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1E0t btn btn-outline-secondary btn-lg">Contact</a><div class="row"><div data-testid="Col" class="column col__flex Col_flex__V79CU Col_align-items-center__D5SH0 align-items-center Col_justify-content-start__wvR1F justify-content-start col"></div></div></div></div></div></div></header><div style="display:none" class="Header_headerProxy__qnB9X"></div></div><main class="page-wrap"><div class="page Page_page__wa4KY"><div id="story"></div><div class="Section_section__mRxGN Section_pb-none__yh7vB Section_bottom-anim-1__TkAt2 Section_t-dir-towardsRight__Wysfd Section_b-dir-towardsRight__mWYOn Section_hasBottomAnim__B19Yc"><div class="Section_content__quj2A"><div class="MiniBanner_miniBanner__7SaL0" style="background:#202020;color:#fff;background-image:url(https://a.storyblok.com/f/276777/2880x1290/1ea7cb3b1b/strategy-banner.jfif);background-repeat:repeat"><div class="MiniBanner_bannerContent__TPDkz"><div data-testid="Container" style="padding-left:undefinedrem;padding-right:undefinedrem;padding-top:undefinedrem;padding-bottom:undefinedrem;background-color:undefined" textAlign="" class="Container_container__ozbA_ container"><div class=""></div><div class=""><div class="d-none d-lg-block" style="height:1.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.75rem"></div><div class="d-block d-md-none" style="height:0.75rem"></div><div class="d-none d-lg-block" style="height:1.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.75rem"></div><div class="d-block d-md-none" style="height:0.75rem"></div></div><div class="AnimatedText_animatedtext__NHZym"><h2 class="text text-h2 text-mb-0 text-type-secondary txt-center font-weight-bold" data-testid="Text" alignTablet=""><span style="display:inline-block;margin-left:0.25em;opacity:0;transform:translateY(-20px) translateZ(0)">Built</span><span style="display:inline-block;margin-left:0.25em;opacity:0;transform:translateY(-20px) translateZ(0)">for</span><span style="display:inline-block;margin-left:0.25em;opacity:0;transform:translateY(-20px) translateZ(0)">the</span><span style="display:inline-block;margin-left:0.25em;opacity:0;transform:translateY(-20px) translateZ(0)">long</span><span style="display:inline-block;margin-left:0.25em;opacity:0;transform:translateY(-20px) translateZ(0)">term</span></h2></div><div class=""><div class="d-none d-lg-block" style="height:1rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.5rem"></div><div class="d-block d-md-none" style="height:0.5rem"></div><div class="d-none d-lg-block" style="height:1rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.5rem"></div><div class="d-block d-md-none" style="height:0.5rem"></div></div><div><div class="text text-body2 text-type-secondary txt-center" data-testid="Text" alignTablet="">Helping owners and teams build market leading businesses.</div></div><div class=""><div class="d-none d-lg-block" style="height:2rem"></div><div class="d-none d-md-block d-lg-none" style="height:1rem"></div><div class="d-block d-md-none" style="height:1rem"></div><div class="d-none d-lg-block" style="height:2rem"></div><div class="d-none d-md-block d-lg-none" style="height:1rem"></div><div class="d-block d-md-none" style="height:1rem"></div></div><div class="Flex_flex__Yqqpk Flex_justify-content-center__ajbnm Flex_noAutofit__PEdpy Flex_wrap__3cPyb Flex_col-3__ctfJg Flex_col-1-md__7NRjf Flex_col-1-sm__xj4C3 Flex_noAutofitLg__hnYAR Flex_noAutofitMd__PYFzi Flex_noAutofitSm__JIwtH Flex_gap-md__iIOtQ Flex_flex-direction-md-column__rf1Lp" style="background-color:undefined"><div class=""><div style="border:1px solid" class="InfoCard_infocard__OGxMa"><div><h3 class="text text-h3 text-type-secondary txt-center font-weight-bold" data-testid="Text" alignTablet="">25+</h3></div><div class=""><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div></div><div class="Pill_pill__1GFkz"><div><div class="text text-body6 text-type-dark font-weight-bold" data-testid="Text">YEARS</div></div></div><div class=""><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div></div><div><div class="text text-body6 text-type-light" data-testid="Text" alignTablet="">the experience of our founders working with and investing in lower-middle-market businesses.</div></div></div></div><div class=""><div style="border:1px solid" class="InfoCard_infocard__OGxMa"><div><h3 class="text text-h3 text-type-secondary txt-center font-weight-bold" data-testid="Text" alignTablet="">150+</h3></div><div class=""><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div></div><div class="Pill_pill__1GFkz"><div><div class="text text-body6 text-type-dark font-weight-bold" data-testid="Text">INVESTMENTS</div></div></div><div class=""><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div></div><div><div class="text text-body6 text-type-light" data-testid="Text" alignTablet="">the number of lower-middle-market investments and acquisitions in which our founders have been involved.</div></div></div></div><div class=""><div style="border:1px solid" class="InfoCard_infocard__OGxMa"><div><h3 class="text text-h3 text-type-secondary txt-center font-weight-bold" data-testid="Text" alignTablet="">$10B+</h3></div><div class=""><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div></div><div class="Pill_pill__1GFkz"><div><div class="text text-body6 text-type-dark font-weight-bold" data-testid="Text">ENTERPRISE VALUE</div></div></div><div class=""><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div></div><div><div class="text text-body6 text-type-light" data-testid="Text" alignTablet="">the aggregate realized and unrealized enterprise value of companies in which our founders have invested.</div></div></div></div></div></div><div class=""><div class="d-none d-lg-block" style="height:4rem"></div><div class="d-none d-md-block d-lg-none" style="height:2rem"></div><div class="d-block d-md-none" style="height:1.3333333333333333rem"></div><div class="d-none d-lg-block" style="height:4rem"></div><div class="d-none d-md-block d-lg-none" style="height:2rem"></div><div class="d-block d-md-none" style="height:1.3333333333333333rem"></div></div></div></div></div><div class="Section_bottomAnimation__aOqqs"><div class="Section_bottomAnimWrap__gKvSZ"><div class="anim-img-wrap" style="position:relative;margin-left:auto;margin-right:0"><img src="/_next/static/images/bottom-anim-1-805e02def1c91adda5ba20376da68114.png" alt="bottom-asset" style="position:relative"/></div></div></div></div><div class="Section_section__mRxGN Section_t-dir-towardsRight__Wysfd Section_b-dir-towardsRight__mWYOn"><div style="position:absolute;top:-4rem" id="red-iron-story"></div><div class="Section_content__quj2A"><div data-testid="Container" style="padding-left:undefinedrem;padding-right:undefinedrem;padding-top:undefinedrem;padding-bottom:undefinedrem;
