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1<title>Genuin | Generative Video Experience Infrastructure</title><meta name="description" content="Genuin is a white-label social video platform that embeds directly into your site or app to build brand-owned communities. Drive engagement, loyalty, and revenue with personalized, shoppable vertical video in and across your owned channels."/><meta name="robots" content="index, follow"/><meta name="googlebot" content="index, follow"/><meta property="og:title" content="Genuin | Generative Video Experience Infrastructure"/><meta property="og:description" content="Genuin is a white-label social video platform that embeds directly into your site or app to build brand-owned communities. Drive engagement, loyalty, and revenue with personalized, shoppable vertical video in and across your owned channels."/><meta property="og:site_name" content="Genuin"/><meta property="og:image" content="https://media.begenuin.com/webapp_assets/v4/meta_image.png"/><meta property="og:image:width" content="1200"/><meta property="og:image:height" content="630"/><meta property="og:image:alt" content="Genuin Preview"/><meta property="og:type" content="website"/><meta name="twitter:card" content="summary_large_image"/><meta name="twitter:title" content="Genuin | Generative Video Experience Infrastructure"/><meta name="twitter:description" content="Genuin is a white-label social video platform that embeds directly into your site or app to build brand-owned communities. Drive engagement, loyalty, and revenue with personalized, shoppable vertical video in and across your owned channels."/><meta name="twitter:image" content="https://media.begenuin.com/webapp_assets/v4/meta_image.png"/><link rel="icon" href="/favicon.ico" type="image/x-icon" sizes="32x32"/>
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1</head><body class="__variable_f367f3 antialiased text-primary-gray-900"><div hidden=""><!--$--><!--/$--></div><div class="font-[family-name:var(--font-inter)]"><main class="min-h-screen w-full bg-primary-50"><header class="sticky top-0 z-50 w-full"><div class="flex h-16 items-center gap-9 bg-primary-50/90 px-5 backdrop-blur-sm min-[1025px]:px-6"><div class="flex items-center gap-2 min-[1025px]:hidden"><a aria-label="Genuin home" class="flex shrink-0 items-center" href="/"><img alt="Genuin" loading="lazy" width="36" height="36" decoding="async" data-nimg="1" class="size-9" style="color:transparent" src="/_next/static/media/genuinIcon.f461cdcc.svg"/></a><button data-slot="sheet-trigger" class="gap-2 transition-all disabled:pointer-events-none disabled:opacity-50 [&amp;_svg]:pointer-events-none [&amp;_svg:not([class*=&#x27;size-&#x27;])]:size-4 [&amp;_svg]:shrink-0 outline-none focus-visible:border-ring focus-visible:ring-ring/50 focus-visible:ring-[3px] aria-invalid:ring-destructive/20 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1<a data-trail="" class="flex-1 rounded-lg py-1 text-[14px] leading-[20px] transition-colors font-medium text-secondary-gray-900 hover:text-primary" href="/developers/browse-by-products/monetize">Monetize</a></div><div class="flex flex-col gap-1"><div class="flex w-full flex-col gap-1"><div class="flex w-full items-center gap-1.5 pr-3" style="padding-left:24px"><button type="button" aria-label="Expand" class="relative flex shrink-0 items-center justify-center hover:text-primary before:absolute before:-inset-2 before:content-[&#x27;&#x27;]"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-chevron-right size-4 shrink-0 text-secondary-gray-500 transition-transform" aria-hidden="true"><path d="m9 18 6-6-6-6"></path></svg></button><a class="flex-1 rounded-lg py-1 text-[14px] leading-[20px] transition-colors font-medium text-secondary-gray-900 hover:text-primary" href="/developers/browse-by-products/monetize#programmatic">Programmatic</a></div></div><div class="flex w-full flex-col gap-1"><div class="flex w-full items-center gap-1.5 pr-3" style="padding-left:24px"><button type="button" aria-label="Collapse" class="relative flex shrink-0 items-center justify-center hover:text-primary before:absolute before:-inset-2 before:content-[&#x27;&#x27;]"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-chevron-right size-4 shrink-0 text-secondary-gray-500 transition-transform rotate-90" aria-hidden="true"><path d="m9 18 6-6-6-6"></path></svg></button><a class="flex-1 rounded-lg py-1 text-[14px] leading-[20px] transition-colors font-medium text-secondary-gray-900 hover:text-primary" href="/developers/browse-by-products/monetize#sponsorship">Sponsorship</a></div><div class="flex flex-col gap-0"><a style="padding-left:46px" class="flex items-center rounded-lg py-1 pr-3 text-[14px] transition-colors break-words leading-[18px] font-medium hover:text-primary text-secondary-gray-700" href="/developers/browse-by-products/monetize/sponsorship-proposal-rectification">Proposal Rectification</a><a style="padding-left:46px" class="flex items-center rounded-lg py-1 pr-3 text-[14px] transition-colors break-words leading-[18px] font-medium hover:text-primary text-secondary-gray-700" href="/developers/browse-by-products/monetize/sponsorship-proposal-targeting">Proposal Targeting</a><a style="padding-left:46px" class="flex items-center rounded-lg py-1 pr-3 text-[14px] transition-colors break-words leading-[18px] font-medium hover:text-primary text-secondary-gray-700" href="/developers/browse-by-products/monetize/what-are-the-different-ways-to-monetize-my-network">Monetize Your Network</a><a style="padding-left:46px" class="flex items-center rounded-lg py-1 pr-3 text-[14px] transition-colors break-words leading-[18px] font-medium hover:text-primary text-secondary-gray-700" href="/developers/browse-by-products/monetize/how-a-brand-can-get-started-with-sponsorships-in-brand-control-center">Get Started with Sponsorships</a><a style="padding-left:46px" class="flex items-center rounded-lg py-1 pr-3 text-[14px] transition-colors break-words leading-[18px] font-medium hover:text-primary text-secondary-gray-700" href="/developers/browse-by-products/monetize/how-do-i-create-a-sponsorship-campaign-in-the-brand-control-center">Create a Campaign</a><a aria-current="page" style="padding-left:46px" class="flex items-center rounded-lg py-1 pr-3 text-[14px] transition-colors break-words leading-[18px] font-bold text-primary" href="/developers/browse-by-products/monetize/how-do-sponsored-posts-and-takeovers-work-in-placements">Sponsored Posts &amp; Takeovers</a><a style="padding-left:46px" class="flex items-center rounded-lg py-1 pr-3 text-[14px] transition-colors break-words leading-[18px] font-medium hover:text-primary text-secondary-gray-700" href="/developers/browse-by-products/monetize/how-do-i-manage-and-track-sponsorship-campaigns-in-the-brand-control-center">Manage &amp; Track Campaigns</a><a style="padding-left:46px" class="flex items-center rounded-lg py-1 pr-3 text-[14px] transition-colors break-words leading-[18px] font-medium hover:text-primary text-secondary-gray-700" href="/developers/browse-by-products/monetize/how-will-a-brand-manage-community-sponsorships-to-generate-revenue-and-add-more-value-to-members">Community Sponsorships</a><a style="padding-left:46px" class="flex items-center rounded-lg py-1 pr-3 text-[14px] transition-colors break-words leading-[18px] font-medium hover:text-primary text-secondary-gray-700" href="/developers/browse-by-products/monetize/how-can-a-brand-offer-community-sponsorship-opportunities-to-brand-partners">Offer Partners Sponsorships</a><a style="padding-left:46px" class="flex items-center rounded-lg py-1 pr-3 text-[14px] transition-colors break-words leading-[18px] font-medium hover:text-primary text-secondary-gray-700" href="/developers/browse-by-products/monetize/how-can-a-brand-offer-and-monetize-exclusive-top-positions-or-featured-spots-within-communities-and-groups">Featured Spots &amp; Top Positions</a><a style="padding-left:46px" class="flex items-center rounded-lg py-1 pr-3 text-[14px] transition-colors break-words leading-[18px] font-medium hover:text-primary text-secondary-gray-700" href="/developers/browse-by-products/monetize/how-can-a-brand-monetize-category-and-topic-level-takeovers-across-communities">Category &amp; Topic Takeovers</a><a style="padding-left:46px" class="flex items-center rounded-lg py-1 pr-3 text-[14px] transition-colors break-words leading-[18px] font-medium hover:text-primary text-secondary-gray-700" href="/developers/browse-by-products/monetize/what-is-an-exclusive-day-pass-and-how-can-it-be-used-to-monetize-access-to-special-events">Exclusive Day Pass</a><a style="padding-left:46px" class="flex items-center rounded-lg py-1 pr-3 text-[14px] transition-colors break-words leading-[18px] font-medium hover:text-primary text-secondary-gray-700" href="/developers/browse-by-products/monetize/how-can-i-get-up-and-running-quickly-with-monetize">Quick Start with Monetize</a><a style="padding-left:46px" class="flex items-center rounded-lg py-1 pr-3 text-[14px] transition-colors break-words leading-[18px] font-medium hover:text-primary text-secondary-gray-700" href="/developers/browse-by-products/monetize/how-to-set-up-and-maximize-earning-opportunities">Maximize Earnings</a><a style="padding-left:46px" class="flex items-center rounded-lg py-1 pr-3 text-[14px] transition-colors break-words leading-[18px] font-medium hover:text-primary text-secondary-gray-700" href="/developers/browse-by-products/monetize/how-can-you-start-distributing-your-brand-communities-across-the-network-while-controlling-placement-and-setting-payouts">Distribution &amp; Payouts</a></div></div><div class="flex w-full flex-col gap-1"><div class="flex w-full items-center gap-1.5 pr-3" style="padding-left:24px"><button type="button" aria-label="Expand" class="relative flex shrink-0 items-center justify-center hover:text-primary before:absolute before:-inset-2 before:content-[&#x27;&#x27;]"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-chevron-right size-4 shrink-0 text-secondary-gray-500 transition-transform" aria-hidden="true"><path d="m9 18 6-6-6-6"></path></svg></button><a class="flex-1 rounded-lg py-1 text-[14px] leading-[20px] transition-colors font-medium text-secondary-gray-900 hover:text-primary" href="/developers/browse-by-products/monetize#paid-access">Paid Access</a></div></div></div></div><div class="flex w-full flex-col gap-1"><div class="flex w-full items-center gap-1.5 pr-3" style="padding-left:12px"><button type="button" aria-label="Expand" class="relative flex shrink-0 items-center justify-center hover:text-primary before:absolute before:-inset-2 before:content-[&#x27;&#x27;]"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-chevron-right size-4 shrink-0 text-secondary-gray-500 transition-transform" aria-hidden="true"><path d="m9 18 6-6-6-6"></path></svg></button><a class="flex-1 rounded-lg py-1 text-[14px] leading-[20px] transition-colors font-medium text-secondary-gray-900 hover:text-primary" href="/developers/browse-by-products/control
