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574
575.page-id-10589 .pre-header-ad-holder {
576	display: none;
577}
578
579/* Sponsor Module */
580
581.sponsor-posts-block .button-holder .button {
582	color: #00aeef!important;
583	border-color: #00aeef!important;
584	background-image: url('https://seniorhousingnews.com/wp-content/themes/agingmedia/images/arrow-right-blue.svg');
585}
586
587.sponsor-posts-block .button-holder .button:hover {
588	color: #ffffff!important;
589	border-color: #00aeef!important;
590	background-color: #00aeef!important;
591	background-image: url('https://seniorhousingnews.com/wp-content/themes/agingmedia/images/arrow-right-white.svg');
592}
593
594
595/* Subscribe Homepage */
596.home .newsletter-form-widget {
597	    font-family: 'Montserrat', sans-serif;
598}
599
600.home .newsletter-form-widget h2 {
601	color: #fff;
602}
603
604.home .newsletter-form-widget {
605	padding: 1.75rem;
606	margin-top: 30px;
607}
608
609@import  "https://use.typekit.net/bkn2ogv.css";
610@import  "https://fonts.googleapis.com/css?family=Montserrat:400,400i,600,600i,700,700i";
611
612/*
613Welcome to Custom CSS!
614
615To learn how this works, see http://wp.me/PEmnE-Bt
616*/
617/* Font Updates */
618body {
619	font-family: 'Montserrat', sans-serif;
620}
621
622/*
623body.post-template-default{
624	font-family: 'Source Serif Pro', serif; 
625}
626*/
627
628/*p {
629font-family: "freight-sans-pro", sans-serif;
630}*/
631
632.hentry .entry-content {
633font-family: "ff-meta-serif-web-pro", serif;
634	font-size:1.2rem;
635}
636
637.hentry .entry-content h1, .hentry .entry-content h2, .hentry .entry-content h3, .hentry .entry-content h4, .hentry .entry-content h5, .hentry .entry-content h6 {
638	font-family: 'Montserrat', sans-serif;
639}
640
641.post-category-tag span, a.post-category-tag span {
642	font-family: 'Montserrat', sans-serif;
643}
644
645.entry-title a {
646	font-family: 'Montserrat', sans-serif;
647}
648
649.trending-posts .entry-block .entry-title {
650	font-size: .75rem;
651	line-height: 1.125rem;
652}
653
654.entry-block .entry-title {
655	line-height: 1.5rem;
656	font-size: 1rem;
657}
658
659.featured-posts .entry-block-normal .entry-title {
660	font-size: .9rem;
661	line-height: 1.4rem;
662}
663
664.entry-block.entry-block-with-image-bg a {
665	line-height: 2.25rem;
666}
667
668.trending-sponsor img {
669	max-width: 60px;
670}
671
672.author-links .icon {
673}
674
675/* Pull Quote */
676blockquote p, .wp-block-quote p, .wp-block-quote.is-style-large p {
677	font-family: 'Montserrat', sans-serif;
678}
679
680/* Advertising Page */
681.page-id-4665 .wp-block-column p {
682	font-size: 16px;
683}
684
685/* Navivation */
686.main-navigation a {
687	font-weight: 400;
688	font-size: 13px;
689	letter-spacing: .02em;
690}
691
692.site-top-bar .menu a {
693	letter-spacing: .15rem;
694	font-size: 10px;
695	font-weight: 800;
696}
697
698.site-top-bar .search-form .search-field {
699	font-family: 'Montserrat', sans-serif;
700	letter-spacing: .15rem;
701	font-size: 10px;
702	font-weight: 800;
703}
704
705.site-header .custom-logo {
706	max-width: 300px;
707}
708
709/* Button */
710button,
711.button,
712input[type="button"],
713input[type="reset"],
714input[type="submit"],
715body .hbspt-form form .actions .hs-button,
716.wp-block-button .wp-block-button__link,
717.entry-content .button {
718	padding: .75rem 1.5rem .75rem .75rem;
719}
720
721/* Footer */
722.footer-section p {
723	font-family: 'Montserrat', sans-serif;
724	font-size: 12px;
725	line-height: 20px;
726}
727
728.site-footer .menu a {
729	font-weight: 400;
730	font-size: 12px;
731}
732
733@media only screen and (max-width: 600px) {
734	.site-header .custom-logo {
735		max-width: 225px;
736	}
737}
738
739/* Inline Ad */
740.inline-ad {
741	background-color: #e5e5e5;
742	padding: 20px;
743}
744
745.inline-ad a {
746	text-decoration: none;
747}
748
749.inline-ad p {
750	font-size: .7rem;
751	font-family: 'Montserrat', sans-serif;
752	color: black;
753}
754
755.sponsored-by {
756	display: -webkit-inline-box;
757	margin: 0;
758	padding: 0;
759}
760
761.sponsored-by img {
762	width: 275px!important;
763	margin-left: 0!important;
764}
765
766.sponsored-by #native-ad-two-img {
767		width: 250px!important;
768}
769
770.inline-ad h4 {
771	margin: 0;
772	font-size: .9rem;
773	font-weight: 600;
774	line-height: 1.6rem;
775}
776
777/* Podcast */
778.page-id-10589 {
779	background-color: #000;
780}
781
782.agingmedia-sponsored-post .ad-notice {
783	display: none;
784}
785
786.page-id-10589 ul.episode-list {
787	list-style-type: none;
788	font-family: 'Montserrat', sans-serif;
789	font-size: 20px;
790	font-weight: 600;
791	letter-spacing: .025rem;
792	width: 90%;
793	margin: 50px auto;
794	padding: 0 8%;
795}
796
797.page-id-10589 ul.episode-list li {
798	margin-bottom: 35px;
799}
800
801#menu-outer {
802	height: 30px;
803}
804
805.table {
806	display: table;
807/* Allow the centering to work */
808	margin: 0 auto;
809}
810
811ul#horizontal-list {
812	list-style: none;
813	list-style-type: none;
814	font-family: 'Montserrat', sans-serif;
815	font-size: 16px;
816	padding-left: 0;
817	text-align: center;
818}
819
820ul#horizontal-list li {
821	display: inline;
822}
823
824.page-id-10589 #menu-outer li a {
825	margin: 10px;
826}
827
828.page-id-10589 li a:hover {
829	color: #124c64;
830}
831
832#post-10589 .wrap {
833	padding: 0;
834}
835
836#post-10589 .wrap p {
837	padding: 0 10%;
838}
839
840.page-id-10589 .entry-header {
841	display: none;
842}
843
844.listen-on {
845	font-family: 'Montserrat', sans-serif;
846	text-transform: uppercase;
847	letter-spacing: .2rem;
848	font-size: 14px;
849	font-weight: 800;
850	margin-top: 30px;
851}
852
853/* Mobile Ad */
854#placement_335861_0 img {
855	position: absolute;
856	bottom: 0;
857}
858
859@media screen and (max-width: 955px) {
860	div.grid-col.grid-col-2-of-3.with-background {
861		background-position: 65% 10% !important;
862	}
863	
864	.sponsor-posts-block .featured-content {
865		padding: 2rem 1rem 0 0;
866	}
867}
868
869@media (max-width: 925px) {
870	.featured-posts .entry-block-with-image-bg .entry-title {
871		font-size: 1.5rem;
872	}
873	
874	.entry-block.entry-block-with-image-bg a {
875		line-height: 2rem;
876	}
877}
878
879@media (max-width: 800px) {
880	.companies-in-article-block {
881		padding-top: 0;
882		padding-bottom: 1.5rem;
883		border-bottom: 1px solid #c4c4c4;
884		border-top: none;
885	}
886	
887	.main-navigation .menu > li.menu-item-has-children > a {
888		font-weight: 600;
889		font-size: 1rem;
890	}
891	
892	body.agingmedia-sponsored-post .entry-header.entry-header-full-width {
893		padding-left: 1.6875rem;
894		padding-right: 1.6875rem;
895		padding-top: 20px;
896	}
897}
898
899@media (max-width:800px) and (min-width:650px) {
900	.sponsor-posts-block img, .awards-posts-block img {
901		width: 90%;
902	}
903	
904	.sponsor-posts-block .featured-content {
905		padding: 2rem 0 3rem;
906	}
907}
908
909@media screen and (max-width: 650px) {
910	.sponsor-posts-block .featured-content {
911		padding: 2rem 1rem 3rem 0;
912	}
913}
914
915@media (max-width: 640px) {
916	.pre-header-ad-holder {
917		display: none;
918	}
919}
920
921@media (max-width:1100px) and (min-width:640px) {
922	.sticky-footer-ad-holder {
923		display: none;
924	}
925}
926
927.article-footer-sidebar .parsely-recommended-widget li {
928	font-size:1rem;
929}
930
931button.pf-widget-btn.pf-widget-ok {
932	background-image: none !important;
933}
934
935button.pf-widget-btn.pf-widget-ok:hover {
936	background-image: none !important;
937}
938
939button.pf-widget-close:hover {
940	background-image: none !important;
941}
942
943button.pf-widget-close {
944	background-image: none !important;
945}
946
947.site-header {
948	z-index: 9998 !important;
949}
950.pf-widget.hhcn-dark .pf-widget-close{
951	padding-top:10px !important;
952	padding-bottom:13px !important;
953	padding-left:7px !important;
954	padding-right:5px !important;
955}
956
957
958/* TREND BRIEF LYTICS GATE */
959div.hhcn-lytics-trend-brief> div.pf-widget-container>div.pf-va-middle>div.pf-widget-content {
960    max-width: 500px !important;
961    background-color: #124c64;
962    color: #ffffff;
963	text-align:left;
964}
965
966div.hhcn-lytics-trend-brief > div.pf-widget-container>div.pf-va-middle>div.pf-widget-content>div.pf-widget-text>h2.pf-widget-headline {
967    color: #ffffff;
968}
969div.hhcn-lytics-trend-brief > div.pf-widget-container>div.pf-va-middle>div.pf-widget-content>div.pf-widget-text>div.pf-widget-body {
970    color: #ffffff;
971}
972
973div.hhcn-lytics-trend-brief > div.pf-widget-container>div.pf-va-middle>div.pf-widget-content>div.pf-widget-text>div.pf-widget-body>div.pf-va-middle>form>button.pf-widget-btn {
