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451</style>
452</head>
453<body>
454
455<a class="skip-link" href="#main">Skip to main content</a>
456
457<!-- NAV -->
458<nav id="nav">
459  <a href="/" class="logo" style="text-decoration: none;">Coach Reg</a>
460  <ul class="nav-links">
461    <li><a href="#what">The Signal</a></li>
462    <li><a href="#assessment">The Assessment</a></li>
463    <li><a href="#stories">Stories</a></li>
464    <li><a href="#story">My Story</a></li>
465    <li><a href="#who">Who It's For</a></li>
466  </ul>
467  <a href="https://book.stripe.com/cNi7sM5LPbcdd7s4TUcwg0C" class="cta-nav">Book the Session · $249</a>
468</nav>
469
470<!-- HERO -->
471<div class="hero" id="main">
472  <h1>Your Compass. Your GPS.<br><em>For every major decision.</em></h1>
473  <p class="subline">
474    Get language for who you are<br>
475    and a filter for what's next.
476  </p>
477  <a href="https://book.stripe.com/cNi7sM5LPbcdd7s4TUcwg0C" class="cta-primary">Book the Purpose Factor® Session</a>
478</div>
479
480<div class="divider"></div>
481
482<!-- THE PROBLEM -->
483<section id="what">
484  <p class="eyebrow">The signal</p>
485  <h2>Most people who come to me have already done well.</h2>
486
487  <p>
488    They've built careers, made good money, earned real respect. And something still brought them here.
489  </p>
490  <p>
491    They're between chapters. Winning but restless. Smart enough to know that whatever got them to this point isn't going to carry them into the next one.
492  </p>
493  <p>
494    Ambition isn't the problem. Their signal got disrupted somewhere along the way.
495  </p>
496
497  <p class="emphasis">
498    And that isn't permanent. It's a signal waiting to be tuned, and conviction can be reclaimed.
499  </p>
500</section>
501
502<!-- WHAT ACTUALLY HAPPENS -->
503<section class="full-width">
504  <div class="inner">
505    <p class="eyebrow">What actually happens</p>
506    <h2>The container becomes the identity.</h2>
507
508    <p>
509      Early in life, people find containers for their gifts. A sport, a company, a career, a relationship, a role. They pour themselves in and they're good at it, and for a 
509while it works.
510    </p>
511    <p>
512      But then the container becomes the identity. The vehicle starts replacing the purpose it was supposed to carry.
513    </p>
514    <p>
515      When that container shifts or breaks or ends, it can feel like everything is gone, and it isn't. What's actually happening is that the wrong operating system is surfacing. And that's the signal doing exactly what it's supposed to do.
516    </p>
517  </div>
518</section>
519
520<!-- YOUR ALGORITHM -->
521<section>
522  <p class="eyebrow">Your pattern</p>
523  <h2>Your internal GPS.</h2>
524
525  <p>
526    Everyone has a pattern for when things feel right and when they don't. Most people have never named it.
527  </p>
528  <p>
529    It shows up in your best decisions. Your worst regrets. The moments where everything clicked and the ones where everything felt off. There's a signal running through all of it, and the Purpose Factor® identifies that signal. It maps the unique combination of how you naturally operate, what you excel at, what drives you, and where your real strength lives.
530  </p>
531
532  <p class="emphasis">
533    The signal was never gone. You just lost the frequency.
534  </p>
535
536  <p>
537    It takes 20 minutes of questions and an hour together, and then we name it. Language for who you actually are. A filter for every decision ahead. The signal underneath the noise, identified and mapped.
538  </p>
539</section>
540
541<!-- STORY -->
542<section class="full-width" id="story">
543  <div class="inner">
544    <p class="eyebrow">My story</p>
545    <h2>Hi, I'm Coach Reg. I'm a Purpose Factor® Licensed Facilitator and an EMCC-accredited coach.</h2>
546
547    <p>
548      At 39, my body gave out. Panic attacks, health falling apart, business collapsing. I'd built everything on other people's definitions of success, and it almost took me out.
549    </p>
550    <p>
551      I had tuned away from my own signal completely.
552    </p>
553
554    <p class="emphasis">
555      That's when I heard a voice: "I don't love you for what you do, I love you for who you are."
556    </p>
557
558    <p>
559      It took me close to two decades to understand what that voice was trying to tell me. And when I finally put language to my purpose, I realized I'd been living it the whole time. Through every container. In every season. I just couldn't see the pattern connecting all of it.
