1 2<!doctype html> 3<html 4 lang="es" xmlns:fb="https://www.facebook.com/2008/fbml" xmlns:addthis="https://www.addthis.com/help/api-spec" 5 6 7 class="component--is-single"> 8 <head> 9 <meta charset="UTF-8"> 10 <meta name="viewport" content="width=device-width, initial-scale=1"> 11 12 <link rel="profile" href="//gmpg.org/xfn/11"> 13 14
14<script>const getSiteUrl = "https://elcanonazo.com"</script>
14 15
15<script>const API = endpoint => `${getSiteUrl}/wp-json/wp/v2/${endpoint}`</script>
15 16
16<script>const MENU = menu => `${getSiteUrl}/wp-json/menus/v1/locations/${menu}`</script>
16 17 18 19 20 <!-- This site is optimized with the Yoast SEO plugin v14.3 - https://yoast.com/wordpress/plugins/seo/ --> 21 <title>Content Scope: El Cañonazo, compañÃa especialista en Branded Content y productora más destacada por 3ª vez</title> 22 <meta name="description" content="El Content Scope es el estudio de referencia que analiza de forma detallada la situación del Branded Content en España destaca a El Cañonazo por 3ª vez." /> 23 <meta name="robots" content="index, follow" /> 24 <meta name="googlebot" content="index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1" /> 25 <meta name="bingbot" content="index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1" /> 26 <link rel="canonical" href="https://elcanonazo.com/content-scope-canonazo-especialista-productora-branded-content-2022/" /> 27 <meta property="og:locale" content="es_ES" /> 28 <meta property="og:type" content="article" /> 29 <meta property="og:title" content="Content Scope: El Cañonazo, compañÃa especialista en Branded Content y productora más destacada por 3ª vez" /> 30 <meta property="og:description" content="El Content Scope es el estudio de referencia que analiza de forma detallada la situación del Branded Content en España destaca a El Cañonazo por 3ª vez." /> 31 <meta property="og:url" content="https://elcanonazo.com/content-scope-canonazo-especialista-productora-branded-content-2022/" /> 32 <meta property="og:site_name" content="El Cañonazo Transmedia" /> 33 <meta property="article:published_time" content="2022-12-15T11:20:02+00:00" /> 34 <meta property="article:modified_time" content="2022-12-15T12:10:19+00:00" />
35 <meta property="og:image" content="https://elcanonazo.com/wp-content/uploads/2022/12/BRANDED-CONTENT-CONTENT-SCOPE-1.png" /> 36 <meta property="og:image:width" content="1520" /> 37 <meta property="og:image:height" content="860" /> 38 <meta name="twitter:card" content="summary" /> 39
39<script type="application/ld+json" class="yoast-schema-graph">{"@context":"https://schema.org","@graph":[{"@type":"WebSite","@id":"https://elcanonazo.com/#website","url":"https://elcanonazo.com/","name":"El Ca\u00f1onazo Transmedia","description":"Estrategia, Creatividad y Producci\u00f3n","potentialAction":[{"@type":"SearchAction","target":"https://elcanonazo.com/?s={search_term_string}","query-input":"required name=search_term_string"}],"inLanguage":"es"},{"@type":"ImageObject","@id":"https://elcanonazo.com/content-scope-canonazo-especialista-productora-branded-content-2022/#primaryimage","inLanguage":"es","url":"https://elcanonazo.com/wp-content/uploads/2022/12/BRANDED-CONTENT-CONTENT-SCOPE-1.png","width":1520,"height":860},{"@type":"WebPage","@id":"https://elcanonazo.com/content-scope-canonazo-especialista-productora-branded-content-2022/#webpage","url":"https://elcanonazo.com/content-scope-canonazo-especialista-productora-branded-content-2022/","name":"Content Scope: El Ca\u00f1onazo, compa\u00f1\u00eda especialista en Branded Content y productora m\u00e1s destacada por 3\u00aa vez","isPartOf":{"@id":"https://elcanonazo.com/#website"},"primaryImageOfPage":{"@id":"https://elcanonazo.com/content-scope-canonazo-especialista-productora-branded-content-2022/#primaryimage"},"datePublished":"2022-12-15T11:20:02+00:00","dateModified":"2022-12-15T12:10:19+00:00","author":{"@id":"https://elcanonazo.com/#/schema/person/ff010304e5e7111d6c035fcb93d3006f"},"description":"El Content Scope es el estudio de referencia que analiza de forma detallada la situaci\u00f3n del Branded Content en Espa\u00f1a destaca a El Ca\u00f1onazo por 3\u00aa vez.","inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https://elcanonazo.com/content-scope-canonazo-especialista-productora-branded-content-2022/"]}]},{"@type":["Person"],"@id":"https://elcanonazo.com/#/schema/person/ff010304e5e7111d6c035fcb93d3006f","name":"Marisa Ma\u00f1an\u00f3s","image":{"@type":"ImageObject","@id":"https://elcanonazo.com/#personlogo","inLanguage":"es","url":"https://elcanonazo.com/w
39p-content/uploads/2019/06/marisaequipo.jpg","caption":"Marisa Ma\u00f1an\u00f3s"}}]}</script>
