PageSourceSearch

https://www.carvitra.de/_next/static/chunks/52919.aad94c7868293409.js

js carvitra.de collected 2026-10-02 01:04:34 UTC 15,195 bytes, 1 lines download raw bytes

1"use strict";(self.webpackChunk_N_E=self.webpackChunk_N_E||[]).push([[52919],{52919:(e,r,t)=>{t.r(r),t.d(r,{SlideCPL:()=>v});var i=t(95155),a=t(63557),s=t(19168),l=t(72329),n=t(78613),o=t(90345),d=t(77917),c=t(92757),x=t(26265),u=t(12115),b=t(33308),m=t(1953),p=["axis","item"],g=(0,u.forwardRef)((e,r)=>u.createElement(m.P,{chartName:"BarChart",defaultTooltipEventType:"axis",validateTooltipEventTypes:p,tooltipPayloadSearcher:b.uN,categoricalChartProps:e,ref:r})),f=t(47734),y=t(73697),h=t(33420),j=t(81064),N=t(69386);let k=[{name:"mobile.de",cpl:56,className:"text-utility-error-600",fill:"var(--color-utility-error-600)",source:"Branchendaten gro\xdfe H\xe4ndlergruppe (70 Standorte)"},{name:"AutoScout24",cpl:42,className:"text-utility-orange-600",fill:"var(--color-utility-orange-600)",source:"Branchensch\xe4tzung"},{name:"Google Ads",cpl:35,className:"text-utility-gray-400",fill:"var(--color-utility-gray-400)",source:"Benchmark Automotive 2025"},{name:"Carvitra",cpl:22,className:"text-utility-brand-600",fill:"var(--color-utility-brand-600)",source:"Prognose: Vehicle Ads + organischer Traffic"}],z=Math.round(40);function v(){return(0,i.jsxs)(a.c,{id:"slide-cpl",backgroundVariant:"primary",contentWidth:"wide",children:[(0,i.jsxs)("div",{className:"mx-auto flex w-full max-w-3xl flex-col items-center text-center mb-8 lg:mb-10",children:[(0,i.jsx)(s.BadgeWithIcon,{type:"pill-color",color:"brand",size:"lg",iconLeading:n.p,children:"Der Beweis"}),(0,i.jsx)("h2",{className:"mt-3 text-display-sm font-semibold text-primary md:text-display-lg",children:"Was kostet ein Lead?"}),(0,i.jsx)("p",{className:"mt-4 max-w-2xl text-lg text-tertiary md:mt-5 md:text-xl",children:"Cost per Lead im Kanalvergleich – und was das konkret fuer Ihr Autohaus bedeutet."})]}),(0,i.jsxs)("div",{className:"grid grid-cols-1 gap-10 lg:grid-cols-2 lg:gap-16",children:[(0,i.jsxs)("div",{className:"flex flex-col",children:[(0,i.jsx)("h3",{className:"text-lg font-semibold text-primary",children:"Cost per Lead nach Kanal"}),(0,i.jsx)("p",{className:"mt-1 text-sm text-tertiary",children:"Durchschnittlicher CPL im deutschen Fahrzeughandel"}),(0,i.jsx)("div",{className:"mt-6",children:(0,i.jsx)(x.u,{width:"100%",height:240,children:(0,i.jsxs)(g,{data:k,layout:"vertical",className:"text-tertiary [&_.recharts-text]:text-xs",margin:{top:0,right:40,bottom:0,left:0},barSize:32,children:[(0,i.jsx)(f.W,{type:"number",axisLine:!1,tickLine:!1,domain:[0,70],tickFormatter:e=>"".concat(e," €"),fill:"currentColor"}),(0,i.jsx)(y.h,{type:"category",dataKey:"name",axisLine:!1,tickLine:!1,width:100,tick:{fill:"currentColor",fontSize:13,fontWeight:500}}),(0,i.jsx)(h.m,{content:(0,i.jsx)(l.Nt,{}),formatter:e=>"".concat(e," €"),cursor:{fill:"var(--color-utility-gray-100)",opacity:.5}}),(0,i.jsx)(j.yP,{dataKey:"cpl",radius:[0,6,6,0],children:k.map(e=>(0,i.jsx)(N.f,{fill:e.fill},e.name))})]})})}),(0,i.jsx)("div",{className:"mt-4 