p> 3323</li> 3324</ul> 3325<p>The important part is relevance. I do not add internal links simply to increase link count. Each link should help explain the subject, provide the next level of detail or connect the page to a commercial service that genuinely relates to the reader's problem.</p> 3326<h3>Use descriptive anchor text</h3> 3327<p>Anchor text should tell the reader what they will find.</p> 3328<p>A link labelled <strong>âhow to track your visibility in AI searchâ</strong> is more informative than <strong>âread moreâ</strong>. Descriptive anchors also make the relationship between the two pages easier to understand.</p> 3329<p>Internal linking works best when the site has a clear topic structure behind it. A cluster of related pages covering distinct parts of AI search gives both readers and search systems more context than a collection of disconnected articles.</p> 3330</section> 3331<a id="keep-important-content-accessible" data-hs-anchor="true"></a> 3332<h2>Keep important content accessible</h2> 3333<p>Good content structure only matters if search systems can actually access the content.</p> 3334<p>Important information should be present in the page itself, available to search engines and not hidden behind interactions or technical implementations that prevent it from being crawled or indexed.</p> 3335<h3>Keep core content in crawlable HTML</h3> 3336<p>The main text, headings, links and supporting information should be available in the rendered page. Be careful with content that only appears after a user action, relies heavily on JavaScript or sits inside elements that search engines may not process as reliably as ordinary page content.</p> 3337<p>I pay particular attention to:</p> 3338<ul> 3339<li> 3340<p>important copy loaded dynamically</p> 3341</li> 3342<li> 3343<p>content hidden behind tabs or accordions</p> 3344</li> 3345<li> 3346<p>internal links generated only after interaction</p> 3347</li> 3348<li> 3349<p>pages blocked from crawling or indexing</p> 3350</li> 3351<li> 3352<p>canonical tags pointing somewhere else</p> 3353</li> 3354<li> 3355<p>important pages that are difficult to reach through internal links</p> 3356</li> 3357</ul> 3358<p>The issue is not whether a page looks fine in a browser. The question is whether the content you want retrieved is actually available to search systems.</p> 3359<h3>Do not rely on schema to fix weak content</h3> 3360<p>Structured data can give search engines additional information about a page, but it does not replace the visible content or compensate for poor structure.</p> 3361<p>I use schema when it accurately describes information that already exists on the page. I do not treat it as a shortcut for making content understandable. The same principle applies when deciding <a href="https://www.hellodigital.ie/blog/does-schema-help-seo">
3361whether schema helps SEO</a>.</p> 3362<p>Before trying to make a page more âAI-friendlyâ, make sure the content can be crawled, indexed and understood in the first place.</p> 3363<a id="what-not-to-do-when-structuring-content-for-ai-sea" data-hs-anchor="true"></a> 3364<h2>What not to do when structuring content for AI search</h2> 3365<p>AI search has created a new layer of optimisation advice, but some of it encourages people to make content worse.</p> 3366<p>I avoid tactics that exist mainly to satisfy an assumed AI preference rather than improve the page.</p> 3367<h3>Do not force every section into a question-and-answer format</h3> 3368<p>Questions work when the user is actually asking a question. They are not automatically better than descriptive headings, and turning every H2 into a question can make an article feel repetitive and mechanical.</p> 3369<h3>Do not manufacture artificial content chunks</h3> 3370<p>A page should have logical sections because the subject requires them. I would not split a coherent explanation into dozens of tiny sections simply because AI systems may retrieve individual passages.</p> 3371<p>The section still needs enough context to make sense as part of the page.</p> 3372<h3>Do not repeat the same answer in several places</h3> 3373<p>Repetition can make a page look comprehensive while adding very little. If one section already answers a question properly, the next section should move the topic forward rather than restating the same point with different wording.