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1<link rel="preload" href="https://www.googletagmanager.com/gtag/js?id=G-ZDRTK4Y6JM" as="script"/><title>About Us | Macellan SuperApp</title><meta name="description" content="Macellan SuperApp continues to grow globally by offering innovative solutions in the digital finance world for individuals and businesses."/><link rel="canonical" href="https://macellan.app/en/about-us"/><link rel="alternate" hrefLang="en" href="https://macellan.app/en/about-us"/><link rel="alternate" hrefLang="tr" href="https://macellan.app/hakkimizda"/><meta property="og:title" content="About Us"/><meta property="og:description" content="Macellan SuperApp continues to grow globally by offering innovative solutions in the digital finance world for individuals and businesses."/><meta property="og:url" content="https://macellan.app/en/about-us"/><meta property="og:site_name" content="Macellan SuperApp"/><meta property="og:type" content="website"/><meta name="twitter:card" content="summary_large_image"/><meta name="twitter:title" content="About Us"/><meta name="twitter:description" content="Macellan SuperApp continues to grow globally by offering innovative solutions in the digital finance world for individuals and businesses."/><link rel="icon" href="/favicon.ico?favicon.2ry7v1o5_ww31.ico" sizes="48x48" type="image/x-icon"/>
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Founded in March 2014 with an entrepreneurial spirit, our parent company Macellan evolved over the years into a venture studio, continuously developing innovation-focused solutions. Successful ventures such as Bulut Fleet Management, ArÅimet Digital Archive, Lagina Biometric Signature, and Goldframer emerged from this ecosystem.</p></div><div class="space-y-[30px]"><div class="bg-background-primary space-y-[30px] rounded-[30px] p-[60px]"><button class="w-fit flex justify-center items-center gap-1 focus:outline-none disabled:cursor-not-allowed disabled:bg-background-primary disabled:!text-disabled disabled:fill-disabled disabled:after:hover:!bg-transparent transition duration-300 ease-in-out relative overflow-hidden border-[1.6px] after:hover:bg-ink-tint-10 after:content-[""] after:absolute after:inset-0 after:transition after:duration-300 after:ease-in-out animate-in fade-in hover:cursor-pointer bg-ink-inverse border-transparent !tex-ink fill-ink focus:ring-white-tint-40 px-4 py-1 min-h-12 rounded-[13px] focus:ring-4 !rounded-full text-brand text-lg font-bold">2021</button><p class="text-md text-ink-light">
122In December 2021, we launched Macellan SuperApp with the goal of creating a global-scale digital finance ecosystem. Starting with a local growth strategy, we quickly reached a broad user base and stood out in the fintech space with our innovative solutions.</p><p class="text-md text-ink-light">Fueled by strong investor support, Macellan SuperApp achieved rapid growthâraising 18.8 million TL in November 2021 through Turkey's largest crowdfunding campaign.</p></div><div class="bg-background-primary space-y-[30px] rounded-[30px] p-[60px]"><button class="w-fit flex justify-center items-center gap-1 focus:outline-none disabled:cursor-not-allowed disabled:bg-background-primary disabled:!text-disabled disabled:fill-disabled disabled:after:hover:!bg-transparent transition duration-300 ease-in-out relative overflow-hidden border-[1.6px] after:hover:bg-ink-tint-10 after:content-[""] after:absolute after:inset-0 after:transition after:duration-300 after:ease-in-out animate-in fade-in hover:cursor-pointer bg-ink-inverse border-transparent !tex-ink fill-ink focus:ring-white-tint-40 px-4 py-1 min-h-12 rounded-[13px] focus:ring-4 !rounded-full text-brand text-lg font-bold">2023</button><p class="text-md text-ink-light">In June 2023, we secured an international investment of $4.7 million, reinforcing our global expansion vision</p></div><div class="bg-background-primary space-y-[30px] rounded-[30px] p-[60px]"><button class="w-fit flex justify-center items-center gap-1 focus:outline-none disabled:cursor-not-allowed disabled:bg-background-primary disabled:!text-disabled disabled:fill-disabled disabled:after:hover:!bg-transparent transition duration-300 ease-in-out relative overflow-hidden border-[1.6px] after:hover:bg-ink-tint-10 after:content-[""] after:absolute after:inset-0 after:transition after:duration-300 after:ease-in-out animate-in fade-in hover:cursor-pointer bg-ink-inverse border-transparent !tex-ink fill-ink focus:ring-white-tint-40 px-4 py-1 min-h-12 rounded-[13px] focus:ring-4 !rounded-full text-brand text-lg font-bold">2025</button><p class="text-md text-ink-light">Thanks to our user-centric approach, as of March 2025, we have reached over 800,000 users, more than 100 brands, and millions of transactions.</p></div></div></section><section class="container space-y-[120px] py-[60px]"><div><div class="space-y-[30px]"><div class="mx-auto grid gap-[30px] text-center laptop:grid-cols-2 laptop:text-left max-w-full"><p class="text-md text-ink-light">We unify the digital wallets and loyalty programs of businesses from various industriesâretail, cafés and restaurants, education, and amusement parksâon a single platform. While users can easily access attractive campaigns across different sectors, businesses benefit from integrated solutions that boost customer loyalty. By providing centralized management, we make loyalty programs more efficient.</p><p class="text-md text-ink-light">Solutions we develop for individual businesses often evolve into valuable tools for entire industries. From QR menus and fast delivery systems to play zones, subscription models, gift cards, CRM, and loyalty programsâwe provide a wide range of business needs through one seamless platform.</p></div><img alt="We unify the digital wallets and loyalty programs of businesses from various industriesâretail, cafés and restaurants, education, and amusement parksâon a single platform. While users can easily access attractive campaigns across different sectors, businesses benefit from integrated solutions that boost customer loyalty. By providing centralized management, we make loyalty programs more efficient." loading="lazy" width="1080" height="480" decoding="async" data-nimg="1" style="color:transparent" src="/about-us/digital-wallet-and-loyalty-card-integration-en.webp"/></div></div><div><div class="space-y-[30px]"><div class="mx-auto grid max-w-3xl gap-[30px] text-center"><p class="text-md text-ink-light">In the past six months, our minimum cumulative growth rate reached 11%, while our quarterly growth soared to 64%. Our organic customer ratio has climbed to 70%, and our financial activity increased by 84%.</p></div><div class="laptop:grid-cols-4 laptop:gap-10 mt-20 grid gap-16"><div class="space-y-[25px] rounded-[30px] p-[30px] laptop:min-h-auto bg-background-primary border-background-tertiary border border-dashed px-5 pb-4"><img alt="Growth Rate in the Last 6 Months" loading="lazy" width="82" height="82" decoding="async" data-nimg="1" class="mx-auto -mt-[71px]" style="color:transparent" src="/icons/growth-performance.webp"/><div class="space-y-[10px] text-center"><h4 class="text-ink text-lg font-bold">Growth Rate in the Last 6 Months</h4><p class="text-md !text-h3 font-bold text-ink">%11</p></div></div><div class="space-y-[25px] rounded-[30px] p-[30px] laptop:min-h-auto bg-background-primary border-background-tertiary border border-dashed px-5 pb-4"><img alt="Quarterly Growth" loading="lazy" width="82" height="82" decoding="async" data-nimg="1" class="mx-auto -mt-[71px]" style="color:transparent" src="/icons/quarterly-growth.webp"/><div class="space-y-[10px] text-center"><h4 class="text-ink text-lg font-bold">Quarterly Growth</h4><p class="text-md !text-h3 font-bold text-ink">%64</p></div></div><div class="space-y-[25px] rounded-[30px] p-[30px] laptop:min-h-auto bg-background-primary border-background-tertiary border border-dashed px-5 pb-4"><img alt="Organic Customer Rate" loading="lazy" width="82" height="82" decoding="async" data-nimg="1" class="mx-auto -mt-[71px]" style="color:transparent" src="/icons/customer-satisfaction.webp"/><div class="space-y-[10px] text-center"><h4 class="text-ink text-lg font-bold">Organic Customer Rate</h4><p class="text-md !text-h3 font-bold text-ink">%70</p></div></div><div class="space-y-[25px] rounded-[30px] p-[30px] laptop:min-h-auto bg-background-primary border-background-tertiary border border-dashed px-5 pb-4"><img alt="Financial Activity" loading="lazy" width="82" height="82" decoding="async" data-nimg="1" class="mx-auto -mt-[71px]" style="color:transparent" src="/icons/financial-activity.webp"/><div class="space-y-[10px] text-center"><h4 class="text-ink text-lg font-bold">Financial Activity</h4><p class="text-md !text-h3 font-bold text-ink">%84</p></div></div></div></div></div><div><div class="space-y-[30px]"><div class="mx-auto grid gap-[30px] text-center laptop:grid-cols-2 laptop:text-left max-w-full"><p class="text-md text-ink-light">We will continue to be a platform that simplifies the daily lives of our users, supports business growth, and makes next-generation financial solutions accessible to everyone.</p><p class="text-md text-ink-light">In developed countries like Qatar, Ireland, Finland, and Austriaâeach with populations up to 10 millionâeven major brands struggle to offer country-specific apps due to high development and operational costs. In these markets, where user bases are relatively small, there is a growing need for integrated platforms instead of individual solutions.</p></div><img alt="We will continue to be a platform that simplifies the daily lives of our users, supports business growth, and makes next-generation financial solutions accessible to everyone." loading="lazy" width="1080" height="480" decoding="async" data-nimg="1" style="color:transparent" src="/about-us/global-expansion-countries-map.webp"/></div></div></section>
122<section class="laptop:pt-[60px] relative"><div class="container"><div class="laptop:max-w-1/2 laptop:py-[200px] laptop:text-left py-[60px] text-center"><h2 class="text-h6 text-ink laptop:text-h4 mb-[10px]">Discover the future's digital world today with Macellan SuperApp!</h2><div class="laptop:justify-start mt-[30px] flex items-center justify-center gap-6"><button type="button" class="bg-ink-inverse flex min-h-14 min-w-[152px] items-center justify-center rounded-full border px-[15px] py-2 hover:border-background-tertiary hover:bg-background-tertiary duration-300 hover:cursor-pointer border-background-tertiary"><div><svg width="33" height="33" viewBox="0 0 33 33" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M17.9824 16.257C13.952 12.2007 9.89123 8.11383 5.8335 4.03024V28.4844C9.89751 24.3939 13.9531 20.3125 17.9824 16.257Z" fill="#15151E"></path><path d="M22.0109 20.2885C21.0273 19.2525 20.0577 18.2305 19.1135 17.2357C15.0203 21.3595 10.9626 25.4489 6.86035 29.582C7.11476 29.5476 7.36726 29.5308 7.61103 29.4738C7.73577 29.4443 7.84687 29.3485 7.95961 29.2761C12.5813 26.3235 17.2022 23.3696 21.8228 20.4157C21.9003 20.3662 21.9748 20.3125 22.0109 20.2888V20.2885Z" fill="#15151E"></path><path d="M22.0703 12.236C21.9786 12.1754 21.8871 12.1134 21.7949 12.0539C17.2005 9.11766 12.6061 6.18193 8.01359 3.24317C7.65872 3.01597 7.29949 2.83807 6.89795 2.94905C10.9494 7.03015 15.0058 11.1165 19.0821 15.2227C20.0184 14.2362 20.9931 13.2084 21.9677 12.1806C22.0018 12.1994 22.0359 12.2175 22.07 12.2363L22.0703 12.236Z" fill="#15151E"></path><path d="M26.457 15.0552C25.3861 14.3524 24.3065 13.6625 23.3145 13.0214C22.1877 14.1062 21.0928 15.1604 19.9717 16.2399C21.0952 17.3242 22.189 18.3795 23.3134 19.4648C23.6361 19.2577 24.0442 18.9972 24.4512 18.7345C25.1199 18.3018 25.792 17.8739 26.4564 17.4343C27.4025 16.8089 27.4044 15.6773 26.457 15.0552Z" fill="#15151E"></path></svg></div><div class="text-left"><p class="text-[13px] font-bold">Google Play</p><p class="text-ink text-[9px]">Get It On Google Play</p></div></button><button type="button" class="bg-ink-inverse flex min-h-14 min-w-[152px] items-center justify-center rounded-full border px-[15px] py-2 hover:border-background-tertiary hover:bg-background-tertiary duration-300 hover:cursor-pointer border-background-tertiary"><div><svg width="33" height="33" viewBox="0 0 33 33" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M23.6502 16.0887C23.6763 14.0567 24.7633 12.1339 26.4878 11.0695C25.3999 9.50972 23.5777 8.52076 21.6819 8.46122C19.6598 8.24815 17.6995 9.6759 16.6691 9.6759C15.6188 9.6759 14.0323 8.48237 12.324 8.51766C10.0972 8.58988 8.02128 9.86084 6.93791 11.8152C4.60909 15.863 6.34618 21.8118 8.577 25.0836C9.69312 26.6858 10.9975 28.4754 12.7044 28.412C14.3746 28.3424 14.9984 27.3428 17.0145 27.3428C19.0119 27.3428 19.5971 28.412 21.3386 28.3716C23.1308 28.3424 24.26 26.7623 25.337 25.145C26.1389 24.0034 26.756 22.7417 27.1654 21.4067C25.0592 20.5124 23.6526 18.3845 23.6502 16.0887Z" fill="#15151E"></path><path d="M20.3608 6.30947C21.338 5.1318 21.8195 3.61811 21.7029 2.08984C20.21 2.24726 18.8309 2.96357 17.8405 4.09606C16.872 5.20255 16.368 6.68961 16.4633 8.15947C17.9568 8.1749 19.425 7.47801 20.3608 6.30947Z" fill="#15151E"></path></svg></div><div class="text-left"><p class="text-[13px] font-bold">App Store</p><p class="text-ink text-[9px]">Download on the App Store</p></div></button></div></div></div><div><img alt="Macellan SuperApp ile her Åey çok kolay!" loading="lazy" width="709" height="526" decoding="async" data-nimg="1" class="laptop:absolute laptop:right-0 laptop:bottom-0 laptop:w-1/2 desktop:max-w-[800px] w-full" style="color:transparent" src="/common/superapp-en.webp"/></div></section><!--$--><!--/$--><footer class="bg-ink"><div class="container space-y-10 py-[10px]"><div style="opacity:0;transform:translateY(20px)"><a class="inline-flex" href="/"><img alt="Logo" loading="lazy" width="183" height="36" decoding="async" data-nimg="1" 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In these markets, where user bases are relatively small, there is a growing need for integrated platforms instead of individual solutions.\"}},\"cta\":{\"discover_future\":\"Discover the future's digital world today with Macellan SuperApp!\",\"description\":\"Download now, explore the advantages, and start managing your digital wallets! \"},\"macellan\":{\"title\":\"Why Macellan SuperApp?\",\"description\":\"The future is moving towards a world where everything is consolidated into a single app. Macellan SuperApp is building the future of the digital ecosystem today by offering a wide range of features, from financial transactions and loyalty programs to QR payments and gift cards, all under one roof.\",\"items\":[{\"title\":\"One App, Unlimited Experience\",\"items\":[\"Manage all your financial transactions from a single point without switching between different apps and platforms.\",\"Digital wallets, loyalty programs, gift cards, QR payments, and more are all integrated into one ecosystem.\",\"In the future, everything from shopping and transportation solutions to entertainment and subscription management will be integrated into Macellan SuperApp.\"]},{\"title\":\"The Key to Digital Transformation for Businesses\",\"items\":[\"CRM, loyalty programs, order management, payments, returns, and campaigns developed for businesses all meet on one platform.\",\"Receive payments quickly, securely, and conveniently with your own digital wallet, offering a seamless experience to your customers.\",\"Stand out in your industry and differentiate from competitors with solutions like SuperKiosk, SuperIOT, SuperSoft, and SuperPOS.\",\"Eliminate the complexity of traditional return processes, increasing customer satisfaction and boosting operational efficiency.\"]},{\"title\":\"One App for Individual Users\",\"items\":[\"Manage all your wallets in a single app.\",\"Track the best campaigns and share digital gift cards with your loved ones.\",\"Access all brands with a single login and complete your transactions effortlessly.\",\"Get instant access to the most up-to-date location and contact information of businesses.\"]},{\"title\":\"The Future of the Digital Ecosystem: The SuperApp Model\",\"items\":[\"The model of accessing many services through a single app is spreading worldwide, starting from Asia.\",\"As the pioneer of this transformation in Turkey, Macellan SuperApp is offering the digital habits of the future today.\",\"Designed to become an integral part of daily life, this ecosystem provides users with maximum convenience, speed, and security.\"]}]}},\"investor_relations\":{\"title\":\"Investor Relations\",\"announcements\":{\"title\":\"Announcements\",\"items\":[{\"title\":\"Announcement\",\"date\":\"January 2025\",\"content\":[\"The crowdfunding campaign for Macellan SuperApp (formerly Alternatif SuperApp), which initially aimed to raise 16.65 million TL, was successfully completed with 1,567 investors and an investment exceeding 18.8 million TL.\"]},{\"title\":\"Announcement\",\"date\":\"January 2025\",\"content\":[\"BarıŠÃzcan highlighted crowdfunding in Turkey and around the world. At the time, Macellan SuperApp became the largest crowdfunding campaign in Turkey!\",\"\u003ca href='https://www.youtube.com/watch?v=kCYMOhweZZI' target='_blank' class='underline block truncate text-[#0391DD]'\u003ehttps://www.youtube.com/watch?v=kCYMOhweZZI\u003c/a\u003e\"]},{\"title\":\"Announcement\",\"date\":\"January 2025\",\"content\":[\"Macellan SuperApp Completes Its First Investment Round with $4.7 Million at a $62.5 Million Valuation!\",\"On December 15, 2021, we lau
