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21    <title>gotomedia | UX Strategies, User Experience Consultancy, Product Design</title>
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198
199
200
201
202  
203
204  <header class="header">
205    <div class="main-logo">
206    <a href="https://gotomedia.com" aria-label="gotomedia home">
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210  </div>
211        
212    
213
214<p class="main-menu-btn" style="background-color: #f5d600;"><button class="menu-button" id="open-button" aria-controls="menu-main" aria-haspopup="true" aria-expanded="false" aria-label="Menu" tabindex="0">Menu</button></p>
215
216<div class="menu-container" role="region" aria-label="Main Menu Container">
217	<div class="menu-wrap">
218		<div class="close-menu">
219			<div id="header-menu">
220  <i class="gtm gtm-logo" aria-hidden="true"></i>
221</div>
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223		</div>
224
225		<div id="menu-nav-logo">
226			<a href="https://gotomedia.com"><img class="menu-logo" src="https://gotomedia.com/assets/images/menu-nav-logo.svg" alt="Home" /></a>
227		</div>
228
229		<nav class="menu menu-main" id="menu-main" aria-label="Main">
230
231			<ul class="menu-list">
232								<li>
233										<a href="https://www.gotoresearch.com/" target="_blank"><span>Research Services</span></a>
234									</li>
235								<li>
236										<a href="https://gotomedia.com/design-services"><span>Design Services</span></a>
237									</li>
238								<li>
239										<a href="https://gotomedia.com/our-work"><span>Our Work</span></a>
240									</li>
241								<li>
242										<a href="https://gotomedia.com/our-focus"><span>Our Focus</span></a>
243									</li>
244								<li>
245										<a href="https://gotomedia.com/gotoblog"><span>gotoblog</span></a>
246									</li>
247							</ul>
248		</nav>
249
250		<div class="menu-footer" role="navigation" aria-label="Contact Menu">
251			<div>
252												<p class="footer-mail">
253										<a href="/cdn-cgi/l/email-protection#cceaefb4faf4f7eaeffdfcfdf7eaeffdfcf4f7eaefb4faaff7eaefb4faaaf7eaefb4f8fcf7eaefb4fafbf7eaeffdfdfdf7eaefb4fbf8f7eaefb4faaaf7eaeffdfcf5f7eaefb4faf9f7eaefb4faf8f7eaefb4faf5f7eaefb4fafdf7eaefb4fea9f7eaefb4fafff7eaeffdfdfdf7eaeffdfcf5f7">&#104;&#101;&#x6c;&#108;&#111;&#x40;&#103;&#x6f;&#x74;&#111;&#x6d;&#101;&#100;&#x69;&#97;&#46;&#99;&#x6f;&#109;</a>									</p>
254								<p class="footer-mail">
255										<a href="https://www.uxfellows.com"><span>UX Fellows</span></a>
256									</p>
257							</div>
258
259			<ul class="menu-footer-icons">
260							</ul>
261		</div>
262
263		<ul class="menu-hover-content">
264						<li>
265				<p class="menu-panel-subhead">Research Services</p>
266				<p class="menu-panel-head">Providing actionable insights so you can learn, innovate and scale the right ideas</p>				<p class="menu-panel-desc">Whether launching or evolving a new product or service, we’ll put a strategic eye to your consumer research, gather reliable quantitative and qualitative data, identify the right opportunities, and provide you with scalable strategies.</p>
267								<div>
268											<a class="button" href="https://www.gotoresearch.com/" target="_blank">Learn More On Gotoresearch.com</a>
269									</div>
270
271			</li>
272						<li>
273				<p class="menu-panel-subhead">Design Services</p>
274				<p class="menu-panel-head">Creating simplified digital product design and engaging experiences</p>				<p class="menu-panel-desc">The gotomedia UX Design Team uses a range of disciplines within the UX umbrella to create effective products, including user interface design, interaction design and visual design.</p>
275								<div>
276																	<a class="button" href="https://gotomedia.com/design-services" target="_blank">Learn More</a>
277															</div>
278
279			</li>
280						<li>
281				<p class="menu-panel-subhead">Featured Work</p>
282								
283														<ul>
284																																				<li>
285						<div class="client-name"><a href="https://gotomedia.com/our-work/inclusive-co-creation">Inclusive Co-Creation</a></div>
286						<p class="menu-card-title">designing with the blind community</p>
287						</li>
288																																										<li>
289						<div class="client-name"><a href="https://gotomedia.com/our-work/8x8-digital-workflow">8x8 Digital Workflow</a></div>
290						<p class="menu-card-title">buyer journeys & customer personas</p>
291						</li>
292																																										<li>
293						<div class="client-name"><a href="https://gotomedia.com/our-work/arm-website-redesign">ARM Website Redesign</a></div>
294						<p class="menu-card-title">building cohesive enterprise strategy & design</p>
295						</li>
296																																										<li>
297						<div class="client-name"><a href="https://gotomedia.com/our-work/bhi-dashboard">BHI Dashboard</a></div>
298						<p class="menu-card-title">
298accessible and extensible UX for complex data</p>
299						</li>
300											</ul>
301								<div>
302																	<a class="button" href="https://gotomedia.com/our-work" target="_blank">See All Case Studies</a>
303															</div>
304
305			</li>
306						<li>
307				<p class="menu-panel-subhead">Our Focus</p>
308				<p class="menu-panel-head">Redefining the future of user experience</p>				<p class="menu-panel-desc">At gotomedia, we create memorable experiences across technology, medical devices, healthcare, and accessibility — with deep expertise in AI-integrated design, enterprise transformation, and inclusive design.</p>
309									<ul>
310																																				<li>
311						<div class="client-name"><a href="/our-focus/mapping-the-customer-journey">Journey Mapping</a></div>
312						<p class="menu-card-title">reimagining the customer journey</p>
313						</li>
314																																				<li>
315						<div class="client-name"><a href="/our-focus/joyful-accessibility">Joyful Accessibility</a></div>
316						<p class="menu-card-title">creating inclusive digital experiences</p>
317						</li>
318											</ul>
319								<div>
