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179Beyond Care Delivery:<br></span></p><p 180style="text-align: left; margin: 0;"><span 181style="color: white; font-family: Tahoma; font-size: 36pt;">HOW HOSPITALS ARE ENTERING</span></p><p 182style="text-align: left; margin: 0;"><span 183style="color: white; font-family: Tahoma; font-size: 36pt;">THE â¬1B HEALTHTECH SERVICES MARKET</span></p><p 184style="text-align: left;"><a 185href=https://research2guidance.com/beyond-care-delivery-how-hospitals-are-entering-the-e1b-healthtech-services-market/ target=_blank rel="noopener noreferrer"><span 186lang=EN-US style="margin: 0px; color: white; letter-spacing: 0.35pt; font-family: 'Tahoma',sans-serif; font-size: 24pt;">Read the article</span></a></p><p></p></div></div><div 187class="item"style=background:url(https://research2guidance.com/wp-content/uploads/2022/02/The-Rise-of-Companion-Apps_R2G-Pharma-Report.jpg); ><div 188class=banner><p 189class=h1></p><p 190style="text-align: left;"><span 191lang=EN-US style="margin: 0px; color: #white; letter-spacing: 0.35pt; font-family: 'Tahoma',sans-serif; font-size: 24pt;">New R2G Report</span></p><p 192style="text-align: left; margin: 0;"><span 193style="color: #white; font-family: Tahoma; font-size: 36pt;">THE RISE OF COMPANION APPS:</span></p><p 194style="text-align: left; margin: 0;"><span 195style="color: #white; font-family: Tahoma; font-size: 36pt;">A $20B OPPORTUNITY FOR PHARMA BY 2029</span></p><p 196style="text-align: left;"><a 197href=https://research2guidance.com/product/the-rise-of-companion-apps-a-20b-opportunity-for-pharma-by-2029/ ><span 198lang=EN-US style="margin: 0px; color: white; letter-spacing: 0.35pt; font-family: 'Tahoma',sans-serif; font-size: 24pt;">Preview here</span></a></p><p></p></div></div><div 199class="item"style=background:url(https://research2guidance.com/wp-content/uploads/2023/03/Digital-Longevity-Solutions-Mapping-by-R2GConnect.jpg); ><div 200class=banner><p 201class=h1></p><p 202style="text-align: left;"><span 203lang=EN-US style="margin: 0px; color: white; letter-spacing: 0.35pt; font-family: 'Tahoma',sans-serif; font-size: 24pt;">HealthTech Insights</span></p><p 204style="text-align: left; margin: 0;"><span 205style="color: white; font-family: Tahoma; font-size: 36pt;">DIGITAL LONGEVITY: FROM HYPE TO</span></p><p 206style="text-align: left; margin: 0;"><span 207style="color: white; font-family: Tahoma; font-size: 36pt;">HEALTHTECH’s NEXT INVESTMENT MAGNET<br> 208</span></p><p 209style="text-align: left;"><a 210href=https://research2guidance.com/digital-longevity-from-hype-to-healthtechs-next-investment-magnet/ target=_blank rel="noopener noreferrer"><span 211lang=EN-US style="margin: 0px; color: white; letter-spacing: 0.35pt; font-family: 'Tahoma',sans-serif; font-size: 24pt;">Read the article</span></a></p></div></div></div> 212<a
213class="left carousel-control" href=#frontcarousel data-slide=prev><img 214src=https://research2guidance.com/wp-content/themes/r2g/inc/img/arrow_left.png></a> 215<a 216class="right carousel-control" href=#frontcarousel data-slide=next><img 217src=https://research2guidance.com/wp-content/themes/r2g/inc/img/arrow_right.png></a></div><div 218class="container m30 whatwedo"><h2>We are the analyst and strategy consulting company for the digital health industry</h2><p 219class=center><a 220href=/services/ >View What We Do</a></p></div><div 221class="container front-padding p0 latest"><div 222class=front-posts><p 223class=h1>Latest Articles</p><div 224class="col-sm-4 col-xs-12 col-md-4"><a 225href=https://research2guidance.com/developing-a-diga-is-it-worth-the-investment/ ><div 226class=front-blog-img><img 