space-y-2",children:k.map(e=>(0,i.jsxs)("div",{className:"flex items-center gap-3 text-sm",children:[(0,i.jsx)("span",{className:(0,c.cx)("size-2 shrink-0 rounded-full bg-current",e.className)}),(0,i.jsxs)("span",{className:"font-semibold tabular-nums text-primary min-w-[50px]",children:["~",e.cpl," €"]}),(0,i.jsx)("span",{className:"text-quaternary text-xs",children:e.source}),"Carvitra"===e.name&&(0,i.jsx)("span",{className:"text-[10px] font-semibold uppercase tracking-wider text-brand-primary bg-brand-primary_alt px-1.5 py-0.5 rounded",children:"Prognose"})]},e.name))})]}),(0,i.jsxs)("div",{className:"flex flex-col",children:[(0,i.jsx)("h3",{className:"text-lg font-semibold text-primary",children:"Was bedeutet das konkret?"}),(0,i.jsx)("p",{className:"mt-1 text-sm text-tertiary",children:"Rechenbeispiel f\xfcr ein typisches Autohaus"}),(0,i.jsxs)("div",{className:"mt-6 rounded-xl border border-secondary bg-primary_alt p-5",children:[(0,i.jsx)("p",{className:"text-xs font-medium uppercase tracking-wider text-quaternary mb-3",children:"Annahmen"}),(0,i.jsxs)("div",{className:"text-sm text-secondary leading-relaxed",children:["Ziel: ",(0,i.jsxs)("span",{className:"font-semibold text-primary",children:[20," Verk\xe4ufe/Monat"]}),(0,i.jsx)("br",{}),"Ben\xf6tigte Anfragen (\xd8 10% Abschlussquote): ",(0,i.jsxs)("span",{className:"font-semibold text-primary",children:[200," Leads"]})]})]}),(0,i.jsxs)("div",{className:"mt-4 grid grid-cols-2 gap-3",children:[(0,i.jsxs)("div",{className:"rounded-xl border border-utility-error-200 bg-utility-error-50 p-4 dark:border-utility-error-800 dark:bg-utility-error-950",children:[(0,i.jsx)("p",{className:"text-xs font-medium uppercase tracking-wider text-utility-error-600 mb-2",children:"Ohne Carvitra"}),(0,i.jsxs)("p",{className:"text-sm text-secondary",children:[200," Leads \xd7 \xd8 ",50," €"]}),(0,i.jsxs)("p",{className:"mt-1 text-display-xs font-bold text-utility-error-600",children:[1e4.toLocaleStr
1ing("de-DE")," €",(0,i.jsx)("span",{className:"text-sm font-normal text-tertiary",children:"/Monat"})]})]}),(0,i.jsxs)("div",{className:"rounded-xl border border-utility-brand-200 bg-utility-brand-50 p-4 dark:border-utility-brand-800 dark:bg-utility-brand-950",children:[(0,i.jsx)("p",{className:"text-xs font-medium uppercase tracking-wider text-utility-brand-600 mb-2",children:"Mit Carvitra"}),(0,i.jsxs)("p",{className:"text-sm text-secondary",children:[200," Leads \xd7 \xd8 ",30," €"]}),(0,i.jsxs)("p",{className:"mt-1 text-display-xs font-bold text-utility-brand-600",children:[6e3.toLocaleString("de-DE")," €",(0,i.jsx)("span",{className:"text-sm font-normal text-tertiary",children:"/Monat"})]})]})]}),(0,i.jsxs)("div",{className:"mt-4 flex items-center justify-between gap-4 rounded-xl border border-utility-success-200 bg-utility-success-50 p-5 dark:border-utility-success-800 dark:bg-utility-success-950",children:[(0,i.jsxs)("div",{children:[(0,i.jsx)("p",{className:"text-sm font-semibold text-primary",children:"Monatliches Einsparpotenzial"}),(0,i.jsx)("p",{className:"text-xs text-tertiary",children:"bei gleicher