320																	<a class="button" href="https://gotomedia.com/our-focus" target="_blank">Learn More</a>
321															</div>
322
323			</li>
324						<li>
325				<p class="menu-panel-subhead">The Latest From Gotoblog</p>
326								
327														
328					<ul>
329												<li>
330							
331<article class="note-excerpt">
332  <header>
333    <figure style="--w: 16; --h:9">
334          <a href="https://gotomedia.com/notes/rapid-ux-research-with-ai-support">
335  <img 
336    src="https://gotomedia.com/media/pages/notes/rapid-ux-research-with-ai-support/9c4e7eecdd-1783748512/human-led-ai-assited-ux-research-640x320-crop-0-0-0-0.png" 
337    alt="Rapid&#x20;UX&#x20;Research&#x20;with&#x20;AI&#x20;Support"
338    style="object-position: 0.0% 0.0%;"
339  >
340</a>
341
342
343    </figure>
344
345    <div class="note-text">
346      <div class="meta-info">
347        <div class="author">Felicia Van Every</div>
348        <time class="note-excerpt-date" datetime="2026-05-26T21:00:00+00:00">
349          May 26 2026</time>
350        <div class="reading-time">
351          7 min        </div>
352      </div>
353      <p class="note-excerpt-title">
354        <a href="https://gotomedia.com/notes/rapid-ux-research-with-ai-support">Rapid UX Research with AI Support</a>
355      </p>
356
357      <div class="reading-time">
358        7 minute read      </div>
359
360                    <ul class="note-excerpt-tags note-tags">
361                      <li>
362              <a href="https://gotomedia.com/notes/tag:UX Research">UX Research</a>
363            </li>
364                      <li>
365              <a href="https://gotomedia.com/notes/tag:Rapid UX Research">Rapid UX Research</a>
366            </li>
367                      <li>
368              <a href="https://gotomedia.com/notes/tag:AI LLMs">AI LLMs</a>
369            </li>
370                      <li>
371              <a href="https://gotomedia.com/notes/tag:AI Qual Research">AI Qual Research</a>
372            </li>
373                      <li>
374              <a href="https://gotomedia.com/notes/tag:AI">AI</a>
375            </li>
376                  </ul>
377          </div>
378  </header>
379  </article>						</li>
380												<li>
381							
382<article class="note-excerpt">
383  <header>
384    <figure style="--w: 16; --h:9">
385          <a href="https://gotomedia.com/notes/make-design-fun-again">
386  <img 
387    src="https://gotomedia.com/media/pages/notes/make-design-fun-again/782a8afffe-1783748511/banner-lean-forward-640x320-crop.png" 
388    alt="Make&#x20;Design&#x20;Fun&#x20;Again"
389    style="object-position: 50% 50%;"
390  >
391</a>
392
393
394    </figure>
395
396    <div class="note-text">
397      <div class="meta-info">
398        <div class="author">Jeffrey Chiang</div>
399        <time class="note-excerpt-date" datetime="2026-03-31T03:20:00+00:00">
400          March 31 2026</time>
401        <div class="reading-time">
402          4 min        </div>
403      </div>
404      <p class="note-excerpt-title">
405        <a href="https://gotomedia.com/notes/make-design-fun-again">Make Design Fun Again</a>
406      </p>
407
408      <div class="reading-time">
409        4 minute read      </div>
410
411                    <ul class="note-excerpt-tags note-tags">
412                      <li>
413              <a href="https://gotomedia.com/notes/tag:AI">AI</a>
414            </li>
415                      <li>
416              <a href="https://gotomedia.com/notes/tag:UX Design">UX Design</a>
417            </li>
418                  </ul>
419          </div>
420  </header>
421  </article>						</li>
422											</ul>
423													<div>
424																	<a class="button" href="https://gotomedia.com/gotoblog" target="_blank">Read the Blog</a>
425															</div>
426
427			</li>
428					</ul>
429	</div>
430</div>
431
432  </header>
433
434  <main class="main" id="main" tabindex="-1">
435 <section class="section-full main-sec experience-sec" id="experience" aria-labelledby="experience-title">  <!--experience sec start-->
436    <div class="content">
437        <div class="container">
438            <div class="row experience-sec-row">
439
440                <div class="col-12 col-lg-7 float-right">
441                    <div class="section-image">
442                    <div class="lottie" id="lt-experience"></div>
443                    </div>
444                </div>
445
446                <div class="col-12 col-lg-5 float-left">
447                    <h1 class="head-level1 build-title" id="experience-title">experi-<br>ence</h1>
448                    <p class="head-level5">complexity, simplified by design.</p>
449                    <p><p><strong>gotomedia</strong> partners with enterprise organizations to solve complex experience challenges through research, UX strategy, experience design, accessibility, and AI. We become an extension of your team, bringing senior expertise from discovery through deliver — creating experiences that evolve with your organization.</p></p>
450                    <!-- drop into kirby backend once php is fixed --><div class="cta">
451                      <a href="our-work" ><i class="gtm gtm-right-black-circular"></i> <span class="head-label"><p>Explore Our Work</p></span></a>
452                    </div>
453                </div>
454            </div>
455        </div>
456    </div>
457</section><!-- experience sec end -->
458<section class="section-full main-sec services-sec" id="services" aria-labelledby="services-title">  <!--services sec start-->
459    <div class="content">
460        <div class="container">
461            <div class="services-sec-row">
462                <div class="service-head">
463                    <p class="head-label title-color1 appear">Our Expertise</p>
464                    <h2 class="head-level2 white build-title" id="services-title">Research. Strategy. Design. Partnership.</h2>
465                </div>
466                <div class="services">
467
468                                    <div class="service serv-appear">
469                                                    <img class="service-icon" src="https://gotomedia.com/media/pages/home/9de5b73b42-1785176468/insight-icon.svg" alt="" />
