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It is applying the same criterion from row 20 through row 800.",Revisão:"Review","A classifica\xe7\xe3o precisa ser revisada de forma organizada, sem transformar o controle de qualidade em uma nova planilha paralela.":"Classification must be reviewed in an organized flow without turning quality control into another parallel spreadsheet.",Reaproveitamento:"Reuse","Crit\xe9rios bons n\xe3o deveriam morrer em um prompt. Eles precisam ser refinados e usados novamente em outros projetos.":"Good criteria should not disappear inside a prompt. They need to be refined and reused in other projects.",Explicabilidade:"Explainability","Em comunica\xe7\xe3o, pesquisa e reputa\xe7\xe3o, o resultado precisa ser defens\xe1vel. N\xe3o basta dizer que âa IA classificouâ. \xc9 preciso mostrar o crit\xe9rio.":"In communications, research, and reputation work, the result must be defensible. Saying that âAI classified itâ is not enough. The criterion must be visible.","Comunica\xe7\xe3o e reputa\xe7\xe3o":"Communications and reputation","Classificar men\xe7\xf5es, coment\xe1rios, not\xedcias e manifesta\xe7\xf5es p\xfablicas por tema, tom, risco, oportunidade ou narrativa.":"Classify mentions, comments, news, and public statements by topic, tone, risk, opportunity, or narrative.","Ag\xeancias de comunica\xe7\xe3o e PR":"Communications and PR agencies","Padronizar crit\xe9rios de an\xe1lise entre clientes, reduzir retrabalho operacional e acelerar a entrega de leituras mais consistentes.":"Standardize analysis criteria across clients, reduce operational rework, and deliver more consistent insights faster.","Pesquisa e opini\xe3o":"Research and opinion","Organizar respostas abertas, entrevistas, formul\xe1rios e bases qualitativas em categorias compar\xe1veis.":"Organize open-ended responses, interviews, forms, and qualitative datasets into comparable categories.","Assessorias pol\xedticas e institucionais":"Political and institutional advisory teams","Classificar demandas, falas p\xfablicas, manifesta\xe7\xf5es de stakeholders e conversas em torno de temas sens\xedveis.":"Classify requests, public statements, stakeholder input, and conversations around sensitive topics.","Times de dados e intelig\xeancia":"Data and intelligence teams","Transformar texto aberto em base categorizada para cruzamentos, visualiza\xe7\xf5es e an\xe1lises posteriores.":"Turn open text into a categorized dataset for cross-analysis, visualization, and further study.","Ag\xeancias de comunica\xe7\xe3o, RP e social listening":"Communications, PR, and social-listening agencies","Profissionais de dados e intelig\xeancia":"Data and intelligence professionals","Institutos de pesquisa":"Research institutes","Times de comunica\xe7\xe3o corporativa":"Corporate communications teams","Pesquisadores e analistas que trabalham com bases textuais":"Researchers and analysts who work with text datasets","O que \xe9 o Tagarelo?":"What is Tagarelo?","O Tagarelo \xe9 uma ferramenta de classifica\xe7\xe3o de textos por IA. Ele ajuda a transformar bases de textos abertos em categorias estruturadas, com defini\xe7\xe3o de crit\xe9rios, revis\xe3o humana e an\xe1lise dos resultados.":"Tagarelo is an AI text-classification tool. It helps turn open-text datasets into structured categories through criterion definition, human review, and result analysis.","O Tagarelo substitui o trabalho humano?":"Does Tagarelo replace human work?","N\xe3o. O Tagarelo foi pensado para valorizar o julgamento humano. A IA ajuda a aplicar crit\xe9rios em escala, mas a revis\xe3o, o refinamento das regras e a leitura estrat\xe9gica continuam dependendo de pessoas.":"No. Tagarelo is designed to value human judgment. AI helps apply criteria at scale, while review, rule refinement, and strategic interpretation still depend on people.","Por que n\xe3o usar apenas ChatGPT ou Claude?":"Why
