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html emailable.com collected 2026-10-02 03:30:41 UTC 163,282 bytes, 2,277 lines download raw bytes

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4  lang="en"
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6  <head><meta charset="utf-8">
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9
10
11<!-- Meta -->
12<title>Blog — Email Verification and Marketing Tips | Emailable</title><!-- Begin Bridgetown SEO tag v7.0.1 -->
13<meta property="og:title" content="Blog — Email Verification and Marketing Tips" />
14<meta property="og:locale" content="en_US" />
15<meta name="description" content="Check out best practices and email marketing tips from Emailable, the ultimate email verification and deliverability solution." />
16<meta property="og:description" content="Check out best practices and email marketing tips from Emailable, the ultimate email verification and deliverability solution." />
17<link rel="canonical" href="https://emailable.com/blog/" />
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79
80
81<link rel="alternate" href="https://emailable.com/blog/" hreflang="x-default"><link rel="alternate" href="https://emailable.com/blog/" hreflang="en">
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84
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114      Solutions
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128                        <div>
129                          <h4 class="text-[15px] font-semibold leading-tight">
130                            Bulk
131                          </h4>
132                          <p class="text-[13px] leading-tight mt-0.5">
133                            Verify email address lists
134                          </p>
135                        </div>
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137                                  rounded-lg p-2.5 gap-3">
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139                        <div>
140                          <h4 class="text-[15px] font-semibold leading-tight">
141                            Verifier
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143                          <p class="text-[13px] leading-tight mt-0.5">
144                            Verify an email address
145                          </p>
146                        </div>
147</a>                      <a href="/api/" class="flex items-center hover-bg hover-bg-slate
148                                  rounded-lg p-2.5 gap-3">
149                        <img class="size-9 min-w-9" loading="lazy" alt="API icon" src="/images/icons/solutions/api.svg" width="100" height="100">
150                        <div>
151                          <h4 class="text-[15px] font-semibold leading-tight">
152                            API
153                          </h4>
154                          <p class="text-[13px] leading-tight mt-0.5">
155                            Email Verification for Developers
156                          </p>
157                        </div>
158</a>                      <a href="/widget/" class="flex items-center hover-bg hover-bg-slate
159                                  rounded-lg p-2.5 gap-3">
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162                          <h4 class="text-[15px] font-semibold leading-tight">
163                            Widget
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165                          <p class="text-[13px] leading-tight mt-0.5">
166                            Real-Time Email Validation
167                          </p>
168                        </div>
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170                                  rounded-lg p-2.5 gap-3">
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172                        <div>
173                          <h4 class="text-[15px] font-semibold leading-tight">
174                            Deliverability
175                          </h4>
176                          <p class="text-[13px] leading-tight mt-0.5">
177                            Inbox Placement and Insights
178                          </p>
179                        </div>
180</a>                  </li>
181                </ul>
182              </menu>
183
184</popout></dropdown>        </li>
185        <li>
186            <a class="[&amp;&gt;:is(icon,img):first-child]:duration-100 [&amp;&gt;:is(icon,img):first-child]:min-w-[1.25em] [&amp;&gt;:is(icon,img):first-child]:size-[1.25em] dark:text-white flex gap-[0.625em] hover-bg-scale hover-bg items-center outline-hidden px-[0.625em] py-[0.375em] rounded-[0.375em] font-medium text-base hover-bg-slate" href="/#features">
187    
188    <span class="grow leading-tight mt-px">
189      Features
190
191    </span>
192
193</a>
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197    
198    <span class="grow leading-tight mt-px">
199      Enterprise
200
201    </span>
202
203</a>
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206            <a class="[&amp;&gt;:is(icon,img):first-child]:duration-100 [&amp;&gt;:is(icon,img):first-child]:min-w-[1.25em] [&amp;&gt;:is(icon,img):first-child]:size-[1.25em] dark:text-white flex gap-[0.625em] hover-bg-scale hover-bg items-center outline-hidden px-[0.625em] py-[0.375em] rounded-[0.375em] font-medium text-base hover-bg-slate" href="/pricing/">
207    
208    <span class="grow leading-tight mt-px">
209      Pricing
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211    </span>
212
213</a>
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216            <a class="[&amp;&gt;:is(icon,img):first-child]:duration-100 [&amp;&gt;:is(icon,img):first-child]:min-w-[1.25em] [&amp;&gt;:is(icon,img):first-child]:size-[1.25em] dark:text-white flex gap-[0.625em] hover-bg-scale hover-bg items-center outline-hidden px-[0.625em] py-[0.375em] rounded-[0.375em] font-medium text-base hover-bg-slate" href="/integrations/">
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220
221    </span>
222
223</a>
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229      Docs
230
231    </span>
232
233</a>
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238
239
240    <div class="flex items-center gap-2">
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242      <a class="[&amp;_span]:leading-none button duration-100 focus-visible:outline-hidden focu
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243
244    <span>Log In</span>
245
246  
247</a>
248      <a class="[&amp;_span]:leading-none button duration-100 focus-visible:outline-hidden focus-visible:ring-3 focus-visible:ring-offset-0 focus-visible:ring-offset-transparent focus-visible:ring-primary-500/35 focus:outline-hidden focus:ring-0 font-semibold gap-[0.5em] group/button inline-flex items-center justify-center relative rounded-[0.5em] text-center transition text-base text-white active:bg-primary-700 bg-primary-500 focus-visible:bg-primary-600 focus:bg-primary-600 hover:bg-primary-600 min-h-[2.75em] py-[0.5em] px-[1.125em] max-[59.9375rem]:hidden" data-complete="false" href="https://app.emailable.com/signup">
249
250    <span>Sign Up</span>
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252  
253</a>
254    </div>
255
256    
257<mobile-menu class="block min-[60rem]:hidden">
258  <dropdown class="block relative group/dropdown" data-controller="dropdown" data-dropdown-active-value="false">
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263</button>
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267
268    <!-- Dropdown close (X) button -->
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274    <!-- Solutions -->
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276      <h4 class="text-slate-400 font-semibold text-sm uppercase mb-2 tracking-wide ml-2.5">
277        Solutions
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280        <ul class="grid grid-cols-fit-260">
281            <li style="order: ;">
282              <a href="/bulk/" class="flex items-center hover-bg hover-bg-slate rounded-lg
283                          p-2.5 gap-3">
284                <img class="size-9 min-w-9" loading="lazy" alt="Bulk icon" src="/images/icons/solutions/bulk.svg" width="100" height="100">
285                <div>
286                  <h4 class="text-[15px] font-semibold leading-tight">
287                    Bulk
288                  </h4>
289                  <p class="text-[13px] leading-tight mt-0.5">
290                    Verify email address lists
291                  </p>
292                </div>
293</a>            </li>
294            <li style="order: ;">
295              <a href="/email-verifier/" class="flex items-center hover-bg hover-bg-slate rounded-lg
296                          p-2.5 gap-3">
297                <img class="size-9 min-w-9" loading="lazy" alt="Verifier icon" src="/images/icons/solutions/verifier.svg" width="100" height="100">
298                <div>
299                  <h4 class="text-[15px] font-semibold leading-tight">
300                    Verifier
301                  </h4>
302                  <p class="text-[13px] leading-tight mt-0.5">
303                    Verify an email address
304                  </p>
305                </div>
306</a>            </li>
307            <li style="order: ;">
308              <a href="/api/" class="flex items-center hover-bg hover-bg-slate rounded-lg
309                          p-2.5 gap-3">
310                <img class="size-9 min-w-9" loading="lazy" alt="API icon" src="/images/icons/solutions/api.svg" width="100" height="100">
311                <div>
312                  <h4 class="text-[15px] font-semibold leading-tight">
313                    API
314                  </h4>
315                  <p class="text-[13px] leading-tight mt-0.5">
316                    Email Verification for Developers
317                  </p>
318                </div>
319</a>            </li>
320            <li style="order: ;">
321              <a href="/widget/" class="flex items-center hover-bg hover-bg-slate rounded-lg
322                          p-2.5 gap-3">
323                <img class="size-9 min-w-9" loading="lazy" alt="Widget icon" src="/images/icons/solutions/widget.svg" width="100" height="100">
324                <div>
325                  <h4 class="text-[15px] font-semibold leading-tight">
326                    Widget
327                  </h4>
328                  <p class="text-[13px] leading-tight mt-0.5">
329                    Real-Time Email Validation
330                  </p>
331                </div>
332</a>            </li>
333            <li style="order: ;">
334              <a href="/deliverability/" class="flex items-center hover-bg hover-bg-slate rounded-lg
335                          p-2.5 gap-3">
336                <img class="size-9 min-w-9" loading="lazy" alt="Deliverability icon" src="/images/icons/solutions/deliverability.svg" width="100" height="100">
337                <div>
338                  <h4 class="text-[15px] font-semibold leading-tight">
339                    Deliverability
340                  </h4>
341                  <p class="text-[13px] leading-tight mt-0.5">
342                    Inbox Placement and Insights
343                  </p>
344                </div>
345</a>            </li>
346        </ul>
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348    </popout-section>
349
350    <!-- All the other links -->
351    <popout-section class="block p-4 2xs:p-6">
352      <menu>
353        <ul class="grid grid-cols-fit-160 gap-y-1">
354              <li>
355                <a class="[&amp;&gt;:is(icon,img):first-child]:duration-100 [&amp;&gt;:is(icon,img):first-child]:min-w-[1.25em] [&amp;&gt;:is(icon,img):first-child]:size-[1.25em] dark:text-white flex gap-[0.625em] hover-bg-scale hover-bg items-center outline-hidden px-[0.625em] py-[0.375em] rounded-[0.375em] font-medium text-base hover-bg-slate" href="/#features">
356                        <icon class="flex items-center justify-center fill-current">
357  <svg xmlns="http://www.w3.org/2000/svg" id="uuid-6825daea-6c53-4f6d-9ea3-89670a642a58" viewBox="0 0 100 100">
358  <defs>
359    <style>.uuid-59998ad7-1310-4032-8ede-5a377fa6f8b3{opacity:.5;}.uuid-59998ad7-1310-4032-8ede-5a377fa6f8b3,.uuid-61081b39-6abc-4663-bbef-4082a388e66d{fill:#7e61ff;}</style>
360  </defs>
361  <circle class="uuid-61081b39-6abc-4663-bbef-4082a388e66d" cx="50" cy="50" r="9.5"/>
362  <circle class="uuid-59998ad7-1310-4032-8ede-5a377fa6f8b3" cx="19.5" cy="50" r="9.5"/>
363  <circle class="uuid-59998ad7-1310-4032-8ede-5a377fa6f8b3" cx="80.5" cy="50" r="9.5"/>
364  <circle class="uuid-59998ad7-1310-4032-8ede-5a377fa6f8b3" cx="50" cy="19.5" r="9.5"/>
365  <circle class="uuid-61081b39-6abc-4663-bbef-4082a388e66d" cx="19.5" cy="19.5" r="9.5"/>
366  <circle class="uuid-61081b39-6abc-4663-bbef-4082a388e66d" cx="80.5" cy="19.5" r="9.5"/>
367  <circle class="uuid-59998ad7-1310-4032-8ede-5a377fa6f8b3" cx="50" cy="80.5" r="9.5"/>
368  <circle class="uuid-61081b39-6abc-4663-bbef-4082a388e66d" cx="19.5" cy="80.5" r="9.5"/>
369  <circle class="uuid-61081b39-6abc-4663-bbef-4082a388e66d" cx="80.5" cy="80.5" r="9.5"/>
370</svg>
371</icon>
372
373    <span class="grow leading-tight mt-px">
374      Features
375
376    </span>
377
378</a>              </li>
379              <li>
380                <a class="[&amp;&gt;:is(icon,img):first-child]:duration-100 [&amp;&gt;:is(icon,img):first-child]:min-w-[1.25em] [&amp;&gt;:is(icon,img):first-child]:size-[1.25em] dark:text-white flex gap-[0.625em] hover-bg-scale hover-bg items-center outline-hidden px-[0.625em] py-[0.375em] rounded-[0.375em] font-medium text-base hover-bg-slate" href="/enterprise/">
381                        <icon class="flex items-center justify-center fill-current">
382  <svg xmlns="http://www.w3.org/2000/svg" id="uuid-53855a6a-3b77-4462-9e56-7736d429c5ce" viewBox="0 0 100 100">
383  <defs>
384    <style>.uuid-fa14138c-b816-4e9c-ae73-9b307341af5e{opacity:.5;}.uuid-fa14138c-b816-4e9c-ae73-9b307341af5e,.uuid-4cd08513-c987-4288-8412-85138880d450{fill:#7e61ff;}</style>
385  </defs>
386  <path class="uuid-4cd08513-c987-4288-8412-85138880d450" d="M44.6,16.7h-4.53598c-.45901-6.53401-5.91301-11.7-12.56402-11.7s-12.10501,5.16599-12.56402,11.7h-4.53598c-2.98234,0-5.4,2.41766-5.4,5.4v70.2c0,1.49117,1.20883,2.7,2.7,2.7h42.3V22.1c0-2.98234-2.41766-5.4-5.4-5.4ZM27.5,44.6c-4.47297,0-8.1-3.62703-8.1-8.1s3.62703-8.1,8.1-8.1,8.1,3.62697,8.1,8.1-3.62703,8.1-8.1,8.1Z"/>
387  <path class="uuid-fa14138c-b816-4e9c-ae73-9b307341af5e" d="M95,46.4v45.9c0,1.49117-1.20883,2.7-2.7,2.7h-11.7v-13.22184c.00001-4.31391-3.25482-8.08112-7.55968-8.36057-4.7175-.30623-8.64032,3.43062-8.64032,8.08241v13.5h-14.4v-48.6c0-2.98234,2.41766-5.4,5.4-5.4h34.2c2.98234,0,5.4,2.41766,5.4,5.4Z"/>