227width=300 height=226 src=https://research2guidance.com/wp-content/uploads/2026/07/DiGA-Business-model-by-R2G-300x226.jpg class="attachment-medium size-medium wp-post-image" alt=DiGA-Business-model-by-R2G loading=lazy srcset="https://research2guidance.com/wp-content/uploads/2026/07/DiGA-Business-model-by-R2G-300x226.jpg 300w, https://research2guidance.com/wp-content/uploads/2026/07/DiGA-Business-model-by-R2G-270x204.jpg 270w, https://research2guidance.com/wp-content/uploads/2026/07/DiGA-Business-model-by-R2G-400x300.jpg 400w, https://research2guidance.com/wp-content/uploads/2026/07/DiGA-Business-model-by-R2G.jpg 594w" sizes="(max-width: 300px) 100vw, 300px"></div><h4>Developing a DiGA: Is It Worth the Investment?</h4><span 228class=front-date>Published: July 7, 2026</span><p>The German DiGA market grew 61% in 2025 to reach â¬171M â yet only 7% of companies that consult...<center><div 229class="btn btn-blue-full">view more</div></center></a></div><div 230class="col-sm-4 col-xs-12 col-md-4"><a 231href=https://research2guidance.com/ai-in-mental-health-2026-clinical-infrastructure-wins-the-funding-race-and-wellness-apps-are-priced-out/ ><div 232class=front-blog-img><img 233width=300 height=224 src=https://research2guidance.com/wp-content/uploads/2026/05/AI-mental-health-_R2G-home-page-300x224.jpg class="attachment-medium size-medium wp-post-image" alt="AI mental health _R2G home page" loading=lazy srcset="https://research2guidance.com/wp-content/uploads/2026/05/AI-mental-health-_R2G-home-page-300x224.jpg 300w, https://research2guidance.com/wp-content/uploads/2026/05/AI-mental-health-_R2G-home-page-270x202.jpg 270w, https://research2guidance.com/wp-content/uploads/2026/05/AI-mental-health-_R2G-home-page-768x575.jpg 768w, https://research2guidance.com/wp-content/uploads/2026/05/AI-mental-health-_R2G-home-page-400x300.jpg 400w, https://research2guidance.com/wp-content/uploads/2026/05/AI-mental-health-_R2G-home-page-600x449.jpg 600w, https://research2guidance.com/wp-content/uploads/2026/05/AI-mental-health-_R2G-home-page.jpg 897w" sizes="(max-width: 300px) 100vw, 300px"></div><h4>AI in Mental Health 2026: Clinical Infrastructure Wins the Funding Race – and Wellness Apps Are Priced Out</h4><span 234class=front-date>Published: May 22, 2026</span><p>Mental health funding hit record levels in 2026, but capital is concentrating sharply on a very specific shape of...<center><div 235class="btn btn-blue-full">view more</div></center></a></div><div 236class="col-sm-4 col-xs-12 col-md-4"><a 237href=https://research2guidance.com/health-plan-ai-adoption-why-eu-payers-trail-the-us-and-where-the-white-space-sits-for-healthtech-vendors/ ><div 238class=front-blog-img><img 239width=300 height=227 src=https://research2guidance.com/wp-content/uploads/2026/05/European-Health-Plans-lack-significantly-behind-its-US-counterparts-in-AI-tool-implementation-300x227.jpg class="attachment-medium size-medium wp-post-image" alt=European-Health-Plans-lack-significantly-behind-its-US-counterparts-in-AI-tool-implementation loading=lazy srcset="https://research2guidance.com/wp-content/uploads/2026/05/European-Health-Plans-lack-significantly-behind-its-US-counterparts-in-AI-tool-implementation-300x227.jpg 300w, https://research2guidance.com/wp-content/uploads/2026/05/European-Health-Plans-lack-significantly-behind-its-US-counterparts-in-AI-tool-implementation-270x204.jpg 270w, https://research2guidance.com/wp-content/uploads/2026/05/European-Health-Plans-lack-significantly-behind-its-US-counterparts-in-AI-tool-implementation.jpg 596w" sizes="(max-width: 300px) 100v
