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data-framer-name="menu-bar" style="--pcj67k:0px"><div class="framer-13gjk18" data-framer-name="Button Text Large" data-framer-component-type="RichTextContainer" style="justify-content:center;--extracted-r6o4lv:var(--variable-reference-SZ0VosNMi-PtGedO4tg);transform:none"><p class="framer-text" style="--font-selector:RlM7U2F0b3NoaS1yZWd1bGFy;--framer-font-family:"Satoshi", "Satoshi Placeholder", sans-serif;--framer-font-size:22px;--framer-letter-spacing:0px;--framer-line-height:22px;--framer-text-alignment:center;--framer-text-color:var(--extracted-r6o4lv, var(--variable-reference-SZ0VosNMi-PtGedO4tg))">Menu</p></div><div class="framer-1gsdb21-container"><div class="framer-451o7 framer-j3qc8z framer-v-j3qc8z" data-framer-name="Variant 1" style="background-color:rgba(32, 145, 32, 0);border-bottom-left-radius:36px;border-bottom-right-radius:36px;border-top-left-radius:36px;border-top-right-radius:36px"><div class="framer-kxe3i3" data-framer-name="Transition" style="background-color:var(--token-3864de58-9c2a-419c-b7af-a93f76ca6f06, rgb(11, 12, 14));border-bottom-left-radius:36px;border-bottom-right-radius:36px;border-top-left-radius:36px;border-top-right-radius:36px;opacity:0;transform:translate(-50%, -50%)"></div><div class="framer-3ay7dk" style="background-color:rgb(11, 12, 14);border-bottom-left-radius:4px;border-bottom-right-radius:4px;border-top-left-radius:4px;border-top-right-radius:4px;transform:none"></div><div class="framer-bhte9g" style="background-color:rgb(11, 12, 14);border-bottom-left-radius:4px;border-bottom-right-radius:4px;border-top-left-radius:4px;border-top-right-radius:4px;transform:none"></div><div class="framer-11xnkst" style="background-color:rgb(11, 12, 14);border-bottom-left-radius:4px;border-bottom-right-radius:4px;border-top-left-radius:4px;border-top-right-radius:4px;transform:none"></div></div></div></div></div></div></div></div></div><div class="framer-z0m5s3 hidden-1pmiidn"><div class="framer-1u4cyqn" data-framer-name="Previous" data-framer-component-type="RichTextContainer" style="transform:none"><p style="--font-selector:RlM7U2F0b3NoaS1yZWd1bGFy;--framer-font-family:"Satoshi", "Satoshi Placeholder", sans-serif;--framer-line-height:150%;--framer-text-alignment:left;--framer-text-color:var(--token-e3342d20-df05-4fdf-b8ee-7cbcc8525edc, rgb(90, 49, 244))" class="framer-text"><!--$--><a class="framer-text framer-styles-preset-1a4uf2a" data-styles-preset="t2dzLhvyK" href="./searchcentral">Previous: Enhancing search experience with SearchCentral</a><!--/$--></p></div><div class="framer-dwjvn1" data-framer-name="Spacer"></div><div class="framer-1yom3f5" data-framer-name="Next" data-framer-component-type="RichTextContainer" style="transform:none"><p style="--font-selector:RlM7U2F0b3NoaS1yZWd1bGFy;--framer-font-family:"Satoshi", "Satoshi Placeholder", sans-serif;--framer-line-height:150%;--framer-text-alignment:right;--framer-text-color:var(--token-e3342d20-df05-4fdf-b8ee-7cbcc8525edc, rgb(90, 49, 244))" class="framer-text"><!--$--><a class="framer-text framer-styles-preset-1a4uf2a" data-styles-preset="t2dzLhvyK" href="./goodprice">Next: GoodPrice</a><!--/$--></p></div></div><div class="framer-1472uof" data-framer-name="hero-container"><div class="framer-1d108gk" data-framer-name="Post"><div class="framer-y1xyw1" data-framer-name="content"><div class="framer-2tka51" data-framer-name="category+txt"><div class="framer-1kradsz" data-framer-name="Budget Planner Finance App" data-framer-component-type="RichTextContainer" style="transform:none"><h1 class="framer-text framer-styles-preset-1eghmkv" data-styles-preset="C5Lz8f3eW" style="--framer-text-alignment:center;--framer-text-color:var(--token-a378a457-09c9-4e21-8971-31a4dc6ae8ea, rgb(17, 16, 17))">Optimising typography for CPF mobile app</h1></div></div><div class="framer-wpd3sz" data-framer-name="text"><div class="framer-18rsijh" data-framer-name="Supporting text" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-z4gv3n" data-styles-preset="IYNffVmHF" style="--framer-text-alignment:center">Led a typography refresh from Arial to Roboto, enhancing readability, reducing UI inconsistencies, and delivering a seamless transition with no reported errors or member complaints.</p></div></div><div class="framer-1p5tkjf"><div class="ssr-variant hidden-b9g445 hidden-1pmiidn"><div class="framer-4j8x7k"><div style="position:absolute;border-radius:inherit;corner-shape:inherit;top:0;right:0;bottom:0;left:0" data-framer-background-image-wrapper="true"><img decoding="async" width="918" height="70" sizes="(min-width: 1536px) max(min(100vw - 100px, 1280px) - 120px, 1px), (min-width: 1200px) and (max-width: 1535.98px) max(min(100vw - 100px, 1280px) - 120px, 1px), (min-width: 768px) and (max-width: 1199.98px) max((min(100vw - 40px, 1280px) - 120px) * 1, 1px), (max-width: 767.98px) max(min(100vw - 20px, 1280px) - 40px, 1px)" 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768px) and (max-width: 1199.98px) max((min(100vw - 40px, 1280px) - 120px) * 1, 1px), (max-width: 767.98px) max(min(100vw - 20px, 1280px) - 40px, 1px)" srcset="https://framerusercontent.com/images/Do6z5Ic5qSoom425GjrB1LASuw.png?scale-down-to=512&width=918&height=70 512w,https://framerusercontent.com/images/Do6z5Ic5qSoom425GjrB1LASuw.png?width=918&height=70 918w" src="https://framerusercontent.com/images/Do6z5Ic5qSoom425GjrB1LASuw.png?width=918&height=70" alt style="display:block;width:100%;height:100%;border-radius:inherit;corner-shape:inherit;object-position:center;object-fit:contain" data-framer-original-sizes="max((min(100vw - 40px, 1280px) - 120px) * 1, 1px)"></div></div></div><div class="ssr-variant hidden-g0gjgk hidden-b9g445 hidden-xx9218"><div class="framer-4j8x7k"><div style="position:absolute;border-radius:inherit;corner-shape:inherit;top:0;right:0;bottom:0;left:0" data-framer-background-image-wrapper="true"><img decoding="async" width="918" height="70" sizes="(min-width: 1536px) max(min(100vw - 100px, 1280px) - 120px, 1px), (min-width: 1200px) and (max-width: 1535.98px) max(min(100vw - 100px, 1280px) - 120px, 1px), (min-width: 768px) and (max-width: 1199.98px) max((min(100vw - 40px, 1280px) - 120px) * 1, 1px), (max-width: 767.98px) max(min(100vw - 20px, 1280px) - 40px, 1px)" srcset="https://framerusercontent.com/images/Do6z5Ic5qSoom425GjrB1LASuw.png?scale-down-to=512&width=918&height=70 