122nched Macellan SuperApp (then known as Alternatif SuperApp) and successfully completed our first investment roundâduring a time when the investment climate had slowed down significantly. With the participation of strong investors such as Qinvest Portfolio, APY Ventures BiliÅim Vadisi GSYF, FonAngels, and CapitalTurk Holding, we secured a $4.7 million investment at a $62.5 million valuation.\",\"As Macellan SuperApp, we integrate businesses from various industries into the digital transformation process through our mobile platform, offering fintech solutions to our B2B clients. With key features like digital wallets, loyalty programs, CRM, and customer analytics, we help businesses build more efficient, profitable, and customer-centric structures.\"]},{\"title\":\"Duyuru\",\"date\":\"Ocak 2025\",\"content\":[\"DeÄerli pay sahiplerimiz,\",\"Åirketimizin 2023 yılı OlaÄan Genel Kurul toplantısı 03/09/2024 tarihinde saat 10:00'da, 13/08/2024 tarih, 11142 sayılı TTSG'de ilan olan gündem dahilinde Yahya Kemal Mah. Åair Sk. No:1/1 KaÄıthane/İSTANBUL adresinde yapılacaktır.\",[{\"text\":\"Genel kurul duyurusu(PDF)\",\"link\":\"https://macellan.app/announcements/genel_kurul_duyurusu.PDF\"},{\"text\":\"Ticaret sicil gazetesi duyurusu(PDF)\",\"link\":\"https://macellan.app/announcements/ticaret_sicil_gazetesi_genel_kurul_duyurusu.pdf\"}],\"Saygılarımızla, \u003cbr/\u003e Macellan İleri Teknoloji A.Å.\"]},{\"title\":\"Duyuru\",\"date\":\"Ocak 2025\",\"content\":[\"DeÄerli pay sahiplerimiz,\",\"Åirketimizin, 2022 mali yılına iliÅkin OlaÄan Genel Kurul Toplantısı ekli gündemdeki konuları görüÅüp karara baÄlamak üzere 10 Mayıs 2023 günü saat 10.00'da Yahya Kemal Mahallesi Åair Sk. No: 1/1 KaÄıthane/İstanbul adresinde yapılacaktır. 10 Mayıs 2023 günü saat 10.00'da, Åirket ana sözleÅmesinin 10.maddesi uyarınca Yahya Kemal Mahallesi Åair Sk. No: 1/1 KaÄıthane/İstanbul adresinde yapılacak 2022 mali yılına iliÅkin OlaÄan Genel Kurul Toplantısı'na tüm hak ve menfaat sahipleri davetlidir.\",\"Ticaret sicil gazetesi ilanımıza \u003ca href='https://macellan.app/sicil-gazetesi-ilani.pdf' target='_blank' class='underline'\u003eburadan\u003c/a\u003e ulaÅabilirsiniz.\",\"Saygılarımızla, \u003cbr/\u003e Macellan İleri Teknoloji A.Å.\"]}]},\"intro\":{\"title\":\"Discover the future's digital world today with Macellan SuperApp!\"}},\"supersoft\":{\"navbar\":{\"title\":\"SuperSoft\",\"description\":\"Soft Play Management System\"},\"introduction\":{\"title\":\"A 360-Degree Soft Play Solution for Your Business!\",\"description_one\":\"Soft play areas in shopping malls, amusement parks, and café-restaurants offer an essential experience for families with children. As the number of businesses combining these concepts rapidly increases, every improvement that helps children enjoy their time longer also means higher profitability and efficiency for businesses.\",\"description_two\":\"Macellan SuperAppâs SuperSoft offers a digital solution that helps businesses manage their soft play areas more effectively. Meet SuperSoft for longer playtimes, higher customer satisfaction, and increased revenue!\",\"description_three\":\"SuperSoft is a next-generation management system specially designed for soft play areas. From check-in/check-out operations to parent-child security, it digitizes all processesâproviding ease for businesses and peace of mind for families.\"},\"features\":{\"title\":\"Key Features\",\"sections\":{\"time_tracking\":{\"title\":\"Time Tracking and Automatic Pricing\",\"items\":{\"tracking\":\"Automatically tracks the time each child spends in the play area.\",\"pricing\":\"Uses a smart pricing algorithm that eliminates manual calculation errors and speeds up processes.\"}},\"features_list\":{\"title\":\"Digital Wallet and Package Management\",\"items\":{\"qr_login\":{\"title\":\"Fast Entry via QR Code\",\"description\":\" Parents register their childâs information via the digital wallet and enter using a QR code.\"},\"package_management\":{\"title\":\"Package Options\",\"description\":\"Different packages can be created, such as weekday/weekend or 1-hour/2-hour options. Unused minutes can optionally be made available to the customer later.\"},\"card_wallet\":{\"title\":\"Card \u0026 Wallet Synchronization\",\"description\":\"Ensures fast and accurate transactions through the integration of card and digital wallet.\"}}},\"parent_child\":{\"title\":\"Parent \u0026 Child Information Management\",\"items\":{\"info_management\":\"Simplifies customer relationship management through saved parent and child profiles.\",\"quick_login\":\"Enables quick check-in and personalized service for returning customers.\",\"camera_tracking\":\"Allows real-time monitoring of children through facility-installed cameras.\"}},\"staff_efficiency\":{\"title\":\"Staff and Operational Efficiency\",\"items\":{\"automation\":\"Automated processes reduce staff workload and accelerate workflows.\",\"self_service\":\"Parents input the
122ir own data, minimizing errors and saving time.\"}}}},\"benefits\":{\"title\":\"Why SuperSoft?\",\"items\":[{\"title\":\"Secure\",\"description\":\"Provides the highest level of safety for both parents and children.\",\"image\":\"/supersoft/secure.webp\"},{\"title\":\"Fast \u0026 Easy\",\"description\":\"Streamlines processes with QR codes, automated pricing, and digital management.\",\"image\":\"/supersoft/fast-easy.webp\"},{\"title\":\"Efficient\",\"description\":\"Optimizes operational processes and enhances customer satisfaction.\",\"image\":\"/supersoft/efficient.webp\"},{\"title\":\"Attractive\",\"description\":\"Digitized play areas offer a more modern and appealing image compared to traditional ones, creating a competitive edge.\",\"image\":\"/supersoft/attractive.webp\"}]},\"references\":{\"title\":\"Digitize your soft play area!\",\"description\":\"Maximize safety and customer experience\"},\"contact\":{\"title\":\"Get in touch with us today to discover SuperSoft â the soft play system tailored for your business.\"}},\"superiot\":{\"navbar\":{\"title\":\"SuperIOT\",\"description\":\"Versatile IoT Device\"},\"introduction\":{\"title\":\"Versatile IoT Device\",\"description\":\"SuperIOT is a versatile payment device that operates both online and offline, suitable for both indoor and outdoor use. It supports a wide range of applications including kiosks, turnstiles, car washes, arcade machines, vending machines, EV charging stations, massage chairs, and coin-operated washing machines.\"},\"features\":[{\"title\":\"Seamless Connectivity and User-Friendly Design\",\"image\":\"/superiot/seamless-connectivity-user-fr
122iendly-en.webp\",\"lists\":[\"Smart Connectivity: Automatically switches between WiFi, Ethernet, and LTE.\",\"High Resolution: 5-inch touchscreen with 1280x720 pixel resolution for easy operation.\",\"Contactless Closed-Loop Payment: Enables fast and secure payments with NFC support.\"]},{\"title\":\"Durable and Reliable\",\"image\":\"/superiot/durable-and-reliable-en.webp\",\"lists\":[\"Water and impact-resistant design â certified with IP65 \u0026 IK09 ratings.\",\"Wide operating temperature range â functions reliably between -20°C and 60°C.\",\"Flexible power support â operates with 12-48V DC input.\"]}],\"mdm\":{\"title\":\"Fully Remote Management (MDM)\",\"description\":\"SuperIOT offers operational convenience with a fully remote-manageable structure.\",\"features\":[{\"title\":\"Device Management\",\"image\":\"/superiot/device-management.webp\"},{\"title\":\"Remote Management\",\"image\":\"/superiot/remote-management.webp\"},{\"title\":\"Device Security\",\"image\":\"/superiot/device-security.webp\"},{\"title\":\"Application Management\",\"image\":\"/superiot/application-management.webp\"}]},\"benefits\":{\"title\":\"Why SuperIOT? â Benefits for Your Business\",\"items\":[{\"title\":\"Reduces Costs\",\"description\":\"Eliminates manual collection processes, reducing operational costs.\",\"icon\":\"/icons/chart.webp\"},{\"title\":\"Ensures Continuous Revenue Flow\",\"description\":\"Supports both online and offline payments, allowing you to accept payments under any condition.\",\"icon\":\"/icons/receipt-2.webp\"},{\"title\":\"Fully Remote Management\",\"description\":\"Allows remote monitoring and updates of devices, minimizing maintenance costs.\",\"icon\":\"/icons/cursor.webp\"},{\"title\":\"Fast and Easy Usage\",\"description\":\"Improves customer experience with a user-friendly interface and NFC support.\",\"icon\":\"/icons/accessibility.webp\"},{\"title\":\"Durable and Long-Lasting\",\"description\":\"Offers years of trouble-free use thanks to its robust design, capable of withstanding tough conditions.\",\"icon\":\"/icons/mobile-analytics.webp\"},{\"title\":\"Flexible and Open to Integration\",\"description\":\"Easily integrates into various industries such as kiosks, vending machines, and EV charging stations.\",\"icon\":\"/icons/layers.webp\"}]},\"info\":[{\"id\":1,\"text\":\"The number of connected IoT devices worldwide has surpassed 14 billion, and this number is expected to exceed 25 billion by 2030. This increase reflects how businesses are turning to digitalization to enhance their operational efficiency. Invest in the future with SuperIOT! Get a faster, more secure, and efficient infrastru
122cture!\"}],\"contact\":{\"title\":\"SuperIOT ile geleceÄe yatırım yap!\",\"description\":\"Daha hızlı, güvenli ve verimli bir altyapıya sahip ol!\"}},\"superpos\":{\"navbar\":{\"title\":\"SuperPOS\",\"description\":\"A Powerful and Integrated Management System for Amusement Parks\"},\"introduction\":{\"title\":\"Make your amusement park operations more efficient, profitable, and customer-focused!\",\"description\":\"SuperPOS offers a comprehensive and integrated system that simplifies park management.\"},\"features\":{\"title\":\"Advantages of SuperPOS\",\"items\":[{\"title\":\"Easy to Use\",\"description\":\"Fast learning and easy management with a modern and intuitive interface.\",\"icon\":\"/icons/accessibility.webp\"},{\"title\":\"Customer Loyalty\",\"description\":\"Encourage repeat visits with digital wallets, cards, wristbands, and ticketing systems.\",\"icon\":\"/icons/heart.webp\"},{\"title\":\"Data-Driven Management\",\"description\":\"Make strategic decisions by analyzing customer and ride usage data.\",\"icon\":\"/icons/cursor.webp\"},{\"title\":\"Revenue and Capacity Growth\",\"description\":\"Maximize income with reservation, dynamic pricing, and promotion management.\",\"icon\":\"/icons/slider.webp\"},{\"title\":\"Sales \u0026 Campaign Module\",\"description\":\"Boost customer interest with special discounts and promotions.\",\"icon\":\"/icons/discount.webp\"},{\"title\":\"Agency Module\",\"description\":\"Manage integrated sales processes with dealers and tour agencies.\",\"icon\":\"/icons/corporate.webp\"},{\"title\":\"Full Integration\",\"description\":\"Provide a seamless payment and entry experience with digital wallets, card, and wristband systems.\",\"icon\":\"/icons/wallet.webp\"}],\"info\":[{\"id\":1,\"text\":\"82% of companies report that consolidating workflows on a single platform significantly improves operational efficiency.\",\"source\":\"(McKinsey)\"},{\"id\":2,\"text\":\"An average SME spends an extra budget of $10,000 to $50,000 annually to integrate different systems.\",\"source\":\"(Gartner)\"}]},\"references\":{\"title\":\"References\"},\"contact\":{\"title\":\"All the solutions your amusement park needs are in SuperPOS!\"}},\"superkiosk\":{\"navbar\":{\"title\":\"SuperKiosk\",\"description\":\"Your Digital Assistant at the Branch\"},\"introduction\":{\"title\":\"Enhance Your Business with SuperKiosk!\",\"description\":\"SuperKiosk brings speed, security, and efficiency to your business, elevating customer experience to the highest level. Transactions become digital, everything gets faster and easier. Convenience for both you and your customers!\"},\"features\":{\"title\":\"What Does SuperKiosk Offer?\",\"items\":[{\"title\":\"Physical Ticket Sales\",\"description\":\"Easily and quickly print paper tickets.\",\"icon\":\"/icons/ticket.webp\"},{\"title\":\"Balance Transactions\",\"description\":\"Easily perform balance top-up and inquiry transactions.\",\"icon\":\"/icons/list.webp\"},{\"title\":\"Card Delivery\",\"description\":\"Effortlessly issue cards to visitors.\",\"icon\":\"/icons/export.webp\"},{\"title\":\"Multiple Payment Methods\",\"description\":\"Support both credit card and cash payments.\",\"icon\":\"/icons/transfer.webp\"},{\"title\":\"QR/NFC Infrastructure\",\"description\":\"Provide support for both cards and apps via QR code and NFC.\",\"icon\":\"/icons/nfc.webp\"},{\"title\":\"Slip Printing\",\"description\":\"Provide a secure process with informative receipts after each transaction.\",\"icon\":\"/icons/receipt-2.webp\"}]},\"earnings\":{\"title\":\"What SuperKiosk Brings to Your Business\",\"items\":[{\"title\":\"Work More Efficiently, Serve Faster\",\"description\":\"With SuperKiosk, your customers can handle transactions themselves without needing staff. No more long queuesâespecially during peak hours, this speed provides a major advantage.\",\"icon\":\"/icons/red_clock.webp\"},{\"title\":\"Reduce Costs, Increase Profits\",\"description\":\"Lower your business costs by reducing the need for staff. Minimize paper usage, benefiting the environment and avoiding extra expenses.\",\"icon\":\"/icons/red_chart.webp\"},{\"title\":\"No Errors, Seamless Transactions\",\"description\":\"Allowing customers to handle orders or top-ups via kiosk minimizes errors. Avoid issues like misunderstandings or incomplete info. Every transaction is 100% accurate!\",\"icon\":\"/icons/red_verified.webp\"},{\"title\":\"Use Data, Make Smarter Decisions\",\"description\":\"Analyze customer behavior using data collected from kiosks. Adjust your strategies and campaigns based on these insights to improve marketing effectiveness.\",\"icon\":\"/icons/red_cursor.webp\"}],\"info\":[{\"id\":1,\"text\":\"By integrating technology into your business, SuperKiosk simplifies operations, increases customer satisfaction, and relieves you from unnecessary workloads.\"}]},\"contact\":{\"title\":\"If you want to stay one step ahead of your competitors by using SuperKiosk in your business, contact us now!\"}}
122,\"card_storage\":{\"title\":\"Card Storage\",\"description_one\":\"The card storage system allows users to securely store their credit or debit card information, making transactions faster and easier. This system is an ideal solution for e-commerce platforms, kiosks, vending machines, and other payment points.\",\"description_two\":\"However, securely storing card information is crucial to minimizing fraud risks. Therefore, properly encrypting and storing card data plays a vital role in ensuring the security of both users and businesses.\",\"introduction\":{\"cards\":[{\"title\":\"Your Cards Are Safe\",\"description\":\"We work with one of the most robust card storage solutions in the industry, such as Masterpass, which collaborates with only specific companies and has complex integration processes. Additionally, through our integrations with BKM Express and Paycell, we provide secure and fast payment options to our merchant partners, accessing over 100 million registered cards. In every country we operate, we integrate with the leading card storage companies in that country.\",\"image\":\"/crm.svg\"},{\"title\":\"Fast, Secure, and Flexible Payment Experience\",\"description\":\"Thanks to our card storage integration, users can make payments with a single click without needing to re-enter previously registered card details.\",\"image\":\"/crm.svg\"}],\"info\":{\"fast_easy\":{\"title\":\"Fast and Easy Transactions\",\"description\":\"Accelerates the payment process, improving the shopping experience.\",\"icon\":\"/icons/clock.webp\"},\"secure\":{\"title\":\"Secure Infrastructure\",\"description\":\"Provides maximum security with tokenization and 3D Secure technologies.\",\"icon\":\"/icons/security.webp\"},\"recurring\":{\"title\":\"Recurring and Subscription-Based Payments\",\"description\":\"Provides a seamless payment flow for regular collections.\",\"icon\":\"/icons/list.webp\"},\"multi_card\":{\"title\":\"Multiple Card Support\",\"description\":\"Users can securely store different cards.\",\"icon\":\"/icons/transfer.webp\"}}},\"features\":{\"title\":\"Contributions of Card Storage to Your Business\",\"title_two\":\"Full Integration and Easy Management\",\"description\":\"Card storage functionality optimizes payment processes and increases operational efficiency for businesses.\",\"items\":[{\"title\":\"Higher Conversion Rate\",\"icon\":\"/icons/chart-board.webp\",\"description\":\"Boost sales with a fast checkout process for returning customers.\"},{\"title\":\"Automated and Secure Payments\",\"icon\":\"/icons/list.webp\",\"description\":\"Data storage compliant with international security standards.\"},{\"title\":\"Full Control and Reporting\",\"icon\":\"/icons/copy.webp\",\"description\":\"Uninterrupted payment capability even when offline.\"},{\"title\":\"Mobile and Web Compatible\",\"icon\":\"/icons/accessibility.webp\",\"description\":\"Seamless integration across all digital platforms.\"},{\"title\":\"PCI-DSS Compliance\",\"icon\":\"/icons/security.webp\",\"description\":\"Data storage compliant with international security standards.\"},{\"title\":\"Offline \u0026 Online Usage\",\"icon\":\"/icons/platform.webp\",\"description\":\"Uninterrupted payment capability even when offline.\"}],\"info\":[{\"id\":1,\"text\":\"Secure Infrastructure in the Digitizing Payment World. Card storage is a key part of the transformation in payment systems. According to Research and Markets, the global digital payment market is expected to grow by 10% annually, reaching 12.55 trillion dollars by 2027.\",\"source\":\"(Source: Economist)\"}]},\"services\":{\"title\":\"Our Card Storage Integrations\"},\"integrations\":{\"title\":\"Integrations\",\"button_text\":\"More Details\",\"items\":[{\"title\":\"Virtual POS\",\"image\":\"/integrations/virtual-pos.webp\",\"href\":\"/isletmen-icin/entegrasyonlar/sanal-pos\",\"type\":\"virtual-pos\"},{\"title\":\"Cash Register / ECR\",\"image\":\"/integrations/okc.webp\",\"href\":\"/isletmen-icin/entegrasyonlar/yazarkasa-okc\",\"type\":\"okc\"},{\"title\":\"Card Storage\",\"image\":\"/integrations/card-storage.webp\",\"href\":\"/isletmen-icin/entegrasyonlar/kart-saklama\",\"type\":\"card-storage\"}]}}