388</svg>
389</icon>
390
391    <span class="grow leading-tight mt-px">
392      Enterprise
393
394    </span>
395
396</a>              </li>
397              <li>
398                <a class="[&amp;&gt;:is(icon,img):first-child]:duration-100 [&amp;&gt;:is(icon,img):first-child]:min-w-[1.25em] [&amp;&gt;:is(icon,img):first-child]:size-[1.25em] dark:text-white flex gap-[0.625em] hover-bg-scale hover-bg items-center outline-hidden px-[0.625em] py-[0.375em] rounded-[0.375em] font-medium text-base hover-bg-slate" href="/pricing/">
399                        <icon class="flex items-center justify-center fill-current">
400  <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 100 100">
401  <defs>
402    <style>.b24e56f4-98f6-4f5e-8aa5-64887c1758a4{fill:#7e61ff;}</style>
403  </defs>
404  <g id="b8b24fab-b47a-4886-aa81-23ebd8aa6e97" data-name="Content">
405    <g id="f2c05c55-d271-4d87-95df-70db373100e5" data-name="e69623fc-e253-4a7e-ad72-1d4a03619345">
406      <path class="b24e56f4-98f6-4f5e-8aa5-64887c1758a4" d="M91.14615,49.84553,50.14768,8.8279a6.086,6.086,0,0,0-4.40617-1.82762H13.28666a6.26177,6.26177,0,0,0-6.2866,6.23684v0q-.00011.02639,0,.05277V45.75982A6.18207,6.18207,0,0,0,8.82679,50.168L49.8253,91.18558a6.32273,6.32273,0,0,0,8.86613,0L91.14615,58.66192a6.168,6.168,0,0,0,.09687-8.71946Q91.19516,49.89347,91.14615,49.84553ZM35.962,35.97611a8.33238,8.33238,0,0,1-11.7837.03768l-.00389-.00387-.0338-.03381a8.36086,8.36086,0,1,1,11.85582-.03445Z"/>
407    </g>
408  </g>
409</svg>
410</icon>
411
412    <span class="grow leading-tight mt-px">
413      Pricing
414
415    </span>
416
417</a>              </li>
418              <li>
419                <a class="[&amp;&gt;:is(icon,img):first-child]:duration-100 [&amp;&gt;:is(icon,img):first-child]:min-w-[1.25em] [&amp;&gt;:is(icon,img):first-child]:size-[1.25em] dark:text-white flex gap-[0.625em] hover-bg-scale hover-bg items-center outline-hidden px-[0.625em] py-[0.375em] rounded-[0.375em] font-medium text-base hover-bg-slate" href="/integrations/">
420                        <icon class="flex items-center justify-center fill-current">
421  <svg xmlns="http://www.w3.org/2000/svg" id="uuid-c3c0799d-349b-4c87-ac9b-b937f995ec96" viewBox="0 0 100 100">
422  <defs>
423    <style>.uuid-9cfcc1d1-25a1-4707-bf5f-5c9166b8ada5{fill:#7e61ff;}</style>
424  </defs>
425  <path class="uuid-9cfcc1d1-25a1-4707-bf5f-5c9166b8ada5" d="M99.98861,57.50251c-.24019,5.30624-5.10609,10.11369-10.4148,10.29119-2.29083.07659-4.42304-.55352-6.19821-1.69185-.59591-.38213-1.37559.04933-1.37559.75724v20.74088c0,2.98234-2.41765,5.4-5.39999,5.4l-20.74088.00002c-.70791,0-1.13938-.77969-.75725-1.3756,1.13843-1.77533,1.76856-3.90778,1.69185-6.19877-.17775-5.30867-4.98544-10.1743-10.29166-10.41426-6.1956-.28018-11.30205,4.65513-11.30205,10.78862,0,2.1515.62353,4.15124,1.70227,5.83079.38062.5926-.05786,1.36924-.76217,1.36924l-20.7401-.00003c-2.98233,0-5.39999-2.41766-5.39999-5.39999l-.00002-20.74089c0-.70792.77969-1.13938,1.37561-.75724,1.77515,1.13831,3.90734,1.76843,6.19813,1.69186,5.30869-.17745,10.1746-4.98483,10.41487-10.29105.28055-6.19589-4.6549-11.30268-10.78859-11.30268-2.15154,0-4.15125.6235-5.83078,1.70224-.5926.38062-1.36925-.05786-1.36925-.76217l.00003-20.74007c0-2.98233,2.41767-5.39999,5.4-5.39999h20.74088c.7079,0,1.13937-.77967.75724-1.37558-1.13844-1.77535-1.76857-3.90783-1.69184-6.19886.1778-5.30869,4.98556-10.17431,10.2918-10.41419,6.19554-.28009,11.3019,4.65519,11.3019,10.78863,0,2.15151-.62354,4.15125-1.70226,5.83083-.38059.59258.05788,1.36918.76216,1.36918h20.74009c2.98234,0,5.4,2.41765,5.4,5.39999v20.74006c0,.70428.7766,1.14275,1.36918.76215,1.67956-1.07873,3.67927-1.70223,5.83082-1.70223,6.13364,0,11.06906,5.10671,10.7886,11.30253Z"/>
426</svg>
427</icon>
428
429    <span class="grow leading-tight mt-px">
430      Integrations
431
432    </span>
433
434</a>              </li>
435              <li>
436                <a class="[&amp;&gt;:is(icon,img):first-child]:duration-100 [&amp;&gt;:is(icon,img):first-child]:min-w-[1.25em] [&amp;&gt;:is(icon,img):first-child]:size-[1.25em] dark:text-white flex gap-[0.625em] hover-bg-scale hover-bg items-center outline-hidden px-[0.625em] py-[0.375em] rounded-[0.375em] font-medium text-base hover-bg-slate" href="/docs/">
437                        <icon class="flex items-center justify-center fill-current">
438  <svg xmlns="http://www.w3.org/2000/svg" id="uuid-4f060163-e442-4b22-a4b8-1b112a3c6b90" viewBox="0 0 100 100">
439  <defs>
440    <style>.uuid-902cf308-b791-4608-bf25-ac3dea7bc5aa{opacity:.5;}.uuid-902cf308-b791-4608-bf25-ac3dea7bc5aa,.uuid-bbad0afa-84b8-4c70-aca9-1fbea0e433c6{fill:#7e61ff;}</style>
441  </defs>
442  <path class="uuid-bbad0afa-84b8-4c70-aca9-1fbea0e433c6" d="M0,79.99035V8.02363c0-1.12204.92636-2.03062,2.04803-2.00143,28.85876.75099,47.95197,11.95629,47.95197,11.95629v76s-16.78451-11.7138-48.00526-11.99116c-1.09988-.00977-1.99474-.89705-1.99474-1.99698Z"/>
443  <path class="uuid-902cf308-b791-4608-bf25-ac3dea7bc5aa" d="M100,79.99035V8.02363c0-1.12204-.92636-2.03062-2.04803-2.00143-28.85876.75099-47.95197,11.95629-47.95197,11.95629v76s16.78451-11.7138,48.00526-11.99116c1.09988-.00977,1.99474-.89705,1.99474-1.99698Z"/>
444</svg>
445</icon>
446
447    <span class="grow leading-tight mt-px">
448      Docs
449
450    </span>
451
452</a>              </li>
453        </ul>
454      </menu>
455    </popout-section>
456
457    <!-- Log In / Sign Up buttons -->
458    <popout-section class="flex p-4 2xs:px-6 bg-slate-50 items-center justify-center gap-2">
459      <a class="[&amp;_span]:leading-none button duration-100 focus-visible:outline-hidden focu
459s-visible:ring-3 focus-visible:ring-offset-0 focus-visible:ring-offset-transparent focus-visible:ring-primary-500/35 focus:outline-hidden focus:ring-0 font-semibold gap-[0.5em] group/button inline-flex items-center justify-center relative rounded-[0.5em] text-center transition bg-transparent button-outline dark:text-white text-primary-900 active:bg-primary-400/25 active:inset-ring-primary-500 focus-visible:bg-primary-400/15 focus:bg-primary-400/15 focus:inset-ring-primary-500 hover:bg-primary-400/15 inset-ring-primary-500 inset-ring-1 text-sm min-h-[3.5em] py-[0.5em] px-[1.5em] w-full max-w-37.5" data-complete="false" href="https://app.emailable.com/signin">
460
461    <span>Log In</span>
462
463  
464</a>
465      <a class="[&amp;_span]:leading-none button duration-100 focus-visible:outline-hidden focus-visible:ring-3 focus-visible:ring-offset-0 focus-visible:ring-offset-transparent focus-visible:ring-primary-500/35 focus:outline-hidden focus:ring-0 font-semibold gap-[0.5em] group/button inline-flex items-center justify-center relative rounded-[0.5em] text-center transition text-sm text-white active:bg-primary-700 bg-primary-500 focus-visible:bg-primary-600 focus:bg-primary-600 hover:bg-primary-600 min-h-[3.5em] py-[0.5em] px-[1.5em] w-full max-w-37.5" data-complete="false" href="https://app.emailable.com/signup">
466
467    <span>Sign Up</span>
468
469  
470</a>
471    </popout-section>
472
473</popout></dropdown></mobile-menu>
474
475
476  </nav-inner>
477</nav>
478
479    
480  <template data-id="thechecker" data-top-bar-target="bannerTemplate">
481    <banner class="text-[rgb(0,194,123)] block relative overflow-hidden w-full" data-controller="banner" data-banner-id-value="thechecker">
482  <banner-content class="flex items-center justify-center w-full py-3 px-5 [&amp;_p]:text-white [&amp;_p&gt;a]:text-white [&amp;_p&gt;a]:underline [&amp;_p&gt;a:hover]:text-white [&amp;_p&gt;a:hover]:opacity-50 pr-12 text-inherit bg-current">
483     
484      <p>
485          Welcome, TheChecker user! <a href="https://app.thechecker.co" class="text-link">Click here to log in</a>.
486      </p>
487
488</banner-content>    <button class="-translate-y-1/2 absolute after:text-inherit after:z-0 before:bg-black/15 before:duration-100 before:opacity-0 before:scale-75 before:z-1 duration-100 flex hover:before:opacity-100 hover:before:scale-100 items-center justify-center min-w-6 pseudo:absolute pseudo:left-0 pseudo:rounded-full pseudo:size-full pseudo:top-0 right-2 rounded-full size-6 text-inherit top-1/2 z-2 after:bg-current after:shadow-[0_0_20px_24px_currentColor]" data-action="banner#close" aria-label="Close Banner">
489      <icon class="flex items-center justify-center fill-white z-3">
490  <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 100 100" class="size-1/2">
491  <g id="bf3b1b67-c615-4af3-8b9f-8a6104606a10" data-name="Content">
492    <path d="M85.82767,74.169A8.24489,8.24489,0,1,1,74.1684,85.8298L50,61.65819,25.8316,85.8298A8.24489,8.24489,0,0,1,14.17233,74.169L38.34079,49.99753,14.17233,25.82592A8.24489,8.24489,0,0,1,25.8316,14.16513L50,38.33674,74.1684,14.16513A8.24489,8.24489,0,0,1,85.82767,25.82592L61.65921,49.99753Z"/>
493  </g>
494</svg>
495</icon>
496</button></banner>  </template>
497  <template data-id="datavalidation" data-top-bar-target="bannerTemplate">
498    <banner class="text-[rgb(239,96,98)] block relative overflow-hidden w-full" data-controller="banner" data-banner-id-value="datavalidation">
499  <banner-content class="flex items-center justify-center w-full py-3 px-5 [&amp;_p]:text-white [&amp;_p&gt;a]:text-white [&amp;_p&gt;a]:underline [&amp;_p&gt;a:hover]:text-white [&amp;_p&gt;a:hover]:opacity-50 pr-12 text-inherit bg-current">
500     
501      <p>
502          Welcome, DataValidation user! <a href="https://dv3.datavalidation.com" class="text-link">Click here to log in</a>.
503      </p>
504
505</banner-content>    <button class="-translate-y-1/2 absolute after:text-inherit after:z-0 before:bg-black/15 before:duration-100 before:opacity-0 before:scale-75 before:z-1 duration-100 flex hover:before:opacity-100 hover:before:scale-100 items-center justify-center min-w-6 pseudo:absolute pseudo:left-0 pseudo:rounded-full pseudo:size-full pseudo:top-0 right-2 roun
505ded-full size-6 text-inherit top-1/2 z-2 after:bg-current after:shadow-[0_0_20px_24px_currentColor]" data-action="banner#close" aria-label="Close Banner">
506      <icon class="flex items-center justify-center fill-white z-3">
507  <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 100 100" class="size-1/2">
508  <g id="bf3b1b67-c615-4af3-8b9f-8a6104606a10" data-name="Content">
509    <path d="M85.82767,74.169A8.24489,8.24489,0,1,1,74.1684,85.8298L50,61.65819,25.8316,85.8298A8.24489,8.24489,0,0,1,14.17233,74.169L38.34079,49.99753,14.17233,25.82592A8.24489,8.24489,0,0,1,25.8316,14.16513L50,38.33674,74.1684,14.16513A8.24489,8.24489,0,0,1,85.82767,25.82592L61.65921,49.99753Z"/>
510  </g>
511</svg>
512</icon>
513</button></banner>  </template>
514  <template data-id="emailchecker" data-top-bar-target="bannerTemplate">
515    <banner class="text-[rgb(39,119,126)] block relative overflow-hidden w-full" data-controller="banner" data-banner-id-value="emailchecker">
516  <banner-content class="flex items-center justify-center w-full py-3 px-5 [&amp;_p]:text-white [&amp;_p&gt;a]:text-white [&amp;_p&gt;a]:underline [&amp;_p&gt;a:hover]:text-white [&amp;_p&gt;a:hover]:opacity-50 pr-12 text-inherit bg-current">
517     
518      <p>
519          Welcome, Email Checker user! <a href="https://login.emailchecker.com" class="text-link">Click here to log in</a>.
520      </p>
521
522</banner-content>    <button class="-translate-y-1/2 absolute after:text-inherit after:z-0 before:bg-black/15 before:duration-100 before:opacity-0 before:scale-75 before:z-1 duration-100 flex hover:before:opacity-100 hover:before:scale-100 items-center justify-center min-w-6 pseudo:absolute pseudo:left-0 pseudo:rounded-full pseudo:size-full pseudo:top-0 right-2 rounded-full size-6 text-inherit top-1/2 z-2 after:bg-current after:shadow-[0_0_20px_24px_currentColor]" data-action="banner#close" aria-label="Close Banner">
523      <icon class="flex items-center justify-center fill-white z-3">
524  <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 100 100" class="size-1/2">
525  <g id="bf3b1b67-c615-4af3-8b9f-8a6104606a10" data-name="Content">
526    <path d="M85.82767,74.169A8.24489,8.24489,0,1,1,74.1684,85.8298L50,61.65819,25.8316,85.8298A8.24489,8.24489,0,0,1,14.17233,74.169L38.34079,49.99753,14.17233,25.82592A8.24489,8.24489,0,0,1,25.8316,14.16513L50,38.33674,74.1684,14.16513A8.24489,8.24489,0,0,1,85.82767,25.82592L61.65921,49.99753Z"/>
527  </g>
528</svg>
529</icon>
530</button></banner>  </template>
531  <template data-id="verify-email" data-top-bar-target="bannerTemplate">
532    <banner class="text-[rgb(20,132,150)] block relative overflow-hidden w-full" data-controller="banner" data-banner-id-value="verify-email">
533  <banner-content class="flex items-center justify-center w-full py-3 px-5 [&amp;_p]:text-white [&amp;_p&gt;a]:text-white [&amp;_p&gt;a]:underline [&amp;_p&gt;a:hover]:text-white [&amp;_p&gt;a:hover]:opacity-50 pr-12 text-inherit bg-current">
534     
535      <p>
536          Welcome, Verify Email user! <a href="https://dashboard.verify-email.org" class="text-link">Click here to log in</a>.
537      </p>
538
539</banner-content>    <button class="-translate-y-1/2 absolute after:text-inherit after:z-0 before:bg-black/15 before:duration-100 before:opacity-0 before:scale-75 before:z-1 duration-100 flex hover:before:opacity-100 hover:before:scale-100 items-center justify-center min-w-6 pseudo:absolute pseudo:left-0 pseudo:rounded-full pseudo:size-full pseudo:top-0 right-2 rounded-full size-6 text-inherit top-1/2 z-2 after:bg-current after:shadow-[0_0_20px_24px_currentColor]" data-action="banner#close" aria-label="Close Banner">
540      <icon class="flex items-center justify-center fill-white z-3">
541  <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 100 100" class="size-1/2">
542  <g id="bf3b1b67-c615-4af3-8b9f-8a6104606a10" data-name="Content">
543    <path d="M85.82767,74.169A8.24489,8.24489,0,1,1,74.1684,85.8298L50,61.65819,25.8316,85.8298A8.24489,8.24489,0,0,1,14.17233,74.169L38.34079,49.99753,14.17233,25.82592A8.24489,8.24489,0,0,1,25.8316,14.16513L50,38.33674,74.1684,14.16513A8.24489,8.24489,0,0,1,85.82767,25.82592L61.65921,49.99753Z"/>
544  </g>
545</svg>
546</icon>
547</button></banner>  </template>
548  <template data-id="trumail" data-top-bar-target="bannerTemplate">
549    <banner class="text-[rgb(48,53,66)] block relative overflow-hidden w-full" data-controller="banner" data-banner-id-value="trumail">
550  <banner-content class="flex items-center justify-center w-full py-3 px-5 [&amp;_p]:text-white [&amp;_p&gt;a]:text-white [&amp;_p&gt;a]:underline [&amp;_p&gt;a:hover]:text-white [&amp;_p&gt;a:hover]:opacity-50 pr-12 text-inherit bg-current">
551     
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553          Welcome, Trumail user! Trumail has joined Emailable.