512w,https://framerusercontent.com/images/Do6z5Ic5qSoom425GjrB1LASuw.png?width=918&height=70 918w" src="https://framerusercontent.com/images/Do6z5Ic5qSoom425GjrB1LASuw.png?width=918&height=70" alt style="display:block;width:100%;height:100%;border-radius:inherit;corner-shape:inherit;object-position:center;object-fit:contain" data-framer-original-sizes="max(min(100vw - 20px, 1280px) - 40px, 1px)"></div></div></div></div></div><div class="ssr-variant hidden-b9g445 hidden-1pmiidn"><div class="framer-1djsktt" data-framer-name="Banner"><div style="position:absolute;border-radius:inherit;corner-shape:inherit;top:0;right:0;bottom:0;left:0" data-framer-background-image-wrapper="true"><img decoding="async" width="4500" height="3240" sizes="(min-width: 1536px) calc(min(100vw - 100px, 1280px) - 120px), (min-width: 1200px) and (max-width: 1535.98px) calc(min(100vw - 100px, 1280px) - 120px), (min-width: 768px) and (max-width: 1199.98px) calc(min(100vw - 40px, 1280px) - 120px), (max-width: 767.98px) calc(min(100vw - 20px, 1280px) - 40px)" srcset="https://framerusercontent.com/images/8cQXuh2WFoQRnKtFb2tNmHURVf4.png?scale-down-to=512&width=4500&height=3240 512w,https://framerusercontent.com/images/8cQXuh2WFoQRnKtFb2tNmHURVf4.png?scale-down-to=1024&width=4500&height=3240 1024w,https://framerusercontent.com/images/8cQXuh2WFoQRnKtFb2tNmHURVf4.png?scale-down-to=2048&width=4500&height=3240 2048w,https://framerusercontent.com/images/8cQXuh2WFoQRnKtFb2tNmHURVf4.png?scale-down-to=4096&width=4500&height=3240 4096w,https://framerusercontent.com/images/8cQXuh2WFoQRnKtFb2tNmHURVf4.png?width=4500&height=3240 4500w" src="https://framerusercontent.com/images/8cQXuh2WFoQRnKtFb2tNmHURVf4.png?width=4500&height=3240" alt style="display:block;width:100%;height:100%;border-radius:inherit;corner-shape:inherit;object-position:center;object-fit:cover" data-framer-original-sizes="calc(min(100vw - 100px, 1280px) - 120px)"></div></div></div><div class="ssr-variant hidden-g0gjgk hidden-xx9218 hidden-1pmiidn"><div class="framer-1djsktt" data-framer-name="Banner"><div style="position:absolute;border-radius:inherit;corner-shape:inherit;top:0;right:0;bottom:0;left:0" data-framer-background-image-wrapper="true"><img decoding="async" width="4500" height="3240" sizes="(min-width: 1536px) calc(min(100vw - 100px, 1280px) - 120px), (min-width: 1200px) and (max-width: 1535.98px) calc(min(100vw - 100px, 1280px) - 120px), (min-width: 768px) and (max-width: 1199.98px) calc(min(100vw - 40px, 1280px) - 120px), (max-width: 767.98px) calc(min(100vw - 20px, 1280px) - 40px)" srcset="https://framerusercontent.com/images/8cQXuh2WFoQRnKtFb2tNmHURVf4.png?scale-down-to=512&width=4500&height=3240 512w,https://framerusercontent.com/images/8cQXuh2WFoQRnKtFb2tNmHURVf4.png?scale-down-to=1024&width=4500&height=3240 1024w,https://framerusercontent.com/images/8cQXuh2WFoQRnKtFb2tNmHURVf4.png?scale-down-to=2048&width=4500&height=3240 2048w,https://framerusercontent.com/images/8cQXuh2WFoQRnKtFb2tNmHURVf4.png?scale-down-to=4096&width=4500&height=3240 4096w,https://framerusercontent.com/images/8cQXuh2WFoQRnKtFb2tNmHURVf4.png?width=4500&height=3240 4500w" src="https://framerusercontent.com/images/8cQXuh2WFoQRnKtFb2tNmHURVf4.png?width=4500&height=3240" alt style="display:block;width:100%;height:100%;border-radius:inherit;corner-shape:inherit;object-position:center;object-fit:cover" data-framer-original-sizes="calc(min(100vw - 40px, 1280px) - 120px)"></div></div></div><div class="ssr-variant hidden-g0gjgk hidden-b9g445 hidden-xx9218"><div class="framer-1djsktt" data-framer-name="Banner"><div style="position:absolute;border-radius:inherit;corner-shape:inherit;top:0;right:0;bottom:0;left:0" data-framer-background-image-wrapper="true"><img decoding="async" width="4500" height="3240" sizes="(min-width: 1536px) calc(min(100vw - 100px, 1280px) - 120px), (min-width: 1200px) and (max-width: 1535.98px) calc(min(100vw - 100px, 1280px) - 120px), (min-width: 768px) and (max-width: 1199.98px) calc(min(100vw - 40px, 1280px) - 120px), (max-width: 767.98px) calc(min(100vw - 20px, 1280px) - 40px)" srcset="https://framerusercontent.com/images/8cQXuh2WFoQRnKtFb2tNmHURVf4.png?scale-down-to=512&width=4500&height=3240 512w,https://framerusercontent.com/images/8cQXuh2WFoQRnKtFb2tNmHURVf4.png?scale-down-to=1024&width=4500&height=3240 1024w,https://framerusercontent.com/images/8cQXuh2WFoQRnKtFb2tNmHURVf4.png?scale-down-to=2048&width=4500&height=3240 2048w,https://framerusercontent.com/images/8cQXuh2WFoQRnKtFb2tNmHURVf4.png?scale-down-to=4096&width=4500&height=3240 4096w,https://framerusercontent.com/images/8cQXuh2WFoQRnKtFb2tNmHURVf4.png?width=4500&height=3240 4500w" src="https://framerusercontent.com/images/8cQXuh2WFoQRnKtFb2tNmHURVf4.png?width=4500&height=3240" alt style="display:block;width:100%;height:100%;border-radius:inherit;corner-shape:inherit;object-position:center;object-fit:cover" data-framer-original-sizes="calc(min(100vw - 20px, 1280px) - 40px)"></div></div></div></div><div class="framer-12dqi15 hidden-xx9218 hidden-g0gjgk hidden-1pmiidn" data-framer-name="about"><div class="framer-kc6l82" data-framer-name="headquarters"><div class="framer-a6imbm" data-framer-name="Headquarters" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-160xb2" data-styles-preset="AydBGsyGI">Category</p></div><div class="framer-1c9sfud" data-framer-name="London" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-bfg27c" data-styles-preset="pnDXobt8G">Research</p></div></div><div class="framer-yl30e9" data-framer-name="industry"><div class="framer-1y6dhhy" data-framer-name="Industry" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-160xb2" data-styles-preset="AydBGsyGI">Date</p></div><div class="framer-ipqe5w" data-framer-name="Fintech" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-bfg27c" data-styles-preset="pnDXobt8G">Dec 2024</p></div></div><div class="framer-1uhcco7"><div class="framer-1gqdbgf" data-framer-name="Link title" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-160xb2" data-styles-preset="AydBGsyGI">Links</p></div><div class="framer-kl7nxx" data-framer-name="Repo" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-dk5unr" data-styles-preset="BjglKK9_E"><!--$--><a class="framer-text framer-styles-preset-1a4uf2a" data-styles-preset="t2dzLhvyK"></a><!--/$--></p></div><div class="framer-1bdhr0q" data-framer-name="Proto" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-s