1background-color:undefined" class="Container_container__ozbA_ Container_container--width-section__iSBpr container"><div class="Banner_banner__K2oNc Banner_banner--height-normal__wYNnO Banner_centerContent__WK_CQ"><div class="Banner_bgAnimation___dJOD"><div class="image-wrap Img_image-wrap__z0w5C"><img alt="Blank grid paper with light dotted lines" title="Blank grid paper with light dotted lines" width="2362" data-srcset="https://a.storyblok.com/f/276777/2362x1540/0c89f2af91/bg-1.jpg/m/320x0/filters:quality(80) 320w, https://a.storyblok.com/f/276777/2362x1540/0c89f2af91/bg-1.jpg/m/640x0/filters:quality(80) 640w, https://a.storyblok.com/f/276777/2362x1540/0c89f2af91/bg-1.jpg/m/1000x0/filters:quality(80) 1000w, https://a.storyblok.com/f/276777/2362x1540/0c89f2af91/bg-1.jpg/m/2000x0/filters:quality(80) 2000w, https://a.storyblok.com/f/276777/2362x1540/0c89f2af91/bg-1.jpg/m/2362x0/filters:quality(80) 3000w" height="1540" class="media Image_image__jXVWL  Img_image__tNjN8 image" src="https://a.storyblok.com/f/276777/2362x1540/0c89f2af91/bg-1.jpg/m/120x0/filters:quality(40)" data-src="https://a.storyblok.com/f/276777/2362x1540/0c89f2af91/bg-1.jpg"/></div></div><div class="Banner_content__GqM2e"><div data-testid="Container" style="padding-left:undefinedrem;padding-right:undefinedrem;padding-top:undefinedrem;padding-bottom:undefinedrem;background-color:undefined" class="Banner_container__39jgQ Container_container__ozbA_ Container_container--width-wide__YfYwl container"><div><div class="Banner_primaryBody__e6e_A"><div class=""><div class="d-none d-lg-block" style="height:2.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:1.25rem"></div><div class="d-block d-md-none" style="height:1.25rem"></div><div class="d-none d-lg-block" style="height:2.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:1.25rem"></div><div class="d-block d-md-none" style="height:1.25rem"></div></div><div class="Flex_flex__Yqqpk Flex_flex-direction-column__sJPOq Flex_align-items-center__V6AQ6 Flex_justify-content-center__ajbnm Flex_noAutofit__PEdpy Flex_noAutofitLg__hnYAR Flex_noAutofitMd__PYFzi Flex_noAutofitSm__JIwtH" style="background-color:undefined"><div class=""><div class="image-wrap Img_image-wrap__z0w5C"><img alt="Red Iron Group Logo" title="Red Iron Group Logo" width="142" data-srcset="https://a.storyblok.com/f/276777/142x128/d70936fd6d/icon-1500x-1.png/m/142x0/filters:quality(80) 320w, https://a.storyblok.com/f/276777/142x128/d70936fd6d/icon-1500x-1.png/m/142x0/filters:quality(80) 640w, https://a.storyblok.com/f/276777/142x128/d70936fd6d/icon-1500x-1.png/m/142x0/filters:quality(80) 1000w, https://a.storyblok.com/f/276777/142x128/d70936fd6d/icon-1500x-1.png/m/142x0/filters:quality(80) 2000w, https://a.storyblok.com/f/276777/142x128/d70936fd6d/icon-1500x-1.png/m/142x0/filters:quality(80) 3000w" height="128" class=" Image_image__jXVWL  Img_image__tNjN8 image" src="https://a.storyblok.com/f/276777/142x128/d70936fd6d/icon-1500x-1.png/m/120x0/filters:quality(40)" data-src="https://a.storyblok.com/f/276777/142x128/d70936fd6d/icon-1500x-1.png" style="height:5rem;width:auto"/></div></div><div class=""><div class=""><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div></div></div><div class=""><div class="AnimatedText_animatedtext__NHZym"><h2 class="text text-h2 txt-center" data-testid="Text" alignTablet=""><span style="display:inline-block;margin-left:0.25em;opacity:0;transform:translateY(-20px) translateZ(0)">Red</span><span style="display:inline-block;margin-left:0.25em;opacity:0;transform:translateY(-20px) translateZ(0)">Iron&#x27;s</span><span style="display:inline-block;margin-left:0.25em;opacity:0;transform:translateY(-20px) translateZ(0)">Story</span></h2></div></div></div><div class=""><div class="d-none d-lg-block" style="height:1.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.75rem"></div><div class="d-block d-md-none" style="height:0.75rem"></div><div class="d-none d-lg-block" style="height:1.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.75rem"></div><div class="d-block d-md-none" style="height:0.75rem"></div></div><div class="Flex_flex__Yqqpk Flex_noAutofit__PEdpy Flex_col-3__ctfJg Flex_col-1-md__7NRjf Flex_noAutofitLg__hnYAR Flex_noAutofitMd__PYFzi Flex_noAutofitSm__JIwtH Flex_gap-md__iIOtQ Flex_gap-xl-md__3lySz" style="background-color:undefined"><div class=""><div class="PointItem_pointitem__bOd8v"><div class="PointItem_icon__Z1L_D"><div class="image-wrap Img_image-wrap__z0w5C"><img alt="Right arrow icon" title="Right arrow icon" width="23" data-srcset="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 320w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 640w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 1000w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 2000w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 3000w" height="20" class="media Image_image__jXVWL  Img_image__tNjN8 image" src="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg" data-src="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg"/></div></div><div style="max-width:90%"><div><div class="text text-body2 font-weight-bold" data-testid="Text">A long history working with small and medium size businesses.</div></div><div class=""><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div></div><div><div class="text text-body3" data-testid="Text" alignTablet="">Our founders started over 25 years ago as advisors and investors, helping companies grow organically, improve their business, raise equity and debt capital and pursue acquisition strategies.</div></div></div></div></div><div class=""><div class="PointItem_pointitem__bOd8v"><div class="PointItem_icon__Z1L_D"><div class="image-wrap Img_image-wrap__z0w5C"><img alt="Right arrow icon" title="Right arrow icon" width="23" data-srcset="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 320w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 640w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 1000w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 2000w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 3000w" height="20" class="media Image_image__jXVWL  Img_image__tNjN8 image" src="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg" data-src="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg"/></div></div><div style="max-width:90%"><div><div class="text text-body2 font-weight-bold" data-testid="Text">Founded with intention.