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352      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/research-grid/" role="menuitem">Research Grid</a></li>
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368      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/seo-forecasting-tool" role="menuitem">SEO Forecasting</a></li>
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371<a href="https://www.seoclarity.net/technology/competitive-insights/" role="menuitem">Competitive Insights</a>
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373      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/technology/competitive-insights/" role="menuitem">Overview</a></li>
374      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/research-grid/" role="menuitem">Research Grid</a></li>
375      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/competitive-tracking/" role="menuitem">Competitive Rank Tracking</a></li>
376      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/content-gaps/" role="menuitem">Content Gaps</a></li>
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380    <li class="hs-menu-item hs-menu-depth-2 hs-item-has-children" role="none"><a href="https://www.seoclarity.net/seo-automation/" role="menuitem">SEO Execution</a>
381     <ul role="menu" class="hs-menu-children-wrapper">
382      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/seo-automation/" role="menuitem">Overview</a></li>
383      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/seo-automation/page-optimizer" role="menuitem">Page Optimizer</a></li>
384      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/seo-automation/seo-split-testing-tool" role="menuitem">SEO Split Tester</a></li>
385      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/seo-automation/schema-optimizer" role="menuitem">Schema Optimizer</a></li>
386      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/seo-automation/link-optimizer" role="menuitem">Link Seeker</a></li>
387      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/resources/knowledgebase/clarityautomate-playbook" role="menuitem">ClarityAutomate Playbook</a></li>
388     </ul></li>
389    <li class="hs-menu-item hs-menu-depth-2 hs-item-has-children" role="none"><a href="https://www.seoclarity.net/data-services/" role="menuitem">Data Services</a>
390     <ul role="menu" class="hs-menu-children-wrapper">
391      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/data-services/research-grid-data-api" role="menuitem">Domain Research API</a></li>
392      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/technology/ranking-data-api" role="menuitem">Ranking Data API</a></li>
393      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/data-services/keyword-research-api" role="menuitem">Keyword Research API</a></li>
394      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/data-services/content-analysis-api" role="menuitem">Content Analysis API</a></li>
395     </ul></li>
396    <li class="hs-menu-item hs-menu-depth-2 hs-item-has-children" role="none"><a href="https://www.seoclarity.net/ai-seo/ai-search-engines" role="menuitem">Clarity ArcAI</a>
397     <ul role="menu" class="hs-menu-children-wrapper">
398      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/ai-seo/ai-search-engine-visibility" role="menuitem">AI Search Visibility Tracking</a></li>
399      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/ai-overviews-tracking" role="menuitem">AI Overviews Tracking</a></li>
400      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/ai-seo/ai-bot-activity-tracking" role="menuitem">AI Bot Activity</a></li>
401     </ul></li>
402    <li class="hs-menu-item hs-menu-depth-2 hs-item-has-children" role="none"><a href="https://www.seoclarity.net/technology/enterprise-solutions/" role="menuitem">Explore More</a>
403     <ul role="menu" class="hs-menu-children-wrapper">
404      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/technology/enterprise-solutions/" role="menuitem">For Enterprises</a></li>
405      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/technology/agency-solutions/" role="menuitem">For Agencies</a></li>
406      <li class="hs-menu-item hs-menu-depth-3 hs-item-has-children" role="none"><a href="https://www.seoclarity.net/seo-center-of-excellence" role="menuitem">Our Approach</a>
407       <ul role="menu" class="hs-menu-children-wrapper">
408        <li class="hs-menu-item hs-menu-depth-4" role="none"><a href="https://www.seoclarity.net/search-experience-optimization/" role="menuitem">Search Experience Optimization</a></li>
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410      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/professional-services/" role="menuitem">SEO Services</a></li>
411      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/company/client-success-team/" role="menuitem">Support &amp; Training</a></li>