475tyles-preset-dk5unr" data-styles-preset="BjglKK9_E"><!--$--><a class="framer-text framer-styles-preset-1a4uf2a" data-styles-preset="t2dzLhvyK"></a><!--/$--></p></div><div class="framer-xj45w5" data-framer-name="MVP" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-dk5unr" data-styles-preset="BjglKK9_E"><!--$--><a class="framer-text framer-styles-preset-1a4uf2a" data-styles-preset="t2dzLhvyK"></a><!--/$--></p></div><div class="framer-uh7hq" data-framer-name="Link" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-dk5unr" data-styles-preset="BjglKK9_E"><!--$--><a class="framer-text framer-styles-preset-1a4uf2a" data-styles-preset="t2dzLhvyK"></a><!--/$--></p></div></div></div></div></div></div><div class="framer-1xjnpk3" data-framer-name="Container"><div class="framer-7n08ek" data-framer-name="Wrapper"><div class="framer-d8ekc8" data-framer-name="about"><div class="framer-kouw" data-framer-name="container"><div class="framer-1n4svf1" data-framer-name="content"><div class="framer-1jtrffz hidden-b9g445" data-framer-name="about"><div class="framer-1tysyzi" data-framer-name="headquarters"><div class="ssr-variant hidden-1pmiidn"><div class="framer-1szsjv1" data-framer-name="Headquarters" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-160xb2" data-styles-preset="AydBGsyGI">Category</p></div></div><div class="ssr-variant hidden-g0gjgk hidden-b9g445 hidden-xx9218"><div class="framer-1szsjv1" data-framer-name="Headquarters" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-160xb2" data-styles-preset="AydBGsyGI" style="--framer-text-alignment:left">Category</p></div></div><div class="framer-19fhbqx" data-framer-name="London" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-bfg27c" data-styles-preset="pnDXobt8G">Research</p></div></div><div class="framer-atn7md" data-framer-name="industry"><div class="ssr-variant hidden-1pmiidn"><div class="framer-1o3cv2v" data-framer-name="Industry" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-160xb2" data-styles-preset="AydBGsyGI">Date</p></div></div><div class="ssr-variant hidden-g0gjgk hidden-b9g445 hidden-xx9218"><div class="framer-1o3cv2v" data-framer-name="Industry" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-160xb2" data-styles-preset="AydBGsyGI" style="--framer-text-alignment:left">Date</p></div></div><div class="ssr-variant hidden-1pmiidn"><div class="framer-vv45q4" data-framer-name="Fintech" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-bfg27c" data-styles-preset="pnDXobt8G">Dec 2024</p></div></div><div class="ssr-variant hidden-g0gjgk hidden-b9g445 hidden-xx9218"><div class="framer-vv45q4" data-framer-name="Fintech" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-bfg27c" data-styles-preset="pnDXobt8G" style="--framer-text-alignment:left">Dec 2024</p></div></div></div></div><div class="framer-70svqe"><div class="framer-1xm2os" data-framer-name="Text group"><div class="framer-1x4fsvt" data-framer-name="Title" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-s9ddyv" data-styles-preset="dgfjHczRM">Context</p></div><div class="framer-wd9bs6" data-framer-name="Content" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-z4gv3n">CPF Mobile relied on <strong class="framer-text">Arial</strong> as a broadly supported sans-serif typeface. However, if a userâs device lacked Arial, the app defaulted to the system font â which varied across manufacturers and platforms. This created issues with <strong class="framer-text">text wrapping</strong>, <strong class="framer-text">inconsistent layout</strong>, and <strong class="framer-text">visual brand drift</strong>.</p></div></div><div class="framer-189rzvl" data-framer-name="Text group"><div class="framer-1lm2tlv" data-framer-name="Title" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-s9ddyv" data-styles-preset="dgfjHczRM">Problem</p></div><div class="framer-1cpzpbk" data-framer-name="Content" data-framer-component-type="RichTextContainer" style="transform:none"><ul class="framer-text"><li data-preset-tag="p" class="framer-text framer-styles-preset-z4gv3n"><p class="framer-text framer-styles-preset-z4gv3n"><strong class="framer-text">UI inconsistencies</strong> and line wrapping issues, especially in text-dense layouts</p></li><li data-preset-tag="p" class="framer-text framer-styles-preset-z4gv3n"><p class="framer-text framer-styles-preset-z4gv3n">Missed opportunity to <strong class="framer-text">optimise for mobile readability</strong> and visual efficiency</p></li></ul></div></div><div class="framer-1i1vcg7" data-framer-name="Text group"><div class="framer-17vuc4z" data-framer-name="Title" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-s9ddyv" data-styles-preset="dgfjHczRM">Goals</p></div><div class="framer-1aperxm" data-framer-name="Content" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-z4gv3n">
475Create a consistent, accessible and efficient reading experience across all devices on CPF Mobile.</p></div></div><div class="framer-1fsovz9" data-framer-name="Metrics"><div class="framer-1dsnuw" data-framer-name="1"><div class="framer-1vwt3ij" data-framer-name="years experience" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-bloxs3" data-styles-preset="kf7bwnSqK" style="--framer-text-alignment:center">Improve readability and layout stability on mobile screens</p></div></div><div class="framer-17a9mw6" data-framer-name="2"><div class="framer-vhqt1e" data-framer-name="years experience" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-bloxs3" data-styles-preset="kf7bwnSqK" style="--framer-text-alignment:center">Adopt a clean, accessible, open-source font that aligns with CPFâs tone</p></div></div><div class="framer-1mfb1m" data-framer-name="3"><div class="framer-wlucdy" data-framer-name="years experience" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-bloxs3" data-styles-preset="kf7bwnSqK" style="--framer-text-alignment:center">Ensure consistent font rendering across all devices</p></div></div></div></div></div></div></div></div></div><div class="framer-1kxhjmh"><div class="framer-1hv2j3g"><div class="framer-8bfk6n" data-framer-name="Text group"><div class="framer-2phpq4"><div class="ssr-variant hidden-b9g445"><div class="framer-1t432h4" data-framer-name="11"><div