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484 <a href="https://adodo.co.uk/"> 485 <img src="https://adodo.co.uk/wp-content/uploads/2021/10/Adodo-Logo-RGB_6001-e1447159608381-1.jpg" width="210" height="66" alt="Adodo Consultancy Services Limited" id="logo" data-height-percentage="90" /> 486 </a> 487 </div> 488 <div id="et-top-navigation" data-height="90" data-fixed-height="70"> 489 <nav id="top-menu-nav"> 490 <ul id="top-menu" class="nav"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-306073"><a href="https://adodo.co.uk/the-local-visibility-framework/">The Local Frameworkâ¢</a> 491<ul class="sub-menu"> 492 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-306084"><a href="https://adodo.co.uk/the-local-authority-engine/">The Local Authority Engineâ¢</a> 493 <ul class="sub-menu"> 494 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-306086"><a href="https://adodo.co.uk/local-backlinks-strategy/">Local Backlinks Strategy</a></li> 495 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-306087"><a href="https://adodo.co.uk/local-citation-consistency-guide/">Local Citation Consistency Guide</a></li> 496 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-306089"><a href="https://adodo.co.uk/nap-consistency-audit/">NAP Consistency Audit</a></li> 497 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-306088"><a href="https://adodo.co.uk/local-media-visibility/">Local Media Visibility</a></li> 498 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-306085"><a href="https://adodo.co.uk/google-business-profile-optimisation-for-local-businesses/">Google Business Profile Optimisation for Local Businesses</a></li> 499 </ul> 500</li> 501 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-306079"><a href="https://adodo.co.uk/the-traffic-intent-capture-system/">The Traffic & Intent Capture Systemâ¢</a> 502 <ul class="sub-menu"> 503 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-306096"><a href="https://adodo.co.uk/local-keyword-research/">Local Keyword Research</a></li> 504 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-306098"><a href="https://adodo.co.uk/near-me-search-optimization-where-local-intent-converts/">Near Me Search Optimization: Where Local Intent Converts</a></li> 505 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-306099"><a href="https://adodo.co.uk/the-strategic-foundation-for-local-market-capture/">The Strategic Foundation for Local Market Capture</a></li> 506 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-306097"><a href="https://adodo.co.uk/mobile-local-optimisation/">Mobile Local Optimisation</a></li> 507 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-306095"><a href="https://adodo.co.uk/voice-search-optimisation-within-the-traffic-and-intent-capture-system/">Voice Search Optimisation Within The Traffic and Intent Capture System</a></li> 508 </ul> 509</li> 510 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-306083"><a href="https://adodo.co.uk/the-conversion-infrastructure-blueprint/">The Conversion Infrastructure Blueprintâ¢</a> 511 <ul class="sub-menu"> 512 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-306100"><a href="https://adodo.co.uk/why-most-local-business-websites-convert-poorly/">Why Most Local Business Websites Convert Poorly</a></li> 513 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-306103"><a href="https://adodo.co.uk/the-anatomy-of-a-high-converting-local-service-website/">The Anatomy of a High Converting Local Service Website</a></li> 514 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-306101"><a href="https://adodo.co.uk/why-response-speed-determines-who-wins-the-enquiry/">Why Response Speed Determines Who Wins the Enquiry</a></li> 515 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-306102">
515<a href="https://adodo.co.uk/how-ai-assistants-are-changing-local-lead-capture/">How AI Assistants Are Changing Local Lead Capture</a></li> 516 </ul> 517</li> 518 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-306080"><a href="https://adodo.co.uk/the-local-signal-amplifier/">The Local Signal Amplifierâ¢</a> 519 <ul class="sub-menu"> 520 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-306091"><a href="https://adodo.co.uk/the-content-consistency-trap-that-destroys-local-visibility/">The Content Consistency Trap That Destroys Local Visibility</a></li> 521 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-306090"><a href="https://adodo.co.uk/multi-channel-visibility-strategy/">Multi