39 40 <!-- / Yoast SEO plugin. --> 41 42 43<link rel='dns-prefetch' href='//s7.addthis.com' /> 44<link rel='dns-prefetch' href='//use.fontawesome.com' /> 45<link rel='dns-prefetch' href='//fonts.googleapis.com' /> 46<link rel='dns-prefetch' href='//s.w.org' /> 47<link rel="alternate" type="application/rss+xml" title="El Cañonazo Transmedia » Feed" href="https://elcanonazo.com/feed/" /> 48<link rel="alternate" type="application/rss+xml" title="El Cañonazo Transmedia » Feed de los comentarios" href="https://elcanonazo.com/comments/feed/" /> 49<link rel="alternate" type="application/rss+xml" title="El Cañonazo Transmedia » Comentario Content Scope: El Cañonazo, compañÃa especialista en Branded Content y productora más destacada por 3ª vez del feed" href="https://elcanonazo.com/content-scope-canonazo-especialista-productora-branded-content-2022/feed/" /> 50<!-- This site uses the Google Analytics by ExactMetrics plugin v6.0.2 - Using Analytics tracking - https://www.exactmetrics.com/ -->
51<script type="text/javascript" data-cfasync="false"> 52 var em_version = '6.0.2'; 53 var em_track_user = true; 54 var em_no_track_reason = ''; 55 56 var disableStr = 'ga-disable-UA-34301119-1'; 57 58 /* Function to detect opted out users */ 59 function __gaTrackerIsOptedOut() { 60 return document.cookie.indexOf(disableStr + '=true') > -1; 61 } 62 63 /* Disable tracking if the opt-out cookie exists. */ 64 if ( __gaTrackerIsOptedOut() ) { 65 window[disableStr] = true; 66 } 67 68 /* Opt-out function */ 69 function __gaTrackerOptout() { 70 document.cookie = disableStr + '=true; expires=Thu, 31 Dec 2099 23:59:59 UTC; path=/'; 71 window[disableStr] = true; 72 } 73 74 if ( 'undefined' === typeof gaOptout ) { 75 function gaOptout() { 76 __gaTrackerOptout(); 77 } 78 } 79 80 if ( em_track_user ) { 81 (function(i,s,o,g,r,a,m){i['GoogleAnalyticsObject']=r;i[r]=i[r]||function(){ 82 (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o), 83 m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m) 84 })(window,document,'script','//www.google-analytics.com/analytics.js','__gaTracker'); 85 86 __gaTracker('create', 'UA-34301119-1', 'auto'); 87 __gaTracker('set', 'forceSSL', true); 88 __gaTracker('require', 'displayfeatures'); 89 __gaTracker('send','pageview'); 90 } else { 91 console.log( "" ); 92 (function() { 93 /* https://developers.google.com/analytics/devguides/collection/analyticsjs/ */ 94 var noopfn = function() { 95 return null; 96 }; 97 var noopnullfn = function() { 98 return null; 99 }; 100 var Tracker = function() { 101 return null; 102 }; 103 var p = Tracker.prototype; 104 p.get = noopfn; 105 p.set = noopfn; 106 p.send = noopfn; 107 var __gaTracker = function() { 108 var len = arguments.length; 109 if ( len === 0 ) { 110 return; 111 } 112 var f = arguments[len-1]; 113 if ( typeof f !== 'object' || f === null || typeof f.hitCallback !== 'function' ) { 114 console.log( 'Función desactivada __gaTracker(' + arguments[0] + " ....) porque no estás siendo rastreado. " + em_no_track_reason ); 115 return; 116 } 117 try { 118 f.hitCallback(); 119 } catch (ex) { 120 121 } 122 }; 123 __gaTracker.create = function() { 124 return new Tracker(); 125 }; 126 __gaTracker.getByName = noopnullfn; 127 __gaTracker.getAll = function() { 128 return []; 129 }; 130 __gaTracker.remove = noopfn; 131 window['__gaTracker'] = __gaTracker; 132 })(); 133 } 134</script>
134 135<!-- / Google Analytics by ExactMetrics --> 136
136<script type="text/javascript"> 137 window._wpemojiSettings = {"baseUrl":"https:\/\/s.w.org\/images\/core\/emoji\/12.0.0-1\/72x72\/","ext":".png","svgUrl":"https:\/\/s.w.org\/images\/core\/emoji\/12.0.0-1\/svg\/","svgExt":".svg","source":{"concatemoji":"https:\/\/elcanonazo.com\/wp-includes\/js\/wp-emoji-release.min.js?ver=5.4.23"}}; 138 /*! This file is auto-generated */ 139 !function(e,a,t){var n,r,o,i=a.createElement("canvas"),p=i.getContext&&i.getContext("2d");function s(e,t){var a=String.fromCharCode;p.clearRect(0,0,i.width,i.height),p.fillText(a.apply(this,e),0,0);e=i.toDataURL();return p.clearRect(0,0,i.width,i.height),p.fillText(a.apply(this,t),0,0),e===i.toDataURL()}function c(e){var t=a.createElement("script");t.src=e,t.defer=t.type="text/javascript",a.getElementsByTagName("head")[0].appendChild(t)}for(o=Array("flag","emoji"),t.supports={everything:!0,everythingExceptFlag:!0},r=0;r<o.length;r++)t.supports[o[r]]=function(e){if(!p||!p.fillText)return!1;switch(p.textBaseline="top",p.font="600 32px Arial",e){case"flag":return s([127987,65039,8205,9895,65039],[127987,65039,8203,9895,65039])?!1:!s([55356,56826,55356,56819],[55356,56826,8203,55356,56819])&&!s([55356,57332,56128,56423,56128,56418,56128,56421,56128,56430,56128,56423,56128,56447],[55356,57332,8203,56128,56423,8203,56128,56418,8203,56128,56421,8203,56128,56430,8203,56128,56423,8203,56128,56447]);case"emoji":return!s([55357,56424,55356,57342,8205,55358,56605,8205,55357,56424,55356,57340],[55357,56424,55356,57342,8203,55358,56605,8203,55357,56424,55356,57340])}return!1}(o[r]),t.supports.everything=t.supports.everything&&t.supports[o[r]],"flag"!