https://sweetcode.com/assets/js/04990e96.87440c87.js

1"use strict";(globalThis.webpackChunkdocusaurus_test=globalThis.webpackChunkdocusaurus_test||[]).push([[5481],{9208(e,r,o){o.d(r,{A:()=>n});let n=o.p+"assets/images/featured-image-1500x500-6197207eec1e944f2ad73353283e5e22.png"},24742(e){e.exports=JSON.parse('{"permalink":"/blog/best-free-woocommerce-plugin-for-tracking-sales-free-vs-pro","source":"@site/blog/2024/09/best-free-woocommerce-plugin-for-tracking-sales-free-vs-pro/index.mdx","title":"Best Free WooCommerce Plugin for Tracking Sales: Free vs Pro","description":"featured image","date":"2024-09-27T00:00:00.000Z","tags":[{"inline":true,"label":"pixel manager","permalink":"/blog/tags/pixel-manager"},{"inline":true,"label":"new feature","permalink":"/blog/tags/new-feature"}],"readingTime":11.71,"hasTruncateMarker":true,"authors":[{"name":"Maria Pirzada Ansari","title":"Computer Scientist and Content Writer","url":"https://www.blogginc.com/","imageURL":"https://secure.gravatar.com/avatar/5c456e7b96bd702ac4403a89ac907819?s=180&d=mm&r=g","key":"mpa","page":null}],"frontMatter":{"slug":"best-free-woocommerce-plugin-for-tracking-sales-free-vs-pro","title":"Best Free WooCommerce Plugin for Tracking Sales: Free vs Pro","authors":["mpa"],"tags":["pixel manager","new feature"],"draft":false,"unlisted":false,"date":"2024-09-27T00:00:00.000Z"},"unlisted":false,"prevItem":{"title":"Pixel Manager for WooCommerce vs PixelYourSite: In-Depth Comparison","permalink":"/blog/pixel-manager-for-woocommerce-vs-pixelyoursite"},"nextItem":{"title":"SweetCode Pixel Manager Pro Reviews Roundup: What Others Are Saying","permalink":"/blog/pmw-roundup"}}')},38586(e,r,o){o.d(r,{p:()=>t});var n=o(74848);let t=({preset:e,url:r,text:o,rel:t})=>{let i={cookiebot:{url:"https://www.cookiebot.com/?rid=A7P72",text:"Cookiebot",rel:"sponsored"},wc:{url:"https://woocommerce.com/?aff=48267&cid=29460499",text:"WooCommerce",rel:"sponsored"},pmwOnWc:{url:"https://woocommerce.com/products/pixel-manager-pro-for-woocommerce/?aff=48267&cid=29483311",text:"Pixel Manager Pro for WooCommerce",rel:"sponsored"},garoOnWc:{url:"https://woocommerce.com/products/google-ads-roi-optimizer/?aff=4166&",text:"Google Ads ROI Optimizer",rel:"sponsored"},stripeOnWc:{url:"https://woocommerce.com/products/stripe/?aff=48267&cid=29460448",text:"Str

1ipe payment gateway",rel:"sponsored"},cogOnWc:{url:"https://woocommerce.com/products/woocommerce-cost-of-goods/?aff=48267&cid=29460448",text:"WooCommerce Cost of Goods (SkyVerge)",rel:"sponsored"}};return(0,n.jsx)("a",{href:r||i[e].url,rel:(t?t+" ":"")+"noopener",target:"_blank",children:o||i[e].text})}},38898(e,r,o){o.r(r),o.d(r,{assets:()=>l,contentTitle:()=>a,default:()=>h,frontMatter:()=>s,metadata:()=>n,toc:()=>d});var n=o(24742),t=o(74848),i=o(28453);o(81719),o(38586);let s={slug:"best-free-woocommerce-plugin-for-tracking-sales-free-vs-pro",title:"Best Free WooCommerce Plugin for Tracking Sales: Free vs Pro",authors:["mpa"],tags:["pixel manager","new feature"],draft:!1,unlisted:!1,date:new Date("2024-09-27T00:00:00.000Z")},a,l={authorsImageUrls:[void 0]},d=[{value:"Management summary",id:"management-summary",level:2},{value:"Introduction",id:"introduction",level:2},{value:"Overview of Pixel Manager: Free Version",id:"overview-of-pixel-manager-free-version",level:2},{value:"Overview