https://hurekatek.com/assets/custom-development-HHR43Xyu.js

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1,{num:"04",badge:"INTEGRATIONS",icon:c,title:"Integration Layers",desc:`Custom integration layers connecting systems that don't natively talk to each other. The "middleware" your business needs to make your existing tools work together without ripping anything out.`,projects:["CRM-to-ERP-to-billing integrations for businesses with complex revenue operations","Industry-specific system connections (EHR-to-billing-to-scheduling for healthcare; trading platform-to-CRM-to-compliance for financial services)","Multi-vendor data consolidation for analytics and reporting","Legacy system bridges (connecting modern tools to systems that don't have modern APIs)","White-label integration layers (custom integration work delivered under a partner's brand)"],timeline:"4–16 weeks depending on system complexity",budget:"$30K–$200K+",example:{label:"Real example — CWW Group white-label channel",body:`Hureka's relationship with CWW Group (Deepak Choudhary, San Jose) is an example of integration-layer work delivered under a partner brand. CWW resells Hureka's AI Operating System under their "AI for Main Street" brand, targeting home service SMBs. The integration layer connects Hureka's productized workflows to CWW's customer-facing systems while preserving the partner's brand experience.`}},{num:"05",badge:"AI FEATURES",icon:h,title:"AI-Powered Features Added to Existing Software",desc:"AI capabilities added to software you've already built or already use. Faster path to value than rebuilding — and often the right choice when the existing system works well and just needs AI capabilities layered on.",projects:["AI-powered search, recommendations, or personalization on existing websites and apps","Conversational interfaces (voice, chat) added to legacy software","AI-driven analytics layered on top of your existing data","Automation workflows triggered by events in your existing systems","Content generation, summarization, or translation capabilities integrated into existing tools"],timeline:"3–12 weeks depending on scope",budget:"$25K–$150K+"},{num:"06",badge:"E-COMMERCE",icon:v,title:"E-Commerce & Multi-Brand Commerce Platforms",desc:"Enterprise-scale e-commerce architectures — including complex multi-brand commerce platforms where dozens of brands run on shared infrastructure, all managed from one central portal. B2B (wholesale, distribution, foodservice), DTC (consumer-facing storefronts), and multi-channel architectures that handle both at once. AI baked in where it creates real value — personalization, search, recommendations, dynamic pricing, abandoned-cart recovery, fraud detection.",projects:["Multi-brand commerce platforms — one platform powering many brand storefronts with shared catalog, shared customer database, brand-specific front-end experiences","B2B e-commerce platforms — wholesale and distribution with customer-specific pricing, tiered ordering, sales rep tools, account hierarchies, credit terms, EDI integration","DTC e-commerce platforms — consumer-facing storefronts with subscription support, loyalty programs, personalization, marketing automation integration","Marketplace platforms — multi-vendor commerce with commission, payout, and dispute workflows","B2B + DTC unified platforms — single architecture serving both wholesale customers and direct consumers","Headless commerce architectures — decoupled commerce backend (Magento, BigCommerce, Shopify Plus, custom) separated from front-end experiences","AI-enhanced commerce — semantic product search, AI-driven recommendations, conversational commerce, AI-powered support inside the commerce experience"],timeline:"16–40+ weeks depending on scope (multi-brand enterprise platforms are typically 24–40+ weeks)",budget:"$150K–$1M+ depending on scope and integrations",example:{label:"Real example — Farmer Brothers (farmerbros.com)",body:"Nationally-recognized coffee, tea, and culinary products company (founded 1912, $500M+ revenue, 1,600+ employees, recently acquired by Royal Cup). Commerce architecture spans 12+ brands across coffee (Farmer Brothers, Artisan Collection, Metropolitan, Superior, Cain's, McGarvey, Boyds, West Coast, trücup, Un Momento, Sum>One Coffee Roasters), tea (China Mist), beverage mixes, and culinary products — all managed from one central portal. Serves three commerce surfaces: corporate B2B (farmerbros.com), direct ordering portal (store.farmerbros.com), and DTC consumer site (farmerbrotherscoffee.com)."},moat:!0}

