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6<div class="size-2.5 sm:size-5 rounded-[3px] sm:rounded-md bg-white/60 backdrop-blur-[1px]" style="box-shadow:0 3px 5px 0 rgba(7, 60, 133, 0.05), 0 1px 2px 0 rgba(7, 60, 133, 0.05), 0 0.5px 0.5px 0 rgba(7, 60, 133, 0.07), 0 0 0 1px rgba(7, 60, 133, 0.07)"></div></div><div class="size-[25px] grid place-items-center absolute -bottom-[13px] -right-[13px] z-10"><div class="size-2.5 sm:size-5 rounded-[3px] sm:rounded-md bg-white/60 backdrop-blur-[1px]" style="box-shadow:0 3px 5px 0 rgba(7, 60, 133, 0.05), 0 1px 2px 0 rgba(7, 60, 133, 0.05), 0 0.5px 0.5px 0 rgba(7, 60, 133, 0.07), 0 0 0 1px rgba(7, 60, 133, 0.07)"></div></div><div class="absolute -bottom-10 flex items-start w-full z-0"><div class="flex-1 max-w-[32px] lg:max-w-[200px] border-t border-[#EBEFF5]"></div><svg width="57" height="41" viewBox="0 0 57 41" fill="none" xmlns="http://www.w3.org/2000/svg" class="shrink-0 text-[#EBEFF5]"><path d="M0 0.5C5.736 0.5 10.823 2.607 14.574 6.358L42.858 34.642C46.609 38.393 51.696 40.5 57 40.5" stroke="currentColor"></path></svg><div class="flex-1 self-end border-b border-[#EBEFF5]"></div><svg width="57" height="41" viewBox="0 0 57 41" fill="none" xmlns="http://www.w3.org/2000/svg" class="shrink-0 text-[#EBEFF5]"><path d="M57 0.5C51.264 0.5 46.177 2.607 42.426 6.358L14.142 34.642C10.391 38.393 5.304 40.5 0 40.5" stroke="currentColor"></path></svg><div class="flex-1 max-w-[32px] lg:max-w-[200px] border-t border-[#EBEFF5]"></div></div><div class="relative text-center border-t border-gray-100 min-h-[270px] flex flex-col justify-center"><div class="size-[25px] grid place-items-center absolute -top-[13px] -left-[13px]"><div class="size-2.5 sm:size-5 rounded-[3px] sm:rounded-md bg-white/60 backdrop-blur-[1px]" style="box-shadow:0 3px 5px 0 rgba(7, 60, 133, 0.05), 0 1px 2px 0 rgba(7, 60, 133, 0.05), 0 0.5px 0.5px 0 rgba(7, 60, 133, 0.07), 0 0 0 1px rgba(7, 60, 133, 0.07)"></div></div><div class="size-[25px] grid place-items-center absolute -top-[13px] -right-[13px]"><div class="size-2.5 sm:size-5 rounded-[3px] sm:rounded-md bg-white/60 backdrop-blur-[1px]" style="box-shadow:0 3px 5px 0 rgba(7, 60, 133, 0.05), 0 1px 2px 0 rgba(7, 60, 133, 0.05), 0 0.5px 0.5px 0 rgba(7, 60, 133, 0.07), 0 0 0 1px rgba(7, 60, 133, 0.07)"></div></div><div class="space-y-3 mt-10"><div class="text-balance max-w-4xl mx-auto text-gray-800" style="opacity:0;
6filter:blur(7px);transform:translateY(15px) scale(0.98)"><div class="text-7xl text-shadow-header">Make buying <br/> software easier</div></div><p class="text-balance mx-auto max-w-2xl text-base font-normal text-gray-500" style="opacity:0;filter:blur(7px);transform:translateY(15px) scale(0.98)">Give your prospects a modern buying experience. Navattic agents, demo automation, and interactive demos that let users explore your product on their own schedule.</p></div><div class="mt-6 mx-auto flex flex-row gap-2 w-full justify-center"><div style="opacity:0;filter:blur(3px);transform:translateY(20px)"><button class="relative flex items-center justify-center whitespace-nowrap transition-all border outline-hidden focus-visible:outline-hidden group shrink-0 w-fit disabled:opacity-50 disabled:cursor-not-allowed font-medium light text-white h-8 rounded-lg text-sm border-gray-900 bg-gray-800 shadow-solid-gray-button-default enabled:hover:bg-gray-700 enabled:active:shadow-solid-button-active enabled:data-[active=true]:shadow-solid-button-active data-[state=on]:shadow-solid-button-active focus-visible:shadow-solid-button-gray-focus focus-outline-emphasized lg:hidden" aria-label="Try a demo"><span class="absolute inset-0 overflow-hidden flex items-center justify-center gap-x-1.5 px-3" style="opacity:1;filter:blur(0px);transform:none">Try a demo</span><span class="invisible overflow-hidden opacity-0 flex items-center justify-center gap-x-1.5 px-3" aria-hidden="true">Try a demo</span></button><button class="relative items-center justify-center whitespace-nowrap transition-all border outline-hidden focus-visible:outline-hidden group shrink-0 w-fit disabled:opacity-50 disabled:cursor-not-allowed font-medium light text-white h-8 rounded-lg text-sm border-gray-900 bg-gray-800 shadow-solid-gray-button-default enabled:hover:bg-gray-700 enabled:active:shadow-solid-button-active enabled:data-[active=true]:shadow-solid-button-active data-[state=on]:shadow-solid-button-active focus-visible:shadow-solid-button-gray-focus focus-outline-emphasized hidden lg:inline-flex" aria-label="Try an agent"><span class="absolute inset-0 overflow-hidden flex items-center justify-center gap-x-1.5 px-3 pr-2.5" style="opacity:1;filter:blur(0px);transform:none">Try an agent<svg aria-label="arrow-down" class="inline shrink-0 self-center w-4 h-4 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enabled:data-[active=true]:shadow-button-shallow-inset-indented data-[state=on]:shadow-button-shallow-inset-indented data-[state=on]:text-gray-900 data-[state=on]:bg-gray-50 focus-visible:text-gray-900 focus-outline px-1" aria-label="Book a demo"><span class="absolute inset-0 overflow-hidden flex items-center justify-center gap-x-1.5 px-3" style="opacity:1;filter:blur(0px);transform:none">Book a demo</span><span class="invisible overflow-hidden opacity-0 flex items-center justify-center gap-x-1.5 px-3" aria-hidden="true">Book a demo</span></button></a></div></div></div><div class="hidden lg:inline-grid absolute -bottom-[55px] left-0 right-0 z-10 mx-auto w-full place-items-center"><div class="inline-flex items-center justify-center gap-3" style="opacity:0;filter:blur(3px);transform:translateY(20px)"><div style="opacity:0;filter:blur(3px);transform:translateY(20px)"><div class="relative p-px"><div class="absolute -inset-px bg-white rounded-[11px] ring-1 ring-gray-100" style="opacity:1;transform:none"></div><div class="relative px-[5px] pr-3 py-[2px] rounded-[10px] border border-gray-200 transition-all duration-250 cursor-pointer bg-white [&_span]:text-gray-900!"><div class="inline-flex items-center rounded-2xl gap-2.5 flex-row"><div class="flex items-center justify-center outline outline-offset-[-1px] text-white outline-white/40 size-5 p-1 rounded-[7px] bg-aqua shadow-[0px_2px_8px_0px_rgba(44,237,255,0.3),inset_0px_2.5px_1px_0px_rgba(255,255,255,0.2)]"><svg class="inline shrink-0 self-center size-3"><use href="/icons/sprite.svg#globe-pointer"></use></svg></div><span data-slot="icon-badge-title" class="font-normal select-none -mb-[2px] text-gray-800 text-sm">Navattic Agents</span></div></div></div></div><div style="opacity:0;filter:blur(3px);transform:translateY(20px)"><div class="relative p-px"><div class="absolute -inset-px bg-white rounded-[11px] ring-1 ring-transparent" style="opacity:0;transform:scale(0.92)"></div><div class="relative px-[5px] pr-3 py-[2px] rounded-[10px] border border-gray-200 transition-all duration-250 cursor-pointer [&_span]:text-gray-500! bg-gray-100 hover:bg-gray-50 hover:border-gray-200"><div class="inline-flex items-center rounded-2xl gap-2.5 flex-row"><div class="flex items-center justify-center outline outline-offset-[-1px] text-white outline-white/40 size-5 p-1 rounded-[7px] bg-brand-500 shadow-[0px_2px_8px_0px_rgba(99,102,241,0.3),inset_0px_2.5px_1px_0px_rgba(255,255,255,0.2)]"><svg class="inline shrink-0 self-center size-3"><use href="/icons/sprite.svg#layout-grid"></use></svg></div><span data-slot="icon-badge-title" class="font-normal select-none -mb-[2px] text-gray-800 text-sm">Interactive Demos</span></div></div></div></div><div style="opacity:0;filter:blur(3px);transform:translateY(20px)"><div class="relative p-px"><div class="absolute -inset-px bg-white rounded-[11px] ring-1 ring-transparent" style="opacity:0;transform:scale(0.92)"></div><div class="relative px-[5px] pr-3 py-[2px] rounded-[10px] border border-gray-200 transition-all duration-250 cursor-pointer [&_span]:text-gray-500! bg-gray-100 hover:bg-gray-50 hover:border-gray-200"><div class="inline-flex items-center rounded-2xl gap-2.5 flex-row"><div class="flex items-center justify-center outline outline-offset-[-1px] text-white outline-white/40 size-5 p-1 rounded-[7px] bg-gray-700 shadow-[0px_2px_8px_0px_rgba(75,85,99,0.3),inset_0px_2.5px_1px_0px_rgba(255,255,255,0.2)]"><svg class="inline shrink-0 self-center size-3"><use href="/icons/sprite.svg#circle-arrow-out-up-right"></use></svg></div><span data-slot="icon-badge-title" class="font-normal select-none -mb-[2px] text-gray-800 text-sm">Launchpad</span></div></div></div></div></div></div></div><div id="try-demo" class="mt-24 hidden lg:block lg:min-h-[600px] scroll-mt-32 lg:-mx-24 xl:-mx-32"><div class="z-2 justify-center flex-center relative flex max-sm:hidden transition-opacity duration-700 ease-out opacity-0"><div class="relative flex -mx-4"><div class="absolute inset-0 rounded-3xl bg-gray-50/20 border border-gray-200/80 backdrop-blur-sm" style="opacity:0;transform:scale(0.99)"></div><div class="relative z-10 flex w-full px-4 pt-4 pb-4"><div class="relative flex w-full flex-col items-center"><div class="origin-bottom rounded-[11px] border overflow-hidden relative w-full" style="opacity:0;filter:blur(6px) grayscale(1);transform:scale(0.98)"><div class="relative" style="opacity:1"><div class="w-full not-first:absolute not-first:inset-0" style="opacity:0"><img alt="Navattic agent demo" loading="lazy" width="3024" height="1610" decoding="async" data-nimg="1" class="relative z-4" style="color:transparent;width:100%;height:auto" sizes="100vw" srcSet="/_next/image?url=%2Fimg%2Fscreenshots%2Fagent-background.png&w=640&q=100 640w, /_next/image?url=%2Fimg%2Fscreenshots%2Fagent-background.png&w=750&q=100 750w, /_next/image?url=%2Fimg%2Fscreenshots%2Fagent-background.png&w=828&q=100 828w, /_next/image?url=%2Fimg%2Fscreenshots%2Fagent-background.png&w=1080&q=100 1080w, /_next/image?url=%2Fimg%2Fscreenshots%2Fagent-background.png&w=1200&q=100 1200w, /_next/image?url=%2Fimg%2Fscreenshots%2Fagent-background.png&w=1920&q=100 1920w, /_next/image?url=%2Fimg%2Fscreenshots%2Fagent-background.png&w=2048&q=100 2048w, /_next/image?url=%2Fimg%2Fscreenshots%2Fagent-background.png&w=3840&q=100 3840w" src="/_next/image?url=%2Fimg%2Fscreenshots%2Fagent-background.png&w=3840&q=100"/></div></div><iframe class="absolute inset-0 z-0 size-full rounded-10 bg-white" style="border:none;pointer-events:none;opacity:0;filter:blur(8px);transform:scale(0.97)" src="https://app.navattic.com/agent/cmthjfxyl000q04ieg59sbx3b" allow="fullscreen; microphone; autoplay" aria-label="Interactive demo" data-navattic-demo-id="cmthjfxyl000q04ieg59sbx3b"></iframe><div aria-hidden="true" tabindex="-1" inert="" style="display:none;visibility:hidden;width:1px;height:1px">The Navattic demo shows how marketing and product teams create interactive demos for product launches, target accounts, customers, and website visitors. A user starts by selecting a role, enters a product URL, and uses Copilot to generate an initial demo draft while capturing product screens. Copilot suggests demo copy, anchors tooltips, and structures a story using configured brand and messaging guidelines. The user can edit application data, remove or blur text and charts, and use the no-code Magic Editor or AI Copilot to personalize or update demo data across multiple screens. Use Case prompts repurpose a demo for sales enablement or customer training, while AI-generated themes apply colors from the company website. The finished demo can be shared by email, social campaigns, ads, or a downloadable GIF, or embedded on a website and in a product using a âTake a tourâ call to action, pop-up, lightbox, desktop flow, or mobile swipe experience. Visitors can choose a product area, persona, or use case to follow a personalized path. The demo also presents Navattic Launchpad for sales and presales workflows. A rep selects and sends an interest-level interactive demo from Gmail, Outlook, Salesforce, Outreach, Salesloft, LinkedIn, or the Launchpad Chrome Extension before a meeting with a prospect. Engagement alerts show when the prospect views the demo, what they explore, and which stakeholders become involved; the prospect can share the demo with colleagues for additional stakeholder identification. Teams can send demo events and account activity to a CRM, Slack, or other event platforms through integration playbooks and the Navattic JS snippet. Built-in analytics and A/B testing compare demo length, copy, style, engagement, CTA clicks, conversion, and drop-off, while Salesforce sync connects demo activity to opportunities, pipeline, win rate, and sales cycle metrics. Users can also connect the Navattic MCP to Claude, ChatGPT, Cursor, or another AI agent to query demo performance, target-account activity, embedded demos, and A/B test results from a prompt.</div><div aria-hidden="true" tabindex="-1" inert="" style="display:none;visibility:hidden;width:1px;height:1px">Navattic Launchpad lets sales teams send customized, interest-level demos to prospects through email, the Navattic Chrome Extension, and platforms such as Gmail, Outlook, Outreach, Gong, Salesloft, and Front. In the demo, a seller sends Sandra a custom-built demo before a scheduled call, allowing her to select an interest level and explore the product independently. Sellers can connect Claude, ChatGPT, or another LLM to the Navattic MCP and ask which demo to send based on conversion data, then receive a custom demo link. Launchpad sends an email notification when Sandra views the demo and identifies the interests she selects. After the call, Sandra receives a follow-up demo and shares it with colleagues such as Jason and Miranda directly from the demo, helping the seller identify and follow up with
6new stakeholders. The demo also shows how reps use the Navattic Chrome Extension or an email integration to select a one-to-one demo, identify prospects by company domain, associate demo activity with an opportunity in Salesforce, and insert a shareable link and GIF into an email. Reps receive engagement notifications and can review shared demos and prospect activity. The Sales Impact Dashboard includes a Visitors tab showing prospects who viewed demos, newly identified stakeholders, rep activity, and prospects or accounts reached. With the Salesforce integration, teams can view demo data on lead, contact, opportunity, and account records, and measure demos sent, impacted pipeline, win rate, sales cycle length, and won opportunities influenced by interactive demos. The walkthrough also points to adding demos to Outreach sequences and using Navattic offline mode for in-person events with unreliable Wi-Fi.</div></div></div></div></div></div></div><section class="mt-8"><div class="py-6 pt-16 md:py-10 flex items-center justify-center"><div class="flex flex-col md:flex-row items-center justify-center gap-6 md:gap-10"><div class="flex flex-col items-center gap-1 text-center"><div class="text-gray-800 text-base font-medium">Trusted by the world's leading enterprises</div><a href="/customer/highlights"><button class="relative flex items-center justify-center whitespace-nowrap transition-all border outline-hidden focus-visible:outline-hidden group shrink-0 w-fit disabled:opacity-50 disabled:cursor-not-allowed font-medium border-transparent bg-transparent text-gray-600 h-7 rounded-lg text-sm enabled:hover:text-gray-900 enabled:active:text-gray-900 enabled:data-[active=true]:text-gray-900 data-[state=on]:text-gray-900 focus-visible:text-gray-900 focus-outline" aria-label="Meet our customers"><span class="absolute inset-0 overflow-hidden flex items-center justify-center gap-x-1.5 px-0 pr-0" style="opacity:1;filter:blur(0px);transform:none">Meet our customers<svg aria-label="arrow-right" class="shrink-0 self-center w-3.5 h-3.5 text-gray-600 group-hover:enabled:text-gray-900 group-active:enabled:text-gray-900 group-data-[active=true]:enabled:text-gray-900 group-focus-visible:enabled:text-gray-900 inline-block transition-transform duration-200 group-hover:translate-x-0.5" style="stroke-width:1.5px"><use href="/icons/sprite.svg#arrow-right"></use></svg></span><span class="invisible overflow-hidden opacity-0 flex items-center justify-center gap-x-1.5 px-0 pr-0" aria-hidden="true">Meet our customers<svg aria-label="arrow-right" class="shrink-0 self-center w-3.5 h-3.5 text-gray-600 group-hover:enabled:text-gray-900 group-active:enabled:text-gray-900 group-data-[active=true]:enabled:text-gray-900 group-focus-visible:enabled:text-gray-900 inline-block transition-transform duration-200 group-hover:translate-x-0.5" style="stroke-width:1.5px"><use href="/icons/sprite.svg#arrow-right"></use></svg></span></button></a></div><div class="hidden md:block w-px h-14 bg-gray-200 shrink-0" aria-hidden="true"></div><a href="https://www.g2.com/products/navattic/reviews" target="_blank" rel="noopener noreferrer" class="inline-flex opacity-90 hover:opacity-100 transition-opacity flex-col items-center gap-1.5 text-center" aria-label="Navattic G2 Leader in Demo Automation"><img src="/img/g2/badges/leader-enterprise.png" alt="G2 Summer 2026 Leader Enterprise award in Demo Automation" width="868" height="1000" class="w-auto shrink-0 object-contain h-20" loading="lazy" decoding="async"/><span class="text-sm text-gray-500 max-w-[10rem] leading-snug text-center">G2 Leader in<br/>Demo Automation</span></a></div></div><div class="relative border-gray-100 border-y"><div class="size-[25px] grid place-items-center border-none absolute -top-[13px] -left-[13px]"><div class="size-0.5 bg-gray-400 border-none rounded-full z-10"></div></div><div class="size-[25px] grid place-items-center border-none absolute -top-[13px] -right-[13px]"><div class="size-0.5 bg-gray-400 border-none rounded-full z-10"></div></div><div class="size-[25px] grid place-items-center border-none absolute -bottom-[13px] -left-[13px]"><div class="size-0.5 bg-gray-400 border-none rounded-full z-10"></div></div><div class="size-[25px] grid place-items-center border-none absolute -bottom-[13px] -right-[13px]"><div class="size-0.5 bg-gray-400 border-none rounded-full z-10"></div></div><div class="grid gap-px bg-gray-100" style="--cols-mobile:3;--cols-desktop:6;--rows-mobile:4;--rows-desktop:2;grid-template-columns:repeat(var(--cols-mobile), 1fr);grid-template-rows:repeat(var(--rows-mobile), 1fr)"><style> 7 @media (min-width: 1024px) { 8 [style*="--cols-desktop"] { 9 grid-template-columns: repeat(var(--cols-desktop), 1fr) !important; 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137 1.7931-4.4174 1.8045z"></path></g></svg></div></div></div></div></div></div></div><div class="pattern-diagonal h-16"></div><div role="group" class="flex flex-col overflow-hidden pattern-diagonal gap-12"><div><div class="bg-white flex flex-col md:flex-row divide-y md:divide-y-0 md:divide-x divide-gray-100 border-y! border-gray-100 border-0"><div class="md:flex-1 p-6 pt-12 md:p-12 md:py-16 flex flex-col justify-between"><div class="flex flex-col gap-3"><div class="w-auto"><div class="inline-flex items-center rounded-2xl gap-2.5 flex-row"><div class="flex items-center justify-center outline outline-offset-[-1px] text-white outline-white/40 size-5 p-1 rounded-[7px] bg-aqua shadow-[0px_2px_8px_0px_rgba(44,237,255,0.3),inset_0px_2.5px_1px_0px_rgba(255,255,255,0.2)]"><svg class="inline shrink-0 self-center size-3"><use href="/icons/sprite.svg#globe-pointer"></use></svg></div><span data-slot="icon-badge-title" class="font-normal select-none -mb-[2px] text-gray-800 text-sm">Navattic Agents</span></div></div><h3 class="text-gray-800 text-3xl text-balance mt-2.5">Run demos and showcase content with AI agents</h3><p class="text-sm text-balance max-w-prose text-gray-500">Navatticâs AI agents run fully autonomous conversations that guide and qualify prospects, answer questions, demo key workflows, and show content in real-time.