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title="Sección Netfix" rel="noreferrer">Netflix</a></li> 406 <li><a href="/seccion/musica" target="_self" class="musica" title="Sección Música" rel="noreferrer">Música</a></li> 407 <li><a href="/tag/sexy" target="_self" class="sexy" title="Sección Sexy" rel="noreferrer">Sexy</a></li> 408 </ul> <div class="follow-us follow-us--header d-xs-none d-md-flex"> 409 <p class="mr-auto"><small><strong>Seguinos</strong></small></p> 410 <a class="flex-center" href="https://www.instagram.com/exitoina/" target="_blank" title="Exitoina in instagram" rel="noreferrer nofollow"> 411 <svg width="18" height="18" viewBox="0 0 24 24"> 412 <circle cx="18.35" cy="5.69" r="1.41" fill="#fff"></circle> 413 <path d="M12.1,6.09A5.91,5.91,0,1,0,18,12,5.92,5.92,0,0,0,12.1,6.09Zm0,9.69A3.79,3.79,0,1,1,15.88,12,3.79,3.79,0,0,1,12.1,15.78Z" fill="#fff"></path> 414 <path 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537 max-height: 280px; min-height: 90px; display: flex; flex-direction: column; align-items: center; margin-top: 0px; margin-bottom: 10px; overflow: hidden;margin-left: auto;margin-right: auto;" class="d-xs-none d-lg-flex bg-ads-space max-width mx-auto"> 538 <div id="" class="ads-space d-xs-none d-lg-flex bg-ads-space max-width mx-auto" data-id="970x90x-pos-" data-w="970" data-h="90" data-loaded="false" data-reload=""></div> 539</div> 540 541 542 543 544<main class="main-container max-width mx-auto bg-white d-lg-flex mt-lg-2"> 545 <div class="seccion article col-fluid" id="noticia"> 546 547 <header class="article__header"> 548 <div class="article__hat mb-1"> 549 <strong>Influencia global</strong> 550 <span class="article__hat--date"> 551 Ayer 22:31 552 </span> 553 </div> 554 555 <h1 class="article__title mb-1">Lotte Department Store nombró a Jennie de BLACKPINK como su primera embajadora en 10 años</h1> 556 <h2 class="article__headline mb-1"> 557 La cantante y miembro de BLACKPINK es la primera embajadora de marca de los grandes almacenes Lotte en aproximadamente una década. 558 </h2> 559 </header> 560 561 562 563 <div class="article__media mb-1"> 564 <figure class="article__main-image" id="js-main-image"> 565 <picture class="cls-optimized"> 566 567 <source media="(max-width: 414px)" srcset="https://fotos.perfil.com/2026/10/01/trim/414/233/jennie-2338161.jpg?webp" type="image/webp" /> 568 <source media="(max-width: 768px)" srcset="https://fotos.perfil.com/2026/10/01/trim/720/405/jennie-2338161.jpg?webp" type="image/webp" /> 569 <source media="(max-width: 1024px)" srcset="https://fotos.perfil.com/2026/10/01/trim/635/357/jennie-2338161.jpg?webp" type="image/webp" /> 570 <source srcset="https://fotos.perfil.com/2026/10/01/trim/950/534/jennie-2338161.jpg?webp" type="image/webp" /> 571 572 573 <source media="(max-width: 414px)" srcset="https://fotos.perfil.com/2026/10/01/trim/414/233/jennie-2338161.jpg" /> 574 <source media="(max-width: 768px)" srcset="https://fotos.perfil.com/2026/10/01/trim/720/405/jennie-2338161.jpg" /> 575 <source media="(max-width: 1024px)" srcset="https://fotos.perfil.com/2026/10/01/trim/635/357/jennie-2338161.jpg" /> 576 <img alt="JENNIE" class="img-fluid" src="https://fotos.perfil.com/2026/10/01/trim/950/534/jennie-2338161.jpg" style="width: 100%" > 577 </picture> 578
