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https://www.armstrongmccall.com/privacy_amlp.html

html armstrongmccall.com collected 2026-09-28 10:05:04 UTC 303,632 bytes, 7,222 lines download raw bytes

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511	} else {
512		CQuotient._trackASingleCQEvent(events);
513	}
514} catch(err) {}
515};
516CQuotient._trackASingleCQEvent = function ( /* Object */ event) {
517	if (event && event.id) {
518		if (event.type === dw.ac.EV_PRD_DETAIL) {
519			CQuotient.trackViewProduct( {id:'', alt_id: event.id, type: 'raw_sku'} );
520		} // not handling the other dw.ac.* events currently
521	}
522};
523CQuotient.trackViewProduct = function(/* Object */ cqParamData){
524	var cq_params = {};
525	cq_params.cookieId = CQuotient.getCQCookieId();
526	cq_params.userId = CQuotient.getCQUserId();
527	cq_params.emailId = CQuotient.getCQHashedEmail();
528	cq_params.loginId = CQuotient.getCQHashedLogin();
529	cq_params.product = cqParamData.product;
530	cq_params.realm = cqParamData.realm;
531	cq_params.siteId = cqParamData.siteId;
532	cq_params.instanceType = cqParamData.instanceType;
533	cq_params.locale = CQuotient.locale;
534	
535	if(CQuotient.sendActivity) {
536		CQuotient.sendActivity(CQuotient.clientId, 'viewProduct', cq_params);
537	} else {
538		CQuotient.activities.push({activityType: 'viewProduct', parameters: cq_params});
539	}
540};
541/* ]]> */
542// -->
543</script>
543
544<!-- Demandware Apple Pay -->
545
546<style type="text/css">ISAPPLEPAY{display:inline}.dw-apple-pay-button,.dw-apple-pay-button:hover,.dw-apple-pay-button:active{background-color:#000;background-image:-webkit-named-image(apple-pay-logo-white);background-position:50% 50%;background-repeat:no-repeat;background-size:75% 60%;border-radius:5px;border:1px solid black;box-sizing:border-box;margin:5px auto;min-height:30px;min-width:100px;padding:0}.dw-apple-pay-button:after{content:"Apple Pay";visibility:hidden}.dw-apple-pay-button.dw-apple-pay-logo-white{background-color:#fff;border-color:#fff;background-image:-webkit-named-image(apple-pay-logo-black);color:#000}.dw-apple-pay-button.dw-apple-pay-logo-white.dw-apple-pay-border{border-color:#000}
547</style>
548
549
550<link rel="canonical" href="https://www.armstrongmccall.com/privacy_amlp.html"/>
551
552</head>
553<body>
554
555
556<!-- Google Tag Manager (noscript) -->
vendor: 68 bytes, lines 556-557
556
557<noscript><iframe src="https://www.googletagmanager.com/ns.html?id=
557GTM-P4F4QNR
vendor: 83 bytes, lines 557-558
557"
558height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript>
559<!-- End Google Tag Manager (noscript) -->
560
561
562<div class="hidden" id="isPortalSiteId" data-is-portal="true"></div>
563<input type="hidden" class="enable-plcc2" value="false"/>
564<div class="page profile-sync" data-action="Page-Show" data-querystring="cid=privacy_amlp" >
565
566
567
568
569
570
571
572
573
574
575
576
577
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579
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582
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602
603
604
605<input type="hidden" name="GetAjaxHeader" value="/on/demandware.store/Sites-CosmoProf-USA-Portals-Site/default/Account-GetAjaxHeader"/>
606
607<input type="hidden" class="enableGa4ErrorEvents" value="false" scope="page"/>
608<div id="logintoviewprice" class="d-none" data-logintoviewprice="true"></div>
609
610
611<div class="add-to-cart-popover pull-right"></div>
612
613<header class="header__module header">
614  <nav class="navigation-container">
615    <!-- START | Main Header (quick links, search, icons, hamburger menu) -->
616
617    <!-- .nav-main-header is main header wrapper div -->
618
619    <!-- Most sites get black header, portal # 00130/Regis US gets blue header -->
620  <div class="nav-main-header">
621    
622 
623    <!-- Signed out state of portals right-align -->
624    <div class="nav-main-header-content-container container">
625    
626      <!-- show hamburger on all instances signed in, but not portals signed out -->
627      
628
629      <div class="nav-main-header-content">
630
631        <!-- Portal # 00401/DBE does not show a logo -->
632        <div class="flex">
633        
634            <a class="nav-logo " href="/home">
635              
636	
637	<div class="content-asset"><!-- dwMarker="content" dwContentID="7d5ae32bce1ef0e62498ea8b1f" -->
638		<!-- ContentAssetID="default-header-logo" -->
639		<!-- Oswald -->
640<link rel="preconnect" href="https://fonts.googleapis.com" />
641<link rel="preconnect" href="https://fonts.gstatic.com" crossorigin />
642<link
643  href="https://fonts.googleapis.com/css2?family=Oswald:[email protected]&display=swap"
644  rel="stylesheet"
645/>
646
647<!-- Global Content -->
648<link id="global-cleanup" href="https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/css/fedx.css" rel="stylesheet" type="text/css" />
649
650<!-- JS -->
651<script
652  src="https://code.jquery.com/jquery-3.7.1.min.js"
653  integrity="sha256-/JqT3SQfawRcv/BIHPThkBvs0OEvtFFmqPF/lYI/Cxo="
654  crossorigin="anonymous"
655></script>
vendor: 2 bytes, line 655
655
656<script type="text/javascript" src="https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/js/accessible-slick/slick.min.js"></script>
vendor: 2 bytes, line 656
656
657<script defer type="text/javascript" src="https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/js/accessible-slick/slick.min.js"></script>
vendor: 2 bytes, line 657
657
658<script src="https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/js/fedx.js"></script>
658
659
660
661	
662	<div class="content-asset"><!-- dwMarker="content" dwContentID="969e3c8efb14917f78bc317591" -->
663		<!-- ContentAssetID="promos" -->
664		
664<script>
665  let promos = [];
666</script>
666
667
668
669	
670	<div class="content-asset"><!-- dwMarker="content" dwContentID="6899889824942c679f5d99b38e" -->
671		<!-- ContentAssetID="promos_2026-09" -->
672		
672<script>
673promos.push(
674...[
675  {
676    "id": "fall_blowout_event",
677    "sort": "1",
678    "promosLpTab": "fall-blowout",
679    "startDate": "9/16/2026 00:00:00 CDT",
680    "endDate": "10/1/2026 00:00:00 CDT",
681    "link": "/seasonal",
682    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw65819ce0/2026/09/promotions/fall_blowout_event/1-1.png",
683    "catBanner": "clearance",
684    "name": "Up to 75% Off Fall Blowout Event",
685    "description": "Huge Savings. Two-Weeks Only. Ends 9.30",
686    "isPromo": "TRUE",
687    "appLink": "seasonal",
688    "heroBg": "#FC8C8D",
689    "badge": "Limited Time",
690    "badgeBg": "A71F25",
691    "badgeTextColor": "FFFFFF"
692  },
693  {
694    "id": "amika_fall_blowout",
695    "sort": "2",
696    "promosLpTab": "fall-blowout",
697    "startDate": "9/16/2026 00:00:00 CDT",
698    "endDate": "10/1/2026 00:00:00 CDT",
699    "link": "/seasonal?prefn1=brandcustom&prefv1=amika",
700    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwe07db312/2026/09/promotions/amika_fall_blowout/1-1.png",
701    "name": "Amika",
702    "description": "Save 25% Off Select Stylers",
703    "disclaimer": "Ends 9.30",
704    "isPromo": "TRUE",
705    "appLink": "seasonal",
706    "heroBg": "#FC8C8D",
707    "badge": "Limited Time",
708    "badgeBg": "A71F25",
709    "badgeTextColor": "FFFFFF"
710  },
711  {
712    "id": "american_crew_fall_blowout",
713    "sort": "3",
714    "promosLpTab": "fall-blowout",
715    "startDate": "9/16/2026 00:00:00 CDT",
716    "endDate": "10/1/2026 00:00:00 CDT",
717    "link": "/seasonal?prefn1=brandcustom&prefv1=American%20Crew",
718    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw28bfc3db/2026/09/promotions/american_crew_fall_blowout/1-1.png",
719    "name": "American Crew",
720    "description": "30% Off Select Grooming",
721    "disclaimer": "Ends 9.30",
722    "isPromo": "TRUE",
723    "appLink": "seasonal",
724    "heroBg": "#FC8C8D",
725    "badge": "Limited Time",
726    "badgeBg": "A71F25",
727    "badgeTextColor": "FFFFFF"
728  },
729  {
730    "id": "aquage_fall_blowout",
731    "sort": "4",
732    "promosLpTab": "fall-blowout",
733    "startDate": "9/16/2026 00:00:00 CDT",
734    "endDate": "10/1/2026 00:00:00 CDT",
735    "link": "/seasonal?prefn1=brandcustom&prefv1=Aquage",
736    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwa288a435/2026/09/promotions/aquage_fall_blowout/1-1.png",
737    "name": "Aquage",
738    "description": "30% Off Select Care",
739    "disclaimer": "Ends 9.30",
740    "isPromo": "TRUE",
741    "appLink": "seasonal",
742    "heroBg": "#FC8C8D",
743    "badge": "Limited Time",
744    "badgeBg": "A71F25",
745    "badgeTextColor": "FFFFFF"
746  },
747  {
748    "id": "babe_fall_blowout",
749    "sort": "5",
750    "promosLpTab": "fall-blowout",
751    "startDate": "9/16/2026 00:00:00 CDT",
752    "endDate": "10/1/2026 00:00:00 CDT",
753    "link": "/seasonal?prefn1=brandcustom&prefv1=Babe%20Original",
754    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw3400ddd4/2026/09/promotions/babe_fall_blowout/1-1.png",
755    "name": "Babe Original & Refectocil",
756    "description": "20% Off Select Lash & Brows",
757    "disclaimer": "Ends 9.30",
758    "isPromo": "TRUE",
759    "appLink": "seasonal",
760    "heroBg": "#FC8C8D",
761    "badge": "Limited Time",
762    "badgeBg": "A71F25",
763    "badgeTextColor": "FFFFFF"
764  },
765  {
766    "id": "bain_de_terre_fall_blowout",
767    "sort": "6",
768    "promosLpTab": "fall-blowout",
769    "startDate": "9/16/2026 00:00:00 CDT",
770    "endDate": "10/1/2026 00:00:00 CDT",
771    "link": "/seasonal?prefn1=brandcustom&prefv1=Bain%20de%20Terre",
772    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwe7c3d0fa/2026/09/promotions/bain_de_terre_fall_blowout/1-1.png",
773    "name": "Bain de Terre",
774    "description": "30% Off Shampoo & Conditioner",
775    "disclaimer": "Ends 9.30",
776    "isPromo": "TRUE",
777    "appLink": "seasonal",
778    "heroBg": "#FC8C8D",
779    "badge": "Limited Time",
780    "badgeBg": "A71F25",
781    "badgeTextColor": "FFFFFF"
782  },
783  {
784    "id": "gibs_fall_blowout",
785    "sort": "7",
786    "promosLpTab": "fall-blowout",
787    "startDate": "9/16/2026 00:00:00 CDT",
788    "endDate": "10/1/2026 00:00:00 CDT",
789    "link": "/seasonal?prefn1=brandcustom&prefv1=GIBS%20Grooming",
790    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwbb76b775/2026/09/promotions/gibs_fall_blowout/1-1.png",
791    "name": "GIBS Grooming",
792    "description": "Up to 50% Off",
793    "disclaimer": "Ends 9.30",
794    "isPromo": "TRUE",
795    "appLink": "seasonal",
796    "heroBg": "#FC8C8D",
797    "badge": "Limited Time",
798    "badgeBg": "A71F25",
799    "badgeTextColor": "FFFFFF"
800  },
801  {
802    "id": "its_a_10_fall_blowout",
803    "sort": "8",
804    "promosLpTab": "fall-blowout",
805    "startDate": "9/16/2026 00:00:00 CDT",
806    "endDate": "10/1/2026 00:00:00 CDT",
807    "link": "/seasonal?prefn1=brandcustom&prefv1=Its%20A%2010",
808    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwdffe2f9e/2026/09/promotions/its_a_10_fall_blowout/1-1.png",
809    "name": "It's A 10",
810    "description": "30% Off Select Hair Care",
811    "disclaimer": "Ends 9.30",
812    "isPromo": "TRUE",
813    "appLink": "seasonal",
814    "heroBg": "#FC8C8D",
815    "badge": "Limited Time",
816    "badgeBg": "A71F25",
817    "badgeTextColor": "FFFFFF"
818  },
819  {
820    "id": "johnny_b_fall_blowout",
821    "sort": "9",
822    "promosLpTab": "fall-blowout",
823    "startDate": "9/16/2026 00:00:00 CDT",
824    "endDate": "10/1/2026 00:00:00 CDT",
825    "link": "/USA-626269.html",
826    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw6acc1467/2026/09/promotions/johnny_b_fall_blowout/1-1.png",
827    "name": "Johnny B",
828    "description": "Try for Only $9.99 16 oz. Mode Gel",
829    "disclaimer": "Ends 9.30",
830    "isPromo": "TRUE",
831    "appLink": "USA-626269",
832    "heroBg": "#FC8C8D",
833    "badge": "Limited Time",
834    "badgeBg": "A71F25",
835    "badgeTextColor": "FFFFFF"
836  },
837  {
838    "id": "kenra_fall_blowout",
839    "sort": "10",
840    "promosLpTab": "fall-blowout",
841    "startDate": "9/16/2026 00:00:00 CDT",
842    "endDate": "10/1/2026 00:00:00 CDT",
843    "link": "/seasonal?prefn1=brandcustom&prefv1=Kenra%20Professional",
844    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwc613a953/2026/09/promotions/kenra_fall_blowout/1-1.png",
845    "name": "Kenra",
846    "description": "25% Off Select Kits",
847    "disclaimer": "Ends 9.30",
848    "isPromo": "TRUE",
849    "appLink": "seasonal",
850    "heroBg": "#FC8C8D",
851    "badge": "Limited Time",
852    "badgeBg": "A71F25",
853    "badgeTextColor": "FFFFFF"
854  },
855  {
856    "id": "moroccanoil_fall_blowout",
857    "sort": "11",
858    "promosLpTab": "fall-blowout",
859    "startDate": "9/16/2026 00:00:00 CDT",
860    "endDate": "10/1/2026 00:00:00 CDT",
861    "link": "/seasonal?prefn1=brandcustom&prefv1=Moroccanoil",
862    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw96235225/2026/09/promotions/moroccanoil_fall_blowout/1-1.png",
863    "name": "Moroccanoil",
864    "description": "25% Off Select Care",
865    "disclaimer": "Ends 9.30",
866    "isPromo": "TRUE",
867    "appLink": "seasonal",
868    "heroBg": "#FC8C8D",
869    "badge": "Limited Time",
870    "badgeBg": "A71F25",
871    "badgeTextColor": "FFFFFF"
872  },
873  {
874    "id": "opi_fall_blowout",
875    "sort": "12",
876    "promosLpTab": "fall-blowout",
877    "startDate": "9/16/2026 00:00:00 CDT",
878    "endDate": "10/1/2026 00:00:00 CDT",
879    "link": "/seasonal?prefn1=brandcustom&prefv1=OPI",
880    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw66671848/2026/09/promotions/opi_fall_blowout/1-1.png",
881    "name": "OPI",
882    "description": "25% Off Gel Color",
883    "disclaimer": "Ends 9.30",
884    "isPromo": "TRUE",
885    "appLink": "seasonal",
886    "heroBg": "#FC8C8D",
887    "badge": "Limited Time",
888    "badgeBg": "A71F25",
889    "badgeTextColor": "FFFFFF"
890  },
891  {
892    "id": "sexyhair_fall_blowout",
893    "sort": "13",
894    "promosLpTab": "fall-blowout",
895    "startDate": "9/16/2026 00:00:00 CDT",
896    "endDate": "10/1/2026 00:00:00 CDT",
897    "link": "/seasonal?prefn1=brandcustom&prefv1=SexyHair",
898    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw01ed1397/2026/09/promotions/sexyhair_fall_blowout/1-1.png",
899    "name": "SexyHair",
900    "description": "30% Off Select Hair Care",
901    "disclaimer": "Ends 9.30",
902    "isPromo": "TRUE",
903    "appLink": "seasonal",
904    "heroBg": "#FC8C8D",
905    "badge": "Limited Time",
906    "badgeBg": "A71F25",
907    "badgeTextColor": "FFFFFF"
908  },
909  {
910    "id": "slick_gorilla_fall_blowout",
911    "sort": "14",
912    "promosLpTab": "fall-blowout",
913    "startDate": "9/16/2026 00:00:00 CDT",
914    "endDate": "10/1/2026 00:00:00 CDT",
915    "link": "/seasonal?prefn1=brandcustom&prefv1=Slick%20Gorilla",
916    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwf306370b/2026/09/promotions/slick_gorilla_fall_blowout/1-1.png",
917    "name": "Slick Gorilla",
918    "description": "25% Off Select Grooming",
919    "disclaimer": "Ends 9.30",
920    "isPromo": "TRUE",
921    "appLink": "seasonal",
922    "heroBg": "#FC8C8D",
923    "badge": "Limited Time",
924    "badgeBg": "A71F25",
925    "badgeTextColor": "FFFFFF"
926  },
927  {
928    "id": "tgb_fall_blowout",
929    "sort": "15",
930    "promosLpTab": "fall-blowout",
931    "startDate": "9/16/2026 00:00:00 CDT",
932    "endDate": "10/1/2026 00:00:00 CDT",
933    "link": "/seasonal?prefn1=brandcustom&prefv1=The%20GelBottle%20Inc",
934    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw48407736/2026/09/promotions/tgb_fall_blowout/1-1.png",
935    "name": "The GelBottle Inc",
936    "description": "Buy 3 Get 1 Free BIAB Gels & Essentials",
937    "disclaimer": "Ends 9.30",
938    "isPromo": "TRUE",
939    "appLink": "seasonal",
940    "heroBg": "#FC8C8D",
941    "badge": "Limited Time",
942    "badgeBg": "A71F25",
943    "badgeTextColor": "FFFFFF"
944  },
945  {
946    "id": "tigi_fall_blowout",
947    "sort": "16",
948    "promosLpTab": "fall-blowout",
949    "startDate": "9/16/2026 00:00:00 CDT",
950    "endDate": "10/1/2026 00:00:00 CDT",
951    "link": "/seasonal?prefn1=brandcustom&prefv1=TIGI",
952    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwcfa7e6f9/2026/09/promotions/tigi_fall_blowout/1-1.png",
953    "name": "TIGI",
954    "description": "25% Off Select Stylers",
955    "disclaimer": "Ends 9.30",
956    "isPromo": "TRUE",
957    "appLink": "seasonal",
958    "heroBg": "#FC8C8D",
959    "badge": "Limited Time",
960    "badgeBg": "A71F25",
961    "badgeTextColor": "FFFFFF"
962  },
963  {
964    "id": "clearance-trending",
965    "sort": "17",
966    "promosLpTab": "fall-blowout",
967    "startDate": "9/1/2026 00:00:00 CDT",
968    "endDate": "10/1/2026 00:00:00 CDT",
969    "link": "/clearance",
970    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwe2338a26/2026/09/promotions/clearance-trending/1-1.png",
971    "interrupter": "seasonal",
972    "name": "Stock Up & Save Big While Supplies Last",
973    "description": "Limited Quantities. Select Stores Only.",
974    "isPromo": "TRUE",
975    "appLink": "clearance"
976  },
977  {
978    "id": "color_lightener_sale",
979    "sort": "1",
980    "promosLpTab": "hair-color",
981    "startDate": "9/1/2026 00:00:00 CDT",
982    "endDate": "10/1/2026 00:00:00 CDT",
983    "link": "/hair-color",
984    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwbdc66ea2/2026/09/promotions/color_lightener_sale/1-1.png",
985    "interrupter": "hair-color, permanent, demi-permanent, express_color, vivid-colors",
986    "name": "Save Up to 30% Off Hair Color & Lightener",
987    "description": "Shop All",
988    "isPromo": "TRUE",
989    "appLink": "hair-color"
990  },
991  {
992    "id": "wella_developer_gwp",
993    "sort": "2",
994    "promosLpTab": "hair-color",
995    "startDate": "9/1/2026 00:00:00 CDT",
996    "endDate": "10/1/2026 00:00:00 CDT",
997    "link": "/USA-M-813216.html",
998    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwf10ccf5c/2026/09/promotions/wella_developer_gwp/1-1.png",
999    "name": "Wella",
1000    "description": "Free 20V Developer",
1001    "disclaimer": "with Purchase of 3 Pure Perfection Shades",
1002    "isPromo": "TRUE",
1003    "appLink": "USA-M-813216"
1004  },
1005  {
1006    "id": "matrix_b6g1_free",
1007    "sort": "3",
1008    "promosLpTab": "hair-color",
1009    "startDate": "9/1/2026 00:00:00 CDT",
1010    "endDate": "10/1/2026 00:00:00 CDT",
1011    "link": "/USA-M-805393.html",
1012    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw402d613f/2026/09/promotions/matrix_b6g1_free/1-1.png",
1013    "name": "Matrix",
1014    "description": "Buy 6 Get 1 Free Super Sync Shades",
1015    "isPromo": "TRUE",
1016    "appLink": "USA-M-805393"
1017  },
1018  {
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1020    "sort": "4",
1021    "promosLpTab": "hair-color",
1022    "startDate": "9/1/2026 00:00:00 CDT",
1023    "endDate": "10/1/2026 00:00:00 CDT",
1024    "link": "/hair-color/chemical-services?prefn1=brandcustom&prefv1=Matrix",
1025    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw61494ad4/2026/09/promotions/matrix_perms_ 20_off/1-1.png",
1026    "name": "Matrix",
1027    "description": "20% Off Perms",
1028    "isPromo": "TRUE",
1029    "appLink": "chemical-services"
1030  },
1031  {
1032    "id": "schwarzkopf_b1g1_40_off",
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1034    "promosLpTab": "hair-color",
1035    "startDate": "9/1/2026 00:00:00 CDT",
1036    "endDate": "10/1/2026 00:00:00 CDT",
1037    "link": "/hair-color/bleach-lighteners?prefn1=brandcustom&prefv1=Schwarzkopf%20Professional",
1038    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw25aa2eab/2026/09/promotions/schwarzkopf_b1g1_40_off/1-1.png",
1039    "name": "Schwarzkopf",
1040    "description": "Buy 1 Get 1 40% Off Lighteners",
1041    "isPromo": "TRUE",
1042    "appLink": "SBH-034470"
1043  },
1044  {
1045    "id": "matrix_b6g1_free",
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1047    "promosLpTab": "hair-color",
1048    "startDate": "9/1/2026 00:00:00 CDT",
1049    "endDate": "10/1/2026 00:00:00 CDT",
1050    "link": "/USA-M-805393.html",
1051    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw402d613f/2026/09/promotions/matrix_b6g1_free/1-1.png",
1052    "name": "Matrix",
1053    "description": "Buy 6 Get 1 Free Super Sync Shades",
1054    "isPromo": "TRUE",
1055    "appLink": "PRQ-8WGIPB"
1056  },
1057  {
1058    "id": "schwarzkopf_gwp",
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1060    "promosLpTab": "hair-color",
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1062    "endDate": "10/1/2026 00:00:00 CDT",
1063    "link": "/hair-color?prefn1=productLine&prefv1=IGORA",
1064    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwcfa4dd82/2026/09/promotions/schwarzkopf_gwp/1-1.png",
1065    "name": "Schwarzkopf",
1066    "description": "Free Igora Royal Bag Charm with Purchase of 6 Igora Shades",
1067    "isPromo": "TRUE",
1068    "appLink": "PRQ-8WGIPB"
1069  },
1070  {
1071    "id": "blondme_20_off",
1072    "sort": "8",
1073    "promosLpTab": "hair-color",
1074    "startDate": "9/1/2026 00:00:00 CDT",
1075    "endDate": "10/1/2026 00:00:00 CDT",
1076    "link": "/hair-color?prefn1=productLine&prefv1=BlondMe",
1077    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwa36a88e1/2026/09/promotions/blondme_20_off/1-1.png",
1078    "name": "Schwarzkopf",
1079    "description": "20% Off BlondMe Color",
1080    "isPromo": "TRUE",
1081    "appLink": "USA-M-484129"
1082  },
1083  {
1084    "id": "schwarzkopf_b1g1_free",
1085    "sort": "9",
1086    "promosLpTab": "hair-color",
1087    "startDate": "9/1/2026 00:00:00 CDT",
1088    "endDate": "10/1/2026 00:00:00 CDT",
1089    "link": "/hair-color?prefn1=productLine&prefv1=Chroma%20ID",
1090    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw1e22adc7/2026/09/promotions/schwarzkopf_b1g1_free/1-1.png",
1091    "name": "Schwarzkopf",
1092    "description": "Buy 1 Get 1 Free Chroma ID Color Masks",
1093    "isPromo": "TRUE",
1094    "appLink": "schwarzkopf"
1095  },
1096  {
1097    "id": "joico_25_off_color",
1098    "sort": "10",
1099    "promosLpTab": "hair-color",
1100    "startDate": "9/1/2026 00:00:00 CDT",
1101    "endDate": "10/1/2026 00:00:00 CDT",
1102    "link": "/hair-color/bleach-lighteners?prefn1=brandcustom&prefv1=Joico",
1103    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwf590e96e/2026/09/promotions/joico_25_off_color/1-1.png",
1104    "name": "Joico",
1105    "description": "25% Off Blonde Life Lighteners",
1106    "isPromo": "TRUE",
1107    "appLink": "Joico-APP"
1108  },
1109  {
1110    "id": "joico_try_for_6",
1111    "sort": "11",
1112    "promosLpTab": "hair-color",
1113    "startDate": "9/1/2026 00:00:00 CDT",
1114    "endDate": "10/1/2026 00:00:00 CDT",
1115    "link": "/USA-M-347083.html",
1116    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw3f3d8555/2026/09/promotions/joico_try_for_6/1-1.png",
1117    "name": "Joico",
1118    "description": "Try for $6 LumiShine Demi Liquid Shades",
1119    "isPromo": "TRUE",
1120    "appLink": "USA-M-347083"
1121  },
1122  {
1123    "id": "goldwell_30_off",
1124    "sort": "12",
1125    "promosLpTab": "hair-color",
1126    "startDate": "9/1/2026 00:00:00 CDT",
1127    "endDate": "10/1/2026 00:00:00 CDT",
1128    "link": "/hair-color?prefn1=brandcustom&prefv1=Goldwell",
1129    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw243572b1/2026/09/promotions/goldwell_30_off/1-1.png",
1130    "name": "Goldwell",
1131    "description": "Up to 30% Off Topchic Zero & Elumen",
1132    "isPromo": "TRUE",
1133    "appLink": "Goldwell-APP"
1134  },
1135  {
1136    "id": "kenra_color_bundle",
1137    "sort": "13",
1138    "promosLpTab": "hair-color",
1139    "startDate": "9/1/2026 00:00:00 CDT",
1140    "endDate": "10/1/2026 00:00:00 CDT",
1141    "link": "/hair-color?prefn1=brandcustom&prefv1=Kenra%20Professional",
1142    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwf82b57e4/2026/09/promotions/kenra_color_bundle/1-1.png",
1143    "name": "Kenra",
1144    "description": "$4.99 Each + Free Gift with Purchase",
1145    "disclaimer": "with 10+ Demi & Permanent Shades",
1146    "isPromo": "TRUE",
1147    "appLink": "Kenra-APP"
1148  },
1149  {
1150    "id": "jpms_b3g1_free",
1151    "sort": "14",
1152    "promosLpTab": "hair-color",
1153    "startDate": "9/1/2026 00:00:00 CDT",
1154    "endDate": "10/1/2026 00:00:00 CDT",
1155    "link": "/USA-M-570395.html",
1156    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw464b7d70/2026/09/promotions/jpms_b3g1_free/1-1.png",
1157    "name": "Paul Mitchell",
1158    "description": "Buy 3 Get 1 Free Select The Color 10 Shades",
1159    "isPromo": "TRUE",
1160    "appLink": "USA-M-570395"
1161  },
1162  {
1163    "id": "jpms_2_for_14",
1164    "sort": "15",
1165    "promosLpTab": "hair-color",
1166    "startDate": "9/1/2026 00:00:00 CDT",
1167    "endDate": "10/1/2026 00:00:00 CDT",
1168    "link": "/hair-color?prefn1=productLine&prefv1=The%20Color%20XG",
1169    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw4dbf3fee/2026/09/promotions/jpms_2_for_14/1-1.png",
1170    "name": "Paul Mitchell",
1171    "description": "2 for $14 Color XG",
1172    "isPromo": "TRUE",
1173    "appLink": "USA-M-570253"
1174  },
1175  {
1176    "id": "jpms_20_off_color",
1177    "sort": "16",
1178    "promosLpTab": "hair-color",
1179    "startDate": "9/1/2026 00:00:00 CDT",
1180    "endDate": "10/1/2026 00:00:00 CDT",
1181    "link": "/hair-color?prefn1=brandcustom&prefv1=John%20Paul%20Mitchell%20Systems",
1182    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw0968044f/2026/09/promotions/jpms_20_off_color/1-1.png",
1183    "name": "Paul Mitchell",
1184    "description": "Up to 20% Off Color & Treatments",
1185    "isPromo": "TRUE",
1186    "appLink": "SBH-035228"
1187  },
1188  {
1189    "id": "chi_b1g1_25_off",
1190    "sort": "17",
1191    "promosLpTab": "hair-color",
1192    "startDate": "9/1/2026 00:00:00 CDT",
1193    "endDate": "10/1/2026 00:00:00 CDT",
1194    "link": "/USA-M-635180.html",
1195    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwe52b3d65/2026/09/promotions/chi_b1g1_25_off/1-1.png",
1196    "name": "CHI",
1197    "description": "Buy 1 Get 1 25% Off Bleach & Shine Lightener",
1198    "isPromo": "TRUE",
1199    "appLink": "USA-M-635180"
1200  },
1201  {
1202    "id": "chi_canisters_stylist_steal",
1203    "sort": "18",
1204    "promosLpTab": "hair-color",
1205    "startDate": "9/1/2026 00:00:00 CDT",
1206    "endDate": "10/1/2026 00:00:00 CDT",
1207    "link": "/USA-M-635208.html",
1208    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw0c443823/2026/09/promotions/chi_canisters_stylist_steal/1-1.png",
1209    "name": "CHI",
1210    "description": "25% Off Select ColorMaster Canisters",
1211    "isPromo": "TRUE",
1212    "appLink": "USA-M-635208"
1213  },
1214  {
1215    "id": "framesi_buy_more_save",
1216    "sort": "19",
1217    "promosLpTab": "hair-color",
1218    "startDate": "9/1/2026 00:00:00 CDT",
1219    "endDate": "10/1/2026 00:00:00 CDT",
1220    "link": "/hair-color?prefn1=brandcustom&prefv1=Framesi",
1221    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwab614eb4/2026/09/promotions/framesi_buy_more_save/1-1.png",
1222    "name": "Framesi",
1223    "description": "Buy More Save More Hair Color",
1224    "isPromo": "TRUE",
1225    "appLink": "hair-color"
1226  },
1227  {
1228    "id": "framesi_30_off",
1229    "sort": "20",
1230    "promosLpTab": "hair-color",
1231    "startDate": "9/1/2026 00:00:00 CDT",
1232    "endDate": "10/1/2026 00:00:00 CDT",
1233    "link": "/hair-color/chemical-services?prefn1=brandcustom&prefv1=Framesi",
1234    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwf7fbdba2/2026/09/promotions/framesi_30_off/1-1.png",
1235    "name": "Framesi",
1236    "description": "30% Off Straightening System",
1237    "isPromo": "TRUE",
1238    "appLink": "chemical-services"
1239  },
1240  {
1241    "id": "mydentity_try_for_5",
1242    "sort": "21",
1243    "promosLpTab": "hair-color",
1244    "startDate": "9/1/2026 00:00:00 CDT",
1245    "endDate": "10/1/2026 00:00:00 CDT",
1246    "link": "/USA-M-277069.html",
1247    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw5e78bc13/2026/09/promotions/mydentity_try_for_5/1-1.png",
1248    "name": "Mydentity",
1249    "description": "Try for $5 Reflect Refocus",
1250    "isPromo": "TRUE",
1251    "appLink": "USA-M-277069"
1252  },
1253  {
1254    "id": "rusk_15_off",
1255    "sort": "22",
1256    "promosLpTab": "hair-color",
1257    "startDate": "9/1/2026 00:00:00 CDT",
1258    "endDate": "10/1/2026 00:00:00 CDT",
1259    "link": "/hair-color?prefn1=brandcustom&prefv1=Rusk",
1260    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw2a718f7a/2026/09/promotions/rusk_15_off/1-1.png",
1261    "name": "Rusk",
1262    "description": "Up to 15% Off Hair Color & Developers",
1263    "isPromo": "TRUE",
1264    "appLink": "hair-color"
1265  },
1266  {
1267    "id": "pravana_b1g1_50_off",
1268    "sort": "23",
1269    "promosLpTab": "hair-color",
1270    "startDate": "9/1/2026 00:00:00 CDT",
1271    "endDate": "10/1/2026 00:00:00 CDT",
1272    "link": "/hair-color/bleach-lighteners?prefn1=brandcustom&prefv1=Pravana",
1273    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw4c6e05bf/2026/09/promotions/pravana_b1g1_50_off/1-1.png",
1274    "name": "Pravana",
1275    "description": "Buy 1 Get 1 50% Off Lighteners",
1276    "isPromo": "TRUE",
1277    "appLink": "bleach-lightener"
1278  },
1279  {
1280    "id": "essentials_20_off",
1281    "sort": "24",
1282    "promosLpTab": "hair-color",
1283    "startDate": "9/1/2026 00:00:00 CDT",
1284    "endDate": "10/1/2026 00:00:00 CDT",
1285    "link": "/salon-essentials",
1286    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwafc4f2c1/2026/09/promotions/essentials_20_off/1-1.png",
1287    "name": "Salon Essentials",
1288    "description": "Up to 20% Off Colortrak & Framar",
1289    "isPromo": "TRUE",
1290    "appLink": "salon-essentials"
1291  },
1292  {
1293    "id": "tide_detergent",
1294    "sort": "25",
1295    "promosLpTab": "hair-color",
1296    "startDate": "9/1/2026 00:00:00 CDT",
1297    "endDate": "10/1/2026 00:00:00 CDT",
1298    "link": "/USA-049147.html",
1299    "image": "https://www.armstrongmccal
1299l.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw7eb4f6e9/2026/09/promotions/tide_detergent/1-1.png",
1300    "interrupter": "hair-color, salon-essentials, permanent, demi-permanent, express_color, vivid-colors",
1301    "name": "Tide Professional Commercial Laundry Detergent",
1302    "description": "Buy Tide Get Free Shipping or 2-Hour Delivery",
1303    "isPromo": "TRUE",
1304    "appLink": "USA-049147"
1305  },
1306  {
1307    "id": "donna_bella",
1308    "sort": "1",
1309    "promosLpTab": "hair-extensions",
1310    "startDate": "9/1/2026 00:00:00 CDT",