1],A=[{num:"1",title:"Twelve years building custom software",body:"Hureka Technologies (parent company) has been building custom software since 2013. Hundreds of clients across twelve industries. We didn't start in AI — we added AI to a development practice with a long track record of finishing things and shipping them."},{num:"2",title:"AI-native by default, not as a feature",body:`Every Custom Development engagement starts from the question: "Where does AI create real value in this build?" Not a marketing checkbox. Not a chatbot bolted on at the end. AI is in the architecture, the data layer, the user experience, the operational model. Where AI doesn't add value, we don't add it — and we're explicit about that.`},{num:"3",title:"The Brain methodology applies to custom too",body:"Even bespoke products benefit from the Brain methodology. The custom application you're building can accumulate institutional knowledge the same way the productized AI Operating System does — workflow patterns, user behavior, edge cases, content. The Brain becomes the architecture for your custom build's compounding value."},{num:"4",title:"Two practices, one team",body:"If your business needs both AI OS workflows AND custom development, you can have one provider for both. Same team, same standards, same Brain underneath. Most clients who engage Practice 2 also engage Practice 1 over time — and the work compounds across both."},{num:"5",title:"Google Partner, enterprise pedigree",body:"Hureka is a certified Google Partner. The founder is an 18-year Johnson & Johnson veteran with a Columbia Business School MBA. The team has shipped software for healthcare, financial services, e-commerce, professional services, and a dozen other regulated and complex industries. Enterprise-grade discipline at mid-market velocity."}],C=[{num:"01",title:"Discovery & Strategy",duration:"1–3 weeks",happens:"We understand your business, your users, your existing systems, your competitive landscape, and what success looks like. Where appropriate, we map the AI opportunities in the build.",deliverables:"Discovery summary, success metrics defined, initial architecture sketch, scoping document with clear in-scope and out-of-scope items.",gate:"You have clarity on what's being built, why, and what success looks like. We have clarity on whether we can deliver it."},{num:"02",title:"Architecture & Design",duration:"2–4 weeks",happens:"We design the technical architecture, the user experience, the data model, the integration points, and the AI workflow design where applicable. Design reviews are collaborative — you see the system being designed, not handed a finished design.",deliverables:"Technical architecture document, design mockups, integration specifications, data model, AI workflow specs.",gate:"Architecture and design signed off by your team. Estimates locked."},{num:"03",title:"Build",duration:"8–24 weeks",happens:"Development happens in 2-week sprints with regular demos. You see progress every two weeks. We adjust based on what we learn during build — within the agreed scope.",deliverables:"Working software at the end of each sprint. End of build phase: feature-complete application in a staging environment.",gate:"Acceptance testing passed. Production environment ready."},{num:"04",title:"Launch",duration:"2–4 weeks",happens:"Migration to production, soft launch with limited users, monitoring and tuning, then broader rollout.",deliverables:"Production deployment, monitoring infrastructure, runbook, training for your team.",gate:"Application live in production with stable operations."