122,\"waas\":{\"navbar\":{\"title\":\"Infrastructure for Your App - WaaS\",\"description\":\"Powerful payment infrastructure for your app or website!\"},\"introduction\":{\"title\":\"Do you have your own app or website and want to accept payments?\",\"description\":\"With WaaS (Wallet as a Service), effortlessly integrate a digital wallet infrastructure, increase customer loyalty, and grow your business!\"},\"features\":{\"title\":\"What Can You Do with WaaS?\",\"items\":[{\"title\":\"Digital Wallet and Balance Management\",\"icon\":\"/icons/wallet.webp\",\"description\":[\"The balance loaded by your users goes directly to their account and can only be spent with you.\",\"With transaction refunds, the balance always stays in the wallet, and you wonât lose customers.\",\"The closed-loop wallet system ensures more customer loyalty.\"]},{\"title\":\"360° CRM and Marketing Analytics\",\"icon\":\"/icons/central-management.webp\",\"description\":[\"Who, when, where, and how much are users loading/spending? Analyze all customer behaviors.\",\"Retain your customers with loyalty programs: Load to Earn, Spend to Earn, Refund Module.\",\"Personalize your campaigns and reach the most accurate target audience!\"]},{\"title\":\"Advanced Payment Integrations\",\"icon\":\"/icons/transfer.webp\",\"description\":[\"Facilitate payments with Masterpass, BKM Express, Paycell, Sipay, and more.\",\"Have a system integrated with dozens of companies like Ingenico, Pavo, Omni, Nebim POS, Kerzz POS, Rita POS, TarPOS, Desen ERP, LOGO, and more.\",\"Provide flexibility with various payment methods like Direct Payment, Invoice Reflection, and Cash Loading.\"]},{\"title\":\"Ticketing, Card, and Bracelet Management\",\"icon\":\"/icons/ticket.webp\",\"description\":[\"Offer solutions specific to amusement parks, events, and retail sectors.\",\"Provide fast and practical access with ticketing, RFID card, and bracelet integrations.\",\"Elevate the user experience to the next level!\"]},{\"title\":\"Multi-Platform Support\",\"icon\":\"/icons/platform.webp\",\"description\":[\"Offer seamless usage across web, mobile, and kiosk platforms.\",\"Provide simultaneous service across physical stores, mobile apps, and websites, both offline and online.\",\"Secure all transactions with Zero Fraud guarantee.\"]},{\"title\":\"Customized Iframe\",\"icon\":\"/icons/iframe.webp\",\"description\":[\"All you need to do is integrate our iframe into your app or website.\",\"Benefit from updates without the need for extra effort using the iframe.\",\"Offer a unique experience to your customers by changing the logo and colors to match your brand.\"]},{\"title\":\"Operational Efficiency\",\"icon\":\"/icons/clock.webp\",\"description\":[\"Digitize your business processes and minimize operational errors.\",\"Assign reward points valid in your brandâs wallet to your employees.\",\"Increase customer acquisition with corporate discounts and campaigns.\"]},{\"title\":\"Digital Gift Card and Coupon Infrastructure\",\"icon\":\"/icons/gift.webp\",\"description\":[\"Create gift cards with any amount and duration limit you desire.\",\"Boost your sales with promo codes thanks to a fast coupon infrastructure.\",\"Allow your customers to buy gift cards from your business and send them to others.\"]},{\"title\":\"Customer Support and Easy Setup\",\"icon\":\"/icons/support.webp\",\"description\":[\"Enjoy 24/7 customer support services.\",\"Easily reach the customer service team for technical and other inquiries.\",\"Experience a smooth process with fast setup and technical support.\"]}],\"info\":[{\"id\":1,\"text\":\"It is predicted that the digital wallet transaction value, which was 7.5 trillion USD in 2022, will increase by 60% to exceed 12 trillion USD by 2026.\",\"source\":\"(Source: Juniper Research)\"},{\"id\":2,\"text\":\"In 2021, 48.6% of global e-commerce payments (2.6 trillion USD) were made through digital wallets. This ratio is expected to rise to 52.5% by 2025.\",\"source\":\"(Source: Webrazzi)\"}]},\"reference\":{\"title\":\"References\",\"items\":[{\"title\":\"KidZania\",\"image\":\"/mockup/kidzania-en.webp\"},{\"title\":\"Temapark\",\"image\":\"/mockup/temapark-en.webp\"},{\"title\":\"Goldframer\",\"image\":\"/mockup/goldframer-en.webp\"}]}},\"okc\":{\"navbar\":{\"title\":\"Cash Register / ECR â Easy, Fast, and Secure Payments\",\"description\":\"In this fast-paced business world, receiving quick and secure payments is more important than ever. This is where Macellan SuperApp comes in! We provide businesses with a flawless payment experience by integrating with Turkey's leading cash register companies, enabling wallet payments.\"},\"introduction\":{\"items\":[{\"title\":\"Quick Integration with Your Current Cash Register\",\"description\":\"If your business already uses a cash register, donât worry! Even if we donât have an integration with your brand, our strong infrastru
122cture ensures we can quickly adapt. This means you can enjoy the benefits of digital payments without changing your system.\",\"image\":\"/okc/fast-integration-with-existing-cash-register.webp\"},{\"title\":\"Options Tailored to Your Business Needs\",\"description\":\"Every business has different needs. Whether you run a restaurant, a retail shop, or an amusement park, we simplify your payment processes with the right cash register integration and solutions.\",\"image\":\"/okc/custom-solutions-for-your-business.webp\"}]},\"info\":{\"title\":\"Security and Speed in Payment Processes\",\"description\":\"With our cash register integration, reduce your workload and provide fast payment options to your customers\",\"items\":[{\"title\":\"Security First\",\"description\":\"Our PCI-DSS compliant infrastructure ensures your data is secure.\",\"icon\":\"/icons/security.webp\"},{\"title\":\"Mobile Payment Support\",\"description\":\"Accept instant payments via QR codes and digital wallets.\",\"icon\":\"/icons/wallet.webp\"},{\"title\":\"POS Integration\",\"description\":\"Seamlessly accept credit card and bank transfers.\",\"icon\":\"/icons/transfer.webp\"},{\"title\":\"Cash and Digital Options\",\"description\":\"Choose the payment method that works best for your business.\",\"icon\":\"/icons/platform.webp\"}]},\"features\":{\"items\":[{\"title\":\"Manage Everything from One Panel, Simplify Your Business\",\"description\":\"With the Integrated Management Panel provided by Macellan SuperApp, track all your payment processes in one place. Monitor your revenues in real-time and perform detailed analysis with reports.\",\"image\":\"/okc/manage-everything-from-one-panel-en.webp\"},{\"title\":\"Payment Devices in Turkey (2023 Data)\",\"items\":[\"Payment Recording Devices (ECR): 2,126,235 units\",\"POS Devices: 2,016,823 units\",\"Contactless ÃKC Devices: 1,826,053 units\",\"Contactless POS Devices: 1,682,352 units\"],\"image\":\"/okc/payment-devices-in-turkey-2023-en.webp\"}]},\"references\":{\"title\":\"Our Cash Register Integrations\"},\"contact\":{\"title\":\"Speed up your business and receive payments securely with Macellan SuperApp!\"}},\"for_you\":{\"navbar\":{\"title\":\"Hundreds of brands, all in one app!\"},\"how_to_use\":{\"title\":\"How to Use It?\",\"description\":\"After downloading the Macellan SuperApp, you can learn how to create a wallet, add balance, make payments via QR code, and much more right here!\",\"button\":\"How to Use It?\"},\"campaigns\":{\"title\":\"Campaigns\",\"description\":\"Discover campaigns from dozens of brands and join us to make sure you don't miss out on these deals!\",\"button\":\"See All Campaigns\"},\"brands\":{\"title\":\"Brands\",\"description\":\"See all the brands whose deals you can take advantage of right here!\",\"button\":\"See All Brands\"}},\"for_you_how_to_use\":{\"navbar\":{\"title\":\"How to Use Macellan SuperApp?\",\"description\":\"With Macellan SuperApp, you can experience the entire digital wallet experience in a single app!\"},\"cta\":{\"title\":\"Everything is easy with Macellan SuperApp!\",\"description\":\"Download now, explore the advantages, and start managing your digital wallets!\"},\"features\":[{\"title\":\"Dozens of Brands, One App\",\"description\":\"With Macellan SuperApp, you can access the wallets of various brands, from cafes to family entertainment centers, universities to municipalities, all in one place.\"},{\"title\":\"Don't Miss the Campaigns!\",\"description\":\"Macellan SuperApp offers advantageous campaigns like load-earn and spend-earn. Donât forget to turn on notifications to stay updated on special offers from your favorite brands!\"},{\"title\":\"Create Your Wallet\",\"description\":\"To create a wallet for a brand you choose:\",\"steps\":[\"Log into the app\",\"Choose the brand from the list\",\"Tap âCreate Wallet.â\"],\"caption\":\"Now you can take advantage of all the offers for that brand.\"},{\"title\":\"Load Balance and Earn Points\",\"description\":\"You can instantly load balance into your wallet and start spending. Plus, when you load balance at brands, you earn additional reward points!\",\"steps\":[\"You can load balance 24/7 easily.\",\"The points you earn are worth the same as TL, so no need to worry about calculations.\"]},{\"title\":\"Quick and Secure Payment with QR Code\",\"description\":\"No more hassle with carrying cash or cards!\",\"steps\":[\"Open your wallet in the app\",\"Display the QR code on the screen or scan the QR code at the checkout\",\"The payment will be completed automatically!\"]},{\"title\":\"Softplay to Keep Your Child Safe\",\"description\":\"At entertainment centers, you can track y
122our child via the app:\",\"steps\":[\"Use the childâs entry and exit code within your wallet\",\"With location tracking, see where your child is instantly.\"]},{\"title\":\"No Waiting with Quick Orders!\",\"description\":\"Order easily at restaurants, cafes, or entertainment centers:\",\"steps\":[\"Use your wallet to select your order from the menu\",\"Pay through the app\",\"Receive your order without waiting in line!\"]},{\"title\":\"Easy Subscription\",\"description\":\"You can subscribe to the packages of your favorite brands with just one click:\",\"steps\":[\"Select the package\",\"Pay through your wallet\",\"Your subscription will be activated instantly!\"]}]},\"entertainment\":{\"navbar\":{\"title\":\"360° Solution for Entertainment Centers\",\"description_one\":\"With the integrated management systems we have developed for the entertainment industry, we provide end-to-end digital transformation for amusement centers, theme parks, softplay areas, and event venues.\",\"description_two\":\"Our solutions, covering everything from kiosk systems to access control, payment solutions to CRM management, accelerate operations and elevate the customer experience to the highest level.\",\"button\":\"I Want to Open an Entertainment Park\"},\"introduction\":{\"title\":\"Access System\",\"subtitle\":\"Secure and Fast Entry\",\"description\":\"Our turnstile and access systems regulate visitor entry and exit while enhancing security.\",\"items\":[{\"title\":\"Card Reading and QR Code Entry\",\"icon\":\"/icons/wallet.webp\"},{\"title\":\"Ticket Control and Authorization\",\"icon\":\"/icons/ticket.webp\"},{\"title\":\"Tracking of Re-entry and Exit\",\"icon\":\"/icons/list.webp\"}]},\"solutions\":[{\"title\":\"SuperKiosk\",\"subtitle\":\"Self-Service Ease\",\"description\":\"Our SuperKiosk solutions, which eliminate long queues at counters in entertainment centers, offer customers a fast and practical transaction experience.\",\"caption\":\"By using self-service kiosks, businesses can reduce counter operations and increase efficiency.\",\"href\":\"/isletmen-icin/ozellikler/superkiosk\",\"items\":[{\"title\":\"Payment screen management\"},{\"title\":\"Ordering infrastructure\"},{\"title\":\"Restaurant transactions\"},{\"title\":\"Pick-up and express service solutions\"}],\"image\":\"/superkiosk/superkiosk.webp\"},{\"title\":\"SuperPOS\",\"subtitle\":\"Integrated Payment and Counter Management\",\"description\":\"SuperPOS digitizes traditional counter operations, speeding up payment processes and increasing customer satisfaction. Thus, the counter queue is eliminated.\",\"href\":\"/isletmen-icin/ozellikler/superpos\",\"items\":[{\"title\":\"Advanced Counter Management\",\"description\":\"Accept payments via cash, credit card, and digital wallet\"},{\"title\":\"POS Device Integration\",\"description\":\"Manage all collection processes through a single system\"},{\"title\":\"Comprehensive Sales Tracking\",\"description\":\"Manage online and physical sales from a single panel\"}],\"image\":\"/superpos/superpos.webp\"},{\"title\":\"SuperSoft\",\"subtitle\":\"Secure and Smart Management for Softplay Areas\",\"description\":\"SuperSoft, developed for businesses managing softplay areas, ensures children have fun in a safe environment while offering parents a tracking system.\",\"href\":\"/isletmen-icin/ozellikler/supersoft\",\"items\":[{\"title\":\"Secure Entry System\",\"description\":\"Increased safety with controlled entry and exit\"},{\"title\":\"Time Management\",\"description\":\"Track playtime and automate billing\"},{\"title\":\"Parent Tracking Panel\",\"description\":\"Track the childrenâs locations\"}],\"image\":\"/supersoft/supersoft.webp\"},{\"title\":\"SuperIOT\",\"subtitle\":\"Smart Management for Arcade Game Machines\",\"description\":\"The SuperIOT device used in arcades and entertainment centers allows you to monitor the performance and track the revenue of arcade game machines.\",\"href\":\"/isletmen-icin/ozellikler/superiot\",\"items\":[{\"title\":\"Card Reading and QR Code Entry\"},{\"title\":\"Ticket Control and Authorization\"},{\"title\":\"Tracking of Re-entry and Exit\"}],\"image\":\"/superiot/superiot.webp\"}],\"modules\":[{\"title\":\"Camera and Monitoring Module\",\"coming_soon\":false,\"image\":\"/icons/camera.webp\",\"items\":[{\"title\":\"Softplay\",\"description\":\"A camera system allowing parents to wat
122ch their children via a mobile app in softplay areas.\"},{\"title\":\"Facility Security Cameras\",\"description\":\"An integrated security camera solution that allows you to monitor your entire facility 24/7, both live and for past footage.\"}]},{\"title\":\"Package and Subscription Module\",\"description\":\"The Package Module allows businesses to combine different products and services to create more attractive and advantageous offer packages. With this module, businesses can:\",\"coming_soon\":false,\"image\":\"/icons/list.webp\",\"items\":[{\"title\":\"Combine Products and Services\",\"description\":\"Tickets, arcade game machine rights, special event entries, karaoke, softplay, etc., can be defined as a single package and offered to customers.\"},{\"title\":\"Dynamic Pricing\",\"description\":\"Define discounts based on baskets or individual products to increase customer spending.\"},{\"title\":\"Campaign Integration\",\"description\":\"Strengthen customer loyalty by combining packages with loyalty programs and promotions.\"},{\"title\":\"Easy Management\",\"description\":\"Businesses can define the validity dates of packages and integrate them with sales channels.\"}]},{\"title\":\"Reservation Module\",\"description\":\"Developed for managing special days, birthday parties, and karaoke rooms, the Reservation Module enhances the customer experience to the highest level.\",\"coming_soon\":false,\"image\":\"/icons/copy.webp\",\"items\":[{\"title\":\"Karaoke Rooms\",\"description\":\"Online reservations and real-time availability tracking\"},{\"title\":\"Birthday Parties\",\"description\":\"Management of party rooms and special packages\"},{\"title\":\"Online Reservation Tracking\",\"description\":\"Allow customers to book in advance\"}]},{\"title\":\"Ticket Eater Module\",\"subtitle\":\"Smart System that Converts Physical Tickets into Digital\",\"coming_soon\":true,\"caption\":\"Thanks to this module, a more efficient, cost-effective, and customer-experience-enhancing reward system is created for amusement parks.\",\"image\":\"/icons/ticket.webp\",\"items\":[{\"title\":\"Ticket Collection and Digitization\",\"description\":\"Physical tickets won from game machines are processed in the Ticket Eater device and converted into digital points.\"},{\"title\":\"Profitability Analysis\",\"description\":\"A detailed financial analysis is provided by comparing the revenues of game machines with the costs of products sold through ticket points.\"},{\"title\":\"Integration with SuperIOT\",\"description\":\"The SuperIOT device works with Ticket Eater, transferring the ticket points won by the customer to their account.\",\"caption\":\"Customers can scan their card or QR code at the SuperIOT device to load ticket points into their wallet.\"},{\"title\":\"Ticket Store Management\",\"description\":\"Earned ticket points can be spent in the business's Ticket Store registered in the SuperPOS system.\",\"caption\":\"Customers can use ticket points to buy toys and rewards.\"}]},{\"title\":\"Agency Module\",\"description\":\"Macellan SuperApp's Agency Module is an intelligent system that allows businesses to manage agency-based sales and revenue sharing. With this module, agencies can make sales at special pricing for customers, and businesses can track agency performance in real-time.\",\"coming_soon\":true,\"caption\":\"With the Agency Module, businesses can form efficient collaborations with agencies to increase customer traffic and optimize their revenue.\",\"image\":\"/icons/corporate.webp\",\"items\":[{\"title\":\"Agency Definition and Authorization\",\"description\":\"Businesses can register agents in the system and manage authorization processes.\"},{\"title\":\"Revenue Sharing and Commission Management\",\"description\":\"Agency-based revenues can be defined based on percentages or products.\"},{\"title\":\"Comprehensive Reporting\",\"description\":\"Agency sales and performance analyses provide businesses with detailed financial data.\"}]}],\"info\":[{\"id\":1,\"text\":\"It is expected that the global entertainment industry, valued at 40 billion dollars in 2025, will reach 108 billion dollars by 2033.\"},{\"id\":2,\"text\":\"In Turkey, the entertainment industry, valued at 600 million dollars in 2025, is expected to surpass 1.5 billion dollars by 2033.\",\"source\":\"(Source: Allied Market Research)\"}],\"coming_soon\":\"Coming Soon!\"},\"esports\":{\"navbar\":{\"title\":\"Digital Wallet Solutions for Esports and Gaming Centers\",\"description\":\"Our specially developed digital wallet infrastru