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556</banner-content>    <button class="-translate-y-1/2 absolute after:text-inherit after:z-0 before:bg-black/15 before:duration-100 before:opacity-0 before:scale-75 before:z-1 duration-100 flex hover:before:opacity-100 hover:before:scale-100 items-center justify-center min-w-6 pseudo:absolute pseudo:left-0 pseudo:rounded-full pseudo:size-full pseudo:top-0 right-2 roun
556ded-full size-6 text-inherit top-1/2 z-2 after:bg-current after:shadow-[0_0_20px_24px_currentColor]" data-action="banner#close" aria-label="Close Banner">
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569<page-main class="block relative z-0"><header class="-mt-5 [nav+&amp;]:mt-0 [&amp;_content-block&gt;text-block&gt;:is(h1,h2,h3)]:text-balance [&amp;_content-block&gt;text-block&gt;p]:text-balance [&amp;_text-block]:flex-col [&amp;_text-block]:flex [&amp;_text-block]:items-center [&amp;_text-block]:max-w-none [&amp;_text-block]:text-center [&amp;_text-block&gt;p]:mt-6 [&amp;_text-block&gt;p]:text-lg max-lg:[&amp;_flex-wrapper_text-block]:max-w-none! max-lg:[&amp;_flex-wrapper_text-block&gt;:is(h1,h2,h3)]:text-balance max-lg:[&amp;_flex-wrapper_text-block&gt;p]:text-balance relative">
570  
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573      <img class="h-4 mb-8" alt="Seven dots in Emailable&#39;s colors spread horizontally" src="/images/misc/rainbow-dots.svg" width="952" height="100">
574      <h1>The Emailable Blog</h1>
575      <p>Thoughts, stories and ideas to boost your email marketing ROI</p>
576</text-block>
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578  <input inert="inert" class="control pt-[0.2125em] pb-[0.1875em] text-lg min-h-11 bg-[url(/images/icons/search-bg.svg)] bg-contain bg-left bg-no-repeat pl-[2.5em] dark:group-active/search-trigger:bg-slate-900 dark:group-hover/search-trigger:inset-ring-slate-700 group-active/search-trigger:bg-slate-50 group-hover/search-trigger:inset-ring-slate-300 group-focus-visible/search-trigger:focus-ring pointer-events-none" id="search-trigger" name="search-trigger" placeholder="Search" type="search"></input>
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584
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586</content-block>
587</header>
588<section>
589  <content-block class="flex flex-col items-center w-full max-w-(--breakpoint-xl) mx-auto px-content-x py-20 md:py-25 md:px-content-x-lg pt-0! pb-15!">
590    <ul class="
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616      md:first:col-span-full
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621        <a href="/blog/8-key-email-metrics-you-should-be-tracking/" class="block duration-200 @container">
622    <img class="rounded-xl duration-150 w-full hover:shadow-lg
623              hover:shadow-slate-900/50 hover:-translate-y-0.75
624              aspect-meta object-cover object-center" alt="8 Key Email Metrics You Should Be Tracking" fetchpriority="high" src="https://cms-storage.emailable.com/cdn-cgi/image/width=1600,height=900,fit=cover,format=auto/301qhrnr17vr1xs0okv2l3i1ev3v" width="320" height="180" sizes="(max-width: 768px) calc(100vw - 40px), calc((100vw - 64px) / 2)" srcset="https://cms-storage.emailable.com/cdn-cgi/image/width=320,height=180,fit=cover,format=auto/301qhrnr17vr1xs0okv2l3i1ev3v 320w, https://cms-storage.emailable.com/cdn-cgi/image/width=640,height=360,fit=cover,format=auto/301qhrnr17vr1xs0okv2l3i1ev3v 640w, https://cms-storage.emailable.com/cdn-cgi/image/width=960,height=540,fit=cover,format=auto/301qhrnr17vr1xs0okv2l3i1ev3v 960w, https://cms-storage.emailable.com/cdn-cgi/image/width=1280,height=720,fit=cover,format=auto/301qhrnr17vr1xs0okv2l3i1ev3v 1280w, https://cms-storage.emailable.com/cdn-cgi/image/width=1600,height=900,fit=cover,format=auto/301qhrnr17vr1xs0okv2l3i1ev3v 1600w">
625</a>
626<post-info class="mt-5">
627  <h2 class="text-2xl duration-150 hover:text-primary-500">
628    <a href="/blog/8-key-email-metrics-you-should-be-tracking/">8 Key Email Metrics You Should Be Tracking</a>
629</h2>
630  <p class="mt-[0.5em] lg:hidden">
631    Picture this. Your open rate has hovered around 20% for as long as you&#39;ve tracked it. Then, over a few weeks, it climbs to 30% and stays...
632  </p>
633
634    <p class="mt-[0.5em] max-lg:hidden">Picture this. Your open rate has hovered around 20% for as long as you&#39;ve tracked it. Then, over a few weeks, it climbs to 30% and stays there. Nobody rewrote the subject lines or cleaned the list. Clicks are flat. So is revenue.That jump isn&#39;t your audience getting more...</p>
635
636  <post-metadata class="flex items-start gap-5 flex-wrap mt-4">
637      <post-byline class="flex gap-3 w-full flex-wrap [&amp;_avatar]:duration-150 has-[[data-author=a1]:hover]:[&amp;_[data-author=a1]_avatar]:scale-105 has-[[data-author=a1]:hover]:[&amp;_a[data-author=a1]]:text-primary-500 has-[[data-author=a2]:hover]:[&amp;_[data-author=a2]_avatar]:scale-105 has-[[data-author=a2]:hover]:[&amp;_a[data-author=a2]]:text-primary-500 has-[[data-author=a3]:hover]:[&amp;_[data-author=a3]_avatar]:scale-105 has-[[data-author=a3]:hover]:[&amp;_a[data-author=a3]]:text-primary-500">
638    <a href="/authors/paulo-matos/" aria-label="Paulo Matos" data-author="a1">
639      <avatar class="block size-9 rounded-full overflow-hidden bg-white">
640    <img class="size-full object-cover" alt="Avatar for Paulo Matos" src="https://cms-storage.emailable.com/cdn-cgi/image/width=100,height=100,fit=cover,format=auto/jfy65pow1fatsm9a3gkloyf3yg9d" width="100" height="100">
641</avatar>
642</a>  <div>
643    <author-names class="text-sm font-medium"><a href="/authors/paulo-matos/" class="duration-150 hover:text-primary-500" data-author="a1">Paulo Matos</a></author-names>
644    <span class="block text-xs text-slate-600">
645      September 30, 2026
646      &nbsp;•&nbsp;
647      7 min read
648    </span>
649  </div>
650</post-byline>
651  </post-metadata>
652</post-info>
653
654    </li>
655    <li class="
656      has-[a>img:hover]:[&_h2]:text-primary-500
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665      has-[h2:hover]:[&>a>img]:shadow-lg
666      has-[h2:hover]:[&>a>img]:shadow-slate-900/50
667      has-[h2:hover]:[&>a>img]:-translate-y-0.75
668      md:first:col-span-full
669      md:first:gap-x-8
670      md:first:grid
671      md:first:grid-cols-5
672    ">
673        <a href="/blog/why-email-verification-belongs-in-your-signup-flow/" class="block duration-200 @container">
674    <img class="rounded-xl duration-150 w-full hover:shadow-lg
675              hover:shadow-slate-900/50 hover:-translate-y-0.75
676              aspect-meta object-cover object-center" alt="Why Email Verification Belongs in Your Signup Flow" src="https://cms-storage.emailable.com/cdn-cgi/image/width=1600,height=900,fit=cover,format=auto/pezd4eforiuomjijdvnjuf35u466" width="320" height="180" sizes="(max-width: 768px) calc(100vw - 40px), calc((100vw - 64px) / 2)" srcset="https://cms-storage.emailable.com/cdn-cgi/image/width=320,height=180,fit=cover,format=auto/pezd4eforiuomjijdvnjuf35u466 320w, https://cms-storage.emailable.com/cdn-cgi/image/width=640,height=360,fit=cover,format=auto/pezd4eforiuomjijdvnjuf35u466 640w, https://cms-storage.emailable.com/cdn-cgi/image/width=960,height=540,fit=cover,format=auto/pezd4eforiuomjijdvnjuf35u466 960w, https://cms-storage.emailable.com/cdn-cgi/image/width=1280,height=720,fit=cover,format=auto/pezd4eforiuomjijdvnjuf35u466 1280w, https://cms-storage.emailable.com/cdn-cgi/image/width=1600,height=900,fit=cover,format=auto/pezd4eforiuomjijdvnjuf35u466 1600w">
677</a>
678<post-info class="mt-5">
679  <h2 class="text-2xl duration-150 hover:text-primary-500">
680    <a href="/blog/why-email-verification-belongs-in-your-signup-flow/">Why Email Verification Belongs in Your Signup Flow</a>
681</h2>
682  <p class="mt-[0.5em]">
683    Why Email Verification Belongs in Your Signup FlowA new visitor lands on your website, fills out a form, and enters their email address...
684  </p>
685
686
687  <post-metadata class="flex items-start gap-5 flex-wrap mt-4">
688      <post-byline class="flex gap-3 w-full flex-wrap [&amp;_avatar]:duration-150 has-[[data-author=a1]:hover]:[&amp;_[data-author=a1]_avatar]:scale-105 has-[[data-author=a1]:hover]:[&amp;_a[data-author=a1]]:text-primary-500 has-[[data-author=a2]:hover]:[&amp;_[data-author=a2]_avatar]:scale-105 has-[[data-author=a2]:hover]:[&amp;_a[data-author=a2]]:text-primary-500 has-[[data-author=a3]:hover]:[&amp;_[data-author=a3]_avatar]:scale-105 has-[[data-author=a3]:hover]:[&amp;_a[data-author=a3]]:text-primary-500">
689    <a href="/authors/anneliza-rocha/" aria-label="Anneliza Rocha" data-author="a1">
690      <avatar class="block size-9 rounded-full overflow-hidden bg-white">
691    <img class="size-full object-cover" alt="Avatar for Anneliza Rocha" src="https://cms-storage.emailable.com/cdn-cgi/image/width=100,height=100,fit=cover,format=auto/62px05f2kal1opqar5mjj3dnge7q" width="100" height="100">
692</avatar>
693</a>  <div>
694    <author-names class="text-sm font-medium"><a href="/authors/anneliza-rocha/" class="duration-150 hover:text-primary-500" data-author="a1">Anneliza Rocha</a></author-names>
695    <span class="block text-xs text-slate-600">
696      September 21, 2026
697      &nbsp;•&nbsp;
698      8 min read
699    </span>
700  </div>
701</post-byline>
702  </post-metadata>
703</post-info>
704
705    </li>
706    <li class="
707      has-[a>img:hover]:[&_h2]:text-primary-500
708      lg:first:[&_h2]:text-4xl
709      lg:first:[&_post-info]:self-center
710      md:first:[&_h2]:text-3xl
711      md:first:[&>:first-child]:col-span-3
712      md:first:[&>a>img]:object-center
713      md:first:[&>a>img]:object-cover
714      md:first:[&>a>img]:size-full
715      md:first:[&>:last-child]:col-span-2
716      has-[h2:hover]:[&>a>img]:shadow-lg
717      has-[h2:hover]:[&>a>img]:shadow-slate-900/50
718      has-[h2:hover]:[&>a>img]:-translate-y-0.75
719      md:first:col-span-full
720      md:first:gap-x-8
721      md:first:grid
722      md:first:grid-cols-5
723    ">
724        <a href="/blog/why-b2b-email-lists-are-harder-to-verify-than-b2c-lists/" class="block duration-200 @container">
725    <img class="rounded-xl duration-150 w-full hover:shadow-lg
726              hover:shadow-slate-900/50 hover:-translate-y-0.75
727              aspect-meta object-cover object-center" alt="Why B2B Email Lists Are Harder to Verify Than B2C Lists" src="https://cms-storage.emailable.com/cdn-cgi/image/width=1600,height=900,fit=cover,format=auto/uys8bzy4edrvuwf146qi2epzgi0s" width="320" height="180" sizes="(max-width: 768px) calc(100vw - 40px), calc((100vw - 64px) / 2)" srcset="https://cms-storage.emailable.com/cdn-cgi/image/width=320,height=180,fit=cover,format=auto/uys8bzy4edrvuwf146qi2epzgi0s 320w, https://cms-storage.emailable.com/cdn-cgi/image/width=640,height=360,fit=cover,format=auto/uys8bzy4edrvuwf146qi2epzgi0s 640w, https://cms-storage.emailable.com/cdn-cgi/image/width=960,height=540,fit=cover,format=auto/uys8bzy4edrvuwf146qi2epzgi0s 960w, https://cms-storage.emailable.com/cdn-cgi/image/width=1280,height=720,fit=cover,format=auto/uys8bzy4edrvuwf146qi2epzgi0s 1280w, https://cms-storage.emailable.com/cdn-cgi/image/width=1600,height=900,fit=cover,format=auto/uys8bzy4edrvuwf146qi2epzgi0s 1600w">
728</a>
729<post-info class="mt-5">
730  <h2 class="text-2xl duration-150 hover:text-primary-500">
731    <a href="/blog/why-b2b-email-lists-are-harder-to-verify-than-b2c-lists/">Why B2B Email Lists Are Harder to Verify Than B2C Lists</a>
732</h2>
733  <p class="mt-[0.5em]">
734    Picture this. You run two lists through verification on the same afternoon, using the same tool, on the same account.Your consumer list...