},{num:"05",title:"Ongoing Operations",duration:"open-ended",happens:"Maintenance, feature additions, AI workflow refinement, infrastructure operations. Two engagement models — recurring retainer (most common) or project-based for specific feature additions.",deliverables:"Ongoing stability, monitored uptime, planned feature roadmap, regular review cadence.",gate:"None — this phase is ongoing for as long as we're engaged."}],S=[{title:"Custom App + Productized Workflows",setup:"Client engages Custom Development to build a vertical SaaS product. Also engages the AI Operating System for their own internal operations (Sales, Customer Success, Finance).",connect:"The custom SaaS product and the internal operations both run on the same Brain. The product's customer data flows into the internal operations workflows. One coordinated system."}

1,{title:"Integration Layer for Existing Software",setup:"Client has existing custom software built years ago. Engages Custom Development for an integration layer that connects the legacy software to modern tools.",connect:"Then engages the AI Operating System for AI workflows that use the now-integrated data. The legacy software stays; the integration enables AI on top."},{title:"AI-Powered Features + Productized Workflows",setup:"Client has an existing product they sell. Engages Custom Development to add AI-powered features (recommendations, personalization, conversational support).",connect:"Then engages the AI Operating System for their internal operations supporting that product. The product's AI features and the internal operations both pull from the same Brain."}],I=[{cat:"Front-end Web",items:"React · Next.js · TypeScript · Tailwind CSS · TanStack Start"},{cat:"Mobile",items:"React Native · Flutter · Native iOS (Swift) · Native Android (Kotlin)"},{cat:"Back-end",items:"Node.js · TypeScript · Python (for AI workflows) · Postgres · Supabase"},{cat:"AI & Workflows",items:"Claude (Anthropic) · OpenAI · n8n · VAPI (voice) · Pinecone / pgvector / Stardog"},{cat:"Cloud & Infra",items:"AWS · Cloudflare · Vercel · Supabase Cloud · Kubernetes"},{cat:"Integrations",items:"REST · GraphQL · MCP (Model Context Protocol) · webhooks · custom protocols"},{cat:"Observability",items:"Sentry · Logflare · PostHog · Datadog · custom for regulated industries"},{cat:"Security & Compliance",items:"SOC 2 alignment · HIPAA-compliant builds (BAAs) · GDPR-aware · encryption at rest and in transit"}],W=[{type:"E-Commerce & Multi-Brand Commerce Platform",client:"Farmer Brothers (farmerbros.com)",summary:"National coffee roaster, wholesaler, and distributor — founded 1912, $500M+ revenue, 1,600+ employees, recently acquired by Royal Cup.",built:"Unified multi-brand commerce architecture serving 12+ brands across coffee, tea, beverage mixes, and culinary products — all managed from one central portal. Multiple commerce surfaces (corporate B2B at farmerbros.com, direct ordering at store.farmerbros.com, DTC at farmerbrotherscoffee.com) on shared back-end. Integration with national distribution, equipment service operations, sales rep workflows, and enterprise systems.",status:"Live. Continuously evolved across years of brand additions and channel expansions.",featured:!0},{type:"Custom Web Application + Custom AI Workflows",client:"CondoBrain (in active development) — Jason Hunter, co-founder",summary:"Vertical SaaS for condo associations / HOA / small-to-mid property management.",built:"Operational workflows, resident communication, vendor coordination, compliance tracking, AI-native by default. Marketing site, back-end, and AI workflows all built on the Hureka stack.",status:"Active development. Marketing site live. Product build in progress."},{type:"Custom AI Workflows + Custom Web Application",client:"Social Agent SaaS Architecture (Multi-Tenant)",summary:"Designed for marketing agencies serving SMB clients.",built:"Complete multi-tenant SaaS — 12 connected AI workflows covering competitive intelligence, content planning, drafting, scheduling, engagement, attribution, and a learning loop. Multi-tenant isolation, audit trails, brand-aware drafting, statistical pattern promotion with a triple-test gate.",status:"Architecture spec locked. Available as a reference implementation or as a custom build for an agency partner."