1s">Controls</a></div></div><div class="flex w-full flex-col gap-1"><div class="flex w-full items-center gap-1.5 pr-3" style="padding-left:12px"><button type="button" aria-label="Expand" class="relative flex shrink-0 items-center justify-center hover:text-primary before:absolute before:-inset-2 before:content-[&#x27;&#x27;]"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-chevron-right size-4 shrink-0 text-secondary-gray-500 transition-transform" aria-hidden="true"><path d="m9 18 6-6-6-6"></path></svg></button><a class="flex-1 rounded-lg py-1 text-[14px] leading-[20px] transition-colors font-medium text-secondary-gray-900 hover:text-primary" href="/developers/browse-by-products/studio">Studio</a></div></div><div class="flex w-full flex-col gap-1"><div class="flex w-full items-center gap-1.5 pr-3" style="padding-left:12px"><button type="button" aria-label="Expand" class="relative flex shrink-0 items-center justify-center hover:text-primary before:absolute before:-inset-2 before:content-[&#x27;&#x27;]"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-chevron-right size-4 shrink-0 text-secondary-gray-500 transition-transform" aria-hidden="true"><path d="m9 18 6-6-6-6"></path></svg></button><a class="flex-1 rounded-lg py-1 text-[14px] leading-[20px] transition-colors font-medium text-secondary-gray-900 hover:text-primary" href="/developers/browse-by-products/network">Network</a></div></div><div class="flex w-full flex-col gap-1"><div class="flex w-full items-center gap-1.5 pr-3" style="padding-left:12px"><button type="button" aria-label="Expand" class="relative flex shrink-0 items-center justify-center hover:text-primary before:absolute before:-inset-2 before:content-[&#x27;&#x27;]"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-chevron-right size-4 shrink-0 text-secondary-gray-500 transition-transform" aria-hidden="true"><path d="m9 18 6-6-6-6"></path></svg></button><a class="flex-1 rounded-lg py-1 text-[14px] leading-[20px] transition-colors font-medium text-secondary-gray-900 hover:text-primary" href="/developers/browse-by-products/octo">Octo</a></div></div></div></div></nav></div></aside><div class="mx-auto flex w-full min-w-0 flex-col min-[1025px]:pb-[138px] max-w-[1240px]"><div class="w-full px-6 py-10 min-[1025px]:px-[94px]"><nav aria-label="Breadcrumb" class="text-[16px] font-medium leading-[22px] text-secondary-gray-700 mb-6"><a class="transition-colors hover:text-primary" href="/developers">Home</a><span class="text-neutral-gray-400"> / </span><a class="transition-colors hover:text-primary" href="/developers/browse-by-products">Browse By Products</a><span class="text-neutral-gray-400"> / </span><a class="transition-colors hover:text-primary" href="/developers/browse-by-products/monetize">Monetize</a></nav><div class="grid grid-cols-1 gap-10 xl:grid-cols-[minmax(0,1fr)_240px]"><div class="flex min-w-0 flex-col gap-6"><div class="mdx-content prose prose-blue max-w-[60rem] dark:prose-invert"><div class=""><h1 class="text-headline-1-semi mt-10 mb-4 scroll-mt-24 first:mt-0"><strong class="font-bold">How do sponsored posts and takeovers work in placements?</strong></h1><p class="text-body-0-med mt-0 mb-4"><strong class="font-bold"></strong></p><ul class="list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [&amp;_ul]:list-[circle] [&amp;_ul]:mb-0 [&amp;_ul]:mt-2 [&amp;_ol]:mb-0 [&amp;_ol]:mt-2"><li><strong class="font-bold">Showing Placement and Format:</strong> Detailing precisely <strong class="font-bold"><em class="italic">where</em> </strong>and <strong class="font-bold"><em class="italic">how</em> </strong>a brand&#x27;s sponsored content will be displayed.</li><li><strong class="font-bold">Differentiating Sponsorship Types:</strong> Explaining the different behaviors of a <strong class="font-bold">Sponsored Post</strong> versus a <strong class="font-bold">Sponsored Takeover</strong>, enabling brands to select the optimal format for their objectives (awareness, consideration, or high-impact campaigns).</li><li><strong class="font-bold">Explaining Prioritization:</strong> Clarifying the system&#x27;s selection process when <strong class="font-bold">multiple active sponsorships</strong> are competing for visibility, which ensures that pricing (CPM) and budgeting decisions accurately reflect expected priority.</li><li><strong class="font-bold">Minimizing Confusion:</strong> Reducing questions about why a live campaign is not visible by addressing potential issues related to placement, environment, or state.</li></ul><p class="text-body-0-med mt-0 mb-4"></p><h2 id="guide-configuring-sponsored-content-delivery" class="text-headline-4-semi mt-10 mb-3 first:mt-0 scroll-mt-[120px]"><strong class="font-bold">Guide - Configuring Sponsored Content Delivery</strong></h2><h3 id="1-sponsored-post-in-feed-delivery" class="text-headline-4 mt-8 mb-3 first:mt-0 scroll-mt-[120px]"><strong class="font-bold">1. Sponsored Post (In-Feed Delivery)</strong></h3><ul class="list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [&amp;_ul]:list-[circle] [&amp;_ul]:mb-0 [&amp;_ul]:mt-2 [&amp;_ol]:mb-0 [&amp;_ol]:mt-2"><li>In feed placements, selected posts are showcased as <strong class="font-bold">sponsored content</strong>.</li><li>Currently, there is no strict limit on the number of posts included in a sponsorship during this initial phase.</li></ul><figure class="w-fit my-6"><div class="relative w-full flex justify-center"><button type="button" aria-label="Zoom image: 1" class="group relative block cursor-zoom-in outline-none focus-visible:ring-2 focus-visible:ring-primary focus-visible:ring-offset-2 w-full max-w-fit" aria-haspopup="dialog" aria-expanded="false" aria-controls="radix-«Rh1iuteterddb»" data-state="closed"><img alt="1" loading="lazy" width="0" height="0" decoding="async" data-nimg="1" class="w-full h-auto object-cover rounded-lg" style="color:transparent" sizes="100vw" srcSet="/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F9db9ebc89261df0b491ca933ea5fc3651b977fef-1108x166.jpg&amp;w=640&amp;q=75 640w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F9db9ebc89261df0b491ca933ea5fc3651b977fef-1108x166.jpg&amp;w=750&amp;q=75 750w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F9db9ebc89261df0b491ca933ea5fc3651b977fef-1108x166.jpg&amp;w=828&amp;q=75 828w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F9db9ebc89261df0b491ca933ea5fc3651b977fef-1108x166.jpg&amp;w=1080&amp;q=75 1080w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F9db9ebc89261df0b491ca933ea5fc3651b977fef-1108x166.jpg&amp;w=1200&amp;q=75 1200w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F9db9ebc89261df0b491ca933ea5fc3651b977fef-1108x166.jpg&amp;w=1920&amp;q=75 1920w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F9db9ebc89261df0b491ca933ea5fc3651b977fef-1108x166.jpg&amp;w=2048&amp;q=75 2048w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F9db9ebc89261df0b491ca933ea5fc3651b977fef-1108x166.jpg&amp;w=3840&amp;q=75 3840w" src="/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F9db9ebc89261df0b491ca933ea5fc3651b977fef-1108x166.jpg&amp;w=3840&amp;q=75"/><span aria-hidden="true" class="pointer-events-none absolute bottom-2 right-2 flex size-8 items-center justify-center rounded-full bg-black/55 text-white opacity-0 backdrop-blur-sm transition-opacity duration-200 group-hover:opacity-100"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-zoom-in size-4"><circle cx="11" cy="11" r="8"></circle><line x1="21" x2="16.65" y1="21" y2="16.65"></line><line x1="11" x2="11" y1="8" y2="14"></line>
1<line x1="8" x2="14" y1="11" y2="11"></line></svg></span></button></div></figure><p class="text-body-0-med mt-0 mb-4"></p><h3 id="2-sponsored-placements-and-takeovers-content-strategy" class="text-headline-4 mt-8 mb-3 first:mt-0 scroll-mt-[120px]"><strong class="font-bold">2. Sponsored Placements and Takeovers: Content Strategy</strong></h3><p class="text-body-0-med mt-0 mb-4"><strong class="font-bold">General Principle: </strong>Sponsored content is the primary focus of the placement.</p><p class="text-body-0-med mt-0 mb-4"><strong class="font-bold">Carousel Specifics: </strong>When a sponsorship is active, the <strong class="font-bold">entire carousel is dedicated to sponsored posts</strong> from that single sponsor.</p><p class="text-body-0-med mt-0 mb-4"><strong class="font-bold">Takeover Toggle: &quot;Allow other content after takeover&quot;</strong></p><ul class="list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [&amp;_ul]:list-[circle] [&amp;_ul]:mb-0 [&amp;_ul]:mt-2 [&amp;_ol]:mb-0 [&amp;_ol]:mt-2"><li><strong class="font-bold">ON:</strong> Sponsored content is displayed first, followed by a transition to organic (non-sponsored) content.</li><li><strong class="font-bold">OFF:</strong> Only the sponsored content from the takeover occupies the carousel for the duration of the takeover period.