==o[r]&&(t.supports.everythingExceptFlag=t.supports.everythingExceptFlag&&t.supports[o[r]]);t.supports.everythingExceptFlag=t.supports.everythingExceptFlag&&!t.supports.flag,t.DOMReady=!1,t.readyCallback=function(){t.DOMReady=!0},t.supports.everything||(n=function(){t.readyCallback()},a.addEventListener?(a.addEventListener("DOMContentLoaded",n,!1),e.addEventListener("load",n,!1)):(e.attachEvent("onload",n),a.attachEvent("onreadystatechange",function(){"complete"===a.readyState&&t.readyCallback()})),(n=t.source||{}).concatemoji?c(n.concatemoji):n.wpemoji&&n.twemoji&&(c(n.twemoji),c(n.wpemoji)))}(window,document,window._wpemojiSettings); 140 </script>
140 141 <style type="text/css"> 142img.wp-smiley, 143img.emoji { 144 display: inline !important; 145 border: none !important; 146 box-shadow: none !important; 147 height: 1em !important; 148 width: 1em !important; 149 margin: 0 .07em !important; 150 vertical-align: -0.1em !important; 151 background: none !important; 152 padding: 0 !important; 153} 154</style> 155 <link rel='stylesheet' id='wp-block-library-css' href='https://elcanonazo.com/wp-includes/css/dist/block-library/style.min.css?ver=5.4.23' type='text/css' media='all' /> 156<link rel='stylesheet' id='buttonizer_frontend_style-css' href='https://elcanonazo.com/wp-content/plugins/buttonizer-multifunctional-button/assets/frontend.css?v=0d6d4ea27ce38df173b212905adda522&ver=5.4.23' type='text/css' media='all' /> 157<link rel='stylesheet' id='buttonizer-icon-library-css' href='https://use.fontawesome.com/releases/v5.14.0/css/all.css?ver=5.4.23' type='text/css' media='all' /> 158<link rel='stylesheet' id='canonazo-style-css' href='https://elcanonazo.com/wp-content/themes/canonazo/style.css?ver=5.4.23' type='text/css' media='all' /> 159<link rel='stylesheet' id='roboto-css' href='//fonts.googleapis.com/css2?family=Roboto%3Aital%2Cwght%400%2C100%3B0%2C300%3B0%2C400%3B0%2C500%3B0%2C700%3B1%2C300&display=swap&ver=5.4.23' type='text/css' media='all' /> 160<link rel='stylesheet' id='robotoCondensed-css' href='//fonts.googleapis.com/css2?family=Roboto+Condensed%3Awght%40300%3B400%3B700&display=swap&ver=5.4.23' type='text/css' media='all' /> 161<link rel='stylesheet' id='addthis_all_pages-css' href='https://elcanonazo.com/w
161p-content/plugins/addthis/frontend/build/addthis_wordpress_public.min.css?ver=5.4.23' type='text/css' media='all' /> 162<link rel='stylesheet' id='__EPYT__style-css' href='https://elcanonazo.com/wp-content/plugins/youtube-embed-plus/styles/ytprefs.min.css?ver=13.3.1' type='text/css' media='all' /> 163<style id='__EPYT__style-inline-css' type='text/css'> 164 165 .epyt-gallery-thumb { 166 width: 33.333%; 167 } 168 169</style>
170<script type='text/javascript'> 171/* <![CDATA[ */ 172var exactmetrics_frontend = {"js_events_tracking":"true","download_extensions":"doc,pdf,ppt,zip,xls,docx,pptx,xlsx","inbound_paths":"[{\"path\":\"\\\/go\\\/\",\"label\":\"affiliate\"},{\"path\":\"\\\/recommend\\\/\",\"label\":\"affiliate\"}]","home_url":"https:\/\/elcanonazo.com","hash_tracking":"false"}; 173/* ]]> */ 174</script>
vendor: 1 bytes, line 174
174
175<script type='text/javascript' src='https://elcanonazo.com/wp-content/plugins/google-analytics-dashboard-for-wp/assets/js/frontend.min.js?ver=6.0.2'></script>
vendor: 1 bytes, line 175
175
176<script type='text/javascript' src='https://elcanonazo.com/wp-includes/js/jquery/jquery.js?ver=1.12.4-wp'></script>
vendor: 1 bytes, line 176
176
177<script type='text/javascript' src='https://elcanonazo.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1'></script>
vendor: 1 bytes, line 177
177
178<script defer src="https://elcanonazo.com/wp-content/themes/canonazo/js/vue.min.js?ver=5.4.23"></script>
vendor: 1 bytes, line 178
178
179<script defer src="https://elcanonazo.com/wp-content/themes/canonazo/js/components/blog-single.js?ver=5.4.23"></script>
vendor: 1 bytes, line 179
179
180<script defer src="https://elcanonazo.com/wp-content/themes/canonazo/js/app.js?ver=5.4.23"></script>
vendor: 1 bytes, line 180
180
181<script type='text/javascript' src='https://s7.addthis.com/js/300/addthis_widget.js?ver=5.4.23#pubid=wp-110e61f3abd8a76f1b4aa968c6ea6624'></script>
vendor: 1 bytes, line 181
181