</p> 3374<h3>Do not create near-duplicate pages for every prompt variation</h3> 3375<p>Queries such as:</p> 3376<ul> 3377<li> 3378<p>how to appear in AI search</p> 3379</li> 3380<li> 3381<p>how to show up in AI search</p> 3382</li> 3383<li> 3384<p>how to rank in AI search</p> 3385</li> 3386<li> 3387<p>how to improve AI search visibility</p> 3388</li> 3389</ul> 3390<p>may represent the same underlying intent.</p> 3391<p>Creating a separate page for every wording variation can lead to overlapping content and cannibalisation. I decide which intent each URL owns before I start writing.</p> 3392<p>The same principle applies across traditional SEO. My approach to <a href="https://www.hellodigital.ie/blog/how-to-choose-keywords-for-seo?utm_source=chatgpt.com">keyword targeting</a> is based on search intent and page purpose, not creating one URL for every keyword variation.</p> 3393<h3>Do not add markup or formatting without a reason</h3> 3394<p>Schema, tables, lists, accordions and other structural elements should describe or present the content better. None of them compensates for weak information, unclear writing or a page with no defined purpose.</p> 3395<p>AI optimisation should improve the page, not leave the reader with content that feels like it was written for a machine.</p> 3396<a id="my-pre-publish-content-structure-check" data-hs-anchor="true"></a> 3397<h2>My pre-publish content structure check</h2> 3398<p>Before I publish or update a page, I run through the structure from the reader's point of view and from the point of view of a search system trying to identify the most relevant passage.</p> 3399<p>I check:</p> 3400<ul> 3401<li> 3402<p>whether the page has one defined purpose</p> 3403</li> 3404<li> 3405<p>whether each H2 and H3 describes the content underneath it</p> 3406</li> 3407<li> 3408<p>whether the main answer appears close to the heading</p> 3409</li> 3410<li> 3411<p>whether sections can be understood without relying on vague references</p> 3412</li> 3413<li> 3414<p>whether lists, tables or steps are being used because they suit the information</p> 3415</li> 3416<li> 3417<p>whether important entities, locations, services and products are named clearly</p> 3418</li> 3419<li> 3420<p>whether the page contains something worth citing, not just a summary of existing material</p> 3421</li> 3422<li> 3423<p>whether relevant internal links connect the page to the wider topic</p> 3424</li> 3425<li> 3426<p>whether the important content is crawlable and indexable</p> 3427</li> 3428<li> 3429<p>whether any section repeats information already covered elsewhere on the page</p> 3430</li> 3431</ul> 3432<h3>I also check the page as a whole</h3> 3433<p>A page can pass every individual check and still feel fragmented.</p> 3434<p>I read the finished article from top to bottom to make sure the sections build on one another, the level of detail is consistent and the page answers the original search intent without drifting into neighbouring topics.</p> 3435<p>That final read is important because <a href="https://www.hellodigital.ie/ai-seo?utm_source=chatgpt.com">AI SEO</a> still depends on the same basic requirement as good SEO content: the page has to be useful as a complete resource, not just a collection of passages that look optimised in isolation.</p> 3436<a id="faqs-about-structuring-content-for-ai-search" data-hs-anchor="true"></a> 3437<h2>FAQs about structuring content for AI search</h2> 3438<h3>Does AI search prefer question-based headings?</h3> 3439<p>Not necessarily. Question headings work well when the section answers a specific question, but descriptive headings can be just as effective. The heading should make the subject of the section obvious.</p> 3440<h3>Should I make every section short for AI search?</h3> 3441<p>No. A section should be as long as necessary to answer the point properly. Shorter sections are not automatically easier for AI systems to understand or more likely to be cited.</p> 3442<h3>Do tables and bullet points improve AI search visibility?