of Pixel Manager: Pro Version",id:"overview-of-pixel-manager-pro-version",level:2},{value:"Pixel Manager: Free vs Pro",id:"pixel-manager-free-vs-pro",level:2},{value:"Feature #1: More pixel integrations",id:"feature-1-more-pixel-integrations",level:3},{value:"Feature #2: Automatic Conversion Recovery",id:"feature-2-automatic-conversion-recovery",level:3},{value:"Feature #3: Google Ads Enhanced Conversions and Conversion Adjustments",id:"feature-3-google-ads-enhanced-conversions-and-conversion-adjustments",level:3},{value:"Additional features",id:"additional-features",level:3},{value:"Why you should upgrade to the pro version",id:"why-you-should-upgrade-to-the-pro-version",level:2},{value:"Reason #1: You're growing and need access to more pixels i.e. more data",id:"reason-1-youre-growing-and-need-access-to-more-pixels-ie-more-data",level:3},{value:"Reason #2: You want accurate data for your ad performance",id:"reason-2-you-want-accurate-data-for-your-ad-performance",level:3},{value:"Reason #3: You want to see how many people are calling your business directly",id:"reason-3-you-want-to-see-how-many-people-are-calling-your-business-directly",level:3},{value:"Which plugin is right for you: free or pro?",id:"which-plugin-is-right-for-you-free-or-pro",level:3},{value:"Conclusion",id:"conclusion",level:2}];function c(e){let r={a:"a",admonition:"admonition",code:"code",h2:"h2",h3:"h3",img:"img",li:"li",p:"p",strong:"strong",table:"table",tbody:"tbody",td:"td",th:"th",thead:"thead",tr:"tr",ul:"ul",...(0,i.R)(),...e.components};return(0,t.jsxs)(t.Fragment,{children:[(0,t.jsx)(r.p,{children:(0,t.jsx)(r.img,{alt:"featured image",src:o(9208).A+"",width:"3808",height:"1280"})}),"\n",(0,t.jsxs)(r.ul,{children:["\n",(0,t.jsx)(r.li,{children:"The free version of Pixel Manager for WooCommerce is ideal for small shops with a limited advertising budget, offering basic tracking (Google Ads, Meta) without the complexities of Google Tag Manager."}),"\n",(0,t.jsx)(r.li,{children:"The Pro version is recommended for businesses spending more than $10/day on ads, featuring advanced tools like Automatic Conversion Recovery (ACR), Google Ads Enhanced Conversions, and support for more platforms, ensuring accurate tracking and data recovery."}),"\n",(0,t.jsx)(r.li,{children:"Upgrading to the Pro version enables better data accuracy, additional pixel integrations, and premium support, providing improved ROI and optimization for growing businesses."}),"\n"]}),"\n","\n",(0,t.jsx)(r.h2,{id:"management-summary",children:"Management summary"}),"\n",(0,t.jsx)(r.p,{children:"When it comes to digital marketing (especially paid ads), it's crucial you know exactly which campaigns and ads convert into a sale and which don't. This allows you to allocate the budget correctly and grow your shop."}),"\n",(0,t.jsx)(r.p,{children:"The free version of the Pixel Manager plugin is suitable for small WooCommerce shops with a small advertising budget (say $10/day). They'll be able to track the basics (i.e. Google Ads, META) and have the correct pixel tracking setup implemented."}),"\n",(0,t.jsx)(r.p,{children:"This is far better than fiddling around with Google Tag Manager yourself which might be \u201Cfree\u201D but is far more complex in terms of setup. What's worse is that if you set it up incorrectly, you'll get inaccurate tracking data which means you'll be blindly allocating marketing budget and increase the risk of losing money."