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https://www.colgate.com/en-us/optic-white

html colgate.com collected 2026-10-01 08:34:05 UTC 319,624 bytes, 10,621 lines download raw bytes

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418
419
420<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
421    
422    
423    
424</div>
425</div>
426                </div>
427
428                <div class="primary-nav">
429
430                    
431                    <a class="logo-container-mobile" href="/en-us">
432                        <img class="header-logo" src="/content/dam/cp-sites-aem/oral-care/oral-care-center/global/logo/colgate-smile-badge-white.svg" alt="Go to Colgate Home Page"/>
433                    </a>
434
435                    
436                    <div class="header-search-wrapper-mobile">
437                        <div class="search-home">
438                            <button class="mobile-back-button">
439                                    <span class="back-icon" aria-label="Open Menu">
440                                        
441    <svg class="colpal-icon" role="img" aria-hidden="false">
442    <use href="/etc.clientlibs/colpal-platform-cloud/clientlibs/clientlib-site/resources/icons/symbol-defs.svg#cp-arrow-left-rounded"></use>
443    </svg>
444
445                                    </span>
446                            </button>
447                            
448
449
450<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
451    
452    <div class="elasticsearch elastic-search-main-nav aem-GridColumn aem-GridColumn--default--12">
453
454    
455    <link rel="stylesheet" href="/etc.clientlibs/astra/components/elasticsearch/clientlibs/site.lc-0d24460e09207184efa1a4fddff2dc94-lc.min.css" type="text/css">
456<script async src="/etc.clientlibs/astra/components/elasticsearch/clientlibs/site.lc-513152c835ee140d30adda3cd2315baa-lc.min.js"></script>
456
457
458
459
460
461
462
463
464    <div class="multi_match" style="display:none">multi_match</div>
465
466
467    <div class="inline ">
468        
469            <button class="inline-display-btn" aria-label="Toggle View" type="button" title="Toggle View">Toggle</button>
470        
471        <div class="searchBox">
472            <div class="form-search" data-attribute-recentSearch="false" data-attribute-autoSuggestion="true" data-attribute-displaypageOption="displaypagetitle" data-attribute-featureImage="false" data-attribute-notFoundSearch="false">
473                <label class="searchBox-label">
474                    <input type="text" id="inlinesearch" maxlength="2048" class="input-medium search-query" placeholder="Search..." autocomplete="off"/>
475                </label>
476                <button class="search-btn" aria-label="Search" type="submit" title="Search..."></button>
477            </div>
478        </div>
479        <section class="site-search-results" aria-live="polite" role="status">
480            <a href="/en-us/search-results" class="result-page-url" style="display:none">Result Page Url</a>
481        </section>
482    </div>
483    <input type="hidden" class="pagePath" value="/content/cp-sites-aem/oral-care/oral-care-center/en_us/home/search-results"/>
484
485
486
487<div class="invalid-query-message" style="display:none"><p>Invalid query</p>
488</div>
489</div>
490<div class="ghost aem-GridColumn aem-GridColumn--default--12">
491
492</div>
493
494    
495</div>
496
497                        </div>
498                    </div>
499
500                    
501                    <div class="login-home">
502                        <div class="login-zone">
503
504
505<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
506    
507    
508    
509</div>
510</div>
511                    </div>
512
513                    <nav class="navigation-home standard-nav" data-cmp="primaryNavigation" data-nav-style="standard-nav">
514
515                        
516                        <button class="mobile-nav-toggle cta" data-ref="primaryNavigation:mobileNavToggle" type="button" aria-expanded="false" aria-controls="top-level-nav-menu" aria-label="Toggle navigation menu">
517                            <span class="open-icon" role="navigation" aria-label="Open Menu">
518                                
519    <svg class="colpal-icon" aria-hidden="true">
520    <use href="/etc.clientlibs/colgate-brand-cloud/clientlibs/clientlib-site/resources/icons/symbol-defs.svg#cp-menu"></use>
521    </svg>
522
523                            </span>
524                            <span class="close-icon" role="navigation" aria-label="Close Menu">
525                                
526    <svg class="colpal-icon" aria-hidden="true">
527    <use href="/etc.clientlibs/colgate-brand-cloud/clientlibs/clientlib-site/resources/icons/symbol-defs.svg#cp-close"></use>
528    </svg>
529
530                            </span>
531                        </button>
532
533                        <div class="mobile-menu-groups" data-ref="primaryNavigation:mobileMenuGroups">
534
535                            
536                            <div class="navigation-zone">
537
538
539<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
540    
541    <div class="authoredList base responsivegrid aem-GridColumn aem-GridColumn--default--12">
542
543
544    
545
546
547<div id="master-authoredList-f6c8451e" class="authored-list-home bullets-none show-both " data-cmp="authoredList" data-target-id="master-authoredList-f6c8451e" data-mobile-behavior="default">
548    
549    
550        <ul class="authored-list-items orientation-horizontal top-level-nav-menu" data-ref="authoredList:topLevelNavMenu">
551            <li class="each-item ">
552                
553                
554
555                <button class="item-button cta" data-ref="authoredList:submenuToggles" type="button" aria-expanded="false" aria-controls="products-sublist">
556                    <span class="item-text">PRODUCTS</span>
557                    <span class="item-icon">
558                        
559    
560
561                    </span>
562                </button>
563
564                
565                
566                <div class="menu-fragment" data-ref="authoredList:submenuFragments">
567                    
568
569    
570    <div id="container-8eb7b4d23e" class="cmp-container">
571        
572
573
574<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
575    
576    <div class="header-sub-menu base responsivegrid aem-GridColumn aem-GridColumn--default--12">
577<div class="sub-menu-home" data-cmp="headerSubMenu">
578    
579    <div class="header-zone">
580        
581
582
583
584
585
586    </div>
587    <div class="mid-zone">
588        <div class="left-zone">
589            
590
591
592
593
594    
595    
596    <div class="authoredList base responsivegrid">
597
598
599    
600
601
602<div id="master-authoredList-6d22230f" class="authored-list-home bullets-none show-both " data-cmp="authoredList" data-target-id="master-authoredList-6d22230f" data-mobile-behavior="default">
603    
604        <div class="authored-list-title" data-ref="authoredList:accordionToggles[]">
605            By Need
606            
607            
608        </div>
609        
610    
611    
612        
613
614        <ul class="sub-list" data-ref="authoredList:submenus">
615            <li class="each-sub-item">
616                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products?by-need=whiter-teeth">
617                    <span>Whiter Teeth</span>
618                </a>
619
620                
621
622                
623            </li>
624        
625            <li class="each-sub-item">
626                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products?by-need=gum-health">
627                    <span>Gum Health</span>
628                </a>
629
630                
631
632                
633            </li>
634        
635            <li class="each-sub-item">
636                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products?by-need=kids-oral-health">
637                    <span>Kids Oral Health</span>
638                </a>
639
640                
641
642                
643            </li>
644        
645            <li class="each-sub-item">
646                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products?by-need=prevents-cavities">
647                    <span>Prevents Cavities</span>
648                </a>
649
650                
651
652                
653            </li>
654        
655            <li class="each-sub-item">
656                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products?by-need=reduces-sensitivity">
657                    <span>Reduce Sensitivity</span>
658                </a>
659
660                
661
662                
663            </li>
664        
665            <li class="each-sub-item">
666                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products?by-need=protect-enamel">
667                    <span>Protect Enamel</span>
668                </a>
669
670                
671
672                
673            </li>
674        
675            <li class="each-sub-item">
676                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products?by-need=reduce-plaque">
677                    <span>Reduce Plaque</span>
678                </a>
679
680                
681
682                
683            </li>
684        
685            <li class="each-sub-item">
686                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products?by-need=better-breath">
687                    <span>Better Breath</span>
688                </a>
689
690                
691
692                
693            </li>
694        
695            <li class="each-sub-item">
696                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products?by-need=control-tartar">
697                    <span>Control Tartar</span>
698                </a>
699
700                
701
702                
703            </li>
704        </ul>
705    
706    <div class="authored-list-button-zone">
707        
708
709
710<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
711    
712    
713    
714</div>
715
716    </div>
717</div>
718</div>
719
720
721    
722    
723    <div class="authoredList base responsivegrid">
724
725
726    
727
728
729<div id="master-authoredList-3b01c6c2" class="authored-list-home bullets-none show-both " data-cmp="authoredList" data-target-id="master-authoredList-3b01c6c2" data-mobile-behavior="default">
730    
731        <div class="authored-list-title" data-ref="authoredList:accordionToggles[]">
732            By Category
733            
734            
735        </div>
736        
737    
738    
739        
740
741        <ul class="sub-list" data-ref="authoredList:submenus">
742            <li class="each-sub-item">
743                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products/toothpaste">
744                    <span>Toothpastes</span>
745                </a>
746
747                
748
749                
750            </li>
751        
752            <li class="each-sub-item">
753                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products/toothbrush">
754                    <span>Toothbrushes</span>
755                </a>
756
757                
758
759                
760            </li>
761        
762            <li class="each-sub-item">
763                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products/mouthwash">
764                    <span>Mouthwashes &amp; Rinses</span>
765                </a>
766
767                
768
769                
770            </li>
771        
772            <li class="each-sub-item">
773                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products/whitening-products">
774                    <span>Whitening Products</span>
775                </a>
776
777                
778
779                
780            </li>
781        
782            <li class="each-sub-item">
783                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products/kids-products">
784                    <span>Kids Products</span>
785                </a>
786
787                
788
789                
790            </li>
791        
792            <li class="each-sub-item">
793                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products/prescription-only-products">
794                    <span>Prescription Products</span>
795                </a>
796
797                
798
799                
800            </li>
801        </ul>
802    
803    <div class="authored-list-button-zone">
804        
805
806
807<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
808    
809    
810    
811</div>
812
813    </div>
814</div>
815</div>
816
817
818    
819    
820    <div class="authoredList base responsivegrid">
821
822
823    
824
825
826<div id="master-authoredList-ac21547e" class="authored-list-home bullets-none show-both " data-cmp="authoredList" data-target-id="master-authoredList-ac21547e" data-mobile-behavior="default">
827    
828        <div class="authored-list-title" data-ref="authoredList:accordionToggles[]">
829            By Brand
830            
831            
832        </div>
833        
834    
835    
836        
837
838        <ul class="sub-list" data-ref="authoredList:submenus">
839            <li class="each-sub-item">
840                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/optic-white">
841                    <span>Colgate Optic White</span>
842                </a>
843
844                
845
846                
847            </li>
848        
849            <li class="each-sub-item">
850                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/colgate-total">
851                    <span>Colgate Total</span>
852                </a>
853
854                
855
856                
857            </li>
858        
859            <li class="each-sub-item">
860                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/sensitive">
861                    <span>Colgate Sensitive</span>
862                </a>
863
864                
865
866                
867            </li>
868        
869            <li class="each-sub-item">
870                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/max-fresh">
871                    <span>Colgate MaxFresh</span>
872                </a>
873
874                
875
876                
877            </li>
878        
879            <li class="each-sub-item">
880                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/kids">
881                    <span>Colgate Kids</span>
882                </a>
883
884                
885
886                
887            </li>
888        
889            <li class="each-sub-item">
890                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/360">
891                    <span>Colgate 360</span>
892                </a>
893
894                
895
896                
897            </li>
898        
899            <li class="each-sub-item">
900                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/prevident">
901                    <span>Colgate Prevident</span>
902                </a>
903
904                
905
906                
907            </li>
908        </ul>
909    
910    <div class="authored-list-button-zone">
911        
912
913
914<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
915    
916    
917    
918</div>
919
920    </div>
921</div>
922</div>
923
924
925
926        </div>
927        <div class="right-zone">
928            
929
930
931
932
933    
934    
935    <div class="authoredList base responsivegrid">
936
937
938    
939
940
941<div id="master-authoredList-a391aba4" class="authored-list-home bullets-none show-both arrow-circled" data-cmp="authoredList" data-target-id="master-authoredList-a391aba4" data-mobile-behavior="default">
942    
943    
944        <ul class="authored-list-items orientation-vertical " data-ref="authoredList:topLevelNavMenu">
945            <li class="each-item ">
946                <a class="item-anchor " href="/en-us/products" data-ref="authoredList:itemAnchors[]" data-target-id="master-authoredList-a391aba4-cta_4ec80edd">
947                    <span class="item-icon">
948                        
949    
950
951                    </span>
952                    <span class="item-text">
953                        View All Products
954                    </span>
955                </a>
956                
957
958                
959
960                
961                
962                
963            </li>
964        </ul>
965
966        
967    
968    <div class="authored-list-button-zone">
969        
970
971
972<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
973    
974    
975    
976</div>
977
978    </div>
979</div>
980</div>
981
982
983    
984    
985    <div class="cardContainer base responsivegrid">
986
987
988
989    
990
991
992<div id="top-rated-products" data-target-id="top-rated-products" data-cmp="cardContainer" class="card-container-home    show-both static-cards   " style="--background-image-mobile: url(''); --background-image-desktop: url('')">
993    
994        
995            <div class="title-section">
996                
997                <div class="title">
998                    <div class="card-container-title">
999                        Top rated products</div>
1000                </div>
1001                
1002                    
1003                
1004                
1005                <div class="responsivegrid card-container-cta-area">
1006
1007
1008<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
1009    
1010    
1011    
1012</div>
1013</div>
1014
1015            </div>
1016        
1017
1018        
1019            <!-- not using carousel -->
1020            <div class="card-holder  ">
1021                <div class="each-row each-row-grid ">
1022                    <div class="card-item">
1023
1024
1025
1026    
1027
1028
1029<div id="master-card-e28f1f4e" data-target-id="master-card-e28f1f4e" data-product-id="61053731" data-cmp="card" class="card-home standard default-styling  border-style-none full-card-clickable">
1030    
1031
1032    
1033        
1034            <a href="/en-us/products/toothpaste/colgate-optic-white-pro-series-express-white-toothpaste" class="card-container card-has-image imageTop ">
1035                <div class="card-image-container" data-ref="card:imageContainer">
1036                    
1037
1038                    
1039                    
1040    <img class="card-image" src="/content/dam/cloud/cp-sites-aem/colgate-brand/colgate_opticwhite_mattmonath.jpg" alt="Colgate® Optic White® series express white" loading="lazy"/>
1041    
1042
1043                    
1044                </div>
1045
1046                <div class="card-text-container ">
1047                    <div class="text-area">
1048                        
1049                            
1050
1051                            
1052                                
1053                                    
1054                                
1055                            
1056                        
1057
1058                        <div class="title-area  ">
1059                        
1060
1061                            
1062
1063
1064                            
1065                                
1066                                
1067                                <div class="card-title" data-ref="card:title">Colgate<sup class="regmark">®</sup> Optic White<sup class="regmark">®</sup> Pro Series Express White Toothpaste</div>
1068                            
1069
1070                        </div>
1071
1072                        
1073
1074                        
1075
1076                        
1077
1078                        <div class="button-area" data-ref="card:ctaArea">
1079                            
1080
1081                            
1082
1083                            
1084                                <p class="card-link" data-cta-id="master-card-e28f1f4e-cta_146cd26a">Learn More</p>
1085                            
1086
1087                            
1088
1089                            
1090                        </div>
1091                    </div>
1092
1093                    
1094
1095                    <div class="card-button-zone style-as-buynow">
1096                        
1097
1098
1099<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
1100    
1101    
1102    
1103</div>
1104
1105                    </div>
1106                    
1107                    <div class="secondary-card-button-zone style-as-buynow">
1108                        
1109
1110
1111<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
1112    
1113    
1114    
1115</div>
1116
1117                    </div>
1118                </div>
1119            </a>
1120            <a class="primary-button" data-ref="card:linkBuyNow" role="button" tabindex="0" href="javascript:void(0)">
1121                <div class="button">
1122                    <div class="button-home">
1123                        
1124                            
1125                            
1126                                <div class="style-as-button button-home cta style-as-buynow swn-tag-wtb-btn" data-cta-id="master-card-e28f1f4e-cta_146cd26a" data-eans="827854027003" data-mm-wtbid="__wtb_id_not_configured_properly__">Buy Now</div>
1127                            
1128                            
1129                            
1130                            
1131                            
1132                            
1133                            
1134                        
1135
1136                        
1137                        
1138                    </div>
1139                </div>
1140            </a>
1141        
1142        
1143    
1144</div>
1145</div>
1146                
1147                    <div class="card-item">
1148
1149
1150
1151    
1152
1153
1154<div id="master-card-cf8fa9c6" data-target-id="master-card-cf8fa9c6" data-product-id="61046054" data-cmp="card" class="card-home standard default-styling  border-style-none full-card-clickable">
1155    
1156
1157    
1158        
1159            <a href="https://www.colgate.com/en-us/products/toothpaste/ct-whitening-sensitive-teeth-relief" class="card-container card-has-image imageTop ">
1160                <div class="card-image-container" data-ref="card:imageContainer">
1161                    
1162
1163                    
1164                    
1165    <img class="card-image" src="/content/dam/cloud/cp-sites-aem/colgate-brand/colgate-total-whitening-paste-1.jpg" alt="Colgate® Total® Whitening Paste" loading="lazy"/>
1166    
1167
1168                    
1169                </div>
1170
1171                <div class="card-text-container ">
1172                    <div class="text-area">
1173                        
1174                            
1175
1176                            
1177                                
1178                                    
1179                                
1180                            
1181                        
1182
1183                        <div class="title-area  ">
1184                        
1185
1186                            
1187
1188
1189                            
1190                                
1191                                
1192                                <div class="card-title" data-ref="card:title">Colgate<sup class="regmark">®</sup> Total<sup class="regmark">®</sup> Whitening Toothpaste</div>
1193                            
1194
1195                        </div>
1196
1197                        
1198
1199                        
1200
1201                        
1202
1203                        <div class="button-area" data-ref="card:ctaArea">
1204                            
1205
1206                            
1207
1208                            
1209                                <p class="card-link" data-cta-id="master-card-cf8fa9c6-cta_cda3ed9c">Learn More</p>
1210                            
1211
1212                            
1213
1214                            
1215                        </div>
1216                    </div>
1217
1218                    
1219
1220                    <div class="card-button-zone style-as-buynow">
1221                        
1222
1223
1224<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
1225    
1226    
1227    
1228</div>
1229
1230                    </div>
1231                    
1232                    <div class="secondary-card-button-zone style-as-buynow">
1233                        
1234
1235
1236<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
1237    
1238    
1239    
1240</div>
1241
1242                    </div>
1243                </div>
1244            </a>
1245            <a class="primary-button" data-ref="card:linkBuyNow" role="button" tabindex="0" href="javascript:void(0)">
1246                <div class="button">
1247                    <div class="button-home">
1248                        
1249                            
1250                            
1251                                <div class="style-as-button button-home cta style-as-buynow swn-tag-wtb-btn" data-cta-id="master-card-cf8fa9c6-cta_51fc4c7" data-eans="827854001881" data-mm-wtbid="__wtb_id_not_configured_properly__">Buy Now</div>
1252                            
1253                            
1254                            
1255                            
1256                            
1257                            
1258                            
1259                        
1260
1261                        
1262                        
1263                    </div>
1264                </div>
1265            </a>
1266        
1267        
1268    
1269</div>
1270</div>
1271                
1272                    <div class="card-item">
1273
1274
1275
1276    
1277
1278
1279<div id="master-card-1f6e41dd" data-target-id="master-card-1f6e41dd" data-product-id="61024628" data-cmp="card" class="card-home standard default-styling  border-style-none full-card-clickable">
1280    
1281
1282    
1283        
1284            <a href="/en-us/products/toothpaste/colgate-maxfresh-cleanmint" class="card-container card-has-image imageTop ">
1285                <div class="card-image-container" data-ref="card:imageContainer">
1286                    
1287
1288                    
1289                    
1290    <img class="card-image" src="/content/dam/cloud/cp-sites-aem/colgate-brand/colgate-max-fresh-clean-mint.jpg" alt="Colgate® Max Fresh® clean" loading="lazy"/>
1291    
1292
1293                    
1294                </div>
1295
1296                <div class="card-text-container ">
1297                    <div class="text-area">
1298                        
1299                            
1300
1301                            
1302                                
1303                                    
1304                                
1305                            
1306                        
1307
1308                        <div class="title-area  ">
1309                        
1310
1311                            
1312
1313
1314                            
1315                                
1316                                
1317                                <div class="card-title" data-ref="card:title">Colgate<sup class="regmark">®</sup> Max Fresh<sup class="regmark">®</sup> Clean Mint Toothpaste</div>
1318                            
1319
1320                        </div>
1321
1322                        
1323
1324                        
1325
1326                        
1327
1328                        <div class="button-area" data-ref="card:ctaArea">
1329                            
1330
1331                            
1332
1333                            
1334                                <p class="card-link" data-cta-id="master-card-1f6e41dd-cta_60ac6b1d">Learn More</p>
1335                            
1336
1337                            
1338
1339                            
1340                        </div>
1341                    </div>
1342
1343                    
1344
1345                    <div class="card-button-zone style-as-buynow">
1346                        
1347
1348
1349<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
1350    
1351    
1352    
1353</div>
1354
1355                    </div>
1356                    
1357                    <div class="secondary-card-button-zone style-as-buynow">
1358                        
1359
1360
1361<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
1362    
1363    
1364    
1365</div>
1366
1367                    </div>
1368                </div>
1369            </a>
1370            <a class="primary-button" data-ref="card:linkBuyNow" role="button" tabindex="0" href="javascript:void(0)">
1371                <div class="button">
1372                    <div class="button-home">
1373                        
1374                            
1375                            
1376                                <div class="style-as-button button-home cta style-as-buynow swn-tag-wtb-btn" data-cta-id="master-card-1f6e41dd-cta_af047b3c" data-eans="35000996718" data-mm-wtbid="__wtb_id_not_configured_properly__">Buy Now</div>
1377                            
1378                            
1379                            
1380                            
1381                            
1382                            
1383                            
1384                        
1385
1386                        
1387                        
1388                    </div>
1389                </div>
1390            </a>
1391        
1392        
1393    
1394</div>
1395</div>
1396                </div>
1397            
1398                
1399            </div>
1400        
1401
1402        
1403    
1404
1405    <!--    <link rel="stylesheet" href='https://cdn.jsdelivr.net/npm/swiper@8/swiper-bundle.min.css'/>-->
1406
1407    
1408
1409
1410<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
1411    
1412    
1413    
1414</div>
1415
1416    
1417
1418
1419<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
1420    
1421    
1422    
1423</div>
1424
1425
1426</div></div>
1427
1428
1429
1430        </div>
1431    </div>
1432    <div class="bottom-zone">
1433        
1434
1435
1436
1437
1438
1439    </div>
1440</div>
1441
1442
1443
1444</div>
1445
1446    
1447</div>
1448