1311    "endDate": "10/1/2026 00:00:00 CDT",
1312    "link": "/shop-by-brand/donnabella",
1313    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw58d18039/2026/09/promotions/donna_bella/1-1.png",
1314    "catBanner": "hair-extensions",
1315    "interrupter": "salon-essentials",
1316    "name": "Discover Donna Bella Hair Extensions",
1317    "description": "Top-Notch Extensions that Increase Your Profits",
1318    "isPromo": "TRUE",
1319    "appLink": "donnabella",
1320    "heroBg": "#A1E4D2"
1321  },
1322  {
1323    "id": "holiday_kits",
1324    "sort": "1",
1325    "promosLpTab": "holiday",
1326    "startDate": "9/1/2026 00:00:00 CDT",
1327    "endDate": "10/1/2026 00:00:00 CDT",
1328    "link": "/holiday",
1329    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw0b7c7d36/2026/09/promotions/holiday_kits/1-1.png",
1330    "catBanner": "hair, stylingtools-appliances, skin-and-body, salon-essentials",
1331    "name": "Holiday Starts Now",
1332    "description": "Stock Up on Kits, Limited Editions & More",
1333    "isPromo": "TRUE",
1334    "appLink": "holiday",
1335    "heroBg": "#f3b9c3",
1336    "badge": "Early Access",
1337    "badgeBg": "A71F25",
1338    "badgeTextColor": "FFFFFF"
1339  },
1340  {
1341    "id": "amika_holiday",
1342    "sort": "2",
1343    "promosLpTab": "holiday",
1344    "startDate": "9/1/2026 00:00:00 CDT",
1345    "endDate": "10/1/2026 00:00:00 CDT",
1346    "link": "/holiday?prefn1=brandcustom&prefv1=amika",
1347    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwcf87aa0d/2026/09/promotions/amika_holiday/1-1.png",
1348    "name": "Amika",
1349    "description": "Save Over 40% Holiday Kits",
1350    "isPromo": "TRUE",
1351    "appLink": "holiday",
1352    "heroBg": "#f3b9c3"
1353  },
1354  {
1355    "id": "paul_mitchell_holiday",
1356    "sort": "3",
1357    "promosLpTab": "holiday",
1358    "startDate": "9/1/2026 00:00:00 CDT",
1359    "endDate": "10/1/2026 00:00:00 CDT",
1360    "link": "/holiday?prefn1=brandcustom&prefv1=John%20Paul%20Mitchell%20Systems",
1361    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwa810ae2f/2026/09/promotions/paul_mitchell_holiday/1-1.png",
1362    "name": "Paul Mitchell",
1363    "description": "Holiday Kits Under $30",
1364    "isPromo": "TRUE",
1365    "appLink": "holiday",
1366    "heroBg": "#f3b9c3"
1367  },
1368  {
1369    "id": "biosilk_holiday",
1370    "sort": "4",
1371    "promosLpTab": "holiday",
1372    "startDate": "9/1/2026 00:00:00 CDT",
1373    "endDate": "10/1/2026 00:00:00 CDT",
1374    "link": "/holiday?prefn1=brandcustom&prefv1=BioSilk",
1375    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw4d466778/2026/09/promotions/biosilk_holiday/1-1.png",
1376    "name": "BioSilk",
1377    "description": "Save 50% Holiday Kits",
1378    "isPromo": "TRUE",
1379    "appLink": "holiday",
1380    "heroBg": "#f3b9c3"
1381  },
1382  {
1383    "id": "chi_holiday",
1384    "sort": "6",
1385    "promosLpTab": "holiday",
1386    "startDate": "9/1/2026 00:00:00 CDT",
1387    "endDate": "10/1/2026 00:00:00 CDT",
1388    "link": "/holiday?prefn1=brandcustom&prefv1=CHI",
1389    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw18da0156/2026/09/promotions/chi_holiday/1-1.png",
1390    "name": "CHI",
1391    "description": "Limited Edition Tools & Kits",
1392    "isPromo": "TRUE",
1393    "appLink": "holiday",
1394    "heroBg": "#f3b9c3"
1395  },
1396  {
1397    "id": "goldwell_holiday",
1398    "sort": "7",
1399    "promosLpTab": "holiday",
1400    "startDate": "9/1/2026 00:00:00 CDT",
1401    "endDate": "10/1/2026 00:00:00 CDT",
1402    "link": "/holiday?prefn1=brandcustom&prefv1=Goldwell",
1403    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw99be01d9/2026/09/promotions/goldwell_holiday/1-1.png",
1404    "name": "Goldwell",
1405    "description": "Holiday Kits Under $30",
1406    "isPromo": "TRUE",
1407    "appLink": "holiday",
1408    "heroBg": "#f3b9c3"
1409  },
1410  {
1411    "id": "hempz_holiday",
1412    "sort": "8",
1413    "promosLpTab": "holiday",
1414    "startDate": "9/1/2026 00:00:00 CDT",
1415    "endDate": "10/1/2026 00:00:00 CDT",
1416    "link": "/holiday?prefn1=brandcustom&prefv1=Hempz",
1417    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw93ac9819/2026/09/promotions/hempz_holiday/1-1.png",
1418    "name": "Hempz",
1419    "description": "Limited Edition Holiday Scents & Kits",
1420    "isPromo": "TRUE",
1421    "appLink": "holiday",
1422    "heroBg": "#f3b9c3"
1423  },
1424  {
1425    "id": "joico_holiday",
1426    "sort": "9",
1427    "promosLpTab": "holiday",
1428    "startDate": "9/1/2026 00:00:00 CDT",
1429    "endDate": "10/1/2026 00:00:00 CDT",
1430    "link": "/holiday?prefn1=brandcustom&prefv1=Joico",
1431    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw85f52dd8/2026/09/promotions/joico_holiday/1-1.png",
1432    "name": "Joico",
1433    "description": "Holiday Kits Under $50",
1434    "isPromo": "TRUE",
1435    "appLink": "holiday",
1436    "heroBg": "#f3b9c3"
1437  },
1438  {
1439    "id": "k18_holiday",
1440    "sort": "10",
1441    "promosLpTab": "holiday",
1442    "startDate": "9/1/2026 00:00:00 CDT",
1443    "endDate": "10/1/2026 00:00:00 CDT",
1444    "link": "/holiday?prefn1=brandcustom&prefv1=K18%20Biomimetic%20Hairscience",
1445    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwa069d2c9/2026/09/promotions/k18_holiday/1-1.png",
1446    "name": "K18",
1447    "description": "Save Over 15% Holiday Kits",
1448    "isPromo": "TRUE",
1449    "appLink": "holiday",
1450    "heroBg": "#f3b9c3"
1451  },
1452  {
1453    "id": "kenra_holiday",
1454    "sort": "11",
1455    "promosLpTab": "holiday",
1456    "startDate": "9/1/2026 00:00:00 CDT",
1457    "endDate": "10/1/2026 00:00:00 CDT",
1458    "link": "/holiday?prefn1=brandcustom&prefv1=Kenra%20Professional",
1459    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwe89c6ce0/2026/09/promotions/kenra_holiday/1-1.png",
1460    "name": "Kenra",
1461    "description": "Holiday Kits Under $30",
1462    "isPromo": "TRUE",
1463    "appLink": "holiday",
1464    "heroBg": "#f3b9c3"
1465  },
1466  {
1467    "id": "kerasilk_holiday",
1468    "sort": "12",
1469    "promosLpTab": "holiday",
1470    "startDate": "9/1/2026 00:00:00 CDT",
1471    "endDate": "10/1/2026 00:00:00 CDT",
1472    "link": "/holiday?prefn1=brandcustom&prefv1=Kerasilk",
1473    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw48d15317/2026/09/promotions/kerasilk_holiday/1-1.png",
1474    "name": "Kerasilk",
1475    "description": "Holiday Kits Under $30",
1476    "isPromo": "TRUE",
1477    "appLink": "holiday",
1478    "heroBg": "#f3b9c3"
1479  },
1480  {
1481    "id": "milkshake_holiday",
1482    "sort": "13",
1483    "promosLpTab": "holiday",
1484    "startDate": "9/1/2026 00:00:00 CDT",
1485    "endDate": "10/1/2026 00:00:00 CDT",
1486    "link": "/holiday?prefn1=brandcustom&prefv1=Milkshake",
1487    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw621aa272/2026/09/promotions/milkshake_holiday/1-1.png",
1488    "name": "Milkshake",
1489    "description": "Holiday Kits Under $30",
1490    "isPromo": "TRUE",
1491    "appLink": "holiday",
1492    "heroBg": "#f3b9c3"
1493  },
1494  {
1495    "id": "olaplex_app_holiday",
1496    "sort": "14",
1497    "promosLpTab": "holiday",
1498    "startDate": "9/1/2026 00:00:00 CDT",
1499    "endDate": "10/1/2026 00:00:00 CDT",
1500    "link": "/holiday?prefn1=brandcustom&prefv1=Olaplex",
1501    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwff4002dc/2026/09/promotions/olaplex_app_holiday/1-1.png",
1502    "name": "Olaplex",
1503    "description": "Holiday Kits Under $30",
1504    "isPromo": "TRUE",
1505    "appLink": "holiday",
1506    "heroBg": "#f3b9c3"
1507  },
1508  {
1509    "id": "olivia_garden_holiday",
1510    "sort": "15",
1511    "promosLpTab": "holiday",
1512    "startDate": "9/1/2026 00:00:00 CDT",
1513    "endDate": "10/1/2026 00:00:00 CDT",
1514    "link": "/holiday?prefn1=brandcustom&prefv1=Olivia%20Garden",
1515    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw25209e35/2026/09/promotions/olivia_garden_holiday/1-1.png",
1516    "name": "Olivia Garden",
1517    "description": "Over $500 Savings. Deluxe Stylist Tool Kit.",
1518    "isPromo": "TRUE",
1519    "appLink": "USA-049289",
1520    "heroBg": "#f3b9c3"
1521  },
1522  {
1523    "id": "ouidad_holiday",
1524    "sort": "16",
1525    "promosLpTab": "holiday",
1526    "startDate": "9/1/2026 00:00:00 CDT",
1527    "endDate": "10/1/2026 00:00:00 CDT",
1528    "link": "/holiday?prefn1=brandcustom&prefv1=Ouidad",
1529    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw843eaa91/2026/09/promotions/ouidad_holiday/1-1.png",
1530    "name": "Ouidad",
1531    "description": "Holiday Kits Under $30",
1532    "isPromo": "TRUE",
1533    "appLink": "holiday",
1534    "heroBg": "#f3b9c3"
1535  },
1536  {
1537    "id": "sexyhair_holiday",
1538    "sort": "18",
1539    "promosLpTab": "holiday",
1540    "startDate": "9/1/2026 00:00:00 CDT",
1541    "endDate": "10/1/2026 00:00:00 CDT",
1542    "link": "/holiday?prefn1=brandcustom&prefv1=SexyHair",
1543    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw6a5d570e/2026/09/promotions/sexyhair_holiday/1-1.png",
1544    "name": "SexyHair",
1545    "description": "Holiday Kits Under $30",
1546    "isPromo": "TRUE",
1547    "appLink": "holiday",
1548    "heroBg": "#f3b9c3"
1549  },
1550  {
1551    "id": "unite_holiday",
1552    "sort": "19",
1553    "promosLpTab": "holiday",
1554    "startDate": "9/1/2026 00:00:00 CDT",
1555    "endDate": "10/1/2026 00:00:00 CDT",
1556    "link": "/holiday?prefn1=brandcustom&prefv1=Unite%20Hair",
1557    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw3eb0d07d/2026/09/promotions/unite_holiday/1-1.png",
1558    "name": "Unite Hair",
1559    "description": "Holiday Kits Under $50",
1560    "isPromo": "TRUE",
1561    "appLink": "holiday",
1562    "heroBg": "#f3b9c3"
1563  },
1564  {
1565    "id": "verb_holiday",
1566    "sort": "20",
1567    "promosLpTab": "holiday",
1568    "startDate": "9/1/2026 00:00:00 CDT",
1569    "endDate": "10/1/2026 00:00:00 CDT",
1570    "link": "/holiday?prefn1=brandcustom&prefv1=Verb",
1571    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw8d8cc723/2026/09/promotions/verb_holiday/1-1.png",
1572    "name": "Verb",
1573    "description": "Holiday Kits Under $30",
1574    "isPromo": "TRUE",
1575    "appLink": "holiday",
1576    "heroBg": "#f3b9c3"
1577  },
1578  {
1579    "id": "wella_holiday",
1580    "sort": "21",
1581    "promosLpTab": "holiday",
1582    "startDate": "9/1/2026 00:00:00 CDT",
1583    "endDate": "10/1/2026 00:00:00 CDT",
1584    "link": "/holiday?prefn1=brandcustom&prefv1=Wella",
1585    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw5fe11bdf/2026/09/promotions/wella_holiday/1-1.png",
1586    "name": "Wella",
1587    "description": "Save Over 35% Holiday Kits",
1588    "isPromo": "TRUE",
1589    "appLink": "holiday",
1590    "heroBg": "#f3b9c3"
1591  },
1592  {
1593    "id": "olaplex_20_off_sale",
1594    "sort": "1",
1595    "promosLpTab": "limited-time",
1596    "startDate": "9/1/2026 00:00:00 CDT",
1597    "endDate": "9/6/2026 00:00:00 CDT",
1598    "link": "/shop-by-brand/olaplex",
1599    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwb0a433b7/2026/09/promotions/olaplex_20_off_sale/1-1.png",
1600    "catBanner": "olaplex",
1601    "name": "20% Off Olaplex Limited Time Sale",
1602    "description": "No Exclusions.",
1603    "disclaimer": "8.31-9.5",
1604    "isPromo": "TRUE",
1605    "appLink": "olaplex",
1606    "heroBg": "#FC8C8D",
1607    "badge": "Limited Time",
1608    "badgeBg": "A71F25",
1609    "badgeTextColor": "FFFFFF"
1610  },
1611  {
1612    "id": "color_wow_flash",
1613    "sort": "5",
1614    "promosLpTab": "limited-time",
1615    "startDate": "9/21/2026 00:00:00 CDT",
1616    "endDate": "9/23/2026 00:00:00 CDT",
1617    "link": "/shop-by-brand/colorwow",
1618    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwae8bfcc5/2026/09/promotions/color_wow_flash/1-1.png",
1619    "name": "20% Off Color Wow",
1620    "description": "Wow-worthy hair must-haves for less. Exclusions apply.",
1621    "disclaimer": "Ends 9.22",
1622    "isPromo": "TRUE",
1623    "appLink": "colorwow",
1624    "heroBg": "#FC8C8D",
1625    "badge": "Flash Sale",
1626    "badgeBg": "A71F25",
1627    "badgeTextColor": "FFFFFF"
1628  },
1629  {
1630    "id": "schwarzkopf_10_off_flash",
1631    "sort": "6",
1632    "promosLpTab": "limited-time",
1633    "startDate": "9/21/2026 00:00:00 CDT",
1634    "endDate": "9/24/2026 00:00:00 CDT",
1635    "link": "/hair-color?prefn1=brandcustom&prefv1=Schwarzkopf%20Professional",
1636    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwe86d7fcd/2026/09/promotions/schwarzkopf_10_off_flash/1-1.png",
1637    "name": "10% Off  Schwarzkopf Color",
1638    "description": "Stack an extra 10% on existing offers.",
1639    "disclaimer": "Ends 9.23",
1640    "isPromo": "TRUE",
1641    "appLink": "schwarzkopf",
1642    "heroBg": "#FC8C8D",
1643    "badge": "Flash Sale",
1644    "badgeBg": "A71F25",
1645    "badgeTextColor": "FFFFFF"
1646  },
1647  {
1648    "id": "kenra_20_off_flash",
1649    "sort": "7",
1650    "promosLpTab": "limited-time",
1651    "startDate": "9/21/2026 00:00:00 CDT",
1652    "endDate": "9/23/2026 00:00:00 CDT",
1653    "link": "/USA-M-711056.html",
1654    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw59aa2133/2026/09/promotions/kenra_20_off_flash/1-1.png",
1655    "name": "30% Off Kenra Blow-Dry Spray",
1656    "description": "The pro-loved icon.",
1657    "disclaimer": "Ends 9.22",
1658    "isPromo": "TRUE",
1659    "appLink": "USA-M-711056",
1660    "heroBg": "#FC8C8D",
1661    "badge": "Flash Sale",
1662    "badgeBg": "A71F25",
1663    "badgeTextColor": "FFFFFF"
1664  },
1665  {
1666    "id": "pravana_25_off_flash",
1667    "sort": "8",
1668    "promosLpTab": "limited-time",
1669    "startDate": "9/21/2026 00:00:00 CDT",
1670    "endDate": "9/23/2026 00:00:00 CDT",
1671    "link": "/hair-color?prefn1=brandcustom&prefv1=Pravana",
1672    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw4ba7203c/2026/09/promotions/pravana_25_off_flash/1-1.png",
1673    "name": "25% Off Pravana Color Icons",
1674    "description": "Already a great value. Priced to stock up. Save big on Hydragloss, Toners & Vivids.",
1675    "disclaimer": "Ends 9.22",
1676    "isPromo": "TRUE",
1677    "appLink": "pravana",
1678    "heroBg": "#FC8C8D",
1679    "badge": "Flash Sale",
1680    "badgeBg": "A71F25",
1681    "badgeTextColor": "FFFFFF"
1682  },
1683  {
1684    "id": "mydentity_30_off_flash",
1685    "sort": "9",
1686    "promosLpTab": "limited-time",
1687    "startDate": "9/21/2026 00:00:00 CDT",
1688    "endDate": "9/25/2026 00:00:00 CDT",
1689    "link": "/hair-color?prefn1=brandcustom&prefv1=Mydentity",
1690    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw4676a776/2026/09/promotions/mydentity_30_off_flash/1-1.png",
1691    "name": "30% Off Mydentity",
1692    "description": "Hair color staples. Major savings.",
1693    "disclaimer": "Ends 9.24",
1694    "isPromo": "TRUE",
1695    "appLink": "mydentity",
1696    "heroBg": "#FC8C8D",
1697    "badge": "Flash Sale",
1698    "badgeBg": "A71F25",
1699    "badgeTextColor": "FFFFFF"
1700  },
1701  {
1702    "id": "unite_flash_sale",
1703    "sort": "10",
1704    "promosLpTab": "limited-time",
1705    "startDate": "9/21/2026 00:00:00 CDT",
1706    "endDate": "9/30/2026 00:00:00 CDT",
1707    "link": "/shop-by-brand/unite",
1708    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw26a46099/2026/09/promotions/unite_flash_sale/1-1.png",
1709    "name": "20% Off UNITE Hair",
1710    "description": "Save big on hair care & styling essentials.",
1711    "disclaimer": "9.28-9.29",
1712    "isPromo": "TRUE",
1713    "appLink": "unite",
1714    "heroBg": "#FC8C8D",
1715    "badge": "Flash Sale",
1716    "badgeBg": "A71F25",
1717    "badgeTextColor": "FFFFFF"
1718  },
1719  {
1720    "id": "mizani_30_off_brand_flash",
1721    "sort": "11",
1722    "promosLpTab": "limited-time",
1723    "startDate": "9/21/2026 00:00:00 CDT",
1724    "endDate": "9/30/2026 00:00:00 CDT",
1725    "link": "/shop-by-brand/mizani",
1726    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw8570bac9/2026/09/promotions/mizani_30_off_brand_flash/1-1.png",
1727    "name": "30% Off Mizani Essentials",
1728    "description": "Stock up on hair care heroes.",
1729    "disclaimer": "9.28-9.29",
1730    "isPromo": "TRUE",
1731    "appLink": "mizani",
1732    "heroBg": "#FC8C8D",
1733    "badge": "Flash Sale",
1734    "badgeBg": "A71F25",
1735    "badgeTextColor": "FFFFFF"
1736  },
1737  {
1738    "id": "hempz_b1g1_40",
1739    "sort": "12",
1740    "promosLpTab": "limited-time",
1741    "startDate": "9/21/2026 00:00:00 CDT",
1742    "endDate": "10/1/2026 00:00:00 CDT",
1743    "link": "/shop-by-brand/hempz",
1744    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwa3313bda/2026/09/promotions/hempz_b1g1_40/1-1.png",
1745    "name": "Buy 1 Get 1 40% Off All Hempz",
1746    "description": "Limited Time Only.",
1747    "disclaimer": "9.27-9.30",
1748    "isPromo": "TRUE",
1749    "appLink": "hempz",
1750    "heroBg": "#FC8C8D",
1751    "badge": "Limited Time",
1752    "badgeBg": "A71F25",
1753    "badgeTextColor": "FFFFFF"
1754  },
1755  {
1756    "id": "skin_nails_sale",
1757    "sort": "1",
1758    "promosLpTab": "skin-and-nails",
1759    "startDate": "9/1/2026 00:00:00 CDT",
1760    "endDate": "10/1/2026 00:00:00 CDT",
1761    "link": "/skin-and-body",
1762    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw0148706d/2026/09/promotions/skin_nails_sale/1-1.png",
1763    "interrupter": "skin-and-body, nails",
1764    "name": "Save Up to 30% Off Nails & Skincare",
1765    "description": "Shop All",
1766    "isPromo": "TRUE",
1767    "appLink": "skin-and-body"
1768  },
1769  {
1770    "id": "hempz_2_for_22",
1771    "sort": "2",
1772    "promosLpTab": "skin-and-nails",
1773    "startDate": "9/1/2026 00:00:00 CDT",
1774    "endDate": "9/16/2026 00:00:00 CDT",
1775    "link": "/shop-by-brand/hempz",
1776    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwe201cc0a/2026/09/promotions/hempz_2_for_22/1-1.png",
1777    "catBanner": "hempz",
1778    "name": "2 for $22 Hempz 17 oz. Body Moisturizers",
1779    "description": "Get glowing. Save big.",
1780    "disclaimer": "9.1-9.15",
1781    "isPromo": "TRUE",
1782    "appLink": "hempz",
1783    "heroBg": "#FC8C8D",
1784    "badge": "Limited Time",
1785    "badgeBg": "A71F25",
1786    "badgeTextColor": "FFFFFF"
1787  },
1788  {
1789    "id": "cuccio_25_off",
1790    "sort": "3",
1791    "promosLpTab": "skin-and-nails",
1792    "startDate": "9/1/2026 00:00:00 CDT",
1793    "endDate": "10/1/2026 00:00:00 CDT",
1794    "link": "/skin-and-body?prefn1=brandcustom&prefv1=Cuccio%20Naturale",
1795    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw4410860e/2026/09/promotions/cuccio_25_off/1-1.png",
1796    "name": "Cuccio",
1797    "description": "25% Off Lyte Butters",
1798    "isPromo": "TRUE",
1799    "appLink": "skin-and-body"
1800  },
1801  {
1802    "id": "pharmagel_25_off",
1803    "sort": "4",
1804    "promosLpTab": "skin-and-nails",
1805    "startDate": "9/1/2026 00:00:00 CDT",
1806    "endDate": "10/1/2026 00:00:00 CDT",
1807    "link": "/skin-and-body?prefn1=brandcustom&prefv1=Pharmagel",
1808    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw4b7eeb86/2026/09/promotions/pharmagel_25_off/1-1.png",
1809    "name": "Pharmagel",
1810    "description": "25% Off Essentials & Tools",
1811    "isPromo": "TRUE",
1812    "appLink": "skin-and-body"
1813  },
1814  {
1815    "id": "cirepil_20_off",
1816    "sort": "5",
1817    "promosLpTab": "skin-and-nails",
1818    "startDate": "9/1/2026 00:00:00 CDT",
1819    "endDate": "10/1/2026 00:00:00 CDT",
1820    "link": "/skin-and-body?prefn1=brandcustom&prefv1=Cirepil%20Wax",
1821    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwee4ee5fe/2026/09/promotions/cirepil_20_off/1-1.png",
1822    "name": "Cirepil",
1823    "description": "20% Off Pre/Post Products",
1824    "isPromo": "TRUE",
1825    "appLink": "skin-and-body"
1826  },
1827  {
1828    "id": "ardell_30_off",
1829    "sort": "6",
1830    "promosLpTab": "skin-and-nails",
1831    "startDate": "9/1/2026 00:00:00 CDT",
1832    "endDate": "10/1/2026 00:00:00 CDT",
1833    "link": "/skin-and-body/eyelashesandbrows?prefn1=brandcustom&prefv1=Ardell",
1834    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw0cd8fdea/2026/09/promotions/ardell_30_off/1-1.png",
1835    "name": "Ardell",
1836    "description": "30% Off Individual Lashes",
1837    "isPromo": "TRUE",
1838    "appLink": "eyelashesandbrows"
1839  },
1840  {
1841    "id": "nails_15_off",
1842    "sort": "7",
1843    "promosLpTab": "skin-and-nails",
1844    "startDate": "9/1/2026 00:00:00 CDT",
1845    "endDate": "10/1/2026 00:00:00 CDT",
1846    "link": "/nails",
1847    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw42083817/2026/09/promotions/nails_15_off/1-1.png",
1848    "name": "Nail Must-Haves",
1849    "description": "15% Off Seche Vite, Nail Tek & More",
1850    "isPromo": "TRUE",
1851    "appLink": "nails"
1852  },
1853  {
1854    "id": "care_styling_sale",
1855    "sort": "1",
1856    "promosLpTab": "styling",
1857    "startDate": "9/1/2026 00:00:00 CDT",
1858    "endDate": "10/1/2026 00:00:00 CDT",
1859    "link": "/refresh-save",
1860    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwea8f1464/2026/09/promotions/care_styling_sale/1-1.png",
1861    "interrupter": "hair",
1862    "name": "Save Up to 50% Off Hair Care & Styling",
1863    "description": "Shop All",
1864    "isPromo": "TRUE",
1865    "appLink": "save-on-stylers"
1866  },
1867  {
1868    "id": "k_18_free_brush",
1869    "sort": "2",
1870    "promosLpTab": "styling",
1871    "startDate": "9/29/2026 00:00:00 CDT",
1872    "endDate": "10/1/2026 00:00:00 CDT",
1873    "link": "/USA-049171.html",
1874    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw441a70b7/2026/09/promotions/k_18_free_brush/1-1.png",
1875    "name": "Get a Free K18 Brush",
1876    "description": "With FutureIQ™ hair serum purchase",
1877    "isPromo": "TRUE",
1878    "appLink": "USA-049171",
1879    "heroBg": "#A1E4D2"
1880  },
1881  {
1882    "id": "k18_try_for_50",
1883    "sort": "3",
1884    "promosLpTab": "styling",
1885    "startDate": "9/1/2026 00:00:00 CDT",
1886    "endDate": "10/1/2026 00:00:00 CDT",
1887    "link": "/refresh-save?prefn1=brandcustom&prefv1=K18%20Biomimetic%20Hairscience",
1888    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw2eb8f727/2026/09/promotions/k18_try_for_50/1-1.png",
1889    "name": "K18",
1890    "description": "Buy Heatbounce 8 oz. & AstroLift 4 oz. for Only $50",
1891    "isPromo": "TRUE",
1892    "appLink": "SBH-036981"
1893  },
1894  {
1895    "id": "biolage_20_off",
1896    "sort": "4",
1897    "promosLpTab": "styling",
1898    "startDate": "9/1/2026 00:00:00 CDT",
1899    "endDate": "10/1/2026 00:00:00 CDT",
1900    "link": "/refresh-save?prefn1=productLine&prefv1=Scalp%20Sync%7CFull%20Rescue",
1901    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwcbc016f7/2026/09/promotions/biolage_20_off/1-1.png",
1902    "name": "Biolage",
1903    "description": "20% Off Scalp Sync & Full Rescue",
1904    "isPromo": "TRUE",
1905    "appLink": "Biolage-APP"
1906  },
1907  {
1908    "id": "biolage_25_off",
1909    "sort": "5",
1910    "promosLpTab": "styling",
1911    "startDate": "9/1/2026 00:00:00 CDT",
1912    "endDate": "10/1/2026 00:00:00 CDT",
1913    "link": "/refresh-save?prefn1=brandcustom&prefv1=Biolage",
1914    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwb337dbb6/2026/09/promotions/biolage_25_off/1-1.png",
1915    "name": "Biolage",
1916    "description": "25% Off Select Hairspray",
1917    "isPromo": "TRUE",
1918    "appLink": "Biolage-APP"
1919  },
1920  {
1921    "id": "olaplex_2_for_25",
1922    "sort": "6",
1923    "promosLpTab": "styling",
1924    "startDate": "9/1/2026 00:00:00 CDT",
1925    "endDate": "10/1/2026 00:00:00 CDT",
1926    "link": "/refresh-save?prefn1=brandcustom&prefv1=Olaplex",
1927    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw33f9ccce/2026/09/promotions/olaplex_2_for_25/1-1.png",
1928    "name": "Olaplex",
1929    "description": "2 for $25 Styling",
1930    "isPromo": "TRUE",
1931    "appLink": "PRQ-RAYPVZ"
1932  },
1933  {
1934    "id": "colorwow_20_off",
1935    "sort": "7",
1936    "promosLpTab": "styling",
1937    "startDate": "9/1/2026 00:00:00 CDT",
1938    "endDate": "10/1/2026 00:00:00 CDT",
1939    "link": "/refresh-save?prefn1=brandcustom&prefv1=Color%20WOW",
1940    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw53f4f55a/2026/09/promotions/colorwow_20_off/1-1.png",
1941    "name": "Color Wow",
1942    "description": "20% Off Dream Cocktail",
1943    "isPromo": "TRUE",
1944    "appLink": "CW-APP"
1945  },
1946  {
1947    "id": "keratin_20_off_kits",
1948    "sort": "8",
1949    "promosLpTab": "styling",
1950    "startDate": "9/1/2026 00:00:00 CDT",
1951    "endDate": "10/1/2026 00:00:00 CDT",
1952    "link": "/refresh-save?prefn1=brandcustom&prefv1=Keratin%20Complex",
1953    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw74cf1814/2026/09/promotions/keratin_20_off_kits/1-1.png",
1954    "name": "Keratin Complex",
1955    "description": "20% Off Select Kits",
1956    "isPromo": "TRUE",
1957    "appLink"
1957: "keratincomplex"
1958  },
1959  {
1960    "id": "sebastian_try_for_999",
1961    "sort": "9",
1962    "promosLpTab": "styling",
1963    "startDate": "9/1/2026 00:00:00 CDT",
1964    "endDate": "10/1/2026 00:00:00 CDT",
1965    "link": "/refresh-save?prefn1=brandcustom&prefv1=Sebastian",
1966    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwe4372945/2026/09/promotions/sebastian_try_for_999/1-1.png",
1967    "name": "Sebastian",
1968    "description": "Try for $9.99 Shaper Hairspray",
1969    "isPromo": "TRUE",
1970    "appLink": "PRQ-1Q1G6N"
1971  },
1972  {
1973    "id": "kenra_2_for_20",
1974    "sort": "11",
1975    "promosLpTab": "styling",
1976    "startDate": "9/1/2026 00:00:00 CDT",
1977    "endDate": "10/1/2026 00:00:00 CDT",
1978    "link": "/refresh-save?prefn1=brandcustom&prefv1=Kenra%20Professional",
1979    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw6a6910e8/2026/09/promotions/kenra_2_for_20/1-1.png",
1980    "name": "Kenra",
1981    "description": "2 for $20 Select Platinum Style & Finish",
1982    "isPromo": "TRUE",
1983    "appLink": "PRQ-1MQJ68"
1984  },
1985  {
1986    "id": "matrix_25_off",
1987    "sort": "12",
1988    "promosLpTab": "styling",
1989    "startDate": "9/1/2026 00:00:00 CDT",
1990    "endDate": "10/1/2026 00:00:00 CDT",
1991    "link": "/refresh-save?prefn1=brandcustom&prefv1=Matrix",
1992    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwbefa20aa/2026/09/promotions/matrix_25_off/1-1.png",
1993    "name": "Matrix",
1994    "description": "25% Off Select Hairspray",
1995    "isPromo": "TRUE",
1996    "appLink": "Matrix-APP"
1997  },
1998  {
1999    "id": "matrix_20_off_care",
2000    "sort": "13",
2001    "promosLpTab": "styling",
2002    "startDate": "9/1/2026 00:00:00 CDT",
2003    "endDate": "10/1/2026 00:00:00 CDT",
2004    "link": "/refresh-save?prefn1=productLine&prefv1=Glow%20Mania",
2005    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwbc2b9662/2026/09/promotions/matrix_20_off_care/1-1.png",
2006    "name": "Matrix",
2007    "description": "20% Off Glow Mania",
2008    "isPromo": "TRUE",
2009    "appLink": "Matrix-APP"
2010  },
2011  {
2012    "id": "thinning_25_off",
2013    "sort": "14",
2014    "promosLpTab": "styling",
2015    "startDate": "9/1/2026 00:00:00 CDT",
2016    "endDate": "10/1/2026 00:00:00 CDT",
2017    "link": "/hair/thinninghairsolutions",
2018    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwfb889e78/2026/09/promotions/thinning_25_off/1-1.png",
2019    "name": "Hair Thinning & Prevention",
2020    "description": "Up to 25% Off Care & Treatments",
2021    "isPromo": "TRUE",
2022    "appLink": "thinninghairsolutions"
2023  },
2024  {
2025    "id": "texture_25_off",
2026    "sort": "15",
2027    "promosLpTab": "styling",
2028    "startDate": "9/1/2026 00:00:00 CDT",
2029    "endDate": "10/1/2026 00:00:00 CDT",
2030    "link": "/refresh-save?prefn1=brandcustom&prefv1=Aquage%7CDeva%20Curl%7CAG%20Care%7COuidad",
2031    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw8856e0c7/2026/09/promotions/texture_25_off/1-1.png",
2032    "name": "Textured Hair Care",
2033    "description": "Up to 25% Off Styling",
2034    "isPromo": "TRUE",
2035    "appLink": "texture"
2036  },
2037  {
2038    "id": "chi_15_off",
2039    "sort": "16",
2040    "promosLpTab": "styling",
2041    "startDate": "9/1/2026 00:00:00 CDT",
2042    "endDate": "10/1/2026 00:00:00 CDT",
2043    "link": "/refresh-save?prefn1=brandcustom&prefv1=CHI",
2044    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw23391ab2/2026/09/promotions/chi_15_off/1-1.png",
2045    "name": "CHI",
2046    "description": "15% Off Select Vibes",
2047    "isPromo": "TRUE",
2048    "appLink": "save-on-stylers"
2049  },
2050  {
2051    "id": "ag_care_50_off",
2052    "sort": "17",
2053    "promosLpTab": "styling",
2054    "startDate": "9/1/2026 00:00:00 CDT",
2055    "endDate": "10/1/2026 00:00:00 CDT",
2056    "link": "/refresh-save?prefn1=brandcustom&prefv1=AG%20Care",
2057    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwf787a605
2057/2026/09/promotions/ag_care_50_off/1-1.png",
2058    "name": "AG Care",
2059    "description": "Up to 50% Off Hair Care",
2060    "isPromo": "TRUE",
2061    "appLink": "save-on-stylers"
2062  },
2063  {
2064    "id": "sexyhair_2_for_17",
2065    "sort": "18",
2066    "promosLpTab": "styling",
2067    "startDate": "9/1/2026 00:00:00 CDT",
2068    "endDate": "10/1/2026 00:00:00 CDT",
2069    "link": "/refresh-save?prefn1=brandcustom&prefv1=SexyHair",
2070    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwc51e7049/2026/09/promotions/sexyhair_2_for_17/1-1.png",
2071    "name": "SexyHair",
2072    "description": "2 for $17 Stylers",
2073    "isPromo": "TRUE",
2074    "appLink": "save-on-stylers"
2075  },
2076  {
2077    "id": "stmnt_25_off",
2078    "sort": "19",
2079    "promosLpTab": "styling",
2080    "startDate": "9/1/2026 00:00:00 CDT",
2081    "endDate": "10/1/2026 00:00:00 CDT",
2082    "link": "/barber?prefn1=brandcustom&prefv1=STMNT%20Grooming",
2083    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw10917bd4/2026/09/promotions/stmnt_25_off/1-1.png",
2084    "name": "STMNT Grooming",
2085    "description": "25% Off Select Styling",
2086    "isPromo": "TRUE",
2087    "appLink": "barber"
2088  },
2089  {
2090    "id": "ac_b1g1_fall_blowout",
2091    "sort": "20",
2092    "promosLpTab": "styling",
2093    "startDate": "9/16/2026 00:00:00 CDT",
2094    "endDate": "10/1/2026 00:00:00 CDT",
2095    "link": "/barber?prefn1=brandcustom&prefv1=American%20Crew",
2096    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwb5b9ac7b/2026/09/promotions/ac_b1g1_fall_blowout/1-1.png",
2097    "name": "American Crew",
2098    "description": "Buy 1 Get 1 50% Off Select 3-in-1",