122cture for esports and gaming centers provides players with fast, secure, and practical payment solutions. We offer an integrated, contactless, and easy payment experience for internet cafes and gaming halls.\"},\"introduction\":{\"title\":\"No More Waiting at the Cash Register!\",\"description\":\"Players can quickly log in through the mobile app using a QR code and start a session on the computer without going to the cash register. They can instantly use the balance in their wallet. This digital structure helps reduce loss and theft rates to zero at your brand.\"},\"features\":[{\"title\":\"Easy and Fast Balance Load\",\"icon\":\"/icons/transfer.webp\",\"items\":[\"Load balance via prepaid, credit, and debit cards through the mobile app\",\"Option to load balance with cash at the internet cafe register\",\"Load balance with credit card or cash through SuperKiosk integration\",\"Load balance into the internet cafe wallet with Turkcellâs FaturanaYansıt feature\"]},{\"title\":\"Detailed Reporting\",\"icon\":\"/icons/chart.webp\",\"items\":[\"You can report credit card and cash loads separately through the mobile app and track financial management more easily.\"]},{\"title\":\"Integration with Internet Cafe Management Program\",\"icon\":\"/icons/platform.webp\",\"items\":[\"All transactions work seamlessly with the existing internet cafe management systems. The playerâs wallet balance is synchronized with the internet cafe software, ensuring uninterrupted transactions.\"]}],\"contact\":{\"title\":\"Explore the advantages of digitalization in the esports ecosystem with Macellan SuperApp!\"}},\"education\":{\"navbar\":{\"title\":\"Digital Campus and Financial Management for Educational Institutions\",\"description_one\":\"Macellan SuperApp enhances campus life by providing digital wallet and payment solutions tailored for educational institutions. With all campus expenses managed through a single system, revenue flow is optimized.\",\"description_two\":\"Students can pre-load balances, while on-campus businesses (cafeterias, cafes, dining halls, etc.) conduct all transactions through the system. University management centrally controls financial processes and strengthens revenue management with reports and analysis.\"},\"introduction\":[{\"title\":\"Digital Wallet \u0026 Educational Institution Integration\",\"description\":\"The digital wallet system offers easy and secure payment options at all spending points within the campus. Students can access all services, from the dining hall to the library, parking to the cafeteria, through a single digital platform. On-campus businesses benefit from fast and secure payment processes, while university management can control the financial flow from a central location. With the digital wallet, cashless and contactless payments are possible, and special advantages and campus promotions can be offered to students.\",\"image\":\"/education/digital-wallet-education-integration.webp\"},{\"title\":\"Financial Optimization \u0026 Revenue Management\",\"description\":\"Students pre-load their balances to make purchases, and the remaining balances are managed. On-campus businesses are defined as branches in the university wallet, and all payments are processed through the system. The university management collects rent payments from businesses through the campus wallet. Payments to businesses are offset by the expenses made. For example, if a cafe paying 50,000 TL in rent generates 80,000 TL in revenue via the campus wallet, the university management will deduct the rent from this amount and pay the remaining 30,000 TL to the business. This system allows the university to collect rent in advance, strengthen cash flow, and generate financing income.\",\"image\":\"/education/financial-optimization-revenue-management-en.webp\"}],\"features\":[{\"title\":\"Daily Meal Package Management\",\"icon\":\"/icons/list.webp\",\"items\":[\"Students purchase daily meal rights in annual or monthly packages.\",\"For example, when purchasing a 180-day annual package, each meal consumed counts as one day.\",\"Students can only use one meal right per day, and second meals are not available on the same day.\"]},{\"title\":\"Cafeteria \u0026 Cash Register Integration\",\"icon\":\"/icons/wallet.webp\",\"items\":[\"School cafeterias are integrated into the digital wallet system.\",\"Students can make contactless payments using NFC readers from their student cards.\",\"With the cashless payment advantage, students can shop quickly and securely at the school
122cafeterias.\"]}],\"benefits\":[{\"title\":\"Pre-Load System for Financing Income\",\"description\":\"Students load balances onto their digital wallets at the beginning of the month for compulsory expenses like the dining hall. These amounts are transferred to the university account, creating an additional financing source until the money is spent. Expenses at dining halls and other businesses are reconciled at the end of the month, allowing the university to manage these funds for financial benefits.\",\"image\":\"/education/prepaid-system-financing-income-en.webp\"},{\"title\":\"Managing Unused Balances\",\"description\":\"Students always leave a certain balance in their wallets. The balances of graduates or inactive students remain with the university and can be financially utilized. These passive balances provide long-term financial contributions to the university.\",\"image\":\"/education/unused-balance-optimization-en.webp\"},{\"title\":\"Digitalize Your Educational Institution\",\"description\":\"As payments for cafeterias, dining halls, vending machines, and parking are digitized, students receive special discounts and promotions. Security is enhanced with access control systems.\",\"image\":\"/education/digitalize-educational-institutions-tr.webp\"},{\"title\":\"Scholarships \u0026 Support Payments\",\"description\":\"Scholarships and social assistance are directly transferred to digital wallets, ensuring they are used in designated spending areas.\",\"image\":\"/education/scholarship-support-payments-en.webp\"},{\"title\":\"Data-Driven Management \u0026 Reporting\",\"description\":\"All spending, user behaviors, and institutional usage data are analyzed, enabling more informed decision-making.\",\"image\":\"/education/data-driven-management-reporting-en.webp\"}],\"contact\":{\"title\":\"Contact us to get a digital wallet tailored for your educational institution.\"}},\"municipality\":{\"navbar\":{\"title\":\"Digital Transformation for Municipalities\",\"description_one\":\"We offer innovative solutions that bring all the services municipalities provide, from social assistance and transportation to parking and social facilities, into a single platform. With our digital wallet infrastructure, citizens can make fast payments via QR codes,\",\"description_two\":\"view their spending history, and manage social assistance applications. Through data-driven analytics, we support municipalities in making strategic decisions, while enhancing community solidarity with donation systems and campaigns.\"},\"introduction\":{\"items\":[{\"title\":\"One Wallet, One App for Everything\",\"description\":\"Municipalities often use different partners or develop internal applications for various services such as transportation, social aid, social facilities, information, and tax processes. Managing and maintaining all these separate systems results in high costs and inefficiencies. Macellan SuperApp enables municipalities to offer a seamless and unified experience to citizens through a single application and a synchronized card that can provide services across the entire city. All municipal services are gathered on one platform, ensuring 24/7 access.\",\"image\":\"/municipality/all-in-one-digital-wallet-solution.webp\",\"items\":[\"Single Access Point to All Municipal Services\",\"Spending Behavior Analytics\",\"User-Friendly Interface\",\"Operational Efficiency\",\"360° Citizen Data\",\"Reduced Costs\"]},{\"title\":\"360-Degree Transportation Solution\",\"description\":\"In the city's public transportation system and municipal parking areas, payments and access will be possible with the city's app and card. All data will be collected in one place and can be processed efficiently.\",\"image\":\"/municipality/smart-city-integrated-transport-system.webp\"},{\"title\":\"Social Assistance System\",\"description\":\"The social assistance provided by the municipality is carried out through digital wallets and cards. These distributed aids can easily be spent at local businesses such as grocery stores and bakeries within the municipality's boundaries. The system allows for end-to-e
122nd tracking of where and how the aid is spent. Citizens can use the received aid to purchase whatever they need. Municipalities do not load large amounts of money upfront; instead, rights are granted to the beneficiaries, and payments are made to the vendors as the aid is spent. This system supports the cash flow of the social assistance budget.\",\"image\":\"/municipality/social-assistance-digital-platform.webp\"}],\"info\":[{\"id\":1,\"text\":\"Unspent balances contribute 8-10% to the social assistance budget.\"},{\"id\":2,\"text\":\"Local businesses experience an average monthly revenue increase of 4,000â6,000 TL.\"}]},\"features\":[{\"title\":\"Data-Driven Management: Spending and Revenue Analysis\",\"description\":\"Systems that analyze citizens' spending habits provide municipalities with the opportunity to make data-driven decisions.\",\"image\":\"/municipality/data-driven-expense-and-revenue-analysis-en.webp\",\"items\":[\"Spending and Revenue Analysis\",\"Performance Reports\",\"Personalized Campaigns\",\"Efficiency Improvement from Analysis\"]},{\"title\":\"Donation Integration\",\"description\":\"Citizens can make donations or receive support for certain services. Municipalities can track transparently where donations are made, who uses them, and how they are spent. However, donors and recipients do not see each other. The giver does not see the hand that receives.\",\"image\":\"/municipality/loyalty-programs-digital-wallet-en.webp\",\"items\":[\"Online Donation System\",\"Social Assistance and Solidarity Programs\"]},{\"title\":\"Support for Local Businesses: Revitalize the City Economy\",\"description\":\"By integrating local businesses into the city's app, advantageous shopping opportunities are provided. This strengthens the economic cycle among businesses, citizens, and the municipality, leading to the city's overall growth.\",\"image\":\"/municipality/donation-integration-wallet-solution-en.webp\",\"items\":[\"Special Campaigns for Local Businesses\",\"Municipality-Supported Commerce\",\"Payment Convenience for Local Businesses with Digital Wallet\"]},{\"title\":\"Social Facility and Event Management\",\"description\":\"Citizens can benefit from social facilities and easily make reservations for events. Access can be provided through the app and card.\",\"image\":\"/municipality/support-local-merchants-city-economy.webp\",\"items\":[\"Social Facility Reservations\",\"Event Participation and Management\",\"Online Reservation Tracking\"]},{\"title\":\"Integrated Payment and Notification Systems\",\"description\":\"Operational efficiency is enhanced with systems that simplify donation, payment, and citizen tracking.\",\"image\":\"/municipality/social-facility-and-event-management.webp\",\"items\":[\"Integrated Payment Solutions\",\"Citizen Tracking Module\",\"Automatic Notifications and Reminders\"]}],\"info\":{\"title\":\"Municipal Solutions Inspired by the Best Examples Worldwide\",\"description\":\"At Macellan SuperApp, we have studied successful municipal applications worldwide and developed solutions suited to local needs. With digital transformation solutions that gather all municipal services in one place, we improve the citizen experience while making municipal operations more efficient.\",\"items\":[{\"id\":1,\"text\":\"In large cities like Berlin, Madrid, Copenhagen, and Helsinki, municipalities are integrating transportation, social assistance, and citizen information processes on digital platforms.\"}]},\"contact\":{\"title\":\"Contact us to explore our digital transformation solutions for your municipality and receive detailed information!\"}},\"retail\":{\"navbar\":{\"title\":\"Digital Transformation in Retail: Redefining Customer Experience\",\"description_one\":\"As the retail sector rapidly digitizes, customer expectations are also changing. Speed, convenience, and personalized experiences are now at the forefront of shopping. Macellan SuperApp accelerates the digital transformation of retail businesses,\",\"description_two\":\"enhancing operational efficiency and maximizing customer satisfaction, from payment processes to loyalty programs, and returns to campaign management.\"},\"features\":[{\"title\":\"Financial Advantage with Easy Returns\",\"description\":\"Refunds are credited to the digital wallet instead of cash, allowing customers to continue shopping without severing their connection with the brand. This increases customer loyalty and creates additional financial benefits for businesses. Furthermore, shipping costs decrease. When a customer makes a return, the amount stays in the wallet, meaning revenue remains with the business. The likelihood of the customer making another purchase also increases.\",\"image\":\"/retail/easy-refunds-financial-benefit-en.webp\"},{\"title\":\"Financial Advantage with Remaining Balance in the Wallet\",\"description\":\"In digital wallets, customers typically donât spend the entire amount they load immediately. This means additional financing for the business.\",\"image\":\"/retail/wallet-balance-financial-benefit-en.webp\",\"items\":[\"The remaining balance in the customerâs wallet strengthens the businessâs cash flow and increases the likelihood of repeat purchases.\",\"Customer loyalty is ensured, and long-term financial advantages are created for the business.\"]},{\"title\":\"Integration with Industry-Leading POS Solutions\",\"description\":\"Macellan SuperApp enhances flexibility and speed for businesses by integrating with various cash register and payment systems, including the market-leading NebimPOS in the retail sector.\",\"image\":\"/retail/pos-integration-with-industry-leaders.webp\",\"items\":[\"Full integration with NebimPOS, covering a significant portion of the market\",\"Fast integration with other cash register and POS systems\",\"Tailored solutions for different retail brands\"]},{\"title\":\"Loyalty Programs and Customer Retention\",\"image\":\"/retail/loyalty-programs-and-customer-retention.webp\",\"caption\":\"For example: A sports brand may offer campaigns like \\\"Walk 10,000 steps, earn 100 TL credit.\\\"\",\"items\":[\"You can encourage repeat purchases by offering advantages such as coupon codes, gift vouchers, product-based campaigns, and reward systems.\",\"With a digital wallet, you can automate your campaigns and provide personalized offers.\",\"It eliminates the need for physical loyalty cards, paper-based gift vouchers, and manual processes, resulting in savings on logistics and operational costs.\"]}
122,{\"title\":\"Fast and Secure Payment Experience\",\"description\":\"It allows customers to make payments easily without carrying physical cards or using cash. With payment options via card and QR, it shortens transaction times and minimizes waiting time at the checkout.\",\"image\":\"/retail/fast-secure-payment-experience.webp\"},{\"title\":\"360° CRM Infrastructure with Offline and Online Integration\",\"description\":\"Macellan SuperApp's WaaS (Wallet as a Service) infrastructure enables the digital wallet to be used simultaneously in both physical stores and online shopping. This way, businesses can gather all customer interactions in one place, providing a comprehensive CRM infrastructure.\",\"image\":\"/retail/360-crm-offline-online-integration.webp\",\"items\":[\"Customer data from different channels such as branches, websites, and applications is collected in one place.\",\"Comprehensive customer insights are provided for businesses.\"]},{\"title\":\"Employee Benefits and Corporate Wallet\",\"description\":\"Macellan SuperApp offers businesses employee benef
