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137 138 <!-- End Google Tag Manager --> 139 <title>PUMA CATch up</title> 140</head> 141 142<body id="body" class="animDarkMode bright "> 143<div class="wp-block-post-content"> 144 <header class="dark"> 145 <div class="row rowHeader"> 146 <div class="col nomobile"> 147 <a class="nomobile" href="/"> 148 <span class="site-logo"></span> 149 </a> 150 </div> 151 <!-- <a class="icon_search mobile" style="" href="/?s="> </a> --> 152 <a class="icon_search mobile" style="width:auto;height:auto;mask-size:19px;mask-position: center center" href="/?s="> </a> 153 154 <a class="site-logo site-logo-mobile mobile" href="/"></a> 155 156 <div class="col catnav stickyVertCenter tcenter nomobile"> 157 <a href="https://www.puma-catchup.com/category/sports/" class="navEle">Sports</a> 158 <a href="https://www.puma-catchup.com/category/sportstyle/" class="navEle">Sportstyle</a> 159 <a href="https://www.puma-catchup.com/category/corporate/" class="navEle">Corporate</a> 160 <a href="https://www.puma-catchup.com/category/our-legacy/" class="navEle">Our Legacy</a> 161 <a tabindex="0" class="" href="/?s="> 162 <span class="icon_search"> 163 </span> 164 </a> 165 </div> 166 <a id="burgerMenuButton" class="mobile iconBurger" onclick="toggleBrgsBrgsMenu()"></a> 167 <div class="col nomobile stickyVertCenter" style="padding-top: 25px;"> 168 <span class="icon_mode_dark clickable" tabindex="0" onclick="toggleDarkMode()"> </span> 169 </div> 170 </div> 171</header> 172<div id="burgerMenu" class="tcenter" style="display: none;"> 173 174 <a href="https://www.puma-catchup.com/category/sports/" class="brgItem tcenter">Sports</a> 175 <a href="https://www.puma-catchup.com/category/sportstyle/" class="brgItem tcenter">Sportstyle</a> 176 <a href="https://www.puma-catchup.com/category/corporate/" class="brgItem tcenter">Corporate</a> 177 <a href="https://www.puma-catchup.com/category/our-legacy/" class="brgItem tcenter">Our Legacy</a> 178 179 <span class="brgItem tcenter"> 180 <span class="icon_mode_dark" tabindex="0" onclick="toggleDarkMode()" style="width:30px;height:30px" ></span> 181 </span> 182 183</div> 184<div id="headspacer"></div> 185<article id="post-13" class="post-13 page type-page status-publish hentry"> 186 <div class="entry-content"> 187 <!-- row featured hero --> 188<div > 189 <div id="heroGradient" class="gradient gradient1 animDarkMode" style="height:400px;position: absolute;width: 100%;"></div> 190 <div class="row rowSlider100 spacing "> 191 <div class="col" style=""> 192 <div data-centerIn="#heroImage" class="arrowCircleCenter swiperArrow swiperoutside-button-prev swipeprev79999b75-2114-47a5-bb7a-36e97021bde4"></div> 193 </div> 194 195 <div id="swipe_79999b75-2114-47a5-bb7a-36e97021bde4" class="swiper myswiper" data-ssize="1" data-id="79999b75-2114-47a5-bb7a-36e97021bde4"> 196 <div class="swiper-wrapper" id="heroHeaderText" data-gradient="gradient1"> 197 <div class="swiper-slide swiper-slide1 tcenter" > 198 <div class=" scrollAnim" 199 id="heroImage" 200 style="width:100%;position:relative;overflow:hidden; 201 aspect-ratio:2.4 202 ;" > 203 <img decoding="async" alt="" 204 class=" " 205 src="https://www.puma-catchup.com/wp-content/uploads/2026/10/2026_9_Stefan-Kretzschmar-scaled.jpg" style="transition: 0.35s all;height:100%;width:100%; 206 object-position: 57% 50%; object-fit: cover;"/> 207 </div> 208 209 <div class="rowFeaturedHeroText" > 210 <div> 211 <h5 style="display: inline;">TOP STORY </h5> 212 <a href="https://www.puma-catchup.com/category/corporate/" class="secondary">Corporate</a> 213 <h1><strong>handball icon Kretzschmar on success and setbacks</strong></h1> 214 <div style="margin-top: 7px;">Speaking with PUMA CEO Arthur Hoeld, the handball star reflects on setbacks, leadership and resilience, explaining why the toughest moments often provide the greatest opportunities for growth.</div> 215 <br/> 216 <a href="https://www.puma-catchup.com/corporate/stefan-kretzschmar-why-tough-times-matter/" class="buttonPrim">read the story</a> 217 </div> 218 </div> 219 </div> 220 <div class="swiper-slide swiper-slide1 tcenter" > 221 <div class=" scrollAnim" 222 id="heroImage" 223 style="width:100%;position:relative;overflow:hidden; 224 aspect-ratio:2.4 225 ;" > 226 <img decoding="async" alt="" 227 class=" "
228 src="https://www.puma-catchup.com/wp-content/uploads/2026/09/LOW-RES-2000x2000-26AW_SP_SUEDE_FOREVER_OCTOBER_COMMERCIAL_04_1635_RGB.png" style="transition: 0.35s all;height:100%;width:100%; 229 object-position: 50% 50%; object-fit: cover;"/> 230 </div> 231 232 <div class="rowFeaturedHeroText" > 233 <div> 234 <h5 style="display: inline;">TOP STORY </h5> 235 <a href="https://www.puma-catchup.com/category/sportstyle/" class="secondary">Sportstyle</a> 236 <h1><strong>âCULTURE IS SOMETHING YOU PARTICIPATE IN â NOT SOMETHING YOU CONTROLâ</strong></h1> 237 <div style="margin-top: 7px;">How do you introduce the right product at the right time and who decides whatâs on trend? The answer is contained a single word: Culture. PUMAâs Laurent Fricker, explains how cultural impulses emerge, how to spot them early, and how to turn them into products that resonate with consumers.</div> 238 <br/> 239 <a href="https://www.puma-catchup.com/sportstyle/laurent-fricker-on-how-culture-and-communities-influence-sportstyle-success/" class="buttonPrim">read the story</a> 240 </div> 241 </div> 242 </div> 243 <div class="swiper-slide swiper-slide1 tcenter" > 244 <div class=" scrollAnim" 245 id="heroImage" 246 style="width:100%;position:relative;overflow:hidden; 247 aspect-ratio:2.4 248 ;" > 249 <img decoding="async" alt="" 250 class=" " 251 src="https://www.puma-catchup.com/wp-content/uploads/2026/09/Puma_Coffee-Talk_Pep-Guardiola_122.jpg" style="transition: 0.35s all;height:100%;width:100%; 252 object-position: 50% 29%; object-fit: cover;"/> 253 </div> 254 255 <div class="rowFeaturedHeroText" > 256 <div> 257 <h5 style="display: inline;">TOP STORY </h5> 258 <a href="https://www.puma-catchup.com/category/corporate/" class="secondary">Corporate</a> 259 <h1><strong>Belief and No Doubt in the Game Plan</strong></h1> 260 <div style="margin-top: 7px;">Legendary Football Manager Pep Guardiola on inspiration, leadership and how to win over different kinds of people to become a successful team. </div> 261 <br/> 262 <a href="https://www.puma-catchup.com/corporate/belief-and-no-doubt-in-the-game-plan/" class="buttonPrim">read the story</a> 263 </div> 264 </div> 265 </div> 266 <div class="swiper-slide swiper-slide1 tcenter" > 267 <div class=" scrollAnim" 268 id="heroImage" 269 style="width:100%;position:relative;overflow:hidden; 270 aspect-ratio:2.4 271 ;" > 272 <img decoding="async" alt="" 273 class=" " 274 src="https://www.puma-catchup.com/wp-content/uploads/2026/09/26SS_SP_Fade-Nitro-2.jpg" style="transition: 0.35s all;height:100%;width:100%; 275 object-position: 53% 76%; object-fit: cover;"/> 276 </div> 277 278 <div class="rowFeaturedHeroText" > 279 <div> 280 <h5 style="display: inline;">TOP STORY </h5> 281 <a href="https://www.puma-catchup.com/category/sportstyle/" class="secondary">Sportstyle</a> 282 <h1>Built for Athletes, Adopted by the Streets </h1> 283 <div style="margin-top: 7px;">
283Running shoes no longer have one job. Beyond the workout, theyâre clocking in every day. Hereâs why PUMAâs NITRO⢠styles can also be a part of your everyday outfit.</div> 284 <br/> 285 <a href="https://www.puma-catchup.com/sportstyle/puma-nitro-built-for-athletes-adopted-by-the-streets/" class="buttonPrim">read the story</a> 286 </div> 287 </div> 288 </div> 289 <div class="swiper-slide swiper-slide1 tcenter" > 290 <div class=" scrollAnim" 291 id="heroImage" 292 style="width:100%;position:relative;overflow:hidden; 293 aspect-ratio:2.4 294 ;" > 295 <img decoding="async" alt="" 296 class=" " 297 src="https://www.puma-catchup.com/wp-content/uploads/2026/09/LOW-RES-1000x667-26AW_SP_Back-to-School_Full-Group_1616_RGB.jpg" style="transition: 0.35s all;height:100%;width:100%; 298 object-position: 49% 23%; object-fit: cover;"/> 299 </div> 300 301 <div class="rowFeaturedHeroText" > 302 <div> 303 <h5 style="display: inline;">TOP STORY </h5> 304 <a href="https://www.puma-catchup.com/category/sportstyle/" class="secondary">Sportstyle</a> 305 <h1><strong>âKIDS KNOW EXACTLY WHAT THEY WANTâ</strong></h1> 306 <div style="margin-top: 7px;">Kids want comfort and self-expression, parents want quality and value. Emily Müller-Lennox explains how PUMA brings both together. And why multi-use, from school to sports, and more playful looks are gaining ground.</div> 307 <br/> 308 <a href="https://www.puma-catchup.com/sportstyle/emily-muller-lennox-about-back-to-school-with-puma/" class="buttonPrim">read the story</a> 309 </div> 310 </div> 311 </div> 312 <div class="swiper-slide swiper-slide1 tcenter" > 313 <div class=" scrollAnim" 314 id="heroImage" 315 style="width:100%;position:relative;overflow:hidden; 316 aspect-ratio:2.4 317 ;" > 318 <img decoding="async" alt="" 319 class=" " 320 src="https://www.puma-catchup.com/wp-content/uploads/2026/08/Schumacher_CatchUp_titel.jpg" style="transition: 0.35s all;height:100%;width:100%; 321 object-position: 50% 17%; object-fit: cover;"/> 322 </div> 323 324 <div class="rowFeaturedHeroText" > 325 <div> 326 <h5 style="display: inline;">TOP STORY </h5> 327 <a href="https://www.puma-catchup.com/category/sports/" class="secondary">Sports</a> 328 <h1>Michael Schumacher’s Enduring Legacy </h1> 329 <div style="margin-top: 7px;">F1 legend Michael Schumacher rewrote history with Scuderia Ferrari â but remained famously warm and grounded. We review the records he broke, his commitment to racing, and the enduring legacy he left on this captivating sport.</div> 330 <br/> 331 <a href="https://www.puma-catchup.com/sports/michael-schumachers-enduring-legacy/" class="buttonPrim">read the story</a> 332 </div> 333 </div> 334 </div> 335 <div class="swiper-slide swiper-slide1 tcenter" > 336 <div class=" scrollAnim" 337 id="heroImage" 338 style="width:100%;position:relative;overflow:hidden; 339 aspect-ratio:2.4 340 ;" > 341 <img decoding="async" alt="" 342 class=" "