channel visibility strategy</a></li> 522 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-306092"><a href="https://adodo.co.uk/why-95-of-local-businesses-are-invisible-when-they-need-to-be-found/">Why 95% of Local Businesses Are Invisible When They Need to Be Found</a></li> 523 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-306094"><a href="https://adodo.co.uk/why-video-accelerates-local-visibility-more-than-any-other-content-format/">Why Video Accelerates Local Visibility More Than Any Other Content Format</a></li> 524 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-306093"><a href="https://adodo.co.uk/why-most-local-businesses-leak-authority-instead-of-building-it/">Why Most Local Businesses Leak Authority Instead of Building It</a></li> 525 </ul> 526</li> 527 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-306082"><a href="https://adodo.co.uk/the-reputation-velocity-system/">The Reputation Velocity Systemâ¢</a> 528 <ul class="sub-menu"> 529 <li class="menu-item 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Assets</a></li> 533 <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-306108"><a href="https://adodo.co.uk/managing-negative-reviews-without-damaging-your-brand/">Managing Negative Reviews without damaging your brand</a></li> 534 </ul> 535</li> 536</ul> 537</li> 538<li class="menu-item menu-item-type-post_type menu-item-object-page current-menu-item page_item page-item-217573 current_page_item menu-item-239953"><a href="https://adodo.co.uk/blog/" aria-current="page">Blog</a></li> 539<li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-50091"><a href="https://adodo.co.uk/contact/">Contact Us</a></li> 540<li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-212217"><a href="https://adodo.co.uk/reviews/">Reviews</a></li> 541<li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-210848"><a target="_blank" href="https://login.adodo.co.uk/login/">Client Login</a></li> 542</ul> </nav> 543 544 545 546 547 <div id="et_mobile_nav_menu"> 548 <div class="mobile_nav closed"> 549 <span class="select_page">Select Page</span> 550 <span class="mobile_menu_bar mobile_menu_bar_toggle"></span> 551 </div> 552 </div> </div> <!-- #et-top-navigation --> 553 </div> <!-- .container --> 554 </header> <!-- #main-header --> 555<div id="et-main-area"> 556 557<div id="main-content"> 558 559 560 561 <article id="post-217573" class="post-217573 page type-page status-publish hentry"> 562 563 564 <div class="entry-content"> 565 <div class="et-l et-l--post"> 566 <div class="et_builder_inner_content et_pb_gutters3"><div class="et_pb_section et_pb_section_0 et_pb_with_background et_section_regular" > 567 568 569 570 571 572 573 <div class="et_pb_row et_pb_row_0"> 574 <div class="et_pb_column et_pb_column_4_4 et_pb_column_0 et_pb_css_mix_blend_mode_passthrough et-last-child"> 575 576 577 578 579 <div class="et_pb_module et_pb_text et_pb_text_0 et_pb_text_align_center et_pb_bg_layout_light"> 580 581 582 583 584 <div class="et_pb_text_inner"><h1>Our Blog</h1></div> 585 </div><div class="et_pb_with_border et_pb_module et_pb_blog_0 et_pb_blog_grid_wrapper et_pb_bg_layout_light"> 586 <div class="et_pb_blog_grid clearfix "> 587 588 589 590 591 <div class="et_pb_ajax_pagination_container"> 592 <div class="et_pb_salvattore_content" data-columns> 593 <article id="post-306273" class="et_pb_post clearfix et_pb_blog_item_0_0 post-306273 post type-post status-publish format-standard has-post-thumbnail hentry category-google category-local-marketing-tactics"> 594 595 <div class="et_pb_image_container">
595<a href="https://adodo.co.uk/why-near-me-searches-are-a-gold-mine/" class="entry-featured-image-url"><img fetchpriority="high" decoding="async" src="https://adodo.co.uk/wp-content/uploads/2026/04/Why-near-me-searches-400x250.png" alt="Why “Near Me” Searches Are a Gold Mine" class="" srcset="https://adodo.co.uk/wp-content/uploads/2026/04/Why-near-me-searches.png 479w, https://adodo.co.uk/wp-content/uploads/2026/04/Why-near-me-searches-400x250.png 480w " sizes="(max-width:479px) 479px, 100vw " width="400" height="250" /></a></div> 596 <h2 class="entry-title"> 597 <a href="https://adodo.co.uk/why-near-me-searches-are-a-gold-mine/">Why “Near Me” Searches Are a Gold Mine</a> 598 </h2> 599 600 <p class="post-meta">by <span class="author vcard"><a href="https://adodo.co.uk/author/timgadodo-co-uk/" title="Posts by [email protected]" rel="author">[email protected]</a></span> | <span class="published">Apr 26, 2026</span> | <a href="https://adodo.co.uk/category/google/" rel="tag">Google</a>, <a href="https://adodo.co.uk/category/local-marketing-tactics/" rel="tag">Local Marketing Tactics</a></p><div class="post-content"><div class="post-content-inner"><p>And How to Make Sure You Show Up Someone in your city just grabbed their phone, typed "[your service] near me," and is about to call whoever shows up first. The question is whether that's you â or your competitor. Here's the reality: over 1.5 billion "near me"...