974    color: #ffffff;
975    background-color: #29ade4;
976}
977.hhcn-lytics-trend-brief {
978    background: rgba(0,0,0,.9);
979}
980
981.pf-widget.hhcn-lytics-sidegate{
982	background:#124c64;
983}
984.pf-widget.hhcn-lytics-sidegate .pf-widget-headline{
985	color:#ffffff;
986}
987.pf-widget.hhcn-lytics-sidegate .pf-widget-btn.pf-widget-cancel {
988    background: #124c64;
989    color: #ffffff;
990}
991.pf-widget.hhcn-lytics-sidegate .pf-widget-btn.pf-widget-ok {
992    background-color: #29ade4;
993    color: #ffffff;
994}
995.pf-widget.hhcn-lytics-sidegate .pf-widget-checkbox {
996    color: #ffffff;
997}
998.pf-widget.hhcn-lytics-sidegate .pf-widget-radio{
999	color:#ffffff;
1000}
1001.hhcn-lytics-sidegate.pf-widget-variant-3 .pf-content-unit.stack .pf-content-unit-img {
1002    height: 155px !important;
1003}
1004
1005body.category-fast-forward  .main-content-wrap {
1006background: rgb(23,111,166);
1007background: linear-gradient(180deg, rgba(23,111,166,1) 40%, rgba(126,186,58,1) 80%);
1008}
1009}
1010
1011
1012.category-fast-forward .pre-article-ad-holder {
1013	margin: 0px;
1014}
1015
1016.category-fast-forward .grid-col.grid-col-1-of-3 {
1017	display: none;
1018}
1019
1020.category-fast-forward .wrap {
1021	max-width: 100%;
1022}
1023
1024.category-fast-forward header .wrap {
1025max-width: 1024px;
1026}
1027
1028.category-fast-forward .pre-article-ad-holder {
1029	text-align: center;
1030}
1031
1032@media screen and (max-width: 1100px) .mobile-only 	.category-fast-forward {
1033.sticky-footer-ad-holder {
1034		display: none;
1035	}
1036}
1037.category-fast-forward .grid-container {
1038	background-color: #fff;
1039	max-width: 100%;
1040	margin: 0 auto;
1041	padding: 1rem 2rem
1042}
1043
1044
1045.category-fast-forward .above-footer-ad-holder {
1046	text-align: center;
1047}
1048
1049
1050/*fast-forward Article Page*/
1051
1052body.agingmedia-sponsored-category .wrap {
1053    max-width: 75% !important;
1054}
1055
1056@media screen and (max-width: 1100px)  {
1057	.page-id-21168 .sticky-footer-ad-holder{
1058		display:none;
1059	}
1060.fast-forward .sticky-footer-ad-holder {
1061		display: none;
1062	}
1063}
1064
1065@media screen and (max-width: 1100px)  {
1066	.fast-forward #inner-content-ad-3 {display:none!important;}
1067}
1068
1069.fast-forward #placement_335893_0 {
1070	display: none;
1071}
1072
1073.fast-forward .entry-header.with-featured-image .featured-image-holder:after {
1074	background: none !important;
1075}
1076
1077body.fast-forward.entry-header.wrap, body.fast-forward .main-content-wrap {
1078	max-width: 1024px;
1079}
1080
1081.fast-forward .entry-header.with-featured-image .featured-image-holder, .fast-forward .entry-header .with-featured-image .entry-header-full-width .featured-image-holder {
1082	  position: relative;
1083}
1084
1085body.fast-forward .entry-header.entry-header-full-width.with-featured-image {
1086	padding: 0px;
1087}
1088
1089.fast-forward .entry-header.with-featured-image a, .fast-forward .entry-header.with-featured-image a:visited, .fast-forward.entry-header.with-featured-image a:hover, .fast-forward .entry-header.with-featured-image a:focus, .fast-forward.entry-header.with-featured-image a:active {
1090	color: #036fb2;
1091}
1092
1093.fast-forward .entry-header.with-featured-image .entry-header-content, .fast-forward .entry-header.with-featured-image.entry-header-full-width .entry-header-content {
1094		  padding: 25px 4.375rem 0 ;
1095    color: #036fb2;
1096}
1097
1098
1099body.fast-forward .entry-header.entry-header-full-width.with-featured-image {
1100	max-width: 1024px;
1101}
1102
1103.fast-forward h4 {
1104	 line-height: 1.45;
1105}
1106
1107	body.fast-forward {
1108background: rgb(23,111,166);
1109background: linear-gradient(180deg, rgba(23,111,166,1) 40%, rgba(126,186,58,1) 80%);
1110}
1111
1112
1113@media screen and (max-width: 1100px) {
1114	.fast-forward .entry-header.with-featured-image .entry-header-content, .fast-forward.entry-header.with-featured-image.entry-header-full-width .entry-header-content {
1115		padding: 1.25rem 1.6875rem
1116}
1117
1118	
1119	.fast-forward.entry-header.with-featured-image .featured-image-holder, .fast-forward.entry-header.with-featured-image.entry-header-full-width .featured-image-holder {
1120	  position: relative;
1121    width: 100%;
1122    height: 300px;
1123}
1124		.fast-forward.entry-header.with-featured-image .entry-header-content, fast-forward.entry-header.with-featured-image.entry-header-full-width .entry-header-content {
1125		padding:20px 1.6875rem;
1126	}
1127}
1128
1129sponsored-pre-header {
1130	max-width:100% !important;
1131}
1132
1133body.category-changemakers  .main-content-wrap {
1134background: rgb(1, 179, 242) !important;
1135}
1136
1137
1138.category-changemakers .pre-article-ad-holder {
1139	margin: 0px;
1140}
1141
1142.category-changemakers .grid-col.grid-col-1-of-3 {
1143	display: none;
1144}
1145
1146.category-changemakers .wrap {
1147	max-width: 100%;
1148}
1149
1150.category-changemakers header .wrap {
1151max-width: 1024px;
1152}
1153
1154.category-changemakers .pre-article-ad-holder {
1155	text-align: center;
1156}
1157
1158.category-changemakers .grid-container {
1159	background-color: #fff;
1160	max-width: 100%;
1161	margin: 0 auto;
1162	padding: 1rem 2rem
1163}
1164
1165
1166.category-changemakers .above-footer-ad-holder {
1167	text-align: center;
1168}
1169
1170/*Changemaker Article Page*/
1171
1172body.agingmedia-sponsored-category .wrap {
1173    max-width: 75% !important;
1174}
1175
1176.changemakers #placement_335893_0 {
1177	display: none;
1178}
1179
1180.changemakers .entry-header.with-featured-image .featured-image-holder:after {
1181	background: none !important;
1182}
1183
1184.changemakers .entry-header.with-featured-image a, .changemakers .entry-header.with-featured-image a:visited, .changemakers .entry-header.with-featured-image a:hover, .changemakers .entry-header.with-featured-image a:focus, .changemakers .entry-header.with-featured-image a:active {
1185	color: #01b3f2;
1186}
1187
1188.changemakers h4 {
1189	 line-height: 1.45;
1190}
1191
1192	body.changemakers {
1193background: rgb(1, 179, 242);
1194
1195}
1196
1197
1198@media screen and (max-width: 1100px) {
1199	.changemakers .entry-header.with-featured-image .entry-header-content, .changemakers.entry-header.with-featured-image.entry-header-full-width .entry-header-content {
1200		padding: 1.25rem 1.6875rem
1201}
1202	
1203	.changemakers.entry-header.with-featured-image .featured-image-holder, .changemakers.entry-header.with-featured-image.entry-header-full-width .featured-image-holder {
1204	  position: relative;
1205    width: 100%;
1206    height: 300px;
1207}
1208		.changemakers .entry-header.with-featured-image .entry-header-content, .changemakers .entry-header.with-featured-image.entry-header-full-width .entry-header-content {
1209		padding:20px 1.6875rem;
1210	}
1211}
1212
1213
1214@media screen and (max-width: 600px) {
1215	body.changemakers {
1216background: rgb(1, 179, 242);
1217}
1218}
1219changemakers.body.agingmedia-sponsored-category .wrap { max-width: 100% !important;
1220	
1221}
1222[data-pftrigger], [data-pfrecommend] { display: none; }
1223
1224/* Memberful Container*/
1225.memberful-container{
1226	background-color:#133d55;
1227	padding:25px 15px;
1228	border-radius:5px;
1229	display:flex;
1230	flex-direction:row;
1231}
1232
1233.memberful-content-container{
1234	flex:1;
1235	padding:25px;
1236}
1237
1238.memberful-button{
1239	padding:15px;
1240	background-color:#00aeef;
1241	border-radius:8px;
1242	width:250px;
1243	text-align:center;
1244}
1245
1246.memberful-button > a{
1247	color:#ffffff;
1248	text-decoration:none;
1249}
1250
1251.memberful-button > a:hover{
1252	color:#ffffff;
1253	text-decoration:none;
1254}
1255
1256.memberful-item-container > ul > li{
1257	list-style-image: url("https://d9hhrg4mnvzow.cloudfront.net/seniorhousingnews.com/shn-plus/sign-up/23bcd305-icon.svg"); 
1258	padding-left:15px;
1259	color:#ffffff;
1260	    font-family: "freight-sans-pro",sans-serif;
1261	font-weight:bold;
1262}
1263
1264.blur{
1265color:transparent;
1266text-shadow: 0 0 8px #000;
1267}
1268.memberfulSection{
1269margin-top:75px;
1270margin-bottom:50px;
1271background-color:#133d55;
1272border-radius:5px;
1273padding:30px 50px 30px 50px;
1274}
1275.memberfulH3Container{
1276display: flex;
1277flex-direction:row;
1278justify-content: center;
1279}
1280.memberfulH3Style{
1281color:#ffffff!important;
1282font-size:34px;
1283line-height:38px;
1284margin:0px;
1285}
1286.memberfulPlansContainer{
1287display:flex;
1288flex:1;
1289flex-direction:row;