</p></div><div class="mt-8"><a href="/product/agent-demos"><button class="relative flex items-center justify-center whitespace-nowrap transition-all border outline-hidden focus-visible:outline-hidden group shrink-0 w-fit disabled:opacity-50 disabled:cursor-not-allowed font-medium bg-default h-8 rounded-lg text-sm border-gray-300 shadow-button-elevated text-gray-700 enabled:hover:bg-gray-50 enabled:hover:text-gray-900 enabled:active:text-gray-900 enabled:data-[active=true]:text-gray-900 enabled:active:shadow-button-shallow-inset-indented enabled:data-[active=true]:shadow-button-shallow-inset-indented data-[state=on]:shadow-button-shallow-inset-indented data-[state=on]:text-gray-900 data-[state=on]:bg-gray-50 focus-visible:text-gray-900 focus-outline" aria-label="Explore Navattic Agents"><span class="absolute inset-0 overflow-hidden flex items-center justify-center gap-x-1.5 px-3 pr-2.5" style="opacity:1;filter:blur(0px);transform:none">Explore Navattic Agents<svg aria-label="chevron-right" class="inline shrink-0 self-center w-4 h-4 text-gray-600 group-hover:enabled:text-gray-800 group-active:enabled:text-gray-800 group-data-[active=true]:enabled:text-gray-800 group-focus-visible:enabled:text-gray-800" style="stroke-width:1.5px"><use href="/icons/sprite.svg#chevron-right"></use></svg></span><span class="invisible overflow-hidden opacity-0 flex items-center justify-center gap-x-1.5 px-3 pr-2.5" aria-hidden="true">Explore Navattic Agents<svg aria-label="chevron-right" class="inline shrink-0 self-center w-4 h-4 text-gray-600 group-hover:enabled:text-gray-800 group-active:enabled:text-gray-800 group-data-[active=true]:enabled:text-gray-800 group-focus-visible:enabled:text-gray-800" style="stroke-width:1.5px"><use href="/icons/sprite.svg#chevron-right"></use></svg></span></button></a></div></div><div class="md:w-1/2 relative"><div class="size-full relative flex overflow-hidden justify-end items-end from-aqua/1 to-aqua/10 bg-gradient-to-br pattern-diagonal pattern-white/20" style="padding:1.5rem 0 0 1.5rem"><div class="bg-gray-500/2 backdrop-blur-xl backdrop-brightness-99 backdrop-saturate-125 relative z-10 overflow-hidden w-fit" style="padding:8px 0px 0px 8px;border-radius:32px 0px 0px 0px;border-width:1px 0px 0px 1px;border-style:solid;border-color:rgba(255, 255, 255, 0.2);box-shadow:0 0 0 1px rgba(255, 255, 255, 0.2)"><div class="flex overflow-hidden items-end justify-end border-t border-t-gray-200/50 border-l border-l-gray-200/50" style="border-radius:1.5rem 0 0 0;max-width:500px"><img alt="Navattic Agents" loading="lazy" width="0" height="0" decoding="async" data-nimg="1" class="max-w-full max-h-full h-auto w-auto object-cover" style="color:transparent" src="/img/product/agent-demos-product-hero.png"/></div></div></div></div></div></div><div><div class="bg-white flex flex-col md:flex-row divide-y md:divide-y-0 md:divide-x divide-gray-100 border-y! border-gray-100 border-0"><div class="md:flex-1 p-6 pt-12 md:p-12 md:py-16 flex flex-col justify-between"><div class="flex flex-col gap-3"><div class="w-auto"><div class="inline-flex items-center rounded-2xl gap-2.5 flex-row"><div class="flex items-center justify-center outline outline-offset-[-1px] text-white outline-white/40 size-5 p-1 rounded-[7px] bg-brand-500 shadow-[0px_2px_8px_0px_rgba(99,102,241,0.3),inset_0px_2.5px_1px_0px_rgba(255,255,255,0.2)]"><svg class="inline shrink-0 self-center size-3"><use href="/icons/sprite.svg#layout-grid"></use></svg></div><span data-slot="icon-badge-title" class="font-normal select-none -mb-[2px] text-gray-800 text-sm">Interactive Demos</span></div></div><h3 class="text-gray-800 text-3xl text-balance mt-2.5">Build interactive demos faster with Navattic Copilot</h3><p class="text-sm text-balance max-w-prose text-gray-500">AI Copilot creates demos based on your product screens, trained on best practices from high-performing demos built on Navattic.</p></div><div class="mt-8"><a href="/product/interactive-demos"><button class="relative flex items-center justify-center whitespace-nowrap transition-all border outline-hidden focu
13s-visible:outline-hidden group shrink-0 w-fit disabled:opacity-50 disabled:cursor-not-allowed font-medium bg-default h-8 rounded-lg text-sm border-gray-300 shadow-button-elevated text-gray-700 enabled:hover:bg-gray-50 enabled:hover:text-gray-900 enabled:active:text-gray-900 enabled:data-[active=true]:text-gray-900 enabled:active:shadow-button-shallow-inset-indented enabled:data-[active=true]:shadow-button-shallow-inset-indented data-[state=on]:shadow-button-shallow-inset-indented data-[state=on]:text-gray-900 data-[state=on]:bg-gray-50 focus-visible:text-gray-900 focus-outline" aria-label="Explore Interactive Demos"><span class="absolute inset-0 overflow-hidden flex items-center justify-center gap-x-1.5 px-3 pr-2.5" style="opacity:1;filter:blur(0px);transform:none">Explore Interactive Demos<svg aria-label="chevron-right" class="inline shrink-0 self-center w-4 h-4 text-gray-600 group-hover:enabled:text-gray-800 group-active:enabled:text-gray-800 group-data-[active=true]:enabled:text-gray-800 group-focus-visible:enabled:text-gray-800" style="stroke-width:1.5px"><use href="/icons/sprite.svg#chevron-right"></use></svg></span><span class="invisible overflow-hidden opacity-0 flex items-center justify-center gap-x-1.5 px-3 pr-2.5" aria-hidden="true">Explore Interactive Demos<svg aria-label="chevron-right" class="inline shrink-0 self-center w-4 h-4 text-gray-600 group-hover:enabled:text-gray-800 group-active:enabled:text-gray-800 group-data-[active=true]:enabled:text-gray-800 group-focus-visible:enabled:text-gray-800" style="stroke-width:1.5px"><use href="/icons/sprite.svg#chevron-right"></use></svg></span></button></a></div></div><div class="md:w-1/2 relative"><div class="size-full relative flex overflow-hidden justify-end items-end from-blue-100/10 to-blue-100 bg-gradient-to-br pattern-diagonal pattern-white/20" style="padding:2.5rem 0 0 2.5rem"><div class="bg-gray-500/2 backdrop-blur-xl backdrop-brightness-99 backdrop-saturate-125 relative z-10 overflow-hidden w-fit" style="padding:8px 0px 0px 8px;border-radius:32px 0px 0px 0px;border-width:1px 0px 0px 1px;border-style:solid;border-color:rgba(255, 255, 255, 0.2);box-shadow:0 0 0 1px rgba(255, 255, 255, 0.2)"><div class="flex overflow-hidden items-end justify-end border-t border-t-gray-200/50 border-l border-l-gray-200/50" style="border-radius:1.5rem 0 0 0;max-width:500px"><img alt="Copilot prompt" loading="lazy" width="0" height="0" decoding="async" data-nimg="1" class="max-w-full max-h-full h-auto w-auto object-cover" style="color:transparent" src="/img/product/copilot-product-hero.png"/></div></div></div></div></div></div><div><div class="bg-white flex flex-col md:flex-row divide-y md:divide-y-0 md:divide-x divide-gray-100 border-y! border-gray-100 border-0"><div class="md:flex-1 p-6 pt-12 md:p-12 md:py-16 flex flex-col justify-between"><div class="flex flex-col gap-3"><div class="w-auto"><div class="inline-flex items-center rounded-2xl gap-2.5 flex-row"><div class="flex items-center justify-center outline outline-offset-[-1px] text-white outline-white/40 size-5 p-1 rounded-[7px] bg-gray-700 shadow-[0px_2px_8px_0px_rgba(75,85,99,0.3),inset_0px_2.5px_1px_0px_rgba(255,255,255,0.2)]"><svg class="inline shrink-0 self-center size-3"><use href="/icons/sprite.svg#circle-arrow-out-up-right"></use></svg></div><span data-slot="icon-badge-title" class="font-normal select-none -mb-[2px] text-gray-800 text-sm">Launchpad</span></div></div><h3 class="text-gray-800 text-3xl text-balance mt-2.5">Demo automation for live demos and pre & post-call discovery</h3><p class="text-sm text-balance max-w-prose text-gray-500">Launchpad is demo automation purpose-built for sales teams to share demos earlier in the sales cycle and free up presales time.</p></div><div class="mt-8"><a href="/product/launchpad"><button class="relative flex items-center justify-center whitespace-nowrap transition-all border outline-hidden focus-visible:outline-hidden group shrink-0 w-fit disabled:opacity-50 disabled:cursor-not-allowed font-medium bg-default h-8 rounded-lg text-sm border-gray-300 shadow-button-elevated text-gray-700 enabled:hover:bg-gray-50 enabled:hover:text-gray-900 enabled:active:text-gray-900 enabled:data-[active=true]:text-gray-900 enabled:active:shadow-button-shallow-inset-indented enabled:data-[active=true]:shadow-button-shallow-inset-indented data-[state=on]:shadow-button-shallow-inset-indented data-[state=on]:text-gray-900 data-[state=on]:bg-gray-50 focus-visible:text-gray-900 focus-outline" aria-label="Explore Launchpad"><span class="absolute inset-0 overflow-hidden flex items-center justify-center gap-x-1.5 px-3 pr-2.5" style="opacity:1;filter:blur(0px);transform:none">Explore Launchpad<svg aria-label="chevron-right" class="inline shrink-0 self-center w-4 h-4 text-gray-600 group-hover:enabled:text-gray-800 group-active:enabled:text-gray-800 group-data-[active=true]:enabled:text-gray-800 group-focus-visible:enabled:text-gray-800" style="stroke-width:1.5px"><use href="/icons/sprite.svg#chevron-right"></use></svg></span><span class="invisible overflow-hidden opacity-0 flex items-center justify-center gap-x-1.5 px-3 pr-2.5" aria-hidden="true">Explore Launchpad<svg aria-label="chevron-right" class="inline shrink-0 self-center w-4 h-4 text-gray-600 group-hover:enabled:text-gray-800 group-active:enabled:text-gray-800 group-data-[active=true]:enabled:text-gray-800 group-focus-visible:enabled:text-gray-800" style="stroke-width:1.5px"><use href="/icons/sprite.svg#chevron-right"></use></svg></span></button></a></div></div><div class="md:w-1/2 relative"><div class="size-full relative flex overflow-hidden justify-end items-end bg-gray-500/2 pattern-diagonal pattern-white/20" style="padding:1rem 0 0 1rem"><div class="bg-gray-500/2 backdrop-blur-xl backdrop-brightness-99 backdrop-saturate-125 relative z-10 overflow-hidden w-fit" style="padding:8px 0px 0px 8px;border-radius:32px 0px 0px 0px;border-width:1px 0px 0px 1px;border-style:solid;border-color:rgba(255, 255, 255, 0.2);box-shadow:0 0 0 1px rgba(255, 255, 255, 0.2)"><div class="flex overflow-hidden items-end justify-end border-t border-t-gray-200/50 border-l border-l-gray-200/50" style="border-radius:1.5rem 0 0 0;max-width:500px"><img alt="Launchpad" loading="lazy" width="0" height="0" decoding="async" data-nimg="1" class="max-w-full max-h-full h-auto w-auto object-cover" style="color:transparent" src="/img/screenshots/interest-levels-form.png"/></div></div></div></div></div></div></div></section><section class="pt-40 pb-52 relative"><div class="lg:hidden"><div class="sticky top-[100px] z-30 w-full text-center text-2xl py-8" style="opacity:1"><div class="flex flex-col gap-2 text-balance">
13Use demos at any point in the buyer journey.</div></div><div class="relative space-y-4 last:space-y-0 last:border-b last:border-gray-100"><div class="sticky bg-white border-t border-gray-100 overflow-hidden z-50" style="top:calc(13rem + 0px);z-index:6"><div class="w-full bg-white pattern-diagonal grid place-items-center border-b border-gray-100"><div class="size-full relative flex overflow-hidden justify-center items-center bg-white pattern-diagonal" style="padding:1rem"><div class="flex overflow-hidden items-center justify-center" style="border-radius:1rem"><img alt="LinkedIn, Google, Reddit Ads" loading="lazy" width="0" height="0" decoding="async" data-nimg="1" class="max-w-full max-h-full h-auto w-auto object-cover" style="color:transparent" src="/img/product/buyer-journey/1.png"/></div></div></div><div class="p-6"><div class="flex flex-col gap-3"><div class="w-auto"><div class="inline-flex items-center rounded-2xl gap-2.5 flex-row"><div class="flex items-center justify-center outline outline-offset-[-1px] bg-gradient-to-b from-white to-gray-50 shadow-[0px_2px_7px_0px_rgba(0,0,0,0.05)] size-5 p-1 rounded-[7px] text-purple-500 outline-purple-600/10"><svg class="inline shrink-0 self-center size-3"><use href="/icons/sprite.svg#chart-column-decreasing"></use></svg></div><span data-slot="icon-badge-title" class="font-normal select-none -mb-[2px] text-gray-800 text-sm">Retargeting campaigns</span></div></div><h3 class="text-gray-800 text-3xl text-balance mt-2.5">LinkedIn, Google, Reddit Ads</h3><p class="text-sm text-balance max-w-prose text-gray-500">Move early-stage visitors down funnel with a "Take a tour" CTA on existing ad campaigns.</p></div></div></div><div class="sticky bg-white border-t border-gray-100 overflow-hidden z-50" style="top:calc(13rem + 12px);z-index:7"><div class="w-full bg-white pattern-diagonal grid place-items-center border-b border-gray-100"><div class="size-full relative flex overflow-hidden justify-center items-center bg-white pattern-diagonal" style="padding:2rem"><div class="flex overflow-hidden items-center justify-center" style="border-radius:1rem;max-width:570px"><img alt="Persona or use-case website embeds" loading="lazy" width="0" height="0" decoding="async" data-nimg="1" class="max-w-full max-h-full h-auto w-auto object-cover" style="color:transparent" src="/img/product/buyer-journey/2.png"/></div></div></div><div class="p-6"><div class="flex flex-col gap-3"><div class="w-auto"><div class="inline-flex items-center rounded-2xl gap-2.5 flex-row"><div class="flex items-center justify-center outline outline-offset-[-1px] bg-gradient-to-b from-white to-gray-50 shadow-[0px_2px_7px_0px_rgba(0,0,0,0.05)] size-5 p-1 rounded-[7px] text-brand-500 outline-brand-600/10"><svg class="inline shrink-0 self-center size-3"><use href="/icons/sprite.svg#app-window"></use></svg></div><span data-slot="icon-badge-title" class="font-normal select-none -mb-[2px] text-gray-800 text-sm">Website embed</span></div></div><h3 class="text-gray-800 text-3xl text-balance mt-2.5">Persona or use-case website embeds</h3><p class="text-sm text-balance max-w-prose text-gray-500">Tailor demos to different audiences so each website visitor can see exactly how they'd get value from your product.</p></div></div></div><div class="sticky bg-white border-t border-gray-100 overflow-hidden z-50" style="top:calc(13rem + 24px);z-index:8"><div class="w-full bg-white pattern-diagonal grid place-items-center border-b border-gray-100"><div class="size-full relative flex overflow-hidden justify-center items-center bg-white pattern-diagonal" style="padding:2rem"><div class="flex overflow-hidden items-center justify-center" style="border-radius:1rem;max-width:570px"><img alt="Pre-live demo asset" loading="lazy" width="0" height="0" decoding="async" data-nimg="1" class="max-w-full max-h-full h-auto w-auto object-cover" style="color:transparent" src="/img/product/buyer-journey/3.png"/></div></div></div><div class="p-6"><div class="flex flex-col gap-3"><div class="w-auto"><div class="inline-flex items-center rounded-2xl gap-2.5 flex-row"><div class="flex items-center justify-center outline outline-offset-[-1px] bg-gradient-to-b from-white to-gray-50 shadow-[0px_2px_7px_0px_rgba(0,0,0,0.05)] size-5 p-1 rounded-[7px] text-yellow-500 outline-yellow-600/10"><svg class="inline shrink-0 self-center size-3"><use href="/icons/sprite.svg#user-check"></use></svg></div><span data-slot="icon-badge-title" class="font-normal select-none -mb-[2px] text-gray-800 text-sm">Pre-call discovery</span></div></div><h3 class="text-gray-800 text-3xl text-balance mt-2.5">Pre-live demo asset</h3><p class="text-sm text-balance max-w-prose text-gray-500">Share demos before a live call to better qualify early-stage deals and understand buyer interest.</p></div></div></div><div class="sticky bg-white border-t border-gray-100 overflow-hidden z-50" style="top:calc(13rem + 36px);z-index:9"><div class="w-full bg-white pattern-diagonal grid place-items-center border-b border-gray-100"><div class="size-full relative flex overflow-hidden justify-center items-center bg-white pattern-diagonal" style="padding:2rem"><div class="flex overflow-hidden items-center justify-center" style="border-radius:1rem;max-width:570px"><img alt="Post-call follow-up" loading="lazy" width="0" height="0" decoding="async" data-nimg="1" class="max-w-full max-h-full h-auto w-auto object-cover" style="color:transparent" src="/img/product/buyer-journey/4.png"/></div></div></div><div class="p-6"><div class="flex flex-col gap-3"><div class="w-auto"><div class="inline-flex items-center rounded-2xl gap-2.5 flex-row"><div class="flex items-center justify-center outline outline-offset-[-1px] bg-gradient-to-b from-white to-gray-50 shadow-[0px_2px_7px_0px_rgba(0,0,0,0.05)] size-5 p-1 rounded-[7px] text-pink-500 outline-pink-600/10"><svg class="inline shrink-0 self-center size-3"><use href="/icons/sprite.svg#send"></use></svg></div><span data-slot="icon-badge-title" class="font-normal select-none -mb-[2px] text-gray-800 text-sm">Champion enablement</span></div></div><h3 class="text-gray-800 text-3xl text-balance mt-2.5">Post-call follow-up</h3><p class="text-sm text-balance max-w-prose text-gray-500">Enable your champion with a custom post-demo asset that they can share with their team internally.</p></div></div></div><div class="sticky bg-white border-t border-gray-100 overflow-hidden z-50" style="top:calc(13rem + 48px);z-index:10"><div class="w-full bg-white pattern-diagonal grid place-items-center border-b border-gray-100"><div class="size-full relative flex overflow-hidden justify-center items-center bg-white pattern-diagonal" style="padding:1rem"><div class="flex overflow-hidden items-center justify-center" style="border-radius:1rem"><img alt="Feature launches" loading="lazy" width="0" height="0" decoding="async" data-nimg="1" class="max-w-full max-h-full h-auto w-auto object-cover" style="color:transparent" src="/img/product/buyer-journey/5.png"/></div></div></div><div class="p-6"><div class="flex flex-col gap-3"><div class="w-auto"><div class="inline-flex items-center rounded-2xl gap-2.5 flex-row"><div class="flex items-center justify-center outline outline-offset-[-1px] bg-gradient-to-b from-white to-gray-50 shadow-[0px_2px_7px_0px_rgba(0,0,0,0.05)] size-5 p-1 rounded-[7px] text-green-500 outline-green-600/10"><svg class="inline shrink-0 self-center size-3"><use href="/icons/sprite.svg#sprout"></use></svg></div><span data-slot="icon-badge-title" class="font-normal select-none -mb-[2px] text-gray-800 text-sm">Upsell campaigns</span></div></div><h3 class="text-gray-800 text-3xl text-balance mt-2.5">Feature launches</h3><p class="text-sm text-balance max-w-prose text-gray-500">Include demos of upsell features or different product lines in-app and in lifecycle campaigns so customers can see what they're missing out on.</p></div></div></div><div class="sticky bg-white border-t border-gray-100 overflow-hidden z-50" style="top:calc(13rem + 60px);z-index:11"><div class="w-full bg-white pattern-diagonal grid place-items-center border-b border-gray-100"><div class="size-full relative flex overflow-hidden justify-center items-center bg-white pattern-diagonal" style="padding:1.5rem"><div class="flex overflow-hidden items-center justify-center" style="border-radius:0"><img alt="Conference demos" loading="lazy" width="0" height="0" decoding="async" data-nimg="1" class="max-w-full max-h-full h-auto w-auto object-cover" style="color:transparent" src="/img/product/buyer-journey/6.png"/></div></div></div><div class="p-6"><div class="flex flex-col gap-3"><div class="w-auto"><div class="inline-flex items-center rounded-2xl gap-2.5 flex-row"><div class="flex items-center justify-center outline outline-offset-[-1px] bg-gradient-to-b from-white to-gray-50 shadow-[0px_2px_7px_0px_rgba(0,0,0,0.05)] size-5 p-1 rounded-[7px] text-gray-500 outline-gray-600/10"><svg class="inline shrink-0 self-center size-3"><use href="/icons/sprite.svg#presentation"></use></svg></div><span data-slot="icon-badge-title" class="font-normal select-none -mb-[2px] text-gray-800 text-sm">Booth enablement</span></div></div><h3 class="text-gray-800 text-3xl text-balance mt-2.5">Conference demos</h3><p class="text-sm text-balance max-w-prose text-gray-500">Present demos live at a conference or user offsite on a conference monitor, tablet, or as part of a keynote.</p></div></div></div></div></div><div class="hidden lg:block"><div class="relative w-full "><div class="sticky h-[15vh] top-[15vh] left-0 w-full mx-auto max-w-2xl lg:max-w-340 text-center z-30 text-2xl" style="opacity:1"><div class="bg-white h-full w-full absolute top-0 left-0 mask-b-from-80% mask-b-to-100% z-[-1]"></div><div class="absolute left-0 right-0 bottom-8 flex flex-col gap-4">