239w, 300px"></div><h4>Health Plan AI Adoption: Why EU Payers Trail the US â and Where the White Space Sits for HealthTech Vendors</h4><span 240class=front-date>Published: May 12, 2026</span><p>The analysis of AI deployment across the top 20 health insurers in the US and Europe reveals a clear...<center><div 241class="btn btn-blue-full">view more</div></center></a></div></div></div><div 242class=bg-light><div 243id=customercarousel class="container carousel slide carousel-fade" data-ride=carousel data-interval=4000><div 244class="front-posts col-md-12 "><h1 class="center text-red">Latest Work We Did For Our Customers</h1><div 245class=carousel-wrapper><div 246class="owl-carousel owl-theme"><div 247class="item active"><a 248href=https://research2guidance.com/strategic-market-entry-blueprint-for-the-digital-multiple-sclerosis-ms-solution-market/ ><img 249width=280 height=160 src=https://research2guidance.com/wp-content/uploads/2022/09/MS-digital-solutions-min-1-280x160.png class="attachment-smallslider size-smallslider wp-post-image" alt="Strategic market entry blueprint for the Digital MS solution market" loading=lazy srcset="https://research2guidance.com/wp-content/uploads/2022/09/MS-digital-solutions-min-1-280x160.png 280w, https://research2guidance.com/wp-content/uploads/2022/09/MS-digital-solutions-min-1-300x170.png 300w, https://research2guidance.com/wp-content/uploads/2022/09/MS-digital-solutions-min-1-270x153.png 270w, https://research2guidance.com/wp-content/uploads/2022/09/MS-digital-solutions-min-1-600x341.png 600w, https://research2guidance.com/wp-content/uploads/2022/09/MS-digital-solutions-min-1.png 606w" sizes="(max-width: 280px) 100vw, 280px"><h4 class="text-grey">Strategic market entry blueprint for the Digital Multiple Sclerosis (MS) solution market</h4><p>Explore how the R2G consulting team conducted market and competitor analysis to define market entry strategies of digital MS...</p></a></div><div 250class=item><a 251href=https://research2guidance.com/r2g-conducted-a-market-scan-and-best-in-class-analysis-to-build-digital-ecosystem-for-a-global-medical-device-company/ ><img 252width=280 height=160 src=https://research2guidance.com/wp-content/uploads/2021/12/R2G-Case-Story-LF-min-280x160.png class="attachment-smallslider size-smallslider wp-post-image" alt="market scan and best-in-class analysis to build digital ecosystem for a global medical device company" loading=lazy><h4 class="text-grey">Market scan and best-in-class analysis to build digital ecosystem for a global medical device company</h4><p>Find out how R2G assisted a global medical device company in market scan and best-in-class analysis to build a...</p></a></div><div 253class=item><a 254href=https://research2guidance.com/commercial-due-diligence-on-selected-digital-health-startups-for-an-international-life-science-incubator/ ><img 255width=280 height=160 src=https://research2guidance.com/wp-content/uploads/2020/07/Facilitation-of-the-digital-health-strategy-process-for-Berlin--280x160.png class="attachment-smallslider size-smallslider wp-post-image" alt="Commercial due diligence on selected digital health startups for an international life science incubator" loading=lazy><h4 class="text-grey">Commercial due diligence on selected digital health startups for an international life science incubator</h4><p>R2G consulting team supported a leading international life science incubator by conducting commercial due diligence (CDD) to evaluate the...