1449    </div>
1450
1451    
1452
1453                </div>
1454            </li>
1455        
1456            <li class="each-item ">
1457                
1458                
1459
1460                <button class="item-button cta" data-ref="authoredList:submenuToggles" type="button" aria-expanded="false" aria-controls="oral-health-sublist">
1461                    <span class="item-text">ORAL HEALTH</span>
1462                    <span class="item-icon">
1463                        
1464    
1465
1466                    </span>
1467                </button>
1468
1469                
1470                
1471                <div class="menu-fragment" data-ref="authoredList:submenuFragments">
1472                    
1473
1474    
1475    <div id="container-4aed109bdc" class="cmp-container">
1476        
1477
1478
1479<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
1480    
1481    <div class="header-sub-menu base responsivegrid aem-GridColumn aem-GridColumn--default--12">
1482<div class="sub-menu-home" data-cmp="headerSubMenu">
1483    
1484    <div class="header-zone">
1485        
1486
1487
1488
1489
1490
1491    </div>
1492    <div class="mid-zone">
1493        <div class="left-zone">
1494            
1495
1496
1497
1498
1499    
1500    
1501    <div class="contentDrawer base responsivegrid">
1502
1503
1504    
1505
1506
1507<div id="master-contentDrawer-6dc6f70f" data-target-id="master-contentDrawer-6dc6f70f" class="content-drawer-background-container align-background-left  " style="--content-drawer-background-image: url('');">
1508    <div class="content-drawer-wrapper no-rail-container">
1509        
1510
1511        <section class="content-drawer-home no-rail-container" data-cmp="contentDrawer">
1512            <div class="title">BY NEED</div>
1513            
1514            
1515            <div class="initial-content-area" data-ref="show-more-container">
1516                
1517                
1518
1519
1520<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
1521    
1522    <div class="textTool base responsivegrid Styling aem-GridColumn aem-GridColumn--default--12">
1523      <div id="master-textTool-6ddfd08b" class="text-tool-home icon-size-small text-left none icon-placement-horizontal-left " data-cmp="textTool" data-target-id="master-textTool-6ddfd08b">
1524          <a href="/en-us/oral-health?by-need=whiter-teeth" class="segment-anchor one-line" data-target-id="master-textTool-6ddfd08b-cta_29fac4bd">
1525              <img class="text-tool-icon" src="/content/dam/cloud/cp-sites-aem/colgate-brand/icons/whiter-teeth-icon-white.png" alt="Whiter Teeth"/>
1526              
1527    
1528
1529              <div class="text-segments has-icon   false">
1530                  
1531                      
1532                          
1533                              <div class="segment none   none">
1534                                  
1535                                  Whiter Teeth
1536                                  
1537                              </div>
1538                          
1539                      
1540                  
1541
1542                  
1543              </div>
1544              
1545          </a>
1546      </div>
1547
1548</div>
1549<div class="textTool base responsivegrid Styling aem-GridColumn aem-GridColumn--default--12">
1550      <div id="master-textTool-481d36a9" class="text-tool-home icon-size-small text-left none icon-placement-horizontal-left " data-cmp="textTool" data-target-id="master-textTool-481d36a9">
1551          <a href="/en-us/oral-health?by-need=gum-health" class="segment-anchor one-line" data-target-id="master-textTool-481d36a9-cta_33a16983">
1552              <img class="text-tool-icon" src="/content/dam/cloud/cp-sites-aem/colgate-brand/icons/gum-health-icon-white.png" alt="Gum Health"/>
1553              
1554    
1555
1556              <div class="text-segments has-icon   false">
1557                  
1558                      
1559                          
1560                              <div class="segment none   none">
1561                                  
1562                                  Gum Health
1563                                  
1564                              </div>
1565                          
1566                      
1567                  
1568
1569                  
1570              </div>
1571              
1572          </a>
1573      </div>
1574
1575</div>
1576<div class="textTool base responsivegrid Styling aem-GridColumn aem-GridColumn--default--12">
1577      <div id="master-textTool-9f3cc87b" class="text-tool-home icon-size-small text-left none icon-placement-horizontal-left " data-cmp="textTool" data-target-id="master-textTool-9f3cc87b">
1578          <a href="/en-us/oral-health?by-need=kids-oral-health" class="segment-anchor one-line" data-target-id="master-textTool-9f3cc87b-cta_7a0eb874">
1579              <img class="text-tool-icon" src="/content/dam/cloud/cp-sites-aem/colgate-brand/icons/kids-oral-health-icon-white.png" alt="Kids Oral Health"/>
1580              
1581    
1582
1583              <div class="text-segments has-icon   false">
1584                  
1585                      
1586                          
1587                              <div class="segment none   none">
1588                                  
1589                                  Kids Oral Health
1590                                  
1591                              </div>
1592                          
1593                      
1594                  
1595
1596                  
1597              </div>
1598              
1599          </a>
1600      </div>
1601
1602</div>
1603<div class="textTool base responsivegrid Styling aem-GridColumn aem-GridColumn--default--12">
1604      <div id="master-textTool-4c5e4ad7" class="text-tool-home icon-size-small text-left none icon-placement-horizontal-left " data-cmp="textTool" data-target-id="master-textTool-4c5e4ad7">
1605          <a href="/en-us/oral-health?by-need=prevent-cavities" class="segment-anchor one-line" data-target-id="master-textTool-4c5e4ad7-cta_cca7b962">
1606              <img class="text-tool-icon" src="/content/dam/cloud/cp-sites-aem/colgate-brand/icons/prevent-cavities-icon-white.png" alt="Prevent Cavities"/>
1607              
1608    
1609
1610              <div class="text-segments has-icon   false">
1611                  
1612                      
1613                          
1614                              <div class="segment none   none">
1615                                  
1616                                  Prevent Cavities
1617                                  
1618                              </div>
1619                          
1620                      
1621                  
1622
1623                  
1624              </div>
1625              
1626          </a>
1627      </div>
1628
1629</div>
1630<div class="textTool base responsivegrid Styling aem-GridColumn aem-GridColumn--default--12">
1631      <div id="master-textTool-c641b200" class="text-tool-home icon-size-small text-left none icon-placement-horizontal-left " data-cmp="textTool" data-target-id="master-textTool-c641b200">
1632          <a href="/en-us/oral-health?by-need=reduce-sensitivity" class="segment-anchor one-line" data-target-id="master-textTool-c641b200-cta_1d12f691">
1633              <img class="text-tool-icon" src="/content/dam/cloud/cp-sites-aem/colgate-brand/icons/reduce-sensitivity-icon-white.png" alt="Reduce Sensitivity"/>
1634              
1635    
1636
1637              <div class="text-segments has-icon   false">
1638                  
1639                      
1640                          
1641                              <div class="segment none   none">
1642                                  
1643                                  Reduce Sensitivity
1644                                  
1645                              </div>
1646                          
1647                      
1648                  
1649
1650                  
1651              </div>
1652              
1653          </a>
1654      </div>
1655
1656</div>
1657<div class="textTool base responsivegrid Styling aem-GridColumn aem-GridColumn--default--12">
1658      <div id="master-textTool-3678fe99" class="text-tool-home icon-size-small text-left none icon-placement-horizontal-left " data-cmp="textTool" data-target-id="master-textTool-3678fe99">
1659          <a href="/en-us/oral-health?by-need=protect-enamel" class="segment-anchor one-line" data-target-id="master-textTool-3678fe99-cta_5ca0f913">
1660              <img class="text-tool-icon" src="/content/dam/cloud/cp-sites-aem/colgate-brand/icons/protect-enamel-icon-white.png" alt="Protect Enamel"/>
1661              
1662    
1663
1664              <div class="text-segments has-icon   false">
1665                  
1666                      
1667                          
1668                              <div class="segment none   none">
1669                                  
1670                                  Protect Enamel
1671                                  
1672                              </div>
1673                          
1674                      
1675                  
1676
1677                  
1678              </div>
1679              
1680          </a>
1681      </div>
1682
1683</div>
1684<div class="textTool base responsivegrid Styling aem-GridColumn aem-GridColumn--default--12">
1685      <div id="master-textTool-f80eedb" class="text-tool-home icon-size-small text-left none icon-placement-horizontal-left " data-cmp="textTool" data-target-id="master-textTool-f80eedb">
1686          <a href="/en-us/oral-health?by-need=reduce-plaque" class="segment-anchor one-line" data-target-id="master-textTool-f80eedb-cta_ec20f78a">
1687              <img class="text-tool-icon" src="/content/dam/cloud/cp-sites-aem/colgate-brand/icons/reduce-plaque-icon-white.png" alt="Reduce Plaque"/>
1688              
1689    
1690
1691              <div class="text-segments has-icon   false">
1692                  
1693                      
1694                          
1695                              <div class="segment none   none">
1696                                  
1697                                  Reduce Plaque
1698                                  
1699                              </div>
1700                          
1701                      
1702                  
1703
1704                  
1705              </div>
1706              
1707          </a>
1708      </div>
1709
1710</div>
1711<div class="textTool base responsivegrid Styling aem-GridColumn aem-GridColumn--default--12">
1712      <div id="master-textTool-ba07b23a" class="text-tool-home icon-size-small text-left none icon-placement-horizontal-left " data-cmp="textTool" data-target-id="master-textTool-ba07b23a">
1713          <a href="/en-us/oral-health?by-need=better-breath" class="segment-anchor one-line" data-target-id="master-textTool-ba07b23a-cta_b55cb964">
1714              <img class="text-tool-icon" src="/content/dam/cloud/cp-sites-aem/colgate-brand/icons/better-breath-icon-white.png" alt="Better Breath"/>
1715              
1716    
1717
1718              <div class="text-segments has-icon   false">
1719                  
1720                      
1721                          
1722                              <div class="segment none   none">
1723                                  
1724                                  Better Breath
1725                                  
1726                              </div>
1727                          
1728                      
1729                  
1730
1731                  
1732              </div>
1733              
1734          </a>
1735      </div>
1736
1737</div>
1738<div class="textTool base responsivegrid Styling aem-GridColumn aem-GridColumn--default--12">
1739      <div id="master-textTool-d861f736" class="text-tool-home icon-size-small text-left none icon-placement-horizontal-left " data-cmp="textTool" data-target-id="master-textTool-d861f736">
1740          <a href="/en-us/oral-health?by-need=tartar-control" class="segment-anchor one-line" data-target-id="master-textTool-d861f736-cta_6d8c98c9">
1741              <img class="text-tool-icon" src="/content/dam/cloud/cp-sites-aem/colgate-brand/icons/control-tartar-icon-white.png" alt="Control Tartar"/>
1742              
1743    
1744
1745              <div class="text-segments has-icon   false">
1746                  
1747                      
1748                          
1749                              <div class="segment none   none">
1750                                  
1751                                  Control Tartar
1752                                  
1753                              </div>
1754                          
1755                      
1756                  
1757
1758                  
1759              </div>
1760              
1761          </a>
1762      </div>
1763
1764</div>
1765<div class="textTool base responsivegrid Styling aem-GridColumn aem-GridColumn--default--12">
1766      <div id="master-textTool-5ba2104c" class="text-tool-home icon-size-small text-left none icon-placement-horizontal-left " data-cmp="textTool" data-target-id="master-textTool-5ba2104c">
1767          <a href="/en-us/oral-health?by-need=dry-mouth" class="segment-anchor one-line" data-target-id="master-textTool-5ba2104c-cta_1cf4c82c">
1768              <img class="text-tool-icon" src="/content/dam/cloud/cp-sites-aem/colgate-brand/icons/dry-mouth-icon-white.png" alt="Dry mouth"/>
1769              
1770    
1771
1772              <div class="text-segments has-icon   false">
1773                  
1774                      
1775                          
1776                              <div class="segment none   none">
1777                                  
1778                                  GLP-1 Compatible
1779                                  
1780                              </div>
1781                          
1782                      
1783                  
1784
1785                  
1786              </div>
1787              
1788          </a>
1789      </div>
1790
1791</div>
1792
1793    
1794</div>
1795
1796                
1797            </div>
1798
1799            <div class="hidden-content-area" hidden data-ref="show-less-container">
1800                
1801                <div class="hidden-content-fragment-zone">
1802                    
1803
1804
1805<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
1806    
1807    
1808    
1809</div>
1810
1811                </div>
1812                
1813            </div>
1814        </section><!--kick-->
1815        
1816    </div>
1817</div>
1818</div>
1819
1820
1821    
1822    
1823    <div class="authoredList base responsivegrid">
1824
1825
1826    
1827
1828
1829<div id="master-authoredList-ac3f7f3a" class="authored-list-home bullets-none show-both arrow-circled-last-item" data-cmp="authoredList" data-target-id="master-authoredList-ac3f7f3a" data-mobile-behavior="default">
1830    
1831        <div class="authored-list-title" data-ref="authoredList:accordionToggles[]">
1832            BY LIFE STAGE
1833            
1834            
1835        </div>
1836        
1837    
1838    
1839        
1840
1841        <ul class="sub-list" data-ref="authoredList:submenus">
1842            <li class="each-sub-item">
1843                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/oral-health?life-stage=infant">
1844                    <span>Infants (0-1)</span>
1845                </a>
1846
1847                
1848
1849                
1850            </li>
1851        
1852            <li class="each-sub-item">
1853                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/oral-health?life-stage=young-kids">
1854                    <span>Young Kids (2-5)</span>
1855                </a>
1856
1857                
1858
1859                
1860            </li>
1861        
1862            <li class="each-sub-item">
1863                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/oral-health?life-stage=kids">
1864                    <span>Kids (6-12)</span>
1865                </a>
1866
1867                
1868
1869                
1870            </li>
1871        
1872            <li class="each-sub-item">
1873                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/oral-health?life-stage=teens">
1874                    <span>Teens (13-18)</span>
1875                </a>
1876
1877                
1878
1879                
1880            </li>
1881        
1882            <li class="each-sub-item">
1883                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/oral-health?life-stage=young-adults">
1884                    <span>Young Adults (19-34)</span>
1885                </a>
1886
1887                
1888
1889                
1890            </li>
1891        
1892            <li class="each-sub-item">
1893                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/oral-health?life-stage=adults">
1894                    <span>Adults (34-64)</span>
1895                </a>
1896
1897                
1898
1899                
1900            </li>
1901        
1902            <li class="each-sub-item">
1903                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/oral-health?life-stage=senior-65-up">
1904                    <span>Senior (65+)</span>
1905                </a>
1906
1907                
1908
1909                
1910            </li>
1911        
1912            <li class="each-sub-item">
1913                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/oral-health">
1914                    <span>View All Articles</span>
1915                </a>
1916
1917                
1918
1919                
1920            </li>
1921        </ul>
1922    
1923    <div class="authored-list-button-zone">
1924        
1925
1926
1927<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
1928    
1929    
1930    
1931</div>
1932
1933    </div>
1934</div>
1935</div>
1936
1937
1938
1939        </div>
1940        <div class="right-zone">
1941            
1942
1943
1944
1945
1946    
1947    
1948    <div class="cardContainer base responsivegrid">
1949
1950
1951
1952    
1953
1954
1955<div id="vertical-articles" data-target-id="vertical-articles" data-cmp="cardContainer" class="card-container-home  container-margin-medium  show-both    " style="--background-image-mobile: url(''); --background-image-desktop: url('')">
1956    
1957        
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1982    <img class="card-image" src="/content/dam/cp-sites-aem/oral-care/oral-care-center/th_th/navigation/what-is-stannous-fluoride-toothpaste-header-image.jpg" alt="Young man brushing his teeth" loading="lazy"/>
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2007                                <p class="card-subtitle flip-subtitle">FLUORIDE</p>
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2009                                <div class="card-title" data-ref="card:title">
2009What Is Stannous Fluoride Toothpaste?</div>
2010                            
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2012                        </div>
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2016                        <div class="card-description"><p>Discover what is Stannous Fluoride Toothpaste and its importance to prevent cavities and other oral health problems.</p></div>
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2020                        <div class="button-area" data-ref="card:ctaArea">
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2092    <img class="card-image" src="/content/dam/cloud/cp-sites-aem/colgate-brand/glp-1/colgate-glp-1-hero-image1-for-thumb2.jpg" alt="GLP-1 and your Mouth: The oral Side Effects to know" loading="lazy"/>
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2117                                <p class="card-subtitle flip-subtitle">DRY MOUTH</p>
2118                                
2119                                <div class="card-title" data-ref="card:title">GLP-1 and Your Mouth: The Oral Side Effects to Know</div>
2120                            
2121
2122                        </div>
2123
2124                        
2125
2126                        <div class="card-description"><p>Understand the oral side effects of GLP-1 medications and how dry mouth can increase cavity and enamel erosion risk.</p></div>
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2816                                
2817                                <nav class="utility-nav-bottom">
2818                                    <div class="utility-nav-bottom">
2819
2820
2821<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
2822    
2823    
2824    
2825</div>
2826</div>
2827                                </nav>
2828
2829                            </div>
2830                        </div>
2831                    </nav>
2832                </div>
2833
2834                
2835                <div class="header-links-home header-links-below">
2836                    <div class="header-links" data-cmp="headerLinks">
2837
2838
2839<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
2840    
2841    
2842    
2843</div>
2844</div>
2845                </div>
2846                <div class="utility-nav-left-zone" data-cmp="utilityNav">
2847
2848
2849<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
2850    
2851    
2852    
2853</div>
2854</div>
2855            </div>
2856        </div>
2857    </div>
2858
2859
2860        
2861        
2862    <div class="header-container-desktop">
2863
2864        
2865        <a class="logo-container-desktop" href="/en-us">
2866            <img class="header-logo" src="/content/dam/cp-sites-aem/oral-care/oral-care-center/global/logo/colgate-smile-badge-white.svg" alt="Go to Colgate Home Page"/>
2867        </a>
2868
2869        <div class="nav-bars">
2870            <div class="utility-nav-container">
2871
2872                
2873                
2874                    <nav class="utility-nav-left">
2875                        <div class="utility-nav-left-zone" data-cmp="utilityNav">
2876
2877
2878<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
2879    
2880    
2881    
2882</div>
2883</div>
2884                    </nav>
2885                
2886
2887                
2888                
2889                    <nav class="utility-nav-right">
2890                        <div class="utility-nav-right-zone " data-cmp="utilityNav">
2891
2892
2893<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
2894    
2895    <div class="authoredList base responsivegrid aem-GridColumn aem-GridColumn--default--12">
2896
2897
2898    
2899
2900
2901<div id="master-authoredList-4614738c" class="authored-list-home bullets-none show-both " data-cmp="authoredList" data-target-id="master-authoredList-4614738c" data-mobile-behavior="default">
2902    
2903    
2904        <ul class="authored-list-items orientation-horizontal top-level-nav-menu" data-ref="authoredList:topLevelNavMenu">
2905            <li class="each-item ">
2906                <a class="item-anchor " href="https://www.colgateprofessional.com/" target="_blank" data-ref="authoredList:itemAnchors[]" data-target-id="master-authoredList-4614738c-cta_63f61a10">
2907                    <span class="item-icon">
2908                        
2909    
2910
2911                    </span>
2912                    <span class="item-text">
2913                        FOR PROFESSIONALS
2914                    </span>
2915                </a>
2916                
2917
2918                
2919
2920                
2921                
2922                
2923            </li>
2924        
2925            <li class="each-item ">
2926                <a class="item-anchor " href="/en-us/locations" data-ref="authoredList:itemAnchors[]" data-target-id="master-authoredList-4614738c-cta_292752f4">
2927                    <span class="item-icon">
2928                        
2929    
2930
2931                    </span>
2932                    <span class="item-text">
2933                        US (EN)
2934                    </span>
2935                </a>
2936                
2937
2938                
2939
2940                
2941                
2942                
2943            </li>
2944        
2945            <li class="each-item ">
2946                <a class="item-anchor " href="#lightbox" data-ref="authoredList:itemAnchors[]" data-target-id="master-authoredList-4614738c-cta_807b5618">
2947                    <span class="item-icon">
2948                        
2949    
2950
2951                    </span>
2952                    <span class="item-text">
2953                        SIGN UP
2954                    </span>
2955                </a>
2956                
2957
2958                
2959
2960                
2961                
2962                
2963            </li>
2964        </ul>
2965
2966        
2967    
2968    <div class="authored-list-button-zone">
2969        
2970
2971
2972<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
2973    
2974    
2975    
2976</div>
2977
2978    </div>
2979</div>
2980</div>
2981
2982    
2983</div>
2984</div>
2985                    </nav>
2986                
2987
2988            </div>
2989
2990            <div class="header-standard-region">
2991
2992                
2993                
2994                    <nav class="navigation-home" data-cmp="primaryNavigation">
2995                        <div class="navigation-zone">
2996
2997
2998<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
2999    
3000    <div class="authoredList base responsivegrid aem-GridColumn aem-GridColumn--default--12">
3001
3002
3003    
3004
3005
3006<div id="master-authoredList-f6c8451e" class="authored-list-home bullets-none show-both " data-cmp="authoredList" data-target-id="master-authoredList-f6c8451e" data-mobile-behavior="default">
3007    
3008    
3009        <ul class="authored-list-items orientation-horizontal top-level-nav-menu" data-ref="authoredList:topLevelNavMenu">
3010            <li class="each-item ">
3011                
3012                
3013
3014                <button class="item-button cta" data-ref="authoredList:submenuToggles" type="button" aria-expanded="false" aria-controls="products-sublist">
3015                    <span class="item-text">PRODUCTS</span>
3016                    <span class="item-icon">
3017                        
3018    
3019
3020                    </span>
3021                </button>
3022
3023                
3024                
3025                <div class="menu-fragment" data-ref="authoredList:submenuFragments">
3026                    
3027
3028    
3029    <div id="container-8eb7b4d23e" class="cmp-container">
3030        
3031
3032
3033<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
3034    
3035    <div class="header-sub-menu base responsivegrid aem-GridColumn aem-GridColumn--default--12">
3036<div class="sub-menu-home" data-cmp="headerSubMenu">
3037    
3038    <div class="header-zone">
3039        
3040
3041
3042
3043
3044
3045    </div>
3046    <div class="mid-zone">
3047        <div class="left-zone">
3048            
3049
3050
3051
3052
3053    
3054    
3055    <div class="authoredList base responsivegrid">
3056
3057
3058    
3059
3060
3061<div id="master-authoredList-6d22230f" class="authored-list-home bullets-none show-both " data-cmp="authoredList" data-target-id="master-authoredList-6d22230f" data-mobile-behavior="default">
3062    
3063        <div class="authored-list-title" data-ref="authoredList:accordionToggles[]">
3064            By Need
3065            
3066            
3067        </div>
3068        
3069    
3070    
3071        
3072
3073        <ul class="sub-list" data-ref="authoredList:submenus">
3074            <li class="each-sub-item">
3075                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products?by-need=whiter-teeth">
3076                    <span>Whiter Teeth</span>
3077                </a>
3078
3079                
3080
3081                
3082            </li>
3083        
3084            <li class="each-sub-item">
3085                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products?by-need=gum-health">
3086                    <span>Gum Health</span>
3087                </a>
3088
3089                
3090
3091                
3092            </li>
3093        
3094            <li class="each-sub-item">
3095                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products?by-need=kids-oral-health">
3096                    <span>Kids Oral Health</span>
3097                </a>
3098
3099                
3100
3101                
3102            </li>
3103        
3104            <li class="each-sub-item">
3105                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products?by-need=prevents-cavities">
3106                    <span>Prevents Cavities</span>
3107                </a>
3108
3109                
3110
3111                
3112            </li>
3113        
3114            <li class="each-sub-item">
3115                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products?by-need=reduces-sensitivity">
3116                    <span>Reduce Sensitivity</span>
3117                </a>
3118
3119                
3120
3121                
3122            </li>
3123        
3124            <li class="each-sub-item">
3125                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products?by-need=protect-enamel">
3126                    <span>Protect Enamel</span>
3127                </a>
3128
3129                
3130
3131                
3132            </li>
3133        
3134            <li class="each-sub-item">
3135                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products?by-need=reduce-plaque">
3136                    <span>Reduce Plaque</span>
3137                </a>
3138
3139                
3140
3141                
3142            </li>
3143        
3144            <li class="each-sub-item">
3145                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products?by-need=better-breath">
3146                    <span>Better Breath</span>
3147                </a>
3148
3149                
3150
3151                
3152            </li>
3153        
3154            <li class="each-sub-item">
3155                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products?by-need=control-tartar">
3156                    <span>Control Tartar</span>
3157                </a>
3158
3159                