}),"\n",(0,t.jsxs)(r.p,{children:["See our article on ",(0,t.jsx)(r.a,{href:"/blog/best-gtm-alternative#is-google-tag-manager-free",children:'"Is Google Tag Manager Really Free?"'})," for more information."]}),"\n",(0,t.jsx)(r.p,{children:"Any serious WooCommerce shop spending more than $10/day should consider the Pro version of the Pixel Manager plugin. Why?"}),"\n",(0,t.jsxs)(r.p,{children:["The Pro version of the Pixel Manager for WooCommerce plugin also tracks all purchases that do not go smoothly. It does this by using its built-in ACR (Automatic Conversion Recovery) feature and Google Ads Enhanced Conversions and Adjustments. This gives you the ",(0,t.jsx)(r.strong,{children:"complete picture"})," of your digital marketing spend and return. Plus, you get access to an API to META, the option to set up tracking on more platforms like TikTok, and one-on-one support for your WooCommerce shop."]}),"\n",(0,t.jsx)(r.p,{children:"Read the full article to understand how to save money by allocating ad budget to the right campaigns and ads. You'll also learn how to track sales accurately and get actionable tips to grow your sales and profits."}),"\n",(0,t.jsx)(r.p,{children:"The Pro version of the Pixel Manager plugin is an incredible bargain compared to your ad spend. It could very well be the best investment you make for your shop!"}),"\n",(0,t.jsx)(r.h2,{id:"introduction",children:"Introduction"}),"\n",(0,t.jsx)(r.p,{children:"Pixel tracking is a technique savvy digital marketers use to monitor the behavior of website visitors and the performance of digital marketing campaigns."}),"\n",(0,t.jsx)(r.p,{children:"Whenever a user visits a page, views an ad, or completes a purchase, the pixel is loaded and data about the user's interaction is sent back to the server. This data enables businesses to understand better how users interact with their content and help them make informed decisions about optimizing their site's performance and enhancing marketing campaigns.."}),"\n",(0,t.jsxs)(r.p,{children:["While many digital marketers still use ",(0,t.jsx)(r.a,{href:"/blog/best-gtm-alternative",children:"Google Tag Manager"})," (GTM) for pixel tracking, an increasing number are shifting to easier solutions to set up and provide accurate tracking data, like ",(0,t.jsx)(r.a,{href:"/plugins/pmw/",children:"Pixel Manager for WooCommerce"})," (PMW)."]}),"\n",(0,t.jsx)(r.p,{children:"Now, you might be unsure whether to choose the free version or the pro version of the plugin. In this article, we'll help you decide by highlighting the features and benefits of each option."}),"\n",(0,t.jsx)(r.h2,{id:"overview-of-pixel-manager-free-version",children:"Overview of Pixel Manager: Free Version"}),"\n",(0,t.jsx)(r.admonition,{title:"Update, September 2026",type:"info",children:(0,t.jsxs)(r.p,{children:["Release ",(0,t.jsx)(r.code,{children:"1.68.0"})," moved the TikTok, Microsoft Ads, Pinterest, Snapchat, Reddit and OpenAI ",(0,t.jsx)(r.strong,{children:"browser"})," pixels into the free version. Their server-side connections (Conversions API, Events API), Advanced Matching, Enhanced Match and Enhanced Conversions stay in Pro. The sections below have been updated to reflect that."]