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1<script type="application/ld+json">{"@context":"https://schema.org","@type":"FAQPage","mainEntity":[{"@type":"Question","name":"Does the free plan expire?","acceptedAnswer":{"@type":"Answer","text":"No. It isn't a fourteen-day trial with a countdown: it's a plan. You can stay on it forever, and we don't ask for a card even to sign up."}},{"@type":"Question","name":"If I cancel, do I lose my projects?","acceptedAnswer":{"@type":"Answer","text":"No. Your projects stay yours: you can open, edit and download them even on the free plan. What changes are the quotas â storage and the number of Brand Kits â not the access to what you've already made."}},{"@type":"Question","name":"What's the difference between paying monthly and yearly?","acceptedAnswer":{"@type":"Answer","text":"Only the price and how often you're charged: the features are identical. Yearly costs less because you pay once, and the difference is two months."}},{"@type":"Question","name":"Can I move from Pro to Ultra, or back?","acceptedAnswer":{"@type":"Answer","text":"Yes, whenever you like. Moving to a higher plan costs only the difference for the remaining days; moving down takes effect at the next renewal, without losing the days you've already paid for."}},{"@type":"Question","name":"Do the prices include VAT?","acceptedA
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1<nav aria-label="Percorso" data-testid="briciole" class="pz-briciole"><span class="flex items-center gap-1.5"><a href="/">Home</a></span><span class="flex items-center gap-1.5"><span class="sep" aria-hidden="true">/</span><span aria-current="page">Prezzi</span></span></nav><div class="sec-head pz-intro"><p class="eyebrow">Pricing</p><h1>The editor is free. Forever, really.</h1><p class="lead">Not «free until you need something»: background removal, formats, fonts and models are included. You only pay for everyday AI, storage and working with more people.</p></div><div class="pz-beta" data-testid="prezzi-fascia-beta"><span class="pz-beta-ic" aria-hidden="true"><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="1.8"><path d="M12 3v2M12 19v2M4.2 4.2l1.4 1.4M18.4 18.4l1.4 1.4M3 12h2M19 12h2M4.2 19.8l1.4-1.4M18.4 5.6l1.4-1.4" stroke-linecap="round"></path><circle cx="12" cy="12" r="4"></circle></svg></span><div><p class="pz-beta-titolo">Everything is free in beta today</p><p class="pz-beta-riga" data-testid="prezzi-avviso-beta">These are the launch prices: <strong>you can't buy anything today</strong> and no card is needed. Everything you see below is already included.</p></div></div><div class="pz-periodo-riga"><nav class="pz-periodo" aria-label="Billing period" data-testid="prezzi-periodo"><a aria-current="true" data-testid="periodo-annuale" href="/prezzi?periodo=annuale">Yearly</a><a data-testid="periodo-mensile" href="/prezzi?periodo=mensile">Monthly</a></nav><p class="pz-sconto" data-testid="prezzi-sconto-annuale">2 months free<span class="sr-only"> by choosing yearly billing</span></p></div><div class="pz-piani"><article class="plan card pz-piano" data-testid="piano-gratis"><header class="pz-piano-header"><span class="pz-piano-ic" aria-hidden="true"><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="1.8"><path d="M4 9h16v11H4zM12 9v11M3 9h18M7.5 5.5c0-1.1.8-2 1.9-2 1.6 0 2.6 2.1 2.6 5.5-3 0-4.5-1.2-4.5-3.5zM16.5 5.5c0-1.1-.8-2-1.9-2C13 3.5 12 5.6 12 9c3 0 4.5-1.2 4.5-3.5z" stroke-linecap="round" stroke-linejoin="round"></path></svg></span><h2>Gratis</h2></header><div class="price"><span class="amt">0 â¬</span><span class="per"> forever</span></div><p class="yr">No credit card. We won't ask for one later, either.</p><p class="pz-perche">To start with the full editor</p><ul class="pz-punti"><li>Full editor and unlimited projects</li><li>40 AI operations a month</li><li>1 Brand Kits</li><li>500 MB of project storage</li></ul><div class="pz-cta"><a class="btn btn-ghost btn-block" href="/sign-up">Start for free</a></div></article><article class="plan pro card pz-piano" data-testid="piano-pro"><header class="pz-piano-header"><span class="pz-piano-ic" aria-hidden="true"><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="1.8"><path d="m4 8 4 4 4-7 4 7 4-4-2 11H6L4 8zM7 22h10" stroke-linecap="round" stroke-linejoin="round"></path></svg></span><h2>Pro</h2><span class="pro-badge">Recommended</span></header><span class="pill" data-testid="prezzi-non-acquistabile">Coming soon â not purchasable yet</span><div class="price"><span class="amt" data-testid="prezzi-anno">79<!