3160
3161                
3162            </li>
3163        </ul>
3164    
3165    <div class="authored-list-button-zone">
3166        
3167
3168
3169<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
3170    
3171    
3172    
3173</div>
3174
3175    </div>
3176</div>
3177</div>
3178
3179
3180    
3181    
3182    <div class="authoredList base responsivegrid">
3183
3184
3185    
3186
3187
3188<div id="master-authoredList-3b01c6c2" class="authored-list-home bullets-none show-both " data-cmp="authoredList" data-target-id="master-authoredList-3b01c6c2" data-mobile-behavior="default">
3189    
3190        <div class="authored-list-title" data-ref="authoredList:accordionToggles[]">
3191            By Category
3192            
3193            
3194        </div>
3195        
3196    
3197    
3198        
3199
3200        <ul class="sub-list" data-ref="authoredList:submenus">
3201            <li class="each-sub-item">
3202                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products/toothpaste">
3203                    <span>Toothpastes</span>
3204                </a>
3205
3206                
3207
3208                
3209            </li>
3210        
3211            <li class="each-sub-item">
3212                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products/toothbrush">
3213                    <span>Toothbrushes</span>
3214                </a>
3215
3216                
3217
3218                
3219            </li>
3220        
3221            <li class="each-sub-item">
3222                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products/mouthwash">
3223                    <span>Mouthwashes &amp; Rinses</span>
3224                </a>
3225
3226                
3227
3228                
3229            </li>
3230        
3231            <li class="each-sub-item">
3232                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products/whitening-products">
3233                    <span>Whitening Products</span>
3234                </a>
3235
3236                
3237
3238                
3239            </li>
3240        
3241            <li class="each-sub-item">
3242                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products/kids-products">
3243                    <span>Kids Products</span>
3244                </a>
3245
3246                
3247
3248                
3249            </li>
3250        
3251            <li class="each-sub-item">
3252                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/products/prescription-only-products">
3253                    <span>Prescription Products</span>
3254                </a>
3255
3256                
3257
3258                
3259            </li>
3260        </ul>
3261    
3262    <div class="authored-list-button-zone">
3263        
3264
3265
3266<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
3267    
3268    
3269    
3270</div>
3271
3272    </div>
3273</div>
3274</div>
3275
3276
3277    
3278    
3279    <div class="authoredList base responsivegrid">
3280
3281
3282    
3283
3284
3285<div id="master-authoredList-ac21547e" class="authored-list-home bullets-none show-both " data-cmp="authoredList" data-target-id="master-authoredList-ac21547e" data-mobile-behavior="default">
3286    
3287        <div class="authored-list-title" data-ref="authoredList:accordionToggles[]">
3288            By Brand
3289            
3290            
3291        </div>
3292        
3293    
3294    
3295        
3296
3297        <ul class="sub-list" data-ref="authoredList:submenus">
3298            <li class="each-sub-item">
3299                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/optic-w
3299hite">
3300                    <span>Colgate Optic White</span>
3301                </a>
3302
3303                
3304
3305                
3306            </li>
3307        
3308            <li class="each-sub-item">
3309                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/colgate-total">
3310                    <span>Colgate Total</span>
3311                </a>
3312
3313                
3314
3315                
3316            </li>
3317        
3318            <li class="each-sub-item">
3319                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/sensitive">
3320                    <span>Colgate Sensitive</span>
3321                </a>
3322
3323                
3324
3325                
3326            </li>
3327        
3328            <li class="each-sub-item">
3329                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/max-fresh">
3330                    <span>Colgate MaxFresh</span>
3331                </a>
3332
3333                
3334
3335                
3336            </li>
3337        
3338            <li class="each-sub-item">
3339                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/kids">
3340                    <span>Colgate Kids</span>
3341                </a>
3342
3343                
3344
3345                
3346            </li>
3347        
3348            <li class="each-sub-item">
3349                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/360">
3350                    <span>Colgate 360</span>
3351                </a>
3352
3353                
3354
3355                
3356            </li>
3357        
3358            <li class="each-sub-item">
3359                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/prevident">
3360                    <span>Colgate Prevident</span>
3361                </a>
3362
3363                
3364
3365                
3366            </li>
3367        </ul>
3368    
3369    <div class="authored-list-button-zone">
3370        
3371
3372
3373<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
3374    
3375    
3376    
3377</div>
3378
3379    </div>
3380</div>
3381</div>
3382
3383
3384
3385        </div>
3386        <div class="right-zone">
3387            
3388
3389
3390
3391
3392    
3393    
3394    <div class="authoredList base responsivegrid">
3395
3396
3397    
3398
3399
3400<div id="master-authoredList-a391aba4" class="authored-list-home bullets-none show-both arrow-circled" data-cmp="authoredList" data-target-id="master-authoredList-a391aba4" data-mobile-behavior="default">
3401    
3402    
3403        <ul class="authored-list-items orientation-vertical " data-ref="authoredList:topLevelNavMenu">
3404            <li class="each-item ">
3405                <a class="item-anchor " href="/en-us/products" data-ref="authoredList:itemAnchors[]" data-target-id="master-authoredList-a391aba4-cta_4ec80edd">
3406                    <span class="item-icon">
3407                        
3408    
3409
3410                    </span>
3411                    <span class="item-text">
3412                        View All Products
3413                    </span>
3414                </a>
3415                
3416
3417                
3418
3419                
3420                
3421                
3422            </li>
3423        </ul>
3424
3425        
3426    
3427    <div class="authored-list-button-zone">
3428        
3429
3430
3431<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
3432    
3433    
3434    
3435</div>
3436
3437    </div>
3438</div>
3439</div>
3440
3441
3442    
3443    
3444    <div class="cardContainer base responsivegrid">
3445
3446
3447
3448    
3449
3450
3451<div id="top-rated-products" data-target-id="top-rated-products" data-cmp="cardContainer" class="card-container-home    show-both static-cards   " style="--background-image-mobile: url(''); --background-image-desktop: url('')">
3452    
3453        
3454            <div class="title-section">
3455                
3456                <div class="title">
3457                    <div class="card-container-title">
3458                        Top rated products</div>
3459                </div>
3460                
3461                    
3462                
3463                
3464                <div class="responsivegrid card-container-cta-area">
3465
3466
3467<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
3468    
3469    
3470    
3471</div>
3472</div>
3473
3474            </div>
3475        
3476
3477        
3478            <!-- not using carousel -->
3479            <div class="card-holder  ">
3480                <div class="each-row each-row-grid ">
3481                    <div class="card-item">
3482
3483
3484
3485    
3486
3487
3488<div id="master-card-e28f1f4e" data-target-id="master-card-e28f1f4e" data-product-id="61053731" data-cmp="card" class="card-home standard default-styling  border-style-none full-card-clickable">
3489    
3490
3491    
3492        
3493            <a href="/en-us/products/toothpaste/colgate-optic-white-pro-series-express-white-toothpaste" class="card-container card-has-image imageTop ">
3494                <div class="card-image-container" data-ref="card:imageContainer">
3495                    
3496
3497                    
3498                    
3499    <img class="card-image" src="/content/dam/cloud/cp-sites-aem/colgate-brand/colgate_opticwhite_mattmonath.jpg" alt="Colgate® Optic White® series express white" loading="lazy"/>
3500    
3501
3502                    
3503                </div>
3504
3505                <div class="card-text-container ">
3506                    <div class="text-area">
3507                        
3508                            
3509
3510                            
3511                                
3512                                    
3513                                
3514                            
3515                        
3516
3517                        <div class="title-area  ">
3518                        
3519
3520                            
3521
3522
3523                            
3524                                
3525                                
3526                                <div class="card-title" data-ref="card:title">Colgate<sup class="regmark">®</sup> Optic White<sup class="regmark">®</sup> Pro Series Express White Toothpaste</div>
3527                            
3528
3529                        </div>
3530
3531                        
3532
3533                        
3534
3535                        
3536
3537                        <div class="button-area" data-ref="card:ctaArea">
3538                            
3539
3540                            
3541
3542                            
3543                                <p class="card-link" data-cta-id="master-card-e28f1f4e-cta_146cd26a">Learn More</p>
3544                            
3545
3546                            
3547
3548                            
3549                        </div>
3550                    </div>
3551
3552                    
3553
3554                    <div class="card-button-zone style-as-buynow">
3555                        
3556
3557
3558<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
3559    
3560    
3561    
3562</div>
3563
3564                    </div>
3565                    
3566                    <div class="secondary-card-button-zone style-as-buynow">
3567                        
3568
3569
3570<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
3571    
3572    
3573    
3574</div>
3575
3576                    </div>
3577                </div>
3578            </a>
3579            <a class="primary-button" data-ref="card:linkBuyNow" role="button" tabindex="0" href="javascript:void(0)">
3580                <div class="button">
3581                    <div class="button-home">
3582                        
3583                            
3584                            
3585                                <div class="style-as-button button-home cta style-as-buynow swn-tag-wtb-btn" data-cta-id="master-card-e28f1f4e-cta_146cd26a" data-eans="827854027003" data-mm-wtbid="__wtb_id_not_configured_properly__">Buy Now</div>
3586                            
3587                            
3588                            
3589                            
3590                            
3591                            
3592                            
3593                        
3594
3595                        
3596                        
3597                    </div>
3598                </div>
3599            </a>
3600        
3601        
3602    
3603</div>
3604</div>
3605                
3606                    <div class="card-item">
3607
3608
3609
3610    
3611
3612
3613<div id="master-card-cf8fa9c6" data-target-id="master-card-cf8fa9c6" data-product-id="61046054" data-cmp="card" class="card-home standard default-styling  border-style-none full-card-clickable">
3614    
3615
3616    
3617        
3618            <a href="https://www.colgate.com/en-us/products/toothpaste/ct-whitening-sensitive-teeth-relief" class="card-container card-has-image imageTop ">
3619                <div class="card-image-container" data-ref="card:imageContainer">
3620                    
3621
3622                    
3623                    
3624    <img class="card-image" src="/content/dam/cloud/cp-sites-aem/colgate-brand/colgate-total-whitening-paste-1.jpg" alt="Colgate® Total® Whitening Paste" loading="lazy"/>
3625    
3626
3627                    
3628                </div>
3629
3630                <div class="card-text-container ">
3631                    <div class="text-area">
3632                        
3633                            
3634
3635                            
3636                                
3637                                    
3638                                
3639                            
3640                        
3641
3642                        <div class="title-area  ">
3643                        
3644
3645                            
3646
3647
3648                            
3649                                
3650                                
3651                                <div class="card-title" data-ref="card:title">Colgate<sup class="regmark">®</sup> Total<sup class="regmark">®</sup> Whitening Toothpaste</div>
3652                            
3653
3654                        </div>
3655
3656                        
3657
3658                        
3659
3660                        
3661
3662                        <div class="button-area" data-ref="card:ctaArea">
3663                            
3664
3665                            
3666
3667                            
3668                                <p class="card-link" data-cta-id="master-card-cf8fa9c6-cta_cda3ed9c">Learn More</p>
3669                            
3670
3671                            
3672
3673                            
3674                        </div>
3675                    </div>
3676
3677                    
3678
3679                    <div class="card-button-zone style-as-buynow">
3680                        
3681
3682
3683<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
3684    
3685    
3686    
3687</div>
3688
3689                    </div>
3690                    
3691                    <div class="secondary-card-button-zone style-as-buynow">
3692                        
3693
3694
3695<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
3696    
3697    
3698    
3699</div>
3700
3701                    </div>
3702                </div>
3703            </a>
3704            <a class="primary-button" data-ref="card:linkBuyNow" role="button" tabindex="0" href="javascript:void(0)">
3705                <div class="button">
3706                    <div class="button-home">
3707                        
3708                            
3709                            
3710                                <div class="style-as-button button-home cta style-as-buynow swn-tag-wtb-btn" data-cta-id="master-card-cf8fa9c6-cta_51fc4c7" data-eans="827854001881" data-mm-wtbid="__wtb_id_not_configured_properly__">Buy Now</div>
3711                            
3712                            
3713                            
3714                            
3715                            
3716                            
3717                            
3718                        
3719
3720                        
3721                        
3722                    </div>
3723                </div>
3724            </a>
3725        
3726        
3727    
3728</div>
3729</div>
3730                
3731                    <div class="card-item">
3732
3733
3734
3735    
3736
3737
3738<div id="master-card-1f6e41dd" data-target-id="master-card-1f6e41dd" data-product-id="61024628" data-cmp="card" class="card-home standard default-styling  border-style-none full-card-clickable">
3739    
3740
3741    
3742        
3743            <a href="/en-us/products/toothpaste/colgate-maxfresh-cleanmint" class="card-container card-has-image imageTop ">
3744                <div class="card-image-container" data-ref="card:imageContainer">
3745                    
3746
3747                    
3748                    
3749    <img class="card-image" src="/content/dam/cloud/cp-sites-aem/colgate-brand/colgate-max-fresh-clean-mint.jpg" alt="Colgate® Max Fresh® clean" loading="lazy"/>
3750    
3751
3752                    
3753                </div>
3754
3755                <div class="card-text-container ">
3756                    <div class="text-area">
3757                        
3758                            
3759
3760                            
3761                                
3762                                    
3763                                
3764                            
3765                        
3766
3767                        <div class="title-area  ">
3768                        
3769
3770                            
3771
3772
3773                            
3774                                
3775                                
3776                                <div class="card-title" data-ref="card:title">Colgate<sup class="regmark">®</sup> Max Fresh<sup class="regmark">®</sup> Clean Mint Toothpaste</div>
3777                            
3778
3779                        </div>
3780
3781                        
3782
3783                        
3784
3785                        
3786
3787                        <div class="button-area" data-ref="card:ctaArea">
3788                            
3789
3790                            
3791
3792                            
3793                                <p class="card-link" data-cta-id="master-card-1f6e41dd-cta_60ac6b1d">Learn More</p>
3794                            
3795
3796                            
3797
3798                            
3799                        </div>
3800                    </div>
3801
3802                    
3803
3804                    <div class="card-button-zone style-as-buynow">
3805                        
3806
3807
3808<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
3809    
3810    
3811    
3812</div>
3813
3814                    </div>
3815                    
3816                    <div class="secondary-card-button-zone style-as-buynow">
3817                        
3818
3819
3820<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
3821    
3822    
3823    
3824</div>
3825
3826                    </div>
3827                </div>
3828            </a>
3829            <a class="primary-button" data-ref="card:linkBuyNow" role="button" tabindex="0" href="javascript:void(0)">
3830                <div class="button">
3831                    <div class="button-home">
3832                        
3833                            
3834                            
3835                                <div class="style-as-button button-home cta style-as-buynow swn-tag-wtb-btn" data-cta-id="master-card-1f6e41dd-cta_af047b3c" data-eans="35000996718" data-mm-wtbid="__wtb_id_not_configured_properly__">Buy Now</div>
3836                            
3837                            
3838                            
3839                            
3840                            
3841                            
3842                            
3843                        
3844
3845                        
3846                        
3847                    </div>
3848                </div>
3849            </a>
3850        
3851        
3852    
3853</div>
3854</div>
3855                </div>
3856            
3857                
3858            </div>
3859        
3860
3861        
3862    
3863
3864    <!--    <link rel="stylesheet" href='https://cdn.jsdelivr.net/npm/swiper@8/swiper-bundle.min.css'/>-->
3865
3866    
3867
3868
3869<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
3870    
3871    
3872    
3873</div>
3874
3875    
3876
3877
3878<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
3879    
3880    
3881    
3882</div>
3883
3884
3885</div></div>
3886
3887
3888
3889        </div>
3890    </div>
3891    <div class="bottom-zone">
3892        
3893
3894
3895
3896
3897
3898    </div>
3899</div>
3900
3901
3902
3903</div>
3904
3905    
3906</div>
3907
3908    </div>
3909
3910    
3911
3912                </div>
3913            </li>
3914        
3915            <li class="each-item ">
3916                
3917                
3918
3919                <button class="item-button cta" data-ref="authoredList:submenuToggles" type="button" aria-expanded="false" aria-controls="oral-health-sublist">
3920                    <span class="item-text">ORAL HEALTH</span>
3921                    <span class="item-icon">
3922                        
3923    
3924
3925                    </span>
3926                </button>
3927
3928                
3929                
3930                <div class="menu-fragment" data-ref="authoredList:submenuFragments">
3931                    
3932
3933    
3934    <div id="container-4aed109bdc" class="cmp-container">
3935        
3936
3937
3938<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
3939    
3940    <div class="header-sub-menu base responsivegrid aem-GridColumn aem-GridColumn--default--12">
3941<div class="sub-menu-home" data-cmp="headerSubMenu">
3942    
3943    <div class="header-zone">
3944        
3945
3946
3947
3948
3949
3950    </div>
3951    <div class="mid-zone">
3952        <div class="left-zone">
3953            
3954
3955
3956
3957
3958    
3959    
3960    <div class="contentDrawer base responsivegrid">
3961
3962
3963    
3964
3965
3966<div id="master-contentDrawer-6dc6f70f" data-target-id="master-contentDrawer-6dc6f70f" class="content-drawer-background-container align-background-left  " style="--content-drawer-background-image: url('');">
3967    <div class="content-drawer-wrapper no-rail-container">
3968        
3969
3970        <section class="content-drawer-home no-rail-container" data-cmp="contentDrawer">
3971            <div class="title">BY NEED</div>
3972            
3973            
3974            <div class="initial-content-area" data-ref="show-more-container">
3975                
3976                
3977
3978
3979<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
3980    
3981    <div class="textTool base responsivegrid Styling aem-GridColumn aem-GridColumn--default--12">
3982      <div id="master-textTool-6ddfd08b" class="text-tool-home icon-size-small text-left none icon-placement-horizontal-left " data-cmp="textTool" data-target-id="master-textTool-6ddfd08b">
3983          <a href="/en-us/oral-health?by-need=whiter-teeth" class="segment-anchor one-line" data-target-id="master-textTool-6ddfd08b-cta_29fac4bd">
3984              <img class="text-tool-icon" src="/content/dam/cloud/cp-sites-aem/colgate-brand/icons/whiter-teeth-icon-white.png" alt="Whiter Teeth"/>
3985              
3986    
3987
3988              <div class="text-segments has-icon   false">
3989                  
3990                      
3991                          
3992                              <div class="segment none   none">
3993                                  
3994                                  Whiter Teeth
3995                                  
3996                              </div>
3997                          
3998                      
3999                  
4000
4001                  
4002              </div>
4003              
4004          </a>
4005      </div>
4006
4007</div>
4008<div class="textTool base responsivegrid Styling aem-GridColumn aem-GridColumn--default--12">
4009      <div id="master-textTool-481d36a9" class="text-tool-home icon-size-small text-left none icon-placement-horizontal-left " data-cmp="textTool" data-target-id="master-textTool-481d36a9">
4010          <a href="/en-us/oral-health?by-need=gum-health" class="segment-anchor one-line" data-target-id="master-textTool-481d36a9-cta_33a16983">
4011              <img class="text-tool-icon" src="/content/dam/cloud/cp-sites-aem/colgate-brand/icons/gum-health-icon-white.png" alt="Gum Health"/>
4012              
4013    
4014
4015              <div class="text-segments has-icon   false">
4016                  
4017                      
4018                          
4019                              <div class="segment none   none">
4020                                  
4021                                  Gum Health
4022                                  
4023                              </div>
4024                          
4025                      
4026                  
4027
4028                  
4029              </div>
4030              
4031          </a>
4032      </div>
4033
4034</div>
4035<div class="textTool base responsivegrid Styling aem-GridColumn aem-GridColumn--default--12">
4036      <div id="master-textTool-9f3cc87b" class="text-tool-home icon-size-small text-left none icon-placement-horizontal-left " data-cmp="textTool" data-target-id="master-textTool-9f3cc87b">
4037          <a href="/en-us/oral-health?by-need=kids-oral-health" class="segment-anchor one-line" data-target-id="master-textTool-9f3cc87b-cta_7a0eb874">
4038              <img class="text-tool-icon" src="/content/dam/cloud/cp-sites-aem/colgate-brand/icons/kids-oral-health-icon-white.png" alt="Kids Oral Health"/>
4039              
4040    
4041
4042              <div class="text-segments has-icon   false">
4043                  
4044                      
4045                          
4046                              <div class="segment none   none">
4047                                  
4048                                  Kids Oral Health
4049                                  
4050                              </div>
4051                          
4052                      
4053                  
4054
4055                  
4056              </div>
4057              
4058          </a>
4059      </div>
4060
4061</div>
4062<div class="textTool base responsivegrid Styling aem-GridColumn aem-GridColumn--default--12">
4063      <div id="master-textTool-4c5e4ad7" class="text-tool-home icon-size-small text-left none icon-placement-horizontal-left " data-cmp="textTool" data-target-id="master-textTool-4c5e4ad7">
4064          <a href="/en-us/oral-health?by-need=prevent-cavities" class="segment-anchor one-line" data-target-id="master-textTool-4c5e4ad7-cta_cca7b962">
4065              <img class="text-tool-icon" src="/content/dam/cloud/cp-sites-aem/colgate-brand/icons/prevent-cavities-icon-white.png" alt="Prevent Cavities"/>
4066              
4067    
4068
4069              <div class="text-segments has-icon   false">
4070                  
4071                      
4072                          
4073                              <div class="segment none   none">
4074                                  
4075                                  Prevent Cavities
4076                                  
4077                              </div>
4078                          
4079                      
4080                  
4081
4082                  
4083              </div>
4084              
4085          </a>
4086      </div>
4087
4088</div>
4089<div class="textTool base responsivegrid Styling aem-GridColumn aem-GridColumn--default--12">
4090      <div id="master-textTool-c641b200" class="text-tool-home icon-size-small text-left none icon-placement-horizontal-left " data-cmp="textTool" data-target-id="master-textTool-c641b200">
4091          <a href="/en-us/oral-health?by-need=reduce-sensitivity" class="segment-anchor one-line" data-target-id="master-textTool-c641b200-cta_1d12f691">
4092              <img class="text-tool-icon" src="/content/dam/cloud/cp-sites-aem/colgate-brand/icons/reduce-sensitivity-icon-white.png" alt="Reduce Sensitivity"/>
4093              
4094    
4095
4096              <div class="text-segments has-icon   false">
4097                  
4098                      
4099                          
4100                              <div class="segment none   none">
4101                                  
4102                                  Reduce Sensitivity
4103                                  
4104                              </div>
4105                          
4106                      
4107                  
4108
4109                  
4110              </div>
4111              
4112          </a>
4113      </div>
4114
4115</div>
4116<div class="textTool base responsivegrid Styling aem-GridColumn aem-GridColumn--default--12">
4117      <div id="master-textTool-3678fe99" class="text-tool-home icon-size-small text-left none icon-placement-horizontal-left " data-cmp="textTool" data-target-id="master-textTool-3678fe99">
4118          <a href="/en-us/oral-health?by-need=protect-enamel" class="segment-anchor one-line" data-target-id="master-textTool-3678fe99-cta_5ca0f913">
4119              <img class="text-tool-icon" src="/content/dam/cloud/cp-sites-aem/colgate-brand/icons/protect-enamel-icon-white.png" alt="Protect Enamel"/>
4120              
4121    
4122
4123              <div class="text-segments has-icon   false">
4124                  
4125                      
4126                          
4127                              <div class="segment none   none">
4128                                  
4129                                  Protect Enamel
4130                                  
4131                              </div>
4132                          
4133                      
4134                  
4135
4136                  
4137              </div>
4138              
4139          </a>
4140      </div>
4141
4142</div>
4143<div class="textTool base responsivegrid Styling aem-GridColumn aem-GridColumn--default--12">
4144      <div id="master-textTool-f80eedb" class="text-tool-home icon-size-small text-left none icon-placement-horizontal-left " data-cmp="textTool" data-target-id="master-textTool-f80eedb">
