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1<!DOCTYPE html><!-- Last Published: Mon Apr 14 2025 19:35:22 GMT+0000 (Coordinated Universal Time) --><html data-wf-domain="www.overflo.xyz" data-wf-page="656a15df543c506bb0d72954" data-wf-site="656a15df543c506bb0d728f1" lang="en"><head><meta charset="utf-8"/><link href="https://cdn.prod.website-files.com" rel="preconnect" crossorigin="anonymous"/><title>Magazine - Overflo</title><meta content="Document hub for all Nifty Bridge features and functionality" name="description"/><meta content="Magazine - Overflo" property="og:title"/><meta content="Document hub for all Nifty Bridge features and functionality" property="og:description"/><meta content="https://cdn.prod.website-files.com/656a15df543c506bb0d728f1/657c37601c2da95ba7ba62d6_thumbnail-image-16_9.jpg" property="og:image"/><meta content="Magazine - Overflo" name="twitter:title"/><meta content="Document hub for all Nifty Bridge features and functionality" name="twitter:description"/><meta content="https://cdn.prod.website-files.com/656a15df543c506bb0d728f1/657c37601c2da95ba7ba62d6_thumbnail-image-16_9.jpg" name="twitter:image"/><meta property="og:type" content="website"/><meta content="summary_large_image" name="twitter:card"/><meta content="width=device-width, initial-scale=1" name="viewport"/><link href="https://cdn.prod.website-files.com/656a15df543c506bb0d728f1/css/niftybridge-s8-staging-4e96595680860ff2.webflow.f394f7110.min.css" rel="stylesheet" type="text/css"/><link href="https://fonts.googleapis.com" rel="preconnect"/><link href="https://fonts.gstatic.com" rel="preconnect" crossorigin="anonymous"/>
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63
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112/* 
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257</style></div><section class="section_blog_hero black waypoint__black"><div class="container-large no-margin"><div class="section_blog_header_inner"><div data-w-id="e51578aa-602d-2121-ced8-9d7622eca37c" style="opacity:0" class="w-dyn-list"><div role="list" class="w-dyn-items"><div data-w-id="e51578aa-602d-2121-ced8-9d7622eca37e" role="listitem" class="collection-item-6 w-dyn-item"><div class="link-block-12"><div class="div-block-39"><div class="featured_title">Featured</div><div class="padding-xsmall"></div><a href="/post/building-a-great-brand-in-2024-six-lessons-from-ten-thousands-josh-muhlbaum-on-community-loyalty-and-focus" class="article_link w-inline-block"><h2 class="heading-style-h6">Building a Great Brand in 2024: Six Lessons from Ten Thousand’s Josh Muhlbaum on Community, Loyalty, and Focus</h2></a><div class="padding-xsmall"></div><p class="text-size-regular w-dyn-bind-empty"></p><div class="padding-large"></div><p class="text-size-regular">February 21, 2024</p></div><div class="featured_img_area"><img alt="" loading="lazy" width="683" src="https://cdn.prod.website-files.com/656a15df543c506bb0d728f9/65d50f508e86a47a0ce04d61_0000_RACEDAYKIT-hero.webp" sizes="(max-width: 479px) 100vw, (max-width: 767px) 92vw, (max-width: 991px) 48vw, (max-width: 1439px) 45vw, 640px" srcset="https://cdn.prod.website-files.com/656a15df543c506bb0d728f9/65d50f508e86a47a0ce04d61_0000_RACEDAYKIT-hero-p-500.webp 500w, https://cdn.prod.website-files.com/656a15df543c506bb0d728f9/65d50f508e86a47a0ce04d61_0000_RACEDAYKIT-hero-p-800.webp 800w, https://cdn.prod.website-files.com/656a15df543c506bb0d728f9/65d50f508e86a47a0ce04d61_0000_RACEDAYKIT-hero-p-1080.webp 1080w, https://cdn.prod.website-files.com/656a15df543c506bb0d728f9/65d50f508e86a47a0ce04d61_0000_RACEDAYKIT-hero-p-1600.webp 1600w, https://cdn.prod.website-files.com/656a15df543c506bb0d728f9/65d50f508e86a47a0ce04d61_0000_RACEDAYKIT-hero-p-2000.webp 2000w, https://cdn.prod.website-files.com/656a15df543c506bb0d728f9/65d50f508e86a47a0ce04d61_0000_RACEDAYKIT-hero-p-2600.webp 2600w, https://cdn.prod.website-files.com/656a15df543c506bb0d728f9/65d50f508e86a47a0ce04d61_0000_RACEDAYKIT-hero-p-3200.webp 3200w, https://cdn.prod.website-files.com/656a15df543c506bb0d728f9/65d50f508e86a47a0ce04d61_0000_RACEDAYKIT-hero.webp 4206w" class="image-19"/></div></div></div></div></div></div></div></section><div class="blog-category black waypoint__black"><div class="container-large no-margin"><div class="example_wrapper">