2099    "isPromo": "TRUE",
2100    "appLink": "barber"
2101  },
2102  {
2103    "id": "tigi_25_off",
2104    "sort": "21",
2105    "promosLpTab": "styling",
2106    "startDate": "9/1/2026 00:00:00 CDT",
2107    "endDate": "10/1/2026 00:00:00 CDT",
2108    "link": "/refresh-save?prefn1=brandcustom&prefv1=TIGI",
2109    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwe0457810/2026/09/promotions/tigi_25_off/1-1.png",
2110    "name": "TIGI",
2111    "description": "25% Off Select Bed Head Styling",
2112    "isPromo": "TRUE",
2113    "appLink": "save-on-stylers"
2114  },
2115  {
2116    "id": "verb_30_off",
2117    "sort": "22",
2118    "promosLpTab": "styling",
2119    "startDate": "9/1/2026 00:00:00 CDT",
2120    "endDate": "10/1/2026 00:00:00 CDT",
2121    "link": "/refresh-save?prefn1=brandcustom&prefv1=Verb",
2122    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw8ada2bc6/2026/09/promotions/verb_30_off/1-1.png",
2123    "name": "Verb",
2124    "description": "30% Off Thermal Protectants",
2125    "isPromo": "TRUE",
2126    "appLink": "save-on-stylers"
2127  },
2128  {
2129    "id": "wella_ultimate_25_off",
2130    "sort": "23",
2131    "promosLpTab": "styling",
2132    "startDate": "9/1/2026 00:00:00 CDT",
2133    "endDate": "10/1/2026 00:00:00 CDT",
2134    "link": "/refresh-save?prefn1=brandcustom&prefv1=Wella",
2135    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwdd7688a0/2026/09/promotions/wella_ultimate_25_off/1-1.png",
2136    "name": "Wella",
2137    "description": "25% off All Ultimate Pro Products",
2138    "isPromo": "TRUE",
2139    "appLink": "save-on-stylers"
2140  },
2141  {
2142    "id": "grooming_25_off",
2143    "sort": "24",
2144    "promosLpTab": "styling",
2145    "startDate": "9/1/2026 00:00:00 CDT",
2146    "endDate": "10/1/2026 00:00:00 CDT",
2147    "link": "/barber",
2148    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dweefb7022/2026/09/promotions/grooming_25_off/1-1.png",
2149    "name": "Barber",
2150    "description": "Up to 25% Off Select Grooming",
2151    "isPromo": "TRUE",
2152    "appLink": "barber"
2153  },
2154  {
2155    "id": "pro_appreciation_ho",
2156    "sort": "1",
2157    "promosLpTab": "stylist-steals",
2158    "startDate": "9/13/2026 00:00:00 CDT",
2159    "endDate": "9/16/2026 00:00:00 CDT",
2160    "link": "/customer-appreciation-sale",
2161    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwd58d4ec7/2026/09/promotions/pro_appreciation_ho/1-1.png",
2162    "name": "Up to 50% Stylist Steals + Stack Extra 10% Off Everything",
2163    "description": "Shop All",
2164    "isPromo": "TRUE",
2165    "appLink": "customer-appreciation-sale",
2166    "heroBg": "#fc83e2"
2167  },
2168  {
2169    "id": "joico_20_off_flash",
2170    "sort": "2",
2171    "promosLpTab": "stylist-steals",
2172    "startDate": "9/14/2026 00:00:00 CDT",
2173    "endDate": "9/16/2026 00:00:00 CDT",
2174    "link": "/shop-by-brand/joico",
2175    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dweda49c3d/2026/09/promotions/joico_20_off_flash/1-1.png",
2176    "name": "Joico Stylist Steal",
2177    "description": "Stack Savings. 20% Off +10% Off Color & Care. Ends 9.15",
2178    "isPromo": "TRUE",
2179    "appLink": "joico",
2180    "heroBg": "#fc83e2"
2181  },
2182  {
2183    "id": "nioxin_25_off_flash",
2184    "sort": "3",
2185    "promosLpTab": "stylist-steals",
2186    "startDate": "9/14/2026 00:00:00 CDT",
2187    "endDate": "9/16/2026 00:00:00 CDT",
2188    "link": "/shop-by-brand/nioxin",
2189    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw7b91927e/2026/09/promotions/nioxin_25_off_flash/1-1.png",
2190    "name": "Nioxin Stylist Steal",
2191    "description": "Stack Savings. 25% Off +10% Off Entire Brand. Ends 9.15",
2192    "isPromo": "TRUE",
2193    "appLink": "nioxin",
2194    "heroBg": "#fc83e2"
2195  },
2196  {
2197    "id": "amika_stylist_steal",
2198    "sort": "4",
2199    "promosLpTab": "stylist-steals",
2200    "startDate": "9/13/2026 00:00:00 CDT",
2201    "endDate": "9/16/2026 00:00:00 CDT",
2202    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=amika",
2203    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw1a1a51c8/2026/09/promotions/amika_stylist_steal/1-1.png",
2204    "name": "Amika Stylist Steal",
2205    "description": "Stack Savings. 40% Off + 10% Off Kure Shampoo & Conditioner",
2206    "disclaimer": "Ends 9.15",
2207    "isPromo": "TRUE",
2208    "appLink": "Amika-CAS-APP",
2209    "heroBg": "#fc83e2"
2210  },
2211  {
2212    "id": "wella_stylist_steal",
2213    "sort": "5",
2214    "promosLpTab": "stylist-steals",
2215    "startDate": "9/13/2026 00:00:00 CDT",
2216    "endDate": "9/16/2026 00:00:00 CDT",
2217    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=Wella",
2218    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw06e33017
2218/2026/09/promotions/wella_stylist_steal/1-1.png",
2219    "name": "Wella Stylist Steal",
2220    "description": "Stack Savings. 25% Off + 10% Off Blondor & Blondorplex Lighteners",
2221    "disclaimer": "Ends 9.15",
2222    "isPromo": "TRUE",
2223    "appLink": "Wella-CAS-APP",
2224    "heroBg": "#fc83e2"
2225  },
2226  {
2227    "id": "colorwow_stylist_steal",
2228    "sort": "6",
2229    "promosLpTab": "stylist-steals",
2230    "startDate": "9/13/2026 00:00:00 CDT",
2231    "endDate": "9/16/2026 00:00:00 CDT",
2232    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=Color%20WOW",
2233    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwb4aab6a6/2026/09/promotions/colorwow_stylist_steal/1-1.png",
2234    "name": "Color Wow Stylist Steal",
2235    "description": "Stack Savings. 20% Off + 10% Off Money Laundering",
2236    "disclaimer": "Ends 9.15",
2237    "isPromo": "TRUE",
2238    "appLink": "CW-CAS-APP",
2239    "heroBg": "#fc83e2"
2240  },
2241  {
2242    "id": "olaplex_stylist_steal",
2243    "sort": "7",
2244    "promosLpTab": "stylist-steals",
2245    "startDate": "9/13/2026 00:00:00 CDT",
2246    "endDate": "9/16/2026 00:00:00 CDT",
2247    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=Olaplex",
2248    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw1917d6e5/2026/09/promotions/olaplex_stylist_steal/1-1.png",
2249    "name": "Olaplex  Stylist Steal",
2250    "description": "50% Off Select Hair Care",
2251    "disclaimer": "Ends 9.15",
2252    "isPromo": "TRUE",
2253    "appLink": "customer-appreciation-sale",
2254    "heroBg": "#fc83e2"
2255  },
2256  {
2257    "id": "matrix_stylist_steal",
2258    "sort": "8",
2259    "promosLpTab": "stylist-steals",
2260    "startDate": "9/13/2026 00:00:00 CDT",
2261    "endDate": "9/16/2026 00:00:00 CDT",
2262    "link": "/USA-M-805316.html",
2263    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw84a56912/2026/09/promotions/matrix_stylist_steal/1-1.png",
2264    "name": "Matrix Stylist Steal",
2265    "description": "Try for $26 LightMaster 8 2lbs",
2266    "disclaimer": "Ends 9.15",
2267    "isPromo": "TRUE",
2268    "appLink": "USA-M-805316",
2269    "heroBg": "#fc83e2"
2270  },
2271  {
2272    "id": "kenra_stylist_steal",
2273    "sort": "9",
2274    "promosLpTab": "stylist-steals",
2275    "startDate": "9/13/2026 00:00:00 CDT",
2276    "endDate": "9/16/2026 00:00:00 CDT",
2277    "link": "/USA-M-711106.html",
2278    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw78ef87bc/2026/09/promotions/kenra_stylist_steal/1-1.png",
2279    "name": "Kenra Stylist Steal",
2280    "description": "30% Off Studio Stylist Express Shades",
2281    "disclaimer": "Ends 9.15",
2282    "isPromo": "TRUE",
2283    "appLink": "USA-M-711106",
2284    "heroBg": "#fc83e2"
2285  },
2286  {
2287    "id": "schwarzkopf_stylist_steal",
2288    "sort": "10",
2289    "promosLpTab": "stylist-steals",
2290    "startDate": "9/13/2026 00:00:00 CDT",
2291    "endDate": "9/16/2026 00:00:00 CDT",
2292    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=Schwarzkopf%20Professional",
2293    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw6b0b3f6a/2026/09/promotions/schwarzkopf_stylist_steal/1-1.png",
2294    "name": "Schwarzkopf Stylist Steal",
2295    "description": "20% Off OSiS Products",
2296    "disclaimer": "Ends 9.15",
2297    "isPromo": "TRUE",
2298    "appLink": "customer-appreciation-sale",
2299    "heroBg": "#fc83e2"
2300  },
2301  {
2302    "id": "babylisspro_irons_stylist_steal",
2303    "sort": "11",
2304    "promosLpTab": "stylist-steals",
2305    "startDate": "9/13/2026 00:00:00 CDT",
2306    "endDate": "9/16/2026 00:00:00 CDT",
2307    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=BaBylissPRO",
2308    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw34cfd53d/2026/09/promotions/babylisspro_irons_stylist_steal/1-1.png",
2309    "name": "BaBylissPRO Stylist Steal",
2310    "description": "30% Off Select Dryers & Irons",
2311    "disclaimer": "Ends 9.15",
2312    "isPromo": "TRUE",
2313    "appLink": "customer-appreciation-sale",
2314    "heroBg": "#fc83e2"
2315  },
2316  {
2317    "id": "babylisspro_dryers_stylist_steal",
2318    "sort": "12",
2319    "promosLpTab": "stylist-steals",
2320    "startDate": "9/13/2026 00:00:00 CDT",
2321    "endDate": "9/16/2026 00:00:00 CDT",
2322    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=BaBylissPRO",
2323    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw1bd1bf62/2026/09/promotions/babylisspro_dryers_stylist_steal/1-1.png",
2324    "name": "BaBylissPRO Stylist Steal",
2325    "description": "$60 Off Rapido Dryers",
2326    "disclaimer": "Ends 9.15",
2327    "isPromo": "TRUE",
2328    "appLink": "customer-appreciation-sale",
2329    "heroBg": "#fc83e2"
2330  },
2331  {
2332    "id": "babylisspro_loprofx_stylist_steal",
2333    "sort": "13",
2334    "promosLpTab": "stylist-steals",
2335    "startDate": "9/13/2026 00:00:00 CDT",
2336    "endDate": "9/16/2026 00:00:00 CDT",
2337    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=BaBylissPRO",
2338    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwf5535171/2026/09/promotions/babylisspro_loprofx_stylist_steal/1-1.png",
2339    "name": "BaBylissPRO Stylist Steal",
2340    "description": "30% Off LoProFX Clipper & Trimmer",
2341    "disclaimer": "Ends 9.15",
2342    "isPromo": "TRUE",
2343    "appLink": "customer-appreciation-sale",
2344    "heroBg": "#fc83e2"
2345  },
2346  {
2347    "id": "babylisspro_clippers_stylist_steal",
2348    "sort": "14",
2349    "promosLpTab": "stylist-steals",
2350    "startDate": "9/13/2026 00:00:00 CDT",
2351    "endDate": "9/16/2026 00:00:00 CDT",
2352    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=BaBylissPRO",
2353    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw3d32702c/2026/09/promotions/babylisspro_clippers_stylist_steal/1-1.png",
2354    "name": "BaBylissPRO Stylist Steal",
2355    "description": "$70 Off Clippers & Trimmers",
2356    "disclaimer": "Ends 9.15",
2357    "isPromo": "TRUE",
2358    "appLink": "customer-appreciation-sale",
2359    "heroBg": "#fc83e2"
2360  },
2361  {
2362    "id": "goldwell_stylesign_stylist_steal",
2363    "sort": "15",
2364    "promosLpTab": "stylist-steals",
2365    "startDate": "9/13/2026 00:00:00 CDT",
2366    "endDate": "9/16/2026 00:00:00 CDT",
2367    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=Goldwell",
2368    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw34e7aa21/2026/09/promotions/goldwell_stylesign_stylist_steal/1-1.png",
2369    "name": "Goldwell Stylist Steal",
2370    "description": "25% Off Select StyleSign",
2371    "disclaimer": "Ends 9.15",
2372    "isPromo": "TRUE",
2373    "appLink": "customer-appreciation-sale",
2374    "heroBg": "#fc83e2"
2375  },
2376  {
2377    "id": "goldwell_lighteners_stylist_steal",
2378    "sort": "16",
2379    "promosLpTab": "stylist-steals",
2380    "startDate": "9/13/2026 00:00:00 CDT",
2381    "endDate": "9/16/2026 00:00:00 CDT",
2382    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=Goldwell",
2383    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwe7efdefc/2026/09/promotions/goldwell_lighteners_stylist_steal/1-1.png",
2384    "name": "Goldwell Stylist Steal",
2385    "description": "30% Off SilkLift Lighteners",
2386    "disclaimer": "Ends 9.15",
2387    "isPromo": "TRUE",
2388    "appLink": "customer-appreciation-sale",
2389    "heroBg": "#fc83e2"
2390  },
2391  {
2392    "id": "goldwell_colorance_stylist_steal",
2393    "sort": "17",
2394    "promosLpTab": "stylist-steals",
2395    "startDate": "9/13/2026 00:00:00 CDT",
2396    "endDate": "9/16/2026 00:00:00 CDT",
2397    "link": "/USA-M-263001.html",
2398    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw8a68279d/2026/09/promotions/goldwell_colorance_stylist_steal/1-1.png",
2399    "name": "Goldwell Stylist Steal",
2400    "description": "Buy 6 Get 3 Free Colorance Shades",
2401    "disclaimer": "Ends 9.15",
2402    "isPromo": "TRUE",
2403    "appLink": "USA-M-263001",
2404    "heroBg": "#fc83e2"
2405  },
2406  {
2407    "id": "goldwell_pure_pigments_stylist_steal",
2408    "sort": "18",
2409    "promosLpTab": "stylist-steals",
2410    "startDate": "9/13/2026 00:00:00 CDT",
2411    "endDate": "9/16/2026 00:00:00 CDT",
2412    "link": "/USA-M-263144.html",
2413    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwba9de902/2026/09/promotions/goldwell_pure_pigments_stylist_steal/1-1.png",
2414    "name": "Goldwell Stylist Steal",
2415    "description": "25% Off Pure Pigments",
2416    "disclaimer": "Ends 9.15",
2417    "isPromo": "TRUE",
2418    "appLink": "USA-M-263144",
2419    "heroBg": "#fc83e2"
2420  },
2421  {
2422    "id": "jpms_stylist_steal",
2423    "sort": "19",
2424    "promosLpTab": "stylist-steals",
2425    "startDate": "9/13/2026 00:00:00 CDT",
2426    "endDate": "9/16/2026 00:00:00 CDT",
2427    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=John%20Paul%20Mitchell%20Systems",
2428    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw56bd9d90/2026/09/promotions/jpms_stylist_steal/1-1.png",
2429    "name": "Paul Mitchell Stylist Steal",
2430    "description": "25% Off Select Tea Tree Hair Care",
2431    "disclaimer": "Ends 9.15",
2432    "isPromo": "TRUE",
2433    "appLink": "customer-appreciation-sale",
2434    "heroBg": "#fc83e2"
2435  },
2436  {
2437    "id": "royal_treatment_stylist_steal",
2438    "sort": "20",
2439    "promosLpTab": "stylist-steals",
2440    "startDate": "9/13/2026 00:00:00 CDT",
2441    "endDate": "9/16/2026 00:00:00 CDT",
2442    "link": "/customer-appreciation-sale?prefn1=productLine&prefv1=Royal%20Treatment",
2443    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwae27b2fc/2026/09/promotions/royal_treatment_stylist_steal/1-1.png",
2444    "name": "CHI Stylist Steal",
2445    "description": "20% Off Royal Treatment Bond Repair",
2446    "disclaimer": "Ends 9.15",
2447    "isPromo": "TRUE",
2448    "appLink": "customer-appreciation-sale",
2449    "heroBg": "#fc83e2"
2450  },
2451  {
2452    "id": "chi_stylist_steal",
2453    "sort": "21",
2454    "promosLpTab": "stylist-steals",
2455    "startDate": "9/13/2026 00:00:00 CDT",
2456    "endDate": "9/16/2026 00:00:00 CDT",
2457    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=CHI",
2458    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw92065226/2026/09/promotions/chi_stylist_steal/1-1.png",
2459    "name": "CHI Stylist Steal",
2460    "description": "25% Off Select Hairspray",
2461    "disclaimer": "Ends 9.15",
2462    "isPromo": "TRUE",
2463    "appLink": "customer-appreciation-sale",
2464    "heroBg": "#fc83e2"
2465  },
2466  {
2467    "id": "chi_lighteners_stylist_steal",
2468    "sort": "22",
2469    "promosLpTab": "stylist-steals",
2470    "startDate": "9/13/2026 00:00:00 CDT",
2471    "endDate": "9/16/2026 00:00:00 CDT",
2472    "link": "/USA-M-635109.html",
2473    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwa131d71c/2026/09/promotions/chi_lighteners_stylist_steal/1-1.png",
2474    "name": "CHI Stylist Steal",
2475    "description": "Buy 1 Get 1 50% Off Blondest Blonde Powder Lighteners",
2476    "disclaimer": "Ends 9.15",
2477    "isPromo": "TRUE",
2478    "appLink": "USA-M-635109",
2479    "heroBg": "#fc83e2"
2480  },
2481  {
2482    "id": "chi_developers_stylist_steal",
2483    "sort": "23",
2484    "promosLpTab": "stylist-steals",
2485    "startDate": "9/13/2026 00:00:00 CDT",
2486    "endDate": "9/16/2026 00:00:00 CDT",
2487    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=CHI",
2488    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw5947422c/2026/09/promotions/chi_developers_stylist_steal/1-1.png",
2489    "name": "CHI Stylist Steal",
2490    "description": "20% Off Developers",
2491    "disclaimer": "Ends 9.15",
2492    "isPromo": "TRUE",
2493    "appLink": "customer-appreciation-sale",
2494    "heroBg": "#fc83e2"
2495  },
2496  {
2497    "id": "biosilk_stylist_steal",
2498    "sort": "24",
2499    "promosLpTab": "stylist-steals",
2500    "startDate": "9/13/2026 00:00:00 CDT",
2501    "endDate": "9/16/2026 00:00:00 CDT",
2502    "link": "/customer-appreciation-sale?prefn1=productLine&prefv1=BioSilk",
2503    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwd0b81a0e/2026/09/promotions/biosilk_stylist_steal/1-1.png",
2504    "name": "BioSilk Stylist Steal",
2505    "description": "25% Off Select Silks",
2506    "disclaimer": "Ends 9.15",
2507    "isPromo": "TRUE",
2508    "appLink": "customer-appreciation-sale",
2509    "heroBg": "#fc83e2"
2510  },
2511  {
2512    "id": "chi_lava_stylist_steal",
2513    "sort": "25",
2514    "promosLpTab": "stylist-steals",
2515    "startDate": "9/13/2026 00:00:00 CDT",
2516    "endDate": "9/16/2026 00:00:00 CDT",
2517    "link": "/customer-appreciation-sale?prefn1=productLine&prefv1=Lava",
2518    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw98c1e414/2026/09/promotions/chi_lava_stylist_steal/1-1.png",
2519    "name": "CHI Stylist Steal",
2520    "description": "20% Off Lava Tools",
2521    "disclaimer": "Ends 9.15",
2522    "isPromo": "TRUE",
2523    "appLink": "customer-appreciation-sale",
2524    "heroBg": "#fc83e2"
2525  },
2526  {
2527    "id": "gamma_stylist_steal",
2528    "sort": "26",
2529    "promosLpTab": "stylist-steals",
2530    "startDate": "9/13/2026 00:00:00 CDT",
2531    "endDate": "9/16/2026 00:00:00 CDT",
2532    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=Gamma",
2533    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwa07a260a/2026/09/promotions/gamma_stylist_steal/1-1.png",
2534    "name": "Gamma+ Stylist Steal",
2535    "description": "30% Off XHybrid Tools",
2536    "disclaimer": "Ends 9.15",
2537    "isPromo": "TRUE",
2538    "appLink": "customer-appreciation-sale",
2539    "heroBg": "#fc83e2"
2540  },
2541  {
2542    "id": "ghd_stylist_steal",
2543    "sort": "27",
2544    "promosLpTab": "stylist-steals",
2545    "startDate": "9/13/2026 00:00:00 CDT",
2546    "endDate": "9/16/2026 00:00:00 CDT",
2547    "link": "/USA-016885.html",
2548    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwad633142/2026/09/promotions/ghd_stylist_steal/1-1.png",
2549    "name": "GHD Stylist Steal",
2550    "description": "20% Off Helios Dryer",
2551    "disclaimer": "Ends 9.15",
2552    "isPromo": "TRUE",
2553    "appLink": "USA-016885",
2554    "heroBg": "#fc83e2"
2555  },
2556  {
2557    "id": "devacurl_stylist_steal",
2558    "sort": "28",
2559    "promosLpTab": "stylist-steals",
2560    "startDate": "9/13/2026 00:00:00 CDT",
2561    "endDate": "9/16/2026 00:00:00 CDT",
2562    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=Deva%20Curl",
2563    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw44319b0c/2026/09/promotions/devacurl_stylist_steal/1-1.png",
2564    "name": "DevaCurl Stylist Steal",
2565    "description": "50% Off Select Care & Styling",
2566    "disclaimer": "Ends 9.15",
2567    "isPromo": "TRUE",
2568    "appLink": "customer-appreciation-sale",
2569    "heroBg": "#fc83e2"
2570  },
2571  {
2572    "id": "waxing_stylist_steal",
2573    "sort": "29",
2574    "promosLpTab": "stylist-steals",
2575    "startDate": "9/13/2026 00:00:00 CDT",
2576    "endDate": "9/16/2026 00:00:00 CDT",
2577    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=Clean%2BEasy%7CGiGi%7CSatin%20Smooth",
2578    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwbc735225/2026/09/promotions/waxing_stylist_steal/1-1.png",
2579    "name": "Clean+Easy, GiGi, & Satin Smooth Stylist Steal",
2580    "description": "Buy 1 Get 1 Free Free Pot Wax",
2581    "disclaimer": "Ends 9.15",
2582    "isPromo": "TRUE",
2583    "appLink": "customer-appreciation-sale",
2584    "heroBg": "#fc83e2"
2585  },
2586  {
2587    "id": "babe_stylist_steal",
2588    "sort": "30",
2589    "promosLpTab": "stylist-steals",
2590    "startDate": "9/13/2026 00:00:00 CDT",
2591    "endDate": "9/16/2026 00:00:00 CDT",
2592    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=Babe%20Original",
2593    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwfcd5ba69/2026/09/promotions/babe_stylist_steal/1-1.png",
2594    "name": "Babe Original Stylist Steal",
2595    "description": "25% Off with Purchase of Two Products",
2596    "disclaimer": "Ends 9.15",
2597    "isPromo": "TRUE",
2598    "appLink": "customer-appreciation-sale",
2599    "heroBg": "#fc83e2"
2600  },
2601  {
2602    "id": "kiara_sky_stylist_steal",
2603    "sort": "31",
2604    "promosLpTab": "stylist-steals",
2605    "startDate": "9/13/2026 00:00:00 CDT",
2606    "endDate": "9/16/2026 00:00:00 CDT",
2607    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=Kiara%20Sky",
2608    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw8aebf924/2026/09/promotions/kiara_sky_stylist_steal/1-1.png",
2609    "name": "Kiara Sky Stylist Steal",
2610    "description": "20% Off All Brand",
2611    "disclaimer": "Ends 9.15",
2612    "isPromo": "TRUE",
2613    "appLink": "kiara-sky",
2614    "heroBg": "#fc83e2"
2615  },
2616  {
2617    "id": "tgb_stylist_steal",
2618    "sort": "32",
2619    "promosLpTab": "stylist-steals",
2620    "startDate": "9/13/2026 00:00:00 CDT",
2621    "endDate": "9/16/2026 00:00:00 CDT",
2622    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=The%20GelBottle%20Inc",
2623    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw8aa30102/2026/09/promotions/tgb_stylist_steal/1-1.png",
2624    "name": "The GelBottle Stylist Steal",
2625    "description": "20% Off All Brand",
2626    "disclaimer": "Ends 9.15",
2627    "isPromo": "TRUE",
2628    "appLink": "the-gel-bottle",
2629    "heroBg": "#fc83e2"
2630  },
2631  {
2632    "id": "bdbrows_stylist_steal",
2633    "sort": "33",
2634    "promosLpTab": "stylist-steals",
2635    "startDate": "9/13/2026 00:00:00 CDT",
2636    "endDate": "9/16/2026 00:00:00 CDT",
2637    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=Billion%20Dollar%20Brows",
2638    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw51d33f9b/2026/09/promotions/bdbrows_stylist_steal/1-1.png",
2639    "name": "Billion Dollar Beauty Stylist Steal",
2640    "description": "25% Off All Brand",
2641    "disclaimer": "Ends 9.15",
2642    "isPromo": "TRUE",
2643    "appLink": "billion-dollar-brows",
2644    "heroBg": "#fc83e2"
2645  },
2646  {
2647    "id": "ardell_stylist_steal",
2648    "sort": "34",
2649    "promosLpTab": "stylist-steals",
2650    "startDate": "9/13/2026 00:00:00 CDT",
2651    "endDate": "9/16/2026 00:00:00 CDT",
2652    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=Ardell",
2653    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw3f6b6e0c/2026/09/promotions/ardell_stylist_steal/1-1.png",
2654    "name": "Ardell Stylist Steal",
2655    "description": "40% Off Kits",
2656    "disclaimer": "Ends 9.15",
2657    "isPromo": "TRUE",
2658    "appLink": "customer-appreciation-sale",
2659    "heroBg": "#fc83e2"
2660  },
2661  {
2662    "id": "rusk_stylist_steal",
2663    "sort": "35",
2664    "promosLpTab": "stylist-steals",
2665    "startDate": "9/13/2026 00:00:00 CDT",
2666    "endDate": "9/16/2026 00:00:00 CDT",
2667    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=Rusk",
2668    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw184e1faa/2026/09/promotions/rusk_stylist_steal/1-1.png",
2669    "name": "Rusk Stylist Steal",
2670    "description": "20% Off Hair Color & Developers",
2671    "disclaimer": "Ends 9.15",
2672    "isPromo": "TRUE",
2673    "appLink": "customer-appreciation-sale",
2674    "heroBg": "#fc83e2"
2675  },
2676  {
2677    "id": "mydentity_stylist_steal",
2678    "sort": "36",
2679    "promosLpTab": "stylist-steals",
2680    "startDate": "9/13/2026 00:00:00 CDT",
2681    "endDate": "9/16/2026 00:00:00 CDT",
2682    "link": "/USA-M-277003.html",
2683    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw726a89ad/2026/09/promotions/mydentity_stylist_steal/1-1.png",
2684    "name": "Mydentity Stylist Steal",
2685    "description": "Try for $5.00 Demi Crème",
2686    "disclaimer": "Ends 9.15",
2687    "isPromo": "TRUE",
2688    "appLink": "USA-M-277003",
2689    "heroBg": "#fc83e2"
2690  },
2691  {
2692    "id": "morphosis_stylist_steal",
2693    "sort": "37",
2694    "promosLpTab": "stylist-steals",
2695    "startDate": "9/13/2026 00:00:00 CDT",
2696    "endDate": "9/16/2026 00:00:00 CDT",
2697    "link": "/customer-appreciation-sale?prefn1=productLine&prefv1=Morphosis",
2698    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwe10c72aa/2026/09/promotions/morphosis_stylist_steal/1-1.png",
2699    "name": "Morphosis Stylist Steal",
2700    "description": "25% Off Restructure Hair Leave-in Molecular Booster",
2701    "disclaimer": "Ends 9.15",
2702    "isPromo": "TRUE",
2703    "appLink": "customer-appreciation-sale",
2704    "heroBg": "#fc83e2"
2705  },
2706  {
2707    "id": "kms_stylist_steal",
2708    "sort": "38",
2709    "promosLpTab": "stylist-steals",
2710    "startDate": "9/13/2026 00:00:00 CDT",
2711    "endDate": "9/16/2026 00:00:00 CDT",
2712    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=KMS",
2713    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwffe06d75/2026/09/promotions/kms_stylist_steal/1-1.png",
2714    "name": "KMS Stylist Steal",
2715    "description": "25% Off AddVolume Collection",
2716    "disclaimer": "Ends 9.15",
2717    "isPromo": "TRUE",
2718    "appLink": "customer-appreciation-sale",
2719    "heroBg": "#fc83e2"
2720  },
2721  {
2722    "id": "kms_hairspray_stylist_steal",
2723    "sort": "39",
2724    "promosLpTab": "stylist-steals",
2725    "startDate": "9/13/2026 00:00:00 CDT",
2726    "endDate": "9/16/2026 00:00:00 CDT",
2727    "link": "/USA-M-531085 .html",
2728    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw013300ae/2026/09/promotions/kms_hairspray_stylist_steal/1-1.png",
2729    "name": "KMS Stylist Steal",
2730    "description": "Buy 4 Get 25% Off Dry Oil Hairspray",
2731    "disclaimer": "Ends 9.15",
2732    "isPromo": "TRUE",
2733    "appLink": "USA-M-531085",
2734    "heroBg": "#fc83e2"
2735  },
2736  {
2737    "id": "kms_hairplay_stylist_steal",
2738    "sort": "40",
2739    "promosLpTab": "stylist-steals",
2740    "startDate": "9/13/2026 00:00:00 CDT",
2741    "endDate": "9/16/2026 00:00:00 CDT",
2742    "link": "/USA-532472.html",
2743    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw211d3c2a/2026/09/promotions/kms_hairplay_stylist_steal/1-1.png",
2744    "name": "KMS Stylist Steal",
2745    "description": "Buy 4 Get 25% Off Travel HairPlay Spray",
2746    "disclaimer": "Ends 9.15",
2747    "isPromo": "TRUE",
2748    "appLink": "USA-532472",
2749    "heroBg": "#fc83e2"
2750  },
2751  {
2752    "id": "woodys_stylist_steal",
2753    "sort": "41",
2754    "promosLpTab": "stylist-steals",
2755    "startDate": "9/13/2026 00:00:00 CDT",
2756    "endDate": "9/16/2026 00:00:00 CDT",
2757    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=Woodys",
2758    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw160bacc1/2026/09/promotions/woodys_stylist_steal/1-1.png",
2759    "name": "Woodys Stylist Steal",
2760    "description": "Buy 2 Get 1 Free Select Care & Styling",
2761    "disclaimer": "Ends 9.15",
2762    "isPromo": "TRUE",
2763    "appLink": "customer-appreciation-sale",
2764    "heroBg": "#fc83e2"
2765  },
2766  {
2767    "id": "kerasilk_stylist_steal",
2768    "sort": "42",
2769    "promosLpTab": "stylist-steals",
2770    "startDate": "9/13/2026 00:00:00 CDT",
2771    "endDate": "9/16/2026 00:00:00 CDT",
2772    "link": "/USA-040224.html",
2773    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw95771158/2026/09/promotions/kerasilk_stylist_steal/1-1.png",
2774    "name": "Kerasilk Stylist Steal",
2775    "description": "Buy 3 Get 2 Free Flyaway Wands",
2776    "disclaimer": "Ends 9.15",
2777    "isPromo": "TRUE",
2778    "appLink": "USA-040224",
2779    "heroBg": "#fc83e2"
2780  },
2781  {
2782    "id": "kerasilk_treatment_stylist_steal",
2783    "sort": "43",
2784    "promosLpTab": "stylist-steals",
2785    "startDate": "9/13/2026 00:00:00 CDT",
2786    "endDate": "9/16/2026 00:00:00 CDT",
2787    "link": "/USA-041031.html",
2788    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwbfbf67c9/2026/09/promotions/kerasilk_treatment_stylist_steal/1-1.png",
2789    "name": "Kerasilk Stylist Steal",
2790    "description": "Buy 4 Get 25% Off Hydrating Essence Treatment",
2791    "disclaimer": "Ends 9.15",
2792    "isPromo": "TRUE",
2793    "appLink": "USA-041031",
2794    "heroBg": "#fc83e2"
2795  },
2796  {
2797    "id": "tools_sale",
2798    "sort": "1",
2799    "promosLpTab": "tools",
2800    "startDate": "9/1/2026 00:00:00 CDT",
2801    "endDate": "10/1/2026 00:00:00 CDT",
2802    "link": "/thetoolbox",
2803    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwd1916644/2026/09/promotions/tools_sale/1-1.png",
2804    "interrupter": "stylingtools-appliances, barber",
2805    "name": "Save Up to 40% Off Tools",
2806    "description": "Shop All",
2807    "isPromo": "TRUE",
2808    "appLink": "thetoolbox"
2809  },
2810  {
2811    "id": "og_deluxe_kit",
2812    "sort": "2",
2813    "promosLpTab": "tools",
2814    "startDate": "9/1/2026 00:00:00 CDT",
2815    "endDate": "10/1/2026 00:00:00 CDT",
2816    "link": "/USA-049289.html",
2817    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw56598774/2026/09/promotions/og_deluxe_kit/1-1.png",
2818    "name": "Olivia Garden Deluxe Stylist Kit",
2819    "description": "Limited Edition. $899 Retail Value.",
2820    "isPromo": "TRUE",
2821    "appLink": "USA-049289",
2822    "heroBg": "#A1E4D2"
2823  },
2824  {
2825    "id": "olivia_garden_25_off",
2826    "sort": "3",
2827    "promosLpTab": "tools",
2828    "startDate": "9/1/2026 00:00:00 CDT",
2829    "endDate": "10/1/2026 00:00:00 CDT",
2830    "link": "/thetoolbox?prefn1=brandcustom&prefv1=Olivia%20Garden",
2831    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw03f89f7d/2026/09/promotions/olivia_garden_25_off/1-1.png",
2832    "name": "Olivia Garden",
2833    "description": "25% Off Styling Irons",
2834    "isPromo": "TRUE",
2835    "appLink": "thetoolbox"
2836  },
2837  {
2838    "id": "jpms_dryer_gwp",
2839    "sort": "4",
2840    "promosLpTab": "tools",
2841    "startDate": "9/1/2026 00:00:00 CDT",
2842    "endDate": "10/1/2026 00:00:00 CDT",
2843    "link": "/USA-M-570443.html",
