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68Budget</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless subpage text-wrap rm-Sidebar-link" target="_self" href="/docs/optimization"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Optimization</span></span></a></li></ul></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 Sidebar-link_parent text-wrap rm-Sidebar-link" target="_self" href="/docs/creative"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Creative</span></span><button aria-expanded="false" aria-label="Show subpages for Creative" class="Sidebar-link-buttonWrapper3hnFHNku8_BJ" type="button"><i aria-hidden="true" class="Sidebar-link-iconnjiqEiZlPn0W Sidebar-link-expandIcon2yVH6SarI6NW icon-chevron-rightward"></i></button></a><ul class="subpages Sidebar-list3cZWQLaBf9k8 rm-Sidebar-list"><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless subpage text-wrap rm-Sidebar-link" target="_self" href="/docs/banner-creatives"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Banner Creatives</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless subpage text-wrap rm-Sidebar-link" target="_self" href="/docs/banner-creative-specifications"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Banner Creative Specifications</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless subpage text-wrap rm-Sidebar-link" target="_self" href="/docs/video-creatives"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Video Creatives</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless subpage text-wrap rm-Sidebar-link" target="_self" href="/docs/native-creatives"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Native Creatives</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless subpage text-wrap rm-Sidebar-link" target="_self" href="/docs/push-creatives"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Push Creatives</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless subpage text-wrap rm-Sidebar-link" target="_self" href="/docs/popunder-creatives"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Popunder Creatives</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless subpage text-wrap rm-Sidebar-link" target="_self" href="/docs/interstitial-creatives"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Interstitial Creatives</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless subpage text-wrap rm-Sidebar-link" target="_self" href="/docs/dsp-macros"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">DSP Macros</span></span></a></li></ul></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/postback-settings"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Postback Settings</span></span></a></li></ul></section><section class="Sidebar-listWrapper6Q9_yUrG906C rm-Sidebar-section"><h2 class="Sidebar-headingTRQyOa2pk0gh rm-Sidebar-heading">AUDIENCE</h2><ul class="Sidebar-list_sidebarLayout3RaX72iQNOEI Sidebar-list3cZWQLaBf9k8 rm-Sidebar-list"><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/audience"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Audience</span></span></a></li></ul></section><section class="Sidebar-listWrapper6Q9_yUrG906C rm-Sidebar-section"><h2 class="Sidebar-headingTRQyOa2pk0gh rm-Sidebar-heading">Analytics</h2><ul class="Sidebar-list_sidebarLayout3RaX72iQNOEI Sidebar-list3cZWQLaBf9k8 rm-Sidebar-list"><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 Sidebar-link_parent text-wrap rm-Sidebar-link" target="_self" href="/docs/analytics"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Analytics</span></span><button aria-expanded="false" aria-label="Show subpages for Analytics" class="Sidebar-link-buttonWrapper3hnFHNku8_BJ" type="button"><i aria-hidden="true" class="Sidebar-link-iconnjiqEiZlPn0W Sidebar-link-expandIcon2yVH6SarI6NW icon-chevron-rightward"></i></button></a><ul class="subpages Sidebar-list3cZWQLaBf9k8 rm-Sidebar-list"><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless subpage text-wrap rm-Sidebar-link" target="_self" href="/docs/analytics-table-configuration"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Analytics Table Configuration</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless subpage text-wrap rm-Sidebar-link" target="_self" href="/docs/analytics-api"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Analytics API</span></span></a></li></ul></li></ul></section><section class="Sidebar-listWrapper6Q9_yUrG906C rm-Sidebar-section"><h2 class="Sidebar-headingTRQyOa2pk0gh rm-Sidebar-heading">Creative Assets</h2><ul class="Sidebar-list_sidebarLayout3RaX72iQNOEI Sidebar-list3cZWQLaBf9k8 rm-Sidebar-list"><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/creative-assets"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Creative Assets</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/html5-creative-specification"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">HTML5 Creative Specifications</span></span></a></li></ul></section><section class="Sidebar-listWrapper6Q9_yUrG906C rm-Sidebar-section"><h2 class="Sidebar-headingTRQyOa2pk0gh rm-Sidebar-heading">Filters</h2><ul class="Sidebar-list_sidebarLayout3RaX72iQNOEI Sidebar-list3cZWQLaBf9k8 rm-Sidebar-list"><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/filters"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Filters</span></span></a></li></ul></section><section class="Sidebar-listWrapper6Q9_yUrG906C rm-Sidebar-section"><h2 class="Sidebar-headingTRQyOa2pk0gh rm-Sidebar-heading">Geo-fence</h2><ul class="Sidebar-list_sidebarLayout3RaX72iQNOEI Sidebar-list3cZWQLaBf9k8 rm-Sidebar-list"><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/geo-fence"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Geo-fence</span></span></a></li></ul></section><section class="Sidebar-listWrapper6Q9_yUrG906C rm-Sidebar-section"><h2 class="Sidebar-headingTRQyOa2pk0gh rm-Sidebar-heading">Billing</h2><ul class="Sidebar-list_sidebarLayout3RaX72iQNOEI Sidebar-list3cZWQLaBf9k8 rm-Sidebar-list"><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/billing"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Billing</span></span></a></li></ul></section><section class="Sidebar-listWrapper6Q9_yUrG906C rm-Sidebar-section"><h2 class="Sidebar-headingTRQyOa2pk0gh rm-Sidebar-heading">Planning</h2><ul class="Sidebar-list_sidebarLayout3RaX72iQNOEI