579 <figcaption class="article__media-caption">JENNIE<span class="article__media-source"> | LOTTE</span></figcaption> 580 </figure> 581 </div> 582 583 <article class="article__body"> 584 585 586 <div class="article__body-wrapper"> 587 588 <div class="article__autor"> 589 </div> 590 <div style="width: 728px; 591 max-height: 250px; min-height: 90px; display: flex; flex-direction: column; align-items: center; margin-top: 10px; margin-bottom: 40px; overflow: hidden;margin-left: auto;margin-right: auto;" class="ads bg-ads-space d-xs-none d-xl-flex"> 592 <div id="" class="ads-space ads bg-ads-space d-xs-none d-xl-flex" data-id="728x90x-pos-" data-w="728" data-h="90" data-loaded="false" data-reload=""></div> 593</div> 594 595 596 <div style="width: 300px; 597 max-height: 250px; min-height: 250px; display: flex; flex-direction: column; align-items: center; margin-top: 10px; margin-bottom: 40px; overflow: hidden;margin-left: auto;margin-right: auto;" class="ads bg-ads-space d-xl-none"> 598 <div id="" class="ads-space ads bg-ads-space d-xl-none" data-id="300x250x-pos-" data-w="300" data-h="250" data-loaded="false" data-reload=""></div> 599</div> 600 601 602 603 <div class="article__share mb-2 flex-center"> 604 <p>Compartà esta nota</p> 605 <ul class="article__share-list flex-center"> 606 <li class="article__share-item facebook"> 607 <a href="https://www.facebook.com/sharer/sharer.php?u=https://exitoina.perfil.com/noticias/destacada/lotte-department-store-nombro-a-jennie-de-blackpink-como-su-primera-embajadora-en-10-anoslotte-department-store-jennie-blackpink-primera-emb.phtml" target="_blank" rel="noreferrer"> 608 <svg width="28" height="20" viewBox="0 0 12.56 23.63"> 609 <path d="M11.74,13.19,12.39,9H8.31V6.19a2.12,2.12,0,0,1,2.4-2.29h1.85V.29A22.34,22.34,0,0,0,9.27,0C5.92,0,3.73,2,3.73,5.71V9H0v4.24H3.73V23.45A15.61,15.61,0,0,0,6,23.63a15.61,15.61,0,0,0,2.29-.18V13.19Z" style="fill:darkslategray"></path> 610 </svg> 611 </a> 612 </li> 613 614 <li class="article__share-item twitter"> 615 <a href="https://twitter.com/intent/tweet?text=Lotte+Department+Store+nombr%C3%B3+a+Jennie+de+BLACKPINK+como+su+primera+embajadora+en+10+a%C3%B1os&url=https://exitoina.perfil.com/noticias/destacada/lotte-department-store-nombro-a-jennie-de-blackpink-como-su-primera-embajadora-en-10-anoslotte-department-store-jennie-blackpink-primera-emb.phtml" target="_blank" rel="noreferrer"> 616 <svg viewBox="0 0 24 24" width="22" height="22" aria-hidden="true" fill="darkslategray"> 617 <g> 618 <path d="M18.244 2.25h3.308l-7.227 8.26 8.502 11.24H16.17l-5.214-6.817L4.99 21.75H1.68l7.73-8.835L1.254 2.25H8.08l4.713 6.231zm-1.161 17.52h1.833L7.084 4.126H5.117z"></path> 619 </g> 620 </svg> 621 </a> 622 </li> 623 624 <li class="article__share-item whatsapp"> 625 <a href="whatsapp://send?text=Lotte+Department+Store+nombr%C3%B3+a+Jennie+de+BLACKPINK+como+su+primera+embajadora+en+10+a%C3%B1os https://exitoina.perfil.com/noticias/destacada/lotte-department-store-nombro-a-jennie-de-blackpink-como-su-primera-embajadora-en-10-anoslotte-department-store-jennie-blackpink-primera-emb.phtml" data-action="share/whatsapp/share" target="_blank" rel="noreferrer"> 626 <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 51.79 51.91" width="22" height="22"> 627 <path d="M67.92,85.46,71.3,72.87a23.27,23.27,0,1,1,9.28,9.2Z" transform="translate(-65.09 -36.38)" fill="none" stroke="darkslategray" stroke-miterlimit="10" stroke-width="4" /> 628 <path d="M100.44,65.81c-1-.63-2.41-1.32-3.64-.82-1,.39-1.55,1.87-2.16,2.62a.92.92,0,0,1-1.18.26,16.57,16.57,0,0,1-8.22-7.05,1,1,0,0,1,.12-1.38A5.49,5.49,0,0,0,86.86,57a5.32,5.32,0,0,0-.67-2.88c-.5-1.06-1-2.59-2.12-3.19a2.9,2.9,0,0,0-3.16.47,6.41,6.41,0,0,0-2.22,5.07,7.88,7.88,0,0,0,.2,1.61,13.41,13.41,0,0,0,1.55,3.56,25.23,25.23,0,0,0,1.61,2.45,24.94,24.94,0,0,0,7,6.5,20.73,20.73,0,0,0,4.36,2.07c1.71.57,3.23,1.16,5.08.8a6.13,6.13,0,0,0,4.6-3.42,2.94,2.94,0,0,0,.21-1.75C103,67.11,101.41,66.39,100.44,65.81Z" transform="translate(-65.09 -36.38)" fill="darkslategray" fill-rule="evenodd" /> 629 </svg> 630 </a> 631 </li> 632 633 <li class="article__share-item linkedin"> 634 <a href="https://www.linkedin.com/shareArticle?mini=true&url=https://exitoina.perfil.com/noticias/destacada
