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9  	<meta name="author" content="Better World Advertising">
10	<meta name="keywords" content="better world advertising, social marketing, advertising, San Francisco, New York City, creative services, marketing, graphic design, small agency, web design, interactive, tv commercials, Les Pappas, branding">
11	<meta name="description" content="A world where the power of marketing and communication is harnessed to bring us to a better place, a better world.">
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141          
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145      
146
147              <div id="header-blocks" class="region region-header">
148        
149                    <div id="search-box" class="search-box">
150              <div class="contact-address">Call Us: <a href="tel:14159799775">(415) 979-9775</a></div>
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167      <h2 class="title"><span class="nice-menu-hide-title">Primary links</span></h2>
168  
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170    <ul class="nice-menu nice-menu-down" id="nice-menu-1"><li class="menu-1040 menuparent menu-path-node-172 first  odd "><a href="/what_we_do" title="">What We Do</a><ul><li class="menu-5625 menu-path-node-940 first  odd "><a href="/our_awards" title="">Our Awards</a></li>
171<li class="menu-5606 menu-path-node-939 even  last "><a href="/gsa_contracts" title="">GSA Contracts</a></li>
172</ul>
173</li>
174<li class="menu-1039 menu-path-node-173 even "><a href="/who_we_are" title="">Who We Are</a></li>
175<li class="menu-1032 menuparent menu-path-node-171 odd "><a href="/our_work" title="">Our Work</a><ul><li class="menu-6371 menu-path-node-946 first  odd "><a href="/issue/community" title="">Community</a></li>
176<li class="menu-3254 menu-path-node-199 even "><a href="/issue/diabetes" title="">Diabetes</a></li>
177<li class="menu-3259 menu-path-node-200 odd "><a href="/issue/drugs_alcohol" title="">Drugs &amp; Alcohol</a></li>
178<li class="menu-7585 menu-path-node-1060 even "><a href="/issue/environment" title="">Environment</a></li>
179<li class="menu-3271 menu-path-node-201 odd "><a href="/issue/foster_care_adoption" title="">Foster Care &amp; Adoption</a></li>
180<li class="menu-5575 menu-path-node-927 even "><a href="/issue/global_health" title="">Global Health</a></li>
181<li class="menu-5580 menu-path-node-930 odd "><a href="/issue/healthcare" title="">Healthcare</a></li>
182<li class="menu-3272 menu-path-node-202 even "><a href="/issue/hiv_stds" title="">HIV &amp; STDs</a></li>
183<li class="menu-3273 menu-path-node-203 odd "><a href="/issue/lgbt" title="">LGBT</a></li>
184<li class="menu-3274 menu-path-node-204 even "><a href="/issue/bipoc-health" title="">BIPOC Health</a></li>
185<li class="menu-4924 menu-path-node-450 odd "><a href="/issue/obesity" title="">Obesity</a></li>
186<li class="menu-3275 menu-path-node-205 even "><a href="/issue/stigma_discrimination" title="">Stigma &amp; Discrimination</a></li>
187<li class="menu-3276 menu-path-node-206 odd "><a href="/issue/mental-health" title="">Mental Health</a></li>
188<li class="menu-3277 menu-path-node-207 even "><a href="/issue/tobacco" title="">Tobacco</a></li>
189<li class="menu-3232 menu-path-node-198 odd "><a href="/issue/vaccines" title="">Vaccines</a></li>
190<li class="menu-3278 menu-path-node-208 even  last "><a href="/issue/youth_child_welfare" title="">Youth &amp; Child Welfare</a></li>
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208              <div class="contact-address">Call Us: <a href="tel:14159799775">(415) 979-9775</a></div>
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225      <h2 class="title"><span class="nice-menu-hide-title">Primary links</span></h2>
226  
227  <div class="content">
228    <ul class="nice-menu nice-menu-down" id="nice-menu-1"><li class="menu-1040 menuparent menu-path-node-172 first  odd "><a href="/what_we_do" title="">What We Do</a><ul><li class="menu-5625 menu-path-node-940 first  odd "><a href="/our_awards" title="">Our Awards</a></li>
229<li class="menu-5606 menu-path-node-939 even  last "><a href="/gsa_contracts" title="">GSA Contracts</a></li>