</li></ul><figure class="w-fit my-6"><div class="relative w-full flex justify-center"><button type="button" aria-label="Zoom image: 2" class="group relative block cursor-zoom-in outline-none focus-visible:ring-2 focus-visible:ring-primary focus-visible:ring-offset-2 w-full max-w-fit" aria-haspopup="dialog" aria-expanded="false" aria-controls="radix-«Rhtiuteterddb»" data-state="closed"><img alt="2" loading="lazy" width="0" height="0" decoding="async" data-nimg="1" class="w-full h-auto object-cover rounded-lg" style="color:transparent" sizes="100vw" srcSet="/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F2518966cb4c15fac3c1f18d31841703685dd583e-1930x878.jpg&amp;w=640&amp;q=75 640w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F2518966cb4c15fac3c1f18d31841703685dd583e-1930x878.jpg&amp;w=750&amp;q=75 750w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F2518966cb4c15fac3c1f18d31841703685dd583e-1930x878.jpg&amp;w=828&amp;q=75 828w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F2518966cb4c15fac3c1f18d31841703685dd583e-1930x878.jpg&amp;w=1080&amp;q=75 1080w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F2518966cb4c15fac3c1f18d31841703685dd583e-1930x878.jpg&amp;w=1200&amp;q=75 1200w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F2518966cb4c15fac3c1f18d31841703685dd583e-1930x878.jpg&amp;w=1920&amp;q=75 1920w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F2518966cb4c15fac3c1f18d31841703685dd583e-1930x878.jpg&amp;w=2048&amp;q=75 2048w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F2518966cb4c15fac3c1f18d31841703685dd583e-1930x878.jpg&amp;w=3840&amp;q=75 3840w" src="/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F2518966cb4c15fac3c1f18d31841703685dd583e-1930x878.jpg&amp;w=3840&amp;q=75"/><span aria-hidden="true" class="pointer-events-none absolute bottom-2 right-2 flex size-8 items-center justify-center rounded-full bg-black/55 text-white opacity-0 backdrop-blur-sm transition-opacity duration-200 group-hover:opacity-100"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-zoom-in size-4"><circle cx="11" cy="11" r="8"></circle><line x1="21" x2="16.65" y1="21" y2="16.65"></line><line x1="11" x2="11" y1="8" y2="14"></line><line x1="8" x2="14" y1="11" y2="11"></line></svg></span></button></div></figure><p class="text-body-0-med mt-0 mb-4"><strong class="font-bold">Conditions for Displaying Sponsored Posts or Takeovers</strong></p><p class="text-body-0-med mt-0 mb-4">Sponsored content (posts or takeovers) will only be delivered if <em class="italic">all</em> the following requirements are met:</p><ol class="list-none pl-8 mt-0 mb-4 text-body-0-med space-y-2 [counter-reset:item] [&amp;_ul]:mb-0 [&amp;_ul]:mt-2 [&amp;_ol]:mb-0 [&amp;_ol]:mt-2"><li class="pl-2 relative [counter-increment:item] before:content-[counter(item)] before:flex before:items-center before:justify-center before:absolute before:left-[-32px] before:top-0.5 before:w-6 before:h-6 before:text-body-2-bold before:bg-genuin-blue-100 before:text-primary before:rounded-full before:font-medium"><strong class="font-bold">Placement is Active:</strong> The specific placement must be currently enabled in the <strong class="font-bold">Ad Config</strong> settings.</li><li class="pl-2 relative [counter-increment:item] before:content-[counter(item)] before:flex before:items-center before:justify-center before:absolute before:left-[-32px] before:top-0.5 before:w-6 before:h-6 before:text-body-2-bold before:bg-genuin-blue-100 before:text-primary before:rounded-full before:font-medium"><strong class="font-bold">Placement is Targeted:</strong> The identical placement must be selected and configured within the sponsorship settings.</li><li class="pl-2 relative [counter-increment:item] before:content-[counter(item)] before:flex before:items-center before:justify-center before:absolute before:left-[-32px] before:top-0.5 before:w-6 before:h-6 before:text-body-2-bold before:bg-genuin-blue-100 before:text-primary before:rounded-full before:font-medium"><strong class="font-bold">Sponsorship is Live:</strong> The sponsorship must be in a <strong class="font-bold">Live</strong> status.</li><li class="pl-2 relative [counter-increment:item] before:content-[counter(item)] before:flex before:items-center before:justify-center before:absolute before:left-[-32px] before:top-0.5 before:w-6 before:h-6 before:text-body-2-bold before:bg-genuin-blue-100 before:text-primary before:rounded-full before:font-medium"><strong class="font-bold">Budget is Available:</strong> If a budget has been allocated, it must <strong class="font-bold">not</strong> be fully exhausted.</li></ol><p class="text-body-0-med mt-0 mb-4"></p><h3 id="3-placement-environment-logic" class="text-headline-4 mt-8 mb-3 first:mt-0 scroll-mt-[120px]"><strong class="font-bold">3. Placement &amp; Environment Logic</strong></h3><ul class="list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [&amp;_ul]:list-[circle] [&amp;_ul]:mb-0 [&amp;_ul]:mt-2 [&amp;_ol]:mb-0 [&amp;_ol]:mt-2"><li><strong class="font-bold">Placement and Embed Selection Independence:</strong></li><li>The selection of placements/embeds for <strong class="font-bold">Sponsorships</strong> is <strong class="font-bold">separate</strong> from the settings in <strong class="font-bold">Ad Config</strong>.</li></ul><figure class="w-fit my-6"><div class="relative w-full flex justify-center"><button type="button" aria-label="Zoom image: 3" class="group relative block cursor-zoom-in outline-none focus-visible:ring-2 focus-visible:ring-primary focus-visible:ring-offset-2 w-full max-w-fit" aria-haspopup="dialog" aria-expanded="false" aria-controls="radix-«Ripiuteterddb»" data-state="closed"><img alt="3" loading="lazy" width="0" height="0" decoding="async" data-nimg="1" class="w-full h-auto object-cover rounded-lg" style="color:transparent" sizes="100vw" srcSet="/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fd693bfe0ae2fe1983245a4e9976efe0687950831-1440x880.jpg&amp;w=640&amp;q=75 640w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fd693bfe0ae2fe1983245a4e9976efe0687950831-1440x880.jpg&amp;w=750&amp;q=75 750w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fd693bfe0ae2fe1983245a4e9976efe0687950831-1440x880.jpg&amp;w=828&amp;q=75 828w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fd693bfe0ae2fe1983245a4e9976efe0687950831-1440x880.jpg&amp;w=1080&amp;q=75 1080w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fd693bfe0ae2fe1983245a4e9976efe0687950831-1440x880.jpg&amp;w=1200&amp;q=75 1200w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fd693bfe0ae2fe1983245a4e9976efe0687950831-1440x880.jpg&amp;w=1920&amp;q=75 1920w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fd693bfe0ae2fe1983245a4e9976efe0687950831-1440x880.jpg&amp;w=2048&amp;q=75 2048w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fd693bfe0ae2fe1983245a4e9976efe0687950831-1440x880.jpg&amp;w=3840&amp;q=75 3840w" src="/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fd693bfe0ae2fe1983245a4e9976efe0687950831-1440x880.jpg&amp;w=3840&amp;q=75"/><span aria-hidden="true" class="pointer-events-none absolute bottom-2 right-2 flex size-8 items-center justify-center rounded-full bg-black/55 text-white opacity-0 backdrop-blur-sm transition-opacity duration-200 group-hover:opacity-100"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-zoom-in size-4"><circle cx="11" cy="11" r="8"></circle><line x1="21" x2="16.65" y1="21" y2="16.65"></line><line x1="11" x2="11" y1="8" y2="14"></line>
1<line x1="8" x2="14" y1="11" y2="11"></line></svg></span></button></div></figure><ul class="list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [&amp;_ul]:list-[circle] [&amp;_ul]:mb-0 [&amp;_ul]:mt-2 [&amp;_ol]:mb-0 [&amp;_ol]:mt-2"><li>This allows you to set up sponsorships even if the full <strong class="font-bold">Ad Config setup</strong> is pending.</li></ul><figure class="w-fit my-6"><div class="relative w-full flex justify-center"><button type="button" aria-label="Zoom image: 4" class="group relative block cursor-zoom-in outline-none focus-visible:ring-2 focus-visible:ring-primary focus-visible:ring-offset-2 w-full max-w-fit" aria-haspopup="dialog" aria-expanded="false" aria-controls="radix-«Rj1iuteterddb»" data-state="closed"><img alt="4" loading="lazy" width="0" height="0" decoding="async" data-nimg="1" class="w-full h-auto object-cover rounded-lg" style="color:transparent" sizes="100vw" srcSet="/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fe2187fdfd55f61f868439acc78dde50b41b0f490-1440x880.jpg&amp;w=640&amp;q=75 640w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fe2187fdfd55f61f868439acc78dde50b41b0f490-1440x880.jpg&amp;w=750&amp;q=75 750w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fe2187fdfd55f61f868439acc78dde50b41b0f490-1440x880.jpg&amp;w=828&amp;q=75 828w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fe2187fdfd55f61f868439acc78dde50b41b0f490-1440x880.jpg&amp;w=1080&amp;q=75 1080w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fe2187fdfd55f61f868439acc78dde50b41b0f490-1440x880.jpg&amp;w=1200&amp;q=75 1200w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fe2187fdfd55f61f868439acc78dde50b41b0f490-1440x880.jpg&amp;w=1920&amp;q=75 1920w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fe2187fdfd55f61f868439acc78dde50b41b0f490-1440x880.jpg&amp;w=2048&amp;q=75 2048w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fe2187fdfd55f61f868439acc78dde50b41b0f490-1440x880.jpg&amp;w=3840&amp;q=75 3840w" src="/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fe2187fdfd55f61f868439acc78dde50b41b0f490-1440x880.jpg&amp;w=3840&amp;q=75"/><span aria-hidden="true" class="pointer-events-none absolute bottom-2 right-2 flex size-8 items-center justify-center rounded-full bg-black/55 text-white opacity-0 backdrop-blur-sm transition-opacity duration-200 group-hover:opacity-100"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-zoom-in size-4"><circle cx="11" cy="11" r="8"></circle><line x1="21" x2="16.65" y1="21" y2="16.65"></line><line x1="11" x2="11" y1="8" y2="14"></line><line x1="8" x2="14" y1="11" y2="11"></line></svg></span></button></div></figure><ul class="list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [&amp;_ul]:list-[circle] [&amp;_ul]:mb-0 [&amp;_ul]:mt-2 [&amp;_ol]:mb-0 [&amp;_ol]:mt-2"><li><strong class="font-bold">However,</strong> sponsored ads will only be displayed in placements/embeds that are:<ul class="list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [&amp;_ul]:list-[circle] [&amp;_ul]:mb-0 [&amp;_ul]:mt-2 [&amp;_ol]:mb-0 [&amp;_ol]:mt-2"><li>Part of an <strong class="font-bold">active ad preset</strong> in Ad Settings, <em class="italic">and</em></li><li>Specifically chosen within the sponsorship configuration.</li></ul></li></ul><figure class="w-fit my-6"><div class="relative w-full flex justify-center"><button type="button" aria-label="Zoom image: 5" class="group relative block cursor-zoom-in outline-none focus-visible:ring-2 focus-visible:ring-primary focus-visible:ring-offset-2 w-full max-w-fit" aria-haspopup="dialog" aria-expanded="false" aria-controls="radix-«Rj9iuteterddb»" data-state="closed"><img alt="5" loading="lazy" width="0" height="0" decoding="async" data-nimg="1" class="w-full h-auto object-cover rounded-lg" style="color:transparent" sizes="100vw" srcSet="/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F5bd98228e7519c72b0008c8ab49718622ab31578-1440x876.jpg&amp;w=640&amp;q=75 640w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F5bd98228e7519c72b0008c8ab49718622ab31578-1440x876.jpg&amp;w=750&amp;q=75 750w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F5bd98228e7519c72b0008c8ab49718622ab31578-1440x876.jpg&amp;w=828&amp;q=75 828w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F5bd98228e7519c72b0008c8ab49718622ab31578-1440x876.jpg&amp;w=1080&amp;q=75 1080w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F5bd98228e7519c72b0008c8ab49718622ab31578-1440x876.jpg&amp;w=1200&amp;q=75 1200w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F5bd98228e7519c72b0008c8ab49718622ab31578-1440x876.jpg&amp;w=1920&amp;q=75 1920w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F5bd98228e7519c72b0008c8ab49718622ab31578-1440x876.jpg&amp;w=2048&amp;q=75 2048w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F5bd98228e7519c72b0008c8ab49718622ab31578-1440x876.jpg&amp;w=3840&amp;q=75 3840w" src="/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F5bd98228e7519c72b0008c8ab49718622ab31578-1440x876.jpg&amp;w=3840&amp;q=75"/><span aria-hidden="true" class="pointer-events-none absolute bottom-2 right-2 flex size-8 items-center justify-center rounded-full bg-black/55 text-white opacity-0 backdrop-blur-sm transition-opacity duration-200 group-hover:opacity-100"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-zoom-in size-4"><circle cx="11" cy="11" r="8"></circle><line x1="21" x2="16.65" y1="21" y2="16.65"></line><line x1="11" x2="11" y1="8" y2="14"></line>