</p> 601</div><a href="https://adodo.co.uk/why-near-me-searches-are-a-gold-mine/" class="more-link">read more</a></div> 602 </article> 603 604 <article id="post-306272" class="et_pb_post clearfix et_pb_blog_item_0_1 post-306272 post type-post status-publish format-standard has-post-thumbnail hentry category-social-proof category-website"> 605 606 <div class="et_pb_image_container"><a href="https://adodo.co.uk/your-online-24-7-selling-nothing/" class="entry-featured-image-url"><img loading="lazy" decoding="async" src="https://adodo.co.uk/wp-content/uploads/2026/04/Your-Online-Selling-Issues-400x250.png" alt="Your Online 24/7 & Selling Nothing?" class="" srcset="https://adodo.co.uk/wp-content/uploads/2026/04/Your-Online-Selling-Issues.png 479w, https://adodo.co.uk/wp-content/uploads/2026/04/Your-Online-Selling-Issues-400x250.png 480w " sizes="(max-width:479px) 479px, 100vw " width="400" height="250" /></a></div> 607 <h2 class="entry-title"> 608 <a href="https://adodo.co.uk/your-online-24-7-selling-nothing/">Your Online 24/7 & Selling Nothing?</a> 609 </h2> 610 611 <p class="post-meta">by <span class="author vcard"><a href="https://adodo.co.uk/author/timgadodo-co-uk/" title="Posts by [email protected]" rel="author">[email protected]</a></span> | <span class="published">Apr 19, 2026</span> | <a href="https://adodo.co.uk/category/social-proof/" rel="tag">Social Proof</a>, <a href="https://adodo.co.uk/category/website/" rel="tag">Website</a></p><div class="post-content"><div class="post-content-inner"><p>Here's What's Actually Wrong. Let's get something out of the way before we dive in. This article isn't about page speed. It's not about making your site mobile responsive. It's not about adding a contact form or putting your phone number in the header. If you're still...</p> 612</div><a href="https://adodo.co.uk/your-online-24-7-selling-nothing/" class="more-link">read more</a></div> 613 </article> 614 615 <article id="post-306271" class="et_pb_post clearfix et_pb_blog_item_0_2 post-306271 post type-post status-publish format-standard has-post-thumbnail hentry category-content-marketing"> 616 617 <div class="et_pb_image_container"><a href="https://adodo.co.uk/facebook-is-still-the-1-platform-for-local-businesses/" class="entry-featured-image-url"><img loading="lazy" decoding="async" src="https://adodo.co.uk/wp-content/uploads/2026/04/Facebook-local-business-strategies-400x250.png" alt="Facebook Is Still the #1 Platform for Local Businesses" class="" srcset="https://adodo.co.uk/wp-content/uploads/2026/04/Facebook-local-business-strategies.png 479w, https://ado
617do.co.uk/wp-content/uploads/2026/04/Facebook-local-business-strategies-400x250.png 480w " sizes="(max-width:479px) 479px, 100vw " width="400" height="250" /></a></div> 618 <h2 class="entry-title"> 619 <a href="https://adodo.co.uk/facebook-is-still-the-1-platform-for-local-businesses/">Facebook Is Still the #1 Platform for Local Businesses</a> 620 </h2> 621 622 <p class="post-meta">by <span class="author vcard"><a href="https://adodo.co.uk/author/timgadodo-co-uk/" title="Posts by [email protected]" rel="author">[email protected]</a></span> | <span class="published">Apr 12, 2026</span> | <a href="https://adodo.co.uk/category/content-marketing/" rel="tag">Content Marketing</a></p><div class="post-content"><div class="post-content-inner"><p>Here's How to Use It Right in 2026 Let's address the elephant in the room first: yes, Facebook is still very much alive. In fact, Facebook has about 3.07 billion monthly active users Jay Mehta â making it the largest social platform on the planet by a wide margin....