13Use demos at any point in the buyer journey.</div></div><div class="flex bg-white "><div class="sticky z-20 top-[30vh] h-[50vh] flex-1 border-r border-t border-b border-gray-100 grid place-items-center pattern-diagonal"><div class="absolute -right-px top-px w-px bg-blue-500" style="height:0%"></div><div class="absolute w-screen mx-auto max-w-2xl lg:max-w-340 h-px bg-gray-100 top-0 left-0 z-20"></div><div class="absolute w-screen mx-auto max-w-2xl lg:max-w-340 h-px bg-gray-100 bottom-0 left-0 z-20"></div><div style="opacity:0" class="absolute w-screen mx-auto max-w-2xl lg:max-w-[1355px] h-[30vh] bg-white -top-[30vh] left-0 z-20"></div><div style="opacity:1" class="absolute w-screen mx-auto max-w-2xl lg:max-w-[1355px] h-[20vh] bg-white -bottom-[20vh] left-px z-20"></div><div class="relative w-full h-full"><div class="absolute inset-0 grid place-items-center" style="opacity:0"><div class="size-full relative flex overflow-hidden justify-center items-center bg-white pattern-diagonal" style="padding:1rem"><div class="flex overflow-hidden items-center justify-center" style="border-radius:1rem"><img alt="LinkedIn, Google, Reddit Ads" loading="lazy" width="0" height="0" decoding="async" data-nimg="1" class="max-w-full max-h-full h-auto w-auto object-cover" style="color:transparent" src="/img/product/buyer-journey/1.png"/></div></div></div></div></div><div class="w-1/2 pr-2 py-12 flex flex-col items-center gap-40 mt-[12.5vh] mb-[14vh]"><div style="opacity:1"><div class="flex flex-col gap-3 max-w-md"><div class="w-auto"><div class="inline-flex items-center rounded-2xl gap-2.5 flex-row"><div class="flex items-center justify-center outline outline-offset-[-1px] bg-gradient-to-b from-white to-gray-50 shadow-[0px_2px_7px_0px_rgba(0,0,0,0.05)] size-5 p-1 rounded-[7px] text-purple-500 outline-purple-600/10"><svg class="inline shrink-0 self-center size-3"><use href="/icons/sprite.svg#chart-column-decreasing"></use></svg></div><span data-slot="icon-badge-title" class="font-normal select-none -mb-[2px] text-gray-800 text-sm">Retargeting campaigns</span></div></div><h3 class="text-gray-800 text-2xl">LinkedIn, Google, Reddit Ads</h3><p class="text-sm text-balance max-w-prose text-gray-500">Move early-stage visitors down funnel with a "Take a tour" CTA on existing ad campaigns.</p></div></div><div style="opacity:0"><div class="flex flex-col gap-3 max-w-md"><div class="w-auto"><div class="inline-flex items-center rounded-2xl gap-2.5 flex-row"><div class="flex items-center justify-center outline outline-offset-[-1px] bg-gradient-to-b from-white to-gray-50 shadow-[0px_2px_7px_0px_rgba(0,0,0,0.05)] size-5 p-1 rounded-[7px] text-brand-500 outline-brand-600/10"><svg class="inline shrink-0 self-center size-3"><use href="/icons/sprite.svg#app-window"></use></svg></div><span data-slot="icon-badge-title" class="font-normal select-none -mb-[2px] text-gray-800 text-sm">Website embed</span></div></div><h3 class="text-gray-800 text-2xl">Persona or use-case website embeds</h3><p class="text-sm text-balance max-w-prose text-gray-500">Tailor demos to different audiences so each website visitor can see exactly how they'd get value from your product.</p></div></div><div style="opacity:0"><div class="flex flex-col gap-3 max-w-md"><div class="w-auto"><div class="inline-flex items-center rounded-2xl gap-2.5 flex-row"><div class="flex items-center justify-center outline outline-offset-[-1px] bg-gradient-to-b from-white to-gray-50 shadow-[0px_2px_7px_0px_rgba(0,0,0,0.05)] size-5 p-1 rounded-[7px] text-yellow-500 outline-yellow-600/10"><svg class="inline shrink-0 self-center size-3"><use href="/icons/sprite.svg#user-check"></use></svg></div><span data-slot="icon-badge-title" class="font-normal select-none -mb-[2px] text-gray-800 text-sm">Pre-call discovery</span></div></div><h3 class="text-gray-800 text-2xl">Pre-live demo asset</h3><p class="text-sm text-balance max-w-prose text-gray-500">Share demos before a live call to better qualify early-stage deals and understand buyer interest.</p></div></div><div style="opacity:0"><div class="flex flex-col gap-3 max-w-md"><div class="w-auto"><div class="inline-flex items-center rounded-2xl gap-2.5 flex-row"><div class="flex items-center justify-center outline outline-offset-[-1px] bg-gradient-to-b from-white to-gray-50 shadow-[0px_2px_7px_0px_rgba(0,0,0,0.05)] size-5 p-1 rounded-[7px] text-pink-500 outline-pink-600/10"><svg class="inline shrink-0 self-center size-3"><use href="/icons/sprite.svg#send"></use></svg></div><span data-slot="icon-badge-title" class="font-normal select-none -mb-[2px] text-gray-800 text-sm">Champion enablement</span></div></div><h3 class="text-gray-800 text-2xl">Post-call follow-up</h3><p class="text-sm text-balance max-w-prose text-gray-500">Enable your champion with a custom post-demo asset that they can share with their team internally.</p></div></div><div style="opacity:0"><div class="flex flex-col gap-3 max-w-md"><div class="w-auto"><div class="inline-flex items-center rounded-2xl gap-2.5 flex-row"><div class="flex items-center justify-center outline outline-offset-[-1px] bg-gradient-to-b from-white to-gray-50 shadow-[0px_2px_7px_0px_rgba(0,0,0,0.05)] size-5 p-1 rounded-[7px] text-green-500 outline-green-600/10"><svg class="inline shrink-0 self-center size-3"><use href="/icons/sprite.svg#sprout"></use></svg></div><span data-slot="icon-badge-title" class="font-normal select-none -mb-[2px] text-gray-800 text-sm">Upsell campaigns</span></div></div><h3 class="text-gray-800 text-2xl">Feature launches</h3><p class="text-sm text-balance max-w-prose text-gray-500">Include demos of upsell features or different product lines in-app and in lifecycle campaigns so customers can see what they're missing out on.</p></div></div><div style="opacity:0"><div class="flex flex-col gap-3 max-w-md"><div class="w-auto"><div class="inline-flex items-center rounded-2xl gap-2.5 flex-row"><div class="flex items-center justify-center outline outline-offset-[-1px] bg-gradient-to-b from-white to-gray-50 shadow-[0px_2px_7px_0px_rgba(0,0,0,0.05)] size-5 p-1 rounded-[7px] text-gray-500 outline-gray-600/10"><svg class="inline shrink-0 self-center size-3"><use href="/icons/sprite.svg#presentation"></use></svg></div><span data-slot="icon-badge-title" class="font-normal select-none -mb-[2px] text-gray-800 text-sm">Booth enablement</span></div></div><h3 class="text-gray-800 text-2xl">Conference demos</h3><p class="text-sm text-balance max-w-prose text-gray-500">Present demos live at a conference or user offsite on a conference monitor, tablet, or as part of a keynote.</p></div></div></div></div></div></div></section><section class="py-32 relative z-10 flex flex-col gap-16"><div class="relative w-full pt-32 pb-24"><div class="absolute -top-10 flex items-end w-full"><div class="flex-1 max-w-[32px] lg:max-w-[200px] border-t border-[#
13EBEFF5]"></div><svg width="57" height="41" viewBox="0 0 57 41" fill="none" xmlns="http://www.w3.org/2000/svg" class="shrink-0 text-[#EBEFF5]"><path d="M0 40.5C5.736 40.5 10.823 38.393 14.574 34.642L42.858 6.358C46.609 2.607 51.696 0.5 57 0.5" stroke="currentColor"></path></svg><div class="flex-1 self-start border-b border-[#EBEFF5]"></div><svg width="57" height="41" viewBox="0 0 57 41" fill="none" xmlns="http://www.w3.org/2000/svg" class="shrink-0 text-[#EBEFF5]"><path d="M57 40.5C51.264 40.5 46.177 38.393 42.426 34.642L14.142 6.358C10.391 2.607 5.304 0.5 0 0.5" stroke="currentColor"></path></svg><div class="flex-1 max-w-[32px] lg:max-w-[200px] border-t border-[#EBEFF5]"></div></div><div class="absolute -bottom-10 flex items-start w-full mt-10"><div class="flex-1 max-w-[32px] lg:max-w-[200px] border-t border-[#EBEFF5]"></div><svg width="57" height="41" viewBox="0 0 57 41" fill="none" xmlns="http://www.w3.org/2000/svg" class="shrink-0 text-[#EBEFF5]"><path d="M0 0.5C5.736 0.5 10.823 2.607 14.574 6.358L42.858 34.642C46.609 38.393 51.696 40.5 57 40.5" stroke="currentColor"></path></svg><div class="flex-1 self-end border-b border-[#EBEFF5]"></div><svg width="57" height="41" viewBox="0 0 57 41" fill="none" xmlns="http://www.w3.org/2000/svg" class="shrink-0 text-[#EBEFF5]"><path d="M57 0.5C51.264 0.5 46.177 2.607 42.426 6.358L14.142 34.642C10.391 38.393 5.304 40.5 0 40.5" stroke="currentColor"></path></svg><div class="flex-1 max-w-[32px] lg:max-w-[200px] border-t border-[#EBEFF5]"></div></div><div class="flex flex-col items-center gap-4"><div class="size-18 relative pointer-events-none"><img src="/img/logos/svg/g2.svg" alt="G2 logo" class="relative z-10 w-full h-full object-contain p-2 rounded-full border border-gray-200"/><img src="/img/logos/svg/g2.svg" alt="G2 logo" class="absolute inset-0 top-2 z-0 w-full h-full object-contain blur-md opacity-20"/></div><a href="https://www.g2.com/products/navattic/reviews" target="_blank" rel="noopener noreferrer" class="flex items-center gap-1.5 px-2 py-1 bg-white border border-gray-200 rounded-full text-xs text-gray-700 hover:border-gray-300 transition-colors"><span class="text-[#FF492C]">â
</span><span>4.8 stars <span class="text-gray-500">· 1,095+ reviews</span></span></a><div class="space-y-3 text-center text-balance"><h2 class="text-3xl font-medium text-gray-800 max-w-[450px] mx-auto">Top-rated platform and customer service</h2><p class="text-base text-gray-600">See what Navattic users are saying based on 1,095+ reviews</p></div><div class="mt-2 flex items-center gap-3"><a href="/customer/showcase"><button class="relative flex items-center justify-center whitespace-nowrap transition-all border outline-hidden focus-visible:outline-hidden group shrink-0 w-fit disabled:opacity-50 disabled:cursor-not-allowed font-medium light text-white h-8 rounded-lg text-sm border-gray-900 bg-gray-800 shadow-solid-gray-button-default enabled:hover:bg-gray-700 enabled:active:shadow-solid-button-active enabled:data-[active=true]:shadow-solid-button-active data-[state=on]:shadow-solid-button-active focus-visible:shadow-solid-button-gray-focus focus-outline-emphasized" aria-label="Customer showcase"><span class="absolute inset-0 overflow-hidden flex items-center justify-center gap-x-1.5 px-3" style="opacity:1;filter:blur(0px);transform:none">Customer showcase</span><span class="invisible overflow-hidden opacity-0 flex items-center justify-center gap-x-1.5 px-3" aria-hidden="true">Customer showcase</span></button></a><a href="https://www.g2.com/products/navattic/reviews"><button class="relative flex items-center justify-center whitespace-nowrap transition-all border outline-hidden focus-visible:outline-hidden group shrink-0 w-fit disabled:opacity-50 disabled:cursor-not-allowed font-medium bg-default h-8 rounded-lg text-sm border-gray-300 shadow-button-elevated text-gray-700 enabled:hover:bg-gray-50 enabled:hover:text-gray-900 enabled:active:text-gray-900 enabled:data-[active=true]:text-gray-900 enabled:active:shadow-button-shallow-inset-indented enabled:data-[active=true]:shadow-button-shallow-inset-indented data-[state=on]:shadow-button-shallow-inset-indented data-[state=on]:text-gray-900 data-[state=on]:bg-gray-50 focus-visible:text-gray-900 focus-outline" aria-label="See G2 reviews"><span class="absolute inset-0 overflow-hidden flex items-center justify-center gap-x-1.5 px-3" style="opacity:1;filter:blur(0px);transform:none">See G2 reviews</span><span class="invisible overflow-hidden opacity-0 flex items-center justify-center gap-x-1.5 px-3" aria-hidden="true">See G2 reviews</span></button></a></div></div><div class="absolute inset-0 w-full max-w-[605px] pointer-events-none mx-auto h-full object-contain"><img alt="G2 Reviews" loading="lazy" width="1007" height="1072" decoding="async" data-nimg="1" class="w-full mx-auto object-contain" style="color:transparent" src="/img/g2-background-graphic.png"/></div><div class="size-[25px] grid place-items-center absolute -top-[13px] -left-[13px]">
13<div class="size-2.5 sm:size-5 rounded-[3px] sm:rounded-md bg-white/60 backdrop-blur-[1px]" style="box-shadow:0 3px 5px 0 rgba(7, 60, 133, 0.05), 0 1px 2px 0 rgba(7, 60, 133, 0.05), 0 0.5px 0.5px 0 rgba(7, 60, 133, 0.07), 0 0 0 1px rgba(7, 60, 133, 0.07)"></div></div><div class="size-[25px] grid place-items-center absolute -top-[13px] -right-[13px]"><div class="size-2.5 sm:size-5 rounded-[3px] sm:rounded-md bg-white/60 backdrop-blur-[1px]" style="box-shadow:0 3px 5px 0 rgba(7, 60, 133, 0.05), 0 1px 2px 0 rgba(7, 60, 133, 0.05), 0 0.5px 0.5px 0 rgba(7, 60, 133, 0.07), 0 0 0 1px rgba(7, 60, 133, 0.07)"></div></div><div class="size-[25px] grid place-items-center absolute -bottom-[13px] -left-[13px]"><div class="size-2.5 sm:size-5 rounded-[3px] sm:rounded-md bg-white/60 backdrop-blur-[1px]" style="box-shadow:0 3px 5px 0 rgba(7, 60, 133, 0.05), 0 1px 2px 0 rgba(7, 60, 133, 0.05), 0 0.5px 0.5px 0 rgba(7, 60, 133, 0.07), 0 0 0 1px rgba(7, 60, 133, 0.07)"></div></div><div class="size-[25px] grid place-items-center absolute -bottom-[13px] -right-[13px]"><div class="size-2.5 sm:size-5 rounded-[3px] sm:rounded-md bg-white/60 backdrop-blur-[1px]" style="box-shadow:0 3px 5px 0 rgba(7, 60, 133, 0.05), 0 1px 2px 0 rgba(7, 60, 133, 0.05), 0 0.5px 0.5px 0 rgba(7, 60, 133, 0.07), 0 0 0 1px rgba(7, 60, 133, 0.07)"></div></div></div><div class="pt-16"><div class="relative z-50"><div class="px-6 md:px-16 flex flex-col md:flex-row justify-between items-start md:items-end mb-8"><div class="flex flex-col gap-2"><span class="text-2xl text-gray-800 text-balance">Impact that's impossible to ignore.</span><p class="text-base text-gray-600 text-balance">The fastest growing software teams use Navattic<br/>to turn product exploration into conversion.</p></div><a class="mt-4 md:mt-2" href="/customer/highlights"><button class="relative flex items-center justify-center whitespace-nowrap transition-all border outline-hidden focus-visible:outline-hidden group shrink-0 w-fit disabled:opacity-50 disabled:cursor-not-allowed font-medium bg-default h-8 rounded-lg text-sm border-gray-300 shadow-button-elevated text-gray-700 enabled:hover:bg-gray-50 enabled:hover:text-gray-900 enabled:active:text-gray-900 enabled:data-[active=true]:text-gray-900 enabled:active:shadow-button-shallow-inset-indented enabled:data-[active=true]:shadow-button-shallow-inset-indented data-[state=on]:shadow-button-shallow-inset-indented data-[state=on]:text-gray-900 data-[state=on]:bg-gray-50 focus-visible:text-gray-900 focus-outline" aria-label="View customer highlights"><span class="absolute inset-0 overflow-hidden flex items-center justify-center gap-x-1.5 px-3 pr-2.5" style="opacity:1;filter:blur(0px);transform:none">View customer highlights<svg aria-label="chevron-right" class="inline shrink-0 self-center w-4 h-4 text-gray-600 group-hover:enabled:text-gray-800 group-active:enabled:text-gray-800 group-data-[active=true]:enabled:text-gray-800 group-focus-visible:enabled:text-gray-800" style="stroke-width:1.5px"><use href="/icons/sprite.svg#chevron-right"></use></svg></span><span class="invisible overflow-hidden opacity-0 flex items-center justify-center gap-x-1.5 px-3 pr-2.5" aria-hidden="true">View customer highlights<svg aria-label="chevron-right" class="inline shrink-0 self-center w-4 h-4 text-gray-600 group-hover:enabled:text-gray-800 group-active:enabled:text-gray-800 group-data-[active=true]:enabled:text-gray-800 group-focus-visible:enabled:text-gray-800" style="stroke-width:1.5px"><use href="/icons/sprite.svg#chevron-right"></use></svg></span></button></a></div><div class="w-full py-2 border-y bg-white pattern-diagonal pattern-gray-100"><div class="relative"><div class="absolute left-0 top-px bottom-px w-14 bg-linear-to-r from-white to-transparent z-10 pointer-events-none"></div><div class="absolute right-0 top-px bottom-px w-14 bg-linear-to-l from-white to-transparent z-10 pointer-events-none"></div><div class="overflow-x-hidden border-y"><div class="flex divide-x" style="transform:none"><div class="shrink-0 w-[280px] sm:w-[300px] lg:w-[320px]"><a class="block h-full" href="/customer/highlights/coupa"><div class="group relative flex gap-8 px-8 py-8 lg:py-12 bg-white h-full lg:min-h-[320px] transition-all duration-300 flex-col"><div class="absolute z-11 -top-px left-0 w-full h-0.5 opacity-0 group-hover:opacity-100 transition-opacity duration-300" style="background-color:#1976D2"></div><div class="absolute inset-0 pointer-events-none opacity-0 group-hover:opacity-100 transition-opacity duration-300" style="background:linear-gradient(195deg, #1976D218
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13s-visible:outline-hidden group shrink-0 w-fit disabled:opacity-50 disabled:cursor-not-allowed font-medium border-transparent bg-transparent h-7 rounded-lg text-sm enabled:hover:text-gray-900 enabled:active:text-gray-900 enabled:data-[active=true]:text-gray-900 data-[state=on]:text-gray-900 focus-visible:text-gray-900 focus-outline text-subtle group-hover:text-primary" aria-label="Read case study"><span class="absolute inset-0 overflow-hidden flex items-center justify-center gap-x-1.5 px-0 pr-0" style="opacity:1;filter:blur(0px);transform:none">Read case study<svg aria-label="chevron-right" class="shrink-0 self-center w-3.5 h-3.5 text-gray-600 group-hover:enabled:text-gray-900 group-active:enabled:text-gray-900 group-data-[active=true]:enabled:text-gray-900 group-focus-visible:enabled:text-gray-900 inline-block transition-transform duration-200 group-hover:translate-x-0.5" style="stroke-width:1.5px"><use href="/icons/sprite.svg#chevron-right"></use></svg></span><span class="invisible 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130.924995 86.31 0.924995C88.8835 0.924995 86.9481 7.20223 84.4832 15.7926C83.8594 17.9647 83.3292 19.8578 83.2266 20.4914C83.1293 21.3086 83.6211 21.9674 84.3474 21.9674C85.788 21.9674 86.9028 19.8076 86.9028 17.5847C87.8132 17.5847 88.75 18.6076 88.75 19.4384C88.75 21.176 86.7799 23.429 84.683 23.429C84.2305 23.4309 83.7825 23.3428 83.3661 23.1702C82.9498 22.9975 82.5749 22.744 82.2649 22.4255C81.623 23.0498 80.6146 23.429 79.6582 23.429L78.7923 22.7452L79.5171 22.1351Z" fill="#8B5CF6"></path><path d="M58.0963 19.5977C57.7498 20.8593 57.1869 22.0493 55.926 22.0493C55.059 22.0493 54.5777 21.4701 54.5777 20.7711C54.5777 19.4135 56.0611 15.5671 56.0611 13.1728C56.0611 11.0976 54.9656 9.7177 53.0542 9.7177C51.935 9.7177 50.6809 10.8116 49.3265 12.9728L49.6136 11.3005C49.793 10.269 48.8489 9.40444 47.4478 9.40444C47.7022 10.2417 47.6488 11.1413 47.3047 12.9728C46.606 16.686 45.5484 22.3059 45.5476 22.3109C45.5207 22.4339 45.5195 22.5609 45.5442 22.6844C45.5688 22.8079 45.6187 22.9254 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19.0678Z" fill="#8B5CF6"></path><path d="M17.6988 1.07523C17.6988 0.804275 17.2975 0 16.4758 0C14.9063 0 14.3367 1.48741 13.3228 6.89657C12.5493 11.0183 12.0101 13.8269 11.66 15.6504C10.9517 19.3385 9.46165 21.37 6.88132 21.37C4.91956 21.37 3.7477 20.0009 3.7477 19.246L3.74103 19.2517C3.33236 19.2517 2.94371 19.8001 2.94371 20.7026C2.94371 22.5463 4.41077 24 6.62025 24C9.88366 24 12.4276 22.142 13.6856 15.5888C14.0564 13.6619 14.8255 9.45274 15.4441 6.15537C15.9929 3.21926 16.4224 1.07523 17.6988 1.07523Z" fill="#8B5CF6"></path><path d="M9.68416 3.64165C15.0243 3.64165 19.5745 5.70395 22.8335 5.70395C24.7196 5.70395 27.0611 4.62871 27.0611 3.19865C21.7098 4.23303 16.2755 2.20226 10.5957 2.20226C3.36423 2.20226 -0.25 4.97207 -0.25 8.81715C-0.25 11.8464 2.1538 12.9517 3.60676 12.9517C5.32748 12.9517 6.22046 11.4766 5.70425 10.5024C4.35883 11.1683 2.47569 10.4794 2.47569 8.44727C2.47496 5.63657 5.63972 3.64165 9.68416 3.64165Z" fill="#8B5CF6"></path><path d="M28.9197 19.3727C28.5556 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13.2584 21.8551 15.5866C19.7065 20.9649 17.747 23.4652 15.9699 23.4652Z" fill="#8B5CF6"></path><path d="M45.0076 7.65262C45.6078 7.0726 45.6078 6.13218 45.0076 5.55215C44.4076 4.97212 43.4345 4.97212 42.8343 5.55215C42.2342 6.13218 42.2342 7.0726 42.8343 7.65262C43.4345 8.23264 44.4076 8.23264 45.0076 7.65262Z" fill="#8B5CF6"></path></g></svg></div><div class="relative z-10 flex-1 flex flex-col lg:justify-center gap-x-2"><div class="text-5xl lg:text-[48px] leading-[100%] font-mono font-medium text-gray-800 lg:tracking-tight mb-2">450%</div><div class="text-base text-gray-500">increase in trial signups</div></div><div class="relative z-10 not-lg:hidden"><button class="relative flex items-center justify-center whitespace-nowrap transition-all border outline-hidden focu