Sidebar-list3cZWQLaBf9k8 rm-Sidebar-list"><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/planning"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Media planning</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/demand-analytics"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Demand Analytics</span></span></a></li></ul></section><section class="Sidebar-listWrapper6Q9_yUrG906C rm-Sidebar-section"><h2 class="Sidebar-headingTRQyOa2pk0gh rm-Sidebar-heading">Autopilot</h2><ul class="Sidebar-list_sidebarLayout3RaX72iQNOEI Sidebar-list3cZWQLaBf9k8 rm-Sidebar-list"><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/bidding-rules"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Bidding Rules</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/autopilot-logs"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Autopilot Log</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/bid-multipliers"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Bid Multipliers</span></span></a></li></ul></section><section class="Sidebar-listWrapper6Q9_yUrG906C rm-Sidebar-section"><h2 class="Sidebar-headingTRQyOa2pk0gh rm-Sidebar-heading">General Settings</h2><ul class="Sidebar-list_sidebarLayout3RaX72iQNOEI Sidebar-list3cZWQLaBf9k8 rm-Sidebar-list"><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/basic-information"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Basic Information</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/logo-colors"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Logo & Colors</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/internal-banner"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Internal banner</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/webhooks"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Slack Webhooks</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/email-sender"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Email Sender</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 Sidebar-link_parent text-wrap rm-Sidebar-link" target="_self" href="/docs/bidstream-sett
68ings"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Bidstream Settings</span></span><button aria-expanded="false" aria-label="Show subpages for Bidstream Settings" class="Sidebar-link-buttonWrapper3hnFHNku8_BJ" type="button"><i aria-hidden="true" class="Sidebar-link-iconnjiqEiZlPn0W Sidebar-link-expandIcon2yVH6SarI6NW icon-chevron-rightward"></i></button></a><ul class="subpages Sidebar-list3cZWQLaBf9k8 rm-Sidebar-list"><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless subpage text-wrap rm-Sidebar-link" target="_self" href="/docs/storage-creation"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Storage creation</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless subpage text-wrap rm-Sidebar-link" target="_self" href="/docs/configuration-creation"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Export Configuration creation</span></span></a></li></ul></li></ul></section><section class="Sidebar-listWrapper6Q9_yUrG906C rm-Sidebar-section"><h2 class="Sidebar-headingTRQyOa2pk0gh rm-Sidebar-heading">Traffic Settings</h2><ul class="Sidebar-list_sidebarLayout3RaX72iQNOEI Sidebar-list3cZWQLaBf9k8 rm-Sidebar-list"><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/reports"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Reports</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/moderation"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Moderation</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/request-validator"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Request Validator</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/ssp-endpoints"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">SSP Endpoints</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/geoedge-integration"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">GeoEdge Integration</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/global-tracking-pixel"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Global Tracking Pixel</span></span></a></li></ul></section><section class="Sidebar-listWrapper6Q9_yUrG906C rm-Sidebar-section"><h2 class="Sidebar-headingTRQyOa2pk0gh rm-Sidebar-heading">User Settings</h2><ul class="Sidebar-list_sidebarLayout3RaX72iQNOEI Sidebar-list3cZWQLaBf9k8 rm-Sidebar-list"><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/user-management"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">User Management</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/user-roles"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">User Roles</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/user-permissions"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">User Permissions</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/user-activity"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">User Activity</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/user-sharing"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">User Sharing</span></span></a></li></ul></section><section class="Sidebar-listWrapper6Q9_yUrG906C rm-Sidebar-section"><h2 class="Sidebar-headingTRQyOa2pk0gh rm-Sidebar-heading">Billing Settings</h2><ul class="Sidebar-list_sidebarLayout3RaX72iQNOEI Sidebar-list3cZWQLaBf9k8 rm-Sidebar-list"><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/transactions"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Transactions</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/stripe-setup"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">Stripe Setup</span></span></a></li><li class="Sidebar-item23D-2Kd61_k3"><a class="Sidebar-link2Dsha-r-GKh2 childless text-wrap rm-Sidebar-link" target="_self" href="/docs/paypal-setup"><span class="Sidebar-link-textLuTE1ySm4Kqn"><span class="Sidebar-link-text_label1gCT_uPnx7Gu">PayPal Setup</span></span></a></li></ul></section><div class="readme-logo" id="readmeLogo">Powered by<!-- -->Â <a aria-label="ReadMe" 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68001Z"></path></svg></a></div></div><button aria-label="Hide sidebar navigation" class="Nav-toggle-collapse39KxgTH727KL" type="button"></button></nav><article class="SuperHubDoc-article3ArTrEavUTKg rm-Article rm-Guides-SuperHub"><header id="content-head"><div class="row clearfix"><div class="col-xs-9"><h1>Quick Start Guide</h1><div class="excerpt"><div class="rm-Markdown markdown-body" data-testid="RDMD"><style data-tailwind-stylesheet="true"></style><p>Learn how to set up your first campaign in a DSP from zero to completion. Behind every winning campaign is careful design, not chance.