https://www.neurorite.pro/assets/js/neurorite-analytics.js

1/**
2 * Deferred marketing tags (Meta, GA4 x2, Pinterest, TikTok). Config: window.__NR_ANALYTICS__
3 * @typedef {Object} NrAnalyticsConfig
4 * @property {boolean} [enabled]
5 * @property {string} [meta_pixel_id]
6 * @property {string} [tiktok_pixel_id]
7 * @property {string} [tiktok_store_event]
8 * @property {string} [pinterest_tag_id]
9 * @property {string} [ga_measurement_id]
10 * @property {string} [ga_measurement_chrome_extension_id]
11 * @property {string} [pinterest_track_event_id]
12 * @property {string} [pinterest_lead_type]
13 * @property {string} [pinterest_em_sha256]
14 */
15(function () {
16  var cfg = window.__NR_ANALYTICS__;
17  if (!cfg || cfg.enabled === false) return;
18
19  var IDLE_TIMEOUT_MS = 2600;
20  var activated = false;
21
22  function isValidEmHash(s) {
23    if (!s || typeof s !== 'string' || s.length !== 64) return false;
24    return /^[a-f0-9]{64}$/.test(s);
25  }
26
27  function loadMeta() {
28    var id = cfg.meta_pixel_id;
29    if (!id || window.__nrMetaPixelInit) return;
30    window.__nrMetaPixelInit = true;
31    /* global fbq */
32    !(function (f, b, e, v, n, t, s) {
33      if (f.fbq) return;
34      n = f.fbq = function () {
35        n.callMethod ? n.callMethod.apply(n, arguments) : n.queue.push(arguments);
36      };
37      if (!f._fbq) f._fbq = n;
38      n.push = n;
39      n.loaded = true;
40      n.version = '2.0';
41      n.queue = [];
42      t = b.createElement(e);
43      t.async = true;
44      t.src = v;
45      s = b.getElementsByTagName(e)[0];
46      s.parentNode.insertBefore(t, s);
47    })(window, document, 'script', 'https://connect.facebook.net/en_US/fbevents.js');
48    window.fbq('init', id);
49    window.fbq('track', 'PageView');
50  }
51
52  function loadGtag() {
53    var primary = cfg.ga_measurement_id;
54    var chromeExt = cfg.ga_measurement_chrome_extension_id;
55    if (!primary || !chromeExt || window.__nrGtagInit) return;
56    window.__nrGtagInit = true;
57    window.dataLayer = window.dataLayer || [];
58    function gtag() {
59      window.dataLayer.push(arguments);
60    }
61    window.gtag = gtag;
62    gtag('js', new Date());
63    var s = document.createElement('script');
64    s.async = true;
65    s.src = 'https://www.googletagmanager.com/gtag/js?id=' + encodeURIComponent(primary);
66    s.onload = function () {
67      gtag('config', primary);
68      gtag('config', chromeExt);
69    };
70    document.head.appendChild(s);
71  }
72
73  function loadPinterest() {
74    var tid = cfg.pinterest_tag_id;
75    if (!tid || window.__nrPinterestCoreQueued) return;
76    window.__nrPinterestCoreQueued = true;
77    var w = window;
78    if (!w.pintrk) {
79      w.pintrk = function () {
80        (w.pintrk.queue = w.pintrk.queue || []).push(Array.prototype.slice.call(arguments));
81      };
82      w.pintrk.queue = [];
83      w.pintrk.version = '3.0';
84    }
85    var s = document.createElement('script');
86    s.async = true;
87    s.src = 'https://s.pinimg.com/ct/core.js';
88    s.onload = function () {
89      var em = cfg.pinterest_em_sha256;
90      if (isValidEmHash(em)) {
91        w.pintrk('load', tid, { em: em });
92      } else {
93        w.pintrk('load', tid);
94      }
95      w.pintrk('page');
96      if (cfg.pinterest_track_event_id) {
97        w.pintrk('track', 'pagevisit', { event_id: cfg.pinterest_track_event_id });
98      }
99      w.__nrPinterestReady = true;
100    };
101    document.head.appendChild(s);