470                                                <p class="head-level5 white">Research & Insights</p>
471                        <p>Customer insights that drive better decisions.</p>
472                    </div>
473                                    <div class="service serv-appear">
474                                                    <img class="service-icon" src="https://gotomedia.com/media/pages/home/a4bc6a8245-1785176563/ux-strat.svg" alt="" />
475                                                <p class="head-level5 white">UX Strategy</p>
476                        <p>Journey mapping, information architecture, and AI-enabled strategy.</p>
477                    </div>
478                                    <div class="service serv-appear">
479                                                    <img class="service-icon" src="https://gotomedia.com/media/pages/home/ce0fe261de-1785176587/exp-des.svg" alt="" />
480                                                <p class="head-level5 white">Experience Design</p>
481                        <p>Interfaces, design systems, and prototypes.</p>
482                    </div>
483                                    <div class="service serv-appear">
484                                                    <img class="service-icon" src="https://gotomedia.com/media/pages/home/9cde4b7c36-1785176615/access.svg" alt="" />
485                                                <p class="head-level5 white">Accessibility</p>
486                        <p>Inclusive design, testing, compliance, and advocacy.</p>
487                    </div>
488                                    <div class="service serv-appear">
489                                                    <img class="service-icon" src="https://gotomedia.com/media/pages/home/fe83a63c50-1785176639/embed-rel.svg" alt="" />
490                                                <p class="head-level5 white">Embedded Partnership</p>
491                        <p>Senior expertise that evolves with your organization.</p>
492                    </div>
493                                </div>
494                <div class="serv-cta cta serv-appear">
495                    <a href="our-focus"><i class="gtm gtm-right-black-circular"></i> <span class="head-label">learn about our areas of focus</span></a>
496                </div>
497            </div>
498        </div>
499    </div>
500</section><!-- services sec end -->
501        <div id="case-study" role="region" aria-label="Our Work"
502         style="background: #efefef">
503        <section class="section-full">
504                        <div class="module module--layout text" id="arm-case-study" style="color:; background-color:;">
505  <!-- <h1>Layout</h1> -->
506  
507<div class="section-holder" style="">
508  <section class="grid margin-xl parallaxie&#x20;case-study&#x20;margin-xxl&#x20;link-dark cnt-2" style="--gutter: 1.5rem; background-image: url('https://gotomedia.com/media/pages/our-work/modules/symantec-case-study/21342100a8-1783748491/arm-feature-image.jpg');"
509    data-parallaxie='{"pos_x":"0", "speed":"-0.2", "offset":40}'    >
510          <div class="scrim light">
511                <div class="column" style="--columns:6">
512        <div class="appear text container ">
513          <h2 
514	 
515	 >
516  ARM Website Redesign</h2><a class="btn" href="https://gotomedia.com/our-work/arm-website-redesign">
517  building cohesive enterprise strategy &amp; design</a>        </div>
518      </div>
519            <div class="column" style="--columns:6">
520        <div class="appear text container ">
521                  </div>
522      </div>
523              </div>
524      </section>
525</div>
526</div>
527<div class="module module--layout text" id="kasisto-case-study" style="color:; background-color:;">
528  <!-- <h1>Layout</h1> -->
529  
530<div class="section-holder" style="">
531  <section class="grid margin-xl parallaxie&#x20;case-study&#x20;margin-xxl&#x20;link-yellow cnt-2" style="--gutter: 1.5rem; background-image: url('https://gotomedia.com/media/pages/our-work/modules/kasisto-case-study/1e7887c655-1783748492/sc-bg1.png');"
532    data-parallaxie='{"pos_x":"0", "speed":"-0.2", "offset":40}'    >
533          <div class="scrim dark">
534                <div class="column" style="--columns:6">
535        <div class="appear text container ">
536                  </div>
537      </div>
538            <div class="column" style="--columns:6">
539        <div class="appear text container ">
540          <h2 
541	 
542	 >
543  Kasisto for DBS India</h2><a class="btn" href="https://gotomedia.com/our-work/kasisto-for-dbs-india">
544  conversational design for an international audience</a>        </div>
545      </div>
546              </div>
547      </section>
548</div>
549</div>
550<div class="module module--layout text" id="iha-case-study" style="color:; background-color:;">
551  <!-- <h1>Layout</h1> -->
552  
553<div class="section-holder" style="">
554  <section class="grid margin-xl parallaxie&#x20;case-study&#x20;margin-xxl&#x20;link-dark cnt-2" style="--gutter: 1.5rem; background-image: url('https://gotomedia.com/media/pages/our-work/modules/iha-case-study/c26a3458c5-1783748492/sc-bg2.png');"
555    data-parallaxie='{"pos_x":"0", "speed":"-0.2", "offset":40}'    >
556          <div class="scrim light">
557                <div class="column" style="--columns:6">
558        <div class="appear text container ">
559          <h2 
560	 
561	 >
562  IHA Healthcare Atlas</h2><a class="btn" href="https://gotomedia.com/our-work/iha-atlas">
563  designing data for public good</a>        </div>
564      </div>
565            <div class="column" style="--columns:6">
566        <div class="appear text container ">
567                  </div>
568      </div>
569              </div>
570      </section>
571</div>
572</div>
573<div class="module module--layout text" id="pearson-case-study" style="color:; background-color:;">
574  <!-- <h1>Layout</h1> -->
575  
576<div class="section-holder" style="">