</h3> 3443<p>They can help when the information suits that format. A comparison belongs in a table, a process may need numbered steps, and a group of related items may work well as bullets. Formatting alone will not make weak content more visible.</p> 3444<h3>Does schema markup help AI search engines understand content?</h3> 3445<p>Structured data can provide additional context about a page, but it does not replace the visible content or good page structure. Schema should accurately describe information already present on the page.</p> 3446<h3>Should I create separate pages for different AI search prompts?</h3> 3447<p>Only when the prompts represent genuinely different search intents. Different wording does not always justify another URL. Creating several pages around the same underlying question can lead to overlapping content and cannibalisation.</p> 3448<h3>How do I know whether the new structure is improving AI visibility?</h3> 3449<p>Track the same commercially relevant prompts over time and record whether your brand is mentioned, whether your website is cited and which pages are being used. I cover the full process in <a>
3449how to track your visibility in AI search</a>.</p> 3450<h2>Need help improving your visibility in AI search?</h2> 3451<p>Structuring content properly gives AI search systems a better chance of understanding what your pages cover and identifying the information worth retrieving.</p> 3452<p>But content structure is only one part of the picture. Technical accessibility, topical coverage, authority, citations, internal linking and how your brand appears across the wider web can all affect whether your business is surfaced in AI-generated results.</p> 3453<p>As part of my <a href="https://www.hellodigital.ie/ai-seo?utm_source=chatgpt.com">AI SEO services</a>, I help businesses identify where they are missing from AI search, which pages need attention and what changes are most likely to improve visibility.</p> 3454<p><a href="https://www.hellodigital.ie/contact">Get in touch</a> if you want me to review how your website is currently performing in AI search.</p> 3455<div id="hs_cos_wrapper_widget_57eca397-d278-4b48-a8ff-25f875d84440" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><link rel="stylesheet" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/cms-elevate-theme/master/2256/js_client_assets/assets/index-DLDznqQN.css"> 3456<link rel="stylesheet" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/cms-elevate-theme/master/2256/js_client_assets/assets/index-Cir01r20.css"> 3457<div class="hs-elevate-button-wrapper _hs-elevate-button-wrapper--bootstrap_1urmm_9" style="--hsElevate--buttons__gap:var(--hsElevate--spacing--16, 16px);--hsElevate--buttons__alignment:center"><div class="hs-elevate-button-container _hs-elevate-button-container_1urmm_1"><a style="--hsElevate--button__padding:var(--hsElevate--spacing--16, 16px) var(--hsElevate--spacing--24, 24px)" class="hs-elevate-button _hs-elevate-button_zjvt8_1 hs-elevate-button--primary hs-elevate-button-container__button" target="_blank" href="https://hellodigital.ie/meetings/boscolo-conway" rel="noopener noreferrer" aria-label="Open external link" data-hs-token="module.widget_57eca397-d278-4b48-a8ff-25f875d84440.groupButtons[0].buttonContentText">Book a free consultation</a></div></div> 3458
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3462 3463 </div> 3464<p data-start="776" data-end="796"> </p> 3465<h2 data-start="776" data-end="796">About the author</h2> 3466<p data-start="798" data-end="843"><strong data-start="798" data-end="843">Alessandro Boscolo Conway â Hello Digital</strong></p> 3467<p data-start="845" data-end="1150">I'm a <span style="font-weight: bold;">Dublin-based freelance SEO and digital marketing consultant</span> with over 20 years of experience, including time on Google Irelandâs Search Quality team.</p> 3468<p data-start="845" data-end="1150">I run <a href="/" rel="noopener">Hello Digital</a>, a consultancy that helps startups and small businesses across Ireland grow online through clear strategy, expert delivery, and practical support.</p> 3469<p data-start="845" data-end="1150">I've worked with over 50 Irish companies to improve their visibility, generate better leads, and grow sustainably through SEO and digital marketing.