</p> 623</div><a href="https://adodo.co.uk/facebook-is-still-the-1-platform-for-local-businesses/" class="more-link">read more</a></div> 624 </article> 625 626 <article id="post-306270" class="et_pb_post clearfix et_pb_blog_item_0_3 post-306270 post type-post status-publish format-standard has-post-thumbnail hentry category-content-marketing category-email-marketing"> 627 628 <div class="et_pb_image_container"><a href="https://adodo.co.uk/how-to-create-an-email-newsletter-that-actually-gets-opened/" class="entry-featured-image-url"><img loading="lazy" decoding="async" src="https://adodo.co.uk/wp-content/uploads/2026/04/Email-newsletter-creation-tips-400x250.png" alt="How to Create an Email Newsletter That Actually Gets Opened" class="" srcset="https://adodo.co.uk/wp-content/uploads/2026/04/Email-newsletter-creation-tips.png 479w, https://adodo.co.uk/wp-content/uploads/2026/04/Email-newsletter-creation-tips-400x250.png 480w " sizes="(max-width:479px) 479px, 100vw " width="400" height="250" /></a></div> 629 <h2 class="entry-title"> 630 <a href="https://adodo.co.uk/how-to-create-an-email-newsletter-that-actually-gets-opened/">How to Create an Email Newsletter That Actually Gets Opened</a> 631 </h2> 632 633 <p class="post-meta">by <span class="author vcard"><a href="https://adodo.co.uk/author/timgadodo-co-uk/" title="Posts by [email protected]" rel="author">[email protected]</a></span> | <span class="published">Apr 5, 2026</span> | <a href="https://adodo.co.uk/category/content-marketing/" rel="tag">Content Marketing</a>, <a href="https://adodo.co.uk/category/email-marketing/" rel="tag">Email Marketing</a></p><div class="post-content"><div class="post-content-inner"><p>Let's get one thing straight before we dive in: your email list is the only marketing asset you actually own. Your Facebook page? Rented. Your Instagram following? Borrowed. Your Google ranking? One algorithm update away from gone. But your email list â that's yours....</p> 634</div><a href="https://adodo.co.uk/how-to-create-an-email-newsletter-that-actually-gets-opened/" class="more-link">read more</a></div> 635 </article> 636 637 <article id="post-306255" class="et_pb_post clearfix et_pb_blog_item_0_4 post-306255 post type-post status-publish format-standard has-post-thumbnail hentry category-customer-experience"> 638 639 <div class="et_pb_image_container"><a href="https://adodo.co.uk/5-things-you-can-automate-in-your-marketing-this-week-for-free/" class="entry-featured-image-url"><img loading="lazy" decoding="async" src="https://adodo.co.uk/wp-content/uploads/2026/04/Five-Marketing-Automation-Tips-400x250.png" alt="5 Things You Can Automate in Your Marketing This Week (For Free)" class="" srcset="https://adodo.co.uk/wp-content/uploads/2026/04/Five-Marketing-Automation-Tips.png 479w, https://adodo.co.uk/wp-content/uploads/2026/04/Five-Marketing-Automation-Tips-400x250.png 480w " sizes="(max-width:479px) 479px, 100vw " width="400" height="250" /></a></div> 640 <h2 class="entry-title">
641 <a href="https://adodo.co.uk/5-things-you-can-automate-in-your-marketing-this-week-for-free/">5 Things You Can Automate in Your Marketing This Week (For Free)</a> 642 </h2> 643 644 <p class="post-meta">by <span class="author vcard"><a href="https://adodo.co.uk/author/timgadodo-co-uk/" title="Posts by [email protected]" rel="author">[email protected]</a></span> | <span class="published">Mar 26, 2026</span> | <a href="https://adodo.co.uk/category/customer-experience/" rel="tag">Customer Experience</a></p><div class="post-content"><div class="post-content-inner"><p>Let's be honest â most small business owners aren't losing to their competition because of talent or even budget. They're losing because they're manually doing things that should be running on autopilot while their competitors are out actually growing their business....</p> 645</div><a href="https://adodo.co.uk/5-things-you-can-automate-in-your-marketing-this-week-for-free/" class="more-link">read more</a></div> 646 </article> 647 648 <article id="post-306254" class="et_pb_post clearfix et_pb_blog_item_0_5 post-306254 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized"> 649 650 <div class="et_pb_image_container"><a href="https://adodo.co.uk/how-to-win-back-customers-who-ghosted-you/" class="entry-featured-image-url"><img loading="lazy" decoding="async" src="https://adodo.co.uk/wp-content/uploads/2026/04/How-to-Win-Back-Customers-400x250.png" alt="How to Win Back Customers Who Ghosted You" class="" srcset="https://adodo.co.uk/wp-content/uploads/2026/04/How-to-Win-Back-Customers.png 479w, https://adodo.co.uk/wp-content/uploads/2026/04/How-to-Win-Back-Customers-400x250.png 480w " sizes="(max-width:479px) 479px, 100vw " width="400" height="250" /></a></div> 651 <h2 class="entry-title"> 652 <a href="https://adodo.co.uk/how-to-win-back-customers-who-ghosted-you/">How to Win Back Customers