577  <section class="grid margin-xl parallaxie&#x20;case-study&#x20;margin-xxl&#x20;link-yellow cnt-2" style="--gutter: 1.5rem; background-image: url('https://gotomedia.com/media/pages/our-work/modules/pearson-case-study/eb842d1c09-1783748492/show-sec3.png');"
578    data-parallaxie='{"pos_x":"0", "speed":"-0.2", "offset":40}'    >
579          <div class="scrim dark">
580                <div class="column" style="--columns:6">
581        <div class="appear text container ">
582                  </div>
583      </div>
584            <div class="column" style="--columns:6">
585        <div class="appear text container ">
586          <h2 
587	 
588	 >
589  Pearson Education</h2><a class="btn" href="https://gotomedia.com/our-work/pearson-education">
590  changing education with research-backed design</a>        </div>
591      </div>
592              </div>
593      </section>
594</div>
595</div>
596        </section>
597    </div>
598  <div id="smart-thinking" class="parallax dot" role="region" aria-labelledby="smartthink-title" style="background: url('https://gotomedia.com/media/pages/home/3d61f8e750-1783748477/dotpattern.svg'), #f5d600; background-size: 300% 300%">
599    <section class="section-full smartthink-sec">   <!--smart think sec starts-->
600      <div class="content">
601        <div class="container">
602          <div class="row smartthink-row">
603
604            <div class="smartthink-content" id="sc-sec1">
605
606              <div class="heading-height">
607                <div class="col-12">
608                  <p class="head-label mt_100 appear">The Process</p>
609                  <div class="heading-opacity">
610                    <h2 class="head-level1 build-title" id="smartthink-title">smart <br>thinking</h2>
611                  </div>
612                </div>
613
614                <div class="col-12 col-lg-5 col-xl-6 float-right desktop-block">
615                  <div class="smartthink_placeholder">
616                    <div class="lottie" id="lt-smart"></div>
617                  </div>
618                </div>
619
620                <div class="col-12 col-lg-7 col-xl-6 float-left">
621                  <div class="col-12 col-lg-6 mobile-block">
622                    <div class="smartthink_placeholder">
623                      <div class="lottie" id="lt-smart-2"></div>
624                    </div>
625                  </div>
626                  <div class="text-level1">    <h3 class="head-level2 mt_10 appear">smart UX solutions</h3>
627                    <span class="appear"><p>We're redefining the future of user experience. From managing daily meds to simplifying complex data, we research, prototype and envision product interfaces in new and novel ways. By using voice and AI-enabled interactions in context-aware environments, our human centered methodology goes beyond the screen and into real solutions for messy problems. </p>    
628    <ul class="smart-sec-list">
629    	<li><span></span>Context-Aware Product Design</li>
630		<li><span></span>Co-Creation, Protoyping & Envisioning</li>
631		<li><span></span>Voice UX Solutions for Every Generation</li>
632    </ul>
633<div class="cta">
634                      <a href="our-work/kasisto-for-dbs-india" ><i class="gtm gtm-right-black-circular"></i> <span class="head-label">See how we did it with Kasisto</span></a>
635                    </div></span>
636                  </div>
637                </div>
638              </div>
639            </div>
640
641          </div>
642        </div>
643      </div>
644    </section> <!--smart think sec end-->
645
646        <section class="section-full smartthink-sec" id="sc-sec2">   <!--smart think sec starts-->
647      <div class="content">
648        <div class="container">
649          <div class="row smartthink-row">
650
651            <div class="col-12 col-lg-5 col-xl-6 float-right">
652              <div class="smartthink_placeholder">
653                <div class="lottie" id="lt-knowing"></div>
654              </div>
655            </div>
656
657            <div class="col-12 col-lg-7 col-xl-6 float-left">
658              <div class="smartthink-content">
659                <h3 class="head-level2 appear">knowing u(X)</h3>
660                 <span class="appear"><p>Our discovery process begins with real people. Our immersive research approach uncovers unmet needs and opens the door to developing truly useful solutions that engage and satisfy customers. But we don’t stop there. We visualize research f
660indings so that everyone gets the crucial takeaways, and can move on to the important business of creating great products.</p>
661
662<ul class="smart-sec-list">
663<li><span></span>Real World Personas & Behavioral Segmentation</li>
664<li><span></span>Interactive Journey Maps & Maturation Timelines</li>
665<li><span></span>Lead Generation for SMB & Enterprise</li>
666<li><span></span>Content Strategy / SEO Strategy</li>
667</ul>
668<div class="cta">
669<a href="our-work/pearson-education" ><i class="gtm gtm-right-black-circular"></i> <span class="head-label">See how we did it with Pearson</span></a>
670</div></span>
671              </div>
672            </div>
673
674          </div>
675        </div>
676      </div>
677    </section>
678        <section class="section-full smartthink-sec" id="sc-sec3">   <!--smart think sec starts-->
679      <div class="content">
680        <div class="container">
681          <div class="row smartthink-row">
682
683            <div class="col-12 col-lg-5 col-xl-6 float-right">
684              <div class="smartthink_placeholder">
685                <div class="lottie" id="lt-system"></div>
686              </div>
687            </div>
688
689            <div class="col-12 col-lg-7 col-xl-6 float-left">
690              <div class="smartthink-content">
691                <h3 class="head-level2 appear">smart UX systems</h3>
692                 <span class="appear"><p>Deep roots, current practice. Our work with complex B2B systems — from enterprise SaaS to global technology platforms — is built into how we think. We bring big-picture systems thinking to every engagement, build scalable component libraries, design systems, and strategic models that give your teams a shared language and a foundation to build on.