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233<li class="menu-1032 menuparent menu-path-node-171 odd "><a href="/our_work" title="">Our Work</a><ul><li class="menu-6371 menu-path-node-946 first  odd "><a href="/issue/community" title="">Community</a></li>
234<li class="menu-3254 menu-path-node-199 even "><a href="/issue/diabetes" title="">Diabetes</a></li>
235<li class="menu-3259 menu-path-node-200 odd "><a href="/issue/drugs_alcohol" title="">Drugs &amp; Alcohol</a></li>
236<li class="menu-7585 menu-path-node-1060 even "><a href="/issue/environment" title="">Environment</a></li>
237<li class="menu-3271 menu-path-node-201 odd "><a href="/issue/foster_care_adoption" title="">Foster Care &amp; Adoption</a></li>
238<li class="menu-5575 menu-path-node-927 even "><a href="/issue/global_health" title="">Global Health</a></li>
239<li class="menu-5580 menu-path-node-930 odd "><a href="/issue/healthcare" title="">Healthcare</a></li>
240<li class="menu-3272 menu-path-node-202 even "><a href="/issue/hiv_stds" title="">HIV &amp; STDs</a></li>
241<li class="menu-3273 menu-path-node-203 odd "><a href="/issue/lgbt" title="">LGBT</a></li>
242<li class="menu-3274 menu-path-node-204 even "><a href="/issue/bipoc-health" title="">BIPOC Health</a></li>
243<li class="menu-4924 menu-path-node-450 odd "><a href="/issue/obesity" title="">Obesity</a></li>
244<li class="menu-3275 menu-path-node-205 even "><a href="/issue/stigma_discrimination" title="">Stigma &amp; Discrimination</a></li>
245<li class="menu-3276 menu-path-node-206 odd "><a href="/issue/mental-health" title="">Mental Health</a></li>
246<li class="menu-3277 menu-path-node-207 even "><a href="/issue/tobacco" title="">Tobacco</a></li>
247<li class="menu-3232 menu-path-node-198 odd "><a href="/issue/vaccines" title="">Vaccines</a></li>
248<li class="menu-3278 menu-path-node-208 even  last "><a href="/issue/youth_child_welfare" title="">Youth &amp; Child Welfare</a></li>
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251<li class="menu-6401 menu-path-news active-trail even "><a href="/news" title="" class="active">News</a></li>
252<li class="menu-1041 menu-path-node-94 odd  last "><a href="/contact_us" title="">Contact Us</a></li>
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255
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272            <div class="breadcrumb"><a href="/">Home</a> › </div>                          <h1 class="title">News</h1>
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290Better World Advertising News</h2>
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300          <li class="views-row views-row-1 views-row-odd views-row-first">  
301  <div class="views-field-title">
302                <span class="field-content"><a href="/news/vaping_is_not_harm_free_dont_take_the_vape_acetone">Vaping Is Not Harm-Free! Don&#039;t Take The Vape: Acetone</a></span>
303  </div>
304  
305  <div class="views-field-field-date-value">
306                <span class="field-content"><span class="date-display-single">2021-04-05</span></span>
307  </div>
308  
309  <div class="views-field-field-newsimage-fid">
310                <div class="field-content"><a href="/news/vaping_is_not_harm_free_dont_take_the_vape_acetone" class="imagecache imagecache-newsthumb imagecache-linked imagecache-newsthumb_linked"><img src="http://www.socialmarketing.com/sites/default/files/imagecache/newsthumb/Twitter_Vaping_Acetone_1200x675.jpg" alt="" title="" width="200" height="113" class="imagecache imagecache-newsthumb"/></a></div>
311  </div>
312  
313  <div class="views-field-body">
314                <div class="field-content"><p>We are excited to announce the launch of the second phase of the&nbsp;<em>Don't Take The Vape&nbsp;</em>awareness campaign in conjunction with the&nbsp;<a href="https://www.sccgov.org/sites/bhd/Pages/home.aspx">Santa Clara County Behavioral Health Services Department&nbsp;</a>(SCCBHSD) and the&nbsp;<a href="https://www.sccgov.org/sites/phd/Pages/phd.aspx">Santa Clara County Public...</a></p></div>
315  </div>
316</li>
317          <li class="views-row views-row-2 views-row-even">  
318  <div class="views-field-title">
319                <span class="field-content"><a href="/news/hswm_launches_its_2021_campaign">HSWM Launches Its 2021 Campaign!</a></span>
320  </div>
321  
322  <div class="views-field-field-date-value">