560    </p>
561    <p>
562      Putting language to my purpose didn't give me a new identity. It showed me the one I'd always been carrying.
563    </p>
564    <p>
565      And how did I finally decode it? A simple 20-minute assessment called the Purpose Factor® Assessment. When I sat down with a coach to unpack it, something opened up. I knew right then that I'd found a way to serve my clients so deeply that it has become the foundation of every conversation I have.
566    </p>
567  </div>
568</section>
569
570<!-- NOT ANOTHER PERSONALITY TEST -->
571<section id="assessment">
572  <p class="eyebrow">Why this one is different</p>
573  <h2>More information, and no more conviction than you had before.</h2>
574
575  <p>
576    You've probably taken assessments before. They told you about your tendencies, your type, your strengths. And then you closed the report, nodded, and went right back to wondering what to actually do with any of it.
577  </p>
578  <p>
579    Purpose Factor® is different because you can actually use it. It tunes you back into the signal.
580  </p>
581  <p>
582    The assessment takes 20 minutes. You answer a series of carefully designed questions privately. No one else sees your answers. When you finish, your personalized 45-page report generates immediately.
583  </p>
584
585  <p><strong>Inside you'll find:</strong></p>
586
587  <ul class="insights">
588    <li><strong>Your Purpose Factor® Statement</strong>, the combination of your natural wiring and the problems you're drawn to solve.</li>
589    <li><strong>Your Fulfillment Factor® Statement</strong>, what you've developed through life experience.</li>
590    <li><strong>Your Four Core Elements</strong>: Natural Advantage, Acquired Skills, Pull Passion, and Origin Strength.</li>
591    <li>What fulfills you, what frustrates you, and where your blind spots are.</li>
592  </ul>
593
594  <p class="emphasis">
595    It's dense, and all of it is calibrated to you.
596  </p>
597</section>
598
599<!-- TESTIMONIALS -->
600<section class="full-width" id="stories">
601  <div class="inner">
602    <p class="eyebrow">What people are saying</p>
603    <h2>The report is dense with insight. Here's what that actually feels like.</h2>
604
605    <div class="testimonials-grid">
606      <div class="testimonial">
607        <span class="t-title">The questionnaire captured exactly who I am</span>
608        <blockquote>"I like to solve problems, I like them to be beautiful and elegant, and I want people to be happy with the result. Surprised and happy. And the questionnaire caught all of that. I was like, 'oh my gosh.'"</blockquote>
609        <cite>— Shirley Cohen</cite>
610      </div>
611
612      <div class="testimonial">
613        <span class="t-title">My purpose statement felt like bingo</span>
614        <blockquote>"When I read my Purpose Factor statement, 'build something bigger than me to serve those in need,' that felt like bingo. My joy comes from seeing other people doing things that they wouldn't have done if I hadn't encouraged them. That was beautiful for me."</blockquote>
615        <cite>— Barbara Hemphill</cite>
616      </div>
617
618      <div class="testimonial">
619        <span class="t-title">The frustration section nailed it perfectly</span>
620        <blockquote>"The report's frustration section nailed it. Being bogged down by excessive details, time delays, micromanagement. Ding, ding, ding. Encountering slowness or resistance to change. Oh, definitely. Experience a lack of freedom to innovate. Oh, yes. That is it to a T."</blockquote>
621        <cite>— Jim Spaulding</cite>
622      </div>
623
624      <div class="testimonial">
625        <span class="t-title">My natural advantage fit like a glove</span>
626        <blockquote>"When I was reading through the report, I'm like, oh yeah. The natural advantage, teacher advantage — I was like, well, duh, I am that. That fit like a glove. And everything kind of fits together. I'm supposed to be teaching people things and giving them messages to help their lives."</blockquote>
627        <cite>— Mark Sharp</cite>
628      </div>
629
630      <div class="testimonial">
631        <span class="t-title">I want to work this into everything</span>
632        <blockquote>"Reading from my report: 'Your Teacher Advantage enriches your influence with a knack for breaking down complex subjects into manageable, understandable parts.' Is that like one of the paragraphs on my resume? I want to work this into everything because this is who I am."</blockquote>
633        <cite>— Jeremy Flanagan</cite>
634      </div>
635
636      <div class="testimonial">
637        <span class="t-title">Finally, somebody gets me</span>
638        <blockquote>"The assessment was enjoyable. And it explained some things that kind of set me off originally. Now I know why. I kind of knew why, but when you see it in black and white in the report, it's like, oh, okay. Somebody gets me."</blockquote>
639        <cite>— Mary Alice Murphy</cite>