693</p>
694<ul class="smart-sec-list">
695<li><span></span>Brand & Design System Development</li>
696<li><span></span>Component Libraries & Design Tokens</li>
697<li><span></span>User Flows & Strategic Models</li>
698<li><span></span>Web / App Design & Research</li>
699</ul>
700<!--
701<div class="cta">
702<a href="our-work/symantec-website-security" ><i class="gtm gtm-right-black-circular"></i> <span class="head-label">See how we did it with VMware</span></a>
703</div>
704--></span>
705              </div>
706            </div>
707
708          </div>
709        </div>
710      </div>
711    </section>
712      </div>
713<div id="our-culture" role="region" aria-labelledby="themission-title">
714<section class="section-full themission-sec">   <!--The Mission sec starts-->
715            <img class="full-screen-image" src="https://gotomedia.com/media/pages/home/af39e8eac0-1783748477/img_0432-adjusted-size.jpg" alt="Black and white photo of a street mural in the Mission District in San Francisco. The mural is a stylized depiction of the Mexican Artist Frida Kahlo and other decorative elements." />
716        <div class="container content-position">
717
718        <div class="col-12 col-lg-5">
719            <div class="heading-height">
720                <p class="head-label white appear">The Company</p>
721                <div class="heading-opacity">
722                    <h2 class="head-level1 title-color1 build-title" id="themission-title">our <br>culture</h2>
723                </div>
724           <div class="text-level1 appear">
725                <p class="head-level5 white">inspired by smart culture</p>
726                <p style="color: #ffffff">Based in the heart of San Francisco's Mission District for over 20 years, the historic Box Factory is our central office, research facility and collaboration hub. We're part of a vibrant neighborhood of artists, great food and nightlife. Get in touch, we'd love to show you around.</p>
727            </div>
728            </div>
729        </div>
730
731    </div>
732</section>  <!--The Mission sec end-->
733</div>
734<div id="our-clients" role="region" aria-labelledby="ourclients-title">
735<section class="section-full ourclients-sec">   <!--our clients sec starts-->
736    <div class="content">
737      <div class="tabbed container">
738        <div class="heading-opacity">
739            <h2 class="head-level1 title-color1 build-title" id="ourclients-title">our <br>clients</h2>
740        </div>
741        <ul class="tablist appear">
742                      <li>
743              <a class="head-label" href="#tab-section1">General</a>
744            </li>
745                      <li>
746              <a class="head-label" href="#tab-section2">B2B</a>
747            </li>
748                      <li>
749              <a class="head-label" href="#tab-section3">Healthcare</a>
750            </li>
751                  </ul>
752                  <section class="logo-panel" id="tab-section1">
753            <ul class="clients-logos">
754                            <li><img src="https://gotomedia.com/media/pages/logo-index/general/2bf5d2af7f-1783748501/adobe_logo_and_wordmark_-2017.svg" alt="Adobe Logo" style="width: 126.24px; height: auto;"></li>
755                            <li><img src="https://gotomedia.com/media/pages/logo-index/general/933541217c-1783748501/amazon_logo.svg" alt="Amazon Logo" style="width: 107.59px; height: auto;"></li>
756                            <li><img src="https://gotomedia.com/media/pages/logo-index/general/61639da306-1783748501/a
756ol_logo.svg" alt="Aol Logo" style="width: 83.78px; height: auto;"></li>
757                            <li><img src="https://gotomedia.com/media/pages/logo-index/general/6501785473-1783748501/capital_one_logo.svg" alt="Capital One Logo" style="width: 99.75px; height: auto;"></li>
758                            <li><img src="https://gotomedia.com/media/pages/logo-index/general/d67f2eac07-1783748501/epson_logo.svg" alt="Epson Logo" style="width: 110.82px; height: auto;"></li>
759                            <li><img src="https://gotomedia.com/media/pages/logo-index/general/99fb938239-1783748501/google_2015_logo.svg" alt="Google Logo" style="width: 97.77px; height: auto;"></li>
760                            <li><img src="https://gotomedia.com/media/pages/logo-index/general/d266ab1728-1783748501/hilton_worldwide_logo.svg" alt="Hilton Logo" style="width: 107.11px; height: auto;"></li>
761                            <li><img src="https://gotomedia.com/media/pages/logo-index/general/d773ca8192-1783748501/hyundai_motor_company_logo.svg" alt="Hyundai Logo" style="width: 142.8px; height: auto;"></li>
762                            <li><img src="https://gotomedia.com/media/pages/logo-index/general/3bf12b5db5-1783748501/netflix_2015_logo.svg" alt="Netflix Logo" style="width: 103.52px; height: auto;"></li>
763                            <li><img src="https://gotomedia.com/media/pages/logo-index/general/1e7a8bf3d7-1783748501/nokia_wordmark.svg" alt="Nokia Logo" style="width: 125.12px; height: auto;"></li>
764                            <li><img src="https://gotomedia.com/media/pages/logo-index/general/c84c5d1085-1783748502/pearson_logo.svg" alt="Pearson Logo" style="width: 117.82px; height: auto;"></li>
765                            <li><img src="https://gotomedia.com/media/pages/logo-index/general/09c0925565-1783748502/samsung_logo.svg" alt="Samsung Logo" style="width: 125.12px; height: auto;"></li>
766                            <li><img src="https://gotomedia.com/media/pages/logo-index/general/333163b84a-1783748502/sony_logo.svg" alt="Sony Logo" style="width: 122.4px; height: auto;"></li>
767                            <li><img src="https://gotomedia.com/media/pages/logo-index/general/054548fbb7-1783748502/target_logo.svg" alt="Target Logo" style="width: 111.91px; height: auto;"></li>
768                            <li><img src="https://gotomedia.com/media/pages/logo-index/general/aed448aa92-1783748502/toyota_carlogo.svg" alt="Toyota Logo" style="width: 122.21px; height: auto;"></li>