2844    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwae127135/2026/09/promotions/jpms_dryer_gwp/1-1.png",
2845    "name": "Paul Mitchell",
2846    "description": "Buy 1 Get 1 50% Off Smooth + Flat Iron",
2847    "disclaimer": "with Purchase of Dryer",
2848    "isPromo": "TRUE",
2849    "appLink": "USA-M-570443"
2850  },
2851  {
2852    "id": "babylisspro_25_off",
2853    "sort": "5",
2854    "promosLpTab": "tools",
2855    "startDate": "9/1/2026 00:00:00 CDT",
2856    "endDate": "10/1/2026 00:00:00 CDT",
2857    "link": "/thetoolbox?prefn1=brandcustom&prefv1=BaBylissPRO",
2858    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw326103e0/2026/09/promotions/babylisspro_25_off/1-1.png",
2859    "name": "BaBylissPRO",
2860    "description": "25% Off Black FXONE Clippers & Trimmers",
2861    "isPromo": "TRUE",
2862    "appLink": "thetoolbox"
2863  },
2864  {
2865    "id": "babylisspro_iron _gwp",
2866    "sort": "6",
2867    "promosLpTab": "tools",
2868    "startDate": "9/1/2026 00:00:00 CDT",
2869    "endDate": "10/1/2026 00:00:00 CDT",
2870    "link": "/stylingtools-appliances/cutting?prefn1=brandcustom&prefv1=BaBylissPRO",
2871    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw816a1e96/2026/09/promotions/babylisspro_iron _gwp/1-1.png",
2872    "name": "BaBylissPRO",
2873    "description": "Free XL Curling Iron",
2874    "disclaimer": "with Purchase of Select Clippers & Trimmers",
2875    "isPromo": "TRUE",
2876    "appLink": "thetoolbox"
2877  },
2878  {
2879    "id": "gamma_20_off",
2880    "sort": "7",
2881    "promosLpTab": "tools",
2882    "startDate": "9/1/2026 00:00:00 CDT",
2883    "endDate": "10/1/2026 00:00:00 CDT",
2884    "link": "/thetoolbox?prefn1=brandcustom&prefv1=Gamma",
2885    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw28521c4e/2026/09/promotions/gamma_20_off/1-1.png",
2886    "name": "Gamma+",
2887    "description": "Up to $20 Off Select Dryers",
2888    "isPromo": "TRUE",
2889    "appLink": "thetoolbox"
2890  },
2891  {
2892    "id": "stylecraft_40_off",
2893    "sort": "8",
2894    "promosLpTab": "tools",
2895    "startDate": "9/1/2026 00:00:00 CDT",
2896    "endDate": "10/1/2026 00:00:00 CDT",
2897    "link": "/thetoolbox?prefn1=brandcustom&prefv1=StyleCraft",
2898    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwca9a3ff5/2026/09/promotions/stylecraft_40_off/1-1.png",
2899    "name": "StyleCraft",
2900    "description": "$40 Off Select Clippers & Trimmers",
2901    "isPromo": "TRUE",
2902    "appLink": "thetoolbox"
2903  },
2904  {
2905    "id": "ghd_25_off",
2906    "sort": "9",
2907    "promosLpTab": "tools",
2908    "startDate": "9/1/2026 00:00:00 CDT",
2909    "endDate": "10/1/2026 00:00:00 CDT",
2910    "link": "/thetoolbox?prefn1=brandcustom&prefv1=GHD",
2911    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw240a2387/2026/09/promotions/ghd_25_off/1-1.png",
2912    "name": "GHD",
2913    "description": "25% Off Chronos & Chronos Curve",
2914    "isPromo": "TRUE",
2915    "appLink": "thetoolbox"
2916  },
2917  {
2918    "id": "cricket_20_off",
2919    "sort": "10",
2920    "promosLpTab": "tools",
2921    "startDate": "9/1/2026 00:00:00 CDT",
2922    "endDate": "10/1/2026 00:00:00 CDT",
2923    "link": "/thetoolbox?prefn1=brandcustom&prefv1=Cricket",
2924    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwb8fbbb63/2026/09/promotions/cricket_20_off/1-1.png",
2925    "name": "Cricket",
2926    "description": "20% Off Shears & Combs",
2927    "isPromo": "TRUE",
2928    "appLink": "thetoolbox"
2929  },
2930  {
2931    "id": "freeship_thresh",
2932    "sort": "1",
2933    "startDate": "9/1/2026 00:00:00 CDT",
2934    "endDate": "9/4/2026 00:00:00 CDT",
2935    "link": "/",
2936    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/freeship_thresh/1-1.png",
2937    "description": "150",
2938    "isPromo": "FALSE"
2939  },
2940  {
2941    "id": "freeship_thresh",
2942    "sort": "1",
2943    "startDate": "9/4/2026 00:00:00 CDT",
2944    "endDate": "9/8/2026 00:00:00 CDT",
2945    "link": "/",
2946    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/freeship_thresh/1-1.png",
2947    "description": "50",
2948    "isPromo": "FALSE"
2949  },
2950  {
2951    "id": "freeship_thresh",
2952    "sort": "1",
2953    "startDate": "9/8/2026 00:00:00 CDT",
2954    "endDate": "9/16/2026 00:00:00 CDT",
2955    "link": "/",
2956    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/freeship_thresh/1-1.png",
2957    "description": "150",
2958    "isPromo": "FALSE"
2959  },
2960  {
2961    "id": "freeship_thresh",
2962    "sort": "1",
2963    "startDate": "9/16/2026 00:00:00 CDT",
2964    "endDate": "10/1/2026 00:00:00 CDT",
2965    "link": "/",
2966    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/freeship_thresh/1-1.png",
2967    "description": "100",
2968    "isPromo": "FALSE"
2969  },
2970  {
2971    "id": "free2HD_thresh",
2972    "sort": "2",
2973    "startDate": "9/1/2026 00:00:00 CDT",
2974    "endDate": "9/16/2026 00:00:00 CDT",
2975    "link": "/",
2976    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/free2HD_thresh/1-1.png",
2977    "description": "50",
2978    "isPromo": "FALSE"
2979  },
2980  {
2981    "id": "free2HD_thresh",
2982    "sort": "2",
2983    "startDate": "9/16/2026 00:00:00 CDT",
2984    "endDate": "10/1/2026 00:00:00 CDT",
2985    "link": "/",
2986    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/free2HD_thresh/1-1.png",
2987    "description": "25",
2988    "isPromo": "FALSE"
2989  },
2990  {
2991    "id": "trending-care_styling",
2992    "startDate": "9/1/2026 00:00:00 CDT",
2993    "endDate": "10/1/2026 00:00:00 CDT",
2994    "link": "/promotions?highlight=styling",
2995    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwe39230dd/2026/09/promotions/trending-care_styling/1-1.png",
2996    "name": "Up to 50% Off Care & Styling",
2997    "isPromo": "TRUE",
2998    "appLink": "save-on-stylers"
2999  },
3000  {
3001    "id": "trending-color_lightener",
3002    "startDate": "9/1/2026 00:00:00 CDT",
3003    "endDate": "10/1/2026 00:00:00 CDT",
3004    "link": "/promotions?highlight=hair-color",
3005    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw79c69e74/2026/09/promotions/trending-color_lightener/1-1.png",
3006    "name": "Up to 30% Off Color & Lighteners",
3007    "isPromo": "TRUE",
3008    "appLink": "hair-color"
3009  },
3010  {
3011    "id": "trending-tools",
3012    "startDate": "9/1/2026 00:00:00 CDT",
3013    "endDate": "10/1/2026 00:00:00 CDT",
3014    "link": "/promotions?highlight=tools",
3015    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw38345162/2026/09/promotions/trending-tools/1-1.png",
3016    "name": "Up to 40% Off Styling & Barbering Tools",
3017    "isPromo": "TRUE",
3018    "appLink": "thetoolbox"
3019  },
3020  {
3021    "id": "trending-skin_nails",
3022    "startDate": "9/1/2026 00:00:00 CDT",
3023    "endDate": "10/1/2026 00:00:00 CDT",
3024    "link": "/promotions?highlight=skin-and-nails",
3025    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw0b79b73b/2026/09/promotions/trending-skin_nails/1-1.png",
3026    "name": "Up to 30% Off Skincare & Nails",
3027    "isPromo": "TRUE",
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3047    "isPromo": "TRUE",
3048    "appLink": "https://www.cosmoprofbeauty.com/shopping-guide"
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3053    "endDate": "10/1/2026 00:00:00 CDT",
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3060    "appLink": "amika",
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3088    "endDate": "10/1/2026 00:00:00 CDT",
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3111    "endDate": "10/1/2026 00:00:00 CDT",
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3123    "endDate": "10/1/2026 00:00:00 CDT",
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3129    "appLink": "deals",
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3131  },
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3138    "name": "Colortrak Fall Just Got Frosted",
3139    "description": "New Sip & Sprinkle Pop-Up Hair Foil",
3140    "isPromo": "TRUE",
3141    "appLink": "USA-048707"
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3146    "endDate": "9/16/2026 00:00:00 CDT",
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3149    "name": "Donna Bella Stylist Steal",
3150    "description": "10% Off Entire Brand",
3151    "disclaimer": "Ends 9.15",
3152    "isPromo": "TRUE",
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3159    "endDate": "9/16/2026 00:00:00 CDT",
3160    "link": "/shop-by-brand/donnabella",
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3162    "name": "Donna Bella Stylist Steal",
3163    "description": "10% Off Entire Brand",
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3165    "isPromo": "TRUE",
3166    "appLink": "donnabella",
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3168  },
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3176    "description": "New Innovation in Tools for Your Station",
3177    "isPromo": "TRUE",
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3179    "heroBg": "#A1E4D2"
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3184    "endDate": "10/1/2026 00:00:00 CDT",
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3187    "catBanner": "seasonal",
3188    "isPromo": "TRUE"
3189  },
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3193    "endDate": "9/25/2026 00:00:00 CDT",
3194    "link": "/promotions?highlight=limited-time",
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3196    "isPromo": "TRUE",
3197    "appLink": "deals"
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3205    "name": "Framar Peach Please Collection",
3206    "description": "Just dropped peachy foils & fresh tools",
3207    "isPromo": "TRUE",
3208    "appLink": "framar"
3209  },
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3213    "endDate": "10/01/2026 00:00:00 CDT",
3214    "link": "/promotions",
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3216    "name": "Stock Up on Pro Favorites",
3217    "description": "Save on the salon essentials you rely on every day.",
3218    "disclaimer": "Ends 9.30",
3219    "isPromo": "TRUE",
3220    "appLink": "deals",
3221    "heroBg": "#FC8C8D"
3222  },
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3226    "endDate": "10/1/2026 00:00:00 CDT",
3227    "link": "/USA-048330.html",
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3229    "name": "Goddess",
3230    "description": "BioProtection Kit",
3231    "isPromo": "TRUE",
3232    "appLink": "USA-048330",
3233    "heroBg": "#A1E4D2"
3234  },
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3238    "endDate": "10/1/2026 00:00:00 CDT",
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3241    "name": "Holiday Gifts Starting Under $10",
3242    "description": "Enjoy festive finds & delightful duos.",
3243    "isPromo": "TRUE",
3244    "appLink": "holiday",
3245    "heroBg": "#f3b9c3"
3246  },
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3250    "endDate": "9/16/2026 00:00:00 CDT",
3251    "link": "/holiday",
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3253    "name": "Holiday Gifts",
3254    "description": "Stack Savings. Starting Under $20 + 10% Off Holiday Kits & More",
3255    "isPromo": "TRUE",
3256    "appLink": "holiday",
3257    "heroBg": "#fc83e2"
3258  },
3259  {
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3262    "endDate": "10/1/2026 00:00:00 CDT",
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3265    "name": "Holiday Limited Edition Tools",
3266    "isPromo": "TRUE",
3267    "appLink": "tools",
3268    "heroBg": "#f3b9c3"
3269  },
3270  {
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3273    "endDate": "10/1/2026 00:00:00 CDT",
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3276    "name": "Gelish Color Plus Gel Polish",
3277    "description": "Gelish's Smoothest, Easiest Application Ever",
3278    "isPromo": "TRUE",
3279    "appLink": "USA-M-210221"
3280  },
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3284    "endDate": "10/1/2026 00:00:00 CDT",
3285    "link": "/holiday/under-10",
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3288    "isPromo": "TRUE",
3289    "appLink": "under-10"
3290  },
3291  {
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3295    "link": "/holiday/under-20",
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3297    "name": "Under $20 Holiday",
3298    "isPromo": "TRUE",
3299    "appLink": "under-20",
3300    "heroBg": "#f3b9c3"
3301  },
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3308    "name": "Under $30 Holiday",
3309    "isPromo": "TRUE",
3310    "appLink": "under-30",
3311    "heroBg": "#f3b9c3"
3312  },
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3316    "endDate": "10/1/2026 00:00:00 CDT",
3317    "link": "/holiday/under-50",
3318    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwb4d3182b/2026/09/promotions/gifts_under_50/1-1.png",
3319    "name": "Under $50 Holiday",
3320    "isPromo": "TRUE",
3321    "appLink": "under-50",
3322    "heroBg": "#f3b9c3"
3323  },
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3325    "id": "joicokit",
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3328    "link": "/USA-049149.html",
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3330    "name": "Joico Love It Perm Color Kit",
3331    "description": "Try for $39.99 + Free Mishka Dog Bag Charm",
3332    "isPromo": "TRUE",
3333    "appLink": "USA-049149"
3334  },
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3338    "endDate": "10/1/2026 00:00:00 CDT",
3339    "link": "/USA-M-570450.html",
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3341    "name": "Paul Mitchell 3-Day No Frizz Hairspray",
3342    "description": "Instant Keratin-like Smoothing + Glassy Shine",
3343    "isPromo": "TRUE",
3344    "appLink": "USA-M-570450",
3345    "heroBg": "#A1E4D2"
3346  },
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3350    "endDate": "10/1/2026 00:00:00 CDT",
3351    "link": "/USA-M-570451.html",
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3353    "name": "Paul Mitchell The Color Zero",
3354    "description": "No-Drip, Easy Rinse. Unique Gel Formula.",
3355    "isPromo": "TRUE",
3356    "appLink": "USA-M-570451",
3357    "heroBg": "#A1E4D2"
3358  },
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3362    "endDate": "10/1/2026 00:00:00 CDT",
3363    "link": "/USA-020714.html",
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3365    "name": "Paul Mitchell Free 3-Day No Frizz Hairspray",
3366    "description": "with Purchase of Super Skinny Serum",
3367    "isPromo": "TRUE",
3368    "appLink": "USA-020714"
3369  },
3370  {
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3373    "endDate": "10/1/2026 00:00:00 CDT",
3374    "link": "/USA-049171.html",
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3376    "name": "FutureIQ™ Biomimetic Hair Longevity Serum",
3377    "description": "Retain up to 19,000 more hairs & fewer grays. Plus, 2-hour FREE delivery.",
3378    "isPromo": "TRUE",
3379    "appLink": "USA-049171",
3380    "heroBg": "#A1E4D2"
3381  },
3382  {
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3385    "endDate": "10/1/2026 00:00:00 CDT",
3386    "link": "/shop-by-brand/kenra",
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3388    "name": "Kenra Savings Event",
3389    "description": "$4.99 for 10 tubes + 2 for $10 Platinum Stylers.",
3390    "isPromo": "TRUE",
3391    "appLink": "kenra",
3392    "heroBg": "#f3b9c3"
3393  },
3394  {
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3397    "endDate": "10/1/2026 00:00:00 CDT",
3398    "link": "/holiday/skin-nails",
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3400    "name": "Holiday Limited Edition Scents, Shades & Gifts",
3401    "isPromo": "TRUE",
3402    "appLink": "skin-nails",
3403    "heroBg": "#FF919F"
3404  },
3405  {
3406    "id": "kenra_new_spray",
3407    "startDate": "9/1/2026 00:00:00 CDT",
3408    "endDate": "10/1/2026 00:00:00 CDT",
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3410    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw1fd6b437/2026/09/promotions/kenra_new_spray/1-1.png",
3411    "name": "Kenra Perfect Medium Hairspray",
3412    "description": "Limited Edition Vanilla Cashmere Spray",
3413    "isPromo": "TRUE",
3414    "appLink": "USA-048796"
3415  },
3416  {
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3418    "startDate": "9/1/2026 00:00:00 CDT",
3419    "endDate": "10/1/2026 00:00:00 CDT",
3420    "link": "/shop-by-brand/keratincomplex",
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3422    "name": "Keratin Complex",
3423    "description": "Make every service more profitable with KCEXPRESS® — 15-minute color-locking, anti-frizz treatment.",
3424    "isPromo": "TRUE",
3425    "appLink": "keratincomplex"
3426  },
3427  {
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3429    "startDate": "9/4/2026 00:00:00 CDT",
3430    "endDate": "9/8/2026 00:00:00 CDT",
3431    "link": "/promotions",
3432    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/labor_free_shipping/1-1.png",
3433    "name": "Stock Up on Pro Favorites",
3434    "description": "Save on the salon essentials you rely on every day.",
3435    "isPromo": "TRUE",
3436    "appLink": "deals",
3437    "heroBg": "#FC8C8D",
3438    "badge": "Limited Time",
3439    "badgeBg": "A71F25",
3440    "badgeTextColor": "FFFFFF"
3441  },
3442  {
3443    "id": "milkshake_everlasting_bonds",
3444    "startDate": "9/1/2026 00:00:00 CDT",
3445    "endDate": "10/1/2026 00:00:00 CDT",
3446    "link": "/just-arrived?prefn1=brandcustom&prefv1=Milkshake",
3447    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwfce95830/2026/09/promotions/milkshake_everlasting_bonds/1-1.png",
3448    "name": "Milkshake Everlasting Bonds",
3449    "description": "Defends Against Breakage After Color & Chemical Services",
3450    "isPromo": "TRUE",
3451    "appLink": "milkshake",
3452    "heroBg": "#A1E4D2"
3453  },
3454  {
3455    "id": "moil_overnight_mask",
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3457    "endDate": "10/1/2026 00:00:00 CDT",
3458    "link": "/USA-M-588075.html",
3459    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwdea81ef2/2026/09/promotions/moil_overnight_mask/1-1.png",
3460    "name": "Moroccanoil Overnight Hydrating Leave In Mask",
3461    "description": "4X More Hydration",
3462    "isPromo": "TRUE",
3463    "appLink": "USA-M-588075"
3464  },
3465  {
3466    "id": "moil_stylist_bag",
3467    "startDate": "9/1/2026 00:00:00 CDT",
3468    "endDate": "10/1/2026 00:00:00 CDT",
3469    "link": "/USA-049837.html",
3470    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw65994750/2026/09/promotions/moil_stylist_bag/1-1.png",
3471    "name": "Save 23% with Moroccanoil Stylist Kit",
3472    "description": "+ Free Bag.",
3473    "disclaimer": "Extra 5% with Rewards Credit Card",
3474    "isPromo": "TRUE",
3475    "appLink": "USA-049837",
3476    "heroBg": "#f3b9c3"
3477  },
3478  {
3479    "id": "new_era_color",
3480    "startDate": "9/1/2026 00:00:00 CDT",
3481    "endDate": "10/1/2026 00:00:00 CDT",
3482    "link": "/just-arrived?prefn1=JDACategoryID&prefv1=Hair%20Color",
3483    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/new_era_color/1-1.png",
3484    "name": "A New Era of Color",
3485    "description": "Discover the latest from Arete, Wella, Moroccanoil & more.",
3486    "isPromo": "TRUE",
3487    "appLink": "hair-color",
3488    "heroBg": "#A1E4D2"
3489  },
3490  {
3491    "id": "new-low-pricing",
3492    "startDate": "9/1/2026 00:00:00 CDT",
3493    "endDate": "10/1/2026 00:00:00 CDT",
3494    "link": "/promotions",
3495    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/new-low-pricing/1-1.png",
3496    "name": "Cosmo Prof Unbeatable Prices",
3497    "description": "New Everyday Low Prices",
3498    "isPromo": "TRUE",
3499    "appLink": "deals",
3500    "heroBg": "#FF919F"
3501  },
3502  {
3503    "id": "og_jet_hp_dryer",
3504    "startDate": "9/1/2026 00:00:00 CDT",
3505    "endDate": "10/1/2026 00:00:00 CDT",
3506    "link": "/USA-048178.html",
3507    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwb021aae5/2026/09/promotions/og_jet_hp_dryer/1-1.png",
3508    "name": "Compact Design. Professional Performance.",
3509    "description": "Fast Drying With Less Frizz For Smooth, Shiny Results",
3510    "isPromo": "TRUE",
3511    "appLink": "USA-048178",
3512    "heroBg": "#A1E4D2"
3513  },
3514  {
3515    "id": "olaplex_bond_gwp",
3516    "startDate": "9/1/2026 00:00:00 CDT",
3517    "endDate": "10/1/2026 00:00:00 CDT",
3518    "link": "/shop-by-brand/olaplex",
3519    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw53974627/2026/09/promotions/olaplex_bond_gwp/1-1.png",
3520    "name": "Olaplex Free Bond Shaper",
3521    "description": "with $50+ Olaplex Brand Purchase",
3522    "isPromo": "TRUE",
3523    "appLink": "olaplex"
3524  },
3525  {
3526    "id": "olaplex_holiday",
3527    "startDate": "9/1/2026 00:00:00 CDT",
3528    "endDate": "10/1/2026 00:00:00 CDT",
3529    "link": "/just-arrived?prefn1=brandcustom&prefv1=Olaplex",
3530    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwe1aa6662/2026/09/promotions/olaplex_holiday/1-1.png",
3531    "name": "Olaplex",
3532    "description": "Holiday Kits Available Now",
3533    "isPromo": "TRUE",
3534    "appLink": "USA-049298",
3535    "heroBg": "#f3b9c3"
3536  },
3537  {
3538    "id": "olaplex_spritz",
3539    "startDate": "9/1/2026 00:00:00 CDT",
3540    "endDate": "10/1/2026 00:00:00 CDT",
3541    "link": "/USA-048710.html",
3542    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw299daf13/2026/09/promotions/olaplex_spritz/1-1.png",
3543    "name": "Olaplex",
3544    "description": "Sparkling Citrus Hair & Body Mist",
3545    "isPromo": "TRUE",
3546    "appLink": "USA-048710",
3547    "heroBg": "#A1E4D2"
3548  },
3549  {
3550    "id": "olaplex_shape_set",
3551    "startDate": "9/1/2026 00:00:00 CDT",
3552    "endDate": "10/1/2026 00:00:00 CDT",
3553    "link": "/USA-M-045020.html",
3554    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw25fd8eae/2026/09/promotions/olaplex_shape_set/1-1.png",
3555    "name": "Olaplex Shape Set™ Hairspray",
3556    "description": "96 Hours of Flexible, Healthy Hold & Frizz Control",
3557    "isPromo": "TRUE",
3558    "appLink": "USA-M-045020",
3559    "heroBg": "#A1E4D2"
3560  },
3561  {
3562    "id": "olaplex_shine_mist",
3563    "startDate": "9/1/2026 00:00:00 CDT",
3564    "endDate": "10/1/2026 00:00:00 CDT",
3565    "link": "/USA-048259.html",
3566    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwefe7f635/2026/09/promotions/olaplex_shine_mist/1-1.png",
3567    "name": "Olaplex",
3568    "description": "Shine Serum Mist",
3569    "isPromo": "TRUE",
3570    "appLink": "USA-048259",
3571    "heroBg": "#A1E4D2"
3572  },
3573  {
3574    "id": "opi_bubble_bunny",
3575    "startDate": "9/1/2026 00:00:00 CDT",
3576    "endDate": "10/1/2026 00:00:00 CDT",
3577    "link": "/just-arrived?prefn1=brandcustom&prefv1=OPI",
3578    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw0c13eedb/2026/09/promotions/opi_bubble_bunny/1-1.png",
3579    "name": "OPI I'm A Bubble Bunny",
3580    "description": "Available in GelColor & nail lacquer",
3581    "isPromo": "TRUE",
3582    "appLink": "opi",
3583    "heroBg": "#A1E4D2"
3584  },
3585  {
3586    "id": "pas-gif",
3587    "startDate": "9/14/2026 00:00:00 CDT",
3588    "endDate": "9/16/2026 00:00:00 CDT",
3589    "link": "/promotions?highlight=stylist-steals",
3590    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/pas-gif/1-1.png",
3591    "name": "20% Off Joico + 25% Off Nioxin",
3592    "description": "Stack Extra 10% Off Everything. Ends 9.15",
3593    "isPromo": "TRUE",
3594    "appLink": "deals",
3595    "heroBg": "#fc83e2"
3596  },
3597  {
3598    "id": "pro_appreciation",
3599    "startDate": "9/13/2026 00:00:00 CDT",
3600    "endDate": "9/16/2026 00:00:00 CDT",
3601    "link": "/customer-appreciation-sale",
3602    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw73866461/2026/09/promotions/pro_appreciation/1-1.png",
3603    "catBanner": "customer-appreciation-sale",
3604    "interrupter": "hair-color, hair, stylingtools-appliances, skin-and-body, salon-essentials, barber",
3605    "name": "Stack Savings. Extra 10% Off Everything.",
3606    "description": "Use Code SEPT26. 9.13-9.15",
3607    "isPromo": "TRUE",
3608    "appLink": "customer-appreciation-sale",
3609    "heroBg": "#fc83e2"
3610  },
3611  {
3612    "id": "sebastian_potion",
3613    "startDate": "9/1/2026 00:00:00 CDT",
3614    "endDate": "10/1/2026 00:00:00 CDT",
3615    "link": "/just-arrived?prefn1=brandcustom&prefv1=Sebastian&prefn2=productLine&prefv2=Potion%209",
3616    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw066851b4/2026/09/promotions/sebastian_potion/1-1.png",
3617    "name": "Sebastian Potion 9",
3618    "description": "5X More Moisturized Hair + Strength.",
3619    "isPromo": "TRUE",
3620    "appLink": "sebastian",
3621    "heroBg": "#A1E4D2"
3622  },
3623  {
3624    "id": "schwarzkopf_bogo_40_off",
3625    "startDate": "9/1/2026 00:00:00 CDT",
3626    "endDate": "10/1/2026 00:00:00 CDT",
3627    "link": "/hair-color/bleach-lighteners?prefn1=brandcustom&prefv1=Schwarzkopf%20Professional",
3628    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwfe42202a/2026/09/promotions/schwarzkopf_bogo_40_off/1-1.png",
3629    "name": "40% Off Schwarzkopf Lighteners",
3630    "description": "Buy 1 Get 1 40% Off BlondMe & Igora Vario",
3631    "isPromo": "TRUE",
3632    "appLink": "SBH-034470",
3633    "heroBg": "#FF919F"
3634  },
3635  {
3636    "id": "stocking_stuffers",
3637    "startDate": "9/1/2026 00:00:00 CDT",
3638    "endDate": "10/1/2026 00:00:00 CDT",
3639    "link": "/holiday/stocking-stuffers",
3640    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwd6a369d3/2026/09/promotions/stocking_stuffers/1-1.png",
3641    "name": "Holiday Stocking Stuffers & Trial Sizes",
3642    "isPromo": "TRUE",
3643    "appLink": "stocking-stuffers",
3644    "heroBg": "#f3b9c3"
3645  },
3646  {
3647    "id": "virtue_labs",
3648    "startDate": "9/1/2026 00:00:00 CDT",
3649    "endDate": "10/1/2026 00:00:00 CDT",
3650    "link": "/shop-by-brand/virtuelabs",
3651    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw767716eb/2026/09/promotions/virtue_labs/1-1.png",
3652    "name": "Now Available at CosmoProf",
3653    "description": "Powered by Alpha Keratin 60ku®. Only 100% Bio-Identical Keratin.",
3654    "disclaimer": "Shipping everywhere. In select stores.",
3655    "isPromo": "TRUE",
3656    "appLink": "virtuelabs",
3657    "heroBg": "#A1E4D2"
3658  },
3659  {
3660    "id": "wella-kp-xl",
3661    "startDate": "9/1/2026 00:00:00 CDT",
3662    "endDate": "10/1/2026 00:00:00 CDT",
3663    "link": "/USA-M-813214.html",
3664    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwc168508a/2026/09/promotions/wella-kp-xl/1-1.png",
3665    "name": "Wella Koleston Perfect XL Tube",
3666    "description": "+33% More Product. Same Price.",
3667    "isPromo": "TRUE",
3668    "appLink": "USA-M-813214",
3669    "heroBg": "#A1E4D2"
3670  },
3671  {
3672    "id": "wella_pure_perfection",
3673    "startDate": "9/1/2026 00:00:00 CDT",
3674    "endDate": "10/1/2026 00:00:00 CDT",
3675    "link": "/USA-M-813216.html",
3676    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw9bee8cca/2026/09/promotions/wella_pure_perfection/1-1.png",
3677    "name": "Wella Pure Perfection Hair Color",
3678    "description": "Clinically Proven to Reduce Signs of Damage. With Supercharged Metal Purifier.",
3679    "isPromo": "TRUE",
3680    "appLink": "USA-M-813216",
3681    "heroBg": "#A1E4D2"
3682  },
3683  {
3684    "id": "color-the-world",
3685    "startDate": "9/1/2026 00:00:00 CDT",
3686    "endDate": "10/1/2026 00:00:00 CDT",
3687    "link": "/color-the-world",
3688    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/color-the-world/1-1.png",
3689    "catBanner": "hair-color, permanent, demi-permanent, express_color, vivid-colors, bleach-lighteners, developers",
3690    "name": "Color The World",
3691    "description": "Discover The Hue That Defines You",
3692    "isPromo": "TRUE",
3693    "appLink": "https://www.cosmoprofbeauty.com/color-the-world"
3694  },
3695  {
3696    "id": "color_navigation",
3697    "startDate": "9/1/2026 00:00:00 CDT",
3698    "endDate": "10/1/2026 00:00:00 CDT",
3699    "link": "/promotions?highlight=hair-color",
3700    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw670e8c7f/2026/09/promotions/color_navigation/1-1.png",
3701    "isPromo": "TRUE",
3702    "appLink": "hair-color"
3703  },
3704  {
3705    "id": "care_navigation",
3706    "startDate": "9/1/2026 00:00:00 CDT",
3707    "endDate": "10/1/2026 00:00:00 CDT",
3708    "link": "/promotions?highlight=styling",
3709    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw5eeee05d/2026/09/promotions/care_navigation/1-1.png",
3710    "isPromo": "TRUE",
3711    "appLink": "save-on-stylers"
3712  },
3713  {
3714    "id": "extensions_navigation",
3715    "startDate": "9/1/2026 00:00:00 CDT",
3716    "endDate": "10/1/2026 00:00:00 CDT",
3717    "link": "/promotions?highlight=hair-extensions",
3718    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw927bc261/2026/09/promotions/extensions_navigation/1-1.png",
3719    "isPromo": "TRUE",
3720    "appLink": "hair-extensions"
3721  },
3722  {
3723    "id": "tools_navigation",
3724    "startDate": "9/1/2026 00:00:00 CDT",
3725    "endDate": "10/1/2026 00:00:00 CDT",
3726    "link": "/promotions?highlight=tools",
3727    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwf2fe81d9/2026/09/promotions/tools_n
3727avigation/1-1.png",
3728    "isPromo": "TRUE",
3729    "appLink": "thetoolbox"
3730  },
3731  {
3732    "id": "skin_navigation",
3733    "startDate": "9/1/2026 00:00:00 CDT",
3734    "endDate": "10/1/2026 00:00:00 CDT",
3735    "link": "/promotions?highlight=skin-and-nails",
3736    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw5d8c71dc/2026/09/promotions/skin_navigation/1-1.png",
3737    "isPromo": "TRUE",
3738    "appLink": "Skin-Nails-APP"
3739  },
3740  {
3741    "id": "nails_navigation",
3742    "startDate": "9/1/2026 00:00:00 CDT",
3743    "endDate": "10/1/2026 00:00:00 CDT",
3744    "link": "/just-arrived/new-nails",
3745    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwf2436c72/2026/09/promotions/nails_navigation/1-1.png",
3746    "isPromo": "TRUE",
3747    "appLink": "new-nails"
3748  },
3749  {
3750    "id": "babe_stylist_steal_app",
3751    "startDate": "9/13/2026 00:00:00 CDT",
3752    "endDate": "9/16/2026 00:00:00 CDT",
3753    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=Babe%20Original",
3754    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwf083adb7/2026/09/promotions/babe_stylist_steal_app/1-1.png",
3755    "name": "Babe Original Stylist Steal",
3756    "description": "25% Off with Purchase of Two Products",
3757    "disclaimer": "Ends 9.15",
3758    "isPromo": "TRUE",
3759    "appLink": "customer-appreciation-sale",