13s-visible:outline-hidden group shrink-0 w-fit disabled:opacity-50 disabled:cursor-not-allowed font-medium border-transparent bg-transparent h-7 rounded-lg text-sm enabled:hover:text-gray-900 enabled:active:text-gray-900 enabled:data-[active=true]:text-gray-900 data-[state=on]:text-gray-900 focus-visible:text-gray-900 focus-outline text-subtle group-hover:text-primary" aria-label="Read case study"><span class="absolute inset-0 overflow-hidden flex items-center justify-center gap-x-1.5 px-0 pr-0" style="opacity:1;filter:blur(0px);transform:none">Read case study<svg aria-label="chevron-right" class="shrink-0 self-center w-3.5 h-3.5 text-gray-600 group-hover:enabled:text-gray-900 group-active:enabled:text-gray-900 group-data-[active=true]:enabled:text-gray-900 group-focus-visible:enabled:text-gray-900 inline-block transition-transform duration-200 group-hover:translate-x-0.5" style="stroke-width:1.5px"><use href="/icons/sprite.svg#chevron-right"></use></svg></span><span class="invisible overflow-hidden opacity-0 flex items-center justify-center gap-x-1.5 px-0 pr-0" aria-hidden="true">Read case study<svg aria-label="chevron-right" class="shrink-0 self-center w-3.5 h-3.5 text-gray-600 group-hover:enabled:text-gray-900 group-active:enabled:text-gray-900 group-data-[active=true]:enabled:text-gray-900 group-focus-visible:enabled:text-gray-900 inline-block transition-transform duration-200 group-hover:translate-x-0.5" style="stroke-width:1.5px"><use href="/icons/sprite.svg#chevron-right"></use></svg></span></button></div></div></a></div><div class="shrink-0 w-[280px] sm:w-[300px] lg:w-[320px]"><a class="block h-full" href="/customer/highlights/insider_one"><div class="group relative flex gap-8 px-8 py-8 lg:py-12 bg-white h-full lg:min-h-[320px] transition-all duration-300 flex-col"><div class="absolute z-11 -top-px left-0 w-full h-0.5 opacity-0 group-hover:opacity-100 transition-opacity duration-300" style="background-color:#EB342E"></div><div class="absolute inset-0 pointer-events-none opacity-0 group-hover:opacity-100 transition-opacity duration-300" style="background:linear-gradient(195deg, #EB342E18 0%, transparent 30%)"></div><div class="relative z-10 h-5 lg:h-6 w-auto *:h-full *:w-auto transition-all duration-300 grayscale group-hover:grayscale-0"><img src="/img/logos/svg/insider-one.svg" alt="" class="h-full w-auto"/></div><div class="relative z-10 flex-1 flex flex-col lg:justify-center gap-x-2"><div class="text-5xl lg:text-[48px] leading-[100%] font-mono font-medium text-gray-800 lg:tracking-tight mb-2">1000s</div><div class="text-base text-gray-500">of high-intent leads</div></div><div class="relative z-10 not-lg:hidden"><button class="relative flex items-center justify-center whitespace-nowrap transition-all border outline-hidden focus-visible:outline-hidden group shrink-0 w-fit disabled:opacity-50 disabled:cursor-not-allowed font-medium border-transparent bg-transparent h-7 rounded-lg text-sm enabled:hover:text-gray-900 enabled:active:text-gray-900 enabled:data-[active=true]:text-gray-900 data-[state=on]:text-gray-900 focus-visible:text-gray-900 focus-outline text-subtle group-hover:text-primary" aria-label="Read case study"><span class="absolute inset-0 overflow-hidden flex items-center justify-center gap-x-1.5 px-0 pr-0" style="opacity:1;filter:blur(0px);transform:none">Read case study<svg aria-label="chevron-right" class="shrink-0 self-center w-3.5 h-3.5 text-gray-600 group-hover:enabled:text-gray-900 group-active:enabled:text-gray-900 group-data-[active=true]:enabled:text-gray-900 group-focus-visible:enabled:text-gray-900 inline-block transition-transform duration-200 group-hover:translate-x-0.5" style="stroke-width:1.5px"><use href="/icons/sprite.svg#chevron-right"></use></svg></span><span class="invisible overflow-hidden opacity-0 flex items-center justify-center gap-x-1.5 px-0 pr-0" aria-hidden="true">Read case study<svg aria-label="chevron-right" class="shrink-0 self-center w-3.5 h-3.5 text-gray-600 group-hover:enabled:text-gray-900 group-active:enabled:text-gray-900 group-data-[active=true]:enabled:text-gray-900 group-focus-visible:enabled:text-gray-900 inline-block transition-transform duration-200 group-hover:translate-x-0.5" style="stroke-width:1.5px"><use href="/icons/sprite.svg#chevron-right"></use></svg></span></button></div></div></a></div><div class="shrink-0 w-[280px] sm:w-[300px] lg:w-[320px]"><a class="block h-full" href="/customer/highlights/ramp"><div class="group relative flex gap-8 px-8 py-8 lg:py-12 bg-white h-full lg:min-h-[320px] transition-all duration-300 flex-col"><div class="absolute z-11 -top-px left-0 w-full h-0.5 opacity-0 group-hover:opacity-100 transition-opacity duration-300" style="background-color:#D4E94B"></div><div class="absolute inset-0 pointer-events-none opacity-0 group-hover:opacity-100 transition-opacity duration-300" style="background:linear-gradient(195deg, #D4E94B18 0%, transparent 30%)"></div><div class="relative z-10 h-5 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6.85459C54.6594 6.85459 57.0971 9.23131 57.0971 13.2607ZM19.7085 6.81958C16.0594 6.81958 13.6718 8.53302 12.5832 11.6264L15.9421 12.848C16.5542 10.9816 17.8309 9.91852 19.7792 9.91852C21.9714 9.91852 23.259 10.8839 23.259 12.3653C23.259 13.8797 22.2338 14.1966 19.9187 14.5706C17.3434 14.9852 11.2192 15.1215 11.2192 20.2876C11.2192 23.3147 13.75 25.5919 17.5517 25.5919C20.4101 25.5919 22.3565 24.4239 23.2571 22.2499H23.2925V25.1443H27.2245V14.1911C27.2227 9.39896 24.811 6.81958 19.7085 6.81958ZM23.3614 16.7612C23.3614 20.4958 21.5136 22.8947 18.5603 22.8947C16.4725 22.8947 15.2201 21.7228 15.2201 20.0334C15.2201 18.4489 16.5078 17.3491 18.9771 16.8958C21.5042 16.4315 22.7771 15.8585 23.3614 14.484V16.7612ZM71.0835 6.85459C68.0763 6.85459 66.0888 8.50723 65.2384 10.9908V7.33545H61.0627V31.9999H65.203V21.4908H65.2384C66.1595 24.1807 68.0781 25.6601 71.0835 25.6601C75.8491 25.6601 79.2602 21.734 79.2602 16.1865C79.2582 10.6776 75.8491 6.85459 71.0835 6.85459ZM70.0563 22.3548C66.755 22.3548 64.924 19.9596 64.924 16.2398C64.924 12.52 66.9728 10.1249 70.0563 10.1249C73.1379 10.1249 75.1885 12.6361 75.1885 16.2398C75.1885 19.8455 73.1397 22.3548 70.0563 22.3548Z" fill="#1F1F1F"></path><path d="M120.276 25.0635V25.1747L104.115 25.1803V25.0635C106.446 23.7475 108.054 22.407 109.502 21.0062H116.137L120.276 25.0635ZM116.272 4.01786L112.175 0H112.056C112.056 0 112.126 7.48782 105.248 14.2978C98.5183 20.9629 90.6042 20.9779 90.6042 20.9779V21.0947L94.7772 25.1822C94.7772 25.1822 102.576 25.2594 109.465 18.5021C116.329 11.7674 116.272 4.01786 116.272 4.01786Z" fill="#1F1F1F"></path></g></svg></div><div class="relative z-10 flex-1 flex flex-col lg:justify-center gap-x-2"><div class="text-5xl lg:text-[48px] leading-[100%] font-mono font-medium text-gray-800 lg:tracking-tight mb-2">15%</div><div class="text-base text-gray-500">of website leads</div></div><div class="relative z-10 not-lg:hidden"><button class="relative flex items-center justify-center whitespace-nowrap transition-all border outline-hidden focus-visible:outline-hidden group shrink-0 w-fit disabled:opacity-50 disabled:cursor-not-allowed font-medium border-transparent bg-transparent h-7 rounded-lg text-sm enabled:hover:text-gray-900 enabled:active:text-gray-900 enabled:data-[active=true]:text-gray-900 data-[state=on]:text-gray-900 focus-visible:text-gray-900 focus-outline text-subtle group-hover:text-primary" aria-label="Read case study"><span class="absolute inset-0 overflow-hidden flex items-center justify-center gap-x-1.5 px-0 pr-0" style="opacity:1;filter:blur(0px);transform:none">Read case study<svg aria-label="chevron-right" class="shrink-0 self-center w-3.5 h-3.5 text-gray-600 group-hover:enabled:text-gray-900 group-active:enabled:text-gray-900 group-data-[active=true]:enabled:text-gray-900 group-focus-visible:enabled:text-gray-900 inline-block transition-transform duration-200 group-hover:translate-x-0.5" style="stroke-width:1.5px"><use 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style="background-color:#1976D2"></div><div class="absolute inset-0 pointer-events-none opacity-0 group-hover:opacity-100 transition-opacity duration-300" style="background:linear-gradient(195deg, #1976D218
130%, transparent 30%)"></div><div class="relative z-10 h-5 lg:h-6 w-auto *:h-full *:w-auto transition-all duration-300 grayscale group-hover:grayscale-0"><svg class="h-6 w-auto" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 605 189"><g fill="#1976D2"><path d="m260 133.5c-6 3.5-12.7 5.3-20.9 5.3-23.6 0-37.3-16.4-37.3-44.1 0-19.7 7.5-32.8 17.5-39.6 5.7-3.8 14-6.3 21.2-6.3 5.7 0 11.9 1.3 16.5 3.8 3.2 1.7 4.7 2.8 8.4 6l-10.9 14.7c-4.5-4.2-9.4-6.7-13.5-6.7-10 0-14.5 8.7-14.5 28.7 0 11.2 1.5 17.9 4.3 21.6 2.3 3 6.2 4.8 10 4.8 5.2 0 9.9-2.2 15.4-7l1.3-1.2 10.2 13.5c-3.2 3.5-4.7 4.6-7.7 6.5z"></path><path d="m334.5 126.8c-6.5 7.4-15 11.9-28.2 11.9-23.2 0-38.4-17.4-38.4-44.3s15.4-44.8 38.4-44.8c12.2 0 21.7 4.2 29.1 12.9 6.9 8 9.9 17.4 9.9 31.2-.1 14.7-3.5 24.7-10.8 33.1zm-18.2-56.2c-2.2-2.8-5.7-4.5-9.7-4.5-5.3 0-9.7 3.3-11.5 8.7-1.5 4.5-2.3 10.5-2.3 19 0 9.9 1 17.2 2.8 21.6 2 4.7 7 7 11.4 7 9.7 0 13.9-8.7 13.9-28.9-.1-11.5-1.6-19-4.6-22.9z"></path><path d="m408.2 139.2c-2.8-2-5.2-4.8-6.7-8.4-5.5 5.3-13.5 8.2-22.6 8.2-12 0-22.4-5.7-25.2-13.9-1.3-3.8-1.8-8.4-1.8-17v-54.8l22.1-4.2v55c0 7.7.7 11.7 1.8 14 1.2 2.3 4.5 4 7.9 4 5.5 0 12.2-4 13.9-8.2v-60.1l21.4-4.5v65.3c0 5.7 1.8 11.5 5.2 15.5z"></path><path d="m495.9 129c-5.8 6.2-13.5 9.7-22.9 9.7-6.7 0-13-1.7-17.9-4.5.3 2 .3 4.5.3 7v26.7l-21.6 5.7v-98.9c0-11.2-.2-14.4-1.3-21.6l19.9-3.5c.8 3 1.3 5.3 1.5 8 3.8-4.7 12.4-8 21.1-8 6 0 12.2 2 16.9 5.2 9.2 6.2 15.9 17.2 15.9 36.9 0 18.4-3 27.7-11.9 37.3zm-14.7-54c-1.7-4.7-5.2-7.2-10.7-7.2s-10.9 2.3-14.9 6.5v41.6c3 2.5 7.9 5 12.4 5 11 0 15.4-7.5 15.4-27.1 0-8.1-.7-14.6-2.2-18.8z"></path><path d="m575.8 141.2c-5.2-2.2-9.9-6-12-10.4-1.7 1.7-3.5 3.3-5.2 4.5-4.2 3-10.2 4.7-17.2 4.7-19 0-29.4-9.7-29.4-26.7 0-20.1 13.9-29.4 41.1-29.4 1.7 0 3.2 0 5 .2v-3.5c0-9.5-1.8-12.7-10-12.7-7.2 0-15.5 3.5-24.7 9.7l-9.5-16c4.5-2.8 7.9-4.5 13.9-7 8.4-3.5 15.5-5 23.4-5 14.4 0 24.2 5.3 27.6 14.9 1.2 3.5 1.7 6.2 1.5 15.4l-.5 28.7c-.2 9.4.5 13.4 8 19zm-19.1-41.8c-15.5 0-20.9 2.8-20.9 13 0 6.7 4.2 11.2 9.9 11.2 4.2 0 8.4-2.2 11.7-5.8l.3-18.4z"></path><path d="m167.1 91.2c13.1 8.3 21.7 17 20.3 21.9-1.4 4.8-11.8 4.4-25.7-.1 9.3 12.8 14 24.3 10.4 28.5-3.9 4.6-16.2-1.4-29.7-13.1 4.1 18.3 3.8 33.7-2.4 36.3-6 2.5-14.8-8.1-22.2-24.1-4 18-10.7 31.4-17.4 31.1-7.1-.3-10.8-16-10.3-36-12.3 16.4-25.3 27.1-31.1 23.6-5.5-3.3-2.3-17.5 5.8-34.1-15.9 9.1-29.3 12.9-32.3 7.8-3.1-5.2 6.1-17.6 20.6-30.1-17.7 2.6-30.7 1.2-30.9-4.4-.2-5.1 10.4-11.9 25.4-17.6-13.5-3.2-21.6-8-19.7-12.4 1.9-4.5 13.8-7.4 29-7.7-10.3-7.2-15.2-14.1-11.8-17.5 3.1-3 12.4-2.4 23.7 1.1-4.8-8.3-5.6-14.7-1.9-16.6 3.9-1.9 12 1.5 20.8 8.2-.7-9.3 1.3-15.9 5.4-16.5 3.9-.6 9 3.9 13.6 11.5 3-7.8 7.2-12.5 11-12 4 .5 7.1 6.6 8.1 15.6 6.7-7 13.3-10.7 17-9.1 3.5 1.5 3.9 7.4 1.4 15.4 8.9-4.1 16.3-5.3 19.2-2.9 3.2 2.6.5 9.1-6.4 16.5 12.1-1.3 21.4 0 23.5 3.6 2 3.5-3.1 8.5-12.8 13.1 12.2 2.9 20.9 7.2 21.6 11.4.7 4.6-8.4 7.9-22.2 8.6zm-7.3.1c-4.6-3.4-10.4-7-16.9-10.1-2.2-1.1-4.4-2-6.6-2.9 2.2-.4 4.4-1 6.6-1.6 7.2-2 13.3-4.4 17.5-7 4.9-2.9 7.3-5.8 6.1-8.1-1.3-2.4-6.4-3.5-13.5-3.2-4.9.2-10.7.9-16.8 2.4-2.1.5-4.2 1.1-6.2 1.7 1.1-1.5 2.1-3.1 3.1-4.8 3.1-5.3 5-10.2 5.8-14.2.9-4.5.3-7.8-1.9-8.8-2.4-1.1-6.4.8-10.8 4.6-3.1 2.7-6.3 6.4-9.3 10.9-1.1 1.6-2 3.2-2.9 4.8-.5-1.7-1-3.5-1.6-5.3-2-5.6-4.6-10.4-7.2-13.9-3-4-6.1-6.2-8.6-5.8-2.7.5-4.2 4.2-4.3 9.7 0 3.9.7 8.7 2.2 13.9.5 1.8 1.1 3.7 1.8 5.4-1.8-1-3.7-2-5.8-3-6.5-3.1-13-5.4-18.4-6.6-6.4-1.4-11.3-1.2-13.1.7-2 2.2.3 6.2 5.6 10.7 3.7 3.1 8.8 6.4 14.9 9.5 2.1 1.1 4.2 2 6.3 2.9-2.4.4-4.9.9-7.4 1.6-8.6 2.1-16.5 4.8-22.5 7.8-7.4 3.6-12.1 7.4-11.8 10.3.3 3.3 6.8 4.7 16.2 4.1 6.3-.4 14-1.7 22.1-3.9 2.7-.7 5.3-1.5 7.7-2.3-1.5 2-3.1 4.1-4.6 6.4-5.2 7.8-9.3 15.8-11.8 22.5-3 8.4-3.5 14.9-.3 16.7 3.5 2 10.2-2.4 17.4-10.3 4.7-5.1 9.5-11.7 13.7-19 1.4-2.4 2.6-4.7 3.8-7 .5 2.4 1.1 4.9 1.9 7.5 2.6 8.9 6.1 17 9.7 23 4.5 7.4 9.1 11.6 12.6 10.3 3.7-1.4 4.8-8.8 3.5-18.6-.8-6.3-2.5-13.7-5.2-21-.9-2.4-1.8-4.8-2.7-7 2.1 1.2 4.3 2.5 6.7 3.6 7.9 4 15.5 6.7 21.6 8 7.3 1.6 12.4 1.2 13.4-1.6.9-2.9-3.1-7.8-10-13z"></path></g></svg></div><div class="relative z-10 flex-1 flex flex-col lg:justify-center gap-x-2"><div class="text-5xl lg:text-[48px] leading-[100%] font-mono font-medium text-gray-800 lg:tracking-tight mb-2">$10M</div><div class="text-base text-gray-500">ARR influenced</div></div><div class="relative z-10 not-lg:hidden"><button class="relative flex items-center justify-center whitespace-nowrap transition-all border outline-hidden focu
13s-visible:outline-hidden group shrink-0 w-fit disabled:opacity-50 disabled:cursor-not-allowed font-medium border-transparent bg-transparent h-7 rounded-lg text-sm enabled:hover:text-gray-900 enabled:active:text-gray-900 enabled:data-[active=true]:text-gray-900 data-[state=on]:text-gray-900 focus-visible:text-gray-900 focus-outline text-subtle group-hover:text-primary" aria-label="Read case study"><span class="absolute inset-0 overflow-hidden flex items-center justify-center gap-x-1.5 px-0 pr-0" style="opacity:1;filter:blur(0px);transform:none">Read case study<svg aria-label="chevron-right" class="shrink-0 self-center w-3.5 h-3.5 text-gray-600 group-hover:enabled:text-gray-900 group-active:enabled:text-gray-900 group-data-[active=true]:enabled:text-gray-900 group-focus-visible:enabled:text-gray-900 inline-block transition-transform duration-200 group-hover:translate-x-0.5" style="stroke-width:1.5px"><use href="/icons/sprite.svg#chevron-right"></use></svg></span><span class="invisible 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pointer-events-none opacity-0 group-hover:opacity-100 transition-opacity duration-300" style="background:linear-gradient(195deg, #8B5CF618 0%, transparent 30%)"></div><div class="relative z-10 h-5 lg:h-6 w-auto *:h-full *:w-auto transition-all duration-300 grayscale group-hover:grayscale-0"><svg width="89" height="24" viewBox="0 0 89 24" fill="none" xmlns="http://www.w3.org/2000/svg" class="h-6 w-auto"><g><path d="M43.7609 23.4284C43.29 23.4305 42.824 23.3351 42.3945 23.1486C41.9648 22.9621 41.5815 22.689 41.2703 22.3474C40.493 23.0269 39.422 23.4284 38.4704 23.4284C37.395 23.4284 36.4953 22.9882 35.8938 22.2815C35.6146 21.9525 35.4062 21.5731 35.2807 21.1652C35.1552 20.7574 35.1153 20.3295 35.1632 19.9066C33.9766 22.0664 32.864 23.4255 31.5631 23.4255C31.1859 23.4296 30.8126 23.3508 30.4715 23.1951C30.1304 23.0394 29.8303 22.8108 29.594 22.5266C28.9628 21.7926 28.6461 20.6492 28.6461 19.1575C28.6461 13.3943 31.1062 9.36709 34.4853 9.36709C37.2236 9.36709 36.7104 11.7893 35.7522 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130.924995 86.31 0.924995C88.8835 0.924995 86.9481 7.20223 84.4832 15.7926C83.8594 17.9647 83.3292 19.8578 83.2266 20.4914C83.1293 21.3086 83.6211 21.9674 84.3474 21.9674C85.788 21.9674 86.9028 19.8076 86.9028 17.5847C87.8132 17.5847 88.75 18.6076 88.75 19.4384C88.75 21.176 86.7799 23.429 84.683 23.429C84.2305 23.4309 83.7825 23.3428 83.3661 23.1702C82.9498 22.9975 82.5749 22.744 82.2649 22.4255C81.623 23.0498 80.6146 23.429 79.6582 23.429L78.7923 22.7452L79.5171 22.1351Z" fill="#8B5CF6"></path><path d="M58.0963 19.5977C57.7498 20.8593 57.1869 22.0493 55.926 22.0493C55.059 22.0493 54.5777 21.4701 54.5777 20.7711C54.5777 19.4135 56.0611 15.5671 56.0611 13.1728C56.0611 11.0976 54.9656 9.7177 53.0542 9.7177C51.935 9.7177 50.6809 10.8116 49.3265 12.9728L49.6136 11.3005C49.793 10.269 48.8489 9.40444 47.4478 9.40444C47.7022 10.2417 47.6488 11.1413 47.3047 12.9728C46.606 16.686 45.5484 22.3059 45.5476 22.3109C45.5207 22.4339 45.5195 22.5609 45.5442 22.6844C45.5688 22.8079 45.6187 22.9254 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67.6706 9.73765C67.5447 9.715 67.4153 9.71665 67.29 9.7423C67.1648 9.76802 67.0459 9.81737 66.9404 9.88741C66.8348 9.95753 66.7445 10.047 66.6747 10.1508C66.6049 10.2547 66.557 10.3707 66.5336 10.4924C66.2206 12.1197 65.2727 15.0249 64.066 17.4291C62.5425 20.4634 61.2869 21.9201 60.3694 21.9201C59.5417 21.9201 59.4994 21.1251 59.676 20.386C60.4621 17.0937 62.2807 13.2751 62.2807 11.4035C62.2807 10.2458 61.5673 9.2609 60.293 9.2609C59.5284 9.2609 58.8661 9.88314 58.8661 10.83C59.4327 10.83 59.9363 11.2601 59.9363 11.9203C59.9363 13.1117 58.6272 16.4758 57.8848 19.5861C57.6111 20.733 57.7913 21.7975 58.3787 22.5114C58.7236 22.93 59.3674 23.4297 60.4784 23.4297C61.9129 23.4297 63.3332 22.3472 64.7149 20.204C64.7051 20.626 64.7829 21.0457 64.9439 21.4382C65.1048 21.8306 65.3457 22.1879 65.6522 22.4887C65.9587 22.7895 66.3245 23.0278 66.7281 23.1894C67.1316 23.3511 67.5646 23.4327 68.0014 23.4297C69.6331 23.4297 71.0868 22.2885 71.4532 20.7545C71.2804 20.5996 70.4385 19.4865 70.0788 19.0678Z" fill="#8B5CF6"></path><path d="M17.6988 1.07523C17.6988 0.804275 17.2975 0 16.4758 0C14.9063 0 14.3367 1.48741 13.3228 6.89657C12.5493 11.0183 12.0101 13.8269 11.66 15.6504C10.9517 19.3385 9.46165 21.37 6.88132 21.37C4.91956 21.37 3.7477 20.0009 3.7477 19.246L3.74103 19.2517C3.33236 19.2517 2.94371 19.8001 2.94371 20.7026C2.94371 22.5463 4.41077 24 6.62025 24C9.88366 24 12.4276 22.142 13.6856 15.5888C14.0564 13.6619 14.8255 9.45274 15.4441 6.15537C15.9929 3.21926 16.4224 1.07523 17.6988 1.07523Z" fill="#8B5CF6"></path><path d="M9.68416 3.64165C15.0243 3.64165 19.5745 5.70395 22.8335 5.70395C24.7196 5.70395 27.0611 4.62871 27.0611 3.19865C21.7098 4.23303 16.2755 2.20226 10.5957 2.20226C3.36423 2.20226 -0.25 4.97207 -0.25 8.81715C-0.25 11.8464 2.1538 12.9517 3.60676 12.9517C5.32748 12.9517 6.22046 11.4766 5.70425 10.5024C4.35883 11.1683 2.47569 10.4794 2.47569 8.44727C2.47496 5.63657 5.63972 3.64165 9.68416 3.64165Z" fill="#8B5CF6"></path><path d="M28.9197 19.3727C28.5556 20.8064 27.7917 22.0422 26.6064 22.0422C25.7371 22.0422 25.103 21.4021 25.3834 19.8752C25.9945 16.5434 26.9988 12.4124 27.4216 10.2941C27.6003 9.40242 26.421 8.75655 25.7987 9.43399C24.1084 11.2676 22.0161 11.9816 20.9236 11.9816C19.9728 11.9816 19.303 11.5765 19.303 10.7522C19.303 9.98236 19.84 9.57303 20.2672 9.57303V7.68779C18.752 7.68779 17.2819 8.85547 17.2819 10.869C17.2819 12.7163 18.5057 13.7156 20.1879 13.7156C21.6846 13.7156 23.6144 12.8941 24.9272 11.8848C24.9272 11.8848 23.8199 17.6244 23.435 19.6265C23.05 21.6286 24.5876 23.4257 26.6784 23.4257C27.8873 23.4257 29.0013 22.8092 29.826 21.7418C29.7089 21.0214 28.9197 19.3727 28.9197 19.3727Z" fill="#8B5CF6"></path><path d="M15.9699 23.4652C14.8611 23.4652 14.4354 22.4029 14.4354 21.5441C17.6135 21.5441 21.353 14.4088 21.353 11.1559C21.353 10.171 20.9199 9.57101 20.2353 9.57101L19.4677 8.74523L20.2353 7.68862C20.6099 7.68494 20.9795 7.77201 21.3103 7.94195C21.6411 8.11189 21.9225 8.35923 22.1289 8.66139C23.2302 10.2133 22.7852 13.2584 21.8551 15.5866C19.7065 20.9649 17.747 23.4652 15.9699 23.4652Z" fill="#8B5CF6"></path><path d="M45.0076 7.65262C45.6078 7.0726 45.6078 6.13218 45.0076 5.55215C44.4076 4.97212 43.4345 4.97212 42.8343 5.55215C42.2342 6.13218 42.2342 7.0726 42.8343 7.65262C43.4345 8.23264 44.4076 8.23264 45.0076 7.65262Z" fill="#8B5CF6"></path></g></svg></div><div class="relative z-10 flex-1 flex flex-col lg:justify-center gap-x-2"><div class="text-5xl lg:text-[48px] leading-[100%] font-mono font-medium text-gray-800 lg:tracking-tight mb-2">450%</div><div class="text-base text-gray-500">increase in trial signups</div></div><div class="relative z-10 not-lg:hidden"><button class="relative flex items-center justify-center whitespace-nowrap transition-all border outline-hidden focu