style="position:absolute;border-radius:inherit;corner-shape:inherit;top:0;right:0;bottom:0;left:0" data-framer-background-image-wrapper="true"><img decoding="async" loading="lazy" width="940" height="788" sizes="(min-width: 1536px) 50px, (min-width: 1200px) and (max-width: 1535.98px) 50px, (max-width: 767.98px) 50px, (min-width: 768px) and (max-width: 1199.98px) 50px" srcset="https://framerusercontent.com/images/P8d74Vq6rX3Kqx7kADgyup9hM.png?scale-down-to=512&width=940&height=788 512w,https://framerusercontent.com/images/P8d74Vq6rX3Kqx7kADgyup9hM.png?width=940&height=788 940w" src="https://framerusercontent.com/images/P8d74Vq6rX3Kqx7kADgyup9hM.png?width=940&height=788" alt style="display:block;width:100%;height:100%;border-radius:inherit;corner-shape:inherit;object-position:center;object-fit:cover" data-framer-original-sizes="50px"></div></div></div><div class="ssr-variant hidden-g0gjgk hidden-xx9218 hidden-1pmiidn"><div class="framer-1t432h4" data-framer-name="11"><div style="position:absolute;border-radius:inherit;corner-shape:inherit;top:0;right:0;bottom:0;left:0" data-framer-background-image-wrapper="true"><img decoding="async" width="940" height="788" sizes="(min-width: 1536px) 50px, (min-width: 1200px) and (max-width: 1535.98px) 50px, (max-width: 767.98px) 50px, (min-width: 768px) and (max-width: 1199.98px) 50px" srcset="https://framerusercontent.com/images/P8d74Vq6rX3Kqx7kADgyup9hM.png?scale-down-to=512&width=940&height=788 512w,https://framerusercontent.com/images/P8d74Vq6rX3Kqx7kADgyup9hM.png?width=940&height=788 940w" src="https://framerusercontent.com/images/P8d74Vq6rX3Kqx7kADgyup9hM.png?width=940&height=788" alt style="display:block;width:100%;height:100%;border-radius:inherit;corner-shape:inherit;object-position:center;object-fit:cover" data-framer-original-sizes="50px"></div></div></div><div class="ssr-variant hidden-1pmiidn"><div class="framer-68963e" data-framer-name="Title" data-framer-component-type="RichTextContainer" style="transform:none"><h2 class="framer-text framer-styles-preset-ettx7" data-styles-preset="WGf0PE3EJ" style="--framer-text-color:var(--token-e3342d20-df05-4fdf-b8ee-7cbcc8525edc, rgb(90, 49, 244))"><strong class="framer-text">Research & benchmark</strong></h2></div></div><div class="ssr-variant hidden-g0gjgk hidden-b9g445 hidden-xx9218"><div class="framer-68963e" data-framer-name="Title" data-framer-component-type="RichTextContainer" style="transform:none"><h2 class="framer-text framer-styles-preset-ettx7" data-styles-preset="WGf0PE3EJ" style="--framer-text-alignment:left;--framer-text-color:var(--token-e3342d20-df05-4fdf-b8ee-7cbcc8525edc, rgb(90, 49, 244))"><strong class="framer-text">Research & benchmark</strong></h2></div></div></div><div class="framer-j79eu9" data-framer-name="Content" data-framer-component-type="RichTextContainer" style="transform:none"><h3 class="framer-text framer-styles-preset-hhigr0">Business challenge</h3><p class="framer-text framer-styles-preset-z4gv3n">Montserrat, our website font, was the first candidate. However, its generous spacing caused wrapping issues and visual imbalance in mobile UI â increasing development effort and cluttering screen real estate.</p><h3 class="framer-text framer-styles-preset-hhigr0">Typeface benchmark</h3><p class="framer-text framer-styles-preset-z4gv3n">I studied typography choices from leading platforms (e.g. Google, Apple, gov sites) and assessed commonly used mobile fonts.</p><img alt width="2175" height="700" src="https://framerusercontent.com/images/mO9En2wRmVdQbeAArpzYTTZpYE.png?width=4350&height=1401" srcset="https://framerusercontent.com/images/mO9En2wRmVdQbeAArpzYTTZpYE.png?scale-down-to=512&width=4350&height=1401 512w,https://framerusercontent.com/images/mO9En2wRmVdQbeAArpzYTTZpYE.png?scale-down-to=1024&width=4350&height=1401 1024w,https://framerusercontent.com/images/mO9En2wRmVdQbeAArpzYTTZpYE.png?scale-down-to=2048&width=4350&height=1401 2048w,https://framerusercontent.com/images/mO9En2wRmVdQbeAArpzYTTZpYE.png?scale-down-to=4096&width=4350&height=1401 4096w,https://framerusercontent.com/images/mO9En2wRmVdQbeAArpzYTTZpYE.png?width=4350&height=1401 4350w" class="framer-text framer-image framer-styles-preset-190dq3m" style="aspect-ratio:4350 / 1401" data-framer-original-sizes sizes="(min-width: 1536px) 100v
475w, (min-width: 1200px) and (max-width: 1535.98px) 100vw, (min-width: 768px) and (max-width: 1199.98px) 100vw, (max-width: 767.98px) 100vw"></div></div><div class="framer-b83l3x" data-framer-name="Text group"><div class="framer-az6gm5"><div class="ssr-variant hidden-b9g445"><div class="framer-16di7j2" data-framer-name="11"><div style="position:absolute;border-radius:inherit;corner-shape:inherit;top:0;right:0;bottom:0;left:0" data-framer-background-image-wrapper="true"><img decoding="async" loading="lazy" width="940" height="788" sizes="(min-width: 1536px) 50px, (min-width: 1200px) and (max-width: 1535.98px) 50px, (max-width: 767.98px) 50px, (min-width: 768px) and (max-width: 1199.98px) 50px" srcset="https://framerusercontent.com/images/P8d74Vq6rX3Kqx7kADgyup9hM.png?scale-down-to=512&width=940&height=788 512w,https://framerusercontent.com/images/P8d74Vq6rX3Kqx7kADgyup9hM.png?width=940&height=788 940w" src="https://framerusercontent.com/images/P8d74Vq6rX3Kqx7kADgyup9hM.png?width=940&height=788" alt style="display:block;width:100%;height:100%;border-radius:inherit;corner-shape:inherit;object-position:center;object-fit:cover" data-framer-original-sizes="50px"></div></div></div><div class="ssr-variant hidden-g0gjgk hidden-xx9218 hidden-1pmiidn"><div class="framer-16di7j2" data-framer-name="11"><div style="position:absolute;border-radius:inherit;corner-shape:inherit;top:0;right:0;bottom:0;left:0" data-framer-background-image-wrapper="true"><img decoding="async" width="940" height="788" sizes="(min-width: 1536px) 50px, (min-width: 1200px) and (max-width: 1535.98px) 50px, (max-width: 767.98px) 50px, (min-width: 768px) and (max-width: 1199.98px) 50px" srcset="https://framerusercontent.com/images/P8d74Vq6rX3Kqx7kADgyup9hM.png?scale-down-to=512&width=940&height=788 512w,https://framerusercontent.com/images/P8d74Vq6rX3Kqx7kADgyup9hM.png?width=940&height=788 940w" src="https://framerusercontent.com/images/P8d74Vq6rX3Kqx7kADgyup9hM.png?width=940&height=788" alt