4145          <a href="/en-us/oral-health?by-need=reduce-plaque" class="segment-anchor one-line" data-target-id="master-textTool-f80eedb-cta_ec20f78a">
4146              <img class="text-tool-icon" src="/content/dam/cloud/cp-sites-aem/colgate-brand/icons/reduce-plaque-icon-white.png" alt="Reduce Plaque"/>
4147              
4148    
4149
4150              <div class="text-segments has-icon   false">
4151                  
4152                      
4153                          
4154                              <div class="segment none   none">
4155                                  
4156                                  Reduce Plaque
4157                                  
4158                              </div>
4159                          
4160                      
4161                  
4162
4163                  
4164              </div>
4165              
4166          </a>
4167      </div>
4168
4169</div>
4170<div class="textTool base responsivegrid Styling aem-GridColumn aem-GridColumn--default--12">
4171      <div id="master-textTool-ba07b23a" class="text-tool-home icon-size-small text-left none icon-placement-horizontal-left " data-cmp="textTool" data-target-id="master-textTool-ba07b23a">
4172          <a href="/en-us/oral-health?by-need=better-breath" class="segment-anchor one-line" data-target-id="master-textTool-ba07b23a-cta_b55cb964">
4173              <img class="text-tool-icon" src="/content/dam/cloud/cp-sites-aem/colgate-brand/icons/better-breath-icon-white.png" alt="Better Breath"/>
4174              
4175    
4176
4177              <div class="text-segments has-icon   false">
4178                  
4179                      
4180                          
4181                              <div class="segment none   none">
4182                                  
4183                                  Better Breath
4184                                  
4185                              </div>
4186                          
4187                      
4188                  
4189
4190                  
4191              </div>
4192              
4193          </a>
4194      </div>
4195
4196</div>
4197<div class="textTool base responsivegrid Styling aem-GridColumn aem-GridColumn--default--12">
4198      <div id="master-textTool-d861f736" class="text-tool-home icon-size-small text-left none icon-placement-horizontal-left " data-cmp="textTool" data-target-id="master-textTool-d861f736">
4199          <a href="/en-us/oral-health?by-need=tartar-control" class="segment-anchor one-line" data-target-id="master-textTool-d861f736-cta_6d8c98c9">
4200              <img class="text-tool-icon" src="/content/dam/cloud/cp-sites-aem/colgate-brand/icons/control-tartar-icon-white.png" alt="Control Tartar"/>
4201              
4202    
4203
4204              <div class="text-segments has-icon   false">
4205                  
4206                      
4207                          
4208                              <div class="segment none   none">
4209                                  
4210                                  Control Tartar
4211                                  
4212                              </div>
4213                          
4214                      
4215                  
4216
4217                  
4218              </div>
4219              
4220          </a>
4221      </div>
4222
4223</div>
4224<div class="textTool base responsivegrid Styling aem-GridColumn aem-GridColumn--default--12">
4225      <div id="master-textTool-5ba2104c" class="text-tool-home icon-size-small text-left none icon-placement-horizontal-left " data-cmp="textTool" data-target-id="master-textTool-5ba2104c">
4226          <a href="/en-us/oral-health?by-need=dry-mouth" class="segment-anchor one-line" data-target-id="master-textTool-5ba2104c-cta_1cf4c82c">
4227              <img class="text-tool-icon" src="/content/dam/cloud/cp-sites-aem/colgate-brand/icons/dry-mouth-icon-white.png" alt="Dry mouth"/>
4228              
4229    
4230
4231              <div class="text-segments has-icon   false">
4232                  
4233                      
4234                          
4235                              <div class="segment none   none">
4236                                  
4237                                  GLP-1 Compatible
4238                                  
4239                              </div>
4240                          
4241                      
4242                  
4243
4244                  
4245              </div>
4246              
4247          </a>
4248      </div>
4249
4250</div>
4251
4252    
4253</div>
4254
4255                
4256            </div>
4257
4258            <div class="hidden-content-area" hidden data-ref="show-less-container">
4259                
4260                <div class="hidden-content-fragment-zone">
4261                    
4262
4263
4264<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
4265    
4266    
4267    
4268</div>
4269
4270                </div>
4271                
4272            </div>
4273        </section><!--kick-->
4274        
4275    </div>
4276</div>
4277</div>
4278
4279
4280    
4281    
4282    <div class="authoredList base responsivegrid">
4283
4284
4285    
4286
4287
4288<div id="master-authoredList-ac3f7f3a" class="authored-list-home bullets-none show-both arrow-circled-last-item" data-cmp="authoredList" data-target-id="master-authoredList-ac3f7f3a" data-mobile-behavior="default">
4289    
4290        <div class="authored-list-title" data-ref="authoredList:accordionToggles[]">
4291            BY LIFE STAGE
4292            
4293            
4294        </div>
4295        
4296    
4297    
4298        
4299
4300        <ul class="sub-list" data-ref="authoredList:submenus">
4301            <li class="each-sub-item">
4302                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/oral-health?life-stage=infant">
4303                    <span>Infants (0-1)</span>
4304                </a>
4305
4306                
4307
4308                
4309            </li>
4310        
4311            <li class="each-sub-item">
4312                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/oral-health?life-stage=young-kids">
4313                    <span>Young Kids (2-5)</span>
4314                </a>
4315
4316                
4317
4318                
4319            </li>
4320        
4321            <li class="each-sub-item">
4322                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/oral-health?life-stage=kids">
4323                    <span>Kids (6-12)</span>
4324                </a>
4325
4326                
4327
4328                
4329            </li>
4330        
4331            <li class="each-sub-item">
4332                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/oral-health?life-stage=teens">
4333                    <span>Teens (13-18)</span>
4334                </a>
4335
4336                
4337
4338                
4339            </li>
4340        
4341            <li class="each-sub-item">
4342                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/oral-health?life-stage=young-adults">
4343                    <span>Young Adults (19-34)</span>
4344                </a>
4345
4346                
4347
4348                
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4352                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/oral-health?life-stage=adults">
4353                    <span>Adults (34-64)</span>
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4360        
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4362                <a class="item-subanchor" data-ref="authoredList:itemSubAnchors" href="/en-us/oral-health?life-stage=senior-65-up">
4363                    <span>Senior (65+)</span>
4364                </a>
4365
4366                
4367
4368                
4369            </li>
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4373                    <span>View All Articles</span>
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4429<div id="master-card-68b5a68e" data-target-id="master-card-68b5a68e" data-cmp="card" class="card-home standard default-styling  card-delegate-links border-style-none ">
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4437                    
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4441    <img class="card-image" src="/content/dam/cp-sites-aem/oral-care/oral-care-center/th_th/navigation/what-is-stannous-fluoride-toothpaste-header-image.jpg" alt="Young man brushing his teeth" loading="lazy"/>
4442    
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4449                        
4450                            
4451
4452                            
4453                                
4454                                    
4455                                
4456                            
4457                        
4458
4459                        <div class="title-area  ">
4460                        
4461
4462                            
4463
4464
4465                            
4466                                <p class="card-subtitle flip-subtitle">FLUORIDE</p>
4467                                
4468                                <div class="card-title" data-ref="card:title">
4468What Is Stannous Fluoride Toothpaste?</div>
4469                            
4470
4471                        </div>
4472
4473                        
4474
4475                        <div class="card-description"><p>Discover what is Stannous Fluoride Toothpaste and its importance to prevent cavities and other oral health problems.</p></div>
4476
4477                        
4478
4479                        <div class="button-area" data-ref="card:ctaArea">
4480                            
4481                                <a href="/en-us/oral-health/fluoride/what-is-stannous-fluoride-toothpaste" class="primary-button">
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4484                                            <div class="style-as-button button-home cta" data-cta-id="master-card-68b5a68e-cta_8fa48064">Read More</div>
4485                                        </div>
4486                                    </div>
4487                                </a>
4488                            
4489
4490                            
4491
4492                            
4493
4494                            
4495
4496                            
4497                        </div>
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4533
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4547                    
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4551    <img class="card-image" src="/content/dam/cloud/cp-sites-aem/colgate-brand/glp-1/colgate-glp-1-hero-image1-for-thumb2.jpg" alt="GLP-1 and your Mouth: The oral Side Effects to know" loading="lazy"/>
4552    
4553
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4558                    <div class="text-area">
4559                        
4560                            
4561
4562                            
4563                                
4564                                    
4565                                
4566                            
4567                        
4568
4569                        <div class="title-area  ">
4570                        
4571
4572                            
4573
4574
4575                            
4576                                <p class="card-subtitle flip-subtitle">DRY MOUTH</p>
4577                                
4578                                <div class="card-title" data-ref="card:title">GLP-1 and Your Mouth: The Oral Side Effects to Know</div>
4579                            
4580
4581                        </div>
4582
4583                        
4584
4585                        <div class="card-description"><p>Understand the oral side effects of GLP-1 medications and how dry mouth can increase cavity and enamel erosion risk.</p></div>
4586
4587                        
4588
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4591                                <a href="/en-us/oral-health/glp-1/side-effects-mouth" class="primary-button">
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4595                                        </div>
4596                                    </div>
4597                                </a>
4598                            
4599
4600                            
4601
4602                            
4603
4604                            
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4606                            
4607                        </div>
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4851                    <span>Science &amp; Innovation</span>
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4873
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4938                    <span>Bright Smiles, Bright Futures</span>
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4985                    <span>Environmental Impact</span>
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5055                        ORAL HEALTH CHECK
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5199        </div>
5200        <section class="site-search-results" aria-live="polite" role="status">
5201            <a href="/en-us/search-results" class="result-page-url" style="display:none">Result Page Url</a>
5202        </section>
5203    </div>
5204    <input type="hidden" class="pagePath" value="/content/cp-sites-aem/oral-care/oral-care-center/en_us/home/search-results"/>
5205
5206
5207
5208<div class="invalid-query-message" style="display:none"><p>Invalid query</p>
5209</div>
5210</div>
5211<div class="ghost aem-GridColumn aem-GridColumn--default--12">
5212
5213</div>
5214
5215    
5216</div>
5217</div>
5218                        </div>
5219                    
5220
5221                    
5222                    
5223                        <div class="login-home">
5224                            <div class="login-zone">
5225
5226
5227<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
5228    
5229    
5230    
5231</div>
5232</div>
5233                        </div>
5234                    
5235
5236                    
5237                    
5238
5239                </div>
5240            </div>
5241
5242            
5243            
5244                <div class="utility-nav-bottom">
5245                    <div class="utility-nav-bottom">
5246
5247
5248<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
5249    
5250    
5251    
5252</div>
5253</div>
5254                </div>
5255            
5256
5257        </div>
5258    </div>
5259
5260
5261    </div>
5262
5263</div>
5264<div class="navigation">
5265
5266
5267    
5268
5269</div>
5270
5271        
5272    </div>
5273
5274</div>
5275
5276    
5277
5278</div>
5279<div class="breadcrumb">
5280<nav class="cmp-breadcrumb" aria-label="Breadcrumb">
5281    <ol class="cmp-breadcrumb__list" itemscope itemtype="http://schema.org/BreadcrumbList">
5282        <li class="cmp-breadcrumb__item" itemprop="itemListElement" itemscope itemtype="http://schema.org/ListItem">
5283            <a href="/en-us" class="cmp-breadcrumb__item-link" itemprop="item">
5284                <span itemprop="name">Oral Health and Dental Care | Colgate®</span>
5285            </a>
5286            <meta itemprop="position" content="1"/>
5287        </li>
5288    
5289        <li class="cmp-breadcrumb__item cmp-breadcrumb__item--active" itemprop="itemListElement" itemscope itemtype="http://schema.org/ListItem">
5290            
5291                <span itemprop="name">Colgate Optic White</span>
5292            
5293            <meta itemprop="position" content="2"/>
5294        </li>
5295    </ol>
5296</nav>
5297
5298    
5299
5300</div>
5301<main class="container responsivegrid colpal-colgate">
5302
5303    
5304    <div id="container-568f538245" class="cmp-container">
5305        
5306
5307
5308<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
5309    
5310    <div class="breadcrumb aem-GridColumn aem-GridColumn--default--12">
5311<nav class="cmp-breadcrumb" aria-label="Breadcrumb">
5312    <ol class="cmp-breadcrumb__list" itemscope itemtype="http://schema.org/BreadcrumbList">
5313        <li class="cmp-breadcrumb__item" itemprop="itemListElement" itemscope itemtype="http://schema.org/ListItem">
5314            <a href="/en-us" class="cmp-breadcrumb__item-link" itemprop="item">
5315                <span itemprop="name">Oral Health and Dental Care | Colgate®</span>
5316            </a>
5317            <meta itemprop="position" content="1"/>
5318        </li>
5319    </ol>
5320</nav>
5321
5322    
5323
5324</div>
5325<div class="billboard base responsivegrid dark-styling text-align-left brand-styling aem-GridColumn aem-GridColumn--default--12">
5326
5327
5328    
5329
5330
5331<div class="billboard-background-container align-background-left " style="--billboard-background-image: url('');">
5332    <div id="optic-white-billboard-255b3f03" data-target-id="optic-white-billboard-255b3f03" class="billboard-home  using-box-align-outer billboard-textbox-full box-align-top   secondary-image-style">
5333        <div class="billboard-gutter-wrapper ">
5334            
5335
5336            <!--   FULL IMAGE WITH Mobile Image -->
5337
5338            <div class="billboard-textbox-full-mobile using-box-align box-align-right box-align-top use-as-mobile mobile-image-as-background " style="background-image:url('/content/dam/cloud/cp-sites-aem/colgate-brand/global/brand/woman-with-big-smile-banner-colgate-mobile.jpg');">
5339                
5340                <div class="billboard-text-container-full  title-squish-none">
5341                    
5342                    <div class="billboard-text-wrapper">
5343                        
5344                        
5345                            <p class="billboard-subtitle ">A BRIGHTER SMILE, A BOLDER YOU</p>
5346                            <h1 class="billboard-title title-squish-none">
5347                                <div class="first-title">Colgate Optic White<sup class="regmark">®</sup> Teeth Whitening Products</div>
5348                                <div class="accent-title "></div>
5349                                <div class="second-title"></div>
5350                            </h1>
5351                        
5352
5353                        
5354                            <div class="mobile-secondary-image-area">
5355                                <img class="mobile-secondary-image" src="/content/dam/cloud/cp-sites-aem/colgate-brand/brand-pages/colgate-whitening/hero/colgate--en-us-optic-white-bundle-new-mobile.png" alt="products image" loading="lazy"/>
5356                            </div>
5357                        
5358
5359                        
5360                        <div class="billboard-button-zone">
5361                            
5362
5363
5364<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
5365    
5366    
5367    
5368</div>
5369
5370                        </div>
5371                    </div>
5372                </div>
5373
5374                
5375            </div>
5376            <div class="billboard-textbox-full-image using-box-align box-align-right box-align-top use-as-mobile mobile-image-as-background " style="background-image:url('/content/dam/cloud/cp-sites-aem/colgate-brand/global/brand/woman-with-big-smile-banner-colgate-us.jpg');">
5377                <div class="billboard-text-container-full title-squish-none ">
5378                    
5379                    <div class="billboard-text-wrapper">
5380                        
5381
5382                        
5383                            <p class="billboard-subtitle  2">A BRIGHTER SMILE, A BOLDER YOU</p>
5384                            <h1 class="billboard-title title-squish-none longer-title-styling">
5385                                <span class="first-title">Colgate Optic White<sup class="regmark">®</sup> Teeth Whitening Products</span>
5386                                
5387                                
5388                            </h1>
5389                        
5390
5391                        
5392                            <div class="desktop-secondary-image-area">
5393                                
5394    <img class="desktop-secondary-image" src="/content/dam/cloud/cp-sites-aem/colgate-brand/brand-pages/colgate-whitening/hero/colgate-en-us-optic-white-bundle-new-desk.png" alt="products image" loading="lazy"/>
5395    
5396
5397                            </div>
5398                        
5399
5400                        
5401                        <div class="billboard-button-zone">
5402                            
5403
5404
5405<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
5406    
5407    
5408    
5409</div>
5410
5411                        </div>
5412                    </div>
5413                </div>
5414
5415                
5416            </div>
5417        </div>
5418    </div>
5419</div>
5420
5421</div>
5422<div class="banner base responsivegrid aem-GridColumn aem-GridColumn--default--12">
5423
5424
5425    
5426
5427
5428<div id="optic-white-banner-5c0fbe0a" data-target-id="optic-white-banner-5c0fbe0a" class="banner-home banner-textbox-left  banner-textbox-left spacer-window-height-2  ">
5429  <div class="banner-gutter-wrapper spacer-window-height-2">
5430    
5431      <div class="banner-image-zone">
5432          
5433
5434
5435<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
5436    
5437    
5438    
5439</div>
5440
5441      </div>
5442      <div class="banner-text-container">
5443      
5444      
5445      
5446        
5447        
5448      
5449      
5450      <div class="banner-button-zone">
5451        
5452
5453
5454<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
5455    
5456    
5457    
5458</div>
5459
5460      </div>
5461      
5462    </div>
5463<!--    <div class="desktop-banner-image" data-sly-test="">-->
5464<!--      <img data-sly-test="" class="" src="" alt="true" />-->
5465<!--    </div>-->
5466  </div>
5467</div>
5468
5469
5470
5471
5472</div>
5473<div class="cardContainer base responsivegrid aem-GridColumn aem-GridColumn--default--12">
5474
5475
5476
5477    
5478
5479
5480<div id="optic-white-cardContainer-76b49768" data-target-id="optic-white-cardContainer-76b49768" data-cmp="cardContainer" class="card-container-home  container-margin-medium add-gutter show-both static-cards  flex-columns " style="--background-image-mobile: url(''); --background-image-desktop: url('')">
5481    
5482        
5483            <div class="title-section">
5484                
5485                
5486                
5487                    <div class="card-container-subtitle">Whiten your smile easily and effectively with our whitening formulas. Powered by Hydrogen Peroxide, the same whitening ingredients used by dentists, Colgate® Optic White® goes beyond surface stains to deeply whiten teeth for a brighter smile.
5488                    </div>
5489                
5490                
5491                <div class="responsivegrid card-container-cta-area">
5492
5493
5494<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
5495    
5496    
5497    
5498</div>
5499</div>
5500
5501            </div>
5502        
5503
5504        
5505            <!-- not using carousel -->
5506            <div class="card-holder  flex-columns">
5507                <div class="each-row each-row-grid ">
5508                    <div class="card-item">
5509      <div id="master-textTool-9b6a8c4c" class="text-tool-home icon-size-small text-center none icon-placement-horizontal-center " data-cmp="textTool" data-target-id="master-textTool-9b6a8c4c">
5510          
5511              <img class="text-tool-icon" src="/content/dam/cloud/cp-sites-aem/colgate-brand/brand-pages/icons/whiter-teeths.png" alt="Whiter Teeth"/>
5512              
5513    
5514
5515              <div class="text-segments has-icon   false">
5516                  
5517                      
5518                          
5519                              <div class="segment none   none">
5520                                  
5521                                  Whiter
5522                                  
5523                              </div>
5524                          
5525                      
5526                  
5527                      
5528                          
5529                              <div class="segment none   none">
5530                                  
5531                                  Teeth
5532                                  
5533                              </div>
5534                          
5535                      
5536                  
5537
5538                  
5539              </div>
5540              
5541          
5542      </div>
5543
5544</div>
5545                
5546                    <div class="card-item">
5547
5548</div>
5549                </div>
5550            </div>
5551        
5552
5553        
5554    
5555
5556    <!--    <link rel="stylesheet" href='https://cdn.jsdelivr.net/npm/swiper@8/swiper-bundle.min.css'/>-->
5557
5558    
5559
5560
5561<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
5562    
5563    <div class="button base responsivegrid aem-GridColumn aem-GridColumn--default--12">
5564
5565<div id="optic-white-button-d32d4b7e" class="button-home no-drawer" data-cmp="button" data-target-id="optic-white-button-d32d4b7e">
5566    
5567
5568    <a class="style-as-button  cta" data-ref="button-anchor" href="#products">
5569        
5570        
5571        
5572        
5573        
5574        
5575        
5576        
5577        
5578        
5579            
5580            <span class="button-text ps-button-label">Explore Optic White Products</span>
5581            
5582        
5583    </a>
5584
5585    
5586
5587</div>
5588
5589</div>
5590
5591    
5592</div>
5593
5594    
5595
5596
5597<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
5598    
5599    
5600    
5601</div>
5602
5603
5604</div></div>
5605<div class="contentDrawer base responsivegrid text-align-center aem-GridColumn aem-GridColumn--default--12">
5606
5607
5608    
5609
5610
5611<div id="optic-white-contentDrawer-121a1bc1" data-target-id="optic-white-contentDrawer-121a1bc1" class="content-drawer-background-container align-background-left  " style="--content-drawer-background-image: url('');">
5612    <div class="content-drawer-wrapper no-rail-container">
5613        
5614
5615        <section class="content-drawer-home no-rail-container" data-cmp="contentDrawer">
5616            <div class="title">The Science of WOW
5617</div>
5618            
5619            
5620            <div class="initial-content-area" data-ref="show-more-container">
5621                <div class="initial-rich-text"><p><b><br />
5622 </b>Years of research and innovation delivered within your daily routine</p>
5623</div>
5624                
5625
5626
5627<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
5628    
5629    
5630    
5631</div>
5632
5633                
5634            </div>
5635
5636            <div class="hidden-content-area" hidden data-ref="show-less-container">
5637                
5638                <div class="hidden-content-fragment-zone">
5639                    
5640
5641
5642<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
5643    
5644    
5645    
5646</div>
5647
5648                </div>
5649                
5650            </div>
5651        </section><!--kick-->
5652        
5653    </div>
5654</div>
5655</div>
5656<div class="videoplayer base responsivegrid align-text-center aem-GridColumn--default--none aem-GridColumn aem-GridColumn--default--12 aem-GridColumn--offset--default--0">
5657
5658
5659    
5660
5661
5662<div id="optic-white-videoplayer-6752fbdd" data-target-id="optic-white-videoplayer-6752fbdd" data-cmp="videoplayer-youtube" class="video-player-home container-margin-small">
5663    
5664    
5665    <iframe title="YouTube Video" data-src-on-consent="https://www.youtube.com/embed/qJQBALP0j5U?&controls=1&enablejsapi=1&playsinline=1&modestbranding=1&showinfo=0&rel=0&autoplay=&mute=&start=0" allowfullscreen="allow-full-screen" data-ref="videoplayer-youtube:iframe">
5666    </iframe>
5667    
5668</div>
5669</div>
5670<div class="contentDrawer base responsivegrid text-align-center aem-GridColumn aem-GridColumn--default--12">
5671
5672
5673    
5674
5675
5676<div id="optic-white-contentDrawer-b9793321" data-target-id="optic-white-contentDrawer-b9793321" class="content-drawer-background-container align-background-left  " style="--content-drawer-background-image: url('');">
5677    <div class="content-drawer-wrapper no-rail-container">
5678        
5679
5680        <section class="content-drawer-home no-rail-container" data-cmp="contentDrawer">
5681            
5682            
5683            
5684            <div class="initial-content-area" data-ref="show-more-container">
5685                <div class="initial-rich-text"><p>WOW is more than just a bright smile. It’s your confidence built one brush at a time. </p>
5686<p>It starts with breakthrough formulas, developed by Colgate scientists to dissolve years of stains at the molecular level.<br />
5687Powerful enough to work deep within the enamel, where your brush can’t reach.</p>
5688<p><b>That’s routine made remarkable. That’s The Science of WOW.</b></p>
5689</div>
5690                
5691
5692
5693<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
5694    
5695    
5696    
5697</div>
5698
5699                
5700            </div>
5701
5702            <div class="hidden-content-area" hidden data-ref="show-less-container">
5703                
5704                <div class="hidden-content-fragment-zone">
5705                    
5706
5707
5708<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
5709    
5710    
5711    
5712</div>
5713
5714                </div>
5715                
5716            </div>
5717        </section><!--kick-->
5718        
5719    </div>
5720</div>
5721</div>
5722<div class="contentDrawer base responsivegrid text-align-center aem-GridColumn aem-GridColumn--default--12">
5723
5724
5725    
5726
5727
5728<div id="optic-white-contentDrawer-b96aaf1c" data-target-id="optic-white-contentDrawer-b96aaf1c" class="content-drawer-background-container align-background-center  " style="--content-drawer-background-image: url('');">
5729    <div class="content-drawer-wrapper no-rail-container">
5730        
5731
5732        <section class="content-drawer-home no-rail-container" data-cmp="contentDrawer">
5733            <div class="title">Proven formulas. Visible results. 