})}),"\n",(0,t.jsx)(r.p,{children:"The free version of the Pixel Manager for WooCommerce plugin has over 40,000 active installations and a 5-star rating in the WordPress Plugin Directory. Google's Tag Implementation Team endorses it."}),"\n",(0,t.jsx)(r.p,{children:"With the free version of the plugin, you can track WooCommerce store visitors and collect data for conversion optimization, paid ads, dynamic remarketing, and reporting. The plugin is user-friendly and easy to get started with."}),"\n",(0,t.jsx)(r.p,{children:"You can use customizable filters for even more precise tracking and get standardized data output across platforms. The free version of the plugin is GDPR-aligned and comes with advanced data privacy features."}),"\n",(0,t.jsx)(r.p,{children:"In addition to all this, its lightweight JavaScript library ensures your WooCommerce site maintains high performance and speed."}),"\n",(0,t.jsx)(r.p,{children:"The free version of the plugin is perfect for digital marketers and WooCommerce site owners who need to implement the Google Ads Pixel, Google Analytics Pixel, Meta Ads Pixel, Microsoft Ads UET tag, TikTok Pixel, Pinterest Tag, Snapchat Pixel, Reddit Pixel, OpenAI Pixel or Hotjar Pixel on their site."}),"\n",(0,t.jsx)(r.p,{children:"It lets you set up neat features like order duplication prevention, dynamic remarketing, Google Ads cart data tracking, and payment gateway accuracy reports to ensure you're collecting accurate data from your site visitors."}),"\n",(0,t.jsxs)(r.p,{children:["You can download the ",(0,t.jsx)(r.a,{href:"https://wordpress.org/plugins/woocommerce-google-adwords-conversion-tracking-tag/",children:"free version of the Pixel Manager for WooCommerce"})," plugin from the WordPress Plugin Directory or by searching for it from the WordPress back-end."]}),"\n",(0,t.jsx)(r.h2,{id:"overview-of-pixel-manager-pro-version",children:"Overview of Pixel Manager: Pro Version"}),"\n",(0,t.jsx)(r.p,{children:"The Pro version of the Pixel Manager for WooCommerce plugin includes all the free version's features and adds powerful, advanced tools that take your store's performance to the next level."}),"\n",(0,t.jsx)(r.p,{children:"With the pro version, you get access to additional pixels including the LinkedIn Ads Pixel, X (Twitter) Ads Pixel, Taboola, Outbrain, AdRoll, Criteo, Nextdoor, Spotify, Microsoft Clarity, Mixpanel, Klaviyo and more. On top of that, it adds the server-side connections behind the free pixels: the Conversions API and Events API for Meta, Microsoft Ads, TikTok, Pinterest, Snapchat, Reddit and OpenAI, plus the GA4 Measurement Protocol."}),"\n",(0,t.jsx)(r.p,{children:"You also get access to neat features like Google Ads Enhanced Conversions, Meta Conversion API, and Automatic Conversion Recovery (ACR) \u2013 more on this later. In addition to this, you get one-on-one support for your WooCommerce shop."}),"\n",(0,t.jsxs)(r.p,{children:["You can get the ",(0,t.jsx)(r.a,{href:"/plugins/pmw/",children:"Pro version of the Pixel Manager for WooCommerce"})," plugin here."]