1<line x1="8" x2="14" y1="11" y2="11"></line></svg></span></button></div></figure><ul class="list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [&amp;_ul]:list-[circle] [&amp;_ul]:mb-0 [&amp;_ul]:mt-2 [&amp;_ol]:mb-0 [&amp;_ol]:mt-2"><li><strong class="font-bold">Environment-Based Delivery Requirements:</strong></li><li>Supported environments for ad delivery include:<ul class="list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [&amp;_ul]:list-[circle] [&amp;_ul]:mb-0 [&amp;_ul]:mt-2 [&amp;_ol]:mb-0 [&amp;_ol]:mt-2"><li>Mobile Web</li><li>Desktop Web</li><li>iOS</li><li>Android</li></ul></li></ul><figure class="w-fit my-6"><div class="relative w-full flex justify-center"><button type="button" aria-label="Zoom image: 6" class="group relative block cursor-zoom-in outline-none focus-visible:ring-2 focus-visible:ring-primary focus-visible:ring-offset-2 w-full max-w-fit" aria-haspopup="dialog" aria-expanded="false" aria-controls="radix-«Rjhiuteterddb»" data-state="closed"><img alt="6" loading="lazy" width="0" height="0" decoding="async" data-nimg="1" class="w-full h-auto object-cover rounded-lg" style="color:transparent" sizes="100vw" srcSet="/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fb4e7c44e2b67cd82d4115c3a389ea299b83bfd8f-416x218.jpg&amp;w=640&amp;q=75 640w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fb4e7c44e2b67cd82d4115c3a389ea299b83bfd8f-416x218.jpg&amp;w=750&amp;q=75 750w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fb4e7c44e2b67cd82d4115c3a389ea299b83bfd8f-416x218.jpg&amp;w=828&amp;q=75 828w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fb4e7c44e2b67cd82d4115c3a389ea299b83bfd8f-416x218.jpg&amp;w=1080&amp;q=75 1080w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fb4e7c44e2b67cd82d4115c3a389ea299b83bfd8f-416x218.jpg&amp;w=1200&amp;q=75 1200w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fb4e7c44e2b67cd82d4115c3a389ea299b83bfd8f-416x218.jpg&amp;w=1920&amp;q=75 1920w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fb4e7c44e2b67cd82d4115c3a389ea299b83bfd8f-416x218.jpg&amp;w=2048&amp;q=75 2048w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fb4e7c44e2b67cd82d4115c3a389ea299b83bfd8f-416x218.jpg&amp;w=3840&amp;q=75 3840w" src="/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fb4e7c44e2b67cd82d4115c3a389ea299b83bfd8f-416x218.jpg&amp;w=3840&amp;q=75"/><span aria-hidden="true" class="pointer-events-none absolute bottom-2 right-2 flex size-8 items-center justify-center rounded-full bg-black/55 text-white opacity-0 backdrop-blur-sm transition-opacity duration-200 group-hover:opacity-100"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-zoom-in size-4"><circle cx="11" cy="11" r="8"></circle><line x1="21" x2="16.65" y1="21" y2="16.65"></line><line x1="11" x2="11" y1="8" y2="14"></line><line x1="8" x2="14" y1="11" y2="11"></line></svg></span></button></div></figure><ul class="list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [&amp;_ul]:list-[circle] [&amp;_ul]:mb-0 [&amp;_ul]:mt-2 [&amp;_ol]:mb-0 [&amp;_ol]:mt-2"><li>For a sponsorship to serve on a specific environment, <strong class="font-bold">two conditions must be met</strong>:<ul class="list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [&amp;_ul]:list-[circle] [&amp;_ul]:mb-0 [&amp;_ul]:mt-2 [&amp;_ol]:mb-0 [&amp;_ol]:mt-2"><li>That environment must be enabled in Ad Config for the placement.</li><li>That environment must also be selected within the sponsorship settings.</li></ul></li></ul><figure class="w-fit my-6"><div class="relative w-full flex justify-center"><button type="button" aria-label="Zoom image: 7" class="group relative block cursor-zoom-in outline-none focus-visible:ring-2 focus-visible:ring-primary focus-visible:ring-offset-2 w-full max-w-fit" aria-haspopup="dialog" aria-expanded="false" aria-controls="radix-«Rjpiuteterddb»" data-state="closed"><img alt="7" loading="lazy" width="0" height="0" decoding="async" data-nimg="1" class="w-full h-auto object-cover rounded-lg" style="color:transparent" sizes="100vw" srcSet="/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fcedf95dc9fa55846f53bf31cf96e112b2409bd93-450x864.jpg&amp;w=640&amp;q=75 640w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fcedf95dc9fa55846f53bf31cf96e112b2409bd93-450x864.jpg&amp;w=750&amp;q=75 750w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fcedf95dc9fa55846f53bf31cf96e112b2409bd93-450x864.jpg&amp;w=828&amp;q=75 828w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fcedf95dc9fa55846f53bf31cf96e112b2409bd93-450x864.jpg&amp;w=1080&amp;q=75 1080w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fcedf95dc9fa55846f53bf31cf96e112b2409bd93-450x864.jpg&amp;w=1200&amp;q=75 1200w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fcedf95dc9fa55846f53bf31cf96e112b2409bd93-450x864.jpg&amp;w=1920&amp;q=75 1920w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fcedf95dc9fa55846f53bf31cf96e112b2409bd93-450x864.jpg&amp;w=2048&amp;q=75 2048w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fcedf95dc9fa55846f53bf31cf96e112b2409bd93-450x864.jpg&amp;w=3840&amp;q=75 3840w" src="/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fcedf95dc9fa55846f53bf31cf96e112b2409bd93-450x864.jpg&amp;w=3840&amp;q=75"/><span aria-hidden="true" class="pointer-events-none absolute bottom-2 right-2 flex size-8 items-center justify-center rounded-full bg-black/55 text-white opacity-0 backdrop-blur-sm transition-opacity duration-200 group-hover:opacity-100"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-zoom-in size-4"><circle cx="11" cy="11" r="8"></circle><line x1="21" x2="16.65" y1="21" y2="16.65"></line><line x1="11" x2="11" y1="8" y2="14"></line>
1<line x1="8" x2="14" y1="11" y2="11"></line></svg></span></button></div></figure><p class="text-body-0-med mt-0 mb-4"></p><h3 id="4-multiple-campaign-delivery-logic" class="text-headline-4 mt-8 mb-3 first:mt-0 scroll-mt-[120px]"><strong class="font-bold">4. Multiple Campaign Delivery Logic</strong></h3><p class="text-body-0-med mt-0 mb-4">When multiple sponsorships are eligible to appear on the same placement simultaneously, the following priority rules determine which sponsorship wins:</p><ol class="list-none pl-8 mt-0 mb-4 text-body-0-med space-y-2 [counter-reset:item] [&amp;_ul]:mb-0 [&amp;_ul]:mt-2 [&amp;_ol]:mb-0 [&amp;_ol]:mt-2"><li class="pl-2 relative [counter-increment:item] before:content-[counter(item)] before:flex before:items-center before:justify-center before:absolute before:left-[-32px] before:top-0.5 before:w-6 before:h-6 before:text-body-2-bold before:bg-genuin-blue-100 before:text-primary before:rounded-full before:font-medium"><strong class="font-bold">Highest CPM (Cost Per Mille) has priority.</strong></li><li class="pl-2 relative [counter-increment:item] before:content-[counter(item)] before:flex before:items-center before:justify-center before:absolute before:left-[-32px] before:top-0.5 before:w-6 before:h-6 before:text-body-2-bold before:bg-genuin-blue-100 before:text-primary before:rounded-full before:font-medium">If the CPM is equal, the sponsorship with the <strong class="font-bold">higher remaining budget wins.</strong></li><li class="pl-2 relative [counter-increment:item] before:content-[counter(item)] before:flex before:items-center before:justify-center before:absolute before:left-[-32px] before:top-0.5 before:w-6 before:h-6 before:text-body-2-bold before:bg-genuin-blue-100 before:text-primary before:rounded-full before:font-medium">If both CPM and budget are equal, the sponsorship with <strong class="font-bold">more impressions delivered wins.</strong></li><li class="pl-2 relative [counter-increment:item] before:content-[counter(item)] before:flex before:items-center before:justify-center before:absolute before:left-[-32px] before:top-0.5 before:w-6 before:h-6 before:text-body-2-bold before:bg-genuin-blue-100 before:text-primary before:rounded-full before:font-medium">If all the above factors are equal, the <strong class="font-bold">First Come First Serve (FCFS)</strong> rule applies, based on the sponsorship creation time.</li></ol><figure class="w-fit my-6"><div class="relative w-full flex justify-center"><button type="button" aria-label="Zoom image: 8" class="group relative block cursor-zoom-in outline-none focus-visible:ring-2 focus-visible:ring-primary focus-visible:ring-offset-2 w-full max-w-fit" aria-haspopup="dialog" aria-expanded="false" aria-controls="radix-«Rkdiuteterddb»" data-state="closed"><img alt="8" loading="lazy" width="0" height="0" decoding="async" data-nimg="1" class="w-full h-auto object-cover rounded-lg" style="color:transparent" sizes="100vw" srcSet="/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fba47eb72f01b26f2b24646ad0cb640828654dfe2-1393x804.jpg&amp;w=640&amp;q=75 640w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fba47eb72f01b26f2b24646ad0cb640828654dfe2-1393x804.jpg&amp;w=750&amp;q=75 750w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fba47eb72f01b26f2b24646ad0cb640828654dfe2-1393x804.jpg&amp;w=828&amp;q=75 828w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fba47eb72f01b26f2b24646ad0cb640828654dfe2-1393x804.jpg&amp;w=1080&amp;q=75 1080w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fba47eb72f01b26f2b24646ad0cb640828654dfe2-1393x804.jpg&amp;w=1200&amp;q=75 1200w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fba47eb72f01b26f2b24646ad0cb640828654dfe2-1393x804.jpg&amp;w=1920&amp;q=75 1920w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fba47eb72f01b26f2b24646ad0cb640828654dfe2-1393x804.jpg&amp;w=2048&amp;q=75 2048w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fba47eb72f01b26f2b24646ad0cb640828654dfe2-1393x804.jpg&amp;w=3840&amp;q=75 3840w" src="/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2Fba47eb72f01b26f2b24646ad0cb640828654dfe2-1393x804.jpg&amp;w=3840&amp;q=75"/><span aria-hidden="true" class="pointer-events-none absolute bottom-2 right-2 flex size-8 items-center justify-center rounded-full bg-black/55 text-white opacity-0 backdrop-blur-sm transition-opacity duration-200 group-hover:opacity-100"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-zoom-in size-4"><circle cx="11" cy="11" r="8"></circle><line x1="21" x2="16.65" y1="21" y2="16.65"></line><line x1="11" x2="11" y1="8" y2="14"></line>