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664o y elevar su competitividad en el mercado global mediante la colaboración con Jennie, quien ha asegurado un <a target="_blank" href="https://exitoina.perfil.com/noticias/destacada/jennie-primera-embajadora-global-vaseline-en-150-anos-historia-marca.phtml">amplio reconocimiento</a> e <a target="_blank" href="https://exitoina.perfil.com/noticias/destacada/jennie-causo-revuelo-impactante-look-gala-time100-2026-nueva-york.phtml">influencia en mercados globales</a> que van más allá de Asia, incluyendo Europa y Norteamérica.</p> 665 666<p>Lotte Department Store desplegará una campaña de marketing de marca a gran escala junto con Jennie a partir de octubre. Se llevarán a cabo campañas en el interior y exterior de todas las tiendas, asà como en diversos canales en lÃnea y fuera de lÃnea, con el fin de transmitir el valor de marca y los mensajes que persigue Lotte Department Store.</p> 667 668<p>Con Jennie, quien ha expresado consistentemente su propio estilo único e individualidad, <strong>la campaña enfatiza la idea de âser uno mismoâ al respetar quién eres tal como eres y alentando a todos a abrazar e expresar de manera independiente sus propios gustos y valores</strong>.</p> 669 670<div style="text-align:center"> 671<figure class="image" style="display:inline-block"><img style="max-width: 100%; width: 100%;" alt="Jennie nueva embajadora de Department Store" src="https://fotos.perfil.com//2026/10/01/900/0/jennie-nueva-embajadora-de-department-store-2338160.jpg" loading="lazy" /> 672<figcaption>Jennie nueva embajadora de Department Store</figcaption> 673</figure> 674</div> 675 676<p>El video de la campaña protagonizado por la <strong>integrante de BLACKPINK</strong> se revelará por primera vez el 21 de octubre a través del canal oficial de YouTube de Lotte Department Store y sus cuentas de redes sociales. La campaña luego se expandirá a la televisión y anuncios digitales.</p> 677 678<p>Jung Hyun-seok, CEO de Lotte Department Store, dijo: âCombinando el poder global de influencia de la embajadora con el valor de marca de Lotte Department Store, ampliaremos los puntos de contacto para comunicarnos con clientes de todo el mund
678o y haremos que la presencia única de Lotte Department Store en el mercado minorista global sea aún más clara. Basándonos en la experiencia de marca diferenciada exclusiva de Lotte Department Store, que abarca los diversos gustos y estilos de vida de los clientes, nos transformaremos en una marca minorista globalâ.</p> 679 680<h2>¿Qué es Lotte Department Store?</h2> 681 682<p>Lotte Department Store es una de las cadenas de grandes almacenes más grandes de Corea del Sur, con sede central en Jung-gu, Seúl, y un referente global del comercio minorista.</p> 683 684<p>La empresa gestiona grandes almacenes en todo el paÃs, incluyendo su sucursal principal cerca de Myeongdong en el centro de Seúl; Lotte Department Store Jamsil en el distrito de Songpa, al sur de Seúl; y Seomyeon en el distrito de Busanjin, Busan.</p> 685 686<p>Las celebridades nacionales Girls' Generation (2012-2015), Hyun Bin (2013-2014), Park Shin-hye (2015), Yoo Seung-ho (2015) y Shin Min-ah (2017-2018) han sido embajadores de la marca, hasta casi 10 años después cuando Lotte eligió a Jennie y volvió a utilizar la estrategia de embajadores.