257<div id="w-node-_7f090110-848c-7772-57ac-4e8aa40e8d58-b0d72954" class="div-block-43"><div><img src="https://cdn.prod.website-files.com/656a15df543c506bb0d728f1/66a804ba01b84e20a192b9d9_overflo_magnetic_480.png" loading="lazy" alt="Magnetic by nifty bridge" class="image-20"/><div class="spacer-25px"></div><div class="div-block-47"><div class="div-block-48"><a href="https://www.youtube.com/channel/UCE4us59ELxFwmi5LTQyk9pQ" target="_blank" class="link-block-13 w-inline-block"><div class="social-block youtube"><div class="text-block-16">YouTube</div></div></a><a href="https://podcasters.spotify.com/pod/show/nifty-bridge/episodes/How-Bryant-Knight-Built-Malbon-Golf--Magnetic-Ep--01-e29hc0l/a-aachs38" target="_blank" class="link-block-13 w-inline-block"><div class="social-block spotify"><div class="text-block-16">Spotify</div></div></a><a href="https://www.tiktok.com/@magnetic.podcast" target="_blank" class="link-block-13 w-inline-block"><div class="social-block tiktok"><div class="text-block-16">TikTok</div></div></a><a href="https://www.instagram.com/nifty.bridge/" target="_blank" class="link-block-13 w-inline-block"><div class="social-block instagram"><div class="text-block-16">Instagram</div></div></a><a href="https://www.linkedin.com/company/80419081/" target="_blank" class="link-block-13 w-inline-block"><div class="social-block linkedin"><div class="text-block-16">LinkedIn</div></div></a><a href="https://twitter.com/niftybridge_" target="_blank" class="link-block-13 w-inline-block"><div class="social-block linkedin"><div class="text-block-16">Twitter</div></div></a></div></div></div><div class="div-block-46"><div class="paragraph-5 right-align">Become a world-class eCommerce marketer. <strong>Sent directly to your inbox every Wednesday.</strong></div><div class="spacer-25px"></div><div class="html-embed-5 w-embed w-iframe"><iframe src="https://embeds.beehiiv.com/bcf52b30-6195-4a63-8247-c8b2afbb5e60?slim=true" data-test-id="beehiiv-embed" height="52" width="100%" frameborder="0" scrolling="no" style="margin: 0; border-radius: 0px !important; background-color: transparent;"></iframe></div></div></div><div fs-cmsload-element="list" class="post_wrapper w-dyn-list"><header fs-cmsfilter-element="list" role="list" class="post_list w-dyn-items"><div data-w-id="84cb86c8-61a6-8384-acdb-557e8cb34c67" style="-webkit-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-moz-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-ms-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);opacity:0" role="listitem" class="post_item w-dyn-item"><div class="ratio-box"><div style="background-image:url(&quot;https://cdn.prod.website-files.com/656a15df543c506bb0d728f9/65c2f08ac84550cbe039b076_Screenshot%202024-02-06%20at%206.52.44%20PM.png&quot;)" class="img-container-2"><img src="https://cdn.prod.website-files.com/656a15df543c506bb0d728f1/657bde77d81ab846600ce909_Play%20Button.png" loading="lazy" alt="Play button" class="image-21"/></div></div><div class="padding-small"></div><p class="paragraph-5">February 7, 2024</p><a href="/post/9-steps-to-building-a-loyal-brand-community-in-2024-with-darius-fong-president-of-run-tech-club" class="article_link w-inline-block"><h3 class="heading-style-h6 margin-top-16">9 Steps to Building a Loyal Brand Community in 2024: With Darius Fong, President of Run Tech Club</h3></a></div><div data-w-id="84cb86c8-61a6-8384-acdb-557e8cb34c67" style="-webkit-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-moz-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-ms-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);opacity:0" role="listitem" class="post_item