</p></a></div><div 256class=item><a 257href=https://research2guidance.com/api-sdk-strategy-development-support-for-a-global-digital-chronic-care-service-provider/ ><img 258width=280 height=160 src=https://research2guidance.com/wp-content/uploads/2021/05/API-_SDK-strategy-development-support-for-a-global-digital-chronic-care-service-provider-min-280x160.png class="attachment-smallslider size-smallslider wp-post-image" alt="API _SDK strategy development support for a global digital chronic care service provider" loading=lazy><h4 class="text-grey">API/SDK strategy development support for a global digital chronic care service provider</h4><p>Explore how R2G’s consulting team conducted a deep dive into the API/SDK offerings of key competitors for a global...</p></a></div><div 259class=item><a 260href=https://research2guidance.com/competitor-analysis-of-emr-integration-strategies-to-support-digital-chronic-care-service-provider/ ><img 261width=280 height=160 src=https://research2guidance.com/wp-content/uploads/2021/05/R2G_Competitor-analysis-of-EMR-integration-strategies-to-support-digital-chronic-care-service-provider-280x160.png class="attachment-smallslider size-smallslider wp-post-image" alt="R2G_Competitor analysis of EMR integration strategies to support digital chronic care service provider" loading=lazy><h4 class="text-grey">Competitor analysis of EMR integration strategies to support digital chronic care service provider</h4><p>Discover how R2G’s consulting team conducted an EMR vendor landscape and developed strategic options for future EMR strategy to...</p></a></div><div 262class=item><a 263href=https://research2guidance.com/actionable-go-to-market-strategy-for-the-remote-patient-monitoring-market/ ><img 264width=280 height=160 src=https://research2guidance.com/wp-content/uploads/2021/03/R2G-Remote-Patient-Monitoring-Case-Story-min-1-280x160.png class="attachment-smallslider size-smallslider wp-post-image" alt="Actionable go-to-market strategy for the remote patient monitoring market" loading=lazy><h4 class="text-grey">Actionable go-to-market strategy for the remote patient monitoring market</h4><p>Explore how R2G consulting team conducted market and competitor analysis to define market entry strategies for the remote patient...</p></a></div><div 265class=item><a 266href=https://research2guidance.com/digital-health-market-scan-and-platform-strategy-development-across-nine-chronic-disease-segments/ ><img 267width=280 height=160 src=https://research2guidance.com/wp-content/uploads/2021/03/R2G-Connected-Devices-Business-Case-min-280x160.png class="attachment-smallslider size-smallslider wp-post-image" alt="Digital health market scan and platform strategy development across nine chronic disease segments" loading=lazy><h4 class="text-grey">Digital health market scan and platform strategy development across nine chronic disease segments</h4><p>R2G consulting team supported a leading global pharma company by conducting a comprehensive market screening and creating a platform...</p></a></div><div 268class=item><a 269href=https://research2guidance.com/go-to-market-strategy-for-a-mental-health-solution-provider-in-germany/ ><img 270width=280 height=160 src=https://research2guidance.com/wp-content/uploads/2020/12/Research2Guidance-Mental-Health-Go-To-Market-Strategy-Business-Case-280x160.png class="attachment-smallslider size-smallslider wp-post-image" alt=Research2Guidance-Mental-Health-Go-To-Market-Strategy-Business-Case loading=lazy><h4 class="text-grey">Go-to-market strategy for a mental health solution provider in Germany</h4><p>R2G supported a leading mental health solution provider in building market entry strategy and a roadmap for DiGA, the...</p></a></div></div> 271<a