343 src="https://www.puma-catchup.com/wp-content/uploads/2026/08/26AW_GO_Puma_Real-Tree_Apparel_Andrew-Jowett_13.webp" style="transition: 0.35s all;height:100%;width:100%; 344 object-position: 44% 34%; object-fit: cover;"/> 345 </div> 346 347 <div class="rowFeaturedHeroText" > 348 <div> 349 <h5 style="display: inline;">TOP STORY </h5> 350 <a href="https://www.puma-catchup.com/category/sports/" class="secondary">Sports</a> 351 <h1>Outdoor Heritage Through a Golf Lens</h1> 352 <div style="margin-top: 7px;">Honouring decades of innovation and heritage, Precision in the Wild is the new collection by PUMA Golf and iconic outdoor brand Realtree. Catch up on the behind-the-scenes and design details that make it unique in this interview. </div> 353 <br/> 354 <a href="https://www.puma-catchup.com/sports/realtree-collaboration-outdoor-heritage-through-a-golf-lens/" class="buttonPrim">read the story</a> 355 </div> 356 </div> 357 </div> 358 <div class="swiper-slide swiper-slide1 tcenter" > 359 <div class=" scrollAnim" 360 id="heroImage" 361 style="width:100%;position:relative;overflow:hidden; 362 aspect-ratio:2.4 363 ;" > 364 <img decoding="async" alt="" 365 class=" " 366 src="https://www.puma-catchup.com/wp-content/uploads/2026/08/BVB_Team-Selfie.jpg" style="transition: 0.35s all;height:100%;width:100%; 367 object-position: 41% 44%; object-fit: cover;"/> 368 </div> 369 370 <div class="rowFeaturedHeroText" > 371 <div> 372 <h5 style="display: inline;">TOP STORY </h5> 373 <a href="https://www.puma-catchup.com/category/sports/" class="secondary">Sports</a> 374 <h1>Off the Field: How Football Shirts Became a Fashion Flex</h1> 375 <div style="margin-top: 7px;">Once reserved for matchdays, football jerseys have earned their spot as a fashion essential â and not just for fans. From stadium terraces to global city streets, we chart the shirtâs journey from pitch to an emblem of culture.</div> 376 <br/> 377 <a href="https://www.puma-catchup.com/sports/off-the-field-how-football-shirts-became-a-fashion-flex/" class="buttonPrim">read the story</a> 378 </div> 379 </div> 380 </div> 381 <div class="swiper-slide swiper-slide1 tcenter" > 382 <div class=" scrollAnim" 383 id="heroImage" 384 style="width:100%;position:relative;overflow:hidden; 385 aspect-ratio:2.4 386 ;" > 387 <img decoding="async" alt="" 388 class=" " 389 src="https://www.puma-catchup.com/wp-content/uploads/2026/08/26AW_TS_Football_Premier-League_Reactivity-Ball_002_RGB-scaled.jpg" style="transition: 0.35s all;height:100%;width:100%; 390 object-position: 50% 50%; object-fit: cover;"/> 391 </div> 392 393 <div class="rowFeaturedHeroText" > 394 <div> 395 <h5 style="display: inline;">TOP STORY </h5> 396 <a href="https://www.puma-catchup.com/category/sports/" class="secondary">Sports</a> 397 <h1><strong>WHEN THE BALL UNDERSTANDS THE STRIKE</strong></h1> 398 <div style="margin-top: 7px;">The new Premier League ball introduces NITROFOAM to a match ball for the first time. But the story behind Stellar NITRO is not just about innovation, it is about creating confidence with every touch.</div> 399 <br/> 400 <a href="https://www.puma-catchup.com/sports/the-first-premier-league-match-ball-with-nitro-technology/" class="buttonPrim">read the story</a> 401 </div> 402 </div> 403 </div> 404 <div class="swiper-slide swiper-slide1 tcenter" > 405 <div class=" scrollAnim" 406 id="heroImage" 407 style="width:100%;position:relative;overflow:hidden; 408 aspect-ratio:2.4 409 ;" > 410 <img decoding="async" alt="" 411 class=" "
412 src="https://www.puma-catchup.com/wp-content/uploads/2026/08/Kelsey-Mitchell_Tyrese-Haliburton_hero-1.jpg" style="transition: 0.35s all;height:100%;width:100%; 413 object-position: 52% 6%; object-fit: cover;"/> 414 </div> 415 416 <div class="rowFeaturedHeroText" > 417 <div> 418 <h5 style="display: inline;">TOP STORY </h5> 419 <a href="https://www.puma-catchup.com/category/sports/" class="secondary">Sports</a> 420 <h1>“Good Humans First, Great Basketball Players Second”</h1> 421 <div style="margin-top: 7px;">WNBA star Kelsey Mitchell joins the PUMA family to become the first athlete added to Tyrese Haliburtonâs signature Hali Line. The two icons from Indianapolis talk friendship, Kelseyâs trajectory, and whatâs next for the franchise.</div> 422 <br/> 423 <a href="https://www.puma-catchup.com/sports/kelsey-mitchell-tyrese-haliburton-interviewing-the-indianapolis-icons/" class="buttonPrim">read the story</a> 424 </div> 425 </div> 426 </div> 427 <div class="swiper-slide swiper-slide1 tcenter" > 428 <div class=" scrollAnim" 429 id="heroImage" 430 style="width:100%;position:relative;overflow:hidden; 431 aspect-ratio:2.4 432 ;" > 433 <img decoding="async" alt="" 434 class=" " 435 src="https://www.puma-catchup.com/wp-content/uploads/2026/08/History-of-Firsts-2-Catch-Up-Titelbild.jpg" style="transition: 0.35s all;height:100%;width:100%; 436 object-position: 50% 50%; object-fit: cover;"/> 437 </div> 438 439 <div class="rowFeaturedHeroText" > 440 <div> 441 <h5 style="display: inline;">TOP STORY </h5> 442 <a href="https://www.puma-catchup.com/category/sports/" class="secondary">Sports</a> 443 <h1><strong>From the Nineties to Now: A History of Firsts</strong></h1> 444 <div style="margin-top: 7px;">Weâve never been interested in playing it safe. Take a look inside PUMAâs more recent history of radical leadership: marrying sports tech to cultural disruption.</div> 445 <br/> 446 <a href="https://www.puma-catchup.com/sports/from-the-nineties-to-now-a-history-of-firsts/" class="buttonPrim">read the story</a> 447 </div> 448 </div> 449 </div> 450 <div class="swiper-slide swiper-slide1 tcenter" > 451 <div class=" scrollAnim" 452 id="heroImage" 453 style="width:100%;position:relative;overflow:hidden; 454 aspect-ratio:2.4 455 ;" > 456 <img decoding="async" alt="" 457 class=" " 458 src="https://www.puma-catchup.com/wp-content/uploads/2026/08/HYROX-Three-Perspectives-hero-image.jpg" style="transition: 0.35s all;height:100%;width:100%; 459 object-position: 50% 50%; object-fit: cover;"/> 460 </div> 461 462 <div class="rowFeaturedHeroText" > 463 <div> 464 <h5 style="display: inline;">TOP STORY </h5> 465 <a href="https://www.puma-catchup.com/category/sports/" class="secondary">Sports</a> 466 <h1><strong>Why HYROX Is More Than a Race</strong></h1> 467 <div style="margin-top: 7px;">HYROX is more than a race, it’s a movement. Joanna Wietrzyk, Faisal Abdalla and Simon Gronau share how hybrid fitness racing is redefining fitness through community, resilience and the belief that anyone can cross the finish line.</div> 468 <br/> 469 <a href="https://www.puma-catchup.com/sports/why-hyrox-is-more-than-a-race/" class="buttonPrim">read the story</a> 470 </div> 471 </div> 472 </div> 473 </div> 474 </div> 475 <div class="col" style=""> 476 <div data-centerIn="#heroImage" class="arrowCircleCenter swiperArrow swiperoutside-button-next swipenext79999b75-2114-47a5-bb7a-36e97021bde4"></div> 477 </div> 478 </div> 479</div> 480 481 482 483 484 485<!-- row category header --> 486<div class="row rowCategoryHeader" style="grid-template-columns:1fr"> 487 <div class="col" style="display: flex; align-items: baseline;"> 488 <h2 class="bgPuma">
489 <span>Sports</span> 490 </h2> 491 <a class="primary tright" href="https://www.puma-catchup.com/category/sports/" style="flex: 1; display: flex; justify-content: flex-end;">View all</a> 492 </div> 493 494</div> 495 496 497 498<div class="row rowSlider3 spacing scrollAnim"> 499 <div class="nomobile swiperArrow swiper-button-prev swipeprev53ae8c97-24b2-48f0-989c-bb1245e6bb2e" style="top:unset;margin-top: 170px;margin-left:15px;"></div> 500 <div class="nomobile swiperArrow swiper-button-next swipenext53ae8c97-24b2-48f0-989c-bb1245e6bb2e" style="top:unset;margin-top: 170px;margin-right:15px;"></div> 501 <div id="swipe_53ae8c97-24b2-48f0-989c-bb1245e6bb2e" class="swiper myswiper" data-ssize="4" data-id="53ae8c97-24b2-48f0-989c-bb1245e6bb2e"> 502 <div class="swiper-wrapper"> 503 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 504 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sports/what-happens-to-your-body-during-a-marathon/" 505 tabindex="-1" 506 id="189104" 507 style="width:100%;position:relative;overflow:hidden; 508 aspect-ratio:1 509 ;" > 510 <img decoding="async" alt="" 511 class="hoverZoom " 512 src="https://www.puma-catchup.com/wp-content/uploads/2026/09/26AW_Run_Deviate-Nitro-Elite-4_Q4_WNS_07413_RGB.webp" style="transition: 0.35s all;height:100%;width:100%; 513 object-position: 46% 70%; object-fit: cover;"/> 514 </a> 515 516 <a href="https://www.puma-catchup.com/category/sports/" class="secondary2" style="margin-top: 17px;">Sports</a> 517 <h4><a href="https://www.puma-catchup.com/sports/what-happens-to-your-body-during-a-marathon/">What Happens to Your Body During a Marathon</a></h4> 518 <div class="description shortExcerpt"> 519 Marathon running is a true experience of human endurance. From cardiovascular adaptation to muscle fibres begging for fuel, hereâs the science behind what happens in a runner’s body and how the right gear can support every step. 520 </div> 521 <a class="primary" href="https://www.puma-catchup.com/sports/what-happens-to-your-body-during-a-marathon/">read the story</a> 522 </div> 523 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 524 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sports/gunter-netzer-a-true-football-icon/" 525 tabindex="-1" 526 id="189030" 527 style="width:100%;position:relative;overflow:hidden; 528 aspect-ratio:1 529 ;" > 530 <img decoding="async" alt="" 531 class="hoverZoom " 532 src="https://www.puma-catchup.com/wp-content/uploads/2026/08/Gunter-Netzer-Catch-Up.webp" style="transition: 0.35s all;height:100%;width:100%; 533 object-position: 51% 62%; object-fit: cover;"/> 534 </a> 535 536 <a href="https://www.puma-catchup.com/category/sports/" class="secondary2" style="margin-top: 17px;">Sports</a> 537 <h4><a href="https://www.puma-catchup.com/sports/gunter-netzer-a-true-football-icon/">Günter Netzer: A True Football Icon</a></h4> 538 <div class="description shortExcerpt"> 539 Günter Netzer is one of the most iconic footballers in German history. Known for his exceptional football skills and his vibrant personality, he was the first footballer in Germany to wear colourful football boots, made by PUMA. 540 </div> 541 <a class="primary" href="https://www.puma-catchup.com/sports/gunter-netzer-a-true-football-icon/">read the story</a> 542 </div> 543 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 544 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sports/michael-schumachers-enduring-legacy/" 545 tabindex="-1" 546 id="189037" 547 style="width:100%;position:relative;overflow:hidden; 548 aspect-ratio:1 549 ;" > 550 <img decoding="async" alt="" 551 class="hoverZoom "