735  </p>
736
737
738  <post-metadata class="flex items-start gap-5 flex-wrap mt-4">
739      <post-byline class="flex gap-3 w-full flex-wrap [&amp;_avatar]:duration-150 has-[[data-author=a1]:hover]:[&amp;_[data-author=a1]_avatar]:scale-105 has-[[data-author=a1]:hover]:[&amp;_a[data-author=a1]]:text-primary-500 has-[[data-author=a2]:hover]:[&amp;_[data-author=a2]_avatar]:scale-105 has-[[data-author=a2]:hover]:[&amp;_a[data-author=a2]]:text-primary-500 has-[[data-author=a3]:hover]:[&amp;_[data-author=a3]_avatar]:scale-105 has-[[data-author=a3]:hover]:[&amp;_a[data-author=a3]]:text-primary-500">
740    <a href="/authors/paulo-matos/" aria-label="Paulo Matos" data-author="a1">
741      <avatar class="block size-9 rounded-full overflow-hidden bg-white">
742    <img class="size-full object-cover" alt="Avatar for Paulo Matos" src="https://cms-storage.emailable.com/cdn-cgi/image/width=100,height=100,fit=cover,format=auto/jfy65pow1fatsm9a3gkloyf3yg9d" width="100" height="100">
743</avatar>
744</a>  <div>
745    <author-names class="text-sm font-medium"><a href="/authors/paulo-matos/" class="duration-150 hover:text-primary-500" data-author="a1">Paulo Matos</a></author-names>
746    <span class="block text-xs text-slate-600">
747      August 28, 2026
748      &nbsp;•&nbsp;
749      8 min read
750    </span>
751  </div>
752</post-byline>
753  </post-metadata>
754</post-info>
755
756    </li>
757    <li class="
758      has-[a>img:hover]:[&_h2]:text-primary-500
759      lg:first:[&_h2]:text-4xl
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761      md:first:[&_h2]:text-3xl
762      md:first:[&>:first-child]:col-span-3
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766      md:first:[&>:last-child]:col-span-2
767      has-[h2:hover]:[&>a>img]:shadow-lg
768      has-[h2:hover]:[&>a>img]:shadow-slate-900/50
769      has-[h2:hover]:[&>a>img]:-translate-y-0.75
770      md:first:col-span-full
771      md:first:gap-x-8
772      md:first:grid
773      md:first:grid-cols-5
774    ">
775        <a href="/blog/signs-you-should-be-using-an-email-checker/" class="block duration-200 @container">
776    <img class="rounded-xl duration-150 w-full hover:shadow-lg
777              hover:shadow-slate-900/50 hover:-translate-y-0.75
778              aspect-meta object-cover object-center" alt="Signs You Should Be Using an Email Checker" src="https://cms-storage.emailable.com/cdn-cgi/image/width=1600,height=900,fit=cover,format=auto/7i7oo7ah6hyh21mhnrch3jl57zio" width="320" height="180" sizes="(max-width: 768px) calc(100vw - 40px), calc((100vw - 64px) / 2)" srcset="https://cms-storage.emailable.com/cdn-cgi/image/width=320,height=180,fit=cover,format=auto/7i7oo7ah6hyh21mhnrch3jl57zio 320w, https://cms-storage.emailable.com/cdn-cgi/image/width=640,height=360,fit=cover,format=auto/7i7oo7ah6hyh21mhnrch3jl57zio 640w, https://cms-storage.emailable.com/cdn-cgi/image/width=960,height=540,fit=cover,format=auto/7i7oo7ah6hyh21mhnrch3jl57zio 960w, https://cms-storage.emailable.com/cdn-cgi/image/width=1280,height=720,fit=cover,format=auto/7i7oo7ah6hyh21mhnrch3jl57zio 1280w, https://cms-storage.emailable.com/cdn-cgi/image/width=1600,height=900,fit=cover,format=auto/7i7oo7ah6hyh21mhnrch3jl57zio 1600w">
779</a>
780<post-info class="mt-5">
781  <h2 class="text-2xl duration-150 hover:text-primary-500">
782    <a href="/blog/signs-you-should-be-using-an-email-checker/">Signs You Should Be Using an Email Checker</a>
783</h2>
784  <p class="mt-[0.5em]">
785    An email checker is one of the greatest assets to your email marketing campaign because you know your emails will get delivered to the...
786  </p>
787
788
789  <post-metadata class="flex items-start gap-5 flex-wrap mt-4">
790      <post-byline class="flex gap-3 w-full flex-wrap [&amp;_avatar]:duration-150 has-[[data-author=a1]:hover]:[&amp;_[data-author=a1]_avatar]:scale-105 has-[[data-author=a1]:hover]:[&amp;_a[data-author=a1]]:text-primary-500 has-[[data-author=a2]:hover]:[&amp;_[data-author=a2]_avatar]:scale-105 has-[[data-author=a2]:hover]:[&amp;_a[data-author=a2]]:text-primary-500 has-[[data-author=a3]:hover]:[&amp;_[data-author=a3]_avatar]:scale-105 has-[[data-author=a3]:hover]:[&amp;_a[data-author=a3]]:text-primary-500">
791    <a href="/authors/anneliza-rocha/" aria-label="Anneliza Rocha" data-author="a1">
792      <avatar class="block size-9 rounded-full overflow-hidden bg-white">
793    <img class="size-full object-cover" alt="Avatar for Anneliza Rocha" src="https://cms-storage.emailable.com/cdn-cgi/image/width=100,height=100,fit=cover,format=auto/62px05f2kal1opqar5mjj3dnge7q" width="100" height="100">
794</avatar>
795</a>  <div>
796    <author-names class="text-sm font-medium"><a href="/authors/anneliza-rocha/" class="duration-150 hover:text-primary-500" data-author="a1">Anneliza Rocha</a></author-names>
797    <span class="block text-xs text-slate-600">
798      August 14, 2026
799      &nbsp;•&nbsp;
800      7 min read
801    </span>
802  </div>
803</post-byline>
804  </post-metadata>
805</post-info>
806
807    </li>
808    <li class="
809      has-[a>img:hover]:[&_h2]:text-primary-500
810      lg:first:[&_h2]:text-4xl
811      lg:first:[&_post-info]:self-center
812      md:first:[&_h2]:text-3xl
813      md:first:[&>:first-child]:col-span-3
814      md:first:[&>a>img]:object-center
815      md:first:[&>a>img]:object-cover
816      md:first:[&>a>img]:size-full
817      md:first:[&>:last-child]:col-span-2
818      has-[h2:hover]:[&>a>img]:shadow-lg
819      has-[h2:hover]:[&>a>img]:shadow-slate-900/50
820      has-[h2:hover]:[&>a>img]:-translate-y-0.75
821      md:first:col-span-full
822      md:first:gap-x-8
823      md:first:grid
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825    ">
826        <a href="/blog/email-data-myths/" class="block duration-200 @container">
827    <img class="rounded-xl duration-150 w-full hover:shadow-lg
828              hover:shadow-slate-900/50 hover:-translate-y-0.75
829              aspect-meta object-cover object-center" alt="Common Email Data Myths That Could Hurt Your Campaigns" src="https://cms-storage.emailable.com/cdn-cgi/image/width=1600,height=900,fit=cover,format=auto/ir2pq00ox4u1bogiocwicaewiiir" width="320" height="180" sizes="(max-width: 768px) calc(100vw - 40px), calc((100vw - 64px) / 2)" srcset="https://cms-storage.emailable.com/cdn-cgi/image/width=320,height=180,fit=cover,format=auto/ir2pq00ox4u1bogiocwicaewiiir 320w, https://cms-storage.emailable.com/cdn-cgi/image/width=640,height=360,fit=cover,format=auto/ir2pq00ox4u1bogiocwicaewiiir 640w, https://cms-storage.emailable.com/cdn-cgi/image/width=960,height=540,fit=cover,format=auto/ir2pq00ox4u1bogiocwicaewiiir 960w, https://cms-storage.emailable.com/cdn-cgi/image/width=1280,height=720,fit=cover,format=auto/ir2pq00ox4u1bogiocwicaewiiir 1280w, https://cms-storage.emailable.com/cdn-cgi/image/width=1600,height=900,fit=cover,format=auto/ir2pq00ox4u1bogiocwicaewiiir 1600w">
830</a>
831<post-info class="mt-5">
832  <h2 class="text-2xl duration-150 hover:text-primary-500">
833    <a href="/blog/email-data-myths/">Common Email Data Myths That Could Hurt Your Campaigns</a>
834</h2>
835  <p class="mt-[0.5em]">
836    The Email List Myths You Need to UnlearnPicture this. Your list just crossed 50,000 subscribers. You send the campaign, open rates look...
837  </p>
838
839
840  <post-metadata class="flex items-start gap-5 flex-wrap mt-4">
841      <post-byline class="flex gap-3 w-full flex-wrap [&amp;_avatar]:duration-150 has-[[data-author=a1]:hover]:[&amp;_[data-author=a1]_avatar]:scale-105 has-[[data-author=a1]:hover]:[&amp;_a[data-author=a1]]:text-primary-500 has-[[data-author=a2]:hover]:[&amp;_[data-author=a2]_avatar]:scale-105 has-[[data-author=a2]:hover]:[&amp;_a[data-author=a2]]:text-primary-500 has-[[data-author=a3]:hover]:[&amp;_[data-author=a3]_avatar]:scale-105 has-[[data-author=a3]:hover]:[&amp;_a[data-author=a3]]:text-primary-500">
842    <a href="/authors/anneliza-rocha/" aria-label="Anneliza Rocha" data-author="a1">
843      <avatar class="block size-9 rounded-full overflow-hidden bg-white">
844    <img class="size-full object-cover" alt="Avatar for Anneliza Rocha" src="https://cms-storage.emailable.com/cdn-cgi/image/width=100,height=100,fit=cover,format=auto/62px05f2kal1opqar5mjj3dnge7q" width="100" height="100">
845</avatar>
846</a>  <div>
847    <author-names class="text-sm font-medium"><a href="/authors/anneliza-rocha/" class="duration-150 hover:text-primary-500" data-author="a1">Anneliza Rocha</a></author-names>
848    <span class="block text-xs text-slate-600">
849      July 31, 2026
850      &nbsp;•&nbsp;
851      7 min read
852    </span>
853  </div>
854</post-byline>
855  </post-metadata>
856</post-info>
857
858    </li>
859    <li class="
860      has-[a>img:hover]:[&_h2]:text-primary-500
861      lg:first:[&_h2]:text-4xl
862      lg:first:[&_post-info]:self-center
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864      md:first:[&>:first-child]:col-span-3
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866      md:first:[&>a>img]:object-cover
867      md:first:[&>a>img]:size-full
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869      has-[h2:hover]:[&>a>img]:shadow-lg
870      has-[h2:hover]:[&>a>img]:shadow-slate-900/50
871      has-[h2:hover]:[&>a>img]:-translate-y-0.75
872      md:first:col-span-full
873      md:first:gap-x-8
874      md:first:grid
875      md:first:grid-cols-5
876    ">
877        <a href="/blog/why-should-you-verify-email-addresses/" class="block duration-200 @container">
878    <img class="rounded-xl duration-150 w-full hover:shadow-lg
879              hover:shadow-slate-900/50 hover:-translate-y-0.75
880              aspect-meta object-cover object-center" alt="Why Should You Verify Email Addresses?" src="https://cms-storage.emailable.com/cdn-cgi/image/width=1600,height=900,fit=cover,format=auto/0oq10rxlu0k2sfxipz1x3bqupoe3" width="320" height="180" sizes="(max-width: 768px) calc(100vw - 40px), calc((100vw - 64px) / 2)" srcset="https://cms-storage.emailable.com/cdn-cgi/image/width=320,height=180,fit=cover,format=auto/0oq10rxlu0k2sfxipz1x3bqupoe3 320w, https://cms-storage.emailable.com/cdn-cgi/image/width=640,height=360,fit=cover,format=auto/0oq10rxlu0k2sfxipz1x3bqupoe3 640w, https://cms-storage.emailable.com/cdn-cgi/image/width=960,height=540,fit=cover,format=auto/0oq10rxlu0k2sfxipz1x3bqupoe3 960w, https://cms-storage.emailable.com/cdn-cgi/image/width=1280,height=720,fit=cover,format=auto/0oq10rxlu0k2sfxipz1x3bqupoe3 1280w, https://cms-storage.emailable.com/cdn-cgi/image/width=1600,height=900,fit=cover,format=auto/0oq10rxlu0k2sfxipz1x3bqupoe3 1600w">
881</a>
882<post-info class="mt-5">
883  <h2 class="text-2xl duration-150 hover:text-primary-500">
884    <a href="/blog/why-should-you-verify-email-addresses/">Why Should You Verify Email Addresses?</a>
885</h2>
886  <p class="mt-[0.5em]">
887    Picture this. You&#39;ve spent weeks on a product launch email going out to 80,000 subscribers. The subject line&#39;s been A/B tested, three...
888  </p>
889
890
891  <post-metadata class="flex items-start gap-5 flex-wrap mt-4">
892      <post-byline class="flex gap-3 w-full flex-wrap [&amp;_avatar]:duration-150 has-[[data-author=a1]:hover]:[&amp;_[data-author=a1]_avatar]:scale-105 has-[[data-author=a1]:hover]:[&amp;_a[data-author=a1]]:text-primary-500 has-[[data-author=a2]:hover]:[&amp;_[data-author=a2]_avatar]:scale-105 has-[[data-author=a2]:hover]:[&amp;_a[data-author=a2]]:text-primary-500 has-[[data-author=a3]:hover]:[&amp;_[data-author=a3]_avatar]:scale-105 has-[[data-author=a3]:hover]:[&amp;_a[data-author=a3]]:text-primary-500">
893    <a href="/authors/paulo-matos/" aria-label="Paulo Matos" data-author="a1">
894      <avatar class="block size-9 rounded-full overflow-hidden bg-white">
895    <img class="size-full object-cover" alt="Avatar for Paulo Matos" src="https://cms-storage.emailable.com/cdn-cgi/image/width=100,height=100,fit=cover,format=auto/jfy65pow1fatsm9a3gkloyf3yg9d" width="100" height="100">
896</avatar>
897</a>  <div>
898    <author-names class="text-sm font-medium"><a href="/authors/paulo-matos/" class="duration-150 hover:text-primary-500" data-author="a1">Paulo Matos</a></author-names>
899    <span class="block text-xs text-slate-600">
900      July 24, 2026
901      &nbsp;•&nbsp;
902      7 min read
903    </span>
904  </div>
905</post-byline>
906  </post-metadata>
907</post-info>
908
909    </li>
910    <li class="
911      has-[a>img:hover]:[&_h2]:text-primary-500
912      lg:first:[&_h2]:text-4xl
913      lg:first:[&_post-info]:self-center
914      md:first:[&_h2]:text-3xl
915      md:first:[&>:first-child]:col-span-3
916      md:first:[&>a>img]:object-center
917      md:first:[&>a>img]:object-cover
918      md:first:[&>a>img]:size-full
919      md:first:[&>:last-child]:col-span-2
920      has-[h2:hover]:[&>a>img]:shadow-lg
921      has-[h2:hover]:[&>a>img]:shadow-slate-900/50
922      has-[h2:hover]:[&>a>img]:-translate-y-0.75
923      md:first:col-span-full
924      md:first:gap-x-8
925      md:first:grid
926      md:first:grid-cols-5
927    ">
928        <a href="/blog/clean-customer-data-sales-stack/" class="block duration-200 @container">
929    <img class="rounded-xl duration-150 w-full hover:shadow-lg
930              hover:shadow-slate-900/50 hover:-translate-y-0.75
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932</a>
933<post-info class="mt-5">
934  <h2 class="text-2xl duration-150 hover:text-primary-500">
935    <a href="/blog/clean-customer-data-sales-stack/">Keeping Customer Data Clean Across Every Tool in Your Sales Stack</a>
936</h2>
937  <p class="mt-[0.5em]">
938    Consider a sales rep preparing for a call with a promising lead, only to reach a number that has been disconnected for six months. The...