323                <span class="field-content"><span class="date-display-single">2021-03-25</span></span>
324  </div>
325  
326  <div class="views-field-field-newsimage-fid">
327                <div class="field-content"><a href="/news/hswm_launches_its_2021_campaign" class="imagecache imagecache-newsthumb imagecache-linked imagecache-newsthumb_linked"><img src="http://www.socialmarketing.com/sites/default/files/imagecache/newsthumb/HSWM_1200x675_LaMia-1.jpg" alt="" title="" width="200" height="113" class="imagecache imagecache-newsthumb"/></a></div>
328  </div>
329  
330  <div class="views-field-body">
331                <div class="field-content"><p>Better World Advertising recently launched the newest phase of the <em>HIV Stops With Me</em> campaign,&nbsp; boldly titled "This is How I Roll Model", highlighting the unique lives and passionate advocacy of all the campaign spokesmodels. The message is intentionally in the vernacular- "Roll Model"- to emphasize that life goes on after HIV; as well as to acknowledge those who...</p></div>
332  </div>
333</li>
334          <li class="views-row views-row-3 views-row-odd">  
335  <div class="views-field-title">
336                <span class="field-content"><a href="/news/bwa_celebrates_25_years">BWA Celebrates 25 Years</a></span>
337  </div>
338  
339  <div class="views-field-field-date-value">
340                <span class="field-content"><span class="date-display-single">2021-03-25</span></span>
341  </div>
342  
343  <div class="views-field-field-newsimage-fid">
344                <div class="field-content"><a href="/news/bwa_celebrates_25_years" class="imagecache imagecache-newsthumb imagecache-linked imagecache-newsthumb_linked"><img src="http://www.socialmarketing.com/sites/default/files/imagecache/newsthumb/1200x627AnniversaryAn.jpg" alt="" title="" width="200" height="105" class="imagecache imagecache-newsthumb"/></a></div>
345  </div>
346  
347  <div class="views-field-body">
348                <div class="field-content"><p>Last Friday Better World Advertising celebrated 25 years of being in business. It has been the greatest honor and priviliege to be chosen by a wide range of communities and organizations to partner on projects that make a difference, whether it has been to reduce disparities in health, achieve social justice, work towards environmental sustainability or otherwise give it our all to...</p></div>
349  </div>
350</li>
351          <li class="views-row views-row-4 views-row-even">  
352  <div class="views-field-title">
353                <span class="field-content"><a href="/news/bwa_cuyahoga_county_board_of_health_partner_on_hiv_prevention_and_treatmentcare_campaigns">BWA &amp; Cuyahoga County Board of Health Partner on HIV Prevention and Treatment/Care Campaigns</a></span>
354  </div>
355  
356  <div class="views-field-field-date-value">
357                <span class="field-content"><span class="date-display-single">2021-01-14</span></span>
358  </div>
359  
360  <div class="views-field-field-newsimage-fid">
361                <div class="field-content"><a href="/news/bwa_cuyahoga_county_board_of_health_partner_on_hiv_prevention_and_treatmentcare_campaigns" class="imagecache imagecache-newsthumb imagecache-linked imagecache-newsthumb_linked"><img src="http://www.socialmarketing.com/sites/default/files/imagecache/newsthumb/LandingPageDesktop.jpeg" alt="" title="" width="200" height="125" class="imagecache imagecache-newsthumb"/></a></div>
362  </div>
363  
364  <div class="views-field-body">
365                <div class="field-content"><p style="text-align: left;">Better World Advertising (BWA) and the <a href="https://www.ccbh.net/" title="Cuyahoga County Board of Health">Cuyahoga County Board of Health</a> (CCBH) collaborated on two public health campaigns under an overarching brand to reduce stigma and discrimination around HIV, including for those living with it and communities that have been disportionately...</p></div>
366  </div>
367</li>
368          <li class="views-row views-row-5 views-row-odd">  
369  <div class="views-field-title">
370                <span class="field-content"><a href="/news/prep_aware_week_2020">PrEP Aware Week 2020</a></span>
371  </div>
372  
373  <div class="views-field-field-date-value">