Leadmenge"})]}),(0,i.jsxs)("div",{className:"text-right",children:[(0,i.jsxs)("p",{className:"text-display-xs font-bold text-utility-success-600",children:["–",4e3.toLocaleString("de-DE")," €"]}),(0,i.jsxs)("p",{className:"text-sm font-semibold text-utility-success-600",children:["–",z,"%"]})]})]}),(0,i.jsxs)("div",{className:"mt-4 flex gap-3 rounded-xl border border-primary bg-primary_alt p-4",children:[(0,i.jsx)(d.M,{icon:o.R,color:"gray",theme:"modern",size:"sm",className:"shrink-0"}),(0,i.jsx)("p",{className:"text-xs text-quaternary leading-relaxed",children:"Carvitra-CPL ist eine Prognose basierend auf Google Vehicle Ads Benchmarks + erwarteter organischer Reichweite (Blended CPL). Alle Zukunftswerte sind Prognosen, keine garantierten Ergebnisse."})]})]})]}),(0,i.jsx)("p",{className:"mt-8 text-center text-xs text-quaternary max-w-4xl mx-auto leading-relaxed",children:"Quellen: mobile.de CPL aus Branchendaten (70+ Standorte) \xb7 AutoScout24 abgeleitet aus Branchenvergleichen (kfz-betrieb, bikeandbusiness) \xb7 Google Ads: WordStream/LocaliQ 2025 (Automotive)"})]})}},63557:(e,r,t)=>{t.d(r,{c:()=>l});var i=t(95155),a=t(92757);let s={primary:"bg-primary dark:bg-gray-900",brand:"bg-utility-brand-600 dark:bg-utility-brand-700",gradient:"bg-gradient-to-br from-utility-brand-600 to-utility-brand-700 dark:from-utility-brand-700 dark:to-utility-brand-800"};function l(e){let{id:r,backgroundVariant:t="primary",textAlign:l="left",contentWidth:n="wide",children:o,className:d}=e;return(0,i.jsx)("section",{id:r,role:"region","aria-label":"Slide ".concat(r),className:(0,a.cx)("min-h-[calc(100vh-7rem)] flex items-center justify-center py-6 lg:py-8 px-6 lg:px-8",s[t],d),children:(0,i.jsx)("div",{className:(0,a.cx)("w-full","narrow"===n&&"max-w-4xl","wide"===n&&"max-w-7xl","full"===n&&"max-w-full","center"===l&&"text-center mx-auto","animate-in fade-in zoom-in-95 duration-500 ease-out"),children:o})})}},72329:(e,r,t)=>{t.d(r,{Hm:()=>s,Nt:()=>l});var i=t(95155),a=t(92757);let s=e=>{let{reversed:r,payload:t,align:s,layout:l,className:n}=e;return t=r?null==t?void 0:t.toReversed():t,(0,i.jsx)("ul",{className:(0,a.cx)("flex","vertical"===l?"flex-col gap-1 pl-4 ".concat("center"===s?"items-center":"items-start"):"flex-row gap-3 ".concat("center"===s?"justify-center":"right"===s?"justify-end":"justify-start"),n),children:null==t?void 0:t.map((e,r)=>{var t;return(0,i.jsxs)("li",{className:"flex items-center gap-2 text-sm text-tertiary",children:[(0,i.jsx)("span",{className:(0,a.cx)("h-2 w-2 rounded-full bg-current",null==(t=e.payload)?void 0:t.className)}),e.value]},r)})})},l=e=>{let{active:r,payload:t,label:s,isRadialChart:l,isPieChart:n,formatter:o,labelFormatter:d}=e;if(!(r&&t&&t.length))return null;let c=1===t.length,x=c?t[0].value:s,u=c?l?t[0].payload.name:n?t[0].name:s:t;return x=c&&o?o(x,(null==t?void 0:t[0].name)||s,t[0],0,t):d?d(x,t):x,u=c&&d?d(u,t):u,(0,i.jsxs)("div",{className:"flex flex-col gap-0.5 rounded-lg bg-primary-solid px-3 py-2 shadow-lg",children:[(0,i.jsx)("p",{className:"text-xs font-semibold text-white",children:x}),u?Array.isArray(u)?