w-dyn-item"><div class="ratio-box"><div style="background-image:url(&quot;https://cdn.prod.website-files.com/656a15df543c506bb0d728f9/65b9c72d957fb7cc12b7d140__A7R7034.jpeg&quot;)" class="img-container-2"><img src="https://cdn.prod.website-files.com/656a15df543c506bb0d728f1/657bde77d81ab846600ce909_Play%20Button.png" loading="lazy" alt="Play button" class="image-21"/></div></div><div class="padding-small"></div><p class="paragraph-5">January 31, 2024</p><a href="/post/how-founders-can-grow-revenue-in-2024-through-organic-content-with-jake-hurwitz-ceo-of-thursday-labs" class="article_link w-inline-block"><h3 class="heading-style-h6 margin-top-16">How Founders Can Grow Revenue in 2024 Through Organic Content, with Jake Hurwitz, CEO of Thursday Labs</h3></a></div><div data-w-id="84cb86c8-61a6-8384-acdb-557e8cb34c67" style="-webkit-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-moz-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-ms-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);opacity:0" role="listitem" class="post_item w-dyn-item"><div class="ratio-box"><div style="background-image:url(&quot;https://cdn.prod.website-files.com/656a15df543c506bb0d728f9/65b05e69044d55b
25704c69c4f6_DMN8%20%20Ouelly%20Class%20Hero%20Image%20Template%20%20(13).png&quot;)" class="img-container-2"><img src="https://cdn.prod.website-files.com/656a15df543c506bb0d728f1/657bde77d81ab846600ce909_Play%20Button.png" loading="lazy" alt="Play button" class="image-21"/></div></div><div class="padding-small"></div><p class="paragraph-5">January 24, 2024</p><a href="/post/how-eddy-roche-founder-of-dmn8-is-building-a-next-generation-fitness-brand-led-by-community" class="article_link w-inline-block"><h3 class="heading-style-h6 margin-top-16">How Eddy Roche, Founder of DMN8, is Building a Next-Generation Fitness Brand, Led By Community</h3></a></div><div data-w-id="84cb86c8-61a6-8384-acdb-557e8cb34c67" style="-webkit-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-moz-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-ms-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);opacity:0" role="listitem" class="post_item w-dyn-item"><div class="ratio-box"><div style="background-image:url(&quot;https://cdn.prod.website-files.com/656a15df543c506bb0d728f9/659dd0c23fdd4535569e94a6_butcherbox-horizontal.jpg&quot;)" class="img-container-2"><img src="https://cdn.prod.website-files.com/656a15df543c506bb0d728f1/657bde77d81ab846600ce909_Play%20Button.png" loading="lazy" alt="Play button" class="image-21"/></div></div><div class="padding-small"></div><p class="paragraph-5">January 10, 2024</p><a href="/post/the-butcherbox-growth-story-how-to-make-early-adopters-your-secret-weapon-with-juan-camilo-meisel" class="article_link w-inline-block"><h3 class="heading-style-h6 margin-top-16">The ButcherBox Growth Story: How to Make Early Adopters Your Secret Weapon with Juan Camilo Meisel</h3></a></div><div data-w-id="84cb86c8-61a6-8384-acdb-557e8cb34c67" style="-webkit-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-moz-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-ms-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);opacity:0" role="listitem" class="post_item w-dyn-item"><div class="ratio-box"><div style="background-image:url(&quot;https://cdn.prod.website-files.com/656a15df543c506bb0d728f9/6594a42cc7221bf0ed2273dd_DSC02149.jpg&quot;)" class="img-container-2"><img src="https://cdn.prod.website-files.com/656a15df543c506bb0d728f1/657bde77d81ab846600ce909_Play%20Button.png" loading="lazy" alt="Play button" class="image-21"/></div></div><div class="padding-small"></div><p class="paragraph-5">January 3, 2024</p><a href="/post/from-mocktails-to-millions-how-elizabeth-gascoigne-built-a-cult-brand-no-one-saw-coming" class="article_link