1290justify-content:space-between;
1291padding:15px 0 15px 0;
1292}
1293@media screen and (max-width:450px){
1294.memberfulPlansContainer{
1295flex-direction:column;
1296}
1297}
1298.memberfulPlanContainer2{
1299padding-right:15px;
1300flex:1;
1301display:flex;
1302flex-direction:column;
1303justify-content:center;
1304align-items:flex-start;
1305}
1306.group{
1307padding:17px 34px;
1308font-size:16px;
1309border-radius:8px;
1310background-color:#ebebec;
1311color:#133d55!important;
1312text-decoration:none!important;
1313text-transform: uppercase;
1314text-align:center;
1315font-weight:bold;
1316font-family:sans-serif;
1317}
1318.memberfulPlanContainer1{
1319padding-right:15px;
1320flex:1;
1321display:flex;
1322flex-direction:column;
1323justify-content:center;
1324align-items:flex-start;
1325}
1326.indvidual{
1327padding:17px 34px;
1328font-size:16px;
1329border-radius:8px;
1330background-color:#aae3ff;
1331color:#133d55!important;
1332text-decoration:none!important;
1333text-transform: uppercase;
1334font-family:sans-serif;
1335text-align:center;
1336font-weight:bold;
1337}
1338
1339/* CSS Document */
1340
1341@media screen and (max-width: 1100px) .mobile-only 	.category-tech-transitions {
1342.sticky-footer-ad-holder {
1343		display: none;
1344	}
1345}
1346.tech-transitions .sticky-footer-ad-holder {
1347		display: none;
1348	}
1349}
1350
1351.pf-widget-modal{
1352	background: rgba(0,0,0,0.9)!important;
1353}
1354
1355
1356/* Cateogry Tags*/
1357
1358.post-category-tag, a.post-category-tag{
1359	white-space: nowrap;
1360}
1361
1362.pf-widget.hhcn-dark .pf-widget-img {
1363    top: 0 !important;
1364    left: 0 !important;
1365    margin: auto !important;
1366    width: 100% !important;
1367     height: auto !important; 
1368    border-radius: 0 !important;
1369    margin-left: 0 !important;
1370    object-fit: cover;
1371}
1372
1373
1374/* Generic Lytics Modal Styling */
1375
1376.generic-modal .pf-widget-content{
1377	background-color:#133d55 !important;
1378	color:white !important;
1379max-width: 460px !important;
1380    padding-left: 3rem !important;
1381    padding-right: 3rem !important;
1382	font-family:sans-serif !important;
1383}
1384
1385.generic-modal .pf-widget-content h2{
1386color:#29ade4;
1387	font-family:sans-serif !important;
1388font-weight:600;
1389}
1390
1391 .generic-modal .pf-widget-content p{
1392	color:white;
1393	 font-family:sans-serif !important;
1394    font-size: 0.9rem;
1395}
1396
1397.generic-modal .pf-widget-content .pf-widget-ok {
1398color: #29ade4 !important;
1399    margin-top: 21px;
1400    width: 100%;
1401}
1402
1403.generic-modal .pf-widget-content .pf-widget-ok:hover {
1404background:white !important;
1405}
1406
1407.generic-modal .pf-widget-content .pf-widget-cancel{
1408display:none;
1409}
1410</style>
1411    
1411<script id="wtwh-uni-gam-content-hash-variables">
1412        var contentHash = "6dc51acfa05c613a230fafc1e60a8f11"; 
1413        var cat_target  = "6dc51acfa05c613a230fafc1e60a8f11,featured,hhcn-plus,home-health-care,medicaid,personal-home-care,staffing,technology,ros";
1414    </script>
1414
1415    <noscript><style id="rocket-lazyload-nojs-css">.rll-youtube-player, [data-lazy-src]{display:none !important;}</style></noscript><link rel="preload" as="style" onload="this.onload=null;this.rel='stylesheet'" id='basecss-css' href='https://homehealthcarenews.com/wp-content/plugins/eu-cookie-law/css/style.css?ver=7.0.5' media='all' />
1416<noscript><link rel="stylesheet" href="https://homehealthcarenews.com/wp-content/plugins/eu-cookie-law/css/style.css?ver=7.0.5"></noscript><link rel="preload" as="style" onload="this.onload=null;this.rel='stylesheet'" id='wp-parsely-recommended-widget-css' href='https://homehealthcarenews.com/wp-content/plugins/wp-parsely/build/recommended-widget.css?ver=e833ba42393c8a18816c' media='all' />
1417<noscript><link rel="stylesheet" href="https://homehealthcarenews.com/wp-content/plugins/wp-parsely/build/recommended-widget.css?ver=e833ba42393c8a18816c"></noscript>
1418<script>
1419  (function () {
1420    'use strict';
1421
1422    // ─── Globals ────────────────────────────────────────────────────────────────
1423    window.dataLayer  = window.dataLayer  || [];
1424    window.gtag       = window.gtag       || function () { dataLayer.push(arguments); };
1425    window.googletag  = window.googletag  || { cmd: [] };
1426
1427    window.__cmpRegion = {
1428      country:   "US",
1429      regulated: false
1430    };
1431
1432    window.__wtwhConsentDebug = {
1433      consentEvents: [],
1434      gptMode: null
1435    };
1436
1437    // ─── Helpers ────────────────────────────────────────────────────────────────
1438    function log() {
1439      try {
1440        var args = Array.prototype.slice.call(arguments);
1441        args.unshift('[WTWH Consent/GPT]');
1442        console.log.apply(console, args);
1443      } catch (e) {}
1444    }
1445
1446    function dispatchWindowEvent(eventName, detail) {
1447      try {
1448        window.dispatchEvent(new CustomEvent(eventName, { detail: detail || {} }));
1449      } catch (e) {
1450        try {
1451          var ev = document.createEvent('CustomEvent');
1452          ev.initCustomEvent(eventName, false, false, detail || {});
1453          window.dispatchEvent(ev);
1454        } catch (err) {}
1455      }
1456    }
1457
1458    function getCookie(name) {
1459      var nameEQ = name + '=';
1460      var parts  = document.cookie.split(';');
1461      for (var i = 0; i < parts.length; i++) {
1462        var c = parts[i];
1463        while (c.charAt(0) === ' ') c = c.substring(1);
1464        if (c.indexOf(nameEQ) === 0) return c.substring(nameEQ.length);
1465      }
1466      return null;
1467    }
1468
1469    function hasKlaroCookie() {
1470      return !!getCookie('klaro-consent');
1471    }
1472
1473    function getKlaroManager() {
1474      try {
1475        if (!window.klaro || typeof window.klaro.getManager !== 'function') return null;
1476        return window.klaro.getManager();
1477      } catch (e) {
1478        return null;
1479      }
1480    }
1481
1482    function getStoredConsents() {
1483      try {
1484        var manager = getKlaroManager();
1485        if (!manager || !manager.consents) return null;
1486        return {
1487          analytics: !!manager.consents.analytics,
1488          marketing: !!manager.consents.marketing
1489        };
1490      } catch (e) {
1491        return null;
1492      }
1493    }
1494
1495    function getMarketingConsentState() {
1496      var c = getStoredConsents();
1497      return c ? c.marketing : null;
1498    }
1499
1500    // ─── Consent state tracker ───────────────────────────────────────────────────
1501    var consentState = {
1502      initialized:          false,
1503      lastAppliedSignature: null
1504    };
1505
1506    function consentSignature(consents) {
1507      return (consents.analytics ? '1' : '0') + '|' + (consents.marketing ? '1' : '0');
1508    }
1509
1510    // ─── Core consent application ────────────────────────────────────────────────
1511    function pushConsentEvent(eventName, analyticsGranted, marketingGranted) {
1512      var detail = {
1513        consent_analytics:        analyticsGranted ? 'granted' : 'denied',
1514        consent_marketing:        marketingGranted ? 'granted' : 'denied',
1515        consent_country:          window.__cmpRegion.country,
1516        consent_regulated_region: window.__cmpRegion.regulated ? 'true' : 'false'
1517      };
1518
1519      window.dataLayer.push({
1520        event:                    eventName,
1521        consent_analytics:        detail.consent_analytics,
1522        consent_marketing:        detail.consent_marketing,
1523        consent_country:          detail.consent_country,
1524        consent_regulated_region: detail.consent_regulated_region
1525      });
1526
1527      window.__wtwhConsentDebug.consentEvents.push({ event: eventName, detail: detail, ts: Date.now() });
1528      dispatchWindowEvent(eventName, detail);
1529      log('Consent event fired:', eventName, detail);
1530    }
1531
1532    function updateGoogleConsent(consents) {
1533      gtag('consent', 'update', {
1534        analytics_storage:     consents.analytics ? 'granted' : 'denied',
1535        ad_storage:            consents.marketing ? 'granted' : 'denied',
1536        ad_user_data:          consents.marketing ? 'granted' : 'denied',
1537        ad_personalization:    consents.marketing ? 'granted' : 'denied',
1538        functionality_storage: 'granted',
1539        security_storage:      'granted'
1540      });
1541    }
1542
1543    function applyInitialConsent(consents) {
1544      if (!consents) return;