182<script type='text/javascript'> 183/* <![CDATA[ */ 184var _EPYT_ = {"ajaxurl":"https:\/\/elcanonazo.com\/wp-admin\/admin-ajax.php","security":"31ca7304ea","gallery_scrolloffset":"20","eppathtoscripts":"https:\/\/elcanonazo.com\/wp-content\/plugins\/youtube-embed-plus\/scripts\/","eppath":"https:\/\/elcanonazo.com\/wp-content\/plugins\/youtube-embed-plus\/","epresponsiveselector":"[\"iframe.__youtube_prefs__\",\"iframe[src*='youtube.com']\",\"iframe[src*='youtube-nocookie.com']\",\"iframe[data-ep-src*='youtube.com']\",\"iframe[data-ep-src*='youtube-nocookie.com']\",\"iframe[data-ep-gallerysrc*='youtube.com']\"]","epdovol":"1","version":"13.3.1","evselector":"iframe.__youtube_prefs__[src], iframe[src*=\"youtube.com\/embed\/\"], iframe[src*=\"youtube-nocookie.com\/embed\/\"]","ajax_compat":"","ytapi_load":"light","pause_others":"","stopMobileBuffer":"1","vi_active":"","vi_js_posttypes":[]}; 185/* ]]> */ 186</script>
vendor: 1 bytes, line 186
186
187<script type='text/javascript' src='https://elcanonazo.com/wp-content/plugins/youtube-embed-plus/scripts/ytprefs.min.js?ver=13.3.1'></script>
187 188<link rel='https://api.w.org/' href='https://elcanonazo.com/wp-json/' /> 189<link rel="EditURI" type="application/rsd+xml" title="RSD" href="https://elcanonazo.com/xmlrpc.php?rsd" /> 190<link rel="wlwmanifest" type="application/wlwmanifest+xml" href="https://elcanonazo.com/wp-includes/wlwmanifest.xml" /> 191<meta name="generator" content="WordPress 5.4.23" /> 192<link rel='shortlink' href='https://elcanonazo.com/?p=8705' /> 193<link rel="alternate" type="application/json+oembed" href="https://elcanonazo.com/wp-json/oembed/1.0/embed?url=https%3A%2F%2Felcanonazo.com%2Fcontent-scope-canonazo-especialista-productora-branded-content-2022%2F" /> 194<link rel="alternate" type="text/xml+oembed" href="https://elcanonazo.com/wp-json/oembed/1.0/embed?url=https%3A%2F%2Felcanonazo.com%2Fcontent-scope-canonazo-especialista-productora-branded-content-2022%2F&format=xml" /> 195<meta name="google" content="aHR0cHM6Ly9lbGNhbm9uYXpvLmNvbS93cC1sb2dpbi5waHA=" /><meta property="fb:pages" content="320587079463" /><link rel="pingback" href="https://elcanonazo.com/xmlrpc.php">
195<script data-cfasync="false" type="text/javascript">if (window.addthis_product === undefined) { window.addthis_product = "wpp"; } if (window.wp_product_version === undefined) { window.wp_product_version = "wpp-6.2.6"; } if (window.addthis_share === undefined) { window.addthis_share = {}; } if (window.addthis_config === undefined) { window.addthis_config = {"data_track_clickback":true,"ignore_server_config":true,"ui_atversion":300}; } if (window.addthis_layers === undefined) { window.addthis_layers = {}; } if (window.addthis_layers_tools === undefined) { window.addthis_layers_tools = [{"responsiveshare":{"numPreferredServices":3,"counts":"none","size":"16px","style":"responsive","shareCountThreshold":0,"services":"facebook,twitter,linkedin,tumblr","elements":".addthis_inline_share_toolbox_oin6,.at-below-post","id":"responsiveshare"}}]; } else { window.addthis_layers_tools.push({"responsiveshare":{"numPreferredServices":3,"counts":"none","size":"16px","style":"responsive","shareCountThreshold":0,"services":"facebook,twitter,linkedin,tumblr","elements":".addthis_inline_share_toolbox_oin6,.at-below-post","id":"responsiveshare"}}); } if (window.addthis_plugin_info === undefined) { window.addthis_plugin_info = {"info_status":"enabled","cms_name":"WordPress","plugin_name":"Share Buttons by AddThis","plugin_version":"6.2.6","plugin_mode":"WordPress","anonymous_profile_id":"wp-110e61f3abd8a76f1b4aa968c6ea6624","page_info":{"template":"posts","post_type":""},"sharing_enabled_on_post_via_metabox":false}; } 196 (function() { 197 var first_load_interval_id = setInterval(function () { 198 if (typeof window.addthis !== 'undefined') { 199 window.clearInterval(first_load_interval_id); 200 if (typeof window.addthis_layers !== 'undefined' && Object.getOwnPropertyNames(window.addthis_layers).length > 0) { 201 window.addthis.layers(window.addthis_layers); 202 } 203 if (Array.isArray(window.addthis_layers_tools)) { 204 for (i = 0; i < window.addthis_layers_tools.length; i++) { 205 window.addthis.layers(window.addthis_layers_tools[i]); 206 } 207 } 208 } 209 },1000) 210 }()); 211 </script>