}),"\n",(0,t.jsx)(r.h2,{id:"pixel-manager-free-vs-pro",children:"Pixel Manager: Free vs Pro"}),"\n",(0,t.jsxs)(r.table,{children:[(0,t.jsx)(r.thead,{children:(0,t.jsxs)(r.tr,{children:[(0,t.jsx)(r.th,{children:"Feature"}),(0,t.jsx)(r.th,{children:"Free Version"}),(0,t.jsx)(r.th,{children:"Pro Version"})]})}),(0,t.jsxs)(r.tbody,{children:[(0,t.jsxs)(r.tr,{children:[(0,t.jsx)(r.td,{children:"Pixel Integrations"}),(0,t.jsx)(r.td,{children:"Google Ads Pixel, Google Analytics Pixel, Meta Ads Pixel, Microsoft Ads UET tag, TikTok Pixel, Pinterest Tag, Snapchat Pixel, Reddit Pixel, OpenAI Pixel, Hotjar Pixel"}),(0,t.jsx)(r.td,{children:"All Free Version Pixels plus their server-side APIs, LinkedIn Ads Pixel, X (Twitter) Ads Pixel, Taboola, Outbrain, AdRoll, Criteo, Nextdoor, Spotify, Microsoft Clarity, CrazyEgg, Contentsquare, Mixpanel, Klaviyo, Triple Whale, Hyros, VWO, Optimizely, AB Tasty, GroundTruth"})]}),(0,t.jsxs)(r.tr,{children:[(0,t.jsx)(r.td,{children:"Google Consent Mode v2"}),(0,t.jsx)(r.td,{children:"\u2713"}),(0,t.jsx)(r.td,{children:"\u2713"})]}),(0,t.jsxs)(r.tr,{children:[(0,t.jsx)(r.td,{children:"Google Ads Conversion Value Tracking"}),(0,t.jsx)(r.td,{children:"\u2713"}),(0,t.jsx)(r.td,{children:"\u2713"})]}),(0,t.jsxs)(r.tr,{children:[(0,t.jsx)(r.td,{children:"Google Ads Dynamic Remarketing"}),(0,t.jsx)(r.td,{children:"\u2713"}),(0,t.jsx)(r.td,{children:"\u2713"})]}),(0,t.jsxs)(r.tr,{children:[(0,t.jsx)(r.td,{children:"Google Ads Cart Item Tracking"}),(0,t.jsx)(r.td,{children:"\u2713"}),(0,t.jsx)(r.td,{children:"\u2713"})]}),(0,t.jsxs)(r.tr,{children:[(0,t.jsx)(r.td,{children:"Google Shopping New Customer Parameter"}),(0,t.jsx)(r.td,{children:"\u2713"}),(0,t.jsx)(r.td,{children:"\u2713"})]}),(0,t.jsxs)(r.tr,{children:[(0,t.jsx)(r.td,{children:"GA4 Enhanced E-Commerce"}),(0,t.jsx)(r.td,{children:"\u2713"}),(0,t.jsx)(r.td,{children:"\u2713"})]}),(0,t.jsxs)(r.tr,{children:[(0,t.jsx)(r.td,{children:"Meta Remarketing Events"}),(0,t.jsx)(r.td,{children:"\u2713"}),(0,t.jsx)(r.td,{children:"\u2713"})]}),(0,t.jsxs)(r.tr,{children:[(0,t.jsx)(r.td,{children:"Basic Order Duplication Prevention"}),(0,t.jsx)(r.td,{children:"\u2713"}),(0,t.jsx)(r.td,{children:"\u2713"})]}),(0,t.jsxs)(r.tr,{children:[(0,t.jsx)(r.td,{children:"Automatic Conversion Recovery"}),(0,t.jsx)(r.td,{children:"\u2718"}),(0,t.jsx)(r.td,{children:"\u2713"})]}),(0,t.jsxs)(r.tr,{children:[(0,t.jsx)(r.td,{children:"Google Ads Enhanced Conversions"}),(0,t.jsx)(r.td,{children:"\u2718"}),(0,t.jsx)(r.td,{children:"\u2713"})]}),(0,t.jsxs)(r.tr,{children:[(0,t.jsx)(r.td,{children:"Google Ads Conversion Adjustments"}),(0,t.jsx)(r.td,{children:"\u2718"}),(0,t.jsx)(r.td,{children:"\u2713"})]}),(0,t.jsxs)(r.tr,{children:[(0,t.jsx)(r.td,{children:"Advanced Order Duplication Prevention"}),(0,t.jsx)(r.td,{children:"\u2718"}),(0,t.jsx)(r.td,{children:"\u2713"})]}),(0,t.jsxs)(r.tr,{children:[(0,t.jsx)(r.td,{children:"Server-side APIs (Meta, Microsoft Ads, TikTok, Pinterest, Snapchat, Reddit, OpenAI, GA4)"}),(0,t.jsx)(r.td,{children:"\u2718"}),(0,t.jsx)(r.td,{children:"\u2713"})]}),(0,t.jsxs)(r.tr,{children:[(0,t.jsx)(r.td,{children:"Advanced Matching, Enhanced Match, Enhanced Conversions"}),(0,t.jsx)(r.td,{children:"\u2718"}),(0,t.jsx)(r.td,{children:"\u2713"})]}),(0,t.jsxs)(r.tr,{children:[(0,t.jsx)(r.td,{children:"Scroll Tracking"}),(0,t.jsx)(r.td,{children:"\u2718"}),(0,t.jsx)(r.td,{children:"\u2713"})]}),(0,t.jsxs)(r.tr,{children:[(0,t.jsx)(r.td,{children:"Automatic Phone and Link Click Tracking"}),(0,t.jsx)(r.td,{children:"\u2718"}),(0,t.jsx)(r.td,{children:"\u2713"})]})]})]}),"\n",(0,t.jsx)(r.p,{children:"Let's take a closer look at the differences between the free version and the pro version of the plugin."