13s-visible:outline-hidden group shrink-0 w-fit disabled:opacity-50 disabled:cursor-not-allowed font-medium border-transparent bg-transparent h-7 rounded-lg text-sm enabled:hover:text-gray-900 enabled:active:text-gray-900 enabled:data-[active=true]:text-gray-900 data-[state=on]:text-gray-900 focus-visible:text-gray-900 focus-outline text-subtle group-hover:text-primary" aria-label="Read case study"><span class="absolute inset-0 overflow-hidden flex items-center justify-center gap-x-1.5 px-0 pr-0" style="opacity:1;filter:blur(0px);transform:none">Read case study<svg aria-label="chevron-right" class="shrink-0 self-center w-3.5 h-3.5 text-gray-600 group-hover:enabled:text-gray-900 group-active:enabled:text-gray-900 group-data-[active=true]:enabled:text-gray-900 group-focus-visible:enabled:text-gray-900 inline-block transition-transform duration-200 group-hover:translate-x-0.5" style="stroke-width:1.5px"><use href="/icons/sprite.svg#chevron-right"></use></svg></span><span class="invisible overflow-hidden opacity-0 flex items-center justify-center gap-x-1.5 px-0 pr-0" aria-hidden="true">Read case study<svg aria-label="chevron-right" class="shrink-0 self-center w-3.5 h-3.5 text-gray-600 group-hover:enabled:text-gray-900 group-active:enabled:text-gray-900 group-data-[active=true]:enabled:text-gray-900 group-focus-visible:enabled:text-gray-900 inline-block transition-transform duration-200 group-hover:translate-x-0.5" style="stroke-width:1.5px"><use href="/icons/sprite.svg#chevron-right"></use></svg></span></button></div></div></a></div><div class="shrink-0 w-[280px] sm:w-[300px] lg:w-[320px]"><a class="block h-full" href="/customer/highlights/insider_one"><div class="group relative flex gap-8 px-8 py-8 lg:py-12 bg-white h-full lg:min-h-[320px] transition-all duration-300 flex-col"><div class="absolute z-11 -top-px left-0 w-full h-0.5 opacity-0 group-hover:opacity-100 transition-opacity duration-300" style="background-color:#EB342E"></div><div class="absolute inset-0 pointer-events-none opacity-0 group-hover:opacity-100 transition-opacity duration-300" style="background:linear-gradient(195deg, #EB342E18 0%, transparent 30%)"></div><div class="relative z-10 h-5 lg:h-6 w-auto *:h-full *:w-auto transition-all duration-300 grayscale group-hover:grayscale-0"><img src="/img/logos/svg/insider-one.svg" alt="" class="h-full w-auto"/></div><div class="relative z-10 flex-1 flex flex-col lg:justify-center gap-x-2"><div class="text-5xl lg:text-[48px] leading-[100%] font-mono font-medium text-gray-800 lg:tracking-tight mb-2">1000s</div><div class="text-base text-gray-500">of high-intent leads</div></div><div class="relative z-10 not-lg:hidden"><button class="relative flex items-center justify-center whitespace-nowrap transition-all border outline-hidden focus-visible:outline-hidden group shrink-0 w-fit disabled:opacity-50 disabled:cursor-not-allowed font-medium border-transparent bg-transparent h-7 rounded-lg text-sm enabled:hover:text-gray-900 enabled:active:text-gray-900 enabled:data-[active=true]:text-gray-900 data-[state=on]:text-gray-900 focus-visible:text-gray-900 focus-outline text-subtle group-hover:text-primary" aria-label="Read case study"><span class="absolute inset-0 overflow-hidden flex items-center justify-center gap-x-1.5 px-0 pr-0" style="opacity:1;filter:blur(0px);transform:none">Read case study<svg aria-label="chevron-right" class="shrink-0 self-center w-3.5 h-3.5 text-gray-600 group-hover:enabled:text-gray-900 group-active:enabled:text-gray-900 group-data-[active=true]:enabled:text-gray-900 group-focus-visible:enabled:text-gray-900 inline-block transition-transform duration-200 group-hover:translate-x-0.5" style="stroke-width:1.5px"><use href="/icons/sprite.svg#chevron-right"></use></svg></span><span class="invisible overflow-hidden opacity-0 flex items-center justify-center gap-x-1.5 px-0 pr-0" aria-hidden="true">Read case study<svg aria-label="chevron-right" class="shrink-0 self-center w-3.5 h-3.5 text-gray-600 group-hover:enabled:text-gray-900 group-active:enabled:text-gray-900 group-data-[active=true]:enabled:text-gray-900 group-focus-visible:enabled:text-gray-900 inline-block transition-transform duration-200 group-hover:translate-x-0.5" style="stroke-width:1.5px"><use href="/icons/sprite.svg#chevron-right"></use></svg></span></button></div></div></a></div><div class="shrink-0 w-[280px] sm:w-[300px] lg:w-[320px]"><a class="block h-full" href="/customer/highlights/ramp"><div class="group relative flex gap-8 px-8 py-8 lg:py-12 bg-white h-full lg:min-h-[320px] transition-all duration-300 flex-col"><div class="absolute z-11 -top-px left-0 w-full h-0.5 opacity-0 group-hover:opacity-100 transition-opacity duration-300" style="background-color:#D4E94B"></div><div class="absolute inset-0 pointer-events-none opacity-0 group-hover:opacity-100 transition-opacity duration-300" style="background:linear-gradient(195deg, #D4E94B18 0%, transparent 30%)"></div><div class="relative z-10 h-5 lg:h-6 w-auto *:h-full *:w-auto transition-all duration-300 opacity-75 group-hover:opacity-100">
13<svg class="h-6 w-auto" viewBox="0 0 120 32" fill="none" xmlns="http://www.w3.org/2000/svg"><mask id="mask0_2_22" style="mask-type:alpha" maskUnits="userSpaceOnUse" x="0" y="0" width="120" height="32"><path d="M120 0H0V32H120V0Z" fill="#1F1F1F"></path></mask><g mask="url(#mask0_2_22)"><path d="M8.30322 10.8158C5.44118 10.8158 4.03622 13.3381 4.03622 16.706V25.1462H0V7.33545H3.96552V11.9562H4.03437C4.88107 9.11523 6.56888 6.81958 9.17224 6.81958C11.0033 6.81958 11.7756 7.45889 11.7756 7.45889L9.95381 11.1271C9.95381 11.1253 9.37322 10.8158 8.30322 10.8158ZM57.0971 13.2607V25.1443H53.1651V14.707C53.1651 11.7112 52.2254 10.1249 49.8248 10.1249C47.3387 10.1249 46.1366 12.1313 46.1366 15.9801V25.1423H42.24V14.707C42.24 11.8273 41.3114 10.1249 38.935 10.1249C36.2219 10.1249 35.1779 12.5016 35.1779 15.9801V25.1423H31.2125V7.33545H35.1779V11.3685H35.2133C35.831 8.57724 37.5171 6.85459 40.3622 6.85459C43.1834 6.85459 45.0219 8.37089 45.7198 11.059C46.3842 8.47222 48.152 6.85459 50.8688 6.85459C54.6594 6.85459 57.0971 9.23131 57.0971 13.2607ZM19.7085 6.81958C16.0594 6.81958 13.6718 8.53302 12.5832 11.6264L15.9421 12.848C16.5542 10.9816 17.8309 9.91852 19.7792 9.91852C21.9714 9.91852 23.259 10.8839 23.259 12.3653C23.259 13.8797 22.2338 14.1966 19.9187 14.5706C17.3434 14.9852 11.2192 15.1215 11.2192 20.2876C11.2192 23.3147 13.75 25.5919 17.5517 25.5919C20.4101 25.5919 22.3565 24.4239 23.2571 22.2499H23.2925V25.1443H27.2245V14.1911C27.2227 9.39896 24.811 6.81958 19.7085 6.81958ZM23.3614 16.7612C23.3614 20.4958 21.5136 22.8947 18.5603 22.8947C16.4725 22.8947 15.2201 21.7228 15.2201 20.0334C15.2201 18.4489 16.5078 17.3491 18.9771 16.8958C21.5042 16.4315 22.7771 15.8585 23.3614 14.484V16.7612ZM71.0835 6.85459C68.0763 6.85459 66.0888 8.50723 65.2384 10.9908V7.33545H61.0627V31.9999H65.203V21.4908H65.2384C66.1595 24.1807 68.0781 25.6601 71.0835 25.6601C75.8491 25.6601 79.2602 21.734 79.2602 16.1865C79.2582 10.6776 75.8491 6.85459 71.0835 6.85459ZM70.0563 22.3548C66.755 22.3548 64.924 19.9596 64.924 16.2398C64.924 12.52 66.9728 10.1249 70.0563 10.1249C73.1379 10.1249 75.1885 12.6361 75.1885 16.2398C75.1885 19.8455 73.1397 22.3548 70.0563 22.3548Z" fill="#1F1F1F"></path><path d="M120.276 25.0635V25.1747L104.115 25.1803V25.0635C106.446 23.7475 108.054 22.407 109.502 21.0062H116.137L120.276 25.0635ZM116.272 4.01786L112.175 0H112.056C112.056 0 112.126 7.48782 105.248 14.2978C98.5183 20.9629 90.6042 20.9779 90.6042 20.9779V21.0947L94.7772 25.1822C94.7772 25.1822 102.576 25.2594 109.465 18.5021C116.329 11.7674 116.272 4.01786 116.272 4.01786Z" fill="#1F1F1F"></path></g></svg></div><div class="relative z-10 flex-1 flex flex-col lg:justify-center gap-x-2"><div class="text-5xl lg:text-[48px] leading-[100%] font-mono font-medium text-gray-800 lg:tracking-tight mb-2">15%</div><div class="text-base text-gray-500">of website leads</div></div><div class="relative z-10 not-lg:hidden"><button class="relative flex items-center justify-center whitespace-nowrap transition-all border outline-hidden focus-visible:outline-hidden group shrink-0 w-fit disabled:opacity-50 disabled:cursor-not-allowed font-medium border-transparent bg-transparent h-7 rounded-lg text-sm enabled:hover:text-gray-900 enabled:active:text-gray-900 enabled:data-[active=true]:text-gray-900 data-[state=on]:text-gray-900 focus-visible:text-gray-900 focus-outline text-subtle group-hover:text-primary" aria-label="Read case study"><span class="absolute inset-0 overflow-hidden flex items-center justify-center gap-x-1.5 px-0 pr-0" style="opacity:1;filter:blur(0px);transform:none">Read case study<svg aria-label="chevron-right" class="shrink-0 self-center w-3.5 h-3.5 text-gray-600 group-hover:enabled:text-gray-900 group-active:enabled:text-gray-900 group-data-[active=true]:enabled:text-gray-900 group-focus-visible:enabled:text-gray-900 inline-block transition-transform duration-200 group-hover:translate-x-0.5" style="stroke-width:1.5px"><use 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20.8064 27.7917 22.0422 26.6064 22.0422C25.7371 22.0422 25.103 21.4021 25.3834 19.8752C25.9945 16.5434 26.9988 12.4124 27.4216 10.2941C27.6003 9.40242 26.421 8.75655 25.7987 9.43399C24.1084 11.2676 22.0161 11.9816 20.9236 11.9816C19.9728 11.9816 19.303 11.5765 19.303 10.7522C19.303 9.98236 19.84 9.57303 20.2672 9.57303V7.68779C18.752 7.68779 17.2819 8.85547 17.2819 10.869C17.2819 12.7163 18.5057 13.7156 20.1879 13.7156C21.6846 13.7156 23.6144 12.8941 24.9272 11.8848C24.9272 11.8848 23.8199 17.6244 23.435 19.6265C23.05 21.6286 24.5876 23.4257 26.6784 23.4257C27.8873 23.4257 29.0013 22.8092 29.826 21.7418C29.7089 21.0214 28.9197 19.3727 28.9197 19.3727Z" fill="#8B5CF6"></path><path d="M15.9699 23.4652C14.8611 23.4652 14.4354 22.4029 14.4354 21.5441C17.6135 21.5441 21.353 14.4088 21.353 11.1559C21.353 10.171 20.9199 9.57101 20.2353 9.57101L19.4677 8.74523L20.2353 7.68862C20.6099 7.68494 20.9795 7.77201 21.3103 7.94195C21.6411 8.11189 21.9225 8.35923 22.1289 8.66139C23.2302 10.2133 22.7852 13.2584 21.8551 15.5866C19.7065 20.9649 17.747 23.4652 15.9699 23.4652Z" fill="#8B5CF6"></path><path d="M45.0076 7.65262C45.6078 7.0726 45.6078 6.13218 45.0076 5.55215C44.4076 4.97212 43.4345 4.97212 42.8343 5.55215C42.2342 6.13218 42.2342 7.0726 42.8343 7.65262C43.4345 8.23264 44.4076 8.23264 45.0076 7.65262Z" fill="#8B5CF6"></path></g></svg></div><div class="relative z-10 flex-1 flex flex-col lg:justify-center gap-x-2"><div class="text-5xl lg:text-[48px] leading-[100%] font-mono font-medium text-gray-800 lg:tracking-tight mb-2">450%</div><div class="text-base text-gray-500">increase in trial signups</div></div><div class="relative z-10 not-lg:hidden"><button class="relative flex items-center justify-center whitespace-nowrap transition-all border outline-hidden focu
13s-visible:outline-hidden group shrink-0 w-fit disabled:opacity-50 disabled:cursor-not-allowed font-medium border-transparent bg-transparent h-7 rounded-lg text-sm enabled:hover:text-gray-900 enabled:active:text-gray-900 enabled:data-[active=true]:text-gray-900 data-[state=on]:text-gray-900 focus-visible:text-gray-900 focus-outline text-subtle group-hover:text-primary" aria-label="Read case study"><span class="absolute inset-0 overflow-hidden flex items-center justify-center gap-x-1.5 px-0 pr-0" style="opacity:1;filter:blur(0px);transform:none">Read case study<svg aria-label="chevron-right" class="shrink-0 self-center w-3.5 h-3.5 text-gray-600 group-hover:enabled:text-gray-900 group-active:enabled:text-gray-900 group-data-[active=true]:enabled:text-gray-900 group-focus-visible:enabled:text-gray-900 inline-block transition-transform duration-200 group-hover:translate-x-0.5" style="stroke-width:1.5px"><use href="/icons/sprite.svg#chevron-right"></use></svg></span><span class="invisible overflow-hidden opacity-0 flex items-center justify-center gap-x-1.5 px-0 pr-0" aria-hidden="true">Read case study<svg aria-label="chevron-right" class="shrink-0 self-center w-3.5 h-3.5 text-gray-600 group-hover:enabled:text-gray-900 group-active:enabled:text-gray-900 group-data-[active=true]:enabled:text-gray-900 group-focus-visible:enabled:text-gray-900 inline-block transition-transform duration-200 group-hover:translate-x-0.5" style="stroke-width:1.5px"><use href="/icons/sprite.svg#chevron-right"></use></svg></span></button></div></div></a></div><div class="shrink-0 w-[280px] sm:w-[300px] lg:w-[320px]"><a class="block h-full" href="/customer/highlights/insider_one"><div class="group relative flex gap-8 px-8 py-8 lg:py-12 bg-white h-full lg:min-h-[320px] transition-all duration-300 flex-col"><div class="absolute z-11 -top-px left-0 w-full h-0.5 opacity-0 group-hover:opacity-100 transition-opacity duration-300" style="background-color:#EB342E"></div><div class="absolute inset-0 pointer-events-none opacity-0 group-hover:opacity-100 transition-opacity duration-300" style="background:linear-gradient(195deg, #EB342E18 0%, transparent 30%)"></div><div class="relative z-10 h-5 lg:h-6 w-auto *:h-full *:w-auto transition-all duration-300 grayscale group-hover:grayscale-0"><img src="/img/logos/svg/insider-one.svg" alt="" class="h-full w-auto"/></div><div class="relative z-10 flex-1 flex flex-col lg:justify-center gap-x-2"><div class="text-5xl lg:text-[48px] leading-[100%] font-mono font-medium text-gray-800 lg:tracking-tight mb-2">1000s</div><div class="text-base text-gray-500">of high-intent leads</div></div><div class="relative z-10 not-lg:hidden"><button class="relative flex items-center justify-center whitespace-nowrap transition-all border outline-hidden focus-visible:outline-hidden group shrink-0 w-fit disabled:opacity-50 disabled:cursor-not-allowed font-medium border-transparent bg-transparent h-7 rounded-lg text-sm enabled:hover:text-gray-900 enabled:active:text-gray-900 enabled:data-[active=true]:text-gray-900 data-[state=on]:text-gray-900 focus-visible:text-gray-900 focus-outline text-subtle group-hover:text-primary" aria-label="Read case study"><span class="absolute inset-0 overflow-hidden flex items-center justify-center gap-x-1.5 px-0 pr-0" style="opacity:1;filter:blur(0px);transform:none">Read case study<svg aria-label="chevron-right" class="shrink-0 self-center w-3.5 h-3.5 text-gray-600 group-hover:enabled:text-gray-900 group-active:enabled:text-gray-900 group-data-[active=true]:enabled:text-gray-900 group-focus-visible:enabled:text-gray-900 inline-block transition-transform duration-200 group-hover:translate-x-0.5" style="stroke-width:1.5px"><use href="/icons/sprite.svg#chevron-right"></use></svg></span><span class="invisible overflow-hidden opacity-0 flex items-center justify-center gap-x-1.5 px-0 pr-0" aria-hidden="true">Read case study<svg aria-label="chevron-right" class="shrink-0 self-center w-3.5 h-3.5 text-gray-600 group-hover:enabled:text-gray-900 group-active:enabled:text-gray-900 group-data-[active=true]:enabled:text-gray-900 group-focus-visible:enabled:text-gray-900 inline-block transition-transform duration-200 group-hover:translate-x-0.5" style="stroke-width:1.5px"><use href="/icons/sprite.svg#chevron-right"></use></svg></span></button></div></div></a></div><div class="shrink-0 w-[280px] sm:w-[300px] lg:w-[320px]"><a class="block h-full" href="/customer/highlights/ramp"><div class="group relative flex gap-8 px-8 py-8 lg:py-12 bg-white h-full lg:min-h-[320px] transition-all duration-300 flex-col"><div class="absolute z-11 -top-px left-0 w-full h-0.5 opacity-0 group-hover:opacity-100 transition-opacity duration-300" style="background-color:#D4E94B"></div><div class="absolute inset-0 pointer-events-none opacity-0 group-hover:opacity-100 transition-opacity duration-300" style="background:linear-gradient(195deg, #D4E94B18 0%, transparent 30%)"></div><div class="relative z-10 h-5 lg:h-6 w-auto *:h-full *:w-auto transition-all duration-300 opacity-75 group-hover:opacity-100">
13<svg class="h-6 w-auto" viewBox="0 0 120 32" fill="none" xmlns="http://www.w3.org/2000/svg"><mask id="mask0_2_22" style="mask-type:alpha" maskUnits="userSpaceOnUse" x="0" y="0" width="120" height="32"><path d="M120 0H0V32H120V0Z" fill="#1F1F1F"></path></mask><g mask="url(#mask0_2_22)"><path d="M8.30322 10.8158C5.44118 10.8158 4.03622 13.3381 4.03622 16.706V25.1462H0V7.33545H3.96552V11.9562H4.03437C4.88107 9.11523 6.56888 6.81958 9.17224 6.81958C11.0033 6.81958 11.7756 7.45889 11.7756 7.45889L9.95381 11.1271C9.95381 11.1253 9.37322 10.8158 8.30322 10.8158ZM57.0971 13.2607V25.1443H53.1651V14.707C53.1651 11.7112 52.2254 10.1249 49.8248 10.1249C47.3387 10.1249 46.1366 12.1313 46.1366 15.9801V25.1423H42.24V14.707C42.24 11.8273 41.3114 10.1249 38.935 10.1249C36.2219 10.1249 35.1779 12.5016 35.1779 15.9801V25.1423H31.2125V7.33545H35.1779V11.3685H35.2133C35.831 8.57724 37.5171 6.85459 40.3622 6.85459C43.1834 6.85459 45.0219 8.37089 45.7198 11.059C46.3842 8.47222 48.152 6.85459 50.8688 6.85459C54.6594 6.85459 57.0971 9.23131 57.0971 13.2607ZM19.7085 6.81958C16.0594 6.81958 13.6718 8.53302 12.5832 11.6264L15.9421 12.848C16.5542 10.9816 17.8309 9.91852 19.7792 9.91852C21.9714 9.91852 23.259 10.8839 23.259 12.3653C23.259 13.8797 22.2338 14.1966 19.9187 14.5706C17.3434 14.9852 11.2192 15.1215 11.2192 20.2876C11.2192 23.3147 13.75 25.5919 17.5517 25.5919C20.4101 25.5919 22.3565 24.4239 23.2571 22.2499H23.2925V25.1443H27.2245V14.1911C27.2227 9.39896 24.811 6.81958 19.7085 6.81958ZM23.3614 16.7612C23.3614 20.4958 21.5136 22.8947 18.5603 22.8947C16.4725 22.8947 15.2201 21.7228 15.2201 20.0334C15.2201 18.4489 16.5078 17.3491 18.9771 16.8958C21.5042 16.4315 22.7771 15.8585 23.3614 14.484V16.7612ZM71.0835 6.85459C68.0763 6.85459 66.0888 8.50723 65.2384 10.9908V7.33545H61.0627V31.9999H65.203V21.4908H65.2384C66.1595 24.1807 68.0781 25.6601 71.0835 25.6601C75.8491 25.6601 79.2602 21.734 79.2602 16.1865C79.2582 10.6776 75.8491 6.85459 71.0835 6.85459ZM70.0563 22.3548C66.755 22.3548 64.924 19.9596 64.924 16.2398C64.924 12.52 66.9728 10.1249 70.0563 10.1249C73.1379 10.1249 75.1885 12.6361 75.1885 16.2398C75.1885 19.8455 73.1397 22.3548 70.0563 22.3548Z" fill="#1F1F1F"></path><path d="M120.276 25.0635V25.1747L104.115 25.1803V25.0635C106.446 23.7475 108.054 22.407 109.502 21.0062H116.137L120.276 25.0635ZM116.272 4.01786L112.175 0H112.056C112.056 0 112.126 7.48782 105.248 14.2978C98.5183 20.9629 90.6042 20.9779 90.6042 20.9779V21.0947L94.7772 25.1822C94.7772 25.1822 102.576 25.2594 109.465 18.5021C116.329 11.7674 116.272 4.01786 116.272 4.01786Z" fill="#1F1F1F"></path></g></svg></div><div class="relative z-10 flex-1 flex flex-col lg:justify-center gap-x-2"><div class="text-5xl lg:text-[48px] leading-[100%] font-mono font-medium text-gray-800 lg:tracking-tight mb-2">15%</div><div class="text-base text-gray-500">of website leads</div></div><div class="relative z-10 not-lg:hidden"><button class="relative flex items-center justify-center whitespace-nowrap transition-all border outline-hidden focus-visible:outline-hidden group shrink-0 w-fit disabled:opacity-50 disabled:cursor-not-allowed font-medium border-transparent bg-transparent h-7 rounded-lg text-sm enabled:hover:text-gray-900 enabled:active:text-gray-900 enabled:data-[active=true]:text-gray-900 data-[state=on]:text-gray-900 focus-visible:text-gray-900 focus-outline text-subtle group-hover:text-primary" aria-label="Read case study"><span class="absolute inset-0 overflow-hidden flex items-center justify-center gap-x-1.5 px-0 pr-0" style="opacity:1;filter:blur(0px);transform:none">Read case study<svg aria-label="chevron-right" class="shrink-0 self-center w-3.5 h-3.5 text-gray-600 group-hover:enabled:text-gray-900 group-active:enabled:text-gray-900 group-data-[active=true]:enabled:text-gray-900 group-focus-visible:enabled:text-gray-900 inline-block transition-transform duration-200 group-hover:translate-x-0.5" style="stroke-width:1.5px"><use href="/icons/sprite.svg#chevron-right"></use></svg></span><span class="invisible overflow-hidden opacity-0 flex items-center justify-center gap-x-1.5 px-0 pr-0" aria-hidden="true">Read case study<svg aria-label="chevron-right" class="shrink-0 self-center w-3.5 h-3.5 text-gray-600 group-hover:enabled:text-gray-900 group-active:enabled:text-gray-900 group-data-[active=true]:enabled:text-gray-900 group-focus-visible:enabled:text-gray-900 inline-block transition-transform duration-200 group-hover:translate-x-0.5" style="stroke-width:1.5px"><use href="/icons/sprite.svg#chevron-right"></use></svg></span></button></div></div></a></div></div></div></div></div></div></div><div class=""><div class="px-6 md:px-16 py-6 flex gap-4 items-center"><div class="text-2xl text-balance">Meet the teams building with Navattic.</div></div><div class="grid grid-cols-1 lg:grid-cols-3 gap-px bg-gray-200 overflow-hidden border-y border-gray-200"><div class="grid grid-cols-2 grid-rows-2 gap-px bg-gray-200"><div class="group bg-white grid place-items-center p-8 lg:p-4">