412      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/technology/integrations/" role="menuitem">Data Integrations</a></li>
413      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/page-clarity/" role="menuitem">On-Page SEO</a></li>
414      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/technology/link-building-management/" role="menuitem">Link Building</a></li>
415      <li class="hs-menu-item hs-menu-depth-3" role="none"><a href="https://www.seoclarity.net/technology/mobile/" role="menuitem">Mobile SEO</a></li>
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417   </ul></li>
418  <li class="hs-menu-item hs-menu-depth-1 hs-item-has-children" role="none"><a href="https://www.seoclarity.net/company/client-success-team/" aria-haspopup="true" aria-expanded="false" role="menuitem">Services</a>
419   <ul role="menu" class="hs-menu-children-wrapper">
420    <li class="hs-menu-item hs-menu-depth-2" role="none"><a href="https://www.seoclarity.net/company/client-success-team/" role="menuitem">Client Success Team</a></li>
421    <li class="hs-menu-item hs-menu-depth-2" role="none"><a href="https://www.seoclarity.net/professional-services/" role="menuitem">SEO Services</a></li>
422    <li class="hs-menu-item hs-menu-depth-2" role="none"><a href="https://www.seoclarity.net/data-science-services" role="menuitem">Data Science Services</a></li>
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424  <li class="hs-menu-item hs-menu-depth-1 hs-item-has-children" role="none"><a href="https://www.seoclarity.net/company/" aria-haspopup="true" aria-expanded="false" role="menuitem">About Us</a>
425   <ul role="menu" class="hs-menu-children-wrapper">
426    <li class="hs-menu-item hs-menu-depth-2" role="none"><a href="https://www.seoclarity.net/seoclarity-reviews" role="menuitem">Why seoClarity</a></li>
427    <li class="hs-menu-item hs-menu-depth-2" role="none"><a href="https://www.seoclarity.net/company/" role="menuitem">Meet the Team</a></li>
428    <li class="hs-menu-item hs-menu-depth-2" role="none"><a href="https://www.seoclarity.net/company/careers/" role="menuitem">Careers</a></li>
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432  <li class="hs-menu-item hs-menu-depth-1 hs-item-has-children" role="none"><a href="https://www.seoclarity.net/seo-content-learning-center" aria-haspopup="true" aria-expanded="false" role="menuitem">SEO Resources</a>
433   <ul role="menu" class="hs-menu-children-wrapper">
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436    <li class="hs-menu-item hs-menu-depth-2" role="none"><a href="https://www.seoclarity.net/resources/webinars/" role="menuitem">Webinars</a></li>
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438    <li class="hs-menu-item hs-menu-depth-2" role="none"><a href="https://www.seoclarity.net/resources/free-seo-tools" role="menuitem">Free SEO Tools</a></li>
439    <li class="hs-menu-item hs-menu-depth-2" role="none"><a href="https://www.seoclarity.net/resources/seo-testing-playbook" role="menuitem">AEO &amp; SEO Testing Playbook</a></li>
440    <li class="hs-menu-item hs-menu-depth-2" role="none"><a href="https://www.seoclarity.net/spark-content-optimizer/" role="menuitem">Free SEO Plug-In</a></li>
441   </ul></li>
442  <li class="hs-menu-item hs-menu-depth-1 hs-item-has-children" role="none"><a href="https://www.seoclarity.net/pricing/" aria-haspopup="true" aria-expanded="false" role="menuitem">Pricing</a>
443   <ul role="menu" class="hs-menu-children-wrapper">
444    <li class="hs-menu-item hs-menu-depth-2" role="none"><a href="https://www.seoclarity.net/pricing/" role="menuitem">Compare Plans</a></li>
445    <li class="hs-menu-item hs-menu-depth-2" role="none"><a href="https://www.seoclarity.net/pillar/frequently-asked-questions" role="menuitem">FAQs</a></li>
446   </ul></li>
447 </ul>
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463<div class="span12 widget-span widget-type-custom_widget " style="" data-widget-type="custom_widget" data-x="0" data-w="12">
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476          <header class="mm-header">
477            <div class="mm-headline">Clarity ArcAI</div>
478            <div class="mm-subheadline">See where you stand in AI search. Know exactly what to do next.</div>
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483              <span class="mm-item-text">
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853 <h1><span id="hs_cos_wrapper_name" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="text">SOC 2 Audit: Why It's a Must for SEO Platforms</span></h1>
854    <div class="post-meta">By <a class="author-name" href="https://www.seoclarity.net/blog/author/mitul-gandhi">Mitul Gandhi</a>, October 13, 2025
855, in
856 
857                    <a class="topic-link" href="https://www.seoclarity.net/blog/topic/enterprise-seo-platform">Enterprise SEO Platform</a>