1545      var sig = consentSignature(consents);
1546      if (consentState.initialized) {
1547        log('applyInitialConsent called after already initialized — skipping');
1548        return;
1549      }
1550      updateGoogleConsent(consents);
1551      pushConsentEvent('consent_initialized', consents.analytics, c
1551onsents.marketing);
1552      consentState.initialized          = true;
1553      consentState.lastAppliedSignature = sig;
1554    }
1555
1556    function applyUpdatedConsent(consents) {
1557      if (!consents) return;
1558      var sig = consentSignature(consents);
1559      if (sig === consentState.lastAppliedSignature) {
1560        log('Consent unchanged — skipping duplicate consent_updated');
1561        return;
1562      }
1563      updateGoogleConsent(consents);
1564      pushConsentEvent('consent_updated', consents.analytics, consents.marketing);
1565      consentState.initialized          = true;
1566      consentState.lastAppliedSignature = sig;
1567    }
1568
1569    // ─── Step 1: gtag default ────────────────────────────────────────────────────
1570    gtag('consent', 'default', {
1571      ad_storage:            window.__cmpRegion.regulated ? 'denied' : 'granted',
1572      ad_user_data:          window.__cmpRegion.regulated ? 'denied' : 'granted',
1573      ad_personalization:    window.__cmpRegion.regulated ? 'denied' : 'granted',
1574      analytics_storage:     window.__cmpRegion.regulated ? 'denied' : 'granted',
1575      functionality_storage: 'granted',
1576      security_storage:      'granted'
1577    });
1578
1579    // ─── Step 2: Non-regulated — initialize immediately as fully granted ─────────
1580    if (!window.__cmpRegion.regulated) {
1581      var openConsents = { analytics: true, marketing: true };
1582      consentState.initialized          = true;
1583      consentState.lastAppliedSignature = consentSignature(openConsents);
1584      pushConsentEvent('consent_initialized', true, true);
1585    }
1586
1587    // ─── Klaro config ────────────────────────────────────────────────────────────
1588    window.klaroConfig = {
1589      version:               1,
1590      elementID:             'klaro',
1591      storageMethod:         'cookie',
1592      storageName:           'klaro-consent',
1593      cookieExpiresAfterDays: 365,
1594      default:               false,
1595      mustConsent:           true,
1596      acceptAll:             true,
1597      hideDeclineAll:        false,
1598      htmlTexts:             true,
1599      lang:                  'en',
1600      translations: {
1601        en: {
1602          consentNotice: {
1603            description: 'We use cookies for analytics and marketing. You can manage your preferences at any time.',
1604            learnMore:   'Manage preferences'
1605          },
1606          consentModal: {
1607            title:       'This website uses cookies',
1608            description: 'We use cookies to personalise content and ads, to provide social media features and to analyse our traffic. We also share information about your use of our site with our social media, advertising and analytics partners who may combine it with other information that you\u2019ve provided to them or that they\u2019ve collected from your use of their services.'
1609          },
1610          ok:      'Accept all',
1611          decline: 'Reject all',
1612          save:    'Save preferences',
1613          close:   'Close'
1614        }
1615      },
1616      services: [
1617        { name: 'analytics', title: 'Analytics', purposes: ['analytics'], required: false, default: false },
1618        { name: 'marketing', title: 'Marketing', purposes: ['marketing'], required: false, default: false }
1619      ],
1620      callback: function (consent, service) {
1621        try {
1622          var manager = getKlaroManager();
1623          if (!manager || !manager.consents) return;
1624
1625          var currentConsents = {
1626            analytics: !!manager.consents.analytics,
1627            marketing: !!manager.consents.marketing
1628          };
1629
1630          if (!consentState.initialized && hasKlaroCookie()) {
1631            applyInitialConsent(currentConsents);
1632            return;
1633          }
1634
1635          applyUpdatedConsent(currentConsents);
1636        } catch (e) {
1637          console.error('Klaro callback error', e);
1638        }
1639      }
1640    };
1641
1642    // ─── Open consent modal ──────────────────────────────────────────────────────
1643    window.openConsentSettings = function () {
1644      try {
1645        if (window.klaro && typeof window.klaro.show === 'function') {
1646          window.klaro.show(window.klaroConfig, true);
1647          return;
1648        }
1649        var manager = getKlaroManager();
1650        if (manager && typeof manager.showConsentModal === 'function') {
1651          manager.showConsentModal();
1652        }
1653      } catch (e) {
1654        console.warn('Unable to open Klaro consent settings', e);
1655      }
1656    };
1657
1658    // ─── Klaro onload handler ────────────────────────────────────────────────────
1659    window.__applyKlaroInitialConsent = function () {
1660      try {
1661        if (!window.__cmpRegion.regulated) return;
1662        if (!hasKlaroCookie()) return;
1663        var manager = getKlaroManager();
1664        if (!manager || !manager.consents) return;
1665        applyInitialConsent({
1666          analytics: !!manager.consents.analytics,
1667          marketing: !!manager.consents.marketing
1668        });
1669      } catch (e) {
1670        console.warn('Klaro consent initialization failed', e);
1671      }
1672    };
1673
1674    // ─── GPT bootstrap ───────────────────────────────────────────────────────────
1675    // Always uses securepubads (standard GPT).
1676    // For denied-consent users, applies nonPersonalizedAds instead of switching
1677    // to the limited GPT URL — this preserves pubads() availability and gives
1678    // access to the standard demand pool (contextual only, no user signals).
1679    (function () {
1680      if (window.__wtwhGptBootstrapInitialized) return;
1681      window.__wtwhGptBootstrapInitialized = true;
1682
1683      var GPT_MODE_FULL    = 'full';
1684      var GPT_MODE_NPA     = 'npa';   // non-personalized ads — replaces "limited"
1685
1686      // Single GPT URL for all cases
1687      var GPT_URL = 'https://securepubads.g.doubleclick.net/tag/js/gpt.js';
1688
1689      var gptScriptRequested   = false;
1690      var gptScriptLoaded      = false;
1691      var gptDecisionFinalized = false;
1692
1693      function redactUrl(rawUrl) {
1694        if (!rawUrl) return '';
1695        try {
1696          var url = new URL(rawUrl, window.location.origin);
1697          ['s', 'loc'].forEach(function (key) {
1698            if (url.searchParams.has(key)) url.searchParams.set(key, 'REDACTED');
1699          });
1700          return url.href;
1701        } catch (e) {
1702          return rawUrl;
1703        }
1704      }
1705
1706      // Returns null when consent state is not yet known (regulated, Klaro not loaded yet).
1707      // Returning null defers GPT loading until a consent signal arrives.
1708      function selectGptMode() {
1709        if (!window.__cmpRegion.regulated) return GPT_MODE_FULL;
1710
1711        var marketingConsent = getMarketingConsentState();
1712        if (marketingConsent === true)  return GPT_MODE_FULL;
1713        if (marketingConsent === false) return GPT_MODE_NPA;
1714
1715        // null = Klaro hasn't restored consent yet — wait
1716        return null;
1717      }
1718
1719      function dispatchGptReady(mode) {
1720        window.__gptMode  = mode;
1721        window.__gptReady = true;
1722        window.__wtwhConsentDebug.gptMode = mode;
1723
1724        window.dataLayer.push({ event: 'gpt_ready', gpt_mode: mode });
1725        dispatchWindowEvent('gpt_ready', { gpt_mode: mode });
1726        log('gpt_ready dispatched with mode:', mode);
1727      }
1728
1729      function configureGptAfterLoad(mode) {
1730        window.googletag.cmd.push(function () {
1731          try {
1732            if (typeof googletag.pubads !== 'function') {
1733              log('pubads() unavailable after GPT load');
1734              return;
1735            }
1736
1737            if (mode === GPT_MODE_NPA) {
1738              // Consent denied: serve non-personalized ads.
1739              // Uses standard GPT pipeline with no user signals.
1740              // Better fill rate than limited ads URL; compliant with
1741              // ad_storage: denied + nonPersonalizedAds: true.