13<img src="/img/customers/gusto.svg" alt="Gusto logo" class="object-contain w-full object-center h-5 sm:h-7 grayscale transition-all duration-300" style="scale:1;transform-origin:center"/></div><div class="group bg-white grid place-items-center p-8 lg:p-4"><img src="/img/customers/vts.svg" alt="VTS logo" class="object-contain w-full object-center h-5 sm:h-7 grayscale transition-all duration-300" style="scale:.8;transform-origin:center"/></div><div class="group bg-white grid place-items-center p-8 lg:p-4"><img src="/img/customers/mxpnl.svg" alt="Mixpanel logo" class="object-contain w-full object-center h-5 sm:h-7 grayscale transition-all duration-300" style="scale:.8;transform-origin:center"/></div><div class="group bg-white grid place-items-center p-8 lg:p-4"><img src="/img/customers/vitally.png" alt="Vitally logo" class="object-contain w-full object-center h-5 sm:h-7 grayscale transition-all duration-300" style="transform-origin:center"/></div></div><div class="bg-white flex items-center justify-center"><div class="w-full relative overflow-hidden bg-white pattern-diagonal p-3"><div class="overflow-hidden size-full bg-white border-x border-b border-gray-200"><div class="p-5 py-8 sm:p-10 bg-white/50 relative overflow-hidden h-full min-h-[310px]"><div class="absolute top-0 left-0 w-full h-px bg-gray-200"><div class="absolute top-0 left-0 h-full" style="background-color:#6C6F60;width:0%"></div></div><blockquote class="relative size-full flex flex-col justify-between min-h-[250px]"><div class="relative z-10 flex flex-col gap-4"><p class="text-xl font-medium md:text-balance text-gray-700 select-none" style="opacity:0;filter:blur(2px);transform:translateX(-30px)">"<!-- -->Since launching Navattic, it's been responsible for 15% of the leads on our website.<!-- -->"</p></div><div class="flex flex-col gap-4 select-none" style="opacity:0;filter:blur(2px);transform:translateX(-50px)"><img src="https://cdn.sanity.io/images/8czhh5u2/production/013ff86c57357352351f05f1115ded02ae675749-628x169.png?fit=max&auto=format" alt="Ramp logo" class="object-contain object-left w-full h-7 inline-block" style="transform-origin:bottom left"/></div></blockquote><div class="absolute z-0 inset-x-0 bottom-0 h-32 pointer-events-none opacity-5" style="background:linear-gradient(to top, #6C6F60, transparent)"></div></div></div><div class="slide_direction flex justify-between"><div class="w-1/2 absolute z-10 top-0 left-0 h-full cursor-pointer"></div><div class="w-1/2 absolute z-10 top-0 right-0 h-full cursor-pointer"></div></div></div></div><div class="grid grid-cols-2 grid-rows-2 gap-px bg-gray-200"><div class="group bg-white grid place-items-center p-8 lg:p-4"><img src="/img/customers/fivetran-color.png" alt="FiveTran logo" class="object-contain w-full object-center h-5 sm:h-7 grayscale transition-all duration-300" style="transform-origin:center"/></div><div class="group bg-white grid place-items-center p-8 lg:p-4"><img src="/img/customers/dropbox.png" alt="Dropbox logo" class="object-contain w-full object-center h-5 sm:h-7 grayscale transition-all duration-300" style="scale:.8;transform-origin:center"/></div><div class="group bg-white grid place-items-center p-8 lg:p-4"><img src="/img/customers/front.svg" alt="Front logo" class="object-contain w-full object-center h-5 sm:h-7 grayscale transition-all duration-300" style="scale:.8;transform-origin:center"/></div><div class="group bg-white grid place-items-center p-8 lg:p-4"><img src="/img/customers/datadog.svg" alt="Datadog logo" class="object-contain w-full object-center h-5 sm:h-7 grayscale transition-all duration-300" style="transform-origin:center"/></div></div></div></div></section></div></div><div class="w-full py-4 bg-white border-t border-b border-gray-200"><div class="flex flex-col justify-center gap-4 bg-white border-t border-b border-gray-200 pt-32 pb-30 text-center items-center relative z-40"><div class="absolute inset-0 pattern-grid z-0 mask-t-from-40%"></div><div class="relative z-50 w-full flex flex-col justify-center items-center gap-4"><h1 class="text-5xl max-w-[500px] text-balance">
13Turn demos into deals.</h1><p class="text-gray-500 text-lg font-normal max-w-[500px] text-balance">Build interactive product demos that engage buyers and close deals faster.</p><div class="mx-auto mt-4 max-w-[480px] w-full px-4"><div class="bg-white rounded-xl border border-gray-200 p-2 py-1.5 shadow-xs flex gap-2 items-center"><div class="flex-1"><input type="email" placeholder="What's your work email?" class="w-full px-3 py-2 border-none focus:outline-none focus:ring-0 text-gray-900 placeholder:text-gray-400 bg-transparent cursor-text" value=""/></div><button class="relative flex items-center justify-center whitespace-nowrap transition-all border outline-hidden focus-visible:outline-hidden group shrink-0 w-fit disabled:opacity-50 disabled:cursor-not-allowed font-medium light text-white h-8 rounded-lg text-sm border-gray-900 bg-gray-800 shadow-solid-gray-button-default enabled:hover:bg-gray-700 enabled:active:shadow-solid-button-active enabled:data-[active=true]:shadow-solid-button-active data-[state=on]:shadow-solid-button-active focus-visible:shadow-solid-button-gray-focus focus-outline-emphasized" aria-label="Book a demo"><span class="absolute inset-0 overflow-hidden flex items-center justify-center gap-x-1.5 px-3" style="opacity:1;filter:blur(0px);transform:none">Book a demo</span><span class="invisible overflow-hidden opacity-0 flex items-center justify-center gap-x-1.5 px-3" aria-hidden="true">Book a demo</span></button></div></div></div></div></div></main></div><footer class="bg-white relative overflow-hidden pt-36 pb-14"><div class="relative z-10 px-4 lg:px-8"><div class="relative mx-auto max-w-2xl lg:max-w-340 bg-transparent"><div><div class="flex gap-x-8 pb-6 lg:hidden"><div class="flex-1 flex flex-col gap-y-10"><div><h3 class="text-sm text-primary">Product</h3><ul class="mt-3 space-y-2.5 text-md/6"><li><a class="text-sm text-subtle hover:text-primary leading-none" href="/product/interactive-demos"><div class="inline-flex items-center rounded-2xl gap-2.5 flex-row"><div class="flex items-center justify-center outline outline-offset-[-1px] text-white outline-white/40 size-5 p-1 rounded-[7px] bg-brand-500 shadow-[0px_2px_8px_0px_rgba(99,102,241,0.3),inset_0px_2.5px_1px_0px_rgba(255,255,255,0.2)]"><svg class="inline shrink-0 self-center size-3"><use href="/icons/sprite.svg#layout-grid"></use></svg></div><span data-slot="icon-badge-title" class="font-normal select-none -mb-[2px] text-sm text-subtle hover:text-primary leading-none">Interactive Demos</span></div></a></li><li><a class="text-sm text-subtle hover:text-primary leading-none" href="/product/agent-demos"><div class="inline-flex items-center rounded-2xl gap-2.5 flex-row"><div class="flex items-center justify-center outline outline-offset-[-1px] text-white outline-white/40 size-5 p-1 rounded-[7px] bg-aqua shadow-[0px_2px_8px_0px_rgba(44,237,255,0.3),inset_0px_2.5px_1px_0px_rgba(255,255,255,0.2)]"><svg class="inline shrink-0 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13<script id="__NEXT_DATA__" type="application/json">{"props":{"pageProps":{"caseStudies":[{"_id":"f6341d2f-a795-4824-8ffa-a1ba3a158100","content":[{"_key":"b44439151c1d","_type":"block","children":[{"_key":"9bb32d67a8be","_type":"span","marks":[],"text":"Highlights \u0026 Results"}],"markDefs":[],"style":"h3"},{"_key":"a2fd6f00c4a2","_type":"block","children":[{"_key":"96ebefb68e66","_type":"span","marks":[],"text":"How Ramp, a B2B FinTech platform, influenced the buyer journey, contributing to 15% of leads collected on Rampâs website."}],"level":1,"listItem":"bullet","markDefs":[],"style":"normal"},{"_key":"a91d6a5123b0","_type":"block","children":[{"_key":"c558735bcf27","_type":"span","marks":[],"text":"How Ramp's growth team drove customer engagement with self-service product tours."}],"level":1,"listItem":"bullet","markDefs":[],"style":"normal"},{"_key":"5ec6d32622d0","_type":"block","children":[{"_key":"06fc0b743541","_type":"span","marks":[],"text":"How Ramp strengthened its multi-touch sales approach and increased the number of prospects who showed a greater propensity to convert."}],"level":1,"listItem":"bullet","markDefs":[],"style":"normal"},{"_key":"13d0d9b9d4f6","_type":"block","children":[{"_key":"d265459634060","_type":"span","marks":[],"text":"What is Ramp?"}],"markDefs":[],"style":"h3"},{"_key":"3aba7d3bb9f8","_type":"block","children":[{"_key":"f975d149f85a0","_type":"span","marks":[],"text":"Ramp is building the worldâs first finance automation platform designed to save businesses time and money. 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"}],"markDefs":[{"_key":"7c0c465623c2","_type":"link","href":"https://www.navattic.com/blog/interactive-demos"}],"style":"normal"},{"_key":"861e8fa704dc","_type":"block","children":[{"_key":"6a6b070766e0","_type":"span","marks":[],"text":"\nWe tested our interactive demo against an existing product tour video. After a few weeks, we saw a "},{"_key":"e646af473444","_type":"span","marks":["strong"],"text":"+450% lift in free trial signups"},{"_key":"bed7962027bf","_type":"span","marks":[],"text":" when the interactive demo was displayed. 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"},{"_key":"a42b0f337068","_type":"span","marks":["110e653a58cd"],"text":"Jonathan Grossman"},{"_key":"b14ccd52b2e3","_type":"span","marks":[],"text":", the Director of Product Marketing, said:"}],"markDefs":[{"_key":"110e653a58cd","_type":"link","href":"https://www.linkedin.com/in/jgrossman527/"}],"style":"normal"},{"_key":"6c7dd817faf0","_type":"block","children":[{"_key":"3dab95c6406a","_type":"span","marks":[],"text":"\"We didn't have a great way for prospects to experience the magic again. Our platform has several wow moments. You need to let the product speak for itself.\""}],"markDefs":[],"style":"normal"},{"_key":"b628b872ed24","_type":"block","children":[{"_key":"1a36266f0910","_type":"span","marks":[],"text":"While they have an extensive library of one-pagers, three-pager
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"}],"markDefs":[],"style":"normal"},{"_key":"0c99c91fd4cc","_type":"block","children":[{"_key":"d86b64c4de9d","_type":"span","marks":[],"text":"We believe that everyone deserves access to high-quality education and training, regardless of age, ability, or location."}],"markDefs":[],"style":"normal"},{"_key":"50e39337e384","_type":"block","children":[{"_key":"e8b968b313ed","_type":"span","marks":["strong"],"text":"What was the initial problem you were facing?"}],"markDefs":[],"style":"h3"},{"_key":"05a784fe8dad","_type":"block","children":[{"_key":"fb1c564081d9","_type":"span","marks":[],"text":"We wanted to enhance our website, mostly to showcase more interactive demos and to allow customers and prospects to become familiar with our product before booking a demo."}],"markDefs":[],"style":"normal"},{"_key":"8dd79c618701","_type":"block","children":[{"_key":"071995ae3f1e","_type":"span","marks":["strong"],"text":"Why did you decide to switch from your previous interactive demo vendor?"}],"markDefs":[],"style":"h3"},{"_key":"b14cff3ac367","_type":"block","children":[{"_key":"8a45a72171c0","_type":"span","marks":[],"text":"We initially went with Storylane, "},{"_key":"18561d57eacc","_type":"span","marks":["strong"],"text":"but as we went through the integration and setup process, we realized we needed
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It helps accelerate in the beginning as well as with some of the follow-ups, so we don't have to just keep getting on call after call after call,\" Jeremy said. Demos also help Vantage get wider within accounts. When a demo gets forwarded beyond the original attendees, it opens doors that a remote team can't open any other way."}],"markDefs":[],"style":"normal"},{"_key":"e3129660fcc8","_type":"block","children":[{"_key":"8df27a6e5a54","_type":"span","marks":["strong"],"text":"Marketing and events"}],"markDefs":[],"style":"normal"},{"_key":"66d74db29c5a","_type":"block","children":[{"_key":"ebfcd95251c6","_type":"span","marks":[],"text":"At AWSâs re:Invent c
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We wanted something that reps could use for both prospecting and prospect engagement.\""}],"markDefs":[],"style":"normal"},{"_key":"613f0b391ecd","_type":"block","children":[{"_key":"6a271690f993","_type":"span","marks":["strong"],"text":"Marketing lead generation."},{"_key":"f32f497e6b19","_type":"span","marks":[],"text":" As a product marketing team, the problem was a familiar one: it's genuinely difficult to show how a complex B2B product works without putting a huge burden on engineering (to spin up live environments) or design (to animate fake UI). 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And then there was a training and general enablement angle where it's both internal and external.\""}],"markDefs":[],"style":"normal"},{"_key":"dde9e1ee306b","_type":"block","children":[{"_key":"fd9d37a6f205","_type":"span","marks":[],"text":"We were also already aware of Navattic through the product marketing community. \"My LinkedIn feed is cluttered with demo tools,\" Josh noted, \"but Navattic kept coming up both in ads and from PMM peers who were genuinely championing it. Had I had the budget earlier, I probably would have procured it sooner.\""}],"markDefs":[],"style":"normal"},{"_key":"975748a451b3","_type":"block","children":[{"_key":"80af198a350e","_type":"span","marks":["strong"],"text":"How are you using interactive demos?"}],"markDefs":[],"style":"h3"},{"_key":"1263f883fa88","_type":"block","children":[{"_key":"f32e370f98ee","_type":"span","marks":[],"text":"Since implementing Navattic, we've expanded our usage well beyond the original three pillars."}],"markDefs":[],"style":"normal"},{"_key":"90b0996f3135","_type":"block","children":[{"_key":"ab9879b422e0","_type":"span","marks":[],"text":""}],"markDefs":[],"style":"normal"},{"_key":"12ce158e9233","_type":"block","children":[{"_key":"46ff194b3c40","_type":"span","marks":["strong"],"text":"Website lead generation."},{"_key":"8577230c6d87","_type":"span","marks":[],"text":" We launched our first comprehensive product tour on the website and quickly recognized its impact. Within eight to nine months of going live, it had become our best-performing lead generation asset, influencing a significant share of marketing leads who went on to request a demo or submit a form."}],"markDefs":[],"style":"normal"},{"_key":"cd2b05c7a922","_type":"block","children":[{"_key":"56e6032126ce","_type":"span","marks":[],"text":"Encouraged by those results, we've also built out a full demo library on the site, so prospects can self-select into the workflows most relevant to them."}],"markDefs":[],"style":"normal"},{"_key":"d7cd62a67b6d","_type":"block","children":[{"_key":"c96ffcb5a325","_type":"span","marks":["strong"],"text":"Sales prospecting and follow-up."},{"_key":"2fe8ca8b77d1","_type":"span","marks":[],"text":" Our reps use Navattic tours for cold outreach (\"Here's a quick interactive look at what we do\") and as leave-behinds after discovery calls."}],"markDefs":[],"style":"normal"},{"_key":"b89e40e45503","_type":"block","children":[{"_key":"b1367a6503ca","_type":"span","marks":[],"text":"Getting reps to send personalized videos is like pulling teeth, but a pre-built, polished tour that says all the right things? That they'll send. Within the first month of Navattic going live, we had already seen interactive demos contribute to closed-won business."}],"markDefs":[],"style":"normal"},{"_key":"e61848c3ea71","_type":"block","children":[{"_key":"77af0a2564c9","_type":"span","marks":["strong"],"text":"Solutions consulting."},{"_key":"132e5506b865","_type":"span","marks":[],"text":" Our SC team uses tours to walk prospects through technical workflows, including complex integrations between our platform and ERP systems that we would otherwise only be able to de
13scribe verbally or show via video."}],"markDefs":[],"style":"normal"},{"_key":"daf461ba85e4","_type":"block","children":[{"_key":"3ef330e13261","_type":"span","marks":["strong"],"text":"Customer success and knowledge base."},{"_key":"a319b923f0b7","_type":"span","marks":[],"text":" We're gradually replacing the video relics in our knowledge base with Navattic content. Whenever we update the product, videos create a huge amount of tech debt. With Navattic, we can update and reshoot so much more easily"}],"markDefs":[],"style":"normal"},{"_key":"68023aca84b2","_type":"block","children":[{"_key":"9818a74563e3","_type":"span","marks":["strong"],"text":"What are some results you have seen since implementing Navattic?"}],"markDefs":[],"style":"h3"},{"_key":"52d85d8462c1","_type":"block","children":[{"_key":"a1ba18a8b900","_type":"span","marks":[],"text":"The interactive demos became our best-performing asset for lead generation, despite being live for only 8 or 9 months. The marketing team generates more interactive demo leads than any other content asset on the website, prompting them to double down by building a full tour library. The demos influence both marketing leads who submit forms and prospects who take the next step to request custom demos."}],"markDefs":[],"style":"normal"},{"_key":"291b996a1942","_type":"block","children":[{"_key":"5ff2a90e3d81","_type":"span","marks":[],"text":"Beyond lead generation, interactive demos fundamentally changed RFP conversations. Previously, 15-20 minutes of every RFP call were spent introducing the company and product."}],"markDefs":[],"style":"normal"},{"_key":"66cca7fb6e68","_type":"block","children":[{"_key":"d6e149fec35b","_type":"span","marks":["strong"],"text":"Now prospects explore ungated demos beforehand and arr
13ive prepared for deeper conversations about the actual problems Procurify will solve."},{"_key":"508b4a00a189","_type":"span","marks":[],"text":" This shift is particularly valuable since many prospects evaluate 3-4 vendors simultaneously, with only 30 minutes allocated to each, making every minute of selling time critical."}],"markDefs":[],"style":"normal"},{"_key":"4ab63cdf84e0","_type":"block","children":[{"_key":"054b3ee7868b","_type":"span","marks":[],"text":"Josh emphasizes, \"It's really become our best performing asset from a lead generation standpoint⦠so the fact that it's already seeing that level of engagement and is influencing that number of marketing leads that actually take the next step and submit the form to demo or even if they're just scored, "},{"_key":"a680c8ee003d","_type":"span","marks":["strong"],"text":"it's been pretty astounding"},{"_key":"6d9dca7a8b4d","_type":"span","marks":[],"text":".\""}],"markDefs":[],"style":"normal"},{"_key":"30848c2eb1c4","_type":"block","children":[{"_key":"b8974d68e673","_type":"span","marks":["strong"],"text":"What other use cases do you plan to implement?"}],"markDefs":[],"style":"h3"},{"_key":"9aa3ba3369bf","_type":"block","children":[{"_key":"116bbd044d58","_type":"span","marks":[],"text":"We plan to use the ability to store and download files inside tours for enhanced interactivity."}],"markDefs":[],"style":"normal"},{"_key":"9e2292e6103b","_type":"block","children":[{"_key":"6e254fc7163d","_type":"span","marks":[],"text":"Weâre focused on building prebaked demo libraries and explainers to streamline sales rep access and usage, addressing the challenge of ensuring reps know what they need, have it when they need it, and can easily send it."}],"markDefs":[],"style":"normal"},{"_key":"da42df5a8db2","_type":"block","children":[{"_key":"cd6207be3c4f","_type":"span","marks":[],"text":"Kevin adds: \"From the moment we demo till now, there have been several fairly large iterative changes. And some of the new functionality, there are actually a lot that we're keen to further explore.\""}],"markDefs":[],"style":"normal"},{"_key":"8f5e4550c56b","_type":"block","children":[{"_key":"1461977d1d29","_type":"span","marks":[],"text":"Weâre also exploring the "},{"_key":"259b168f17fe","_type":"span","marks":["dc8e97818f2a"],"text":"AI Copilot"},{"_key":"d039a334d226","_type":"span","marks":[],"text":" Review feature, which provides specific, actionable recommendations for improving demos that can be implemented with a single click."}],"markDefs":[{"_key":"dc8e97818f2a","_type":"link","href":"https://www.navattic.com/product/copilot"}],"style":"normal"},{"_key":"deb51e3fa24e","_type":"block","children":[{"_key":"282f5fa526f7","_type":"span","marks":[],"text":"Josh admitted he ignored it for two or three months after it launched. \"I thought, how good could it actually be?\" When he finally tried it on their high-level tour, he was genuinely impressed. \"The recommendations were so specific, exactly what the demo needed. And I could implement them with a click. It's a phenomenal use of AI within the platform.\""}],"markDefs":[],"style":"normal"},{"_key":"31835580d3e7","_type":"block","children":[{"_key":"24cc4fa12a1b","_type":"span","marks":["strong"],"text":"Any advice for anyone looking to use Navattic?"}],"markDefs":[],"style":"h3"},{"_key":"6376c2fa2209","_type":"block","children":[{"_key":"426767c5f2c5","_type":"span","marks":[],"text":"For teams on the fence, Josh's advice is straightforward: don't wait. The time to get a first tour live is shorter than most expect."}],"markDefs":[],"style":"normal"},{"_key":"e1c75220acb6","_type":"block","children":[{"_key":"02d4603ec232","_type":"span","marks":[],"text":"\"I think I would have pushed harder for a solution earlier, just given that I don't think I realized the speed to implement your first tour"},{"_key":"71b3ab588207","_type":"span","marks":["strong"],"text":". It's so easy to get a very high-fidelity, comprehensive demo on your website."},{"_key":"828eb5a88d45","_type":"span","marks":[],"text":" I think the speed with which you can actually push things out would be a big one for me to tell other folks. Don't sit on it. Don't wait because it can have a quantifiable impact on your business.\""}],"markDefs":[],"style":"normal"},{"_key":"146beee62a9c","_type":"block","children":[{"_key":"3684ea7ad559","_type":"span","marks":[],"text":"Our team has been consistently impressed by the support we've received from Navattic, particularly from our CSM, Holly. When a member of our RevOps team had a specific technical request, the Navattic team turned around a solution in roughly two weeks."}],"markDefs":[],"style":"normal"},{"_key":"62976671c459","_type":"block","children":[{"_key":"15e9d89c75a2","_type":"span","marks":[],"text":"Kevin shared: \"Not even talking about the softw