552 src="https://www.puma-catchup.com/wp-content/uploads/2026/08/Schumacher_CatchUp_titel.jpg" style="transition: 0.35s all;height:100%;width:100%; 553 object-position: 50% 17%; object-fit: cover;"/> 554 </a> 555 556 <a href="https://www.puma-catchup.com/category/sports/" class="secondary2" style="margin-top: 17px;">Sports</a> 557 <h4><a href="https://www.puma-catchup.com/sports/michael-schumachers-enduring-legacy/">Michael Schumacher’s Enduring Legacy </a></h4> 558 <div class="description shortExcerpt"> 559 F1 legend Michael Schumacher rewrote history with Scuderia Ferrari â but remained famously warm and grounded. We review the records he broke, his commitment to racing, and the enduring legacy he left on this captivating sport. 560 </div> 561 <a class="primary" href="https://www.puma-catchup.com/sports/michael-schumachers-enduring-legacy/">read the story</a> 562 </div> 563 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 564 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sports/realtree-collaboration-outdoor-heritage-through-a-golf-lens/" 565 tabindex="-1" 566 id="189050" 567 style="width:100%;position:relative;overflow:hidden; 568 aspect-ratio:1 569 ;" > 570 <img decoding="async" alt="" 571 class="hoverZoom " 572 src="https://www.puma-catchup.com/wp-content/uploads/2026/08/26AW_GO_Puma_Real-Tree_Apparel_Andrew-Jowett_13.webp" style="transition: 0.35s all;height:100%;width:100%; 573 object-position: 44% 34%; object-fit: cover;"/> 574 </a> 575 576 <a href="https://www.puma-catchup.com/category/sports/" class="secondary2" style="margin-top: 17px;">Sports</a> 577 <h4><a href="https://www.puma-catchup.com/sports/realtree-collaboration-outdoor-heritage-through-a-golf-lens/">Outdoor Heritage Through a Golf Lens</a></h4> 578 <div class="description shortExcerpt"> 579 Honouring decades of innovation and heritage, Precision in the Wild is the new collection by PUMA Golf and iconic outdoor brand Realtree. Catch up on the behind-the-scenes and design details that make it unique in this interview. 580 </div> 581 <a class="primary" href="https://www.puma-catchup.com/sports/realtree-collaboration-outdoor-heritage-through-a-golf-lens/">read the story</a> 582 </div> 583 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 584 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sports/off-the-field-how-football-shirts-became-a-fashion-flex/" 585 tabindex="-1" 586 id="189011" 587 style="width:100%;position:relative;overflow:hidden; 588 aspect-ratio:1 589 ;" > 590 <img decoding="async" alt="" 591 class="hoverZoom " 592 src="https://www.puma-catchup.com/wp-content/uploads/2026/08/BVB_Team-Selfie.jpg" style="transition: 0.35s all;height:100%;width:100%; 593 object-position: 41% 44%; object-fit: cover;"/> 594 </a> 595 596 <a href="https://www.puma-catchup.com/category/sports/" class="secondary2" style="margin-top: 17px;">Sports</a> 597 <h4><a href="https://www.puma-catchup.com/sports/off-the-field-how-football-shirts-became-a-fashion-flex/">Off the Field: How Football Shirts Became a Fashion Flex</a></h4> 598 <div class="description shortExcerpt"> 599 Once reserved for matchdays, football jerseys have earned their spot as a fashion essential â and not just for fans. From stadium terraces to global city streets, we chart the shirtâs journey from pitch to an emblem of culture. 600 </div> 601 <a class="primary" href="https://www.puma-catchup.com/sports/off-the-field-how-football-shirts-became-a-fashion-flex/">read the story</a> 602 </div> 603 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 604 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sports/the-first-premier-league-match-ball-with-nitro-technology/" 605 tabindex="-1" 606 id="188968" 607 style="width:100%;position:relative;overflow:hidden; 608 aspect-ratio:1 609 ;" > 610 <img decoding="async" alt="" 611 class="hoverZoom "
612 src="https://www.puma-catchup.com/wp-content/uploads/2026/08/26AW_TS_Football_Premier-League_Reactivity-Ball_002_RGB-scaled.jpg" style="transition: 0.35s all;height:100%;width:100%; 613 object-position: 50% 50%; object-fit: cover;"/> 614 </a> 615 616 <a href="https://www.puma-catchup.com/category/sports/" class="secondary2" style="margin-top: 17px;">Sports</a> 617 <h4><a href="https://www.puma-catchup.com/sports/the-first-premier-league-match-ball-with-nitro-technology/"><strong>WHEN THE BALL UNDERSTANDS THE STRIKE</strong></a></h4> 618 <div class="description shortExcerpt"> 619 The new Premier League ball introduces NITROFOAM to a match ball for the first time. But the story behind Stellar NITRO is not just about innovation, it is about creating confidence with every touch. 620 </div> 621 <a class="primary" href="https://www.puma-catchup.com/sports/the-first-premier-league-match-ball-with-nitro-technology/">read the story</a> 622 </div> 623 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 624 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sports/kelsey-mitchell-tyrese-haliburton-interviewing-the-indianapolis-icons/" 625 tabindex="-1" 626 id="188971" 627 style="width:100%;position:relative;overflow:hidden; 628 aspect-ratio:1 629 ;" > 630 <img decoding="async" alt="" 631 class="hoverZoom " 632 src="https://www.puma-catchup.com/wp-content/uploads/2026/08/Kelsey-Mitchell_Tyrese-Haliburton_hero-1.jpg" style="transition: 0.35s all;height:100%;width:100%; 633 object-position: 52% 6%; object-fit: cover;"/> 634 </a> 635 636 <a href="https://www.puma-catchup.com/category/sports/" class="secondary2" style="margin-top: 17px;">Sports</a> 637 <h4><a href="https://www.puma-catchup.com/sports/kelsey-mitchell-tyrese-haliburton-interviewing-the-indianapolis-icons/">“Good Humans First, Great Basketball Players Second”</a></h4> 638 <div class="description shortExcerpt"> 639 WNBA star Kelsey Mitchell joins the PUMA family to become the first athlete added to Tyrese Haliburtonâs signature Hali Line. The two icons from Indianapolis talk friendship, Kelseyâs trajectory, and whatâs next for the franchise. 640 </div> 641 <a class="primary" href="https://www.puma-catchup.com/sports/kelsey-mitchell-tyrese-haliburton-interviewing-the-indianapolis-icons/">read the story</a> 642 </div> 643 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 644 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sports/from-the-nineties-to-now-a-history-of-firsts/" 645 tabindex="-1" 646 id="188981" 647 style="width:100%;position:relative;overflow:hidden; 648 aspect-ratio:1 649 ;" > 650 <img decoding="async" alt="" 651 class="hoverZoom " 652 src="https://www.puma-catchup.com/wp-content/uploads/2026/08/History-of-Firsts-2-Catch-Up-Titelbild.jpg" style="transition: 0.35s all;height:100%;width:100%; 653 object-position: 50% 50%; object-fit: cover;"/> 654 </a> 655 656 <a href="https://www.puma-catchup.com/category/sports/" class="secondary2" style="margin-top: 17px;">Sports</a> 657 <h4><a href="https://www.puma-catchup.com/sports/from-the-nineties-to-now-a-history-of-firsts/"><strong>From the Nineties to Now: A History of Firsts</strong></a></h4> 658 <div class="description shortExcerpt"> 659 Weâve never been interested in playing it safe. Take a look inside PUMAâs more recent history of radical leadership: marrying sports tech to cultural disruption. 660 </div> 661 <a class="primary" href="https://www.puma-catchup.com/sports/from-the-nineties-to-now-a-history-of-firsts/">read the story</a> 662 </div> 663 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 664 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sports/why-hyrox-is-more-than-a-race/" 665 tabindex="-1" 666 id="188958" 667 style="width:100%;position:relative;overflow:hidden; 668 aspect-ratio:1 669 ;" > 670 <img decoding="async" alt="" 671 class="hoverZoom "
672 src="https://www.puma-catchup.com/wp-content/uploads/2026/08/HYROX-Three-Perspectives-hero-image.jpg" style="transition: 0.35s all;height:100%;width:100%; 673 object-position: 50% 50%; object-fit: cover;"/> 674 </a> 675 676 <a href="https://www.puma-catchup.com/category/sports/" class="secondary2" style="margin-top: 17px;">Sports</a> 677 <h4><a href="https://www.puma-catchup.com/sports/why-hyrox-is-more-than-a-race/"><strong>Why HYROX Is More Than a Race</strong></a></h4> 678 <div class="description shortExcerpt"> 679 HYROX is more than a race, it’s a movement. Joanna Wietrzyk, Faisal Abdalla and Simon Gronau share how hybrid fitness racing is redefining fitness through community, resilience and the belief that anyone can cross the finish line. 680 </div> 681 <a class="primary" href="https://www.puma-catchup.com/sports/why-hyrox-is-more-than-a-race/">read the story</a> 682 </div> 683 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 684 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sports/a-history-of-firsts-4-decades-of-puma-innovation/" 685 tabindex="-1" 686 id="188918" 687 style="width:100%;position:relative;overflow:hidden; 688 aspect-ratio:1 689 ;" > 690 <img decoding="async" alt="" 691 class="hoverZoom " 692 src="https://www.puma-catchup.com/wp-content/uploads/2026/07/History-of-Firsts-Catch-Up-Titelbild.webp" style="transition: 0.35s all;height:100%;width:100%; 693 object-position: 50% 50%; object-fit: cover;"/> 694 </a> 695 696 <a href="https://www.puma-catchup.com/category/sports/" class="secondary2" style="margin-top: 17px;">Sports</a> 697 <h4><a href="https://www.puma-catchup.com/sports/a-history-of-firsts-4-decades-of-puma-innovation/">A History of Firsts: 4 Decades of PUMA Innovation</a></h4> 698 <div class="description shortExcerpt"> 699 PUMA has been challenging the status quo for nearly 80 years. Step behind-the-scenes of the early milestones that redefined athletic performance forever. 700 </div> 701 <a class="primary" href="https://www.puma-catchup.com/sports/a-history-of-firsts-4-decades-of-puma-innovation/">read the story</a> 702 </div> 703 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 704 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sports/wearing-home-seven-clubs-seven-identities/" 705 tabindex="-1" 706 id="188906" 707 style="width:100%;position:relative;overflow:hidden; 708 aspect-ratio:1 709 ;" > 710 <img decoding="async" alt="" 711 class="hoverZoom " 712 src="https://www.puma-catchup.com/wp-content/uploads/2026/07/Bundesliga-Kits.png" style="transition: 0.35s all;height:100%;width:100%; 713 object-position: 50% 50%; object-fit: cover;"/> 714 </a> 715 716 <a href="https://www.puma-catchup.com/category/sports/" class="secondary2" style="margin-top: 17px;">Sports</a> 717 <h4><a href="https://www.puma-catchup.com/sports/wearing-home-seven-clubs-seven-identities/"><strong>Wearing Home â Seven Clubs, Seven Identities</strong></a></h4> 718 <div class="description shortExcerpt"> 719 From Dortmund’s landmarks to Kiel’s northern roots, seven PUMA clubs wear a piece of home in the 2026/27 season. Discover the stories, symbols and local inspirations behind each new jersey. 720 </div> 721 <a class="primary" href="https://www.puma-catchup.com/sports/wearing-home-seven-clubs-seven-identities/">read the story</a> 722 </div> 723 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 724 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sports/linford-christies-eye-catching-moment/" 725 tabindex="-1" 726 id="188891" 727 style="width:100%;position:relative;overflow:hidden; 728 aspect-ratio:1 729 ;" > 730 <img decoding="async" alt="" 731 class="hoverZoom "