</p></div></div></div></div></header><div class="grid-container-fluid" id="content-container"><section class="content-body grid-75 "><div style="display:contents"><div class="rm-Markdown markdown-body rm-Markdown markdown-body ng-non-bindable" data-testid="RDMD" style="margin-left:31px"><style>/*! tailwindcss v4.1.17 | MIT License | https://tailwindcss.com */ 69@layer theme, base, components, utilities; 70@layer utilities; 71</style><p>After you log in to your DSP, you want to create your first campaign and start bidding.<br/> 72In order to make this possible, please follow these steps:</p> 73<ol> 74<li>Create a Campaign.</li> 75<li>Connect your campaign to the SSP endpoint.</li> 76<li>Set the campaign's Targeting.</li> 77<li>Create at least one Creative.</li> 78</ol> 79<p>Let's take a closer look at each step.</p> 80<h2 class="heading heading-2 header-scroll"><div class="heading-anchor anchor waypoint" id="step-1-campaign-creation"></div><div class="heading-text">STEP 1: Campaign creation</div><a aria-label="Skip link to STEP 1: Campaign creation" class="heading-anchor-icon fa fa-regular fa-anchor" href="#step-1-campaign-creation"></a></h2> 81<p>Our first step is to create the campaign:</p> 82<ol> 83<li> 84<p>Choose the Campaigns option on the left sidebar menu.</p> 85</li> 86<li> 87<p>On the Campaigns tab press the <strong>Create new campaign</strong> button.</p> 88</li> 89<li> 90<p>You will be automatically redirected to the campaign's creative type choosing tab.</p> 91</li> 92<li> 93<p>Let's assume, you want to serve a simple <a href="/docs/banner" target="" title="" class="doc-link" data-sidebar="banner">Banner</a> creatives in your campaign. Click on the icon of the creative type you need: in this case, Banner.</p> 94</li> 95</ol> 96<div class="readme-tailwind"><span aria-label="Expand image" class="img lightbox closed" role="button" tabindex="0"><span class="lightbox-inner"><img alt="" class="img img-align-center " height="auto" loading="lazy" src="https://files.readme.io/de2bc6ed30309e58fd321fdf1a1a78040283c4651805058a619155d79feb6197-Screenshot_2025-08-28_at_17.13.36.png" title="" width="auto"/></span></span></div> 97<p>After choosing the Creative type for your campaign you will be automatically redirected to the New campaign creation page:</p> 98<ol> 99<li> 100<p>Set your meaningful <strong>Campaign Name</strong>. You can follow a pattern like <strong>Brand-Offer-Geo/Region-InventoryType-AdditionalInfo</strong> (e.g. SmartApps-FreeTrial-US-Banner-V1, FitnessGear-DiscountOffer-Europe-Native-Registration) or create your own.</p> 101</li> 102<li> 103<p>Set the Default <strong>Bid Price</strong> - the price you want to pay for banners from this campaign, specifying the price per click if using CPC or per 1,000 impressions if using CPM.</p> 104</li> 105<li> 106<p>Select <strong>Pricing Model</strong> - <strong>CPM</strong> (cost per mile) - means, that advertiser pays every time their ad is displayed 1000 times / <strong>CPC</strong> (cost per click) - indicates, that advertiser pays every time when user click on their ads.</p> 107</li> 108<li> 109<p>Specify the time period during which the campaign will run in <strong>Flight Dates</strong> section. Don't forget to define <strong>Daily Limits</strong>, which help control your campaign budget and avoid overspending. Read more about configuration <a href="/docs/basic-settings" target="" title="" class="doc-link" data-sidebar="basic-settings">Flight Dates, Limits, Capping</a>.</p> 110</li> 111</ol> 112<div class="readme-tailwind"><span aria-label="Expand image" class="img lightbox closed" role="button" tabindex="0"><span class="lightbox-inner"><img alt="" class="img img-align-center " height="auto" loading="lazy" src="https://files.readme.io/9eba8f3b818723bf187eda7c6868414a0e4703fd25a7f1d8d692c402506c814f-Screenshot_2025-08-28_at_17.26.47.png" title="" width="auto"/></span></span></div> 113<p>Press the <strong>Next</strong> button to continue the setup.</p> 114<h2 class="heading heading-2 header-scroll"><div class="heading-anchor anchor waypoint" id="step-2-endpoint-connection"></div><div class="heading-text">STEP 2: Endpoint connection</div><a aria-label="Skip link to STEP 2: Endpoint connection" class="heading-anchor-icon fa fa-regular fa-anchor" href="#step-2-endpoint-connection"></a></h2> 115<p>To receive traffic, you need to link an SSP endpoint to the campaign.</p> 116<p>To do so, select SSP endpoints from the Available list.</p> 117<div class="readme-tailwind"><span aria-label="Expand image" class="img lightbox closed" role="button" tabindex="0"><span class="lightbox-inner"><img alt="" class="img img-align-center " height="auto" loading="lazy" src="https://files.readme.io/3f013caa6617bd423a9091e29440206ed35d33449ab9da0703f073e5c18e721e-Screenshot_2025-08-28_at_18.20.45.png" title="" width="auto"/></span></span></div> 118<p>Now your campaign is ready to bid.</p> 119<h2 class="heading heading-2 header-scroll"><div class="heading-anchor anchor waypoint" id="step-3-campaign-targeting"></div><div class="heading-text">STEP 3: Campaign targeting</div><a aria-label="Skip link to STEP 3: Campaign targeting" class="heading-anchor-icon fa fa-regular fa-anchor" href="#step-3-campaign-targeting"></a></h2> 120<p>The next step in creating process is linking <strong>Audience</strong> - a group of consumers targeted with the corresponding ads. It helps you to reach people who are most likely interested in your ads and leverage ad traffic more effectively. Audiences can be created by setting <strong>targeting options</strong> or/and using <strong><a href="https://www.lotame.com/" target="" title="">Lotame</a> pre-built segments</strong> (available for additional CPM-based fee).</p> 121<p>You can assign existing ones from the list or click <strong>Create new Audience</strong> button to create completely new Audience and configure targeting option that fit your campaign. For example, you can:</p> 122<ul> 123<li>Select location (e.g., users from United States);</li> 124<li>Choose device type (e. g., Phone);</li> 125<li>Filter by browser or operating system;</li> 126<li>Define demographics such as age or gender.