-- --> â¬</span><span class="per"> a year</span></div><p class="yr">That works out to <strong>6,58 ⬠a month</strong>. Month by month it costs <strong data-testid="prezzi-mese">7,90 â¬</strong>.</p><p class="pz-dopo"><strong>Renewal from the second year:</strong> 89 ⬠a year (8,90 ⬠a month).</p><p class="pz-perche">For creators and small studios</p><ul class="pz-punti"><li>Everything in Free, plus the reserved templates</li><li>400 AI operations a month</li><li>5 Brand Kits</li><li>25 GB of project storage</li><li>Saved images and collaboration â coming soon</li></ul><div class="pz-cta"><a data-testid="prezzi-cta-pro" class="btn btn-magia btn-block btn-lg" href="/sign-up">Join the beta â it's free</a><p class="pz-dopo mt-3">You join the beta: no charge, no card.</p></div></article><article class="plan card pz-piano" data-testid="piano-ultra"><header class="pz-piano-header"><span class="pz-piano-ic" aria-hidden="true"><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="1.8"><path d="M14.5 5.5c2.2-2.2 4.7-2.7 6.5-2.5.2 1.8-.3 4.3-2.5 6.5L14 14l-4-4 4.5-4.5zM10 10l-4.5 1.5L3 14l6 1 1 6 2.5-2.5L14 14M7 17l-3 3" stroke-linecap="round" stroke-linejoin="round"></path></svg></span><h2>Ultra</h2></header><div class="price"><span class="amt">149<!-- --> â¬</span><span class="per"> a year</span></div><p class="yr">That works out to <strong>12,42 ⬠a month</strong>. Month by month it costs <strong>14,99 â¬</strong>.</p><p class="pz-dopo">No planned increase: Ultra costs the same at renewal too.</p><p class="pz-perche">For heavy AI users managing several brands</p><ul class="pz-punti"><li>Everything in Pro, no exceptions</li><li>1.200 AI operations a month</li><li>15 Brand Kits</li><li>100 GB of project storage</li><li>Songs with voice and early access â coming soon</li></ul><div class="pz-cta"><a data-testid="prezzi-cta-ultra" class="btn btn-ghost btn-block" href="/sign-up">Join the beta â it's free</a><p id="ultra-non-acquistabile" data-testid="prezzi-ultra-non-acquistabile" class="pz-dopo mt-3">Ultra <strong>isn't on sale yet</strong>. During the beta its features are already included for free.</p></div></article></div><div class="pz-garanzie"><p class="pz-garanzia"><span class="pz-garanzia-ic" aria-hidden="true"><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="1.7" stroke-linecap="round" stroke-linejoin="round"><path d="M12 3l7 3v6c0 4.2-2.9 7.6-7 9-4.1-1.4-7-4.8-7-9V6l7-3z"></path></svg></span><span><strong>Prices include VAT.</strong> <!-- -->What you see is what you pay â no surprises at checkout.</span></p><p class="pz-garanzia"><span class="pz-garanzia-ic" aria-hidden="true"><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="1.7" stroke-linecap="round" stroke-linejoin="round"><path d="M20 12a8 8 0 1 1-2.3-5.6"></path><path d="M20 4v4h-4"></path></svg></span><span><strong>Cancel whenever you like.</strong> <!-- -->One click from the settings, without writing to anyone and without explaining why.</span></p><p class="pz-garanzia"><span class="pz-garanzia-ic" aria-hidden="true"><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="1.7" stroke-linecap="round" stroke-linejoin="round"><path d="M3 7a2 2 0 0 1 2-2h3.6l2 2.4H19a2 2 0 0 1 2 2V17a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V7z"></path></svg></span><span><strong>Your projects stay yours.</strong> <!-- -->Even without a subscription you can open, edit and download them: they don't get locked away.</span></p></div></div></section><section class="sec pz-confronto-sec" data-testid="prezzi-confronto"><div class="container"><div class="sec-head"><h2>What differs between the plans</h2><p class="lead">The rows that really matter. Everything else is the same in all three plans.</p></div><div class="pz-tabella-wrap"><table class="pz-tabella"><caption class="sr-only">Feature comparison across the Free, Pro and Ultra plans</caption><thead><tr><th scope="col">Feature</th><th scope="col">Gratis</th><th scope="col" class="pz-col-pro">Pro</th><th scope="col">Ultra</th></tr></thead><tbody><tr class="pz-gruppo"><th scope="colgroup" colSpan="4">Create and edit</th></tr><tr><th scope="row">Full editor, unlimited projects</th><td data-piano="Gratis"><span aria-hidden="true" class="pz-si">â</span><span class="sr-only">included</span></td><td data-piano="Pro" class="pz-col-pro"><span aria-hidden="true" class="pz-si">â</span><span class="sr-only">included</span></td><td data-piano="Ultra"><span aria-hidden="true" class="pz-si">â</span><span class="sr-only">included</span></td></tr><tr><th scope="row">