732 src="https://www.puma-catchup.com/wp-content/uploads/2026/07/Linford-Chrisite-Catch-Up-Titelbild-scaled.jpg" style="transition: 0.35s all;height:100%;width:100%; 733 object-position: 50% 50%; object-fit: cover;"/> 734 </a> 735 736 <a href="https://www.puma-catchup.com/category/sports/" class="secondary2" style="margin-top: 17px;">Sports</a> 737 <h4><a href="https://www.puma-catchup.com/sports/linford-christies-eye-catching-moment/"><strong>Linford Christieâs Eye-Catching Moment</strong></a></h4> 738 <div class="description shortExcerpt"> 739 Discover how sprint legend Linford Christie turned a press conference in Atlanta into a lasting piece of sports and marketing history and created one of PUMAâs most memorable brand moments. 740 </div> 741 <a class="primary" href="https://www.puma-catchup.com/sports/linford-christies-eye-catching-moment/">read the story</a> 742 </div> 743 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 744 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sports/performance-innovation-bringing-nitro-to-football/" 745 tabindex="-1" 746 id="188870" 747 style="width:100%;position:relative;overflow:hidden; 748 aspect-ratio:1 749 ;" > 750 <img decoding="async" alt="" 751 class="hoverZoom " 752 src="https://www.puma-catchup.com/wp-content/uploads/2026/07/Romain-NITRO-Interview_Teaser-Image.png" style="transition: 0.35s all;height:100%;width:100%; 753 object-position: 50% 50%; object-fit: cover;"/> 754 </a> 755 756 <a href="https://www.puma-catchup.com/category/sports/" class="secondary2" style="margin-top: 17px;">Sports</a> 757 <h4><a href="https://www.puma-catchup.com/sports/performance-innovation-bringing-nitro-to-football/"><strong>Performance Innovation: Bringing NITRO⢠to Football</strong></a></h4> 758 <div class="description shortExcerpt"> 759 Football isn’t just running with a ball. Romain Girard explains why bringing NITRO⢠to the pitch meant rethinking one of PUMA’s most successful technologies from the ground up. 760 </div> 761 <a class="primary" href="https://www.puma-catchup.com/sports/performance-innovation-bringing-nitro-to-football/">read the story</a> 762 </div> 763 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 764 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sports/rest-day-reading/" 765 tabindex="-1" 766 id="188859" 767 style="width:100%;position:relative;overflow:hidden; 768 aspect-ratio:1 769 ;" > 770 <img decoding="async" alt="" 771 class="hoverZoom " 772 src="https://www.puma-catchup.com/wp-content/uploads/2026/07/Catch-Up-Rest-Day.png" style="transition: 0.35s all;height:100%;width:100%; 773 object-position: 50% 50%; object-fit: cover;"/> 774 </a> 775 776 <a href="https://www.puma-catchup.com/category/sports/" class="secondary2" style="margin-top: 17px;">Sports</a> 777 <h4><a href="https://www.puma-catchup.com/sports/rest-day-reading/"><strong>Rest Day Reading</strong></a></h4> 778 <div class="description shortExcerpt"> 779 On a rare World Cup rest day, the focus shifts from matches to everything around them. Time to catch up on the stories, styles and moments that carry the game forward â before the ball starts rolling again. 780 </div> 781 <a class="primary" href="https://www.puma-catchup.com/sports/rest-day-reading/">read the story</a> 782 </div> 783 </div> 784 </div> 785</div> 786 787 788 789<!-- row category header --> 790<div class="row rowCategoryHeader" style="grid-template-columns:1fr"> 791 <div class="col" style="display: flex; align-items: baseline;"> 792 <h2 class="bgPuma">
793 <span>Corporate</span> 794 </h2> 795 <a class="primary tright" href="https://www.puma-catchup.com/category/corporate/" style="flex: 1; display: flex; justify-content: flex-end;">View all</a> 796 </div> 797 798</div> 799 800 801<!-- row article slider onebyone --> 802<div class="gradient1"> 803 <div class="row rowOboWide spacing"> 804 805 <div style="padding:none"> 806 <div class=" " 807 808 style="width:100%;height:100%;position:relative;overflow:hidden; 809 aspect-ratio:Handlerbars Helper 'compare' needs 3 parameters, left value, operator and right value 810 ;" > 811 <img decoding="async" alt="" 812 class=" " 813 src="https://www.puma-catchup.com/wp-content/uploads/2025/09/Puma_Website-HQ.jpg" style="transition: 0.35s all;height:100%;width:100%; 814 object-position: 64% 38%; object-fit: cover;"/> 815 </div> 816 817 </div><div> 818 </div> 819 <div class="col"> 820 <div style="display: grid; grid-template-rows: auto auto auto;height: 100%; "> 821 <div></div> 822 <div style="display:grid;grid-template-columns: auto auto auto;"> 823 <div> 824 <div class="oboarrow swiperArrow swiperoutside-button-prev swipepreva1a76155-d4b5-427f-9be7-04e4d0cdcb1d" style=""></div> 825 </div> 826 <div id="swipe_a1a76155-d4b5-427f-9be7-04e4d0cdcb1d" class="swiper myswiper scrollAnim" data-ssize="1" data-id="a1a76155-d4b5-427f-9be7-04e4d0cdcb1d"> 827 <div class="swiper-wrapper tcenter "> 828 <div class="swiper-slide swiper-slide1 articleTeaser" data-pagination="true" > 829 <div id="oboimg"> 830 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/corporate/stefan-kretzschmar-why-tough-times-matter/" 831 id="189179" 832 style="width:324px;height:324px;aspect-ratio:1;margin-left:auto;margin-right:auto;margin-top:40px;position:relative;overflow:hidden; 833 ;" > 834 <img decoding="async" alt="" 835 class="hoverZoom " 836 src="https://www.puma-catchup.com/wp-content/uploads/2026/10/2026_9_Stefan-Kretzschmar-scaled.jpg" style="transition: 0.35s all;height:100%;width:100%; 837 object-position: 57% 50%; object-fit: cover;"/> 838 </a> 839 840 </div> 841 <br/> 842 <a href="https://www.puma-catchup.com/category/corporate/" class="secondary2">Corporate</a> 843 <h4 class="oboheadline" style="" ><strong>handball icon Kretzschmar on success and setbacks</strong></h4> 844 <div class="shortExcerpt" style="margin-bottom: 33px;"> 845 Speaking with PUMA CEO Arthur Hoeld, the handball star reflects on setbacks, leadership and resilience, explaining why the toughest moments often provide the greatest opportunities for growth. 846 </div> 847 <a class="buttonSec" href="https://www.puma-catchup.com/corporate/stefan-kretzschmar-why-tough-times-matter/">read the story</a> 848 </div> 849 <div class="swiper-slide swiper-slide1 articleTeaser" data-pagination="true" > 850 <div id="oboimg"> 851 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/corporate/belief-and-no-doubt-in-the-game-plan/" 852 id="189119" 853 style="width:324px;height:324px;aspect-ratio:1;margin-left:auto;margin-right:auto;margin-top:40px;position:relative;overflow:hidden; 854 ;" > 855 <img decoding="async" alt="" 856 class="hoverZoom " 857 src="https://www.puma-catchup.com/wp-content/uploads/2026/09/Puma_Coffee-Talk_Pep-Guardiola_122.jpg" style="transition: 0.35s all;height:100%;width:100%; 858 object-position: 50% 29%; object-fit: cover;"/> 859 </a> 860 861 </div> 862 <br/> 863 <a href="https://www.puma-catchup.com/category/corporate/" class="secondary2">Corporate</a> 864 <h4 class="oboheadline" style="" ><strong>Belief and No Doubt in the Game Plan</strong></h4> 865 <div class="shortExcerpt" style="margin-bottom: 33px;"> 866 Legendary Football Manager Pep Guardiola on inspiration, leadership and how to win over different kinds of people to become a successful team. 867 </div> 868 <a class="buttonSec" href="https://www.puma-catchup.com/corporate/belief-and-no-doubt-in-the-game-plan/">read the story</a> 869 </div> 870 <div class="swiper-slide swiper-slide1 articleTeaser" data-pagination="true" > 871 <div id="oboimg"> 872 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/corporate/inside-the-mind-of-mathias-gidsel/" 873 id="188693" 874 style="width:324px;height:324px;aspect-ratio:1;margin-left:auto;margin-right:auto;margin-top:40px;position:relative;overflow:hidden; 875 ;" > 876 <img decoding="async" alt="" 877 class="hoverZoom "
878 src="https://www.puma-catchup.com/wp-content/uploads/2026/06/Gidsel_Tease.webp" style="transition: 0.35s all;height:100%;width:100%; 879 object-position: 50% 31%; object-fit: cover;"/> 880 </a> 881 882 </div> 883 <br/> 884 <a href="https://www.puma-catchup.com/category/corporate/" class="secondary2">Corporate</a> 885 <h4 class="oboheadline" style="" >Inside the mind of Mathias Gidsel</h4> 886 <div class="shortExcerpt" style="margin-bottom: 33px;"> 887 Professional handballer Mathias Gidsel sat down with PUMA CEO Arthur Hoeld as two true handball enthusiasts to talk partnership, performance, and how purposeâdriven innovation can redefine the sport. 888 </div> 889 <a class="buttonSec" href="https://www.puma-catchup.com/corporate/inside-the-mind-of-mathias-gidsel/">read the story</a> 890 </div> 891 <div class="swiper-slide swiper-slide1 articleTeaser" data-pagination="true" > 892 <div id="oboimg"> 893 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/corporate/fifa-world-cup-2026-refibre-is-in-the-game/" 894 id="188639" 895 style="width:324px;height:324px;aspect-ratio:1;margin-left:auto;margin-right:auto;margin-top:40px;position:relative;overflow:hidden; 896 ;" > 897 <img decoding="async" alt="" 898 class="hoverZoom " 899 src="https://www.puma-catchup.com/wp-content/uploads/2026/05/26SS_PR_TS_Football_Federation_Portugal_Home_Matchwear.webp" style="transition: 0.35s all;height:100%;width:100%; 900 object-position: 50% 50%; object-fit: cover;"/> 901 </a> 902 903 </div> 904 <br/> 905 <a href="https://www.puma-catchup.com/category/corporate/" class="secondary2">Corporate</a> 906 <h4 class="oboheadline" style="" >RE:FIBRE is in the Game</h4> 907 <div class="shortExcerpt" style="margin-bottom: 33px;"> 908 Old threads woven into new trends. PUMA is bringing RE:FIBRE to the World Cup, producing all replica jerseys for its national teams from recycled textiles rather than plastic bottle-based polyester. 