w-inline-block"><h3 class="heading-style-h6 margin-top-16">From Mocktails to Millions: How Elizabeth Gascoigne Built a Cult Brand No One Saw Coming</h3></a></div><div data-w-id="84cb86c8-61a6-8384-acdb-557e8cb34c67" style="-webkit-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-moz-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-ms-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);opacity:0" role="listitem" class="post_item w-dyn-item"><div class="ratio-box"><div style="background-image:url(&quot;https://cdn.prod.website-files.com/656a15df543c506bb0d728f9/65824d6a2739452b56b6508b_960x0.webp&quot;)" class="img-container-2"><img src="https://cdn.prod.website-files.com/656a15df543c506bb0d728f1/657bde77d81ab846600ce909_Play%20Button.png" loading="lazy" alt="Play button" class="image-21"/></div></div><div class="padding-small"></div><p class="paragraph-5">December 20, 2023</p><a href="/post/the-grassroots-strategy-behind-outdoor-voices-loyal-fanbase-with-ty-haney" class="article_link w-inline-block"><h3 class="heading-style-h6 margin-top-16">The Grassroots Strategy Behind Outdoor Voices&#x27; Loyal Fanbase, with Ty Haney</h3></a></div><div data-w-id="84cb86c8-61a6-8384-acdb-557e8cb34c67" style="-webkit-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-moz-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-ms-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);opacity:0" role="listitem" class="post_item w-dyn-item"><div class="ratio-box"><div style="background-image:url(&quot;https://cdn.prod.website-files.com/656a15df543c506bb0d728f9/65962ba3b810b11ff8a203e5_65793b36f0e04ebc87b38236_Screenshot%202023-12-12%20at%209.03.37%20PM.png&quot;)" class="img-container-2"><img src="https://cdn.prod.website-files.com/656a15df543c506bb0d728f1/657bde77d81ab846600ce909_Play%20Button.png" loading="lazy" alt="Play button" class="image-21"/></div></div><div class="padding-small"></div><p class="paragraph-5">December 13, 2023</p><a href="/post/mastering-the-art-of-value-add-newsletters-9-questions-with-tyler-denk-co-founder-ceo-of-beehiiv" class="article_link w-inline-block"><h3 class="heading-style-h6 margin-top-16">Mastering The Art of Value-Add Newsletters,  9 Questions with Tyler Denk, Co-Founder/CEO of beehiiv</h3></a></div><div data-w-id="84cb86c8-61a6-8384-acdb-557e8cb34c67" style="-webkit-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-moz-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-ms-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);opacity:0" role="listitem" class="post_item w-dyn-item"><div class="ratio-box"><div style="background-image:url(&quot;https://cdn.prod.website-files.com/656a15df543c506bb0d728f9/65962b65fa5455adcc805c4d_656fd87422ae05f2573c1057_64baea875adc5f001951b5eb.webp&quot;)" class="img-container-2"><img src="https://cdn.prod.website-files.com/656a15df543c506bb0d728f1/657bde77d81ab846600ce909_Play%20Button.png" loading="lazy" alt="Play button" class="image-21"/></div></div><div class="padding-small"></div><p class="paragraph-5">December 6, 2023</p><a href="/post/andrew-yeungs-10-tips-for-hosting-branded-events-that-dont-suck" class="article_link w-inline-block"><h3 class="heading-style-h6 margin-top-16">
257Andrew Yeung’s 10 Tips For Hosting Branded Events That Don’t Suck</h3></a></div><div data-w-id="84cb86c8-61a6-8384-acdb-557e8cb34c67" style="-webkit-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-moz-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-ms-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);opacity:0" role="listitem" class="post_item w-dyn-item"><div class="ratio-box"><div style="background-image:url(&quot;https://cdn.prod.website-files.com/656a15df543c506bb0d728f9/65962b0aa360fb95db64adb6_656684627db334699b3c39a9_Screenshot%202023-11-28%20at%204.22.39%20PM.png&quot;)" class="img-container-2"><img