1<line x1="8" x2="14" y1="11" y2="11"></line></svg></span></button></div></figure><p class="text-body-0-med mt-0 mb-4"></p><h3 id="5-rendering-behavior" class="text-headline-4 mt-8 mb-3 first:mt-0 scroll-mt-[120px]"><strong class="font-bold">5. Rendering Behavior</strong></h3><p class="text-body-0-med mt-0 mb-4"><strong class="font-bold">How Post Eligibility and Display Order Are Determined</strong></p><p class="text-body-0-med mt-0 mb-4">If multiple sponsorships are active for a placement, all eligible posts from those sponsorships are considered for rendering.</p><p class="text-body-0-med mt-0 mb-4"><strong class="font-bold">Example:</strong></p><ul class="list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [&amp;_ul]:list-[circle] [&amp;_ul]:mb-0 [&amp;_ul]:mt-2 [&amp;_ol]:mb-0 [&amp;_ol]:mt-2"><li>Sponsorship A contributes 5 posts.</li><li>Sponsorship B contributes 5 posts.</li><li>Total eligible posts for the placement: 10.</li></ul><p class="text-body-0-med mt-0 mb-4">The final display order and frequency of these eligible posts are managed by the <strong class="font-bold">ad slots</strong> and <strong class="font-bold">Frequency settings</strong> configured in the Ad Settings for that specific placement.</p><figure class="w-fit my-6"><div class="relative w-full flex justify-center"><button type="button" aria-label="Zoom image: 8" class="group relative block cursor-zoom-in outline-none focus-visible:ring-2 focus-visible:ring-primary focus-visible:ring-offset-2 w-full max-w-fit" aria-haspopup="dialog" aria-expanded="false" aria-controls="radix-«Rldiuteterddb»" data-state="closed"><img alt="8" loading="lazy" width="0" height="0" decoding="async" data-nimg="1" class="w-full h-auto object-cover rounded-lg" style="color:transparent" sizes="100vw" srcSet="/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F91d9092b2b804e5b2b8f8e28693598391756a78e-1440x878.jpg&amp;w=640&amp;q=75 640w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F91d9092b2b804e5b2b8f8e28693598391756a78e-1440x878.jpg&amp;w=750&amp;q=75 750w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F91d9092b2b804e5b2b8f8e28693598391756a78e-1440x878.jpg&amp;w=828&amp;q=75 828w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F91d9092b2b804e5b2b8f8e28693598391756a78e-1440x878.jpg&amp;w=1080&amp;q=75 1080w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F91d9092b2b804e5b2b8f8e28693598391756a78e-1440x878.jpg&amp;w=1200&amp;q=75 1200w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F91d9092b2b804e5b2b8f8e28693598391756a78e-1440x878.jpg&amp;w=1920&amp;q=75 1920w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F91d9092b2b804e5b2b8f8e28693598391756a78e-1440x878.jpg&amp;w=2048&amp;q=75 2048w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F91d9092b2b804e5b2b8f8e28693598391756a78e-1440x878.jpg&amp;w=3840&amp;q=75 3840w" src="/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F91d9092b2b804e5b2b8f8e28693598391756a78e-1440x878.jpg&amp;w=3840&amp;q=75"/><span aria-hidden="true" class="pointer-events-none absolute bottom-2 right-2 flex size-8 items-center justify-center rounded-full bg-black/55 text-white opacity-0 backdrop-blur-sm transition-opacity duration-200 group-hover:opacity-100"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-zoom-in size-4"><circle cx="11" cy="11" r="8"></circle><line x1="21" x2="16.65" y1="21" y2="16.65"></line><line x1="11" x2="11" y1="8" y2="14"></line><line x1="8" x2="14" y1="11" y2="11"></line></svg></span></button></div></figure><p class="text-body-0-med mt-0 mb-4"></p><h3 id="6-sponsored-metadata" class="text-headline-4 mt-8 mb-3 first:mt-0 scroll-mt-[120px]"><strong class="font-bold">6. Sponsored Metadata</strong></h3><ul class="list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [&amp;_ul]:list-[circle] [&amp;_ul]:mb-0 [&amp;_ul]:mt-2 [&amp;_ol]:mb-0 [&amp;_ol]:mt-2"><li>Original posts remain <strong class="font-bold">unchanged</strong>.</li><li>For sponsored delivery:<ul class="list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [&amp;_ul]:list-[circle] [&amp;_ul]:mb-0 [&amp;_ul]:mt-2 [&amp;_ol]:mb-0 [&amp;_ol]:mt-2"><li>A version with <strong class="font-bold">copied metadata</strong> is generated specifically for the sponsorship.</li><li>This allows for the customization of descriptions, links, and link-outs solely for the sponsored context.</li></ul></li></ul><figure class="w-fit my-6"><div class="relative w-full flex justify-center"><button type="button" aria-label="Zoom image: 9" class="group relative block cursor-zoom-in outline-none focus-visible:ring-2 focus-visible:ring-primary focus-visible:ring-offset-2 w-full max-w-fit" aria-haspopup="dialog" aria-expanded="false" aria-controls="radix-«Rltiuteterddb»" data-state="closed"><img alt="9" loading="lazy" width="0" height="0" decoding="async" data-nimg="1" class="w-full h-auto object-cover rounded-lg" style="color:transparent" sizes="100vw" srcSet="/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F1b1b139a7f1e799569cb99b9689da7be0a950327-1440x879.jpg&amp;w=640&amp;q=75 640w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F1b1b139a7f1e799569cb99b9689da7be0a950327-1440x879.jpg&amp;w=750&amp;q=75 750w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F1b1b139a7f1e799569cb99b9689da7be0a950327-1440x879.jpg&amp;w=828&amp;q=75 828w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F1b1b139a7f1e799569cb99b9689da7be0a950327-1440x879.jpg&amp;w=1080&amp;q=75 1080w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F1b1b139a7f1e799569cb99b9689da7be0a950327-1440x879.jpg&amp;w=1200&amp;q=75 1200w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F1b1b139a7f1e799569cb99b9689da7be0a950327-1440x879.jpg&amp;w=1920&amp;q=75 1920w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F1b1b139a7f1e799569cb99b9689da7be0a950327-1440x879.jpg&amp;w=2048&amp;q=75 2048w, /_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F1b1b139a7f1e799569cb99b9689da7be0a950327-1440x879.jpg&amp;w=3840&amp;q=75 3840w" src="/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Flnrtvsvr%2Fdevelopment%2F1b1b139a7f1e799569cb99b9689da7be0a950327-1440x879.jpg&amp;w=3840&amp;q=75"/><span aria-hidden="true" class="pointer-events-none absolute bottom-2 right-2 flex size-8 items-center justify-center rounded-full bg-black/55 text-white opacity-0 backdrop-blur-sm transition-opacity duration-200 group-hover:opacity-100"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-zoom-in size-4"><circle cx="11" cy="11" r="8"></circle><line x1="21" x2="16.65" y1="21" y2="16.65"></line><line x1="11" x2="11" y1="8" y2="14"></line>
1<line x1="8" x2="14" y1="11" y2="11"></line></svg></span></button></div></figure><p class="text-body-0-med mt-0 mb-4"></p><h2 id="specs-limitations" class="text-headline-4-semi mt-10 mb-3 first:mt-0 scroll-mt-[120px]"><strong class="font-bold">Specs &amp; Limitations</strong></h2><p class="text-body-0-med mt-0 mb-4">Sponsored content display is subject to the following requirements:</p><ul class="list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [&amp;_ul]:list-[circle] [&amp;_ul]:mb-0 [&amp;_ul]:mt-2 [&amp;_ol]:mb-0 [&amp;_ol]:mt-2"><li><strong class="font-bold">Placement Activation:</strong> The placements or embeds must meet three conditions:<ol class="list-none pl-8 mt-0 mb-4 text-body-0-med space-y-2 [counter-reset:item] [&amp;_ul]:mb-0 [&amp;_ul]:mt-2 [&amp;_ol]:mb-0 [&amp;_ol]:mt-2"><li class="pl-2 relative [counter-increment:item] before:content-[counter(item)] before:flex before:items-center before:justify-center before:absolute before:left-[-32px] before:top-0.5 before:w-6 before:h-6 before:text-body-2-bold before:bg-genuin-blue-100 before:text-primary before:rounded-full before:font-medium">Enabled within the <strong class="font-bold">Ad Config</strong> settings.</li><li class="pl-2 relative [counter-increment:item] before:content-[counter(item)] before:flex before:items-center before:justify-center before:absolute before:left-[-32px] before:top-0.5 before:w-6 before:h-6 before:text-body-2-bold before:bg-genuin-blue-100 before:text-primary before:rounded-full before:font-medium">Part of an <strong class="font-bold">active ad preset</strong>.</li><li class="pl-2 relative [counter-increment:item] before:content-[counter(item)] before:flex before:items-center before:justify-center before:absolute before:left-[-32px] before:top-0.5 before:w-6 before:h-6 before:text-body-2-bold before:bg-genuin-blue-100 before:text-primary before:rounded-full before:font-medium">Specifically selected for the sponsorship deal.</li></ol></li><li><strong class="font-bold">Environment Alignment:</strong> The designated environment in <strong class="font-bold">Ad Config</strong> must match the environment specified in the sponsorship.</li><li><strong class="font-bold">Takeover Scope:</strong> Takeovers are limited to the placement level; no special, session-level takeovers are supported in this current phase.</li><li><strong class="font-bold">Priority Determination:</strong> The priority for sponsored content is fixed and follows this order: <strong class="font-bold">CPM (Cost Per Mille) &gt; remaining budget &gt; impressions &gt;FCFS (First-Come, First-Served).</strong></li><li><strong class="font-bold">Metadata Integrity:</strong> Only copies of the original post metadata are modified for the sponsorship; the original post&#x27;s metadata remains unchanged.</li></ul><p class="text-body-0-med mt-0 mb-4"></p><h2 id="example-scenarios" class="text-headline-4-semi mt-10 mb-3 first:mt-0 scroll-mt-[120px]"><strong class="font-bold">Example Scenarios</strong></h2><h3 id="scenario-1-feed-integration" class="text-headline-4 mt-8 mb-3 first:mt-0 scroll-mt-[120px]"><strong class="font-bold">Scenario 1: Feed Integration</strong></h3><p class="text-body-0-med mt-0 mb-4">Sponsored posts appear between organic posts for seamless discovery.</p><h3 id="scenario-2-full-takeover-campaign" class="text-headline-4 mt-8 mb-3 first:mt-0 scroll-mt-[120px]"><strong class="font-bold">Scenario 2: Full Takeover Campaign</strong></h3><p class="text-body-0-med mt-0 mb-4">All visible content is sponsored, ideal for launches.</p><h3 id="scenario-3-competitive-campaigns" class="text-headline-4 mt-8 mb-3 first:mt-0 scroll-mt-[120px]"><strong class="font-bold">Scenario 3: Competitive Campaigns</strong></h3><p class="text-body-0-med mt-0 mb-4">Multiple sponsors compete; higher CPM gets priority.</p><p class="text-body-0-med mt-0 mb-4"></p><h2 id="faqs" class="text-headline-4-semi mt-10 mb-3 first:mt-0 scroll-mt-[120px]"><strong class="font-bold">FAQs</strong></h2><h3 id="1-why-are-my-sponsored-posts-not-visible" class="text-headline-4 mt-8 mb-3 first:mt-0 scroll-mt-[120px]"><strong class="font-bold">1. Why are my sponsored posts not visible?</strong></h3><p class="text-body-0-med mt-0 mb-4">Check:</p><ul class="list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [&amp;_ul]:list-[circle] [&amp;_ul]:mb-0 [&amp;_ul]:mt-2 [&amp;_ol]:mb-0 [&amp;_ol]:mt-2"><li>Placement enabled</li><li>Campaign is live</li><li>Correct environment selected</li></ul><h3 id="2-what-is-the-difference-between-sponsored-post-and-takeover" class="text-headline-4 mt-8 mb-3 first:mt-0 scroll-mt-[120px]"><strong class="font-bold">2. What is the difference between Sponsored Post and Takeover?</strong></h3><ul class="list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [&amp;_ul]:list-[circle] [&amp;_ul]:mb-0 [&amp;_ul]:mt-2 [&amp;_ol]:mb-0 [&amp;_ol]:mt-2"><li>Sponsored Post = blended in feed</li><li>Takeover = full placement control</li></ul>