</li> 127</ul> 128<p>These options can be applied in various ways to narrow down your audience and ensure your ads are shown to the most relevant consumers. Maximum amount of Audiences linked to the campaign is <strong>five</strong>. Learn more in <a href="/docs/audience" target="" title="" class="doc-link" data-sidebar="audience">Audience</a>.</p> 129<div class="readme-tailwind"><span aria-label="Expand image" class="img lightbox closed" role="button" tabindex="0"><span class="lightbox-inner"><img alt="" class="img img-align-center " height="auto" loading="lazy" src="https://files.readme.io/b23c2f3167a4ca4262bd78f37e9cf13dee8b3b10d577e5c70ba9d10836b8767d-Screenshot_2025-08-28_at_18.55.12.png" title="" width="auto"/></span></span></div> 130<br/> 131<p>Now you can press the <strong>Save</strong> button.</p> 132<h2 class="heading heading-2 header-scroll"><div class="heading-anchor anchor waypoint" id="step-4-creative-creation"></div><div class="heading-text">STEP 4: Creative creation</div><a aria-label="Skip link to STEP 4: Creative creation" class="heading-anchor-icon fa fa-regular fa-anchor" href="#step-4-creative-creation"></a></h2> 133<p>Our last step is to set up at least one <a href="/docs/creatives" target="" title="" class="doc-link" data-sidebar="creatives">Creative</a> to be displayed.</p> 134<p>When all campaign settings are done you can press the <strong>Save</strong> button. After that, you will be redirected to the <strong>Creative creation page</strong>:</p> 135<ul> 136<li>Fill in the creative name field.</li> 137<li>Add your creative using the option <strong>Upload Creative</strong> in the Ad Markup section. You can choose a file from your computer or simply drag a file into the respective field.</li> 138</ul> 139<div class="readme-tailwind"><span aria-label="Expand image" class="img lightbox closed" role="button" tabindex="0"><span class="lightbox-inner"><img alt="" class="img img-align-center " height="auto" loading="lazy" src="https://files.readme.io/7a861230743869e5d9a977da10d48bc9dfa80cd7948f447e09738989d29600a6-Screenshot_2025-08-29_at_11.08.43.png" title="" width="auto"/></span></span></div> 140<ul> 141<li>Press the <strong>Upload</strong> button after choosing the creative.</li> 142</ul> 143<blockquote class="callout callout_info" theme="ð"><span class="callout-icon">ð</span>
143<h3 class="heading heading-3 header-scroll"><div class="heading-anchor anchor waypoint" id="kindly-note"></div><div class="heading-text">Kindly Note:</div><a aria-label="Skip link to Kindly Note:" class="heading-anchor-icon fa fa-regular fa-anchor" href="#kindly-note"></a></h3><p>Creative parameters <strong>Width</strong> and <strong>Height</strong> will be filled automatically after uploading, but you can change them to get the image with the needed density. For example, you can set the 320Ñ 50 parameters for the 640Ñ 100 image, and it can be useful if you want to get creative with better quality.</p></blockquote> 144<ul> 145<li>Add the <strong>Target URL</strong> â the URL where this creative will be redirecting the user after click.</li> 146<li>Press the <strong>Save</strong> button.</li> 147</ul> 148<p>The basic campaign setup is ready!</p> 149<h2 class="heading heading-2 header-scroll"><div class="heading-anchor anchor waypoint" id="in-case-you-prefer-watching-video"></div><div class="heading-text">In Case You Prefer Watching Video...</div><a aria-label="Skip link to In Case You Prefer Watching Video..." class="heading-anchor-icon fa fa-regular fa-anchor" href="#in-case-you-prefer-watching-video"></a></h2> 150<p>Watch the 3-min overview of the new Campaign setup in a video version:</p> 151<div class="readme-tailwind"><div class="embed embed_hasImg"><div class="embed-media"><iframe class="embedly-embed" src="//cdn.embedly.com/widgets/media.html?src=https%3A%2F%2Fwww.youtube.com%2Fembed%2Ft000xoDvoiA%3Ffeature%3Doembed&display_name=YouTube&url=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3Dt000xoDvoiA&image=https%3A%2F%2Fi.ytimg.com%2Fvi%2Ft000xoDvoiA%2Fhqdefault.jpg&key=f2aa6fc3595946d0afc3d76cbbd25dc3&type=text%2Fhtml&schema=youtube" width="854" height="480" scrolling="no" title="YouTube embed" frameborder="0" allow="autoplay; fullscreen" allowfullscreen="true"></iframe></div></div></div></div></div><div align="center" class="Flex Flex_row " justify="between" style="--flex-gap:var(--md)"><div class="UpdatedAt"><p class="DateLine "><i class="icon icon-watch"></i>Updated<!-- --> <!-- -->about 1 year ago<!-- --> </p></div></div><hr class="NextStepsDivider"/><div class="WhatsNext-wrapper3DTnpcPqKoHg"><h3 class="WhatsNext-headingQHN33r4trf_s">Further Reading</h3><div class="rm-Markdown markdown-body WhatsNext-description1zZyZLPCGmaa WhatsNext-description_empty1Hh8M1AKGhbW" data-testid="RDMD"><style data-tailwind-stylesheet="true"></style></div><div><ul class="WhatsNext-linksList1JRB1wx6wknu"><li class="WhatsNext-linksList-item2xYYdc81UL_o"><a class="WhatsNext-linksList-item-link39fwT8vmPxYV" target="_self" href="/docs/how-to-troubleshoot-campaigns">How to troubleshoot campaigns</a><span class="IconWrapper Icon-wrapper2z2wVIeGsiUy"><svg fill="none" viewBox="0 0 24 24" class="Icon Icon3_D2ysxFZ_ll Icon-svg2Lm7f6G9Ly5a icon" data-name="arrow-right" role="img" style="--icon-color:inherit;--icon-size:inherit;--icon-stroke-width:2px" aria-hidden="true"><path stroke="currentColor" stroke-linecap="round" stroke-linejoin="round" d="M5 12h14M12 5l7 7-7 7" class="icon-stroke-width"></path></svg></span></li><li class="WhatsNext-linksList-item2xYYdc81UL_o"><a class="WhatsNext-linksList-item-link39fwT8vmPxYV" target="_self" href="/docs/campaigns">Campaigns</a><span class="IconWrapper Icon-wrapper2z2wVIeGsiUy"><svg fill="none" viewBox="0 0 24 24" class="Icon Icon3_D2ysxFZ_ll Icon-svg2Lm7f6G9Ly5a icon" data-name="arrow-right" role="img" style="--icon-color:inherit;--icon-size:inherit;--icon-stroke-width:2px" aria-hidden="true"><path stroke="currentColor" stroke-linecap="round" stroke-linejoin="round" d="M5 12h14M12 5l7 7-7 7" class="icon-stroke-width"></path></svg></span></li></ul></div></div></section><section class="content-toc grid-25 rm-Aside rm-Aside_line "><div