</p> 687 688 689 690 691 692 693 694 </div> 695 696 <div class="related-news mb-2"> 697 <div class="aside__title">También te puede interesar</div> 698 <div class="related-news__wrapper"> 699 <article class="related-news__news"> 700 <a href="https://exitoina.perfil.com/noticias/destacada/rose-musa-saint-laurent-llama-atencion-atractivo-look-semana-moda-paris.phtml" class="related-news__link"> 701 <figure class="related-news__media"> 702 <picture class="cls-optimized"> 703 704 <source media="(max-width: 767px)" srcset="https://fotos.perfil.com/2026/09/30/trim/100/100/rose-2336984.jpg?webp" type="image/webp" /> 705 <source srcset="https://fotos.perfil.com/2026/09/30/trim/208/116/rose-2336984.jpg?webp" type="image/webp" /> 706 707 708 <source media="(max-width: 767px)" srcset="https://fotos.perfil.com/2026/09/30/trim/100/100/rose-2336984.jpg" /> 709 <img alt="Rosé" class="img-fluid" src="https://fotos.perfil.com/2026/09/30/trim/208/116/rose-2336984.jpg" style="width: 100%" loading="lazy" > 710 </picture> 711 712 </figure> 713 <h3 class="related-news__news-title">Rosé, musa de Saint Laurent, llama la atención con su atractivo look durante la Semana de la Moda de ParÃs</h3> 714 </a> 715 </article> 716 <article class="related-news__news"> 717 <a href="https://exitoina.perfil.com/noticias/destacada/jisoo-princesa-dior-cautivo-semana-moda-paris-emotivo-encuentro-con-hija-mathilde-favier.phtml" class="related-news__link"> 718 <figure class="related-news__media"> 719 <picture class="cls-optimized"> 720 721 <source media="(max-width: 767px)" srcset="https://fotos.perfil.com/2026/09/29/trim/100/100/jisoo-y-heloise-agostinelli-2336566.jpg?webp" type="image/webp" /> 722 <source srcset="https://fotos.perfil.com/2026/09/29/trim/208/116/jisoo-y-heloise-agostinelli-2336566.jpg?webp" type="image/webp" /> 723 724 725 <source media="(max-width: 767px)" srcset="https://fotos.perfil.com/2026/09/29/trim/100/100/jisoo-y-heloise-agostinelli-2336566.jpg" /> 726 <img alt="Jisoo y Heloise Agostinelli" class="img-fluid" src="https://fotos.perfil.com/2026/09/29/trim/208/116/jisoo-y-heloise-agostinelli-2336566.jpg" style="width: 100%" loading="lazy" > 727 </picture> 728 729 </figure> 730 <h3 class="related-news__news-title">Jisoo, "Princesa de Dior" cautivó durante la Semana de la Moda de ParÃs: el emotivo encuentro con la hija de Mathilde Favier</h3> 731 </a> 732 </article> 733 <article class="related-news__news"> 734 <a href="https://exitoina.perfil.com/noticias/musica/quienes-ganaron-en-los-mtv-video-music-awards-2026-la-lista-completa.phtml" class="related-news__link"> 735 <figure class="related-news__media"> 736 <picture class="cls-optimized"> 737 738 <source media="(max-width: 767px)" srcset="https://fotos.perfil.com/2026/09/28/trim/100/100/madonna-lisa-y-taylor-swift-2335317.jpg?webp" type="image/webp" /> 739 <source srcset="https://fotos.perfil.com/2026/09/28/trim/208/116/madonna-lisa-y-taylor-swift-2335317.jpg?webp" type="image/webp" /> 740 741 742 <source media="(max-width: 767px)" srcset="https://fotos.perfil.com/2026/09/28/trim/100/100/madonna-lisa-y-taylor-swift-2335317.jpg" /> 743 <img alt="Madonna, Lisa y Taylor Swift" class="img-fluid" src="https://fotos.perfil.com/2026/09/28/trim/208/116/madonna-lisa-y-taylor-swift-2335317.jpg" style="width: 100%" loading="lazy" > 744 </picture> 745 746 </figure> 747 <h3 class="related-news__news-title">Quiénes ganaron en los MTV Video Music Awards 2026: la lista completa</h3> 748 </a> 749 </article> 750 <article class="related-news__news"> 751 <a href="https://exitoina.perfil.com/noticias/destacada
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