1not use only ChatGPT or Claude?","Chats de IA s\xe3o \xfateis para muitas tarefas, mas classifica\xe7\xe3o em escala exige fluxo, consist\xeancia, revis\xe3o e reaproveitamento de crit\xe9rios. O Tagarelo foi criado para essa rotina espec\xedfica.":"AI chats are useful for many tasks, but classification at scale requires workflow, consistency, review, and reusable criteria. Tagarelo was built for that specific routine.","Que tipo de texto posso classificar?":"What kind of text can I classify?","Coment\xe1rios, respostas abertas, not\xedcias, posts, men\xe7\xf5es em redes sociais, manifesta\xe7\xf5es p\xfablicas, entrevistas, formul\xe1rios e outros textos usados em an\xe1lises de comunica\xe7\xe3o, pesquisa ou intelig\xeancia.":"Comments, open-ended responses, news, posts, social-media mentions, public statements, interviews, forms, and other text used in communications, research, or intelligence analysis.","Como funcionam os cr\xe9ditos?":"How do credits work?","O trial concede uma \xfanica vez 100.000 cr\xe9ditos por 15 dias. Cada texto classificado por crit\xe9rio consome 1 cr\xe9dito. Nos planos pagos, a franquia \xe9 liberada mensalmente e o saldo j\xe1 concedido acumula sem expira\xe7\xe3o autom\xe1tica.":"The trial grants 100,000 credits once for 15 days. Each text classified against one criterion consumes 1 credit. Paid-plan allowances are released monthly, and credits already granted roll over without automatic expiration.","Preciso preencher um formul\xe1rio longo para entrar no early access?":"Do I need to complete a long form to join early access?","N\xe3o. O cadastro inicial exige apenas e-mail. Outras informa\xe7\xf5es podem ser solicitadas depois, conforme o uso da ferramenta evoluir.":"No. Initial registration requires only an email address. Other information may be requested later as use of the tool evolves.","O Tagarelo j\xe1 est\xe1 dispon\xedvel para todos?":"Is Tagarelo available to everyone?","Ainda n\xe3o. O produto est\xe1 em fase de early access, com entrada gradual de novos usu\xe1rios para teste, aprendizado e melhoria da experi\xeancia.":"Not yet. The product is in early access, with new users admitted gradually for testing, learning, and improving the experience.","O Tagarelo \xe9 gratuito?":"Is Tagarelo free?","O trial \xe9 gratuito, n\xe3o exige cart\xe3o e concede uma \xfanica vez 100.000 cr\xe9ditos v\xe1lidos por 15 dias. Depois, o uso continua conforme o plano ou os cr\xe9ditos contratados.":"The trial is free, requires no card, and grants 100,000 credits once for 15 days. After that, use continues according to the selected plan or purchased credits.","Meus dados ficam p\xfablicos?":"Will my data be public?","N\xe3o. As informa\xe7\xf5es enviadas pelo formul\xe1rio s\xe3o usadas para gerenciar acesso, contato e melhoria do produto. As bases carregadas na ferramenta seguem as condi\xe7\xf5es de uso e privacidade do servi\xe7o.":"No. Information submitted through the form is used to manage access, contact, and product improvement. Datasets uploaded to the tool follow the service's terms of use and privacy policy.","Quem est\xe1 criando o Tagarelo?":"Who is building Tagarelo?","O Tagarelo \xe9 um produto da Narrativa Social, empresa brasileira criadora de ferramentas de intelig\xeancia em comunica\xe7\xe3o.":"Tagarelo is a product