src="https://cdn.prod.website-files.com/656a15df543c506bb0d728f1/657bde77d81ab846600ce909_Play%20Button.png" loading="lazy" alt="Play button" class="image-21"/></div></div><div class="padding-small"></div><p class="paragraph-5">November 29, 2023</p><a href="/post/inside-the-mind-of-monica-rojas-a-deep-dive-q-a-with-a-prominent-head-of-community" class="article_link w-inline-block"><h3 class="heading-style-h6 margin-top-16">Inside the Mind of Monica Rojas: A Deep Dive Q+A with a Prominent Head of Community</h3></a></div><div data-w-id="84cb86c8-61a6-8384-acdb-557e8cb34c67" style="-webkit-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-moz-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-ms-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);opacity:0" role="listitem" class="post_item w-dyn-item"><div class="ratio-box"><div style="background-image:url(&quot;https://cdn.prod.website-files.com/656a15df543c506bb0d728f9/65962ab5a8025015b1e7fc36_655d5fc180fcd4105050e33f_natalie-barbu.jpg&quot;)" class="img-container-2"><img src="https://cdn.prod.website-files.com/656a15df543c506bb0d728f1/657bde77d81ab846600ce909_Play%20Button.png" loading="lazy" alt="Play button" class="image-21"/></div></div><div class="padding-small"></div><p class="paragraph-5">November 22, 2023</p><a href="/post/natalie-barbus-blueprint-for-leading-successful-campaigns-with-creators-and-influencers" class="article_link w-inline-block"><h3 class="heading-style-h6 margin-top-16">Natalie Barbu&#x27;s Blueprint For Leading Successful Campaigns With Creators and Influencers</h3></a></div><div data-w-id="84cb86c8-61a6-8384-acdb-557e8cb34c67" style="-webkit-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-moz-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-ms-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);opacity:0" role="listitem" class="post_item w-dyn-item"><div class="ratio-box"><div style="background-image:url(&quot;https://cdn.prod.website-files.com/656a15df543c506bb0d728f9/656a15df543c506bb0d72ba4_jakub-dziubak-XtUd5SiX464-unsplash.jpg&quot;)" class="img-container-2"><img src="https://cdn.prod.website-files.com/656a15df543c506bb0d728f1/657bde77d81ab846600ce909_Play%20Button.png" loading="lazy" alt="Play button" class="image-21"/></div></div><div class="padding-small"></div><p class="paragraph-5">November 15, 2023</p><a href="/post/brewing-data-into-loyalty-a-starbucks-vs-dunkin-data-strategy-roast-with-andrew-smith-ceo-at-swapt" class="article_link w-inline-block"><h3 class="heading-style-h6 margin-top-16">Brewing Data into Loyalty: A Starbucks vs. Dunkin&#x27; Data Strategy Roast with Andrew Smith, CEO at Swapt</h3></a></div><div data-w-id="84cb86c8-61a6-8384-acdb-557e8cb34c67" style="-webkit-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-moz-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-ms-transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);transform:translate3d(0, 50px, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);opacity:0" role="listitem" class="post_item w-dyn-item"><div class="ratio-box"><div style="background-image:url(&quot;https://cdn.prod.website-files.com/656a15df543c506bb0d728f9/656a15df543c506bb0d72b9e_Brandon-Amoroso-electrIQ-960x600.webp&quot;)" class="img-container-2"><img src="https://cdn.prod.website-files.com/656a15df543c506bb0d728f1/657bde77d81ab846600ce909_Play%20Button.png" loading="lazy" alt="Play button" class="image-21"/></div></div><div class="padding-small"></div><p class="paragraph-5">November 8, 2023</p><a href="/post/repurchase-rate-should-be-your-true-north-star-with-brandon-amoroso-founder-at-electriq-and-co-fou