style="display:block;width:100%;height:100%;border-radius:inherit;corner-shape:inherit;object-position:center;object-fit:cover" data-framer-original-sizes="50px"></div></div></div><div class="ssr-variant hidden-1pmiidn"><div class="framer-18nu379" data-framer-name="Title" data-framer-component-type="RichTextContainer" style="transform:none"><h2 class="framer-text framer-styles-preset-ettx7" data-styles-preset="WGf0PE3EJ" style="--framer-text-color:var(--token-e3342d20-df05-4fdf-b8ee-7cbcc8525edc, rgb(90, 49, 244))"><strong class="framer-text">Define & align</strong></h2></div></div><div class="ssr-variant hidden-g0gjgk hidden-b9g445 hidden-xx9218"><div class="framer-18nu379" data-framer-name="Title" data-framer-component-type="RichTextContainer" style="transform:none"><h2 class="framer-text framer-styles-preset-ettx7" data-styles-preset="WGf0PE3EJ" style="--framer-text-alignment:left;--framer-text-color:var(--token-e3342d20-df05-4fdf-b8ee-7cbcc8525edc, rgb(90, 49, 244))"><strong class="framer-text">Define & align</strong></h2></div></div></div><div class="framer-1dqzs48" data-framer-name="Content" data-framer-component-type="RichTextContainer" style="transform:none"><h3 class="framer-text framer-styles-preset-hhigr0">Typeface assessing criteria</h3><ul class="framer-text"><li data-preset-tag="p" class="framer-text framer-styles-preset-z4gv3n"><p class="framer-text framer-styles-preset-z4gv3n">Character accessibility visually, punctuation and number clarity (important for forms and data input)</p><ul class="framer-text"><li data-preset-tag="p" class="framer-text framer-styles-preset-z4gv3n"><p class="framer-text framer-styles-preset-z4gv3n">e.g. 0 and O, 1, l, I (1, L and I), 8 and B</p></li></ul></li><li data-preset-tag="p" class="framer-text framer-styles-preset-z4gv3n"><p class="framer-text framer-styles-preset-z4gv3n">Font width (affects how much text can fit on mobile screens)</p></li><li data-preset-tag="p" class="framer-text framer-styles-preset-z4gv3n"><p class="framer-text framer-styles-preset-z4gv3n">Readability at small sizes (critical for mobile apps)</p></li><li data-preset-tag="p" class="framer-text framer-styles-preset-z4gv3n"><p class="framer-text framer-styles-preset-z4gv3n">Versatility across weights (supports hierarchy in design)</p></li><li data-preset-tag="p" class="framer-text framer-styles-preset-z4gv3n"><p class="framer-text framer-styles-preset-z4gv3n">Visual contrast (accessibility)</p></li></ul><img alt width="5877" height="1845" src="https://framerusercontent.com/images/2TgWDzBimSgWYWbCC8A4keHE.png?width=11754&height=3690" srcset="https://framerusercontent.com/images/2TgWDzBimSgWYWbCC8A4keHE.png?scale-down-to=512&width=11754&height=3690 512w,https://framerusercontent.com/images/2TgWDzBimSgWYWbCC8A4keHE.png?scale-down-to=1024&width=11754&height=3690 1024w,https://framerusercontent.com/images/2TgWDzBimSgWYWbCC8A4keHE.png?scale-down-to=2048&width=11754&height=3690 2048w,https://framerusercontent.com/images/2TgWDzBimSgWYWbCC8A4keHE.png?scale-down-to=4096&width=11754&height=3690 4096w,https://framerusercontent.com/images/2TgWDzBimSgWYWbCC8A4keHE.png?width=11754&height=3690 11754w" class="framer-text framer-image framer-styles-preset-190dq3m" style="aspect-ratio:11754 / 3690" data-framer-original-sizes sizes="(min-width: 1536px) 100v
475w, (min-width: 1200px) and (max-width: 1535.98px) 100vw, (min-width: 768px) and (max-width: 1199.98px) 100vw, (max-width: 767.98px) 100vw"><img alt width="727" height="686" src="https://framerusercontent.com/images/2DA9Qyf54EqJss2II9jbacCdkw.png?width=1455&height=1373" srcset="https://framerusercontent.com/images/2DA9Qyf54EqJss2II9jbacCdkw.png?scale-down-to=512&width=1455&height=1373 512w,https://framerusercontent.com/images/2DA9Qyf54EqJss2II9jbacCdkw.png?scale-down-to=1024&width=1455&height=1373 1024w,https://framerusercontent.com/images/2DA9Qyf54EqJss2II9jbacCdkw.png?width=1455&height=1373 1455w" class="framer-text framer-image framer-styles-preset-190dq3m" style="aspect-ratio:1455 / 1373" data-framer-original-sizes sizes="(min-width: 1536px) 100vw, (min-width: 1200px) and (max-width: 1535.98px) 100vw, (min-width: 768px) and (max-width: 1199.98px) 100vw, (max-width: 767.98px) 100vw"><h3 class="framer-text framer-styles-preset-hhigr0">Shortlisted fonts</h3><ul class="framer-text"><li data-preset-tag="p" class="framer-text framer-styles-preset-z4gv3n"><p class="framer-text framer-styles-preset-z4gv3n"><strong class="framer-text">Roboto</strong> (designed for mobile, widely supported)</p></li><li data-preset-tag="p" class="framer-text framer-styles-preset-z4gv3n"><p class="framer-text framer-styles-preset-z4gv3n"><strong class="framer-text">Montserrat</strong> (stylish but wide)</p></li><li data-preset-tag="p" class="framer-text framer-styles-preset-z4gv3n"><p class="framer-text framer-styles-preset-z4gv3n"><strong class="framer-text">Arial</strong> (legacy font as baseline control)</p></li></ul><img alt width="1756" height="949" src="https://framerusercontent.com/images/yaRY6AG8VsWaJWA5YJ353dFB1U.png?width=3513&height=1898" srcset="https://framerusercontent.com/images/yaRY6AG8VsWaJWA5YJ353dFB1U.png?scale-down-to=512&width=3513&height=1898 512w,https://framerusercontent.com/images/yaRY6AG8VsWaJWA5YJ353dFB1U.png?scale-down-to=1024&width=3513&height=1898 1024w,https://framerusercontent.com/images/yaRY6AG8VsWaJWA5YJ353dFB1U.png?scale-down-to=2048&width=3513&height=1898 2048w,https://framerusercontent.com/images/yaRY6AG8VsWaJWA5YJ353dFB1U.png?width=3513&height=1898 3513w" class="framer-text framer-image framer-styles-preset-190dq3m" style="aspect-ratio:3513 / 1898" data-framer-original-sizes sizes="(min-width: 1536px) 100vw, (min-width: 1200px) and (max-width: 1535.98px) 100vw, (min-width: 768px) and (max-width: 1199.98px) 100vw, (max-width: 767.98px) 100vw"><img alt width="2400" height="1350" src="https://framerusercontent.com/images/yEZVp6oK92trIN1C7fG8ADzHVuE.png?width=4800&height=2700" srcset="https://framerusercontent.com/images/yEZVp6oK92trIN1C7fG8ADzHVuE.png?scale-down-to=512&width=4800&height=2700 512w,https://framerusercontent.com/images/yEZVp6oK92trIN1C7fG8ADzHVuE.png?scale-down-to=1024&width=4800&height=2700 1024w,https://framerusercontent.com/images/yEZVp6oK92trIN1C7fG8ADzHVuE.png?scale-down-to=2048&width=4800&height=2700 2048w,https://framerusercontent.com/images/yEZVp6oK92trIN1C7fG8ADzHVuE.png?scale-down-to=4096&width=4800&height=2700 