of Narrativa Social, a Brazilian company that builds communications-intelligence tools.","Classifica\xe7\xe3o de texto em escala, ":"Text classification at scale, ","com seus crit\xe9rios.":"with your criteria.","O Tagarelo \xe9 um ambiente human-centric de classifica\xe7\xe3o, revis\xe3o e an\xe1lise de textos em escala, pensado para a rotina de quem trabalha com comunica\xe7\xe3o, pesquisa e intelig\xeancia.":"Tagarelo is a human-centric environment for classifying, reviewing, and analyzing text at scale, designed for communications, research, and intelligence workflows.","Voc\xea carrega uma planilha com textos, define categorias e regras, e a IA aplica esses crit\xe9rios em segundos. Depois, o time revisa, corrige e transforma a classifica\xe7\xe3o em leitura acion\xe1vel.":"You upload a spreadsheet of texts, define categories and rules, and AI applies those criteria in seconds. Your team then reviews, corrects, and turns the classifications into actionable insight.","Entrar no early access":"Join early access","Ver como funciona":"See how it works","Cadastro inicial apenas com e-mail.":"Initial registration requires only an email address.","O problema":"The problem","Classificar texto em escala ainda \xe9 um trabalho dif\xedcil de assumir.":"Classifying text at scale is still difficult work to take on.","Quem trabalha com comunica\xe7\xe3o, pesquisa, reputa\xe7\xe3o ou intelig\xeancia conhece o problema: bases grandes de coment\xe1rios, respostas abertas, not\xedcias, posts, manifesta\xe7\xf5es p\xfablicas ou men\xe7\xf5es precisam virar categorias consistentes antes de virarem an\xe1lise.":"Anyone working in communications, research, reputation, or intelligence knows the problem: large datasets of comments, open-ended responses, news, posts, public statements, or mentions must become consistent categories before they can become analysis.","O trabalho costuma cair em dois caminhos ruins. Ou tudo \xe9 feito manualmente, com custo alto e varia\xe7\xe3o de crit\xe9rio. Ou a equipe tenta resolver em ferramentas gen\xe9ricas de IA, sem fluxo claro de revis\xe3o, rastreabilidade e reaproveitamento do m\xe9todo.":"The work usually falls into one of two poor paths. Either everything is done manually, with high cost and inconsistent criteria, or the team tries to solve it with general-purpose AI tools that lack a clear review flow, traceability, and method reuse.","Como funciona":"How it works","O Tagarelo organiza o fluxo de classifica\xe7\xe3o de textos do come\xe7o ao fim: defini\xe7\xe3o de crit\xe9rios, aplica\xe7\xe3o da IA, revis\xe3o humana e leitura dos resultados.":"Tagarelo organizes the text-classification workflow from start to finish: defining criteria, applying AI, human review, and interpreting results.","1. Carregue sua base":"1. Upload your dataset","Importe uma planilha com os textos que precisam ser classificados. Pode ser uma base de coment\xe1rios, respostas abertas, not\xedcias, posts, men\xe7\xf5es ou qualquer conjunto de textos usado na sua an\xe1lise.":"Import a spreadsheet containing the texts to classify. It c