class="AIDropdownzmvdRdsNayZl rm-AIDropdown"><button class="Button Button_sm AIDropdown-splitButton2KQ9N2VEvBcT AIDropdown-splitButton_left2tTf2UmhJFyZ Button_secondary_ghost Button_secondary" type="button"><span class="IconWrapper Icon-wrapper2z2wVIeGsiUy"><svg fill="none" viewBox="0 0 24 24" class="Icon Icon3_D2ysxFZ_ll Icon-svg2Lm7f6G9Ly5a" data-name="copy" role="img" style="--icon-color:inherit;--icon-size:inherit;--icon-stroke-width:2px" aria-hidden="true"><path stroke="currentColor" stroke-linecap="round" stroke-linejoin="round" d="M20 9h-9a2 2 0 0 0-2 2v9a2 2 0 0 0 2 2h9a2 2 0 0 0 2-2v-9a2 2 0 0 0-2-2Z" class="icon-stroke-width"></path><path stroke="currentColor" stroke-linecap="round" stroke-linejoin="round" d="M5 15H4a2 2 0 0 1-2-2V4a2 2 0 0 1 2-2h9a2 2 0 0 1 2 2v1" class="icon-stroke-width"></path></svg></span><span>Copy Page</span></button><div class="Dropdown Dropdown_closed" data-testid="dropdown-container"><button aria-haspopup="dialog" class="Button Button_sm AIDropdown-splitButton2KQ9N2VEvBcT AIDropdown-splitButton_rightW_JEw7Q1_yEG Dropdown-toggle Button_secondary_ghost Button_secondary" type="button"><span class="IconWrapper Icon-wrapper2z2wVIeGsiUy"><svg fill="none" viewBox="0 0 24 24" class="Icon Icon3_D2ysxFZ_ll Icon-svg2Lm7f6G9Ly5a" data-name="chevron-down" role="img" style="--icon-color:inherit;--icon-size:inherit;--icon-stroke-width:2px" aria-hidden="true"><path stroke="currentColor" stroke-linecap="round" stroke-linejoin="round" d="m6 9 6 6 6-6" class="icon-stroke-width"></path></svg></span></button></div></div><div><nav aria-label="Table of contents" class="rm-ToC"><ul class="toc-list"><li class="toc-children"><ul><li><a href="#step-1-campaign-creation">STEP 1: Campaign creation</a></li><li><a href="#step-2-endpoint-connection">STEP 2: Endpoint connection</a></li><li><a href="#step-3-campaign-targeting">STEP 3: Campaign targeting</a></li><li><a href="#step-4-creative-creation">STEP 4: Creative creation</a></li><li><a href="#in-case-you-prefer-watching-video">In Case You Prefer Watching Video...</a></li></ul></li></ul></nav></div></section></div></article></div></main><footer aria-label="Status banner" class="Footer2U8XAPoGhlgO AppFooter rm-Banners"></footer><div class="ModalWrapper" id="ChatGPT-modal"></div></div></div></div><div class="ModalWrapper" id="tutorialmodal-root"></div></div></div><div class="ng-non-bindable">
151<script id="ssr-props" type="application/x-ssr-props">{"sidebars":{},"apiBaseUrl":"/","baseUrl":"/","search":{"appId":"","searchApiKey":"","indexName":"readme_search_v2","projectsMeta":[{"modules":{"landing":false,"docs":true,"examples":true,"reference":true,"changelog":false,"discuss":false,"suggested_edits":false,"logs":false,"custompages":false,"tutorials":false,"graphql":false},"id":"5ce3e9284bfa3401ddf7bbd7","name":"Epom DSP Help Center","subdomain":"testdsp","subpath":"","nav_names":{"discuss":"","reference":"","docs":"","changelog":"","tutorials":"","recipes":""}}],"urlManagerOpts":{"lang":"en","parent":{"childrenProjects":[]},"project":{"subdomain":"testdsp"},"version":"6"}},"customBlocks":[],"document":{"allow_crawlers":"enabled","processing_status":null,"renderable":{"status":true},"slug":"quick-start-guide","state":"current","title":"Quick Start Guide","type":"basic","updated_at":"2025-09-15T21:55:28.000Z","uri":"/branches/6/guides/quick-start-guide","appearance":{"icon":{"name":null,"type":null},"table_of_contents":"default"},"category":{"uri":"/branches/6/categories/guides/FAQ"},"href":{"dash":"https://dash.readme.com/project/testdsp/v6/docs/quick-start-guide","hub":"https://help.dsp.epom.com/docs/quick-start-guide","github_url":null},"links":{"project":"/projects/me"},"parent":{"uri":null},"privacy":{"view":"public"},"project":{"name":"Epom DSP Help Center","subdomain":"testdsp","uri":"/projects/me"},"content":{"body":"After you log in to your DSP, you want to create your first campaign and start bidding.\\\nIn order to make this possible, please follow these steps:\n\n1. Create a Campaign.\n2. Connect your campaign to the SSP endpoint. \n3. Set the campaign's Targeting.\n4. Create at least one Creative.\n\nLet's take a closer look at each step.\n\n## STEP 1: Campaign creation\n\nOur first step is to create the campaign:\n\n1. Choose the Campaigns option on the left sidebar menu.\n\n2. On the Campaigns tab press the **Create new campaign** button.\n\n3. You will be automatically redirected to the campaign's creative type choosing tab. \n\n4. Let's assume, you want to serve a simple [Banner](doc:banner) creatives in your campaign. Click on the icon of the creative type you need: in this case, Banner.\n\n\u003cImage align=\"center\" src=\"https://files.readme.io/de2bc6ed30309e58fd321fdf1a1a78040283c4651805058a619155d79feb6197-Screenshot_2025-08-28_at_17.13.36.png\" />\n\nAfter choosing the Creative type for your campaign you will be automatically redirected to the New campaign creation page:\n\n1. Set your meaningful **Campaign Name**. You can follow a pattern like **Brand-Offer-Geo/Region-InventoryType-AdditionalInfo** (e.g. SmartApps-FreeTrial-US-Banner-V1, FitnessGear-DiscountOffer-Europe-Native-Registration) or create your own.\n\n2. Set the Default **Bid Price** - the price you want to pay for banners from this campaign, specifying the price per click if using CPC or per 1,000 impressions if using CPM.\n\n3. Select **Pricing Model** - **CPM** (cost per mile) - means, that advertiser pays every time their ad is displayed 1000 times / **CPC** (cost per click) - indicates, that advertiser pays every time when user click on their ads.\n\n4. Specify the time period during which the campaign will run in **Flight Dates** section. Don't forget to define **Daily Limits**, which help control your campaign budget and avoid overspending. Read more about configuration [Flight Dates, Limits, Capping](doc:basic-settings).\n\n\u003cImage align=\"center\" src=\"https://files.readme.io/9eba8f3b818723bf187eda7c6868414a0e4703fd25a7f1d8d692c402506c814f-Screenshot_2025-08-28_at_17.26.47.png\" />\n\nPress the **Next** button to continue the setup.\n\n## STEP 2: Endpoint connection\n\nTo receive traffic, you need to link an SSP endpoint to the campaign. \n\nTo do so, select SSP endpoints from the Available list.