13are itself, but "},{"_key":"791b841c50ea","_type":"span","marks":["strong"],"text":"the team has just been phenomenal to work with."},{"_key":"1f11e66a7eb3","_type":"span","marks":[],"text":" Even when we are trying to explain how they can use it more, everyone at Navattic has been really outstanding at helping us do that, because for a lot of software, you could figure it out. The processes that software plugs into, you can figure out. But then, how people come to adopt it and use it, that's always a huge change management piece.\""}],"markDefs":[],"style":"normal"}],"customer":{"companyBrandColor":"#1a5c57","founded":"Vancouver, 2012","industries":["FinTech"],"logo":"https://cdn.sanity.io/images/8czhh5u2/production/e6eb29525e821129c3cc448b69e0b9fd8f55a006-2143x420.png?fit=max\u0026auto=format","logoScalar":null,"title":"Procurify","website":"https://www.procurify.com"},"estimatedReadingTime":11,"featuredQuote":{"_id":"14279092-e37d-4fef-bfd8-f5bcbd08415a","author":null,"authorTitle":null,"customer":{"companyBrandColor":"#1a5c57","founded":"Vancouver, 2012","industries":["FinTech"],"logo":{"_type":"image","asset":{"_ref":"image-e6eb29525e821129c3cc448b69e0b9fd8f55a006-2143x420-png","_type":"reference"}},"logoScalar":null,"title":"Procurify","website":"https://www.procurify.com"},"featuredQuote":"We've already started seeing sales cycles where showing an interactive demo has led to closed-won business within the first month or so of having Navattic live."},"hide":false,"pageTitle":"How Procurify Speeds up Sales Cycles with Interactive Demos","slug":"procurify","title":"Procurify"},{"_id":"c1ecdf25-b6e7-4185-9a1a-ca82e0f4d880","content":[{"_key":"53b89b6b9df1","_type":"block","children":[{"_key":"1d4d1c141208","_type":"span","marks":["strong"],"text":"Highlights \u0026 Results"}],"markDefs":[],"style":"h2"},{"_key":"68dd95a09f51","_type":"block","children":[{"_key":"55fde9dab7e7","_type":"span","marks":[],"text":"How Airbyte showcased their complex data platform without requiring technical setup"}],"level":1,"listItem":"bullet","markDefs":[],"style":"normal"},{"_key":"c25228acd1ec","_type":"block","children":[{"_key":"bdd116679508","_type":"span","marks":[],"text":"How the organization captured 200+ qualified leads in just two months"}],"level":1,"listItem":"bullet","markDefs":[],"style":"normal"},{"_key":"827b4426314e","_type":"block","children":[{"_key":"59eb203930a5","_type":"span","marks":[],"text":"How the marketing team increased website engagement and decreased bounce rates"}],"level":1,"listItem":"bullet","markDefs":[],"style":"normal"},{"_key":"7f01e77b3654","_type":"block","children":[{"_key":"93f9f76824bd","_type":"span","marks":[],"text":"\"Navattic gave us an advantage by taking care of all our interactive demo production. We're now able to showcase our product interface and how easy it is to set up without requiring visitors to connect actual data sources. It's completely transformed our lead generation and website engagement.\""}],"markDefs":[],"style":"normal"},{"_key":"8e216a07acac","_type":"block","children":[{"_key":"cc4b1049adc5","_type":"span","marks":["strong","em"],"text":"Check out Airbyteâs "},{"_key":"1bc88e4a8a0d","_type":"span","marks":["a08bfd2fc109","strong","em"],"text":"demo library"},{"_key":"abace48cc2d5","_type":"span","marks":["strong","em"],"text":"."}],"markDefs":[{"_key":"a08bfd2fc109","_type":"link","href":"https://airbyte.com/interactive-demo"}],"style":"normal"},{"_key":"f3580a16ebb6","_type":"block","children":[{"_key":"e4d38e965cbb","_type":"span","marks":["strong"],"text":"About Airbyte"}],"markDefs":[],"style":"h2"},{"_key":"7640f61463e8","_type":"block","children":[{"_key":"0d2564ee8574","_type":"span","marks":["ec94fa914100"],"text":"Airbyte"},{"_key":"a862b4d9897e","_type":"span","marks":[],"text":" is an agentic data platform that enables AI agents to access and interact with data across multiple connectors in real-time. Beyond traditional data replication, Airbyte also provides the infrastructure for agents to dynamically retrieve, write back, and act on data wherever it lives."}],"markDefs":[{"_key":"ec94fa914100","_type":"link","href":"https://airbyte.com/"}],"style":"normal"},{"_key":"ca60383b406c","_type":"block","children":[{"_key":"186a81475742","_type":"span","marks":[],"text":"We met with "},{"_key":"19d5981b263c","_type":"span","marks":["2fb5ff99f32e"],"text":"Tanmay Sakar"},{"_key":"f8493866001f","_type":"span","marks":[],"text":", Marketing \u0026 Demand Generation at Airbyte, to discu
13ss how they use interactive demos to demonstrate their technical product, generate qualified leads, and support their growing sales pipeline."}],"markDefs":[{"_key":"2fb5ff99f32e","_type":"link","href":"https://www.linkedin.com/in/tanmay-sarkar/"}],"style":"normal"},{"_key":"ea9e637b3dc4","_type":"block","children":[{"_key":"3e78abc87da2","_type":"span","marks":["strong"],"text":"The challenge: Showcasing a data movement platform without the setup hassle"}],"markDefs":[],"style":"h2"},{"_key":"2d1d97be479d","_type":"block","children":[{"_key":"68aa0ce0ab22","_type":"span","marks":[],"text":"As a technical data replication product, Airbyte enables users to connect various sources (databases, SaaS applications) with destinations (like Snowflake) to move data through ELT pipelines. However, experiencing the actual product traditionally required significant investment, such as connecting source databases, obtaining and inputting credentials, setting up connections to data warehouses, and finally, running pipelines to move the data."}],"markDefs":[],"style":"normal"},{"_key":"80146b58b927","_type":"block","children":[{"_key":"a7b7f371cd0a","_type":"span","marks":[],"text":"\"We needed a way to show website visitors the product experience without making them go through the entire setup process,\" explains Tanmay. \"We wanted to showcase how easy our interface is to use while eliminating the friction of connection setup.\""}],"markDefs":[],"style":"normal"},{"_key":"8accd9343074","_type":"block","children":[{"_key":"0d0a01844184","_type":"span","marks":["strong"],"text":"Solution: A comprehensive library of interactive demos"}],"markDefs":[],"style":"h2"},{"_key":"16579737f286","_type":"block","children":[{"_key":"e8e6ee802c9e","_type":"span","marks":[],"text":"Rather than creating just one generic demo, Airbyte took a strategic approach by developing multiple connector-specific interactive experiences, hosted in a "},{"_key":"174eac010c70","_type":"span","marks":["369586d2d8cd"],"text":"demo library"},{"_key":"334202936291","_type":"span","marks":[],"text":"."}],"markDefs":[{"_key":"369586d2d8cd","_type":"link","href":"https://airbyte.com/interactive-demo"}],"style":"normal"},{"_key":"b20d7c86342b","_type":"block","children":[{"_key":"5fb43c962719","_type":"span","marks":[],"text":"\"We don't just have one interactive demo, we've built a category of demos for each connector. If you're interested in a specific data source, we can show you exactly how to connect it and set up your pipeline,\" says Tanmay."}],"markDefs":[],"style":"normal"},{"_key":"e0fb28327900","_type":"block","children":[{"_key":"ddc6a18afcbc","_type":"span","marks":["strong"],"text":"From blog engagement to lead generation"}],"markDefs":[],"style":"h2"},{"_key":"183799c5a29e","_type":"block","children":[{"_key":"f7b37f4733c5","_type":"span","marks":[],"text":"Airbyte's implementation strategy stands out for its multifaceted approach:"}],"markDefs":[],"style":"normal"},{"_key":"729b85c0ca29","_type":"block","children":[{"_key":"8b48242677fa","_type":"span","marks":["strong"],"text":"Blog embeds"},{"_key":"39ccf37fa4b0","_type":"span","marks":[],"text":": Embedding demos within "},{"_key":"4fc1913ba4ff","_type":"span","marks":["2b3e6886388e"],"text":"blog sidebars"},{"_key":"c9e87f9cd2c3","_type":"span","marks":[],"text":" where traffic is already strong"}],"markDefs":[{"_key":"2b3e6886388e","_type":"link","href":"https://airbyte.com/data-engineering-resources/postgresql-subquery"}],"style":"normal"},{"_key":"c1632b253c4e","_type":"block","children":[{"_key":"4d65b3b6fb12","_type":"span","marks":["strong"],"text":"Gated content"},{"_key":"56c8f74a50f2","_type":"span","marks":[],"text":": Using demos as "},{"_key":"4b3857609a64","_type":"span","marks":["5424714fb082"],"text":"gated"},{"_key":"32d039c6fe29","_type":"span","marks":[],"text":" content to capture visitor information"}],"markDefs":[{"_key":"5424714fb082","_type":"link","href":"https://www.navattic.com/blog/gate-or-ungate-interactive-demo"}],"style":"normal"},{"_key":"c5dd197b96f7","_type":"block","children":[{"_key":"8a5f97dc1cc5","_type":"span","marks":["strong"],"text":"Email campaigns"},{"_key":"0def2ef7aeb6","_type":"span","marks":[],"text":": Creating connector-specific "},{"_key":"6d90340a5fea","_type":"span","marks":["c04f57d8c36c"],"text":"email nurture campaigns"},{"_key":"4c8492ee122b","_type":"span","marks":[],"text":" for captured leads"}],"markDefs":[{"_key":"c04f57d8c36c","_type":"link","href":"https://www.navattic.com/blog/email-marketing-strategies-product-demos"}],"style":"normal"},{"_key":"59caad64def5","_type":"block","children":[{"_key":"29cd79b4b9f1","_type":"span","marks":[],"text":"\"We noticed people engaging with interactive demos while reading our articles. Our heat maps showed significant activity on these demos, so we expanded their placement to our highest-traffic pages. When visitors engage with these demos, we know they're interested in our product.\""}],"markDefs":[],"style":"normal"},{"_key":"bed3688de4df","_type":"block","children":[{"_key":"8498a76822ef","_type":"span","marks":["strong"],"text":"Why did Airbyte cho
13ose Navattic?"}],"markDefs":[],"style":"h2"},{"_key":"be451dbe7734","_type":"block","children":[{"_key":"3d2087922489","_type":"span","marks":[],"text":"When evaluating demo solutions, Airbyte found Navattic easy to set up and implement compared to alternatives and eliminated the need for multiple tools."}],"markDefs":[],"style":"normal"},{"_key":"b27f37751482","_type":"block","children":[{"_key":"0f53d5d27f4f","_type":"span","marks":[],"text":"However, it was the customer success team that exceeded expectations:"}],"markDefs":[],"style":"normal"},{"_key":"e5d7a61a1f82","_type":"block","children":[{"_key":"c658fbd46e8b","_type":"span","marks":[],"text":"\"Working with Navattic's Customer Success team was super easy and smooth,\" shares Tanmay. \"Meghan and Alisa were always helpful with clear communication. We only needed a couple of meetings with them to get everything set up. It was nice and easy, that's how we like it.\""}],"markDefs":[],"style":"normal"},{"_key":"c505bb922f86","_type":"block","children":[{"_key":"df05bd1ca68b","_type":"span","marks":["strong"],"text":"The result: Impressive ROI in just three months"}],"markDefs":[],"style":"h2"},{"_key":"03570930ea8f","_type":"block","children":[{"_key":"e5fb2bb5729d","_type":"span","marks":[],"text":"Within 3 months of implementing interactive demos, Airbyte has seen remarkable results in a short timeframe:"}],"markDefs":[],"style":"normal"},{"_key":"766e92d8b375","_type":"block","children":[{"_key":"f8f0d3dff35a","_type":"span","marks":[],"text":"Highest "},{"_key":"8dd2afcadea6","_type":"span","marks":["6eae66117642"],"text":"click-through rate"},{"_key":"ea0f35e4daff","_type":"span","marks":[],"text":" amongst all assets, with a "},{"_key":"15c31a26416d","_type":"span","marks":["strong"],"text":"17.05% CTR"},{"_key":"cf6ace829626","_type":"span","marks":[],"text":" within demos"}],"level":1,"listItem":"bullet","markDefs":[{"_key":"6eae66117642","_type":"link","href":"https://www.navattic.com/report/state-of-the-interactive-product-demo-2026"}],"style":"normal"},{"_key":"a2a352387e18","_type":"block","children":[{"_key":"feaebe2cb94a","_type":"span","marks":[],"text":"Increased website engagement, with a "},{"_key":"bc2380dccc77","_type":"span","marks":["strong"],"text":"3 min 54 second"},{"_key":"afc5218af7d9","_type":"span","marks":[],"text":" average session time"}],"level":1,"listItem":"bullet","markDefs":[],"style":"normal"},{"_key":"4e60f529a71b","_type":"block","children":[{"_key":"595bdbfc2f63","_type":"span","marks":["strong"],"text":"32,991 demo steps viewed"},{"_key":"3bcc3c754595","_type":"span","marks":[],"text":" in 3 months, showing comprehensive product exploration"}],"level":1,"listItem":"bullet","markDefs":[],"style":"normal"},{"_key":"5cb7ae8d39e1","_type":"block","children":[{"_key":"31efb7bd150d","_type":"span","marks":[],"text":"\"We've launched this program for just two months now and have already captured 202 leads by using interactive demos as gated content,\" reports Tanmay. \"These leads flow directly into our nurture campaigns, where we're seeing strong engagement and conversion to product sign-ups.\""}],"markDefs":[],"style":"normal"},{"_key":"f396258584d1","_type":"block","children":[{"_key":"006c9dc1ae87","_type":"span","marks":["strong"],"text":"Future plans: Enhancing sales conversations with interactive demos"}],"markDefs":[],"style":"h2"},{"_key":"d99891033ab6","_type":"block","children":[{"_key":"fbec34f4b1d0","_type":"span","marks":[],"text":"Building on their success, Airbyte plans to expand their use of interactive demos to further support sales conversations by equipping sales teams with prerecorded demos for introductory calls, enabling efficient product showcases during time-limited meetings, and creating specialized demos tailored to different prospect segments."}],"markDefs":[],"style":"normal"},{"_key":"2ba3573eae5a","_type":"block","children":[{"_key":"39aeb5853caf","_type":"span","marks":[],"text":"As Tanmay explains, \"In short 15-minute calls, our teams can't go through the entire product and connect everything in real-time. Interactive demos allow us to showcase functionality efficie
13ntly while focusing on understanding customer requirements. So, we might try this for sure\""}],"markDefs":[],"style":"normal"},{"_key":"39248278b261","_type":"block","children":[{"_key":"a5019d123022","_type":"span","marks":["strong"],"text":"The takeaway: Airbyte increased pipeline with qualified prospects"}],"markDefs":[],"style":"h2"},{"_key":"c5be7402813c","_type":"block","children":[{"_key":"f40375f0d8cb","_type":"span","marks":[],"text":"For teams considering interactive demos, Airbyte found Navattic to be the right choice because it consolidated demo creation across technical documentation and marketing, reduced the need for resource-intensive video production, and enabled self-service product exploration that meets buyers where they are. 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It manages everything from initial purchasing requests to approval workflows, invoice processing, payments, and end-of-period reconciliation. It also includes expense reporting capabilities for employees and corporate cards, virtual and physical."}],"markDefs":[{"_key":"0cf1b3a13f11","_type":"link","href":"https://www.airbase.com/"}],"style":"normal"},{"_key":"e54bdfba422a","_type":"block","children":[{"_key":"b102a67efa560","_type":"span","marks":[],"text":"What was the problem you were facing?"}],"markDefs":[],"style":"h3"},{"_key":"e0686d09860b","_type":"block","children":[{"_key":"2a6c1d43c4e20","_type":"span","marks":[],"text":"We wanted the ability to communicate what our platform is and how easy it is to use, and just get them quicker to that a-ha moment."}],"markDefs":[],"style":"normal"},{"_key":"7736e1945aab","_type":"block","children":[{"_key":"c332686907bf","_type":"span","marks":[],"text":""}],"markDefs":[],"style":"normal"},{"_key":"03f3d5c39571","_type":"block","children":[{"_key":"66873226a7c60","_type":"span","marks":[],"text":"We sell to finance, accounting, and procurement teams, and "},{"_key":"d9fa69f78b36","_type":"span","marks":["strong"],"text":"they want to be as well-informed as possible without having to talk to a vendor first"},{"_key":"2cde85223cd4","_type":"span","marks":[],"text":". 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We innovate rapidly and advance our platformâs capabilities every month, so videos would be stale almost immediately after publishing."}],"markDefs":[{"_key":"ba087f854fec","_type":"link","href":"https://www.navattic.com/blog/product-demo-videos"}],"style":"normal"},{"_key":"8283b5ffdee8","_type":"block","children":[{"_key":"ec3d83be8b9d0","_type":"span","marks":[],"text":"How do you use Navattic demos today?"}],"markDefs":[],"style":"h3"},{"_key":"374de1060a38","_type":"block","children":[{"_key":"bbba6395a7300","_type":"span","marks":[],"text":"We use Navattic to solve for the âmedium intent offerâ. Historically if you look at most B2B sites, there was this big gap of what I call the medium intent, or the Goldilocks offer."}],"markDefs":[],"style":"normal"},{"_key":"6d9cf073de19","_type":"block","children":[{"_key":"4b2c8c27fe88","_type":"span","marks":[],"text":""}],"markDefs":[],"style":"normal"},{"_key":"d83470783925","_type":"block","children":[{"_key":"0066e235cdef0","_type":"span","marks":[],"text":"I think of offers as one of 3 levels of intent: low, medium, or high."}],"markDefs":[],"style":"normal"},{"_key":"41a4262b023c","_type":"block","children":[{"_key":"4813b416ae79","_type":"span","marks":[],"text":""}],"markDefs":[],"style":"normal"},{"_key":"66e345881d3b","_type":"block","children":[{"_key":"5fae2e8c5f600","_type":"span","marks":["9af46ea96a50","strong"],"text":"Interactive demos"},{"_key":"2b4ade9138a7","_type":"span","marks":["strong"],"text":" provide a perfect sweet spot between low-intent offers"},{"_key":"c289fedf040d","_type":"span","marks":[],"text":" (like whitepapers, studies, etc.) "},{"_key":"df6e41f047e9","_type":"span","marks":["strong"],"text":"and high-intent offers"},{"_key":"d75e520a0488","_type":"span","marks":[],"text":" (like hand-raising requests for a personal demo or pricing)."}],"markDefs":[{"_key":"9af46ea96a50","_type":"link","href":"https://www.navattic.com/product/product-demos"}],"style":"normal"},{"_key":"430d37e4a92e","_type":"block","children":[{"_key":"07b64db7ade3","_type":"span","marks":[],"text":""}],"markDefs":[],"style":"normal"},{"_key":"5db01fa74a5b","_type":"block","children":[{"_key":"a0584f9034610","_type":"span","marks":[],"text":"âWith Navattic, conveying our value proposition becomes very easy. I love the app capture feature that makes the demos feel like our real product. It's a perfect mid-funnel offer for our site to build pipeline.â - Satyam Pathak, Senior Digital Marketing Manager"}],"markDefs":[],"style":"blockquote"},{"_key":"3fe4c397c986","_type":"block","children":[{"_key":"330e6b2d2440","_type":"span","marks":[],"text":""}],"markDefs":[],"style":"normal"},{"_key":"550cae5860b8","_type":"block","children":[{"_key":"8f0aaaa543340","_type":"span","marks":[],"text":"And even if you request to talk to sales, everyone knows that in most cases, you're not talking to sales right away for a SaaS product. 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Interactive demos are the most popular offer on our website. Since implementing Navattic, "},{"_key":"6b1c5508f414","_type":"span","marks":["strong"],"text":"we get about 10% more interactive demo leads than custom demo requests, which have also risen."}],"markDefs":[],"style":"normal"},{"_key":"669fc7e203ff","_type":"block","children":[{"_key":"dd6273da1165","_type":"span","marks":["strong"],"text":""}],"markDefs":[],"style":"normal"},{"_key":"2d22280dc933","_type":"block","children":[{"_key":"54b0272ae6dd0","_type":"span","marks":[],"text":"For context, we have almost "},{"_key":"97347e2d97b5","_type":"span","marks":["strong"],"text":"10x more interactive demo leads"},{"_key":"461468af625d","_type":"span","marks":[],"text":" than pricing requests."}],"markDefs":[],"style":"normal"},{"_key":"fee5e7f5ade6","_type":"block","children":[{"_key":"707dacfdf11c","_type":"span","marks":[],"text":""}],"markDefs":[],"style":"normal"},{"_key":"0cdcb82ff79b","_type":"block","children":[{"_key":"9eb3394bad720","_type":"span","marks":[],"text":"Thereâs this great interplay between interactive demo leads and demo requests where someone starts with an interactive demo but then continues and requests a personal demo after clicking through the demos."