4096w,https://framerusercontent.com/images/yEZVp6oK92trIN1C7fG8ADzHVuE.png?width=4800&height=2700 4800w" class="framer-text framer-image framer-styles-preset-190dq3m" style="aspect-ratio:4800 / 2700" data-framer-original-sizes sizes="(min-width: 1536px) 100vw, (min-width: 1200px) and (max-width: 1535.98px) 100vw, (min-width: 768px) and (max-width: 1199.98px) 100vw, (max-width: 767.98px) 100vw"></div></div><div class="framer-11ujk04" data-framer-name="Text group"><div class="framer-1nr5a9d"><div class="ssr-variant hidden-b9g445"><div class="framer-6qkjgb" data-framer-name="11"><div style="position:absolute;border-radius:inherit;corner-shape:inherit;top:0;right:0;bottom:0;left:0" data-framer-background-image-wrapper="true"><img decoding="async" loading="lazy" width="940" height="788" sizes="(min-width: 1536px) 50px, (min-width: 1200px) and (max-width: 1535.98px) 50px, (max-width: 767.98px) 50px, (min-width: 768px) and (max-width: 1199.98px) 50px" srcset="https://framerusercontent.com/images/P8d74Vq6rX3Kqx7kADgyup9hM.png?scale-down-to=512&width=940&height=788 512w,https://framerusercontent.com/images/P8d74Vq6rX3Kqx7kADgyup9hM.png?width=940&height=788 940w" src="https://framerusercontent.com/images/P8d74Vq6rX3Kqx7kADgyup9hM.png?width=940&height=788" alt style="display:block;width:100%;height:100%;border-radius:inherit;corner-shape:inherit;object-position:center;object-fit:cover" data-framer-original-sizes="50px"></div></div></div><div class="ssr-variant hidden-g0gjgk hidden-xx9218 hidden-1pmiidn"><div class="framer-6qkjgb" data-framer-name="11"><div style="position:absolute;border-radius:inherit;corner-shape:inherit;top:0;right:0;bottom:0;left:0" data-framer-background-image-wrapper="true"><img decoding="async" width="940" height="788" sizes="(min-width: 1536px) 50px, (min-width: 1200px) and (max-width: 1535.98px) 50px, (max-width: 767.98px) 50px, (min-width: 768px) and (max-width: 1199.98px) 50px" srcset="https://framerusercontent.com/images/P8d74Vq6rX3Kqx7kADgyup9hM.png?scale-down-to=512&width=940&height=788 512w,https://framerusercontent.com/images/P8d74Vq6rX3Kqx7kADgyup9hM.png?width=940&height=788 940w" src="https://framerusercontent.com/images/P8d74Vq6rX3Kqx7kADgyup9hM.png?width=940&height=788" alt style="display:block;width:100%;height:100%;border-radius:inherit;corner-shape:inherit;object-position:center;object-fit:cover" data-framer-original-sizes="50px"></div></div></div><div class="ssr-variant hidden-1pmiidn"><div class="framer-1w7ppwx" data-framer-name="Title" data-framer-component-type="RichTextContainer" style="transform:none"><h2 class="framer-text framer-styles-preset-ettx7" data-styles-preset="WGf0PE3EJ" style="--framer-text-color:var(--token-e3342d20-df05-4fdf-b8ee-7cbcc8525edc, rgb(90, 49, 244))"><strong class="framer-text">Ideate & design</strong></h2></div></div><div class="ssr-variant hidden-g0gjgk hidden-b9g445 hidden-xx9218"><div class="framer-1w7ppwx" data-framer-name="Title" data-framer-component-type="RichTextContainer" style="transform:none"><h2 class="framer-text framer-styles-preset-ettx7" data-styles-preset="WGf0PE3EJ" style="--framer-text-alignment:left;--framer-text-color:var(--token-e3342d20-df05-4fdf-b8ee-7cbcc8525edc, rgb(90, 49, 244))"><strong class="framer-text">Ideate & design</strong></h2></div></div></div><div class="framer-llmk7k" data-framer-name="Content" data-framer-component-type="RichTextContainer" style="transform:none"><h3 class="framer-text framer-styles-preset-hhigr0">Screen-level analysis</h3><p class="framer-text framer-styles-preset-z4gv3n">I created side-by-side high-fidelity comparisons to assess readability, UI balance, and space efficiency using Figma mockups. Each font was applied to core components â labels, cards, buttons, form fields, and dense content blocks â to observe readability, wrapping, and alignment.</p><h4 class="framer-text framer-styles-preset-vgpt00">
475Populated CPF mobile screens with core components and dense content blocks</h4><p class="framer-text framer-styles-preset-z4gv3n"><strong class="framer-text">Arial</strong> (legacy font as baseline control)</p><img alt width="16384" height="5327" src="https://framerusercontent.com/images/YCecdRPE1YqEyWe66HaLOiVZW8.png?width=32768&height=10654" srcset="https://framerusercontent.com/images/YCecdRPE1YqEyWe66HaLOiVZW8.png?scale-down-to=512&width=32768&height=10654 512w,https://framerusercontent.com/images/YCecdRPE1YqEyWe66HaLOiVZW8.png?scale-down-to=1024&width=32768&height=10654 1024w,https://framerusercontent.com/images/YCecdRPE1YqEyWe66HaLOiVZW8.png?scale-down-to=2048&width=32768&height=10654 2048w,https://framerusercontent.com/images/YCecdRPE1YqEyWe66HaLOiVZW8.png?scale-down-to=4096&width=32768&height=10654 4096w,https://framerusercontent.com/images/YCecdRPE1YqEyWe66HaLOiVZW8.png?width=32768&height=10654 32768w" class="framer-text framer-image framer-styles-preset-190dq3m" style="aspect-ratio:32768 / 10654" data-framer-original-sizes sizes="(min-width: 1536px) 100vw, (min-width: 1200px) and (max-width: 1535.98px) 100vw, (min-width: 768px) and (max-width: 1199.98px) 100vw, (max-width: 767.98px) 100vw"><p class="framer-text framer-styles-preset-z4gv3n"><strong class="framer-text">Montserrat compared against Arial</strong></p><img alt width="16384" height="2736" src="https://framerusercontent.com/images/5rqtkWaao9OjsgVFSEaVR0z7Sc.png?width=32768&height=5473" srcset="https://framerusercontent.com/images/5rqtkWaao9OjsgVFSEaVR0z7Sc.png?scale-down-to=512&width=32768&height=5473 512w,https://framerusercontent.com/images/5rqtkWaao9OjsgVFSEaVR0z7Sc.png?scale-down-to=1024&width=32768&height=5473 1024w,https://framerusercontent.com/images/5rqtkWaao9OjsgVFSEaVR0z7Sc.png?scale-down-to=2048&width=32768&height=5473 2048w,https://framerusercontent.com/images/5rqtkWaao9OjsgVFSEaVR0z7Sc.png?scale-down-to=4096&width=32768&height=5473 4096w,https://framerusercontent.com/images/5rqtkWaao9OjsgVFSEaVR0z7Sc.png?width=32768&height=5473 32768w" class="framer-text framer-image framer-styles-preset-190dq3m" style="aspect-ratio:32768 / 5473" data-framer-original-sizes sizes="(min-width: 1536px) 100vw, (min-width: 1200px) and (max-width: 1535.98px) 100vw, (min-width: 768px) and (max-width: 1199.98px) 100vw, (max-width: 767.98px) 100vw"><p class="framer-text framer-styles-preset-z4gv3n"><strong class="framer-text">Roboto compared against Arial</strong></p><img