1Background removal, resizing, all the fonts</th><td data-piano="Gratis"><span aria-hidden="true" class="pz-si">â</span><span class="sr-only">included</span></td><td data-piano="Pro" class="pz-col-pro"><span aria-hidden="true" class="pz-si">â</span><span class="sr-only">included</span></td><td data-piano="Ultra"><span aria-hidden="true" class="pz-si">â</span><span class="sr-only">included</span></td></tr><tr><th scope="row">Open-catalog templates</th><td data-piano="Gratis"><span aria-hidden="true" class="pz-si">â</span><span class="sr-only">included</span></td><td data-piano="Pro" class="pz-col-pro"><span aria-hidden="true" class="pz-si">â</span><span class="sr-only">included</span></td><td data-piano="Ultra"><span aria-hidden="true" class="pz-si">â</span><span class="sr-only">included</span></td></tr><tr><th scope="row">Subscriber-only templates</th><td data-piano="Gratis"><span aria-hidden="true" class="pz-no">â</span><span class="sr-only">not included</span></td><td data-piano="Pro" class="pz-col-pro"><span aria-hidden="true" class="pz-si">â</span><span class="sr-only">included</span></td><td data-piano="Ultra"><span aria-hidden="true" class="pz-si">â</span><span class="sr-only">included</span></td></tr></tbody><tbody><tr class="pz-gruppo"><th scope="colgroup" colSpan="4">Artificial intelligence</th></tr><tr><th scope="row">AI operations per month</th><td data-piano="Gratis">40</td><td data-piano="Pro" class="pz-col-pro">400</td><td data-piano="Ultra">1.200</td></tr><tr><th scope="row">AI images that stay saved</th><td data-piano="Gratis"><span aria-hidden="true" class="pz-no">â</span><span class="sr-only">not included</span></td><td data-piano="Pro" class="pz-col-pro">coming soon<!-- --></td><td data-piano="Ultra">coming soon</td></tr><tr><th scope="row">Songs with voice, every month</th><td data-piano="Gratis"><span aria-hidden="true" class="pz-no">â</span><span class="sr-only">not included</span></td><td data-piano="Pro" class="pz-col-pro"><span aria-hidden="true" class="pz-no">â</span><span class="sr-only">not included</span></td><td data-piano="Ultra">coming soon</td></tr></tbody><tbody><tr class="pz-gruppo"><th scope="colgroup" colSpan="4">Brand and collaboration</th></tr><tr><th scope="row">Brand Kit</th><td data-piano="Gratis">1</td><td data-piano="Pro" class="pz-col-pro">5</td><td data-piano="Ultra">15</td></tr><tr><th scope="row">Shared team boards</th><td data-piano="Gratis"><span aria-hidden="true" class="pz-no">â</span><span class="sr-only">not included</span></td><td data-piano="Pro" class="pz-col-pro">coming soon</td><td data-piano="Ultra">coming soon</td></tr></tbody><tbody><tr class="pz-gruppo"><th scope="colgroup" colSpan="4">Storage and projects</th></tr><tr><th scope="row">Project storage</th><td data-piano="Gratis">500 MB</td><td data-piano="Pro" class="pz-col-pro">25 GB</td><td data-piano="Ultra">100 GB</td></tr></tbody><tbody><tr class="pz-gruppo"><th scope="colgroup" colSpan="4">Video and community</th></tr><tr><th scope="row">Automatic video subtitles</th><td data-piano="Gratis"><span aria-hidden="true" class="pz-si">â</span><span class="sr-only">included</span></td><td data-piano="Pro" class="pz-col-pro"><span aria-hidden="true" class="pz-si">â</span><span class="sr-only">included</span></td><td data-piano="Ultra"><span aria-hidden="true" class="pz-si">â</span><span class="sr-only">included</span></td></tr><tr><th scope="row">Public profile and gallery</th><td data-piano="Gratis"><span aria-hidden="true" class="pz-si">â</span><span class="sr-only">included</span></td><td data-piano="Pro" class="pz-col-pro"><span aria-hidden="true" class="pz-si">â</span><span class="sr-only">included</span></td><td data-piano="Ultra"><span aria-hidden="true" class="pz-si">â</span><span class="sr-only">included</span></td></tr></tbody></table></div><div class="pz-canva"><div class="sec-head pz-canva-copy"><p class="eyebrow">Head to head</p><h2>And compared to Canva</h2><p class="lead">Italian list prices, per year. Canva pricing verified on 9 August 2026.</p><p class="lead pz-canva-testo">We are <strong>28% less</strong> than Canva Pro. But the real difference isn't the price: background removal, resizing a design and keeping a Brand Kit are paid features there â here, the full editor is free. <a href="/immaginia-vs-canva">The row-by-row comparison</a>.</p></div><div class="pz-tabella-wrap pz-canva-tabella"><table class="pz-tabella"><caption class="sr-only">Yearly price comparison with Canva's plans</caption><tbody><tr><th scope="row">Immaginia Pro</th><td data-piano="All'anno"><strong class="pz-si">79<!-- --> â¬</strong></td></tr><tr><th scope="row">Canva Pro</th><td data-piano="All'anno">110<!-- --> â¬</td></tr><tr><th scope="row">Canva Business</th><td data-piano="All'anno">170<!-- --> â¬</td></tr></tbody></table></div></div></div></section><section class="sec pz-codici-sec" data-testid="prezzi-codici"><div class="container"><div class="sec-head"><h2>Discount codes and word of mouth</h2></div><div class="pz-codici"><div class="card"><h3>