\n\n\u003cImage align=\"center\" src=\"https://files.readme.io/3f013caa6617bd423a9091e29440206ed35d33449ab9da0703f073e5c18e721e-Screenshot_2025-08-28_at_18.20.45.png\" />\n\nNow your campaign is ready to bid. \n\n## STEP 3: Campaign targeting\n\nThe next step in creating process is linking **Audience** - a group of consumers targeted with the corresponding ads. It helps you to reach people who are most likely interested in your ads and leverage ad traffic more effectively. Audiences can be created by setting **targeting options** or/and using **[Lotame](https://www.lotame.com/) pre-built segments** (available for additional CPM-based fee). \n\nYou can assign existing ones from the list or click **Create new Audience** button to create completely new Audience and configure targeting option that fit your campaign. For example, you can:\n\n* Select location (e.g., users from United States);\n* Choose device type (e. g., Phone);\n* Filter by browser or operating system;\n* Define demographics such as age or gender.\n\nThese options can be applied in various ways to narrow down your audience and ensure your ads are shown to the most relevant consumers. Maximum amount of Audiences linked to the campaign is **five**. Learn more in [Audience](doc:audience).\n\n\u003cImage align=\"center\" src=\"https://files.readme.io/b23c2f3167a4ca4262bd78f37e9cf13dee8b3b10d577e5c70ba9d10836b8767d-Screenshot_2025-08-28_at_18.55.12.png\" />\n\n\u003cbr />\n\nNow you can press the **Save** button.\n\n## STEP 4: Creative creation\n\nOur last step is to set up at least one [Creative](doc:creatives) to be displayed.\n\nWhen all campaign settings are done you can press the **Save** button. After that, you will be redirected to the **Creative creation page**:\n\n* Fill in the creative name field.\n* Add your creative using the option **Upload Creative** in the Ad Markup section. You can choose a file from your computer or simply drag a file into the respective field. \n\n\u003cImage align=\"center\" src=\"https://files.readme.io/7a861230743869e5d9a977da10d48bc9dfa80cd7948f447e09738989d29600a6-Screenshot_2025-08-29_at_11.08.43.png\" />\n\n* Press the **Upload** button after choosing the creative.\n\n> ð Kindly Note:\n>\n> Creative parameters **Width** and **Height** will be filled automatically after uploading, but you can change them to get the image with the needed density. For example, you can set the 320Ñ
50 parameters for the 640Ñ
100 image, and it can be useful if you want to get creative with better quality.\n\n* Add the **Target URL** â the URL where this creative will be redirecting the user after click.\n* Press the **Save** button.\n\nThe basic campaign setup is ready!\n\n## In Case You Prefer Watching Video...\n\nWatch the 3-min overview of the new Campaign setup in a video version: \n\n\u003cEmbed url=\"https://www.youtube.com/watch?v=t000xoDvoiA\" title=\"How to Set Up A Programmatic Campaign in 3 Min\" favicon=\"https://www.youtube.com/s/desktop/7b8b5af6/img/favicon.ico\" image=\"https://i.ytimg.com/vi/t000xoDvoiA/hqdefault.jpg\" provider=\"youtube.com\" href=\"https://www.youtube.com/watch?v=t000xoDvoiA\" html=\"%3Ciframe%20class%3D%22embedly-embed%22%20src%3D%22%2F%2Fcdn.embedly.com%2Fwidgets%2Fmedia.html%3Fsrc%3Dhttps%253A%252F%252Fwww.youtube.com%252Fembed%252Ft000xoDvoiA%253Ffeature%253Doembed%26display_name%3DYouTube%26url%3Dhttps%253A%252F%252Fwww.youtube.com%252Fwatch%253Fv%253Dt000xoDvoiA%26image%3Dhttps%253A%252F%252Fi.ytimg.com%252Fvi%252Ft000xoDvoiA%252Fhqdefault.jpg%26key%3Df2aa6fc3595946d0afc3d76cbbd25dc3%26type%3Dtext%252Fhtml%26schema%3Dyoutube%22%20width%3D%22854%22%20height%3D%22480%22%20scrolling%3D%22no%22%20title%3D%22YouTube%20embed%22%20frameborder%3D%220%22%20allow%3D%22autoplay%3B%20fullscreen%22%20allowfullscreen%3D%22true%22%3E%3C%2Fiframe%3E\" />","excerpt":"Learn how to set up your first campaign in a DSP from zero to completion. Behind every winning campaign is careful design, not chance.","link":{"url":null,"new_tab":false},"next":{"description":null,"pages":[{"slug":"how-to-troubleshoot-campaigns","title":"How to troubleshoot campaigns","type":"basic"},{"slug":"campaigns","title":"Campaigns","type":"basic"}]}},"metadata":{"description":null,"keywords":null,"title":null,"x_import":null,"image":{"uri":null,"url":null}}},"meta":{"baseUrl":"/","description":"Learn how to set up your first campaign in a DSP from zero to completion. Behind every winning campaign is careful design, not chance.","hidden":false,"image":[],"metaTitle":"Quick Start Guide","robots":"index","slug":"quick-start-guide","title":"Quick Start Guide","type":"docs","updatedAt":"2025-09-15T21:55:28.000Z"},"rdmd":{"dehydrated":{"toc":"\u003cnav aria-label=\"Table of contents\" class=\"rm-ToC\">\u003cul class=\"toc-list\">\u003cli class=\"toc-children\">\u003cul>\u003cli>\u003ca href=\"#step-1-campaign-creation\">STEP 1: Campaign creation\u003c/a>\u003c/li>\u003cli>\u003ca href=\"#step-2-endpoint-connection\">STEP 2: Endpoint connection\u003c/a>\u003c/li>\u003cli>\u003ca href=\"#step-3-campaign-targeting\">STEP 3: Campaign targeting\u003c/a>\u003c/li>\u003cli>\u003ca href=\"#step-4-creative-creation\">STEP 4: Creative creation\u003c/a>\u003c/li>\u003cli>\u003ca href=\"#in-case-you-prefer-watching-video\">In Case You Prefer Watching Video...\u003c/a>\u003c/li>\u003c/ul>\u003c/li>\u003c/ul>\u003c/nav>","body":"\u003cstyle>/*! tailwindcss v4.1.17 | MIT License | https://tailwindcss.com */\n@layer theme, base, components, utilities;\n@layer utilities;\n\u003c/style>\u003cp>After you log in to your DSP, you want to create your first campaign and start bid