5734</div>
5735            
5736            
5737            <div class="initial-content-area" data-ref="show-more-container">
5738                
5739                
5740
5741
5742<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
5743    
5744    
5745    
5746</div>
5747
5748                
5749            </div>
5750
5751            <div class="hidden-content-area" hidden data-ref="show-less-container">
5752                
5753                <div class="hidden-content-fragment-zone">
5754                    
5755
5756
5757<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
5758    
5759    
5760    
5761</div>
5762
5763                </div>
5764                
5765            </div>
5766        </section><!--kick-->
5767        
5768    </div>
5769</div>
5770</div>
5771<div class="flexContainer base responsivegrid aem-GridColumn aem-GridColumn--default--12">
5772
5773
5774    
5775
5776
5777<section id="optic-white-flexContainer-679ba5a3" data-target-id="optic-white-flexContainer-679ba5a3" class="flex-container-home     container-gutter-sm  " data-cmp="flexContainer">
5778    <div class="background-ctr background-ctr-mobile bg-center" style="background-image:url('');"></div>
5779    <div class="background-ctr background-ctr-desktop bg-center" style="background-image:url('');"></div>
5780    <div class="flex-container-home--inner">
5781        
5782
5783        
5784            <div class="items display-grid grid-2 m-grid-1 grid-column-content-center   grid-row-last-items-center " data-ref="flexContainer:containerItemsWrapper[]" data-showinitialdesktop="12" data-showinitialmobile="12">
5785                
5786
5787
5788<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
5789    
5790    <div class="contentDrawer base responsivegrid aem-GridColumn aem-GridColumn--default--12">
5791
5792
5793    
5794
5795
5796<div id="optic-white-contentDrawer-d8425c2f" data-target-id="optic-white-contentDrawer-d8425c2f" class="content-drawer-background-container align-background-left  " style="--content-drawer-background-image: url('');">
5797    <div class="content-drawer-wrapper no-rail-container">
5798        
5799
5800        <section class="content-drawer-home no-rail-container" data-cmp="contentDrawer">
5801            
5802            
5803            
5804            <div class="initial-content-area" data-ref="show-more-container">
5805                
5806                
5807
5808
5809<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
5810    
5811    <div class="textTool base responsivegrid aem-GridColumn aem-GridColumn--default--12">
5812      <div id="optic-white-textTool-47eb5ab" class="text-tool-home icon-size-small text-center none icon-placement-horizontal-left " data-cmp="textTool" data-target-id="optic-white-textTool-47eb5ab">
5813          
5814              <img class="text-tool-icon" src="/content/dam/cloud/cp-sites-aem/colgate-brand/brand-pages/colgate-whitening/cards/hydrogen-peroxide-complex.jpg" alt/>
5815              
5816    
5817
5818              <div class="text-segments has-icon   false">
5819                  
5820                      
5821                          
5822                              
5823                          
5824                      
5825                  
5826                      
5827                          
5828                              
5829                          
5830                      
5831                  
5832
5833                  
5834              </div>
5835              
5836          
5837      </div>
5838
5839</div>
5840<div class="contentDrawer base responsivegrid text-align-center aem-GridColumn aem-GridColumn--default--12">
5841
5842
5843    
5844
5845
5846<div id="optic-white-contentDrawer-a9ee3904" data-target-id="optic-white-contentDrawer-a9ee3904" class="content-drawer-background-container align-background-left  " style="--content-drawer-background-image: url('');">
5847    <div class="content-drawer-wrapper no-rail-container">
5848        
5849
5850        <section class="content-drawer-home no-rail-container" data-cmp="contentDrawer">
5851            
5852            <div class="subtitle">Hydrogen Peroxide Complex</div>
5853            
5854            <div class="initial-content-area" data-ref="show-more-container">
5855                <div class="initial-rich-text"><p>Colgate’s unique formulation of Hydrogen Peroxide,<br />
5856dissolves stains at the molecular level</p>
5857</div>
5858                
5859
5860
5861<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
5862    
5863    
5864    
5865</div>
5866
5867                
5868            </div>
5869
5870            <div class="hidden-content-area" hidden data-ref="show-less-container">
5871                
5872                <div class="hidden-content-fragment-zone">
5873                    
5874
5875
5876<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
5877    
5878    
5879    
5880</div>
5881
5882                </div>
5883                
5884            </div>
5885        </section><!--kick-->
5886        
5887    </div>
5888</div>
5889</div>
5890
5891    
5892</div>
5893
5894                
5895            </div>
5896
5897            <div class="hidden-content-area" hidden data-ref="show-less-container">
5898                
5899                <div class="hidden-content-fragment-zone">
5900                    
5901
5902
5903<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
5904    
5905    
5906    
5907</div>
5908
5909                </div>
5910                
5911            </div>
5912        </section><!--kick-->
5913        
5914    </div>
5915</div>
5916</div>
5917<div class="contentDrawer base responsivegrid aem-GridColumn aem-GridColumn--default--12">
5918
5919
5920    
5921
5922
5923<div id="optic-white-contentDrawer-53fb1c09" data-target-id="optic-white-contentDrawer-53fb1c09" class="content-drawer-background-container align-background-left  " style="--content-drawer-background-image: url('');">
5924    <div class="content-drawer-wrapper no-rail-container">
5925        
5926
5927        <section class="content-drawer-home no-rail-container" data-cmp="contentDrawer">
5928            
5929            
5930            
5931            <div class="initial-content-area" data-ref="show-more-container">
5932                
5933                
5934
5935
5936<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
5937    
5938    <div class="textTool base responsivegrid aem-GridColumn aem-GridColumn--default--12">
5939      <div id="optic-white-textTool-9b1c85ef" class="text-tool-home icon-size-small text-center none icon-placement-horizontal-left " data-cmp="textTool" data-target-id="optic-white-textTool-9b1c85ef">
5940          
5941              <img class="text-tool-icon" src="/content/dam/cloud/cp-sites-aem/colgate-brand/brand-pages/colgate-whitening/cards/removes-deep-stains.jpg" alt/>
5942              
5943    
5944
5945              <div class="text-segments has-icon   false">
5946                  
5947                      
5948                          
5949                              
5950                          
5951                      
5952                  
5953                      
5954                          
5955                              
5956                          
5957                      
5958                  
5959
5960                  
5961              </div>
5962              
5963          
5964      </div>
5965
5966</div>
5967<div class="contentDrawer base responsivegrid text-align-center aem-GridColumn aem-GridColumn--default--12">
5968
5969
5970    
5971
5972
5973<div id="optic-white-contentDrawer-c5c812a" data-target-id="optic-white-contentDrawer-c5c812a" class="content-drawer-background-container align-background-left  " style="--content-drawer-background-image: url('');">
5974    <div class="content-drawer-wrapper no-rail-container">
5975        
5976
5977        <section class="content-drawer-home no-rail-container" data-cmp="contentDrawer">
5978            
5979            <div class="subtitle">Removes deep-set stains</div>
5980            
5981            <div class="initial-content-area" data-ref="show-more-container">
5982                <div class="initial-rich-text"><p>Gently dissolves stains deep within the enamel—where<br />
5983your brush can’t reach</p>
5984</div>
5985                
5986
5987
5988<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
5989    
5990    
5991    
5992</div>
5993
5994                
5995            </div>
5996
5997            <div class="hidden-content-area" hidden data-ref="show-less-container">
5998                
5999                <div class="hidden-content-fragment-zone">
6000                    
6001
6002
6003<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
6004    
6005    
6006    
6007</div>
6008
6009                </div>
6010                
6011            </div>
6012        </section><!--kick-->
6013        
6014    </div>
6015</div>
6016</div>
6017
6018    
6019</div>
6020
6021                
6022            </div>
6023
6024            <div class="hidden-content-area" hidden data-ref="show-less-container">
6025                
6026                <div class="hidden-content-fragment-zone">
6027                    
6028
6029
6030<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
6031    
6032    
6033    
6034</div>
6035
6036                </div>
6037                
6038            </div>
6039        </section><!--kick-->
6040        
6041    </div>
6042</div>
6043</div>
6044
6045    
6046</div>
6047
6048            </div>
6049        
6050
6051        
6052        
6053
6054        
6055        
6056
6057        
6058    </div>
6059</section>
6060</div>
6061<div class="contentDrawer base responsivegrid text-align-center aem-GridColumn aem-GridColumn--default--12">
6062
6063
6064    
6065
6066
6067<div id="optic-white-contentDrawer-e35ca3f9" data-target-id="optic-white-contentDrawer-e35ca3f9" class="content-drawer-background-container align-background-center  container-margin-medium" style="--content-drawer-background-image: url('');">
6068    <div class="content-drawer-wrapper no-rail-container">
6069        
6070
6071        <section class="content-drawer-home no-rail-container" data-cmp="contentDrawer">
6072            <div class="title">Find the right bright for you
6073</div>
6074            
6075            
6076            <div class="initial-content-area" data-ref="show-more-container">
6077                
6078                
6079
6080
6081<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
6082    
6083    
6084    
6085</div>
6086
6087                
6088            </div>
6089
6090            <div class="hidden-content-area" hidden data-ref="show-less-container">
6091                
6092                <div class="hidden-content-fragment-zone">
6093                    
6094
6095
6096<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
6097    
6098    
6099    
6100</div>
6101
6102                </div>
6103                
6104            </div>
6105        </section><!--kick-->
6106        
6107    </div>
6108</div>
6109</div>
6110<div class="flexContainer base responsivegrid aem-GridColumn aem-GridColumn--default--12">
6111
6112
6113    
6114
6115
6116<section id="optic-white-flexContainer-228a0330" data-target-id="optic-white-flexContainer-228a0330" class="flex-container-home       " data-cmp="flexContainer">
6117    <div class="background-ctr background-ctr-mobile bg-center" style="background-image:url('');"></div>
6118    <div class="background-ctr background-ctr-desktop bg-center" style="background-image:url('');"></div>
6119    <div class="flex-container-home--inner">
6120        
6121
6122        
6123            <div class="items display-grid grid-3 m-grid-1  grid-col-gap-sm grid-row-gap-sm  " data-ref="flexContainer:containerItemsWrapper[]" data-showinitialdesktop="12" data-showinitialmobile="12">
6124                
6125
6126
6127<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
6128    
6129    <div class="card base responsivegrid aem-GridColumn aem-GridColumn--default--12">
6130
6131
6132
6133    
6134
6135
6136<div id="optic-white-card-4973ac3e" data-target-id="optic-white-card-4973ac3e" data-cmp="card" class="card-home standard default-styling  card-delegate-links border-style-none ">
6137    
6138
6139    
6140        
6141        
6142            <div class="card-container card-has-image  ">
6143                <div class="card-image-container" data-ref="card:imageContainer">
6144                    
6145
6146                    
6147                    
6148    <img class="card-image" src="/content/dam/cloud/cp-sites-aem/colgate-brand/brand-pages/colgate-whitening/product-cards/toothpaste/toothpaste-stain-fighter-new.jpg" alt="Stain Fighter toothpaste" loading="lazy"/>
6149    
6150
6151                    
6152                </div>
6153
6154                <div class="card-text-container ">
6155                    <div class="text-area">
6156                        
6157                            
6158
6159                            
6160                                
6161                                    
6162                                
6163                            
6164                        
6165
6166                        <div class="title-area  ">
6167                        
6168
6169                            
6170                                
6171                                
6172                                
6173                            
6174
6175
6176                            
6177
6178                        </div>
6179
6180                        
6181
6182                        
6183
6184                        
6185
6186                        
6187                    </div>
6188
6189                    
6190
6191                    <div class="card-button-zone style-as-button">
6192                        
6193
6194
6195<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
6196    
6197    <div class="contentDrawer base responsivegrid text-align-center aem-GridColumn aem-GridColumn--default--12">
6198
6199
6200    
6201
6202
6203<div id="optic-white-contentDrawer-e2869b7a" data-target-id="optic-white-contentDrawer-e2869b7a" class="content-drawer-background-container align-background-center  " style="--content-drawer-background-image: url('');">
6204    <div class="content-drawer-wrapper no-rail-container">
6205        
6206
6207        <section class="content-drawer-home no-rail-container" data-cmp="contentDrawer">
6208            
6209            <div class="subtitle">STAIN FIGHTER</div>
6210            
6211            <div class="initial-content-area" data-ref="show-more-container">
6212                <div class="initial-rich-text"><p>Removes 1 year of stains*</p>
6213</div>
6214                
6215
6216
6217<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
6218    
6219    <div class="button base responsivegrid secondary-button aem-GridColumn aem-GridColumn--default--12">
6220
6221<div id="optic-white-button-2e95823" class="button-home no-drawer" data-cmp="button" data-target-id="optic-white-button-2e95823">
6222    
6223
6224    <a class="style-as-button style-as-primary cta" data-ref="button-anchor" href="/en-us/products/toothpaste/colgate-optic-white-stain-fighter-clean-mint-paste-toothpaste">
6225        
6226        
6227        
6228        
6229        
6230        
6231        
6232        
6233        
6234        
6235            
6236            <span class="button-text ps-button-label">Learn More</span>
6237            
6238        
6239    </a>
6240
6241    
6242
6243</div>
6244
6245</div>
6246
6247    
6248</div>
6249
6250                
6251            </div>
6252
6253            <div class="hidden-content-area" hidden data-ref="show-less-container">
6254                
6255                <div class="hidden-content-fragment-zone">
6256                    
6257
6258
6259<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
6260    
6261    
6262    
6263</div>
6264
6265                </div>
6266                
6267            </div>
6268        </section><!--kick-->
6269        
6270    </div>
6271</div>
6272</div>
6273
6274    
6275</div>
6276
6277                    </div>
6278                    
6279                    <div class="secondary-card-button-zone style-as-button">
6280                        
6281
6282
6283<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
6284    
6285    
6286    
6287</div>
6288
6289                    </div>
6290                </div>
6291            </div>
6292        
6293    
6294</div>
6295</div>
6296<div class="card base responsivegrid aem-GridColumn aem-GridColumn--default--12">
6297
6298
6299
6300    
6301
6302
6303<div id="optic-white-card-972db2d6" data-target-id="optic-white-card-972db2d6" data-cmp="card" class="card-home standard default-styling  border-style-none ">
6304    
6305
6306    
6307        
6308        
6309            <div class="card-container card-has-image  ">
6310                <div class="card-image-container" data-ref="card:imageContainer">
6311                    
6312
6313                    
6314                    
6315    <img class="card-image" src="/content/dam/cloud/cp-sites-aem/colgate-brand/brand-pages/colgate-whitening/product-cards/toothpaste/toothpaste-advanced-new.jpg" alt="Advanced toothpaste" loading="lazy"/>
6316    
6317
6318                    
6319                </div>
6320
6321                <div class="card-text-container ">
6322                    <div class="text-area">
6323                        
6324                            
6325
6326                            
6327                                
6328                                    
6329                                
6330                            
6331                        
6332
6333                        <div class="title-area  ">
6334                        
6335
6336                            
6337                                
6338                                
6339                                
6340                            
6341
6342
6343                            
6344
6345                        </div>
6346
6347                        
6348
6349                        
6350
6351                        
6352
6353                        
6354                    </div>
6355
6356                    
6357
6358                    <div class="card-button-zone style-as-button">
6359                        
6360
6361
6362<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
6363    
6364    <div class="contentDrawer base responsivegrid text-align-center aem-GridColumn aem-GridColumn--default--12">
6365
6366
6367    
6368
6369
6370<div id="optic-white-contentDrawer-9a6549b2" data-target-id="optic-white-contentDrawer-9a6549b2" class="content-drawer-background-container align-background-center  " style="--content-drawer-background-image: url('');">
6371    <div class="content-drawer-wrapper no-rail-container">
6372        
6373
6374        <section class="content-drawer-home no-rail-container" data-cmp="contentDrawer">
6375            
6376            <div class="subtitle">ADVANCED</div>
6377            
6378            <div class="initial-content-area" data-ref="show-more-container">
6379                <div class="initial-rich-text"><p>Removes 5 years of stains**</p>
6380</div>
6381                
6382
6383
6384<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
6385    
6386    <div class="button base responsivegrid secondary-button aem-GridColumn aem-GridColumn--default--12">
6387
6388<div id="optic-white-button-3d794d9" class="button-home no-drawer" data-cmp="button" data-target-id="optic-white-button-3d794d9">
6389    
6390
6391    <a class="style-as-button style-as-primary cta" data-ref="button-anchor" href="/en-us/products/toothpaste/optic-white-advanced">
6392        
6393        
6394        
6395        
6396        
6397        
6398        
6399        
6400        
6401        
6402            
6403            <span class="button-text ps-button-label">Learn More</span>
6404            
6405        
6406    </a>
6407
6408    
6409
6410</div>
6411
6412</div>
6413
6414    
6415</div>
6416
6417                
6418            </div>
6419
6420            <div class="hidden-content-area" hidden data-ref="show-less-container">
6421                
6422                <div class="hidden-content-fragment-zone">
6423                    
6424
6425
6426<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
6427    
6428    
6429    
6430</div>
6431
6432                </div>
6433                
6434            </div>
6435        </section><!--kick-->
6436        
6437    </div>
6438</div>
6439</div>
6440
6441    
6442</div>
6443
6444                    </div>
6445                    
6446                    <div class="secondary-card-button-zone style-as-button">
6447                        
6448
6449
6450<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
6451    
6452    
6453    
6454</div>
6455
6456                    </div>
6457                </div>
6458            </div>
6459        
6460    
6461</div>
6462</div>
6463<div class="card base responsivegrid aem-GridColumn aem-GridColumn--default--12">
6464
6465
6466
6467    
6468
6469
6470<div id="optic-white-card-e280b3e" data-target-id="optic-white-card-e280b3e" data-cmp="card" class="card-home standard default-styling  border-style-none ">
6471    
6472
6473    
6474        
6475        
6476            <div class="card-container card-has-image  ">
6477                <div class="card-image-container" data-ref="card:imageContainer">
6478                    
6479
6480                    
6481                    
6482    <img class="card-image" src="/content/dam/cloud/cp-sites-aem/colgate-brand/brand-pages/colgate-whitening/product-cards/toothpaste/toothpaste-pro-series-allure-new.jpg" alt="Pro Series toothpaste" loading="lazy"/>
6483    
6484
6485                    
6486                </div>
6487
6488                <div class="card-text-container ">
6489                    <div class="text-area">
6490                        
6491                            
6492
6493                            
6494                                
6495                                    
6496                                
6497                            
6498                        
6499
6500                        <div class="title-area  ">
6501                        
6502
6503                            
6504                                
6505                                
6506                                
6507                            
6508
6509
6510                            
6511
6512                        </div>
6513
6514                        
6515
6516                        
6517
6518                        
6519
6520                        
6521                    </div>
6522
6523                    
6524
6525                    <div class="card-button-zone style-as-button">
6526                        
6527
6528
6529<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
6530    
6531    <div class="contentDrawer base responsivegrid text-align-center aem-GridColumn aem-GridColumn--default--12">
6532
6533
6534    
6535
6536
6537<div id="optic-white-contentDrawer-4515f57e" data-target-id="optic-white-contentDrawer-4515f57e" class="content-drawer-background-container align-background-center  " style="--content-drawer-background-image: url('');">
6538    <div class="content-drawer-wrapper no-rail-container">
6539        
6540
6541        <section class="content-drawer-home no-rail-container" data-cmp="contentDrawer">
6542            
6543            <div class="subtitle">PRO SERIES</div>
6544            
6545            <div class="initial-content-area" data-ref="show-more-container">
6546                <div class="initial-rich-text"><p>Removes 15 years of stains**<br />
6547</p>
6548</div>
6549                
6550
6551
6552<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
6553    
6554    <div class="button base responsivegrid secondary-button aem-GridColumn aem-GridColumn--default--12">
6555
6556<div id="optic-white-button-1685e2e7" class="button-home no-drawer" data-cmp="button" data-target-id="optic-white-button-1685e2e7">
6557    
6558
6559    <a class="style-as-button style-as-primary cta" data-ref="button-anchor" href="/en-us/products/toothpaste/colgate-optic-w
6559hite-pro-series-express-white-toothpaste">
6560        
6561        
6562        
6563        
6564        
6565        
6566        
6567        
6568        
6569        
6570            
6571            <span class="button-text ps-button-label">Learn More</span>
6572            
6573        
6574    </a>
6575
6576    
6577
6578</div>
6579
6580</div>
6581
6582    
6583</div>
6584
6585                
6586            </div>
6587
6588            <div class="hidden-content-area" hidden data-ref="show-less-container">
6589                
6590                <div class="hidden-content-fragment-zone">
6591                    
6592
6593
6594<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
6595    
6596    
6597    
6598</div>
6599
6600                </div>
6601                
6602            </div>
6603        </section><!--kick-->
6604        
6605    </div>
6606</div>
6607</div>
6608
6609    
6610</div>
6611
6612                    </div>
6613                    
6614                    <div class="secondary-card-button-zone style-as-button">
6615                        
6616
6617
6618<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
6619    
6620    
6621    
6622</div>
6623
6624                    </div>
6625                </div>
6626            </div>
6627        
6628    
6629</div>
6630</div>
6631
6632    
6633</div>
6634
6635            </div>
6636        
6637
6638        
6639        
6640
6641        
6642        
6643
6644        
6645    </div>
6646</section>
6647</div>
6648<div class="contentDrawer base responsivegrid text-align-center aem-GridColumn aem-GridColumn--default--12">
6649
6650
6651    
6652
6653
6654<div id="products" data-target-id="products" class="content-drawer-background-container align-background-left  " style="--content-drawer-background-image: url('');">
6655    <div class="content-drawer-wrapper no-rail-container">
6656        
6657
6658        <section id="products" class="content-drawer-home no-rail-container" data-cmp="contentDrawer">
6659            
6660            
6661            
6662            <div class="initial-content-area" data-ref="show-more-container">
6663                <div class="initial-rich-text"><p><sub><sup><span style="	font-weight: 400;
6664">*when brushing twice daily for three weeks. **when brushing twice daily for two weeks.</span></sup></sub></p>
6665</div>
6666                
6667
6668
6669<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
6670    
6671    
6672    
6673</div>
6674
6675                
6676            </div>
6677
6678            <div class="hidden-content-area" hidden data-ref="show-less-container">
6679                
6680                <div class="hidden-content-fragment-zone">
6681                    
6682
6683
6684<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
6685    
6686    
6687    
6688</div>
6689
6690                </div>
6691                
6692            </div>
6693        </section><!--kick-->
6694        
6695    </div>
6696</div>
6697</div>
6698<div class="advancedCarousel base responsivegrid brand-page-styling aem-GridColumn aem-GridColumn--default--12">
6699
6700
6701
6702    
6703
6704
6705<div id="brand-advanced-carousel" data-cmp="advancedCarousel" class="advanced-carousel-home
6706      
6707      container-margin-medium
6708      " data-target-id="brand-advanced-carousel">
6709    
6710    <div class="advanced-carousel-container swiper align-with-slides " data-ref="advancedCarousel:swiper" data-slides-per-view="1" data-slides-per-view-mobile="1.08" data-space-between-slides="30" data-space-between-slides-mobile="10" data-slides-per-group="1">
6711        <div class="swiper-wrapper">
6712            <div class="swiper-slide" tabindex="0">
6713
6714
6715    
6716
6717
6718<div class="billboard-background-container  " style="--billboard-background-image: url('');">
6719    <div id="master-billboard-2d0de3b4" data-target-id="master-billboard-2d0de3b4" class="billboard-home   billboard-textbox-right box-align-middle   ">
6720        <div class="billboard-gutter-wrapper ">
6721            <div class="billboard-textbox using-mobile-image mobile-image-above-text">
6722                <div class="image-area">
6723                    <div class="desktop-billboard-image">
6724                        
6725    <img src="/content/dam/cp-sites-aem/oral-care/oral-care-center/en_us/articles/new-image-colgate-ow-pro-series-desktop-allured-signed.jpg" alt="colgate optic white pro series" loading="lazy"/>
6726    
6727
6728                    </div>
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6730                        
6731    <img src="/content/dam/cp-sites-aem/oral-care/oral-care-center/en_us/articles/new-image-colgate-ow-pro-series-mobile-allured-signed.jpg" alt="colgate optic white pro series" loading="lazy"/>
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6742                        
6743                        
6744                            
6745                            <h2 class="billboard-title">
6746                                <span class="first-title">Optic White Pro Series Whitening Toothpaste</span>
6747                                <span class="accent-title "></span>
6748                                <span class="second-title"></span>
6749                            </h2>
6750                        
6751                        
6752                            
6753                            
6754                        
6755                        <div class="billboard-description"><p>Powered by HP Complex, our unique formulation of <b>Hydrogen Peroxide</b>, Optic White Pro Series gives you 5X whiter teeth than the leading whitening toothpaste after 1 day*.</p>
6756<p> </p>
6757<p><sub>*vs. Crest 3D White Advanced silica based toothpaste. Use as directed.</sub></p>
6758</div>
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6798    <img src="/content/dam/cp-sites-aem/oral-care/oral-care-center/en_us/articles/colgate-optic-white-advanced-desktop.jpg" alt="Optic White Advanced Whitening Toothpaste" loading="lazy"/>
6799    
6800
6801                    </div>
6802                    <div class="mobile-billboard-image">
6803                        
6804    <img src="/content/dam/cp-sites-aem/oral-care/oral-care-center/en_us/articles/colgate-optic-white-advanced-mobile.jpg" alt="Optic White Advanced Whitening Toothpaste" loading="lazy"/>
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6815                        
6816                        
6817                            
6818                            <h2 class="billboard-title">
6819                                <span class="first-title">Optic White Advanced Whitening Toothpaste</span>
6820                                <span class="accent-title "></span>
6821                                <span class="second-title"></span>
6822                            </h2>
6823                        
6824                        
6825                            
6826                            
6827                        
6828                        <div class="billboard-description"><p>Powered by HP Complex, our unique formulation of <b>Hydrogen Peroxide</b>, Optic White Advanced removes 5 years of deep-set stains for visibly whiter teeth*.</p>
6829<p> </p>
6830<p><sub>*when brushing twice daily for 2 weeks</sub></p>
6831</div>
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6834
6835
6836<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
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6871    <img src="/content/dam/cp-sites-aem/oral-care/oral-care-center/en_us/articles/colgate-optic-w
6871hite-advanced-mouthwash-desktop.jpg" alt="Optic White Mouthwash" loading="lazy"/>
6872    
6873
6874                    </div>
6875                    <div class="mobile-billboard-image">
6876                        
6877    <img src="/content/dam/cp-sites-aem/oral-care/oral-care-center/en_us/articles/colgate-optic-white-advanced-mouthwash-mobile.jpg" alt="Optic White Mouthwash" loading="lazy"/>
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6881                </div>
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6887                    <div class="billboard-text-wrapper">
6888                        
6889                        
6890                            
6891                            <h2 class="billboard-title">
6892                                <span class="first-title">Optic White Mouthwash</span>
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6895                            </h2>
6896                        
6897                        
6898                            
6899                            
6900                        
6901                        <div class="billboard-description"><p>Colgate Optic White mouthwash contains 2% hydrogen peroxide to effectively whiten teeth by removing surface stains.</p>
6902</div>
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6905
6906
6907<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
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6941                        
6942    <img src="/content/dam/cp-sites-aem/oral-care/oral-care-center/en_us/articles/colgate-optic-white-toothbrush-desktop.jpg" alt="Optic White Manual Toothbrush" loading="lazy"/>
6943    
6944
6945                    </div>
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6947                        
6948    <img src="/content/dam/cp-sites-aem/oral-care/oral-care-center/en_us/articles/colgate-optic-white-toothbrush-mobile.jpg" alt="Optic White Manual Toothbrush" loading="lazy"/>