Who Ghosted You</a> 653 </h2> 654 655 <p class="post-meta">by <span class="author vcard"><a href="https://adodo.co.uk/author/timgadodo-co-uk/" title="Posts by [email protected]" rel="author">[email protected]</a></span> | <span class="published">Mar 19, 2026</span> | <a href="https://adodo.co.uk/category/uncategorized/" rel="tag">Uncategorized</a></p><div class="post-content"><div class="post-content-inner"><p>Every local business owner has them â the customers who used to come in regularly, who said, âWeâll definitely be back,â who genuinely loved what you do⦠until they disappeared. No complaint. No bad review. No dramatic exit. Just silence. Hereâs the uncomfortable...</p> 656</div><a href="https://adodo.co.uk/how-to-win-back-customers-who-ghosted-you/" class="more-link">read more</a></div> 657 </article> 658 659 <article id="post-306253" class="et_pb_post clearfix et_pb_blog_item_0_6 post-306253 post type-post status-publish format-standard has-post-thumbnail hentry category-google category-local category-local-marketing-tactics"> 660 661 <div class="et_pb_image_container">
661<a href="https://adodo.co.uk/the-nottingham-competitive-reality/" class="entry-featured-image-url"><img loading="lazy" decoding="async" src="https://adodo.co.uk/wp-content/uploads/2026/04/Competitors-Online-Strategies-Revealed-400x250.png" alt="The Nottingham Competitive Reality" class="" srcset="https://adodo.co.uk/wp-content/uploads/2026/04/Competitors-Online-Strategies-Revealed.png 479w, https://adodo.co.uk/wp-content/uploads/2026/04/Competitors-Online-Strategies-Revealed-400x250.png 480w " sizes="(max-width:479px) 479px, 100vw " width="400" height="250" /></a></div> 662 <h2 class="entry-title"> 663 <a href="https://adodo.co.uk/the-nottingham-competitive-reality/">The Nottingham Competitive Reality</a> 664 </h2> 665 666 <p class="post-meta">by <span class="author vcard"><a href="https://adodo.co.uk/author/timgadodo-co-uk/" title="Posts by [email protected]" rel="author">[email protected]</a></span> | <span class="published">Mar 12, 2026</span> | <a href="https://adodo.co.uk/category/google/" rel="tag">Google</a>, <a href="https://adodo.co.uk/category/local/" rel="tag">Local</a>, <a href="https://adodo.co.uk/category/local-marketing-tactics/" rel="tag">Local Marketing Tactics</a></p><div class="post-content"><div class="post-content-inner"><p>What's Working Right Now While you're optimizing your website for the third time this quarter, a plumbing company in Beeston just captured three emergency call-outs because they show up in Google's Local Pack consistently. A café in Hockley filled their weekend...</p> 667</div>
667<a href="https://adodo.co.uk/the-nottingham-competitive-reality/" class="more-link">read more</a></div> 668 </article> 669 670 <article id="post-306252" class="et_pb_post clearfix et_pb_blog_item_0_7 post-306252 post type-post status-publish format-standard has-post-thumbnail hentry category-google category-local category-online-visibility"> 671 672 <div class="et_pb_image_container"><a href="https://adodo.co.uk/the-google-business-profile-feature-youre-ignoring/" class="entry-featured-image-url"><img loading="lazy" decoding="async" src="https://adodo.co.uk/wp-content/uploads/2026/04/Google-business-profile-feature-400x250.png" alt="The Google Business Profile Feature You’re Ignoring" class="" srcset="https://adodo.co.uk/wp-content/uploads/2026/04/Google-business-profile-feature.png 479w, https://adodo.co.uk/wp-content/uploads/2026/04/Google-business-profile-feature-400x250.png 480w " sizes="(max-width:479px) 479px, 100vw " width="400" height="250" /></a></div> 673 <h2 class="entry-title"> 674 <a href="https://adodo.co.uk/the-google-business-profile-feature-youre-ignoring/">The Google Business Profile Feature You’re Ignoring</a> 675 </h2> 676 677 <p class="post-meta">by <span class="author vcard"><a href="https://adodo.co.uk/author/timgadodo-co-uk/" title="Posts by [email protected]" rel="author">[email protected]</a></span> | <span class="published">Mar 5, 2026</span> | <a href="https://adodo.co.uk/category/google/" rel="tag">Google</a>, <a href="https://adodo.co.uk/category/local/" rel="tag">Local</a>, <a href="https://adodo.co.uk/category/online-visibility/" rel="tag">Online Visibility</a></p><div class="post-content"><div class="post-content-inner"><p>This Actually Drives Calls Most local businesses obsess over reviews. And they should. Reviews influence trust, rankings, and conversion rates. But while everyone is chasing five-star ratings and automated review funnels, there's another feature sitting quietly inside...