</div></div><div class=""><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div></div><div><div class="text text-body3" data-testid="Text" alignTablet="">We were founded to create a new kind of investment firm - one that puts the owners and operators of businesses front-and-center. This meant being intentional with the fund structure, sources of capital and value building strategies.</div></div></div></div></div><div class=""><div class="PointItem_pointitem__bOd8v"><div class="PointItem_icon__Z1L_D"><div class="image-wrap Img_image-wrap__z0w5C"><img alt="Right arrow icon" title="Right arrow icon" width="23" data-srcset="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 320w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 640w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 1000w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 2000w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 3000w" height="20" class="media Image_image__jXVWL  Img_image__tNjN8 image" src="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg" data-src="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg"/></div></div><div style="max-width:90%"><div><div class="text text-body2 font-weight-bold" data-testid="Text">This is our passion.</div></div><div class=""><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div></div><div><div class="text text-body3" data-testid="Text" alignTablet=""><span style="color:rgb(48, 50, 52)">We founded Red Iron Group because there is no other way we would choose to spend our time. We have a passion for working with growing businesses where we believe we can have an impact and be a good partner.</span></div></div></div></div></div></div></div><div class=""><div class="d-none d-lg-block" style="height:2.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:1.25rem"></div><div class="d-block d-md-none" style="height:1.25rem"></div><div class="d-none d-lg-block" style="height:2.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:1.25rem"></div><div class="d-block d-md-none" style="height:1.25rem"></div></div></div></div></div></div></div></div></div><div class="Section_section__mRxGN Section_t-dir-towardsRight__Wysfd Section_b-dir-towardsRight__mWYOn"><div style="position:absolute;top:-4rem" id="founders-challenge"></div><div class="Section_content__quj2A"><div data-testid="Container" style="padding-left:undefinedrem;padding-right:undefinedrem;padding-top:undefinedrem;padding-bottom:undefinedrem;
1background-color:undefined" class="Container_container__ozbA_ Container_container--width-section__iSBpr container"><div class="Banner_banner__K2oNc Banner_banner--height-normal__wYNnO Banner_centerContent__WK_CQ"><div class="Banner_bgAnimation___dJOD"><div class="image-wrap Img_image-wrap__z0w5C"><img alt="Dark industrial steel beams with rivets" title="Dark industrial steel beams with rivets" width="2466" data-srcset="https://a.storyblok.com/f/276777/2466x1578/28934af061/getfile-2.jfif/m/320x0/filters:quality(80) 320w, https://a.storyblok.com/f/276777/2466x1578/28934af061/getfile-2.jfif/m/640x0/filters:quality(80) 640w, https://a.storyblok.com/f/276777/2466x1578/28934af061/getfile-2.jfif/m/1000x0/filters:quality(80) 1000w, https://a.storyblok.com/f/276777/2466x1578/28934af061/getfile-2.jfif/m/2000x0/filters:quality(80) 2000w, https://a.storyblok.com/f/276777/2466x1578/28934af061/getfile-2.jfif/m/2466x0/filters:quality(80) 3000w" height="1578" class="media Image_image__jXVWL  Img_image__tNjN8 image" src="https://a.storyblok.com/f/276777/2466x1578/28934af061/getfile-2.jfif/m/120x0/filters:quality(40)" data-src="https://a.storyblok.com/f/276777/2466x1578/28934af061/getfile-2.jfif"/></div></div><div class="Banner_content__GqM2e"><div data-testid="Container" style="padding-left:undefinedrem;padding-right:undefinedrem;padding-top:undefinedrem;padding-bottom:undefinedrem;background-color:undefined" class="Banner_container__39jgQ Container_container__ozbA_ Container_container--width-wide__YfYwl container"><div><div class="Banner_primaryBody__e6e_A"><div class=""><div class="d-none d-lg-block" style="height:2.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:1.25rem"></div><div class="d-block d-md-none" style="height:1.25rem"></div><div class="d-none d-lg-block" style="height:2.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:1.25rem"></div><div class="d-block d-md-none" style="height:1.25rem"></div></div><div class="Flex_flex__Yqqpk Flex_flex-direction-column__sJPOq Flex_align-items-center__V6AQ6 Flex_justify-content-center__ajbnm Flex_noAutofit__PEdpy Flex_noAutofitLg__hnYAR Flex_noAutofitMd__PYFzi Flex_noAutofitSm__JIwtH" style="background-color:undefined"><div class=""><div class="image-wrap Img_image-wrap__z0w5C"><img alt="Red Iron Group Logo" title="Red Iron Group Logo" width="142" data-srcset="https://a.storyblok.com/f/276777/142x128/d70936fd6d/icon-1500x-1.png/m/142x0/filters:quality(80) 320w, https://a.storyblok.com/f/276777/142x128/d70936fd6d/icon-1500x-1.png/m/142x0/filters:quality(80) 640w, https://a.storyblok.com/f/276777/142x128/d70936fd6d/icon-1500x-1.png/m/142x0/filters:quality(80) 1000w, https://a.storyblok.com/f/276777/142x128/d70936fd6d/icon-1500x-1.png/m/142x0/filters:quality(80) 2000w, https://a.storyblok.com/f/276777/142x128/d70936fd6d/icon-1500x-1.png/m/142x0/filters:quality(80) 3000w" height="128" class=" Image_image__jXVWL  Img_image__tNjN8 image" src="https://a.storyblok.com/f/276777/142x128/d70936fd6d/icon-1500x-1.png/m/120x0/filters:quality(40)" data-src="https://a.storyblok.com/f/276777/142x128/d70936fd6d/icon-1500x-1.png" style="height:5rem;width:auto"/></div></div><div class=""><div class=""><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div></div></div><div class=""><div class="AnimatedText_animatedtext__NHZym"><h2 class="text text-h2 text-type-light" data-testid="Text" alignTablet=""><span style="display:inline-block;margin-left:0.25em;opacity:0;transform:translateY(-20px) translateZ(0)">Owner&#x27;s</span><span style="display:inline-block;margin-left:0.25em;opacity:0;transform:translateY(-20px) translateZ(0)">Challenge</span></h2></div></div></div><div class=""><div class="d-none d-lg-block" style="height:1.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.75rem"></div><div class="d-block d-md-none" style="height:0.75rem"></div><div class="d-none d-lg-block" style="height:1.