939  </p>
940
941
942  <post-metadata class="flex items-start gap-5 flex-wrap mt-4">
943      <post-byline class="flex gap-3 w-full flex-wrap [&amp;_avatar]:duration-150 has-[[data-author=a1]:hover]:[&amp;_[data-author=a1]_avatar]:scale-105 has-[[data-author=a1]:hover]:[&amp;_a[data-author=a1]]:text-primary-500 has-[[data-author=a2]:hover]:[&amp;_[data-author=a2]_avatar]:scale-105 has-[[data-author=a2]:hover]:[&amp;_a[data-author=a2]]:text-primary-500 has-[[data-author=a3]:hover]:[&amp;_[data-author=a3]_avatar]:scale-105 has-[[data-author=a3]:hover]:[&amp;_a[data-author=a3]]:text-primary-500">
944    <a href="/authors/anneliza-rocha/" aria-label="Anneliza Rocha" data-author="a1">
945      <avatar class="block size-9 rounded-full overflow-hidden bg-white">
946    <img class="size-full object-cover" alt="Avatar for Anneliza Rocha" src="https://cms-storage.emailable.com/cdn-cgi/image/width=100,height=100,fit=cover,format=auto/62px05f2kal1opqar5mjj3dnge7q" width="100" height="100">
947</avatar>
948</a>  <div>
949    <author-names class="text-sm font-medium"><a href="/authors/anneliza-rocha/" class="duration-150 hover:text-primary-500" data-author="a1">Anneliza Rocha</a></author-names>
950    <span class="block text-xs text-slate-600">
951      July 3, 2026
952      &nbsp;•&nbsp;
953      7 min read
954    </span>
955  </div>
956</post-byline>
957  </post-metadata>
958</post-info>
959
960    </li>
961    <li class="
962      has-[a>img:hover]:[&_h2]:text-primary-500
963      lg:first:[&_h2]:text-4xl
964      lg:first:[&_post-info]:self-center
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966      md:first:[&>:first-child]:col-span-3
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969      md:first:[&>a>img]:size-full
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971      has-[h2:hover]:[&>a>img]:shadow-lg
972      has-[h2:hover]:[&>a>img]:shadow-slate-900/50
973      has-[h2:hover]:[&>a>img]:-translate-y-0.75
974      md:first:col-span-full
975      md:first:gap-x-8
976      md:first:grid
977      md:first:grid-cols-5
978    ">
979        <a href="/blog/how-email-verification-boosts-your-email-marketing-roi/" class="block duration-200 @container">
980    <img class="rounded-xl duration-150 w-full hover:shadow-lg
981              hover:shadow-slate-900/50 hover:-translate-y-0.75
982              aspect-meta object-cover object-center" alt="How Email Verification Boosts Your Email Marketing ROI" src="https://cms-storage.emailable.com/cdn-cgi/image/width=1600,height=900,fit=cover,format=auto/2477u6kifgh4iuuw7j22768cyhrl" width="320" height="180" sizes="(max-width: 768px) calc(100vw - 40px), calc((100vw - 64px) / 2)" srcset="https://cms-storage.emailable.com/cdn-cgi/image/width=320,height=180,fit=cover,format=auto/2477u6kifgh4iuuw7j22768cyhrl 320w, https://cms-storage.emailable.com/cdn-cgi/image/width=640,height=360,fit=cover,format=auto/2477u6kifgh4iuuw7j22768cyhrl 640w, https://cms-storage.emailable.com/cdn-cgi/image/width=960,height=540,fit=cover,format=auto/2477u6kifgh4iuuw7j22768cyhrl 960w, https://cms-storage.emailable.com/cdn-cgi/image/width=1280,height=720,fit=cover,format=auto/2477u6kifgh4iuuw7j22768cyhrl 1280w, https://cms-storage.emailable.com/cdn-cgi/image/width=1600,height=900,fit=cover,format=auto/2477u6kifgh4iuuw7j22768cyhrl 1600w">
983</a>
984<post-info class="mt-5">
985  <h2 class="text-2xl duration-150 hover:text-primary-500">
986    <a href="/blog/how-email-verification-boosts-your-email-marketing-roi/">How Email Verification Boosts Your Email Marketing ROI</a>
987</h2>
988  <p class="mt-[0.5em]">
989    Email marketing remains one of the most effective channels available to businesses today. While new platforms and marketing trends...
990  </p>
991
992
993  <post-metadata class="flex items-start gap-5 flex-wrap mt-4">
994      <post-byline class="flex gap-3 w-full flex-wrap [&amp;_avatar]:duration-150 has-[[data-author=a1]:hover]:[&amp;_[data-author=a1]_avatar]:scale-105 has-[[data-author=a1]:hover]:[&amp;_a[data-author=a1]]:text-primary-500 has-[[data-author=a2]:hover]:[&amp;_[data-author=a2]_avatar]:scale-105 has-[[data-author=a2]:hover]:[&amp;_a[data-author=a2]]:text-primary-500 has-[[data-author=a3]:hover]:[&amp;_[data-author=a3]_avatar]:scale-105 has-[[data-author=a3]:hover]:[&amp;_a[data-author=a3]]:text-primary-500">
995    <a href="/authors/paulo-matos/" aria-label="Paulo Matos" data-author="a1">
996      <avatar class="block size-9 rounded-full overflow-hidden bg-white">
997    <img class="size-full object-cover" alt="Avatar for Paulo Matos" src="https://cms-storage.emailable.com/cdn-cgi/image/width=100,height=100,fit=cover,format=auto/jfy65pow1fatsm9a3gkloyf3yg9d" width="100" height="100">
998</avatar>
999</a>  <div>
1000    <author-names class="text-sm font-medium"><a href="/authors/paulo-matos/" class="duration-150 hover:text-primary-500" data-author="a1">Paulo Matos</a></author-names>
1001    <span class="block text-xs text-slate-600">
1002      June 15, 2026
1003      &nbsp;•&nbsp;
1004      8 min read
1005    </span>
1006  </div>
1007</post-byline>
1008  </post-metadata>
1009</post-info>
1010
1011    </li>
1012    <li class="
1013      has-[a>img:hover]:[&_h2]:text-primary-500
1014      lg:first:[&_h2]:text-4xl
1015      lg:first:[&_post-info]:self-center
1016      md:first:[&_h2]:text-3xl
1017      md:first:[&>:first-child]:col-span-3
1018      md:first:[&>a>img]:object-center
1019      md:first:[&>a>img]:object-cover
1020      md:first:[&>a>img]:size-full
1021      md:first:[&>:last-child]:col-span-2
1022      has-[h2:hover]:[&>a>img]:shadow-lg
1023      has-[h2:hover]:[&>a>img]:shadow-slate-900/50
1024      has-[h2:hover]:[&>a>img]:-translate-y-0.75
1025      md:first:col-span-full
1026      md:first:gap-x-8
1027      md:first:grid
1028      md:first:grid-cols-5
1029    ">
1030        <a href="/blog/5-steps-to-launch-a-successful-email-marketing-campaign/" class="block duration-200 @container">
1031    <img class="rounded-xl duration-150 w-full hover:shadow-lg
1032              hover:shadow-slate-900/50 hover:-translate-y-0.75
1033              aspect-meta object-cover object-center" alt="5 Steps to Launch a Successful Email Marketing Campaign" src="https://cms-storage.emailable.com/cdn-cgi/image/width=1600,height=900,fit=cover,format=auto/eiwtkz3df4keu098uy9mvozztbg4" width="320" height="180" sizes="(max-width: 768px) calc(100vw - 40px), calc((100vw - 64px) / 2)" srcset="https://cms-storage.emailable.com/cdn-cgi/image/width=320,height=180,fit=cover,format=auto/eiwtkz3df4keu098uy9mvozztbg4 320w, https://cms-storage.emailable.com/cdn-cgi/image/width=640,height=360,fit=cover,format=auto/eiwtkz3df4keu098uy9mvozztbg4 640w, https://cms-storage.emailable.com/cdn-cgi/image/width=960,height=540,fit=cover,format=auto/eiwtkz3df4keu098uy9mvozztbg4 960w, https://cms-storage.emailable.com/cdn-cgi/image/width=1280,height=720,fit=cover,format=auto/eiwtkz3df4keu098uy9mvozztbg4 1280w, https://cms-storage.emailable.com/cdn-cgi/image/width=1600,height=900,fit=cover,format=auto/eiwtkz3df4keu098uy9mvozztbg4 1600w">
1034</a>
1035<post-info class="mt-5">
1036  <h2 class="text-2xl duration-150 hover:text-primary-500">
1037    <a href="/blog/5-steps-to-launch-a-successful-email-marketing-campaign/">5 Steps to Launch a Successful Email Marketing Campaign</a>
1038</h2>
1039  <p class="mt-[0.5em]">
1040    You’ve hopefully read a few of our articles by now, but in case you haven’t, we stress the importance of email marketing. Email...
1041  </p>
1042
1043
1044  <post-metadata class="flex items-start gap-5 flex-wrap mt-4">
1045      <post-byline class="flex gap-3 w-full flex-wrap [&amp;_avatar]:duration-150 has-[[data-author=a1]:hover]:[&amp;_[data-author=a1]_avatar]:scale-105 has-[[data-author=a1]:hover]:[&amp;_a[data-author=a1]]:text-primary-500 has-[[data-author=a2]:hover]:[&amp;_[data-author=a2]_avatar]:scale-105 has-[[data-author=a2]:hover]:[&amp;_a[data-author=a2]]:text-primary-500 has-[[data-author=a3]:hover]:[&amp;_[data-author=a3]_avatar]:scale-105 has-[[data-author=a3]:hover]:[&amp;_a[data-author=a3]]:text-primary-500">
1046    <a href="/authors/anneliza-rocha/" aria-label="Anneliza Rocha" data-author="a1">
1047      <avatar class="block size-9 rounded-full overflow-hidden bg-white">
1048    <img class="size-full object-cover" alt="Avatar for Anneliza Rocha" src="https://cms-storage.emailable.com/cdn-cgi/image/width=100,height=100,fit=cover,format=auto/62px05f2kal1opqar5mjj3dnge7q" width="100" height="100">
1049</avatar>
1050</a>  <div>
1051    <author-names class="text-sm font-medium"><a href="/authors/anneliza-rocha/" class="duration-150 hover:text-primary-500" data-author="a1">Anneliza Rocha</a></author-names>
1052    <span class="block text-xs text-slate-600">
1053      May 28, 2026
1054      &nbsp;•&nbsp;
1055      10 min read
1056    </span>
1057  </div>
1058</post-byline>
1059  </post-metadata>
1060</post-info>
1061
1062    </li>
1063    <li class="
1064      has-[a>img:hover]:[&_h2]:text-primary-500
1065      lg:first:[&_h2]:text-4xl
1066      lg:first:[&_post-info]:self-center
1067      md:first:[&_h2]:text-3xl
1068      md:first:[&>:first-child]:col-span-3
1069      md:first:[&>a>img]:object-center
1070      md:first:[&>a>img]:object-cover
1071      md:first:[&>a>img]:size-full
1072      md:first:[&>:last-child]:col-span-2
1073      has-[h2:hover]:[&>a>img]:shadow-lg
1074      has-[h2:hover]:[&>a>img]:shadow-slate-900/50
1075      has-[h2:hover]:[&>a>img]:-translate-y-0.75
1076      md:first:col-span-full
1077      md:first:gap-x-8
1078      md:first:grid
1079      md:first:grid-cols-5
1080    ">
1081        <a href="/blog/how-to-win-back-inactive-subscribers-with-a-re-engagement-email-campaign/" class="block duration-200 @container">
1082    <img class="rounded-xl duration-150 w-full hover:shadow-lg
1083              hover:shadow-slate-900/50 hover:-translate-y-0.75
1084              aspect-meta object-cover object-center" alt="How to Win Back Inactive Subscribers with a Re-Engagement Email Campaign" src="https://cms-storage.emailable.com/cdn-cgi/image/width=1600,height=900,fit=cover,format=auto/1pa2wko7syspab98zinl3y3vylh5" width="320" height="180" sizes="(max-width: 768px) calc(100vw - 40px), calc((100vw - 64px) / 2)" srcset="https://cms-storage.emailable.com/cdn-cgi/image/width=320,height=180,fit=cover,format=auto/1pa2wko7syspab98zinl3y3vylh5 320w, https://cms-storage.emailable.com/cdn-cgi/image/width=640,height=360,fit=cover,format=auto/1pa2wko7syspab98zinl3y3vylh5 640w, https://cms-storage.emailable.com/cdn-cgi/image/width=960,height=540,fit=cover,format=auto/1pa2wko7syspab98zinl3y3vylh5 960w, https://cms-storage.emailable.com/cdn-cgi/image/width=1280,height=720,fit=cover,format=auto/1pa2wko7syspab98zinl3y3vylh5 1280w, https://cms-storage.emailable.com/cdn-cgi/image/width=1600,height=900,fit=cover,format=auto/1pa2wko7syspab98zinl3y3vylh5 1600w">
1085</a>
1086<post-info class="mt-5">
1087  <h2 class="text-2xl duration-150 hover:text-primary-500">
1088    <a href="/blog/how-to-win-back-inactive-subscribers-with-a-re-engagement-email-campaign/">How to Win Back Inactive Subscribers with a Re-Engagement Email Campaign</a>
1089</h2>
1090  <p class="mt-[0.5em]">
1091    Your email list is probably larger than it should be, and that’s costing you money.At some point, every email marketer faces the same...
1092  </p>
1093
1094
1095  <post-metadata class="flex items-start gap-5 flex-wrap mt-4">
1096      <post-byline class="flex gap-3 w-full flex-wrap [&amp;_avatar]:duration-150 has-[[data-author=a1]:hover]:[&amp;_[data-author=a1]_avatar]:scale-105 has-[[data-author=a1]:hover]:[&amp;_a[data-author=a1]]:text-primary-500 has-[[data-author=a2]:hover]:[&amp;_[data-author=a2]_avatar]:scale-105 has-[[data-author=a2]:hover]:[&amp;_a[data-author=a2]]:text-primary-500 has-[[data-author=a3]:hover]:[&amp;_[data-author=a3]_avatar]:scale-105 has-[[data-author=a3]:hover]:[&amp;_a[data-author=a3]]:text-primary-500">
1097    <a href="/authors/paulo-matos/" aria-label="Paulo Matos" data-author="a1">
1098      <avatar class="block size-9 rounded-full overflow-hidden bg-white">
1099    <img class="size-full object-cover" alt="Avatar for Paulo Matos" src="https://cms-storage.emailable.com/cdn-cgi/image/width=100,height=100,fit=cover,format=auto/jfy65pow1fatsm9a3gkloyf3yg9d" width="100" height="100">
1100</avatar>
1101</a>  <div>
1102    <author-names class="text-sm font-medium"><a href="/authors/paulo-matos/" class="duration-150 hover:text-primary-500" data-author="a1">Paulo Matos</a></author-names>
1103    <span class="block text-xs text-slate-600">
1104      May 20, 2026
1105      &nbsp;•&nbsp;
1106      9 min read
1107    </span>
1108  </div>
1109</post-byline>
1110  </post-metadata>
1111</post-info>
1112
1113    </li>
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1116      lg:first:[&_h2]:text-4xl
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1132        <a href="/blog/what-you-need-to-know-about-email-list-management/" class="block duration-200 @container">
1133    <img class="rounded-xl duration-150 w-full hover:shadow-lg
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1136</a>
1137<post-info class="mt-5">
1138  <h2 class="text-2xl duration-150 hover:text-primary-500">
1139    <a href="/blog/what-you-need-to-know-about-email-list-management/">What You Need to Know About Email List Management</a>
1140</h2>
1141  <p class="mt-[0.5em]">
1142    Email marketing continues to be one of the highest ROI channels available to businesses today. However, the success of any email...