1an contain comments, open-ended responses, news, posts, mentions, or any other set of texts used in your analysis.","2. Defina categorias e regras":"2. Define categories and rules","Descreva o que cada categoria significa. O objetivo n\xe3o \xe9 apenas pedir uma resposta para a IA, mas transformar o crit\xe9rio de an\xe1lise em uma regra reutiliz\xe1vel.":"Describe what each category means. The goal is not merely to ask AI for an answer, but to turn the analysis criterion into a reusable rule.","3. Classifique com IA":"3. Classify with AI","A IA aplica os crit\xe9rios definidos \xe0 base de textos, linha por linha, mantendo o mesmo padr\xe3o de classifica\xe7\xe3o ao longo do processo.":"AI applies the defined criteria to the text dataset row by row, maintaining the same classification standard throughout the process.","4. Revise com julgamento humano":"4. Review with human judgment","O humano n\xe3o desaparece do fluxo. Ele muda de lugar: sai da classifica\xe7\xe3o repetitiva e passa a atuar onde mais importa, revisando, corrigindo e refinando crit\xe9rios.":"People do not disappear from the workflow. Their role changes: they leave repetitive classification and focus where judgment matters most, reviewing, correcting, and refining criteria.","5. Analise os resultados":"5. Analyze the results","As classifica\xe7\xf5es geram uma base estruturada para leitura, compara\xe7\xe3o e visualiza\xe7\xe3o dos resultados.":"The classifications produce a structured dataset for interpreting, comparing, and visualizing results.","Testar com cr\xe9ditos gratuitos":"Try it with free credits","Por que o Tagarelo":"Why Tagarelo","Por que n\xe3o basta jogar a planilha no ChatGPT ou no Claude?":"Why is uploading the spreadsheet to ChatGPT or Claude not enough?","Ferramentas de chat s\xe3o \xf3timas para pensar, resumir, explorar hip\xf3teses e apoiar an\xe1lises. Mas a rotina de classifica\xe7\xe3o em escala exige outra l\xf3gica.":"Chat tools are excellent for thinking, summarizing, exploring hypotheses, and supporting analysis. Classification at scale requires a different workflow.","Quando uma equipe precisa aplicar os mesmos crit\xe9rios em centenas ou milhares de textos, revisar respostas, corrigir desvios, reaproveitar regras e explicar o m\xe9todo, um chat com uma planilha n\xe3o resolve bem o fluxo inteiro.":"When a team must apply the same criteria across hundreds or thousands of texts, review responses, correct drift, reuse rules, and explain the method, a chat with a spreadsheet does not handle the entire workflow well.",Aplicações:"Applications","Aplica\xe7\xf5es do Tagarelo":"Tagarelo applications","Exemplos de situa\xe7\xf5es em que o Tagarelo pode apoiar times que trabalham com grandes volumes de texto.":"Examples of situations where Tagarelo can support teams that work with large volumes of text.","Para quem \xe9":"Who it is for","O Tagarelo foi pensado para profissionais que precisam transformar texto aberto em leitura estruturada sem perder o controle do crit\xe9rio.":"Tagarelo is designed for professionals who need to turn open text into structured insight without losing control of the criteria.","Se o seu trabalho depende de classificar texto com crit\xe9rio, revisar resultado e explicar o m\xe9todo, o Tagarelo foi criado para essa rotina.":"If your work depends on classifying text with defined criteria, reviewing results, and explaining the method, Tagarelo was built for that routine.","Early access":"Early access","O Tagarelo est\xe1 abrindo os primeiros acessos para pessoas que trabalham com classifica\xe7\xe3o, revis\xe3o e an\xe1lise de textos em escala.":"Tagarelo is opening its first access slots to people who classify, review, and analyze text at scale.","Participantes do early access recebem 100.000 cr\xe9ditos por 15 dias para testar a ferramenta, criar projetos e entender onde o Tagarelo pode ajudar na rotina.":"Early-access participants receive 100,000 credits for 15 days to test the tool, create projects, and understand where Tagarelo can help in their workflow.","O cadastro inicial exige apenas e-mail.":"Initial registration requires only an email address.","Cada texto classificado por crit\xe9rio consome 1 cr\xe9dito.":"Each text classified against one criterion consumes 1 credit.","O trial \xe9 concedido uma \xfanica vez, sem cart\xe3o e sem c