122its and corporate wallet solutions, simplifying corporate payment processes. Employers can easily load funds into employees' wallets and establish agreements with different institutions to define discounts and points.\",\"image\":\"/retail/corporate-wallet-and-benefits.webp\",\"items\":[\"Employee-specific benefits and benefits management\",\"Practical and traceable financial processes for corporate payments\",\"Increase in revenue through easy corporate agreements made via the wallet\"]},{\"title\":\"Easy API Integration\",\"description\":\"If your business already uses a CRM infrastructure, it can easily integrate with Macellan SuperApp through API support, allowing all customer data to be automatically transferred to your existing system.\",\"image\":\"/retail/easy-api-integration.webp\",\"items\":[\"Employee-specific benefits and benefits management\",\"Practical and traceable financial processes for corporate payments\",\"Increase in revenue through easy corporate agreements made via the wallet\"]}],\"contact\":{\"title\":\"Digital Wallet: The New Standard in Retail\",\"description\":\"Digital wallets are no longer an innovation, they are the new standard in retail. Take action now to enhance the customer experience and set your brand apart!\"}},\"supermarket\":{\"navbar\":{\"title\":\"Digital Wallet for Supermarkets: Fast, Loyal, and Efficient Customer Experience!\",\"description_one\":\"For today's supermarkets, speed, customer loyalty, and operational efficiency are critical. Macellan SuperApp's Digital Wallet Infrastructure offers smart solutions that accelerate payment processes, increase customer loyalty, and\",\"description_two\":\"encourage spending. The digital wallet seamlessly integrates with your checkout systems. Customers can complete their shopping in seconds using QR codes or mobile payments.\"},\"introduction\":{\"title\":\"Campaigns that Promote Loyalty and Repeat Purchases\",\"items\":[{\"title\":\"Wallet Rewards\",\"description\":\"Encourage repeat spending by offering additional balance, gift points, or special discounts to customers who load a specified amount onto their wallet.\",\"icon\":\"/icons/rewards.webp\"},{\"title\":\"Instant Cashback on Purchases\",\"description\":\"Direct customers to make repeat purchases by offering instant refunds when they spend a certain amount.\",\"icon\":\"/icons/receipt.webp\"},{\"title\":\"Wallet-Exclusive Campaigns\",\"description\":\"Enrich your loyalty programs with discounts and promotions like 'Buy 5, Get 1 Free' exclusive to wallet users.\",\"icon\":\"/icons/heart.webp\"},{\"title\":\"Product-Specific Campaigns\",\"description\":\"Organize wallet-exclusive campaigns for products nearing expiration, bundled items like ketchup-mayo or chips-milk, and checkout counter items.\",\"icon\":\"/icons/discount.webp\"},{\"title\":\"Personalized Campaigns\",\"description\":\"Increase loyalty by offering personalized discounts based on shopping habits. For example, offer special campaigns on baby food or wipes to customers who regularly purchase diapers.\",\"icon\":\"/icons/users.webp\"}]},\"benefits\":[{\"title\":\"Attracting New Customers with Digital Gift Cards\",\"icon\":\"/icons/magnet.webp\",\"items\":[{\"title\":\"Sending Gift Cards\",\"description\":\"Customers can send gift cards to loved ones via the digital wallet, promoting customer loyalty while supporting new customer acquisition.\"},{\"title\":\"Boosting Sales\",\"description\":\"Digital gift cards increase spending at your store, creating additional revenue and strengthening customer traffic.\"}]},{\"title\":\"Remaining Balance in the Wallet: An Additional Revenue Opportunity for Your Business\",\"icon\":\"/icons/report.webp\",\"items\":[{\"title\":\"Financial Advantage with Unused Balance\",\"description\":\"The remaining balances in customers' wallets provide an additional financial resource for your business. This balance can strengthen cash flow and help optimize your investment and operational costs.\"},{\"title\":\"Strategies for Balance Usage\",\"description\":\"Maximize this income potential by offering special campaigns, time-sensitive discounts, or incentivizing offers to turn long-unused balances into advantages.\"}]}],\"info\":{\"title\":\"Scan \u0026 Go: Eliminate Checkout Lines\",\"subtitle\":\"Shopping Without Going to the Checkout\",\"description\":\"In businesses using this feature, the products you scan through the app are added to your virtual cart. After adding all your items, you can make the payment from your digital wallet and leave the store without ever going to the checkout.\"},\"features\":[{\"title\":\"Remote Ordering and Pick-Up Options\",\"image\":\"/supermarket/remote-ordering-and-pickup-options.webp\",\"items\":[{\"title\":\"Easy Ordering and Payment\",\"description\":\"Your customers can place takeout or pick-up orders through the app. They can also easily make the payment through the app.\"},{\"title\":\"Fast and Contactless Experience\",\"description\":\"While reducing in-store crowding, you can offer your customers a faster and more comfortable shopping experience.\"}]},{\"title\":\"Data-Driven Store Management with CRM\",\"image\":\"/supermarket/data-driven-retail-management-with-crm.webp\",\"items\":[{\"title\":\"All Data in One Platform\",\"description\":\"Your customers' shopping habits, most popular products, and sales data are all collected on one platform.\"},{\"title\":\"Strong Insights for Strategic Decisions\",\"description\":\"You can optimize your sales strategy with data such as which days have increased sales and which products sell more on specific days.\"}]},{\"title\":\"Digital Benefits for Staff and Corporates\",\"image\":\"/supermarket/digital-benefits-for-staff-and-corporates.webp\",\"items\":[{\"title\":\"Flexible Benefits and Meal Cards\",\"description\":\"Offer flexible benefits to your employees through the digital wallet, allowing them to easily make purchases at your store.\"},{\"title\":\"Corporate Discounts and Campaigns\",\"description\":\"Easily create special campaigns and coupons for employees of partner companies, expanding your customer portfolio.\"}]}],\"contact\":{\"title\":\"Join the Supermarkets that Donât Miss Digital Transformation!\",\"description\":\"W
122ith Macellan SuperApp, speed up transactions in your supermarket and build a loyal customer base. Contact us now to start your transformation!\"}},\"eat_and_drink\":{\"navbar\":{\"title\":\"Integrated Solutions for the Food \u0026 Beverage Sector\",\"description_one\":\"With the integrated management systems we developed specifically for the food and beverage sector, we accelerate the digital transformation for restaurants, cafes, and fast food chains. From order management to digital menus, customer relations to data analytics, our solutions simplify your business operations and enhance customer satisfaction.\",\"description_two\":\"We simplify your business operations and increase customer satisfaction with our solutions covering every stage from customer relations to data analytics.\"},\"features\":{\"title\":\"Features\",\"items\":[{\"title\":\"Digital Wallet\",\"description\":\"Offer your customers a custom digital wallet to easily track their balances. Encourage your customers' spending through preloading and increase their loyalty to your business.\",\"icon\":\"/icons/wallet.webp\"},{\"title\":\"Preload Advantage\",\"description\":\"Allow your customers to preload their wallet balances, enabling them to make payments. The preloaded amounts are collected at your businessâs central office, making financial management easier and strengthening your cash flow. This way, your customers come with a ready-to-spend budget, and you secure your revenues in advance.\",\"icon\":\"/icons/upload-up.webp\"},{\"title\":\"Cash Register Integration\",\"description\":\"Speed up your payment processes by integrating with leading cash registers in the sector, ensuring smooth payment flow in your business.\",\"icon\":\"/icons/platform.webp\"},{\"title\":\"Campaign Module\",\"description\":\"Create various campaign setups to engage with your customers more often and boost their loyalty.\",\"icon\":\"/icons/rewards.webp\"},{\"title\":\"CRM Module\",\"description\":\"Analyze branch-based customer behaviors and create personalized campaigns to increase your sales.\",\"icon\":\"/icons/central-management.webp\"},{\"title\":\"Coupons and Loyalty\",\"description\":\"Create coupon codes for specific amounts that can be used on set dates to encourage your customers to visit your business more frequently.\",\"icon\":\"/icons/heart.webp\"},{\"title\":\"Kiosk\",\"description\":\"With the SuperKiosk developed by Macellan SuperApp, customers can make payments, and operational costs can be reduced.\",\"icon\":\"/icons/kiosk.webp\"}],\"info\":[{\"id\":1,\"text\":\"67% of Generation Y believes that accessing menus from their mobile devices is fast and easy (statista.com).\"},{\"id\":2,\"text\":\"Digital menus have been found to increase customer satisfaction by 25% in Turkish restaurants and cafes (imenu.com.tr).\"},{\"id\":3,\"text\":\"Restaurants using QR menus reduce their order-taking time by an average of 30% (statista.com).\"}]},\"features_large\":{\"items\":[{\"title\":\"Order Management\",\"description\":\"Enhance the customer experience, reduce operational errors, and speed up the process with our order management system.\",\"image\":\"/food-and-beverage/order-management.webp\",\"href\":\"/isletmen-icin/ozellikler/dijital-menu
122-ve-siparis\",\"items\":[{\"title\":\"Table Payment\",\"description\":\"Allow your customers to pay quickly and securely from their table, without waiting in line at the cashier.\"},{\"title\":\"Easy Management\",\"description\":\"Manage your online, table, and pick-up orders from a single platform. Update order statuses in real-time and provide your customers with information at every stage.\"},{\"title\":\"Grow with Data\",\"description\":\"Analyze order data, catch trends, and grow your business based on data.\"}]},{\"title\":\"Digital Menu\",\"description\":\"With a digital menu, you can reduce costs while improving customer satisfaction.\",\"image\":\"/food-and-beverage/digital-menu.webp\",\"href\":\"/isletmen-icin/ozellikler/dijital-menu-ve-siparis\",\"items\":[{\"title\":\"Centralized Management\",\"description\":\"Manage your products and services for all your branches from a single platform.\"},{\"title\":\"Up-to-Date Information\",\"description\":\"Instantly reflect price changes and new products on your menu.\"},{\"title\":\"Customer Experience\",\"description\":\"Your customers can easily access your menu via a QR code and browse it before even coming to your store.\"},{\"title\":\"Cost Savings\",\"description\":\"Save on printing costs and create an eco-friendly business.\"}]},{\"title\":\"Fast Order Module\",\"description\":\"Offer your customers a fast and streamlined shopping experience to increase customer satisfaction.\",\"image\":\"/food-and-beverage/quick-order-module.webp\",\"href\":\"/isletmen-icin/ozellikler/dijital-menu
122-ve-siparis\",\"items\":[{\"title\":\"Order from the App\",\"description\":\"Your customers can place delivery or pick-up orders through the app.\"},{\"title\":\"Easy Payment\",\"description\":\"Your customers can make payments quickly and securely through the app.\"}]}],\"info\":[{\"id\":1,\"text\":\"Businesses that integrate digital wallet systems observe a 12% increase in average cart value (statista.com).\"},{\"id\":2,\"text\":\"58% of consumers in the U.S. prefer using QR codes to access menus from their phones in restaurants (qrcode-tiger.com).\"},{\"id\":3,\"text\":\"In cafes and restaurants that support contactless payment solutions, customer satisfaction rates rise up to 83% (statista.com).\"}]},\"contact\":{\"title\":\"Start the digital transformation for your cafe-restaurant and make a difference in the industry!\"}},\"how_to_receive\":{\"navbar\":{\"title\":\"For Your Business â How to Receive Payments?\"},\"flow\":{\"title\":\"Receiving Payment with the Ãye İŠYeri(merchant) App\",\"description\":\"Log in to the Ãye İŠYeri App with your business-specific username and password.\",\"payments\":[{\"title\":\"Log in\",\"description\":\"The cashier logs in to the system to receive a payment.\",\"image\":\"/how-to-receive-payments/flow-1-en.webp\"},{\"title\":\"Enter the receipt amount\",\"description\":\"The cashier enters the total receipt amount.\",\"image\":\"/how-to-receive-payments/flow-2-en.webp\"},{\"title\":\"Scan QR code or enter number\",\"description\":\"The customer generates a QR code by clicking the \\\"Make Payment\\\" button on their app or can pay using NFC/Card number.\",\"image\":\"/how-to-receive-payments/flow-3-en.webp\"},{\"title\":\"Wait for customer confirmation\",\"description\":\"The payment is received when the customer confirms, and the transaction is complete.\",\"image\":\"/how-to-receive-payments/flow-4-en.webp\"}]},\"methods\":[{\"title\":\"Receiving Payments with Cash Register POS\",\"image\":\"/how-to-receive-payments/pos-terminal-payment.webp\",\"steps\":[\"The cashier enters the total bill amount into the cash register POS device.\",\"Select Macellan SuperApp as the payment method.\",\"The customer generates a QR code by clicking the \\\"QR Pay\\\" button on their app or receives a short code.\",\"The QR code is scanned by the POS device, or the short code is entered manually.\",\"The payment is completed when the customer confirms the amount.\",\"The system is integrated with Android POS and OEC devices (Ingenico, Pavo, etc.).\",\"Refunds are processed by the customer creating a refund request from their transaction history, and the cashier completes the transaction by entering the refund code.\"]},{\"title\":\"Receiving Payments with Card Reader (RFID)\",\"image\":\"/how-to-receive-payments/rfid-card-reader-payment.webp\",\"steps\":[\"The cashier enters the bill amount on the payment screen.\",\"The customerâs RFID card is scanned by the card reader.\",\"The balance deducted from the card is simultaneously reflected in the customerâs wallet.\",\"The parent or customer can track payments from the wallet details.\"]},{\"title\":\"Receiving Payments with SuperIOT\",\"image\":\"/how-to-receive-payments/mobile-payment-nfc-device.webp\",\"steps\":[\"The customer scans the QR code on the SuperIOT device of the device they wish to pay for (turnstile, game unit, etc.) using their phone.\",\"Alternatively, the customer can make the payment by scanning their RFID card contactlessly on the deviceâs card reader.\",\"The transaction is completed and the device is activated once the customer confirms the payment.\",\"The customer can view the transaction in their transaction history within Macellan SuperApp or by scanning their card at the cashier.\"]},{\"title\":\"Receiving Payments with Vending Machine\",\"image\":\"/how-to-receive-payments/vending-machine-digital-payment.webp\",\"steps\":[\"The customer scans the QR code on the vending machineâs camera using their phone to make the payment.\",\"After the approval appears on the customerâs screen, they complete the payment and collect their product from the machine.\",\"Operational costs, such as cash jams or card reader issues, are eliminated.\"]}],\"contact\":{\"title\":\"Contact us now to start receiving payments easily with Macellan SuperApp in your business!\"}},\"virtual_pos\":{\"navbar\":{\"title\":\"Virtual POS\",\"description\":\"Virtual POS is a digital collection solution that enables businesses to receive online payments, providing a secure and flexible payment infrastru
122cture. With our strong business partners, we speed up your businessâs digital transformation by setting up in one day with low commission rates.\"},\"introduction\":[{\"title\":\"Our Strong Partnerships\",\"description\":\"With Macellan SuperApp, you can easily integrate with leading payment companies in the industry like Sipay, Moka, PayTR, and more, as well as over 20 banks including İŠBankası, Ziraat Bankası, and Garanti Bankası for a fast and reliable Virtual POS solution!\",\"image\":\"/virtual-pos/strategic-business-partnerships-payment-integration.webp\"},{\"title\":\"Custom Virtual POS Solution for Your Business\",\"description\":\"To create a custom digital wallet in Macellan SuperApp for your business, you must have at least one Virtual POS. The balances loaded by users into their digital wallets are collected by your Virtual POS. This way, your cash flow is uninterrupted while you receive secure and fast payments. Additionally, customer refunds can be easily processed via Virtual POS, which boosts customer satisfaction.\",\"image\":\"/virtual-pos/custom-virtual-pos-solution-mobile-interface-en.webp\"},{\"title\":\"Low Commission Rates and Discounted POS Options\",\"description\":\"If your business needs a Virtual POS or youâre considering switching due to high commission rates from your current POS, Macellan SuperApp offers a tailored solution. Through many Virtual POS providers partnered with Macellan SuperApp, you can access discounted POS options specific to your business.\",\"image\":\"/virtual-pos/low-commission-pos-options-analytics-en.webp\"}],\"advantages\":{\"title\":\"Advantages of Virtual POS\",\"items\":[{\"title\":\"Lower Cost than Physical POS\",\"description\":\"Virtual POS comes at a more affordable price, with no device or receipt costs.\",\"icon\":\"/icons/scissors.webp\"},{\"title\":\"Faster and More Practical\",\"description\":\"While physical POS systems involve setup time and operational costs, Virtual POS allows for fast and uninterrupted collections.\",\"icon\":\"/icons/share.webp\"},{\"title\":\"Easy Refunds\",\"description\":\"Amounts collected through Virtual POS can be refunded quickly and remotely to your customers.\",\"icon\":\"/icons/upload.webp\"}]}