858                
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871<div class="span12 widget-span widget-type-blog_content " style="" data-widget-type="blog_content" data-x="0" data-w="12">
872<div class="blog-section">
873    <div class="section post-body">
874        <span id="hs_cos_wrapper_post_body" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_rich_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="rich_text"><p>Data security and confidentiality are non-negotiable for enterprise SEOs who handle vast amounts of sensitive information – from proprietary business data to customer insights.&nbsp;</p>
875<!--more-->
876<p>A single breach can lead to significant financial losses, legal issues, and a tarnished reputation.</p>
877<p>So, how can you be sure your SEO platform takes security seriously? Look to see that they've successfully completed a SOC 2 audit—a clear signal that they’re committed to keeping your data safe.</p>
878<p>In this article, we’ll dive into what a <a href="https://www.a-lign.com/service/soc-2" rel="noopener" target="_blank"><span>SOC 2</span></a> report is and why it’s a must-have for any SEO platform you trust with your data.</p>
879<p><span style="font-weight: bold;">Recommended Reading: </span><a href="/resources/news/seoclarity-strengthens-security-soc-2-certification/" rel="noopener">seoClarity Strengthens Security Leadership with Successful SOC 2 Certification</a></p>
880<h2>
880What Is A SOC 2 Report?</h2>
881<p>A SOC 2 report is all about ensuring that an organization is handling and accessing data securely.&nbsp;</p>
882<p>It’s not just a technical cybersecurity evaluation of specific technical configurations – it’s a comprehensive assessment of how a company manages and implements controls to address potential risks across its operations.</p>
883<p>The assessment's scope goes beyond just financially impactful systems, covering all systems and tools that support the organization’s operations and services.</p>
884<p>To successfully pass a SOC 2 examination and earn a letter of attestation, a company must demonstrate robust controls in critical areas like information security, access control, vendor management, system backup, business continuity, disaster relief, <a href="https://a-lign.com/resources/what-are-the-top-policies-procedures-needed-for-soc-2-audit/" rel="noopener" target="_blank"><span>and more</span></a>.</p>
885<p>&nbsp;</p>
886<h3>What Are the Trust Services Criteria?</h3>
887<p>The SOC 2 audit framework is based on the Trust Services Criteria (TSC), which highlight key areas of risk that organizations need to manage.</p>
888<p>There are five Trust Services Criteria:</p>
889<ol>
890<li aria-level="1"><strong>Security</strong>: Known as the "Common Criteria," this is a mandatory component of every SOC 2 report and focuses on safeguarding data.</li>
891<li aria-level="1"><strong>Availability</strong>: Ensures that systems are reliable and accessible when needed.</li>
892<li aria-level="1"><strong>Processing Integrity</strong>: Verifies that data processing is accurate, complete, and timely.</li>
893<li aria-level="1"><strong>Confidentiality</strong>: Protects sensitive information from unauthorized access.</li>
894<li aria-level="1"><strong>Privacy</strong>: Governs the proper handling of personal information.</li>
895</ol>
896<p>The first criterion, “Security,” is known as the “Common Criteria” and must be included in every SOC 2 report. The remaining four are optional.&nbsp;</p>
897<p>Organizations choose which TSCs to include in their audit. Based on these selections, a third-party audit firm (like <span>A-LIGN</span> in our case) assesses whether the company has the right policies, procedures, and controls to effectively manage the identified risks.</p>
898<p>&nbsp;</p>
899<h2>Who Can Get a SOC 2 Examination?</h2>
900<p>A SOC 2 Examination can be performed for any organization that provides a variety of services to its customers, no matter the size or industry.</p>
901<p>In addition to putting the minds of clients at ease by demonstrating rigorous IT security standards, successfully completing a SOC 2 assessment also leads to enhanced information security protocols and ensures employees understand best practices.</p>
902<p>&nbsp;</p>
903<h2>Know Your Data Is Safe and Secure With seoClarity</h2>
904<p><span>At seoClarity, the effective design and operation of&nbsp;</span><span>our</span><span>&nbsp;security controls have been independently audited for compliance with the SOC 2 Type 2 standard.</span></p>