alt width="16384" height="2819" src="https://framerusercontent.com/images/YIAnr856pSX40dNeYaLzaUUcVE.png?width=32768&height=5639" srcset="https://framerusercontent.com/images/YIAnr856pSX40dNeYaLzaUUcVE.png?scale-down-to=512&width=32768&height=5639 512w,https://framerusercontent.com/images/YIAnr856pSX40dNeYaLzaUUcVE.png?scale-down-to=1024&width=32768&height=5639 1024w,https://framerusercontent.com/images/YIAnr856pSX40dNeYaLzaUUcVE.png?scale-down-to=2048&width=32768&height=5639 2048w,https://framerusercontent.com/images/YIAnr856pSX40dNeYaLzaUUcVE.png?scale-down-to=4096&width=32768&height=5639 4096w,https://framerusercontent.com/images/YIAnr856pSX40dNeYaLzaUUcVE.png?width=32768&height=5639 32768w" class="framer-text framer-image framer-styles-preset-190dq3m" style="aspect-ratio:32768 / 5639" data-framer-original-sizes sizes="(min-width: 1536px) 100vw, (min-width: 1200px) and (max-width: 1535.98px) 100vw, (min-width: 768px) and (max-width: 1199.98px) 100vw, (max-width: 767.98px) 100vw"><h4 class="framer-text framer-styles-preset-vgpt00">Image overlay of Arial against Roboto and Montserrat</h4><img alt width="5068" height="1386" src="https://framerusercontent.com/images/H9hSE58f3vWYT4JLSdUJlUrCV8.png?width=10137&height=2772" srcset="https://framerusercontent.com/images/H9hSE58f3vWYT4JLSdUJlUrCV8.png?scale-down-to=512&width=10137&height=2772 512w,https://framerusercontent.com/images/H9hSE58f3vWYT4JLSdUJlUrCV8.png?scale-down-to=1024&width=10137&height=2772 1024w,https://framerusercontent.com/images/H9hSE58f3vWYT4JLSdUJlUrCV8.png?scale-down-to=2048&width=10137&height=2772 2048w,https://framerusercontent.com/images/H9hSE58f3vWYT4JLSdUJlUrCV8.png?scale-down-to=4096&width=10137&height=2772 4096w,https://framerusercontent.com/images/H9hSE58f3vWYT4JLSdUJlUrCV8.png?width=10137&height=2772 10137w" class="framer-text framer-image framer-styles-preset-190dq3m" style="aspect-ratio:10137 / 2772" data-framer-original-sizes sizes="(min-width: 1536px) 100v
475w, (min-width: 1200px) and (max-width: 1535.98px) 100vw, (min-width: 768px) and (max-width: 1199.98px) 100vw, (max-width: 767.98px) 100vw"><h3 class="framer-text framer-styles-preset-hhigr0">Detailed technical analysis</h3><img alt width="5068" height="1408" src="https://framerusercontent.com/images/Du7dhswJWx5ouSTOexajnGyFDqc.png?width=10137&height=2817" srcset="https://framerusercontent.com/images/Du7dhswJWx5ouSTOexajnGyFDqc.png?scale-down-to=512&width=10137&height=2817 512w,https://framerusercontent.com/images/Du7dhswJWx5ouSTOexajnGyFDqc.png?scale-down-to=1024&width=10137&height=2817 1024w,https://framerusercontent.com/images/Du7dhswJWx5ouSTOexajnGyFDqc.png?scale-down-to=2048&width=10137&height=2817 2048w,https://framerusercontent.com/images/Du7dhswJWx5ouSTOexajnGyFDqc.png?scale-down-to=4096&width=10137&height=2817 4096w,https://framerusercontent.com/images/Du7dhswJWx5ouSTOexajnGyFDqc.png?width=10137&height=2817 10137w" class="framer-text framer-image framer-styles-preset-190dq3m" style="aspect-ratio:10137 / 2817" data-framer-original-sizes sizes="(min-width: 1536px) 100vw, (min-width: 1200px) and (max-width: 1535.98px) 100vw, (min-width: 768px) and (max-width: 1199.98px) 100vw, (max-width: 767.98px) 100vw"><img alt width="5068" height="1408" src="https://framerusercontent.com/images/a8xIg69kwqWmFh1YOzPp0GRHk.png?width=10137&height=2817" srcset="https://framerusercontent.com/images/a8xIg69kwqWmFh1YOzPp0GRHk.png?scale-down-to=512&width=10137&height=2817 512w,https://framerusercontent.com/images/a8xIg69kwqWmFh1YOzPp0GRHk.png?scale-down-to=1024&width=10137&height=2817 1024w,https://framerusercontent.com/images/a8xIg69kwqWmFh1YOzPp0GRHk.png?scale-down-to=2048&width=10137&height=2817 2048w,https://framerusercontent.com/images/a8xIg69kwqWmFh1YOzPp0GRHk.png?scale-down-to=4096&width=10137&height=2817 4096w,https://framerusercontent.com/images/a8xIg69kwqWmFh1YOzPp0GRHk.png?width=10137&height=2817 10137w" class="framer-text framer-image framer-styles-preset-190dq3m" style="aspect-ratio:10137 / 2817" data-framer-original-sizes sizes="(min-width: 1536px) 100vw, (min-width: 1200px) and (max-width: 1535.98px) 100vw, (min-width: 768px) and (max-width: 1199.98px) 100vw, (max-width: 767.98px) 100vw"></div></div><div class="framer-105uap1" data-framer-name="Text group"><div class="framer-1twkfam"><div class="ssr-variant hidden-b9g445 hidden-1pmiidn"><div class="framer-8kovrv" data-framer-name="9"><div style="position:absolute;border-radius:inherit;corner-shape:inherit;top:0;right:0;bottom:0;left:0" data-framer-background-image-wrapper="true"><img decoding="async" loading="lazy" width="940" height="788" sizes="(min-width: 1536px) 50px, (min-width: 1200px) and (max-width: 1535.98px) 50px, (min-width: 768px) and (max-width: 1199.98px) 50px, (max-width: 767.98px) 41.7293px" srcset="https://framerusercontent.com/images/DacauhlYjXU3RqyMM9oluaNU.png?scale-down-to=512&width=940&height=788 512w,https://framerusercontent.com/images/DacauhlYjXU3RqyMM9oluaNU.png?width=940&height=788 940w" src="https://framerusercontent.com/images/DacauhlYjXU3RqyMM9oluaNU.png?width=940&height=788" alt style="display:block;width:100%;height:100%;border-radius:inherit;corner-shape:inherit;object-position:center;object-fit:cover" data-framer-original-sizes="50px"></div></div></div><div class="ssr-variant hidden-g0gjgk hidden-xx9218 hidden-1pmiidn"><div class="framer-8kovrv" data-framer-name="9"><div style="position:absolute;border-radius:inherit;corner-shape:inherit;top:0;right:0;bottom:0;left:0" data-framer-background-image-wrapper="true"><img decoding="async" width="940" height="788" sizes="(min-width: 1536px) 50px, (min-width: 1200px) and (max-width: 1535.98px) 50px, (min-width: 768px) and (max-width: 1199.98px) 50px, (max-width: 767.98px) 41.7293px" srcset="https://framerusercontent.com/images/DacauhlYjXU3RqyMM9oluaNU.png?scale-down-to=512&width=940&height=788 512w,https://framerusercontent.com/images/DacauhlYjXU3RqyMM9oluaNU.png?width=940&height=788 940w" src="https://framerusercontent.com/images/DacauhlYjXU3RqyMM9oluaNU.png?width=940&height=788" alt style="display:block;width:100%;height:100%;border-radius:inherit;corner-shape:inherit;object-position:center;object-fit:cover" data-framer-original-sizes="50px"></div></div></div><div class="ssr-variant hidden-g0gjgk hidden-b9g445 hidden-xx9218"><div class="framer-8kovrv" data-framer-name="9"><div