}),"\n",(0,t.jsx)(r.h3,{id:"feature-1-more-pixel-integrations",children:"Feature #1: More pixel integrations"}),"\n",(0,t.jsx)(r.p,{children:"The free version of the plugin lets you implement ten browser pixels on your site: Google Ads, Google Analytics 4, Meta, Microsoft Ads, TikTok, Pinterest, Snapchat, Reddit, OpenAI and Hotjar. With the pro version you get the server-side connection behind each of those, plus another 19 pixels:"}),"\n",(0,t.jsx)(r.p,{children:"AB Tasty (Pro)\nAdRoll (Pro)\nContentsquare (Pro)\nCrazyEgg (Pro)\nCriteo (Pro)\nGroundTruth (Pro)\nHyros (Pro)\nKlaviyo (Pro)\nLinkedIn Ads Pixel (Pro)\nMicrosoft Clarity (Pro)\nMixpanel (Pro)\nNextdoor (Pro)\nOptimizely (Pro)\nOutbrain Ads Pixel (Pro)\nSpotify Ads (Pro)\nTaboola Ads Pixel (Pro)\nTriple Whale (Pro)\nVWO (Pro)\nX (Twitter) Ads Pixel (Pro)"}),"\n",(0,t.jsx)(r.p,{children:"Having more pixel integrations available means you can expect better tracking accuracy across various customer touchpoints, improved ad targeting, and higher return on investment (ROI)."}),"\n",(0,t.jsx)(r.h3,{id:"feature-2-automatic-conversion-recovery",children:"Feature #2: Automatic Conversion Recovery"}),"\n",(0,t.jsx)(r.p,{children:"Another feature that's only available with the pro version of the plugin is Automatic Conversion Recovery. In a nutshell, ACR is a tool that's designed to detect and recover untracked purchase events on your WooCommerce site."}),"\n",(0,t.jsx)(r.p,{children:"Many times, tracking pixels miss some purchase events because customers don't always reach the purchase confirmation page. This leads to incomplete (

1and inaccurate) data."}),"\n",(0,t.jsx)(r.p,{children:"ACR solves this problem by identifying and recording missed conversions when customers revisit your WooCommerce store. As a result, you achieve more precise tracking and a clearer understanding of the effectiveness of your paid ad campaigns."}),"\n",(0,t.jsx)(r.h3,{id:"feature-3-google-ads-enhanced-conversions-and-conversion-adjustments",children:"Feature #3: Google Ads Enhanced Conversions and Conversion Adjustments"}),"\n",(0,t.jsx)(r.p,{children:"The pro version of the Pixel Manager for WooCommerce plugin offers support for Google Ads Enhanced Conversions and Conversion Adjustments."}),"\n",(0,t.jsx)(r.p,{children:"For those unfamiliar, Google Ads Enhanced Conversions improves conversion tracking accuracy by making use of first-party data."}),"\n",(0,t.jsx)(r.p,{children:"For example, when a user completes a conversion (like making a purchase), Google Ads Enhanced Conversions collects and matches data such as hashed email addresses or phone numbers that it sends to Google to match with Google accounts to confirm the conversion."}),"\n",(0,t.jsx)(r.p,{children:"This process helps accurately attribute conversions to the correct ads. As a result, digital marketers and WooCommerce store owners can gain better insights from their paid ad campaigns, optimize their ads, and achieve a better ROI."