909 </div> 910 <a class="buttonSec" href="https://www.puma-catchup.com/corporate/fifa-world-cup-2026-refibre-is-in-the-game/">read the story</a> 911 </div> 912 <div class="swiper-slide swiper-slide1 articleTeaser" data-pagination="true" > 913 <div id="oboimg"> 914 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/corporate/a-look-into-pumas-iconic-logo/" 915 id="188406" 916 style="width:324px;height:324px;aspect-ratio:1;margin-left:auto;margin-right:auto;margin-top:40px;position:relative;overflow:hidden; 917 ;" > 918 <img decoding="async" alt="Vintage Puma logo featuring the PUMA cat on a yellowed, textured background." 919 class="hoverZoom " 920 src="https://www.puma-catchup.com/wp-content/uploads/2026/03/PUMA-Logo_Hero.webp" style="transition: 0.35s all;height:100%;width:100%; 921 object-position: 50% 50%; object-fit: cover;"/> 922 </a> 923 924 </div> 925 <br/> 926 <a href="https://www.puma-catchup.com/category/corporate/" class="secondary2">Corporate</a> 927 <h4 class="oboheadline" style="" >A look into PUMAâs iconic logo</h4> 928 <div class="shortExcerpt" style="margin-bottom: 33px;"> 929 From a walk through Nuremberg Zoo to a global icon: discover how PUMAâs jumping cat came to life and how Rudolf Dasslerâs vision shaped one of the industryâs most recognizable logos. 930 </div> 931 <a class="buttonSec" href="https://www.puma-catchup.com/corporate/a-look-into-pumas-iconic-logo/">read the story</a> 932 </div> 933 <div class="swiper-slide swiper-slide1 articleTeaser" data-pagination="true" > 934 <div id="oboimg"> 935 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/corporate/pumas-founding-story/" 936 id="188413" 937 style="width:324px;height:324px;aspect-ratio:1;margin-left:auto;margin-right:auto;margin-top:40px;position:relative;overflow:hidden; 938 ;" > 939 <img decoding="async" alt="" 940 class="hoverZoom "
941 src="https://www.puma-catchup.com/wp-content/uploads/2026/03/PUMA-Founding-Story_hero-1.webp" style="transition: 0.35s all;height:100%;width:100%; 942 object-position: 57% 20%; object-fit: cover;"/> 943 </a> 944 945 </div> 946 <br/> 947 <a href="https://www.puma-catchup.com/category/corporate/" class="secondary2">Corporate</a> 948 <h4 class="oboheadline" style="" >PUMAâs Founding Story</h4> 949 <div class="shortExcerpt" style="margin-bottom: 33px;"> 950 PUMAâs founding story began over a century ago in a small Franconian town called Herzogenaurach, where two German brothers turned a bold idea, clear vision, and passion for sport performance into the origins of the sports industry as we know it today. 951 </div> 952 <a class="buttonSec" href="https://www.puma-catchup.com/corporate/pumas-founding-story/">read the story</a> 953 </div> 954 <div class="swiper-slide swiper-slide1 articleTeaser" data-pagination="true" > 955 <div id="oboimg"> 956 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/corporate/accountability-starts-on-the-factory-floor/" 957 id="188315" 958 style="width:324px;height:324px;aspect-ratio:1;margin-left:auto;margin-right:auto;margin-top:40px;position:relative;overflow:hidden; 959 ;" > 960 <img decoding="async" alt="" 961 class="hoverZoom " 962 src="https://www.puma-catchup.com/wp-content/uploads/2026/02/Accountability-starts-on-factory-floor.jpg" style="transition: 0.35s all;height:100%;width:100%; 963 object-position: 50% 50%; object-fit: cover;"/> 964 </a> 965 966 </div> 967 <br/> 968 <a href="https://www.puma-catchup.com/category/corporate/" class="secondary2">Corporate</a> 969 <h4 class="oboheadline" style="" >Accountability Starts on the Factory Floor</h4> 970 <div class="shortExcerpt" style="margin-bottom: 33px;"> 971 Meet Mujtaba Hussain, a third-party sustainability auditor with global risk management partner, LRQA, who makes sure brands like PUMA and their suppliers walk the talk on responsible business. 972 </div> 973 <a class="buttonSec" href="https://www.puma-catchup.com/corporate/accountability-starts-on-the-factory-floor/">read the story</a> 974 </div> 975 <div class="swiper-slide swiper-slide1 articleTeaser" data-pagination="true" > 976 <div id="oboimg"> 977 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/corporate/london-just-got-more-puma/" 978 id="188022" 979 style="width:324px;height:324px;aspect-ratio:1;margin-left:auto;margin-right:auto;margin-top:40px;position:relative;overflow:hidden; 980 ;" > 981 <img decoding="async" alt="" 982 class="hoverZoom " 983 src="https://www.puma-catchup.com/wp-content/uploads/2025/12/Hero_Puma-Oxford-Street-WEB.jpg" style="transition: 0.35s all;height:100%;width:100%; 984 object-position: 50% 50%; object-fit: cover;"/> 985 </a> 986 987 </div> 988 <br/> 989 <a href="https://www.puma-catchup.com/category/corporate/" class="secondary2">Corporate</a> 990 <h4 class="oboheadline" style="" >London just got more PUMA</h4> 991 <div class="shortExcerpt" style="margin-bottom: 33px;"> 992 Step inside PUMAâs largest European flagship on Londonâs Oxford Street â where innovation, style, and culture meet under one roof 993 </div> 994 <a class="buttonSec" href="https://www.puma-catchup.com/corporate/london-just-got-more-puma/">read the story</a> 995 </div> 996 </div> 997 </div> 998 <div> 999 <div class="swiperArrow swiperoutside-button-next swipenexta1a76155-d4b5-427f-9be7-04e4d0cdcb1d oboarrow"></div> 1000 </div> 1001 </div> 1002 </div> 1003 </div> 1004 <div> </div> 1005 </div> 1006</div> 1007 1008 1009<!-- row category header --> 1010<div class="row rowCategoryHeader" style="grid-template-columns:1fr"> 1011 <div class="col" style="display: flex; align-items: baseline;"> 1012 <h2 class="bgPuma">
1013 <span>Sportstyle</span> 1014 </h2> 1015 <a class="primary tright" href="https://www.puma-catchup.com/category/sportstyle/" style="flex: 1; display: flex; justify-content: flex-end;">View all</a> 1016 </div> 1017 1018</div> 1019 1020 1021 1022<div class="row rowSlider3 spacing scrollAnim"> 1023 <div class="nomobile swiperArrow swiper-button-prev swipeprevb18098c3-0370-4a21-8fed-a867380f36cc" style="top:unset;margin-top: 170px;margin-left:15px;"></div> 1024 <div class="nomobile swiperArrow swiper-button-next swipenextb18098c3-0370-4a21-8fed-a867380f36cc" style="top:unset;margin-top: 170px;margin-right:15px;"></div> 1025 <div id="swipe_b18098c3-0370-4a21-8fed-a867380f36cc" class="swiper myswiper" data-ssize="4" data-id="b18098c3-0370-4a21-8fed-a867380f36cc"> 1026 <div class="swiper-wrapper"> 1027 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 1028 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sportstyle/laurent-fricker-on-how-culture-and-communities-influence-sportstyle-success/" 1029 tabindex="-1" 1030 id="189110" 1031 style="width:100%;position:relative;overflow:hidden; 1032 aspect-ratio:1 1033 ;" > 1034 <img decoding="async" alt="" 1035 class="hoverZoom " 1036 src="https://www.puma-catchup.com/wp-content/uploads/2026/09/LOW-RES-2000x2000-26AW_SP_SUEDE_FOREVER_OCTOBER_COMMERCIAL_04_1635_RGB.png" style="transition: 0.35s all;height:100%;width:100%; 1037 object-position: 50% 50%; object-fit: cover;"/> 1038 </a> 1039 1040 <a href="https://www.puma-catchup.com/category/sportstyle/" class="secondary2" style="margin-top: 17px;">Sportstyle</a> 1041 <h4><a href="https://www.puma-catchup.com/sportstyle/laurent-fricker-on-how-culture-and-communities-influence-sportstyle-success/"><strong>âCULTURE IS SOMETHING YOU PARTICIPATE IN â NOT SOMETHING YOU CONTROLâ</strong></a></h4> 1042 <div class="description shortExcerpt"> 1043 How do you introduce the right product at the right time and who decides whatâs on trend? The answer is contained a single word: Culture. PUMAâs Laurent Fricker, explains how cultural impulses emerge, how to spot them early, and how to turn them into products that resonate with consumers. 1044 </div> 1045 <a class="primary" href="https://www.puma-catchup.com/sportstyle/laurent-fricker-on-how-culture-and-communities-influence-sportstyle-success/">read the story</a> 1046 </div> 1047 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 1048 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sportstyle/puma-nitro-built-for-athletes-adopted-by-the-streets/" 1049 tabindex="-1" 1050 id="189084" 1051 style="width:100%;position:relative;overflow:hidden; 1052 aspect-ratio:1 1053 ;" > 1054 <img decoding="async" alt="" 1055 class="hoverZoom " 1056 src="https://www.puma-catchup.com/wp-content/uploads/2026/09/26SS_SP_Fade-Nitro-2.jpg" style="transition: 0.35s all;height:100%;width:100%; 1057 object-position: 53% 76%; object-fit: cover;"/> 1058 </a> 1059 1060 <a href="https://www.puma-catchup.com/category/sportstyle/" class="secondary2" style="margin-top: 17px;">Sportstyle</a> 1061 <h4><a href="https://www.puma-catchup.com/sportstyle/puma-nitro-built-for-athletes-adopted-by-the-streets/">Built for Athletes, Adopted by the Streets </a></h4> 1062 <div class="description shortExcerpt"> 1063 Running shoes no longer have one job. Beyond the workout, theyâre clocking in every day. Hereâs why PUMAâs NITRO⢠styles can also be a part of your everyday outfit. 1064 </div> 1065 <a class="primary" href="https://www.puma-catchup.com/sportstyle/puma-nitro-built-for-athletes-adopted-by-the-streets/">read the story</a> 1066 </div> 1067 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 1068 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sportstyle/emily-muller-lennox-about-back-to-school-with-puma/" 1069 tabindex="-1" 1070 id="189093" 1071 style="width:100%;position:relative;overflow:hidden; 1072 aspect-ratio:1 1073 ;" > 1074 <img decoding="async" alt="" 1075 class="hoverZoom "