211<link rel="icon" href="https://elcanonazo.com/wp-content/uploads/2022/05/cropped-ElCanonazo_Favicon-x100-2-32x32.png" sizes="32x32" /> 212<link rel="icon" href="https://elcanonazo.com/wp-content/uploads/2022/05/cropped-ElCanonazo_Favicon-x100-2-192x192.png" sizes="192x192" /> 213<link rel="apple-touch-icon" href="https://elcanonazo.com/wp-content/uploads/2022/05/cropped-ElCanonazo_Favicon-x100-2-180x180.png" /> 214<meta name="msapplication-TileImage" content="https://elcanonazo.com/wp-content/uploads/2022/05/cropped-ElCanonazo_Favicon-x100-2-270x270.png" /> 215 <style type="text/css" id="wp-custom-css"> 216 .column[data-c3] { background-repeat: no-repeat; } </style> 217 </head> 218 219 <body > 220 221 <div class="app" v-cloak> 222 223 <app-header :page-id='8705' :is-mobile='false' inline-template> 224 225 <div class="loader" v-if="isLoading"> 226 <div class="ring"></div> 227 </div> 228 229 <header class="header" ref="header" v-else> 230 <div class="container container--is-header" data-header> 231 <div class="row" data-header> 232 <div class="column column--is-logo" data-header> 233 <template v-if="!isOpen"> 234 <a href="/" class="logo" data-header>
235 <img src="https://elcanonazo.com/wp-content/themes/canonazo/assets/logo-canonazo_transmedia_naranja_BLACK.png" alt="El Cañonazo Transmedia"> 236 </a> 237 </template> 238 239 <template v-else> 240 <a href="https://elcanonazo.com/" class="custom-logo-link" rel="home"><img width="1000" height="526" src="https://elcanonazo.com/wp-content/uploads/2022/06/cropped-El-Canonazo-Logo-v1-b-White-1.png" class="custom-logo" alt="El Cañonazo Transmedia" srcset="https://elcanonazo.com/wp-content/uploads/2022/06/cropped-El-Canonazo-Logo-v1-b-White-1.png 1000w, https://elcanonazo.com/wp-content/uploads/2022/06/cropped-El-Canonazo-Logo-v1-b-White-1-300x158.png 300w, https://elcanonazo.com/wp-content/uploads/2022/06/cropped-El-Canonazo-Logo-v1-b-White-1-80x42.png 80w, https://elcanonazo.com/wp-content/uploads/2022/06/cropped-El-Canonazo-Logo-v1-b-White-1-768x404.png 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></a> 241 </template> 242 243 </div> 244 245 <div class="column column--is-mobile" data-header> 246 <button @click="runNav" class="bar" :aria-pressed="isPressed" aria-label="Open Primary Navigation" data-header> 247 <img class="image" :src="!isOpen ? `https://elcanonazo.com/w
247p-content/themes/canonazo/assets/hamburger.png` : `https://elcanonazo.com/wp-content/themes/canonazo/assets/close.png`" :alt="!isOpen ? 'Open Primary Navigation' : 'Close Primary Navigation'" data-header> 248 </button> 249 250 <transition name="fadeFromTop" mode="out-in"> 251 <nav :aria-expanded="isOpen ? 'true' : 'false'" :aria-hidden="isOpen ? 'false' : 'true'" v-show="isOpen" class="navigation navigation--is-mobile" data-header> 252 <ul class="menu" data-header> 253 <li 254 :key="page.ID" 255 :class="{ 256 'menu-item--has-children': page.child_items, 257 'menu-item--1': index === 0, 258 'menu-item--is-current' : pageId === +page.object_id 259 }" 260 v-on="page.child_items ? { click: submenu } : {}" 261 class="menu-item" 262 v-for="(page, index) in menu.items" 263 data-header 264 > 265 <a 266 class="menu-link" 267 :class="{ 'menu-link--is-open': isVisible }" 268 :href="page.url" 269 :title="page.title" 270 data-header 271 > 272 {{ page.title }} 273 <span v-if="page.child_items" class="icon" arial-label="Arrow" data-header></span> 274 </a> 275 276 <transition name="fade" mode="out-in"> 277 <ul v-if="isVisible" class="menu-submenu" data-header> 278 <li :class="{'menu-submenu-item--1': index === 0}" class="menu-submenu-item" v-for="(page, index) in page.child_items" :key="page.ID" data-header> 279 <a :href="page.url" class="menu-submenu-link" data-header> 280 {{ page.title }} 281 </a> 282 </li> 283 </ul> 284 </transition> 285 </li> 286 </ul> 287 288 <app-social :social='[{"link":"https:\/\/www.facebook.com\/elcanonazo","icon":{"value":"facebook","label":"Facebook"}},{"link":"https:\/\/instagram.com\/elcanonazo","icon":{"value":"instagram","label":"Instagram"}},{"link":"https:\/\/www.youtube.com\/c\/elcanonazomultimedia","icon":{"value":"youtube","label":"Youtube"}},{"link":"http:\/\/twitter.com\/el_canonazo","icon":{"value":"twitter","label":"Twitter"}},{"link":"https:\/\/www.linkedin.com\/company\/el-ca-onazo-multimedia\/","icon":{"value":"linkedin","label":"Linkedin"}}]' inline-template> 289 <div class="menu-2" data-footer> 290 <div class="menu-item-2" v-for="(network, index) in social" :key="index" :class="{'menu-item-2--1': index === 0}" data-footer> 291 <a class="menu-link-2" :href="network.link" data-footer>