6949    
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6952                </div>
6953
6954                
6955
6956                <div class="billboard-text-container ">
6957                    
6958                    <div class="billboard-text-wrapper">
6959                        
6960                        
6961                            
6962                            <h2 class="billboard-title">
6963                                <span class="first-title">Optic White Manual Toothbrush</span>
6964                                <span class="accent-title "></span>
6965                                <span class="second-title"></span>
6966                            </h2>
6967                        
6968                        
6969                            
6970                            
6971                        
6972                        <div class="billboard-description"><p>Specially designed to clean and whiten, this soft bristled whitening toothbrush helps you achieve a radiant look by polishing away surface stains.</p>
6973</div>
6974                        <div class="billboard-button-zone">
6975                            
6976
6977
6978<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
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6982</div>
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6990            <!--   FULL IMAGE WITH Mobile Image -->
6991
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7046            <div class="title">Explore Optic White products</div>
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7129                        
7130    
7131
7132    <a data-cmp="card" class="card-item card-type--product card-height mobile-card--normal animate-cards track-cta card--vertical" href="https://www.colgate.com/en-us/products/toothpaste/colgate-optic-white-pro-series-vibrant-clean-toothpaste" aria-label="Colgate Optic White Pro Series Vibrant Clean Toothpaste" data-card-type="card-type--product" data-product-id="61053727" data-target-id="pdp_reviews-cta_d040adcb">
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7137            </div>
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7140            
7141            <span class="title title--length-2" data-ref="card:title">Colgate Optic White Pro Series Vibrant Clean Toothpaste</span>
7142            <div class="description description--length-3">
7143                <p>Powered by HP Complex, our unique formulation of Hydrogen Peroxide, Optic White Pro Series gives you 5X whiter teeth than the leading whitening toothpaste after 1 day*. This clinically proven formula contains Hydrogen Peroxide, the same whitening ingredient used by dentists.<br />*vs. Crest 3D White Advanced silica-based toothpaste. Use as directed. </p>
7144            </div>
7145            
7146                
7147                
7148                
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7164                                    <span><span class="ps-button-label">Buy Now</span></span>
7165                                </div>
7166                            
7167
7168                            
7169                            
7170
7171                            
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7174                            
7175                            
7176                        
7177
7178                        
7179
7180                        <div class="secondary-cta " tabindex="0" role="button">
7181                            <span>Learn More</span>
7182                        </div>
7183                    
7184
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7187            </div>
7188            
7189        </div>
7190    </a>
7191
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7196    
7197
7198    <a data-cmp="card" class="card-item card-type--product card-height mobile-card--normal animate-cards track-cta card--vertical" href="https://www.colgate.com/en-us/products/toothpaste/colgate-optic-proseries-toothpaste" aria-label="Colgate Optic White Pro Series Stain Prevention Hydrogen Peroxide Toothpaste" data-card-type="card-type--product" data-product-id="61018711" data-target-id="pdp_reviews-cta_97f542f3">
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7204        </div>
7205        <div class="card-content-container">
7206            
7207            <span class="title title--length-2" data-ref="card:title">Colgate Optic White Pro Series Stain Prevention Hydrogen Peroxide Toothpaste</span>
7208            
7209            
7210                
7211                
7212                
7213                
7214                    <div class="test-bv-prod Colgate Optic White Pro Series"></div>
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7228                                    <span><span class="ps-button-label">Buy Now</span></span>
7229                                </div>
7230                            
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7239                            
7240                        
7241
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7243
7244                        <div class="secondary-cta " tabindex="0" role="button">
7245                            <span>Learn More</span>
7246                        </div>
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7254    </a>
7255
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7260    
7261
7262    <a data-cmp="card" class="card-item card-type--product card-height mobile-card--normal animate-cards track-cta card--vertical" href="https://www.colgate.com/en-us/products/toothpaste/colgate-optic-white-advanced-stain-prevention" aria-label="Colgate® Optic White® Advanced Stain Prevention Toothpaste with 2% Hydrogen Peroxide" data-card-type="card-type--product" data-product-id="61053542" data-target-id="pdp_reviews-cta_7b36ae0">
7263        <div class="card-image-container" data-ref="card:imageContainer">
7264            
7265            <div class="image-wrapper">
7266                <img class="image" src="https://pxmshare.colgatepalmolive.com/PNG_2000/0Kpr8yT6pXy3-Qr2UyIWe.png" alt="Colgate Optic White TP Packshot_Front" loading="lazy"/>
7267            </div>
7268        </div>
7269        <div class="card-content-container">
7270            
7271            <span class="title title--length-2" data-ref="card:title">Colgate<sup class="regmark">®</sup> Optic White<sup class="regmark">®</sup> Advanced Stain Prevention Toothpaste with 2% Hydrogen Peroxide</span>
7272            <div class="description description--length-3">
7273                <p>Powered by HP Complex, our unique formulation of Hydrogen Peroxide, Optic White<sup class="regmark">®</sup> Advanced removes 5 years of deep-set stains for visibly whiter teeth (when brushing twice daily for 2 weeks).</p>
7274            </div>
7275            
7276                
7277                
7278                
7279                
7280                    <div class="test-bv-prod 61053542"></div>
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7311                            <span>Learn More</span>
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7327
7328    <a data-cmp="card" class="card-item card-type--product card-height mobile-card--normal animate-cards track-cta card--vertical" href="https://www.colgate.com/en-us/products/toothpaste/optic-white-advanced-toothpaste-icy-fresh" aria-label="Colgate Optic White Advanced Icy Fresh Toothpaste with 2% Hydrogen Peroxide" data-card-type="card-type--product" data-product-id="MX06934A" data-target-id="pdp_reviews-cta_b1ba2628">
7329        <div class="card-image-container" data-ref="card:imageContainer">
7330            
7331            <div class="image-wrapper">
7332                <img class="image" src="https://pxmshare.colgatepalmolive.com/PNG_2000/5uUj-KHXe-oXCPiDxVU8j.png" alt="Colgate Optic White TP Packshot_Front" loading="lazy"/>
7333            </div>
7334        </div>
7335        <div class="card-content-container">
7336            
7337            <span class="title title--length-2" data-ref="card:title">Colgate Optic White Advanced Icy Fresh Toothpaste with 2% Hydrogen Peroxide</span>
7338            <div class="description description--length-3">
7339                <p>Colgate Optic White Advanced is a whitening toothpaste that deeply whitens your teeth up to four shades*. Optic White toothpaste also contains Colgate’s patented 2% hydrogen peroxide formula. Enamel-safe for daily use, add this Colgate toothpaste to your oral care routine for teeth whitening. Colgate Optic White Advanced whitening toothpaste is a vegan toothpaste that’s also gluten-free and sugar-free. <br />*when brushing twice daily for 6 weeks</p>
7340            </div>
7341            
7342                
7343                
7344                
7345                
7346                    <div class="test-bv-prod Colgate Optic White Advanced"></div>
7347                    <div class="product-review" data-bv-show="inline_rating" data-bv-product-id="Colgate Optic White Advanced" data-bv-redirect-url="https://www.colgate.com/en-us/products/toothpaste/optic-white-advanced-toothpaste-icy-fresh" data-bv-seo="false" data-ref="card:review"></div>
7348                
7349            
7350            <div class="content-footer">
7351                
7352
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7355
7356                        
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7358                            
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7360                                    <span><span class="ps-button-label">Buy Now</span></span>
7361                                </div>
7362                            
7363
7364                            
7365                            
7366
7367                            
7368                            
7369
7370                            
7371                            
7372                        
7373
7374                        
7375
7376                        <div class="secondary-cta " tabindex="0" role="button">
7377                            <span>Learn More</span>
7378                        </div>
7379                    
7380
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7383            </div>
7384            
7385        </div>
7386    </a>
7387
7388                    </div>
7389                
7390                    <div class="swiper-slide">
7391                        
7392    
7393
7394    <a data-cmp="card" class="card-item card-type--product card-height mobile-card--normal animate-cards track-cta card--vertical" href="https://www.colgate.com/en-us
7394/products/toothpaste/ow-renewal" aria-label="Colgate Optic White Renewal Teeth Whitening Toothpaste, High Impact White" data-card-type="card-type--product" data-product-id="MX06818A" data-target-id="pdp_reviews-cta_a23c8c30">
7395        <div class="card-image-container" data-ref="card:imageContainer">
7396            
7397            <div class="image-wrapper">
7398                <img class="image" src="https://pxmshare.colgatepalmolive.com/PNG_2000/sMYXfDgWQzjyI7HbtU2dB.png" alt="Colgate Optic White TP Packshot_Front" loading="lazy"/>
7399            </div>
7400        </div>
7401        <div class="card-content-container">
7402            
7403            <span class="title title--length-2" data-ref="card:title">Colgate Optic White Renewal Teeth Whitening Toothpaste, High Impact White</span>
7404            <div class="description description--length-3">
7405                <p>Welcome a brilliantly white smile with the Colgate Optic White Renewal Teeth Whitening Toothpaste. This whitening fluoride toothpaste removes 15 years of stains* and effectively removes tea, coffee, and wine stains. The patented whitening toothpaste contains 5% hydrogen peroxide to deeply whiten beyond surface stains to help you achieve a white smile.<br />*when brushing twice daily for 2 weeks</p>
7406            </div>
7407            
7408                
7409                
7410                
7411                
7412                    <div class="test-bv-prod Colgate Optic White Renewal"></div>
7413                    <div class="product-review" data-bv-show="inline_rating" data-bv-product-id="Colgate Optic White Renewal" data-bv-redirect-url="https://www.colgate.com/en-us/products/toothpaste/ow-renewal" data-bv-seo="false" data-ref="card:review"></div>
7414                
7415            
7416            <div class="content-footer">
7417                
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7420                    
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7426                                    <span><span class="ps-button-label">Buy Now</span></span>
7427                                </div>
7428                            
7429
7430                            
7431                            
7432
7433                            
7434                            
7435
7436                            
7437                            
7438                        
7439
7440                        
7441
7442                        <div class="secondary-cta " tabindex="0" role="button">
7443                            <span>Learn More</span>
7444                        </div>
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7450            
7451        </div>
7452    </a>
7453
7454                    </div>
7455                
7456                    <div class="swiper-slide">
7457                        
7458    
7459
7460    <a data-cmp="card" class="card-item card-type--product card-height mobile-card--normal animate-cards track-cta card--vertical" href="https://www.colgate.com/en-us/products/toothpaste/colgate-optic-white-stain-fighter-clean-mint-paste-toothpaste" aria-label="Colgate Optic White Stain Fighter Clean Mint Paste Teeth Whitening Toothpaste" data-card-type="card-type--product" data-product-id="61052439" data-target-id="pdp_reviews-cta_57255611">
7461        <div class="card-image-container" data-ref="card:imageContainer">
7462            
7463            <div class="image-wrapper">
7464                <img class="image" src="https://pxmshare.colgatepalmolive.com/PNG_2000/-Qzk-EkkYdsUyVeFxa1tZ.png" alt="Colgate Optic White TP Packshot_Front" loading="lazy"/>
7465            </div>
7466        </div>
7467        <div class="card-content-container">
7468            
7469            <span class="title title--length-2" data-ref="card:title">Colgate Optic White Stain Fighter Clean Mint Paste Teeth Whitening Toothpaste</span>
7470            <div class="description description--length-3">
7471                <p>Colgate Optic White Stain Fighter Clean Mint Paste Toothpaste removes 1 year of stains* while freshening breath with its mint flavor.</p><br />
7471<p>*when brushing twice daily for 3 weeks</p>
7472            </div>
7473            
7474                
7475                
7476                
7477                
7478                    <div class="test-bv-prod 61052439"></div>
7479                    <div class="product-review" data-bv-show="inline_rating" data-bv-product-id="61052439" data-bv-redirect-url="https://www.colgate.com/en-us/products/toothpaste/colgate-optic-white-stain-fighter-clean-mint-paste-toothpaste" data-bv-seo="false" data-ref="card:review"></div>
7480                
7481            
7482            <div class="content-footer">
7483                
7484
7485                <div class="cta-area" data-ref="card:ctaArea">
7486                    
7487
7488                        
7489                            
7490                            
7491                                <div class="primary-cta swn-tag-wtb-btn" role="button" tabindex="0" href="javascript:void(0)" data-eans="827854025429" data-mm-wtbid="__wtb_id_not_configured_properly__">
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7493                                </div>
7494                            
7495
7496                            
7497                            
7498
7499                            
7500                            
7501
7502                            
7503                            
7504                        
7505
7506                        
7507
7508                        <div class="secondary-cta " tabindex="0" role="button">
7509                            <span>Learn More</span>
7510                        </div>
7511                    
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7518    </a>
7519
7520                    </div>
7521                
7522                    <div class="swiper-slide">
7523                        
7524    
7525
7526    <a data-cmp="card" class="card-item card-type--product card-height mobile-card--normal animate-cards track-cta card--vertical" href="https://www.colgate.com/en-us/products/toothpaste/colgate-optic-white-charcoal-toothpaste" aria-label="Colgate® Optic White® with Charcoal Teeth Whitening Toothpaste" data-card-type="card-type--product" data-product-id="61052427" data-target-id="pdp_reviews-cta_db9b1048">
7527        <div class="card-image-container" data-ref="card:imageContainer">
7528            
7529            <div class="image-wrapper">
7530                <img class="image" src="https://pxmshare.colgatepalmolive.com/PNG_2000/Rs7GNcX5LgpcN9E9XN7z2.png" alt="Colgate Optic White TP Packshot_Front" loading="lazy"/>
7531            </div>
7532        </div>
7533        <div class="card-content-container">
7534            
7535            <span class="title title--length-2" data-ref="card:title">Colgate<sup class="regmark">®</sup> Optic White<sup class="regmark">®</sup> with Charcoal Teeth Whitening Toothpaste</span>
7536            <div class="description description--length-3">
7537                <p>Colgate Optic White with Charcoal Toothpaste removes 1 year of stains* while freshening breath with its cool mint flavor.</p><br />
7537<p> </p><br /><p>*when brushing twice daily for 3 weeks</p>
7538            </div>
7539            
7540                
7541                
7542                
7543                
7544                    <div class="test-bv-prod 61052427"></div>
7545                    <div class="product-review" data-bv-show="inline_rating" data-bv-product-id="61052427" data-bv-redirect-url="https://www.colgate.com/en-us/products/toothpaste/colgate-optic-white-charcoal-toothpaste" data-bv-seo="false" data-ref="card:review"></div>
7546                
7547            
7548            <div class="content-footer">
7549                
7550
7551                <div class="cta-area" data-ref="card:ctaArea">
7552                    
7553
7554                        
7555                            
7556                            
7557                                <div class="primary-cta swn-tag-wtb-btn" role="button" tabindex="0" href="javascript:void(0)" data-eans="827854025382" data-mm-wtbid="__wtb_id_not_configured_properly__">
7558                                    <span><span class="ps-button-label">Buy Now</span></span>
7559                                </div>
7560                            
7561
7562                            
7563                            
7564
7565                            
7566                            
7567
7568                            
7569                            
7570                        
7571
7572                        
7573
7574                        <div class="secondary-cta " tabindex="0" role="button">
7575                            <span>Learn More</span>
7576                        </div>
7577                    
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7584    </a>
7585
7586                    </div>
7587                
7588                    <div class="swiper-slide">
7589                        
7590    
7591
7592    <a data-cmp="card" class="card-item card-type--product card-height mobile-card--normal animate-cards track-cta card--vertical" href="https://www.colgate.com/en-us/products/toothpaste/colgate-optic-white-stain-fighter-fresh-mint-gel-toothpaste" aria-label="Colgate Optic White Stain Fighter Fresh Mint Teeth Whitening Toothpaste Gel" data-card-type="card-type--product" data-product-id="61052426" data-target-id="pdp_reviews-cta_b65353db">
7593        <div class="card-image-container" data-ref="card:imageContainer">
7594            
7595            <div class="image-wrapper">
7596                <img class="image" src="https://pxmshare.colgatepalmolive.com/PNG_2000/s5kwESfA7-_jsT3o71sYu.png" alt="Colgate Optic White TP Packshot_Front" loading="lazy"/>
7597            </div>
7598        </div>
7599        <div class="card-content-container">
7600            
7601            <span class="title title--length-2" data-ref="card:title">Colgate Optic White Stain Fighter Fresh Mint Teeth Whitening Toothpaste Gel</span>
7602            <div class="description description--length-3">
7603                <p>Colgate Optic White Stain Fighter Fresh Mint Toothpaste Gel removes 1 year of stains* while freshening breath with its mint flavor.<br /> *when brushing twice daily for 3 weeks </p>
7604            </div>
7605            
7606                
7607                
7608                
7609                
7610                    <div class="test-bv-prod 61052426"></div>
7611                    <div class="product-review" data-bv-show="inline_rating" data-bv-product-id="61052426" data-bv-redirect-url="https://www.colgate.com/en-us/products/toothpaste/colgate-optic-white-stain-fighter-fresh-mint-gel-toothpaste" data-bv-seo="false" data-ref="card:review"></div>
7612                
7613            
7614            <div class="content-footer">
7615                
7616
7617                <div class="cta-area" data-ref="card:ctaArea">
7618                    
7619
7620                        
7621                            
7622                            
7623                                <div class="primary-cta swn-tag-wtb-btn" role="button" tabindex="0" href="javascript:void(0)" data-eans="827854025375" data-mm-wtbid="__wtb_id_not_configured_properly__">
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7625                                </div>
7626                            
7627
7628                            
7629                            
7630
7631                            
7632                            
7633
7634                            
7635                            
7636                        
7637
7638                        
7639
7640                        <div class="secondary-cta " tabindex="0" role="button">
7641                            <span>Learn More</span>
7642                        </div>
7643                    
7644
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7647            </div>
7648            
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7650    </a>
7651
7652                    </div>
7653                
7654                    <div class="swiper-slide">
7655                        
7656    
7657
7658    <a data-cmp="card" class="card-item card-type--product card-height mobile-card--normal animate-cards track-cta card--vertical" href="https://www.colgate.com/en-us/products/toothpaste/colgate-optic-white-purple-toothpaste" aria-label="Colgate® Optic White® Purple Teeth Whitening Toothpaste" data-card-type="card-type--product" data-product-id="61052438" data-target-id="pdp_reviews-cta_5a410a59">
7659        <div class="card-image-container" data-ref="card:imageContainer">
7660            
7661            <div class="image-wrapper">
7662                <img class="image" src="https://pxmshare.colgatepalmolive.com/PNG_2000/uahONuSc53Gf6FwmTbWov.png" alt="Colgate Optic White TP Packshot_Front" loading="lazy"/>
7663            </div>
7664        </div>
7665        <div class="card-content-container">
7666            
7667            <span class="title title--length-2" data-ref="card:title">Colgate<sup class="regmark">®</sup> Optic White<sup class="regmark">®</sup> Purple Teeth Whitening Toothpaste</span>
7668            <div class="description description--length-3">
7669                <p>Colgate® Optic White® Purple Toothpaste removes 1 year of stains* while freshening breath with its mint flavor.</p><br />
7669<p> </p><br /><p>*when brushing twice daily for 3 weeks</p>
7670            </div>
7671            
7672                
7673                
7674                
7675                
7676                    <div class="test-bv-prod 61052438"></div>
7677                    <div class="product-review" data-bv-show="inline_rating" data-bv-product-id="61052438" data-bv-redirect-url="https://www.colgate.com/en-us/products/toothpaste/colgate-optic-white-purple-toothpaste" data-bv-seo="false" data-ref="card:review"></div>
7678                
7679            
7680            <div class="content-footer">
7681                
7682
7683                <div class="cta-area" data-ref="card:ctaArea">
7684                    
7685
7686                        
7687                            
7688                            
7689                                <div class="primary-cta swn-tag-wtb-btn" role="button" tabindex="0" href="javascript:void(0)" data-eans="827854025412" data-mm-wtbid="__wtb_id_not_configured_properly__">
7690                                    <span><span class="ps-button-label">Buy Now</span></span>
7691                                </div>
7692                            
7693
7694                            
7695                            
7696
7697                            
7698                            
7699
7700                            
7701                            
7702                        
7703
7704                        
7705
7706                        <div class="secondary-cta " tabindex="0" role="button">
7707                            <span>Learn More</span>
7708                        </div>
7709                    
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7716    </a>
7717
7718                    </div>
7719                
7720                    <div class="swiper-slide">
7721                        
7722    
7723
7724    <a data-cmp="card" class="card-item card-type--product card-height mobile-card--normal animate-cards track-cta card--vertical" href="https://www.colgate.com/en-us/products/toothpaste/colgate-optic-white-stain-fighter-with-baking-soda-toothpaste" aria-label="Colgate® Optic White® Stain Fighter with Baking Soda Toothpaste, Stain Removal Toothpaste" data-card-type="card-type--product" data-product-id="61052658" data-target-id="pdp_reviews-cta_a8d54f4">
7725        <div class="card-image-container" data-ref="card:imageContainer">
7726            
7727            <div class="image-wrapper">
7728                <img class="image" src="https://pxmshare.colgatepalmolive.com/PNG_2000/31oNL-wFRXz9jiDWwtmIs.png" alt="Colgate Optic White TP Packshot_Front" loading="lazy"/>
7729            </div>
7730        </div>
7731        <div class="card-content-container">
7732            
7733            <span class="title title--length-2" data-ref="card:title">Colgate<sup class="regmark">®</sup> Optic White<sup class="regmark">®</sup> Stain Fighter with Baking Soda Toothpaste, Stain Removal Toothpaste</span>
7734            <div class="description description--length-3">
7735                <p>Colgate® Optic White® Stain Fighter with Baking Soda Toothpaste removes 1 year of stains* while freshening breath with its mint flavor.</p><br />
7735<p>*when brushing twice daily for 3 weeks</p>
7736            </div>
7737            
7738                
7739                
7740                
7741                
7742                    <div class="test-bv-prod 61052658"></div>
7743                    <div class="product-review" data-bv-show="inline_rating" data-bv-product-id="61052658" data-bv-redirect-url="https://www.colgate.com/en-us/products/toothpaste/colgate-optic-white-stain-fighter-with-baking-soda-toothpaste" data-bv-seo="false" data-ref="card:review"></div>
7744                
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7747                
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7749                <div class="cta-area" data-ref="card:ctaArea">
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7751
7752                        
7753                            
7754                            
7755                                <div class="primary-cta swn-tag-wtb-btn" role="button" tabindex="0" href="javascript:void(0)" data-eans="827854025610" data-mm-wtbid="__wtb_id_not_configured_properly__">
7756                                    <span><span class="ps-button-label">Buy Now</span></span>
7757                                </div>
7758                            
7759
7760                            
7761                            
7762
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7766                            
7767                            
7768                        
7769
7770                        
7771
7772                        <div class="secondary-cta " tabindex="0" role="button">
7773                            <span>Learn More</span>
7774                        </div>
7775                    
7776
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7780            
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7783
7784                    </div>
7785                
7786                    <div class="swiper-slide">
7787                        
7788    
7789
7790    <a data-cmp="card" class="card-item card-type--product card-height mobile-card--normal animate-cards track-cta card--vertical" href="https://www.colgate.com/en-us/products/toothpaste/colgate-optic-white-sensitivity-relief-toothpaste" aria-label="Colgate® Optic White® Sensitivity Relief Teeth Whitening Toothpaste" data-card-type="card-type--product" data-product-id="61052701" data-target-id="pdp_reviews-cta_23f81036">
7791        <div class="card-image-container" data-ref="card:imageContainer">
7792            
7793            <div class="image-wrapper">
7794                <img class="image" src="https://pxmshare.colgatepalmolive.com/PNG_2000/bEQbrNGXCVuujSh57QkP1.png" alt="Colgate Optic White TP Packshot_Front" loading="lazy"/>
7795            </div>
7796        </div>
7797        <div class="card-content-container">
7798            
7799            <span class="title title--length-2" data-ref="card:title">Colgate<sup class="regmark">®</sup> Optic White<sup class="regmark">®</sup> Sensitivity Relief Teeth Whitening Toothpaste</span>
7800            <div class="description description--length-3">
7801                <p>With micropolishers, this whitening toothpaste for sensitive teeth safely removes surface stains. Sensitivity Relief has a soothing mint flavor and is enamel safe for daily use.</p>
7802            </div>
7803            
7804                
7805                
7806                
7807                
7808                    <div class="test-bv-prod 61052701"></div>
7809                    <div class="product-review" data-bv-show="inline_rating" data-bv-product-id="61052701" data-bv-redirect-url="https://www.colgate.com/en-us/products/toothpaste/colgate-optic-white-sensitivity-relief-toothpaste" data-bv-seo="false" data-ref="card:review"></div>
7810                
7811            
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7813                
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7815                <div class="cta-area" data-ref="card:ctaArea">
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7820                            
7821                                <div class="primary-cta swn-tag-wtb-btn" role="button" tabindex="0" href="javascript:void(0)" data-eans="827854025665" data-mm-wtbid="__wtb_id_not_configured_properly__">
7822                                    <span><span class="ps-button-label">Buy Now</span></span>
7823                                </div>
7824                            
7825
7826                            
7827                            
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7832                            
7833                            
7834                        
7835
7836                        
7837
7838                        <div class="secondary-cta " tabindex="0" role="button">
7839                            <span>Learn More</span>
7840                        </div>
7841                    
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7846            
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7848    </a>
7849
7850                    </div>
7851                
7852                    <div class="swiper-slide">
7853                        
7854    
7855
7856    <a data-cmp="card" class="card-item card-type--product card-height mobile-card--normal animate-cards track-cta card--vertical" href="https://www.colgate.com/en-us/products/toothpaste/colgate-optic-white-advanced-enamel-strength" aria-label="Colgate Optic White Advanced Enamel Strength Toothpaste with 2% Hydrogen Peroxide" data-card-type="card-type--product" data-product-id="61053512" data-target-id="pdp_reviews-cta_ec1b1fca">
7857        <div class="card-image-container" data-ref="card:imageContainer">
7858            
7859            <div class="image-wrapper">
7860                <img class="image" src="https://pxmshare.colgatepalmolive.com/PNG_2000/SFpeDta_y5Tv-cszgVCz6.png" alt="Colgate Optic White TP Packshot_Front" loading="lazy"/>
7861            </div>
7862        </div>
7863        <div class="card-content-container">
7864            
7865            <span class="title title--length-2" data-ref="card:title">Colgate Optic White Advanced Enamel Strength Toothpaste with 2% Hydrogen Peroxide</span>
7866            <div class="description description--length-3">