1076 src="https://www.puma-catchup.com/wp-content/uploads/2026/09/LOW-RES-1000x667-26AW_SP_Back-to-School_Full-Group_1616_RGB.jpg" style="transition: 0.35s all;height:100%;width:100%; 1077 object-position: 49% 23%; object-fit: cover;"/> 1078 </a> 1079 1080 <a href="https://www.puma-catchup.com/category/sportstyle/" class="secondary2" style="margin-top: 17px;">Sportstyle</a> 1081 <h4><a href="https://www.puma-catchup.com/sportstyle/emily-muller-lennox-about-back-to-school-with-puma/"><strong>âKIDS KNOW EXACTLY WHAT THEY WANTâ</strong></a></h4> 1082 <div class="description shortExcerpt"> 1083 Kids want comfort and self-expression, parents want quality and value. Emily Müller-Lennox explains how PUMA brings both together. And why multi-use, from school to sports, and more playful looks are gaining ground. 1084 </div> 1085 <a class="primary" href="https://www.puma-catchup.com/sportstyle/emily-muller-lennox-about-back-to-school-with-puma/">read the story</a> 1086 </div> 1087 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 1088 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sportstyle/inside-aap-rockys-revival-of-the-puma-suede-94/" 1089 tabindex="-1" 1090 id="188930" 1091 style="width:100%;position:relative;overflow:hidden; 1092 aspect-ratio:1 1093 ;" > 1094 <img decoding="async" alt="" 1095 class="hoverZoom " 1096 src="https://www.puma-catchup.com/wp-content/uploads/2026/07/puma-asap-rocky-suede-hero-image.webp" style="transition: 0.35s all;height:100%;width:100%; 1097 object-position: 54% 88%; object-fit: cover;"/> 1098 </a> 1099 1100 <a href="https://www.puma-catchup.com/category/sportstyle/" class="secondary2" style="margin-top: 17px;">Sportstyle</a> 1101 <h4><a href="https://www.puma-catchup.com/sportstyle/inside-aap-rockys-revival-of-the-puma-suede-94/">Inside A$AP Rockyâs Revival of the PUMA Suede â94</a></h4> 1102 <div class="description shortExcerpt"> 1103 A$AP Rocky reimagines the PUMA Suede â94 with retro rebranding, nostalgic familiarity and his unique touch. Catch up with the conversation behind this collaborative effort and creative direction. 1104 </div> 1105 <a class="primary" href="https://www.puma-catchup.com/sportstyle/inside-aap-rockys-revival-of-the-puma-suede-94/">read the story</a> 1106 </div> 1107 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 1108 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sportstyle/one-shoe-four-ways-meet-the-speedcat-mule/" 1109 tabindex="-1" 1110 id="188819" 1111 style="width:100%;position:relative;overflow:hidden; 1112 aspect-ratio:1 1113 ;" > 1114 <img decoding="async" alt="" 1115 class="hoverZoom " 1116 src="https://www.puma-catchup.com/wp-content/uploads/2026/06/Speedcat-Mule-Hero.jpg" style="transition: 0.35s all;height:100%;width:100%; 1117 object-position: 50% 50%; object-fit: cover;"/> 1118 </a> 1119 1120 <a href="https://www.puma-catchup.com/category/sportstyle/" class="secondary2" style="margin-top: 17px;">Sportstyle</a> 1121 <h4><a href="https://www.puma-catchup.com/sportstyle/one-shoe-four-ways-meet-the-speedcat-mule/">One Shoe Four Ways: Meet the Speedcat Mule  </a></h4> 1122 <div class="description shortExcerpt"> 1123 Meet the Speedcat Mule: a cult classic reimagined as the summerâs most stylish slip-on. Motorsport DNA, ballet detailing, smooth leather and rich colours, this is the shoe of the summer that makes getting dressed look easy. 1124 </div> 1125 <a class="primary" href="https://www.puma-catchup.com/sportstyle/one-shoe-four-ways-meet-the-speedcat-mule/">read the story</a> 1126 </div> 1127 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 1128 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sportstyle/how-to-style-the-puma-x-salehe-bembury-collection/" 1129 tabindex="-1" 1130 id="188783" 1131 style="width:100%;position:relative;overflow:hidden; 1132 aspect-ratio:1 1133 ;" > 1134 <img decoding="async" alt="" 1135 class="hoverZoom "
1136 src="https://www.puma-catchup.com/wp-content/uploads/2026/06/PUMA_Salehe-Bembury_Travelwear-Collection_All-Nations-Hero-Image-1-scaled.jpg" style="transition: 0.35s all;height:100%;width:100%; 1137 object-position: 50% 50%; object-fit: cover;"/> 1138 </a> 1139 1140 <a href="https://www.puma-catchup.com/category/sportstyle/" class="secondary2" style="margin-top: 17px;">Sportstyle</a> 1141 <h4><a href="https://www.puma-catchup.com/sportstyle/how-to-style-the-puma-x-salehe-bembury-collection/">Travel in Style: How to Wear the PUMA x Salehe Bembury Collection</a></h4> 1142 <div class="description shortExcerpt"> 1143 Salehe Bembury and PUMAâs TRVL WEAR collection blurs the lines between football fandom and summer fashion. Hereâs how to wear the vivid tracksuits, tees and sneakers for the global tournament (and beyond) this season. 1144 </div> 1145 <a class="primary" href="https://www.puma-catchup.com/sportstyle/how-to-style-the-puma-x-salehe-bembury-collection/">read the story</a> 1146 </div> 1147 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 1148 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sportstyle/dress-for-the-occasion-styling-pumas-federation-jerseys/" 1149 tabindex="-1" 1150 id="188650" 1151 style="width:100%;position:relative;overflow:hidden; 1152 aspect-ratio:1 1153 ;" > 1154 <img decoding="async" alt="" 1155 class="hoverZoom " 1156 src="https://www.puma-catchup.com/wp-content/uploads/2026/06/Dress-for-occasion.webp" style="transition: 0.35s all;height:100%;width:100%; 1157 object-position: 47% 30%; object-fit: cover;"/> 1158 </a> 1159 1160 <a href="https://www.puma-catchup.com/category/sportstyle/" class="secondary2" style="margin-top: 17px;">Sportstyle</a> 1161 <h4><a href="https://www.puma-catchup.com/sportstyle/dress-for-the-occasion-styling-pumas-federation-jerseys/">Dress for the Occasion: Styling PUMAâs federation jerseys</a></h4> 1162 <div class="description shortExcerpt"> 1163 The World Cup may be coming soon, but PUMAâs national football jerseys are too good to save for matchday. Hereâs how to wear one in 2026. 1164 </div> 1165 <a class="primary" href="https://www.puma-catchup.com/sportstyle/dress-for-the-occasion-styling-pumas-federation-jerseys/">read the story</a> 1166 </div> 1167 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 1168 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sportstyle/keeping-a-low-profile-slim-sneakers-are-back/" 1169 tabindex="-1" 1170 id="188561" 1171 style="width:100%;position:relative;overflow:hidden; 1172 aspect-ratio:1 1173 ;" > 1174 <img decoding="async" alt="" 1175 class="hoverZoom " 1176 src="https://www.puma-catchup.com/wp-content/uploads/2026/04/26SS_H-STREET_ROSE.jpg" style="transition: 0.35s all;height:100%;width:100%; 1177 object-position: 47% 56%; object-fit: cover;"/> 1178 </a> 1179 1180 <a href="https://www.puma-catchup.com/category/sportstyle/" class="secondary2" style="margin-top: 17px;">Sportstyle</a> 1181 <h4><a href="https://www.puma-catchup.com/sportstyle/keeping-a-low-profile-slim-sneakers-are-back/">Keeping a low profile: slim sneakers are back</a></h4> 1182 <div class="description shortExcerpt"> 1183 From retro heritage to modern sneakerinas, explore why fashion is eyeing up slim sneakers â and how styling the trend means reimagining your outfit. 1184 </div> 1185 <a class="primary" href="https://www.puma-catchup.com/sportstyle/keeping-a-low-profile-slim-sneakers-are-back/">read the story</a> 1186 </div> 1187 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 1188 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sportstyle/how-the-t7-defined-sportstyle/" 1189 tabindex="-1" 1190 id="188456" 1191 style="width:100%;position:relative;overflow:hidden; 1192 aspect-ratio:1 1193 ;" > 1194 <img decoding="async" alt="" 1195 class="hoverZoom "
1196 src="https://www.puma-catchup.com/wp-content/uploads/2026/04/PUMA-T7-Series-1.jpg" style="transition: 0.35s all;height:100%;width:100%; 1197 object-position: 50% 50%; object-fit: cover;"/> 1198 </a> 1199 1200 <a href="https://www.puma-catchup.com/category/sportstyle/" class="secondary2" style="margin-top: 17px;">Sportstyle</a> 1201 <h4><a href="https://www.puma-catchup.com/sportstyle/how-the-t7-defined-sportstyle/">How the T7 defined Sportstyle </a></h4> 1202 <div class="description shortExcerpt"> 1203 Launched in 1968, the PUMA T7 tracksuit marks the meeting of performance design and streetwear. With the signature FORMSTRIP on its sleeves, it has evolved into a symbol of sportstyle identity. 1204 </div> 1205 <a class="primary" href="https://www.puma-catchup.com/sportstyle/how-the-t7-defined-sportstyle/">read the story</a> 1206 </div> 1207 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 1208 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sportstyle/three-trends-to-pair-with-suede-in-2026/" 1209 tabindex="-1" 1210 id="188437" 1211 style="width:100%;position:relative;overflow:hidden; 1212 aspect-ratio:1 1213 ;" > 1214 <img decoding="async" alt="" 1215 class="hoverZoom " 1216 src="https://www.puma-catchup.com/wp-content/uploads/2026/03/26SS_SP_SELECT_Suede-CHARLES-F-STEAD_160-1.jpg" style="transition: 0.35s all;height:100%;width:100%; 1217 object-position: 50% 50%; object-fit: cover;"/> 1218 </a> 1219 1220 <a href="https://www.puma-catchup.com/category/sportstyle/" class="secondary2" style="margin-top: 17px;">Sportstyle</a> 1221 <h4><a href="https://www.puma-catchup.com/sportstyle/three-trends-to-pair-with-suede-in-2026/">Three trends to pair with SUEDE in 2026</a></h4> 1222 <div class="description shortExcerpt"> 1223 The PUMA SUEDE is a classic for a reason. From neo-tailoring to the noughties literary revival, check out how this tactile, low-profile icon anchors 2026âs shift toward sleek intentionality and grounded street style. 1224 </div> 1225 <a class="primary" href="https://www.puma-catchup.com/sportstyle/three-trends-to-pair-with-suede-in-2026/">read the story</a> 1226 </div> 1227 </div> 1228 </div> 1229</div> 1230 1231 1232 1233<!-- row category header --> 1234<div class="row rowCategoryHeader" style="grid-template-columns:1fr"> 1235 <div class="col" style="display: flex; align-items: baseline;"> 1236 <h2 class="bgPuma"> 1237 <span>Our Legacy</span> 1238 </h2> 1239 <a class="primary tright" href="https://www.puma-catchup.com/category/our-legacy/" style="flex: 1; display: flex; justify-content: flex-end;">View all</a> 1240 </div> 1241 1242</div> 1243 1244 1245<!-- row article vertical --> 1246<div class="gradient gradient1"> 1247 <div class="row rowTwoColumnsFull spacing"> 1248 <div style="padding:none"> 1249 <div class="bgimage" style="height:100%;width:100%;background-image: url('https://www.puma-catchup.com/wp-content/uploads/2026/03/Puma_Our-Legacy.jpg'); background-size: cover;background-position: 50% 50%;width:100%"></div>