(0,i.jsx)("div",{children:u.map((e,r)=>(0,i.jsx)("p",{className:(0,a.cx)("text-xs text-tooltip-supporting-text"),children:"".concat(e.name,": ").concat(o?o(e.value,e.name,e,r,e.payload):e.value)},r))}):(0,i.jsx)("p",{className:"text-xs text-tooltip-supporting-text",children:u}):null]})}},77917:(e,r,t)=>{t.d(r,{M:()=>d});var i=t(95155),a=t(12115),s=t(92757),l=t(86422);let n={sm:"*:data-icon:size-4",md:"*:data-icon:size-5",lg:"*:data-icon:size-6",xl:"*:data-icon:size-7"},o=(0,s.w)({light:{base:"rounded-full",sizes:{sm:"size-8",md:"size-10",lg:"size-12",xl:"size-14"},colors:{brand:"bg-brand-secondary text-featured-icon-light-fg-brand",gray:"bg-tertiary text-featured-icon-light-fg-gray",error:"bg-error-secondary text-featured-icon-light-fg-error",warning:"bg-warning-secondary text-featured-icon-light-fg-warning",success:"bg-success-secondary text-featured-icon-light-fg-success",purple:"bg-utility-purple-50 text-utility-purple-600",pink:"bg-utility-pink-50 text-utility-pink-600"}}
1,gradient:{base:"rounded-full text-fg-white before:absolute before:inset-0 before:size-full before:rounded-full before:border before:mask-b-from-0% after:absolute after:block after:rounded-full",sizes:{sm:"size-8 after:size-6 *:data-icon:size-4",md:"size-10 after:size-7 *:data-icon:size-4",lg:"size-12 after:size-8 *:data-icon:size-5",xl:"size-14 after:size-10 *:data-icon:size-5"},colors:{brand:"before:border-utility-brand-200 before:bg-utility-brand-50 after:bg-brand-solid",gray:"before:border-utility-gray-200 before:bg-utility-gray-50 after:bg-secondary-solid",error:"before:border-utility-error-200 before:bg-utility-error-50 after:bg-error-solid",warning:"before:border-utility-warning-200 before:bg-utility-warning-50 after:bg-warning-solid",success:"before:border-utility-success-200 before:bg-utility-success-50 after:bg-success-solid",purple:"before:border-utility-purple-200 before:bg-utility-purple-50 after:bg-utility-purple-600",pink:"before:border-utility-pink-200 before:bg-utility-pink-50 after:bg-utility-pink-600"}},dark:{base:"text-fg-white shadow-xs-skeumorphic before:absolute before:inset-px before:border before:border-white/12 before:mask-b-from-0%",sizes:{sm:"size-8 rounded-md before:rounded-[5px]",md:"size-10 rounded-lg before:rounded-[7px]",lg:"size-12 rounded-[10px] before:rounded-[9px]",xl:"size-14 rounded-xl before:rounded-[11px]"},colors:{brand:"bg-brand-solid before:border-utility-brand-200/12",gray:"bg-secondary-solid before:border-utility-gray-200/12",error:"bg-error-solid before:border-utility-error-200/12",warning:"bg-warning-solid before:border-utility-warning-200/12",success:"bg-success-solid before:border-utility-success-200/12",purple:"bg-utility-purple-600 before:border-utility-purple-200/12",pink:"bg-utility-pink-600 before:border-utility-pink-200/12"}},modern:{base:"bg-primary shadow-xs-skeumorphic ring-1 ring-inset",sizes:{sm:"size-8 rounded-md",md:"size-10 rounded-lg",lg:"size-12 rounded-[10px]",xl:"size-14 rounded-xl"},colors:{brand:"text-brand-primary ring-brand-200",gray:"text-fg-secondary ring-primary",error:"text-error-primary ring-error-200",warning:"text-warning-primary ring-warning-200",success:"text-success-primary