1143  </p>
1144
1145
1146  <post-metadata class="flex items-start gap-5 flex-wrap mt-4">
1147      <post-byline class="flex gap-3 w-full flex-wrap [&amp;_avatar]:duration-150 has-[[data-author=a1]:hover]:[&amp;_[data-author=a1]_avatar]:scale-105 has-[[data-author=a1]:hover]:[&amp;_a[data-author=a1]]:text-primary-500 has-[[data-author=a2]:hover]:[&amp;_[data-author=a2]_avatar]:scale-105 has-[[data-author=a2]:hover]:[&amp;_a[data-author=a2]]:text-primary-500 has-[[data-author=a3]:hover]:[&amp;_[data-author=a3]_avatar]:scale-105 has-[[data-author=a3]:hover]:[&amp;_a[data-author=a3]]:text-primary-500">
1148    <a href="/authors/paulo-matos/" aria-label="Paulo Matos" data-author="a1">
1149      <avatar class="block size-9 rounded-full overflow-hidden bg-white">
1150    <img class="size-full object-cover" alt="Avatar for Paulo Matos" src="https://cms-storage.emailable.com/cdn-cgi/image/width=100,height=100,fit=cover,format=auto/jfy65pow1fatsm9a3gkloyf3yg9d" width="100" height="100">
1151</avatar>
1152</a>  <div>
1153    <author-names class="text-sm font-medium"><a href="/authors/paulo-matos/" class="duration-150 hover:text-primary-500" data-author="a1">Paulo Matos</a></author-names>
1154    <span class="block text-xs text-slate-600">
1155      April 27, 2026
1156      &nbsp;•&nbsp;
1157      6 min read
1158    </span>
1159  </div>
1160</post-byline>
1161  </post-metadata>
1162</post-info>
1163
1164    </li>
1165    <li class="
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1178      md:first:col-span-full
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1188<post-info class="mt-5">
1189  <h2 class="text-2xl duration-150 hover:text-primary-500">
1190    <a href="/blog/how-ecommerce-brands-lose-revenue-from-invalid-emails/">How eCommerce Brands Lose Revenue from Invalid Emails</a>
1191</h2>
1192  <p class="mt-[0.5em]">
1193    Email marketing is truly one of the most profitable channels in e-commerce. When you get it right, it delivers a consistently higher ROI...
1194  </p>
1195
1196
1197  <post-metadata class="flex items-start gap-5 flex-wrap mt-4">
1198      <post-byline class="flex gap-3 w-full flex-wrap [&amp;_avatar]:duration-150 has-[[data-author=a1]:hover]:[&amp;_[data-author=a1]_avatar]:scale-105 has-[[data-author=a1]:hover]:[&amp;_a[data-author=a1]]:text-primary-500 has-[[data-author=a2]:hover]:[&amp;_[data-author=a2]_avatar]:scale-105 has-[[data-author=a2]:hover]:[&amp;_a[data-author=a2]]:text-primary-500 has-[[data-author=a3]:hover]:[&amp;_[data-author=a3]_avatar]:scale-105 has-[[data-author=a3]:hover]:[&amp;_a[data-author=a3]]:text-primary-500">
1199    <a href="/authors/anneliza-rocha/" aria-label="Anneliza Rocha" data-author="a1">
1200      <avatar class="block size-9 rounded-full overflow-hidden bg-white">
1201    <img class="size-full object-cover" alt="Avatar for Anneliza Rocha" src="https://cms-storage.emailable.com/cdn-cgi/image/width=100,height=100,fit=cover,format=auto/62px05f2kal1opqar5mjj3dnge7q" width="100" height="100">
1202</avatar>
1203</a>  <div>
1204    <author-names class="text-sm font-medium"><a href="/authors/anneliza-rocha/" class="duration-150 hover:text-primary-500" data-author="a1">Anneliza Rocha</a></author-names>
1205    <span class="block text-xs text-slate-600">
1206      April 14, 2026
1207      &nbsp;•&nbsp;
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1209    </span>
1210  </div>
1211</post-byline>
1212  </post-metadata>
1213</post-info>
1214
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1238</a>
1239<post-info class="mt-5">
1240  <h2 class="text-2xl duration-150 hover:text-primary-500">
1241    <a href="/blog/how-to-send-an-email-that-converts/">How to Send An Email That Converts?</a>
1242</h2>
1243  <p class="mt-[0.5em]">
1244    Email marketing continues to be one of the most effective channels for reaching customers and driving revenue. However, getting your...
1245  </p>
1246
1247
1248  <post-metadata class="flex items-start gap-5 flex-wrap mt-4">
1249      <post-byline class="flex gap-3 w-full flex-wrap [&amp;_avatar]:duration-150 has-[[data-author=a1]:hover]:[&amp;_[data-author=a1]_avatar]:scale-105 has-[[data-author=a1]:hover]:[&amp;_a[data-author=a1]]:text-primary-500 has-[[data-author=a2]:hover]:[&amp;_[data-author=a2]_avatar]:scale-105 has-[[data-author=a2]:hover]:[&amp;_a[data-author=a2]]:text-primary-500 has-[[data-author=a3]:hover]:[&amp;_[data-author=a3]_avatar]:scale-105 has-[[data-author=a3]:hover]:[&amp;_a[data-author=a3]]:text-primary-500">
1250    <a href="/authors/paulo-matos/" aria-label="Paulo Matos" data-author="a1">
1251      <avatar class="block size-9 rounded-full overflow-hidden bg-white">
1252    <img class="size-full object-cover" alt="Avatar for Paulo Matos" src="https://cms-storage.emailable.com/cdn-cgi/image/width=100,height=100,fit=cover,format=auto/jfy65pow1fatsm9a3gkloyf3yg9d" width="100" height="100">
1253</avatar>
1254</a>  <div>
1255    <author-names class="text-sm font-medium"><a href="/authors/paulo-matos/" class="duration-150 hover:text-primary-500" data-author="a1">Paulo Matos</a></author-names>
1256    <span class="block text-xs text-slate-600">
1257      March 27, 2026
1258      &nbsp;•&nbsp;
1259      6 min read
1260    </span>
1261  </div>
1262</post-byline>
1263  </post-metadata>
1264</post-info>
1265
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1281      md:first:gap-x-8
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1285        <a href="/blog/email-list-segmentation-5-strategies-that-actually-work/" class="block duration-200 @container">
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1290<post-info class="mt-5">
1291  <h2 class="text-2xl duration-150 hover:text-primary-500">
1292    <a href="/blog/email-list-segmentation-5-strategies-that-actually-work/">Email List Segmentation: 5 Strategies That Actually Work</a>
1293</h2>
1294  <p class="mt-[0.5em]">
1295    Email marketing is still one of the most effective marketing strategies your business can use, but that means that it is also becoming...
1296  </p>
1297
1298
1299  <post-metadata class="flex items-start gap-5 flex-wrap mt-4">
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1305</a>  <div>
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1316    <span class="block text-xs text-slate-600">
1317      March 23, 2026
1318      &nbsp;•&nbsp;
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1322</post-byline>
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1330      lg:first:[&_post-info]:self-center
1331      md:first:[&_h2]:text-3xl
1332      md:first:[&>:first-child]:col-span-3
1333      md:first:[&>a>img]:object-center
1334      md:first:[&>a>img]:object-cover
1335      md:first:[&>a>img]:size-full
1336      md:first:[&>:last-child]:col-span-2
1337      has-[h2:hover]:[&>a>img]:shadow-lg
1338      has-[h2:hover]:[&>a>img]:shadow-slate-900/50
1339      has-[h2:hover]:[&>a>img]:-translate-y-0.75
1340      md:first:col-span-full
1341      md:first:gap-x-8
1342      md:first:grid
1343      md:first:grid-cols-5
1344    ">
1345        <a href="/blog/best-practices-for-using-images-in-emails/" class="block duration-200 @container">
1346    <img class="rounded-xl duration-150 w-full hover:shadow-lg
1347              hover:shadow-slate-900/50 hover:-translate-y-0.75
1348              aspect-meta object-cover object-center" alt="Best Practices for Using Images in Emails" src="https://cms-storage.emailable.com/cdn-cgi/image/width=1600,height=900,fit=cover,format=auto/uzprgd3hxbp42xbqulw09fgeuy6q" width="320" height="180" sizes="(max-width: 768px) calc(100vw - 40px), calc((100vw - 64px) / 2)" srcset="https://cms-storage.emailable.com/cdn-cgi/image/width=320,height=180,fit=cover,format=auto/uzprgd3hxbp42xbqulw09fgeuy6q 320w, https://cms-storage.emailable.com/cdn-cgi/image/width=640,height=360,fit=cover,format=auto/uzprgd3hxbp42xbqulw09fgeuy6q 640w, https://cms-storage.emailable.com/cdn-cgi/image/width=960,height=540,fit=cover,format=auto/uzprgd3hxbp42xbqulw09fgeuy6q 960w, https://cms-storage.emailable.com/cdn-cgi/image/width=1280,height=720,fit=cover,format=auto/uzprgd3hxbp42xbqulw09fgeuy6q 1280w, https://cms-storage.emailable.com/cdn-cgi/image/width=1600,height=900,fit=cover,format=auto/uzprgd3hxbp42xbqulw09fgeuy6q 1600w">
1349</a>
1350<post-info class="mt-5">
1351  <h2 class="text-2xl duration-150 hover:text-primary-500">
1352    <a href="/blog/best-practices-for-using-images-in-emails/">Best Practices for Using Images in Emails</a>
1353</h2>
1354  <p class="mt-[0.5em]">
1355    Images have become a core component of modern email marketing. From product showcases and banners to infographics and personalized...
1356  </p>
1357
1358
1359  <post-metadata class="flex items-start gap-5 flex-wrap mt-4">
1360      <post-byline class="flex gap-3 w-full flex-wrap [&amp;_avatar]:duration-150 has-[[data-author=a1]:hover]:[&amp;_[data-author=a1]_avatar]:scale-105 has-[[data-author=a1]:hover]:[&amp;_a[data-author=a1]]:text-primary-500 has-[[data-author=a2]:hover]:[&amp;_[data-author=a2]_avatar]:scale-105 has-[[data-author=a2]:hover]:[&amp;_a[data-author=a2]]:text-primary-500 has-[[data-author=a3]:hover]:[&amp;_[data-author=a3]_avatar]:scale-105 has-[[data-author=a3]:hover]:[&amp;_a[data-author=a3]]:text-primary-500">
1361    <a href="/authors/samir-mohamed/" aria-label="Samir Mohamed" data-author="a1">
1362      <avatar class="block size-9 rounded-full overflow-hidden bg-white">
1363    <img class="size-full object-cover" alt="Avatar for Samir Mohamed" src="https://cms-storage.emailable.com/cdn-cgi/image/width=100,height=100,fit=cover,format=auto/bz1osuucjfyz2xpuh42xacho507r" width="100" height="100">
1364</avatar>
1365</a>  <div>
1366    <author-names class="text-sm font-medium"><a href="/authors/samir-mohamed/" class="duration-150 hover:text-primary-500" data-author="a1">Samir Mohamed</a></author-names>
1367    <span class="block text-xs text-slate-600">
1368      February 26, 2026
1369      &nbsp;•&nbsp;
1370      6 min read
1371    </span>
1372  </div>
1373</post-byline>
1374  </post-metadata>
1375</post-info>
1376
1377    </li>
1378    <li class="
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1380      lg:first:[&_h2]:text-4xl
1381      lg:first:[&_post-info]:self-center
1382      md:first:[&_h2]:text-3xl
1383      md:first:[&>:first-child]:col-span-3
1384      md:first:[&>a>img]:object-center
1385      md:first:[&>a>img]:object-cover
1386      md:first:[&>a>img]:size-full
1387      md:first:[&>:last-child]:col-span-2
1388      has-[h2:hover]:[&>a>img]:shadow-lg
1389      has-[h2:hover]:[&>a>img]:shadow-slate-900/50
1390      has-[h2:hover]:[&>a>img]:-translate-y-0.75
1391      md:first:col-span-full
1392      md:first:gap-x-8
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1396        <a href="/blog/email-list-decay-revenue-impact-model/" class="block duration-200 @container">
1397    <img class="rounded-xl duration-150 w-full hover:shadow-lg
1398              hover:shadow-slate-900/50 hover:-translate-y-0.75
1399              aspect-meta object-cover object-center" alt="Stop Losing Revenue: Modeling Email List Decay and ROI" src="https://cms-storage.emailable.com/cdn-cgi/image/width=1600,height=900,fit=cover,format=auto/dyd7seo2l42a6orhmeqxvqgeimsm" width="320" height="180" sizes="(max-width: 768px) calc(100vw - 40px), calc((100vw - 64px) / 2)" srcset="https://cms-storage.emailable.com/cdn-cgi/image/width=320,height=180,fit=cover,format=auto/dyd7seo2l42a6orhmeqxvqgeimsm 320w, https://cms-storage.emailable.com/cdn-cgi/image/width=640,height=360,fit=cover,format=auto/dyd7seo2l42a6orhmeqxvqgeimsm 640w, https://cms-storage.emailable.com/cdn-cgi/image/width=960,height=540,fit=cover,format=auto/dyd7seo2l42a6orhmeqxvqgeimsm 960w, https://cms-storage.emailable.com/cdn-cgi/image/width=1280,height=720,fit=cover,format=auto/dyd7seo2l42a6orhmeqxvqgeimsm 1280w, https://cms-storage.emailable.com/cdn-cgi/image/width=1600,height=900,fit=cover,format=auto/dyd7seo2l42a6orhmeqxvqgeimsm 1600w">
1400</a>
1401<post-info class="mt-5">
1402  <h2 class="text-2xl duration-150 hover:text-primary-500">
1403    <a href="/blog/email-list-decay-revenue-impact-model/">Stop Losing Revenue: Modeling Email List Decay and ROI</a>
1404</h2>
1405  <p class="mt-[0.5em]">
1406    Email is one of the highest ROI channels in digital marketing.But there’s a quiet force working against it every single day.Even if you...
1407  </p>
1408
1409
1410  <post-metadata class="flex items-start gap-5 flex-wrap mt-4">
1411      <post-byline class="flex gap-3 w-full flex-wrap [&amp;_avatar]:duration-150 has-[[data-author=a1]:hover]:[&amp;_[data-author=a1]_avatar]:scale-105 has-[[data-author=a1]:hover]:[&amp;_a[data-author=a1]]:text-primary-500 has-[[data-author=a2]:hover]:[&amp;_[data-author=a2]_avatar]:scale-105 has-[[data-author=a2]:hover]:[&amp;_a[data-author=a2]]:text-primary-500 has-[[data-author=a3]:hover]:[&amp;_[data-author=a3]_avatar]:scale-105 has-[[data-author=a3]:hover]:[&amp;_a[data-author=a3]]:text-primary-500">
1412    <a href="/authors/priscilla-rocha/" aria-label="Priscilla Rocha" data-author="a1">
1413      <avatar class="block size-9 rounded-full overflow-hidden bg-white">
1414    <img class="size-full object-cover" alt="Avatar for Priscilla Rocha" src="https://cms-storage.emailable.com/cdn-cgi/image/width=100,height=100,fit=cover,format=auto/0oqsqe386lqldo0hc4r0z8yj6m93" width="100" height="100">
1415</avatar>
1416</a>  <div>
1417    <author-names class="text-sm font-medium"><a href="/authors/priscilla-rocha/" class="duration-150 hover:text-primary-500" data-author="a1">Priscilla Rocha</a></author-names>
1418    <span class="block text-xs text-slate-600">
1419      February 17, 2026
1420      &nbsp;•&nbsp;
1421      6 min read
1422    </span>
1423  </div>
1424</post-byline>
1425  </post-metadata>
1426</post-info>
1427
1428    </li>
1429    <li class="
1430      has-[a>img:hover]:[&_h2]:text-primary-500
1431      lg:first:[&_h2]:text-4xl
1432      lg:first:[&_post-info]:self-center
1433      md:first:[&_h2]:text-3xl
1434      md:first:[&>:first-child]:col-span-3
1435      md:first:[&>a>img]:object-center
1436      md:first:[&>a>img]:object-cover
1437      md:first:[&>a>img]:size-full
1438      md:first:[&>:last-child]:col-span-2
1439      has-[h2:hover]:[&>a>img]:shadow-lg
1440      has-[h2:hover]:[&>a>img]:shadow-slate-900/50
1441      has-[h2:hover]:[&>a>img]:-translate-y-0.75
1442      md:first:col-span-full
1443      md:first:gap-x-8
1444      md:first:grid
1445      md:first:grid-cols-5
1446    ">
1447        <a href="/blog/email-deliverability-how-to-improve/" class="block duration-200 @container">
1448    <img class="rounded-xl duration-150 w-full hover:shadow-lg
1449              hover:shadow-slate-900/50 hover:-translate-y-0.75
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1451</a>
1452<post-info class="mt-5">
1453  <h2 class="text-2xl duration-150 hover:text-primary-500">
1454    <a href="/blog/email-deliverability-how-to-improve/">Email Deliverability Rate: Why Is It Important & How to Improve Yours</a>
1455</h2>
1456  <p class="mt-[0.5em]">
1457    When it comes to email marketing success, the most fundamental question isn’t whether you sent an email, it’s whether that email...