122,\"features\":{\"title\":\"Soft POS and Features\",\"items\":[{\"title\":\"Turn Your Device into a POS\",\"description\":\"With an NFC-enabled Android smartphone or tablet, you can instantly accept contactless payments just like using a POS device.\"},{\"title\":\"Have as Many POS Devices as You Want\",\"description\":\"You can turn multiple Android devices into POS terminals at the same time, allowing your customers to make quick and easy payments without waiting in line.\"},{\"title\":\"Save with Soft POS\",\"description\":\"The phones or tablets you turn into POS devices take up no space like traditional POS devices and don't require maintenance costs.\"}]},\"references\":{\"title\":\"Our Integrations\",\"other\":\"+10 Companies\",\"info\":[{\"id\":1,\"text\":\"According to BKM data, the amount of payments made with virtual POS was 2.3 trillion TRY in 2023, while this amount has increased to 4.6 trillion TRY in 2024.\"}]}},\"crm\":{\"navbar\":{\"title\":\"CRM\",\"description\":\"Gain powerful data, including when, where, and how much your customers spend!\"},\"introduction\":{\"items\":[{\"title\":\"How Well Can You Know Your Customer with Traditional Methods?\",\"description\":\"Traditional payment methods fall short when it comes to collecting customer data. Cash transactions provide no information, while credit card payments are limited to basic bank data (first six and last four digits of the card). This makes it impossible to truly understand the customer and offer a personalized experience.\",\"image\":\"/crm/customer-insight-gap.webp\"},{\"title\":\"Get to Know Your Customers\",\"description\":\"Macellan SuperApp, with its CRM infrastructure, helps you collect, analyze, and derive strategic insights from customer data. This allows you to truly understand your customers, offer personalized experiences, increase loyalty, and accelerate your business growth.\",\"image\":\"/crm/know-your-customers.webp\"},{\"title\":\"360-Degree Customer Relationship Management\",\"description\":\"Thanks to its CRM capabilities, Macellan SuperApp collects essential information such as: Full Name, Phone Number, Email Address. But it goes far beyond that, enabling access to valuable insights like: Spending Habits: What products do they purchase, how often, and how much do they spend? Branch Preferences: Which of your branches do they prefer and why? Time-Based Behaviors: On which days and at what times are they more active?\",\"image\":\"/crm/360-customer-relationship-management.webp\"}]},\"business_growth\":{\"title\":\"Grow Your Business with Data-Driven Decisions\",\"description\":\"Macellan SuperAppâs CRM module transforms collected data into meaningful insights to support your business growth.\",\"items\":[{\"title\":\"Branch Performance Analysis\",\"description\":\"Identify which branches are performing better and which need support. Boost regional performance by launching targeted campaigns for underperforming branches.\",\"image\":\"/crm/branch-performance-analysis-en.webp\"},{\"title\":\"Cohort Analysis\",\"description\":\"Analyze customer group behaviors over time. For example, observe how customers who joined a campaign behave in the following months.\",\"image\":\"/crm/cohort-analysis-en.webp\"},{\"title\":\"Detailed Reporting \u0026 Analysis\",\"description\":\"Dive deep into spending trends, customer segmentation, and campaign performance with powerful reporting tools.\",\"image\":\"/crm/detailed-reporting-and-analysis-en.webp\"},{\"title\":\"Automated Reporting\",\"description\":\"Receive daily and weekly reports automatically to monitor critical metrics like top-ups, spending, and balances in real-time.\",\"image\":\"/crm/automated-reporting-en.webp\"}],\"info\":[{\"id\":1,\"text\":\"If you can't measure it, you can't manage it.\",\"source\":\"Peter Drucker\"}]},\"premium_analytics_access\":{\"title\":\"Free Access to the Industryâs Best Analytics \u0026 Marketing Tools!\",\"description\":\"Macellan SuperApp is fully integrated with leading marketing and analytics platforms such as Adjust and Insider.\",\"items\":[{\"title\":\"Customer Journey Analysis\",\"description\":\"Analyze all touchpoints in detail and discover what drives purchases.\",\"icon\":\"/icons/cursor.webp\"},{\"title\":\"Personalized Marketing\",\"description\":\"Create targeted, effective campaigns tailored to different customer segments.\",\"
122icon\":\"/icons/users.webp\"},{\"title\":\"Conversion Optimization\",\"description\":\"Maximize your return on ad spend (ROI) and increase sales and conversion rates.\",\"icon\":\"/icons/magnet.webp\"}],\"info\":[{\"id\":1,\"text\":\"According to Nucleus Research, every $1 invested in CRM returns an average of $8.71 to businesses.\",\"source\":\"Nucleus Research, 2021\"},{\"id\":2,\"text\":\"A Forrester report shows that companies implementing data-driven marketing strategies achieve 5-8x faster revenue growth than those that do not.\",\"source\":\"Forrester, 2022\"},{\"id\":3,\"text\":\"Salesforce reports that customer satisfaction increases by up to 35% in businesses using CRM systems.\",\"source\":\"Salesforce, 2023\"}]},\"benefits\":{\"title\":\"Why Choose Macellan SuperApp?\",\"items\":[{\"title\":\"Data-Driven Strategies\",\"image\":\"/crm/data-driven-strategies.webp\"},{\"title\":\"Comprehensive Customer Profiles\",\"image\":\"/crm/comprehensive-customer-profile.webp\"},{\"title\":\"Powerful Integrations\",\"image\":\"/crm/powerful-integrations.webp\"},{\"title\":\"Operational Ease\",\"image\":\"/crm/operational-efficiency.webp\"}]}},\"digital_gift_card\":{\"navbar\":{\"title\":\"Digital Gift Card\",\"description\":\"Create a gift card for your customers with any amount and duration, and increase customer loyalty!\"},\"introduction\":{\"title\":\"What Are Digital Gift Cards? Why Are They Important?\",\"items\":[{\"description\":\"A gift card is a payment tool preloaded with a certain value that users can redeem to purchase the product or service of their choice. Gift cards offer flexibility for the recipient, allowing them to choose what best suits their needs. They can be used in both online and physical stores, making them a practical gift alternative.\",\"image\":\"/digital-gift-card/send-gift-card-en.webp\"},{\"description\":\"Gift cards eliminate the uncertainty of choosing the âperfectâ gift. Especially during times when picking a present is challenging, they offer a perfect solution that allows your loved ones to buy exactly what they want. Gift cards enhance the shopping experience by offering flexibility and convenience to both the buyer and the recipient.\",\"image\":\"/digital-gift-card/share-gift-card-en.webp\"}]},\"comparison\":{\"title\":\"What Are the Differences?\",\"items\":[{\"title\":\"Digital\",\"image\":\"/digital-gift-card/digital-en.webp\",\"items\":[\"The lack of production and printing costs helps increase your profit margins.\",\"There's no need for stocking or organizing distribution.\",\"They are managed through online platforms, simplifying operational processes.\",\"Customers can instantly send gift cards to recipients.\",\"They are securely stored and carry no risk of being lost or stolen.\"]},{\"title\":\"Physical\",\"image\":\"/digital-gift-card/physical-en.webp\",\"items\":[\"The necessary production and printing costs will increase your expenses.\",\"You need to manage the stocking and distribution process.\",\"The operational process is more complex compared to digital gift cards.\",\"Customers require shipping or physical delivery to send the gift cards to recipients.\",\"Security measures are the responsibility of the customer.\"]}]},\"traditional\":{\"title\":\"Leave the Challenges of Traditional Cards Behind\",\"items\":[{\"title\":\"No Production or Printing Costs\",\"description\":\"Digital cards eliminate printing and material expenses.\",\"icon\":\"/icons/leaf.webp\"},{\"title\":\"No Need for Stocking or Distribution\",\"description\":\"Unlike physical cards, thereâs no need to store or organize the distribution of digital cards.\",\"icon\":\"/icons/box.webp\"},{\"title\":\"Zero Operational Load\",\"description\":\"Digital cards are managed through online platforms, simplifying operational processes.\",\"icon\":\"/icons/clock.webp\"},{\"title\":\"Instant Delivery\",\"description\":\"Customers can instantly send their gifts to loved ones.\",\"icon\":\"/icons/share.webp\"},{\"title\":\"No Risk of Loss or Theft\",\"description\":\"Digital cards are stored securely and are not subject to being lost or stolen.\",\"
122icon\":\"/icons/security.webp\"}]},\"benefits\":{\"title\":\"Benefits of Digital Gift Cards for Your Business\",\"items\":[{\"title\":\"Reduce Costs, Increase Your Profit\",\"description\":\"Digital gift cards eliminate costs such as production, printing, stocking, and distribution, thereby increasing your business's profitability.\",\"icon\":\"/icons/chart.webp\"},{\"title\":\"Increase Sales\",\"description\":\"Thanks to easy access and instant delivery features, digital gift cards help boost sales.\",\"icon\":\"/icons/sales-growth.webp\"},{\"title\":\"Enhance Customer Experience\",\"description\":\"Offer your customers a fast, easy, and customizable gift experience.\",\"icon\":\"/icons/loyalty.webp\"},{\"title\":\"Strengthen Customer Loyalty\",\"description\":\"Gift cards increase the likelihood of repeat purchases, thereby strengthening customer loyalty.\",\"icon\":\"/icons/heart.webp\"},{\"title\":\"Increase Brand Awareness\",\"description\":\"Gift cards are an effective marketing tool that helps the brand reach a wider audience.\",\"icon\":\"/icons/king.webp\"},{\"title\":\"Data Collection and Analysis\",\"description\":\"The data collected from digital gift card usage helps analyze customer behavior and optimize marketing strategies.\",\"icon\":\"/icons/copy.webp\"}],\"info\":[{\"id\":1,\"text\":\"According to Harvard Business Review, a 5% increase in customer loyalty can boost business profitability by 25-95%.\"}]},\"create_your_own_card\":{\"title\":\"Create Your Own Gift Card with Macellan SuperApp\",\"description\":\"Macellan SuperApp allows businesses to create and manage their own digital gift cards in minutes. With custom branding options, you can offer your customers a unique experience.\",\"items\":[{\"title\":\"Fast and Easy Setup\",\"description\":\"Create your own digital gift card in just a few steps.\",\"icon\":\"/icons/magic-wand.webp\"},{\"title\":\"Customizable Design\",\"description\":\"Add your logo, colors, and brand message.\",\"icon\":\"/icons/palette.webp\"},{\"title\":\"Flexible Balance Options\",\"description\":\"Offer your customers different balance choices.\",\"icon\":\"/icons/sliders.webp\"},{\"title\":\"Instant Sales and Delivery\",\"description\":\"Sell and deliver gift cards instantly via online platforms.\",\"icon\":\"/icons/shopping.webp\"},{\"title\":\"Detailed Reporting\",\"description\":\"Track sales, usage, and customer behavior.\",\"icon\":\"/icons/chart-board.webp\"},{\"title\":\"Corporate Client Solutions\",\"description\":\"Easily manage and distribute large quantities of gift cards.\",\"icon\":\"/icons/corporate.webp\"}]},\"case_studies\":{\"title\":\"Success Stories\",\"subtitle\":\"Experiences of Businesses Using Macellan SuperApp\",\"description\":\"Macellan SuperApp has helped many businesses from various sectors achieve success with digital gift card solutions.\",\"items\":[{\"id\":1,\"logo\":\"/brands/alacati.webp\",\"title\":\"Alaçatı Muhallebicisi\",\"description\":\"Increased customer loyalty with digital gift cards and significantly boosted sales during special occasions.\"},{\"id\":2,\"logo\":\"/brands/playpark.webp\",\"title\":\"Playpark Bowlingcity\",\"description\":\"Optimized operational efficiency and enhanced customer experience by using digital gift cards in the entertainment center.\"}]},\"contact\":{\"title\":\"Are you ready to grow your business by harnessing the power of digital gift cards?\",\"description\":\"Contact us now and discover our tailored solutions!\"}},\"digital_wallet\":{\"navbar\":{\"title\":\"Digital Wallet\",\"description\":\"With a digital wallet infrastructure tailored to your business, topping up balances and receiving payments is now easier than ever!\"},\"introduction\":{\"title\":\"Why is a digital wallet necessary for your business?\",\"subtitle\":\"Impact of Digital Wallet Usage on Businesses\",\"description\":\"According to research, businesses with digital wallets have seen a %X increase in revenue compared to traditional businesses.\",\"info\":[{\"id\":1,\"text\":\"Research shows that returns made through digital wallets increase customer loyalty by up to 25% and boost customer lifetime value (CLTV) in the long run.\"}]},\"businesses\":{\"title\":\"Refunds Loaded to Digital Wallets\",\"items\":[{\"content\":[\"In traditional payment methods, returns are refunded in cash or to a credit card, resulting in an average 5% to 15% revenue loss.\",\"Digital wallets revolutionize this process â the refund is loaded as balance to the customer's wallet instead of a bank account, ensuring 60% to 80% of the amount is spent again in the same business.\"],\"image\":\"/digital-wallet/digital-wallet-doughnut-en.webp\"},{\"content\":[\"Incentives like gift vouchers, bonus credits, or loyalty points during refund processes can increase this repeat spending rate up to 90%.\",\"Using digital wallets minimizes revenue loss due to returns and strengthens loyalty, significantly boosting business profitability.\"],\"image\":\"/digital-wallet/digital-wallet-doughnut-2-en.webp\"}]},\"benefits\":{\"title\":\"Gift Cards\",\"subtitle\":\"Research Data\",\"description\":\"Gift cards operate on a prepaid system similar to digital wallets and are a valuable revenue stream for businesses. Customers can use them in-store or online, often earning points for additional benefits. They enhance loyalty, increase revenue, and serve as powerful marketing tools that build brand awareness.\",\"items\":[\"Gift card sales make up 2% to 5% of total revenue.\",\"40% to 60% of gift card users spend beyond the cardâs value.\",\"10% to 20% of gift cards remain unused, generating direct profit.\",\"Over 70% of gift recipients introduce the brand to the person they gifted it to.\"]},\"financial_benefits\":{\"title\":\"Financial Contributions of Digital Wallets\",\"tabs\":[{\"id\":1,\"label\":\"Increase in Cash Flow\",\"content\":{\"title\":\"Increase in Cash Flow\",\"description\":\"Every amount loaded by customers is instantly transferred to your account â enabling revenue even before delivering products/services and increasing financial flexibility.\",\"
122image\":\"/digital-wallet/cash-flow-increase-en.webp\"}},{\"id\":2,\"label\":\"Protection from Inflation\",\"content\":{\"title\":\"Protection from Inflation\",\"description\":\"By receiving payments in advance, you gain a financial return on the balance before it's spent â helping you hedge against inflation.\",\"image\":\"/digital-wallet/inflation-rotection-en.webp\"}},{\"id\":3,\"label\":\"Centralized Collection\",\"content\":{\"title\":\"Centralized Collection\",\"description\":\"In multi-branch/franchise setups, all customer balance uploads are collected in a central account, increasing financial gain and reducing virtual POS commission for branches.\",\"image\":\"/digital-wallet/central-collection-en.webp\"}}]},\"profit_calculator\":{\"title\":\"Key Sectors Using Digital Wallets\",\"description\":\"Amusement parks, Bus Cards, Gift Cards, Meal Cards, Toll Passes (HGS)\",\"content\":{\"title\":\"Calculate Your Potential Profit Now!\",\"description\":\"Use our calculator to analyze how digital wallets can financially benefit your business.\",\"form\":{\"title\":\"Profit Calculator\",\"sector_label\":\"Your Sector\",\"sector_options\":[{\"title\":\"Food \u0026 Beverage\",\"value\":\"food_and_beverage\"},{\"title\":\"Entertainment\",\"value\":\"entertainment\"},{\"title\":\"Esports\",\"value\":\"esports\"},{\"title\":\"Retail\",\"value\":\"retail\"},{\"title\":\"Education\",\"value\":\"education\"},{\"title\":\"Municipality\",\"value\":\"municipality\"},{\"title\":\"Supermarket\",\"value\":\"supermarket\"}],\"revenue_label\":\"Monthly Revenue\",\"loyalty_label\":\"Loyalty Program\",\"yes\":\"Yes\",\"no\":\"No\",\"wallet_revenue_label\":\"Revenue via Wallet\",\"button_text\":\"Calculate\",\"result_button_text\":\"Recalculate\"},\"wallet_remaining_amount\":\"Wallet Remaining Amount:\",\"wallet_remaining_rate\":\"Wallet Remaining Rate:\",\"monthly_profit\":\"Monthly Profit:\",\"monthly_interest_rate\":\"Monthly Interest Rate:\"}}},\"loyalty\":{\"navbar\":{\"title\":\"Loyalty\",\"description\":\"Set up a loyalty model that fits your audience with over 20 campaign types and boost customer loyalty!\"},\"introduction\":{\"title\":\"Build Strong, Lasting, and Profitable Connections for Your Business\",\"description\":\"\\\"Customer satisfaction is worthless. Customer loyalty is priceless.\\\" â Jeffrey Gitomer\",\"item\":{\"title\":\"Ways to Build Customer Loyalty\",\"description\":\"In todayâs competitive market, customer loyalty is crucial for business success. Loyalty not only drives repeat sales but also brand advocacy and word-of-mouth marketing. The key is a well-designed, effectively managed, self-sustaining loyalty program.\"},\"info\":{\"title\":\"The Power of Loyalty: Proven Results in Numbers\",\"content\":[{\"id\":1,\"text\":\"Loyal customers spend on average 67% more than new customers.\",\"source\":\"Bain \u0026 Company, 2000\"},{\"id\":2,\"text\":\"80% of business revenue comes from only 20% of customers. Growing that 20% loyal base means multiplying revenue.\",\"source\":\"Pareto, 1896\"},{\"id\":3,\"text\":\"A 5% increase in loyalty can boost profitability by 25% to 95%.\",\"source\":\"Reichheld \u0026 Sasser, 1990\"}]}},\"formula\":{\"title\":\"The Formula for Sustainable Loyalty\",\"content\":[\"Macellan SuperApp Loyalty Module is a comprehensive solution designed to help you build lasting, profitable, and self-financing relationships with your customers. The module works in tandem with the digital wallet to amplify your loyalty programs.\",\"The wallet top-ups and unspent balances from your customers generate additional revenue to fund your campaigns. This makes your loyalty program self-financing and supports your sustainable growth.\"]},\"features\":{\"title\":\"Powerful Features of the Macellan SuperApp Loyalty Module\",\"items\":[{\"title\":\"Points for Loading\",\"description\":\"Reward customers for every wallet top-up to encourage future spending and bring in upfront revenue. These points can be used in discounts or special campaigns to increase usage and brand engagement.\",\"image\":\"/loyalty/points-for-topup-en.webp\"},{\"title\":\"Points for Spending\",\"description\":\"Reward customers with points for every purchase made with their wallet. Promote specific products or categories with bonus points campaigns to boost strategic sales.\",\"