292 <img :src="`https://elcanonazo.com/wp-content/themes/canonazo/assets/${network.icon.value}.svg`" :alt="network.icon.label" data-footer> 293 </a> 294 </div> 295 </div> 296 </app-social> 297 </nav> 298 </transition> 299 </div> 300 301 <div class="column column--is-desktop" data-header> 302 <nav class="navigation" data-header> 303 <ul class="menu" data-header> 304 <li :class="{'menu-item--has-children': page.child_items, 'menu-item--1': index === 0, 'menu-item--is-current' : pageId === +page.object_id}" class="menu-item" v-for="(page, index) in menu.items" :key="page.ID" data-header> 305 306 <a :class="{ 'menu-link--no-link': page.child_items }" class="menu-link" :href="page.url" :title="page.title" data-header>{{ page.title }}</a> 307 308 <ul v-if="page.child_items" class="menu-submenu menu-submenu--is-desktop" data-header> 309 <li :class="{'menu-submenu-item--1': index === 0}" class="menu-submenu-item" v-for="(page, index) in page.child_items" data-header> 310 <a :href="page.url" class="menu-submenu-link" data-header>{{ page.title }}</a> 311 </li> 312 </ul> 313 314 <div v-if="page.child_items" class="conman" aria-label="Display when hover submenu" data-header></div> 315 </li> 316 </ul> 317 </nav> 318 </div> 319 </div> 320 </div> 321 </header> 322 323 </app-header> 324 325 <main class="content"> 326 327<section class="component" data-c8> 328 <transition name="fade" appear> 329 <div class="container container--is-single" data-c8> 330 331 <app-blog-single :page-id='8705' inline-template> 332 333 <div class="breadcrumb" v-if="post._embedded" data-c8> 334 <a :title="category.name" class="breadcrumb-link-1" :href="category.link" v-for="(category, index) in post._embedded['wp:term'][0]" :key="category.id" :class="{'breadcrumb-link-1--last': index === post._embedded['wp:term'][0].length - 1}" data-c8>{{ category.name }}</a> 335 </div> 336 337 </app-blog-single> 338 339 <h1 class="title" data-c8>Content Scope: El Cañonazo, compañÃa especialista en Branded Content y productora más destacada por 3ª vez</h1> 340 341 342 <div class="image-container" data-c8>
343 <img src="https://elcanonazo.com/wp-content/uploads/2022/12/BRANDED-CONTENT-CONTENT-SCOPE-1-1030x583.png" alt="Content Scope: El Cañonazo, compañÃa especialista en Branded Content y productora más destacada por 3ª vez" class="image" data-c8> 344 </div> 345 346 <div class="copy copy--remodel" data-c8> 347 <div class="at-above-post addthis_tool" data-url="https://elcanonazo.com/content-scope-canonazo-especialista-productora-branded-content-2022/"></div><p><span style="font-weight: 400;">El Content Scope es el estudio de referencia que analiza de forma detallada la situación del Branded Content en España. La <a href="https://scopen.com/">agencia SCOPEN</a> lo presenta cada año en España para <strong>valorar el trabajo realizado por agencias, productoras y marcas</strong> en relación al Branded Content y desde el año 2015. </span></p> 348<p><span style="font-weight: 400;">En esta edición de 2022, participaron 144 profesionales de agencias, productoras y consultoras que nos han reconocido como <strong>la compañÃa especialista en Branded Content y la productora más destacada en esta disciplina <a href="https://elcanonazo.com/el-canonazo-destacada-branded-content/">por tercer año consecutivo</a></strong>.</span></p> 349<p><span style="font-weight: 400;">Es todo un orgullo destacar entre estos grandes profesionales y compartir espacio con <a href="https://www.instagram.com/bealion_com/?hl=es">Be a Lion</a>, <a href="https://www.collage.network/es">Collage</a>, bijoux, <a href="https://fluorlifestyle.com/">Fluor Lifestyle</a> y en el total de compañÃas con <a href="https://www.iprospect.com/es/es/">iProspect</a> y <a href="https://www.bbva.es/personas.html">BBVA</a>. Y más aún cuando cada vez son más los agentes y anunciantes que apuestan por hacer Branded Content de calidad y aumenta la inversión en esta disciplina.</span></p> 350<h2>Entretenimiento, contenido y relevancia</h2> 351<p><span style="font-weight: 400;">Nuestros compañeros de la agencia SCOPEN destacaron las palabras que más definen al Branded Content, entre las que <strong>sobresalieron el entretenimiento, el contenido y la relevancia</strong>, que contrasta lo que respondieron los anunciantes en la encuesta del año pasado, que destacaron el contenido como la palabra más importante. Nosotros creemos que ambas confluyen y apostamos por crear contenidos entretenidos.</span></p> 352<p><span style="font-weight: 400;">Cada vez están involucrados más perfiles especializados en Branded Content tanto entre los clientes como en las agencias que <strong>apuestan por formatos como documentales y podcast</strong>. Estos dos formatos, son los que más han destacado y en los que, desde El Cañonazo llevamos años apoyando. Además, los contenidos que más mencionaron los entrevistados fueron, <a href="https://aprendemosjuntos.bbva.com/">Aprendemos Juntos del BBVA</a>, <a href="https://www.ikea.com/es/es/campaigns/atrapados-en-los-90-pub6c64c9f0">Atrapados en los 90 de Ikea</a> y <a href="https://www.filmaffinity.com/es/film277702.html">Nómadas de ING</a> , que, sin duda, no os podéis perder. </span></p> 353<p><span style="font-weight: 400;">Este estudio nos motiva a seguir creando y confiando en la fuerza de los contenidos de marca. <strong>En dar relevancia a las historias que importan</strong> y a generar contenido que sea entretenido para nuestra audiencia. Y una vez más, decimos por tercer año consecutivo: NO PODEMOS PARAR DE CREAR. </span></p> 354<!