</p> 3470<p data-start="845" data-end="1150">I'm a certified Google Partner and a trusted advisor to e-commerce brands, local services, and fast-growing startups.</p> 3471<blockquote> 3472<ul> 3473<li data-start="1455" data-end="1651"> 3474<p>Based in Dublin, 20+ years of experience</p> 3475</li> 3476<li data-start="1455" data-end="1651"> 3477<p>Former Googler, certified Google Partner, SEO strategist, and performance marketer</p> 3478</li> 3479<li data-start="1455" data-end="1651"> 3480<p>Trusted by 50+ Irish startups, e-commerce brands, and local businesses</p> 3481</li> 3482<li data-start="1455" data-end="1651"> 3483<p><a href="/about" rel="noopener">Learn more about Hello Digital</a></p> 3484</li> 3485</ul> 3486</blockquote></span> 3487 </div> 3488 3489 <div class="hs-elevate-blog-share"> 3490 <div id="hs_cos_wrapper_blog-share-heading-2" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><link rel="stylesheet" href="https://145747460.fs1.hubspotusercontent-eu1.net/hubfs/145747460/raw_assets/cms-elevate-theme/master/2256/js_client_assets/assets/index-09VGSRsQ.css"> 3491<div class="hs-elevate-heading-container _hs-elevate-heading-container_1bnlv_1" style="--hsElevate--heading__textColor:var(--hsElevate--section--lightSection--1__textColor)"><h2 class="hs-elevate-h5 hs-elevate-heading-container__heading" style="text-align:center" data-hs-token="module.blog-share-heading-2.headingAndTextHeading">Share this post</h2></div> 3492
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3505 3506 </div> 3507 </div> 3508 3509 </section> 3510 3511 3512 3513 3514 3515 3516 3517 3518 3519 3520 3521 3522</div> 3523 3524 3525 3526 3527 3528 3529 <section class="hs-elevate-blog-recent-posts"> 3530 <div class="hs-elevate-content-wrapper"> 3531 <h2 class="hs-elevate-blog-recent-posts__heading">Keep reading</h2> 3532 <div class=" hs-elevate-blog-recent-posts__card-container"> 3533 3534 3535 <article class="hs-elevate-card--recent-post hs-elevate-card--variant-2"> 3536 <a class="hs-elevate-card--recent-post__link" href="https://www.hellodigital.ie/blog/how-long-does-seo-take-to-work"> 3537 3538 <div class="hs-elevate-card--recent-post__image-container"> 3539 <img src="https://www.hellodigital.ie/hs-fs/hubfs/Three%20creative%20business%20team%20working%20on%20electronic%20devices%20in%20the%20office.jpeg?width=1000&height=667&name=Three%20creative%20business%20team%20working%20on%20electronic%20devices%20in%20the%20office.jpeg" alt="how long does seo take to work" width="1000" height="667" srcset="https://www.hellodigital.ie/hs-fs/hubfs/Three%20creative%20business%20team%20working%20on%20electronic%20devices%20in%20the%20office.jpeg?width=500&height=334&name=Three%20creative%20business%20team%20working%20on%20electronic%20devices%20in%20the%20office.jpeg 500w, https://www.hellodigital.ie/hs-fs/hubfs/Three%20creative%20business%20team%20working%20on%20electronic%20devices%20in%20the%20office.jpeg?width=1000&height=667&name=Three%20creative%20business%20team%20working%20on%20electronic%20devices%20in%20the%20office.jpeg 1000w, https://www.hellodigital.ie/hs-fs/hubfs/Three%20creative%20business%20team%20working%20on%20electronic%20devices%20in%20the%20office.jpeg?width=1500&height=1001&name=Three%20creative%20business%20team%20working%20on%20electronic%20devices%20in%20the%20office.jpeg 1500w, 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srcset="https://www.hellodigital.ie/hs-fs/hubfs/startup%20business%2c%20software%20developer%20working%20on%20computer%20at%20modern%20office-1.jpeg?width=500&height=334&name=startup%20business%2c%20software%20developer%20working%20on%20computer%20at%20modern%20office-1.jpeg 500w, https://www.hellodigital.ie/hs-fs/hubfs/startup%20business%2c%20software%20developer%20working%20on%20computer%20at%20modern%20office-1.jpeg?width=1000&height=667&name=startup%20business%2c%20software%20developer%20working%20on%20computer%20at%20modern%20office-1.jpeg 1000w, https://www.hellodigital.ie/hs-fs/hubfs/startup%20business%2c%20software%20developer%20working%20on%20computer%20at%20modern%20office-1.jpeg?width=1500&height=1001&name=startup%20business%2c%20software%20developer%20working%20on%20computer%20at%20modern%20office-1.jpeg 1500w, 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