769                            <li><img src="https://gotomedia.com/media/pages/logo-index/general/6acc45374c-1783748502/wells_fargo_bank.svg" alt="Wells Fargo Logo" style="width: 149.6px; height: auto;"></li>
770                      </ul>
771          </section>
772                  <section class="logo-panel" id="tab-section2">
773            <ul class="clients-logos">
774                            <li><img src="https://gotomedia.com/media/pages/logo-index/b2b/a67fe74d6b-1783748502/8x8.svg" alt="8x8 Logo" style="width: 70.26px; height: auto;"></li>
775                            <li><img src="https://gotomedia.com/media/pages/logo-index/b2b/ed405a9dd9-1783748502/amazon.svg" alt="Amazon Logo" style="width: 107.1px; height: auto;"></li>
776                            <li><img src="https://gotomedia.com/media/pages/logo-index/b2b/9e88a585ec-1783748502/arm.svg" alt="Arm Logo" style="width: 86.96px; height: auto;"></li>
777                            <li><img src="https://gotomedia.com/media/pages/logo-index/b2b/bf3db0eb83-1783748502/broadcom.svg" alt="Broadcom Logo" style="width: 142.8px; height: auto;"></li>
778                            <li><img src="https://gotomedia.com/media/pages/logo-index/b2b/8d6f4a4ae2-1783748503/cisco.svg" alt="Cisco Logo" style="width: 89.81px; height: auto;"></li>
779                            <li><img src="https://gotomedia.com/media/pages/logo-index/b2b/8ea4bf7311-1783748503/citrix.svg" alt="Citrix Logo" style="width: 95.44px; height: auto;"></li>
780                            <li><img src="https://gotomedia.com/media/pages/logo-index/b2b/76e0b7e704-1783748503/cloudera.svg" alt="Cloudera Logo" style="width: 136px; height: auto;"></li>
781                            <li><img src="https://gotomedia.com/media/pages/logo-index/b2b/8e1b0af33e-1783748503/efax.svg" alt="eFax Logo" style="width: 85.44px; height: auto;"></li>
782                            <li><img src="https://gotomedia.com/media/pages/logo-index/b2b/07d0a3f7c0-1783748503/everpure.svg" alt="Everpure Logo" style="width: 156.4px; height: auto;"></li>
783                            <li><img src="https://gotomedia.com/media/pages/logo-index/b2b/5a40f421b1-1783748503/google.svg" alt="Google Logo" style="width: 100.39px; height: auto;"></li>
784                            <li><img src="https://gotomedia.com/media/pages/logo-index/b2b/698002dd1b-1783748503/servicenow.svg" alt="ServiceNow Logo" style="width: 136px; height: auto;"></li>
785                            <li><img src="https://gotomedia.com/media/pages/logo-index/b2b/dedce75e96-1783748503/smartsheet.svg" alt="Smartsheet Logo" style="width: 136px; height: auto;"></li>
786                            <li><img src="https://gotomedia.com/media/pages/logo-index/b2b/e6a3e4eb5f-1783748503/symantec.svg" alt="Symantec Logo" style="width: 116.84px; height: auto;"></li>
787                            <li><img src="https://gotomedia.com/media/pages/logo-index/b2b/c88079a29f-1783748504/vmware.svg" alt="VMware Logo" style="width: 109.62px; height: auto;"></li>
788                            <li><img src="https://gotomedia.com/media/pages/logo-index/b2b/8bd64a6b6f-1783748504/x.svg" alt="X Logo" style="width: 40.22px; height: auto;"></li>
789                      </ul>
790          </section>
791                  <section class="logo-panel" id="tab-section3">
792            <ul class="clients-logos">
793                            <li><img src="https://gotomedia.com/media/pages/logo-index/healthcare/8aaa21c8ac-1783748504/abbott.svg" alt="Abbott Logo" style="width: 142.8px; height: auto;"></li>
794                            <li><img src="https://gotomedia.com/media/pages/logo-index/healthcare/84381d4120-1783748504/acep-logo.png" alt="American College of Emergency Physicians Logo" style="width: 142.08px; height: auto;"></li>
795                            <li><img src="https://gotomedia.com/media/pages/logo-index/healthcare/db9
7950cd710c-1783748504/bhi-logo.png" alt="BHI Logo" style="width: 170px; height: auto;"></li>
796                            <li><img src="https://gotomedia.com/media/pages/logo-index/healthcare/cb4faeba2c-1783748504/blue-cross-blue-shield-logo.png" alt="Blue Cross Blue Shield Logo" style="width: 160.15px; height: auto;"></li>
797                            <li><img src="https://gotomedia.com/media/pages/logo-index/healthcare/c2f84d5423-1783748504/chcf-logo.png" alt="California Health Care Foundations Logo" style="width: 115.9px; height: auto;"></li>
798                            <li><img src="https://gotomedia.com/media/pages/logo-index/healthcare/0223ef2adb-1783748504/covered-ca-logo.png" alt="Covered California Logo" style="width: 114.18px; height: auto;"></li>
799                            <li><img src="https://gotomedia.com/media/pages/logo-index/healthcare/328c909098-1783748504/healthsource-logo.png" alt="Health Source RI Logo" style="width: 133.04px; height: auto;"></li>
800                            <li><img src="https://gotomedia.com/media/pages/logo-index/healthcare/d69643f3d9-1783748504/hope-lab-logo.png" alt="Hope Lab Logo" style="width: 99.24px; height: auto;"></li>
801                            <li><img src="https://gotomedia.com/media/pages/logo-index/healthcare/98609bf080-1783748504/iha-logo.png" alt="Integrated Healthcare Logo" style="width: 98.79px; height: auto;"></li>
802                            <li><img src="https://gotomedia.com/media/pages/logo-index/healthcare/8d3c591aec-1783748504/livongo-logo.png" alt="Livongo Logo" style="width: 142.29px; height: auto;"></li>
803                            <li><img src="https://gotomedia.com/media/pages/logo-index/healthcare/e47ebdb708-1783748504/maryland-exchange-logo.png" alt="Maryland Health Benefit Logo" style="width: 141.76px; height: auto;"></li>
804                            <li><img src="https://gotomedia.com/media/pages/logo-index/healthcare/f4dbaeaf12-1783748505/mayo-clinic-logo.png" alt="Mayo Clinic Logo" style="width: 149.81px; height: auto;"></li>
805                            <li><img src="https://gotomedia.com/media/pages/logo-index/healthcare/f8e50a9dca-1783748505/mnsure-logo.png" alt="MNsure Logo" style="width: 128.82px; height: auto;"></li>