1<h3 id="3-does-sponsorship-affect-organic-content" class="text-headline-4 mt-8 mb-3 first:mt-0 scroll-mt-[120px]"><strong class="font-bold">3. Does sponsorship affect organic content?</strong></h3><p class="text-body-0-med mt-0 mb-4">No, organic content remains unchanged unless takeover is enabled.</p><h3 id="4-can-i-control-the-order-of-posts" class="text-headline-4 mt-8 mb-3 first:mt-0 scroll-mt-[120px]"><strong class="font-bold">4. Can I control the order of posts?</strong></h3><p class="text-body-0-med mt-0 mb-4">Yes, via prioritization during setup.</p><p class="text-body-0-med mt-0 mb-4"></p><h2 id="future-enhancements" class="text-headline-4-semi mt-10 mb-3 first:mt-0 scroll-mt-[120px]"><strong class="font-bold">Future Enhancements</strong></h2><ul class="list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [&amp;_ul]:list-[circle] [&amp;_ul]:mb-0 [&amp;_ul]:mt-2 [&amp;_ol]:mb-0 [&amp;_ol]:mt-2"><li>Session Takeover format</li><li>Advanced placement-level controls</li><li>Real-time pacing &amp; optimization</li><li>Network-based targeting</li></ul><p class="text-body-0-med mt-0 mb-4"></p><h2 id="related-articles" class="text-headline-4-semi mt-10 mb-3 first:mt-0 scroll-mt-[120px]"><strong class="font-bold">Related Articles</strong></h2><ul class="list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [&amp;_ul]:list-[circle] [&amp;_ul]:mb-0 [&amp;_ul]:mt-2 [&amp;_ol]:mb-0 [&amp;_ol]:mt-2"><li><a class="text-primary hover:underline" href="https://begenuin.com/developers/browse-by-products/monetize/what-are-the-different-ways-to-monetize-my-network">What Are the Different Ways to Monetize My Network?</a></li><li><a class="text-primary hover:underline" href="https://begenuin.com/developers/browse-by-products/monetize/how-a-brand-can-get-started-with-sponsorships-in-brand-control-center">How a Brand Can Get Started with Sponsorships in Brand Control Center</a></li><li><a class="text-primary hover:underline" href="https://begenuin.com/developers/browse-by-products/monetize/how-do-i-create-a-sponsorship-campaign-in-the-brand-control-center">How do I create a sponsorship campaign in the Brand Control Center?</a></li><li><a class="text-primary hover:underline" href="https://begenuin.com/developers/browse-by-products/monetize/how-do-i-manage-and-track-sponsorship-campaigns-in-the-brand-control-center">How do I manage and track sponsorship campaigns in the Brand Control Center?</a></li><li><a class="text-primary hover:underline" href="https://begenuin.com/developers/browse-by-products/monetize/how-will-a-brand-manage-community-sponsorships-to-generate-revenue-and-add-more-value-to-members">How can a brand manage community sponsorships to generate revenue and add more value to members?</a></li></ul></div></div></div><aside class="hidden xl:block"><div class="sticky top-[120px] flex max-h-[calc(100vh-160px)] flex-col gap-5"><p class="shrink-0 text-[12px] font-semibold uppercase tracking-wide text-secondary-gray-500">On this page</p><nav class="relative flex min-h-0 flex-1 flex-col overflow-y-auto overflow-x-hidden pl-px"><a data-toc-id="guide-configuring-sponsored-content-delivery" href="#guide-configuring-sponsored-content-delivery" class="-ml-px border-l-2 py-1.5 text-[14px] leading-[20px] transition-colors pl-3 border-primary font-medium text-primary">Guide - Configuring Sponsored Content Delivery</a><a data-toc-id="1-sponsored-post-in-feed-delivery" href="#1-sponsored-post-in-feed-delivery" class="-ml-px border-l-2 py-1.5 text-[14px] leading-[20px] transition-colors pl-6 border-primary-200 text-secondary-gray-600 hover:text-primary">1. Sponsored Post (In-Feed Delivery)</a><a data-toc-id="2-sponsored-placements-and-takeovers-content-strategy" href="#2-sponsored-placements-and-takeovers-content-strategy" class="-ml-px border-l-2 py-1.5 text-[14px] leading-[20px] transition-colors pl-6 border-primary-200 text-secondary-gray-600 hover:text-primary">2. Sponsored Placements and Takeovers: Content Strategy</a><a data-toc-id="3-placement-environment-logic" href="#3-placement-environment-logic" class="-ml-px border-l-2 py-1.5 text-[14px] leading-[20px] transition-colors pl-6 border-primary-200 text-secondary-gray-600 hover:text-primary">3. Placement &amp; Environment Logic</a><a data-toc-id="4-multiple-campaign-delivery-logic" href="#4-multiple-campaign-delivery-logic" class="-ml-px border-l-2 py-1.5 text-[14px] leading-[20px] transition-colors pl-6 border-primary-200 text-secondary-gray-600 hover:text-primary">4. Multiple Campaign Delivery Logic</a><a data-toc-id="5-rendering-behavior" href="#5-rendering-behavior" class="-ml-px border-l-2 py-1.5 text-[14px] leading-[20px] transition-colors pl-6 border-primary-200 text-secondary-gray-600 hover:text-primary">5. Rendering Behavior</a><a data-toc-id="6-sponsored-metadata" href="#6-sponsored-metadata" class="-ml-px border-l-2 py-1.5 text-[14px] leading-[20px] transition-colors pl-6 border-primary-200 text-secondary-gray-600 hover:text-primary">6. Sponsored Metadata</a><a data-toc-id="specs-limitations" href="#specs-limitations" class="-ml-px border-l-2 py-1.5 text-[14px] leading-[20px] transition-colors pl-3 border-primary-200 text-secondary-gray-600 hover:text-primary">Specs &amp; Limitations</a><a data-toc-id="example-scenarios" href="#example-scenarios" class="-ml-px border-l-2 py-1.5 text-[14px] leading-[20px] transition-colors pl-3 border-primary-200 text-secondary-gray-600 hover:text-primary">Example Scenarios</a><a data-toc-id="scenario-1-feed-integration" href="#scenario-1-feed-integration" class="-ml-px border-l-2 py-1.5 text-[14px] leading-[20px] transition-colors pl-6 border-primary-200 text-secondary-gray-600 hover:text-primary">Scenario 1: Feed Integration</a><a data-toc-id="scenario-2-full-takeover-campaign" href="#scenario-2-full-takeover-campaign" class="-ml-px border-l-2 py-1.5 text-[14px] leading-[20px] transition-colors pl-6 border-primary-200 text-secondary-gray-600 hover:text-primary">
1Scenario 2: Full Takeover Campaign</a><a data-toc-id="scenario-3-competitive-campaigns" href="#scenario-3-competitive-campaigns" class="-ml-px border-l-2 py-1.5 text-[14px] leading-[20px] transition-colors pl-6 border-primary-200 text-secondary-gray-600 hover:text-primary">Scenario 3: Competitive Campaigns</a><a data-toc-id="faqs" href="#faqs" class="-ml-px border-l-2 py-1.5 text-[14px] leading-[20px] transition-colors pl-3 border-primary-200 text-secondary-gray-600 hover:text-primary">FAQs</a><a data-toc-id="1-why-are-my-sponsored-posts-not-visible" href="#1-why-are-my-sponsored-posts-not-visible" class="-ml-px border-l-2 py-1.5 text-[14px] leading-[20px] transition-colors pl-6 border-primary-200 text-secondary-gray-600 hover:text-primary">1. Why are my sponsored posts not visible?</a><a data-toc-id="2-what-is-the-difference-between-sponsored-post-and-takeover" href="#2-what-is-the-difference-between-sponsored-post-and-takeover" class="-ml-px border-l-2 py-1.5 text-[14px] leading-[20px] transition-colors pl-6 border-primary-200 text-secondary-gray-600 hover:text-primary">2. What is the difference between Sponsored Post and Takeover?</a><a data-toc-id="3-does-sponsorship-affect-organic-content" href="#3-does-sponsorship-affect-organic-content" class="-ml-px border-l-2 py-1.5 text-[14px] leading-[20px] transition-colors pl-6 border-primary-200 text-secondary-gray-600 hover:text-primary">3. Does sponsorship affect organic content?</a><a data-toc-id="4-can-i-control-the-order-of-posts" href="#4-can-i-control-the-order-of-posts" class="-ml-px border-l-2 py-1.5 text-[14px] leading-[20px] transition-colors pl-6 border-primary-200 text-secondary-gray-600 hover:text-primary">4. Can I control the order of posts?</a><a data-toc-id="future-enhancements" href="#future-enhancements" class="-ml-px border-l-2 py-1.5 text-[14px] leading-[20px] transition-colors pl-3 border-primary-200 text-secondary-gray-600 hover:text-primary">Future Enhancements</a><a data-toc-id="related-articles" href="#related-articles" class="-ml-px border-l-2 py-1.5 text-[14px] leading-[20px] transition-colors pl-3 border-primary-200 text-secondary-gray-600 hover:text-primary">Related Articles</a></nav></div></aside></div></div></div><!--$--><!--/$--></div></main></div><div class="bg-[#090A1B] rounded-b-[36px] py-15 px-6 mb-60 shadow-2xl shadow-primary"><div class="xl:container mx-auto px-4 md:px-7 grid grid-cols-2 gap-6 lg:grid-cols-5 lg:gap-10"><div class="space-y-4"><p class="text-neutral-gray-600 text-[12px] font-semibold uppercase leading-[1.4] tracking-[0.6px]">PRODUCTS</p><div class="text-white"><a class="text-white text-body-1-med hover:text-primary-gray-200" 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29:0,\"sizes\":\"100vw\",\"className\":\"w-full h-auto object-cover rounded-lg\"}]}]}],\"$undefined\"]}],[\"$\",\"ul\",\"8701c35e29eb-parent\",{\"className\":\"list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [\u0026_ul]:list-[circle] [\u0026_ul]:mb-0 [\u0026_ul]:mt-2 [\u0026_ol]:mb-0 [\u0026_ol]:mt-2\",\"children\":[[\"$\",\"li\",\"8701c35e29eb\",{\"children\":[\"This allows you to set up sponsorships even if the full \",[\"$\",\"strong\",\"43402cef95a8\",{\"className\":\"font-bold\",\"children\":[\"Ad Config setup\"]}],\" is pending.