</p> 678</div><a href="https://adodo.co.uk/the-google-business-profile-feature-youre-ignoring/" class="more-link">read more</a></div> 679 </article> 680 681 <article id="post-306237" class="et_pb_post clearfix et_pb_blog_item_0_8 post-306237 post type-post status-publish format-standard has-post-thumbnail hentry category-content-marketing category-instagram category-tiktok category-video-marketing"> 682 683 <div class="et_pb_image_container"><a href="https://adodo.co.uk/instagram-reels-vs-tiktok-vs-youtube-shorts/" class="entry-featured-image-url"><img loading="lazy" decoding="async" src="https://adodo.co.uk/wp-content/uploads/2026/04/social-media-video-platforms-400x250.png" alt="Instagram Reels vs. TikTok vs. YouTube Shorts" class="" srcset="https://adodo.co.uk/wp-content/uploads/2026/04/social-media-video-platforms.png 479w, https://adodo.co.uk/wp-content/uploads/2026/04/social-media-video-platforms-400x250.png 480w " sizes="(max-width:479px) 479px, 100vw " width="400" height="250" /></a></div> 684 <h2 class="entry-title"> 685 <a href="https://adodo.co.uk/instagram-reels-vs-tiktok-vs-youtube-shorts/">Instagram Reels vs. TikTok vs. YouTube Shorts</a> 686 </h2> 687 688 <p class="post-meta">by <span class="author vcard"><a href="https://adodo.co.uk/author/timgadodo-co-uk/" title="Posts by [email protected]" rel="author">[email protected]</a></span> | <span class="published">Feb 26, 2026</span> | <a href="https://adodo.co.uk/category/content-marketing/" rel="tag">Content Marketing</a>, <a href="https://adodo.co.uk/category/instagram/" rel="tag">Instagram</a>, <a href="https://adodo.co.uk/category/tiktok/" rel="tag">TikTok</a>, <a href="https://adodo.co.uk/category/video-marketing/" rel="tag">Video Marketing</a></p><div class="post-content"><div class="post-content-inner"><p>Where Should Local Businesses Focus? Most local businesses approach short-form video platforms like they're choosing a restaurant for dinner. They compare features, read reviews, maybe ask a friend, then pick one and hope for the best. But platform choice isn't a...</p> 689</div>
689<a href="https://adodo.co.uk/instagram-reels-vs-tiktok-vs-youtube-shorts/" class="more-link">read more</a></div> 690 </article> 691 </div><div><div class="pagination clearfix"> 692 <div class="alignleft"><a href="https://adodo.co.uk/blog/page/2/?et_blog" >« Older Entries</a></div> 693 <div class="alignright"></div> 694</div></div></div> 695 </div> 696 697 </div> 698 </div> 699 700 701 702 703 </div> 704 705 706 </div> </div> 707 </div> 708 </div> 709 710 711 </article> 712 713 714 715</div> 716 717 <footer class="et-l et-l--footer"> 718 <div class="et_builder_inner_content et_pb_gutters3"> 719 <div class="et_pb_section et_pb_section_0_tb_footer et_pb_with_background et_section_regular" > 720 721 722 723 724 725 726 <div class="et_pb_row et_pb_row_0_tb_footer"> 727 <div class="et_pb_column et_pb_column_1_4 et_pb_column_0_tb_footer et_pb_css_mix_blend_mode_passthrough"> 728 729 730 731 732 <div class="et_pb_module et_pb_blurb et_pb_blurb_0_tb_footer et_clickable et_pb_text_align_left et_pb_blurb_position_top et_pb_bg_layout_light"> 733 734 735 736 737 <div class="et_pb_blurb_content"> 738 <div class="et_pb_main_blurb_image"><span class="et_pb_image_wrap"><span class="et-waypoint et_pb_animation_top et_pb_animation_top_tablet et_pb_animation_top_phone et-pb-icon">î</span></span></div> 739 <div class="et_pb_blurb_container"> 740 <h4 class="et_pb_module_header"><span>ADDRESS</span></h4> 741 <div class="et_pb_blurb_description"><p style="text-align: center;">23 Church View, Bottesford, Nottingham NG13 0AE</p></div> 742 </div> 743 </div> 744 </div> 745 </div><div class="et_pb_column et_pb_column_1_4 et_pb_column_1_tb_footer et_pb_css_mix_blend_mode_passthrough"> 746 747 748 749 750 <div class="et_pb_module et_pb_blurb et_pb_blurb_1_tb_footer et_clickable et_pb_text_align_left et_pb_blurb_position_top et_pb_bg_layout_light"> 751 752 753 754 755 <div class="et_pb_blurb_content"> 756 <div class="et_pb_main_blurb_image"><span class="et_pb_image_wrap"><span class="et-waypoint et_pb_animation_top et_pb_animation_top_tablet et_pb_animation_top_phone et-pb-icon"></span></span></div> 757 <div class="et_pb_blurb_container"> 758 <h4 class="et_pb_module_header"><span>PHONE</span></h4> 759 <div class="et_pb_blurb_description"><p style="text-align: center;">+44-115-970-1471</p></div> 