272class="left carousel-control" href=#customercarousel data-slide=prev> 273<img 274src=https://research2guidance.com/wp-content/themes/r2g/inc/img/arrow_left.png> 275</a> 276<a 277class="right carousel-control" href=#customercarousel data-slide=next> 278<img 279src=https://research2guidance.com/wp-content/themes/r2g/inc/img/arrow_right.png> 280</a></div></div></div></div><div 281class="container front-posts"><p 282class=h1>Latest Insights Reports</p> 283<a 284href=https://research2guidance.com/product/the-rise-of-companion-apps-a-20b-opportunity-for-pharma-by-2029/ ><div 285class="col-sm-6 col-xs-12 col-md-3 front-report"><div 286class=front-report-img><img 287src=https://research2guidance.com/wp-content/uploads/2025/07/R2G-Pharma_Digital_Companion_Report-_August-2025-cover.jpg></div><h4>The Rise of Companion Apps: A $20B Opportunity for Pharma by 2029</h4><span 288class=front-date>Published: July 29, 2025</span><p 289class=eqheight>This report explores how companion apps are transforming patient support and unlocking a $20B pharma opportunity by 2029. It offers market analysis, forecasts, app types, and a strategic framework to help pharma leaders identify high-impact drug-app opportunities.</p><center><div 290class="btn btn-blue-full">more</div></center></div></a><a 291href=https://research2guidance.com/product/healthtech-innovation-partner-landscape-report-2025/ ><div 292class="col-sm-6 col-xs-12 col-md-3 front-report"><div 293class=front-report-img><img 294src=https://research2guidance.com/wp-content/uploads/2025/06/R2GConnect-HealthTech-Innovation-Partner-Landscape-report_June-2025-Cover.jpg></div><h4>HealthTech Innovation Partner Landscape Report – 2025</h4><span 295class=front-date>Published: June 23, 2025</span><p 296class=eqheight>A global analysis of 8,600+ HealthTech startups on R2GConnect reveals who they want to partner with and why. The report offers valuable insights to help industry stakeholders identify & engage with the right innovation partners across the HealthTech landscape.</p><center><div 297class="btn btn-blue-full">more</div></center></div></a><a 298href=https://research2guidance.com/product/healthtech-startups-needs-report-2025/ ><div 299class="col-sm-6 col-xs-12 col-md-3 front-report"><div 300class=front-report-img><img 301src=https://research2guidance.com/wp-content/uploads/2025/05/HealthTech-Startup-Service-Needs-Report-Cover.jpg></div><h4>HealthTech Startups Needs Report â 2025</h4><span 302class=front-date>Published: May 2, 2025</span><p 303class=eqheight>A global benchmarking study of 8,600+ HealthTech startups on R2GConnect reveals the evolving service needs of the sector. It offers key insights for consultants, developers, and compliance experts on how to better support and engage with HealthTech companies in 2025.</p><center><div 304class="btn btn-blue-full">more</div></center></div></a><a 305href=https://research2guidance.com/product/healthtech-startup-nation-report-2025/ ><div 306class="col-sm-6 col-xs-12 col-md-3 front-report"><div 307class=front-report-img><img 308src=https://research2guidance.com/wp-content/uploads/2025/04/HealthTech-Startup-Nation-Report-by-R2GConnect-Cover.jpg></div><h4>HealthTech Startup Nation Report â 2025</h4><span 309class=front-date>Published: April 22, 2025</span><p 310class=eqheight>A global snapshot of the HealthTech startup community on R2GConnect, revealing business models, therapeutic focus areas, funding trends, and innovation drivers shaping the HealthTech sector in 2025. Benchmark how y