ring-success-200",purple:"text-utility-purple-700 ring-utility-purple-200",pink:"text-utility-pink-700 ring-utility-pink-200"}},"modern-neue":{base:"bg-primary_alt ring-1 ring-inset before:absolute before:inset-1 before:shadow-[0px_1px_2px_0px_rgba(0,0,0,0.1),0px_3px_3px_0px_rgba(0,0,0,0.09),1px_8px_5px_0px_rgba(0,0,0,0.05),2px_21px_6px_0px_rgba(0,0,0,0),0px_0px_0px_1px_rgba(0,0,0,0.08),1px_13px_5px_0px_rgba(0,0,0,0.01),0px_-2px_2px_0px_rgba(0,0,0,0.13)_inset] before:ring-1 before:ring-secondary_alt",sizes:{sm:"size-8 rounded-[8px] before:rounded-[4px]",md:"size-10 rounded-[10px] before:rounded-[6px]",lg:"size-12 rounded-[12px] before:rounded-[8px]",xl:"size-14 rounded-[14px] before:rounded-[10px]"},colors:{brand:"",gray:"text-fg-secondary ring-primary",error:"",warning:"",success:"",purple:"",pink:""}},outline:{base:"before:absolute before:rounded-full before:border-2 after:absolute after:rounded-full after:border-2",sizes:{sm:"size-4 before:size-6 after:size-8.5",md:"size-5 before:size-7 after:size-9.5",lg:"size-6 before:size-8 after:size-10.5",xl:"size-7 before:size-9 after:size-11.5"},colors:{brand:"text-fg-brand-primary before:border-fg-brand-primary/30 after:border-fg-brand-primary/10",gray:"text-fg-tertiary before:border-fg-tertiary/30 after:border-fg-tertiary/10",error:"text-fg-error-primary before:border-fg-error-primary/30 after:border-fg-error-primary/10",warning:"text-fg-warning-primary before:border-fg-warning-primary/30 after:border-fg-warning-primary/10",success:"text-fg-success-primary before:border-fg-success-primary/30 after:border-fg-success-primary/10",purple:"text-utility-purple-600 before:border-utility-purple-600/30 after:border-utility-purple-600/10",pink:"text-utility-pink-600 before:border-utility-pink-600/30 after:border-utility-pink-600/10"}}}),d=e=>{let{size:r="sm",theme:t="light",color:d="brand",icon:c,...x}=e;return(0,i.jsxs)("div",{...x,"data-featured-icon":!0,className:(0,s.cx)("relative flex shrink-0 items-center justify-center",n[r],o[t].base,o[t].sizes[r],o[t].colors[d],e.className),children:[(0,l.lr)(c)&&(0,i.jsx)(c,{"data-icon":!0,className:"z-1"}),(0,a.isValidElement)(c)&&(0,i.jsx)("div",{className:"z-1",children:c}),e.children]})}},78613:(e,r,t)=>{t.d(r,{p:()=>a});var i=t(12115);let a=e=>{let{size:r=24,color:t="currentColor",...a}=e;return i.createElement("svg",{viewBox:"0 0 24 24",width:r,height:r,stroke:t,strokeWidth:"2",fill:"none",strokeLinecap:"round",strokeLinejoin:"round","aria-hidden":"true",...a},i.createElement("path",{d:"M8 15v2m4-6v6m4-10v10m-8.2 4h8.4c1.68 0 2.52 0 3.162-.327a3 3 0 0 0 1.311-1.311C21 18.72 21 17.88 21 16.2V7.8c0-1.68 0-2.52-.327-3.162a3 3 0 0 0-1.311-1.311C18.72 3 17.88 3 16.2 3H7.8c-1.68 0-2.52 0-3.162.327a3 3 0 0 0-1.311 1.311C3 5.28 3 6.12 3 7.8v8.4c0 1.68 0 2.52.327 3.162a3 3 0 0 0 1.311 1.311C5.28 21 6.12 21 7.8 21Z"}))};a.displayName="BarChartSquare02"}}]);

Line numbers count LF bytes from the start of the resource, as the search results do. Vendor segments are library code the classifier recognised; they are stored but not indexed. Bytes are shown as Latin1 characters, one per byte.