1458  </p>
1459
1460
1461  <post-metadata class="flex items-start gap-5 flex-wrap mt-4">
1462      <post-byline class="flex gap-3 w-full flex-wrap [&amp;_avatar]:duration-150 has-[[data-author=a1]:hover]:[&amp;_[data-author=a1]_avatar]:scale-105 has-[[data-author=a1]:hover]:[&amp;_a[data-author=a1]]:text-primary-500 has-[[data-author=a2]:hover]:[&amp;_[data-author=a2]_avatar]:scale-105 has-[[data-author=a2]:hover]:[&amp;_a[data-author=a2]]:text-primary-500 has-[[data-author=a3]:hover]:[&amp;_[data-author=a3]_avatar]:scale-105 has-[[data-author=a3]:hover]:[&amp;_a[data-author=a3]]:text-primary-500">
1463    <a href="/authors/priscilla-rocha/" aria-label="Priscilla Rocha" data-author="a1">
1464      <avatar class="block size-9 rounded-full overflow-hidden bg-white">
1465    <img class="size-full object-cover" alt="Avatar for Priscilla Rocha" src="https://cms-storage.emailable.com/cdn-cgi/image/width=100,height=100,fit=cover,format=auto/0oqsqe386lqldo0hc4r0z8yj6m93" width="100" height="100">
1466</avatar>
1467</a>  <div>
1468    <author-names class="text-sm font-medium"><a href="/authors/priscilla-rocha/" class="duration-150 hover:text-primary-500" data-author="a1">Priscilla Rocha</a></author-names>
1469    <span class="block text-xs text-slate-600">
1470      January 30, 2026
1471      &nbsp;•&nbsp;
1472      6 min read
1473    </span>
1474  </div>
1475</post-byline>
1476  </post-metadata>
1477</post-info>
1478
1479    </li>
1480    <li class="
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1482      lg:first:[&_h2]:text-4xl
1483      lg:first:[&_post-info]:self-center
1484      md:first:[&_h2]:text-3xl
1485      md:first:[&>:first-child]:col-span-3
1486      md:first:[&>a>img]:object-center
1487      md:first:[&>a>img]:object-cover
1488      md:first:[&>a>img]:size-full
1489      md:first:[&>:last-child]:col-span-2
1490      has-[h2:hover]:[&>a>img]:shadow-lg
1491      has-[h2:hover]:[&>a>img]:shadow-slate-900/50
1492      has-[h2:hover]:[&>a>img]:-translate-y-0.75
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1494      md:first:gap-x-8
1495      md:first:grid
1496      md:first:grid-cols-5
1497    ">
1498        <a href="/blog/detect-spam-traps/" class="block duration-200 @container">
1499    <img class="rounded-xl duration-150 w-full hover:shadow-lg
1500              hover:shadow-slate-900/50 hover:-translate-y-0.75
1501              aspect-meta object-cover object-center" alt="Why No One Can Detect Spam Traps" src="https://cms-storage.emailable.com/cdn-cgi/image/width=1600,height=900,fit=cover,format=auto/9f0gs0chkd2c1o72r28pcj5jvfzo" width="320" height="180" sizes="(max-width: 768px) calc(100vw - 40px), calc((100vw - 64px) / 2)" srcset="https://cms-storage.emailable.com/cdn-cgi/image/width=320,height=180,fit=cover,format=auto/9f0gs0chkd2c1o72r28pcj5jvfzo 320w, https://cms-storage.emailable.com/cdn-cgi/image/width=640,height=360,fit=cover,format=auto/9f0gs0chkd2c1o72r28pcj5jvfzo 640w, https://cms-storage.emailable.com/cdn-cgi/image/width=960,height=540,fit=cover,format=auto/9f0gs0chkd2c1o72r28pcj5jvfzo 960w, https://cms-storage.emailable.com/cdn-cgi/image/width=1280,height=720,fit=cover,format=auto/9f0gs0chkd2c1o72r28pcj5jvfzo 1280w, https://cms-storage.emailable.com/cdn-cgi/image/width=1600,height=900,fit=cover,format=auto/9f0gs0chkd2c1o72r28pcj5jvfzo 1600w">
1502</a>
1503<post-info class="mt-5">
1504  <h2 class="text-2xl duration-150 hover:text-primary-500">
1505    <a href="/blog/detect-spam-traps/">Why No One Can Detect Spam Traps</a>
1506</h2>
1507  <p class="mt-[0.5em]">
1508    Spam traps make email marketers nervous. They’re invisible, unpredictable, and can quietly harm deliverability in ways that are...
1509  </p>
1510
1511
1512  <post-metadata class="flex items-start gap-5 flex-wrap mt-4">
1513      <post-byline class="flex gap-3 w-full flex-wrap [&amp;_avatar]:duration-150 has-[[data-author=a1]:hover]:[&amp;_[data-author=a1]_avatar]:scale-105 has-[[data-author=a1]:hover]:[&amp;_a[data-author=a1]]:text-primary-500 has-[[data-author=a2]:hover]:[&amp;_[data-author=a2]_avatar]:scale-105 has-[[data-author=a2]:hover]:[&amp;_a[data-author=a2]]:text-primary-500 has-[[data-author=a3]:hover]:[&amp;_[data-author=a3]_avatar]:scale-105 has-[[data-author=a3]:hover]:[&amp;_a[data-author=a3]]:text-primary-500">
1514    <a href="/authors/samir-mohamed/" aria-label="Samir Mohamed" data-author="a1">
1515      <avatar class="block size-9 rounded-full overflow-hidden bg-white">
1516    <img class="size-full object-cover" alt="Avatar for Samir Mohamed" src="https://cms-storage.emailable.com/cdn-cgi/image/width=100,height=100,fit=cover,format=auto/bz1osuucjfyz2xpuh42xacho507r" width="100" height="100">
1517</avatar>
1518</a>  <div>
1519    <author-names class="text-sm font-medium"><a href="/authors/samir-mohamed/" class="duration-150 hover:text-primary-500" data-author="a1">Samir Mohamed</a></author-names>
1520    <span class="block text-xs text-slate-600">
1521      January 20, 2026
1522      &nbsp;•&nbsp;
1523      7 min read
1524    </span>
1525  </div>
1526</post-byline>
1527  </post-metadata>
1528</post-info>
1529
1530    </li>
1531    <li class="
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1533      lg:first:[&_h2]:text-4xl
1534      lg:first:[&_post-info]:self-center
1535      md:first:[&_h2]:text-3xl
1536      md:first:[&>:first-child]:col-span-3
1537      md:first:[&>a>img]:object-center
1538      md:first:[&>a>img]:object-cover
1539      md:first:[&>a>img]:size-full
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1543      has-[h2:hover]:[&>a>img]:-translate-y-0.75
1544      md:first:col-span-full
1545      md:first:gap-x-8
1546      md:first:grid
1547      md:first:grid-cols-5
1548    ">
1549        <a href="/blog/christmas-email-campaigns/" class="block duration-200 @container">
1550    <img class="rounded-xl duration-150 w-full hover:shadow-lg
1551              hover:shadow-slate-900/50 hover:-translate-y-0.75
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1553</a>
1554<post-info class="mt-5">
1555  <h2 class="text-2xl duration-150 hover:text-primary-500">
1556    <a href="/blog/christmas-email-campaigns/">Christmas Email Campaigns: What Worked and How to Improve</a>
1557</h2>
1558  <p class="mt-[0.5em]">
1559    Christmas is always one of the most intense moments of the year for email marketing. By the time December rolls around, inboxes are...
1560  </p>
1561
1562
1563  <post-metadata class="flex items-start gap-5 flex-wrap mt-4">
1564      <post-byline class="flex gap-3 w-full flex-wrap [&amp;_avatar]:duration-150 has-[[data-author=a1]:hover]:[&amp;_[data-author=a1]_avatar]:scale-105 has-[[data-author=a1]:hover]:[&amp;_a[data-author=a1]]:text-primary-500 has-[[data-author=a2]:hover]:[&amp;_[data-author=a2]_avatar]:scale-105 has-[[data-author=a2]:hover]:[&amp;_a[data-author=a2]]:text-primary-500 has-[[data-author=a3]:hover]:[&amp;_[data-author=a3]_avatar]:scale-105 has-[[data-author=a3]:hover]:[&amp;_a[data-author=a3]]:text-primary-500">
1565    <a href="/authors/priscilla-rocha/" aria-label="Priscilla Rocha" data-author="a1">
1566      <avatar class="block size-9 rounded-full overflow-hidden bg-white">
1567    <img class="size-full object-cover" alt="Avatar for Priscilla Rocha" src="https://cms-storage.emailable.com/cdn-cgi/image/width=100,height=100,fit=cover,format=auto/0oqsqe386lqldo0hc4r0z8yj6m93" width="100" height="100">
1568</avatar>
1569</a>  <div>
1570    <author-names class="text-sm font-medium"><a href="/authors/priscilla-rocha/" class="duration-150 hover:text-primary-500" data-author="a1">Priscilla Rocha</a></author-names>
1571    <span class="block text-xs text-slate-600">
1572      December 31, 2025
1573      &nbsp;•&nbsp;
1574      7 min read
1575    </span>
1576  </div>
1577</post-byline>
1578  </post-metadata>
1579</post-info>
1580
1581    </li>
1582    <li class="
1583      has-[a>img:hover]:[&_h2]:text-primary-500
1584      lg:first:[&_h2]:text-4xl
1585      lg:first:[&_post-info]:self-center
1586      md:first:[&_h2]:text-3xl
1587      md:first:[&>:first-child]:col-span-3
1588      md:first:[&>a>img]:object-center
1589      md:first:[&>a>img]:object-cover
1590      md:first:[&>a>img]:size-full
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1595      md:first:col-span-full
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1600        <a href="/blog/dos-and-donts-of-email-deliverability/" class="block duration-200 @container">
1601    <img class="rounded-xl duration-150 w-full hover:shadow-lg
1602              hover:shadow-slate-900/50 hover:-translate-y-0.75
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1604</a>
1605<post-info class="mt-5">
1606  <h2 class="text-2xl duration-150 hover:text-primary-500">
1607    <a href="/blog/dos-and-donts-of-email-deliverability/">Do’s and Don’ts of Email Deliverability</a>
1608</h2>
1609  <p class="mt-[0.5em]">
1610    Email marketers spend countless hours perfecting their designs, polishing subject lines, and crafting campaigns that feel personal and...
1611  </p>
1612
1613
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1616    <a href="/authors/samir-mohamed/" aria-label="Samir Mohamed" data-author="a1">
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1621    <author-names class="text-sm font-medium"><a href="/authors/samir-mohamed/" class="duration-150 hover:text-primary-500" data-author="a1">Samir Mohamed</a></author-names>
1622    <span class="block text-xs text-slate-600">
1623      December 15, 2025
1624      &nbsp;•&nbsp;
1625      7 min read
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1655</a>
1656<post-info class="mt-5">
1657  <h2 class="text-2xl duration-150 hover:text-primary-500">
1658    <a href="/blog/email-deliverability-common-challenges-and-how-to-overcome-them/">Email Deliverability: Common Challenges and How to Overcome Them</a>
1659</h2>
1660  <p class="mt-[0.5em]">
1661    Picture this. You just built what feels like the perfect email campaign. You refined the design, polished the copy, split-tested subject...