374                <span class="field-content"><span class="date-display-single">2020-10-16</span></span>
375  </div>
376  
377  <div class="views-field-field-newsimage-fid">
378                <div class="field-content"><a href="/news/prep_aware_week_2020" class="imagecache imagecache-newsthumb imagecache-linked imagecache-newsthumb_linked"><img src="http://www.socialmarketing.com/sites/default/files/imagecache/newsthumb/PAW_460x224.jpg" alt="" title="" width="200" height="97" class="imagecache imagecache-newsthumb"/></a></div>
379  </div>
380  
381  <div class="views-field-body">
382                <div class="field-content"><p>Better World Advertising was pleased to collaborate with the New York State Department of Health, AIDS Institute for the second PrEP Aware Week (Oct 25-31, 2020). This is a wonderful annual HIV prevention effort encouraging people of all races/ethnicities, sexual orientations, and gender identities to learn about PrEP (Pre-Exposure Prophylaxis). The campaign featured eight new...</p></div>
383  </div>
384</li>
385          <li class="views-row views-row-6 views-row-even">  
386  <div class="views-field-title">
387                <span class="field-content"><a href="/news/vaping_is_not_harm_free_dont_take_the_vape">Vaping Is Not Harm-Free: Don&#039;t Take The Vape</a></span>
388  </div>
389  
390  <div class="views-field-field-date-value">
391                <span class="field-content"><span class="date-display-single">2020-09-17</span></span>
392  </div>
393  
394  <div class="views-field-field-newsimage-fid">
395                <div class="field-content"><a href="/news/vaping_is_not_harm_free_dont_take_the_vape" class="imagecache imagecache-newsthumb imagecache-linked imagecache-newsthumb_linked"><img src="http://www.socialmarketing.com/sites/default/files/imagecache/newsthumb/Vaping_520x520%20%281%29_0.jpg" alt="" title="" width="200" height="200" class="imagecache imagecache-newsthumb"/></a></div>
396  </div>
397  
398  <div class="views-field-body">
399                <div class="field-content"><p>"Whether you are vaping THC, nicotine, or flavorings, those vapes produce other harmful chemicals that are inhaled into your body."&nbsp; We announce the launch of the "Don't Take The Vape" awareness campaign in conjunction with the <a href="https://www.sccgov.org/sites/bhd/Pages/home.aspx">Santa Clara County Behavioral Health Services Department </a>(SCCBHSD) and the...</p></div>
400  </div>
401</li>
402          <li class="views-row views-row-7 views-row-odd">  
403  <div class="views-field-title">
404                <span class="field-content"><a href="/news/fentanyl_takes_friends_campaign_launch_to_address_deaths_and_overdoses_from_fentanyl_in_santa_c">Fentanyl Takes Friends Campaign Launch To Address Deaths and Overdoses from Fentanyl in Santa Clara County</a></span>
405  </div>
406  
407  <div class="views-field-field-date-value">
408                <span class="field-content"><span class="date-display-single">2020-09-07</span></span>
409  </div>
410  
411  <div class="views-field-field-newsimage-fid">
412                <div class="field-content"><a href="/news/fentanyl_takes_friends_campaign_launch_to_address_deaths_and_overdoses_from_fentanyl_in_santa_c" class="imagecache imagecache-newsthumb imagecache-linked imagecache-newsthumb_linked"><img src="http://www.socialmarketing.com/sites/default/files/imagecache/newsthumb/Fentanyl_520x720_5_0.jpg" alt="" title="" width="200" height="277" class="imagecache imagecache-newsthumb"/></a></div>
413  </div>
414  
415  <div class="views-field-body">
416                <div class="field-content"><p>To address the deaths and overdoses in Santa Clara County (SCC) Better World Advertising (BWA) partnered with the Santa Clara County Behaviroal Helath Services Department (SCCBHSD) and the Santa Clara County Public Helath Department (SCCPHD) to create the <em>Fentaly Takes Friends</em> public health awareness campaign. In the past eight months Fentanyl deaths were up 200% in SCC from...</p></div>
417  </div>
418</li>
419          <li class="views-row views-row-8 views-row-even">  
420  <div class="views-field-title">
421                <span class="field-content"><a href="/news/better_world_advertising_and_bill_wilson_center_launch_the_spare_rooms_change_lives_campaign">Better World Advertising and Bill Wilson Center Launch the &quot; Spare Rooms Change Lives&quot; Campaign</a></span>