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.75rem"></div><div class="d-block d-md-none" style="height:0.75rem"></div></div><div class="Flex_flex__Yqqpk Flex_noAutofit__PEdpy Flex_col-3__ctfJg Flex_col-1-md__7NRjf Flex_noAutofitLg__hnYAR Flex_noAutofitMd__PYFzi Flex_noAutofitSm__JIwtH Flex_gap-md__iIOtQ Flex_gap-xl-md__3lySz" style="background-color:undefined"><div class=""><div class="PointItem_pointitem__bOd8v" style="color:#ffffff"><div class="PointItem_icon__Z1L_D"><div class="image-wrap Img_image-wrap__z0w5C"><img alt="Right arrow icon" title="Right arrow icon" width="23" data-srcset="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 320w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 640w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 1000w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 2000w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 3000w" height="20" class="media Image_image__jXVWL  Img_image__tNjN8 image" src="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg" data-src="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg"/></div></div><div style="max-width:90%"><div><div class="text text-body2 font-weight-bold" data-testid="Text">Contemplating a new investor can be daunting.</div></div><div class=""><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div></div><div><div class="text text-body3 text-type-light" data-testid="Text" alignTablet="">We are committed to making it approachable. We are straightforward, honest, and will always provide timely feedback.</div></div></div></div></div><div class=""><div class="PointItem_pointitem__bOd8v" style="color:#ffffff"><div class="PointItem_icon__Z1L_D"><div class="image-wrap Img_image-wrap__z0w5C"><img alt="Right arrow icon" title="Right arrow icon" width="23" data-srcset="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 320w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 640w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 1000w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 2000w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 3000w" height="20" class="media Image_image__jXVWL  Img_image__tNjN8 image" src="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg" data-src="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg"/></div></div><div style="max-width:90%"><div><div class="text text-body2 font-weight-bold" data-testid="Text">Investors seeking “option value” disguised as relationships.</div></div><div class=""><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div></div><div><div class="text text-body3 text-type-light" data-testid="Text" alignTablet="">Many investment firms try to have several chips on the table, with the expectation that some will eventually hit. We will not play games or waste your time; our word is our bond. We respect your time and we appreciate what it takes to build and keep growing a business.</div></div></div></div></div><div class=""><div class="PointItem_pointitem__bOd8v" style="color:#ffffff"><div class="PointItem_icon__Z1L_D"><div class="image-wrap Img_image-wrap__z0w5C"><img alt="Right arrow icon" title="Right arrow icon" width="23" data-srcset="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 320w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 640w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 1000w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 2000w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 3000w" height="20" class="media Image_image__jXVWL  Img_image__tNjN8 image" src="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg" data-src="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg"/></div></div><div style="max-width:90%"><div><div class="text text-body2 font-weight-bold" data-testid="Text">
1You deserve clarity on how we can be a good partner.</div></div><div class=""><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div></div><div><div class="text text-body3 text-type-light" data-testid="Text" alignTablet="">We are in this business because we have a passion for working with good companies run by good people. <span>We will provide clarity on how we can help build your company, where we can add value and how we think about the value of what you already built.</span><br/></div></div></div></div></div></div></div><div class=""><div class="d-none d-lg-block" style="height:2.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:1.25rem"></div><div class="d-block d-md-none" style="height:1.25rem"></div><div class="d-none d-lg-block" style="height:2.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:1.25rem"></div><div class="d-block d-md-none" style="height:1.25rem"></div></div></div></div></div></div></div></div></div><div class="Section_section__mRxGN Section_t-dir-towardsRight__Wysfd Section_b-dir-towardsRight__mWYOn"><div style="position:absolute;top:-4rem" id="a-different-kind-of-investor"></div><div class="Section_content__quj2A"><div data-testid="Container" style="padding-left:undefinedrem;padding-right:undefinedrem;padding-top:undefinedrem;padding-bottom:undefinedrem;background-color:undefined" class="Container_container__ozbA_ Container_container--width-section__iSBpr container"><div class="Banner_banner__K2oNc Banner_banner--height-normal__wYNnO Banner_centerContent__WK_CQ"><div class="Banner_bgAnimation___dJOD"><div class="image-wrap Img_image-wrap__z0w5C"><img data-srcset="null 320w, null 640w, null 1000w, null 2000w, null 3000w" class="media Image_image__jXVWL  Img_image__tNjN8 image"/></div></div><div class="video w-100 Video_video__KYz0l Banner_media__5Xp_f"><video muted="" autoplay="" loop="" class="w-100" style="transform:scale(1)" playsinline=""><source src="https://a.storyblok.com/f/276777/x/10fed74ec6/updated-bgvideo.mp4" type="video/mp4"/>Sorry, your browser doesn&#x27;t support embedded videos.</video><div class="Video_fixedControls__cxW4D"></div></div><div class="Banner_overlay__9NgKa" style="background:linear-gradient(transparent 0%, #fcfcfc 35%)"></div><div class="Banner_content__GqM2e"><div data-testid="Container" style="padding-left:undefinedrem;padding-right:undefinedrem;padding-top:undefinedrem;padding-bottom:undefinedrem;background-color:undefined" class="Banner_container__39jgQ Container_container__ozbA_ Container_container--width-wide__YfYwl container"><div><div class="Banner_primaryBody__e6e_A"><div class=""><div class="d-none d-lg-block" style="height:2.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:1.25rem"></div><div class="d-block d-md-none" style="height:1.25rem"></div><div class="d-none d-lg-block" style="height:2.