760 </div> 761 </div> 762 </div> 763 </div><div class="et_pb_column et_pb_column_1_4 et_pb_column_2_tb_footer et_pb_css_mix_blend_mode_passthrough"> 764 765 766 767 768 <div class="et_pb_module et_pb_blurb et_pb_blurb_2_tb_footer et_clickable et_pb_text_align_left et_pb_blurb_position_top et_pb_bg_layout_light"> 769 770 771 772 773 <div class="et_pb_blurb_content"> 774 <div class="et_pb_main_blurb_image"><span class="et_pb_image_wrap"><span class="et-waypoint et_pb_animation_top et_pb_animation_top_tablet et_pb_animation_top_phone et-pb-icon">î¶</span></span></div> 775 <div class="et_pb_blurb_container"> 776 <h4 class="et_pb_module_header"><span>EMAIL</span></h4> 777 <div class="et_pb_blurb_description"><p style="text-align: center;">[email protected]</p></div> 778 </div> 779 </div> 780 </div> 781 </div><div class="et_pb_column et_pb_column_1_4 et_pb_column_3_tb_footer et_pb_css_mix_blend_mode_passthrough et-last-child"> 782 783 784 785 786 <div class="et_pb_module et_pb_blurb et_pb_blurb_3_tb_footer et_pb_text_align_left et_pb_blurb_position_top et_pb_bg_layout_light"> 787 788 789 790 791 <div class="et_pb_blurb_content"> 792 <div class="et_pb_main_blurb_image"><span class="et_pb_image_wrap"><span class="et-waypoint et_pb_animation_top et_pb_animation_top_tablet et_pb_animation_top_phone et-pb-icon">î«</span></span></div> 793 <div class="et_pb_blurb_container"> 794 <h4 class="et_pb_module_header"><span>HOURS OF OPERATION</span></h4> 795 <div class="et_pb_blurb_description"><p style="text-align: center;">Mon to Fri: 9am-6pm<br />Saturday: 9am-12:30pm<br />Sunday: Closed</p></div> 796 </div> 797 </div> 798 </div> 799 </div> 800 801 802 803 804 </div> 805 806 807 </div><div class="et_pb_section et_pb_section_1_tb_footer et_pb_with_background et_section_regular" > 808 809 810 811 812 813 814 <div class="et_pb_row et_pb_row_1_tb_footer"> 815 <div class="et_pb_column et_pb_column_3_5 et_pb_column_4_tb_footer et_pb_css_mix_blend_mode_passthrough"> 816 817 818 819 820 <div class="et_pb_module et_pb_text et_pb_text_0_tb_footer et_pb_text_align_left et_pb_bg_layout_light"> 821 822 823 824 825 <div class="et_pb_text_inner"><p>Copyright © 2026 Adodo Consultancy Services Limited | All Rights Reserved</p></div> 826 </div> 827 </div><div class="et_pb_column et_pb_column_2_5 et_pb_column_5_tb_footer et_pb_css_mix_blend_mode_passthrough et-last-child"> 828 829 830 831 832 <div class="et_pb_module et_pb_text et_pb_text_1_tb_footer et_pb_text_align_right et_pb_bg_layout_light"> 833 834 835 836 837 <div class="et_pb_text_inner"><p>
837<a href="https://adodo.co.uk/privacy-policy/" target="_blank" rel="noopener">DCMA Notice</a> | <a href="https://adodo.co.uk/privacy-policy/">Privacy Policy </a>| <a href="#" target="_blank" rel="noopener">Terms of use</a></p></div> 838 </div> 839 </div> 840 841 842 843 844 </div> 845 846 847 </div> </div> 848 </footer> 849 </div> 850 851 852 </div> 853 </div> 854 855
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1081<script id="divi-custom-script-js-extra"> 1082var DIVI = {"item_count":"%d Item","items_count":"%d Items"}; 1083var et_builder_utils_params = {"condition":{"diviTheme":true,"extraTheme":false},"scrollLocations":["app","top"],"builderScrollLocations":{"desktop":"app","tablet":"app","phone":"app"},"onloadScrollLocation":"app","builderType":"fe"}; 1084var et_frontend_scripts = {"builderCssContainerPrefix":"#et-boc","builderCssLayoutPrefix":"#et-boc .et-l"}; 1085var et_pb_custom = {"ajaxurl":"https://adodo.co.uk/wp-admin/admin-ajax.php","images_uri":"https://adodo.co.uk/wp-content/themes/Divi/images","builder_images_uri":"https://adodo.co.uk/wp-content/themes/Divi/includes/builder/images","et_frontend_nonce":"e263141ee9","subscription_failed":"Please, check the fields below to make sure you entered the correct information.","et_ab_log_nonce":"750134f4db","fill_message":"Please, fill in the following fields:","contact_error_message":"Please, fix the following errors:","invalid":"Invalid email","captcha":"Captcha","prev":"Prev","previous":"Previous","next":"Next","wrong_captcha":"You entered the wrong number in captcha.","wrong_checkbox":"Checkbox","ignore_waypoints":"no","is_divi_theme_used":"1","widget_search_selector":".widget_search","ab_tests":[],"is_ab_testing_active":"","page_id":"217573","unique_test_id":"","ab_bounce_rate":"5","is_cache_plugin_active":"no","is_shortcode_tracking":"","tinymce_uri":"https://adodo.co.uk/wp-content/themes/Divi/includes/builder/frontend-builder/assets/vendors","accent_color":"#00a9a7","waypoints_options":[]}; 1086var et_pb_box_shadow_elements = []; 1087//# sourceURL=divi-custom-script-js-extra 1088</script>