422  </div>
423  
424  <div class="views-field-field-date-value">
425                <span class="field-content"><span class="date-display-single">2020-09-05</span></span>
426  </div>
427  
428  <div class="views-field-field-newsimage-fid">
429                <div class="field-content"><a href="/news/better_world_advertising_and_bill_wilson_center_launch_the_spare_rooms_change_lives_campaign" class="imagecache imagecache-newsthumb imagecache-linked imagecache-newsthumb_linked"><img src="http://www.socialmarketing.com/sites/default/files/imagecache/newsthumb/BWC_520x520_3_0.jpg" alt="" title="" width="200" height="200" class="imagecache imagecache-newsthumb"/></a></div>
430  </div>
431  
432  <div class="views-field-body">
433                <div class="field-content"><p>To address the need for transitional housing among youth and young adults experiencing homelessness in Santa Clara County, the&nbsp;<em>Spare Rooms Change Lives&nbsp;</em>campaign was created. The campaign is a collaboration between Better World Advertising (BWA) and Bill Wilson Center (BWC), with the goal of increasing participation in BWC's LGBTQ Host Homes program. Six ad versions...</p></div>
434  </div>
435</li>
436          <li class="views-row views-row-9 views-row-odd">  
437  <div class="views-field-title">
438                <span class="field-content"><a href="/news/in_the_wake_of_covid_19_bwa_and_santa_clara_valley_health_and_hospital_system_relaunch_well_tex">In the wake of COVID-19 BWA and Santa Clara Valley Health and Hospital System relaunch &quot;We&#039;ll Text You Through It&quot; promoting Crisis Text Line</a></span>
439  </div>
440  
441  <div class="views-field-field-date-value">
442                <span class="field-content"><span class="date-display-single">2020-06-26</span></span>
443  </div>
444  
445  <div class="views-field-field-newsimage-fid">
446                <div class="field-content"><a href="/news/in_the_wake_of_covid_19_bwa_and_santa_clara_valley_health_and_hospital_system_relaunch_well_tex" class="imagecache imagecache-newsthumb imagecache-linked imagecache-newsthumb_linked"><img src="http://www.socialmarketing.com/sites/default/files/imagecache/newsthumb/CrisisTextLine2_BWA-Thumb_1.jpg" alt="" title="" width="200" height="97" class="imagecache imagecache-newsthumb"/></a></div>
447  </div>
448  
449  <div class="views-field-body">
450                <div class="field-content"><p>
450Better World Advertising (BWA) and the Santa Clara Valley Helalth and Hospital System (SCVHHS) launched a second phase of the&nbsp;<em>We'll Text You Through It&nbsp;</em>campaign to provide a resource for young adults as part of the county's ongoing sucicide prevention efforts. A particular focus of the campaign was to engage the priority population (Santa Clara County residents...</p></div>
451  </div>
452</li>
453          <li class="views-row views-row-10 views-row-even views-row-last">  
454  <div class="views-field-title">
455                <span class="field-content"><a href="/news/i_am_not_a_risk">I Am Not a Risk</a></span>
456  </div>
457  
458  <div class="views-field-field-date-value">
459                <span class="field-content"><span class="date-display-single">2020-02-25</span></span>
460  </div>
461  
462  <div class="views-field-field-newsimage-fid">
463                <div class="field-content"><a href="/news/i_am_not_a_risk" class="imagecache imagecache-newsthumb imagecache-linked imagecache-newsthumb_linked"><img src="http://www.socialmarketing.com/sites/default/files/imagecache/newsthumb/NotARisk-BWAmain.jpg" alt="" title="" width="200" height="97" class="imagecache imagecache-newsthumb"/></a></div>
464  </div>
465  
466  <div class="views-field-body">
467                <div class="field-content"><p>The Washington State Health Department launched an HIV treatment awareness and anti-stigma campaign titled <em>I Am Not A Risk</em> on February 25, 2020. This bilingual campaign (English and Spanish) is aimed at people living with HIV (PLWH) and seeks to motivate them to start and maintain treatment. It will educate the masses about the reality of living with HIV, specifically the...</p></div>
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