7867                <p>Powered by HP Complex, our unique formulation of Hydrogen Peroxide, Optic White Advanced removes 5 years of deep-set stains for visibly whiter teeth (when brushing twice daily for 2 weeks).</p>
7868            </div>
7869            
7870                
7871                
7872                
7873                
7874                    <div class="test-bv-prod 61053512"></div>
7875                    <div class="product-review" data-bv-show="inline_rating" data-bv-product-id="61053512" data-bv-redirect-url="https://www.colgate.com/en-us/products/toothpaste/colgate-optic-white-advanced-enamel-strength" data-bv-seo="false" data-ref="card:review"></div>
7876                
7877            
7878            <div class="content-footer">
7879                
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7883
7884                        
7885                            
7886                            
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7888                                    <span><span class="ps-button-label">Buy Now</span></span>
7889                                </div>
7890                            
7891
7892                            
7893                            
7894
7895                            
7896                            
7897
7898                            
7899                            
7900                        
7901
7902                        
7903
7904                        <div class="secondary-cta " tabindex="0" role="button">
7905                            <span>Learn More</span>
7906                        </div>
7907                    
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7911            </div>
7912            
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7914    </a>
7915
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7934    <div class="button base responsivegrid aem-GridColumn aem-GridColumn--default--12">
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7937    
7938
7939    <a class="style-as-link style-as-primary cta" data-ref="button-anchor" href="/en-us/products?category=toothpaste&brand=colgate-optic-white">
7940        
7941        
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7951            <span class="button-text ps-button-label">View All Products</span>
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7964</div>
7965    </div>
7966</div>
7967
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7969</div>
7970<div id="tabs-d8f3694643-item-2658d603a4-tabpanel" role="tabpanel" aria-labelledby="tabs-d8f3694643-item-2658d603a4-tab" tabindex="0" class="cmp-tabs__tabpanel" data-cmp-hook-tabs="tabpanel" data-cmp-data-layer="{&#34;tabs-d8f3694643-item-2658d603a4&#34;:{&#34;@type&#34;:&#34;colpal-platform/components/tabs/item&#34;,&#34;repo:modifyDate&#34;:&#34;2024-12-23T15:40:23Z&#34;,&#34;dc:title&#34;:&#34;Mouthwash&#34;}}"><div class="relatedContentContainer base responsivegrid">
7971    
7972
7973
7974<div data-cmp="relatedContentContainer" id="pdp_reviews" data-target-id="pdp_reviews" class="related-content-container-home container-card-type--product container-margin-medium add-gutter card-height card--vertical" style="--background-image-mobile: url(''); --background-image-desktop: url('')" data-result-limit="12">
7975    <div class="title-section">
7976        
7977        
7978        
7979            
7980        
7981        
7982        <div class="responsivegrid cta-area">
7983
7984
7985<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
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7989</div>
7990</div>
7991
7992    </div>
7993
7994    <div class="content-section">
7995        
7996
7997        
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7998de-count="0" data-mobile-card-size="mobile-card--normal" data-slides-per-view-mobile="1.5" data-slides-per-view-tablet="1" data-slides-per-view-desktop="4" data-slides-per-group-desktop="4" data-slides-per-group-mobile="1">
7999                
8000                
8001                
8002            </div>
8003
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8005                
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8013
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8015<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
8016    
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8018
8019<div id="optic-white-button-8a8d8843" class="button-home no-drawer" data-cmp="button" data-target-id="optic-white-button-8a8d8843">
8020    
8021
8022    <a class="style-as-link style-as-primary cta" data-ref="button-anchor" href="/en-us/products?category=mouthwash&brand=colgate-optic-white">
8023        
8024        
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8030        
8031        
8032        
8033            
8034            <span class="button-text ps-button-label">View All Products</span>
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8047</div>
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8049</div>
8050
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8052</div>
8053<div id="tabs-d8f3694643-item-e152d5ea5f-tabpanel" role="tabpanel" aria-labelledby="tabs-d8f3694643-item-e152d5ea5f-tab" tabindex="0" class="cmp-tabs__tabpanel" data-cmp-hook-tabs="tabpanel" data-cmp-data-layer="{&#34;tabs-d8f3694643-item-e152d5ea5f&#34;:{&#34;@type&#34;:&#34;colpal-platform/components/tabs/item&#34;,&#34;repo:modifyDate&#34;:&#34;2024-12-23T15:40:49Z&#34;,&#34;dc:title&#34;:&#34;Toothbrush&#34;}}"><div class="relatedContentContainer base responsivegrid">
8054    
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8056
8057<div data-cmp="relatedContentContainer" id="pdp_reviews" data-target-id="pdp_reviews" class="related-content-container-home container-card-type--product container-margin-medium add-gutter card-height card--vertical" style="--background-image-mobile: url(''); --background-image-desktop: url('')" data-result-limit="12">
8058    <div class="title-section">
8059        
8060        
8061        
8062            
8063        
8064        
8065        <div class="responsivegrid cta-area">
8066
8067
8068<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
8069    
8070    
8071    
8072</div>
8073</div>
8074
8075    </div>
8076
8077    <div class="content-section">
8078        
8079
8080        
8081            <div class="card-holder swiper   card-holder-align--left" data-ref="relatedContentContainer:swiper" data-slide-count="7" data-mobile-card-size="mobile-card--normal" data-slides-per-view-mobile="1.5" data-slides-per-view-tablet="1" data-slides-per-view-desktop="4" data-slides-per-group-desktop="4" data-slides-per-group-mobile="1">
8082                
8083                <div class="swiper-wrapper">
8084                    <div class="swiper-slide">
8085                        
8086    
8087
8088    <div data-cmp="card" class="card-item card-type--product card-height mobile-card--normal animate-cards  card--vertical" data-card-type="card-type--product" data-product-id="61056158" data-target-id="pdp_reviews-cta_0">
8089        <div class="card-image-container" data-ref="card:imageContainer">
8090            
8091            <div class="image-wrapper">
8092                <img class="image" src="https://pxmshare.colgatepalmolive.com/PNG_2000/U2t_M3KNGwSxgztk2dwSO.png" alt="Colgate 360 ASB BTB Packshot_Front" loading="lazy"/>
8093            </div>
8094        </div>
8095        <div class="card-content-container">
8096            
8097            <span class="title title--length-2" data-ref="card:title">Colgate Optic White Replacement Toothbrush Heads Pack, Black, 2 Count</span>
8098            <div class="description description--length-3">
8099                <p>The Colgate Optic White Replacement Toothbrush Heads Pack includes two replacement brush heads so you always have extra power toothbrush replacement heads available for your Colgate Battery Powered Toothbrush. </p>
8100            </div>
8101            
8102                
8103                
8104                
8105                
8106                    <div class="test-bv-prod 61056158"></div>
8107                    <div class="product-review" data-bv-show="inline_rating" data-bv-product-id="61056158" data-bv-redirect-url="https://www.colgate.com/en-us
8107/products/toothbrush/colgate-optic-white-replacement-toothbrush-head#pdp_reviews" data-bv-seo="false" data-ref="card:review"></div>
8108                
8109            
8110            <div class="content-footer">
8111                
8112
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8114                    
8115
8116                        
8117                            
8118                            
8119                                <a class="primary-cta swn-tag-wtb-btn" role="button" tabindex="0" href="javascript:void(0)" data-ref="card:linkBuyNow" data-eans="827854029380" data-mm-wtbid="__wtb_id_not_configured_properly__">
8120                                    <span><span class="ps-button-label">Buy Now</span></span>
8121                                </a>
8122                            
8123
8124                            
8125                            
8126
8127                            
8128                            
8129
8130                            
8131                            
8132                        
8133
8134                        
8135
8136                        <a class="secondary-cta track-cta" href="https://www.colgate.com/en-us/products/toothbrush/colgate-optic-white-replacement-toothbrush-head?product_overview">
8137                            <span>Learn More</span>
8138                        </a>
8139                    
8140
8141                    
8142                </div>
8143            </div>
8144            
8145        </div>
8146    </div>
8147
8148                    </div>
8149                
8150                    <div class="swiper-slide">
8151                        
8152    
8153
8154    <div data-cmp="card" class="card-item card-type--product card-height mobile-card--normal animate-cards  card--vertical" data-card-type="card-type--product" data-product-id="61052092" data-target-id="pdp_reviews-cta_0">
8155        <div class="card-image-container" data-ref="card:imageContainer">
8156            
8157            <div class="image-wrapper">
8158                <img class="image" src="https://pxmshare.colgatepalmolive.com/PNG_2000/hiEL-pouO4--53k-X0MRU.png" alt="Colgate Optic White Man TB Packshot_Front" loading="lazy"/>
8159            </div>
8160        </div>
8161        <div class="card-content-container">
8162            
8163            <span class="title title--length-2" data-ref="card:title">Colgate<sup class="regmark">®</sup> Optic White<sup class="regmark">®</sup> Soft Charcoal Toothbrush</span>
8164            <div class="description description--length-3">
8165                <p>Discover a bright, clean smile with the Colgate<sup class="regmark">®</sup> Optic White<sup class="regmark">®</sup> Soft Charcoal Toothbrush. Specially designed to both clean and whiten, this soft bristled whitening toothbrush helps you achieve a radiant look by polishing away surface stains.</p>
8166            </div>
8167            
8168                
8169                
8170                
8171                
8172                    <div class="test-bv-prod 61052092"></div>
8173                    <div class="product-review" data-bv-show="inline_rating" data-bv-product-id="61052092" data-bv-redirect-url="https://www.colgate.com/en-us/products/toothbrush/optic-white-charcoal-soft#pdp_reviews" data-bv-seo="false" data-ref="card:review"></div>
8174                
8175            
8176            <div class="content-footer">
8177                
8178
8179                <div class="cta-area" data-ref="card:ctaArea">
8180                    
8181
8182                        
8183                            
8184                            
8185                                <a class="primary-cta swn-tag-wtb-btn" role="button" tabindex="0" href="javascript:void(0)" data-ref="card:linkBuyNow" data-eans="827854024699" data-mm-wtbid="__wtb_id_not_configured_properly__">
8186                                    <span><span class="ps-button-label">Buy Now</span></span>
8187                                </a>
8188                            
8189
8190                            
8191                            
8192
8193                            
8194                            
8195
8196                            
8197                            
8198                        
8199
8200                        
8201
8202                        <a class="secondary-cta track-cta" href="https://www.colgate.com/en-us/products/toothbrush/optic-w
8202hite-charcoal-soft?product_overview">
8203                            <span>Learn More</span>
8204                        </a>
8205                    
8206
8207                    
8208                </div>
8209            </div>
8210            
8211        </div>
8212    </div>
8213
8214                    </div>
8215                
8216                    <div class="swiper-slide">
8217                        
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8221        <div class="card-image-container" data-ref="card:imageContainer">
8222            
8223            <div class="image-wrapper">
8224                <img class="image" src="https://pxmshare.colgatepalmolive.com/PNG_2000/yeqP99vzvqCxYvkBgmWvF.png" alt="Colgate Optic White Man TB Packshot_Front" loading="lazy"/>
8225            </div>
8226        </div>
8227        <div class="card-content-container">
8228            
8229            <span class="title title--length-2" data-ref="card:title">Colgate<sup class="regmark">®</sup> Optic White<sup class="regmark">®</sup> Soft Charcoal Toothbrush</span>
8230            <div class="description description--length-3">
8231                <p>Discover a bright, clean smile with the Colgate<sup class="regmark">®</sup> Optic White<sup class="regmark">®</sup> Soft Charcoal Toothbrush Pack. Specially designed to both clean and whiten, this soft bristled whitening toothbrush pack helps you achieve a radiant look by polishing away surface stains.</p>
8232            </div>
8233            
8234                
8235                
8236                
8237                
8238                    <div class="test-bv-prod 61052094"></div>
8239                    <div class="product-review" data-bv-show="inline_rating" data-bv-product-id="61052094" data-bv-redirect-url="https://www.colgate.com/en-us/products/toothbrush/optic-white-charcoal-soft-2pack#pdp_reviews" data-bv-seo="false" data-ref="card:review"></div>
8240                
8241            
8242            <div class="content-footer">
8243                
8244
8245                <div class="cta-area" data-ref="card:ctaArea">
8246                    
8247
8248                        
8249                            
8250                            
8251                                <a class="primary-cta swn-tag-wtb-btn" role="button" tabindex="0" href="javascript:void(0)" data-ref="card:linkBuyNow" data-eans="827854024705" data-mm-wtbid="__wtb_id_not_configured_properly__">
8252                                    <span><span class="ps-button-label">Buy Now</span></span>
8253                                </a>
8254                            
8255
8256                            
8257                            
8258
8259                            
8260                            
8261
8262                            
8263                            
8264                        
8265
8266                        
8267
8268                        <a class="secondary-cta track-cta" href="https://www.colgate.com/en-us/products/toothbrush/optic-white-charcoal-soft-2pack?product_overview">
8269                            <span>Learn More</span>
8270                        </a>
8271                    
8272
8273                    
8274                </div>
8275            </div>
8276            
8277        </div>
8278    </div>
8279
8280                    </div>
8281                
8282                    <div class="swiper-slide">
8283                        
8284    
8285
8286    <div data-cmp="card" class="card-item card-type--product card-height mobile-card--normal animate-cards  card--vertical" data-card-type="card-type--product" data-product-id="61052091" data-target-id="pdp_reviews-cta_0">
8287        <div class="card-image-container" data-ref="card:imageContainer">
8288            
8289            <div class="image-wrapper">
8290                <img class="image" src="https://pxmshare.colgatepalmolive.com/PNG_2000/3Vp6MtpfP3MUO691EjFSj.png" alt="Colgate Optic White Man TB Packshot_Front" loading="lazy"/>
8291            </div>
8292        </div>
8293        <div class="card-content-container">
8294            
8295            <span class="title title--length-2" data-ref="card:title">Colgate Optic White Soft Toothbrush for Adults</span>
8296            <div class="description description--length-3">
8297                <p>Discover a bright, clean smile with the Colgate Optic White Soft Toothbrush for Adults. Specially designed to clean and whiten, this soft bristled whitening toothbrush helps you achieve a radiant look by polishing away surface stains. Plus, the striking toothbrush design will add a stylish touch to your bathroom counter to help elevate your daily oral care routine.</p>
8298            </div>
8299            
8300                
8301                
8302                
8303                
8304                    <div class="test-bv-prod 61052091"></div>
8305                    <div class="product-review" data-bv-show="inline_rating" data-bv-product-id="61052091" data-bv-redirect-url="https://www.colgate.com/en-us/products/toothbrush/optic-white-toothbrush-soft-2pack#pdp_reviews" data-bv-seo="false" data-ref="card:review"></div>
8306                
8307            
8308            <div class="content-footer">
8309                
8310
8311                <div class="cta-area" data-ref="card:ctaArea">
8312                    
8313
8314                        
8315                            
8316                            
8317                                <a class="primary-cta swn-tag-wtb-btn" role="button" tabindex="0" href="javascript:void(0)" data-ref="card:linkBuyNow" data-eans="827854024682" data-mm-wtbid="__wtb_id_not_configured_properly__">
8318                                    <span><span class="ps-button-label">Buy Now</span></span>
8319                                </a>
8320                            
8321
8322                            
8323                            
8324
8325                            
8326                            
8327
8328                            
8329                            
8330                        
8331
8332                        
8333
8334                        <a class="secondary-cta track-cta" href="https://www.colgate.com/en-us/products/toothbrush/optic-white-toothbrush-soft-2pack?product_overview">
8335                            <span>Learn More</span>
8336                        </a>
8337                    
8338
8339                    
8340                </div>
8341            </div>
8342            
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8344    </div>
8345
8346                    </div>
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8348                    <div class="swiper-slide">
8349                        
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8353        <div class="card-image-container" data-ref="card:imageContainer">
8354            
8355            <div class="image-wrapper">
8356                <img class="image" src="https://pxmshare.colgatepalmolive.com/JPEG_1500/n5OOt5zE_IIQCHFDMm0TH.jpg" alt="Colgate 360 Man TB Packshot_Front" loading="lazy"/>
8357            </div>
8358        </div>
8359        <div class="card-content-container">
8360            
8361            <span class="title title--length-2" data-ref="card:title">Colgate Replaceable Head Toothbrush Starter Kit, Optic White, </span>
8362            <div class="description description--length-3">
8363                <p>Colgate Optic White Replaceable Head Toothbrush Starter Kit, 2 Brush Heads</p>
8364            </div>
8365            
8366                
8367                
8368                
8369                
8370                    <div class="test-bv-prod 61028022"></div>
8371                    <div class="product-review" data-bv-show="inline_rating" data-bv-product-id="61028022" data-bv-redirect-url="https://www.colgate.com/en-us/products/toothbrush/replheadow#pdp_reviews" data-bv-seo="false" data-ref="card:review"></div>
8372                
8373            
8374            <div class="content-footer">
8375                
8376
8377                <div class="cta-area" data-ref="card:ctaArea">
8378                    
8379
8380                        
8381                            
8382                            
8383                                <a class="primary-cta swn-tag-wtb-btn" role="button" tabindex="0" href="javascript:void(0)" data-ref="card:linkBuyNow" data-eans="827854004875" data-mm-wtbid="__wtb_id_not_configured_properly__">
8384                                    <span><span class="ps-button-label">Buy Now</span></span>
8385                                </a>
8386                            
8387
8388                            
8389                            
8390
8391                            
8392                            
8393
8394                            
8395                            
8396                        
8397
8398                        
8399
8400                        <a class="secondary-cta track-cta" href="https://www.colgate.com/en-us/products/toothbrush/replheadow?product_overview">
8401                            <span>Learn More</span>
8402                        </a>
8403                    
8404
8405                    
8406                </div>
8407            </div>
8408            
8409        </div>
8410    </div>
8411
8412                    </div>
8413                
8414                    <div class="swiper-slide">
8415                        
8416    
8417
8418    <div data-cmp="card" class="card-item card-type--product card-height mobile-card--normal animate-cards  card--vertical" data-card-type="card-type--product" data-product-id="61051327" data-target-id="pdp_reviews-cta_0">
8419        <div class="card-image-container" data-ref="card:imageContainer">
8420            
8421            <div class="image-wrapper">
8422                <img class="image" src="https://pxmshare.colgatepalmolive.com/PNG_2000/Us_FYs3NZtS3aZve9RwDk.png" alt="Colgate 360 ASB BTB Packshot_Front" loading="lazy"/>
8423            </div>
8424        </div>
8425        <div class="card-content-container">
8426            
8427            <span class="title title--length-2" data-ref="card:title">Colgate<sup class="regmark">®</sup> Optic White<sup class="regmark">®</sup> White Adult Sonic Battery Toothbrush, Soft</span>
8428            <div class="description description--length-3">
8429                <p>Experience the power of brightness at your fingertips* with the Colgate<sup class="regmark">®</sup> Optic White<sup class="regmark">®</sup> Adult Battery Toothbrush.</p>
8430            </div>
8431            
8432                
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8434                
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8436                    <div class="test-bv-prod 61051327"></div>
8437                    <div class="product-review" data-bv-show="inline_rating" data-bv-product-id="61051327" data-bv-redirect-url="https://www.colgate.com/en-us/products/toothbrush/colgate-optic-white-powered-toothbrush#pdp_reviews" data-bv-seo="false" data-ref="card:review"></div>
8438                
8439            
8440            <div class="content-footer">
8441                
8442
8443                <div class="cta-area" data-ref="card:ctaArea">
8444                    
8445
8446                        
8447                            
8448                            
8449                                <a class="primary-cta swn-tag-wtb-btn" role="button" tabindex="0" href="javascript:void(0)" data-ref="card:linkBuyNow" data-eans="827854024224" data-mm-wtbid="__wtb_id_not_configured_properly__">
8450                                    <span><span class="ps-button-label">Buy Now</span></span>
8451                                </a>
8452                            
8453
8454                            
8455                            
8456
8457                            
8458                            
8459
8460                            
8461                            
8462                        
8463
8464                        
8465
8466                        <a class="secondary-cta track-cta" href="https://www.colgate.com/en-us/products/toothbrush/colgate-optic-white-powered-toothbrush?product_overview">
8467                            <span>Learn More</span>
8468                        </a>
8469                    
8470
8471                    
8472                </div>
8473            </div>
8474            
8475        </div>
8476    </div>
8477
8478                    </div>
8479                
8480                    <div class="swiper-slide">
8481                        
8482    
8483
8484    <div data-cmp="card" class="card-item card-type--product card-height mobile-card--normal animate-cards  card--vertical" data-card-type="card-type--product" data-product-id="61019673" data-target-id="pdp_reviews-cta_0">
8485        <div class="card-image-container" data-ref="card:imageContainer">
8486            
8487            <div class="image-wrapper">
8488                <img class="image" src="https://pxmshare.colgatepalmolive.com/PNG_2000/EzKfEg2ABUZp2qkN9koXE.png" alt="Colgate Adv BTB Packshot_Front" loading="lazy"/>
8489            </div>
8490        </div>
8491        <div class="card-content-container">
8492            
8493            <span class="title title--length-2" data-ref="card:title">Colgate Optic White Pro Series Sonic Battery Powered Toothbrush, Black<br /></span>
8494            <div class="description description--length-3">
8495                <p>Introducing the Colgate Optic White Pro Series Battery Toothbrush. </p>
8496            </div>
8497            
8498                
8499                
8500                
8501                
8502                    <div class="test-bv-prod 61019673"></div>
8503                    <div class="product-review" data-bv-show="inline_rating" data-bv-product-id="61019673" data-bv-redirect-url="https://www.colgate.com/en-us/products/toothbrush/optic-white-pro-series-power-black#pdp_reviews" data-bv-seo="false" data-ref="card:review"></div>
8504                
8505            
8506            <div class="content-footer">
8507                
8508
8509                <div class="cta-area" data-ref="card:ctaArea">
8510                    
8511
8512                        
8513                            
8514                            
8515                                <a class="primary-cta swn-tag-wtb-btn" role="button" tabindex="0" href="javascript:void(0)" data-ref="card:linkBuyNow" data-eans="827854000181" data-mm-wtbid="__wtb_id_not_configured_properly__">
8516                                    <span><span class="ps-button-label">Buy Now</span></span>
8517                                </a>
8518                            
8519
8520                            
8521                            
8522
8523                            
8524                            
8525
8526                            
8527                            
8528                        
8529
8530                        
8531
8532                        <a class="secondary-cta track-cta" href="https://www.colgate.com/en-us/products/toothbrush/optic-white-pro-series-power-black?product_overview">
8533                            <span>Learn More</span>
8534                        </a>
8535                    
8536
8537                    
8538                </div>
8539            </div>
8540            
8541        </div>
8542    </div>
8543
8544                    </div>
8545                </div>
8546                
8547            </div>
8548
8549            <div class="swiper-pagination-wrapper ">
8550                
8551                <div class="swiper-pagination" data-ref="relatedContentContainer:swiperPagination">
8552                </div>
8553                
8554            </div>
8555        
8556
8557        <div class="content-section-button-zone">
8558
8559
8560<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
8561    
8562    <div class="button base responsivegrid aem-GridColumn aem-GridColumn--default--12">
8563
8564<div id="optic-white-button-489875fe" class="button-home no-drawer" data-cmp="button" data-target-id="optic-white-button-489875fe">
8565    
8566
8567    <a class="style-as-link style-as-primary cta" data-ref="button-anchor" href="/en-us/products?category=toothbrush&brand=colgate-optic-white">
8568        
8569        
8570        
8571        
8572        
8573        
8574        
8575        
8576        
8577        
8578            
8579            <span class="button-text ps-button-label">View All Products</span>
8580            
8581        
8582    </a>
8583
8584    
8585
8586</div>
8587
8588</div>
8589
8590    
8591</div>
8592</div>
8593    </div>
8594</div>
8595
8596</div>
8597</div>
8598
8599  
8600</div>
8601
8602<!-- Please Remove this HTML file when core components have been updated to a version > 2.24.2 -->
8603</div>
8604<div class="contentDrawer base responsivegrid aem-GridColumn aem-GridColumn--default--12">
8605
8606
8607    
8608
8609
8610<div id="optic-white-contentDrawer-766a0875" data-target-id="optic-white-contentDrawer-766a0875" class="content-drawer-background-container align-background-left  container-margin-small" style="--content-drawer-background-image: url('');">
8611    <div class="content-drawer-wrapper no-rail-container">
8612        
8613
8614        <section class="content-drawer-home no-rail-container" data-cmp="contentDrawer">
8615            
8616            
8617            
8618            <div class="initial-content-area" data-ref="show-more-container">
8619                
8620                
8621
8622
8623<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
8624    
8625    
8626    
8627</div>
8628
8629                
8630            </div>
8631
8632            <div class="hidden-content-area" hidden data-ref="show-less-container">
8633                
8634                <div class="hidden-content-fragment-zone">
8635                    
8636
8637
8638<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
8639    
8640    
8641    
8642</div>
8643
8644                </div>
8645                
8646            </div>
8647        </section><!--kick-->
8648        
8649    </div>
8650</div>
8651</div>
8652<div class="experiencefragment aem-GridColumn aem-GridColumn--default--12">
8653<div id="1270004286" class="cmp-experiencefragment cmp-experiencefragment--product-match-tool0">
8654
8655
8656    
8657    <div id="container-663071135a" class="cmp-container">
8658        
8659
8660
8661<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
8662    
8663    <div class="advancedBillboard base responsivegrid dark-styling aem-GridColumn aem-GridColumn--default--12">
8664
8665
8666    
8667
8668
8669<!--<div  class="billboard-background-container  ">-->
8670    <div id="master-advancedBillboard-673174b6" data-target-id="master-advancedBillboard-673174b6" data-cmp="advancedBillboard" class="advanced-billboard-home using-box-align-outer billboard-textbox-left  ">
8671      <div class="billboard-gutter-wrapper">
8672            <div class="billboard-textbox using-mobile-image mobile-image-above-text">
8673                
8674                <div class="billboard-text-container ">
8675                    
8676                        <h2 class="billboard-title longer-title-styling">
8677                            <div class="first-title">Discover your smile’s perfect match</div>
8678                            
8679                            
8680                        </h2>
8681                        
8682                    
8683                    
8684                    <div class="billboard-description"><p>Explore our wide range of oral health solutions tailored to meet your smile goals. Use our tool and find your perfect match!</p></div>
8685                    <div class="billboard-button-zone">
8686                        
8687
8688
8689<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
8690    
8691    <div class="button base responsivegrid light-styling aem-GridColumn aem-GridColumn--default--12">
8692
8693<div id="master-button-9722e76a" class="button-home no-drawer" data-cmp="button" data-target-id="master-button-9722e76a">
8694    
8695
8696    <a class="style-as-button style-as-primary cta" data-ref="button-anchor" href="/en-us/product-match-tool">
8697        
8698        
8699        
8700        
8701        
8702        
8703        
8704        
8705        
8706        
8707            
8708            <span class="button-text ps-button-label">Find your match</span>
8709            
8710        
8711    </a>
8712
8713    
8714
8715</div>
8716
8717</div>
8718
8719    
8720</div>
8721
8722                    </div>
8723                </div>
8724                <div class="image-area">
8725                    
8726                    <div class="desktop-billboard-image show-image-right">
8727                        <img class="" src="/content/dam/cloud/cp-sites-aem/colgate-brand/sample-images/sample-pdp/red-billboard-bubbles-new.gif" alt="Colgate products " loading="lazy"/>
8728                    </div>
8729                    <div class="mobile-billboard-image">