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as we delve into the world of building a brand and explore the depths of brand loyalty</p></div></div><div class="padding-medium"></div><div class="magnetic_post_area"><div fs-cmsload-element="list" data-w-id="da76ddd8-9d87-a2cb-421a-6c6d0ef8f640" style="opacity:0" class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="collection-item-7 w-dyn-item"><div class="link-block-14"><div class="w-row"><div class="w-col w-col-5"><div class="ratio-box _16-9"><div class="content-block with-image"><div style="background-image:url(&quot;https://cdn.prod.website-files.com/656a15df543c506bb0d728f9/657c4fd78e952695eb889061_6525ef39a7941a9c14adba03_Alex%2520Stark%2520Thumbnail%2520(1).png&quot;)" class="img-container-2"><img src="https://cdn.prod.website-files.com/656a15df543c506bb0d728f1/657bde77d81ab846600ce909_Play%20Button.png" loading="lazy" alt="Play button" class="image-23"/></div><h3>16:9 Aspect Ratio</h3><p>padding-top: 56.25%;</p></div></div></div><div class="w-col w-col-7"><div class="text-size-small light w-dyn-bind-empty"></div><div class="spacer-10px"></div><a href="/magnetic-podcast-episodes-full-videos/the-spiderweb-effect-from-zero-to-200k-followers-w-alex-stark-co-founder-and-cmo-of-ogee-c9a6d" class="article_link w-inline-block"><h4 class="heading-style-h6 light heading-style-h5">The Spiderweb Effect: From Zero to 200K Followers w Alex Stark, Co-Founder and CMO of Ogee</h4></a><div class="spacer-25px"></div><div class="text-size-medium light">Company&#x27;s rarely see the growth that Ogee, a beauty brand, saw in its first six months.</div><div class="spacer-25px"></div><div class="text-size-small light">Watch Now</div></div></div></div></div><div role="listitem" class="collection-item-7 w-dyn-item"><div class="link-block-14"><div class="w-row"><div class="w-col w-col-5"><div class="ratio-box _16-9"><div class="content-block with-image"><div style="background-image:url(&quot;https://cdn.prod.website-files.com/656a15df543c506bb0d728f9/657c4fd72895e880f0c65c0f_651dffc70c43865b9b24f2a1_Brandon%2520Snower%2520Thumbnail.png&quot;)" class="img-container-2"><img src="https://cdn.prod.website-files.com/656a15df543c506bb0d728f1/657bde77d81ab846600ce909_Play%20Button.png" loading="lazy" alt="Play button" class="image-23"/></div><h3>16:9 Aspect Ratio</h3><p>padding-top: 56.25%;</p></div></div></div><div class="w-col w-col-7"><div class="text-size-small light">October 4, 2023</div><div class="spacer-10px"></div><a href="/magnetic-podcast-episodes-full-videos/the-trifecta-of-a-successful-brand-with-brandon-snower-of-le-alfre-a0b85" class="article_link w-inline-block"><h4 class="heading-style-h6 light heading-style-h5">The Trifecta of a Successful Brand, with Brandon Snower of Le Alfré</h4></a><div class="spacer-25px"></div><div class="text-size-medium light">To truly stand out, you need a blend of magic, logic, and strategy.‍</div><div class="spacer-25px"></div><div class="text-size-small light">Watch Now</div></div></div></div></div><div role="listitem" class="collection-item-7 w-dyn-item"><div class="link-block-14"><div class="w-row"><div class="w-col w-col-5"><div class="ratio-box _16-9"><div class="content-block with-image"><div style="background-image:url(&quot;https://cdn.prod.website-files.com/656a15df543c506bb0d728f9/657c4fd7420947f8027e034d_65413ce7446b700ee94e07c1_Jacklyn%2520Alston%2520Thumbnail%2520(1).png&quot;)" class="img-container-2"><img src="https://cdn.prod.website-files.com/656a15df543c506bb0d728f1/657bde77d81ab846600ce909_Play%20Button.png" loading="lazy" alt="Play button" class="image-23"/></div><h3>16:9 Aspect Ratio</h3><p>padding-top: 56.25%;</p></div></div></div><div class="w-col w-col-7"><div class="text-size-small light">November 1, 2023</div><div class="spacer-10px"></div><a href="/magnetic-podcast-episodes-full-videos/the-art-of-crafting-brands-that-last-a-century-with-haggars-jacklyn-alston-23a05" class="article_link w-inline-block"><h4 class="heading-style-h6 light heading-style-h5">The Art of Crafting Brands That Last a Century, with Haggar’s Jacklyn Alston</h4></a>