1obran\xe7a.":"The trial is granted once, with no card and no charge.","Durante o early access, o produto ainda pode passar por ajustes a partir do uso e dos feedbacks recebidos.":"During early access, the product may still be adjusted based on usage and feedback.","E-mail":"Email","[email protected]":"[email protected]","Voc\xea s\xf3 precisa informar seu e-mail para iniciar o cadastro.":"You only need to provide your email address to start registration.",FAQ:"FAQ","Perguntas frequentes":"Frequently asked questions","Entre no early access do Tagarelo":"Join Tagarelo early access","Teste uma forma mais estruturada de classificar textos com IA, revisar com julgamento humano e transformar crit\xe9rios em an\xe1lise.":"Try a more structured way to classify text with AI, review it with human judgment, and turn criteria into analysis.","Ver para quem \xe9":"See who it is for"};function b(e,a){return"en"===e?f[a]:a}let v={dashboard:{src:"/screen/2_screen-dashboard-tagarelo.jpg",alt:"Dashboard do Tagarelo com gr\xe1ficos de volume e impress\xf5es potenciais.",label:"screenshot do dashboard",width:1908,height:908},entities:{src:"/screen/6_screen-step2-entity-tagarelo.jpg",alt:"Tela do Tagarelo para configurar entidades antes da classifica\xe7\xe3o.",label:"screenshot de entidades",width:1898,height:910},upload:{src:"/screen/5_screen-step1-upload-tagarelo.jpg",alt:"Tela do Tagarelo para upload de arquivo com pr\xe9-visualiza\xe7\xe3o da planilha.",label:"Upload da base",width:1902,height:906},rules:{src:"/screen/7_screen-step3-classification-rules-tagarelo.jpg",alt:"Tela do Tagarelo para configurar regras de classifica\xe7\xe3o.",label:"Defini\xe7\xe3o de crit\xe9rios",width:1901,height:904},review:{src:"/screen/3_screen-classification-revision-tagarelo.jpg",alt:"Tela do Tagarelo para revisar classifica\xe7\xf5es por entidade.",label:"Revis\xe3o humana",width:1897,height:910},results:{src:"/screen/4_screen-classification-results-tagarelo.jpg",alt:"Tela do Tagarelo com resultados de classifica\xe7\xe3o em tabela.",label:"Resultados estruturados",width:1901,height:892}},w=["Crit\xe9rios mudam ao longo da an\xe1lise.","Bases grandes cansam o time e reduzem consist\xeancia.","Revisar resultado de IA em planilha solta vira retrabalho.","Explicar o m\xe9todo depois pode ser t\xe3o dif\xedcil quanto classificar."],y=[{title:"Consist\xeancia",description:"O problema n\xe3o \xe9 classificar uma linha. \xc9 aplicar o mesmo crit\xe9rio da linha 20 \xe0 linha 800."},{title:"Revis\xe3o",description:"A classifica\xe7\xe3o precisa ser revisada de forma organizada, sem transformar o controle de qualidade em uma nova planilha paralela."},{title:"Reaproveitamento",description:"Crit\xe9rios bons n\xe3o deveriam morrer em um prompt. Eles precisam ser refinados e usados novamente em outros projetos."},{title:"Explicabilidade",description:"Em comunica\xe7\xe3o, pesquisa e reputa\xe7\xe3o, o resultado precisa ser defens\xe1vel. N\xe3o basta dizer que âa IA classificouâ. \xc9 preciso mostrar o crit\xe9rio."}],j=[{title:"Comunica\xe7\xe3o e reputa\xe7\xe3o",description:"Classificar men\xe7\xf5es, coment\xe1rios, not\xedcias e manifesta\xe7\xf5es p\xfablicas por tema, tom, risco, oportunidade ou narrativa."},{title:"Ag\xeancias de comunica\xe7\xe3o e PR",description:"Padronizar crit\xe9rios de an\xe1lise entre clientes, reduzir retrabalho operacional e acelerar a entrega de leituras mais consistentes."