1742              try {
1743                googletag.pubads().setPrivacySettings({
1744                  nonPersonalizedAds: true
1745                });
1746                log('Configured GPT for non-personalized ads (consent denied)');
1747              } catch (e) {
1748                log('Failed to set nonPersonalizedAds', e);
1749              }
1750            } else {
1751              log('Configured GPT for full personalized ads');
1752            }
1753
1754            var cleanPage = redactUrl(window.location.href);
1755            var cleanRef  = redactUrl(document.referrer);
1756
1757            try { googletag.pubads().set('page_url', cleanPage); } catch (e) {}
1758            if (cleanRef) {
1759              try { googletag.pubads().set('referrer_url', cleanRef); } catch (e) {}
1760            }
1761            try {
1762              googletag.pubads().setTargeting('s',   'REDACTED');
1763              googletag.pubads().setTargeting('loc', 'REDACTED');
1764            } catch (e) {}
1765
1766            dispatchGptReady(mode);
1767          } catch (e) {
1768            log('Error during GPT configuration', e);
1769          }
1770        });
1771      }
1772
1773      function loadGptScript(mode) {
1774        if (gptScriptRequested || gptScriptLoaded || gptDecisionFinalized) {
1775          log('GPT already requested/loaded — skipping');
1776          return;
1777        }
1778
1779        gptDecisionFinalized = true;
1780        gptScriptRequested   = true;
1781
1782        var script   = document.createElement('script');
1783        script.async = true;
1784        script.src   = GPT_URL;
1785
1786        script.onload = function () {
1787          gptScriptLoaded = true;
1788          log('GPT script loaded, mode:', mode);
1789          configureGptAfterLoad(mode);
1790        };
1791
1792        script.onerror = function () {
1793          gptScriptRequested   = false;
1794          gptScriptLoaded      = false;
1795          gptDecisionFinalized = false;
1796          log('Failed to load GPT script');
1797        };
1798
1799        document.head.appendChild(script);
1800        log('Requested GPT script, mode:', mode);
1801      }
1802
1803      function tryLoadGpt() {
1804        if (gptDecisionFinalized) return true;
1805        var mode = selectGptMode();
1806        if (mode === null) return false;
1807        loadGptScript(mode);
1808        return true;
1809      }
1810
1811      // Non-regulated: load immediately
1812      if (!window.__cmpRegion.regulated) {
1813        tryLoadGpt();
1814        return;
1815      }
1816
1817      // Regulated: wait for a consent signal before loading GPT
1818      window.addEventListener('consent_initialized', tryLoadGpt);
1819      window.addEventListener('consent_updated',     tryLoadGpt);
1820
1821      // Poll briefly in case Klaro resolves before listeners fire
1822      var pollCount    = 0;
1823      var maxPolls     = 3;
1824      var pollInterval = setInterval(function () {
1825        pollCount++;
1826        if (tryLoadGpt() || pollCount >= maxPolls) {
1827          clearInterval(pollInterval);
1828        }
1829      }, 100);
1830
1831      // Hard fallback: no consent signal after a short bootstrap grace period → load NPA
1832      setTimeout(function () {
1833        if (!gptDecisionFinalized) {
1834          log('Consent timeout — falling back to non-personalized GPT');
1835          loadGptScript(GPT_MODE_NPA);
1836        }
1837      }, 300);
1838    })();
1839  })();
1840</script>
vendor: 1 bytes, line 1840
1840
1841<script data-wtwh-analytics-loader>(function(w,d){'use strict';
1842var cfg={"scriptUrl":"https://scripts.wtwhmedia.com/developer/wtwh_analytics/env/prod/index.js","source":"homehealthcarenews.com","embedOrigins":["https://embeds.wtwhmedia.com","https://embeds.dev.wtwhmedia.com"],"props":{"traffic_channel":"direct_or_unknown","traffic_channel_group":"direct_or_unknown","traffic_type":"human_or_unknown","bot_category":""},"endpoint":"https://collect.arrowfly.com/v1/events","site":"homehealthcarenews.com","pageUrl":"https://homehealthcarenews.com/2026/09/what-aveanna-addus-and-pennant-revealed-about-growth-beyond-new-referrals/","country":"US","consentDenied":false};
1843var consentMessageType="arrowfly:analytics-consent";
1844if(w.__wtwhAnalyticsEdgeLoaderInstalled)return;
1845w.__wtwhAnalyticsEdgeLoaderInstalled=true;
1846var analytics=null;
1847var pageTracker=null;
1848var consentGranted=!cfg.consentDenied;
1849function browserConsent(){
1850  var n=w.navigator||{};
1851  return n.globalPrivacyControl!==true&&n.doNotTrack!=='1';
1852}
1853function canTrack(){return consentGranted&&browserConsent();}
1854function embedFrames(){
1855  return Array.prototype.filter.call(d.querySelectorAll('iframe[src]'),function(frame){try{return cfg.embedOrigins.indexOf(new URL(frame.src,w.location.href).origin)!==-1;}catch(_){return false;}});
1856}
1857function broadcastEmbedConsent(){
1858  var msg={type:consentMessageType,granted:canTrack()};
1859  if(canTrack()&&pageTracker&&pageTracker.context)msg.context=pageTracker.context();
1860  var frames=embedFrames();
1861  for(var i=0;i<frames.length;i++){
1862    try{
1863      var frame=frames[i];
1864      var targetOrigin=new URL(frame.src,w.location.href).origin;
1865      if(frame.contentWindow)frame.contentWindow.postMessage(msg,targetOrigin);
1866    }catch(_){}
1867  }
1868}
1869function startPageTracking(){
1870  if(!analytics||pageTracker||!canTrack())return;
1871  var api=w.wtwh&&w.wtwh.analytics;
1872  if(api&&typeof api.trackPage==='function'){
1873    pageTracker=api.trackPage(analytics,{props:Object.assign({source:'edge-router',analytics_surface:'web',country:cfg.country},cfg.props),onContext:function(){broadcastEmbedConsent();}});
1874    return;
1875  }
1876  analytics.track('page_view',Object.assign({source:'edge-router',analytics_surface:'web',country:cfg.country,navigation_type:'initial'},cfg.props),{page_url:cfg.pageUrl,referer:d.referrer||''});
1877  analytics.flush();
1878  pageTracker={destroy:function(){}};
1879}
1880function stopPageTracking(){
1881  if(!pageTracker)return;
1882  pageTracker.destroy();
1883  pageTracker=null;
1884}
1885function setConsent(granted){
1886  consentGranted=!!granted;
1887  if(consentGranted)startPageTracking();
1888  else {stopPageTracking();if(analytics)analytics.reset();}
1889  broadcastEmbedConsent();
1890}
1891function applyConsentEvent(event){
1892  var value=event&&event.detail&&event.detail.consent_analytics;
1893  if(value==='granted')setConsent(true);
1894  else if(value==='denied')setConsent(false);
1895}
1896function readKlaroConsent(){
1897  try{
1898    var manager=w.klaro&&typeof w.klaro.getManager==='function'&&w.klaro.getManager();
1899    if(manager&&manager.consents&&typeof manager.consents.analytics==='boolean'){
1900      setConsent(manager.consents.analytics);
1901      return true;
1902    }
1903  }catch(_){}
1904  return false;
1905}
1906function pollKlaroConsent(){
1907
1908  var attempts=0;
1909  var timer=w.setInterval(function(){
1910    attempts++;
1911    if(readKlaroConsent()||attempts>=20)w.clearInterval(timer);
1912  },500);
1913}
1914function start(){
1915  var api=w.wtwh&&w.wtwh.analytics;
1916  if(!api||typeof api.create!=='function')return;
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2009	<form role="search" method="get" class="search-form" action="https://homehealthcarenews.com/">
2010		<label>
2011			<span class="screen-reader-text">Search for:</span>
2012			<input type="search" class="search-field" placeholder="Search" name="s" />
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2014		<button class="search-submit js-search-focus-or-submit">
2015			<span class="screen-reader-text">Search Submit</span>
2016			<svg viewBox="0 0 16 16" width="14" height="14" class="icon icon-search"><path d="M14.7 13.3L11 9.6c.6-.9 1-2 1-3.1C12 3.5 9.5 1 6.5 1S1 3.5 1 6.5 3.5 12 6.5 12c1.2 0 2.2-.4 3.1-1l3.7 3.7 1.4-1.4zM2.5 6.5c0-2.2 1.8-4 4-4s4 1.8 4 4-1.8 4-4 4-4-1.8-4-4z"/></svg>			<span class="mobile-only">Go</span>
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2021				<ul class="social-media-nav"><li><a href="https://x.com/hhcarenews" class="social-link-twitter"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512" height="16" class="icon icon-twitter"><!--!Font Awesome Free 6.7.1 by @fontawesome - https://fontawesome.com License - https://fontawesome.com/license/free Copyright 2024 Fonticons, Inc.--><path d="M389.2 48h70.6L305.6 224.2 487 464H345L233.7 318.6 106.5 464H35.8L200.7 275.5 26.8 48H172.4L272.9 180.9 389.2 48zM364.4 421.8h39.1L151.1 88h-42L364.4 421.8z"/></svg></a></li><li><a href="https://www.linkedin.com/company/homehealthcarenews/" class="social-link-linkedin"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512" height="16" class="icon icon-linkedin"><path d="M100.3 480H7.4V180.9h92.9V480zM53.8 140.1C24.1 140.1 0 115.5 0 85.8 0 56.1 24.1 32 53.8 32c29.7 0 53.8 24.1 53.8 53.8 0 29.7-24.1 54.3-53.8 54.3zM448 480h-92.7V334.4c0-34.7-.7-79.2-48.3-79.2-48.3 0-55.7 37.7-55.7 76.7V480h-92.8V180.9h89.1v40.8h1.3c12.4-23.5 42.7-48.3 87.9-48.3 94 0 111.3 61.9 111.3 142.3V480z"/></svg></a></li></ul>
2022			</div> <!-- /.wrap -->
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2025
2026		<div class="wrap header-logo-nav-wrap">
2027
2028			<div class="header-logo-nav-container">
2029
2030				<div class="site-branding">
2031
2032					
2033						<a href="https://homehealthcarenews.com/" class="custom-logo-link" rel="home"><img width="2920" height="316" src="https://homehealthcarenews.com/w
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2034					
2035				</div><!-- .site-branding -->
2036
2037				<nav id="site-navigation" class="main-navigation main-navigation-desktop"><ul id="primary-menu" class="menu"><li id="menu-item-13144" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-13144"><a href="#">Compliance</a>
2038<ul class="sub-menu">
2039	<li id="menu-item-13145" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13145"><a href="https://homehealthcarenews.com/category/fraud/">Fraud</a></li>
2040	<li id="menu-item-13146" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13146"><a href="https://homehealthcarenews.com/category/legislation/">Legislation</a></li>
2041	<li id="menu-item-13147" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13147"><a href="https://homehealthcarenews.com/category/regulation/">Regulation</a></li>
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2045<ul class="sub-menu">