style="position:absolute;border-radius:inherit;corner-shape:inherit;top:0;right:0;bottom:0;left:0" data-framer-background-image-wrapper="true"><img decoding="async" loading="lazy" width="940" height="788" sizes="(min-width: 1536px) 50px, (min-width: 1200px) and (max-width: 1535.98px) 50px, (min-width: 768px) and (max-width: 1199.98px) 50px, (max-width: 767.98px) 41.7293px" srcset="https://framerusercontent.com/images/DacauhlYjXU3RqyMM9oluaNU.png?scale-down-to=512&width=940&height=788 512w,https://framerusercontent.com/images/DacauhlYjXU3RqyMM9oluaNU.png?width=940&height=788 940w" src="https://framerusercontent.com/images/DacauhlYjXU3RqyMM9oluaNU.png?width=940&height=788" alt style="display:block;width:100%;height:100%;border-radius:inherit;corner-shape:inherit;object-position:center;object-fit:cover" data-framer-original-sizes="41.7293px"></div></div></div><div class="ssr-variant hidden-1pmiidn"><div class="framer-1rwu5fn" data-framer-name="Title" data-framer-component-type="RichTextContainer" style="transform:none"><h2 class="framer-text framer-styles-preset-ettx7" data-styles-preset="WGf0PE3EJ" style="--framer-text-color:rgb(255, 0, 191)">Outcome</h2></div></div><div class="ssr-variant hidden-g0gjgk hidden-b9g445 hidden-xx9218"><div class="framer-1rwu5fn" data-framer-name="Title" data-framer-component-type="RichTextContainer" style="transform:none"><h2 class="framer-text framer-styles-preset-ettx7" data-styles-preset="WGf0PE3EJ" style="--framer-text-alignment:left;--framer-text-color:rgb(255, 0, 191)">Outcome</h2></div></div></div><div class="framer-1ozren9" data-framer-name="Content" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-z4gv3n"><strong class="framer-text">Roboto</strong> emerged as the optimal choice, offering the best combination of readability, familiarity, and efficie
475ncy. </p><p class="framer-text framer-styles-preset-z4gv3n">It has been crafted for <strong class="framer-text">screen legibility</strong> and is <strong class="framer-text">highly efficient with space</strong>. Roboto also has a modern style like Montserrat, but without Montserrat's width limitations. This makes Roboto <strong class="framer-text">more versatile for use on various devices and screen sizes</strong>.</p><img alt width="1245" height="325" src="https://framerusercontent.com/images/dlCsRO6coiLAuteo3exaeJsLNwE.png?width=2490&height=651" srcset="https://framerusercontent.com/images/dlCsRO6coiLAuteo3exaeJsLNwE.png?scale-down-to=512&width=2490&height=651 512w,https://framerusercontent.com/images/dlCsRO6coiLAuteo3exaeJsLNwE.png?scale-down-to=1024&width=2490&height=651 1024w,https://framerusercontent.com/images/dlCsRO6coiLAuteo3exaeJsLNwE.png?scale-down-to=2048&width=2490&height=651 2048w,https://framerusercontent.com/images/dlCsRO6coiLAuteo3exaeJsLNwE.png?width=2490&height=651 2490w" class="framer-text framer-image framer-styles-preset-190dq3m" style="aspect-ratio:2490 / 651" data-framer-original-sizes sizes="(min-width: 1536px) 100vw, (min-width: 1200px) and (max-width: 1535.98px) 100vw, (min-width: 768px) and (max-width: 1199.98px) 100vw, (max-width: 767.98px) 100vw"><p class="framer-text framer-styles-preset-z4gv3n">We updated our design system and hardcoded it into CPF Mobile, replacing Arial and eliminating reliance on system defaults. This change improved <strong class="framer-text">visual consistency</strong>, <strong class="framer-text">text alignment</strong>, and <strong class="framer-text">readability</strong> across all user devices.</p></div></div><div class="framer-1gv459i" data-framer-name="Text group"><div class="ssr-variant hidden-1pmiidn"><div class="framer-1giytn7" data-framer-name="Title" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-s9ddyv" data-styles-preset="dgfjHczRM">Takeaway</p></div></div><div class="ssr-variant hidden-g0gjgk hidden-b9g445 hidden-xx9218"><div class="framer-1giytn7" data-framer-name="Title" data-framer-component-type="RichTextContainer" style="transform:none"><p class="framer-text framer-styles-preset-s9ddyv" data-styles-preset="dgfjHczRM" style="--framer-text-alignment:left">Takeaway</p></div></div><div class="framer-1fcyqun" data-framer-name="Content" data-framer-component-type="RichTextContainer" style="transform:none"><blockquote class="framer-text framer-styles-preset-10v0367"><p class="framer-text framer-styles-preset-z4gv3n">Good typography isnât just how it looks â itâs how it works, scales, and supports every user.</p></blockquote><ul class="framer-text"><li data-preset-tag="p" class="framer-text framer-styles-preset-z4gv3n"><p class="framer-text framer-styles-preset-z4gv3n"><strong class="framer-text">Visual cost is real</strong> â Montserrat, though elegant on web, caused excessive wrapping on mobile.</p></li><li data-preset-tag="p" class="framer-text framer-styles-preset-z4gv3n"><p class="framer-text framer-styles-preset-z4gv3n"><strong class="framer-text">Design systems need flexibility</strong> â Open-source fonts like Roboto offer scalability and better dev control.</p></li><li data-preset-tag="p" class="framer-text framer-styles-preset-z4gv3n"><p class="framer-text framer-styles-preset-z4gv3n"><strong class="framer-text">Typography is part of accessibility</strong> 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data-framer-name="Wrapper" style="background:linear-gradient(179.9999999999996deg, rgba(247, 244, 242, 0) 32.71924268018018%, var(--token-c3dd294d-4924-4bd7-80f1-2cfdc6e0e574, rgb(249, 247, 246)) 100%);border-bottom-left-radius:36px;border-bottom-right-radius:36px;border-top-left-radius:36px;border-top-right-radius:36px"><div class="framer-1dimr08" data-framer-name="container"><div class="framer-1pvyvyr" data-framer-name="social-media"><!--$--><a class="framer-1uxk1m2 framer-18sfv2" data-border="true" data-framer-name="1" href="https://www.linkedin.com/in/afiqahrshd/" target="_blank" rel="noopener" style="--border-bottom-width:1px;--border-color:rgba(17, 16, 17, 0.2);--border-left-width:0px;--border-right-width:0px;--border-style:solid;--border-top-width:0px"><div class="framer-109tap4" data-framer-name="name"><div class="framer-WKDmq framer-mfbq1x" style="--1df8v9o:rgb(0, 0, 0)"></div><div class="framer-1osn15d" data-framer-name="Text" data-framer-component-type="RichTextContainer" 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