122image\":\"/loyalty/points-for-spending-en.webp\"},{\"title\":\"Coupon\",\"description\":\"Strategic Use: Use coupons for new customer acquisition, increasing basket size, inventory management, product promotions, brand positioning, and loyalty enhancement. Flexible Campaigns: Create coupons for minimum purchase amounts, specific product categories, or valid during specific time frames.\",\"image\":\"/loyalty/coupon-rewards-en.webp\"},{\"title\":\"Product-Based Campaign\",\"description\":\"Offer time-based promotions with point rewards for certain products. Example: âDouble Points on Product X between 3â5 PMâ. These targeted efforts help form shopping habits and drive conversions.\",\"image\":\"/loyalty/product-based-campaigns-en.webp\"}]},\"benefits\":{\"title\":\"Why Choose Macellan SuperApp Loyalty Module?\",\"items\":[{\"title\":\"Financial Sustainability\",\"description\":\"With digital wallet integration, your loyalty program becomes self-sustaining and increases long-term profitability.\",\"icon\":\"/icons/sales-growth.webp\"},{\"title\":\"Data-Driven Strategies\",\"description\":\"Use powerful analytics tools to optimize loyalty campaigns based on customer behavior and spending data.\",\"icon\":\"/icons/report.webp\"},{\"title\":\"Full Integration\",\"description\":\"Seamlessly integrate loyalty, wallet, gift cards, and digital invoicing into your digital infrastructure.\",\"icon\":\"/icons/central-management.webp\"},{\"title\":\"Operational Efficiency\",\"description\":\"Save time and resources with our user-friendly interface and automated workflows.\",\"icon\":\"/icons/clock.webp\"},{\"title\":\"Future-Ready Solutions\",\"description\":\"Stay aligned with industry trends, market dynamics, and evolving customer expectations.\",\"icon\":\"/icons/atom-star.webp\"}]},\"contact\":{\"title\":\"Ensure sustainable growth for your business!\",\"description\":\"Start now and discover the power of loyalty!\"}},\"digital_menu_and_order\":{\"navbar\":{\"title\":\"Digital Menu and Order\",\"description\":\"Enter and track your product prices instantly! Easily manage categories and product photos!\"},\"introduction\":{\"title\":\"Take Your Business to the Future\",\"subtitle\":\"Go Beyond the Era with Digital Menu and Order Management!\",\"description\":\"Digital transformation is no longer an option, it's a necessity! Keep up with the demands of the era and take your business to the future!\"},\"carousel\":{\"title\":\"The Most Modern Way to Showcase Your Products and Services!\",\"subtitle\":\"Let the Customer Experience of the Future Begin Today!\",\"description\":\"Your customers' expectations have changed! They now want everything to be digital and fast. Offer them this experience with a Digital Menu! With Macellan SuperApp, you can showcase your products and services digitally and impress your customers with an interactive and modern presentation.\",\"items\":[{\"id\":1,\"image\":\"/mockup/korusu-en.webp\",\"title\":\"Korusu\"},{\"id\":2,\"image\":\"/mockup/alsancak-1924-en.webp\",\"title\":\"Alsancak 1924\"}]},\"advantages\":{\"title\":\"Digital Menu Advantages\",\"items\":[{\"title\":\"Easy Management\",\"description\":\"Upload your products individually or in bulk via Excel. Define the necessary details easily. Your digital menu is ready in minutes!\",\"icon\":\"/icons/layers.webp\"},{\"title\":\"Centralized Management\",\"description\":\"Manage your products and services for all branches/locations from a single platform. Ensure consistency and keep control in your hands.\",\"icon\":\"/icons/central-management.webp\"},{\"title\":\"Up-to-Date Information\",\"description\":\"Instantly reflect price changes, new products/services on your digital menu. Let your customers always access the most current information.\",\"icon\":\"/icons/discount.webp\"},{\"title\":\"Visual Richness\",\"description\":\"Showcase your products and services in the most attractive way with high-resolution images. Spark appetite and create a desire to purchase.\",\"icon\":\"/icons/gallery.webp\"},{\"title\":\"Customer Experience\",\"description\":\"Allow customers to review prices and services before coming to your store. In-store, they can easily access your digital menu via QR code. Reduce wait times and increase satisfaction.\",\"icon\":\"/icons/customer-experience.webp\"},{\"title\":\"Cost Savings\",\"description\":\"Say goodbye to printing costs! Prevent paper waste and protect the environment.\",\"icon\":\"/icons/scissors.webp\"}],\"info\":[{\"id\":1,\"text\":\"74% of consumers state that digital menus make it easier to make ordering decisions.\",\"source\":\"National Restaurant Association, 2023\"}]},\"info\":{\"title\":\"Increase Your Revenue with New Sales Channels!\",\"subtitle\":\"Boost Sales with Remote, Takeaway, and Table Orders!\",\"description\":\"New sales channels mean new revenue! Expand your customer base and multiply your sales and income with remote, takeaway, and table order options!\"},\"order\":{\"title\":\"Order Management Advantages\",\"items\":[{\"title\":\"Reach More Customers\",\"description\":\"Reach those who canât come to your store with remote orders, break geographical boundaries. Offer takeaway for quick and convenient shopping, and use QR table ordering for seamless dine-in experiences.\",\"icon\":\"/icons/global.webp\"},{\"title\":\"Increase Your Sales\",\"description\":\"Takeaway increases impulse buys and cart value. Remote orders allow 24/7 sales. Table ordering improves flow and boosts overall revenue.\",\"icon\":\"/icons/sales-growth.webp\"},{\"title\":\"Reduce Costs, Increase Profits\",\"description\":\"Increase eff
122iciency with industry-specific solutions and avoid high commissions from online marketplaces.\",\"icon\":\"/icons/chart.webp\"},{\"title\":\"Enhance Experience with Table Payment\",\"description\":\"Let customers pay securely and quickly from their table. Boost satisfaction and table turnover.\",\"icon\":\"/icons/receipt.webp\"},{\"title\":\"Easy Management, Happy Customers\",\"description\":\"Manage all order types from one platform. Provide real-time updates to keep customers informed and satisfied.\",\"icon\":\"/icons/message.webp\"},{\"title\":\"Grow with Data\",\"description\":\"Analyze order data, spot trends, and optimize your strategy based on the most effective channels.\",\"icon\":\"/icons/report.webp\"}]},\"footnote\":[{\"id\":1,\"text\":\"63% of businesses report that online ordering systems significantly improve customer satisfaction.\",\"source\":\"Square for Restaurants Report, 2023\"},{\"id\":2,\"text\":\"Restaurants offering table payment options see up to a 20% increase in customer satisfaction.\",\"source\":\"TouchBistro, 2023\"},{\"id\":3,\"text\":\"By 2025, over 70% of businesses worldwide are expected to adopt digital transformation strategies.\",\"source\":\"IDC FutureScape, 2023\"},{\"id\":4,\"text\":\"Businesses offering remote, takeaway, and table orders see up to 30% higher revenue.\",\"source\":\"eMarketer, 2023\"}],\"contact\":{\"title\":\"Donât Delay the Future, Try It for Free!\",\"description\":\"Contact us now and discover our tailored solutions!\"}},\"advisory_board\":{\"navbar\":{\"title\":\"Advisory Board\",\"description\":\"Macellan SuperApp; not only in finance, investment, and international operations but also in areas such as marketing, has formed an advisory board with Soner Canko, Deniz Güven, and Mehtap Yıldız. For strengthening muscles and focusing on markets such as communication, entertainment, and the esports sector, Mustafa Mertcan, Emre Tuncer, and Cengiz Selçuk are also part of the advisory board.\"},\"users\":[{\"name\":\"Soner Canko\",\"bio\":\"Dr. Soner CANKO, who has held managerial positions in leading local and international companies since 1990, became the General Manager of BKM in 2011. After leaving his position at BKM in 2020, Dr. Soner Canko provides management consultancy to finance and technology companies. Canko, who has implemented major projects such as Turkey's first digital wallet BKM Express and Türkiyeânin Ãdeme Yöntemi - TROY, shares content on digital transformation, leadership, and financial technologies in local and international publications.\",\"image\":\"/advisory-board/soner-canko.webp\"},{\"name\":\"Deniz Güven\",\"bio\":\"Deniz Güven, a global leader shaping digital services and offering new banking experiences, has taken on critical roles in institutions such as Demirbank, HSBC, Finans Bank, and Garanti Bank in our country. He began his international career as the Global Digital Head of Customer Experience and Digital Services at Standard Chartered Bank, operating in 33 countries. Until October 2021, he served as the CEO of Mox Bank in Hong Kong. Currently serving as a board member in several companies, Deniz Güven is also the founding partner of Further Ventures, the largest Fintech fund in the region, established in Abu Dhabi.\",\"image\":\"/advisory-board/deniz-guven.webp\"},{\"name\":\"Mehtap Yıldız\",\"bio\":\"After 12 years as the Director of Production and Product Development at Eksen A.Å., the leading manufacturer in the Electric Home Appliances sector, Mehtap YILDIZ joined Index Group to establish a brand from scratch. She founded the Homend brand and served as the Business Unit Director for 5 years. In the last 9 years of her professional career, she held the position of Deputy General Manager responsible for Product Development and Marketing at Arzum, one of the leading brands in the home appliances sector. Currently, she serves as the Deputy General Manager in charge of Products at English Home.\",\"image\":\"/advisory-board/mehtap-yildiz.webp\"},{\"name\":\"Mustafa Mertcan\",\"bio\":\"Mustafa Mertcan, the founder of DOF Robotics, actively contributes to the development of the attraction sector in Turkey and abroad as a leading figure in active R\u0026D activities and as a founding partner of strategic partnerships. Additionally, he serves as the President of the DEIK Turkey-Portugal Business Council and the Founding President of TEPEA. Mustafa Mertcan is married and a father of three children.\",\"
122image\":\"/advisory-board/mustafa-mertcan.webp\"},{\"name\":\"Emre Tuncer\",\"bio\":\"He has received academic training in Computer Engineering, Electrical Engineering, Public Administration, Justice, International Relations, and Political Science. Between May 2006 and December 2011, he worked at Best FM and hosted a surreality radio show program called 'Gecelik.' Afterward, he began contributing articles to Genç GeliÅim Magazine. He has written several books that climbed to the top of the May Lists. During the same period, he appeared as a guest on many TV programs, and his interviews were published in newspapers and magazines. He has successfully implemented hundreds of projects and campaigns. He also serves as a communication consultant for many private and public institutions.\",\"image\":\"/advisory-board/emre-tuncer.webp\"},{\"name\":\"Cengiz Selçuk\",\"bio\":\"With over 15 years of experience in management infrastructure and organizational consultancy in Turkey's largest esports centers, Cengiz Selçuk is the founder of Estanbul \u0026 Gaming Center. He provides marketing consultancy for companies such as INTEL, MSI, and NVIDIA, aiming to develop and unite gaming centers to make esports a reliable hub.\",\"image\":\"/advisory-board/cengiz-selcuk.webp\"}]},\"corporate_identity\":{\"title\":\"Corporate Identity\",\"description\":\"You can access Macellan SuperApp's corporate identity and logos below.\"},\"features\":{\"navbar\":{\"title\":\"Discover the features!\",\"description\":\"From dining to amusement parks, from e-sports to universities, from supermarkets to municipalitiesâdigital solutions for a wide range of industries are all in Macellan SuperApp!\"},\"items\":[{\"id\":2,\"title\":\"Digital Wallet\",\"icon\":\"/features/digital-wallet.webp\",\"color\":\"bg-purple\",\"href\":\"/isletmen-icin/ozellikler/dijital-cuzdan\",\"description\":\"With your businessâs own digital wallet infrastructure, loading balances and receiving payments is now easier than ever!\"},{\"id\":3,\"title\":\"CRM\",\"icon\":\"/features/crm.webp\",\"color\":\"bg-green\",\"href\":\"/isletmen-icin/ozellikler/crm\",\"description\":\"Gain access to powerful data, including where, when, and how much your customers spend!\"},{\"id\":4,\"title\":\"Loyalty\",\"icon\":\"/features/loyalty.webp\",\"color\":\"bg-blue\",\"href\":\"/isletmen-icin/ozellikler/sadakat\",\"description\":\"Boost customer loyalty by setting up the most suitable model for your target audience with over 20 campaign types!\"},{\"id\":5,\"title\":\"Digital Gift Card\",\"icon\":\"/features/digital-gift-card.webp\",\"color\":\"bg-yellow\",\"href\":\"/isletmen-icin/ozellikler/dijital-hediye-karti\",\"description\":\"Create gift cards for your customers in any amount and duration you choose, and boost customer loyalty!\"},{\"id\":6,\"title\":\"Digital Menu and Order\",\"icon\":\"/features/digital-menu-and-order.webp\",\"color\":\"bg-orange\",\"href\":\"/isletmen-icin/ozellikler/dijital-menu
122-ve-siparis\",\"description\":\"Instantly enter and track the prices of your business's products! Easily edit categories and product photos!\"},{\"id\":7,\"title\":\"SuperSoft\",\"icon\":\"/features/supersoft.webp\",\"color\":\"bg-red\",\"href\":\"/isletmen-icin/ozellikler/supersoft\",\"description\":\"Enter and track your business's product prices instantly! Easily manage categories and product images!\"},{\"id\":8,\"title\":\"SuperIOT\",\"icon\":\"/features/superiot.webp\",\"color\":\"bg-purple\",\"href\":\"/isletmen-icin/ozellikler/superiot\",\"description\":\"Instantly enter and track your business's product prices! Easily edit categories and product images!\"},{\"id\":9,\"title\":\"SuperPOS\",\"icon\":\"/features/superpos.webp\",\"color\":\"bg-green\",\"href\":\"/isletmen-icin/ozellikler/superpos\",\"description\":\"Enter and track your product prices instantly! Easily manage categories and product images for your business!\"},{\"id\":10,\"title\":\"SuperKiosk\",\"icon\":\"/features/superkiosk.webp\",\"color\":\"bg-blue\",\"href\":\"/isletmen-icin/ozellikler/superkiosk\",\"description\":\"Enter and track your business's product prices in real-time! Easily edit categories and product images!\"}],\"button\":\"Detail\"},\"campaigns\":{\"navbar\":{\"title\":\"Discover campaigns!\",\"description\":\"Check out the latest campaigns and offers from all the brands on Macellan SuperApp!\"}},\"brands\":{\"navbar\":{\"title\":\"Discover brands!\",\"description\":\"Take a look here to discover all the brands offering exclusive deals just for you!\"},\"categories\":{\"1\":\"Cafe\",\"3\":\"Shopping Mall\",\"4\":\"Restaurant\",\"5\":\"E-Sports\",\"6\":\"Outdoor Playground\",\"7\":\"Indoor Playground\",\"8\":\"Market\",\"9\":\"Other\",\"10\":\"Entertainment\",\"11\":\"Cafe \u0026 Restaurant\",\"12\":\"Retail\",\"13\":\"Aquarium\",\"14\":\"Aquapark\",\"all\":\"All\"},\"card_info\":\"{{campaign_count}} Campaigns - {{branches_count}} Branches\"},\"contact\":{\"navbar\":{\"title\":\"Contact\",\"description\":\"You can contact us through our call center, email address, or via the form.\"},\"info\":{\"title\":\"Contact Information\",\"social_title\":\"Follow Us\"},\"form\":{\"title\":\"Write to Us\",\"description\":\"Send us a message using the contact form to get detailed information or answers to your questions.\",\"full_name_label\":\"Full Name\",\"email_label\":\"Email\",\"phone_label\":\"Phone\",\"message_label\":\"Your Message\",\"submit_button\":\"Submit\"}},\"data_deletion\":{\"navbar\":{\"title\":\"Account Deletion Request\"},\"info\":{\"title\":\"Send Us Your Request\",\"content\":[\"Your account will be suspended after you state the reason for your decision to close your account below. During this period, you can continue to use the application. Customer service will contact you within 48 hours upon your account closure request.\",\"When you close your account, if there is a balance in your existing wallets, you need to spend it or request a refund. If you have points, they will also be automatically deleted.\",\"The relationship between the closed account and the mobile phone number associated with it will be removed. You can re-register with the same number, but it will not be related to the closed account; a new account will be opened.\"]},\"form\":{\"uuid_label\":\"Reference Number\",\"pin_label\":\"PIN Code\",\"message_label\":\"Your Message\",\"description\":\"You can access your reference number and pin code from the Account Data Deletion page in the mobile application.\",\"submit_button\":\"Submit\"}},\"sectors\":{\"navbar\":{\"title\":\"Discover the Sectors!\",\"description\":\"From food and beverage to amusement parks, from e-sports to universities, from supermarkets to municipalities â digital solutions for many sectors are in Macellan SuperApp!\"}},\"help_center\":{\"navbar\":{\"title\":\"Help Center\"},\"tabs\":[{\"name\":\"Business\",\"key\":\"business\",\"content\":[{\"title\":\"1 - Why do I need a virtual POS?\",\"description\":\"You can securely and seamlessly collect the balances loaded into the digital wallet through your Virtual POS. Additionally, you can increase customer satisfaction by handling refunds quickly and easily.\"},{\"title\":\"2 - I saw my brand on the Macellan SuperApp. I want to have a digital wallet and allow my customers to load balance into it, what should I do?\",\"description\":\"Complete your merchant application quickly and easily through the \u003ca href='/uye-is-yeri-ol' class='underline'\u003eBecome a Merchant\u003c/a\u003e page. Our team will c