905<p><a href="http://www.a-lign.com" rel="noopener" target="_blank"><img src="https://www.seoclarity.net/hs-fs/hubfs/A-LIGN-SOC%20Badge%20(1).png?width=141&amp;height=181&amp;name=A-LIGN-SOC%20Badge%20(1).png" width="141" height="181" loading="lazy" alt="A-LIGN-SOC Badge" style="height: auto; max-width: 100%; width: 141px;" srcset="https://www.seoclarity.net/hs-fs/hubfs/A-LIGN-SOC%20Badge%20(1).png?width=71&amp;height=91&amp;name=A-LIGN-SOC%20Badge%20(1).png 71w, https://www.seoclarity.net/hs-fs/hubfs/A-LIGN-SOC%20Badge%20(1).png?width=141&amp;height=181&amp;name=A-LIGN-SOC%20Badge%20(1).png 141w, https://www.seoclarity.net/hs-fs/hubfs/A-LIGN-SOC%20Badge%20(1).png?width=212&amp;height=272&amp;name=A-LIGN-SOC%20Badge%20(1).png 212w, https://www.seoclarity.net/hs-fs/hubfs/A-LIGN-SOC%20Badge%20(1).png?width=282&amp;height=362&amp;name=A-LIGN-SOC%20Badge%20(1).png 282w, https://www.seoclarity.net/hs-fs/hubfs/A-LIGN-SOC%20Badge%20(1).png?width=353&amp;height=453&amp;name=A-LIGN-SOC%20Badge%20(1).png 353w, https://www.seoclarity.net/hs-fs/hubfs/A-LIGN-SOC%20Badge%20(1).png?width=423&amp;height=543&amp;name=A-LIGN-SOC%20Badge%20(1).png 423w" sizes="(max-width: 141px) 100v
905w, 141px"></a></p>
906<p>We’re happy to provide our SOC 2 report to current or potential customers upon signing a non-disclosure agreement. We hope these measures give you and your IT team confidence that your data is safe with seoClarity.</p>
907<p>To learn more about our security policies and initiatives, please explore the following resources:</p>
908<ul>
909<li aria-level="1"><a href="/enterprise-security" rel="noopener" target="_blank"><span>seoClarity: Enterprise Security</span></a></li>
910<li aria-level="1"><a href="/blog/seoclarity-security" rel="noopener" target="_blank"><span>Your Questions About seoClarity’s Security, Answered</span></a></li>
911</ul>
912<p><em>The SOC 2 examination was conducted</em><span style="font-style: italic;"> by </span><a href="https://a-lign.com/" style="font-style: italic;" rel="noopener" target="_blank">A-LIGN</a><span style="font-style: italic;">, a</span><em> technology-enabled security and compliance firm trusted by more than 4,000 global organizations to help mitigate cybersecurity risks.</em></p></span>
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1032   
1033    <div class="span2 avatar">
1034        <img src="https://www.seoclarity.net/hs-fs/hubfs/mitul_gandhi_headshot.jpg?width=140&amp;name=mitul_gandhi_headshot.jpg" alt="Mitul Gandhi" width="140" srcset="https://www.seoclarity.net/hs-fs/hubfs/mitul_gandhi_headshot.jpg?width=70&amp;name=mitul_gandhi_headshot.jpg 70w, https://www.seoclarity.net/hs-fs/hubfs/mitul_gandhi_headshot.jpg?width=140&amp;name=mitul_gandhi_headshot.jpg 140w, https://www.seoclarity.net/hs-fs/hubfs/mitul_gandhi_headshot.jpg?width=210&amp;name=mitul_gandhi_headshot.jpg 210w, https://www.seoclarity.net/hs-fs/hubfs/mitul_gandhi_headshot.jpg?width=280&amp;name=mitul_gandhi_headshot.jpg 280w, https://www.seoclarity.net/hs-fs/hubfs/mitul_gandhi_headshot.jpg?width=350&amp;name=mitul_gandhi_headshot.jpg 350w, https://www.seoclarity.net/hs-fs/hubfs/mitul_gandhi_headshot.jpg?width=420&amp;name=mitul_gandhi_headshot.jpg 420w" sizes="(max-width: 140px) 100vw, 140px">
1035   </div>
1036   
1037   <div class="info  span10">
1038        <a class="author-title" href="https://www.seoclarity.net/blog/author/mitul-gandhi">
1039            Mitul Gandhi
1040        </a>
1041            <div class="contact-links">
1042               
1043                
1044                    <a class="fa fa-twitter" href="https://twitter.com/mgandhi" target="_blank"></a>
1045                
1046                
1047                    <a class="fa fa-linkedin" href="https://www.linkedin.com/in/mitulgandhi/" target="_blank"></a>
1048                
1049                
1050                
1051                    <a class="fa fa-envelope" href="mailto:[email protected]" target="_blank"></a>
1052                
1053                
1054            </div>
1055        
1056            <div class="bio">
1057                As a longtime data-driven serial entrepreneur, information architect and SEO veteran, Mitul has developed a blend of vast technical expertise and intense marketing insight. His variety of experience, gained in positions in in-
1057house SEO, search marketing, and software development, affords him the ability to efficiently assess how to use software tools to meet challenges and drive ROI. As the Co-Founder and Chief Architect of seoClarity, Mitul currently oversees day-to-day operations, and provides strategic direction to all departments. His well of knowledge includes 10+ years of consulting experience with Fortune 500 and top Internet retailers concerning online search marketing. He has several patents pending for analyzing cause and effect in SEO. Mitul holds an MBA in direct marketing from Rochester Institute of Technology. Additionally, he has spoken at conferences in the United States and the U.K., including SES, SMX and Pubcon. He has also been quoted in MSN Money, USA Today, Time Online, Search Engine Watch, Search Engine Land and Web Pro News.
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