2046	<li id="menu-item-13149" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13149"><a href="https://homehealthcarenews.com/category/ma/">M&#038;A</a></li>
2047	<li id="menu-item-13150" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13150"><a href="https://homehealthcarenews.com/category/private-equity/">Private Equity</a></li>
2048	<li id="menu-item-13151" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13151"><a href="https://homehealthcarenews.com/category/startup/">Startup</a></li>
2049</ul>
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2052<ul class="sub-menu">
2053	<li id="menu-item-13153" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13153"><a href="https://homehealthcarenews.com/category/franchises/">Franchises</a></li>
2054	<li id="menu-item-13163" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13163"><a href="https://homehealthcarenews.com/category/sales-marketing/">Sales &#038; Marketing</a></li>
2055	<li id="menu-item-13154" class="menu-item menu-item-type-taxonomy menu-item-object-category current-post-ancestor current-menu-parent current-post-parent menu-item-13154"><a href="https://homehealthcarenews.com/category/staffing/">Staffing</a></li>
2056	<li id="menu-item-13155" class="menu-item menu-item-type-taxonomy menu-item-object-category current-post-ancestor current-menu-parent current-post-parent menu-item-13155"><a href="https://homehealthcarenews.com/category/technology/">Technology</a></li>
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2059<li id="menu-item-13156" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-13156"><a href="#">Reimbursement</a>
2060<ul class="sub-menu">
2061	<li id="menu-item-13158" class="menu-item menu-item-type-taxonomy menu-item-object-category current-post-ancestor current-menu-parent current-post-parent menu-item-13158"><a href="https://homehealthcarenews.com/category/medicaid/">Medicaid</a></li>
2062	<li id="menu-item-13165" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13165"><a href="https://homehealthcarenews.com/category/medicare-advantage/">Medicare Advantage</a></li>
2063	<li id="menu-item-13159" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13159"><a href="https://homehealthcarenews.com/category/medicare/">Medicare</a></li>
2064	<li id="menu-item-13157" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13157"><a href="https://homehealthcarenews.com/category/cms/">CMS</a></li>
2065</ul>
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2068<ul class="sub-menu">
2069	<li id="menu-item-13161" class="menu-item menu-item-type-taxonomy menu-item-object-category current-post-ancestor current-menu-parent current-post-parent menu-item-13161"><a href="https://homehealthcarenews.com/category/home-health-care/">Home Health Care</a></li>
2070	<li id="menu-item-13162" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13162"><a href="https://homehealthcarenews.com/category/hospice/">Hospice</a></li>
2071	<li id="menu-item-13166" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13166"><a href="https://homehealthcarenews.com/category/palliative-care/">Palliative Care</a></li>
2072	<li id="menu-item-13167" class="menu-item menu-item-type-taxonomy menu-item-object-category current-post-ancestor current-menu-parent current-post-parent menu-item-13167"><a href="https://homehealthcarenews.com/category/personal-home-care/">Personal Home Care</a></li>
2073</ul>
2074</li>
2075</ul></nav>
2076			</div> <!-- /.header-logo-nav-container -->
2077
2078		</div> <!-- /.wrap -->
2079
2080		<div class="site-mobile-header">
2081
2082			<div class="wrap site-mobile-header-wrap">
2083
2084				<div class="site-branding">
2085
2086					
2087						<a href="https://homehealthcarenews.com/" rel="home">
2087<img src="https://homehealthcarenews.com/wp-content/uploads/sites/2/2018/12/HHCN_Logo_Flat_Reverse-2.png" alt="Home Health Care News" class="custom-logo"></a>
2088
2089					
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2091
2092				<button class="site-mobile-menu-toggle js-site-mobile-menu-toggle">
2093					<span class="screen-reader-text">Toggle Menu</span>
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2095
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2097
2098			<div class="site-mobile-menu">
2099
2100				<div class="wrap">
2101
2102					
2103	<form role="search" method="get" class="search-form" action="https://homehealthcarenews.com/">
2104		<label>
2105			<span class="screen-reader-text">Search for:</span>
2106			<input type="search" class="search-field" placeholder="Search" name="s" />
2107		</label>
2108		<button class="search-submit js-search-focus-or-submit">
2109			<span class="screen-reader-text">Search Submit</span>
2110			<svg viewBox="0 0 16 16" width="14" height="14" class="icon icon-search"><path d="M14.7 13.3L11 9.6c.6-.9 1-2 1-3.1C12 3.5 9.5 1 6.5 1S1 3.5 1 6.5 3.5 12 6.5 12c1.2 0 2.2-.4 3.1-1l3.7 3.7 1.4-1.4zM2.5 6.5c0-2.2 1.8-4 4-4s4 1.8 4 4-1.8 4-4 4-4-1.8-4-4z"/></svg>			<span class="mobile-only">Go</span>
2111		</button>
2112	</form>
2113
2114	
2115					<nav id="site-navigation" class="main-navigation main-navigation-mobile"><ul id="primary-menu" class="menu"><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-13144"><a href="#">Compliance</a>
2116<ul class="sub-menu">
2117	<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13145"><a href="https://homehealthcarenews.com/category/fraud/">Fraud</a></li>
2118	<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13146"><a href="https://homehealthcarenews.com/category/legislation/">Legislation</a></li>
2119	<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13147"><a href="https://homehealthcarenews.com/category/regulation/">Regulation</a></li>
2120</ul>
2121</li>
2122<li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-13148"><a href="#">Finance</a>
2123<ul class="sub-menu">
2124	<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13149"><a href="https://homehealthcarenews.com/category/ma/">M&#038;A</a></li>
2125	<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13150"><a href="https://homehealthcarenews.com/category/private-equity/">Private Equity</a></li>
2126	<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13151"><a href="https://homehealthcarenews.com/category/startup/">Startup</a></li>
2127</ul>
2128</li>
2129<li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-13152"><a href="#">Operations</a>
2130<ul class="sub-menu">
2131	<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13153"><a href="https://homehealthcarenews.com/category/franchises/">Franchises</a></li>
2132	<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13163"><a href="https://homehealthcarenews.com/category/sales-marketing/">Sales &#038; Marketing</a></li>
2133	<li class="menu-item menu-item-type-taxonomy menu-item-object-category current-post-ancestor current-menu-parent current-post-parent menu-item-13154"><a href="https://homehealthcarenews.com/category/staffing/">Staffing</a></li>
2134	<li class="menu-item menu-item-type-taxonomy menu-item-object-category current-post-ancestor current-menu-parent current-post-parent menu-item-13155"><a href="https://homehealthcarenews.com/category/technology/">Technology</a></li>
2135</ul>
2136</li>
2137<li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-13156"><a href="#">Reimbursement</a>
2138<ul class="sub-menu">
2139	<li class="menu-item menu-item-type-taxonomy menu-item-object-category current-post-ancestor current-menu-parent current-post-parent menu-item-13158"><a href="https://homehealthcarenews.com/category/medicaid/">Medicaid</a></li>
2140	<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13165"><a href="https://homehealthcarenews.com/category/medicare-advantage/">Medicare Advantage</a></li>
2141	<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13159"><a href="https://homehealthcarenews.com/category/medicare/">Medicare</a></li>
2142	<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13157"><a href="https://homehealthcarenews.com/category/cms/">CMS</a></li>
2143</ul>
2144</li>
2145<li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-13160"><a href="#">Service Types</a>
2146<ul class="sub-menu">
2147	<li class="menu-item menu-item-type-taxonomy menu-item-object-category current-post-ancestor current-menu-parent current-post-parent menu-item-13161"><a href="https://homehealthcarenews.com/category/home-health-care/">Home Health Care</a></li>
2148	<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13162"><a href="https://homehealthcarenews.com/category/hospice/">Hospice</a></li>
2149	<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13166"><a href="https://homehealthcarenews.com/category/palliative-care/">Palliative Care</a></li>
2150	<li class="menu-item menu-item-type-taxonomy menu-item-object-category current-post-ancestor current-menu-parent current-post-parent menu-item-13167"><a href="https://homehealthcarenews.com/category/personal-home-care/">Personal Home Care</a></li>
2151</ul>
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2238		<h1 class="entry-title">What Aveanna, Addus And Pennant Revealed About Growth Beyond New Referrals</h1>
2239		<div class="entry-meta">
2240			<span class="byline"> By <span class="author vcard"><a class="url fn n" href="https://homehealthcarenews.com/author/mgonzales/">Morgan Gonzales</a></span></span> | <span class="posted-on"><time class="entry-date published" datetime="2026-09-24T15:16:45-05:00">September 24, 2026</time><time class="updated" datetime="2026-09-24T15:25:21-05:00">September 24, 2026</time></span>		</div><!-- .entry-meta -->
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2300<div class="wp-block-media-text alignwide is-stacked-on-mobile" style="grid-template-columns:18% auto"><figure class="wp-block-media-text__media"><img decoding="async" width="1024" height="1024" src="https://homehealthcarenews.com/w
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2301<h2 class="wp-block-heading" id="h-this-article-is-a-part-of-your-hhcn-membership">This article is a part of your HHCN+ Membership</h2>
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2305
2306<p class="wp-block-paragraph">Last week, several large, publicly traded home-based care providers took the stage at the 2026 Jefferies Healthcare Services and Technology Conference, offering a back-to-back look at how the industry&#8217;s biggest operators are thinking about growth heading into 2027. </p>