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:1.25rem"></div><div class="d-block d-md-none" style="height:1.25rem"></div></div><div class="Flex_flex__Yqqpk Flex_flex-direction-column__sJPOq Flex_align-items-center__V6AQ6 Flex_justify-content-center__ajbnm Flex_noAutofit__PEdpy Flex_noAutofitLg__hnYAR Flex_noAutofitMd__PYFzi Flex_noAutofitSm__JIwtH" style="background-color:undefined"><div class=""><div class="image-wrap Img_image-wrap__z0w5C"><img alt="Red Iron Group Logo" title="Red Iron Group Logo" width="142" data-srcset="https://a.storyblok.com/f/276777/142x128/d70936fd6d/icon-1500x-1.png/m/142x0/filters:quality(80) 320w, https://a.storyblok.com/f/276777/142x128/d70936fd6d/icon-1500x-1.png/m/142x0/filters:quality(80) 640w, https://a.storyblok.com/f/276777/142x128/d70936fd6d/icon-1500x-1.png/m/142x0/filters:quality(80) 1000w, https://a.storyblok.com/f/276777/142x128/d70936fd6d/icon-1500x-1.png/m/142x0/filters:quality(80) 2000w, https://a.storyblok.com/f/276777/142x128/d70936fd6d/icon-1500x-1.png/m/142x0/filters:quality(80) 3000w" height="128" class=" Image_image__jXVWL  Img_image__tNjN8 image" src="https://a.storyblok.com/f/276777/142x128/d70936fd6d/icon-1500x-1.png/m/120x0/filters:quality(40)" data-src="https://a.storyblok.com/f/276777/142x128/d70936fd6d/icon-1500x-1.png" style="height:5rem;width:auto"/></div></div><div class=""><div class=""><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div></div></div><div class=""><div class="AnimatedText_animatedtext__NHZym"><h2 class="text text-h2 text-type-primary txt-center" data-testid="Text" alignTablet=""><span style="display:inline-block;margin-left:0.25em;opacity:0;transform:translateY(-20px) translateZ(0)">A</span><span style="display:inline-block;margin-left:0.25em;opacity:0;transform:translateY(-20px) translateZ(0)">different</span><span style="display:inline-block;margin-left:0.25em;opacity:0;transform:translateY(-20px) translateZ(0)">kind</span><span style="display:inline-block;margin-left:0.25em;opacity:0;transform:translateY(-20px) translateZ(0)">of</span><b></b><span style="color:#C11C24"><span style="display:inline-block;margin-left:0.25em;opacity:0;transform:translateY(-20px) translateZ(0)">Investor.</span></span></h2></div></div></div><div class=""><div class="d-none d-lg-block" style="height:1.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.75rem"></div><div class="d-block d-md-none" style="height:0.75rem"></div><div class="d-none d-lg-block" style="height:1.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.75rem"></div><div class="d-block d-md-none" style="height:0.75rem"></div></div><div class="Flex_flex__Yqqpk Flex_noAutofit__PEdpy Flex_col-3__ctfJg Flex_col-1-md__7NRjf Flex_noAutofitLg__hnYAR Flex_noAutofitMd__PYFzi Flex_noAutofitSm__JIwtH Flex_gap-md__iIOtQ Flex_gap-xl-md__3lySz" style="background-color:undefined"><div class=""><div class="PointItem_pointitem__bOd8v" style="color:#000000"><div class="PointItem_icon__Z1L_D"><div class="image-wrap Img_image-wrap__z0w5C"><img alt="Right arrow icon" title="Right arrow icon" width="23" data-srcset="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 320w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 640w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 1000w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 2000w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 3000w" height="20" class="media Image_image__jXVWL  Img_image__tNjN8 image" src="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg" data-src="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg"/></div></div><div style="max-width:90%"><div><div class="text text-body2 font-weight-bold" data-testid="Text">Unique fund structure.</div></div><div class=""><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div></div><div><div class="text text-body3 text-type-dark" data-testid="Text" alignTablet=""><span style="color:#303234">Our fund structure is distinct in the private equity industry</span><span style="color:rgb(48, 50, 52)">. Put simply, a wide range of factors specific to the private equity industry often influence, and constrain, how firms work with growing businesses. These factors largely are unrelated to what is most important to business owners and operators. We removed them from our fund structure to avoid distraction and misalignment.</span></div></div></div></div></div><div class=""><div class="PointItem_pointitem__bOd8v" style="color:#000000"><div class="PointItem_icon__Z1L_D"><div class="image-wrap Img_image-wrap__z0w5C"><img alt="Right arrow icon" title="Right arrow icon" width="23" data-srcset="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 320w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 640w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 1000w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 2000w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 3000w" height="20" class="media Image_image__jXVWL  Img_image__tNjN8 image" src="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg" data-src="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg"/></div></div><div style="max-width:90%"><div><div class="text text-body2 font-weight-bold" data-testid="Text">Complete alignment.</div></div><div class=""><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div></div><div><div class="text text-body3 text-type-dark" data-testid="Text" alignTablet="">Our unique fund structure frees us up significantly — we are able to structure our partnership entirely on what is best for the company and do not consider the external dynamics that most private equity investors must factor into the equation. This means our initial investment, ongoing investments, strategic and tactical support and growth initiatives can all be formulated in a collaborative way to optimize for the needs and intentions of founders and owner-operators.</div></div></div></div></div><div class=""><div class="PointItem_pointitem__bOd8v" style="color:#000000"><div class="PointItem_icon__Z1L_D"><div class="image-wrap Img_image-wrap__z0w5C"><img alt="Right arrow icon" title="Right arrow icon" width="23" data-srcset="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 320w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 640w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 1000w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 2000w, https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg 3000w" height="20" class="media Image_image__jXVWL  Img_image__tNjN8 image" src="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg" data-src="https://a.storyblok.com/f/276777/23x20/f5352d6a6c/arrow.svg"/></div></div><div style="max-width:90%"><div><div class="text text-body2 font-weight-bold" data-testid="Text">Our capital is patient.</div></div><div class=""><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div></div><div><div class="text text-body3 text-type-dark" data-testid="Text" alignTablet="">We structured our investment firm with a long-term orientation for two reasons. First, our founders and employees are the largest investors in our capital base and our focus is helping you and your company build value—we know the the timeline for success will be different for different circumstances. Second, we have carefully partnered with a group of limited partners who are patient, thoughtful and deeply experienced in supporting the journey a company and its management team must take to multiply business value.</div></div></div></div></div></div></div><div class=""><div class="d-none d-lg-block" style="height:2.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:1.25rem"></div><div class="d-block d-md-none" style="height:1.25rem"></div><div class="d-none d-lg-block" style="height:2.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:1.25rem"></div><div class="d-block d-md-none" style="height:1.25rem"></div></div></div></div></div></div></div></div></div><div data-testid="Container" style="padding-left:undefinedrem;padding-right:undefinedrem;padding-top:undefinedrem;padding-bottom:undefinedrem;