1250 </div> 1251 <div class="col"> 1252 <br/> 1253 <div class="teaserVertArt" style="display:grid;grid-template-columns: 20px 10fr 20px;"> 1254 <div></div> 1255 <div class="rowArticleItem articleTeaser"> 1256 <div> 1257 <a class="hoverzooma teaserVertImg scrollAnim" href="https://www.puma-catchup.com/sports/gunter-netzer-a-true-football-icon/" 1258 id="189030" 1259 style="width:100%;position:relative;overflow:hidden; 1260 ;" > 1261 <img decoding="async" alt="" 1262 class="hoverZoom " 1263 src="https://www.puma-catchup.com/wp-content/uploads/2026/08/Gunter-Netzer-Catch-Up.webp" style="transition: 0.35s all;height:100%;width:100%; 1264 object-position: 51% 62%; object-fit: cover;"/> 1265 </a> 1266 1267 </div> 1268 <div class="innerpadd"> 1269 <a href="https://www.puma-catchup.com/category/sports/" class="secondary2">Sports</a> 1270 <h4>Günter Netzer: A True Football Icon</h4> 1271 <div class="shortExcerpt"> 1272 Günter Netzer is one of the most iconic footballers in German history. Known for his exceptional football skills and his vibrant personality, he was the first footballer in Germany to wear colourful football boots, made by PUMA. 1273 </div> 1274 <a class="primary" href="https://www.puma-catchup.com/sports/gunter-netzer-a-true-football-icon/">read the story</a> 1275 </div> 1276 </div> 1277 <div></div> 1278 </div> 1279 <div class="teaserVertArt" style="display:grid;grid-template-columns: 20px 10fr 20px;"> 1280 <div></div> 1281 <div class="rowArticleItem articleTeaser"> 1282 <div> 1283 <a class="hoverzooma teaserVertImg scrollAnim" href="https://www.puma-catchup.com/sports/michael-schumachers-enduring-legacy/" 1284 id="189037" 1285 style="width:100%;position:relative;overflow:hidden; 1286 ;" > 1287 <img decoding="async" alt="" 1288 class="hoverZoom " 1289 src="https://www.puma-catchup.com/wp-content/uploads/2026/08/Schumacher_CatchUp_titel.jpg" style="transition: 0.35s all;height:100%;width:100%; 1290 object-position: 50% 17%; object-fit: cover;"/> 1291 </a> 1292 1293 </div> 1294 <div class="innerpadd"> 1295 <a href="https://www.puma-catchup.com/category/sports/" class="secondary2">Sports</a> 1296 <h4>Michael Schumacher’s Enduring Legacy </h4> 1297 <div class="shortExcerpt"> 1298 F1 legend Michael Schumacher rewrote history with Scuderia Ferrari â but remained famously warm and grounded. We review the records he broke, his commitment to racing, and the enduring legacy he left on this captivating sport. 1299 </div> 1300 <a class="primary" href="https://www.puma-catchup.com/sports/michael-schumachers-enduring-legacy/">read the story</a> 1301 </div> 1302 </div> 1303 <div></div> 1304 </div> 1305 <div class="teaserVertArt" style="display:grid;grid-template-columns: 20px 10fr 20px;"> 1306 <div></div> 1307 <div class="rowArticleItem articleTeaser"> 1308 <div> 1309 <a class="hoverzooma teaserVertImg scrollAnim" href="https://www.puma-catchup.com/sports/from-the-nineties-to-now-a-history-of-firsts/" 1310 id="188981" 1311 style="width:100%;position:relative;overflow:hidden; 1312 ;" > 1313 <img decoding="async" alt="" 1314 class="hoverZoom " 1315 src="https://www.puma-catchup.com/wp-content/uploads/2026/08/History-of-Firsts-2-Catch-Up-Titelbild.jpg" style="transition: 0.35s all;height:100%;width:100%; 1316 object-position: 50% 50%; object-fit: cover;"/> 1317 </a> 1318 1319 </div> 1320 <div class="innerpadd"> 1321 <a href="https://www.puma-catchup.com/category/sports/" class="secondary2">Sports</a> 1322 <h4><strong>From the Nineties to Now: A History of Firsts</strong></h4> 1323 <div class="shortExcerpt"> 1324 Weâve never been interested in playing it safe. Take a look inside PUMAâs more recent history of radical leadership: marrying sports tech to cultural disruption. 1325 </div> 1326 <a class="primary" href="https://www.puma-catchup.com/sports/from-the-nineties-to-now-a-history-of-firsts/">read the story</a> 1327 </div> 1328 </div> 1329 <div></div>
1330 </div> 1331 </div> 1332 </div> 1333</div> 1334 1335 1336<!-- row category header --> 1337<div class="row rowCategoryHeader" style="grid-template-columns:1fr"> 1338 <div class="col" style="display: flex; align-items: baseline;"> 1339 <h2 class="bgPuma"> 1340 <span>Our Favourites</span> 1341 </h2> 1342 </div> 1343 1344</div> 1345 1346 1347 1348<div class="row rowSlider3 spacing scrollAnim"> 1349 <div class="nomobile swiperArrow swiper-button-prev swipeprevce24fd0c-edeb-4635-b5b3-2aef59b441f1" style="top:unset;margin-top: 170px;margin-left:15px;"></div> 1350 <div class="nomobile swiperArrow swiper-button-next swipenextce24fd0c-edeb-4635-b5b3-2aef59b441f1" style="top:unset;margin-top: 170px;margin-right:15px;"></div> 1351 <div id="swipe_ce24fd0c-edeb-4635-b5b3-2aef59b441f1" class="swiper myswiper" data-ssize="4" data-id="ce24fd0c-edeb-4635-b5b3-2aef59b441f1"> 1352 <div class="swiper-wrapper"> 1353 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 1354 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/corporate/pumas-founding-story/" 1355 tabindex="-1" 1356 id="188413" 1357 style="width:100%;position:relative;overflow:hidden; 1358 aspect-ratio:1 1359 ;" > 1360 <img decoding="async" alt="" 1361 class="hoverZoom " 1362 src="https://www.puma-catchup.com/wp-content/uploads/2026/03/PUMA-Founding-Story_hero-1.webp" style="transition: 0.35s all;height:100%;width:100%; 1363 object-position: 57% 20%; object-fit: cover;"/> 1364 </a> 1365 1366 <a href="https://www.puma-catchup.com/category/corporate/" class="secondary2" style="margin-top: 17px;">Corporate</a> 1367 <h4><a href="https://www.puma-catchup.com/corporate/pumas-founding-story/">PUMAâs Founding Story</a></h4> 1368 <div class="description shortExcerpt"> 1369 PUMAâs founding story began over a century ago in a small Franconian town called Herzogenaurach, where two German brothers turned a bold idea, clear vision, and passion for sport performance into the origins of the sports industry as we know it today. 1370 </div> 1371 <a class="primary" href="https://www.puma-catchup.com/corporate/pumas-founding-story/">read the story</a> 1372 </div> 1373 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 1374 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sports/take-a-look-inside-the-puma-nitro-lab/" 1375 tabindex="-1" 1376 id="188592" 1377 style="width:100%;position:relative;overflow:hidden; 1378 aspect-ratio:1 1379 ;" > 1380 <img decoding="async" alt="" 1381 class="hoverZoom " 1382 src="https://www.puma-catchup.com/wp-content/uploads/2026/05/NITRO-LAB_Hero.webp" style="transition: 0.35s all;height:100%;width:100%; 1383 object-position: 36% 45%; object-fit: cover;"/> 1384 </a> 1385 1386 <a href="https://www.puma-catchup.com/category/sports/" class="secondary2" style="margin-top: 17px;">Sports</a> 1387 <h4><a href="https://www.puma-catchup.com/sports/take-a-look-inside-the-puma-nitro-lab/">Take a look inside the PUMA NITRO LAB</a></h4> 1388 <div class="description shortExcerpt"> 1389 Step inside PUMAâs NITRO LAB, where athletes, data and biomechanics shape the future of performance. Real testing, real feedback and cutting-edge science come together to redefine footwear for running, football and HYROX. 1390 </div> 1391 <a class="primary" href="https://www.puma-catchup.com/sports/take-a-look-inside-the-puma-nitro-lab/">read the story</a> 1392 </div> 1393 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 1394 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sports/puma-gives-us-reliable-tools-to-perform-at-the-highest-level/" 1395 tabindex="-1" 1396 id="188526" 1397 style="width:100%;position:relative;overflow:hidden; 1398 aspect-ratio:1 1399 ;" > 1400 <img decoding="async" alt="" 1401 class="hoverZoom "
1402 src="https://www.puma-catchup.com/wp-content/uploads/2026/04/DFB-women_Bridgepic.webp" style="transition: 0.35s all;height:100%;width:100%; 1403 object-position: 52% 45%; object-fit: cover;"/> 1404 </a> 1405 1406 <a href="https://www.puma-catchup.com/category/sports/" class="secondary2" style="margin-top: 17px;">Sports</a> 1407 <h4><a href="https://www.puma-catchup.com/sports/puma-gives-us-reliable-tools-to-perform-at-the-highest-level/">âPUMA gives us reliable tools to perform at the highest levelâ</a></h4> 1408 <div class="description shortExcerpt"> 1409 Five PUMA athletes from Germanyâs national football team talk about how womenâs football is evolving, the importance of women-specific boots, and where the biggest opportunities for the game still lie. 1410 </div> 1411 <a class="primary" href="https://www.puma-catchup.com/sports/puma-gives-us-reliable-tools-to-perform-at-the-highest-level/">read the story</a> 1412 </div> 1413 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 1414 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/corporate/a-look-into-pumas-iconic-logo/" 1415 tabindex="-1" 1416 id="188406" 1417 style="width:100%;position:relative;overflow:hidden; 1418 aspect-ratio:1 1419 ;" > 1420 <img decoding="async" alt="Vintage Puma logo featuring the PUMA cat on a yellowed, textured background." 1421 class="hoverZoom " 1422 src="https://www.puma-catchup.com/wp-content/uploads/2026/03/PUMA-Logo_Hero.webp" style="transition: 0.35s all;height:100%;width:100%; 1423 object-position: 50% 50%; object-fit: cover;"/> 1424 </a> 1425 1426 <a href="https://www.puma-catchup.com/category/corporate/" class="secondary2" style="margin-top: 17px;">Corporate</a> 1427 <h4><a href="https://www.puma-catchup.com/corporate/a-look-into-pumas-iconic-logo/">A look into PUMAâs iconic logo</a></h4> 1428 <div class="description shortExcerpt"> 1429 From a walk through Nuremberg Zoo to a global icon: discover how PUMAâs jumping cat came to life and how Rudolf Dasslerâs vision shaped one of the industryâs most recognizable logos. 1430 </div> 1431 <a class="primary" href="https://www.puma-catchup.com/corporate/a-look-into-pumas-iconic-logo/">read the story</a> 1432 </div> 1433 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 1434 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sports/performance-innovation-bringing-nitro-to-football/" 1435 tabindex="-1" 1436 id="188870" 1437 style="width:100%;position:relative;overflow:hidden; 1438 aspect-ratio:1 1439 ;" > 1440 <img decoding="async" alt="" 1441 class="hoverZoom " 1442 src="https://www.puma-catchup.com/wp-content/uploads/2026/07/Romain-NITRO-Interview_Teaser-Image.png" style="transition: 0.35s all;height:100%;width:100%; 1443 object-position: 50% 50%; object-fit: cover;"/> 1444 </a> 1445 1446 <a href="https://www.puma-catchup.com/category/sports/" class="secondary2" style="margin-top: 17px;">Sports</a> 1447 <h4><a href="https://www.puma-catchup.com/sports/performance-innovation-bringing-nitro-to-football/"><strong>Performance Innovation: Bringing NITRO⢠to Football</strong></a></h4> 1448 <div class="description shortExcerpt"> 1449 Football isn’t just running with a ball. Romain Girard explains why bringing NITRO⢠to the pitch meant rethinking one of PUMA’s most successful technologies from the ground up. 1450 </div> 1451 <a class="primary" href="https://www.puma-catchup.com/sports/performance-innovation-bringing-nitro-to-football/">read the story</a> 1452 </div> 1453 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 1454 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sportstyle/inside-aap-rockys-revival-of-the-puma-suede-94/" 1455 tabindex="-1" 1456 id="188930" 1457 style="width:100%;position:relative;overflow:hidden; 1458 aspect-ratio:1 1459 ;" > 1460 <img decoding="async" alt="" 1461 class="hoverZoom "