},{type:"Integration Layer + White-Label Channel",client:"CWW Group — Deepak Choudhary, San Jose, CA",summary:"White-label channel partner reselling Hureka's AI OS under their own brand.",built:`Integration layer connecting Hureka's productized AI Operating System to CWW's customer-facing systems under their "AI for Main Street" brand. CWW handles sales and customer relationships; Hureka provides the platform and delivery.`,status:"Active partnership. Reproducible model for additional channel partners."}],B=[{q:"What's the difference between Custom Development and the AI Operating System?",a:"The AI Operating System (Practice 1) is productized workflows you configure to your business — pre-built Lego blocks for Customer Support, Sales, Finance, HR, etc. Custom Development (Practice 2) is bespoke softw

1are we build for you — custom web apps, mobile apps, custom AI workflows, integration layers. The AI OS sits on top of your existing tools. Custom Development builds the tools. Many clients use both. The two practices share one team, one Brain methodology, and one set of standards."},{q:"Do you only build with AI? What if I just need a regular web app or mobile app?",a:`We build whatever the project needs. If AI creates real value, it goes in. If it doesn't, we don't add it. We're not an "AI shop" trying to force AI into everything — we're a development shop that happens to be deeply experienced with AI and uses it where appropriate. Some Custom Development engagements have substantial AI components; others have very little. We're explicit about what we recommend during Phase 1 (Discovery).`},{q:"How do you handle scope changes during a build?",a:`Change requests are normal — almost no software ships exactly as it was scoped at the start. We handle them through written change orders that adjust scope, timeline, and budget. The transparency is the discipline: every change is visible, every change is agreed to in writing, and you always know what you're getting and what it costs. We don't do "scope creep absorbed into the project" — that hides cost and breaks trust.`},{q:"What happens if something goes wrong with the build?",a:"Software projects have risk. We mitigate it through three discipline points. (1) Two-week sprint cadence — you see progress every two weeks, so problems surface fast. (2) Architecture sign-off at the end of Phase 2 — major risks are addressed before significant build investment happens. (3) Honest communication when something is genuinely at risk — we'd rather flag a problem early than discover it at launch. If something does go wrong, we work through it with you transparently."},{q:"Do you do fixed-price projects?",a:"Yes, where appropriate — typically for well-defined, self-contained builds where the client has internal capability to maintain post-delivery. More commonly we use a setup-fee-plus-retainer model because custom software needs ongoing care that fixed-price arrangements can't sustainably cover. The right model depends on your situation and we'll recommend based on what fits."},{q:"Will we own the code?",a:"Yes. Code, documentation, infrastru

1cture access, AI workflow configurations — all yours. We provide knowledge transfer at end-of-build covering architecture decisions, runbooks, ongoing operations. If you choose to take it in-house or move to a different provider, you can. We earn renewal by being valuable, not by trapping you."},{q:"What industries do you work in?",a:"Most. The parent company has shipped software across twelve industries over twelve years — healthcare, financial services, e-commerce, professional services, manufacturing, real estate, education, hospitality, distribution, B2B SaaS, agencies, and others. Where we're cautious is highly regulated work that requires specific specialty experience (e.g., FDA-regulated medical devices) — we're honest about whether we're the right fit for those."}];function K(){const[d,m]=p.useState(0);return e.jsxs("div",{className:"min-h-screen bg-background",children:[e.jsx(u,{active:"front-office",ctaHref:"https://calendly.com/roopakgupta",ctaLabel:"Book an AI Readiness Call",ctaTrack:"custom_nav_discovery_click",strip:e.jsxs("span",{children:[e.jsx("span",{className:"font-semibold text-[color:var(--color-purple-deep)]",children:"Practice 2 — Custom Development."})," ","Web apps · Mobile · Custom AI workflows · Integration layers · Since 2013 · Google Partner · Hundreds of clients across 12 industries."]})}),e.jsxs("section",{className:"relative overflow-hidden",style:{background:"linear-gradient(135deg, color-mix(in oklab, var(--color-purple) 8%, var(--color-background)) 0%, var(--color-background) 60%)"},children:[e.jsx("div",{"aria-hidden":!0,className:"absolute -top-32 -right-32 h-[480px] w-[480px] rounded-full blur-3xl op