}],"markDefs":[],"style":"normal"},{"_key":"e940f15016f1","_type":"block","children":[{"_key":"f88be5e649f7","_type":"span","marks":[],"text":""}],"markDefs":[],"style":"normal"},{"_key":"d4d8ca45889a","_type":"block","children":[{"_key":"4fbfb68fb1630","_type":"span","marks":["strong"],"text":"Sometimes people might fear introducing an interactive demo would cause lead cannibalization, but weâve grown all offer conversions since launching the interactive demos"},{"_key":"1d7e8011653b","_type":"span","marks":[],"text":". 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It's inspired us as a company to lean into experiential marketing and product-led growth.\""}],"markDefs":[],"style":"normal"},{"_key":"b4b81e9342e0","_type":"block","children":[{"_key":"038f48a7d4aa","_type":"span","marks":[],"text":""}],"markDefs":[],"style":"normal"},{"_key":"29d782367919","_type":"block","children":[{"_key":"94dd0b85008b","_type":"span","marks":["strong","em"],"text":"Check out Cloverleafâs "},{"_key":"6360c747c211","_type":"span","marks":["55ce522a2494","strong","em"],"text":"interactive demo"},{"_key":"5f1b7b7ecc00","_type":"span","marks":["strong","em"],"text":"."}],"markDefs":[{"_key":"55ce522a2494","_type":"link","href":"https://cloverleaf.me/"}],"style":"normal"},{"_key":"3b824b5e0c06","_type":"block","children":[{"_key":"32c3c2c126ac","_type":"span","marks":[],"text":""}],"markDefs":[],"style":"normal"},{"_key":"3c44e0de4803","_type":"block","children":[{"_key":"793e045bb898","_type":"span","marks":["strong"],"text":"About Cloverleaf"}],"markDefs":[],"style":"h2"},{"_key":"2331fb3d3ff3","_type":"block","children":[{"_key":"b123f4621cec","_type":"span","marks":["c8f0588a08c7"],"text":"Cloverleaf"},{"_key":"f60ba1916cd6","_type":"span","marks":[],"text":" is an AI-powered team development platform that helps organizations unlock stronger collaboration, communication, and performance. By integrating behavioral assessments, coaching insights, and team analytics into the daily workflow, Cloverleaf empowers employees and managers with personalized guidance tailored to how they work best. The platform delivers bite-sized, practical coaching tips inside tools like email and calendars, enabling teams to understand one another more deeply and work together more effectively."}],"markDefs":[{"_key":"c8f0588a08c7","_type":"link","href":"https://cloverleaf.me/"}],"style":"normal"},{"_key":"b1712568b261","_type":"block","children":[{"_key":"ac9694c0e02a","_type":"span","marks":[],"text":"We met with "},{"_key":"d74cbbc49b29","_type":"span","marks":["0013eaec2214"],"text":"Evan Schultz"},{"_key":"57156d858762","_type":"span","marks":[],"text":", Digital Marketing Manager, and "},{"_key":"16fe43fd82f0","_type":"span","marks":["6f536034b39e"],"text":"Shelby Bolinger"},{"_key":"39393279393a","_type":"span","marks":[],"text":", Director of Marketing, from the Cloverleaf team to explore how they leverage Navattic to showcase Cloverleafâs value earlier in the buyer journey, accelerate product understanding, and equip prospects with an interactive, hands-on experience of the platform."}],"markDefs":[{"_key":"0013eaec2214","_type":"link","href":"https://www.linkedin.com/in/evan-schultz/"},{"_key":"6f536034b39e","_type":"link","href":"https://www.linkedin.com/in/shelbybolinger/"}],"style":"normal"},{"_key":"d08b795dcf86","_type":"block","children":[{"_key":"f6520d86676c","_type":"span","marks":["strong"],"text":"The challenge: A great product that was hard to visualize"}],"markDefs":[],"style":"h2"},{"_key":"cdfd6b10e651","_type":"block","children":[{"_key":"b3ca747c4840","_type":"span","marks":[],"text":"Cloverleaf serves many industries where buyers arenât deeply technical. Even with strong written content, product screenshots, and videos, prospects struggled to see how Cloverleaf would fit into their organizations."}],"markDefs":[],"style":"normal"},{"_key":"c57a2aab20e2","_type":"block","children":[{"_key":"919631c5570c","_type":"span","marks":[],"text":"\"Our product was hard to conceptualize with our ICPs,\" explains Shelby, Cloverleaf's marketing leader. \"People don't want to sit on the phone with a sales rep if they don't quite understand what we do or can't see it fitting into how they operate.\""}],"markDefs":[],"style":"normal"},{"_key":"42e80ef5a990","_type":"block","children":[{"_key":"662e2442d474","_type":"span","marks":[],"text":"Before implementing interactive demos, Cloverleaf relied primarily on:"}],"markDefs":[],"style":"normal"},{"_key":"ccc082f81b50","_type":"block","children":[{"_key":"8680a6a338e9","_type":"span","marks":[],"text":"Static product screenshots with accompanying copy"}],"level":1,"listItem":"bullet","markDefs":[],"style":"normal"},{"_key":"860c28304689","_type":"block","children":[{"_key":"55ce17296bfe","_type":"span","marks":[],"text":"Stylized illustrations that didn't accurately represent the actual product"}],"level":1,"listItem":"bullet","markDefs":[],"style":"normal"},{"_key":"ed01324e5b35","_type":"block","children":[{"_key":"ff96ed165b33","_type":"span","marks":[],"text":"Gated ebooks that fed into email nurture campaigns"}],"level":1,"listItem":"bullet","markDefs":[],"style":"normal"},{"_key":"95be00c389ea","_type":"block","children":[{"_key":"690ac00a5966","_type":"span","marks":[],"text":"This approach created a disconnect between marketing efforts and sales conversations, with many leads falling through the funnel before conversion."}],"markDefs":[],"style":"normal"},{"_key":"f5f3ce21f3e5","_type":"block","children":[{"_key":"f4aa922c7d6c","_type":"span","marks":["strong"],"text":"Why Cloverleaf chose Navattic"}],"markDefs":[],"style":"h2"},{"_key":"cfe76d083ab8","_type":"block","children":[{"_key":"eb5bfddd141a","_type":"span","marks":[],"text":"After discovering Navattic through industry connections via LinkedIn and seeing how other companies leveraged interactive demos to drive conversions, Cloverleaf implemented the platform across their marketing and sales ecosystem."}],"markDefs":[],"style":"normal"},{"_key":"777aceb40292","_type":"block","children":[{"_key":"9b9847f0bc89","_type":"span","marks":[],"text":"âNavattic filled the gap for someone visualizing our product without needing to raise the
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It's given us another tool in our toolkit to position ourselves and give somebody a way to experience the product.\""}],"markDefs":[],"style":"normal"},{"_key":"dece4f7787f6","_type":"image","asset":{"_ref":"image-a05e8750e8acfb1378e0677cb7fc243f80ee92d2-2756x1378-png","_type":"reference"}},{"_key":"82b54d4b85b0","_type":"block","children":[{"_key":"1bcfb042b889","_type":"span","marks":["strong"],"text":"How Cloverleaf will expand their use of Navattic"}],"markDefs":[],"style":"h2"},{"_key":"c64ef7f3fedd","_type":"block","children":[{"_key":"28b19f99b194","_type":"span","marks":[],"text":"Looking ahead, Cloverleaf plans to further leverage interactive demos by:"}],"markDefs":[],"style":"normal"},{"_key":"7f13325f58e9","_type":"block","children":[{"_key":"e29afe89b168","_type":"span","marks":[],"text":"Creating a comprehensive demo center to showcase their multiple products"}],"level":1,"listItem":"bullet","markDefs":[],"style":"normal"},{"_key":"f34f03b9c832","_type":"block","children":[{"_key":"062f751249c3","_type":"span","marks":[],"text":"Developing targeted demos for specific ICPs using Navattic's Copilot AI feature"}],"level":1,"listItem":"bullet","markDefs":[],"style":"normal"},{"_key":"9645b04b280d","_type":"block","children":[{"_key":"50bb50c1c594","_type":"span","marks":[],"text":"Implementing nurture campaigns for prospects who engage with demos but don't immediately convert"}],"level":1,"listItem":"bullet","markDefs":[],"style":"normal"},{"_key":"9e51fac8924b","_type":"block","children":[{"_key":"cc28b9050377","_type":"span","marks":[],"text":"Better tracking which demo placements drive the highest conversion rates"}],"level":1,"listItem":"bullet","markDefs":[],"style":"normal"},{"_key":"1d2599306b97","_type":"block","children":[{"_key":"3940294c2031","_type":"span","marks":[],"text":"Using demos for customer onboarding through their CS team"}],"level":1,"listItem":"bullet","markDefs":[],"style":"normal"},{"_key":"fcb7604152d8","_type":"block","children":[{"_key":"b26d35585913","_type":"span","marks":[],"text":"\"When I look at this conversion funnel, it's like, wow, this is a great conversion rate. 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With a suite of digital consumer intelligence solutions, Audiense empowers marketers, researchers, and strategists to segment audiences, analyze behaviors, and enhance targeting. By integrating social data with existing tech stacks, Audiense provides a powerful foundation for audience research, supporting over 2,000 agencies and brands worldwide."}],"markDefs":[],"style":"normal"},{"_key":"fd85e9ccba94","_type":"block","children":[{"_key":"315fd014e4d10","_type":"span","marks":[],"text":"What was the problem you were facing?"}],"markDefs":[],"style":"h3"},{"_key":"41b2b71935c9","_type":"block","children":[{"_key":"0cf87f7d5c390","_type":"span","marks":[],"text":"Internally, we had a tendency to create multiple resources for the same thing, which made it challenging to choose the right one to share. We needed a way to standardize content while still effectively educating users. 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"}],"markDefs":[{"_key":"6a68eff56fc5","_type":"link","href":"https://www.navattic.com/product/playbooks"}],"style":"blockquote"},{"_key":"bf74e5ff8176","_type":"block","children":[{"_key":"706eb03af3fe","_type":"span","marks":[],"text":"\nThey were clearly evaluating our product through the Navattic demos. Overall, prospects spend more time in our demos compared to other assets we have - whether itâs ebooks or case studies, those numbers would be at max 4-5 minutes, but nothing like the 12-15 minutes average range we saw with demos."}],"markDefs":[],"style":"normal"},{"_key":"0a0d0d004561","_type":"block","children":[{"_key":"240c5469b5f00","_type":"span","marks":[],"text":"What were the problems you ultimately fixed with Navattic?"}],"markDefs":[],"style":"h3"},{"_key":"cf4bfe36a657","_type":"block","children":[{"_key":"8ee8c651206e0","_type":"span","marks":[],"text":"In the past, whenever we present an RFP, a good 15 to 20 minutes is spent introducing the company and our product. 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"}],"markDefs":[],"style":"normal"},{"_key":"8f1e8a43be3d","_type":"block","children":[{"_key":"55ef2768ebc1","_type":"span","marks":[],"text":""}],"markDefs":[],"style":"normal"},{"_key":"dcc084032b3d","_type":"block","children":[{"_key":"c5811566bdc6","_type":"span","marks":["strong"],"text":"Now thereâs a permanent space for interactive demos because thatâs how high the consumption has been."}],"markDefs":[],"style":"blockquote"},{"_key":"5581b280b429","_type":"block","children":[{"_key":"0314ba06392a","_type":"span","marks":[],"text":""}],"markDefs":[],"style":"normal"},{"_key":"9ef3b62aceac","_type":"block","children":[{"_key":"ffd034f2a38f0","_type":"span","marks":[],"text":"Lastly, we present our demos on iPads at a booth whenever we have in-person events, which are an important source of leads for us. We capture attendeesâ intent and contact information by offering to send them a direct link to the demo, which many people request. 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"}],"markDefs":[{"_key":"e974152e090d","_type":"link","href":"https://www.navattic.com/product/integrations"}],"style":"normal"},{"_key":"356265044a71","_type":"block","children":[{"_key":"ae670bf4e8c5","_type":"span","marks":[],"text":"\nAll our product marketing and digital marketing managers also have access, so they can "},{"_key":"87dcdeb4f8c7","_type":"span","marks":["strong"],"text":"track how much time leads have spent in demos"},{"_key":"ca7321d2c14f","_type":"span","marks":[],"text":" and relay this information to SDRs."}],"markDefs":[],"style":"normal"},{"_key":"e1786fb67b52","_type":"block","children":[{"_key":"2715c2ca02bc","_type":"span","marks":[],"text":"What words of wisdom would you share with someone considering Navattic?"}],"markDefs":[],"style":"h3"},{"_key":"a1a4bc13e439","_type":"block","children":[{"_key":"354a25672f540","_type":"span","marks":[],"text":"I think everyone should go for it. 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13: getting users who sign up for a meez trial to do the upfront work that is required in order to see value. Given that our target demographic â restaurateurs â are often not at their laptops, expecting them to complete the steps required to gain value from a meez trial was a hurdle."}],"markDefs":[],"style":"normal"},{"_key":"894311ca1251","_type":"block","children":[{"_key":"00d2c4c8fccb","_type":"span","marks":[],"text":""}],"markDefs":[],"style":"normal"},{"_key":"4b93c5dce6aa","_type":"block","children":[{"_key":"a114330056870","_type":"span","marks":[],"text":"We initially considered asking our engineering team to build an interactive demo with pre-populated data that users can explore on their own, but it became an engineering lift that we didnât have the resources to tackle. 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"}],"markDefs":[],"style":"blockquote"},{"_key":"cd5d5655adf4","_type":"block","children":[{"_key":"bd98f8c68c44","_type":"span","marks":[],"text":""}],"markDefs":[],"style":"normal"},{"_key":"34f0c6e6b2db","_type":"block","children":[{"_key":"64b0bb710715","_type":"span","marks":[],"text":"Oftentimes, we will get introduced to ten or more people at a school or district, and it's difficult to know who is interested and who is making the decision on the purchase. 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With Navattic, we know that a prospect is directly interacting with each step to reach the next unlike a video where viewers might drop off without us ever knowing."}],"markDefs":[{"_key":"95d2bc233fc6","_type":"link","href":"https://www.navattic.com/blog/product-demo-videos"}],"style":"normal"},{"_key":"1249ccc2e668","_type":"block","children":[{"_key":"c2995f530a1b0","_type":"span","marks":[],"text":"Any advice for new teams getting started with Navattic?"}],"markDefs":[],"style":"h3"},{"_key":"80d340fa89c1","_type":"block","children":[{"_key":"a0d5898f57f80","_type":"span","marks":[],"text":"We have multiple products and multiple teams manage all of those products. My biggest piece of advice for larger organizations like ours getting started with Navattic is to align on a format for your demos. Having a standardized template that outlines the structure of your interactive demos helps to create a repeatable model that can be applied across the entire organization. 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Since switching to interactive demo, we have seen a significant portion of our leads and opportunities be attributed to initially taking this tour."}],"markDefs":[{"_key":"023625eda531","_type":"link","href":"https://www.navattic.com/blog/turn-videos-into-interactive-demos"}],"style":"normal"},{"_key":"53e28f5531b9","_type":"block","children":[{"_key":"65291a93dec3","_type":"span","marks":[],"text":""}],"markDefs":[],"style":"normal"},{"_key":"babd4d9dd415","_type":"block","children":[{"_key":"16bb349a1cab0","_type":"span","marks":["strong"],"text":"Additionally, our Navattic tour has a higher conversion rate than any other referrer to our ârequest a demoâ page, nearly 40%."}],"markDefs":[],"style":"blockquote"},{"_key":"ede84ded25c5","_type":"block","children":[{"_key":"591a960282ab","_type":"span","marks":[],"text":"What are some other ways you plan to use Navattic?"}],"markDefs":[],"style":"h3"},{"_key":"8c40eea8b570","_type":"block","children":[{"_key":"9ebe4e47353e0","_type":"span","marks":[],"text":"Since Navattic has been so easy to learn, we have not held back from sharing the tool with other teams in our organization. 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We also share micro-tours exploring new features with customers."}],"level":1,"listItem":"bullet","markDefs":[{"_key":"02ff8d0a81ba","_type":"link","href":"https://www.navattic.com/blog/email-marketing-strategies-product-demos"}],"style":"normal"},{"_key":"bd1b39841c5a","_type":"block","children":[{"_key":"7a4075e86aef","_type":"span","marks":["strong"],"text":"Paid Ads: "},{"_key":"d39703379812","_type":"span","marks":[],"text":"We've incorporated the tour into several Google and LinkedIn "},{"_key":"1169fc274fcb","_type":"span","marks":["4182e0132070"],"text":"ads"},{"_key":"fd45b1cb28df","_type":"span","marks":[],"text":" to improve the overall performance of our campaigns and increase engagement with our MOFU audience."}],"level":1,"listItem":"bullet","markDefs":[{"_key":"4182e0132070","_type":"link","href":"https://www.navattic.com/blog/product-demos-ads"}],"style":"normal"},{"_key":"72eb61649e5d","_type":"block","children":[{"_key":"cec209d446c2","_type":"span","marks":[],"text":""}],"markDefs":[],"style":"normal"},{"_key":"46067b58e2bc","_type":"block","children":[{"_key":"6f7e0f0e5eba","_type":"span","marks":[],"text":"How do you plan to continue using Navattic?"}],"markDefs":[],"style":"h2"},{"_key":"bc2b5e1a1700","_type":"block","children":[{"_key":"dbb1372f8862","_type":"span","marks":[],"text":"Our tours will continue to evolve with every change and update to our software. Each new feature will continue to be reflected in the tours we've developed with Navattic, and we'll continue to update our demo center."}],"markDefs":[],"style":"normal"},{"_key":"023a900e99d0","_type":"block","children":[{"_key":"d7207a280cae","_type":"span","marks":[],"text":""}],"markDefs":[],"style":"normal"},{"_key":"dec3ba450ebc","_type":"block","children":[{"_key":"a87fe8bbaa81","_type":"span","marks":[],"text":"We'd also like to explore reporting options further, to more clearly identify which features or paths within the tour generate the most interest among prospects."}],"markDefs":[],"style":"normal"},{"_key":"2f518840c00a","_type":"block","children":[{"_key":"4e1f7a644b2d","_type":"span","marks":[],"text":""}],"markDefs":[],"style":"normal"},{"_key":"adf74a96964b","_type":"block","children":[{"_key":"f1cc554ee880","_type":"span","marks":[],"text":"In the long term, we see potential in Navattic as a support tool for the sales team, integrating it more actively into their sales process, and even as part of our internal onboarding processes."}],"markDefs":[],"style":"normal"},{"_key":"034ce4256182","_type":"block","children":[{"_key":"674e190b2466","_type":"span","marks":[],"text":""}],"markDefs":[],"style":"normal"},{"_key":"2d904aae0864","_type":"block","children":[{"_key":"4bc743ba3bee","_type":"span","marks":[],"text":"Key Takeaway: What words of wisdom would you share with someone considering Navattic?"}],"markDefs":[],"style":"h2"},{"_key":"2c576ea87274","_type":"block","children":[{"_key":"924f63a37b81","_type":"span","marks":[],"text":"As a team, we had concerns about whether overemphasizing guided tours could cannibalize other lower-funnel conversion points, such as live demo requests with the sales team or \"contact us\" forms."}],"markDefs":[],"style":"normal"},{"_key":"c4f0362a0894","_type":"block","children":[{"_key":"9900864dffdd","_type":"span","marks":[],"text":""}],"markDefs":[],"style":"normal"},{"_key":"0b55c86cc8eb","_type":"block","children":[{"_key":"bd79e2c7bc41","_type":"span","marks":[],"text":"However, conversion points like guided tours complement other lower-funnel content."}],"markDefs":[],"style":"normal"},{"_key":"67e038c1aa04","_type":"block","children":[{"_key":"f4795191a9b4","_type":"span","marks":[],"text":""}],"markDefs":[],"style":"normal"},{"_key":"ced939a6484c","_type":"block","children":[{"_key":"3f77a1b1e81b","_type":"span","marks":[],"text":"After trying different approaches to tour design, here are some final takeaways:"}],"markDefs":[],"style":"normal"},{"_key":"dc7698bbaab0","_type":"block","children":[{"_key":"52782b031d7b","_type":"span","marks":["strong"],"text":"Make them interactive: "},{"_key":"b944f9e20e43","_type":"span","marks":[],"text":"The key is that the user is not a mere spectator. 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