806                            <li><img src="https://gotomedia.com/media/pages/logo-index/healthcare/78e21a9551-1783748505/social-interest-logo.png" alt="Social Interest Logo" style="width: 122.45px; height: auto;"></li>
807                      </ul>
808          </section>
809              <!--client subpage link-->
810            </div>
811
812    </div>
813
814</section>    <!--our clients sec end -->
815</div>
816
817
818  </main>
819  <footer class="footer">
820    <img class="full-screen-image" src="https://gotomedia.com/assets/images/footer_map.png" alt="Stylized Map of San Francisco" />
821
822    <div class="grid">
823      <div class="column" style="--columns: 12">
824        <h2>Contact</h2>
825        <h3><a href="/cdn-cgi/l/email-protection#ba9c998b8a8e819c99c28c8f819c998b8a82819c99c28cd9819c998b8b8b819c99c28e8a819c99c28c8d819c99c28cdc819c998b8b8c819c998b8b8b819c99c28cde819c99c28c8f819c99c28c8e819c998b8a8f819c99838d819c99c288df819c99c28c89819c99c28cdc819c998b8a8381">&#x68;&#x65;&#108;&#108;&#x6f;&#x40;&#x67;&#111;&#116;&#111;&#x6d;&#101;&#100;&#105;&#97;&#x2e;&#x63;&#111;&#109;</a></h3>
826      </div>
827
828      <div class="column partners" style="--columns: 6">
829        <p>Ph 415.864.7007</p>
830
831                  <p><a href="https://www.gotoresearch.com">gotoresearch</a></p>
832                  <p><a href="https://www.uxfellows.com">UX Fellows</a></p>
833              </div>
834
835      <div class="column locations" style="--columns: 6">
836        <p>gotomedia LLC</p>
837
838                  <p class="location">San Francisco, CA</p>
839                  <p class="location">Boston, MA</p>
840                  <p class="location">Seattle, WA</p>
841              </div>
842
843      <div class="column socials" style="--columns: 12">
844                  <p class="social x"><a href="https://x.com/gotomedia" target="_blank"><img src="https://gotomedia.com/assets/icons/x.svg" alt="X" /></a></p>
845                  <p class="social facebook"><a href="https://facebook.com/gotoresearch" target="_blank"><img src="https://gotomedia.com/assets/icons/facebook.svg" alt="Facebook" /></a></p>
846              </div>
847    </div>
848  </footer>
vendor: 113 bytes, lines 848-850
848
849 
850  <script data-cfasync="false" src="/cdn-cgi/scripts/5c5dd728/cloudflare-static/email-decode.min.js"></script>
850<script src="https://cdnjs.cloudflare.com/ajax/libs/tiny-slider/2.9.2/min/tiny-slider.js"></script>
850
851
852  
852<script src="https://gotomedia.com/assets/js/prism.js"></script>
vendor: 1 bytes, line 852
852
853<script src="https://gotomedia.com/assets/js/lightbox.js"></script>
vendor: 1 bytes, line 853
853
854<script src="https://gotomedia.com/assets/js/index.js"></script>
vendor: 1 bytes, line 854
854
855<script src="https://gotomedia.com/assets/js/menu.js"></script>
vendor: 1 bytes, line 855
855
856<script src="https://gotomedia.com/assets/js/parallaxie.js"></script>
vendor: 1 bytes, line 856
856
857<script src="https://gotomedia.com/assets/js/lottie.min.js"></script>
vendor: 1 bytes, line 857
857
858<script src="https://gotomedia.com/assets/js/gsap/gsap.min.js"></script>
vendor: 1 bytes, line 858
858
859<script src="https://gotomedia.com/assets/js/gsap/ScrollTrigger.min.js"></script>
vendor: 1 bytes, line 859
859
860<script src="https://gotomedia.com/assets/js/gsap/ScrollSmoother.min.js"></script>
vendor: 1 bytes, line 860
860
861<script src="https://gotomedia.com/assets/js/gsap/SplitText.min.js"></script>
vendor: 1 bytes, line 861
861
862<script src="https://gotomedia.com/assets/js/scrolling-animations.js"></script>
vendor: 1 bytes, line 862
862
863<script src="https://gotomedia.com/assets/js/lottie-triggers.js"></script>
vendor: 1 bytes, line 863
863
864<script src="https://gotomedia.com/assets/js/parallax-backgrounds.js"></script>
864
865
866<script type="module" src="https://static.cloudflareinsights.com/beacon.min.js/v31edd6df95cf4e85bb4c19e7a9bdbcba1788362987495" integrity="sha512-iIg7k2xntmwu6/uSb5tpc/hySgZc4eoL31yB29W6tJFo2akwjPWcEqnCEdJvGexCL0KEQwVYv5BlowfhVz26hg==" data-cf-beacon='{"version":"2024.11.0","token":"c7f56c0e272d4d598c1f334555cbff6d","r":1,"spa":2}' crossorigin="anonymous"></script>
866
867</body>
868</html>
869
870
871<style>
872    .saf-logo { display: none; }
873</style>
874<script>
875// tab interface script
876(function () {
877  // Get relevant elements and collections
878  const tabbed = document.querySelector('.tabbed');
879  const tablist = tabbed.querySelector('ul.tablist');
880  const tabs = tablist.querySelectorAll('a');
881  const panels = tabbed.querySelectorAll('[id^="tab-section"]');
882
883  // The tab switching function
884  const switchTab = (oldTab, newTab) => {
885    newTab.focus();
886    // Make the active tab focusable by the user (Tab key)
887    newTab.removeAttribute('tabindex');
888    // Set the selected state
889    newTab.setAttribute('aria-selected', 'true');
890    oldTab.removeAttribute('aria-selected');
891    oldTab.setAttribute('tabindex', '-1');
892    // Get the indices of the new and old tabs to find the correct
893    // tab panels to show and hide
894    let index = Array.prototype.indexOf.call(tabs, newTab);
895    let oldIndex = Array.prototype.indexOf.call(tabs, oldTab);
896    panels[oldIndex].hidden = true;
897    panels[index].hidden = false;
898  };
899
900  // Add the tablist role to the first <ul> in the .tabbed container
901  tablist.setAttribute('role', 'tablist');
902
903  // Add semantics are remove user focusability for each tab
904  Array.prototype.forEach.call(tabs, (tab, i) => {
905    tab.setAttribute('role', 'tab');
906    tab.setAttribute('id', 'tab' + (i + 1));
907    tab.setAttribute('tabindex', '-1');
908    tab.parentNode.setAttribute('role', 'presentation');
909
910    // Handle clicking of tabs for mouse users
911    tab.addEventListener('click', e => {
912      e.preventDefault();
913      let currentTab = tablist.querySelector('[aria-selected]');
914      if (e.currentTarget !== currentTab) {
915        switchTab(currentTab, e.currentTarget);
916      }
917    });
918
919    // Handle keydown events for keyboard users
920    tab.addEventListener('keydown', e => {
921      // Get the index of the current tab in the tabs node list