3760    "heroBg": "#fc83e2"
3761  },
3762  {
3763    "id": "babylisspro_irons_stylist_steal_app",
3764    "startDate": "9/13/2026 00:00:00 CDT",
3765    "endDate": "9/16/2026 00:00:00 CDT",
3766    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=BaBylissPRO",
3767    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwb888e77d/2026/09/promotions/babylisspro_irons_stylist_steal_app/1-1.png",
3768    "name": "BaBylissPRO Stylist Steal",
3769    "description": "30% Off Select Dryers & Irons",
3770    "disclaimer": "Ends 9.15",
3771    "isPromo": "TRUE",
3772    "appLink": "customer-appreciation-sale",
3773    "heroBg": "#fc83e2"
3774  },
3775  {
3776    "id": "babylisspro_dryers_stylist_steal_app",
3777    "startDate": "9/13/2026 00:00:00 CDT",
3778    "endDate": "9/16/2026 00:00:00 CDT",
3779    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=BaBylissPRO",
3780    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dweaab763d/2026/09/promotions/babylisspro_dryers_stylist_steal_app/1-1.png",
3781    "name": "BaBylissPRO Stylist Steal",
3782    "description": "$60 Off Rapido Dryers",
3783    "disclaimer": "Ends 9.15",
3784    "isPromo": "TRUE",
3785    "appLink": "customer-appreciation-sale",
3786    "heroBg": "#fc83e2"
3787  },
3788  {
3789    "id": "babylisspro_clippers_stylist_steal_app",
3790    "startDate": "9/13/2026 00:00:00 CDT",
3791    "endDate": "9/16/2026 00:00:00 CDT",
3792    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=BaBylissPRO",
3793    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwa41a4b53/2026/09/promotions/babylisspro_clippers_stylist_steal_app/1-1.png",
3794    "name": "BaBylissPRO Stylist Steal",
3795    "description": "$70 Off Clippers & Trimmers",
3796    "disclaimer": "Ends 9.15",
3797    "isPromo": "TRUE",
3798    "appLink": "customer-appreciation-sale",
3799    "heroBg": "#fc83e2"
3800  },
3801  {
3802    "id": "bdbrows_stylist_steal_app",
3803    "startDate": "9/13/2026 00:00:00 CDT",
3804    "endDate": "9/16/2026 00:00:00 CDT",
3805    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=Billion%20Dollar%20Brows",
3806    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw616591da/2026/09/promotions/bdbrows_stylist_steal_app/1-1.png",
3807    "name": "Billion Dollar Beauty Stylist Steal",
3808    "description": "25% Off All Brand",
3809    "disclaimer": "Ends 9.15",
3810    "isPromo": "TRUE",
3811    "appLink": "billion-dollar-brows",
3812    "heroBg": "#fc83e2"
3813  },
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3817    "endDate": "9/16/2026 00:00:00 CDT",
3818    "link": "/customer-appreciation-sale?prefn1=productLine&prefv1=BioSilk",
3819    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwc1dce15e/2026/09/promotions/biosilk_stylist_steal_app/1-1.png",
3820    "name": "BioSilk Stylist Steal",
3821    "description": "25% Off Select Silks",
3822    "disclaimer": "Ends 9.15",
3823    "isPromo": "TRUE",
3824    "appLink": "customer-appreciation-sale",
3825    "heroBg": "#fc83e2"
3826  },
3827  {
3828    "id": "chi_stylist_steal_app",
3829    "startDate": "9/13/2026 00:00:00 CDT",
3830    "endDate": "9/16/2026 00:00:00 CDT",
3831    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=CHI",
3832    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw82d2967a/2026/09/promotions/chi_stylist_steal_app/1-1.png",
3833    "name": "CHI Stylist Steal",
3834    "description": "25% Off Select Hairspray",
3835    "disclaimer": "Ends 9.15",
3836    "isPromo": "TRUE",
3837    "appLink": "customer-appreciation-sale",
3838    "heroBg": "#fc83e2"
3839  },
3840  {
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3843    "endDate": "9/16/2026 00:00:00 CDT",
3844    "link": "/customer-appreciation-sale?prefn1=productLine&prefv1=Lava",
3845    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw7ac3f345/2026/09/promotions/chi_lava_stylist_steal_app/1-1.png",
3846    "name": "CHI Stylist Steal",
3847    "description": "20% Off Lava Tools",
3848    "disclaimer": "Ends 9.15",
3849    "isPromo": "TRUE",
3850    "appLink": "customer-appreciation-sale",
3851    "heroBg": "#fc83e2"
3852  },
3853  {
3854    "id": "devacurl_stylist_steal_app",
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3856    "endDate": "9/16/2026 00:00:00 CDT",
3857    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=Deva%20Curl",
3858    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw5b8aa603/2026/09/promotions/devacurl_stylist_steal_app/1-1.png",
3859    "name": "DevaCurl Stylist Steal",
3860    "description": "50% Off Select Care & Styling",
3861    "disclaimer": "Ends 9.15",
3862    "isPromo": "TRUE",
3863    "appLink": "customer-appreciation-sale",
3864    "heroBg": "#fc83e2"
3865  },
3866  {
3867    "id": "gamma_stylist_steal_app",
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3869    "endDate": "9/16/2026 00:00:00 CDT",
3870    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=Gamma",
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3872    "name": "Gamma+ Stylist Steal",
3873    "description": "30% Off XHybrid Tools",
3874    "disclaimer": "Ends 9.15",
3875    "isPromo": "TRUE",
3876    "appLink": "customer-appreciation-sale",
3877    "heroBg": "#fc83e2"
3878  },
3879  {
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3882    "endDate": "9/16/2026 00:00:00 CDT",
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3885    "name": "GHD Stylist Steal",
3886    "description": "20% Off Helios Dryer",
3887    "disclaimer": "Ends 9.15",
3888    "isPromo": "TRUE",
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3890    "heroBg": "#fc83e2"
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3925    "description": "Buy 6 Get 3 Free Colorance Shades",
3926    "disclaimer": "Ends 9.15",
3927    "isPromo": "TRUE",
3928    "appLink": "USA-M-263001",
3929    "heroBg": "#fc83e2"
3930  },
3931  {
3932    "id": "jpms_stylist_steal_app",
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3934    "endDate": "9/16/2026 00:00:00 CDT",
3935    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=John%20Paul%20Mitchell%20Systems",
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3937    "name": "Paul Mitchell Stylist Steal",
3938    "description": "25% Off Select Tea Tree Hair Care",
3939    "disclaimer": "Ends 9.15",
3940    "isPromo": "TRUE",
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3943  },
3944  {
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3947    "endDate": "9/16/2026 00:00:00 CDT",
3948    "link": "/USA-M-711106.html",
3949    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw64f21ae2/2026/09/promotions/kenra_stylist_steal_app/1-1.png",
3950    "name": "Kenra Stylist Steal",
3951    "description": "30% Off Studio Stylist Express Shades",
3952    "disclaimer": "Ends 9.15",
3953    "isPromo": "TRUE",
3954    "appLink": "USA-M-711106",
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3963    "name": "Kiara Sky Stylist Steal",
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3999    "endDate": "9/16/2026 00:00:00 CDT",
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4002    "name": "CHI Stylist Steal",
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4028    "name": "Schwarzkopf Stylist Steal",
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4030    "disclaimer": "Ends 9.15",
4031    "isPromo": "TRUE",
4032    "appLink": "customer-appreciation-sale",
4033    "heroBg": "#fc83e2"
4034  },
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4038    "endDate": "9/16/2026 00:00:00 CDT",
4039    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=Clean%2BEasy%7CGiGi%7CSatin%20Smooth",
4040    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw6d9d8395/2026/09/promotions/tgb_stylist_steal_app/1-1.png",
4041    "name": "Clean+Easy, GiGi, & Satin Smooth Stylist Steal",
4042    "description": "Buy 1 Get 1 Free Free Pot Wax",
4043    "disclaimer": "Ends 9.15",
4044    "isPromo": "TRUE",
4045    "appLink": "customer-appreciation-sale",
4046    "heroBg": "#fc83e2"
4047  },
4048  {
4049    "id": "waxing_stylist_steal_app",
4050    "startDate": "9/13/2026 00:00:00 CDT",
4051    "endDate": "9/16/2026 00:00:00 CDT",
4052    "link": "/customer-appreciation-sale?prefn1=brandcustom&prefv1=The%20GelBottle%20Inc",
4053    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwc461196f/2026/09/promotions/waxing_stylist_steal_app/1-1.png",
4054    "name": "The GelBottle Stylist Steal",
4055    "description": "20% Off All Brand",
4056    "disclaimer": "Ends 9.15",
4057    "isPromo": "TRUE",
4058    "appLink": "the-gel-bottle",
4059    "heroBg": "#fc83e2"
4060  },
4061  {
4062    "id": "hempz_b1g1_40_off",
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4064    "endDate": "10/1/2026 00:00:00 CDT",
4065    "link": "/shop-by-brand/hempz",
4066    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw63e84660/2026/09/promotions/hempz_b1g1_40_off/1-1.png",
4067    "name": "Buy 1 Get 1 40% Off All Hempz",
4068    "description": "Limited time only.",
4069    "disclaimer": "Ends 9.30",
4070    "isPromo": "TRUE",
4071    "appLink": "hempz",
4072    "heroBg": "#FF919F",
4073    "badge": "Limited Time",
4074    "badgeBg": "A71F25",
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4077  {
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4079    "startDate": "9/25/2026 00:00:00 CDT",
4080    "endDate": "10/1/2026 00:00:00 CDT",
4081    "link": "/shop-by-brand/verb",
4082    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/verb_expansion/1-1.png",
4083    "name": "Verb is Making Moves",
4084    "description": "Now in more stores & shipping nationwide.",
4085    "isPromo": "TRUE",
4086    "appLink": "verb",
4087    "heroBg": "#A1E4D2"
4088  }
4089]
4090)
4091</script>
4091
4092	</div> <!-- End content-asset --> 
4093
4094
4095	
4096	<div class="content-asset"><!-- dwMarker="content" dwContentID="d7d3512f4e8777e192a977e5ff" -->
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4099promos.push(
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4102    "id": "color_lightener_sale",
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4123    "description": "Buy 9 Get 3 Free Igora Hair Color",
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4127  },
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4190    "description": "Free Gifts with Purchase of 24 Color Eclipse Shades",
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4201    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw1dc633da/2026/10/promotions/us_joico_B4G1/1-1.png",
4202    "name": "Joico",
4203    "description": "Buy 4 Get 1 Free LumShine Shades",
4204    "isPromo": "TRUE",
4205    "appLink": "USA-M-347084"
4206  },
4207  {
4208    "id": "us_joico_try_7",
4209    "sort": "9",
4210    "promosLpTab": "hair-color",
4211    "startDate": "10/1/2026 00:00:00 CDT",
4212    "endDate": "11/01/2026 00:00:00 CDT",
4213    "link": "/hair-color?prefn1=brandcustom&prefv1=Joico",
4214    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw327dc5ce/2026/10/promotions/us_joico_try_7/1-1.png",
4215    "name": "Joico",
4216    "description": "Try for $7 Permanent Hair Color",
4217    "isPromo": "TRUE",
4218    "appLink": "hair-color"
4219  },
4220  {
4221    "id": "us_matrix_gwp",
4222    "sort": "10",
4223    "promosLpTab": "hair-color",
4224    "startDate": "10/1/2026 00:00:00 CDT",
4225    "endDate": "11/01/2026 00:00:00 CDT",
4226    "link": "/USA-M-805408.html",
4227    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwff39d5d5/2026/10/promotions/us_matrix_gwp/1-1.png",
4228    "name": "Matrix",
4229    "description": "Free Developer with Purchase of BlondeMax",
4230    "isPromo": "TRUE",
4231    "appLink": "USA-M-805408"
4232  },
4233  {
4234    "id": "us_matrix_supersync",
4235    "sort": "11",
4236    "promosLpTab": "hair-color",
4237    "startDate": "10/1/2026 00:00:00 CDT",
4238    "endDate": "11/01/2026 00:00:00 CDT",
4239    "link": "/USA-M-805393.html",
4240    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw32c65e39/2026/10/promotions/us_matrix_supersync/1-1.png",
4241    "name": "Matrix",
4242    "description": "2 for $15 Super Sync Color",
4243    "isPromo": "TRUE",
4244    "appLink": "USA-M-805393"
4245  },
4246  {
4247    "id": "us_kenra_lighteners",
4248    "sort": "12",
4249    "promosLpTab": "hair-color",
4250    "startDate": "10/1/2026 00:00:00 CDT",
4251    "endDate": "11/01/2026 00:00:00 CDT",
4252    "link": "/hair-color/bleach-lighteners?prefn1=brandcustom&prefv1=Kenra%20Professional",
4253    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw5466efdb/2026/10/promotions/us_kenra_lighteners/1-1.png",
4254    "name": "Kenra",
4255    "description": "Buy 1 Get 1 50% Off Simply Blonde Lighteners",
4256    "isPromo": "TRUE",
4257    "appLink": "bleach-lighteners"
4258  },
4259  {
4260    "id": "us_kenra_demi_bundle",
4261    "sort": "13",
4262    "promosLpTab": "hair-color",
4263    "startDate": "10/1/2026 00:00:00 CDT",
4264    "endDate": "11/01/2026 00:00:00 CDT",
4265    "link": "/USA-M-300035.html",
4266    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw6021142b/2026/10/promotions/us_kenra_demi_bundle/1-1.png",
4267    "name": "Kenra",
4268    "description": "Demi-Permanent Shades $4.99 Each",
4269    "disclaimer": "+ Free Activator with Purchase of 10 Shades",
4270    "isPromo": "TRUE",
4271    "appLink": "USA-M-300035"
4272  },
4273  {
4274    "id": "jpms_b3g1_free",
4275    "sort": "14",
4276    "promosLpTab": "hair-color",
4277    "startDate": "10/1/2026 00:00:00 CDT",
4278    "endDate": "11/01/2026 00:00:00 CDT",
4279    "link": "/USA-M-570395.html",
4280    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwdcd3b3df/2026/10/promotions/jpms_b3g1_free/1-1.png",
4281    "name": "Paul Mitchell",
4282    "description": "Buy 3 Get 1 Free The Color 10",
4283    "isPromo": "TRUE",
4284    "appLink": "USA-M-570395"
4285  },
4286  {
4287    "id": "jpms_2_for_14",
4288    "sort": "15",
4289    "promosLpTab": "hair-color",
4290    "startDate": "10/1/2026 00:00:00 CDT",
4291    "endDate": "11/01/2026 00:00:00 CDT",
4292    "link": "/hair-color?prefn1=productLine&prefv1=The%20Color%20XG",
4293    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw7631932a/2026/10/promotions/jpms_2_for_14/1-1.png",
4294    "name": "Paul Mitchell",
4295    "description": "2 for $14 Color XG",
4296    "isPromo": "TRUE",
4297    "appLink": "USA-M-570253"
4298  },
4299  {
4300    "id": "jpms_20_off_color",
4301    "sort": "16",
4302    "promosLpTab": "hair-color",
4303    "startDate": "10/1/2026 00:00:00 CDT",
4304    "endDate": "11/01/2026 00:00:00 CDT",
4305    "link": "/hair-color?prefn1=brandcustom&prefv1=John%20Paul%20Mitchell%20Systems",
4306    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwb7afefc2/2026/10/promotions/jpms_20_off_color/1-1.png",
4307    "name": "Paul Mitchell",
4308    "description": "Up to 20% Off Color & Treatments",
4309    "isPromo": "TRUE",
4310    "appLink": "john-paul-mitchell-systems"
4311  },
4312  {
4313    "id": "goldwell_30_off",
4314    "sort": "17",
4315    "promosLpTab": "hair-color",
4316    "startDate": "10/1/2026 00:00:00 CDT",
4317    "endDate": "11/01/2026 00:00:00 CDT",
4318    "link": "/hair-color?prefn1=brandcustom&prefv1=Goldwell",
4319    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw0bdc8299/2026/10/promotions/goldwell_30_off/1-1.png",
4320    "name": "Goldwell",
4321    "description": "Up to 30% Off Topchic Zero & Elumen",
4322    "isPromo": "TRUE",
4323    "appLink": "goldwell"
4324  },
4325  {
4326    "id": "framesi_buy_more_save",
4327    "sort": "18",
4328    "promosLpTab": "hair-color",
4329    "startDate": "10/1/2026 00:00:00 CDT",
4330    "endDate": "11/01/2026 00:00:00 CDT",
4331    "link": "/hair-color?prefn1=brandcustom&prefv1=Framesi",
4332    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw277e8370/2026/10/promotions/framesi_buy_more_save/1-1.png",
4333    "name": "Framesi",
4334    "description": "Buy More & Save Hair Color",
4335    "isPromo": "TRUE",
4336    "appLink": "hair-color"
4337  },
4338  {
4339    "id": "mydentity_try_for_5",
4340    "sort": "19",
4341    "promosLpTab": "hair-color",
4342    "startDate": "10/1/2026 00:00:00 CDT",
4343    "endDate": "11/01/2026 00:00:00 CDT",
4344    "link": "/USA-M-277069.html",
4345    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwe2748e6e/2026/10/promotions/mydentity_try_for_5/1-1.png",
4346    "name": "Mydentity",
4347    "description": "Try for $5 Reflect Refocus",
4348    "isPromo": "TRUE",
4349    "appLink": "USA-M-277069"
4350  },
4351  {
4352    "id": "rusk_15_off",
4353    "sort": "20",
4354    "promosLpTab": "hair-color",
4355    "startDate": "10/1/2026 00:00:00 CDT",
4356    "endDate": "11/01/2026 00:00:00 CDT",
4357    "link": "/hair-color?prefn1=brandcustom&prefv1=Rusk",
4358    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw584ebb33/2026/10/promotions/rusk_15_off/1-1.png",
4359    "name": "Rusk",
4360    "description": "Up to 15% Off Color & Developers",
4361    "isPromo": "TRUE",
4362    "appLink": "hair-color"
4363  },
4364  {
4365    "id": "us_salonessentials_40",
4366    "sort": "21",
4367    "promosLpTab": "hair-color",
4368    "startDate": "10/1/2026 00:00:00 CDT",
4369    "endDate": "11/01/2026 00:00:00 CDT",
4370    "link": "/salon-essentials",
4371    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw70746722/2026/10/promotions/us_salonessentials_40/1-1.png",
4372    "name": "Salon Essentials",
4373    "description": "Up to 40% Select",
4374    "disclaimer": "Colortrak, Cricket, & Framar",
4375    "isPromo": "TRUE",
4376    "appLink": "salon-essentials"
4377  },
4378  {
4379    "id": "holiday_kits_ho",
4380    "sort": "1",
4381    "promosLpTab": "holiday",
4382    "startDate": "10/1/2026 00:00:00 CDT",
4383    "endDate": "11/01/2026 00:00:00 CDT",
4384    "link": "/holiday",
4385    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw16445cd8/2026/10/promotions/holiday_kits_ho/1-1.png",
4386    "catBanner": "hair, stylingtools-appliances, skin-and-body, salon-essentials",
4387    "name": "Holiday Gifts Starting Under $10",
4388    "description": "Stock Up on Kits, Limited Editions & More",
4389    "isPromo": "TRUE",
4390    "appLink": "holiday",
4391    "heroBg": "#f3b9c3",
4392    "badge": "Early Access",
4393    "badgeBg": "A71F25",
4394    "badgeTextColor": "FFFFFF"
4395  },
4396  {
4397    "id": "amika_holiday",
4398    "sort": "2",
4399    "promosLpTab": "holiday",
4400    "startDate": "10/1/2026 00:00:00 CDT",
4401    "endDate": "11/01/2026 00:00:00 CDT",
4402    "link": "/holiday?prefn1=brandcustom&prefv1=amika",
4403    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwa9f02f70/2026/10/promotions/amika_holiday/1-1.png",
4404    "name": "Amika",
4405    "description": "Save Over 40% Holiday Kits",
4406    "isPromo": "TRUE",
4407    "appLink": "holiday",
4408    "heroBg": "#f3b9c3"
4409  },
4410  {
4411    "id": "paul_mitchell_holiday",
4412    "sort": "3",
4413    "promosLpTab": "holiday",
4414    "startDate": "10/1/2026 00:00:00 CDT",
4415    "endDate": "11/01/2026 00:00:00 CDT",
4416    "link": "/holiday?prefn1=brandcustom&prefv1=John%20Paul%20Mitchell%20Systems",
4417    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw0613f4e9/2026/10/promotions/paul_mitchell_holiday/1-1.png",
4418    "name": "Paul Mitchell",
4419    "description": "Holiday Kits Under $30",
4420    "isPromo": "TRUE",
4421    "appLink": "holiday",
4422    "heroBg": "#f3b9c3"
4423  },
4424  {
4425    "id": "biosilk_holiday",
4426    "sort": "4",
4427    "promosLpTab": "holiday",
4428    "startDate": "10/1/2026 00:00:00 CDT",
4429    "endDate": "11/01/2026 00:00:00 CDT",
4430    "link": "/holiday?prefn1=brandcustom&prefv1=BioSilk",
4431    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw4e620bdb/2026/10/promotions/biosilk_holiday/1-1.png",
4432    "name": "BioSilk",
4433    "description": "Save 50% Holiday Kits",
4434    "isPromo": "TRUE",
4435    "appLink": "holiday",
4436    "heroBg": "#f3b9c3"
4437  },
4438  {
4439    "id": "chi_holiday",
4440    "sort": "6",
4441    "promosLpTab": "holiday",
4442    "startDate": "10/1/2026 00:00:00 CDT",
4443    "endDate": "11/01/2026 00:00:00 CDT",
4444    "link": "/holiday?prefn1=brandcustom&prefv1=CHI",
4445    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw6381cbad/2026/10/promotions/chi_holiday/1-1.png",
4446    "name": "CHI",
4447    "description": "Limited Edition Tools & Kits",
4448    "isPromo": "TRUE",
4449    "appLink": "holiday",
4450    "heroBg": "#f3b9c3"
4451  },
4452  {
4453    "id": "goldwell_holiday",
4454    "sort": "7",
4455    "promosLpTab": "holiday",
4456    "startDate": "10/1/2026 00:00:00 CDT",
4457    "endDate": "11/01/2026 00:00:00 CDT",
4458    "link": "/holiday?prefn1=brandcustom&prefv1=Goldwell",
4459    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw8eadd312/2026/10/promotions/goldwell_holiday/1-1.png",
4460    "name": "Goldwell",
4461    "description": "Holiday Kits Under $30",
4462    "isPromo": "TRUE",
4463    "appLink": "holiday",
4464    "heroBg": "#f3b9c3"
4465  },
4466  {
4467    "id": "hempz_holiday",
4468    "sort": "8",
4469    "promosLpTab": "holiday",
4470    "startDate": "10/1/2026 00:00:00 CDT",
4471    "endDate": "11/01/2026 00:00:00 CDT",
4472    "link": "/holiday?prefn1=brandcustom&prefv1=Hempz",
4473    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwfe9ba375/2026/10/promotions/hempz_holiday/1-1.png",
4474    "name": "Hempz",
4475    "description": "Limited Edition Holiday Scents & Kits",
4476    "isPromo": "TRUE",
4477    "appLink": "holiday",
4478    "heroBg": "#f3b9c3"
4479  },
4480  {
4481    "id": "joico_holiday",
4482    "sort": "9",
4483    "promosLpTab": "holiday",
4484    "startDate": "10/1/2026 00:00:00 CDT",
4485    "endDate": "11/01/2026 00:00:00 CDT",
4486    "link": "/holiday?prefn1=brandcustom&prefv1=Joico",
4487    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw8b93b1c1/2026/10/promotions/joico_holiday/1-1.png",
4488    "name": "Joico",
4489    "description": "Holiday Kits Under $50",
4490    "isPromo": "TRUE",
4491    "appLink": "holiday",
4492    "heroBg": "#f3b9c3"
4493  },
4494  {
4495    "id": "k18_holiday",
4496    "sort": "10",
4497    "promosLpTab": "holiday",
4498    "startDate": "10/1/2026 00:00:00 CDT",
4499    "endDate": "11/01/2026 00:00:00 CDT",
4500    "link": "/holiday?prefn1=brandcustom&prefv1=K18%20Biomimetic%20Hairscience",
4501    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw05d16787/2026/10/promotions/k18_holiday/1-1.png",
4502    "name": "K18",
4502
4503    "description": "Save Over 15% Holiday Kits",
4504    "isPromo": "TRUE",
4505    "appLink": "holiday",
4506    "heroBg": "#f3b9c3"
4507  },
4508  {
4509    "id": "kenra_holiday",
4510    "sort": "11",
4511    "promosLpTab": "holiday",
4512    "startDate": "10/1/2026 00:00:00 CDT",
4513    "endDate": "11/01/2026 00:00:00 CDT",
4514    "link": "/holiday?prefn1=brandcustom&prefv1=Kenra%20Professional",
4515    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw55a11d5b/2026/10/promotions/kenra_holiday/1-1.png",
4516    "name": "Kenra",
4517    "description": "Holiday Kits Under $30",
4518    "isPromo": "TRUE",
4519    "appLink": "holiday",
4520    "heroBg": "#f3b9c3"
4521  },
4522  {
4523    "id": "kerasilk_holiday",
4524    "sort": "12",
4525    "promosLpTab": "holiday",
4526    "startDate": "10/1/2026 00:00:00 CDT",
4527    "endDate": "11/01/2026 00:00:00 CDT",
4528    "link": "/holiday?prefn1=brandcustom&prefv1=Kerasilk",
4529    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwaef3908c/2026/10/promotions/kerasilk_holiday/1-1.png",
4530    "name": "Kerasilk",
4531    "description": "Holiday Kits Under $30",
4532    "isPromo": "TRUE",
4533    "appLink": "holiday",
4534    "heroBg": "#f3b9c3"
4535  },
4536  {
4537    "id": "milkshake_holiday",
4538    "sort": "13",
4539    "promosLpTab": "holiday",
4540    "startDate": "10/1/2026 00:00:00 CDT",
4541    "endDate": "11/01/2026 00:00:00 CDT",
4542    "link": "/holiday?prefn1=brandcustom&prefv1=Milkshake",
4543    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw7fe9f98a/2026/10/promotions/milkshake_holiday/1-1.png",
4544    "name": "Milkshake",
4545    "description": "Holiday Kits Under $30",
4546    "isPromo": "TRUE",
4547    "appLink": "holiday",
4548    "heroBg": "#f3b9c3"
4549  },
4550  {
4551    "id": "olaplex_app_holiday",
4552    "sort": "14",
4553    "promosLpTab": "holiday",
4554    "startDate": "10/1/2026 00:00:00 CDT",
4555    "endDate": "11/01/2026 00:00:00 CDT",
4556    "link": "/holiday?prefn1=brandcustom&prefv1=Olaplex",
4557    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw4517e3e8/2026/10/promotions/olaplex_app_holiday/1-1.png",
4558    "name": "Olaplex",
4559    "description": "Holiday Kits Under $30",
4560    "isPromo": "TRUE",
4561    "appLink": "holiday",
4562    "heroBg": "#f3b9c3"
4563  },
4564  {
4565    "id": "olivia_garden_holiday",
4566    "sort": "15",
4567    "promosLpTab": "holiday",
4568    "startDate": "10/1/2026 00:00:00 CDT",
4569    "endDate": "11/01/2026 00:00:00 CDT",
4570    "link": "/holiday?prefn1=brandcustom&prefv1=Olivia%20Garden",
4571    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw9e527ea7/2026/10/promotions/olivia_garden_holiday/1-1.png",
4572    "name": "Olivia Garden",
4573    "description": "Over $500 Savings. Deluxe Stylist Tool Kit.",
4574    "isPromo": "TRUE",
4575    "appLink": "USA-049289",
4576    "heroBg": "#f3b9c3"
4577  },
4578  {
4579    "id": "ouidad_holiday",
4580    "sort": "16",
4581    "promosLpTab": "holiday",
4582    "startDate": "10/1/2026 00:00:00 CDT",
4583    "endDate": "11/01/2026 00:00:00 CDT",
4584    "link": "/holiday?prefn1=brandcustom&prefv1=Ouidad",
4585    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw460d85c1/2026/10/promotions/ouidad_holiday/1-1.png",
4586    "name": "Ouidad",
4587    "description": "Holiday Kits Under $30",
4588    "isPromo": "TRUE",
4589    "appLink": "holiday",
4590    "heroBg": "#f3b9c3"
4591  },
4592  {
4593    "id": "sexyhair_holiday",
4594    "sort": "18",
4595    "promosLpTab": "holiday",
4596    "startDate": "10/1/2026 00:00:00 CDT",
4597    "endDate": "11/01/2026 00:00:00 CDT",
4598    "link": "/holiday?prefn1=brandcustom&prefv1=SexyHair",
4599    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw7211e187/2026/10/promotions/sexyhair_holiday/1-1.png",
4600    "name": "SexyHair",
4601    "description": "Holiday Kits Under $30",
4602    "isPromo": "TRUE",
4603    "appLink": "holiday",
4604    "heroBg": "#f3b9c3"
4605  },
4606  {
4607    "id": "unite_holiday",
4608    "sort": "19",
4609    "promosLpTab": "holiday",
4610    "startDate": "10/1/2026 00:00:00 CDT",
4611    "endDate": "11/01/2026 00:00:00 CDT",
4612    "link": "/holiday?prefn1=brandcustom&prefv1=Unite%20Hair",
4613    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw4ced7ea1/2026/10/promotions/unite_holiday/1-1.png",
4614    "name": "Unite Hair",
4615    "description": "Holiday Kits Under $50",
4616    "isPromo": "TRUE",
4617    "appLink": "holiday",
4618    "heroBg": "#f3b9c3"
4619  },
4620  {
4621    "id": "verb_holiday",
4622    "sort": "20",
4623    "promosLpTab": "holiday",
4624    "startDate": "10/1/2026 00:00:00 CDT",
4625    "endDate": "11/01/2026 00:00:00 CDT",
4626    "link": "/holiday?prefn1=brandcustom&prefv1=Verb",
4627    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw1e473df4/2026/10/promotions/verb_holiday/1-1.png",
4628    "name": "Verb",
4629    "description": "Holiday Kits Under $30",
4630    "isPromo": "TRUE",
4631    "appLink": "holiday",
4632    "heroBg": "#f3b9c3"
4633  },
4634  {
4635    "id": "wella_holiday",
4636    "sort": "21",
4637    "promosLpTab": "holiday",
4638    "startDate": "10/1/2026 00:00:00 CDT",
4639    "endDate": "11/01/2026 00:00:00 CDT",
4640    "link": "/holiday?prefn1=brandcustom&prefv1=Wella",
4641    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwfaaffd8a/2026/10/promotions/wella_holiday/1-1.png",
4642    "name": "Wella",
4643    "description": "Save Over 35% Holiday Kits",
4644    "isPromo": "TRUE",
4645    "appLink": "holiday",
4646    "heroBg": "#f3b9c3"
4647  },
4648  {
4649    "id": "holiday_stockup",
4650    "sort": "1",
4651    "promosLpTab": "holiday-stockup",
4652    "startDate": "10/19/2026 00:00:00 CDT",
4653    "endDate": "11/13/2026 00:00:00 CDT",
4654    "link": "/holiday-stock-up",
4655    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/holiday_stockup/1-1.png",
4656    "name": "Holiday Stock Up Sale",
4657    "description": "Save Up to 50%. 10/19-11/12",
4658    "isPromo": "TRUE",
4659    "appLink": "holiday-stock-up"
4660  },
4661  {
4662    "id": "colorwow_holiday_stockup",
4663    "sort": "2",
4664    "promosLpTab": "holiday-stockup",
4665    "startDate": "10/19/2026 00:00:00 CDT",
4666    "endDate": "11/13/2026 00:00:00 CDT",
4667    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=Color%20WOW",
4668    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/colorwow_holiday_stockup/1-1.png",
4669    "name": "Color Wow",
4670    "description": "20% Off Raise The Root & XL Bombshell Volumizer",
4671    "isPromo": "TRUE",
4672    "appLink": "HSUS-Colorwow"
4673  },
4674  {
4675    "id": "goldwell_colorance_holiday_stockup",
4676    "sort": "3",
4677    "promosLpTab": "holiday-stockup",
4678    "startDate": "10/19/2026 00:00:00 CDT",
4679    "endDate": "11/13/2026 00:00:00 CDT",
4680    "link": "/USA-M-263185.html",
4681    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/goldwell_colorance_holiday_stockup/1-1.png",
4682    "name": "Goldwell",
4683    "description": "Off Colorance Gloss Tones",
4684    "isPromo": "TRUE",
4685    "appLink": "USA-M-263185"
4686  },
4687  {
4688    "id": "goldwell_silklift_holiday_stockup",
4689    "sort": "4",
4690    "promosLpTab": "holiday-stockup",
4691    "startDate": "10/19/2026 00:00:00 CDT",
4692    "endDate": "11/13/2026 00:00:00 CDT",
4693    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=Goldwell",
4694    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/goldwell_silklift_holiday_stockup/1-1.png",
4695    "name": "Goldwell",
4696    "description": "30% Off SilkLift Lighteners",
4697    "isPromo": "TRUE",
4698    "appLink": "holiday-stock-up"
4699  },
4700  {
4701    "id": "chi_holiday_stockup",
4702    "sort": "5",
4703    "promosLpTab": "holiday-stockup",
4704    "startDate": "10/19/2026 00:00:00 CDT",
4705    "endDate": "11/13/2026 00:00:00 CDT",
4706    "link": "/holiday-stock-up?prefn1=productLine&prefv1=Royal%20Treatment",
4707    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/chi_holiday_stockup/1-1.png",
4708    "name": "CHI",
4709    "description": "20% Off Royal Treatment Shampoo & Conditioner Liters",
4710    "isPromo": "TRUE",
4711    "appLink": "holiday-stock-up"
4712  },
4713  {
4714    "id": "chi_color_holiday_stockup",
4715    "sort": "6",
4716    "promosLpTab": "holiday-stockup",
4717    "startDate": "10/19/2026 00:00:00 CDT",
4718    "endDate": "11/13/2026 00:00:00 CDT",
4719    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=CHI",
4720    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/chi_color_holiday_stockup/1-1.png",
4721    "name": "CHI",