102  }
103
104  function loadTikTok() {
105    var id = cfg.tiktok_pixel_id;
106    if (!id || window.__nrTikTokInit) return;
107    window.__nrTikTokInit = true;
108    /* global ttq */
109    !(function (w, d, t) {
110      w.TiktokAnalyticsObject = t;
111      var ttq = (w[t] = w[t] || []);
112      ttq.methods = [
113        'page',
114        'track',
115        'identify',
116        'instances',
117        'debug',
118        'on',
119        'off',
120        'once',
121        'ready',
122        'alias',
123        'group',
124        'enableCookie',
125        'disableCookie',
126        'holdConsent',
127        'revokeConsent',
128        'grantConsent',
129      ];
130      ttq.setAndDefer = function (t, e) {
131        t[e] = function () {
132          t.push([e].concat(Array.prototype.slice.call(arguments, 0)));
133        };
134      };
135      for (var i = 0; i < ttq.methods.length; i++) ttq.setAndDefer(ttq, ttq.methods[i]);
136      ttq.instance = function (t) {
137        for (var e = ttq._i[t] || [], n = 0; n < ttq.methods.length; n++) ttq.setAndDefer(e, ttq.methods[n]);
138        return e;
139      };
140      ttq.load = function (e, n) {
141        var r = 'https://analytics.tiktok.com/i18n/pixel/events.js';
142        var o = n && n.partner;
143        ttq._i = ttq._i || {};
144        ttq._i[e] = [];
145        ttq._i[e]._u = r;
146        ttq._t = ttq._t || {};
147        ttq._t[e] = +new Date();
148        ttq._o = ttq._o || {};
149        ttq._o[e] = n || {};
150        n = document.createElement('script');
151        n.type = 'text/javascript';
152        n.async = true;
153        n.src = r + '?sdkid=' + e + '&lib=' + t;
154        e = document.getElementsByTagName('script')[0];
155        e.parentNode.insertBefore(n, e);
156      };
157    })(window, document, 'ttq');
158    window.ttq.load(id);
159    window.ttq.page();
160  }
161
162  function bindStoreCtaLeads() {
163    document.addEventListener(
164      'click',
165      function (e) {
166        var el = e.target;
167        if (!el || !el.closest) return;
168        var a = el.closest('a[data-nr-store-cta]');
169        if (!a) return;
170        if (typeof window.pintrk === 'function') {
171          try {
172            window.pintrk('track', 'lead', {
173              event_id: cfg.pinterest_track_event_id,
174              lead_type: cfg.pinterest_lead_type || 'Newsletter',
175            });
176          } catch (err) {
177            /* ignore */
178          }
179        }
180        if (typeof window.ttq !== 'undefined' && cfg.tiktok_pixel_id) {
181          try {
182            window.ttq.track(cfg.tiktok_store_event || 'Download');
183          } catch (err) {
184            /* ignore */
185          }
186        }
187      },
188      true
189    );
190  }
191
192  function activate() {
193    if (activated) return;
194    activated = true;
195    loadMeta();
196    loadGtag();
197    loadPinterest();
198    loadTikTok();
199  }
200
201  function scheduleIdle() {
202    if (window.requestIdleCallback) {
203      window.requestIdleCallback(
204        function () {
205          activate();
206        },
207        { timeout: IDLE_TIMEOUT_MS }
208      );
209    } else {
210      window.setTimeout(activate, IDLE_TIMEOUT_MS);
211    }
212  }
213
214  bindStoreCtaLeads();
215  scheduleIdle();

216  ['scroll', 'pointerdown', 'keydown'].forEach(function (ev) {
217    window.addEventListener(ev, activate, { passive: true, once: true });
218  });
219})();