922      let index = Array.prototype.indexOf.call(tabs, e.currentTarget);
923      // Work out which key the user is pressing and
924      // Calculate the new tab's index where appropriate
925      let dir = e.which === 37 ? index - 1 : e.which === 39 ? index + 1 : e.which === 40 ? 'down' : null;
926      if (dir !== null) {
927        e.preventDefault();
928        // If the down key is pressed, move focus to the open panel,
929        // otherwise switch to the adjacent tab
930        dir === 'down' ? panels[i].focus() : tabs[dir] ? switchTab(e.currentTarget, tabs[dir]) : void 0;
931      }
932    });
933  });
934
935  // Add tab panel semantics and hide them all
936  Array.prototype.forEach.call(panels, (panel, i) => {
937    panel.setAttribute('role', 'tabpanel');
938    panel.setAttribute('tabindex', '-1');
939    let id = panel.getAttribute('id');
940    panel.setAttribute('aria-labelledby', tabs[i].id);
941    panel.hidden = true;
942  });
943
944  // Initially activate the first tab and reveal the first tab panel
945  tabs[0].removeAttribute('tabindex');
946  tabs[0].setAttribute('aria-selected', 'true');
947  panels[0].hidden = false;
948})();
949    // $(window).on("load resize",function(e){
950    //     if ($(window).width() > 767) {
951    //         $(function() {
952    //             $.scrollify({
953    //                 section : ".section-full",
954    //             });
955    //         });
956    //
957    //         $.scrollify({
958    //             section : "section",
959    //             sectionName : "section-name",
960    //             interstitialSection : "",
961    //             easing: "easeOutExpo",
962    //             scrollSpeed: 1100,
963    //             offset : 0,
964    //             scrollbars: true,
965    //             standardScrollElements: "",
966    //             setHeights: true,
967    //             overflowScroll: true,
968    //             updateHash: false,
969    //             touchScroll:true,
970    //             before:function() {},
971    //             after:function() {},
972    //             afterResize:function() {},
973    //             afterRender:function() {}
974    //         });
975    //
976    //     }
977    //
978    //     else{
979    //
980    //     }
981    // });
982    //
983    // $(window).on("load resize",function(e){
984    //     if ($(window).width() > 767) {
985    //         $(function() {
986    //             $.scrollify({
987    //                 section : ".section-full",
988    //             });
989    //         });
990    //
991    //         $.scrollify({
992    //             section : "section",
993    //             sectionName : "section-name",
994    //             interstitialSection : "",
995    //             easing: "easeOutExpo",
996    //             scrollSpeed: 1100,
997    //             offset : 0,
998    //             scrollbars: true,
999    //             standardScrollElements: "",
1000    //             setHeights: true,
1001    //             overflowScroll: true,
1002    //             updateHash: false,
1003    //             touchScroll:true,
1004    //             before:function() {},
1005    //             after:function() {},
1006    //             afterResize:function() {},
1007    //             afterRender:function() {}
1008    //         });
1009    //
1010    //     }
1011    //
1012    //     else{
1013    //
1014    //     }
1015    // });
1016</script>
1016
1017
1018<script>
1019//    $(document).ready(function() {
1020//        $(document).on("click", ".casestudy-2", function (event) {
1021//            console.log("here");
1022//            event.preventDefault();
1023//           $(".section-full").css("overflow", "hidden");
1024//            location.href=$(this).attr("href");
1025//        });
1026//    });
1027    document.addEventListener('DOMContentLoaded', function() {
1028        if( location.hash && location.hash.length ) {
1029            var hash = decodeURIComponent(location.hash.substr(1));
1030            $('html, body').animate({
1031                scrollTop: $("#" + hash).offset().top
1032            }, 1000);
1033        }
1034    });
1035
1036// Lottie Animation
1037let ltExperience = LottieScrollTrigger({
1038 target: "#lt-experience",
1039 delay: '.5',
1040 path: "assets/animations/00-experience.json",
1041 duration: '3',
1042 title: 'UX Animation',
1043 description: 'Playful typography animation fades in with a U then an X in white script on a yellow background. A black dashed line then fades in and connects the U to the X.',
1044});
1045
1046let ltSmart = LottieScrollTrigger({
1047 target: "#lt-smart",
1048 path: "assets/animations/01-smart.json",
1049 duration: '3',
1050 title: 'Smart Thinking Animation',
1051 description: 'Playful animated illustration fades in showing two talk bubbles followed by a checkmark between them. A black dashed line then fades in to connect the two talk bubbles.',
1052});
1053
1054let ltSmart2 = LottieScrollTrigger({
1055 target: "#lt-smart-2",
1056 path: "assets/animations/01-smart.json",
1057 duration: '3',
1058 title: 'Smart Thinking Animation',
1059 description: 'Playful animated illustration fades in showing two talk bubbles followed by a checkmark between them. A black dashed line then fades in to connect the two talk bubbles.',
1060});
1061
1062let ltKnowing = LottieScrollTrigger({
1063 target: "#lt-knowing",
1064 path: "assets/animations/02-knowing.json",
1065 duration: '3',
1066 title: 'Knowing u (x) Animation',
1067 description: 'Playful animated illustration fades in a white squiggly line. A black dashed line with points along the path then fades in over the white squiggle.',
1068});
1069
1070let ltSystem = LottieScrollTrigger({
1071 target: "#lt-system",
1072 path: "assets/animations/03-system.json",
1073 duration: '3',
1074 title: 'Smart UX Systems Animation',
1075 description: 'Playful animated illustration fades in a six varying sized rectangles forming a grid. A black dashed line with points along the path then fades in over the rectangles.',
1076});
1077
1078</script>
1078
1079
1080</body>
1081</html>

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