\"]}]]}],[\"$\",\"figure\",\"3fa247b23665\",{\"className\":\"w-fit my-6\",\"children\":[[\"$\",\"div\",null,{\"className\":\"relative w-full flex justify-center\",\"children\":[\"$\",\"$L24\",null,{\"src\":\"https://cdn.sanity.io/images/lnrtvsvr/development/e2187fdfd55f61f868439acc78dde50b41b0f490-1440x880.jpg\",\"alt\":\"4\",\"className\":\"w-full max-w-fit\",\"children\":[\"$\",\"$L19\",null,{\"src\":\"https://cdn.sanity.io/images/lnrtvsvr/development/e2187fdfd55f61f868439acc78dde50b41b0f490-1440x880.jpg\",\"alt\":\"4\",\"width\":0,\"height\":0,\"sizes\":\"100vw\",\"className\":\"w-full h-auto object-cover rounded-lg\"}]}]}],\"$undefined\"]}],[\"$\",\"ul\",\"f8afd9ee5600-parent\",{\"className\":\"list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [\u0026_ul]:list-[circle] [\u0026_ul]:mb-0 [\u0026_ul]:mt-2 [\u0026_ol]:mb-0 [\u0026_ol]:mt-2\",\"children\":[[\"$\",\"li\",\"f8afd9ee5600\",{\"children\":[[\"$\",\"strong\",\"254f802a3eb0\",{\"className\":\"font-bold\",\"children\":[\"However,\"]}],\" sponsored ads will only be displayed in placements/embeds that are:\",[\"$\",\"ul\",\"23ed5f681caf-parent\",{\"className\":\"list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [\u0026_ul]:list-[circle] [\u0026_ul]:mb-0 [\u0026_ul]:mt-2 [\u0026_ol]:mb-0 [\u0026_ol]:mt-2\",\"children\":[[\"$\",\"li\",\"23ed5f681caf\",{\"children\":[\"Part of an \",[\"$\",\"strong\",\"3bfdec57c026\",{\"className\":\"font-bold\",\"children\":[\"active ad preset\"]}],\" in Ad Settings, \",[\"$\",\"em\",\"b9c8c5b94eb0\",{\"className\":\"italic\",\"children\":[\"and\"]}]]}],[\"$\",\"li\",\"80e1c42765c0\",{\"children\":[\"Specifically chosen within the sponsorship configuration.\"]}]]}]]}]]}],[\"$\",\"figure\",\"4b7b5b02ba50\",{\"className\":\"w-fit my-6\",\"children\":[[\"$\",\"div\",null,{\"className\":\"relative w-full flex justify-center\",\"children\":[\"$\",\"$L24\",null,{\"src\":\"https://cdn.sanity.io/images/lnrtvsvr/development/5bd98228e7519c72b0008c8ab49718622ab31578-1440x876.jpg\",\"alt\":\"5\",\"className\":\"w-full max-w-fit\",\"children\":[\"$\",\"$L19\",null,{\"src\":\"https://cdn.sanity.io/images/lnrtvsvr/development/5bd98228e7519c72b0008c8ab49718622ab31578-1440x876.jpg\",\"alt\":\"5\",\"width\":0,\"height\":0,\"sizes\":\"100vw\",\"className\":\"w-full h-auto object-cover rounded-lg\"}]}]}],\"$undefined\"]}],[\"$\",\"ul\",\"4ba3ba3ec8b4-parent\",{\"className\":\"list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [\u0026_ul]:list-[circle] [\u0026_ul]:mb-0 [\u0026_ul]:mt-2 [\u0026_ol]:mb-0 [\u0026_ol]:mt-2\",\"children\":[[\"$\",\"li\",\"4ba3ba3ec8b4\",{\"children\":[[\"$\",\"strong\",\"bd8eab50b0fa\",{\"className\":\"font-bold\",\"children\":[\"Environment-Based Delivery Requirements:\"]}]]}],[\"$\",\"li\",\"48bde0a905c0\",{\"children\":[\"Supported environments for ad delivery include:\",[\"$\",\"ul\",\"625cd8ec9df4-parent\",{\"className\":\"list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [\u0026_ul]:list-[circle] [\u0026_ul]:mb-0 [\u0026_ul]:mt-2 [\u0026_ol]:mb-0 [\u0026_ol]:mt-2\",\"children\":[[\"$\",\"li\",\"625cd8ec9df4\",{\"children\":[\"Mobile Web\"]}],[\"$\",\"li\",\"e15c00b0d52e\",{\"children\":[\"Desktop Web\"]}],[\"$\",\"li\",\"2cc6809495ff\",{\"children\":[\"iOS\"]}],[\"$\",\"li\",\"9a2e2493ef06\",{\"children\":[\"Android\"]}]]}]]}]]}],[\"$\",\"figure\",\"3d28d288bde3\",{\"className\":\"w-fit my-6\",\"children\":[[\"$\",\"div\",null,{\"className\":\"relative w-full flex justify-center\",\"children\":[\"$\",\"$L24\",null,{\"src\":\"https://cdn.sanity.io/images/lnrtvsvr/development/b4e7c44e2b67cd82d4115c3a389ea299b83bfd8f-416x218.jpg\",\"alt\":\"6\",\"className\":\"w-full max-w-fit\",\"children\":[\"$\",\"$L19\",null,{\"src\":\"https://cdn.sanity.io/images/lnrtvsvr/development/b4e7c44e2b67cd82d4115c3a389ea299b83bfd8f-416x218.jpg\",\"alt\":\"6\",\"width\":0,\"height\"
29:0,\"sizes\":\"100vw\",\"className\":\"w-full h-auto object-cover rounded-lg\"}]}]}],\"$undefined\"]}],[\"$\",\"ul\",\"660ec77d5f9f-parent\",{\"className\":\"list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [\u0026_ul]:list-[circle] [\u0026_ul]:mb-0 [\u0026_ul]:mt-2 [\u0026_ol]:mb-0 [\u0026_ol]:mt-2\",\"children\":[[\"$\",\"li\",\"660ec77d5f9f\",{\"children\":[\"For a sponsorship to serve on a specific environment, \",[\"$\",\"strong\",\"3c2609368fbc\",{\"className\":\"font-bold\",\"children\":[\"two conditions must be met\"]}],\":\",[\"$\",\"ul\",\"abbd1a0d423d-parent\",{\"className\":\"list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [\u0026_ul]:list-[circle] [\u0026_ul]:mb-0 [\u0026_ul]:mt-2 [\u0026_ol]:mb-0 [\u0026_ol]:mt-2\",\"children\":[[\"$\",\"li\",\"abbd1a0d423d\",{\"children\":[\"That environment must be enabled in Ad Config for the placement.\"]}],[\"$\",\"li\",\"acbfdb977b92\",{\"children\":[\"That environment must also be selected within the sponsorship settings.\"]}]]}]]}]]}],[\"$\",\"figure\",\"da67d88b4eaf\",{\"className\":\"w-fit my-6\",\"children\":[[\"$\",\"div\",null,{\"className\":\"relative w-full flex justify-center\",\"children\":[\"$\",\"$L24\",null,{\"src\":\"https://cdn.sanity.io/images/lnrtvsvr/development/cedf95dc9fa55846f53bf31cf96e112b2409bd93-450x864.jpg\",\"alt\":\"7\",\"className\":\"w-full max-w-fit\",\"children\":[\"$\",\"$L19\",null,{\"src\":\"https://cdn.sanity.io/images/lnrtvsvr/development/cedf95dc9fa55846f53bf31cf96e112b2409bd93-450x864.jpg\",\"alt\":\"7\",\"width\":0,\"height\":0,\"sizes\":\"100vw\",\"className\":\"w-full h-auto object-cover rounded-lg\"}]}]}],\"$undefined\"]}],[\"$\",\"p\",\"b9fa001da0b2\",{\"className\":\"text-body-0-med mt-0 mb-4\",\"children\":[\"\"]}],[\"$\",\"h3\",\"de7995da521c\",{\"id\":\"4-multiple-campaign-delivery-logic\",\"className\":\"text-headline-4 mt-8 mb-3 first:mt-0 scroll-mt-[120px]\",\"children\":[[\"$\",\"strong\",\"5b32d59ef7f8\",{\"className\":\"font-bold\",\"children\":[\"4. Multiple Campaign Delivery Logic\"]}]]}],[\"$\",\"p\",\"d324d9a029af\",{\"className\":\"text-body-0-med mt-0 mb-4\",\"children\":[\"When multiple sponsorships are eligible to appear on the same placement simultaneously, the following priority rules determine which sponsorship wins:\"]}],[\"$\",\"ol\",\"146456668e38-parent\",{\"className\":\"list-none pl-8 mt-0 mb-4 text-body-0-med space-y-2 [counter-reset:item] [\u0026_ul]:mb-0 [\u0026_ul]:mt-2 [\u0026_ol]:mb-0 [\u0026_ol]:mt-2\",\"children\":[[\"$\",\"li\",\"146456668e38\",{\"className\":\"pl-2 relative [counter-increment:item] before:content-[counter(item)] before:flex before:items-center before:justify-center before:absolute before:left-[-32px] before:top-0.5 before:w-6 before:h-6 before:text-body-2-bold before:bg-genuin-blue-100 before:text-primary before:rounded-full before:font-medium\",\"children\":[[\"$\",\"strong\",\"586f9c501c84\",{\"className\":\"font-bold\",\"children\":[\"Highest CPM (Cost Per Mille) has priority.\"]}]]}],[\"$\",\"li\",\"3d74e686f19e\",{\"className\":\"pl-2 relative [counter-increment:item] before:content-[counter(item)] before:flex before:items-center before:justify-center before:absolute before:left-[-32px] before:top-0.5 before:w-6 before:h-6 before:text-body-2-bold before:bg-genuin-blue-100 before:text-primary before:rounded-full before:font-medium\",\"children\":[\"If the CPM is equal, the sponsorship with the \",[\"$\",\"strong\",\"b745756c9be7\",{\"className\":\"font-bold\",\"children\":[\"higher remaining budget wins.\"]}]]}],[\"$\",\"li\",\"e537cf5786b3\",{\"className\":\"pl-2 relative [counter-increment:item] before:content-[counter(item)] before:flex before:items-center before:justify-center before:absolute before:left-[-32px] before:top-0.5 before:w-6 before:h-6 before:text-body-2-bold before:bg-genuin-blue-100 before:text-primary before:rounded-full before:font-medium\",\"children\":[\"If both CPM and budget are equal, the sponsorship with \",[\"$\",\"strong\",\"418dd18934ee\",{\"className\":\"font-bold\",\"children\":[\"more impressions delivered wins.\"]}]]}],[\"$\",\"li\",\"ae0759ffe893\",{\"className\":\"pl-2 relative [counter-increment:item] before:content-[counter(item)] before:flex before:items-center before:justify-center before:absolute before:left-[-32px] before:top-0.5 before:w-6 before:h-6 before:text-body-2-bold before:bg-genuin-blue-100 before:text-primary before:rounded-full before:font-medium\",\"children\":[\"If all the above factors are equal, the \",[\"$\",\"strong\",\"0f6317239cf6\",{\"className\":\"font-bold\",\"children\":[\"First Come First Serve (FCFS)\"]}],\" rule applies, based on the sponsorship creation time.\"]}]]}],[\"$\",\"figure\",\"b3ce54bcd0ac\",{\"className\":\"w-fit my-6\",\"children\":[[\"$\",\"div\",null,{\"className\":\"relative w-full flex justify-center\",\"children\":[\"$\",\"$L24\",null,{\"src\":\"https://cdn.sanity.io/images/lnrtvsvr/development/ba47eb72f01b26f2b24646ad0cb640828654dfe2-1393x804.jpg\",\"alt\":\"8\",\"className\":\"w-full max-w-fit\",\"children\":[\"$\",\"$L19\",null,{\"src\":\"https://cdn.sanity.io/images/lnrtvsvr/development/ba47eb72f01b26f2b24646ad0cb640828654dfe2-1393x804.jpg\",\"alt\":\"8\",\"width\":0,\"height\"
29:0,\"sizes\":\"100vw\",\"className\":\"w-full h-auto object-cover rounded-lg\"}]}]}],\"$undefined\"]}],[\"$\",\"p\",\"dfd6304e9cd1\",{\"className\":\"text-body-0-med mt-0 mb-4\",\"children\":[\"\"]}],[\"$\",\"h3\",\"9038e55b2c38\",{\"id\":\"5-rendering-behavior\",\"className\":\"text-headline-4 mt-8 mb-3 first:mt-0 scroll-mt-[120px]\",\"children\":[[\"$\",\"strong\",\"3e29b7839be0\",{\"className\":\"font-bold\",\"children\":[\"5. Rendering Behavior\"]}]]}],[\"$\",\"p\",\"4458e4389b2c\",{\"className\":\"text-body-0-med mt-0 mb-4\",\"children\":[[\"$\",\"strong\",\"413cde460f56\",{\"className\":\"font-bold\",\"children\":[\"How Post Eligibility and Display Order Are Determined\"]}]]}],[\"$\",\"p\",\"145e08d98825\",{\"className\":\"text-body-0-med mt-0 mb-4\",\"children\":[\"If multiple sponsorships are active for a placement, all eligible posts from those sponsorships are considered for rendering.\"]}],[\"$\",\"p\",\"d56a96266124\",{\"className\":\"text-body-0-med mt-0 mb-4\",\"children\":[[\"$\",\"strong\",\"9e1cad7473ec\",{\"className\":\"font-bold\",\"children\":[\"Example:\"]}]]}],[\"$\",\"ul\",\"c83cdce4415d-parent\",{\"className\":\"list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [\u0026_ul]:list-[circle] [\u0026_ul]:mb-0 [\u0026_ul]:mt-2 [\u0026_ol]:mb-0 [\u0026_ol]:mt-2\",\"children\":[[\"$\",\"li\",\"c83cdce4415d\",{\"children\":[\"Sponsorship A contributes 5 posts.\"]}],[\"$\",\"li\",\"ceb5f1e84125\",{\"children\":[\"Sponsorship B contributes 5 posts.\"]}],[\"$\",\"li\",\"204023fc3ccc\",{\"children\":[\"Total eligible posts for the placement: 10.