-- AddThis Advanced Settings above via filter on the_content --><!-- AddThis Advanced Settings below via filter on the_content --><!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons above via filter on the_content --><!-- AddThis Share Buttons below via filter on the_content --><div class="at-below-post addthis_tool" data-url="https://elcanonazo.com/content-scope-canonazo-especialista-productora-branded-content-2022/"></div><!-- AddThis Share Buttons generic via filter on the_content --> </div> 355 356 <div class="section" data-c8> 357 <p class="paragraph paragraph---remodel" data-c8> 358 Autor / <br class="br--is-desktop"> 359 360 <a class="link" title="Marisa Mañanós" href="https://elcanonazo.com/author/marisa-mananos/" data-c8> 361 <strong>Marisa Mañanós</strong> 362 </a> 363 </p> 364 365 <div class="paragraph paragraph--2" data-c8> 366 Compartir esta entrada / <br><br> 367 368 <!-- Created with a shortcode from an AddThis plugin --><div class="addthis_inline_share_toolbox_oin6 addthis_tool"></div><!-- End of short code snippet --> 369 </div> 370 </div> 371 </div> 372 </transition> 373</section> 374 375 376 </main> 377 378 <div style="position:absolute;
378left:-13222px;width:1000px;"><p><a href="https://blogerio.com/" title="Vavada зеÑкало">Vavada Casino</a> â ÑабоÑее зеÑкало Ð´Ð»Ñ Ð±ÑÑÑÑого доÑÑÑпа к игÑам, бонÑÑам и ÑÑавкам без огÑаниÑений.</p></div>�<footer class="footer"> 379 380 <div class="conman conman--no-height" data-c2></div> 381 382 <div class="row row--1" style="background-image: url(https://elcanonazo.com/wp-content/uploads/2020/06/miguel-angel-hernandez-ET9IRdyFIys-unsplash.jpg)" data-footer> 383 384 <h2 class="title" data-footer>¿Tomamos un café?</h2> 385 386 <div class="cta cta--is-orange" data-footer> 387 <a href="/contacto/" title="ven a vernos" class="cta-link" data-footer>ven a vernos</a> 388 </div> 389 </div> 390 391 <div class="container container--is-full container--is-relative" data-footer> 392 <div class="conman conman--no-height" style="box-shadow: 0 7.5rem 7rem 7rem #000;" data-c2></div> 393 394 <div class="container" data-footer> 395 <div class="row row--2 " data-footer> 396 <div class="column column--1" data-footer> 397 398 <h2 class="headline" data-footer>Apúntate a nuestra newsletter</h2> 399 400 <form action="https://elcanonazo.us15.list-manage.com/subscribe/post?u=534565e3b7fa1c3d8badea81d&id=157d157f38" method="post" id="mc-embedded-subscribe-form" name="mc-embedded-subscribe-form" class="form validate" target="_blank" novalidate form-data> 401 <div id="mc_embed_signup_scroll"> 402 <div class="form-field form-field--remodel" data-footer> 403 <input placeholder="Escribe tu email" type="email" value="" name="EMAIL" class="input required email" id="mce-EMAIL" data-footer> 404 405 <div class="clear cta cta--is-bordered cta--is-submit"> 406 <input type="submit" value="Enviar" name="subscribe" id="mc-embedded-subscribe" class="input button" data-footer> 407 </div> 408 409 <div id="mce-responses" class="clear"> 410 <div class="response" id="mce-error-response" style="display: none"></div> 411 <div class="response" id="mce-success-response" style="display: none"></div> 412 </div> 413 414 <!-- real people should not fill this in and expect good things - do not remove this or risk form bot signups--> 415 <div style="position: absolute; left: -5000px;" aria-hidden="true"> 416 <input type="text" name="b_534565e3b7fa1c3d8badea81d_157d157f38" tabindex="-1" value=""> 417 </div> 418 </div> 419 420 <div class="copy copy--remodel" data-footer><p>He leÃdo y acepto la <a href="https://elcanonazo.com/proteccion-de-datos/">polÃtica de privacidad</a>.</p> 421<div style="width: 0pt; overflow: auto; position: absolute; height: 0pt;"> 422<p>Découvrez les nouveautés mises en avant sur <a href="https://wildsultanenligne.com/">wildsultanenligne.com</a> afin dâoptimiser votre expérience utilisateur.