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1),e.jsx("p",{className:"text-sm text-foreground/75 italic",children:"We recommend this model only when the client genuinely has internal capability to maintain it — or when the build is genuinely complete and self-contained."})]})]}),e.jsx("div",{className:"mt-8 p-6 rounded-xl border",style:{background:"color-mix(in oklab, var(--color-purple) 5%, var(--color-surface))",borderColor:"color-mix(in oklab, var(--color-purple) 20%, transparent)"},children:e.jsx("p",{className:"text-foreground/85",children:"Indicative budgets shown above are starting points, not commitments. Real pricing is established during Phase 1 (Discovery) when scope is clear. 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If your existing infrastructure or tools require something specific, we adapt — within the bounds of what we can responsibly support long-term."})]})}),e.jsx("section",{className:"section bg-[color:var(--color-surface)]",children:e.jsxs("div",{className:"container-page",children:[e.jsxs("div",{className:"max-w-3xl mb-12",children:[e.jsx("p",{className:"text-xs uppercase tracking-wider text-muted-foreground font-ui mb-2",children:"Real examples"}),e.jsx("h2",{className:"font-serif text-3xl md:text-4xl font-bold text-navy mb-3",children:"Real builds. Real partners."}),e.jsx("p",{className:"text-foreground/75",children:"A few of the custom development engagements that illustrate what Practice 2 actually delivers. 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1),e.jsx("p",{className:"text-sm text-foreground/70 italic mb-3",children:t.summary}),e.jsxs("p",{className:"text-sm text-foreground/85 mb-3",children:[e.jsxs("span",{className:"font-semibold",children:["What we ",(t.featured,"built"),": "]}),t.built]}),e.jsxs("p",{className:"text-xs text-muted-foreground",children:[e.jsx("span",{className:"font-ui font-semibold uppercase tracking-wider",children:"Status:"})," ",t.status]})]},t.client)})}),e.jsx("p",{className:"text-sm text-muted-foreground italic mt-6 max-w-3xl",children:"These four examples show the range of Practice 2 work — enterprise multi-brand e-commerce, full custom SaaS, multi-tenant AI workflow architecture, and integration-layer white-label work. Other engagements span healthcare, professional services, financial services, and additional commerce builds — many under NDA and not publicly named."})]})}),e.jsx("section",{className:"section",children:e.jsxs("div",{className:"container-page max-w-3xl",children:[e.jsxs("div",{className:"mb-10",children:[e.jsx("p",{className:"text-xs uppercase tracking-wider text-muted-foreground font-ui mb-2",children:"FAQ"}),e.jsx("h2",{className:"font-serif text-3xl md:text-4xl font-bold text-navy",children:"Common questions about Custom Development."})]}),e.jsx("div",{className:"space-y-2",children:B.map((t,a)=>{const o=d===a;return e.jsxs("div",{className:"border border-border rounded-lg overflow-hidden bg-background",children:[e.jsxs("button",{onClick:()=>m(o?null:a),"data-track":`custom_faq_${a+1}_expand`,className:"w-full flex items-center justify-between text-left px-5 py-4 hover:bg-surface transition-colors",children:[e.jsx("span",{className:"font-ui font-semibold text-navy pr-4",children:t.q}),e.jsx(g,{className:`h-5 w-5 flex-shrink-0 transition-transform ${o?"rotate-180":""}`,style:{color:"var(--color-purple)"}})]}),o&&e.jsx("div",{className:"px-5 pb-5 text-foreground/80 text-sm leading-relaxed",children:t.a})]},t.q)})})]})}),e.jsx("section",{className:"section",style:{background:"linear-gradient(180deg, var(--color-surface), color-mix(in oklab, var(--color-purple) 6%, var(--color-surface)))"},children:e.jsxs("div",{className:"container-page",children:[e.jsxs("div",{className:"max-w-3xl mb-10",children:[e.jsx("h2",{className:"font-serif text-3xl md:text-4xl font-bold text-navy mb-3",children:"Three ways to take the next step."