257<div class="spacer-25px"></div><div class="text-size-medium light">Branding isn&#x27;t just about catchy taglines or visually appealing logos. 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290</svg></div></div><div fs-cc="interaction" class="fs-cc-manager_trigger"></div></div><div fs-cc-scroll="disable" fs-cc="preferences" class="fs-cc-prefs_component w-form"><form id="cookie-preferences" name="wf-form-Cookie-Preferences" data-name="Cookie Preferences" method="get" class="fs-cc-prefs_form" data-wf-page-id="656a15df543c506bb0d72954" data-wf-element-id="88ee651b-8559-5376-45ee-c6acd4a76830"><div fs-cc="close" class="fs-cc-prefs_close"><div class="fs-cc-prefs_close-icon w-embed"><svg fill="currentColor" aria-hidden="true" focusable="false" viewBox="0 0 16 16">
291	<path d="M9.414 8l4.293-4.293-1.414-1.414L8 6.586 3.707 2.293 2.293 3.707 6.586 8l-4.293 4.293 1.414 1.414L8 9.414l4.293 4.293 1.414-1.414L9.414 8z"></path>
292</svg></div></div><div class="fs-cc-prefs_content"><div class="fs-cc-prefs_space-small"><div class="fs-cc-prefs_title">Privacy Preference Center</div></div><div class="fs-cc-prefs_space-small"><div class="fs-cc-prefs_text">
292When you visit websites, they may store or retrieve data in your browser. This storage is often necessary for the basic functionality of the website. The storage may be used for marketing, analytics, and personalization of the site, such as storing your preferences. Privacy is important to us, so you have the option of disabling certain types of storage that may not be necessary for the basic functioning of the website. Blocking categories may impact your experience on the website.</div></div><div class="fs-cc-prefs_space-medium"><a fs-cc="deny" href="#" class="fs-cc-prefs_button fs-cc-button-alt w-button">Reject all cookies</a><a fs-cc="allow" href="#" class="fs-cc-prefs_button w-button">Allow all cookies</a></div><div class="fs-cc-prefs_space-small"><div class="fs-cc-prefs_title">Manage Consent Preferences by Category</div></div><div class="fs-cc-prefs_option"><div class="fs-cc-prefs_toggle-wrapper"><div class="fs-cc-prefs_label">Essential</div><div class="fs-cc-prefs_text"><strong>Always Active</strong></div></div><div class="fs-cc-prefs_text">These items are required to enable basic website functionality.</div></div><div class="fs-cc-prefs_option"><div class="fs-cc-prefs_toggle-wrapper"><div class="fs-cc-prefs_label">Marketing</div><label class="w-checkbox fs-cc-prefs_checkbox-field"><input type="checkbox" id="marketing-2" name="marketing-2" data-name="Marketing 2" fs-cc-checkbox="marketing" class="w-checkbox-input fs-cc-prefs_checkbox"/><span for="marketing-2" class="fs-cc-prefs_checkbox-label w-form-label">Essential</span><div class="fs-cc-prefs_toggle"></div></label></div><div class="fs-cc-prefs_text">These items are used to deliver advertising that is more relevant to you and your interests. They may also be used to limit the number of times you see an advertisement and measure the effectiveness of advertising campaigns. Advertising networks usually place them with the website operator’s permission.</div></div><div class="fs-cc-prefs_option"><div class="fs-cc-prefs_toggle-wrapper"><div class="fs-cc-prefs_label">Personalization</div><label class="w-checkbox fs-cc-prefs_checkbox-field"><input type="checkbox" id="personalization-2" name="personalization-2" data-name="Personalization 2" fs-cc-checkbox="personalization" class="w-checkbox-input fs-cc-prefs_checkbox"/><span for="personalization-2" class="fs-cc-prefs_checkbox-label w-form-label">Essential</span><div class="fs-cc-prefs_toggle"></div></label></div><div class="fs-cc-prefs_text">These items allow the website to remember choices you make (such as your user name, language, or the region you are in) and provide enhanced, more personal features. For example, a website may provide you with local weather reports or traffic news by storing data about your current location.