4722    "description": "Up to 30% Off Color & Try Me Kits",
4723    "isPromo": "TRUE",
4724    "appLink": "holiday-stock-up"
4725  },
4726  {
4727    "id": "chi_tools_holiday_stockup",
4728    "sort": "7",
4729    "promosLpTab": "holiday-stockup",
4730    "startDate": "10/19/2026 00:00:00 CDT",
4731    "endDate": "11/13/2026 00:00:00 CDT",
4732    "link": "/holiday-stock-up?prefn1=productLine&prefv1=Lava",
4733    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/chi_tools_holiday_stockup/1-1.png",
4734    "name": "CHI",
4735    "description": "20% Off Select Lava Tools",
4736    "isPromo": "TRUE",
4737    "appLink": "holiday-stock-up"
4738  },
4739  {
4740    "id": "babylisspro_holiday_stockup",
4741    "sort": "8",
4742    "promosLpTab": "holiday-stockup",
4743    "startDate": "10/19/2026 00:00:00 CDT",
4744    "endDate": "11/13/2026 00:00:00 CDT",
4745    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=BaBylissPRO",
4746    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/babylisspro_holiday_stockup/1-1.png",
4747    "name": "BaBylissPRO",
4748    "description": "30% Off Tools & Cutlery",
4749    "isPromo": "TRUE",
4750    "appLink": "holiday-stock-up"
4751  },
4752  {
4753    "id": "paul_mitchell_care_holiday_stockup",
4754    "sort": "9",
4755    "promosLpTab": "holiday-stockup",
4756    "startDate": "10/19/2026 00:00:00 CDT",
4757    "endDate": "11/13/2026 00:00:00 CDT",
4758    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=John%20Paul%20Mitchell%20Systems",
4759    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/paul_mitchell_care_holiday_stockup/1-1.png",
4760    "name": "Paul Mitchell",
4761    "description": "25% Off Select Hair Care",
4762    "isPromo": "TRUE",
4763    "appLink": "holiday-stock-up"
4764  },
4765  {
4766    "id": "paul_mitchell_color_holiday_stockup",
4767    "sort": "10",
4768    "promosLpTab": "holiday-stockup",
4769    "startDate": "10/19/2026 00:00:00 CDT",
4770    "endDate": "11/13/2026 00:00:00 CDT",
4771    "link": "/USA-M-570278.html",
4772    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/paul_mitchell_color_holiday_stockup/1-1.png",
4773    "name": "Paul Mitchell",
4774    "description": "25% Off Demi Shades",
4775    "isPromo": "TRUE",
4776    "appLink": "USA-M-570278"
4777  },
4778  {
4779    "id": "olaplex_holiday_stockup",
4780    "sort": "11",
4781    "promosLpTab": "holiday-stockup",
4782    "startDate": "10/19/2026 00:00:00 CDT",
4783    "endDate": "11/13/2026 00:00:00 CDT",
4784    "link": "/USA-048260.html",
4785    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/olaplex_holiday_stockup/1-1.png",
4786    "name": "Olaplex",
4787    "description": "30% Off Stylist",
4788    "isPromo": "TRUE",
4789    "appLink": "USA-048260"
4790  },
4791  {
4792    "id": "olaplex_chelating_holiday_stockup",
4793    "sort": "12",
4794    "promosLpTab": "holiday-stockup",
4795    "startDate": "10/19/2026 00:00:00 CDT",
4796    "endDate": "11/13/2026 00:00:00 CDT",
4797    "link": "/USA-031145.html",
4798    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/olaplex_chelating_holiday_stockup/1-1.png",
4799    "name": "Olaplex",
4800    "description": "50% Off Chelating",
4801    "isPromo": "TRUE",
4802    "appLink": "USA-031145"
4803  },
4804  {
4805    "id": "keratin_complex_holiday_stockup",
4806    "sort": "13",
4807    "promosLpTab": "holiday-stockup",
4808    "startDate": "10/19/2026 00:00:00 CDT",
4809    "endDate": "11/13/2026 00:00:00 CDT",
4810    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=Keratin%20Complex",
4811    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/keratin_complex_holiday_stockup/1-1.png",
4812    "name": "Keratin Complex",
4813    "description": "25% Off Select Shampoo & Conditioners",
4814    "isPromo": "TRUE",
4815    "appLink": "holiday-stock-up"
4816  },
4817  {
4818    "id": "joico_holiday_stockup",
4819    "sort": "14",
4820    "promosLpTab": "holiday-stockup",
4821    "startDate": "10/19/2026 00:00:00 CDT",
4822    "endDate": "11/13/2026 00:00:00 CDT",
4823    "link": "/USA-M-347100.html",
4824    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/joico_holiday_stockup/1-1.png",
4825    "name": "Joico",
4826    "description": "Try for $6  Color Intensity",
4827    "isPromo": "TRUE",
4828    "appLink": "USA-M-347100"
4829  },
4830  {
4831    "id": "matrix_holiday_stockup",
4832    "sort": "15",
4833    "promosLpTab": "holiday-stockup",
4834    "startDate": "10/19/2026 00:00:00 CDT",
4835    "endDate": "11/13/2026 00:00:00 CDT",
4836    "link": "/USA-M-805408.html",
4837    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/matrix_holiday_stockup/1-1.png",
4838    "name": "Matrix",
4839    "description": "25% Off Blonde Max 9+ 1lb Lightener",
4840    "isPromo": "TRUE",
4841    "appLink": "USA-M-805408"
4842  },
4843  {
4844    "id": "schwarzkopf_holiday_stockup",
4845    "sort": "16",
4846    "promosLpTab": "holiday-stockup",
4847    "startDate": "10/19/2026 00:00:00 CDT",
4848    "endDate": "11/13/2026 00:00:00 CDT",
4849    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=Schwarzkopf%20Professional",
4850    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/schwarzkopf_holiday_stockup/1-1.png",
4851    "name": "Schwarzkopf",
4852    "description": "25% Off Hair Color Essentials",
4853    "isPromo": "TRUE",
4854    "appLink": "holiday-stock-up"
4855  },
4856  {
4857    "id": "pravana_care_holiday_stockup",
4858    "sort": "17",
4859    "promosLpTab": "holiday-stockup",
4860    "startDate": "10/19/2026 00:00:00 CDT",
4861    "endDate": "11/13/2026 00:00:00 CDT",
4862    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=Pravana",
4863    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/pravana_care_holiday_stockup/1-1.png",
4864    "name": "Pravana",
4865    "description": "25% Off Select Care",
4866    "isPromo": "TRUE",
4867    "appLink": "holiday-stock-up"
4868  },
4869  {
4870    "id": "pravana_color_holiday_stockup",
4871    "sort": "18",
4872    "promosLpTab": "holiday-stockup",
4873    "startDate": "10/19/2026 00:00:00 CDT",
4874    "endDate": "11/13/2026 00:00:00 CDT",
4875    "link": "/USA-M-738034.html",
4876    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/pravana_color_holiday_stockup/1-1.png",
4877    "name": "Pravana",
4878    "description": "$6  Hydragloss Shades",
4879    "isPromo": "TRUE",
4880    "appLink": "USA-M-738034"
4881  },
4882  {
4883    "id": "framesi_care_holiday_stockup",
4884    "sort": "19",
4885    "promosLpTab": "holiday-stockup",
4886    "startDate": "10/19/2026 00:00:00 CDT",
4887    "endDate": "11/13/2026 00:00:00 CDT",
4888    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=Framesi",
4889    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/framesi_care_holiday_stockup/1-1.png",
4890    "name": "Framesi",
4891    "description": "30% Off For-Me Hairspray",
4892    "isPromo": "TRUE",
4893    "appLink": "holiday-stock-up"
4894  },
4895  {
4896    "id": "framesi_color_holiday_stockup",
4897    "sort": "20",
4898    "promosLpTab": "holiday-stockup",
4899    "startDate": "10/19/2026 00:00:00 CDT",
4900    "endDate": "11/13/2026 00:00:00 CDT",
4901    "link": "/USA-M-337058.html",
4902    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/framesi_color_holiday_stockup/1-1.png",
4903    "name": "Framesi",
4904    "description": "Buy 2 Get 1 Free FramColor 2001 Intense Shades",
4905    "isPromo": "TRUE",
4906    "appLink": "USA-M-337058"
4907  },
4908  {
4909    "id": "rusk_holiday_stockup",
4910    "sort": "21",
4911    "promosLpTab": "holiday-stockup",
4912    "startDate": "10/19/2026 00:00:00 CDT",
4913    "endDate": "11/13/2026 00:00:00 CDT",
4914    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=Rusk",
4915    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/rusk_holiday_stockup/1-1.png",
4916    "name": "Rusk",
4917    "description": "25% Off Select Styling",
4918    "isPromo": "TRUE",
4919    "appLink": "holiday-stock-up"
4920  },
4921  {
4922    "id": "rusk_developers_holiday_stockup",
4923    "sort": "22",
4924    "promosLpTab": "holiday-stockup",
4925    "startDate": "10/19/2026 00:00:00 CDT",
4926    "endDate": "11/13/2026 00:00:00 CDT",
4927    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=Rusk",
4928    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/rusk_developers_holiday_stockup/1-1.png",
4929    "name": "Rusk",
4930    "description": "Free Developers",
4931    "isPromo": "TRUE",
4932    "appLink": "holiday-stock-up"
4933  },
4934  {
4935    "id": "sexyhair_holiday_stockup",
4936    "sort": "23",
4937    "promosLpTab": "holiday-stockup",
4938    "startDate": "10/19/2026 00:00:00 CDT",
4939    "endDate": "11/13/2026 00:00:00 CDT",
4940    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=SexyHair",
4941    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/sexyhair_holiday_stockup/1-1.png",
4942    "name": "SexyHair",
4943    "description": "25% Off Pucks",
4944    "isPromo": "TRUE",
4945    "appLink": "holiday-stock-up"
4946  },
4947  {
4948    "id": "ouidad_holiday_stockup",
4949    "sort": "24",
4950    "promosLpTab": "holiday-stockup",
4951    "startDate": "10/19/2026 00:00:00 CDT",
4952    "endDate": "11/13/2026 00:00:00 CDT",
4953    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=Ouidad",
4954    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/ouidad_holiday_stockup/1-1.png",
4955    "name": "Ouidad",
4956    "description": "25% Off All Care",
4957    "isPromo": "TRUE",
4958    "appLink": "holiday-stock-up"
4959  },
4960  {
4961    "id": "devacurl_holiday_stockup",
4962    "sort": "25",
4963    "promosLpTab": "holiday-stockup",
4964    "startDate": "10/19/2026 00:00:00 CDT",
4965    "endDate": "11/13/2026 00:00:00 CDT",
4966    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=Deva%20Curl",
4967    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/devacurl_holiday_stockup/1-1.png",
4968    "name": "Deva Curl",
4969    "description": "30% Off Curlbond & Curlheights",
4970    "isPromo": "TRUE",
4971    "appLink": "holiday-stock-up"
4972  },
4973  {
4974    "id": "aquage_holiday_stockup",
4975    "sort": "26",
4976    "promosLpTab": "holiday-stockup",
4977    "startDate": "10/19/2026 00:00:00 CDT",
4978    "endDate": "11/13/2026 00:00:00 CDT",
4979    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=Aquage",
4980    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/aquage_holiday_stockup/1-1.png",
4981    "name": "Aquage",
4982    "description": "2 for $14  Select Care",
4983    "isPromo": "TRUE",
4984    "appLink": "holiday-stock-up"
4985  },
4986  {
4987    "id": "redavid_holiday_stockup",
4988    "sort": "27",
4989    "promosLpTab": "holiday-stockup",
4990    "startDate": "10/19/2026 00:00:00 CDT",
4991    "endDate": "11/13/2026 00:00:00 CDT",
4992    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=Redavid",
4993    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/redavid_holiday_stockup/1-1.png",
4994    "name": "Redavid",
4995    "description": "25% Off Select Brand",
4996    "isPromo": "TRUE",
4997    "appLink": "holiday-stock-up"
4998  },
4999  {
5000    "id": "avlon_holiday_stockup",
5001    "sort": "28",
5002    "promosLpTab": "holiday-stockup",
5003    "startDate": "10/19/2026 00:00:00 CDT",
5004    "endDate": "11/13/2026 00:00:00 CDT",
5005    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=Avlon",
5006    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/avlon_holiday_stockup/1-1.png",
5007    "name": "Avlon",
5008    "description": "25% Off All Keracare",
5009    "isPromo": "TRUE",
5010    "appLink": "holiday-stock-up"
5011  },
5012  {
5013    "id": "stylecraft_holiday_stockup",
5014    "sort": "29",
5015    "promosLpTab": "holiday-stockup",
5016    "startDate": "10/19/2026 00:00:00 CDT",
5017    "endDate": "11/13/2026 00:00:00 CDT",
5018    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=StyleCraft",
5019    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/stylecraft_holiday_stockup/1-1.png",
5020    "name": "Stylecraft",
5021    "description": "25% Off Select Cutlery & Tools",
5022    "isPromo": "TRUE",
5023    "appLink": "holiday-stock-up"
5024  },
5025  {
5026    "id": "american_crew_holiday_stockup",
5027    "sort": "30",
5028    "promosLpTab": "holiday-stockup",
5029    "startDate": "10/19/2026 00:00:00 CDT",
5030    "endDate": "11/13/2026 00:00:00 CDT",
5031    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=American%20Crew",
5032    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/american_crew_holiday_stockup/1-1.png",
5033    "name": "American Crew",
5034    "description": "25% Off Select Gel",
5035    "isPromo": "TRUE",
5036    "appLink": "holiday-stock-up"
5037  },
5038  {
5039    "id": "woodys_holiday_stockup",
5040    "sort": "31",
5041    "promosLpTab": "holiday-stockup",
5042    "startDate": "10/19/2026 00:00:00 CDT",
5043    "endDate": "11/13/2026 00:00:00 CDT",
5044    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=Woodys",
5045    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/woodys_holiday_stockup/1-1.png",
5046    "name": "Woody’s",
5047    "description": "25% Off Select Grooming",
5048    "isPromo": "TRUE",
5049    "appLink": "holiday-stock-up"
5050  },
5051  {
5052    "id": "gibs_grooming_holiday_stockup",
5053    "sort": "32",
5054    "promosLpTab": "holiday-stockup",
5055    "startDate": "10/19/2026 00:00:00 CDT",
5056    "endDate": "11/13/2026 00:00:00 CDT",
5057    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=GIBS%20Grooming",
5058    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/gibs_grooming_holiday_stockup/1-1.png",
5059    "name": "GIBS Grooming",
5060    "description": "25% Off Select Grooming",
5061    "isPromo": "TRUE",
5062    "appLink": "holiday-stock-up"
5063  },
5064  {
5065    "id": "reuzel_holiday_stockup",
5066    "sort": "33",
5067    "promosLpTab": "holiday-stockup",
5068    "startDate": "10/19/2026 00:00:00 CDT",
5069    "endDate": "11/13/2026 00:00:00 CDT",
5070    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=Reuzel",
5071    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/reuzel_holiday_stockup/1-1.png",
5072    "name": "Reuzel",
5073    "description": "Buy 2 Retail Retail Styling or Tonic Get 25% Off + Free Holiday Gift Bag",
5074    "isPromo": "TRUE",
5075    "appLink": "holiday-stock-up"
5076  },
5077  {
5078    "id": "suavecito_holiday_stockup",
5079    "sort": "34",
5080    "promosLpTab": "holiday-stockup",
5081    "startDate": "10/19/2026 00:00:00 CDT",
5082    "endDate": "11/13/2026 00:00:00 CDT",
5083    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=Suavecito",
5084    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/suavecito_holiday_stockup/1-1.png",
5085    "name": "Suavecito",
5086    "description": "25% Off Select Pomade & Beard Oil",
5087    "isPromo": "TRUE",
5088    "appLink": "holiday-stock-up"
5089  },
5090  {
5091    "id": "cnd_holiday_stockup",
5092    "sort": "35",
5093    "promosLpTab": "holiday-stockup",
5094    "startDate": "10/19/2026 00:00:00 CDT",
5095    "endDate": "11/13/2026 00:00:00 CDT",
5096    "link": "/holiday-stock-up?prefn1=productLine&prefv1=CND",
5097    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/cnd_holiday_stockup/1-1.png",
5098    "name": "CND",
5099    "description": "25% Off Plexigel",
5100    "isPromo": "TRUE",
5101    "appLink": "holiday-stock-up"
5102  },
5103  {
5104    "id": "asp_holiday_stockup",
5105    "sort": "36",
5106    "promosLpTab": "holiday-stockup",
5107    "startDate": "10/19/2026 00:00:00 CDT",
5108    "endDate": "11/13/2026 00:00:00 CDT",
5109    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=ASP",
5110    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/asp_holiday_stockup/1-1.png",
5111    "name": "ASP",
5112    "description": "Buy 1 Get 1 50% Off Gel Polish",
5113    "isPromo": "TRUE",
5114    "appLink": "holiday-stock-up"
5115  },
5116  {
5117    "id": "gigi_holiday_stockup",
5118    "sort": "37",
5119    "promosLpTab": "holiday-stockup",
5120    "startDate": "10/19/2026 00:00:00 CDT",
5121    "endDate": "11/13/2026 00:00:00 CDT",
5122    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=GiGi%7CSatin%20Smooth",
5123    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/gigi_holiday_stockup/1-1.png",
5124    "name": "GiGi & Satin Smooth",
5125    "description": "Buy 2 Get 1 Free Pre & Post Wax Treatments",
5126    "isPromo": "TRUE",
5127    "appLink": "holiday-stock-up"
5128  },
5129  {
5130    "id": "refectocil_holiday_stockup",
5131    "sort": "38",
5132    "promosLpTab": "holiday-stockup",
5133    "startDate": "10/19/2026 00:00:00 CDT",
5134    "endDate": "11/13/2026 00:00:00 CDT",
5135    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=Refectocil",
5136    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/refectocil_holiday_stockup/1-1.png",
5137    "name": "Refectocil",
5138    "description": "25% Off Lash Lift & Brown Lamination Kits",
5139    "isPromo": "TRUE",
5140    "appLink": "holiday-stock-up"
5141  },
5142  {
5143    "id": "product_club_holiday_stockup",
5144    "sort": "39",
5145    "promosLpTab": "holiday-stockup",
5146    "startDate": "10/19/2026 00:00:00 CDT",
5147    "endDate": "11/13/2026 00:00:00 CDT",
5148    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=Product%20Club",
5149    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/product_club_holiday_stockup/1-1.png",
5150    "name": "Product Club",
5151    "description": "25% Off Select Gloves, Foils, Comb, Clips",
5152    "isPromo": "TRUE",
5153    "appLink": "holiday-stock-up"
5154  },
5155  {
5156    "id": "prevention_holiday_stockup",
5157    "sort": "40",
5158    "promosLpTab": "holiday-stockup",
5159    "startDate": "10/19/2026 00:00:00 CDT",
5160    "endDate": "11/13/2026 00:00:00 CDT",
5161    "link": "/holiday-stock-up?prefn1=brandcustom&prefv1=Prevention",
5162    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/prevention_holiday_stockup/1-1.png",
5163    "name": "Prevention",
5164    "description": "25% Off Disinfectant Wipes & Refill",
5165    "isPromo": "TRUE",
5166    "appLink": "holiday-stock-up"
5167  },
5168  {
5169    "id": "ardell_40_off",
5170    "sort": "1",
5171    "promosLpTab": "limited-time",
5172    "startDate": "10/1/2026 00:00:00 CDT",
5173    "endDate": "10/5/2026 00:00:00 CDT",
5174    "link": "/skin-and-body/eyelashesandbrows?prefn1=brandcustom&prefv1=Ardell",
5175    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwe736dca1/2026/10/promotions/ardell_40_off/1-1.png",
5176    "name": "Ardell 40% Off Select Multi-Packs",
5177    "description": "One Week Only. 10/4-10/6",
5178    "isPromo": "TRUE",
5179    "appLink": "ardell"
5180  },
5181  {
5182    "id": "kenra_flash_sale",
5183    "sort": "2",
5184    "promosLpTab": "limited-time",
5185    "startDate": "10/1/2026 00:00:00 CDT",
5186    "endDate": "10/7/2026 00:00:00 CDT",
5187    "link": "/shop-by-brand/kenra",
5188    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw1040386a/2026/10/promotions/kenra_flash_sale/1-1.png",
5189    "name": "Kenra 15% Off Care & Color",
5190    "description": "Two days only. Ends 10/6.",
5191    "isPromo": "TRUE",
5192    "appLink": "kenra"
5193  },
5194  {
5195    "id": "wella_30_off_blondor",
5196    "sort": "3",
5197    "promosLpTab": "limited-time",
5198    "startDate": "10/1/2026 00:00:00 CDT",
5199    "endDate": "10/17/2026 00:00:00 CDT",
5200    "link": "/hair-color/bleach-lighteners?prefn1=brandcustom&prev1=Wella",
5201    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/wella_30_off_blondor/1-1.png",
5202    "name": "Wella 30% Off Blondor & BlondorPlex Lighteners",
5203    "description": "Limited time only. 10/5-10/16",
5204    "isPromo": "TRUE",
5205    "appLink": "bleach-lighteners"
5206  },
5207  {
5208    "id": "biolage_flash_sale",
5209    "sort": "4",
5210    "promosLpTab": "limited-time",
5211    "startDate": "10/1/2026 00:00:00 CDT",
5212    "endDate": "10/13/2026 00:00:00 CDT",
5213    "link": "/shop-by-brand/biolage",
5214    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/biolage_flash_sale/1-1.png",
5215    "name": "Biolage 20% Off All Brand",
5216    "description": "One-Day Only. 10/5-10/6",
5217    "isPromo": "TRUE",
5218    "appLink": "biolage"
5219  },
5220  {
5221    "id": "sebastian_flash_sale",
5222    "sort": "5",
5223    "promosLpTab": "limited-time",
5224    "startDate": "10/1/2026 00:00:00 CDT",
5225    "endDate": "10/20/2026 00:00:00 CDT",
5226    "link": "/hair?prefn1=productLine&prefv1=Dark%20Oil",
5227    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/sebastian_flash_sale/1-1.png",
5228    "name": "Sebastian 25% Off Dark Oil",
5229    "description": "Two-Days Only. 10/18-10/19",
5230    "isPromo": "TRUE",
5231    "appLink": "sebastian"
5232  },
5233  {
5234    "id": "holiday_stockup_ho",
5235    "sort": "6",
5236    "promosLpTab": "limited-time",
5237    "startDate": "10/1/2026 00:00:00 CDT",
5238    "endDate": "10/19/2026 00:00:00 CDT",
5239    "link": "/holiday-stock-up",
5240    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/holiday_stockup_ho/1-1.png",
5241    "name": "Save Up to 50% Off. Holiday Stock-Up Sale",
5242    "description": "Limited Time Only. 10/19-11/12",
5243    "isPromo": "TRUE",
5244    "appLink": "holiday-stock-up"
5245  },
5246  {
5247    "id": "amika_flash_sale",
5248    "sort": "7",
5249    "promosLpTab": "limited-time",
5250    "startDate": "10/1/2026 00:00:00 CDT",
5251    "endDate": "10/28/2026 00:00:00 CDT",
5252    "link": "/shop-by-brand/amika",
5253    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw52e0d505/2026/10/promotions/amika_flash_sale/1-1.png",
5254    "name": "Amika 20% Off Entire Brand",
5255    "description": "One-Day Only. 10/26-10/27",
5256    "isPromo": "TRUE",
5257    "appLink": "amika"
5258  },
5259  {
5260    "id": "skin_nails_sale",
5261    "sort": "1",
5262    "promosLpTab": "skin-and-nails",
5263    "startDate": "10/1/2026 00:00:00 CDT",
5264    "endDate": "11/01/2026 00:00:00 CDT",
5265    "link": "/skin-and-body",
5266    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwb3f21b30/2026/10/promotions/skin_nails_sale/1-1.png",
5267    "name": "Nails & Skincare",
5268    "description": "Save Up to 25% Off",
5269    "isPromo": "TRUE",
5270    "appLink": "skin-and-body"
5271  },
5272  {
5273    "id": "us_borboleta_gwp",
5274    "sort": "2",
5275    "promosLpTab": "skin-and-nails",
5276    "startDate": "10/1/2026 00:00:00 CDT",
5277    "endDate": "11/01/2026 00:00:00 CDT",
5278    "link": "/shop-by-brand/borboleta",
5279    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/us_borboleta_gwp/1-1.png",
5280    "name": "Borboleta",
5281    "description": "Free Adhesive with $49+ Brand Purchase",
5282    "isPromo": "TRUE",
5283    "appLink": "borboleta"
5284  },
5285  {
5286    "id": "cuccio_25_off",
5287    "sort": "3",
5288    "promosLpTab": "skin-and-nails",
5289    "startDate": "10/1/2026 00:00:00 CDT",
5290    "endDate": "11/01/2026 00:00:00 CDT",
5291    "link": "/skin-and-body/body-care?prefn1=brandcustom&prefv1=Cuccio%20Naturale",
5292    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw5d0c467d/2026/10/promotions/cuccio_25_off/1-1.png",
5293    "name": "Cuccio",
5294    "description": "25% Off Lyte Butters",
5295    "isPromo": "TRUE",
5296    "appLink": "body-care"
5297  },
5298  {
5299    "id": "pharmagel_25_off",
5300    "sort": "4",
5301    "promosLpTab": "skin-and-nails",
5302    "startDate": "10/1/2026 00:00:00 CDT",
5303    "endDate": "11/01/2026 00:00:00 CDT",
5304    "link": "/skin-and-body?prefn1=brandcustom&prefv1=Pharmagel",
5305    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwa6398e9d/2026/10/promotions/pharmagel_25_off/1-1.png",
5306    "name": "Pharmagel",
5307    "description": "25% Off Essentials & Tools",
5308    "isPromo": "TRUE",
5309    "appLink": "pharmagel"
5310  },
5311  {
5312    "id": "cirepil_15_off",
5313    "sort": "5",
5314    "promosLpTab": "skin-and-nails",
5315    "startDate": "10/1/2026 00:00:00 CDT",
5316    "endDate": "11/01/2026 00:00:00 CDT",
5317    "link": "/skin-and-body?prefn1=brandcustom&prefv1=Cirepil%20Wax",
5318    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw81d46b0f/2026/10/promotions/cirepil_15_off/1-1.png",
5319    "name": "Cirepil",
5320    "description": "15% Off Pink Hard Wax",
5321    "isPromo": "TRUE",
5322    "appLink": "waxing-tanning"
5323  },
5324  {
5325    "id": "us_nails_25",
5326    "sort": "7",
5327    "promosLpTab": "skin-and-nails",
5328    "startDate": "10/1/2026 00:00:00 CDT",
5329    "endDate": "11/01/2026 00:00:00 CDT",
5330    "link": "/nails",
5331    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwac712a00/2026/10/promotions/us_nails_25/1-1.png",
5332    "name": "Nails",
5333    "description": "Up to 25% Select Gels, Essentials, & Tools",
5334    "isPromo": "TRUE",
5335    "appLink": "nails"
5336  },
5337  {
5338    "id": "care_styling_sale",
5339    "sort": "1",
5340    "promosLpTab": "styling",
5341    "startDate": "10/1/2026 00:00:00 CDT",
5342    "endDate": "11/01/2026 00:00:00 CDT",
5343    "link": "/refresh-save",
5344    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw2a499bfa/2026/10/promotions/care_styling_sale/1-1.png",
5345    "name": "Hair Care & Styling",
5346    "description": "Save Up to 40% Off",
5347    "isPromo": "TRUE",
5348    "appLink": "save-on-stylers"
5349  },
5350  {
5351    "id": "k18_gwp",
5352    "sort": "2",
5353    "promosLpTab": "styling",
5354    "startDate": "10/1/2026 00:00:00 CDT",
5355    "endDate": "11/01/2026 00:00:00 CDT",
5356    "link": "/USA-049171.html",
5357    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwe21f1305/2026/10/promotions/k18_gwp/1-1.png",
5358    "name": "K18 Free Brush",
5359    "description": "With Purchase of FutureIQ™ Hair Serum",
5360    "isPromo": "TRUE",
5361    "appLink": "USA-049171"
5362  },
5363  {
5364    "id": "k18_hair_mist",
5365    "sort": "3",
5366    "promosLpTab": "styling",
5367    "startDate": "10/1/2026 00:00:00 CDT",
5368    "endDate": "11/01/2026 00:00:00 CDT",
5369    "link": "/USA-M-323001.html",
5370    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw834305a3/2026/10/promotions/k18_hair_mist/1-1.png",
5371    "name": "K18",
5372    "description": "40% Off Professional Molecular Repair Hair Mist",
5373    "isPromo": "TRUE",
5374    "appLink": "USA-M-323001"
5375  },
5376  {
5377    "id": "jpms_nofrizz_gwp",
5378    "sort": "4",
5379    "promosLpTab": "styling",
5380    "startDate": "10/1/2026 00:00:00 CDT",
5381    "endDate": "11/01/2026 00:00:00 CDT",
5382    "link": "/USA-020714.html",
5383    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwbea3587f/2026/09/promotions/jpms_nofrizz_gwp/1-1.png",
5384    "name": "Paul Mitchell",
5385    "description": "Free Three-Day No Frizz Spray with Purchase of Super Skinny Serum*",
5386    "disclaimer": "*8.5 oz. Super Skinny Serum",
5387    "isPromo": "TRUE",
5388    "appLink": "USA-020714"
5389  },
5390  {
5391    "id": "us_amika_30_off_thermal",
5392    "sort": "5",
5393    "promosLpTab": "styling",
5394    "startDate": "10/1/2026 00:00:00 CDT",
5395    "endDate": "11/01/2026 00:00:00 CDT",
5396    "link": "/refresh-save?prefn1=brandcustom&prefv1=amika",
5397    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwa47572ab/2026/10/promotions/us_amika_30_off_thermal/1-1.png",
5398    "name": "Amika",
5399    "description": "30% Off Select Thermal Protectants",
5400    "isPromo": "TRUE",
5401    "appLink": "Amika-APP"
5402  },
5403  {
5404    "id": "us_olaplex_2for26",
5405    "sort": "6",
5406    "promosLpTab": "styling",
5407    "startDate": "10/1/2026 00:00:00 CDT",
5408    "endDate": "11/01/2026 00:00:00 CDT",
5409    "link": "/refresh-save?prefn1=brandcustom&prefv1=Olaplex",
5410    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwb0b5075e/2026/10/promotions/us_olaplex_2for26/1-1.png",
5411    "name": "Olaplex",
5412    "description": "2 for $26 Shampoo & Conditioner",
5413    "isPromo": "TRUE",
5414    "appLink": "olaplex"
5415  },
5416  {
5417    "id": "us_olaplex_25_off_n1n2",
5418    "sort": "7",
5419    "promosLpTab": "styling",
5420    "startDate": "10/1/2026 00:00:00 CDT",
5421    "endDate": "11/01/2026 00:00:00 CDT",
5422    "link": "/refresh-save?prefn1=brandcustom&prefv1=Olaplex",
5423    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwc9979fdf/2026/10/promotions/us_olaplex_25_off_n1n2/1-1.png",
5424    "name": "Olaplex",
5425    "description": "25% Off No.1 & No.2 Professional Treatments",
5426    "isPromo": "TRUE",
5427    "appLink": "olaplex"
5428  },
5429  {
5430    "id": "us_kenra_bogo_50",
5431    "sort": "8",
5432    "promosLpTab": "styling",
5433    "startDate": "10/1/2026 00:00:00 CDT",
5434    "endDate": "11/01/2026 00:00:00 CDT",
5435    "link": "/refresh-save?prefn1=brandcustom&prefv1=Kenra%20Professional",
5436    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwb9b19323/2026/10/promotions/us_kenra_bogo_50/1-1.png",
5437    "name": "Kenra",
5438    "description": "Buy 1 Get 1 50% Off Select Care & Styling",
5439    "isPromo": "TRUE",
5440    "appLink": "save-on-stylers"
5441  },
5442  {
5443    "id": "us_matrix_20_off_care",
5444    "sort": "9",
5445    "promosLpTab": "styling",
5446    "startDate": "10/1/2026 00:00:00 CDT",
5447    "endDate": "11/01/2026 00:00:00 CDT",
5448    "link": "/refresh-save?prefn1=brandcustom&prefv1=Matrix",
5449    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw969285a0/2026/10/promotions/us_matrix_20_off_care/1-1.png",
5450    "name": "Matrix",
5451    "description": "20% Off Styling",
5452    "isPromo": "TRUE",
5453    "appLink": "save-on-stylers"
5454  },
5455  {
5456    "id": "us_itsa10_20_off",
5457    "sort": "10",
5458    "promosLpTab": "styling",
5459    "startDate": "10/1/2026 00:00:00 CDT",
5460    "endDate": "11/01/2026 00:00:00 CDT",
5461    "link": "/refresh-save?prefn1=brandcustom&prefv1=Its%20A%2010",
5462    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw42e61bfe/2026/10/promotions/us_itsa10_20_off/1-1.png",
5463    "name": "It's A 10",
5464    "description": "20% Off Leave-In Treatments",
5465    "isPromo": "TRUE",
5466    "appLink": "save-on-stylers"
5467  },
5468  {
5469    "id": "us_joico_10_care",
5470    "sort": "11",
5471    "promosLpTab": "styling",
5472    "startDate": "10/1/2026 00:00:00 CDT",
5473    "endDate": "11/01/2026 00:00:00 CDT",
5474    "link": "/refresh-save?prefn1=brandcustom&prefv1=Joico",
5475    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwc3a233f7/2026/10/promotions/us_joico_10_care/1-1.png",
5476    "name": "Joico",
5477    "description": "Over 25% Off Select Stylers",
5478    "isPromo": "TRUE",
5479    "appLink": "save-on-stylers"
5480  },
5481  {
5482    "id": "us_keratincomplex_20_off_monthlong",
5483    "sort": "12",
5484    "promosLpTab": "styling",
5485    "startDate": "10/1/2026 00:00:00 CDT",
5486    "endDate": "11/01/2026 00:00:00 CDT",
5487    "link": "/refresh-save?prefn1=brandcustom&prefv1=Keratin%20Complex",
5488    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwcc4c51e0/2026/10/promotions/us_keratincomplex_20_off_monthlong/1-1.png",
5489    "name": "Keratin Complex",