1background-color:undefined" textAlign="" class="Container_container__ozbA_ Container_container--width-smaller___XXEJ container"><div class="Section_section__mRxGN Section_pt-lg__vjNvt Section_pb-lg__dU2ji Section_borderRadius-lg__42ene" style="background:#ECECEC"><div style="position:absolute;top:-4rem" id="priorities"></div><div class="Section_content__quj2A"><div data-testid="Container" style="padding-left:undefinedrem;padding-right:undefinedrem;padding-top:undefinedrem;padding-bottom:undefinedrem;background-color:undefined" textAlign="" class="Container_container__ozbA_ Container_container--width-smaller___XXEJ container"><div class=""></div><div class=""><div class="d-none d-lg-block" style="height:1rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.5rem"></div><div class="d-block d-md-none" style="height:0.5rem"></div><div class="d-none d-lg-block" style="height:1rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.5rem"></div><div class="d-block d-md-none" style="height:0.5rem"></div></div><div class="AnimatedText_animatedtext__NHZym"><h2 class="text text-h2 text-type-primary txt-center" data-testid="Text" alignTablet=""><span style="display:inline-block;margin-left:0.25em;opacity:0;transform:translateY(-20px) translateZ(0)">Our</span><span style="display:inline-block;margin-left:0.25em;opacity:0;transform:translateY(-20px) translateZ(0)">Focus</span></h2></div><div class=""><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div><div class="d-none d-lg-block" style="height:0.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.25rem"></div><div class="d-block d-md-none" style="height:0.25rem"></div></div><div><div class="text text-body1 text-type-primary txt-center font-weight-regular" data-testid="Text" alignTablet=""></div></div></div><div class=""><div class="d-none d-lg-block" style="height:1rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.5rem"></div><div class="d-block d-md-none" style="height:0.5rem"></div><div class="d-none d-lg-block" style="height:1rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.5rem"></div><div class="d-block d-md-none" style="height:0.5rem"></div></div><div data-testid="Container" style="padding-left:undefinedrem;padding-right:undefinedrem;padding-top:undefinedrem;padding-bottom:undefinedrem;background-color:undefined" textAlign="" class="Container_container__ozbA_ container"><div class="Flex_flex__Yqqpk Flex_noAutofit__PEdpy Flex_wrap__3cPyb Flex_col-4__BmgMU Flex_col-2-lg__9Eyw_ Flex_col-2-md__Bfisk Flex_col-1-sm__xj4C3 Flex_noAutofitLg__hnYAR Flex_noAutofitMd__PYFzi Flex_noAutofitSm__JIwtH Flex_gap-sm__3dU_h" style="background-color:undefined"><div><div class="react-card-flip" style="perspective:1000px;z-index:auto"><div class="react-card-flipper" style="height:100%;position:relative;width:100%"><div class="react-card-front" style="-webkit-backface-visibility:hidden;backface-visibility:hidden;height:100%;left:0;position:relative;top:0;transform:rotateY(0deg);transform-style:preserve-3d;transition:0.6s;width:100%;z-index:2"><div style="background:#191717" class="HoverCard_wrapper__YcBDc HoverCard_hovercard__TcNEY"><div class="HoverCard_icon__xdTOu"><svg width="41" height="41" viewBox="0 0 41 41" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M37.321 20.914c0 9.429-7.643 17.072-17.071 17.072S3.179 30.343 3.179 20.914c0-9.428 7.643-17.071 17.071-17.071s17.071 7.643 17.071 17.071zM20.25 12.343v17.143M11.679 20.914H28.82" stroke="#C11C24" stroke-width="3" stroke-linecap="square" stroke-linejoin="round"></path></svg></div><div class="HoverCard_content__qfnnt"><div style="min-height:8rem"><div><div class="text text-body1 font-weight-bold" data-testid="Text">Partner</div></div><div><div class="text text-body6" data-testid="Text">Iron Sharpens Iron</div></div></div></div></div></div><div class="react-card-back" style="-webkit-backface-visibility:hidden;backface-visibility:hidden;height:100%;left:0;position:absolute;top:0;transform:rotateY(-180deg);transform-style:preserve-3d;transition:0.6s;width:100%"><div class="HoverCard_hovercard__TcNEY" style="background:#e5e4da"><div class="HoverCard_icon__xdTOu"><svg width="38" height="38" viewBox="0 0 38 38" fill="none" xmlns="http://www.w3.org/2000/svg" color="#302D2E"><path fill-rule="evenodd" clip-rule="evenodd" d="M37.571 19c0 10.257-8.314 18.571-18.571 18.571C8.743 37.571.428 29.257.428 19 .428 8.743 8.743.429 19 .429S37.57 8.743 37.57 19zM10.43 17.5h-1.5v3H29.07v-3H10.428z" fill="currentColor"></path></svg></div><div class="HoverCard_flippedContent__MqPUN"><div><div class="text text-body4" data-testid="Text" alignTablet=""><b>Iron Sharpens Iron</b></div></div><div><div class="text text-body4" data-testid="Text" alignTablet="">We believe when a team with a high bar for excellence partners with an investment firm with a similarly high bar, both are made better and outstanding results follow.</div></div></div></div></div></div></div></div><div><div class="react-card-flip" style="perspective:1000px;z-index:auto"><div class="react-card-flipper" style="height:100%;position:relative;width:100%"><div class="react-card-front" style="-webkit-backface-visibility:hidden;backface-visibility:hidden;height:100%;left:0;position:relative;top:0;transform:rotateY(0deg);transform-style:preserve-3d;transition:0.6s;width:100%;z-index:2">