122ontact you within 24 hours, and youâll have your digital wallet in no time!\"},{\"title\":\"3 - Is Macellan SuperApp a payment system?\",\"description\":\"No, it is not. Macellan SuperApp is a marketplace application that offers digital wallets, campaigns and loyalty programs of brands from different sectors. Organizations providing payment services are listed on the \u003ca href='https://www.tcmb.gov.tr/wps/wcm/connect/TR/TCMB+TR/Main+Menu/Temel+Faaliyetler/Odeme+Hizmetleri/Odeme+Kuruluslari' target='_blank' class='underline'\u003eTurkish Central Bank website\u003c/a\u003e.\"},{\"title\":\"4 - I constantly have long queues at the checkout, transactions are slowing down, and staff costs are increasing. How can I solve these problems?\",\"description\":\"SuperKiosk boosts your business with speed, security, and efficiency, elevating the customer experience. Your customers can complete transactions easily without staff assistance, eliminating queues and speeding up service. It also reduces costs, cuts down paper usage, ensures error-free operations, and helps you make smarter decisions using customer data.\"},{\"title\":\"5 - My customers are having difficulties with payment transactions, and Iâm struggling to properly track loyalty programs. Additionally, I find it hard to receive payments securely and manage customer information efficiently. Can a digital wallet infrastructure solve these problems?\",\"description\":\"The digital wallet infrastructure simplifies all payment processes, providing a secure solution for both you and your customers. Your customers can load balance into their wallets, make purchases, and benefit from loyalty programs. Additionally, digital wallets speed up payment transactions and enhance security. You can manage customer data more efficiently and increase loyalty with personalized campaigns. In short, the digital wallet infrastructure streamlines payment processes, boosting your businessâs operational efficiency while offering a better experience to your customers. With Macellan SuperAppâs WaaS product, you can easily have your own digital wallet. You can learn more details on the \u003ca href='/isletmen-icin/uygulaman-icin-altyapi-waas' class='underline'\u003eInfrastructure for Your App - WaaS\u003c/a\u003e page.\"},{\"title\":\"6 - Do you have features that can provide solutions to the issues I face in the entertainment sector, such as playground management, security, time loss, and inability to store customer data?\",\"description\":\"We have exactly the solutions you need to address challenges in the entertainment industry such as playground management, security, time loss, and improper customer data management. With SuperKiosk and SuperPOS, you can speed up ticketing processes and easily manage customer transactions. Additionally, SuperIOT lets you monitor the performance of arcade game machines, generate revenue reports, and receive payments more securely through digital wallet integration. For security, our access control systems allow you to easily monitor visitor entries and exits, while in Softplay areas, you can ensure childrenâs safety and enable parents to keep track as well. With all these systems, you can boost your operational efficiency and elevate the customer experience to the highest level. For a detailed overview of all our features, check out the \u003ca href='/isletmen-icin/ozellikler' class='underline'\u003eFor Your Business â Features\u003c/a\u003e page.\"},{\"title\":\"7 - Although I try to keep up with technological innovations, the complexity and length of integration processes in digital transformation discourage me. How are the integration processes managed when I become a Macellan SuperApp merchant?\",\"description\":\"On the virtual POS side, we are integrated with more than 20 banks and over 10 payment providers; on the cash register side, we work with more than 20 companies and this number keeps growing every day with new integrations. Thanks to our strong partnerships in card storage, virtual POS, and cash register integrations, we offer a fast and smooth integration process. Additionally, the Macellan SuperApp team provides technical support during the integration process and guides you through any needed customizations. This way, instead of long and complex integration steps, a fully active system can be set up in a short time.\"}]},{\"name\":\"Individual\",\"key\":\"individual\",\"content\":[{\"title\":\"1 - Is Macellan SuperApp free?\",\"description\":\"Yes, Macellan SuperApp is completely free for users. You can log in easily by registering with your mobile phone number.\"},{\"title\":\"2 - How can I load balance with my credit card?\",\"description\":\"You can add your card safely with BKM Ekspress from the âMy Cardsâ menu or when loading a balance to your wallet.\"},{\"title\":\"3 - How can I spend?\",\"description\":\"It is enough to show the QR code to the cashier by pressing the âPAYâ button in the wallet you want to pay. During the payment process, your payment will be completed with the confirmation received on your phone.\"},{\"title\":\"4 - How can I benefit from campaigns in Macellan SuperApp?\",\"description\":\"When you fulfill the campaign conditions and load, the gift points are automatically defined in your wallet.\"},{\"title\":\"5 - How can I earn points?\",\"description\":\"You can earn points through campaigns of the brands within the wallets.\"},{\"title\":\"6 - Can I get refund?\",\"description\":\"Yes. You can start the refund process by creating a request on the transaction history of your spending.\"},{\"title\":\"7 - Will my points be canceled when my transaction is refunded?\",\"description\":\"The points you earn in the return process are canceled by the system according to the campaign terms.\"},{\"title\":\"8 - Can I transfer money between wallets?\",\"description\":\"Loads made to a brandâs wallet can only be spent within that brand. So, money transfer between wallets is not possible.\"},{\"title\":\"9 - Can the balance loaded into the wallet be refunded?\",\"description\":\"Since the balances loaded into the wallet belong to the brand, the refund is determined according to the contract conditions of the relevant brand.\"},{\"title\":\"10 - Can I use a wallet from one brand for another brand?\",\"description\":\"The balances in the wallet are valid only in their own branches.\"},{\"title\":\"11 - What is my wallet load limit?\",\"description\":\"There is no money upload limit. You can load any wallet you want, as much as you want.\"}]}]},\"merchant\":{\"navbar\":{\"title\":\"Become a Merchant\"},\"form\":{\"title\":\"Application Form\",\"description\":\"Complete the steps below and submit the form to become a merchant!\",\"steps\":[{\"name\":\"1 - Company Information\",\"key\":\"company_info\"},{\"name\":\"2 - Address Information\",\"key\":\"address_info\"},{\"name\":\"3 - Company Documents\",\"key\":\"company_documents\"},{\"name\":\"4 - Authorized Person Information\",\"key\":\"authorized_person_info\"},{\"name\":\"5 - Consent and Commitment\",\"key\":\"agreement\"}],\"fields\":{\"company_name\":\"Company Name\",\"sectors\":\"Sector\",\"sector_placeholder\":\"Please select your sector\",\"tax_office\":\"Tax Office\",\"tax_id_number\":\"Tax Identification Number\",\"phone\":\"Phone\",\"email\":\"Email\",\"city\":\"City\",\"district\":\"District\",\"billing_address\":\"Billing Address\",\"tax_plate\":\"Tax Certificate\",\"signature_circular\":\"Signature Circular\",\"trade_registry_record\":\"Trade Registry Record\",\"full_name\":\"Full Name\",\"position\":\"Position\",\"contact_phone\":\"Phone\",\"contact_email\":\"Email\",\"kvkk_consent\":\"Yes, I consent.\",\"kvkk_text\":\"In accordance with Law No. 6698 on the Protection of Personal Data, do you consent to the processing and storage of your personal data shared in this form by Macellan SuperApp?\"},\"next_button\":\"Continue\",\"submit_button\":\"Submit\"}},\"pre_merchant\":{\"form\":{\"fields\":{\"company_name\":\"Company Name\",\"sectors\":\"Sector\",\"sector_placeholder\":\"Please select your sector\",\"phone\":\"Phone\",\"email\":\"Email\",\"full_name\":\"Full Name\",\"average_monthly_turnover\":\"Average Monthly Turnover\",\"website\":\"Website\",\"message\"
122:\"Description\"},\"submit_button\":\"Submit\",\"title\":\"Application Form\",\"description\":\"Complete the steps below to become a merchant and submit the form!\"}},\"map\":{\"branches\":\"Branches\",\"show_on_map\":\"Show on Map\",\"directions\":\"Directions\",\"geolocation_not_supported\":\"Your browser does not support location services.\",\"geolocation_default_error\":\"Location could not be retrieved.\",\"geolocation_permission_denied\":\"Location permission denied. Please enable location permission in your browser settings.\",\"geolocation_position_unavailable\":\"Location information is unavailable. Please make sure your location services are enabled.\",\"geolocation_timeout\":\"The location request timed out. Please try again or check your internet connection.\"},\"email_verify\":{\"loading\":\"Please Wait. Validation in Progressâ¦\",\"success_title\":\"Congratulations\",\"success_description\":\"Your e-mail address has been confirmed.\",\"error_title\":\"An error has occured.\",\"error_description\":\"Your verification code has expired or it has already been used.\"},\"sms_unsubscribe\":{\"title\":\"I Want to Unsubscribe\",\"submit\":\"I don't want to receive messages\",\"your_phone_number\":\"Your Mobile Number\",\"phone\":\"Phone\",\"success_message\":\"You have successfully unsubscribed.\"},\"not_found\":{\"title\":\"Page not found\",\"description\":\"The page you're looking for doesn't exist or may have been moved. Head back to the home page to find what you need.\",\"back_home\":\"Back to home\"},\"error_page\":{\"title\":\"Something went wrong\",\"description\":\"An unexpected error occurred. You can try again or return to the home page.\",\"try_again\":\"Try again\",\"back_home\":\"Back to home\"},\"car_wash\":{\"navbar\":{\"title\":\"360° Self-Service Car Wash Solution\",\"description_one\":\"Say goodbye to tokens, hello to digital! Digitize your car wash business and boost both speed and satisfaction. With our next-gen payment infrastru
122cture, operations become faster, simpler, and more profitable.\",\"description_two\":\"We offer a digital wallet system tailored to each businessâs identity. Thanks to the mobile app and synchronized card support, the customer experience becomes seamless. No more dealing with coins or tokens!\"},\"features\":[{\"title\":\"What Your Business Gains?\",\"description\":\"Your operations become leaner, your finances stronger. You can track revenues, manage your own campaigns, and better understand your customers. Best of all, everything is managed from a single dashboard.\",\"image\":\"/car-wash/business-benefits-digital-loyalty-system.webp\",\"items\":[\"Instant cash flow with preloaded balances\",\"Additional revenue from unused balances\",\"Real-time income tracking and transaction history\",\"Remote device management and instant error reporting\",\"Loyalty campaigns and customer data for smarter growth\"]},{\"title\":\"What Your Customers Experience?\",\"description\":\"Transactions take just seconds for users. They initiate and complete the wash entirely through the app. No need for a token machine or cashier interaction.\",\"image\":\"/car-wash/customer-experience-with-loyalty-platform.webp\",\"items\":[\"Load balance into their digital wallet via the app\",\"Start the wash by scanning a QR code or tapping their card\",\"Earn loyalty points and enjoy promotions\",\"Access a fast, contactless wash anytime, 24/7\",\"No more queues or hunting for change\"]},{\"title\":\"Technical Infrastructure\",\"description\":\"Our hardware is built to withstand tough outdoor conditions. Android-based software integrates with QR and RFID readers. You stay in full control with monitoring, alerts, and reporting.\",\"image\":\"/car-wash/technical-infrastructure-for-loyalty-solutions.webp\",\"items\":[\"Android-based devices with QR and RFID support\",\"Durable build for outdoor environments\",\"Location-based car wash listings\",\"Optional malfunction reporting and remote support\",\"Package sales and subscription module via app\",\"Staff access management\"]},{\"title\":\"Who Is It For?\",\"description\":\"Perfect for any location with its own customer flow. Ideal for independent businesses or large chains alike. We customize installation based on your scale and needs.\",\"image\":\"/car-wash/ideal-business-types-for-loyalty-systems.webp\",\"items\":[\"Self-service car wash businesses\",\"Gas stations\",\"Companies with vehicle fleets\",\"Gated communities and private campuses\"]},{\"title\":\"How Is It Priced?\",\"description\":\"We handle everything from setup to training. You receive a turnkey solution with custom hardware and software. Low-commission or flat-fee options give you control over costs.\",\"image\":\"/car-wash/loyalty-system-pricing-model.webp\",\"items\":[\"Custom hardware and software package\",\"Low-commission usage model\",\"Setup, training, and technical support included\"]}],\"why_choose_us\":{\"title\":\"Why Macellan SuperApp?\",\"description\":\"Access a digital ecosystem with over 1 million active users. With full Macellan SuperApp integration, customer acquisition becomes easier. You also get built-in loyalty, promotion, and notification tools.\",\"lists\":[\"Reach over 1 million users directly\",\"Built-in loyalty, campaign, and notification tools\",\"Secure and scalable system powered by Macellan SuperApp\",\"Token-free, paper-free, and environmentally friendly\"]},\"contact\":{\"title\":\"Discover the advantages of digitalization in the car wash ecosystem with Macellan SuperApp!\"}},\"site_management\":{\"navbar\":{\"title\":\"All-in-One Platform for Residential Site Management: Macellan SuperApp\",\"description_one\":\"Macellan SuperApp is an all-in-one digital platform designed for residential site management.\",\"description_two\":\"From security and access control to event planning and payment collection, it streamlines every operational aspect for property and site managers.\"},\"features\":[{\"title\":\"Secure Entry-Exit Control\",\"description\":\"Digitize and monitor all entry and exit points. With device and turnstile integration, all movements are securely logged.\",\"image\":\"/site-management/secure-access-control-for-residential-areas.webp\",\"items\":[\"Track entries and exits in real time using the Macellan SuperIOT device.\",\"Restrict access to authorized individuals only to ensure maximum security.\",\"Easily access past logs for audits or reviews.\"]},{\"title\":\"Controlled Access by Area Authorization\",\"description\":\"Set access permissions for different areas within the site. Decide who can enter where, and when.\",\"image\":\"/site-management/zone-based-access-control-authorization.webp\",\"items\":[\"Re
122strict access to areas like garden gates, building entrances, or recreational facilities.\",\"Use card-based access compatible with all magnetic and mechanical doors to manage each area individually.\"]},{\"title\":\"Flexible Package Sales for Sports and Common Areas\",\"description\":\"Manage gyms, courts, and other shared spaces efficiently with digital payment and usage packages.\",\"image\":\"/site-management/membership-package-sales-for-shared-facilities.webp\",\"items\":[\"Offer daily, weekly, or monthly access packages.\",\"Accept payments via the app and manage reservations from a central panel.\"]},{\"title\":\"Event Calendar and Participation Management\",\"description\":\"Display all community events via the mobile app and make participation seamless.\",\"status\":\"Coming Soon!\",\"image\":\"/site-management/event-calendar-and-participation-management.webp\",\"items\":[\"Announce events and enable residents to make reservations.\",\"Improve engagement through structured digital calendars.\"]},{\"title\":\"Closed-Loop Payment System for On-Site Businesses\",\"description\":\"Create a secure commerce ecosystem accessible only by site residents. Manage all cafés, kiosks, and restaurants efficiently.\",\"status\":\"Coming Soon!\",\"image\":\"/site-management/closed-loop-payment-system-for-commercial-areas.webp\",\"items\":[\"Monitor all transactions via Macellan POS integration.\",\"Accept payments via RFID cards or Macellan QR codes within a secure, closed-loop system.\"]},{\"title\":\"Quick Ordering \u0026 Home Delivery\",\"description\":\"Allow residents to order via the app and receive deliveries at their door. Enhance comfort and satisfaction.\",\"status\":\"Coming Soon!\",\"image\":\"/site-management/fast-order-and-apartment-delivery-system.webp\",\"items\":[\"Enable ordering from on-site cafés, markets, or kiosks.\",\"Deliver a smooth and fast shopping experience.\"]}],\"why_choose_us\":{\"title\":\"Digital Transformation in\\nSite Management Begins with\\nMacellan SuperApp\",\"description\":\"Macellan SuperApp is a modern, secure, and user-friendly platform designed to streamline residential site management. With one powerful app, site managers can:\",\"lists\":[\"Control access to all areas\",\"Manage on-site businesses like cafés and shops\",\"Handle payments and reservations digitally\",\"Deliver a seamless living experience for all residents\"]},\"contact\":{\"title\":\"Discover digital site residential management with Macellan SuperApp!\"}},\"entertainment_form\":{\"navbar\":{\"title\":\"I Want to Open an Entertainment Park\"},\"form\":{\"title\":\"Contact Information\",\"description\":\"To get detailed information or find answers to your questions, send us your message via the contact form.\",\"fields\":{\"full_name\":\"Full Name\",\"email\":\"E-Mail\",\"phone\":\"Phone Number\",\"message\":\"Your Message\"},\"budget\":{\"title\":\"Budget Average\",\"options\":{\"5_10m\":\"5-10,000,000 TL\",\"10_20m\":\"10-20,000,000 TL\",\"20m_plus\":\"20,000,000 TL+\"}},\"facility_type\":{\"title\":\"Facility Type\",\"options\":{\"adventure_park\":\"Adventure Park\",\"playground\":\"Children's Playground\",\"trampoline_park\":\"Trampoline Park\",\"bowling\":\"Bowling Alley\",\"other\":\"Other\"}},\"location\":{\"title\":\"Location\",\"city\":\"City\",\"city_placeholder\":\"Select City\"},\"facility_size\":{\"title\":\"Facility Size\",\"options\":{\"0_500\":\"0-500 m²\",\"500_1000\":\"500-1000 m²\",\"1000_2000\":\"1000-2000 m²\",\"2000_plus\":\"2000 m²+\"}},\"consent\":{\"privacy\":\"I have read the \u003c0\u003eprivacy notice\u003c/0\u003e and consent to the processing of my personal data.\",\"marketing\":\"I agree to receive promotional messages from Macellan.\"},\"submit\":\"Submit\"},\"email\":{\"subject\":\"Entertainment Park Application\",\"admin\":{\"title\":\"New Entertainment Park Application\",\"fields\":{\"full_name\":\"Full Name\",\"email\":\"E-mail\",\"phone\":\"Phone Number\",\"city\":\"City\",\"budget\":\"Budget\",\"facility_type\":\"Facility Type\",\"facility_size\":\"Facility Size\",\"message\"
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