5490    "description": "20% Off Select Hair Care",
5491    "isPromo": "TRUE",
5492    "appLink": "save-on-stylers"
5493  },
5494  {
5495    "id": "deva_25_off_style",
5496    "sort": "13",
5497    "promosLpTab": "styling",
5498    "startDate": "10/1/2026 00:00:00 CDT",
5499    "endDate": "11/01/2026 00:00:00 CDT",
5500    "link": "/refresh-save?prefn1=brandcustom&prefv1=Deva%20Curl",
5501    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/deva_25_off_style/1-1.png",
5502    "name": "Deva Curl",
5503    "description": "25% Off Retail Stylers",
5504    "isPromo": "TRUE",
5505    "appLink": "save-on-stylers"
5506  },
5507  {
5508    "id": "us_ag_10",
5509    "sort": "14",
5510    "promosLpTab": "styling",
5511    "startDate": "10/1/2026 00:00:00 CDT",
5512    "endDate": "11/01/2026 00:00:00 CDT",
5513    "link": "/refresh-save?prefn1=brandcustom&prefv1=AG%20Care",
5514    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwfb1afa97/2026/10/promotions/us_ag_10/1-1.png",
5515    "name": "AG Care",
5516    "description": "Over 20% Select Stylers",
5517    "isPromo": "TRUE",
5518    "appLink": "save-on-stylers"
5519  },
5520  {
5521    "id": "us_sebastian_20_off",
5522    "sort": "15",
5523    "promosLpTab": "styling",
5524    "startDate": "10/1/2026 00:00:00 CDT",
5525    "endDate": "11/01/2026 00:00:00 CDT",
5526    "link": "/refresh-save?prefn1=brandcustom&prefv1=Sebastian",
5527    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw3b776a77/2026/10/promotions/us_sebastian_20_off/1-1.png",
5528    "name": "Sebastian",
5529    "description": "20% Off Retail Hair Care",
5530    "isPromo": "TRUE",
5531    "appLink": "save-on-stylers"
5532  },
5533  {
5534    "id": "us_framesi_20_off",
5535    "sort": "16",
5536    "promosLpTab": "styling",
5537    "startDate": "10/1/2026 00:00:00 CDT",
5538    "endDate": "11/01/2026 00:00:00 CDT",
5539    "link": "/refresh-save?prefn1=brandcustom&prefv1=Framesi",
5540    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwccaec289/2026/10/promotions/us_framesi_20_off/1-1.png",
5541    "name": "Framesi",
5542    "description": "20% Off Color Lover & FOR-ME Texture",
5543    "isPromo": "TRUE",
5544    "appLink": "save-on-stylers"
5545  },
5546  {
5547    "id": "us_verb_3_for_38",
5548    "sort": "17",
5549    "promosLpTab": "styling",
5550    "startDate": "10/1/2026 00:00:00 CDT",
5551    "endDate": "11/01/2026 00:00:00 CDT",
5552    "link": "/refresh-save?prefn1=brandcustom&prefv1=Verb",
5553    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwf41001d7/2026/10/promotions/us_verb_3_for_38/1-1.png",
5554    "name": "Verb",
5555    "description": "3 for $28 Ghost Retail Hair Care",
5556    "isPromo": "TRUE",
5557    "appLink": "save-on-stylers"
5558  },
5559  {
5560    "id": "stylers_25_combined",
5561    "sort": "18",
5562    "promosLpTab": "styling",
5563    "startDate": "10/1/2026 00:00:00 CDT",
5564    "endDate": "11/01/2026 00:00:00 CDT",
5565    "link": "/refresh-save?prefn1=brandcustom&prefv1=TIGI%7CRusk%7CGoldwell%7CAquage",
5566    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/stylers_25_combined/1-1.png",
5567    "name": "Select Stylers",
5568    "description": "Up to 25% Off",
5569    "isPromo": "TRUE",
5570    "appLink": "save-on-stylers"
5571  },
5572  {
5573    "id": "sexyhair_2_for_17",
5574    "sort": "19",
5575    "promosLpTab": "styling",
5576    "startDate": "10/1/2026 00:00:00 CDT",
5577    "endDate": "11/01/2026 00:00:00 CDT",
5578    "link": "/refresh-save?prefn1=brandcustom&prefv1=SexyHair",
5579    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwc51e7049/2026/09/promotions/sexyhair_2_for_17/1-1.png",
5580    "name": "SexyHair",
5581    "description": "2 for $17 Stylers",
5582    "isPromo": "TRUE",
5583    "appLink": "save-on-stylers"
5584  },
5585  {
5586    "id": "bain_all_sale",
5587    "sort": "20",
5588    "promosLpTab": "styling",
5589    "startDate": "10/1/2026 00:00:00 CDT",
5590    "endDate": "11/01/2026 00:00:00 CDT",
5591    "link": "/refresh-save?prefn1=brandcustom&prefv1=Bain%20de%20Terre",
5592    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/bain_all_sale/1-1.png",
5593    "name": "Bain De Terre",
5594    "description": "20% Off All Brand",
5595    "isPromo": "TRUE",
5596    "appLink": "save-on-stylers"
5597  },
5598  {
5599    "id": "pravana_20_care",
5600    "sort": "21",
5601    "promosLpTab": "styling",
5602    "startDate": "10/1/2026 00:00:00 CDT",
5603    "endDate": "11/01/2026 00:00:00 CDT",
5604    "link": "/refresh-save?prefn1=brandcustom&prefv1=Pravana",
5605    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/pravana_20_care/1-1.png",
5606    "name": "Pravana",
5607    "description": "20% Off Volume Vibrance",
5608    "isPromo": "TRUE",
5609    "appLink": "save-on-stylers"
5610  },
5611  {
5612    "id": "mizani_25_press",
5613    "sort": "22",
5614    "promosLpTab": "styling",
5615    "startDate": "10/1/2026 00:00:00 CDT",
5616    "endDate": "11/01/2026 00:00:00 CDT",
5617    "link": "/refresh-save?prefn1=brandcustom&prefv1=Mizani",
5618    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/mizani_25_press/1-1.png",
5619    "name": "Mizani",
5620    "description": "25% Off Press Agent",
5621    "isPromo": "TRUE",
5622    "appLink": "save-on-stylers"
5623  },
5624  {
5625    "id": "malibu_25",
5626    "sort": "23",
5627    "promosLpTab": "styling",
5628    "startDate": "10/1/2026 00:00:00 CDT",
5629    "endDate": "11/01/2026 00:00:00 CDT",
5630    "link": "/refresh-save?prefn1=brandcustom&prefv1=Malibu%20C",
5631    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/malibu_25/1-1.png",
5632    "name": "Malibu C",
5633    "description": "25% Off Select Hair Care",
5634    "isPromo": "TRUE",
5635    "appLink": "save-on-stylers"
5636  },
5637  {
5638    "id": "us_hairthinning_25",
5639    "sort": "24",
5640    "promosLpTab": "styling",
5641    "startDate": "10/1/2026 00:00:00 CDT",
5642    "endDate": "11/01/2026 00:00:00 CDT",
5643    "link": "/hair/thinninghairsolutions",
5644    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw3480eee0/2026/10/promotions/us_hairthinning_25/1-1.png",
5645    "name": "Hair Thinning & Solutions",
5646    "description": "Over 25% Off Select Hair Care",
5647    "isPromo": "TRUE",
5648    "appLink": "thinninghairsolutions"
5649  },
5650  {
5651    "id": "us_reuzel_bogo_50",
5652    "sort": "25",
5653    "promosLpTab": "styling",
5654    "startDate": "10/1/2026 00:00:00 CDT",
5655    "endDate": "11/01/2026 00:00:00 CDT",
5656    "link": "/barber?prefn1=brandcustom&prefv1=Reuzel",
5657    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/us_reuzel_bogo_50/1-1.png",
5658    "name": "Reuzel",
5659    "description": "Buy 1 Get 1 50% Off Pomades",
5660    "isPromo": "TRUE",
5661    "appLink": "barber"
5662  },
5663  {
5664    "id": "stmnt_25_off",
5665    "sort": "26",
5666    "promosLpTab": "styling",
5667    "startDate": "10/1/2026 00:00:00 CDT",
5668    "endDate": "11/01/2026 00:00:00 CDT",
5669    "link": "/barber?prefn1=brandcustom&prefv1=STMNT%20Grooming",
5670    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw10917bd4/2026/09/promotions/stmnt_25_off/1-1.png",
5671    "name": "STMNT",
5672    "description": "25% Off Select Stylers",
5673    "isPromo": "TRUE",
5674    "appLink": "barber"
5675  },
5676  {
5677    "id": "us_woodys_b2g1",
5678    "sort": "27",
5679    "promosLpTab": "styling",
5680    "startDate": "10/1/2026 00:00:00 CDT",
5681    "endDate": "11/01/2026 00:00:00 CDT",
5682    "link": "/barber?prefn1=brandcustom&prefv1=Woodys",
5683    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwf559e2d0/2026/10/promotions/us_woodys_b2g1/1-1.png",
5684    "name": "Woodys",
5685    "description": "Buy 2 Get 1 Free Beard Grooming",
5686    "isPromo": "TRUE",
5687    "appLink": "barber"
5688  },
5689  {
5690    "id": "us_grooming_35",
5691    "sort": "28",
5692    "promosLpTab": "styling",
5693    "startDate": "10/1/2026 00:00:00 CDT",
5694    "endDate": "11/01/2026 00:00:00 CDT",
5695    "link": "/barber",
5696    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw6797e261/2026/10/promotions/us_grooming_35/1-1.png",
5697    "name": "Barber",
5698    "description": "Up to 35% Off Select Grooming",
5699    "isPromo": "TRUE",
5700    "appLink": "barber"
5701  },
5702  {
5703    "id": "tools_sale",
5704    "sort": "1",
5705    "promosLpTab": "tools",
5706    "startDate": "10/1/2026 00:00:00 CDT",
5707    "endDate": "11/01/2026 00:00:00 CDT",
5708    "link": "/thetoolbox",
5709    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwdffe1ee8/2026/10/promotions/tools_sale/1-1.png",
5710    "name": "Styling & Barbering Tools",
5711    "description": "Save Up to 50% Off",
5712    "isPromo": "TRUE",
5713    "appLink": "thetoolbox"
5714  },
5715  {
5716    "id": "og_deluxe_kit",
5717    "sort": "2",
5718    "promosLpTab": "tools",
5719    "startDate": "10/1/2026 00:00:00 CDT",
5720    "endDate": "11/01/2026 00:00:00 CDT",
5721    "link": "/USA-049289.html",
5722    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwfea44a57/2026/10/promotions/og_deluxe_kit/1-1.png",
5723    "name": "Olivia Garden Deluxe Stylist Kit",
5724    "description": "Limited Edition. $899 Retail Value.",
5725    "isPromo": "TRUE",
5726    "appLink": "USA-049289"
5727  },
5728  {
5729    "id": "us_babyliss_25_off",
5730    "sort": "3",
5731    "promosLpTab": "tools",
5732    "startDate": "10/1/2026 00:00:00 CDT",
5733    "endDate": "11/01/2026 00:00:00 CDT",
5734    "link": "/thetoolbox?prefn1=brandcustom&prefv1=BaBylissPRO",
5735    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw95935e3d/2026/10/promotions/us_babyliss_25_off/1-1.png",
5736    "name": "BaBylissPRO",
5737    "description": "Up to 25% Off Barbering & Styling Tools",
5738    "isPromo": "TRUE",
5739    "appLink": "BBP-APP"
5740  },
5741  {
5742    "id": "us_GHD_25_off",
5743    "sort": "4",
5744    "promosLpTab": "tools",
5745    "startDate": "10/1/2026 00:00:00 CDT",
5746    "endDate": "11/01/2026 00:00:00 CDT",
5747    "link": "/thetoolbox?prefn1=brandcustom&prefv1=GHD",
5748    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwcd10e3e6/2026/10/promotions/us_GHD_25_off/1-1.png",
5749    "name": "GHD",
5750    "description": "25% Off Air Dryer 2.0 & Original Styler",
5751    "isPromo": "TRUE",
5752    "appLink": "thetoolbox"
5753  },
5754  {
5755    "id": "gamma_iron_gwp",
5756    "sort": "6",
5757    "promosLpTab": "tools",
5758    "startDate": "10/1/2026 00:00:00 CDT",
5759    "endDate": "11/01/2026 00:00:00 CDT",
5760    "link": "/USA-039681.html",
5761    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/gamma_iron_gwp/1-1.png",
5762    "name": "Gamma+ Free 1 Inch Flat Iron",
5763    "description": "with Purchase of X-Hybrid Dryer",
5764    "isPromo": "TRUE",
5765    "appLink": "USA-039681"
5766  },
5767  {
5768    "id": "jpms_25_off_tools",
5769    "sort": "7",
5770    "promosLpTab": "tools",
5771    "startDate": "10/1/2026 00:00:00 CDT",
5772    "endDate": "11/01/2026 00:00:00 CDT",
5773    "link": "/thetoolbox?prefn1=brandcustom&prefv1=John%20Paul%20Mitchell%20Systems",
5774    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/09/promotions/jpms_25_off_tools/1-1.png",
5775    "name": "Paul Mitchell",
5776    "description": "25% Off Select Tools",
5777    "isPromo": "TRUE",
5778    "appLink": "thetoolbox"
5779  },
5780  {
5781    "id": "us_stylecraft_staytemp",
5782    "sort": "8",
5783    "promosLpTab": "tools",
5784    "startDate": "10/1/2026 00:00:00 CDT",
5785    "endDate": "11/01/2026 00:00:00 CDT",
5786    "link": "/thetoolbox?prefn1=brandcustom&prefv1=StyleCraft",
5787    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw817663c4/2026/10/promotions/us_stylecraft_staytemp/1-1.png",
5788    "name": "Stylecraft",
5789    "description": "Buy 1 Get 1 Free Stay Temp Curling Irons",
5790    "isPromo": "TRUE",
5791    "appLink": "thetoolbox"
5792  },
5793  {
5794    "id": "us_stylecraft_15_off",
5795    "sort": "9",
5796    "promosLpTab": "tools",
5797    "startDate": "10/1/2026 00:00:00 CDT",
5798    "endDate": "11/01/2026 00:00:00 CDT",
5799    "link": "/thetoolbox?prefn1=brandcustom&prefv1=StyleCraft",
5800    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwdbec5f4f/2026/10/promotions/us_stylecraft_15_off/1-1.png",
5801    "name": "Stylecraft",
5802    "description": "15% Off Select Clippers & Trimmers",
5803    "isPromo": "TRUE",
5804    "appLink": "thetoolbox"
5805  },
5806  {
5807    "id": "freeship_thresh",
5808    "sort": "1",
5809    "startDate": "10/1/2026 00:00:00 CDT",
5810    "endDate": "10/5/2026 00:00:00 CDT",
5811    "link": "/",
5812    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/freeship_thresh/1-1.png",
5813    "description": "150",
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5890    "link": "/promotions?highlight=tools",
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5933    "appLink": "hair-color"
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5942    "appLink": "thetoolbox"
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5960    "appLink": "salon-essentials"
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5969    "appLink": "skin-and-body"
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5999    "name": "Babe Cloud 9 Serums",
6000    "description": "Pink Sky, Sunset. Vanilla Breeze & Clear Shades",
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6014    "appLink": "tools",
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6024    "description": "cosmo Prof Exclusive Red Barbering & Styling Tools",
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6026    "appLink": "Care-Expansion",
6027    "heroBg": "#A1E4D2"
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6063    "appLink": "/color-the-world"
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6074    "isPromo": "TRUE",
6075    "appLink": "https://events.cosmoprofbeauty.com/series/color-the-world-2026-registration/landing_page"
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6080    "endDate": "11/01/2026 00:00:00 CDT",
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6084    "description": "Find the pro goods you need for every step, from prep to finish.",
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6086    "appLink": "Color-APP",
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6097    "isPromo": "TRUE",
6098    "appLink": "holiday",
6099    "heroBg": "#f3b9c3"
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6104    "endDate": "11/01/2026 00:00:00 CDT",
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6110    "appLink": "holiday",
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6116    "endDate": "11/01/2026 00:00:00 CDT",
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6120    "isPromo": "TRUE",
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6122    "heroBg": "#f3b9c3"
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6133    "appLink": "USA-M-210221",
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6143    "isPromo": "TRUE",
6144    "appLink": "under-10",
6145    "heroBg": "#f3b9c3"
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6154    "isPromo": "TRUE",
6155    "appLink": "under-20",
6156    "heroBg": "#f3b9c3"
6157  },
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6165    "isPromo": "TRUE",
6166    "appLink": "under-30",
6167    "heroBg": "#f3b9c3"
6168  },
6169  {
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6172    "endDate": "11/01/2026 00:00:00 CDT",
6173    "link": "/holiday/under-50",
6174    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw416e9c35/2026/10/promotions/gifts_under_50/1-1.png",
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6176    "isPromo": "TRUE",
6177    "appLink": "under-50",
6178    "heroBg": "#f3b9c3"
6179  },
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6183    "endDate": "11/01/2026 00:00:00 CDT",
6184    "link": "/shop-by-brand/goldwell",
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6187    "description": "Weightless Moisture. Exactly Where Needed.",
6188    "isPromo": "TRUE",
6189    "appLink": "goldwell",
6190    "heroBg": "#A1E4D2"
6191  },
6192  {
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6195    "endDate": "11/01/2026 00:00:00 CDT",
6196    "link": "/USA-049149.html",
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6198    "name": "Joico Love It Perm Color Kit",
6199    "description": "Try for $39.99 + Free Mishka Dog Bag Charm",
6200    "isPromo": "TRUE",
6201    "appLink": "USA-049149",
6202    "heroBg": "#A1E4D2"
6203  },
6204  {
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6207    "endDate": "11/01/2026 00:00:00 CDT",
6208    "link": "/USA-M-570450.html",
6209    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw6b70da79/2026/10/promotions/jpms_3_day/1-1.png",
6210    "name": "Paul Mitchell 3-Day No Frizz Hairspray",
6211    "description": "Instant Keratin-like Smoothing + Glassy Shine",
6212    "isPromo": "TRUE",
6213    "appLink": "USA-M-570450",
6214    "heroBg": "#A1E4D2"
6215  },
6216  {
6217    "id": "jpms_color_zero",
6218    "startDate": "10/1/2026 00:00:00 CDT",
6219    "endDate": "11/01/2026 00:00:00 CDT",
6220    "link": "/USA-M-570451.html",
6221    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwae3bb7ee/2026/10/promotions/jpms_color_zero/1-1.png",
6222    "name": "Paul Mitchell The Color Zero",
6223    "description": "No-Drip, Easy Rinse. Unique Gel Formula.",
6224    "isPromo": "TRUE",
6225    "appLink": "USA-M-570451",
6226    "heroBg": "#A1E4D2"
6227  },
6228  {
6229    "id": "jpms_nofrizz_gwp",
6230    "startDate": "10/1/2026 00:00:00 CDT",
6231    "endDate": "11/01/2026 00:00:00 CDT",
6232    "link": "/USA-020714.html",
6233    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw551b25a3/2026/10/promotions/jpms_nofrizz_gwp/1-1.png",
6234    "name": "Paul Mitchell Free 3-Day No Frizz Hairspray",
6235    "description": "with Purchase of Super Skinny Serum",
6236    "isPromo": "TRUE",
6237    "appLink": "USA-020714",
6238    "heroBg": "#A1E4D2"
6239  },
6240  {
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6242    "startDate": "10/1/2026 00:00:00 CDT",
6243    "endDate": "11/01/2026 00:00:00 CDT",
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6246    "name": "Kenra Acidic Demi-Permanent Liquid Color",
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6248    "isPromo": "TRUE",
6249    "appLink": "USA-M-300035",
6250    "heroBg": "#A1E4D2"
6251  },
6252  {
6253    "id": "kenra_new_spray",
6254    "startDate": "10/1/2026 00:00:00 CDT",
6255    "endDate": "11/01/2026 00:00:00 CDT",
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6257    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw7ecc18e5/2026/10/promotions/kenra_new_spray/1-1.png",
6258    "name": "Kenra Perfect Medium Hairspray",
6259    "description": "Limited Edition Vanilla Cashmere Spray",
6260    "isPromo": "TRUE",
6261    "appLink": "USA-048796",
6262    "heroBg": "#A1E4D2"
6263  },
6264  {
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6266    "startDate": "10/1/2026 00:00:00 CDT",
6267    "endDate": "11/01/2026 00:00:00 CDT",
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6269    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/moil_newness/1-1.png",
6270    "name": "Moroccanoil Just Dropped",
6271    "description": "New in Hair Color & Hair Care + Free Sylist Bag",
6272    "disclaimer": "Extra 5% with Rewards Credit Card",
6273    "isPromo": "TRUE",
6274    "appLink": "moroccanoil",
6275    "heroBg": "#A1E4D2"
6276  },
6277  {
6278    "id": "moil_overnight_mask",
6279    "startDate": "10/1/2026 00:00:00 CDT",
6280    "endDate": "11/01/2026 00:00:00 CDT",
6281    "link": "/USA-M-588075.html",
6282    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw148ed753/2026/10/promotions/moil_overnight_mask/1-1.png",
6283    "name": "Moroccanoil Overnight Hydrating Leave In Mask",
6284    "description": "4X More Hydration",
6285    "disclaimer": "Extra 5% with Rewards Credit Card",
6286    "isPromo": "TRUE",
6287    "appLink": "USA-M-588075",
6288    "heroBg": "#A1E4D2"
6289  },
6290  {
6291    "id": "moil_stylist_bag",
6292    "startDate": "10/1/2026 00:00:00 CDT",
6293    "endDate": "11/01/2026 00:00:00 CDT",
6294    "link": "/USA-049837.html",
6295    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw0ebe81c6/2026/10/promotions/moil_stylist_bag/1-1.png",
6296    "name": "Save 23% with Moroccanoil Stylist Kit",
6297    "description": "+ Free Bag.",
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6299    "isPromo": "TRUE",
6300    "appLink": "USA-049837",
6301    "heroBg": "#A1E4D2"
6302  },
6303  {
6304    "id": "mighty_patch",
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6306    "endDate": "11/01/2026 00:00:00 CDT",
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6308    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw54acaf4c/2026/10/promotions/mighty_patch/1-1.png",
6309    "name": "Hero Mighty Patch",
6310    "description": "The Day & Night Duo. Includes 12 Hydrocolloid Patches.",
6311    "isPromo": "TRUE",
6312    "appLink": "USA-049216",
6313    "heroBg": "#A1E4D2"
6314  },
6315  {
6316    "id": "olaplex_save_up_25",
6317    "startDate": "10/1/2026 00:00:00 CDT",
6318    "endDate": "11/01/2026 00:00:00 CDT",
6319    "link": "/shop-by-brand/olaplex",
6320    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw7cbd49c3/2026/10/promotions/olaplex_save_up_25/1-1.png",
6321    "name": "Up to 25% Off Olaplex",
6322    "description": "Big on bond-building. Better on your budget.",
6323    "isPromo": "TRUE",
6324    "appLink": "olaplex",
6325    "heroBg": "#FF919F"
6326  },
6327  {
6328    "id": "olaplex_shape_set",
6329    "startDate": "10/1/2026 00:00:00 CDT",
6330    "endDate": "11/01/2026 00:00:00 CDT",
6331    "link": "/USA-M-045020.html",
6332    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw74497c71/2026/10/promotions/olaplex_shape_set/1-1.png",
6333    "name": "Olaplex Shape Set™ Hairspray",
6334    "description": "96 Hours of Flexible, Healthy Hold & Frizz Control",
6335    "isPromo": "TRUE",
6336    "appLink": "USA-M-045020",
6337    "heroBg": "#A1E4D2"
6338  },
6339  {
6340    "id": "opi_mm_collection",
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6342    "endDate": "11/01/2026 00:00:00 CDT",
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6344    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw2c607b17/2026/10/promotions/opi_mm_collection/1-1.png",
6345    "name": "OPI x M&M's Holiday Collection",
6346    "description": "Limited Edition Holiday Kits & Displays",
6347    "isPromo": "TRUE",
6348    "appLink": "opi",
6349    "heroBg": "#A1E4D2"
6350  },
6351  {
6352    "id": "schwarzkopf_free_gifts",
6353    "startDate": "10/1/2026 00:00:00 CDT",
6354    "endDate": "11/01/2026 00:00:00 CDT",
6355    "link": "/hair-color?prefn1=brandcustom&prefv1=Schwarzkopf%20Professional",
6356    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/schwarzkopf_free_gifts/1-1.png",
6357    "name": "Free Color & Lighteners",
6358    "description": "Igora buy 9, get 3 free. BlondMe buy 2, get 1 free.",
6359    "disclaimer": "+ Free Royal Bag Charm",
6360    "isPromo": "TRUE",
6361    "appLink": "schwarzkopf",
6362    "heroBg": "#FF919F"
6363  },
6364  {
6365    "id": "sexyhair_new_care",
6366    "startDate": "10/1/2026 00:00:00 CDT",
6367    "endDate": "11/01/2026 00:00:00 CDT",
6368    "link": "/just-arrived?prefn1=brandcustom&prefv1=SexyHair",
6369    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw1d13ad55/2026/10/promotions/sexyhair_new_care/1-1.png",
6370    "name": "SexyHair Big Sexy Spray & Play",
6371    "description": "Limited Edition Hairspray & Stylers",
6372    "isPromo": "TRUE",
6373    "appLink": "sexyhair",
6374    "heroBg": "#A1E4D2"
6375  },
6376  {
6377    "id": "stylecraft_red_tools",
6378    "startDate": "10/1/2026 00:00:00 CDT",
6379    "endDate": "11/01/2026 00:00:00 CDT",
6380    "link": "/just-arrived?prefn1=brandcustom&prefv1=StyleCraft",
6381    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwf2ac6ff0/2026/10/promotions/stylecraft_red_tools/1-1.png",
6382    "name": "Stylecraft & Gamma+ Holiday Kits",
6383    "description": "Cosmo Prof Exclusive Red Barbering & Styling Tools",
6384    "isPromo": "TRUE",
6385    "appLink": "tools",
6386    "heroBg": "#A1E4D2"
6387  },
6388  {
6389    "id": "virtue_labs",
6390    "startDate": "10/1/2026 00:00:00 CDT",
6391    "endDate": "11/01/2026 00:00:00 CDT",
6392    "link": "/shop-by-brand/virtuelabs",
6393    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw83b3eacc/2026/10/promotions/virtue_labs/1-1.png",
6394    "name": "Now Available at CosmoProf",
6395    "description": "Powered by Alpha Keratin 60ku®. Only 100% Bio-Identical Keratin.",
6396    "disclaimer": "Shipping everywhere. In select stores.",
6397    "isPromo": "TRUE",
6398    "appLink": "virtuelabs",
6399    "heroBg": "#A1E4D2"
6400  },
6401  {
6402    "id": "free_shipping",
6403    "startDate": "10/5/2026 00:00:00 CDT",
6404    "endDate": "10/13/2026 00:00:00 CDT",
6405    "link": "/promotions",
6406    "image": "https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/2026/10/promotions/free_shipping/1-1.png",
6407    "name": "Stock Up on Pro Favorites",
6408    "description": "Save on the salon essentials you rely on every day.",
6409    "disclaimer": "Ends 10/12.",
6410    "isPromo": "TRUE",
6411    "appLink": "deals",
6412    "heroBg": "#FC8C8D"
6413  }
6414]
6415)
6416</script>
6416
6417	</div> <!-- End content-asset --> 
6418
6419
6420<script>
6421  // Filter to only live promos
6422  promos = promos.filter((promo) => {
6423    const start = new Date(promo.startDate);
6424    const end = new Date(promo.endDate);
6425
6426    // Handle empty or missing image values
6427    let promoCurrent = true;
6428    if (promo.image) {
6429      const regex = /\/(\d{4})\/(\d{2})\/promotions/;
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6431      if (match?.length > 2) {
6432        promoCurrent = fedx.dataDate.getMonth() + 1 === Number(match[2]);
6433      }
6434    }
6435
6436    return fedx.dataDate > start && fedx.dataDate < end && promoCurrent;
6437  });
6438
6439  // Remove duplicates
6440  promos = promos.filter(
6441    (value, index, self) => index === self.findIndex((t) => t.id === value.id)
6442  );
6443</script>
6443
6444	</div> <!-- End content-asset --> 
6445
6446
6447<!-- New Holiday Logo -->
6448<img alt="Home" class="nav-icon nav-logo-icon" src="https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw05f8ae05/header/2026_US_Cosmo_Prof_Holiday_Logo.png" />
6449
6450<!-- New White Logo -->
6451<!-- <img alt="Home" class="nav-icon nav-logo-icon" src="https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwccfc453f/header/CP_2021_Logo_White.png" /> -->
6452
6453<!-- Pride Month Logo -->
6454<!-- <img alt="Home" class="nav-icon nav-logo-icon" src="https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dwa36e002e/header/BSG_CosmoProf-Pride-Logo.png" /> -->
6455
6456<!-- Holiday Logo -->
6457<!-- <img
6458  alt="Home"
6459  class="nav-icon nav-logo-icon"
6460  src="https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/dw8777c5a1/2025/12/content/logo-holiday.png"
6461/>
6462-->
6463	</div> <!-- End content-asset --> 
6464
6465
6466            </a>
6467          
6468        </div>
6469
6470        <!-- Search bar doesn't show in signed out state of portals -->
6471        
6472
6473          
6474
6475          <!-- The 'Your Store/Salon' selector does not show for portal sites -->
6476          
6477
6478          <div class="modal left-modal fade" id="location-picker-modal" tabindex="-1" role="dialog"
6479          aria-labelledby="location-picker-modal">
6480              <div class="modal-dialog">
6481                  <div class="modal-content">
6482                  </div>
6483              </div>
6484          </div>
6485
6486        
6487
6488        
6489
6490          <!-- Shopping for signed in state -->
6491          
6492
6493          <!-- Sign-in/Register signed out state -->
6494      
6495
6496        <!-- Only non-portals show the 'Sign Up/Sign In' content slot -->
6497        
6498
6499      
6500
6501      </div>
6502
6503      <div class="nav-main-header-options">
6504
6505        
6506
6507          <a href="https://www.armstrongmccall.com/login?%20registration=true" class="nav-account-info hide-on-mobile-nav signed-out-account header-link-text js-gtm-beginlogin" data-gtm-eventlocation="site header">
6508              <span class="nav-account-info-text">
6509                Log In or Register
6510              </span>
6511              <img src="/on/demandware.static/Sites-CosmoProf-USA-Portals-Site/-/default/dwa609ff50/images/account_icon.svg" alt="" class="nav-account-info-icon nav-icon">
6512          </a>
6513
6514        
6515
6516        
6517
6518        <!-- Only non-portals show the Quick Order icon in signed out state -->
6519        
6520          
6521        <!-- Only non-portals show the Cart/Bag icon in signed out state -->
6522        
6523        
6524
6525      </div>
6526
6527    </div>
6528    </div>
6529    <!-- END | Main Header -->
6530
6531    <!-- START | Mobile Banner (location info, shipping info) -->
6532    <div class="nav-mobile-banner hide-on-tablet-and-desktop-nav">
6533      <div class="nav-mobile-banner-content-container container">
6534
6535        <!-- signed in state -->
6536        
6537
6538        <!-- signed out state -->
6539        
6540          <div class="col-12 d-flex justify-content-between">
6541            <!-- The 'Your Store' selector should show for main sites and only some portals  -->
6542            
6543            
6544	 
6545
6546
6547	<div class="html-slot-container">
6548	
6549		
6550			<p class="nav-mobile-banner-full-width-text">               
6551<a href="https://www.armstrongmccall.com/login" class="nav-text-highlight nav-text-bold">Log In or Register</a>
6552</p>
6553		
6554	
6555</div>
6556 
6557	
6558          </div>
6559        
6560
6561      </div>
6562
6563    </div>
6564    <!-- END | Mobile Banner -->
6565
6566    <!-- Prevent building category-based menu for portals not logged in,
6567    because it can't read portalID until after logged in in categories.js -->
6568    
6569
6570  </nav>
6571
6572  <div class="modal left-modal fade" id="address-picker-modal" tabindex="-1" role="dialog" aria-labelledby="address-picker-modal" >
6573    <div class="modal-dialog">
6574      <div class="modal-content" id="address-picker-content">
6575      </div>
6576    </div>
6577  </div>
6578</header>
6579
6580<div class="modal left-modal fade" id="sdd-address-picker-modal" tabindex="-1" role="dialog" aria-labelledby="sdd-address-picker-modal" >
6581  <div class="modal-dialog">
6582    <div class="modal-content" id="sdd-address-picker-content">
6583    </div>
6584  </div>
6585</div>
6586
6587 <div class="modal left-modal fade" id="sdd-store-picker-modal" tabindex="-1" role="dialog" aria-labelledby="sdd-store-picker-modal">
6588    <div class="modal-dialog">
6589        <div class="modal-content">
6590        </div>
6591    </div>
6592</div>
6593
6594<script>