\"]}]]}],[\"$\",\"p\",\"a082d183986c\",{\"className\":\"text-body-0-med mt-0 mb-4\",\"children\":[\"The final display order and frequency of these eligible posts are managed by the \",[\"$\",\"strong\",\"5887b2ddbc82\",{\"className\":\"font-bold\",\"children\":[\"ad slots\"]}],\" and \",[\"$\",\"strong\",\"8a2b5acebf9e\",{\"className\":\"font-bold\",\"children\":[\"Frequency settings\"]}],\" configured in the Ad Settings for that specific placement.\"]}],[\"$\",\"figure\",\"347916619267\",{\"className\":\"w-fit my-6\",\"children\":[[\"$\",\"div\",null,{\"className\":\"relative w-full flex justify-center\",\"children\":[\"$\",\"$L24\",null,{\"src\":\"https://cdn.sanity.io/images/lnrtvsvr/development/91d9092b2b804e5b2b8f8e28693598391756a78e-1440x878.jpg\",\"alt\":\"8\",\"className\":\"w-full max-w-fit\",\"children\":[\"$\",\"$L19\",null,{\"src\":\"https://cdn.sanity.io/images/lnrtvsvr/development/91d9092b2b804e5b2b8f8e28693598391756a78e-1440x878.jpg\",\"alt\":\"8\",\"width\":0,\"height\":0,\"sizes\":\"100vw\",\"className\":\"w-full h-auto object-cover rounded-lg\"}]}]}],\"$undefined\"]}],[\"$\",\"p\",\"7250b7892404\",{\"className\":\"text-body-0-med mt-0 mb-4\",\"children\":[\"\"]}],[\"$\",\"h3\",\"4ba02871bca3\",{\"id\":\"6-sponsored-metadata\",\"className\":\"text-headline-4 mt-8 mb-3 first:mt-0 scroll-mt-[120px]\",\"children\":[[\"$\",\"strong\",\"de44be2d219d\",{\"className\":\"font-bold\",\"children\":[\"6. Sponsored Metadata\"]}]]}],[\"$\",\"ul\",\"faf1b172f8f2-parent\",{\"className\":\"list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [\u0026_ul]:list-[circle] [\u0026_ul]:mb-0 [\u0026_ul]:mt-2 [\u0026_ol]:mb-0 [\u0026_ol]:mt-2\",\"children\":[[\"$\",\"li\",\"faf1b172f8f2\",{\"children\":[\"Original posts remain \",[\"$\",\"strong\",\"ce047efd1646\",{\"className\":\"font-bold\",\"children\":[\"unchanged\"]}],\".\"]}],[\"$\",\"li\",\"edc41367a30a\",{\"children\":[\"For sponsored delivery:\",[\"$\",\"ul\",\"0960fc3509ff-parent\",{\"className\":\"list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [\u0026_ul]:list-[circle] [\u0026_ul]:mb-0 [\u0026_ul]:mt-2 [\u0026_ol]:mb-0 [\u0026_ol]:mt-2\",\"children\":[[\"$\",\"li\",\"0960fc3509ff\",{\"children\":[\"A version with \",[\"$\",\"strong\",\"6a037499fb02\",{\"className\":\"font-bold\",\"children\":[\"copied metadata\"]}],\" is generated specifically for the sponsorship.\"]}],[\"$\",\"li\",\"866984bc4be8\",{\"children\":[\"This allows for the customization of descriptions, links, and link-outs solely for the sponsored context.\"]}]]}]]}]]}],[\"$\",\"figure\",\"bb8a448e04c6\",{\"className\":\"w-fit my-6\",\"children\":[[\"$\",\"div\",null,{\"className\":\"relative w-full flex justify-center\",\"children\":[\"$\",\"$L24\",null,{\"src\":\"https://cdn.sanity.io/images/lnrtvsvr/development/1b1b139a7f1e799569cb99b9689da7be0a950327-1440x879.jpg\",\"alt\":\"9\",\"className\":\"w-full max-w-fit\",\"children\":[\"$\",\"$L19\",null,{\"src\":\"https://cdn.sanity.io/images/lnrtvsvr/development/1b1b139a7f1e799569cb99b9689da7be0a950327-1440x879.jpg\",\"alt\":\"9\",\"width\":0,\"height\"
29:0,\"sizes\":\"100vw\",\"className\":\"w-full h-auto object-cover rounded-lg\"}]}]}],\"$undefined\"]}],[\"$\",\"p\",\"d11435b99ca0\",{\"className\":\"text-body-0-med mt-0 mb-4\",\"children\":[\"\"]}],[\"$\",\"h2\",\"47faf2efe1d0\",{\"id\":\"specs-limitations\",\"className\":\"text-headline-4-semi mt-10 mb-3 first:mt-0 scroll-mt-[120px]\",\"children\":[[\"$\",\"strong\",\"998258fa9913\",{\"className\":\"font-bold\",\"children\":[\"Specs \u0026 Limitations\"]}]]}],[\"$\",\"p\",\"dedc0a3938fe\",{\"className\":\"text-body-0-med mt-0 mb-4\",\"children\":[\"Sponsored content display is subject to the following requirements:\"]}],[\"$\",\"ul\",\"475b9502387b-parent\",{\"className\":\"list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [\u0026_ul]:list-[circle] [\u0026_ul]:mb-0 [\u0026_ul]:mt-2 [\u0026_ol]:mb-0 [\u0026_ol]:mt-2\",\"children\":[[\"$\",\"li\",\"475b9502387b\",{\"children\":[[\"$\",\"strong\",\"18e1c33b947b\",{\"className\":\"font-bold\",\"children\":[\"Placement Activation:\"]}],\" The placements or embeds must meet three conditions:\",[\"$\",\"ol\",\"c82ebee68dfb-parent\",{\"className\":\"list-none pl-8 mt-0 mb-4 text-body-0-med space-y-2 [counter-reset:item] [\u0026_ul]:mb-0 [\u0026_ul]:mt-2 [\u0026_ol]:mb-0 [\u0026_ol]:mt-2\",\"children\":[[\"$\",\"li\",\"c82ebee68dfb\",{\"className\":\"pl-2 relative [counter-increment:item] before:content-[counter(item)] before:flex before:items-center before:justify-center before:absolute before:left-[-32px] before:top-0.5 before:w-6 before:h-6 before:text-body-2-bold before:bg-genuin-blue-100 before:text-primary before:rounded-full before:font-medium\",\"children\":[\"Enabled within the \",[\"$\",\"strong\",\"afc8e6ecfaad\",{\"className\":\"font-bold\",\"children\":[\"Ad Config\"]}],\" settings.\"]}],[\"$\",\"li\",\"7bc62e3b998d\",{\"className\":\"pl-2 relative [counter-increment:item] before:content-[counter(item)] before:flex before:items-center before:justify-center before:absolute before:left-[-32px] before:top-0.5 before:w-6 before:h-6 before:text-body-2-bold before:bg-genuin-blue-100 before:text-primary before:rounded-full before:font-medium\",\"children\":[\"Part of an \",[\"$\",\"strong\",\"c3d752a17e17\",{\"className\":\"font-bold\",\"children\":[\"active ad preset\"]}],\".\"]}],[\"$\",\"li\",\"efc921a21ee8\",{\"className\":\"pl-2 relative [counter-increment:item] before:content-[counter(item)] before:flex before:items-center before:justify-center before:absolute before:left-[-32px] before:top-0.5 before:w-6 before:h-6 before:text-body-2-bold before:bg-genuin-blue-100 before:text-primary before:rounded-full before:font-medium\",\"children\":[\"Specifically selected for the sponsorship deal.\"]}]]}]]}],[\"$\",\"li\",\"7c67880729fd\",{\"children\":[[\"$\",\"strong\",\"cd6e7b79b548\",{\"className\":\"font-bold\",\"children\":[\"Environment Alignment:\"]}],\" The designated environment in \",[\"$\",\"strong\",\"75760a914fb7\",{\"className\":\"font-bold\",\"children\":[\"Ad Config\"]}],\" must match the environment specified in the sponsorship.\"]}],[\"$\",\"li\",\"02d530e528a6\",{\"children\":[[\"$\",\"strong\",\"a31b2d859903\",{\"className\":\"font-bold\",\"children\":[\"Takeover Scope:\"]}],\" Takeovers are limited to the placement level; no special, session-level takeovers are supported in this current phase.\"]}],[\"$\",\"li\",\"c10ed5f37089\",{\"children\":[[\"$\",\"strong\",\"d3ea6dc5ca7c\",{\"className\":\"font-bold\",\"children\":[\"Priority Determination:\"]}],\" The priority for sponsored content is fixed and follows this order: \",[\"$\",\"strong\",\"cc4a9dcdf620\",{\"className\":\"font-bold\",\"children\":[\"CPM (Cost Per Mille) \u003e remaining budget \u003e impressions \u003eFCFS (First-Come, First-Served).\"]}]]}],[\"$\",\"li\",\"314e01d1260f\",{\"children\":[[\"$\",\"strong\",\"de699b5262c1\",{\"className\":\"font-bold\",\"children\":[\"Metadata Integrity:\"]}],\" Only copies of the original post metadata are modified for the sponsorship; the original post's metadata remains unchanged.\"]}]]}],[\"$\",\"p\",\"2e4c3a38a6df\",{\"className\":\"text-body-0-med mt-0 mb-4\",\"children\":[\"\"]}],[\"$\",\"h2\",\"24cea4b74e19\",{\"id\":\"example-scenarios\",\"className\":\"text-headline-4-semi mt-10 mb-3 first:mt-0 scroll-mt-[120px]\",\"children\":[[\"$\",\"strong\",\"05aa46d8d99a\",{\"className\":\"font-bold\",\"children\":[\"Example Scenarios\"]}]]}],[\"$\",\"h3\",\"e2ae569140cf\",{\"id\":\"scenario-1-feed-integration\",\"className\":\"text-headline-4 mt-8 mb-3 first:mt-0 scroll-mt-[120px]\",\"children\":[[\"$\",\"strong\",\"fc1a7123d2a1\",{\"className\":\"font-bold\",\"children\":[\"Scenario 1: Feed Integration\"]}]]}],[\"$\",\"p\",\"e513729511df\",{\"className\":\"text-body-0-med mt-0 mb-4\",\"children\":[\"Sponsored posts appear between organic posts for seamless discovery.\"]}],[\"$\",\"h3\",\"b78f6731ea38\",{\"id\":\"scenario-2-full-takeover-campaign\",\"className\":\"text-headline-4 mt-8 mb-3 first:mt-0 scroll-mt-[120px]\",\"children\":[[\"$\",\"strong\",\"1008e25c333b\",{\"className\":\"font-bold\",\"children\":[\"Scenario 2
29: Full Takeover Campaign\"]}]]}],[\"$\",\"p\",\"3fd3f92bcdf8\",{\"className\":\"text-body-0-med mt-0 mb-4\",\"children\":[\"All visible content is sponsored, ideal for launches.\"]}],[\"$\",\"h3\",\"134cf309e7f9\",{\"id\":\"scenario-3-competitive-campaigns\",\"className\":\"text-headline-4 mt-8 mb-3 first:mt-0 scroll-mt-[120px]\",\"children\":[[\"$\",\"strong\",\"d92cc54058cd\",{\"className\":\"font-bold\",\"children\":[\"Scenario 3: Competitive Campaigns\"]}]]}],[\"$\",\"p\",\"24619c54264b\",{\"className\":\"text-body-0-med mt-0 mb-4\",\"children\":[\"Multiple sponsors compete; higher CPM gets priority.\"]}],[\"$\",\"p\",\"e938ebbf8e04\",{\"className\":\"text-body-0-med mt-0 mb-4\",\"children\":[\"\"]}],[\"$\",\"h2\",\"c10ebb805c1b\",{\"id\":\"faqs\",\"className\":\"text-headline-4-semi mt-10 mb-3 first:mt-0 scroll-mt-[120px]\",\"children\":[[\"$\",\"strong\",\"d8dcb1d14953\",{\"className\":\"font-bold\",\"children\":[\"FAQs\"]}]]}],[\"$\",\"h3\",\"210e53da45d2\",{\"id\":\"1-why-are-my-sponsored-posts-not-visible\",\"className\":\"text-headline-4 mt-8 mb-3 first:mt-0 scroll-mt-[120px]\",\"children\":[[\"$\",\"strong\",\"451e9c998a3c\",{\"className\":\"font-bold\",\"children\":[\"1. Why are my sponsored posts not visible?\"]}]]}],[\"$\",\"p\",\"6848a69d7e7a\",{\"className\":\"text-body-0-med mt-0 mb-4\",\"children\":[\"Check:\"]}],[\"$\",\"ul\",\"b142ff07706a-parent\",{\"className\":\"list-disc text-body-0-med pl-6 mt-0 mb-4 space-y-2 [\u0026_ul]:list-[circle] [\u0026_ul]:mb-0 [\u0026_ul]:mt-2 [\u0026_ol]:mb-0 [\u0026_ol]:mt-2\",\"children\":[[\"$\",\"li\",\"b142ff07706a\",{\"children\":[\"Placement enabled\"]}],[\"$\",\"li\",\"b5e057f048fa\",{\"children\":[\"Campaign is live\"]}],[\"$\",\"li\",\"36cc7163e5cc\",{\"children\":[\"Correct environment selected\"]}]]}],[\"$\",\"h3\",\"62e59a1d823e\",{\"id\":\"2-what-is-the-difference-between-sponsored-post-and-takeover\",\"className\":\"text-headline-4 mt-8 mb-3 first:mt-0 scroll-mt-[120px]\",\"children\":[[\"$\",\"strong\",\"3b9c8244324e\",{\"className\":\"font-bold\",\"children\":[\"2. 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Does sponsorship affect organic content?\"]}]]}],[\"$\",\"p\",\"145e46a1435f\",{\"className\":\"text-body-0-med mt-0 mb-4\",\"children\":[\"No, organic content remains unchanged unless takeover is enabled.\"]}],[\"$\",\"h3\",\"48dc6b9a5f3f\",{\"id\":\"4-can-i-control-the-order-of-posts\",\"className\":\"text-headline-4 mt-8 mb-3 first:mt-0 scroll-mt-[120px]\",\"children\":[[\"$\",\"strong\",\"2f52b828149c\",{\"className\":\"font-bold\",\"children\":[\"4. 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