vendor: 1 bytes, line 1088
1088
1089<script id="divi-custom-script-js" src="https://adodo.co.uk/wp-content/themes/Divi/js/scripts.min.js?ver=4.27.9"></script>
vendor: 1 bytes, line 1089
1089
1090<script id="smoothscroll-js" src="https://adodo.co.uk/wp-content/themes/Divi/js/smoothscroll.js?ver=4.27.9"></script>
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1090
1091<script id="fitvids-js" src="https://adodo.co.uk/wp-content/themes/Divi/includes/builder/feature/dynamic-assets/assets/js/jquery.fitvids.js?ver=4.27.9"></script>
vendor: 1 bytes, line 1091
1091
1092<script id="easypiechart-js" src="https://adodo.co.uk/wp-content/themes/Divi/includes/builder/feature/dynamic-assets/assets/js/easypiechart.js?ver=4.27.9"></script>
vendor: 1 bytes, line 1092
1092
1093<script id="salvattore-js" src="https://adodo.co.uk/wp-content/themes/Divi/includes/builder/feature/dynamic-assets/assets/js/salvattore.js?ver=4.27.9"></script>
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1094<script id="xagio_review_widget_form-js-extra"> 1095var xagio_review_data = {"unique_id":"rw-display","ps_admin_url":"https://adodo.co.uk/wp-admin/admin-post.php","ps_thank_you":"Thank you for leaving us a review!","ps_rating_thank_you":"Thank you for leaving a rating!","ps_stars_only":"","ps_stars_init":""}; 1096//# sourceURL=xagio_review_widget_form-js-extra 1097</script>
vendor: 1 bytes, line 1097
1097
1098<script id="xagio_review_widget_form-js" src="https://adodo.co.uk/wp-content/plugins/xagio-seo/modules/reviews/review_widget_form.js?ver=7.1.0.37"></script>
vendor: 1 bytes, line 1098
1098
1099<script id="google-analytics-js" src="https://www.googletagmanager.com/gtag/js?id=374104150"></script>
vendor: 1 bytes, line 1099
1099
1100<script id="google-analytics-js-after"> 1101window.dataLayer = window.dataLayer || []; 1102 function gtag(){dataLayer.push(arguments);} 1103 gtag('js', new Date()); 1104 gtag('config', '374104150'); 1105 1106//# sourceURL=google-analytics-js-after 1107</script>
vendor: 1 bytes, line 1107
1107
1108<script id="et-core-common-js" src="https://adodo.co.uk/wp-content/themes/Divi/core/admin/js/common.js?ver=4.27.9"></script>
vendor: 1 bytes, line 1108
1108
1109<script id="jetpack-stats-js-before"> 1110_stq = window._stq || []; 1111_stq.push([ "view", {"v":"ext","blog":"90702166","post":"217573","tz":"1","srv":"adodo.co.uk","j":"1:15.7.2"} ]); 1112_stq.push([ "clickTrackerInit", "90702166", "217573" ]); 1113//# sourceURL=jetpack-stats-js-before 1114</script>
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1114
1115<script data-wp-strategy="defer" defer id="jetpack-stats-js" src="https://stats.wp.com/e-202640.js"></script>
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1115
1116<script id="wtfdivi-user-js-js" src="https://adodo.co.uk/wp-content/uploads/wtfdivi/wp_footer.js?ver=1648045853"></script>
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1116
1117<script id="dbdb-magnific-popup-js" src="https://adodo.co.uk/wp-content/themes/Divi/includes/builder/feature/dynamic-assets/assets/js/magnific-popup.js?ver=4.27.9"></script>
vendor: 1 bytes, line 1117
1117
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1121
1122<script id="mediaelement-core-js" src="https://adodo.co.uk/wp-includes/js/mediaelement/mediaelement-and-player.min.js?ver=4.2.17"></script>
vendor: 1 bytes, line 1122
1122
1123<script id="mediaelement-migrate-js" src="https://adodo.co.uk/wp-includes/js/mediaelement/mediaelement-migrate.min.js?ver=7.0.6"></script>
vendor: 1 bytes, line 1123
1123
1124<script id="mediaelement-js-extra"> 1125var _wpmejsSettings = {"pluginPath":"/wp-includes/js/mediaelement/","classPrefix":"mejs-","stretching":"responsive","audioShortcodeLibrary":"mediaelement","videoShortcodeLibrary":"mediaelement"}; 1126//# sourceURL=mediaelement-js-extra 1127</script>
vendor: 1 bytes, line 1127
1127
1128<script id="wp-mediaelement-js" src="https://adodo.co.uk/wp-includes/js/mediaelement/wp-mediaelement.min.js?ver=7.0.6"></script>
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1196
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Line numbers count LF bytes from the start of the resource, as the search results do. Vendor segments are library code the classifier recognised; they are stored but not indexed. Bytes are shown as Latin1 characters, one per byte.