8730                        <img class="" src="/content/dam/cloud/cp-sites-aem/colgate-brand/sample-images/sample-pdp/red-billboard-mobile-new.gif" alt="Colgate products " loading="lazy"/>
8731                    </div>
8732
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8734                    
8735                    <div class="billboard-accessory-zone">
8736                      
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8753        </div>
8754    </div>
8755<!--</div>-->
8756</div>
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8759</div>
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8764</div>
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8769<div class="banner base responsivegrid aem-GridColumn aem-GridColumn--default--12">
8770
8771
8772    
8773
8774
8775<div id="optic-white-banner-a49a6291" data-target-id="optic-white-banner-a49a6291" class="banner-home   banner-no-image   ">
8776  <div class="banner-gutter-wrapper ">
8777    
8778      <div class="banner-image-zone">
8779          
8780
8781
8782<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
8783    
8784    
8785    
8786</div>
8787
8788      </div>
8789      <div class="banner-text-container">
8790      
8791      
8792      
8793        
8794        
8795      
8796      
8797      <div class="banner-button-zone">
8798        
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8804
8805
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8809<div id="optic-white-contentDrawer-f0f93655" data-target-id="optic-white-contentDrawer-f0f93655" class="content-drawer-background-container align-background-left  " style="--content-drawer-background-image: url('');">
8810    <div class="content-drawer-wrapper no-rail-container">
8811        
8812
8813        <section class="content-drawer-home no-rail-container" data-cmp="contentDrawer">
8814            <div class="title">Frequently Asked Questions</div>
8815            
8816            
8817            <div class="initial-content-area" data-ref="show-more-container">
8818                
8819                
8820
8821
8822<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
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8824    
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8826</div>
8827
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8841</div>
8842
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8844                
8845            </div>
8846        </section><!--kick-->
8847        
8848    </div>
8849</div>
8850</div>
8851<div class="formattedList base responsivegrid aem-GridColumn aem-GridColumn--default--12">
8852
8853
8854    
8855
8856
8857<div id="optic-white-formattedList-51cd82a7" class="formatted-list-home " data-cmp="formattedList" data-action="accordion-action" data-target-id="optic-white-formattedList-51cd82a7">
8858    
8859
8860    
8861    
8862        <dl class="list-items">
8863            <div class="list-item">
8864                <dt>
8865                    <button class="list-title" data-ref="formattedList:formattedListTitles[]">
8866                        <p>What is the new Colgate Optic White Pro Series Toothpaste and how does it differ from the original Colgate Optic White Pro Series Toothpaste?</p>
8867<p> </p>
8868
8869                        <span class="list-title-icon open-icon">
8870              
8871    <svg class="colpal-icon" aria-hidden="true">
8872    <use href="/etc.clientlibs/colgate-brand-cloud/clientlibs/clientlib-site/resources/icons/symbol-defs.svg#cp-down"></use>
8873    </svg>
8874
8875            </span>
8876                        <span class="list-title-icon close-icon">
8877              
8878    <svg class="colpal-icon" aria-hidden="true">
8879    <use href="/etc.clientlibs/colgate-brand-cloud/clientlibs/clientlib-site/resources/icons/symbol-defs.svg#cp-up"></use>
8880    </svg>
8881
8882            </span>
8883                    </button>
8884                </dt>
8885                <dd class="list-definition" data-ref="formattedList:formattedListDefinitions[]">
8886                    <ul><li><p><b>a.</b> Launching nationwide in March 2026, the new and improved Colgate Optic White Pro Series Toothpaste is an evolution of the original formula and our most advanced whitening toothpaste to date. The toothpaste dissolves 15 years of deep-set stains when brushing twice daily for two weeks and provides visibly whiter teeth in three days when used as directed.</p>
8887</li><li><p><b>b. </b>The new Colgate Optic White Pro Series Toothpaste builds upon years of research, development, and scientific innovation, achieving visibly whiter teeth in just 3 days*. Our clinically proven formula 
8887is powered by Hydrogen Peroxide Complex, our unique formulation of hydrogen peroxide, which gently dissolves both deep-set and surface level teeth stains. With the introduction of our ActivShine technology, this formula now polishes the enamel surface to reveal a next-level shine. *Used as directed</p>
8888</li><li><p><b>c.</b> This clinically proven formula gives you 5x whiter teeth than the leading whitening toothpaste after 1 day.* *vs. Crest 3D White Advanced silica-based toothpaste. Use as directed.</p>
8889</li></ul>
8890
8891                </dd>
8892            </div>
8893        
8894            <div class="list-item">
8895                <dt>
8896                    <button class="list-title" data-ref="formattedList:formattedListTitles[]">
8897                        <p>How does hydrogen peroxide work to whiten teeth?</p>
8898
8899                        <span class="list-title-icon open-icon">
8900              
8901    <svg class="colpal-icon" aria-hidden="true">
8902    <use href="/etc.clientlibs/colgate-brand-cloud/clientlibs/clientlib-site/resources/icons/symbol-defs.svg#cp-down"></use>
8903    </svg>
8904
8905            </span>
8906                        <span class="list-title-icon close-icon">
8907              
8908    <svg class="colpal-icon" aria-hidden="true">
8909    <use href="/etc.clientlibs/colgate-brand-cloud/clientlibs/clientlib-site/resources/icons/symbol-defs.svg#cp-up"></use>
8910    </svg>
8911
8912            </span>
8913                    </button>
8914                </dt>
8915                <dd class="list-definition" data-ref="formattedList:formattedListDefinitions[]">
8916                    <p>Hydrogen peroxide whitens teeth by penetrating the microscopic pores of the enamel to reach stains where they live, both on the surface and deep within the tooth structure. Once inside, the hydrogen peroxide molecules work through a chemical process that dissolves chromogens, the color molecules responsible for stubborn discoloration, rendering them less colored. This &#34;stain-lifting&#34; action gently dissolves deep-set stains that accumulate over years without weakening the enamel or causing tooth sensitivity.</p>
8917
8918                </dd>
8919            </div>
8920        
8921            <div class="list-item">
8922                <dt>
8923                    <button class="list-title" data-ref="formattedList:formattedListTitles[]">
8924                        <p>What are the key active ingredients in the new Colgate Optic White Pro Series Toothpaste?</p>
8925
8926                        <span class="list-title-icon open-icon">
8927              
8928    <svg class="colpal-icon" aria-hidden="true">
8929    <use href="/etc.clientlibs/colgate-brand-cloud/clientlibs/clientlib-site/resources/icons/symbol-defs.svg#cp-down"></use>
8930    </svg>
8931
8932            </span>
8933                        <span class="list-title-icon close-icon">
8934              
8935    <svg class="colpal-icon" aria-hidden="true">
8936    <use href="/etc.clientlibs/colgate-brand-cloud/clientlibs/clientlib-site/resources/icons/symbol-defs.svg#cp-up"></use>
8937    </svg>
8938
8939            </span>
8940                    </button>
8941                </dt>
8942                <dd class="list-definition" data-ref="formattedList:formattedListDefinitions[]">
8943                    <p>The key active ingredient in the new Colgate Optic White Pro Series Toothpaste is hydrogen peroxide, which is the same whitening ingredient used by dentists.</p>
8944
8945                </dd>
8946            </div>
8947        
8948            <div class="list-item">
8949                <dt>
8950                    <button class="list-title" data-ref="formattedList:formattedListTitles[]">
8951                        <p>What are the different types of stains that Colgate Optic White Pro Series Toothpaste removes?</p>
8952
8953                        <span class="list-title-icon open-icon">
8954              
8955    <svg class="colpal-icon" aria-hidden="true">
8956    <use href="/etc.clientlibs/colgate-brand-cloud/clientlibs/clientlib-site/resources/icons/symbol-defs.svg#cp-down"></use>
8957    </svg>
8958
8959            </span>
8960                        <span class="list-title-icon close-icon">
8961              
8962    <svg class="colpal-icon" aria-hidden="true">
8963    <use href="/etc.clientlibs/colgate-brand-cloud/clientlibs/clientlib-site/resources/icons/symbol-defs.svg#cp-up"></use>
8964    </svg>
8965
8966            </span>
8967                    </button>
8968                </dt>
8969                <dd class="list-definition" data-ref="formattedList:formattedListDefinitions[]">
8970                    <p>The Colgate Optic White Pro Series Toothpaste is designed to remove both surface-level and deep-set stains. Surface-level stains are discolorations foun
8970d on the outer layer of the tooth enamel, while deep-set stains are deeper discolorations within the tooth structure that are traditionally harder to remove. Colgate’s Dual Whitening Technology combines the power of micropolishers, which brush away surface stains and help prevent new ones from forming, with Hydrogen Peroxide Complex, which gently dissolves stains below the surface of teeth. With this technology, the formula is specifically engineered to break down stubborn stains that build up over time from daily habits, such as those caused by coffee, tea, and wine. It is important to note that this formula only whitens natural tooth enamel and will not impact the color of dental work like veneers, crowns, or fillings. as shown in a laboratory study</p>
8971
8972                </dd>
8973            </div>
8974        
8975            <div class="list-item">
8976                <dt>
8977                    <button class="list-title" data-ref="formattedList:formattedListTitles[]">
8978                        <p>How quickly can consumers expect to see whitening results when using the new Colgate Optic White Pro Series Toothpaste?</p>
8979<p> </p>
8980
8981                        <span class="list-title-icon open-icon">
8982              
8983    <svg class="colpal-icon" aria-hidden="true">
8984    <use href="/etc.clientlibs/colgate-brand-cloud/clientlibs/clientlib-site/resources/icons/symbol-defs.svg#cp-down"></use>
8985    </svg>
8986
8987            </span>
8988                        <span class="list-title-icon close-icon">
8989              
8990    <svg class="colpal-icon" aria-hidden="true">
8991    <use href="/etc.clientlibs/colgate-brand-cloud/clientlibs/clientlib-site/resources/icons/symbol-defs.svg#cp-up"></use>
8992    </svg>
8993
8994            </span>
8995                    </button>
8996                </dt>
8997                <dd class="list-definition" data-ref="formattedList:formattedListDefinitions[]">
8998                    <p>Consumers can expect to see visibly whiter teeth in just three days when used as directed.</p>
8999
9000                </dd>
9001            </div>
9002        </dl>
9003    
9004
9005    
9006    
9007
9008    
9009    
9010</div>
9011</div>
9012
9013    
9014</div>
9015
9016      </div>
9017      
9018    </div>
9019<!--    <div class="desktop-banner-image" data-sly-test="">-->
9020<!--      <img data-sly-test="" class="" src="" alt="true" />-->
9021<!--    </div>-->
9022  </div>
9023</div>
9024
9025
9026
9027
9028</div>
9029<div class="cardContainer base responsivegrid neutral-styling text-align-center aem-GridColumn aem-GridColumn--default--12">
9030
9031
9032
9033    
9034
9035
9036<div id="optic-white-cardContainer-d510e718" data-target-id="optic-white-cardContainer-d510e718" data-cmp="cardContainer" class="card-container-home  container-margin-large add-gutter show-both static-cards card-height  " style="--background-image-mobile: url(''); --background-image-desktop: url('')">
9037    
9038        
9039            <div class="title-section">
9040                
9041                <div class="title">
9042                    <h2 class="card-container-title">
9043                        Oral Health Topics</h2>
9044                </div>
9045                
9046                    
9047                
9048                
9049                <div class="responsivegrid card-container-cta-area">
9050
9051
9052<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
9053    
9054    
9055    
9056</div>
9057</div>
9058
9059            </div>
9060        
9061
9062        
9063            <!-- not using carousel -->
9064            <div class="card-holder  ">
9065                <div class="each-row each-row-grid ">
9066                    <div class="card-item">
9067
9068
9069
9070    
9071
9072
9073<div id="master1-card-d4b70bc2" data-target-id="master1-card-d4b70bc2" data-cmp="card" class="card-home standard default-styling  border-style-none full-card-clickable">
9074    
9075        <a href="/en-us/oral-health/adult-oral-care/hydrogen-peroxide-gums-and-teeth-treatments" class="card-container card-has-image imageTop ">
9076            <div class="card-image-container">
9077                
9078
9079                
9080                <img class="card-image" alt="A couple in love looking into each others eyes" src="/content/dam/cp-sites-aem/oral-care/oral-care-center/global/articles/article/a-young-couple-smiles-while-hugging-each-other.jpg" loading="lazy"/>
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9095                        
9096                            
9097                            <div class="card-title" data-ref="card:title">Hydrogen Peroxide and Oral Care Benefits</div>
9098                            
9099                        
9100
9101                        
9102                    </div>
9103                    
9104
9105                    <div class="card-description"><p>Hydrogen peroxide is a whitening agent, but it can also help kill bacteria that damage your gums. Learn how hydrogen peroxide gums treatment works, here.</p></div>
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9182
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9191                        
9192                            
9193
9194                            
9195                                
9196                            
9197                        
9198
9199                        
9200                            
9201                            <div class="card-title" data-ref="card:title">Whitening 101: Your Dental Hygienist Explains How Hydrogen Peroxide Works</div>
9202                            
9203                        
9204
9205                        
9206                    </div>
9207                    
9208
9209                    <div class="card-description"><p>Discover the science behind hydrogen peroxide in teeth whitening. A dental professional explains how it works, what to look for, and how to get a brighter smile. </p></div>
9210
9211                    <div class="card-review-zone">
9212                        
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9286
9287                
9288                <img class="card-image" alt="Portrait of a woman in the bathroom brushing her teeth – morning routine concepts" src="/content/dam/cloud/cp-sites/oral-care/oral-care-center/global/occ/basics/brushing-and-flossing/woman-smiles-while-brushing-teeth.jpg" loading="lazy"/>
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9295                        
9296                            
9297
9298                            
9299                                
9300                            
9301                        
9302
9303                        
9304                            
9305                            <div class="card-title" data-ref="card:title">Whitening Toothpaste - Hydrogen Peroxide vs. Carbamide Peroxide</div>
9306                            
9307                        
9308
9309                        
9310                    </div>
9311                    
9312
9313                    <div class="card-description"><p>Hydrogen peroxide toothpaste is a great way to whiten teeth every day. Can you benefit from it? Here are four things people often wonder.</p></div>
9314
9315                    <div class="card-review-zone">
9316                        
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9880                        ColgateProfessional.com
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9894                    <span class="item-icon">
9895                        
9896    
9897
9898                    </span>
9899                    <span class="item-text">
9900                        Shop.Colgate.com
9901                    </span>
9902                </a>
9903                
9904
9905                
9906
9907                
9908                
9909                
9910            </li>
9911        </ul>
9912
9913        
9914    
9915    <div class="authored-list-button-zone">
9916        
9917
9918
9919<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
9920    
9921    
9922    
9923</div>
9924
9925    </div>
9926</div>
9927</div>
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9929
9930
9931    
9932
9933
9934<div id="master-authoredList-c60f6f7e" class="authored-list-home bullets-none show-both " data-cmp="authoredList" data-target-id="master-authoredList-c60f6f7e" data-mobile-behavior="default">
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9944    </svg>
9945
9946                    </span>
9947                    <span class="item-text">
9948                        
9949                    </span>
9950                </a>
9951                
9952
9953                
9954
9955                
9956                
9957                
9958            </li>
9959        
9960            <li class="each-item using-icon">
9961                <a class="item-anchor " href="https://www.instagram.com/colgateus" target="_blank" data-ref="authoredList:itemAnchors[]" aria-label="Instagram" data-target-id="master-authoredList-c60f6f7e-cta_fbdfa259">
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9966    </svg>
9967
9968                    </span>
9969                    <span class="item-text">
9970                        
9971                    </span>
9972                </a>
9973                
9974
9975                
9976
9977                
9978                
9979                
9980            </li>
9981        
9982            <li class="each-item using-icon">
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9988    </svg>
9989
9990                    </span>
9991                    <span class="item-text">
9992                        
9993                    </span>
9994                </a>
9995                
9996
9997                
9998
9999                
10000                
10001                
10002            </li>
10003        
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10011
10012                    </span>
10013                    <span class="item-text">
10014                        
10015                    </span>
10016                </a>
10017                
10018
10019                
10020
10021                
10022                
10023                
10024            </li>
10025        </ul>
10026
10027        
10028    
10029    <div class="authored-list-button-zone">
10030        
10031
10032
10033<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
10034    
10035    
10036    
10037</div>
10038
10039    </div>
10040</div>
10041</div>
10042
10043    
10044</div>
10045
10046      </div>
10047      
10048    </div>
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10050<!--      <img data-sly-test="" class="" src="" alt="true" />-->
10051<!--    </div>-->
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10053</div>
10054
10055
10056
10057
10058</div>
10059
10060
10061
10062    </div>
10063    <div class="mid-zone">
10064        <div class="left-zone">
10065            
10066
10067
10068
10069
10070
10071        </div>
10072        <div class="right-zone">
10073            
10074
10075
10076
10077
10078
10079        </div>
10080    </div>
10081    <div class="bottom-zone">
10082        
10083
10084
10085
10086
10087    
10088    
10089    <div class="card base responsivegrid">
10090
10091
10092
10093    
10094
10095
10096<div id="master-card-80e5e085" data-target-id="master-card-80e5e085" data-cmp="card" class="card-home standard default-styling  border-style-none full-card-clickable">
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10098        <a href="https://www.colgatepalmolive.com/en-us" class="card-container card-has-image  " target="_blank">
10099            <div class="card-image-container">
10100                
10101
10102                
10103                <img class="card-image" alt="Click here to Colgate-Palmolive corporate site" src="/content/dam/cloud/cp-sites-aem/colgate-brand/sample-images/logos/Logo.png" loading="lazy"/>
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10105            </div>
10106
10107            <div class="card-text-container">
10108                <div class="text-area">
10109                    <div class="title-area  ">
10110                        
10111                            
10112
10113                            
10114                                
10115                            
10116                        
10117
10118                        
10119                            
10120                            
10121                            
10122                        
10123
10124                        
10125                    </div>
10126                    
10127
10128                    <div class="card-description"><p>© 2026 Colgate-Palmolive Company.  All rights reserved.</p></div>
10129
10130                    <div class="card-review-zone">
10131                        
10132
10133
10134<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
10135    
10136    
10137    
10138</div>
10139
10140                    </div>
10141
10142                    
10143
10144                    
10145
10146                    
10147
10148                    
10149
10150                    
10151                </div>
10152
10153                <div class="card-button-zone style-as-button">
10154                    
10155
10156
10157<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
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10160
10161
10162    
10163
10164
10165<div id="master-contentDrawer-bb148093" data-target-id="master-contentDrawer-bb148093" class="content-drawer-background-container   " style="--content-drawer-background-image: url('');">
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10167        
10168
10169        <section class="content-drawer-home " data-cmp="contentDrawer">
10170            
10171            
10172            
10173            <div class="initial-content-area" data-ref="show-more-container">
10174                
10175                
10176
10177
10178<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
10179    
10180    
10181    
10182</div>
10183
10184                
10185            </div>
10186
10187            <div class="hidden-content-area" hidden data-ref="show-less-container">
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10189                <div class="hidden-content-fragment-zone">
10190                    
10191
10192
10193<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
10194    
10195    
10196    
10197</div>
10198
10199                </div>
10200                
10201            </div>
10202        </section><!--kick-->
10203        
10204    </div>
10205</div>
10206</div>
10207
10208    
10209</div>
10210
10211                </div>
10212
10213                
10214
10215                <div class="secondary-card-button-zone style-as-button">
10216
10217                    
10218
10219
10220<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
10221    
10222    
10223    
10224</div>
10225
10226                </div>
10227            </div>
10228        </a>
10229    
10230
10231    
10232</div>
10233</div>
10234
10235
10236    
10237    
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10240          
10241              
10242              
10243    
10244
10245              <div class="text-segments no-icon  style-on-same-line false">
10246                  
10247
10248                  
10249              </div>
10250              
10251          
10252      </div>
10253
10254</div>
10255
10256
10257    
10258    
10259    <div class="authoredList base responsivegrid">
10260
10261
10262    
10263
10264
10265<div id="master-authoredList-cbe9037d" class="authored-list-home bullets-none show-both " data-cmp="authoredList" data-target-id="master-authoredList-cbe9037d" data-mobile-behavior="default">
10266    
10267    
10268        <ul class="authored-list-items orientation-vertical " data-ref="authoredList:topLevelNavMenu">
10269            <li class="each-item ">
10270                <a class="item-anchor " href="https://www.colgatepalmolive.com/en-us
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10271                    <span class="item-icon">
10272                        
10273    
10274
10275                    </span>
10276                    <span class="item-text">
10277                        Terms of Use
10278                    </span>
10279                </a>
10280                
10281
10282                
10283
10284                
10285                
10286                
10287            </li>
10288        
10289            <li class="each-item ">
10290                <a class="item-anchor " href="https://www.colgatepalmolive.com/en-us/legal-privacy-policy" target="_blank" data-ref="authoredList:itemAnchors[]" data-target-id="master-authoredList-cbe9037d-cta_43577a10">
10291                    <span class="item-icon">
10292                        
10293    
10294
10295                    </span>
10296                    <span class="item-text">
10297                        Privacy Policy
10298                    </span>
10299                </a>
10300                
10301
10302                
10303
10304                
10305                
10306                
10307            </li>
10308        
10309            <li class="each-item ">
10310                <a class="item-anchor " href="https://colpal-privacy.my.onetrust.com/webform/332c3fb4-be90-4758-bb61-b4dcb0e3f3b6/f8add1fe-b5ee-4dde-af7a-0f53b8124fc9" target="_blank" data-ref="authoredList:itemAnchors[]" data-target-id="master-authoredList-cbe9037d-cta_784358f5">
10311                    <span class="item-icon">
10312                        
10313    
10314
10315                    </span>
10316                    <span class="item-text">
10317                        Manage My Data Rights
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10319                </a>
10320                
10321
10322                
10323
10324                
10325                
10326                
10327            </li>
10328        
10329            <li class="each-item ">
10330                <a class="item-anchor " href="https://www.colgatepalmolive.com/en-us/satisfaction-guarantee" target="_blank" data-ref="authoredList:itemAnchors[]" data-target-id="master-authoredList-cbe9037d-cta_f95762ac">
10331                    <span class="item-icon">
10332                        
10333    
10334
10335                    </span>
10336                    <span class="item-text">
10337                        Satisfaction Guarantee
10338                    </span>
10339                </a>
10340                
10341
10342                
10343
10344                
10345                
10346                
10347            </li>
10348        </ul>
10349
10350        
10351    
10352    <div class="authored-list-button-zone">
10353        
10354
10355
10356<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
10357    
10358    
10359    
10360</div>
10361
10362    </div>
10363</div>
10364</div>
10365
10366
10367    
10368    
10369    <div class="authoredList base responsivegrid">
10370
10371
10372    
10373
10374
10375<div id="master-authoredList-7344fd9a" class="authored-list-home bullets-none show-both " data-cmp="authoredList" data-target-id="master-authoredList-7344fd9a" data-mobile-behavior="default">
10376    
10377    
10378        <ul class="authored-list-items orientation-vertical " data-ref="authoredList:topLevelNavMenu">
10379            <li class="each-item ">
10380                <a class="item-anchor " href="https://www.colgatepalmolive.com/en-us/legal-privacy-policy/terms-of-sale" target="_blank" data-ref="authoredList:itemAnchors[]" data-target-id="master-authoredList-7344fd9a-cta_b09f3a78">
10381                    <span class="item-icon">
10382                        
10383    
10384
10385                    </span>
10386                    <span class="item-text">
10387                        Terms of Sale
10388                    </span>
10389                </a>
10390                
10391
10392                
10393
10394                
10395                
10396                
10397            </li>
10398        
10399            <li class="each-item ">
10400                <a id="ot-sdk-btn1" class="item-anchor ot-sdk-show-settings" href="#coookie-consent-modal" data-ref="authoredList:itemAnchors[]" data-target-id="master-authoredList-7344fd9a-cta_3524d0a5">
10401                    <span class="item-icon">
10402                        
10403    
10404
10405                    </span>
10406                    <span class="item-text">
10407                        Cookie Consent Tool
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10409                </a>
10410                
10411
10412                
10413
10414                
10415                
10416                
10417            </li>
10418        
10419            <li class="each-item ">
10420                <a class="item-anchor " href="https://www.colgatepalmolive.com/en-us
10420/legal-privacy-policy/do-not-sell-my-personal-information" target="_blank" data-ref="authoredList:itemAnchors[]" data-target-id="master-authoredList-7344fd9a-cta_d92cbe62">
10421                    <span class="item-icon">
10422                        
10423    
10424
10425                    </span>
10426                    <span class="item-text">
10427                        Do Not Sell My Personal Information
10428                    </span>
10429                </a>
10430                
10431
10432                
10433
10434                
10435                
10436                
10437            </li>
10438        </ul>
10439
10440        
10441    
10442    <div class="authored-list-button-zone">
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10444
10445
10446<div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
10447    
10448    
10449    
10450</div>
10451
10452    </div>
10453</div>
10454</div>
10455
10456
10457
10458    </div>
10459    <div class="bottom-zone--2-column">
10460        <div class="bottom-zone-left">
10461            
10462
10463
10464
10465
10466
10467        </div>
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10469            
10470
10471
10472
10473
10474
10475        </div>
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10477</div>
10478
10479
10480</div>
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10485              
10486    
10487
10488              <div class="text-segments no-icon   false">
10489                  
10490                      
10491                          
10492                              <div class="segment none   ">
10493                                  
10494                                  Read More
10495                                  
10496                              </div>
10497                          
10498                      
10499                  
10500
10501                  
10502              </div>
10503              
10504          
10505      </div>
10506
10507</div>
10508
10509        
10510    </div>
10511
10512</div>
10513
10514    
10515
10516</div>
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10521
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10536            </div>
10537
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10540
10541
10542    
10543
10544</div>
10545
10546        
10547    </div>
10548
10549</div>
10550
10551
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10557
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10560
10561
10562
10563    
10564
10565    
10566
10567    
10568    
10569    
10570    
10571    
10572
10573    
10574
10575
10576
10577    
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vendor: 2 bytes, line 10599
10599
10600<script type="text/javascript">
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10605
10606
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10608
10609
10610
10611
10612
10613    
10614
10615    
10616
10617    
10618
10619
10620</body>
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Line numbers count LF bytes from the start of the resource, as the search results do. Vendor segments are library code the classifier recognised; they are stored but not indexed. Bytes are shown as Latin1 characters, one per byte.