151ding.\u003cbr/>\nIn order to make this possible, please follow these steps:\u003c/p>\n\u003col>\n\u003cli>Create a Campaign.\u003c/li>\n\u003cli>Connect your campaign to the SSP endpoint.\u003c/li>\n\u003cli>Set the campaign's Targeting.\u003c/li>\n\u003cli>Create at least one Creative.\u003c/li>\n\u003c/ol>\n\u003cp>Let's take a closer look at each step.\u003c/p>\n\u003ch2 class=\"heading heading-2 header-scroll\">\u003cdiv class=\"heading-anchor anchor waypoint\" id=\"step-1-campaign-creation\">\u003c/div>\u003cdiv class=\"heading-text\">STEP 1: Campaign creation\u003c/div>\u003ca aria-label=\"Skip link to STEP 1: Campaign creation\" class=\"heading-anchor-icon fa fa-regular fa-anchor\" href=\"#step-1-campaign-creation\">\u003c/a>\u003c/h2>\n\u003cp>Our first step is to create the campaign:\u003c/p>\n\u003col>\n\u003cli>\n\u003cp>Choose the Campaigns option on the left sidebar menu.\u003c/p>\n\u003c/li>\n\u003cli>\n\u003cp>On the Campaigns tab press the \u003cstrong>Create new campaign\u003c/strong> button.\u003c/p>\n\u003c/li>\n\u003cli>\n\u003cp>You will be automatically redirected to the campaign's creative type choosing tab.\u003c/p>\n\u003c/li>\n\u003cli>\n\u003cp>Let's assume, you want to serve a simple \u003ca href=\"/docs/banner\" target=\"\" title=\"\" class=\"doc-link\" data-sidebar=\"banner\">Banner\u003c/a> creatives in your campaign. Click on the icon of the creative type you need: in this case, Banner.\u003c/p>\n\u003c/li>\n\u003c/ol>\n\u003cdiv class=\"readme-tailwind\">\u003cspan aria-label=\"Expand image\" class=\"img lightbox closed\" role=\"button\" tabindex=\"0\">\u003cspan class=\"lightbox-inner\">\u003cimg alt=\"\" class=\"img img-align-center \" height=\"auto\" loading=\"lazy\" src=\"https://files.readme.io/de2bc6ed30309e58fd321fdf1a1a78040283c4651805058a619155d79feb6197-Screenshot_2025-08-28_at_17.13.36.png\" title=\"\" width=\"auto\"/>\u003c/span>\u003c/span>\u003c/div>\n\u003cp>After choosing the Creative type for your campaign you will be automatically redirected to the New campaign creation page:\u003c/p>\n\u003col>\n\u003cli>\n\u003cp>Set your meaningful \u003cstrong>Campaign Name\u003c/strong>. You can follow a pattern like \u003cstrong>Brand-Offer-Geo/Region-InventoryType-AdditionalInfo\u003c/strong> (e.g. SmartApps-FreeTrial-US-Banner-V1, FitnessGear-DiscountOffer-Europe-Native-Registration) or create your own.\u003c/p>\n\u003c/li>\n\u003cli>\n\u003cp>Set the Default \u003cstrong>Bid Price\u003c/strong> - the price you want to pay for banners from this campaign, specifying the price per click if using CPC or per 1,000 impressions if using CPM.\u003c/p>\n\u003c/li>\n\u003cli>\n\u003cp>Select \u003cstrong>Pricing Model\u003c/strong> - \u003cstrong>CPM\u003c/strong> (cost per mile) - means, that advertiser pays every time their ad is displayed 1000 times / \u003cstrong>CPC\u003c/strong> (cost per click) - indicates, that advertiser pays every time when user click on their ads.\u003c/p>\n\u003c/li>\n\u003cli>\n\u003cp>Specify the time period during which the campaign will run in \u003cstrong>Flight Dates\u003c/strong> section. Don't forget to define \u003cstrong>Daily Limits\u003c/strong>, which help control your campaign budget and avoid overspending. Read more about configuration \u003ca href=\"/docs/basic-settings\" target=\"\" title=\"\" class=\"doc-link\" data-sidebar=\"basic-settings\">Flight Dates, Limits, Capping\u003c/a>.\u003c/p>\n\u003c/li>\n\u003c/ol>\n\u003cdiv class=\"readme-tailwind\">\u003cspan aria-label=\"Expand image\" class=\"img lightbox closed\" role=\"button\" tabindex=\"0\">\u003cspan class=\"lightbox-inner\">\u003cimg alt=\"\" class=\"img img-align-center \" height=\"auto\" loading=\"lazy\" src=\"https://files.readme.io/9eba8f3b818723bf187eda7c6868414a0e4703fd25a7f1d8d692c402506c814f-Screenshot_2025-08-28_at_17.26.47.png\" title=\"\" width=\"auto\"/>\u003c/span>\u003c/span>\u003c/div>\n\u003cp>Press the \u003cstrong>Next\u003c/strong> button to continue the setup.\u003c/p>\n\u003ch2 class=\"heading heading-2 header-scroll\">\u003cdiv class=\"heading-anchor anchor waypoint\" id=\"step-2-endpoint-connection\">\u003c/div>\u003cdiv class=\"heading-text\">STEP 2: Endpoint connection\u003c/div>
151\u003ca aria-label=\"Skip link to STEP 2: Endpoint connection\" class=\"heading-anchor-icon fa fa-regular fa-anchor\" href=\"#step-2-endpoint-connection\">\u003c/a>\u003c/h2>\n\u003cp>To receive traffic, you need to link an SSP endpoint to the campaign.\u003c/p>\n\u003cp>To do so, select SSP endpoints from the Available list.\u003c/p>\n\u003cdiv class=\"readme-tailwind\">\u003cspan aria-label=\"Expand image\" class=\"img lightbox closed\" role=\"button\" tabindex=\"0\">\u003cspan class=\"lightbox-inner\">\u003cimg alt=\"\" class=\"img img-align-center \" height=\"auto\" loading=\"lazy\" src=\"https://files.readme.io/3f013caa6617bd423a9091e29440206ed35d33449ab9da0703f073e5c18e721e-Screenshot_2025-08-28_at_18.20.45.png\" title=\"\" width=\"auto\"/>\u003c/span>\u003c/span>\u003c/div>\n\u003cp>Now your campaign is ready to bid.\u003c/p>\n\u003ch2 class=\"heading heading-2 header-scroll\">\u003cdiv class=\"heading-anchor anchor waypoint\" id=\"step-3-campaign-targeting\">\u003c/div>\u003cdiv class=\"heading-text\">STEP 3: Campaign targeting\u003c/div>\u003ca aria-label=\"Skip link to STEP 3: Campaign targeting\" class=\"heading-anchor-icon fa fa-regular fa-anchor\" href=\"#step-3-campaign-targeting\">\u003c/a>\u003c/h2>\n\u003cp>The next step in creating process is linking \u003cstrong>Audience\u003c/strong> - a group of consumers targeted with the corresponding ads. It helps you to reach people who are most likely interested in your ads and leverage ad traffic more effectively. Audiences can be created by setting \u003cstrong>targeting options\u003c/strong> or/and using \u003cstrong>\u003ca href=\"https://www.lotame.com/\" target=\"\" title=\"\">Lotame\u003c/a> pre-built segments\u003c/strong> (available for additional CPM-based fee).\u003c/p>\n\u003cp>You can assign existing ones from the list or click \u003cstrong>Create new Audience\u003c/strong> button to create completely new Audience and configure targeting option that fit your campaign. For example, you can:\u003c/p>\n\u003cul>\n\u003cli>Select location (e.g., users from United States);\u003c/li>\n\u003cli>Choose device type (e. g., Phone);\u003c/li>\n\u003cli>Filter by browser or operating system;\u003c/li>\n\u003cli>Define demographics such as age or gender.\u003c/li>\n\u003c/ul>\n\u003cp>These options can be applied in various ways to narrow down your audience and ensure your ads are shown to the most relevant consumers. Maximum amount of Audiences linked to the campaign is \u003cstrong>five\u003c/strong>. Learn more in \u003ca href=\"/docs/audience\" target=\"\" title=\"\" class=\"doc-link\" data-sidebar=\"audience\">Audience\u003c/a>.