},{title:"Pesquisa e opini\xe3o",description:"Organizar respostas abertas, entrevistas, formul\xe1rios e bases qualitativas em categorias compar\xe1veis."},{title:"Assessorias pol\xedticas e institucionais",description:"Classificar demandas, falas p\xfablicas, manifesta\xe7\xf5es de stakeholders e conversas em torno de temas sens\xedveis."},{title:"Times de dados e intelig\xeancia",description:"Transformar texto aberto em base categorizada para cruzamentos, visualiza\xe7\xf5es e an\xe1lises posteriores."}],N=["Ag\xeancias de comunica\xe7\xe3o, RP e social listening","Profissionais de dados e intelig\xeancia","Institutos de pesquisa","Times de comunica\xe7\xe3o corporativa","Assessorias pol\xedticas e institucionais","Pesquisadores e analistas que trabalham com bases textuais"],A=[{question:"O que \xe9 o Tagarelo?",answer:"O Tagarelo \xe9 uma ferramenta de classifica\xe7\xe3o de textos por IA. Ele ajuda a transformar bases de textos abertos em categorias estruturadas, com defini\xe7\xe3o de crit\xe9rios, revis\xe3o humana e an\xe1lise dos resultados."},{question:"O Tagarelo substitui o trabalho humano?",answer:"N\xe3o. O Tagarelo foi pensado para valorizar o julgamento humano. A IA ajuda a aplicar crit\xe9rios em escala, mas a revis\xe3o, o refinamento das regras e a leitura estrat\xe9gica continuam dependendo de pessoas."},{question:"Por que n\xe3o usar apenas ChatGPT ou Claude?",answer:"Chats de IA s\xe3o \xfateis para muitas tarefas, mas classifica\xe7\xe3o em escala exige fluxo, consist\xeancia, revis\xe3o e reaproveitamento de crit\xe9rios. O Tagarelo foi criado para essa rotina espec\xedfica."},{question:"Que tipo de texto posso classificar?",answer:"Coment\xe1rios, respostas abertas, not\xedcias, posts, men\xe7\xf5es em redes sociais, manifesta\xe7\xf5es p\xfablicas, entrevistas, formul\xe1rios e outros textos usados em an\xe1lises de comunica\xe7\xe3o, pesquisa ou intelig\xeancia."},{question:"Como funcionam os cr\xe9ditos?",answer:"O trial concede uma \xfanica vez 100.000 cr\xe9ditos por 15 dias. Cada texto classificado por crit\xe9rio consome 1 cr\xe9dito. Nos planos pagos, a franquia \xe9 liberada mensalmente e o saldo j\xe1 concedido acumula sem expira\xe7\xe3o autom\xe1tica."},{question:"Preciso preencher um formul\xe1rio longo para entrar no early access?",answer:"N\xe3o. O cadastro inicial exige apenas e-mail. Outras informa\xe7\xf5es podem ser solicitadas depois, conforme o uso da ferramenta evoluir."},{question:"O Tagarelo j\xe1 est\xe1 dispon\xedvel para todos?",answer:"Ainda n\xe3o. O produto est\xe1 em fase de early access, com entrada gradual de novos usu\xe1rios para teste, aprendizado e melhoria da experi\xeancia."},{question:"O Tagarelo \xe9 gratuito?",answer:"O trial \xe9 gratuito, n\xe3o exige cart\xe3o e concede uma \xfanica vez 100.000 cr\xe9ditos v\xe1lidos por 15 dias. Depois, o uso continua conforme o plano ou os cr\xe9ditos contratados."},{question:"Meus dados ficam p\xfablicos?",answer:"N\xe3o. As informa\xe7\xf5es enviadas pelo formul\xe1rio s\xe3o usadas para gerenciar acesso, contato e melhoria do produto. As bases carregadas na ferramenta seguem as condi\xe7\xf5es de uso e privacidade do servi\xe7o."},{question:"Quem est\xe1 criando o Tagarelo?",answer:"O Tagarelo \xe9 um produto da Narrativa Social, empresa brasileira criadora de ferramentas de intelig\xeancia em comunica\xe7\xe3o."}];function C(e){let{image:a,locale:s,caption:r=!0,priority:t=!1}=e,l=b(s,a.label),c=b(s,a.alt);return(0,o.jsxs)("figure",{className:"overflow-hidden rounded-2xl border border-[#
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