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2310<p class="wp-block-paragraph">Aveanna Healthcare Holdings Inc. (Nasdaq: AVAH), Addus HomeCare Corp. (Nasdaq: ADUS) and the Pennant Group Inc. (Nasdaq: PNTG) were among the presenters. </p>
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2314<p class="wp-block-paragraph">A theme quickly emerged across the conversations: With reimbursement rates stabilizing but not necessarily accelerating, these companies are increasingly looking inward — to staffing, technology and leadership — to unlock growth that does not depend on winning a new referral or landing a new client. </p><div class="inner-content-ad"><div id='div-gpt-homehealthcare_midarticle1'>
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2320</div><div class="ad-notice">Advertisement</div></div>
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2324<p class="wp-block-paragraph">In this week’s exclusive, members-only HHCN+ Update, I synthesize these presentations, offering analysis and key takeaways, including:  </p>
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2328<p class="wp-block-paragraph">— How Aveanna is filling authorized hours through wage increases </p>
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2332<p class="wp-block-paragraph">— How Addus is taking a tech-driven approach to improving fill rates </p><div class="inner-content-ad"><div id='div-gpt-homehealthcare_midarticle2'>
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2333<script>
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2338</div><div class="ad-notice">Advertisement</div></div>
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2342<p class="wp-block-paragraph">— How Pennant is focusing on a foundation of strong leadership  </p>
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2346<h3 id="h-new-rate-hike-better-wages" class="wp-block-heading">New rate hike, better wages</h3>
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2350<p class="wp-block-paragraph">I often discuss referral strategies and client acquisition trends with providers. Those conversations are predicated on the idea of getting new hours, new clients, new patients. So during the Jefferies presentations, I was interested to learn more about the providers’ approach to growth through another avenue: filling already-authorized hours.   </p>
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2354<p class="wp-block-paragraph">The <a href="https://homehealthcarenews.com/2026/09/aveanna-sees-california-as-next-growth-driver-following-long-awaited-medicaid-rate-boost/" target="_blank" rel="noreferrer noopener">top-line news</a> from the Aveanna presentation, at least to me, was the new tailwind for the company’s California business. Aveanna CEO Jeff Shaner has previously talked to me about how the company&#8217;s California operations have suffered from a seven-year-long rate-increase drought.  </p>
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2358<p class="wp-block-paragraph">“The wage dynamics are completely out of balance with the rate,” Shaner said last December. “That won’t change until we can get California to do a significant investment in home-based nursing.” </p>
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2362<p class="wp-block-paragraph">Aveanna is an Atlanta-based provider of pediatric and adult home health, home care and medical solutions services, operating in 32 states. </p>
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2366<p class="wp-block-paragraph">At Jefferies, Shaner said that a Medicaid rate increase, slated to go into effect on Jan. 1, 2027, means that all 32 states in which the company operates now have had meaningful rate increases. The rate hike will lead to hundreds of families able to receive care in their homes, rather than in hospitals, the CEO said.  </p>
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2370<p class="wp-block-paragraph">While celebrating the California news, Aveanna leadership also addressed how the company can continue to grow once that tailwind fades. </p>
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2372
2373
2374<p class="wp-block-paragraph">“That was a nice step for us, but going forward, it&#8217;s not going to be the chunky 20% increase, 30% increase,” said Aveanna CFO Matt Buckhalter. “It&#8217;s going to be 7,10 states a year that are 4%, 7%, 8%, 10%, and every once in a while you have one that comes out of left field, as we did with Wisconsin this year. [A] 38% increase that came out of nowhere. Those are great, but now we&#8217;ve gotten to a place where we can just compete consistently.” </p>
2375
2376
2377
2378<p class="wp-block-paragraph">With more sustainable rates, but without reason to anticipate another one of those &#8220;chunky&#8221; increases anytime soon, Aveanna must grow in a different way. That&#8217;s where filling already-authorized hours comes in. </p>
2379
2380
2381
2382<p class="wp-block-paragraph">Speaking about California, Shaner said that his very first priority in the state will be to improve the company’s fill rate within the state.  </p>
2383
2384
2385
2386<p class="wp-block-paragraph">“We&#8217;ve dropped almost down to roughly 50% of our hours actually being staffed that were authorized,” he said. “That&#8217;s very, very low for us. So the opportunity to get those nurses that are currently working paid a higher wage, even before the rate increase goes into place, is our goal and our focus for Q4. We&#8217;ll then start applying new wage rates and recruiting and starting in January to really try to pull through new patients.”  </p>
2387
2388
2389
2390<p class="wp-block-paragraph">The rate increase allows the company to raise caregiver wages; higher wages draw new nurses; and additional nurses mean a higher fill rate. In other words, without landing a single new patient, Aveanna is positioning itself for meaningful growth simply by better serving the demand it already has on the books — a reminder that in a heavily regulated, staffing-constrained industry, capacity can be as valuable a growth lever as census. </p>
2391
2392
2393
2394<h3 id="h-technology-for-the-fill-rate-win" class="wp-block-heading">Technology for the fill rate win</h3>
2395
2396
2397
2398<p class="wp-block-paragraph">Addus is taking another approach to increasing fill rates, one that relies on taps on a caregiver&#8217;s phone. </p>
2399
2400
2401
2402<p class="wp-block-paragraph">To take better advantage of authorized hours, the company’s leadership has bet on a caregiver app called Addus Connect, as well as other measures to improve c
2402onditions for frontline workers. I’ve written about this app before; it allows caregivers to view information like upcoming shifts and completed hours. CEO Dirk Allison has already touted slightly reduced turnover that he credits to the app.  </p>
2403
2404
2405
2406<p class="wp-block-paragraph">The app also lets the provider use all its authorized hours, company leadership said at Jefferies. This is especially crucial in a rate environment that is unlikely to change meaningfully, according to Addus CFO Brian Poff. </p>
2407
2408
2409
2410<p class="wp-block-paragraph">“There&#8217;s probably not going to be a lot of impact in increasing the total rate,” Poff said. “It&#8217;s really going to be [an] increase in hours … I wouldn&#8217;t really think of it as a margin expansion opportunity, but more so just about volume potential opportunities.” </p>
2411
2412
2413
2414<p class="wp-block-paragraph">Illinois-based Addus provides primarily personal home care as well as home health and hospice services. </p>
2415
2416
2417
2418<p class="wp-block-paragraph">In Illinois, Addus’ fill rate is currently in the upper 80%, Poff said, thanks to the caregiver app. The company next rolled the app out in Texas, and has since seen fill rate improvement there, as well.  </p>
2419
2420
2421
2422<p class="wp-block-paragraph">&#8220;So I think you know our hope and our, I guess, anticipation is that as we roll this out in more states, we become more efficient,” he said. “Can we get our consolidated 84%, 85% &#8230; up into that upper 80% range?” </p>
2423
2424
2425
2426<p class="wp-block-paragraph">Taken together, these two companies illustrate two distinct paths to the same destination. Aveanna is approaching its fill-rate problem with wage increases made possible by a meaningful rate bump, while Addus is tackling the same problem through technology. Neither approach requires winning a new referral source or a new client — a notable contrast to how growth conversations in this space usually unfold. </p>
2427
2428
2429
2430<h3 id="h-the-role-of-leadership-nbsp" class="wp-block-heading"><strong>The role of leadership </strong> </h3>
2431
2432
2433
2434<p class="wp-block-paragraph">Pennant did not use the same terminology as Addus and Aveanna. The concept of “authorized hours” is a Medicaid term. But Pennant leadership did directly support the core underlying principle at play for Aveanna and Addus: growth is not constrained by a lack of patient demand.  </p>
2435
2436
2437
2438<p class="wp-block-paragraph">Leadership framed the company&#8217;s staffing and clinical-capacity constraints not as a limitation, but as a solvable problem — one rooted in culture rather than reimbursement. </p>
2439
2440
2441
2442<p class="wp-block-paragraph">&#8220;We are a leadership company first,” said Pennant CEO Brent Guerisoli. &#8220;The reason for that is we fundamentally believe [that] if we have the right leaders in place in our local operations, they&#8217;re going to create an environment where employees want to work, and by extension, we&#8217;ll have opportunities to serve the communities in a greater way.” </p>
2443
2444
2445
2446<p class="wp-block-paragraph">Eagle, Idaho-based Pennant provides home health, hospice, senior living and home care services. </p>
2447
2448
2449
2450<p class="wp-block-paragraph">I was glad Guerisoli raised the company&#8217;s underlying approach to improving staffing. It&#8217;s easy to say that the key to solving a recruitment or retention problem is becoming an employer of choice. But his framing — that the company&#8217;s entire growth thesis starts with leadership, not with a specific tactic or technology — offers other providers a useful note to reflect on: whether their leadership is fostering the kind of environment people want to work within, whether leaders need additional support, or whether new leaders are needed. </p>
2451
2452
2453