1462 src="https://www.puma-catchup.com/wp-content/uploads/2026/07/puma-asap-rocky-suede-hero-image.webp" style="transition: 0.35s all;height:100%;width:100%; 1463 object-position: 54% 88%; object-fit: cover;"/> 1464 </a> 1465 1466 <a href="https://www.puma-catchup.com/category/sportstyle/" class="secondary2" style="margin-top: 17px;">Sportstyle</a> 1467 <h4><a href="https://www.puma-catchup.com/sportstyle/inside-aap-rockys-revival-of-the-puma-suede-94/">Inside A$AP Rockyâs Revival of the PUMA Suede â94</a></h4> 1468 <div class="description shortExcerpt"> 1469 A$AP Rocky reimagines the PUMA Suede â94 with retro rebranding, nostalgic familiarity and his unique touch. Catch up with the conversation behind this collaborative effort and creative direction. 1470 </div> 1471 <a class="primary" href="https://www.puma-catchup.com/sportstyle/inside-aap-rockys-revival-of-the-puma-suede-94/">read the story</a> 1472 </div> 1473 <div class="swiper-slide swiper-slide4 articleTeaser" style="min-width: 338px;"> 1474 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/corporate/dont-call-our-formstrip-a-stripe/" 1475 tabindex="-1" 1476 id="185915" 1477 style="width:100%;position:relative;overflow:hidden; 1478 aspect-ratio:1 1479 ;" > 1480 <img decoding="async" alt="" 1481 class="hoverZoom " 1482 src="https://www.puma-catchup.com/wp-content/uploads/2025/11/FormStripe_CATchUpHeader-4.jpg" style="transition: 0.35s all;height:100%;width:100%; 1483 object-position: 50% 50%; object-fit: cover;"/> 1484 </a> 1485 1486 <a href="https://www.puma-catchup.com/category/corporate/" class="secondary2" style="margin-top: 17px;">Corporate</a> 1487 <h4><a href="https://www.puma-catchup.com/corporate/dont-call-our-formstrip-a-stripe/">DON’T CALL OUR FORMSTRIP A STRIPE</a></h4> 1488 <div class="description shortExcerpt"> 1489 It immediately lets you recognize a pair of PUMAs, whether itâs a SUEDE, a KING or a DEVIATE NITRO⢠running shoe. Dive into the history of the FORMSTRIP. 1490 </div> 1491 <a class="primary" href="https://www.puma-catchup.com/corporate/dont-call-our-formstrip-a-stripe/">read the story</a> 1492 </div> 1493 </div> 1494 </div> 1495</div> 1496 1497 1498 1499<!-- row category header --> 1500<div class="row rowCategoryHeader" style="grid-template-columns:1fr"> 1501 <div class="col" style="display: flex; align-items: baseline;"> 1502 <h2 class="bgPuma"> 1503 <span>MORE TO DISCOVER</span> 1504 </h2> 1505 </div> 1506 1507</div> 1508 1509 1510<!-- row article teaser single --> 1511<div class="row rowImageFull spacing " style="height: 690px;"> 1512 <div class="bgimage" style="background-image: url('https://www.puma-catchup.com/wp-content/uploads/2026/04/26SS_Run_Deviate-Nitro-Elite-4_LOOK2_Drop-2_Wns_4991.webp'); background-size: cover;background-position: 44% 37%;width:100%" > 1513 <div class="row rowArticleTeaserSingle"> 1514 <div class="articleTeaserSingleRows"> 1515 <div></div> 1516 <div class="bot"> 1517 <a class="secondary" href="/category/https://www.puma-catchup.com/category/sports/">Sports</a> 1518 <h1>It always comes back</h1> 1519 <div class="description shortExcerpt">Inside PUMAâs NITRO⢠foam: how its structure, production, and interaction with carbon plates influence energy return and running performance.</div> 1520 <a class="buttonSec" href="https://www.puma-catchup.com/sports/it-always-comes-back/">read more</a> 1521 </div> 1522 </div> 1523 </div> 1524 </div> 1525</div> 1526 1527 1528<!-- row article teaser 3 --> 1529<div class="rowArticleTeaser3"> 1530 <div class="row rowTwoColumnsFull spacing"> 1531 <div style="padding:none"> 1532 <div class="col articleTeaser"> 1533 <div class=""> 1534 <a href="https://www.puma-catchup.com/category/sports/" class="secondary">Sports</a> 1535 <h4><strong>âYOU JUST FEEL ITâ</strong></h4> 1536 <div class="shortExcerpt"> 1537 Carbon doesnât buckle, it yields. Combined with PUMAâs NITRO⢠technology, it translates energy into performance. Discover the technology and materials behind it with insights from PUMAâs carbon expert Matthias Hartmann. 1538 </div> 1539 <br/> 1540 <a class="buttonSec articleslider" href="https://www.puma-catchup.com/sports/you-just-feel-it-how-puma-uses-nitro-with-carbon-to-make-athletes-faster/">read the story</a> 1541 <br/> 1542 <br/> 1543 <a class="hoverzooma scrollAnim" href="https://www.puma-catchup.com/sports/you-just-feel-it-how-puma-uses-nitro-with-carbon-to-make-athletes-faster/" 1544 1545 style="height:200px;position:relative;overflow:hidden; 1546 aspect-ratio:2 1547 ;" > 1548 <img decoding="async" alt="" 1549 class="hoverZoom "
1550 src="https://www.puma-catchup.com/wp-content/uploads/2025/12/NITRO-Elite_Hero-1-scaled.jpg" style="transition: 0.35s all;height:100%;width:100%; 1551 object-position: 50% 50%; object-fit: cover;"/> 1552 </a> 1553 1554 </div> 1555 </div> 1556 </div> 1557 <div class="col"> 1558 <br/> 1559 <div style="display:grid;grid-template-rows: auto auto auto;"> 1560 <div> 1561 1562 <div class="teaser3inner" > 1563 <div class="hideinprint"></div> 1564 <div class="rowArticleItem articleTeaser"> 1565 <div> 1566 <a class="hoverzooma teaserVertImg scrollAnim" href="https://www.puma-catchup.com/sports/how-the-first-ever-hyrox-specific-shoe-came-to-life/" 1567 id="188302" 1568 style="height:200px;width:200px;;position:relative;overflow:hidden; 1569 aspect-ratio:1 1570 ;" > 1571 <img decoding="async" alt="" 1572 class="hoverZoom " 1573 src="https://www.puma-catchup.com/wp-content/uploads/2026/02/26SS_Train_Hyrox_Deviate-Nitro-Elite-4_Mens_0164_RGB.jpg" style="transition: 0.35s all;height:100%;width:100%; 1574 object-position: 4% 48%; object-fit: cover;"/> 1575 </a> 1576 1577 </div> 1578 <div class="innerpadd"> 1579 <a href="https://www.puma-catchup.com/category/sports/" class="secondary2">Sports</a> 1580 <h4>How the First-Ever HYROX-Specific Shoe Came To Life</h4> 1581 <div class="shortExcerpt"> 1582 PUMAâs Damion Perry reveals how the team engineered the industryâs first HYROXâspecific super shoe â transforming an elite marathon model with new stability, grip and durability to meet the sportâs unique hybrid demands. 1583 </div> 1584 <br/> 1585 <a class="articleslider" href="https://www.puma-catchup.com/sports/how-the-first-ever-hyrox-specific-shoe-came-to-life/">read the story</a> 1586 </div> 1587 <br/> 1588 </div> 1589 <div class="hideinprint"></div> 1590 </div> 1591 </div> 1592 <div> 1593 <div class="nodesktop "> 1594 <br/><br/> 1595 </div> 1596 1597 <div class="teaser3inner" > 1598 <div class="hideinprint"></div> 1599 <div class="rowArticleItem articleTeaser"> 1600 <div> 1601 <a class="hoverzooma teaserVertImg scrollAnim" href="https://www.puma-catchup.com/sportstyle/a-shoe-that-outlasts-trends/" 1602 id="188201" 1603 style="height:200px;width:200px;;position:relative;overflow:hidden; 1604 aspect-ratio:1 1605 ;" > 1606 <img decoding="async" alt="" 1607 class="hoverZoom " 1608 src="https://www.puma-catchup.com/wp-content/uploads/2026/01/Helmut-Archiv_040_lateral.jpg" style="transition: 0.35s all;height:100%;width:100%; 1609 object-position: 56% 18%; object-fit: cover;"/> 1610 </a> 1611 1612 </div> 1613 <div class="innerpadd"> 1614 <a href="https://www.puma-catchup.com/category/sportstyle/" class="secondary2">Sportstyle</a> 1615 <h4>A SHOE THAT OUTLASTS TRENDS </h4> 1616 <div class="shortExcerpt"> 1617 Few sneakers have shaped culture like the PUMA SUEDE. It stood in iconic momentsâfrom Tommie Smithâs protest to Walt âClydeâ Frazierâs styleâand now returns to the spotlight at Paris Fashion Week. Step into its legacy. 1618 </div> 1619 <br/> 1620 <a class="articleslider" href="https://www.puma-catchup.com/sportstyle/a-shoe-that-outlasts-trends/">read the story</a> 1621 </div> 1622 <br/> 1623 </div> 1624 <div class="hideinprint"></div> 1625 </div> 1626 </div> 1627 </div> 1628 <div class="hideinprint"></div> 1629 </div> 1630 </div> 1631</div> 1632 </div> 1633</article> 1634<div id="modalBg" > </div> 1635<div id="modalGallery" > </div> 1636<div id="modalClose" class="iconX" onclick="closeModalGallery()"></div> 1637 1638<prefooter> 1639 <div class="row"> 1640 <div class="col"> 1641 </div> 1642 <div class="col"> 1643 <div class="statement"> 1644 <h2> 1645 CATCH UP OPENS THE DOORS TO PUMAâS WORLD â FROM SPORTS AND STYLE TO CORPORATE INSIGHTS AND OUR LEGACY, INVITING EVERYONE TO EXPERIENCE THE PASSION THAT DRIVES US FORWARD. 1646 </h2> 1647 </div> 1648 </div> 1649 <div class="col colborder"> 1650 <div class="footerlogo"> 1651 </div> 1652 <div class="col footerSocialIcons tcenter"> 1653 <a target="_blank" href="https://www.instagram.com/puma/" class="insta_white_svg"></a> 1654 <a target="_blank" href="https://www.youtube.com/user/puma" class="youtube_white_svg"></a> 1655 <a target="_blank" href="https://www.facebook.com/PUMAgroup/" class="fb_white_svg"></a> 1656 <a target="_blank" href="https://www.linkedin.com/company/puma" class="linkedin_white_svg"></a> 1657 <a target="_blank" href="https://twitter.com/pumagroup" class="twitter_white_svg"></a> 1658 <a target="_blank" href="https://de.pinterest.com/puma/" class="pinterest_white_svg"></a> 1659 </div> 1660 <div class="row rowLinks"> 1661 <div class="col"> 1662 </div> 1663 <div class="col"> 1664 <a href="/">Home</a><br/> 1665 <a href="https://www.puma-catchup.com/category/sports/">Sports </a><br/> 1666 <a href="https://www.puma-catchup.com/category/sportstyle/">Sportstyle </a><br/> 1667 <a href="https://www.puma-catchup.com/category/corporate/">Corporate </a><br/> 1668 <a href="https://www.puma-catchup.com/category/our-legacy/">Our Legacy </a><br/> 1669 <a href="https://eu.puma.com" target="_blank">Shop at PUMA</a><br/> 1670 </div> 1671 <div class="col"> 1672 <a href="/imprint">Imprint</a><br/> 1673 <a href="/legal">Legal terms</a><br/>
1673 1674 <a href="/data-protection">Data protection</a><br/> 1675 <a class="optanon-show-settings">Cookie settings</a><br/> 1676 <a href="https://about.puma.com" target="_blank">about.puma.com</a><br/> 1677 </div> 1678 </div> 1679 </div> 1680 </div> 1681</prefooter> 1682<footer class="tcenter"> 1683 © Puma SE, Herzogenaurach 1684</footer> 1685<div> 1686 <canvas id="glcanvas" width="100vw" height="100vh" style="visibility: hidden;position: absolute;top:0px" ></canvas> 1687</div> 1688</div> 1689</body> 1690</html> 1691 1692<!-- 1693Performance optimized by W3 Total Cache. Learn more: https://www.boldgrid.com/w3-total-cache/?utm_source=w3tc&utm_medium=footer_comment&utm_campaign=free_plugin 1694 1695Object Caching 86/537 objects using Redis 1696Page Caching using Disk 1697 1698Served from: www.puma-catchup.com @ 2026-10-02 13:00:06 by W3 Total Cache 1699-->
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