}),e.jsx("p",{className:"text-foreground/75",children:"On this page, the AI Readiness Call is the natural starting point — Custom Development engagements need a real conversation to scope properly. The Audit and Workshop are alternatives if you want a lower-commitment entry."})]}),e.jsxs("div",{className:"grid md:grid-cols-3 gap-6 items-stretch",children:[e.jsxs("div",{className:"card-base relative md:scale-[1.03] md:-translate-y-1 border-2",style:{borderColor:"var(--color-purple)",background:"linear-gradient(180deg, color-mix(in oklab, var(--color-purple) 8%, white), white)",boxShadow:"0 20px 40px -20px color-mix(in oklab, var(--color-purple) 45%, transparent)"},children:[e.jsx("span",{className:"absolute -top-3 left-4 text-[10px] font-ui font-semibold uppercase tracking-wider px-2.5 py-1 rounded-full text-white",style:{background:"var(--color-purple)"},children:"Best for Custom Dev"}),e.jsx("div",{className:"h-12 w-12 rounded-xl flex items-center justify-center mb-4",style:{background:"linear-gradient(135deg, var(--color-purple), var(--color-purple-deep))"},children:e.jsx(l,{className:"h-6 w-6 text-white"})}),e.jsx("h3",{className:"font-serif text-xl font-bold text-navy mb-2",children:"Book an AI Readiness Call"}),e.jsx("p",{className:"text-sm text-foreground/80 mb-5",children:"30 minutes with Roopak. We'll talk about what you need to build, what's realistic, and what the path looks like. Best starting point for Custom Development engagements."}),e.jsxs("a",{href:"https://calendly.com/roopakgupta",target:"_blank",rel:"noopener","data-track":"custom_final_discovery_click",className:"inline-flex w-full items-center justify-center gap-2 font-ui font-semibold px-5 py-3 rounded-lg text-white transition-transform hover:-translate-y-0.5",style:{background:"var(--color-purple)"},children:["Book a Call ",e.jsx(s,{className:"h-4 w-4"})]})]}),e.jsxs("div",{className:"card-base flex flex-col",children:[e.jsx("div",{className:"h-12 w-12 rounded-xl flex items-center justify-center mb-4",style:{background:"color-mix(in oklab, var(--color-cta) 20%, white)"},children:e.jsx(y,{className:"h-6 w-6",style:{color:"var(--color-cta)"}})}),e.jsx("h3",{className:"font-serif text-xl font-bold text-navy mb-2",children:"Book an AI Readiness Call"}

1),e.jsx("p",{className:"text-sm text-foreground/80 mb-5 flex-1",children:"10 minutes. We diagnose your operations and recommend the path forward — Custom Development, the AI Operating System, or both. 1-page Strategy Memo in 48 hours."}),e.jsx("a",{href:"https://calendly.com/roopakgupta",target:"_blank",rel:"noopener","data-track":"custom_final_audit_click",className:"btn-cta w-full",children:"Book an AI Readiness Call"})]}),e.jsxs("div",{className:"card-base flex flex-col",children:[e.jsx("div",{className:"h-12 w-12 rounded-xl flex items-center justify-center mb-4",style:{background:"color-mix(in oklab, var(--color-purple) 12%, white)"},children:e.jsx(k,{className:"h-6 w-6",style:{color:"var(--color-purple)"}})}),e.jsx("h3",{className:"font-serif text-xl font-bold text-navy mb-2",children:"See Roopak speak live"}),e.jsx("p",{className:"text-sm text-foreground/80 mb-2 flex-1",children:"Next event — Adopting Advanced AI In Your Business. Live webinar, Thursday, June 25, 2026 · 12:00 PM EDT. Presented by Cogent Connections. "}),e.jsxs("p",{className:"text-xs text-muted-foreground flex items-center gap-1 mb-5",children:[e.jsx(j,{className:"h-3.5 w-3.5"})," June 25, 2026 · Online webinar"]}),e.jsxs("a",{href:"https://mtap.io/event/AdoptingAdvancedAIInYourBusiness",target:"_blank",rel:"noopener","data-track":"custom_final_workshop_click",className:"inline-flex w-full items-center justify-center gap-2 font-ui font-semibold px-5 py-3 rounded-lg border-2 transition-colors",style:{borderColor:"var(--color-purple)",color:"var(--color-purple-deep)"},children:["Register for the webinar ",e.jsx(s,{className:"h-4 w-4"})]})]})]})]})}),e.jsx(x,{})]})}export{K as component};