310our company performs against industry peers.</p><center><div 311class="btn btn-blue-full">more</div></center></div></a></div><div 312id=customerscroller class=bg-light><p 313class="h1 col-md-2 col-sm-3 hidden-xs">Our Customers</p><ul 314id=scroller class="col-md-10 col-sm-9"><li 315class="press-image new-class"><img 316width=180 height=39 src=https://research2guidance.com/wp-content/uploads/2018/07/Novartis-1.png class="attachment-medium size-medium wp-post-image" alt loading=lazy srcset="https://research2guidance.com/wp-content/uploads/2018/07/Novartis-1.png 180w, https://research2guidance.com/wp-content/uploads/2018/07/Novartis-1-178x39.png 178w" sizes="(max-width: 180px) 100vw, 180px"></li><li 317class="press-image new-class"><img 318width=228 height=56 src=https://research2guidance.com/wp-content/uploads/2018/07/Image-2-Johnson-and-Johnson.png class="attachment-medium size-medium wp-post-image" alt loading=lazy></li><li 319class="press-image new-class"><img 320width=118 height=103 src=https://research2guidance.com/wp-content/uploads/2018/07/Daman-Original-1.png class="attachment-medium size-medium wp-post-image" alt loading=lazy></li><li 321class="press-image new-class"><img 322width=112 height=58 src=https://research2guidance.com/wp-content/uploads/2018/07/Image-4-NHS-1.png class="attachment-medium size-medium wp-post-image" alt loading=lazy></li><li 323class="press-image new-class"></li><li 324class="press-image new-class"><img 325width=300 height=81 src=https://research2guidance.com/wp-content/uploads/2018/07/HIMSS-EUROPE-1-300x81.png class="attachment-medium size-medium wp-post-image" alt loading=lazy srcset="https://research2guidance.com/wp-content/uploads/2018/07/HIMSS-EUROPE-1-300x81.png 300w, https://research2guidance.com/wp-content/uploads/2018/07/HIMSS-EUROPE-1-270x73.png 270w, https://research2guidance.com/wp-content/uploads/2018/07/HIMSS-EUROPE-1.png 546w" sizes="(max-width: 300px) 100vw, 300px"></li><li 326class="press-image new-class"><img 327width=230 height=58 src=https://research2guidance.com/wp-content/uploads/2018/07/Image-7-Emtensor.png class="attachment-medium size-medium wp-post-image" alt loading=lazy></li><li 328class="press-image new-class"><img 329width=224 height=47 src=https://research2guidance.com/wp-content/uploads/2018/07/image-8Nuvoair.png class="attachment-medium size-medium wp-post-image" alt loading=lazy></li><li 330class="press-image new-class"><img 331width=160 height=80 src=https://research2guidance.com/wp-content/uploads/2018/07/Roche-1.png class="attachment-medium size-medium wp-post-image" alt loading=lazy></li><li 332class="press-image new-class"><img 333width=300 height=300 src=https://research2guidance.com/wp-content/uploads/2018/07/Bayer-Original-1-300x300.png class="attachment-medium size-medium wp-post-image" alt loading=lazy srcset="https://research2guidance.com/wp-content/uploads/2018/07/Bayer-Original-1-300x300.png 300w, https://research2guidance.com/wp-content/uploads/2018/07/Bayer-Original-1-150x150.png 150w, https://research2guidance.com/wp-content/uploads/2018/07/Bayer-Original-1-768x768.png 768w, https://research2guidance.com/wp-content/uploads/2018/07/Bayer-Original-1-270x270.png 270w, https://research2guidance.com/wp-content/uploads/2018/07/Bayer-Original-1-178x178.png 178w, https://research2guidance.com/wp-content/uploads/2018/07/Bayer-Original-1-600x600.png 600w, https://research2guidance.com/wp-content/uploads/2018/07/Bayer-Original-1-100x100.png 100w, https://research2guidance.com/wp-content/uploads/2018/07/Bayer-Original-1.png 2000w" sizes="(max-width: 300px) 100vw, 300px"></li><li 334class="press-image new-class"><img 335width=228 height=56 src=https://research2guidance.com/wp-content/uploads/2018/07/Image-11-The-Health-Foundation.png class="attachment-medium size-medium wp-post-image" alt loading=lazy></li><li 336class="press-image new-class"><img 337width=223 height=50 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