6595document.addEventListener("DOMContentLoaded", function(){
6596  $('.nav-search-input').on("focusin", function(){
6597    $('.nav-search').addClass('active');
6598  })
6599
6600  $('.nav-search-input').on("focusout", function(){
6601    $('.nav-search').removeClass('active');
6602  })
6603})
6604</script>
6604
6605<div class="mobile-no-x-scroll">
6606
6607    
6608  
6609    
6610      <div id="primary" class="primary-content">
6611    
6612      <div class="container content-asset-container ">
6613          <!-- dwMarker="content" dwContentID="6bc0648bf2102fd7b420392e31" -->
6614          <!-- ContentAssetID="privacy_amlp" -->
6615          
6616            <style>
6617  #bp_wrapper {
6618      max-width: 800px;
6619      margin: 0 auto;
6620      padding: 0 1em;
6621  }
6622
6623  #bp_wrapper a,
6624  #bp_wrapper p {
6625      font-size: 14px;
6626  }
6627
6628  #bp_wrapper a {
6629      font-weight: 500;
6630  }
6631
6632  .list-number { 
6633      list-style-type: decimal;
6634      font-size: 14px;
6635  }
6636  
6637  .list-bullet{
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6639      font-size: 14px;
6640  
6641  }
6642  
6643  table, td, th {
6644      padding: 5px;
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6646  }
6647  
6648  @media screen and (max-width: 768px) {
6649      .privacy-policy-page {
6650          margin-top: 100px;
6651      }
6652  }
6653
6654  ul.pdf-list {
6655      list-style: none;
6656      padding: 0;
6657      margin: 0;
6658  }
6659
6660  ul.pdf-list li {
6661      display: flex;
6662      align-items: center;
6663      min-height: 45px;
6664  }
6665
6666  ul.pdf-list>li:before {
6667      content: url('https://www.armstrongmccall.com/on/demandware.static/-/Sites-CosmoProf-Library/default/v1790581060294/customer-service/pdf-icon.svg');
6668      width: 30px;
6669      height: 30px;
6670      margin-right: 10px;
6671  }
6672
6673  ul.pdf-list li a {
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6677
6678  .terms-table h5 {
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6682
6683  @media screen and (min-width: 769px) {
6684      #bp_wrapper a,
6685      #bp_wrapper p {
6686          font-size: 16px;
6687      }
6688  }
6689</style>
6690<div class="privacy-policy-page" id="bp_wrapper">
6691  <h1>Privacy Policy</h1>
6692
6693  <h2>Effective Date: June 24, 2025</h2>
6694
6695  <p>This website (&quot;Site&quot;) is owned and operated by Armstrong McCall, L.P. This Privacy Policy (&quot;Policy&quot;) applies to the Site and describes how Armstrong McCall, L.P. and its affiliates (collectively, &quot;AMLP&quot;, &quot;we&quot;, &quot;our&quot;, &quot;us&quot;) gather information about you, how we use that information, and what steps we take to protect that information.</p>
6696
6697  <p>By using this Site, you consent to the terms of this Policy as well as the Site <a class="linkstyle" href="https://www.armstrongmccall.com/terms_amlp.html" title="Privacy">Terms of Use</a>. AMLP may change this Policy from time to time. Please check back periodically for up-to-date information about our privacy practices.</p>
6698
6699  <p><strong>Personal Information</strong></p>
6700
6701  <p>Personal information, as used in this Policy, means information about an identifiable individual or as otherwise defined by the laws applicable to you.</p>
6702
6703  <p><strong>Collection and Use of Personal Information</strong></p>
6704
6705  <p>We may collect and use personal information as follows:</p>
6706
6707  <p><strong>Create an Account:</strong> We collect your email address, name, phone number, address, type of employment or status (e.g. licensed professional, salon owner, student), employee type (e.g. chair renter, salon employee), professional type (e.g. cosmetologist, nail technician), professional license or school information (e.g. license number/student ID, state, expiration, school), and image of your professional license or barber business card, in order to create and administer your account, verify you are a licensed professional or salon owner, determine what products we’re permitted to sell you, and support your in-store experience when you engage with our franchisee-owned locations.  We may also collect your salon name, business type, and years in business for communicating with you through such business or verifying you’re a salon or business owner authorized to purchase products. We may collect your information as detailed under this section, so we can continue to service your account if (i) we acquire a business, and such business provides it to us, or (ii) you previously purchased from a brand directly, and they ask us to service your account.</p>
6708
6709  <p><strong>Purchases:</strong> If you purchase a product from us, we may collect your email address, name, shipping address, phone number, and your payment information (including billing address, credit card number, expiry date, and CVV/CVC code) in order to process the transaction or issue you a refund. If you purchase a gift or ship to a 
6709separate address, we may collect the email address, name, shipping address, and phone number of the recipient in order to deliver your purchase.</p>
6710
6711  <p><strong>Visiting Our Store:</strong> When you visit our locations, we may collect your image, recording, or movements through our devices in our stores or offices, such as Closed Circuit Television systems. We may use such surveillance devices for loss prevention and security purposes.</p>
6712
6713  <p><strong>Marketing Communications:</strong> We may collect and use your email address to send you messages about new products, special offers and other information that may be of interest to you based on your preferences, purchases, and interests.</p>
6714
6715  <p><strong>Contests and Promotions:</strong> When you enter a contest or participate in a promotion, we may collect your email address, name, address, phone number, and any additional information or content required for the contest or promotion, such as information you post on social media. We use this information to administer your participation in the contest or promotion, including prize fulfillment. As part of a contest or promotion, we may obtain your consent to share or otherwise publish the content you submit.</p>
6716
6717  <p><strong>Surveys:</strong> From time to time, we may offer you the opportunity to participate in one of our surveys. The information obtained through our surveys is used in an aggregated, de-identified form. We use this information to help us understand our customers, enhance our Site, and improve our products and services.</p>
6718
6719  <p><strong>Social Media:</strong> If you interact with us on social media or use features, such as plugins, widgets, or other tools made available by social media platforms or networks (including Instagram, Facebook, Twitter, Google, You Tube, and Pinterest) in connection with our Site, we may collect information you share with us, or that the social media platforms share with us (e.g., email address, name, username) in order to provide you with the feature. For more information about the privacy practices of those social media platforms, please review the privacy policies and settings of the social media platforms and networks that you use.</p>
6720
6721  <p><strong>Event Attendance:</strong> If you register for or attend one of our virtual or in person events, we may collect email address, name, address, phone number, and any additional information or content required for event attendance.  If the event offers continuing education credit, we may collect your professional license number, state of licensure, and additional information to facilitate continuing education credit.</p>
6722
6723  <p><strong>Contact Us:</strong> When you contact us with a comment, question, complaint, or complete our customer service form online, you may be asked for information that identifies you, such as your email address, name, and phone number, along with additional information we need to help us answer your question or respond to your comment.  We may retain this information to assist you in the future and to improve our customer service and service offerings. Please note that we may record calls into our offices, customer service team, direct sales consultants, and stores for quality assurance and training purposes. If you do not wish for your calls to be recorded, please contact us via email.</p>
6724
6725  <p><strong>Information from Other Sources:</strong> Updated address information, trip information, or delivery status from delivery services; information from third parties to improve our marketing or prevent fraud; and information from our franchisees so that we can communicate with you or provide you advertisements or other personalized content.</p>
6726
6727  <p><strong>Other Uses:</strong> When you provide us with personal information it will be used for the purposes described above, as well as for the purposes of managing and improving our business operations, mitigating privacy and security risk, and meeting legal, recordkeeping, compliance obligations (e.g. to collect and remit appropriate sales tax; exercise or defend legal claims; and/or report to regulators/government entities) and as otherwise described to you at the point of collection or otherwise with your consent.</p>
6728
6729  <p>This Site is directed to adults, and AMLP does not knowingly collect personal information online of consumers under the age of 18.  If you believe we have collected personal information of a consumer under the age of 18, please contact us here, and we will make reasonable efforts to delete such information from our records.<
6729/p>
6730
6731  <p>We may collect information that we don’t consider “personal information” (as defined in the data protection laws that apply to you, as a data subject), such as publicly available information or lawfully obtained truthful information that is a matter of public concern; de-identified or aggregated information; or information covered by other specific privacy laws. We collect, disclose, and use this information in accordance with applicable law.</p>
6732  
6733  <p><strong>Personal Information Disclosure</strong></p>
6734
6735  <p>We may disclose information about you with our service providers or other processors to perform services on our behalf.</p>
6736
6737  <p>We use a variety of service providers (including affiliates) to help us perform routine business functions.  Those include payment processing; printing services; delivery services and couriers; administration of marketing messages, surveys, and contests/sweepstakes; software and technology providers; and staff augmentation. We may also disclose personal information to companies who help us improve the efficiency and quality of our Site, business operations, products, and services and debug, identify, and repair errors that impair the intended functionality of our Site.</p>
6738
6739  <p>We may disclose personal information about you as you direct. For example, your name or salon name with the manufacturer of a product you purchase, to facilitate the loyalty program you opted into; or your attendance at a continuing education event with licensing bodies.</p>
6740
6741  <p>We may also disclose some or all of the personal information that we collect as permitted or required by law. For example, we may disclose personal information:</p>
6742  
6743  <ul>
6744      <li>With our affiliates and subsidiaries for their and our business purposes and for marketing purposes, including to provide you information about the products or services we think may interest you.</li>
6745      <li>With our franchisees that are relevant to you. These are individuals or organizations who operate an Armstrong McCall store under our brand.</li>
6746      <li>When we believe in good faith that the disclosure is required to prevent harm or injury, or a perceived physical threat to any individual (such as product recalls, claims, or other liability).</li>
6747      <li>For physical security, cybersecurity, incident response, and risk reduction purposes.</li>
6748      <li>To respond to a subpoena or other valid legal inquiry.</li>
6749      <li>With regulatory authorities and law enforcement officials.</li>
6750      <li>To investigate a breach of an agreement or contravention of law; to detect, suppress or prevent fraud; and where otherwise necessary for the establishment, exercise or defense of legal claims.  This includes prevention of diversion, including but not limited to as detailed in the <a class="linkstyle" href="https://www.armstrongmccall.com/professional-purchase-agreement_amlp.html" title="Privacy">Professional Purchase Agreement</a>.</li>
6751      <li>As part of a potential or completed merger, acquisition, or sale of or transfer of some or all of the business involving AMLP.</li>
6752      <li>If you interact with us on behalf of a company that employs you, or where you are a franchisee, we may disclose information to such company or franchisor.</li>
6753      <li>With other parties and purposes communicated to you at the time of collection.</li>     
6754  </ul>
6755
6756  <p><strong>Protection of Personal Information</strong></p>
6757
6758  <p>We have appropriate physical, technical, and procedural security safeguards to protect and secure the information we collect. However, no website, mobile app or the systems they depen
6758d on are completely secure. You are also responsible for taking steps to protect your personal information against unauthorized disclosure or misuse.</p>
6759
6760  <p><strong>Retention of Personal Information</strong></p>
6761
6762  <p>We will retain your personal information for as long as necessary to fulfill the purposes described in this Policy, unless otherwise required by applicable laws. Criteria we will use to determine how long we will retain your personal information include whether we need your personal information to provide you with the products or services you have requested; we continue to have a relationship with you; you have requested information from us; we have a legal right or obligation to continue to retain your personal information; we have an obligation to a third party that involves your personal information; our retention or recordkeeping policies and obligations dictate that we retain your personal information; we have an interest in providing you with information about our products and services; or we have another business purpose for retaining your personal information.</p>
6763
6764  <p><strong>Cookies; Social Media</strong></p>
6765
6766  <p>Our Site uses cookies and other similar technologies from time to time in order to understand how you use our Site. We process the information collected through such technologies, which may include or be combined with personal information, to help operate certain features of our Site, to enhance your experience through personalization, and to help us better understand the features of our Site that you and other users are most interested in.</p>
6767
6768  <p>You can control or limit how we and our partners use cookies and similar technologies, including for advertising.</p>
6769  
6770  <ul>
6771      <li>While most browsers and devices accept cookies by default, the settings usually allow you to clear or decline cookies. If you disable cookies, some of the features of our Site may not function properly. For example, if you do not allow cookies at all, you might not be able to view some of our Site or use certain features.</li>
6772      <li>We may use the services of third parties to collect and use information about your visits to and interactions with our website through cookies to personalize advertisements for goods and services. To learn more, or to opt-out of receiving online display advertisements tailored to your interests by our third party partners, visit the <a href="https://optout.networkadvertising.org/?c=1#!%2F" target="_blank" class="linkstyle">Network Advertising Initiative</a> and the <a href="https://optout.aboutads.info/?c=2&lang=EN#!%2F" target="_blank" class="linkstyle">Digital Advertising Alliance</a> website.</li>
6773      <li>For Google Analytics, you can opt-out through <a href="https://adssettings.google.com/" target="_blank" class="linkstyle">Google Ads settings</a>, Ad Settings for mobile apps, or any other available means (for example, the NAI’s consumer opt-out listed above). You can also install Google’s <a href="https://tools.google.com/dlpage/gaoptout" target="_blank" class="linkstyle">opt-out browser ad-on</a>.</li>
6774      <li>For more information about the privacy practices of social media platforms you use, please review their privacy policies and settings on your social media accounts.</li>
6775      <li>To opt out of ads on TikTok, Instagram, Facebook, Pinterest, or Google that are targeted to your interests, use your <a href="https://www.tiktok.com/legal/page/us/privacy-policy/en" target="_blank" class="linkstyle">TikTok</a>, <a href="https://help.instagram.com/1415228085373580" target="_blank" class="linkstyle">Instagram</a>, <a href="https://www.facebook.com/ads/settings" target="_blank" class="linkstyle">Facebook</a>, <a href="https://help.pinterest.com/en/articles/personalized-ads-pinterest" target="_blank" class="linkstyle">Pinterest</a>, or <a href="https://adssettings.google.com/" target="_blank" class="linkstyle">Google Ads</a> settings.</li> 
6776  </ul>
6777
6778  <p><strong>Marketing Opting Out</strong></p>
6779
6780  <p>If you no longer wish to receive email marketing communications, you can unsubscribe at any time by clicking the “unsubscribe” link included at the bottom of the email. Alternatively, you can opt-out of receiving our marketing communications, by contacting us at the contact information under &quot;Contact Us&quot; below.</p>
6781
6782  <p>If you would like to stop receiving mailed promotions, please contact the local store you signed up with. Please allow sufficient time for your request to be processed. It may take up to 8 weeks.</p>
6783
6784  <p>Even if you opt out of receiving marketing communications from us, we may still contact you for transactional purposes. For example, we may contact you to fulfill your order, provide customer service, or communicate product recalls.</p>
6785  
6786  <p><strong>Your Privacy Choices</strong></p>
6787
6788  <p>You, or an authorized agent on your behalf, have the right to make requests regarding your personal information. These rights vary depending on where you reside.</p>
6789
6790  <p><u>
6790Right to Opt Out of Targeted Advertising</u><br/> You may have the right to opt out of targeted advertising.</p>
6791
6792  <p>This request will be connected to your customer file, and it corresponds to you, as opposed to a device or browser.</p>
6793  
6794  <p><u>Right to Delete</u><br/> You may have the right to delete personal information we’ve collected about you.</p>
6795
6796  <p>If you ask us to delete your personal information, we may not be able to honor that request to the extent the information is required to process your payments or returns; fulfill your order; or comply with tax, audit, legal, or regulatory requirements.</p>
6797 
6798  <p><u>Right to Correct</u><br/> You may have the right to correct inaccurate personal information we maintain about you.</p>
6799
6800  <p><u>Right to Know, Access, and Portability</u><br/> You may have the right to know what personal information we have collected about you and to access such data.</p>
6801
6802  <p>We respond to all such requests in a portable format.</p>
6803
6804  <p><strong>Please note</strong>: We do not provide a right to opt out of profiling in furtherance of decisions that produce legal or similarly significant effects concerning you, as we don’t engage in such profiling.</p>
6805  
6806  <p><u>Exercising Your Rights</u><br/> To exercise any of the above privacy rights, please submit a request by one of the following methods:</p>
6807
6808  <ul>
6809      <li>Click <a href="https://privacyportal.onetrust.com/webform/fd351d8b-6edc-475e-8234-b91c54730d1c/ba718797-9835-41c1-bb86-90b75bf0454a" target="_blank" class="linkstyle">here</a>; or</li>
6810      <li>Call 833-505-0472.</li>
6811  </ul>
6812
6813  <p><u>Authorized Agents</u><br/> If you are an authorized agent, you must provide documentation (e.g. signed permission, power of attorney) showing you are authorized by the consumer, to act on the consumer’s behalf.</p>
6814  
6815  <ol>
6816      <li>We may also require the consumer to verify their own identity directly with us and directly confirm to us that they provided the authorized agent permission to submit the request.</li>
6817      <li>#1 does not apply if a consumer has provided the authorized agent with a power of attorney, consistent with applicable state law.</li>
6818  </ol>
6819
6820  <p>If you submit your request online, such documentation can be uploaded with the request.  For security and legal reasons, we will reject requests that require us to access third-party websites or services.    </p>
6821  
6822  <p><u>Verification</u><br/> When you submit a request, you will receive an email asking you to confirm your email. If you do not confirm your email, we may not be able to complete your request. If you request specific pieces of personal information we have about you, or deletion or correction of your information, we reserve the right to take additional steps to verify your identity before responding.  We will contact you through the method you submitted the request.</p>
6823 
6824  <p><u>Appeals</u><br/> If you live in Texas, and we decline to fulfill one of the requests above, we’ll provide you instructions on how to appeal in such denial.  You can also call us at 833-505-0472 to appeal.</p>
6825  
6826  <p><u>Discrimination</u><br/> We will not discriminate against you for exercising any of your rights described herein.</p>
6827  
6828  <p><strong>Third Party Sites and Franchisees</strong></p>
6829
6830  <p>Our Site may include links to websites or applications that are owned or operated by third parties. Please note that this Policy does not cover the practices of those websites. We encourage you to review the privacy practices of those third parties.</p>
6831
6832  <p>Franchisees that operate local stores may collect and use information you provide them.  These franchisees may also be authorized to use your personal information in the manner described in this Policy.  Our franchisees may independently have their own data collection and use practices that are not governed by this Policy.</p>
6833
6834  <p><strong>Do Not Track</strong></p>
6835
6836  <p>Certain states require us to indicate whether we honor your browser’s &quot;Do Not Track&quot; settings concerning targeted advertising.  AMLP adheres to the standards set out in this Policy and does not monitor or respond to Do Not Track browser requests.</p>
6837
6838  <p><strong>Nevada</strong></p>
6839
6840  <p>Nevada law allows consumers to &quot;opt out&quot; of the sale of certain personal information, called &quot;covered information.&quot; BSG does not sell covered information as defined in the law.</p>
6841
6842  <p><strong>Contact Us</strong></p>
6843
6844  <p>If you have questions about this Policy, or to contact us as referenced above, AMLP can be reached as follows:<br />
6845  Armstrong McCall, L.P.<br />
6846  Attn.: Web Privacy<br />
6847  3001 Colorado Blvd.<br />
6848  Denton, TX 76210<br />
6849  1-800-777-5706</p>
6850</div>
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6968    <section>Your session is going to time out in <span id="secondsRemaining"></span> seconds! You will lose $20 off your +$50 purchase today with your Cosmo Prof Rewards Credit Card.</section>
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7000<div class="footer-top">
7001<div>&copy; 2021 Beauty Systems Group LLC.</div>
7002</div>
7003
7004<div class="footer-bottom">
7005<div class="portal-bottomft-wrapper footer-legal-align">
7006<h2>LEGAL</h2>
7007
7008<p class="portal-footer-item"><a href="https://www.armstrongmccall.com/privacy-policy.html" target="_blank">Privacy Policy</a></p>
7009
7010<p class="portal-footer-item"><a href="https://www.armstrongmccall.com/terms.html" target="_blank">Terms of Use</a></p>
7011
7012<p class="portal-footer-item"><a href="https://www.armstrongmccall.com/professional-purchase-agreement.html" target="_blank">Professional Purchase Agreement</a></p>
7013
7014<p class="portal-footer-item"><a href="https://www.armstrongmccall.com/on/demandware.store/Sites-CosmoProf-USA-Portals-Site/default/Page-Show?cid=California-rights" target="_blank">California Privacy Rights</a></p>
7015</div>
7016</div>
7017
7018<p class="portal-footer-disclaimer">DISCLAIMER: The product and company names used on this website are for identification purposes only. All trademarks and registered trademarks are the property of their respective owners. Beauty Systems Group LLC is not responsible for content on external websites.</p>
7019</div>
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vendor: 1 bytes, line 7157
7157
7158<script defer type="text/javascript" src="/on/demandware.static/Sites-CosmoProf-USA-Portals-Site/-/default/v1790581060294/js/plcc.js"></script>
7158
7159
7160
7161    
7161<script defer type="text/javascript" src="/on/demandware.static/Sites-CosmoProf-USA-Portals-Site/-/default/v1790581060294/js/jquery.geocomplete.js"></script>
7161
7162
7163    
7163<script defer type="text/javascript" src="/on/demandware.static/Sites-CosmoProf-USA-Portals-Site/-/default/v1790581060294/js/googleplacesAddresses.js"></script>
7163
7164
7165<![endif]-->
7166<span class="api-true  tracking-consent" 
7167    data-caOnline="false"
7168    data-url="/on/demandware.store/Sites-CosmoProf-USA-Portals-Site/default/ConsentTracking-GetContent?cid=tracking_hint"
7169    data-reject="/on/demandware.store/Sites-CosmoProf-USA-Portals-Site/default/ConsentTracking-SetSession?consent=false"
7170    data-accept="/on/demandware.store/Sites-CosmoProf-USA-Portals-Site/default/ConsentTracking-SetSession?consent=true"
7171    data-acceptText="Sign Up"
7172    data-rejectText="Cancel"
7173    data-heading="Sign Up"
7174    ></span>
7175<input type="hidden" class="gtm-marketing-pixel-datalayer" value="/on/demandware.store/Sites-CosmoProf-USA-Portals-Site/default/Home-GTMMarketingPixelTracking">
7176<input type="hidden" class="cart-show-input" value="https://www.armstrongmccall.com/cart">
7177<input type="hidden" class="productAvailabilityJson" value="/on/demandware.store/Sites-CosmoProf-USA-Portals-Site/default/Product-AvailabilityJson">
7178<input type="hidden" class="js-promotion-url" value="/on/demandware.store/Sites-CosmoProf-USA-Portals-Site/default/Promotions-GetProductPromotions">
7179
7180
7181<input type="hidden" class="sfsc-sfcc-profile-sync" value="/on/demandware.store/Sites-CosmoProf-USA-Portals-Site/default/Account-CRMSync" data-pavurl="/on/demandware.store/Sites-CosmoProf-USA-Portals-Site/default/Account-PavSync"/>
7182
7183<div class="cos_toast js-toast d-none">
7184    <div class="cos_toast__content cos_alert--success-block">
7185        <div class="cos_toast__message js-toast-message"></div>
7186
7187        <button class="cos_toast__close js-toast-close" type="button" aria-label="button.close"></button>
7188    </div>
7189</div>
7190<!-- Demandware Analytics code 1.0 (body_end-analytics-tracking-asynch.js) -->
7191<script type="text/javascript">//<!--
7192/* <![CDATA[ */
7193function trackPage() {
7194    try{
7195        var trackingUrl = "https://www.armstrongmccall.com/on/demandware.store/Sites-CosmoProf-USA-Portals-Site/default/__Analytics-Start";
7196        var dwAnalytics = dw.__dwAnalytics.getTracker(trackingUrl);
7197        if (typeof dw.ac == "undefined") {
7198            dwAnalytics.trackPageView();
7199        } else {
7200            dw.ac.setDWAnalytics(dwAnalytics);
7201        }
7202    }catch(err) {};
7203}
7204/* ]]> */
7205// -->
7206</script>
vendor: 1 bytes, line 7206
7206
7207<script type="text/javascript" src="/on/demandware.static/Sites-CosmoProf-USA-Portals-Site/-/default/v1790581060294/internal/jscript/dwanalytics-22.2.js" async="async" onload="trackPage()"></script>
7207
7208<!-- Demandware Active Data (body_end-active_data.js) -->
7209<script src="/on/demandware.static/Sites-CosmoProf-USA-Portals-Site/-/default/v1790581060294/internal/jscript/dwac-21.7.js" type="text/javascript" async="async"></script>
7209<!-- CQuotient Activity Tracking (body_end-cquotient.js) -->
7210<script src="https://cdn.cquotient.com/js/v2/gretel.min.js" type="text/javascript" async="async"></script>
7210
7211<!-- Demandware Apple Pay -->
7212<script type="text/javascript">//<!--
7213/* <![CDATA[ */
7214if (!window.dw) dw = {};
7215dw.applepay = {"action":{"cancel":"https:\/\/www.armstrongmccall.com\/on\/demandware.store\/Sites-CosmoProf-USA-Portals-Site\/default\/__SYSTEM__ApplePay-Cancel","getRequest":"https:\/\/www.armstrongmccall.com\/on\/demandware.store\/Sites-CosmoProf-USA-Portals-Site\/default\/__SYSTEM__ApplePay-GetRequest","onshippingcontactselected":"https:\/\/www.armstrongmccall.com\/on\/demandware.store\/Sites-CosmoProf-USA-Portals-Site\/default\/__SYSTEM__ApplePay-ShippingContactSelected","onpaymentmethodselected":"https:\/\/www.armstrongmccall.com\/on\/demandware.store\/Sites-CosmoProf-USA-Portals-Site\/default\/__SYSTEM__ApplePay-PaymentMethodSelected","onvalidatemerchant":"https:\/\/www.armstrongmccall.com\/on\/demandware.store\/Sites-CosmoProf-USA-Portals-Site\/default\/__SYSTEM__ApplePay-ValidateMerchant","onpaymentauthorized":"https:\/\/www.armstrongmccall.com\/on\/demandware.store\/Sites-CosmoProf-USA-Portals-Site\/default\/__SYSTEM__ApplePay-PaymentAuthorized","prepareBasket":"https:\/\/www.armstrongmccall.com\/on\/demandware.store\/Sites-CosmoProf-USA-Portals-Site\/default\/__SYSTEM__ApplePay-PrepareBasket","onshippingmethodselected":"https:\/\/www.armstrongmccall.com\/on\/demandware.store\/Sites-CosmoProf-USA-Portals-Site\/default\/__SYSTEM__ApplePay-ShippingMethodSelected"},"inject":{"directives":[{"css":"dw-apple-pay-button","query":"ISAPPLEPAY","action":"replace","copy":true}]}};
7216/* ]]> */
7217// -->
7218</script>
vendor: 1 bytes, line 7218
7218
7219<script type="text/javascript" src="/on/demandware.static/Sites-CosmoProf-USA-Portals-Site/-/default/v1790581060294/internal/jscript/applepay.js" async="true"></script>
vendor: 1 bytes, line 7219
7219
7220<script type="module" src="https://static.cloudflareinsights.com/beacon.min.js/v31edd6df95cf4e85bb4c19e7a9bdbcba1788362987495" integrity="sha512-iIg7k2xntmwu6/uSb5tpc/hySgZc4eoL31yB29W6tJFo2akwjPWcEqnCEdJvGexCL0KEQwVYv5BlowfhVz26hg==" data-cf-beacon='{"version":"2024.11.0","token":"6936e0a801794e24aeece22ce8331c84","spa":2}' crossorigin="anonymous"></script>
7220
7221</body>
7222</html>

Line numbers count LF bytes from the start of the resource, as the search results do. Vendor segments are library code the classifier recognised; they are stored but not indexed. Bytes are shown as Latin1 characters, one per byte.