</p> 423</div> 424</div> 425 426 <div class="clear cta cta--is-bordered cta--is-submit"> 427 <input type="submit" value="Submit" name="subscribe" id="mc-embedded-subscribe" class="input button" data-footer> 428 </div> 429 </div> 430 </form> 431 </div> 432 433 <div class="column column--2" data-footer> 434 <ul class="menu menu--is-footer menu--remodel" data-footer><li id="menu-item-7241" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-7241"><a href="https://elcanonazo.com/">Inicio</a></li> 435<li id="menu-item-7228" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-7228"><a href="https://elcanonazo.com/quienes-somos/">Quiénes somos</a></li> 436<li id="menu-item-7813" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-7813"><a href="https://elcanonazo.com/work/todo/">Nuestros trabajos</a></li> 437<li id="menu-item-7229" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-7229"><a href="https://elcanonazo.com/nuestras-historias/">Nuestras historias</a></li> 438<li id="menu-item-7232" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-7232"><a href="https://elcanonazo.com/contacto/">Contacto</a></li> 439</ul> </div> 440 </div> 441 442 <div class="row row--3" data-footer> 443 <div class="column column--1" data-footer> 444 <div class="menu-1" data-footer> 445 <div class="menu-item-1 menu-item-1--remodel" data-footer> 446 ©
446 Copyright - El Cañonazo Transmedia 2022 <span class="hidden">-</span> 447 </div> 448 </div> 449 450 <div class="menu-2 menu-2--2" data-footer> 451 <div class="menu-item-2 menu-item-2--1 " data-footer> 452 <a class="menu-link-2" href="https://elcanonazo.com/politica-de-cookies/" data-footer>PolÃtica de cookies</a> 453 </div> 454 <div class="menu-item-2 " data-footer> 455 <a class="menu-link-2" href="https://elcanonazo.com/proteccion-de-datos/" data-footer>Protección de datos</a> 456 </div> 457 </div> 458 </div> 459 460 <app-social :social="[{"link":"https:\/\/www.facebook.com\/elcanonazo","icon":{"value":"facebook","label":"Facebook"}},{"link":"https:\/\/instagram.com\/elcanonazo","icon":{"value":"instagram","label":"Instagram"}},{"link":"https:\/\/www.youtube.com\/c\/elcanonazomultimedia","icon":{"value":"youtube","label":"Youtube"}},{"link":"http:\/\/twitter.com\/el_canonazo","icon":{"value":"twitter","label":"Twitter"}},{"link":"https:\/\/www.linkedin.com\/company\/el-ca-onazo-multimedia\/","icon":{"value":"linkedin","label":"Linkedin"}}]" inline-template> 461 462 <div class="column column--2" v-if="social" data-footer> 463 <div class="menu-2" data-footer> 464 <div class="menu-item-2" v-for="(network, index) in social" :key="index" :class="{'menu-item-2--1': index === 0}" data-footer> 465 <a class="menu-link-2" :href="network.link" data-footer>
466 <img :src="`https://elcanonazo.com/wp-content/themes/canonazo/assets/${network.icon.value}.svg`" :alt="network.icon.label" data-footer> 467 </a> 468 </div> 469 </div> 470 </div> 471 472 </app-social> 473 </div> 474 475 <div class="row row--4" data-footer> 476 <p class="paragraph" data-footer> 477 Diseño web: 478 <a class="link" href="https://www.sofyma.com/" title="Sofyma" data-footer> 479 Sofyma </a> 480 </p> 481 </div> 482 </div> 483 </div> 484 </footer> 485 </div> 486 487
487<script>function loadScript(a){var b=document.getElementsByTagName("head")[0],c=document.createElement("script");c.type="text/javascript",c.src="https://tracker.metricool.com/app/resources/be.js",c.onreadystatechange=a,c.onload=a,b.appendChild(c)}loadScript(function(){beTracker.t({hash:'cb9962a29378cbccb66198c95d9e89a9'})})</script>
487<script type='text/javascript'> 488/* <![CDATA[ */ 489var buttonizer_data = {"plugin":"buttonizer","status":"success","result":[],"warning":[],"premium":""}; 490var buttonizer_ajax = {"ajaxurl":"https:\/\/elcanonazo.com\/wp-admin\/admin-ajax.php","version":"2.4.0","buttonizer_path":"https:\/\/elcanonazo.com\/wp-content\/plugins\/buttonizer-multifunctional-button","buttonizer_assets":"https:\/\/elcanonazo.com\/wp-content\/plugins\/buttonizer-multifunctional-button\/assets\/","base_url":"https:\/\/elcanonazo.com","current":[],"in_preview":"","is_admin":"","cache":"13e0ebddbdab9dcec71041169d56e755","enable_ga_clicks":"1"}; 491/* ]]> */ 492</script>
vendor: 1 bytes, line 492
492
493<script type='text/javascript' src='https://elcanonazo.com/wp-content/plugins/buttonizer-multifunctional-button/assets/frontend.min.js?v=0d6d4ea27ce38df173b212905adda522&ver=5.4.23'></script>
vendor: 1 bytes, line 493
493
494<script type='text/javascript' src='https://elcanonazo.com/wp-content/plugins/youtube-embed-plus/scripts/fitvids.min.js?ver=13.3.1'></script>
vendor: 1 bytes, line 494
494
495<script type='text/javascript' src='https://elcanonazo.com/wp-includes/js/wp-embed.min.js?ver=5.4.23'></script>
495 496 497 </body> 498</html>
Line numbers count LF bytes from the start of the resource, as the search results do. Vendor segments are library code the classifier recognised; they are stored but not indexed. Bytes are shown as Latin1 characters, one per byte.