}),"\n",(0,t.jsx)(r.p,{children:"When we think of conversions, we tend to think a user's conversion path ends when they act on the conversion goal i.e. make a purchase or fill out a form. In reality, customers often return the items they bought, cancel their orders or reservations, or take action that increases their value to your business."}),"\n",(0,t.jsx)(r.p,{children:"Google Ads Conversion Adjustments is a feature that lets advertisers adjust the value of a conversion after it's reported in Google Ads. It lets you retract conversions that should no longer be counted, restate the value of conversions in case of partial returns, or change the value of conversions based on customer lifetime value (LTV)."}),"\n",(0,t.jsx)(r.h3,{id:"additional-features",children:"Additional features"}),"\n",(0,t.jsx)(r.p,{children:"In addition to these key features, the pro version of the plugin also offers:"}),"\n",(0,t.jsxs)(r.ul,{children:["\n",(0,t.jsxs)(r.li,{children:["\n",(0,t.jsxs)(r.p,{children:[(0,t.jsx)(r.strong,{children:"Advanced Order Duplication Prevention"}),": If customer orders are recorded more than once, it can mess up your data, leading to inaccurate reports. This feature ensures the same order isn't counted multiple times so your sales data is accurate and reliable."]}),"\n"]}),"\n",(0,t.jsxs)(r.li,{children:["\n",(0,t.jsxs)(r.p,{children:[(0,t.jsx)(r.strong,{children:"Meta/Pinterest/Snapchat CAPI"}),": Direct data transfer to Meta/Pinterest/Snapchat improves the accuracy of your ad performance tracking and helps with retargeting campaigns. As a result, it can help you boost your return on ad spend."]}),"\n"]}),"\n",(0,t.jsxs)(r.li,{children:["\n",(0,t.jsxs)(r.p,{children:[(0,t.jsx)(r.strong,{children:"Scroll Tracking"}),": Keeping an eye on how far users scroll on your online store can help you gauge their engagement with your content. If users are only scrolling a quarter of the way down your page, you might need to rethink your content strategy or change the placement of your CTA buttons."]}),"\n"]}),"\n",(0,t.jsxs)(r.li,{children:["\n",(0,t.jsxs)(r.p,{children:[(0,t.jsx)(r.strong,{children:"Automatic phone and link click tracking"}),": Knowing which links and phone numbers users are clicking helps you understand what they're interested in. This enables you to monitor the effectiveness of your Contact Us pages and promotional links."]}),"\n"]}),"\n",(0,t.jsxs)(r.li,{children:["\n",(0,t.jsxs)(r.p,{children:[(0,t.jsx)(r.strong,{children:"Excellent, fast response support"}),": Having access to reliable support ensures that any problems that may come up are resolved quickly and ensures you make the most of the plugin's features."]}),"\n"]}),"\n"]}),"\n",(0,t.jsx)(r.h2,{id:"why-you-should-upgrade-to-the-pro-version",children:"Why you should upgrade to the pro version"}),"\n",(0,t.jsx)(r.p,{children:"If you're still on the fence about whether or not you should upgrade to the pro version, here are some reasons to go for it."}),"\n",(0,t.jsx)(r.p,{children:"The bottom line is that upgrading to the pro version of the Pixel Manager for WooCommerce plugin is essential for any growing e-commerce store owner or digital marketer looking to maximize their data and paid ad performance."}),"\n",(0,t.jsx)(r.h3,{id:"reason-1-youre-growing-and-need-access-to-more-pixels-ie-more-d