640      </div>
641
642      <div class="testimonial">
643        <span class="t-title">Things I saw as negative are actually good</span>
644        <blockquote>"What the Purpose Factor report showed me is that some of the things I was negative about myself are actually good things. That's the big picture insight for sure. Some of the things I think negatively about are actually good things."</blockquote>
645        <cite>— Olivier Pilon</cite>
646      </div>
647
648      <div class="testimonial">
649        <span class="t-title">A novel framework that completely resonated</span>
650        <blockquote>"I found this Purpose Factor assessment novel in that it talked about innate versus learned things. Nothing in the report did I find that didn't resonate with me. The framework was different than what I had really considered before."</blockquote>
651        <cite>— Christian Brim</cite>
652      </div>
653    </div>
654  </div>
655</section>
656
657<!-- WHAT YOU GET -->
658<section>
659  <p class="eyebrow">Here's what you get</p>
660  <h2>Everything you need to name the signal and move with conviction.</h2>
661
662  <div class="offer-card">
663    <h4>Purpose Factor® Assessment + Conviction Session</h4>
664    <div class="offer-sub">Four pieces, one signal, and a filter for every decision ahead.</div>
665
666    <div class="deliverable">
667      <h5>The Purpose Factor® Assessment</h5>
668      <p>20 minutes. The pattern underneath your most fulfilled moments, identified and mapped.</p>
669    </div>
670
671    <div class="deliverable">
672      <h5>Your 45-page Personalized Report</h5>
673      <p>625 unique combinations. One of them is yours. Advantage, Skillset, Passion, Strength, Purpose Statement, and Fulfillment Factor®, all named.</p>
674    </div>
675
676    <div class="deliverable">
677      <h5>Your 60-minute Conviction Call with Coach Reg</h5>
678      <p>We walk through the report together. I show you the patterns. You decide what to do with them.</p>
679    </div>
680
681    <div class="deliverable">
682      <h5>Your Conviction Report</h5>
683      <p>A summary of what we named, what shifted, and the next step you chose. Something to return to when the noise gets loud.</p>
684    </div>
685
686    <div class="price">$249 · Purpose Factor® Assessment + Conviction Session</div>
687    <a href="https://book.stripe.com/cNi7sM5LPbcdd7s4TUcwg0C" class="offer-cta">Book the Session</a>
688  </div>
689</section>
690
691<!-- PROMISE -->
692<div class="promise">
693  <p class="eyebrow">My promise to you</p>
694  <p>If after our call you don't feel like the investment was worth it, I'll refund it. No questions.</p>
695</div>
696
697<!-- WHO THIS IS FOR -->
698<section id="who">
699  <p class="eyebrow">Who this is for</p>
700  <h2>People in the swing between chapters.</h2>
701
702  <div class="who-grid">
703    <div class="who-block">
704      <h4>This is for</h4>
705      <p>
706        Founders, athletes, executives, and professionals whose signal got disrupted. They don't lack ambition. Something knocked them off course. They're ready to name what's been running underneath everything and move with conviction again.
707      </p>
708    </div>
709
710    <div class="who-block">
711      <h4>This is not for</h4>
712      <p>
713        People looking for a personality quiz to share on social media. People who want to be handed someone else's answers. People approaching this with deep skepticism about whether purpose can be named. And people who are already fully locked in and moving.
714      </p>
715      <p><em>You don't need this. Keep going.</em></p>
716    </div>
717  </div>
718</section>
719
720<!-- FINAL CTA -->
721<div class="final-cta" id="book">
722  <p class="eyebrow">Take the next step</p>
723  <h2>Remember your purpose.<br>Move with conviction.</h2>
724
725  <ul class="the-list" style="text-align: left; display: inline-block; margin: 0 auto 2.5rem;">
726    <li>20-minute assessment</li>
727    <li>45-page report</li>
728    <li>
72860-minute Conviction Call</li>
729    <li>Conviction Report</li>
730  </ul>
731
732  <div class="price-line">$249 · Purpose Factor® Assessment + Conviction Session</div>
733  <a href="https://book.stripe.com/cNi7sM5LPbcdd7s4TUcwg0C" class="cta-primary">Book the Session</a>
734
735  <p style="font-family: var(--sans); font-size: 0.88rem; color: var(--muted); margin-top: 2rem; margin-bottom: 0;">
736    Not sure yet? <a href="https://calendly.com/bobreg/conversation-with-coach-reg" target="_blank" rel="noopener" style="color: var(--accent); text-decoration: underline; text-underline-offset: 3px;">Book a conversation with Coach Reg first</a>.
737  </p>
738</div>
739
740<!-- FOOTER -->
741<footer>
742  Coach Reg · Bob Regnerus · Purpose Factor® Licensed Facilitator · EMCC-Accredited Coach<br>
743  Your compass. Your GPS. For every major decision.<br><br>
744  © 2026 Bob Regnerus · All rights reserved
745</footer>
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