2454<p class="wp-block-paragraph">As always, the takeaways from what these large providers discuss often serve as important tips or thought exercises for providers of a variety of sizes and services. To underscore what I heard from these panels: when rates or other important elements appear static, the real growth opportunity lies in unlocking capacity that&#8217;s already sitting on the table — capacity constrained by staffing and clinical bandwidth, rather than a lack of patient demand. </p>
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2497		<h3 class="section-title">Companies featured in this article:</h3>
2498
2499		<p class="companies-list"><a href="https://homehealthcarenews.com/company/addus-homecare/" rel="tag">Addus HomeCare</a>, <a href="https://homehealthcarenews.com/company/aveanna-healthcare/" rel="tag">Aveanna Healthcare</a>, <a href="https://homehealthcarenews.com/company/the-pennant-group/" rel="tag">The Pennant Group</a></p>
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2506
2507	<img alt='' src='https://secure.gravatar.com/avatar/8b8cfdab36b4ca74e2b43f219edee4c63720e4db687c9ff5e91593cbc03c5005?s=100&#038;d=mm&#038;r=g' srcset='https://secure.gravatar.com/avatar/8b8cfdab36b4ca74e2b43f219edee4c63720e4db687c9ff5e91593cbc03c5005?s=200&#038;d=mm&#038;r=g 2x' class='avatar avatar-100 photo' height='100' width='100' decoding='async'/>
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2511		<h3 class="author-name"><a href="https://homehealthcarenews.com/author/mgonzales/">Morgan Gonzales</a></h3>
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2514			<p>Morgan Gonzales is an award-winning reporter and associate editor of Home Health Care News. She received her bachelor's degree from the University of South Carolina and her master's from the University of Georgia. Her work has appeared in Behavioral Health Business, KFF Health News, Dallas Morning News and U.S. News and World Report. When not reporting, Morgan is usually on a trail, doing yoga, or cuddling with her cats, Ellen and Ocho.</p>
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2599	.hhcn-plus-latest-activity-widget .title{
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2613	<p class="post-category post-category-tag">
2614		<span>Key Insights</span>
2615	</p>
2616<div class="hhcn-plus-latest-activity-widget"><div class="listing-item"><a class="title" href="https://homehealthcarenews.com/2026/10/why-behavioral-health-and-dementia-care-are-becoming-table-stakes-in-home-based-care/">Why Behavioral Health And Dementia Care Are Becoming Table Stakes In Home-Based Care</a></div></div>
2617	<!--<p class="post-category post-category-tag">
2618		<span>HHCN + Talks</span>
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2620[display-posts taxonomy="category" tax_term="hhcn plus,talks" tax_operator="AND" taxonomy_2="category" tax_2_term="report" tax_2_operator="NOT IN" wrapper="div"  meta_key="_thumbnail_id" posts_per_page="1" include_excerpt="false" include_excerpt_dash="false" excerpt_length="30"  excerpt_more_link="false" wrapper_class="hhcn-plus-latest-activity-widget"]-->
2621	<p class="post-category post-category-tag">
2622		<span>Key Insights</span>
2623	</p>
2624<div class="hhcn-plus-latest-activity-widget"><div class="listing-item"><a class="title" href="https://homehealthcarenews.com/2026/09/compliance-and-scarcity-define-the-next-wave-of-home-based-care-dealmaking/">Compliance And Scarcity Define The Next Wave Of Home-Based Care Dealmaking </a></div></div>
2625	<p class="post-category post-category-tag">
2626		<span>Exclusive Report</span>
2627	</p>
2628<div class="hhcn-plus-latest-activity-widget"><div class="listing-item"><a class="title" href="https://homehealthcarenews.com/2023/07/hhcn-report-the-rising-hospital-at-home-markets-big-winners/">HHCN+ Report: The Booming Hospital-At-Home Market’s Big Winners</a></div></div>
2629	<p class="post-category post-category-tag">
2630		<span>Key Insights</span>
2631	</p>
2632<div class="hhcn-plus-latest-activity-widget"><div class="listing-item"><a class="title" href="https://homehealthcarenews.com/2026/09/new-modivcare-personal-care-ceo-marsha-ramos-eyes-medicare-reform-sustainable-growth/">New Modivcare Personal Care CEO Marsha Ramos Eyes Medicare Reform, Sustainable Growth</a></div></div></div></section><section id="agingmedia_related_posts_with_ad-3" class="widget widget_agingmedia_related_posts_with_ad"><h2 class="widget-title">Related Posts</h2>
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2646
2647	<h2 class="entry-title"><a href="https://homehealthcarenews.com/2026/10/why-behavioral-health-and-dementia-care-are-becoming-table-stakes-in-home-based-care/">Why Behavioral Health And Dementia Care Are Becoming Table Stakes In Home-Based Care</a></h2>
2648	<div class="entry-meta">
2649		<span class="posted-on"><time class="entry-date published" datetime="2026-10-01T15:22:33-05:00">October 1, 2026</time><time class="updated" datetime="2026-10-01T15:25:15-05:00">October 1, 2026</time></span>	</div><!-- .entry-meta -->
2650
2651</article><!-- #post-## -->
2652
2653<article id="post-32340" class="entry-block entry-block-normal post-32340 post type-post status-publish format-standard has-post-thumbnail hentry category-featured category-hhcn-plus category-ma tag-livewell-partners tag-mertz-taggart tag-robinsoncole amn_content_type-featured amn_content_type-news amn_word_count-701_to_1200">
2654
2655	<div class="category-tag-holder">
2656		<a href="https://homehealthcarenews.com/category/ma/" class="post-category post-category-tag"><span>M&amp;A</span></a>	</div> <!-- /.category-tag-holder -->
2657
2658	<h2 class="entry-title"><a href="https://homehealthcarenews.com/2026/09/compliance-and-scarcity-define-the-next-wave-of-home-based-care-dealmaking/">Compliance And Scarcity Define The Next Wave Of Home-Based Care Dealmaking </a></h2>
2659	<div class="entry-meta">
2660		<span class="posted-on"><time class="entry-date published" datetime="2026-09-30T13:10:28-05:00">September 30, 2026</time><time class="updated" datetime="2026-09-30T13:10:30-05:00">September 30, 2026</time></span>	</div><!-- .entry-meta -->
2661
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2663
2664<article id="post-32338" class="entry-block entry-block-normal post-32338 post type-post status-publish format-standard has-post-thumbnail hentry category-featured category-hhcn-plus category-medicaid category-medicare category-personal-home-care tag-modivcare amn_content_type-featured amn_word_count-701_to_1200">
2665
2666	<div class="category-tag-holder">
2667		<a href="https://homehealthcarenews.com/category/personal-home-care/" class="post-category post-category-tag"><span>Personal Home Care</span></a>	</div> <!-- /.category-tag-holder -->
2668
2669	<h2 class="entry-title"><a href="https://homehealthcarenews.com/2026/09/new-modivcare-personal-care-ceo-marsha-ramos-eyes-medicare-reform-sustainable-growth/">New Modivcare Personal Care CEO Marsha Ramos Eyes Medicare Reform, Sustainable Growth</a></h2>
2670	<div class="entry-meta">
2671		<span class="posted-on"><time class="entry-date published" datetime="2026-09-29T15:44:08-05:00">September 29, 2026</time><time class="updated" datetime="2026-09-29T15:44:09-05:00">September 29, 2026</time></span>	</div><!-- .entry-meta -->
2672
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2686			
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2689
2690					<h2 class="entry-title">
2691						<a href="https://homehealthcarenews.com/survey-ebook/home-based-care-outlook-2026/">Realigning Priorities for a New Era of Home-Based Care</a>
2692					</h2>
2693
2694					<div class="excerpt">
2695											</div>
2696
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2698
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2702
2703					<h2 class="entry-title">
2704						<a href="https://homehealthcarenews.com/surveys/technology-and-efficiency-in-home-based-care-2026/">Driving Efficiency and Improving Outcomes: Inside the 2026 Tech Landscape for Home-Based Care</a>
2705					</h2>
2706
2707					<div class="excerpt">
2708											</div>
2709
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2711
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2715
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2717						<a href="https://homehealthcarenews.com/surveys/how-technology-is-transforming-care-at-home/">How Technology Is Transforming Care at Home</a>
2718					</h2>
2719
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2721											</div>
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vendor: 1 bytes, line 2882
2882
2883<script id="wp-parsely-recommended-widget-js" defer="defer" src="https://homehealthcarenews.com/wp-content/plugins/wp-parsely/build/recommended-widget.js?ver=e833ba42393c8a18816c"></script>
vendor: 1 bytes, line 2883
2883
2884<script id="wp-emoji-settings" type="application/json">
2885{"baseUrl":"https://s.w.org/images/core/emoji/17.0.2/72x72/","ext":".png","svgUrl":"https://s.w.org/images/core/emoji/17.0.2/svg/","svgExt":".svg","source":{"concatemoji":"https://homehealthcarenews.com/wp-includes/js/wp-emoji-release.min.js?ver=7.0.5"}}
2886</script>
vendor: 1 bytes, line 2886
2886
2887<script type="module">
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2890//# sourceURL=https://homehealthcarenews.com/wp-includes/js/wp-emoji-loader.min.js
2891</script>
2891
2892
2893<script>(function(){function c(){var b=a.contentDocument||(a.contentWindow&&a.contentWindow.document);if(b){var d=b.createElement('script');d.innerHTML="window.__CF$cv$params={r:'a4403df64ea3e826',t:'MTc5MDkwNzc3NA=='};var a=document.createElement('script');a.src='/cdn-cgi/challenge-platform/scripts/jsd/main.js';document.getElementsByTagName('head')[0].appendChild(a);";b.getElementsByTagName('head')[0].appendChild(d)}}if(document.body){var a=document.createElement('iframe');a.height=1;a.width=1;a.style.position='absolute';a.style.top=0;a.style.left=0;a.style.border='none';a.style.visibility='hidden';document.body.appendChild(a);if('loading'!==document.readyState)c();else if(window.addEventListener)document.addEventListener('DOMContentLoaded',c);else{var e=document.onreadystatechange||function(){};document.onreadystatechange=function(b){e(b);'loading'!==document.readyState&&(document.onreadystatechange=e,c())}}}})();</script>
2893</body>
2894</html>

Line numbers count LF bytes from the start of the resource, as the search results do. Vendor segments are library code the classifier recognised; they are stored but not indexed. Bytes are shown as Latin1 characters, one per byte.