1<div style="background:#191717" class="HoverCard_wrapper__YcBDc HoverCard_hovercard__TcNEY"><div class="HoverCard_icon__xdTOu"><svg width="41" height="41" viewBox="0 0 41 41" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M37.321 20.914c0 9.429-7.643 17.072-17.071 17.072S3.179 30.343 3.179 20.914c0-9.428 7.643-17.071 17.071-17.071s17.071 7.643 17.071 17.071zM20.25 12.343v17.143M11.679 20.914H28.82" stroke="#C11C24" stroke-width="3" stroke-linecap="square" stroke-linejoin="round"></path></svg></div><div class="HoverCard_content__qfnnt"><div style="min-height:8rem"><div><div class="text text-body1 font-weight-bold" data-testid="Text">Scale</div></div><div><div class="text text-body6" data-testid="Text">Keep Building</div></div></div></div></div></div><div class="react-card-back" style="-webkit-backface-visibility:hidden;backface-visibility:hidden;height:100%;left:0;position:absolute;top:0;transform:rotateY(-180deg);transform-style:preserve-3d;transition:0.6s;width:100%"><div class="HoverCard_hovercard__TcNEY" style="background:#e5e4da"><div class="HoverCard_icon__xdTOu"><svg width="38" height="38" viewBox="0 0 38 38" fill="none" xmlns="http://www.w3.org/2000/svg" color="#302D2E"><path fill-rule="evenodd" clip-rule="evenodd" d="M37.571 19c0 10.257-8.314 18.571-18.571 18.571C8.743 37.571.428 29.257.428 19 .428 8.743 8.743.429 19 .429S37.57 8.743 37.57 19zM10.43 17.5h-1.5v3H29.07v-3H10.428z" fill="currentColor"></path></svg></div><div class="HoverCard_flippedContent__MqPUN"><div><div class="text text-body4" data-testid="Text" alignTablet=""><b>Keep Building</b></div></div><div><div class="text text-body4" data-testid="Text" alignTablet="">We work with teams to scale by multiples over the course of our investment. This can take many forms, including investing in technology, expanding product and service portfolios, extending geographic reach, deepening customer relationships, and acquisitions.</div></div></div></div></div></div></div></div><div><div class="react-card-flip" style="perspective:1000px;z-index:auto"><div class="react-card-flipper" style="height:100%;position:relative;width:100%"><div class="react-card-front" style="-webkit-backface-visibility:hidden;backface-visibility:hidden;height:100%;left:0;position:relative;top:0;transform:rotateY(0deg);transform-style:preserve-3d;transition:0.6s;width:100%;z-index:2"><div style="background:#191717" class="HoverCard_wrapper__YcBDc HoverCard_hovercard__TcNEY"><div class="HoverCard_icon__xdTOu"><svg width="41" height="41" viewBox="0 0 41 41" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M37.321 20.914c0 9.429-7.643 17.072-17.071 17.072S3.179 30.343 3.179 20.914c0-9.428 7.643-17.071 17.071-17.071s17.071 7.643 17.071 17.071zM20.25 12.343v17.143M11.679 20.914H28.82" stroke="#C11C24" stroke-width="3" stroke-linecap="square" stroke-linejoin="round"></path></svg></div><div class="HoverCard_content__qfnnt"><div style="min-height:8rem"><div><div class="text text-body1 font-weight-bold" data-testid="Text">Improve</div></div><div><div class="text text-body6" data-testid="Text">Make A Good Business Better</div></div></div></div></div></div><div class="react-card-back" style="-webkit-backface-visibility:hidden;backface-visibility:hidden;height:100%;left:0;position:absolute;top:0;transform:rotateY(-180deg);transform-style:preserve-3d;transition:0.6s;width:100%"><div class="HoverCard_hovercard__TcNEY" style="background:#e5e4da"><div class="HoverCard_icon__xdTOu"><svg width="38" height="38" viewBox="0 0 38 38" fill="none" xmlns="http://www.w3.org/2000/svg" color="#302D2E"><path fill-rule="evenodd" clip-rule="evenodd" d="M37.571 19c0 10.257-8.314 18.571-18.571 18.571C8.743 37.571.428 29.257.428 19 .428 8.743 8.743.429 19 .429S37.57 8.743 37.57 19zM10.43 17.5h-1.5v3H29.07v-3H10.428z" fill="currentColor"></path></svg></div><div class="HoverCard_flippedContent__MqPUN"><div><div class="text text-body4" data-testid="Text" alignTablet=""><b>Make A Good Business Better</b></div></div><div><div class="text text-body4" data-testid="Text" alignTablet="">We believe even well-run businesses can find ways to improve. We work with companies to implement growth initiatives, invest in technologies to enhance customer experience, increase revenue predictability, incentivize and develop exceptional talent and improve operations.</div></div></div></div></div></div></div></div><div><div class="react-card-flip" style="perspective:1000px;z-index:auto"><div class="react-card-flipper" style="height:100%;position:relative;width:100%"><div class="react-card-front" style="-webkit-backface-visibility:hidden;backface-visibility:hidden;height:100%;left:0;position:relative;top:0;transform:rotateY(0deg);transform-style:preserve-3d;transition:0.6s;width:100%;z-index:2">
1<div style="background:#191717" class="HoverCard_wrapper__YcBDc HoverCard_hovercard__TcNEY"><div class="HoverCard_icon__xdTOu"><svg width="41" height="41" viewBox="0 0 41 41" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M37.321 20.914c0 9.429-7.643 17.072-17.071 17.072S3.179 30.343 3.179 20.914c0-9.428 7.643-17.071 17.071-17.071s17.071 7.643 17.071 17.071zM20.25 12.343v17.143M11.679 20.914H28.82" stroke="#C11C24" stroke-width="3" stroke-linecap="square" stroke-linejoin="round"></path></svg></div><div class="HoverCard_content__qfnnt"><div style="min-height:8rem"><div><div class="text text-body1 font-weight-bold" data-testid="Text">Invest</div></div><div><div class="text text-body6" data-testid="Text">A Strong Equity Partner Is A Powerful Advantage</div></div></div></div></div></div><div class="react-card-back" style="-webkit-backface-visibility:hidden;backface-visibility:hidden;height:100%;left:0;position:absolute;top:0;transform:rotateY(-180deg);transform-style:preserve-3d;transition:0.6s;width:100%"><div class="HoverCard_hovercard__TcNEY" style="background:#e5e4da"><div class="HoverCard_icon__xdTOu"><svg width="38" height="38" viewBox="0 0 38 38" fill="none" xmlns="http://www.w3.org/2000/svg" color="#302D2E"><path fill-rule="evenodd" clip-rule="evenodd" d="M37.571 19c0 10.257-8.314 18.571-18.571 18.571C8.743 37.571.428 29.257.428 19 .428 8.743 8.743.429 19 .429S37.57 8.743 37.57 19zM10.43 17.5h-1.5v3H29.07v-3H10.428z" fill="currentColor"></path></svg></div><div class="HoverCard_flippedContent__MqPUN"><div><div class="text text-body4" data-testid="Text" alignTablet=""><b>A strong equity partner is a source of advantage</b></div></div><div><div class="text text-body5" data-testid="Text" alignTablet="">Red Iron is a committed and versatile capital partner. We believe great companies are never done investing in their services and products, people and customer relationships. As a long-term partner committed to supporting organic growth and acquisition opportunities, we are a source of strategic advantage to small and medium-size businesses.