\u003c/p>\n\u003cdiv class=\"readme-tailwind\">\u003cspan aria-label=\"Expand image\" class=\"img lightbox closed\" role=\"button\" tabindex=\"0\">\u003cspan class=\"lightbox-inner\">\u003cimg alt=\"\" class=\"img img-align-center \" height=\"auto\" loading=\"lazy\" src=\"https://files.readme.io/b23c2f3167a4ca4262bd78f37e9cf13dee8b3b10d577e5c70ba9d10836b8767d-Screenshot_2025-08-28_at_18.55.12.png\" title=\"\" width=\"auto\"/>\u003c/span>\u003c/span>\u003c/div>\n\u003cbr/>\n\u003cp>Now you can press the \u003cstrong>Save\u003c/strong> button.\u003c/p>\n\u003ch2 class=\"heading heading-2 header-scroll\">\u003cdiv class=\"heading-anchor anchor waypoint\" id=\"step-4-creative-creation\">\u003c/div>\u003cdiv class=\"heading-text\">STEP 4: Creative creation\u003c/div>\u003ca aria-label=\"Skip link to STEP 4: Creative creation\" class=\"heading-anchor-icon fa fa-regular fa-anchor\" href=\"#step-4-creative-creation\">\u003c/a>\u003c/h2>\n\u003cp>Our last step is to set up at least one \u003ca href=\"/docs/creatives\" target=\"\" title=\"\" class=\"doc-link\" data-sidebar=\"creatives\">Creative\u003c/a> to be displayed.\u003c/p>\n\u003cp>When all campaign settings are done you can press the \u003cstrong>Save\u003c/strong> button. After that, you will be redirected to the \u003cstrong>Creative creation page\u003c/strong>:\u003c/p>\n\u003cul>\n\u003cli>Fill in the creative name field.\u003c/li>\n\u003cli>Add your creative using the option \u003cstrong>Upload Creative\u003c/strong> in the Ad Markup section. You can choose a file from your computer or simply drag a file into the respective field.\u003c/li>\n\u003c/ul>\n\u003cdiv class=\"readme-tailwind\">\u003cspan aria-label=\"Expand image\" class=\"img lightbox closed\" role=\"button\" tabindex=\"0\">\u003cspan class=\"lightbox-inner\">\u003cimg alt=\"\" class=\"img img-align-center \" height=\"auto\" loading=\"lazy\" src=\"https://files.readme.io/7a861230743869e5d9a977da10d48bc9dfa80cd7948f447e09738989d29600a6-Screenshot_2025-08-29_at_11.08.43.png\" title=\"\" width=\"auto\"/>\u003c/span>\u003c/span>\u003c/div>\n\u003cul>\n\u003cli>Press the \u003cstrong>Upload\u003c/strong> button after choosing the creative.\u003c/li>\n\u003c/ul>\n\u003cblockquote class=\"callout callout_info\" theme=\"ð\">\u003cspan class=\"callout-icon\">ð\u003c/span>\u003ch3 class=\"heading heading-3 header-scroll\">
151\u003cdiv class=\"heading-anchor anchor waypoint\" id=\"kindly-note\">\u003c/div>\u003cdiv class=\"heading-text\">Kindly Note:\u003c/div>\u003ca aria-label=\"Skip link to Kindly Note:\" class=\"heading-anchor-icon fa fa-regular fa-anchor\" href=\"#kindly-note\">\u003c/a>\u003c/h3>\u003cp>Creative parameters \u003cstrong>Width\u003c/strong> and \u003cstrong>Height\u003c/strong> will be filled automatically after uploading, but you can change them to get the image with the needed density. For example, you can set the 320Ñ
50 parameters for the 640Ñ
100 image, and it can be useful if you want to get creative with better quality.\u003c/p>\u003c/blockquote>\n\u003cul>\n\u003cli>Add the \u003cstrong>Target URL\u003c/strong> â the URL where this creative will be redirecting the user after click.\u003c/li>\n\u003cli>Press the \u003cstrong>Save\u003c/strong> button.\u003c/li>\n\u003c/ul>\n\u003cp>The basic campaign setup is ready!\u003c/p>\n\u003ch2 class=\"heading heading-2 header-scroll\">\u003cdiv class=\"heading-anchor anchor waypoint\" id=\"in-case-you-prefer-watching-video\">\u003c/div>\u003cdiv class=\"heading-text\">In Case You Prefer Watching Video...\u003c/div>\u003ca aria-label=\"Skip link to In Case You Prefer Watching Video...\" class=\"heading-anchor-icon fa fa-regular fa-anchor\" href=\"#in-case-you-prefer-watching-video\">\u003c/a>\u003c/h2>\n\u003cp>Watch the 3-min overview of the new Campaign setup in a video version:\u003c/p>\n\u003cdiv class=\"readme-tailwind\">\u003cdiv class=\"embed embed_hasImg\">\u003cdiv class=\"embed-media\">\u003ciframe class=\"embedly-embed\" src=\"//cdn.embedly.com/widgets/media.html?src=https%3A%2F%2Fwww.youtube.com%2Fembed%2Ft000xoDvoiA%3Ffeature%3Doembed&display_name=YouTube&url=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3Dt000xoDvoiA&image=https%3A%2F%2Fi.ytimg.com%2Fvi%2Ft000xoDvoiA%2Fhqdefault.jpg&key=f2aa6fc3595946d0afc3d76cbbd25dc3&type=text%2Fhtml&schema=youtube\" width=\"854\" height=\"480\" scrolling=\"no\" title=\"YouTube embed\" frameborder=\"0\" allow=\"autoplay; fullscreen\" allowfullscreen=\"true\">\u003c/iframe>\u003c/div>\u003c/div>\u003c/div>","css":"/*! tailwindcss v4.1.17 | MIT License | https://tailwindcss.com */\n@layer theme, base, components, utilities;\n@layer utilities;\n"},"opts":{"hardBreaks":true,"alwaysThrow":false,"compatibilityMode":false,"copyButtons":true,"correctnewlines":false,"markdownOptions":{"fences":true,"commonmark":true,"gfm":true,"ruleSpaces":false,"listItemIndent":"1","spacedTable":true,"paddedTable":true},"normalize":true,"lazyImages":true,"reusableContent":{"tags":{},"disabled":false,"serialize":true,"wrap":true},"safeMode":false,"settings":{"position":true},"theme":"light","customBlocks":{},"componentTypes":{},"resourceID":"/branches/6/guides/quick-start-guide","resourceType":"page","components":{},"baseUrl":"/","terms":[{"_id":"60e5aa1afa99d5007ee2f500","term":"Logo","definition":"The image displayed in the top of the sidebar menu. Generally, the Company Logo is used. Default variant is Epom DSP logo."},{"_id":"60e5aa5c67010f00227dc891","term":"Favicon","definition":"The small icon associated with the website. It is displayed it the browser's tab along with the page title. Default variant is Epom favicon."},{"_id":"61239af4a18ee1002a300c3a","term":"MMP","definition":"Mobile Measurement Partner â a platform that performs tracking, attribution and measurement of in-app events, for example, installs."}],"variables":{"user":{},"defaults":[{"apiSetting":"66fd65822494d300523dcfd6","name":"edsp-auth-token","source":"security","type":"apiKey","_id":"68920416841337dbe362481d"}]}}},"sidebar":[{"pages":[{"deprecated":false,"hidden":false,"isBodyEmpty":false,"renderable":{"status":true},"slug":"quick-start-guide","title":"Quick Start Guide","type":"basic","updatedAt":"2026-06-15T08:03:22.000Z","pages":[],"category":"/branches/6/categories/guides/FAQ","uri":"/branches/6/guides/quick-start-guide","parent":null},{"deprecated":false,"hidden":false,"isBodyEmpty":false,"renderable":{"status":true},"slug":"release-notes","title":"Release Notes","type":"basic","updatedAt":"2026-06-15T08:03
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