1Have a discount code?</h3><p class="lead">You enter it at checkout, before paying: the discount shows in the total, and you see what you really pay before confirming.</p></div><div class="card"><h3>Bring a friend</h3><p class="lead">Every account has a personal code: when someone uses it and pays their first month, you get <strong>a month of Pro free</strong>. On the paid month, not on sign-up, so nobody can mint months for themselves.</p></div></div></div></section><section class="sec pz-faq-sec" data-testid="prezzi-faq"><div class="container"><div class="sec-head"><h2>Questions everyone asks</h2></div><div class="pz-faq"><details><summary>Does the free plan expire?</summary><p>No. It isn't a fourteen-day trial with a countdown: it's a plan. You can stay on it forever, and we don't ask for a card even to sign up.</p></details><details><summary>If I cancel, do I lose my projects?</summary><p>No. Your projects stay yours: you can open, edit and download them even on the free plan. What changes are the quotas â storage and the number of Brand Kits â not the access to what you've already made.</p></details><details><summary>What's the difference between paying monthly and yearly?</summary><p>Only the price and how often you're charged: the features are identical. Yearly costs less because you pay once, and the difference is two months.</p></details><details><summary>Can I move from Pro to Ultra, or back?</summary><p>Yes, whenever you like. Moving to a higher plan costs only the difference for the remaining days; moving down takes effect at the next renewal, without losing the days you've already paid for.</p></details><details><summary>Do the prices include VAT?</summary><p>Yes. What's written above is what you pay: no amounts that only appear at checkout.</p></details><details><summary>Do I need a VAT number for the invoice?</summary><p>No. The receipt arrives by email to anyone; if you enter your tax details you'll get a proper invoice, but it isn't required to subscribe.</p></details><details><summary>Why can't I pay today?</summary><p>Because payments aren't switched on yet: we're in beta and every feature listed here is already included, for free. These prices say what it will cost, not what it costs today.</p></details></div></div></section><section class="sec pz-finale-sec"><div class="container"><div class="pz-finale"><div><p class="eyebrow">Ready when you are</p><h2>It starts with the free plan</h2><p class="lead">No card needed, and there's no trial that expires: the free plan is a plan, not a taste.</p></div><div class="pz-finale-azioni"><a class="btn btn-magia btn-lg" href="/sign-up">Create your account</a><a class="btn btn-ghost btn-lg" href="/modelli">Browse the models</a></div></div></div></section></main><footer class="pagefoot"><div class="container"><div class="row-between" style="flex-wrap:wrap;gap:24px"><a class="wordmark wordmark--light" aria-label="Immaginia home" href="/"><span class="spark spark-anim" aria-hidden="true"><svg viewBox="0 0 24 24" fill="currentColor"><path d="M12 0c.55 6.1 5.85 11.4 12 12-6.15.6-11.45 5.9-12 12-.55-6.1-5.85-11.4-12-12C6.15 11.4 11.45 6.1 12 0Z"></path></svg></span><span>immag<span style="color:#c4b5fd">i</span>nia</span></a><nav class="row" style="flex-wrap:wrap;gap:24px;font-size:14px"><a href="/modelli">Modelli</a><a href="/prezzi">Prezzi</a><a href="/gallery">Community</a><a href="/demo">Editor</a><a href="/onesta">Cosa non faremo mai</a><a href="/privacy">Privacy</a><a href="/termini">Termini</a></nav></div><p style="margin-top:28px;font-size:13px;opacity:0.7">Immaginia â editor grafico gratuito, fatto in Italia. Tutto quello che Canva ti fa pagare. Gratis.</p><p style="margin-top:6px;font-size:13px;opacity:0.7">Immaginia <!-- -->v2026.09.24<!-- --> · aggiornata il <!-- -->24/09/2026 alle 22:53</p></div></footer><!--$--><!--/$-->
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