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1672    <author-names class="text-sm font-medium"><a href="/authors/miguel-nogueira/" class="duration-150 hover:text-primary-500" data-author="a1">Miguel Nogueira</a></author-names>
1673    <span class="block text-xs text-slate-600">
1674      November 17, 2025
1675      &nbsp;•&nbsp;
1676      7 min read
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1982              <svg xmlns="http://www.w3.org/2000/svg" id="uuid-bd11bf69-656f-42ef-9681-e25ac678105c" viewBox="0 0 100 100" class="size-6 fill-primary-300 group-hover:fill-primary-100 duration-100">
1983  <title>X / Twitter</title>
1984  <path d="M78.75585,4.80462h15.33399l-33.50021,38.2886,39.41037,52.10216h-30.85802l-24.1691-31.59968-27.65494,31.59968H1.97469l35.83183-40.95397L0,4.80462h31.6414l21.84675,28.88333,25.2677-28.88333ZM73.37413,86.01725h8.49673L27.02452,13.50067h-9.11788l55.46748,72.51658Z"/>
1985</svg>
1986</a>          </li>
1987          <li>
1988            <a href="https://www.linkedin.com/company/emailablehq" class="group flex" aria-label="LinkedIn" data-tippy-content="LinkedIn">
1989              <svg xmlns="http://www.w3.org/2000/svg" id="uuid-9df4e46b-0c8a-40de-909e-7cb04c71072a" viewBox="0 0 100 100" class="size-6 fill-primary-300 group-hover:fill-primary-100 duration-100">
1990  <defs/>
1991  <path d="M92,0H8C3.58002,0,0,3.58002,0,8v84c0,4.41998,3.58002,8,8,8h84c4.41998,0,8-3.58002,8-8V8c0-4.41998-3.58002-8-8-8ZM29.73999,85.10999h-14.71997v-47.54999h14.71997v47.54999ZM22.44,31.33002c-4.84003.03998-8.79999-3.86005-8.84003-8.71002v-.07001c-.01996-4.82001,3.88-8.75,8.71002-8.76996,4.84998-.04004,8.79999,3.85999,8.84003,8.70996.03998,4.84003-3.86005,8.79999-8.71002,8.84003ZM84.92999,85.10999h-14.64996v-24.95996c0-6.85004-2.60004-10.67004-8.02002-10.67004-5.90002,0-8.97998,3.98004-8.97998,10.67004v24.95996h-14.12006v-47.54999h14.12006v6.40002c3.06995-4.95001,8.50995-7.92999,14.33997-7.85004,10.09003,0,17.31,6.15002,17.31,18.89001v30.10999Z"/>
1992</svg>
1993</a>          </li>
1994          <li>
1995            <a href="https://www.instagram.com/emailablehq" class="group flex" aria-label="Instagram" data-tippy-content="Instagram">
1996              <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 100 100" class="size-6 fill-primary-300 group-hover:fill-primary-100 duration-100">
1997  
1998  <g id="b40fe196-66ef-4ee8-8db8-3cf74d9eb9dd" data-name="Content">
1999    <g>
2000      <path d="M96.85838,28.68747a35.4018,35.4018,0,0,0-1.76726-8.62893A23.70313,23.70313,0,0,0,82.56436,5.8156a33.83618,33.83618,0,0,0-12.52675-2.859H40.514a67.92585,67.92585,0,0,0-11.74708.15594,32.6923,32.6923,0,0,0-8.88827,1.76738A23.962,23.962,0,0,0,8.7033,13.093,26.56341,26.56341,0,0,0,3.50547,25.04877a73.976,73.976,0,0,0-.72769,9.87648V56.13371c0,5.19816,0,10.39631.36385,15.59446a34.7772,34.7772,0,0,0,1.76726,8.369A23.65132,23.65132,0,0,0,14.78475,92.7287a28.69079,28.69079,0,0,0,13.09851,4.10655c2.18309.2599,4.36617.31189,6.60124.36387s4.10628,0,6.18541,0H59.33009A118.36141,118.36141,0,0,0,71.441,96.78327a32.1734,32.1734,0,0,0,8.62839-1.71539A23.59866,23.59866,0,0,0,94.20749,82.33241a31.7106,31.7106,0,0,0,2.75485-12.05972c0-3.6387.25988-7.27741.25988-10.86413V41.267C97.22222,36.84857,97.11826,32.69005,96.85838,28.68747Zm-8.1086,28.226V63.723A79.12142,79.12142,0,0,1,88.23,73.02771a19.90992,19.90992,0,0,1-2.495,7.48534A16.11324,16.11324,0,0,1,75.5473,87.47857a37.42179,37.42179,0,0,1-8.26454.98765c-7.69278.31189-15.2816,0-22.87042.25991H35.576a37.7771,37.7771,0,0,1-7.121-.41586,21.25772,21.25772,0,0,1-6.96509-1.61142A15.5941,15.5941,0,0,1,13.17342,77.758a27.08386,27.08386,0,0,1-1.50736-7.48534c-.57177-9.04478-.31187-18.08957-.36385-27.08237V35.80894a59.52251,59.52251,0,0,1,.83165-9.87649,17.77819,17.77819,0,0,1,3.48254-8.05713,15.85331,15.85331,0,0,1,7.79674-5.19816,25.98748,25.98748,0,0,1,5.87353-1.03963c6.91311-.51981,13.77424-.36387,20.7913-.36387h14.0861a72.24669,72.24669,0,0,1,8.88828.5718,20.79047,20.79047,0,0,1,7.38091,2.49511,15.59439,15.59439,0,0,1,6.80914,9.14875,24.12089,24.12089,0,0,1,1.09154,6.08184c.57176,8.9928.36385,18.08957.41583,27.13435Z"/>
2001      <path d="M50.33786,25.67254A24.27537,24.27537,0,1,0,74.24512,50.30906q.0027-.18057.00272-.36114A24.43057,24.43057,0,0,0,50.33786,25.67254ZM50.026,65.69831A15.59446,15.59446,0,1,1,65.61945,50.10386,15.594,15.594,0,0,1,50.026,65.69831ZM75.23542,19.07089a5.61356,5.61356,0,1,1-.15715-.00072Q75.15686,19.06944,75.23542,19.07089Z"/>
2002    </g>
2003  </g>
2004</svg>
2005</a>          </li>
2006      </ul>
2007      <div class="flex items-center justify-center flex-wrap gap-x-8 gap-y-4">
2008        <a href="https://trust.emailable.com/" class="flex items-center gap-2 group">
2009          <icon class="fill-current size-12 text-white bg-black/20 ring-white/15 ring-1 rounded-full items-center justify-center flex">
2010  <svg xmlns="http://www.w3.org/2000/svg" id="uuid-08d0ab25-9aff-4b19-92aa-7e3710d9569a" viewB
2010ox="0 0 100 100" class="size-3/5">
2011  <path d="M14.99839,14.19321l9.76264,24.98757h-3.67381l-2.73115-7.52418H7.78748l-2.7995,7.52418H1.59327L11.32174,14.19321h3.67665ZM17.30805,28.85711l-4.16649-11.65365h-.06835l-4.23484,11.65365h8.46969Z"/>
2012  <path d="M29.79899,14.19321v24.98757h-3.32351V14.19321h3.32351Z"/>
2013  <path d="M49.62614,17.72747c-1.27302-.8857-2.78241-1.32713-4.53387-1.32713-1.49231,0-2.76817.2791-3.83044.83729-1.06227.56104-1.93658,1.31289-2.62577,2.25839-.68635.94551-1.19612,2.02486-1.52078,3.23808-.32751,1.21321-.48984,2.47199-.48984,3.77918,0,1.42396.16233,2.77102.48984,4.04119.32466,1.27302.83444,2.38085,1.52078,3.32351.68919.94551,1.5692,1.69736,2.64286,2.25839,1.07366.56104,2.35522.84013,3.85038.84013,1.09645,0,2.07043-.18227,2.92196-.54395s1.58629-.86292,2.20428-1.5037,1.10214-1.40402,1.45243-2.29257c.35029-.8857.55819-1.8426.62939-2.86785h3.32351c-.32466,3.14694-1.40972,5.59899-3.25231,7.34761-1.84545,1.74862-4.363,2.62577-7.5612,2.62577-1.93658,0-3.62539-.33321-5.07213-.99962-1.44674-.66356-2.64856-1.57774-3.60546-2.74539s-1.67457-2.54318-2.15302-4.12947-.71767-3.28934-.71767-5.10915.25631-3.52856.77178-5.12624c.51262-1.59768,1.26447-2.99315,2.25555-4.18358s2.22991-2.12739,3.71083-2.81658,3.17827-1.03379,5.09207-1.03379c1.30434,0,2.54318.17657,3.70798.52686,1.16764.35029,2.20428.86292,3.11561,
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2014  <path d="M69.8691,14.19321c2.51755,0,4.42565.64932,5.72145,1.94228,1.29295,1.2958,1.94228,3.10992,1.94228,5.44236s-.64932,4.15225-1.94228,5.45945c-1.2958,1.30719-3.2039,1.94797-5.72145,1.92519h-7.62955v10.21831h-3.32636V14.19321h10.95591ZM68.74702,26.16298c1.89101.02278,3.27225-.36168,4.14941-1.15625.87431-.79172,1.31004-1.93658,1.31004-3.42889s-.43573-2.62862-1.31004-3.4118c-.87716-.78033-2.25839-1.17334-4.14941-1.17334h-6.50748v9.17027h6.50748Z"/>
2015  <path d="M88.59127,14.19321l9.76264,24.98757h-3.67381l-2.73115-7.52418h-10.5686l-2.7995,7.52418h-3.39471l9.72847-24.98757h3.67665ZM90.90092,28.85711l-4.16649-11.65365h-.06835l-4.23484,11.65365h8.46969Z"/>
2016  <path d="M5.77401,79.68093c.30473.58382.70628,1.05658,1.20751,1.41826s1.09075.62939,1.76855.80596c.67495.17372,1.37554.26201,2.09891.26201.48984,0,1.0167-.03987,1.57489-.12246.56104-.08259,1.08505-.23922,1.57489-.47275s.89709-.55534,1.2246-.96259.48984-.92842.48984-1.55781c0-.67495-.21644-1.2246-.64648-1.64324-.43288-.42149-.99677-.77178-1.69736-1.05088s-1.49231-.52402-2.38085-.73476c-.8857-.21075-1.78279-.44427-2.69412-.70059-.93411-.23353-1.8426-.51832-2.7283-.85722-.88855-.3389-1.68027-.77463-2.38085-1.31289-.70059-.53541-1.26447-1.20751-1.69736-2.01063-.43288-.80596-.64648-1.77994-.64648-2.92196,0-1.28441.2734-2.39794.82305-3.34345.5468-.94551,1.26447-1.73153,2.15017-2.36092.88855-.62939,1.89101-1.09645,3.01024-1.40117,1.11923-.30188,2.24131-.45567,3.36054-.45567,1.30434,0,2.56027.14809,3.76209.43858,1.20182.29333,2.26694.76324,3.20105,1.41826.93411.65217,1.67457,1.48661,2.22137,2.50047.54965,1.0167.82305,2.247.82305,3.69374h-5.3199c-.04557-.74615-.2022-1.367-.47275-1.85684-.2677-.48984-.62369-.87431-1.06512-1.1534-.44427-.2791-.9512-.47845-1.52363-.59521s-1.19612-.17372-1.87108-.17372c-.44427,0-.88855.04557-1.32997.13955-.44427.09398-.84583.25631-1.20751.48984s-.66072.52402-.89424.87431-.34745.79457-.34745,1.32997c0,.48984.09113.8857.2791,1.19043.18511.30188.55249.58382,1.10214.84013.5468.25631,1.30719.51262,2.27548.76894s2.23276.58382,3.79627.97968c.46706.09398,1.11353.26201,1.94228.50693s1.64894.63793,2.46629,1.17334c.81735.53541,1.52363,1.25308,2.11885,2.15302.59521.89709.8914,2.0448.8914,3.44597,0,1.14201-.22214,2.20428-.66356,3.18396-.44427.97968-1.10499,1.82551-1.9793,2.53749s-1.95936,1.26732-3.25516,1.66318c-1.29295.39586-2.7938.59521-4.49685.59521-1.37554,0-2.71121-.17087-4.00701-.50978-1.29295-.33605-2.43781-.86861-3.42889-1.59198-.99107-.72052-1.77994-1.64324-2.36092-2.76247-.58382-1.12208-.86292-2.45205-.84013-3.98992h5.3199c0,.84013.15094,1.55211.45282,2.13309Z"/>
2017  <path d="M23.16905,68.25511c.55819-1.59768,1.36415-2.99031,2.41503-4.18073,1.04803-1.19043,2.33814-2.12169,3.86746-2.7995,1.52648-.6778,3.24662-1.0167,5.16042-1.0167,1.93658,0,3.66241.3389,5.18035,1.0167,1.51509.6778,2.7995,1.60907,3.84753,2.7995,1.05088,1.19043,1.85684,2.58306,2.41503,4.18073.56104,1.59768.84013,3.33206.84013,5.19744,0,1.81982-.2791,3.51717-.84013,5.09207-.55819,1.57489-1.36415,2.94474-2.41503,4.11238-1.04803,1.16764-2.33244,2.08182-3.84753,2.74539-1.51794.66641-3.24377.99962-5.18035.99962-1.9138,0-3.63393-.33321-5.16042-.99962-1.52933-.66356-2.81943-1.57774-3.86746-2.74539-1.05088-1.16764-1.85684-2.53749-2.41503-4.11238-.56104-1.57489-.84013-3.27225-.84013-5.09207,0-1.86538.2791-3.59976.84013-5.19744ZM28.18992,76.51405c.24492.99392.63508,1.88532,1.17334,2.67704.53541.79457,1.23599,1.42965,2.09891,1.9081s1.9138.71767,3.14979.71767,2.28687-.23922,3.14979-.71767,1.5635-1.11353,2.09891-1.9081c.53826-.79172.92842-1.68312,1.17334-2.67704.24492-.99107.36738-2.01063.36738-3.0615,0-1.09645-.12246-2.15872-.36738-3.18396-.24492-1.0281-.63508-1.94228-1.17334-2.74823-.53541-.80311-1.23599-1.44674-2.09891-1.92519-.86292-.4756-1.9138-.71767-3.14979-.71767s-2.28687.24207-3.14979.71767c-.86292.47845-1.5635,1.12208-2.09891,1.92519-.53826.80596-.92842,1.72014-1.17334,2.74823-.24492,1.02525-.36738,2.08752-.36738,3.18396,0,1.05088.12246,2.07043.36738,3.0615Z"/>
2018  <path d="M65.79089,67.52035c-.32751-.52402-.73476-.98538-1.2246-1.38124s-1.04518-.70628-1.66318-.92842-1.26447-.33321-1.94228-.33321c-1.23599,0-2.28687.24207-3.14979.71767-.86292.47845-1.5635,1.12208-2.09891,1.92519-.53826.80596-.92842,1.72014-1.17334,2.74823-.24492,1.02525-.36738,2.08752-.36738,3.18396,0,1.05088.12246,2.07043.36738,3.0615.24492.99392.63508,1.88532,1.17334,2.67704.53541.79457,1.23599,1.42965,2.09891,1.9081s1.9138.71767,3.14979.71767c1.68027,0,2.99315-.51262,3.93581-1.54072.94551-1.02525,1.52363-2.37801,1.73438-4.05827h5.31705c-.13955,1.5635-.50123,2.97322-1.08221,4.23484-.58382,1.25878-1.35561,2.33244
2018-2.30966,3.21814-.9569.88855-2.07898,1.5635-3.36054,2.03056-1.28441.46706-2.69412.70059-4.23484.70059-1.9138,0-3.63393-.33321-5.16042-.99962-1.52933-.66356-2.81943-1.57774-3.86746-2.74539-1.05088-1.16764-1.85684-2.53749-2.41503-4.11238-.56104-1.57489-.84013-3.27225-.84013-5.09207,0-1.86538.2791-3.59976.84013-5.19744.55819-1.59768,1.36415-2.99031,2.41503-4.18073,1.04803-1.19043,2.33814-2.12169,3.86746-2.7995,1.52648-.6778,3.24662-1.0167,5.16042-1.0167,1.37554,0,2.67704.19935,3.90164.59521,1.2246.39871,2.32105.97683,3.28934,1.73438.96829.75754,1.76855,1.69736,2.39794,2.81658.62939,1.11923,1.02525,2.40364,1.19043,3.84753h-5.3199c-.09398-.62939-.30473-1.20467-.62939-1.73153Z"/>
2019  <path d="M83.04354,66.85679c.37308-1.20182.93127-2.2527,1.68027-3.14979.74615-.89709,1.68312-1.59768,2.81658-2.09891,1.13062-.50408,2.43212-.7547,3.90164-.7547,1.11923,0,2.1872.17657,3.20105.52686,1.0167.35029,1.9081.85153,2.67704,1.5037.77178.65502,1.38408,1.45813,1.8369,2.41503.45567.9569.6835,2.03056.6835,3.21814,0,1.23884-.19935,2.29826-.59521,3.18681-.39586.8857-.92272,1.67457-1.57489,2.36092-.65217.68919-1.39548,1.31289-2.22137,1.87108-.82874.56104-1.66318,1.11638-2.50331,1.66318-.84013.54965-1.65748,1.13916-2.4492,1.76855-.79457.62939-1.49231,1.36415-2.09891,2.20428h11.58246v4.26902h-17.98741c0-1.42396.20505-2.65995.6123-3.71083.40725-1.04803.96259-1.98784,1.66318-2.81658.70059-.82589,1.52078-1.59198,2.46629-2.29257.94551-.69774,1.94228-1.40972,2.99315-2.13309.53541-.37308,1.10784-.75185,1.71444-1.13916.60661-.38447,1.1591-.80881,1.66033-1.27586.50408-.46706.92272-.99107,1.26162-1.57489s.50693-1.24739.50693-1.99354c0-1.19043-.3446-2.11885-1.03094-2.78241-.68919-.66641-1.57205-.99677-2.64286-.99677-.72337,0-1.33567.16803-1.8369.50693-.50408.3389-.90564.78033-1.20751,1.32997-.30473.5468-.52117,1.1534-.64932,1.81982-.12816.66356-.19081,1.32428-.19081,1.97645h-4.75886c-.04841-1.40117.11676-2.69982.48984-3.90164Z"/>
2020  <rect x=".84712" y="49.21113" width="99.15288" height="1.45813"/>
2021</svg>
2022</icon>
2023          <p class="text-primary-300! text-xs group-hover:text-primary-100! uppercase">
2024            SOC 2 Type II<br>Certified
2025          </p>
2026</a>        <a href="https://gdpr.eu" class="flex items-center gap-3 group">
2027          <icon class="fill-current size-12 text-white bg-black/20 ring-white/15 ring-1 rounded-full items-center justify-center flex">
2028  <svg xmlns="http://www.w3.org/2000/svg" id="uuid-a6b607db-3599-4706-b168-a4e96ed13938" viewBox="0 0 100 100" class="size-3/5">
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2193
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vendor: 1 bytes, line 2196
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