1ata",children:"Reason #1: You're growing and need access to more pixels i.e. more data"}),"\n",(0,t.jsx)(r.p,{children:"As your business grows and expands, having access to more pixel integrations is essential for gathering accurate and comprehensive data on your site visitors and their behavior."}),"\n",(0,t.jsx)(r.h3,{id:"reason-2-you-want-accurate-data-for-your-ad-performance",children:"Reason #2: You want accurate data for your ad performance"}),"\n",(0,t.jsx)(r.p,{children:"Accurate data is crucial for evaluating and optimizing your paid ad campaigns. The pro version of our pixel tracking plugin offers advanced features like Google Ads Enhanced Conversions and Google Ads Conversion Adjustments to ensure you're capturing the most precise information."}),"\n",(0,t.jsx)(r.h3,{id:"reason-3-you-want-to-see-how-many-people-are-calling-your-business-directly",children:"Reason #3: You want to see how many people are calling your business directly"}),"\n",(0,t.jsx)(r.p,{children:"Let's say you run a business that relies on direct customer interactions such as a restaurant or hotel. You can use the pro version of the Pixel Manager for WooCommerce plugin to see how many people are calling your business directly via its automatic phone and link click tracking feature. This allows for better tracking and conversion analysis."}),"\n",(0,t.jsx)(r.h3,{id:"which-plugin-is-right-for-you-free-or-pro",children:"Which plugin is right for you: free or pro?"}),"\n",(0,t.jsx)(r.p,{children:"All pricing plans come with a 14-d

1ay free trial and a 30-day money-back guarantee."}),"\n",(0,t.jsx)(r.p,{children:"With the pro version of the plugin, you get:"}),"\n",(0,t.jsxs)(r.ul,{children:["\n",(0,t.jsx)(r.li,{children:"More pixel integrations"}),"\n",(0,t.jsx)(r.li,{children:"Automatic Conversion Recovery"}),"\n",(0,t.jsx)(r.li,{children:"Support for Google Ads Enhanced Conversions and Google Ads Conversion Adjustments"}),"\n",(0,t.jsx)(r.li,{children:"Top-notch, priority support from the developers"}),"\n"]}),"\n",(0,t.jsx)(r.p,{children:"It's worth a shot if your business is growing and you need accurate and comprehensive data on site visitors and how they interact with your site and your paid ads. The pro version of our pixel tracking plugin can help you capture more precise information and maximize paid ad performance."}),"\n",(0,t.jsx)(r.h2,{id:"conclusion",children:"Conclusion"}),"\n",(0,t.jsx)(r.p,{children:"Pixel Manager for WooCommerce is arguably the best free WooCommerce plugin in the market for tracking sales. The free version of the plugin is suitable for anyone who wants to get started with pixel tracking and is primarily using the Google Ads Pixel and/or Meta Ads Pixel."}),"\n",(0,t.jsx)(r.p,{children:"As your business grows and expands, you can upgrade to the pro version of the plugin to leverage additional pixel integrations as well as advanced features like Automatic Conversion Recovery, Meta Conversion API, scroll tracking, and automatic phone and link click tracking."}),"\n",(0,t.jsxs)(r.p,{children:["Ready to start using a WooCommerce plugin to track sales? Get the ",(0,t.jsx)(r.a,{href:"/plugins/pmw/",children:"Pixel Manager for WooCommerce"})," plugin today!"]})]})}function h(e={}){let{wrapper:r}={...(0,i.R)(),...e.components};return r?(0,t.jsx)(r,{...e,children:(0,t.jsx)(c,{...e})}):c(e)}}}]);