</div></div></div></div></div></div></div></div></div></div></div></div></div><div class="Section_section__mRxGN Section_pt-lg__vjNvt Section_pb-lg__dU2ji Section_b-dir-towardsRight__mWYOn" style="background:#ffffff"><div style="position:absolute;top:-4rem" id="ethos"></div><div class="Section_content__quj2A"><div data-testid="Container" style="padding-left:rem;padding-right:rem;padding-top:rem;padding-bottom:rem;background-color:undefined" textAlign="" class="Container_container__ozbA_ Container_container--width-smaller___XXEJ container"><div class=""></div><div class=""><div class="d-none d-lg-block" style="height:1.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.75rem"></div><div class="d-block d-md-none" style="height:0.75rem"></div><div class="d-none d-lg-block" style="height:1.5rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.75rem"></div><div class="d-block d-md-none" style="height:0.75rem"></div></div><div class="AnimatedText_animatedtext__NHZym"><h2 class="text text-h2 text-type-primary txt-center" data-testid="Text" alignTablet=""><span><span style="display:inline-block;margin-left:0.25em;opacity:0;transform:translateY(-20px) translateZ(0)">Our</span><span style="display:inline-block;margin-left:0.25em;opacity:0;transform:translateY(-20px) translateZ(0)">Values</span></span></h2></div><div data-testid="Container" style="padding-left:undefinedrem;padding-right:undefinedrem;padding-top:undefinedrem;padding-bottom:undefinedrem;background-color:undefined" textAlign="" class="Container_container__ozbA_ Container_container--width-extraMini__x6Y6u container"></div><div class=""><div class="d-none d-lg-block" style="height:1rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.5rem"></div><div class="d-block d-md-none" style="height:0.5rem"></div><div class="d-none d-lg-block" style="height:1rem"></div><div class="d-none d-md-block d-lg-none" style="height:0.5rem"></div><div class="d-block d-md-none" style="height:0.5rem"></div></div><div class="Faqs_faqs__R6Brz"><div class="Faqs_faqWrap__ty6IO"><div class="Faqs_faqList__lOkWM"><div><div class="Faqs_faqItem__fbSjd"><div style="width:100%"><div><div class="text text-div Faqs_question__hzNxO Faqs_notActive__hdv0S text-mb-0" data-testid="Text"><div><div class="text text-div" data-testid="Text">Integrity</div></div></div></div><div class="collapse"><div class="Richtext_richtext__hSz9n richtext Faqs_faqContent__CC894 text-body3"><p>Our word is our bond. We place great value in trust, which is grounded in honesty and direct communication.</p></div></div></div><span class="Faqs_qIcon__FN5ON">
1<svg width="50" height="50" viewBox="0 0 50 50" fill="none" xmlns="http://www.w3.org/2000/svg" class="Faqs_plusIcon__4uVUo"><rect x="49.345" y="0.655" width="48.69" height="48.69" rx="24.345" transform="rotate(90 49.345 .655)" stroke="#584646" stroke-width="1.31"></rect><path d="M25 13v24M13 25h24" stroke="#584646" stroke-width="2" stroke-linecap="square" stroke-linejoin="round"></path></svg></span></div><div class="Faqs_faqItem__fbSjd"><div style="width:100%"><div><div class="text text-div Faqs_question__hzNxO Faqs_notActive__hdv0S text-mb-0" data-testid="Text"><div><div class="text text-div" data-testid="Text">Grit</div></div></div></div><div class="collapse"><div class="Richtext_richtext__hSz9n richtext Faqs_faqContent__CC894 text-body3"><p>Success requires perseverance, resilience, courage and a commitment to long-term goals.</p></div></div></div><span class="Faqs_qIcon__FN5ON"><svg width="50" height="50" viewBox="0 0 50 50" fill="none" xmlns="http://www.w3.org/2000/svg" class="Faqs_plusIcon__4uVUo"><rect x="49.345" y="0.655" width="48.69" height="48.69" rx="24.345" transform="rotate(90 49.345 .655)" stroke="#584646" stroke-width="1.31"></rect><path d="M25 13v24M13 25h24" stroke="#584646" stroke-width="2" stroke-linecap="square" stroke-linejoin="round"></path></svg></span></div><div class="Faqs_faqItem__fbSjd"><div style="width:100%"><div><div class="text text-div Faqs_question__hzNxO Faqs_notActive__hdv0S text-mb-0" data-testid="Text"><div><div class="text text-div" data-testid="Text">Partnership</div></div></div></div><div class="collapse"><div class="Richtext_richtext__hSz9n richtext Faqs_faqContent__CC894 text-body3"><p>The cornerstone of our approach is to partner with founders and management teams and work to help them build truly exceptional businesses.</p></div></div></div><span class="Faqs_qIcon__FN5ON"><svg width="50" height="50" viewBox="0 0 50 50" fill="none" xmlns="http://www.w3.org/2000/svg" class="Faqs_plusIcon__4uVUo"><rect x="49.345" y="0.655" width="48.69" height="48.69" rx="24.345" transform="rotate(90 49.345 .655)" stroke="#584646" stroke-width="1.31"></rect><path d="M25 13v24M13 25h24" stroke="#584646" stroke-width="2" stroke-linecap="square" stroke-linejoin="round"></path></svg></span></div><div class="Faqs_faqItem__fbSjd"><div style="width:100%"><div><div class="text text-div Faqs_question__hzNxO Faqs_notActive__hdv0S text-mb-0" data-testid="Text"><div><div class="text text-div" data-testid="Text">Hard Work</div></div></div></div><div class="collapse"><div class="Richtext_richtext__hSz9n richtext Faqs_faqContent__CC894 text-body3"><p>Building a great business is hard work and that is something we welcome and embrace.</p></div></div></div><span class="Faqs_qIcon__FN5ON"><svg width="50" height="50" viewBox="0 0 50 50" fill="none" xmlns="http://www.w3.org/2000/svg" class="Faqs_plusIcon__4uVUo"><rect x="49.345" y="0.655" width="48.69" height="48.69" rx="24.345" transform="rotate(90 49.345 .655)" stroke="#584646" stroke-width="1.31"></rect><path d="M25 13v24M13 25h24" stroke="#584646" stroke-width="2" stroke-linecap="square" stroke-linejoin="round"></path></svg></span></div><div class="Faqs_faqItem__fbSjd"><div style="width:100%"><div><div class="text text-div Faqs_question__hzNxO Faqs_notActive__hdv0S text-mb-0" data-testid="Text"><div><div class="text text-div" data-testid="Text">Passion</div></div></div></div><div class="collapse"><div class="Richtext_richtext__hSz9n richtext Faqs_faqContent__CC894 text-body3"><p>We move with conviction, energy, and purpose in whatever we do.</p></div></div></div><span class="Faqs_qIcon__FN5ON"><svg width="50" height="50" viewBox="0 0 50 50" fill="none" xmlns="http://www.w3.org/2000/svg" class="Faqs_plusIcon__4uVUo"><rect x="49.345" y="0.655" width="48.69" height="48.69" rx="24.345" transform="rotate(90 49.345 .655)" stroke="#584646" stroke-width="1.31"></rect><path d="M25 13v24M13 25h24" stroke="#584646" stroke-width="2" stroke-linecap="square" stroke-linejoin="round"></path></svg></span></div></div></div></div></div><div></div></div></div></div></div></main><footer class="Layout_footer__GvjbF"><div class="pre-footer"></div><div class="Footer_footer__OQpsI"><div data-testid="Container" style="padding-left:undefinedrem;padding-right:undefinedrem;padding-top:undefinedrem;padding-bottom:undefinedrem;
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