</div></div><div class="fs-cc-prefs_option"><div class="fs-cc-prefs_toggle-wrapper"><div class="fs-cc-prefs_label">Analytics</div><label class="w-checkbox fs-cc-prefs_checkbox-field"><input type="checkbox" id="analytics-2" name="analytics-2" data-name="Analytics 2" fs-cc-checkbox="analytics" class="w-checkbox-input fs-cc-prefs_checkbox"/><span for="analytics-2" class="fs-cc-prefs_checkbox-label w-form-label">Essential</span><div class="fs-cc-prefs_toggle"></div></label></div><div class="fs-cc-prefs_text">These items help the website operator understand how its website performs, how visitors interact with the site, and whether there may be technical issues. This storage type usually doesn’t collect information that identifies a visitor.</div></div><div class="fs-cc-prefs_buttons-wrapper"><a fs-cc="submit" href="#" class="fs-cc-prefs_button w-button">Confirm my preferences and close</a></div><input type="submit" data-wait="Please wait..." class="fs-cc-prefs_submit-hide w-button" value="Submit"/><div class="w-embed"><style>
293/* smooth scrolling on iOS devices */
294.fs-cc-prefs_content{-webkit-overflow-scrolling: touch}
295</style></div></div></form><div class="w-form-done"></div><div class="w-form-fail"></div><div fs-cc="close" class="fs-cc-prefs_overlay"></div><div fs-cc="interaction" class="fs-cc-prefs_trigger"></div></div></div></div>
295<script src="https://d3e54v103j8qbb.cloudfront.net/js/jquery-3.5.1.min.dc5e7f18c8.js?site=656a15df543c506bb0d728f1" type="text/javascript" integrity="sha256-9/aliU8dGd2tb6OSsuzixeV4y/faTqgFtohetphbbj0=" crossorigin="anonymous"></script>
295<script src="https://cdn.prod.website-files.com/656a15df543c506bb0d728f1/js/webflow.schunk.4a394eb5af8156f2.js" type="text/javascript"></script>
295<script src="https://cdn.prod.website-files.com/656a15df543c506bb0d728f1/js/webflow.schunk.12eb079427f480bb.js" type="text/javascript"></script>
295<script src="https://cdn.prod.website-files.com/656a15df543c506bb0d728f1/js/webflow.0375694f.5ce91bada932f5be.js" type="text/javascript"></script>
295<!-- Google Tag Manager (noscript) -->
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295
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301<script type="text/javascript" id="hs-script-loader" async defer src="//js.hs-scripts.com/23521734.js">
302</script>
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304<!-- Start of Navigation Colour Change -->
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305 
306<script>
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308	var setWaypoints = function() {
309
310		// white background
311		$('.waypoint__black').waypoint(function(direction) { 
312			if(direction == 'down') {
313      	$('.emblem').addClass('now--black');
314        $('.wordmark').addClass('now--black');
315        $('.top-bar-hm10').addClass('now--black');
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320        $('.navButton').addClass('now--black');
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329        $('.navButton').removeClass('now--black');
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340        $('.bottom-bar-hm10').removeClass('now--black');
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342        $('.nav_secondary').removeClass('button-background-secondary');
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349        $('.navigation_link').addClass('now--black');
350        $('.nav_primary').addClass('button-background-primary');
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401  $("[words-rotate-in]").each(function (index) {
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408  $("[words-slide-from-right]").each(function (index) {
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Line numbers count LF bytes from the start of the resource, as the search results do. Vendor segments are library code the classifier recognised; they are stored but not indexed. Bytes are shown as Latin1 characters, one per byte.